CN111931040B - Recommendation method for service entry of service entity in network platform - Google Patents
Recommendation method for service entry of service entity in network platform Download PDFInfo
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- 238000000034 method Methods 0.000 title claims abstract description 67
- 230000011218 segmentation Effects 0.000 claims abstract description 106
- 238000012163 sequencing technique Methods 0.000 claims description 6
- 238000012986 modification Methods 0.000 claims description 4
- 230000004048 modification Effects 0.000 claims description 4
- 230000006978 adaptation Effects 0.000 claims 1
- 238000011982 device technology Methods 0.000 description 2
- 230000006870 function Effects 0.000 description 2
- 238000013459 approach Methods 0.000 description 1
- 230000009286 beneficial effect Effects 0.000 description 1
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/953—Querying, e.g. by the use of web search engines
- G06F16/9535—Search customisation based on user profiles and personalisation
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/30—Information retrieval; Database structures therefor; File system structures therefor of unstructured textual data
- G06F16/33—Querying
- G06F16/3331—Query processing
- G06F16/3332—Query translation
- G06F16/3334—Selection or weighting of terms from queries, including natural language queries
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/30—Information retrieval; Database structures therefor; File system structures therefor of unstructured textual data
- G06F16/33—Querying
- G06F16/3331—Query processing
- G06F16/334—Query execution
Abstract
The invention relates to a recommendation method for a service entry of a service entity in a network platform. The method comprises the following steps: s1, sending service keywords of each service entity to a word segmentation device of a network platform as word sources of the word segmentation device; s2, sending core corpus corresponding to each network content in the network platform to a word segmentation device, wherein the core corpus is core content of the network content; s3, the word segmentation device carries out word segmentation on the core corpus, and the segmented words are matched with the service keywords; and S4, if the segmentation of the core corpus is matched with the service keywords, setting a service entry of a service entity corresponding to the matched service keywords in the network content corresponding to the core corpus. The invention relies on word segmentation technique to automatically, rapidly and accurately connect network content and service entity in network platform, thereby facilitating user to rapidly check service entity and improving user experience.
Description
Technical Field
The invention relates to the field of network platform internal data management, in particular to a recommendation method for service entry of a service entity in a network platform.
Background
The network platform internally comprises a plurality of webpages and a large amount of data, wherein in order to facilitate a user to quickly access a service entity for providing services when using network content, a service entry of the service entity needs to be set in the network content of the platform, and the service entry is mainly set in the following two ways in the prior art:
the first way is manual setting, which requires that services be created before the content entity, to bind both services when added; the service needs to be presented in the content already released after the service creation, and needs to be associated next to be opened. The method has high labor cost and low efficiency.
The second mode is algorithm recommendation, which requires a complex recommendation algorithm to be established in the early stage, system labels are extracted from service entities and content entities, and long-term algorithm debugging and observation are required in the process; each algorithm alternation is not directly interpreted by the intermediate state of the mathematical model, and is in the risk of being inaccurate and unpredictable in the process under the medium and small data model.
Both of the above two approaches are not suitable for electronic component electronics platforms.
Disclosure of Invention
The technical problem to be solved by the invention is to provide a recommendation method for service entry of service entity in network platform aiming at the defects in the prior art.
The technical scheme adopted for solving the technical problems is as follows: the recommendation method for the service entry of the service entity in the network platform is constructed, wherein the network platform comprises a plurality of service entities for providing services, and each service entity corresponds to the service entry; the method comprises the following steps:
s1, sending service keywords of each service entity to a word segmentation device of the network platform as word sources of the word segmentation device;
s2, core corpus corresponding to each network content in the network platform is sent to the word segmentation device, and the core corpus is core content of the network content;
s3, the word segmentation device carries out word segmentation on the core corpus, and the word segmentation device matches the service keywords after the word segmentation is completed;
and S4, if the segmentation of the core corpus is matched with the service keyword, setting a service entry of a service entity corresponding to the matched service keyword in the network content corresponding to the core corpus.
