CN118172128A - System and device for realizing online and offline fusion of new farm consumption modes - Google Patents

System and device for realizing online and offline fusion of new farm consumption modes Download PDF

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Publication number
CN118172128A
CN118172128A CN202311535245.XA CN202311535245A CN118172128A CN 118172128 A CN118172128 A CN 118172128A CN 202311535245 A CN202311535245 A CN 202311535245A CN 118172128 A CN118172128 A CN 118172128A
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user
management module
farm
online
unit
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董春富
邱建备
胡颖
胡丽琴
张莉莎
钱海玲
邵湘北
郑雅方
布秀萍
陈润
杨积均
杨昭
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Tonghai Jinhai Agricultural Science And Technology Development Co ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0605Supply or demand aggregation
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0613Third-party assisted
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0641Shopping interfaces
    • G06Q30/0643Graphical representation of items or shoppers
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00Information and communication technology [ICT] specially adapted for implementation of business processes of specific business sectors, e.g. utilities or tourism
    • G06Q50/02Agriculture; Fishing; Forestry; Mining

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Abstract

The application discloses a system and a device for realizing a novel farm consumption mode of online and offline fusion, and relates to the technical field of control and regulation systems in agricultural planting. In order to embody the value of flowers as special products to the greatest extent, the system and the device for realizing a new farm consumption mode of online and offline integration are provided, wherein the system and the device comprise an offline farm consisting of a planting base and hardware facilities, and an online farm operated by a server, and the online farm comprises a site management module, a user management module, a circulation management module and a distribution module; the method directly connects the consumers with the flower planting farm through the internet technology, so that people can conveniently experience the fun of cultivating the flower planting greenhouse; the mode realizes the refinement, the high efficiency and the greenization of the agricultural industry, adopts a brand new on-line + off-line recognition mode, ensures that consumers can participate in the production process of the farm without going out, and provides a wider market and development space for the farm.

