CN112001780A - New consumption mode integrating online virtual farm and offline physical farm - Google Patents

New consumption mode integrating online virtual farm and offline physical farm Download PDF

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CN112001780A
CN112001780A CN202010870978.9A CN202010870978A CN112001780A CN 112001780 A CN112001780 A CN 112001780A CN 202010870978 A CN202010870978 A CN 202010870978A CN 112001780 A CN112001780 A CN 112001780A
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CN112001780B (en
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孙祥春
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Hangzhou Xiaocheng Youli Trade Co ltd
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Abstract

The invention discloses a new consumption mode for fusing an online virtual farm and an offline physical farm, which comprises the online virtual farm and the offline physical farm, wherein the offline physical farm comprises a planting base, a breeding base and an actual operation worker, the online virtual farm comprises a communication terminal and a simulation farm application program arranged on the communication terminal, and the offline farm production process of the invention discloses the participation of transparent consumers in the whole process, so that the consumers are relieved; customizing production according to the requirements of consumers, so that the consumers are more happy; professional teams are constantly ready to provide agent services for consumers, so that the consumers feel more comfortable; basic knowledge of crops, farming and other production behaviors can be popularized; the consumers participate in the whole process of commodity production in a form of leisure nurturing games, so that the consumers are more happy; the market range of the off-line farm is expanded, and the income of rural collective economy is improved; the attraction of rural employment is improved, and the labor force is reserved for rural areas.

Description

New consumption mode integrating online virtual farm and offline physical farm
[ technical field ] A method for producing a semiconductor device
The invention relates to the technical field of virtual reality, in particular to the technical field of a new consumption mode for fusing an online virtual farm and an offline physical farm.
[ background of the invention ]
In the current online sales mode, a merchant places online commodities on line for sale through a digital technology based on an application program on a communication terminal in an open network environment by using electronic commerce, and a consumer uses the communication terminal to select and purchase the online commodities of the merchant on the application program. The consumption mode currently in operation suffers from the following disadvantages: 1. before the consumer forms the consumption behavior and in the process of the consumption behavior, the consumer has low trust degree on the merchant, is difficult to really recognize the commodity and has no emotional connection with the commodity; 2. the interest of consumers in participating in and supervising the whole process of commodity production is not high; 3. the cost of the consumers for participating and supervising the whole process of commodity production is too high; 4. the large and small professional and non-professional intermediate merchants are crowded between consumers and commodities, and the template routing promotion makes the consumers difficult to really know the commodities.
[ summary of the invention ]
The invention aims to solve the problems in the prior art, provides a new consumption mode which integrates an online virtual farm and an offline entity farm, can create a more reassuring, more pleasing and more comfortable consumption mode for consumers, enables the consumers to establish emotional contact with commodities, enables the consumers to obtain happiness at each stage of consumption behaviors, and popularizes basic knowledge of crops, farming and other production behaviors.
In order to achieve the above object, the present invention provides a new consumption model for merging an online virtual farm with an offline physical farm, including an online virtual farm and an offline physical farm, where the offline physical farm includes a planting base, a breeding base and an actual operating staff, the online virtual farm includes a communication terminal and a simulation farm application program installed on the communication terminal, and the new consumption model is characterized in that: the simulation farm application program display interface switches the physical farm of the offline physical farm to a two-dimensional or three-dimensional game scene interface display through animation representation, wherein the physical farm of the offline physical farm contains natural ecological environment including but not limited to crops, animals, farmlands, shops, factories, houses, capital constructions and natural environment resources, and comprises a culture list module, a notification center module, a service hall module, a storage center module, a market collecting module, a distribution center module and a processing center module;
the said accept list module is used for consumers to accept the entity farm crop, animal under the line online;
the notification center module is used for issuing farm related information, agricultural forecast, disaster information, product information and the like;
the service hall module comprises a full-automatic operation mode subsystem, a semi-hosting mode subsystem and a full-hosting mode subsystem, after a consumer selects approved animals and plants, the full-automatic operation mode, the semi-hosting mode and the full-hosting mode can be automatically selected through the service hall, and service items are entrusted to cover all agricultural matters;
the storage center module provides time-limited storage service for consumers, the off-line entity farm is provided with a warehouse corresponding to the on-line storage center module, and the consumers can select to store the cultivated animals and plants in the warehouse on line in a short time;
the marketing module is used for selling self-operated farm products, foreign commodities meeting the quality standard of the farm and providing exhibition and sale goods shelves for accepting commodities for farm consumers;
the distribution center module is used for providing a detailed distribution service project list, a consumer simulates a farm application program on line to selectively purchase a distribution service project according to the requirements of the consumer and the commodity, and actual operation staff under the line carry out distribution according to instructions;
the processing center module provides processing service for a consumer, an entity processing center corresponding to the on-line processing center module is arranged in the off-line entity farm, the on-line processing center module of the consumer sends an instruction, and an off-line actual operation worker processes corresponding animals and plants according to the instruction.