Further, in the recommendation method of the service entry of the service entity in the network platform according to the present invention, the service keyword in step S1 carries the service entry of the corresponding service entity;
in the step S2, the core corpus carries address information corresponding to network content;
in the step S4, setting a service entry of a service entity corresponding to the matched service keyword in the network content corresponding to the core corpus includes: setting a service entry carried by the service keyword in the network content corresponding to the address information carried by the core corpus.
Further, in the recommendation method for service entry of service entity in network platform according to the present invention, the setting the service entry carried by the service keyword in the network content corresponding to the address information carried by the core corpus includes:
setting a service entry carried by the service keyword at a matching position in the network content corresponding to the address information carried by the core corpus, wherein the matching position is a position of a word of the core corpus matched with the service keyword in the network content.
Further, in the recommendation method of the service entry of the service entity in the network platform according to the present invention, in the step S4:
if the service keywords matched with the word segmentation of the core corpus belong to a plurality of service entities, setting a service inlet of the service entity with the highest matching degree in the network content corresponding to the core corpus.
Further, in the recommendation method of the service entry of the service entity in the network platform, the service entity with the highest matching degree is the service entity with the largest number of matching service keywords; or (b)
The service entity with the highest matching degree is the service entity with the largest weight value.
Further, in the recommendation method of the service entry of the service entity in the network platform according to the present invention, in the step S4:
if the service keywords matched with the word segmentation of the core corpus belong to a plurality of service entities, setting service inlets of the service entities in the network content corresponding to the core corpus.
Further, in the recommendation method for service entry of service entity in network platform of the present invention, the setting service entry of a plurality of service entities in the network content corresponding to the core corpus includes:
sorting all the service entities according to the number of the matched service keywords, and setting a plurality of service inlets of the service entities in the network content corresponding to the core corpus according to the sorting result; or (b)
And sequencing all the service entities according to the weight values of the service entities, and setting a plurality of service inlets of the service entities in the network content corresponding to the core corpus according to the sequencing result.
Further, in the recommendation method for service entry of service entity in network platform according to the present invention, after the step S1, the recommendation method further includes:
if some of the service entities are deleted, deleting the service keywords of the service entity in the word segmentation device and deleting the service entry of the service entity in the network content.
Further, in the recommendation method for service entry of service entity in network platform according to the present invention, after the step S1, the recommendation method further includes:
if the service content is changed after a certain service entity sends the service keywords to the word segmentation device, the corresponding service keywords in the word segmentation device need to be changed.
Further, in the recommendation method of the service entry of the service entity in the network platform of the present invention, the step of changing the corresponding service keyword in the word segmentation unit includes:
a1, if the service entity adds new service content, sending a service keyword and a new instruction corresponding to the newly added service content to the word segmentation device, wherein a word source of the word segmentation device adds the newly added service keyword;
a2, if the service entity reduces the existing service content, sending a service keyword corresponding to the reduced service content and a reduction instruction to the word segmentation device, and deleting the corresponding service keyword in the word source of the word segmentation device by the word segmentation device;
and a3, if the existing service content sending part of the service entity is changed, sending the service keywords corresponding to the changed content and a modification instruction to the word segmentation device, wherein the word segmentation device modifies the existing service keywords in the word source of the word segmentation device.
Further, in the recommendation method for service entry of service entity in network platform according to the present invention, after the step S2, the recommendation method further includes:
if some network content is deleted, deleting the core corpus of the network content in the word segmentation device.
Further, in the recommendation method for service entry of service entity in network platform according to the present invention, after the step S2, the recommendation method further includes:
if the core corpus of a certain network content is changed after the core corpus is sent to the word segmentation device, the corresponding core corpus in the word segmentation device needs to be changed.
Further, in the recommendation method of the service entry of the service entity in the network platform of the present invention, the step of changing the corresponding core corpus in the word segmentation device includes:
b1, if the network content is added with new content, the new content is used as a core corpus to be sent to the word segmentation device;
b2, if the network content deleting part has content, deleting the core corpus corresponding to the deleted content by the word segmentation device;
and b3, if the network content modifies part of the content, the word segmentation device modifies the core corpus corresponding to the modified content.