Description

System and device for realizing online and offline fusion of new farm consumption modes
Technical Field
The invention relates to the technical field of control and regulation systems in agricultural planting, in particular to a system and a device for realizing a novel farm consumption mode of online and offline fusion.
Background
Along with the development of the Internet and the Internet of things technology, the application of the Internet of things technology in agriculture is wider and wider, intelligent agriculture is formed, the agricultural production is controlled by using the sensor and the software through a mobile platform or a computer platform, the traditional agriculture has more intelligence, and can realize accurate perception, control and decision management, and agricultural electronic commerce, food tracing anti-counterfeiting, agricultural leisure travel, agricultural information service and the like.
The new farm with on-line and off-line fusion is a novel agricultural model that provides a more direct and transparent agricultural product purchasing experience to consumers by combining on-line and off-line modes. This mode may help farmers sell produce better, while also providing consumers with fresher, guaranteed produce.
In the on-line aspect, farmers can issue information, prices, pictures and the like of agricultural products through an internet platform, and attract consumers to purchase the agricultural products. Meanwhile, channels such as social media can be utilized to promote and popularize, and the popularity and reputation of agricultural products are improved.
In off-line aspects, farmers can organize visit activities, agricultural product picking activities and the like, so that consumers can more intuitively know the growth process and the production environment of agricultural products. Meanwhile, fresh and guaranteed agricultural products can be provided for consumers, and the purchasing experience of the consumers is improved.
The novel farm mode of online and offline fusion not only can improve sales and added value of agricultural products, but also can provide healthier and safer agricultural products for consumers. Meanwhile, the mode can promote the extension and fusion of the agricultural industry chain and promote the modern development of agriculture.
In particular to the field of flower planting, flowers belong to products with relatively short storage period, have relatively few intermediate links, are suitable for being combined with network software and hardware, and are more suitable for realizing the consumption experience of a new mode. The existing flower field and the Internet of things are combined in a mode that a merchant utilizes electronic commerce to place off-line flower commodities on an on-line display and sell through a digital technology based on an application program on a communication terminal in an open network environment, and a consumer uses the communication terminal to purchase the on-line commodities of the merchant on the application program. This mode suffers from some drawbacks: the trust degree of the consumer between merchants or growers is difficult to cultivate, the acceptance degree of the product is difficult to establish by only one consumption, and the consumer lacks direct association with the commodity; the direct participation of consumers in the production of flower products is relatively complex, the realization difficulty is high, the consumers participate in sightseeing property, and the experience is poor.
Unlike food crops and other products which are physical products directly acting on the body of consumers, the core value of the flower products is more abundant in the spirit level of consumers; therefore, the flower planting, especially the whole planting and harvesting process of fresh flowers has more interactive material conditions with consumers, and the consumers can directly participate in the flower planting process in a mode of on-line and off-line fusion, so that enjoyment of more spirit levels is obtained, and the value of the flowers as special products is reflected to the greatest extent.
The system and the device for realizing the novel farm consumption mode of online and offline fusion have remarkable promotion effect on continuous innovation and development of flower planting and the whole consumption market.
Disclosure of Invention
The invention aims to provide a system and a device for realizing a novel farm consumption mode of online and offline fusion.
A new farm consumption mode of online and offline integration, wherein consumers are in charge of cultivating a flower planting greenhouse through an online platform and participate in planting, management and harvesting of flowers in person online and offline; the agriculture and science and technology are combined, so that more personalized and participatory cut flower purchasing experience is provided for consumers; through the platform, consumers can know information such as planting plans, flower growth conditions and the like of the farm through the identifying and breeding platform, and communicate with and exchange with farmers; meanwhile, the maintenance fee, the order state inquiry and the like can be paid on the platform; in addition, the consumers can visit the farm in the field and participate in the planting, management, harvesting and other processes of flowers in person, so as to know the growth environment and the production process of the flowers; the mode can help consumers to better know the growth process and the production environment of flower crops, and improve the trust feeling and the cognition of products; meanwhile, a more stable sales channel and income source can be provided for farmers, and the development of agriculture is promoted. In addition, the mode can provide healthier and safer agricultural products for consumers, and ensure the diet health and safety of the consumers.
A system and device for realizing a new farm consumption mode of online and offline integration comprises an offline farm formed by a planting base and matched hardware facilities, and an online farm which runs through a server, and is characterized by comprising a site management module, a user management module, a circulation management module and a distribution module;
the field management module is connected with hardware terminals arranged in various planting bases, and performs corresponding operation on the single planting base or the corresponding planting areas through manual or automatic operation of field management personnel according to feedback information or through remote control of the hardware terminals by users of the corresponding planting areas in a specified period; and the field management module is also in communication connection with a user side in the user management module through a server, so that the remote help seeking of the user is realized, and the field management personnel perform field operation.
