CN111935527A

CN111935527A - Information display method, video playing method and equipment

Info

Publication number: CN111935527A
Application number: CN201910394974.5A
Authority: CN
Inventors: 陈子豪
Original assignee: Alibaba Group Holding Ltd
Current assignee: Zhejiang Tmall Technology Co Ltd
Priority date: 2019-05-13
Filing date: 2019-05-13
Publication date: 2020-11-13
Anticipated expiration: 2039-05-13
Also published as: CN111935527B

Abstract

The embodiment of the application provides an information display method, a video playing method and equipment. The method comprises the following steps: displaying preview areas corresponding to a plurality of information items on a current information list interface; playing a video of a first information item in the plurality of information items in a preview area corresponding to the first information item; and amplifying and playing the video in the information list interface. According to the embodiment of the application, the playing size of the video played in the preview area is directly enlarged on the information list interface, so that a user can conveniently know more detailed contents, the visual fatigue of the user caused by frequent skipping of the interface in the prior art can be avoided, and the browsing experience of the user can be effectively improved.

Description

Information display method, video playing method and equipment

Technical Field

The present application relates to the field of computer technologies, and in particular, to an information display method, a video playing method, and a device.

Background

With the development of internet technology, network video becomes an important information display mode at the present of increasing network bandwidth. For example: some e-commerce platforms provide video-enabled merchandise objects that, when viewed by a user in a merchandise listing interface, begin to play a small-sized preview video to the user to attract the user to click into a video or merchandise detail interface.

Generally, the size of a preview video in a video list interface is too small, so that a user can hardly see detail content clearly, and the user can only click and jump to the video detail interface to know the detail content, so that whether the user is interested or not can be judged. In order to locate the video which is interested by the user in a plurality of videos, the user needs to jump back and forth from the video list interface to each video detail interface and from each video detail interface to the video list interface, the browsing experience of the user is seriously influenced by frequent jumping of the interfaces, the eyesight fatigue of the user is easily caused, and the browsing interest is lost.

Disclosure of Invention

In view of the above, the present application is proposed to provide an information display method, a video playback method, and an apparatus that solve the above problems or at least partially solve the above problems.

Thus, in one embodiment of the present application, an information display method is provided. The method comprises the following steps:

displaying preview areas corresponding to a plurality of information items on a current information list interface;

playing a video of a first information item in the plurality of information items in a preview area corresponding to the first information item;

and amplifying and playing the video in the information list interface.

In another embodiment of the present application, a video playback method is provided. The method comprises the following steps:

playing a video of a first information item in a preview area corresponding to the first information item in a current information list interface;

monitoring the playing condition of the video in a preview area corresponding to the first information item to obtain monitoring data;

and when the monitoring data meet a first preset condition, amplifying and playing the video in the information list interface.

In an embodiment of the present application, an electronic device is provided. The electronic device includes: a memory, a processor, and a display, wherein,

the memory is used for storing programs;

the processor, coupled to the display and the memory, respectively, is configured to execute the program stored in the memory to:

controlling the display to display preview areas corresponding to a plurality of information items on a current information list interface;

and amplifying and playing the video in the information list interface.

In yet another embodiment of the present application, an electronic device is provided. The electronic device includes:

According to the technical scheme provided by the embodiment of the application, preview areas corresponding to a plurality of information items are displayed on a current information list interface, videos of a first information item are played in the preview area corresponding to the first information item in the information items, and the videos are played in the information list interface in an amplification mode. Therefore, the playing size of the video played in the preview area is directly enlarged on the information list interface, so that a user can conveniently know more detailed contents, the visual fatigue of the user caused by frequent skipping of the interface in the prior art can be avoided, and the browsing experience of the user can be effectively improved.

Drawings

In order to more clearly illustrate the embodiments of the present application or the technical solutions in the prior art, the drawings needed to be used in the description of the embodiments or the prior art will be briefly described below, and it is obvious that the drawings in the following description are some embodiments of the present application, and other drawings can be obtained by those skilled in the art without creative efforts.

Fig. 1 is a schematic flowchart of an information display method according to an embodiment of the present application;

fig. 2 is a schematic flowchart of a video playing method according to another embodiment of the present application;

fig. 3 is a block diagram of an information display device according to an embodiment of the present application;

fig. 4 is a block diagram of a video playback device according to another embodiment of the present application;

fig. 5 is a block diagram of an electronic device according to another embodiment of the present application;

FIG. 6 is a first display state diagram of an information list interface;

FIG. 7 is a second display state diagram of the information list interface;

FIG. 8 is a third display state diagram of the information list interface;

fig. 9 is a fourth display state diagram of the information list interface.