Further, in the recommendation method of the service entry of the service entity in the network platform of the present invention, the service keyword is main service content of the service entity, and the service keyword includes one or more of a service range, a service characteristic, and an adapted commodity category.
Further, in the recommendation method of the service entry of the service entity in the network platform of the present invention, the core corpus includes one or more of a title, a abstract, a keyword, a text, and a content type of the network content.
Further, in the recommendation method of the service entry of the service entity in the network platform, the network platform is an electronic component e-commerce platform.
The recommendation method for the service entry of the service entity in the network platform has the following beneficial effects: the invention relies on word segmentation technique to automatically, rapidly and accurately connect network content and service entity in network platform, thereby facilitating user to rapidly check service entity and improving user experience.
Drawings
The invention will be further described with reference to the accompanying drawings and examples, in which:
FIG. 1 is a flowchart of a recommendation method for service portals of service entities within a network platform according to embodiment 1;
fig. 2 is a flowchart of a recommendation method for service entry of a service entity in a network platform according to embodiment 2.
Detailed Description
For a clearer understanding of technical features, objects and effects of the present invention, a detailed description of embodiments of the present invention will be made with reference to the accompanying drawings.
Example 1
Referring to fig. 1, the recommendation method of service entry of service entity in network platform of the present embodiment is applied to the inside of network platform, that is, the association intercommunication of data in the present network platform. The network platform comprises a plurality of service entities for providing services, each service entity corresponds to a service portal, a user can quickly link to the service entity through the service portal arranged at other places, and the linking mode of the service portal can refer to the prior art; each service entity provides service keywords according to own service content, but the service keywords need to be ensured to accurately reflect the service content of the service entity. It will be appreciated that the service key of a service entity may be one or more. In addition, the network platform further comprises a plurality of network contents, the network contents can be web pages, data files and the like, the core corpus of each network content is the core content of the network content, and each network content provides the core corpus according to the content of the network content, but the core corpus needs to be ensured to accurately reflect the service content of the service entity. For example, the network platform is an electronic component electronic commerce platform, which is used for electronic component transaction and comprises a plurality of service entities for providing functions of electronic component inquiry, comparison, collection, transaction and the like, and network contents of electronic component display webpages, search result webpages, electronic component related data and the like. Specifically, the recommendation method of the service entry of the service entity in the network platform comprises the following steps:
s1, sending the service keywords of each service entity to a word segmentation device of the network platform as word sources of the word segmentation device. The word segmentation principle of the word segmentation device in this embodiment may refer to the prior art, and will not be described herein. Each service entity provides service keywords according to own service content, but the service keywords need to be ensured to accurately reflect the service content of the service entity.
Alternatively, in the recommendation method of the service entry of the service entity in the network platform of the present embodiment, after step S1, the recommendation method further includes: if a certain service entity is deleted, deleting the service keyword of the service entity in the word segmentation device and deleting the service entry of the service entity in the network content. Alternatively, the service keywords may include, but are not limited to, service scope, service characteristics, adapted merchandise category, etc., and may be targeted according to the specific service content of the service entity.
Alternatively, in the recommendation method of the service entry of the service entity in the network platform of the present embodiment, after step S1, the recommendation method further includes: if a service entity changes the service content after sending its service keyword to the word segmentation unit, the corresponding service keyword in the word segmentation unit needs to be changed:
and a1, if the service entity adds new service content, sending a service keyword and a new instruction corresponding to the newly added service content to a word segmentation device, and adding the newly added service keyword by a word segmentation device word source of the word segmentation device.
and a2, if the service entity reduces the existing service content, sending the service keywords corresponding to the reduced service content and the reduction instruction to the word segmentation device, and deleting the corresponding service keywords in the word source of the word segmentation device by the word segmentation device.
and a3, if the existing service content sending part of the service entity is changed, sending the service keywords corresponding to the changed content and the modification instruction to the word segmentation device, and modifying the existing service keywords in the word source of the word segmentation device by the word segmentation device.