The user management module comprises a display interface unit, a user information and state management unit and a user side;
The display interface unit displays through various fixed display devices or display components of the mobile terminal, and the display interface is a virtual image interface or a real-time image of a part of the under-line farm; the user information and state management unit can complete user registration and user login, store and retrieve user data, and provide relevant real-time resource information under login user names; the user terminal is in communication connection with the field management module, and is connected with the environment monitoring probe and the environment adjusting device which are arranged in the corresponding maintenance area of the user through the field management module, so that the user terminal is used for remote control and remote help-seeking field management personnel.
The circulation management module is in communication connection with the other three modules, and the user side selects autonomous harvesting or hosting treatment according to the growth condition of crops in the corresponding cultivating area; if the independent harvesting is selected, the signal of the user side is transmitted to the circulation management module, the communication management module is contacted after comparison and confirmation, the on-site personnel are assigned to perform crop harvesting in the appointed area, the information is uploaded to the distribution module after harvesting is completed, the user information in the user management module and the user information of the state management unit are simultaneously called, and the distribution is performed after the logistics information of the harvested products is confirmed; if the hosting process is selected, the signal of the user side is transmitted to the circulation management module, and then is compared and confirmed to contact the field management module, and the field personnel are assigned to evaluate or collect crops in the designated area, and then the estimated amount or the actual amount is input and fed back to the user side.
The distribution module can acquire the user distribution information in the user management module and generate a logistics order.
Preferably, the field management module further comprises: the device management unit and the monitoring unit are connected with the hardware terminal; the equipment management unit positions various probes and equipment, performs periodic identification on the working states of the probes and the equipment, and performs feedback display and fault alarm on the running states; the monitoring unit is connected with the monitoring camera system, monitors the crop growth condition and the equipment running state in the planting base or in a small range, collects image data of fixed facilities in the detection area, and provides the image data for the user management module to manufacture virtual images of the display interface.
Preferably, the hardware terminal includes: the system comprises a temperature and humidity probe, a ventilation system, a heating system, a spraying system, a light probe, a door and window opening and closing system, communication units arranged on all hardware and a monitoring camera system; the temperature and humidity probe is used for monitoring the temperature and humidity of the crop growing environment in the planting base, and controlling the ventilation system, the heating system and the spraying system to perform temperature and humidity adjustment through the communication unit; the light probe is used for monitoring the illumination intensity of the crop growth environment in the planting base, and the communication unit is used for controlling the door and window opening and closing system to adjust the illumination intensity; the monitoring camera system is used for monitoring the growth condition of crops and the running state of equipment in a planting base or a small range, collecting image data of fixed facilities in a detection area, and providing the image data for a user management module to manufacture a virtual image of a display interface.
Preferably, the device management unit comprises a positioning unit for positioning based on a satellite system or a communication base station, and is communicated with devices in the planting base to form a three-dimensional coordinate system of the devices in the planting base, so that the devices can be conveniently adjusted and dispatched.
Preferably, the virtual image interface of the display interface unit is a 2D or 3D scene display after the matched application program performs animation form conversion on the real scene of the offline farm, and the virtual image interface comprises a necessary component unit actually existing in the entity farm.
Preferably, an independent user account management unit is additionally arranged in the user management module, and the managed crop information or the fund information of the user is stored.
Preferably, the display interface unit in the user management module further comprises a social communication module, and the user can communicate with people who are farm users.
The invention has the beneficial effects that:
The novel farm with online and offline fusion is an innovative agricultural mode, consumers and the farm are directly connected together through an internet technology, and particularly the novel farm is in the field of flower planting, so that people can conveniently experience and cultivate the pleasure of a flower planting greenhouse, purchase various high-quality fresh cut flowers of the farm, and pay attention to relevant dynamics of the farm in real time; the novel farm management mode not only realizes the refinement, high efficiency and green development of the agricultural industry, but also adopts a brand new on-line and off-line recognition mode through the innovative management mode, so that consumers can participate in the production process of the farm without going out. In a word, the novel farm with online and offline integration directly connects consumers and the farm together through the Internet technology and the innovative operation mode, provides more convenient and personalized agricultural service experience for the consumers, and also provides wider market and development space for the farm.
Detailed Description