Detailed Description

Currently, a preview area corresponding to a plurality of video items is displayed in a video list interface. After a user opens the video list interface, corresponding videos are automatically loaded in preview areas corresponding to one or more video items in the plurality of video items displayed in the video list interface and play is started. Because the size of the preview area is too small, the details are difficult to see, and the user needs to click the preview area to jump to the video details interface, and play the video in the video details interface through a playing window with a larger size. When the user finds that the user is not interested after seeing the detail content clearly, the user needs to click a return control in the video detail interface to jump back to the video list interface from the video detail interface. Frequent interface jumps can cause visual fatigue to the user and even make the user less robust, resulting in poor platform user stickiness.

In order to improve user experience, the inventor provides a new information display method, namely a preview area of a video is directly amplified on an information list interface, interface skipping is not needed, and a user can conveniently acquire more detailed contents to judge whether the user is interested.

In order to make the technical solutions better understood by those skilled in the art, the technical solutions in the embodiments of the present application will be clearly and completely described below with reference to the drawings in the embodiments of the present application. It is to be understood that the embodiments described are only a few embodiments of the present application and not all embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present application.

Further, in some flows described in the specification, claims, and above-described figures of the present application, a number of operations are included that occur in a particular order, which operations may be performed out of order or in parallel as they occur herein. The sequence numbers of the operations, e.g., 101, 102, etc., are used merely to distinguish between the various operations, and do not represent any order of execution per se. Additionally, the flows may include more or fewer operations, and the operations may be performed sequentially or in parallel. It should be noted that, the descriptions of "first", "second", etc. in this document are used for distinguishing different messages, devices, modules, etc., and do not represent a sequential order, nor limit the types of "first" and "second" to be different.

Fig. 1 shows a schematic flow chart of an information display method according to an embodiment of the present application. The method provided by the embodiment is suitable for the client. The client may be hardware integrated on the terminal and having an embedded program, may also be application software installed in the terminal, and may also be tool software embedded in an operating system of the terminal, which is not limited in this embodiment of the present application. The terminal can be any terminal equipment including a mobile phone, a tablet personal computer, intelligent wearable equipment and the like. As shown in fig. 1, the method includes:

101. and displaying a preview area corresponding to a plurality of information items on the current information list interface.

102. And playing the video of the first information item in the preview area corresponding to the first information item in the plurality of information items.

103. And amplifying and playing the video in the information list interface.

In the above 101, the information listing interface may be a goods listing interface, a news information listing interface, a live or on-demand video listing interface, or the like. Taking the goods list interface as an example, the information items refer to goods items. In the information list interface, each of the plurality of information items includes a preview area, that is, a plurality of preview areas are displayed in the information list interface, and each preview area corresponds to one information item.

In one example, as shown in fig. 6, the preview area corresponding to a plurality of information items may be displayed in a card-type format in the information list interface. The shape of the preview area corresponding to the plurality of information items may be a rectangular shape or a rounded rectangular shape.

The preview areas corresponding to the plurality of information items can be arranged and displayed in at least two columns on the information list interface. For example: as shown in fig. 6, the preview areas corresponding to the plurality of information items are arranged and displayed in two columns on the information list interface. In fig. 6, the information list interface shows preview areas corresponding to 8 information items: a preview area 501 corresponding to a first information item, a preview area 502 corresponding to a second information item, a preview area 503 corresponding to a third information item, a preview area 504 corresponding to a fourth information item, a preview area 505 corresponding to a fifth information item, a preview area 506 corresponding to a sixth information item, a preview area 507 corresponding to a seventh information item, and a preview area 508 corresponding to an eighth information item. A preview area 505 corresponding to the fifth information item, a preview area 501 corresponding to the first information item, a preview area 502 corresponding to the second information item, and a preview area 508 corresponding to the eighth information item are shown as a column; a preview area 505 corresponding to the fifth information item, a preview area 504 corresponding to the fourth information item, a preview area 503 corresponding to the third information item, and a preview area 507 corresponding to the seventh information item are shown as another column. It should be noted that a preview area 501 corresponding to the first information item, a preview area 502 corresponding to the second information item, a preview area 503 corresponding to the third information item, and a preview area 504 corresponding to the fourth information item are all completely displayed on the current information list interface; and a preview area 505 corresponding to the fifth information item, a preview area 506 corresponding to the sixth information item, a preview area 507 corresponding to the seventh information item, and a preview area 508 corresponding to the eighth information item are not completely displayed on the current information list interface.

In specific implementation, a preview picture of the corresponding information item can be displayed in the preview area corresponding to each information item. Of course, in the preview area corresponding to each information item, the text description information of the corresponding information item can be displayed through the floating layer.

In addition, a navigation bar area and a list scrolling area can be included in the information list interface; the list rolling area is used for responding to the sliding operation of a user and displaying a preview area corresponding to an information item in the waterfall flow information list in a rolling mode; the navigation bar area displays a plurality of information category selection controls, and in response to the selection operation of a user on a first information category selection control in the plurality of information category selection controls, a waterfall flow information list corresponding to the first information category is displayed in the list rolling area.

In the above 102, the first information item may be determined from the plurality of information items in one or more of the following manners:

mode A: an information item is randomly selected from the plurality of information items as a first information item.