S2, sending core corpus corresponding to each network content in the network platform to the word segmentation device, wherein the core corpus is core content of the network content. The core corpus of each network content is the core content of the network content, and each network content provides the core corpus according to the content of each network content, but the core corpus needs to be ensured to accurately reflect the service content of the service entity. Alternatively, the core corpus includes, but is not limited to, a title, a abstract, keywords, a text, a content type, and the like of the web content, and is selected in a targeted manner according to the web content.
Alternatively, in the recommendation method of the service entry of the service entity in the network platform of the present embodiment, after step S2, the recommendation method further includes: if a certain web content is deleted, deleting the core corpus of the web content in the word segmentation device.
Alternatively, in the recommendation method of the service entry of the service entity in the network platform of the present embodiment, after step S2, the recommendation method further includes: if a certain network content changes after sending its core corpus to the word segmentation unit, the corresponding core corpus in the word segmentation unit needs to be changed:
and b1, if the network content is added with new content, sending the new content to the word segmentation device as core corpus.
And b2, if the network content deleting part has content, deleting the core corpus corresponding to the deleted content by the word segmentation device.
And b3, if the network content modifies part of the content, the word segmentation device modifies the core corpus corresponding to the modified content.
S3, the word segmentation device carries out word segmentation on the core corpus, and the segmented words are matched with the service keywords after the word segmentation is completed. The word segmentation method and process of the word segmentation device can refer to the prior art, and the embodiment is not repeated. The core corpus is segmented to form single words, and the words are matched with the service keywords.
And S4, if the segmentation of the core corpus is matched with the service keywords, setting a service entry of a service entity corresponding to the matched service keywords in the network content corresponding to the core corpus.
Specifically, since the service contents of different service entities exist partially the same, or the contents of some network contents relate to a plurality of service entities, the core corpus of one network content may match with a plurality of service entities:
if the service keywords matched with the word segmentation of the core corpus belong to a plurality of service entities, setting a service entry of the service entity with the highest matching degree in the network content corresponding to the core corpus. Alternatively, the service entity with the highest matching degree can be the service entity with the largest number of matching service keywords; or the service entity with the highest matching degree is the service entity with the largest weight value.
If the service keywords matched with the word segmentation of the core corpus belong to a plurality of service entities, setting service inlets of the plurality of service entities in the network content corresponding to the core corpus. Further, setting service entries of a plurality of service entities in the network content corresponding to the core corpus includes: sequencing all the service entities according to the number of the matched service keywords, and setting service inlets of a plurality of service entities in the network content corresponding to the core corpus according to the sequencing result; or sorting all the service entities according to the weight values of the service entities, and setting service inlets of a plurality of service entities in the network content corresponding to the core corpus according to the sorting result.
The embodiment relies on the word segmentation device technology to automatically, quickly and accurately connect the network content in the network platform with the service entity, thereby facilitating the user to quickly check the service entity and improving the user experience.
Example 2
Referring to fig. 2, the recommendation method of service entry of service entity in network platform of the present embodiment is applied to the internal of network platform, that is, the associated intercommunication of data in the present network platform. The network platform comprises a plurality of service entities for providing services, each service entity corresponds to a service portal, a user can quickly link to the service entity through the service portal arranged at other places, and the linking mode of the service portal can refer to the prior art; each service entity provides service keywords according to own service content, but the service keywords need to be ensured to accurately reflect the service content of the service entity. It will be appreciated that the service key of a service entity may be one or more. In addition, the network platform further comprises a plurality of network contents, the network contents can be web pages, data files and the like, the core corpus of each network content is the core content of the network content, and each network content provides the core corpus according to the content of the network content, but the core corpus needs to be ensured to accurately reflect the service content of the service entity. For example, the network platform is an electronic component electronic commerce platform, which is used for electronic component transaction and comprises a plurality of service entities for providing functions of electronic component inquiry, comparison, collection, transaction and the like, and network contents of electronic component display webpages, search result webpages, electronic component related data and the like. Specifically, the recommendation method of the service entry of the service entity in the network platform comprises the following steps:
s11, sending the service keywords of each service entity to a word segmentation device of the network platform as word sources of the word segmentation device, wherein the service keywords carry service entries of the corresponding service entities.