Preferably, the planting base and the breeding base in the offline entity farm are respectively divided into a plurality of planting sub-areas and a plurality of breeding sub-areas, each planting sub-area and each breeding sub-area are provided with a unique code, each animal and plant in the planting sub-areas and the breeding sub-areas are also provided with the unique code, the corresponding codes are recorded in the online simulation farm application program in real time, a plurality of cameras covering the whole field are arranged in the offline entity farm, a consumer can enter a secondary interface by clicking the recognition list module, and real-time monitoring can be performed by clicking the cameras in the secondary interface to display real-time pictures of the corresponding code areas and the animal and plant.
Preferably, the display interface of the simulated farm application further comprises a cultivated land module, a land module to be cultivated, a flower cultivated land module, a fruit tree cultivated land module, a poultry cultivation module, a livestock cultivation module and a aquatic cultivation module, and each module corresponds to a real site in the off-line entity farm.
Preferably, the display interface of the simulated farm application program further comprises a farm friend communication module, and the consumer can add other consumers in the farm to become friends of the consumer through the farm friend communication module, communicate with each other, learn and contact farm customer service.
Preferably, the display interface of the simulation farm application further comprises a ranking list module, a consumer can know the levels of the yield, the sales amount, the agricultural labor experience and the like of self-certified products through the ranking list, an experience level system corresponding to the ranking list module is arranged in the simulation farm application, and the consumer can log in, participate in agricultural related activities, sell and purchase agricultural products to obtain experience, so that the simulation farm application is upgraded.
Preferably, the display interface of the simulated farm application further comprises a 24 solar term farming related module, which provides information on farming activities required to be carried out by each solar term, and provides farming guidance for consumers.
Preferably, the display interface of the simulated farm application program further comprises a shop leasing module, the shop leasing module corresponds to the market collecting module, and a consumer can lease a show window for displaying internal trading commodities in the market collecting module through the shop leasing module and can access a third party to the outside to realize whole-network sales.
Preferably, the display interface of the simulated farm application further comprises a science popularization module, and the science popularization module contains the introduction of all animals and plants and the information related to the farming affairs in the cognition list and provides basic cognition training for consumers.
Preferably, the simulation farm application program display interface further comprises a farm reception center module, the farm reception center module provides a customer with a farm and a farm periphery for travel reception, a farm package selection service is provided, the customer makes an order reservation through the farm reception center module, and an offline actual operation worker receives the order and prepares a corresponding service.
Preferably, the display interface of the simulated farm application further comprises a cake room module and a flower and flower gardening module, wherein the cake room module provides DIY baking services for consumers, and the flower and flower gardening module provides services such as flower art, bonsai and aquarium landscape for consumers.
The invention discloses a new consumption mode integrating an online virtual farm and an offline entity farm, which has the beneficial effects that: the production process of the off-line farm disclosed by the invention discloses the participation of transparent consumers in the whole process, so that the consumers are relieved; customizing production according to the requirements of consumers, so that the consumers are more happy; professional teams are constantly ready to provide agent services for consumers, so that the consumers feel more comfortable; basic knowledge of crops, farming and other production behaviors can be popularized; the consumers participate in the whole process of commodity production in a form of leisure nurturing games, so that the consumers are more happy; the commodity producer can be really recognized by the consumers, so that the product development is more concentrated; the market range of the off-line farm is expanded, and the income of rural collective economy is improved; the attraction of rural employment is improved, more labor force is reserved for rural areas, and the vitality of rural economy is stimulated.
The features and advantages of the present invention will be described in detail by way of examples and figures.