Mode B: and determining the information item of which the preview area is positioned in the appointed display area in the plurality of information items as a first information item.

Wherein the designated display area may be a central area of the display screen.

It is to be added that, if the number of the information items located in the designated display area is greater than 1, an information item may be randomly selected from the information items located in the designated display area, or an information item on the left or top may be selected as the first information item.

Mode C: and determining the information item with the preview area positioned at the appointed display position in the plurality of information items as a first information item.

The appointed display position is an appointed position point on the display screen.

The method D comprises the following steps: and determining an information item containing video in the plurality of information items, and determining the information item containing video as a first information item.

If the number of information items including video among the plurality of information items is greater than 1, the first information item may be selected from the information items including video in the manner A, B or C described above.

When there may be some information items that do not include video in the information list interface, the first information item may be determined in the manner D. When all the information items displayed in the above information list interface contain videos, the first information item may be determined in the above manner A, B or C. The determination method of the first information item may be implemented in other ways besides the above several ways, and this is not specifically limited in this embodiment of the application.

The specific implementation of playing the video of the first information item in the preview area corresponding to the first information item can be referred to in the prior art, and is not described in detail here. Therefore, the preview picture and the text description information corresponding to the first information item can be replaced by the video playing picture of the first information item in the preview area corresponding to the first information item.

In 103, the video of the first information item is enlarged and played in the information list interface, that is, the playing screen of the video of the first information item is enlarged in the information list interface.

In an implementation scheme, in the above 103, "play the video in the information list interface in an enlarged manner", specifically, the following steps are adopted to implement:

1031a, amplifying the preview area corresponding to the first information item on the information list interface so as to amplify and play the video.

1032a, compressing the preview area corresponding to the other information items except the first information item in the plurality of information items on the information list interface to make room for the amplification of the preview area corresponding to the first information item.

In specific implementation, the operation of compressing the preview area of the other information items except the first information item in the plurality of information items on the information list interface can be performed while the preview area corresponding to the first information item is enlarged on the information list interface. And the amplification rate of the preview area corresponding to the first information item can be determined according to the compression rate of the preview areas corresponding to other information items except the first information item in the plurality of information items, so that the condition that the preview area corresponding to the first information item is overlapped with the preview areas corresponding to other information items due to the fact that the amplification rate of the preview area corresponding to the first information item is too high is avoided, and the visual effect is influenced. It should be noted that, the other information items in the plurality of information items except the first information item may be part information items in the plurality of information items except the first information item.

Fig. 8 is a state diagram showing an information list interface after the preview area 501 corresponding to the first information item is enlarged, taking the preview area 501 corresponding to the first information item in fig. 6 as an example. In fig. 8, the preview area 504 for the fourth information item, the preview area 503 for the third information item and the preview area 502 for the second information item, which are located around the preview area 501 for the first information item, are all compressed.

In addition, the enlargement of the preview area corresponding to the first information item can visually present a gradual enlargement effect; the compression of the preview area corresponding to the other of the plurality of information items than the first information item may visually exhibit a gradual compressed effect.

In another implementation scheme, in the above 103, "play the video in the information list interface in an enlarged manner", specifically, the following steps are adopted to implement:

1031b, popping up a floating layer on the information list interface.

1032b, amplifying and playing the video in the floating layer.

1031b, the display position of the floating layer to be popped up may be set according to actual needs, which is not particularly limited in this embodiment. In general, a navigation bar area and a list scroll area exist in an information list interface, and a preview area corresponding to a plurality of information items is located in the list scroll area. The floating layer can be displayed in the list scrolling area to avoid the floating layer from blocking the navigation bar.

1032b, the floating layer includes a playing window for playing the video. When the floating layer is popped up, the window size of the playing window in the floating layer is larger than the area size of the preview area corresponding to the first information item before the floating layer is popped up, and the video is played in the playing window, namely the effect of playing the video in the floating layer in an amplification way is realized.

In an example, the "play the video in the floating layer in the above 1032 b" specifically includes: and amplifying the window size of the playing window in the floating layer so as to amplify and play the video.

Before the window size of the playing window is enlarged, the window size of the playing window can be the same as the area size of the preview area corresponding to the first information item before the floating layer is popped up, and then the window size of the playing window is enlarged in the floating layer. Specifically, before the window size of the play window is enlarged in the floating layer, the play window coincides with the preview area of the first information item. In this way, the user is given a visual experience that the preview area of the first information item is enlarged, which ensures the user's visual continuity.

In this embodiment, the playback video is enlarged by popping up the floating layer, and is perceptually more lightweight.

Further, in order to avoid display interference of other information items, the display contents of other information items may be grayed out (as shown in fig. 9, a playing area 601 shown in fig. 9 is a playing area of the video of the first information item after being enlarged); or displaying a mask layer on the information list interface to mask an exposed area below the floating layer. The mask layer is located below the floating layer. The mask layer may gradually change from a transparent state to a translucent state. Therefore, the video picture played in the floating layer can be highlighted in the visual effect, the user can be prevented from touching the exposed area below the floating layer, and the misoperation of the user is effectively reduced. The mask layer can be a full-screen mask, and can also only mask a list rolling area in the information list interface. It should be noted that the mask layer may also be an opaque mask layer.