A system and apparatus for implementing a new farm consumption model for on-line and off-line fusion, comprising an off-line farm comprised of a planting base and matched hardware facilities, and an on-line farm operated by a server, the on-line farm comprising: the system comprises a site management module, a user management module, a circulation management module and a distribution module;
The field management module is connected with the hardware terminals arranged in the various planting bases, and performs corresponding operation on the single planting base or the corresponding maintenance areas by manual or automatic operation of field management personnel according to feedback information or by remote control of the hardware terminals by users of the corresponding maintenance areas; the field management module is also in communication connection with a user side in the user management module through a server, so that the remote help seeking of a user is realized, and field operation is performed by field management personnel; the hardware terminal comprises: the system comprises a temperature and humidity probe, a ventilation system, a heating system, a spraying system, a light probe, a door and window opening and closing system, communication units arranged on all hardware and a monitoring camera system; the temperature and humidity probe is used for monitoring the temperature and humidity of the crop growing environment in the planting base, and controlling the ventilation system, the heating system and the spraying system to perform temperature and humidity adjustment through the communication unit; the light probe is used for monitoring the illumination intensity of the crop growth environment in the planting base, and the communication unit is used for controlling the door and window opening and closing system to adjust the illumination intensity; the monitoring camera system is used for monitoring the growth condition of crops and the running state of equipment in a planting base or a small range, collecting image data of fixed facilities in a detection area, and providing the image data for a user management module to manufacture a virtual image of a display interface.
The field management module further includes: an equipment management unit and a monitoring unit; the equipment management unit positions various probes and equipment, performs periodic identification on the working states of the probes and the equipment, and performs feedback display and fault alarm on the running states; the monitoring unit is connected with the monitoring camera system, monitors the crop growth condition and the equipment running state in the planting base or in a small range, collects image data of fixed facilities in the detection area, and provides the image data for the user management module to manufacture a virtual image of a display interface; the equipment management unit comprises a positioning unit for positioning based on a satellite system or a communication base station and is communicated with equipment in the planting base to form a three-dimensional coordinate system of the equipment in the planting base, so that the equipment can be conveniently adjusted and dispatched.
The user management module comprises a display interface unit, a user information and state management unit and a user side; the display interface unit displays through various fixed display devices or display components of the mobile terminal, and the display interface is a virtual image interface or a real-time image of a part of the under-line farm; the virtual image interface of the display interface unit is a 3D scene display after the matched application program converts the real scene of the offline farm into an animation form, and comprises a necessary constitution unit which really exists in the entity farm; the user information and state management unit can complete user registration and user login, store and retrieve user data, and provide relevant real-time resource information under login user names; the user terminal is in communication connection with the field management module, and is connected with the environment monitoring probe and the environment adjusting device which are arranged in the corresponding maintenance area of the user through the field management module, so that the user terminal is used for remote control and remote help-seeking field management personnel.
The circulation management module is in communication connection with the other three modules, and the user side selects autonomous harvesting or hosting treatment according to the growth condition of crops in the corresponding cultivating area; if the independent harvesting is selected, the signal of the user side is transmitted to the circulation management module, the communication management module is contacted after comparison and confirmation, the on-site personnel are assigned to perform crop harvesting in the appointed area, the information is uploaded to the distribution module after harvesting is completed, the user information in the user management module and the user information of the state management unit are simultaneously called, and the distribution is performed after the logistics information of the harvested products is confirmed; if the hosting process is selected, the signals of the user side are transmitted to the circulation management module, and then are compared and confirmed to contact the field management module, and the field personnel are assigned to evaluate or collect crops in the designated area, then the estimated amount or the actual amount is input and fed back to the user side, and the hosting process is completed after the confirmation of the two sides.
The distribution module is connected with the user management module and the circulation management module, acquires the user distribution information in the user management module, acquires the goods information from the circulation management module, and finally generates a logistics order.
The new flower farm of the company is a comprehensive modern agricultural complex integrating planting, cultivating, online and offline transaction. In the operation process, a new farm is continuously innovated, a brand new on-line and off-line identification mode is adopted, consumers can experience the interests of identifying the flower planting greenhouse without going out, other high-quality fresh cut flowers which are identified by themselves or planted by the farm can be purchased from a platform, and in the full-bloom period, the fresh cut flowers produced by the identified planting greenhouse can be entrusted to the company for collection and sale, and the related dynamics of the farm can be concerned in real time.