S21, sending core corpus corresponding to each network content in the network platform to a word segmentation device, wherein the core corpus is core content of the network content, and the core corpus carries address information corresponding to the network content.
S31, the word segmentation device carries out word segmentation on the core corpus, and the segmented words are matched with the service keywords after the word segmentation is completed.
S41, if the segmentation of the core corpus is matched with the service keywords, setting a service entry carried by the service keywords in the network content corresponding to the address information carried by the core corpus.
Specifically, a service entry carried by a service keyword is set at a matching position in network content corresponding to address information carried by the core corpus, wherein the matching position is a position of a word of the core corpus matched with the service keyword in the network content.
The embodiment relies on the word segmentation device technology to automatically, quickly and accurately connect the network content in the network platform with the service entity, thereby facilitating the user to quickly check the service entity and improving the user experience.
In the present specification, each embodiment is described in a progressive manner, and each embodiment is mainly described in a different point from other embodiments, and identical and similar parts between the embodiments are all enough to refer to each other. For the device disclosed in the embodiment, since it corresponds to the method disclosed in the embodiment, the description is relatively simple, and the relevant points refer to the description of the method section.
Those of skill would further appreciate that the various illustrative elements and algorithm steps described in connection with the embodiments disclosed herein may be implemented as electronic hardware, computer software, or combinations of both, and that the various illustrative elements and steps are described above generally in terms of functionality in order to clearly illustrate the interchangeability of hardware and software. Whether such functionality is implemented as hardware or software depends upon the particular application and design constraints imposed on the solution. Skilled artisans may implement the described functionality in varying ways for each particular application, but such implementation decisions should not be interpreted as causing a departure from the scope of the present invention.
The steps of a method or algorithm described in connection with the embodiments disclosed herein may be embodied directly in hardware, in a software module executed by a processor, or in a combination of the two. The software modules may be disposed in Random Access Memory (RAM), memory, read Only Memory (ROM), electrically programmable ROM, electrically erasable programmable ROM, registers, hard disk, a removable disk, a CD-ROM, or any other form of storage medium known in the art.
The above embodiments are provided to illustrate the technical concept and features of the present invention and are intended to enable those skilled in the art to understand the content of the present invention and implement the same according to the content of the present invention, and not to limit the scope of the present invention. All equivalent changes and modifications made with the scope of the claims should be covered by the claims.
Claims (14)
1. The recommendation method of service entry of service entity in network platform, the said network platform includes a plurality of service entities which offer the service, characterized by that, each said service entity corresponds to the service entry; the method comprises the following steps:
s1, sending service keywords of each service entity to a word segmentation device of the network platform as word sources of the word segmentation device;
s2, core corpus corresponding to each network content in the network platform is sent to the word segmentation device, and the core corpus is core content of the network content;
s3, the word segmentation device carries out word segmentation on the core corpus, and the word segmentation device matches the service keywords after the word segmentation is completed;
s4, if the segmentation of the core corpus is matched with the service keyword, setting a service entry of a service entity corresponding to the matched service keyword in the network content corresponding to the core corpus;
the service keyword in the step S1 carries a service entry corresponding to a service entity;
in the step S2, the core corpus carries address information corresponding to network content;
in the step S4, setting a service entry of a service entity corresponding to the matched service keyword in the network content corresponding to the core corpus includes: setting a service entry carried by the service keyword in network content corresponding to the address information carried by the core corpus;
the setting the service entry carried by the service keyword in the network content corresponding to the address information carried by the core corpus comprises the following steps:
setting a service entry carried by the service keyword at a matching position in the network content corresponding to the address information carried by the core corpus, wherein the matching position is a position of a word of the core corpus matched with the service keyword in the network content.