Fig. 6 shows an interface state diagram of the information list interface before zooming in to play the video of the first information item. Fig. 7 shows an interface state diagram of the information list interface after the video of the first information item is played in an enlarged manner, and the playing area 601 shown in fig. 7 is the playing area of the video of the first information item after the video of the first information item is enlarged. In fig. 7, the mask layer is an opaque mask layer. It should be noted that, none of the preview areas and the play areas shown in fig. 6 and 7 display corresponding pictures, and in practical applications, a preview picture or a corresponding video may be displayed in the preview area corresponding to the information item according to the specific content of the information item.

In order to ensure the viewing continuity of the video of the first information item by the user, the method may further include:

104. and determining the video frame of the video which is played last in the preview area corresponding to the first information item before the floating layer is popped up on the information list interface.

105. And determining an amplification playing starting point according to the video frame.

Correspondingly, the "playing the video in the floating layer in the above 1032 b" specifically includes: in the floating layer, the video is played in an enlarged manner from the enlarged playing starting point.

For example: the playing length of the video of the first information item is 10s, before the floating layer pops up on the information list interface, the time stamp of the video frame of the video played last in the preview area corresponding to the first information item is 3s, the starting point of the amplification playing can be determined to be 3s, and the video is amplified and played from the 3s of the video in the floating layer. Therefore, the video does not need to be amplified and played from the beginning in the floating layer, so that the watching continuity of the video of the first information item by the user can be ensured, and the browsing time of the user can be saved.

In practical application, before the video of the first information item is played in an enlarged manner on the information list interface, the playing condition of the video of the first information item in the preview area corresponding to the first information item is monitored to obtain monitoring data; and actively judging whether the user focuses on the video played in the preview area corresponding to the first information item according to the monitoring data. If the user focuses on the video played in the preview area corresponding to the first information item, the video can be actively played in an information list interface in an amplified manner. The intermediate state interaction between the small-size preview and the video detail interface can not only provide viewing experience, but also effectively reduce the operation cost of a user, namely, the user can see a large-size playing picture without clicking to enter the video detail interface. Specifically, the method may further include:

106. and monitoring the playing condition of the video in a preview area corresponding to the first information item to obtain monitoring data before the step of playing the video in an amplifying way in the information list interface.

107. And when the monitoring data meet a first preset condition, executing the step of amplifying and playing the video in the information list interface.

The monitoring data may include: the playing duration of the video in the preview area corresponding to the first information item and/or the video frame currently played in the preview area corresponding to the first information item.

In an example, the playing duration is greater than or equal to a first preset duration, and it may be determined that the monitoring data satisfies a first preset condition. The size of the first set time period may be set according to actual needs, which is not specifically limited in this embodiment. For example: the first set time period may be 3 s.

In another example, when the currently played video frame is a designated video frame, it is determined that the monitoring data satisfies a first preset condition. The designated video frame may be designated in advance. For example: the designated video frame may be a video frame with a timestamp of 3 s.

In some platforms, such as e-commerce platforms, the active response can also effectively improve the platform conversion, and can make the user generate the perception of "communication".

When the number of the information items is large, the information list displayed on the information list interface is generally laid out by adopting waterfall flow. The information list interface can support sliding operation of a user, and the information list displayed in the information list interface slides in response to the sliding operation of the user. Thus, the information items displayed in the information list interface may change, for example: some information items may slide out of the information list interface and some information items may slide into the information list interface for display. When the preview area of the first information item slides out of the information list interface, the video can be stopped playing, so as to avoid the waste of playing resources. Specifically, the method may further include:

108. monitoring a first sliding operation for the information list interface before the step of playing the video in the information list interface in an enlarged manner.

109. And when the preview area corresponding to the first information item slides out of the information list interface, stopping playing the video.

When the first sliding operation aiming at the information list interface is monitored, the information list page displayed on the information list interface can be slid in response to the first sliding operation.

In practical applications, after the first information item slides out of the information list interface, if the first information item slides into the information list interface again, the video of the first information item can be played again from the beginning.

Further, the method may further include:

110. and after the video is amplified and played in the information list interface, responding to a second sliding operation aiming at the information list interface, and reducing the playing area of the video in the information list interface so as to retract the playing area of the video to a preview area corresponding to the first information item before the video is amplified and played.

Generally, when browsing the information list presented in the information list interface, the user may view more information items in a sliding manner. The enlarged playing area is reduced in a sliding mode, and the fluency of user operation can be improved. The user experience is: when the user wants to browse the information list continuously, the user only needs to continuously slide the information list, and when the user slides the information list, the playing window which is automatically enlarged before is automatically retracted instead of being forced to open a floating layer which needs to be closed.