Claims (10)

1. A system and device for realizing a new farm consumption mode of online and offline integration comprises an offline farm formed by a planting base and matched hardware facilities, and an online farm which runs through a server, and is characterized by comprising a site management module, a user management module, a circulation management module and a distribution module;
the field management module is connected with hardware terminals arranged in various planting bases, and performs corresponding operation on the single planting base or the corresponding planting areas through manual or automatic operation of field management personnel according to feedback information or through remote control of the hardware terminals by users of the corresponding planting areas in a specified period; and the field management module is also in communication connection with a user side in the user management module through a server, so that the remote help seeking of the user is realized, and the field management personnel perform field operation.
2. The system and apparatus for implementing a new farm consumption model with online and offline integration according to claim 1, wherein the user management module comprises a display interface unit, a user information and status management unit, and a user terminal;
The display interface 8 and the unit are displayed through various fixed display devices or display components of the mobile terminal, and the display interface is a virtual image interface or a real-time image of a part of the under-line farm; the user information and state management unit can complete user registration and user login, store and retrieve user data, and provide relevant real-time resource information under login user names; the user terminal is in communication connection with the field management module, and is connected with the environment monitoring probe and the environment adjusting device which are arranged in the corresponding maintenance area of the user through the field management module, so that the user terminal is used for remote control and remote help-seeking field management personnel.
3. The system and the device for realizing the online and offline integrated new farm consumption mode according to claim 1, wherein the circulation management module is in communication connection with the other three modules, and the user side selects autonomous harvesting or hosting according to the growth condition of crops in the corresponding fostering area; if the independent harvesting is selected, the signal of the user side is transmitted to the circulation management module, the communication management module is contacted after comparison and confirmation, the on-site personnel are assigned to perform crop harvesting in the appointed area, the information is uploaded to the distribution module after harvesting is completed, the user information in the user management module and the user information of the state management unit are simultaneously called, and the distribution is performed after the logistics information of the harvested products is confirmed; if the hosting process is selected, the signal of the user side is transmitted to the circulation management module, and then is compared and confirmed to contact the field management module, and the field personnel are assigned to evaluate or collect crops in the designated area, and then the estimated amount or the actual amount is input and fed back to the user side.
4. The system and apparatus for implementing a new farm consumption model for online and offline integration according to claim 1, wherein the distribution module is capable of obtaining user distribution information in the user management module and generating a logistics order.
5. The system and apparatus for implementing a new farm consumption model for online-offline fusion according to any of claims 1-4, wherein the site management module further comprises: the device management unit and the monitoring unit are connected with the hardware terminal; the equipment management unit positions various probes and equipment, performs periodic identification on the working states of the probes and the equipment, and performs feedback display and fault alarm on the running states; the monitoring unit is connected with the monitoring camera system, monitors the crop growth condition and the equipment running state in the planting base or in a small range, collects image data of fixed facilities in the detection area, and provides the image data for the user management module to manufacture virtual images of the display interface.
6. The hardware terminal according to claim 1, comprising: the system comprises a temperature and humidity probe, a ventilation system, a heating system, a spraying system, a light probe, a door and window opening and closing system, communication units arranged on all hardware and a monitoring camera system; the temperature and humidity probe is used for monitoring the temperature and humidity of the crop growing environment in the planting base, and controlling the ventilation system, the heating system and the spraying system to perform temperature and humidity adjustment through the communication unit; the light probe is used for monitoring the illumination intensity of the crop growth environment in the planting base, and the communication unit is used for controlling the door and window opening and closing system to adjust the illumination intensity; the monitoring camera system is used for monitoring the growth condition of crops and the running state of equipment in a planting base or a small range, collecting image data of fixed facilities in a detection area, and providing the image data for a user management module to manufacture a virtual image of a display interface.
7. The system and apparatus for implementing an on-line and off-line converged new farm consumption model of claim 5, wherein the device management unit includes a positioning unit for positioning based on a satellite system or a communication base station, and communicates with devices in the planting base to form a three-dimensional coordinate system of the devices in the planting base, so as to facilitate the adjustment and dispatch of the devices.
8. The system and apparatus for implementing an on-line and off-line converged new farm consumption model according to claim 2, wherein the virtual image interface of the display interface unit is a 2D or 3D scene display in which the matched application program animates the real scene of the off-line farm, including the necessary constituent units actually existing in the physical farm.
9. The system and apparatus for implementing a new farm consumption model with online and offline integration according to claim 1, wherein an independent user account management unit is added to the user management module, and the managed crop information or the fund information of the user is stored.
10. The system and apparatus for implementing a new farm consumption model with online and offline integration according to claim 1, wherein the display interface unit in the user management module further comprises a social communication module, and the user can communicate with the personnel who are the farm user.
CN202311535245.XA 2023-11-17 2023-11-17 System and device for realizing online and offline fusion of new farm consumption modes Pending CN118172128A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CN202311535245.XA CN118172128A (en) 2023-11-17 2023-11-17 System and device for realizing online and offline fusion of new farm consumption modes

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CN202311535245.XA CN118172128A (en) 2023-11-17 2023-11-17 System and device for realizing online and offline fusion of new farm consumption modes

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CN118172128A true CN118172128A (en) 2024-06-11

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