2. The recommendation method for a service portal of a service entity within a network platform according to claim 1, wherein in the step S4:
if the service keywords matched with the word segmentation of the core corpus belong to a plurality of service entities, setting a service inlet of the service entity with the highest matching degree in the network content corresponding to the core corpus.
3. The recommendation method for service entry of service entity in network platform according to claim 2, wherein the service entity with highest matching degree is the service entity with the largest number of matching service keywords; or (b)
The service entity with the highest matching degree is the service entity with the largest weight value.
4. The recommendation method for a service portal of a service entity within a network platform according to claim 1, wherein in the step S4:
if the service keywords matched with the word segmentation of the core corpus belong to a plurality of service entities, setting service inlets of the service entities in the network content corresponding to the core corpus.
5. The method for recommending service entries of service entities in a network platform according to claim 4, wherein the setting service entries of a plurality of service entities in the network content corresponding to the core corpus comprises:
sorting all the service entities according to the number of the matched service keywords, and setting a plurality of service inlets of the service entities in the network content corresponding to the core corpus according to the sorting result; or (b)
And sequencing all the service entities according to the weight values of the service entities, and setting a plurality of service inlets of the service entities in the network content corresponding to the core corpus according to the sequencing result.
6. The recommendation method for service portals of network platform internal service entities according to claim 1, further comprising, after said step S1:
if some of the service entities are deleted, deleting the service keywords of the service entity in the word segmentation device and deleting the service entry of the service entity in the network content.
7. The recommendation method for service portals of network platform internal service entities according to claim 1, further comprising, after said step S1:
if the service content is changed after a certain service entity sends the service keywords to the word segmentation device, the corresponding service keywords in the word segmentation device need to be changed.
8. The method for recommending service entry of service entity in network platform according to claim 7, wherein the need to change the corresponding service keyword in the word segmentation unit comprises:
a1, if the service entity adds new service content, sending a service keyword and a new instruction corresponding to the newly added service content to the word segmentation device, wherein a word source of the word segmentation device adds the newly added service keyword;
a2, if the service entity reduces the existing service content, sending a service keyword corresponding to the reduced service content and a reduction instruction to the word segmentation device, and deleting the corresponding service keyword in the word source of the word segmentation device by the word segmentation device;
and a3, if the existing service content sending part of the service entity is changed, sending the service keywords corresponding to the changed content and a modification instruction to the word segmentation device, wherein the word segmentation device modifies the existing service keywords in the word source of the word segmentation device.
9. The recommendation method for a service portal of a service entity within a network platform according to claim 1, further comprising, after said step S2:
if some network content is deleted, deleting the core corpus of the network content in the word segmentation device.
10. The recommendation method for a service portal of a service entity within a network platform according to claim 1, further comprising, after said step S2:
if the core corpus of a certain network content is changed after the core corpus is sent to the word segmentation device, the corresponding core corpus in the word segmentation device needs to be changed.
11. The recommendation method for a service portal of a service entity in a network platform according to claim 10, wherein the need to change the corresponding core corpus in the word segmentation unit includes:
b1, if the network content is added with new content, the new content is used as a core corpus to be sent to the word segmentation device;
b2, if the network content deleting part has content, deleting the core corpus corresponding to the deleted content by the word segmentation device;
and b3, if the network content modifies part of the content, the word segmentation device modifies the core corpus corresponding to the modified content.
12. The method for recommending service entry of service entity in network platform according to claim 1, wherein the service keyword is main service content of the service entity, and the service keyword includes one or more of service range, service characteristic and adaptation commodity category.
13. The recommendation method for service portals of network platform internal service entities according to claim 1, wherein the core corpus comprises one or more of titles, summaries, keywords, texts, and content types of the network content.
14. The method for recommending service portals of service entities within a network platform according to claim 1, wherein the network platform is an electronic component e-commerce platform.
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