The following will take an example of playing the video of the first information item in a floating layer manner in an enlarged manner, and describe in detail a specific implementation process of narrowing the playing area of the video of the first information item:

s1: and reducing the window size of the playing window in the floating layer so as to enable the reduced playing window to be overlapped with the preview area of the first information item.

S2: and when the reduced playing window is superposed with the preview area of the first information item, deleting the floating layer on the information list interface.

Thus, the visual experience to the user is: and the preview area corresponding to the amplified first information item is retracted to the original state.

Further, the method may further include:

111. and retracting the playing area of the video to a preview area corresponding to the first information item before the video is played in an amplified manner, and then stopping playing the video.

At this time, it can be judged that the user is not interested in the video, so that the playing of the video can be stopped.

Of course, in practical applications, the video may also be stopped from being played directly in response to the second sliding operation for the information list interface.

In an implementation, the method may further include:

112. and sliding the corresponding information list in the information list interface according to a sliding mode determined according to the operation parameters of the second sliding operation while reducing the playing area of the video in the information list interface.

The operation parameters may include a sliding operation direction and a sliding operation speed. Determining a sliding direction in a sliding mode according to the sliding operation direction; the sliding distance in the sliding manner is determined according to the sliding operation speed. And sliding the corresponding information list according to the sliding direction and the sliding distance.

In order to facilitate the user to enter the video detail page of the video from the intermediate state of the playing area for playing the video in an enlarged manner, the method may further include:

113. and in response to a first trigger operation aiming at the playing area of the video played in an amplifying mode, entering a video detail page of the video.

Wherein, the first trigger operation may be a fixed position operation, such as: long press, continuous click, etc. Namely, the operation position point of the first trigger operation is a fixed position point. The first trigger operation is determined as a fixed position operation, and can be distinguished from a second sliding operation aiming at the information list interface.

In some application platforms, for example: the e-commerce platform or the product recommendation platform may further include, in order to facilitate a user to enter a product detail page of a related product displayed by the video from an intermediate state of a playing area in which the video is played in an enlarged manner, a method including:

114. and displaying a first control around a playing area of the video which is played in an enlarged mode.

115. And responding to a second trigger operation aiming at the first control, and entering a product detail page of a related product shown by the video.

For example: as shown in fig. 7, a first control 602 may pop up at the bottom of the screen.

The second trigger operation may also be a fixed position operation, for example: long press, continuous click, etc.

Typically, many platforms will support user comment functionality to let the user learn more about the content. Therefore, the method may further include:

116. and displaying the audience feedback content related to the video around the playing area of the video which is played in an amplified way.

The feedback content may be the evaluation content of the video by the user. Partial screenshots of viewer feedback regarding the video may pop up around the playing area of the video played in enlargement.

In summary, the conventional video preview is only one or more videos played in the screen, and since the preview video is too small in size, the user is fatigued easily, and the user is likely to lose interest in the videos without the system actively responding. And previewing multiple videos simultaneously is easier for the page to lose focus, causing confusion. In this embodiment, by determining whether the user is watching the small-size video preview to perform the active responsive interactive design of actively amplifying the playing size of the video, the conversion can be promoted, and the user can generate the perception of "communication", and the large-size video is more suitable for watching. In addition, compared with the mode that the user clicks to enter the video detail page for watching, the interaction between the small-size preview and the video detail interface for watching improves the watching experience and reduces the operation cost.

Fig. 2 is a schematic flowchart illustrating a video playing method according to another embodiment of the present application. The method provided by the embodiment is suitable for the client. The client may be hardware integrated on the terminal and having an embedded program, may also be application software installed in the terminal, and may also be tool software embedded in an operating system of the terminal, which is not limited in this embodiment of the present application. The terminal can be any terminal equipment including a mobile phone, a tablet personal computer, intelligent wearable equipment and the like. As shown in fig. 2, the method includes:

201. and playing the video of the first information item in a preview area corresponding to the first information item in the current information list interface.

202. And monitoring the playing condition of the video in the preview area corresponding to the first information item to obtain monitoring data.

203. And when the monitoring data meet a first preset condition, amplifying and playing the video in the information list interface.

In the above 201, the information listing interface may be a goods listing interface, a news information listing interface, a live or on-demand video listing interface, etc. Taking the goods list interface as an example, the information items refer to goods items. In the information list interface, each of the plurality of information items includes a preview area, that is, a plurality of preview areas are displayed in the information list interface, and each preview area corresponds to one information item.

For the specific implementation of determining the first information item from the plurality of information items, reference may be made to corresponding contents in the foregoing embodiments, and details are not described here.

In 202, the monitoring data may include: the playing duration of the video in the preview area corresponding to the first information item and/or the video frame currently played in the preview area corresponding to the first information item.

In the above 203, for a specific implementation of playing the video in an enlarged manner in the information list interface, reference may be made to corresponding contents in the above embodiments, and details are not described here again.