[ description of the drawings ]
Fig. 1 is a flow chart of a new consumption model of the present invention that merges an online virtual farm with an offline physical farm.
[ detailed description ] embodiments
In order to make the objects, technical solutions and advantages of the present invention more apparent, the present invention is further described in detail by the following embodiments and the accompanying drawings. It should be understood, however, that the description herein of specific embodiments is only intended to illustrate the invention and not to limit the scope of the invention. Moreover, in the following description, descriptions of well-known structures and techniques are omitted so as to not unnecessarily obscure the concepts of the present invention.
The first embodiment is as follows:
the invention relates to a new consumption mode for fusing an online virtual farm and an offline physical farm, which comprises the online virtual farm and the offline physical farm. The offline physical farm comprises a planting base, a breeding base and actual operation workers. The online virtual farm includes a communication terminal and a simulated farm application disposed on the communication terminal. The simulation farm application program display interface switches the physical farm of the offline physical farm to a two-dimensional or three-dimensional game scene interface display through animation representation, wherein the physical farm contains a natural ecological environment including but not limited to crops, animals, farmlands, shops, factories, houses, capital constructions and natural environment resources. The simulation farm application program display interface comprises a recognition list module, a notification center module, a service hall module, a storage center module, a market collecting module, a distribution center module and a processing center module.
The feeding list module is used for consumers to feed on-line entity farm crops and animals.
The notification center module is used for releasing farm related information, agricultural forecast, disaster information, product information and the like.
The service hall module comprises a full-automatic operation mode subsystem, a semi-hosting mode subsystem and a full-hosting mode subsystem, after the consumer selects the approved animals and plants, the full-automatic operation mode, the semi-hosting mode and the full-hosting mode can be automatically selected through the service hall, and the entrusted service items cover all the farming events.
The storage center module provides time-limited storage service for consumers, the off-line entity farm is provided with a warehouse corresponding to the on-line storage center module, and the consumers can select to store the cultivated animals and plants in the warehouse on line in a short time.
The market-gathering module is used for selling self-operation farm products, foreign commodities meeting the quality standard of the farm internally and externally, and providing exhibition and sale shelves for accepting commodities for farm consumers.
The distribution center module is used for providing a detailed distribution service project list, a consumer simulates an on-line farm application program to selectively purchase a distribution service project according to the requirements of the consumer and the commodity, and an off-line actual operation worker carries out distribution according to an instruction.
The processing center module provides processing service of products for consumers, an entity processing center corresponding to the online processing center module is arranged in the offline entity farm, the consumers send instructions to the online processing center module, and offline actual operation workers process corresponding animals and plants according to the instructions. In this embodiment, the consumer can send the instruction through on-line simulation farm application to actual operation staff is engaged in corresponding activity under the control line, improves user's participation, orders the production according to consumer's self requirement, makes the consumer more happy, and the consumer participates in the commodity production overall process with the form of recreation formation game, makes the consumer more happy.
The planting base and the cultivation base in the offline entity farm field are respectively divided into a plurality of planting sub-areas and a plurality of cultivation sub-areas. Each planting subregion and each breeding subregion are provided with a unique code. And each animal and plant in the planting subarea and the breeding subarea is also provided with a unique code. And recording the corresponding codes in real time in the on-line simulation farm application program. And a plurality of cameras covering the whole field are arranged in the offline entity farm. A consumer can enter the secondary interface by clicking the accept list module, and can click to watch real-time monitoring in the secondary interface, and the corresponding coding area and the real-time pictures of animals and plants are displayed by the camera. The farm is divided into regions, then coding is carried out, animals and plants are also coded, management can be facilitated, uniqueness of each animal and plant is guaranteed, consumers can manage the animals and plants all the time, participation is improved, the cameras can conveniently observe conditions of the animals and plants at any time, and the consumers are helped to master the implementation condition of the off-line farm and correct the deviation in time.
The simulation farm application program display interface further comprises a cultivated land module, a land module to be cultivated, a flower cultivated land module, a fruit tree cultivated land module, a poultry cultivating module, a livestock cultivating module and an aquatic product cultivating module, and each module corresponds to a real site in the off-line entity farm. The brief introduction of the recognition module is clear, and a consumer can conveniently and quickly find the module required by the consumer.