According to the technical scheme provided by the embodiment of the application, the playing size of the video played in the preview area is directly enlarged on the information list interface, so that a user can conveniently know more detailed contents, the visual fatigue of the user caused by frequent skipping of the interface in the prior art can be avoided, and the browsing experience of the user can be effectively improved.

In practical application, in the above 201, "play the video of the first information item in the preview area corresponding to the first information item in the current information list interface", specifically, the following steps are adopted to implement:

2011. and acquiring first video playing data corresponding to the first information item.

2012. And playing the video of the first information item in a preview area corresponding to the first information item in the current information list interface according to the first video playing data corresponding to the first information item.

The first video playing data corresponding to the first information item can be obtained from the server. In an implementation manner, the first video playing data may be obtained from the server through a streaming media technology, which may be referred to in the prior art and is not described herein again.

In order to ensure that the picture of the playing picture of the amplified video is clear, in 203, "when the monitoring data meets the first preset condition, the video is amplified and played in the information list interface," may specifically be implemented by the following steps:

2031. and when the monitoring data meet a first preset condition, acquiring second video playing data corresponding to the first information item.

2032. And the second video playing data is used for playing the video in an amplifying way in the information list interface.

Wherein the resolution of the second video playing data is higher than the resolution of the first video playing data. Thus, the problems of image quality deterioration and the like caused by video image enlargement can be effectively avoided.

Here, it should be noted that: the content of each step in the method provided by the embodiment of the present application, which is not described in detail in the foregoing embodiment, may refer to the corresponding content in the foregoing embodiment, and is not described herein again. In addition, the method provided in the embodiment of the present application may further include, in addition to the above steps, other parts or all of the steps in the above embodiments, and specific reference may be made to corresponding contents in the above embodiments, which is not described herein again.

Fig. 3 is a block diagram illustrating a structure of an information display device according to an embodiment of the present application. As shown in fig. 3, the apparatus includes: a first display module 301, a first playing module 302 and a first amplifying module 303. Wherein the content of the first and second substances,

a first display module 301, configured to display a preview area corresponding to a plurality of information items on a current information list interface;

a first playing module 302, configured to play a video of a first information item in a preview area corresponding to the first information item in the plurality of information items;

and the first amplification module 303 is configured to amplify and play the video in the information list interface.

Further, the first amplifying module 303 is specifically configured to:

popping up a floating layer on the information list interface;

and amplifying and playing the video in the floating layer.

Further, the above apparatus further includes:

a first determining module, configured to determine a video frame of the video that is played last in a preview area corresponding to the first information item before the information list interface pops up the floating layer; determining an amplification playing starting point according to the video frame;

the first amplifying module 303 is specifically configured to:

in the floating layer, the video is played in an enlarged manner from the enlarged playing starting point.

Further, the floating layer comprises a playing window for playing the video;

the first amplifying module 303 is specifically configured to:

and amplifying the window size of the playing window in the floating layer so as to amplify and play the video.

Further, before enlarging the window size of the play window in the floating layer, the play window coincides with the preview area of the first information item.

Further, the apparatus further includes:

a second display module, configured to display a mask layer on the information list interface to mask an exposed area located below the floating layer, where the mask layer is located below the floating layer;

the mask layer gradually changes from a transparent state to a translucent state.

Further, the above apparatus further includes:

the first monitoring module is used for monitoring the playing condition of the video in the preview area corresponding to the first information item to obtain monitoring data before the step of playing the video in the information list interface in an amplifying way;

and the triggering module is used for triggering the first amplification module to execute the step of amplifying and playing the video in the information list interface when the monitoring data meet a first preset condition.

Further, the monitoring data includes a playing time length of the video in a preview area corresponding to the first information item;

the above-mentioned device still includes:

and the first judging module is used for judging that the monitoring data meets the first preset condition when the playing time length is greater than or equal to a first preset time length.

The above-mentioned device still includes:

the second monitoring module is used for monitoring a first sliding operation aiming at the information list interface before the step of amplifying and playing the video in the information list interface;

the first playing module 302 is configured to stop playing the video when the preview area corresponding to the first information item slides out of the information list interface.

Further, the above apparatus further includes:

and the first zooming-out module is used for responding to a second sliding operation aiming at the information list interface after the video is zoomed in and played on the information list interface, zooming out the playing area of the video in the information list interface so as to retract the playing area of the video to a preview area corresponding to the first information item before the video is zoomed in and played.

Further, the first playing module 302 is further configured to:

and retracting the playing area of the video to a preview area corresponding to the first information item before the video is played in an amplified manner, and then stopping playing the video.

Further, the above apparatus further includes:

and the sliding module is used for sliding the corresponding information list in the information list interface according to a sliding mode determined according to the operation parameters of the second sliding operation while reducing the playing area of the video in the information list interface.

Further, the above apparatus further includes:

and the entering module is used for responding to a first trigger operation aiming at the playing area of the video which is played in an amplifying mode, and entering a video detail page of the video.

Further, the above apparatus further includes:

the third display module is used for displaying the first control around the playing area of the video which is amplified and played;

the entry module is further configured to enter a product detail page of a related product displayed by the video in response to a second trigger operation for the first control.

Further, the third display module is further configured to:

and displaying the audience feedback content related to the video around the playing area of the video which is played in an amplified way.

Further, the above apparatus further includes:

and the second determining module is used for determining the information item of which the preview area is positioned in the appointed display area in the plurality of information items as the first information item.

Further, the first amplifying module 303 is specifically configured to:

the preview area corresponding to the first information item is enlarged on the information list interface so as to enlarge and play the video;

and compressing preview areas corresponding to other information items except the first information item in the plurality of information items on the information list interface to make room for the amplification of the preview area corresponding to the first information item.

Here, it should be noted that: the information display device provided in the above embodiments may implement the technical solutions described in the above method embodiments, and the specific implementation principle of each module or unit may refer to the corresponding content in the above method embodiments, and is not described herein again.

Fig. 4 shows a block diagram of a video playback device according to an embodiment of the present application. As shown in fig. 4, the apparatus includes:

the second playing module 401 is configured to play a video of a first information item in a preview area corresponding to the first information item in a current information list interface;

a third monitoring module 402, configured to monitor a playing condition of the video in a preview area corresponding to the first information item, to obtain monitoring data;

and a second amplification module 403, configured to amplify and play the video in the information list interface when the monitoring data meets a first preset condition.

the above-mentioned device still includes:

and the second judgment module is used for judging that the monitoring data meets the first preset condition when the playing time length is greater than or equal to a first preset time length.

Further, the second playing module 401 is specifically configured to:

acquiring first video playing data corresponding to the first information item;

and playing the video of the first information item in a preview area corresponding to the first information item in the current information list interface according to the first video playing data corresponding to the first information item.

Further, the second amplifying module 403 is specifically configured to:

when the monitoring data meet a first preset condition, second video playing data corresponding to the first information item are obtained;

amplifying and playing the video in the information list interface according to the second video playing data;

wherein the resolution of the second video playing data is higher than the resolution of the first video playing data.

Here, it should be noted that: the video playing device provided in the above embodiments may implement the technical solutions described in the above method embodiments, and the specific implementation principle of each module or unit may refer to the corresponding content in the above method embodiments, and is not described herein again.

Fig. 5 shows a schematic structural diagram of an electronic device according to an embodiment of the present application. As shown, the electronic device includes a memory 1101, a processor 1102, and a display 1104. The memory 1101 may be configured to store other various data to support operations on the electronic device. Examples of such data include instructions for any application or method operating on the electronic device. The memory 1101 may be implemented by any type or combination of volatile or non-volatile memory devices such as Static Random Access Memory (SRAM), electrically erasable programmable read-only memory (EEPROM), erasable programmable read-only memory (EPROM), programmable read-only memory (PROM), read-only memory (ROM), magnetic memory, flash memory, magnetic or optical disks.

The processor 1102, respectively coupled to the memory 1101 and the display 1104, is configured to execute the programs stored in the memory 1101 to:

controlling the display 1104 to display preview areas corresponding to a plurality of information items on a current information list interface;

and amplifying and playing the video in the information list interface.

When the processor 1102 executes the program in the memory 1101, the processor 1102 may also implement other functions in addition to the above functions, which may be specifically referred to the description of the foregoing embodiments.

Further, as shown in fig. 5, the electronic device further includes: communication components 1103, power components 1105, audio components 1106, and the like. Only some of the components are schematically shown in fig. 5, and it is not meant that the electronic device comprises only the components shown in fig. 5.

Accordingly, embodiments of the present application also provide a computer-readable storage medium storing a computer program, where the computer program can implement the steps or functions of the information display method provided in the foregoing embodiments when executed by a computer.

Fig. 5 shows a schematic structural diagram of an electronic device according to an embodiment of the present application. As shown, the electronic device includes a memory 1101 and a processor 1102. The memory 1101 may be configured to store other various data to support operations on the electronic device. Examples of such data include instructions for any application or method operating on the electronic device. The memory 1101 may be implemented by any type or combination of volatile or non-volatile memory devices such as Static Random Access Memory (SRAM), electrically erasable programmable read-only memory (EEPROM), erasable programmable read-only memory (EPROM), programmable read-only memory (PROM), read-only memory (ROM), magnetic memory, flash memory, magnetic or optical disks.

The processor 1102, coupled to the memory 1101, is configured to execute the program stored in the memory 1101 to:

Further, as shown in fig. 5, the electronic device further includes: communication components 1103, display 1104, power components 1105, audio components 1106, and the like. Only some of the components are schematically shown in fig. 5, and it is not meant that the electronic device comprises only the components shown in fig. 5.

Accordingly, embodiments of the present application further provide a computer-readable storage medium storing a computer program, where the computer program can implement the steps or functions of the video playing method provided in the foregoing embodiments when executed by a computer.