The display interface of the simulation farm application program further comprises a farm friend communication module, and the consumer can add other consumers in the farm through the farm friend communication module to become friends of the consumer, communicate with each other, learn and contact farm customer service. The communication module is arranged to enhance interactivity, so that consumers can communicate with each other conveniently, and participation is improved.
The simulation farm application program display interface further comprises a ranking list module, a consumer can know the levels of the yield, the sales amount, the agricultural labor experience and the like of self-identified products through the ranking list, an experience grade system corresponding to the ranking list module is arranged in the simulation farm application program, and the consumer can acquire the experience through logging in, participating in agricultural related activities, selling and purchasing agricultural products, and accordingly upgrading is achieved. The experience level system and the ranking list can enable the consumers to know the ranking of the consumers in friends, stimulate the competition consciousness of the consumers and improve the participation interest of the consumers.
Example two:
on the basis of the first embodiment, the display interface of the simulation farm application further comprises a 24 solar term farming related module, which provides information of farming activities required to be carried out by each solar term, and provides farming guidance for consumers. Based on the fact that most consumers do not engage in agricultural labor and have little experience on agricultural labor, a 24-solar-term agricultural related module is arranged to guide the consumers, and the quality of finished products of agricultural products is improved.
The simulation farm application display interface further comprises a shop rental module. The shop leasing module corresponds to the market collecting module, and a consumer can lease a show window for displaying internal transaction commodities in the market collecting module through the shop leasing module and can access a third party to outside to realize whole-network sales. The agricultural products bred by the consumer can be sold through the shop leasing module, redundant agricultural products cannot be wasted, and certain income can be brought to the consumer.
The simulation farm application display interface further comprises a science popularization module. The science popularization module contains introduction of all animals and plants in the recognition list and relevant information of farming affairs, and provides basic recognition training for consumers. Providing popular science knowledge and increasing knowledge area.
Example three:
on the basis of the second embodiment, the display interface of the simulation farm application program further comprises a farming reception center module. The agricultural travel reception center module provides travel reception for the consumer to come to the farm and the periphery of the farm, provides agricultural travel package selection service, and the consumer makes an order reservation through the agricultural travel reception center module, receives the order by an offline actual operation staff and prepares corresponding service. The agricultural and tourist reception center module is convenient for a consumer to be in butt joint with off-line farm personnel, and the consumer can see, check and accept and experience farm work in person at any time from an entity farm.
The simulation farm application program display interface further comprises a cake room module and a flower and garden module. The pastry room module provides DIY baking service for consumers, and the flower gardening module provides services such as floriculture, bonsai and aquarium landscape for the consumers. The DIY baking service and the flower and flower gardening service are provided, diversified services are provided, the consumer interest is improved, and the participation degree is improved.
The above embodiments are illustrative of the present invention, and are not intended to limit the present invention, and any simple modifications of the present invention are within the scope of the present invention.

Claims (10)

1. A new consumption mode for fusing an online virtual farm and an offline physical farm, which comprises the online virtual farm and the offline physical farm, wherein the offline physical farm comprises a planting base, a breeding base and an actual operating worker, the online virtual farm comprises a communication terminal and a simulation farm application program arranged on the communication terminal, and the new consumption mode is characterized in that: the simulation farm application program display interface switches the physical farm of the offline physical farm to a two-dimensional or three-dimensional game scene interface display through animation representation, wherein the physical farm of the offline physical farm contains natural ecological environment including but not limited to crops, animals, farmlands, shops, factories, houses, capital constructions and natural environment resources, and comprises a culture list module, a notification center module, a service hall module, a storage center module, a market collecting module, a distribution center module and a processing center module;
the said accept list module is used for consumers to accept the entity farm crop, animal under the line online;
the notification center module is used for issuing farm related information, agricultural forecast, disaster information, product information and the like;
the service hall module comprises a full-automatic operation mode subsystem, a semi-hosting mode subsystem and a full-hosting mode subsystem, after a consumer selects approved animals and plants, the full-automatic operation mode, the semi-hosting mode and the full-hosting mode can be automatically selected through the service hall, and service items are entrusted to cover all agricultural matters;
the storage center module provides time-limited storage service for consumers, the off-line entity farm is provided with a warehouse corresponding to the on-line storage center module, and the consumers can select to store the cultivated animals and plants in the warehouse on line in a short time;
the marketing module is used for selling self-operated farm products, foreign commodities meeting the quality standard of the farm and providing exhibition and sale goods shelves for accepting commodities for farm consumers;
the distribution center module is used for providing a detailed distribution service project list, a consumer simulates a farm application program on line to selectively purchase a distribution service project according to the requirements of the consumer and the commodity, and actual operation staff under the line carry out distribution according to instructions;
the processing center module provides processing service for a consumer, an entity processing center corresponding to the on-line processing center module is arranged in the off-line entity farm, the on-line processing center module of the consumer sends an instruction, and an off-line actual operation worker processes corresponding animals and plants according to the instruction.
2. A new consumption model for merging an online virtual farm with an offline physical farm according to claim 1, characterized in that: the off-line entity farm land planting base and the cultivation base are divided into a plurality of planting sub-areas and a plurality of cultivation sub-areas respectively, each planting sub-area and each cultivation sub-area are provided with a unique code, each animal and plant in the planting sub-areas and the cultivation sub-areas are also provided with the unique code, the corresponding codes are recorded in real time in the on-line simulation farm application program, a plurality of cameras covering the whole farm are arranged in the off-line entity farm, a consumer can enter a secondary interface by clicking a recognition list module, and can click to watch real-time monitoring in the secondary interface and display real-time pictures of the corresponding code areas and the animal and plant through the cameras.
3. A new consumption model for merging an online virtual farm with an offline physical farm according to claim 1, characterized in that: the simulation farm application program display interface further comprises a cultivated land module, a land module to be cultivated, a flower cultivated land module, a fruit tree cultivated land module, a poultry cultivating module, a livestock cultivating module and an aquatic product cultivating module, and each module corresponds to a real site in the off-line entity farm.
4. A new consumption model for merging an online virtual farm with an offline physical farm according to claim 1, characterized in that: the display interface of the simulation farm application program further comprises a farm friend communication module, and the consumer can add other consumers in the farm through the farm friend communication module to become friends of the consumer, communicate with each other, learn and contact farm customer service.
5. A new consumption model for merging an online virtual farm with an offline physical farm according to claim 1, characterized in that: the simulation farm application program display interface further comprises a ranking list module, a consumer can know the levels of the yield, the sales amount, the agricultural labor experience and the like of self-approved products through the ranking list, an experience grade system corresponding to the ranking list module is arranged in the simulation farm application program, and the consumer can acquire the experience by logging in, participating in agricultural related activities, selling and purchasing agricultural products, so that the simulation farm application program display interface is upgraded.
6. A new consumption model for merging an online virtual farm with an offline physical farm according to claim 1, characterized in that: the display interface of the simulation farm application program further comprises a 24 solar term and farming related module, provides farming activity information required to be developed by each solar term, and provides farming guidance for consumers.
7. A new consumption model for merging an online virtual farm with an offline physical farm according to claim 1, characterized in that: the display interface of the simulated farm application program further comprises a shop leasing module, the shop leasing module corresponds to the market collecting module, and a consumer can lease a show window for displaying internal transaction commodities in the market collecting module through the shop leasing module and can access a third party to outside to realize whole-network sale.
8. A new consumption model for merging an online virtual farm with an offline physical farm according to claim 1, characterized in that: the display interface of the simulated farm application program further comprises a science popularization module, and the science popularization module contains introduction of all animals and plants and relevant information of farming affairs in the cognition inventory and provides basic cognition training for consumers.
9. A new consumption model for merging an online virtual farm with an offline physical farm according to claim 1, characterized in that: the simulation farm application program display interface further comprises a farm reception center module, the farm reception center module provides travel reception for the consumer to come from the farm and the periphery of the farm, the farm reception center module provides farm package selection service, the consumer makes an order reservation through the farm reception center module, and the on-line actual operation staff receives the order and prepares corresponding service.
10. A new consumption model for merging an online virtual farm with an offline physical farm according to claim 1, characterized in that: the simulation farm application program display interface further comprises a cake room module and a flower gardening module, the cake room module provides DIY baking services for consumers, and the flower gardening module provides services such as floriculture, bonsai and aquatic landscape for the consumers.
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