The above-described embodiments of the apparatus are merely illustrative, and the units described as separate parts may or may not be physically separate, and parts displayed as units may or may not be physical units, may be located in one place, or may be distributed on a plurality of network units. Some or all of the modules may be selected according to actual needs to achieve the purpose of the solution of the present embodiment. One of ordinary skill in the art can understand and implement it without inventive effort.

Through the above description of the embodiments, those skilled in the art will clearly understand that each embodiment can be implemented by software plus a necessary general hardware platform, and certainly can also be implemented by hardware. With this understanding in mind, the above-described technical solutions may be embodied in the form of a software product, which can be stored in a computer-readable storage medium such as ROM/RAM, magnetic disk, optical disk, etc., and includes instructions for causing a computer device (which may be a personal computer, a server, or a network device, etc.) to execute the methods described in the embodiments or some parts of the embodiments.

Finally, it should be noted that: the above embodiments are only used to illustrate the technical solutions of the present application, and not to limit the same; although the present application has been described in detail with reference to the foregoing embodiments, it should be understood by those of ordinary skill in the art that: the technical solutions described in the foregoing embodiments may still be modified, or some technical features may be equivalently replaced; and such modifications or substitutions do not depart from the spirit and scope of the corresponding technical solutions in the embodiments of the present application.

Claims

1. An information display method, comprising:

and amplifying and playing the video in the information list interface.

2. The method of claim 1, wherein the zooming in the video in the information list interface comprises:

popping up a floating layer on the information list interface;

and amplifying and playing the video in the floating layer.

3. The method of claim 2, further comprising:

determining a video frame of the video which is played last in a preview area corresponding to the first information item before the floating layer is popped up on the information list interface;

determining an amplification playing starting point according to the video frame; and

the video is amplified and played in the floating layer, and the method comprises the following steps:

4. The method of claim 2 or 3, wherein the floating layer comprises a playing window for playing the video;

5. The method of claim 4, wherein the playback window coincides with the preview area of the first information item before the window size of the playback window is enlarged in the floating layer.

6. The method of claim 4, further comprising:

displaying a mask layer on the information list interface to mask an exposed area below the floating layer;

the mask layer is located below the floating layer and gradually changes from a transparent state to a semitransparent state.

7. The method of any of claims 1 to 3, further comprising:

monitoring the playing condition of the video in a preview area corresponding to the first information item to obtain monitoring data before the step of playing the video in an amplifying way in the information list interface;

and when the monitoring data meet a first preset condition, executing the step of amplifying and playing the video in the information list interface.

8. The method according to claim 7, wherein the monitoring data includes a playing duration of the video in a preview area corresponding to the first information item;

the method further comprises the following steps:

and when the playing time length is greater than or equal to a first set time length, judging that the monitoring data meets the first preset condition.

9. The method of claim 8, further comprising:

monitoring a first sliding operation aiming at the information list interface before the step of amplifying and playing the video in the information list interface;

and when the preview area corresponding to the first information item slides out of the information list interface, stopping playing the video.

10. The method of any of claims 1 to 3, further comprising:

and after the video is amplified and played in the information list interface, responding to a second sliding operation aiming at the information list interface, and reducing the playing area of the video in the information list interface so as to retract the playing area of the video to a preview area corresponding to the first information item before the video is amplified and played.

11. The method of claim 10, further comprising:

12. The method of claim 10, further comprising:

and sliding the corresponding information list in the information list interface according to a sliding mode determined according to the operation parameters of the second sliding operation while reducing the playing area of the video in the information list interface.

13. The method of any of claims 1 to 3, further comprising:

and in response to a first trigger operation aiming at the playing area of the video played in an amplifying mode, entering a video detail page of the video.

14. The method of any of claims 1 to 3, further comprising:

displaying a first control around a playing area of the video which is played in an enlarged mode;

and responding to a second trigger operation aiming at the first control, and entering a product detail page of a related product shown by the video.

15. The method of any of claims 1 to 3, further comprising:

16. The method of any of claims 1 to 3, further comprising:

and determining the information item of which the preview area is positioned in the designated display area in the plurality of information items as the first information item.

17. The method of claim 1, wherein the zooming in the video in the information list interface comprises:

18. A video playback method, comprising:

19. The method according to claim 18, wherein the monitoring data includes a playing duration of the video in a preview area corresponding to the first information item;

the method further comprises the following steps:

20. The method of claim 18 or 19, wherein playing the video of the first information item in the preview area corresponding to the first information item in the current information list interface comprises:

acquiring first video playing data corresponding to the first information item;

21. The method according to claim 20, wherein when the monitoring data satisfies a first preset condition, zooming in and playing the video in the information list interface comprises:

22. An electronic device, comprising: a memory, a processor, and a display, wherein,

the memory is used for storing programs;

and amplifying and playing the video in the information list interface.

23. An electronic device, comprising: a memory and a processor, wherein,

the memory is used for storing programs;

the processor, coupled with the memory, to execute the program stored in the memory to: