CN111931040A - Recommendation method for service entry of service entity in network platform - Google Patents

Recommendation method for service entry of service entity in network platform Download PDF

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CN111931040A
CN111931040A CN202010614002.5A CN202010614002A CN111931040A CN 111931040 A CN111931040 A CN 111931040A CN 202010614002 A CN202010614002 A CN 202010614002A CN 111931040 A CN111931040 A CN 111931040A
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CN111931040B (en
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商良磊
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Shenzhen Sekorm Component Network Co Ltd
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    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/953Querying, e.g. by the use of web search engines
    • G06F16/9535Search customisation based on user profiles and personalisation
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/30Information retrieval; Database structures therefor; File system structures therefor of unstructured textual data
    • G06F16/33Querying
    • G06F16/3331Query processing
    • G06F16/3332Query translation
    • G06F16/3334Selection or weighting of terms from queries, including natural language queries
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/30Information retrieval; Database structures therefor; File system structures therefor of unstructured textual data
    • G06F16/33Querying
    • G06F16/3331Query processing
    • G06F16/334Query execution

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Abstract

The invention relates to a recommendation method for a service entry of a service entity in a network platform. The method comprises the following steps: s1, sending the service key words of each service entity as word sources of the word segmentation device to the word segmentation device of the network platform; s2, sending core linguistic data corresponding to each network content in the network platform to the participle device, wherein the core linguistic data are the core content of the network content; s3, the word segmentation device carries out word segmentation on the core corpus and matches the core corpus with the service keywords after the word segmentation is finished; s4, if the participles of the core corpus match with the service keywords, setting a service entry of the service entity corresponding to the matched service keywords in the network content corresponding to the core corpus. The invention relies on the word segmentation technology to automatically, quickly and accurately connect the network content and the service entity in the network platform, thereby facilitating the user to quickly check the service entity and improving the user experience.

Description

Recommendation method for service entry of service entity in network platform
Technical Field
The invention relates to the field of internal data management of a network platform, in particular to a recommendation method for a service entry of an internal service entity of the network platform.
Background
The network platform internally contains a plurality of webpages and a large amount of data, wherein in order to facilitate a user to quickly access a service entity providing a service when using network content, a service entry of the service entity needs to be set in the network content of the platform, and the prior art mainly sets the service entry in the following two ways:
the first mode is manual setting, which requires that the service is created before the content entity, and the two services can be bound when being newly added; after the service is created, the service needs to be presented in the published content, and the association needs to be opened one by one. This way labor cost is high, inefficiency.
The second mode is algorithm recommendation, a complex recommendation algorithm needs to be established in the early stage, system labels are extracted from a service entity and a content entity, and long-term algorithm debugging and observation are needed in the process; every algorithmic alternation is due to the fact that the intermediate states of the mathematical model cannot be directly interpreted, and the risk of insufficient precision and unpredictable process is shown under the medium and small data model.
Neither of the above two approaches is suitable for electronic device electronic commerce platforms.
Disclosure of Invention
The technical problem to be solved by the present invention is to provide a method for recommending a service entry of a service entity in a network platform, aiming at the above-mentioned defects of the prior art.
The technical scheme adopted by the invention for solving the technical problems is as follows: constructing a recommendation method for a service entry of a service entity in a network platform, wherein the network platform comprises a plurality of service entities for providing services, and each service entity corresponds to the service entry; the method comprises the following steps:
s1, sending the service key words of each service entity as word sources of the word segmentation device to the word segmentation device of the network platform;
s2, sending core linguistic data corresponding to each network content in the network platform to the word segmentation device, wherein the core linguistic data are the core content of the network content;
s3, the word segmentation device carries out word segmentation on the core corpus and matches the core corpus with the service keywords after word segmentation is finished;
s4, if the participles of the core corpus are matched with the service keywords, setting a service entrance of a service entity corresponding to the matched service keywords in the network content corresponding to the core corpus.
Further, in the method for recommending a service entry of a service entity in a network platform according to the present invention, in step S1, the service keyword carries a service entry of a corresponding service entity;
the core corpus in the step S2 carries address information of corresponding network content;
the step S4 of setting a service entry of a service entity corresponding to the matched service keyword in the network content corresponding to the core corpus includes: and setting a service entrance carried by the service keyword in the network content corresponding to the address information carried by the core corpus.
Further, in the method for recommending a service entry of a service entity in a network platform according to the present invention, the setting of the service entry carried by the service keyword in the network content corresponding to the address information carried by the core corpus includes:
and setting a service entrance carried by the service keyword at a matching position in the network content corresponding to the address information carried by the core corpus, wherein the matching position is the position of the participle of the core corpus matched with the service keyword in the network content.
Further, in the method for recommending a service entry for an internal service entity of a network platform according to the present invention, in step S4:
and if the service keywords matched with the participles of the core corpus belong to a plurality of service entities, setting a service entrance of the service entity with the highest matching degree in the network content corresponding to the core corpus.
Further, in the method for recommending a service entry of a service entity in a network platform, the service entity with the highest matching degree is the service entity with the largest number of matched service keywords; or
The service entity with the highest matching degree is the service entity with the largest weight value.
Further, in the method for recommending a service entry for an internal service entity of a network platform according to the present invention, in step S4:
and if the service keywords matched with the participles of the core corpus belong to a plurality of service entities, setting service entries of the service entities in the network content corresponding to the core corpus.
Further, in the method for recommending a service entry of a service entity in a network platform according to the present invention, the setting of a plurality of service entries of the service entity in the network content corresponding to the core corpus includes:
sequencing all the service entities according to the number of the matched service keywords, and setting a plurality of service entries of the service entities in the network content corresponding to the core corpus according to the sequencing result; or
And sequencing all the service entities according to the weight values of the service entities, and setting a plurality of service entries of the service entities in the network content corresponding to the core corpus according to the sequencing result.
Further, in the method for recommending a service entry for an internal service entity of a network platform according to the present invention, after the step S1, the method further includes:
if a certain service entity is deleted, deleting the service key word of the service entity in the word segmentation device, and deleting the service entry of the service entity in the network content.
Further, in the method for recommending a service entry for an internal service entity of a network platform according to the present invention, after the step S1, the method further includes:
if the service content is changed after a certain service entity sends the service keywords to the word segmentation device, the corresponding service keywords in the word segmentation device need to be changed.
Further, in the method for recommending a service entry of a service entity in a network platform according to the present invention, the step of changing the service keyword corresponding to the tokenizer includes:
a1, if the service entity adds new service content, sending the service keywords and new instructions corresponding to the new service content to the word segmenter, and adding the new service keywords to the word segmenter source of the word segmenter;
a2, if the service entity reduces the existing service content, sending the service keywords and the reducing instruction corresponding to the reduced service content to the word segmentation device, and deleting the corresponding service keywords in the word source of the word segmentation device by the word segmentation device;
a3, if the existing service content sending part of the service entity is changed, sending the service key words and the modification instructions corresponding to the changed content to the word segmentation device, and the word segmentation device modifies the existing service key words in the word source of the word segmentation device.
Further, in the method for recommending a service entry for an internal service entity of a network platform according to the present invention, after the step S2, the method further includes:
and if a certain network content is deleted, deleting the core linguistic data of the network content in the word segmentation device.
Further, in the method for recommending a service entry for an internal service entity of a network platform according to the present invention, after the step S2, the method further includes:
if the core language material of a certain network content is changed after the core language material is sent to the word segmentation device, the corresponding core language material in the word segmentation device needs to be changed.
Further, in the method for recommending a service entry of an internal service entity of a network platform according to the present invention, the step of changing the core corpus corresponding to the tokenizer includes:
b1, if the new content is added to the network content, sending the added content as a core corpus to the word segmentation device;
b2, if the network content deleting part has content, the word segmenter deletes the core corpus corresponding to the deleted content;
b3, if the network content modifies partial content, the word segmenter modifies the core corpus corresponding to the modified content.
Further, in the method for recommending a service entry of a service entity in a network platform, the service keywords are main service contents of the service entity, and the service keywords include one or more of a service range, service characteristics and a commodity category.
Further, in the method for recommending a service entry of an internal service entity of a network platform, the core corpus includes one or more of a title, an abstract, a keyword, a text and a content type of the network content.
Further, in the method for recommending the service entry of the service entity inside the network platform, the network platform is an electronic component e-commerce platform.
The method for recommending the service entrance of the service entity in the network platform has the following beneficial effects: the invention relies on the word segmentation technology to automatically, quickly and accurately connect the network content and the service entity in the network platform, thereby facilitating the user to quickly check the service entity and improving the user experience.
Drawings
The invention will be further described with reference to the accompanying drawings and examples, in which:
FIG. 1 is a flowchart illustrating a method for recommending a service entry of a service entity in a network platform according to embodiment 1;
fig. 2 is a flowchart of a recommendation method for a service entry of a service entity in a network platform according to embodiment 2.
Detailed Description
For a more clear understanding of the technical features, objects and effects of the present invention, embodiments of the present invention will now be described in detail with reference to the accompanying drawings.
Example 1
Referring to fig. 1, the recommendation method for a service entry of a service entity in a network platform according to this embodiment is applied to the inside of the network platform, that is, the association and intercommunication of data in the network platform. The network platform comprises a plurality of service entities for providing services, each service entity corresponds to a service entrance, a user can be quickly linked to the service entity through the service entrance arranged at other places, and the prior art can be referred to in the link mode of the service entrance; each service entity provides service keywords according to the service content of the service entity, but the service keywords are required to accurately reflect the service content of the service entity. It is understood that the service key of one service entity may be one or more. In addition, the network platform also comprises a plurality of network contents, the network contents can be web pages, data files and the like, the core linguistic data of each network content is the core content of the network content, and each network content provides the core linguistic data according to the content of the network content, but the core linguistic data can accurately reflect the service content of the service entity. For example, the network platform is an electronic component vendor platform, which is used for electronic component transaction and includes a plurality of service entities providing functions of electronic component query, comparison, collection, transaction and the like, and network contents of electronic component display web pages, search result web pages, electronic component related data and the like. Specifically, the recommendation method for the service entry of the service entity in the network platform comprises the following steps:
and S1, sending the service keywords of each service entity as word sources of the word segmentation device to the word segmentation device of the network platform. The word segmentation principle of the word segmentation device of the present embodiment can refer to the prior art, and is not described herein again. Each service entity provides service keywords according to the service content of the service entity, but the service keywords are required to accurately reflect the service content of the service entity.
Alternatively, in the method for recommending a service entry of a service entity inside a network platform according to this embodiment, after step S1, the method further includes: if a service entity is deleted, deleting the service key word of the service entity in the word segmentation device, and deleting the service entry of the service entity in the network content. Alternatively, the service keywords include, but are not limited to, service scope, service characteristics, commodity category adaptation, etc., and may be set in a targeted manner according to the specific service content of the service entity.
Alternatively, in the method for recommending a service entry of a service entity inside a network platform according to this embodiment, after step S1, the method further includes: if the service content changes after a certain service entity sends the service keywords to the word segmentation device, the corresponding service keywords in the word segmentation device need to be changed:
a1, if the service entity adds new service content, the service key words and new instructions corresponding to the new service content are sent to the word segmenter, and the word source of the word segmenter adds the new service key words.
a2, if the service entity reduces the existing service content, the service key words and the reducing instruction corresponding to the reduced service content are sent to the word segmentation device, and the word segmentation device deletes the corresponding service key words in the word source of the word segmentation device.
a3, if the existing service content sending part of the service entity is changed, sending the service key words and the modification instructions corresponding to the changed content to the word segmentation device, and the word segmentation device modifies the existing service key words in the word source of the word segmentation device.
And S2, sending the core linguistic data corresponding to each network content in the network platform to the participle device, wherein the core linguistic data are the core content of the network content. The core corpus of each network content is the core content of the network content, and each network content provides the core corpus according to the content of the network content, but the core corpuses need to be ensured to accurately reflect the service content of the service entity. Optionally, the core corpus includes a list not limited to the title, abstract, keyword, text, content type, etc. of the network content, and is selected in a targeted manner according to the network content.
Alternatively, in the method for recommending a service entry of a service entity inside a network platform according to this embodiment, after step S2, the method further includes: and if the network content is deleted, deleting the core linguistic data of the network content in the word segmentation device.
Alternatively, in the method for recommending a service entry of a service entity inside a network platform according to this embodiment, after step S2, the method further includes: if the core language material of a certain network content is changed after the core language material is sent to the word segmentation device, the corresponding core language material in the word segmentation device needs to be changed:
b1, if the new content is added to the network content, the new content is used as the core corpus and sent to the participler.
b2, if the network content deleting part has content, the word segmenter deletes the core corpus corresponding to the deleted content.
b3, if the network content modifies part of the content, the word segmenter modifies the core corpus corresponding to the modified content.
And S3, the word segmentation device carries out word segmentation on the core corpus and matches the core corpus with the service keywords after the word segmentation is finished. The word segmentation method and process of the word segmenter can refer to the prior art, and the description of this embodiment is omitted. And forming a single vocabulary after the core corpus is participled, and matching the vocabulary with the service keywords.
S4, if the participles of the core corpus match with the service keywords, setting a service entry of the service entity corresponding to the matched service keywords in the network content corresponding to the core corpus.
Specifically, since the service contents of different service entities are partially the same, or the contents of some network contents relate to multiple service entities, the core corpus of one network content may match multiple service entities:
and if the service keywords matched with the participles of the core linguistic data belong to a plurality of service entities, setting a service entrance of the service entity with the highest matching degree in the network content corresponding to the core linguistic data. Alternatively, the service entity with the highest matching degree can be the service entity with the largest number of matched service keywords; or the service entity with the highest matching degree is the service entity with the largest weight value.
And if the service keywords matched with the participles of the core linguistic data belong to a plurality of service entities, setting service entries of the plurality of service entities in the network content corresponding to the core linguistic data. Further, setting service entries of a plurality of service entities in the network content corresponding to the core corpus includes: sequencing all the service entities according to the number of the matched service keywords, and setting service entries of a plurality of service entities in the network content corresponding to the core corpus according to the sequencing result; or sequencing all the service entities according to the weight values of the service entities, and setting service entries of a plurality of service entities in the network content corresponding to the core corpus according to the sequencing result.
The embodiment relies on the word segmentation technology to automatically, quickly and accurately connect the network content and the service entity in the network platform, so that the user can conveniently and quickly check the service entity, and the user experience is improved.
Example 2
Referring to fig. 2, the recommendation method for the service entry of the service entity in the network platform according to this embodiment is applied to the inside of the network platform, that is, the association and intercommunication of data in the network platform. The network platform comprises a plurality of service entities for providing services, each service entity corresponds to a service entrance, a user can be quickly linked to the service entity through the service entrance arranged at other places, and the prior art can be referred to in the link mode of the service entrance; each service entity provides service keywords according to the service content of the service entity, but the service keywords are required to accurately reflect the service content of the service entity. It is understood that the service key of one service entity may be one or more. In addition, the network platform also comprises a plurality of network contents, the network contents can be web pages, data files and the like, the core linguistic data of each network content is the core content of the network content, and each network content provides the core linguistic data according to the content of the network content, but the core linguistic data can accurately reflect the service content of the service entity. For example, the network platform is an electronic component vendor platform, which is used for electronic component transaction and includes a plurality of service entities providing functions of electronic component query, comparison, collection, transaction and the like, and network contents of electronic component display web pages, search result web pages, electronic component related data and the like. Specifically, the recommendation method for the service entry of the service entity in the network platform comprises the following steps:
s11, sending the service keywords of each service entity as the word source of the word segmentation device to the word segmentation device of the network platform, wherein the service keywords carry the service entrance of the corresponding service entity.
S21, sending core linguistic data corresponding to each network content in the network platform to the word segmentation device, wherein the core linguistic data are the core content of the network content, and the core linguistic data carry address information corresponding to the network content.
And S31, the word segmentation device carries out word segmentation on the core corpus and matches the core corpus with the service keywords after the word segmentation is finished.
S41, if the participles of the core corpus are matched with the service keywords, setting a service entry carried by the service keywords in the network content corresponding to the address information carried by the core corpus.
Specifically, a service entry carried by a service keyword is set at a matching position in network content corresponding to address information carried by the core corpus, wherein the matching position is a position of a participle of the core corpus matched with the service keyword in the network content.
The embodiment relies on the word segmentation technology to automatically, quickly and accurately connect the network content and the service entity in the network platform, so that the user can conveniently and quickly check the service entity, and the user experience is improved.
The embodiments in the present description are described in a progressive manner, each embodiment focuses on differences from other embodiments, and the same and similar parts among the embodiments are referred to each other. The device disclosed by the embodiment corresponds to the method disclosed by the embodiment, so that the description is simple, and the relevant points can be referred to the method part for description.
Those of skill would further appreciate that the various illustrative elements and algorithm steps described in connection with the embodiments disclosed herein may be implemented as electronic hardware, computer software, or combinations of both, and that the various illustrative components and steps have been described above generally in terms of their functionality in order to clearly illustrate this interchangeability of hardware and software. Whether such functionality is implemented as hardware or software depends upon the particular application and design constraints imposed on the implementation. Skilled artisans may implement the described functionality in varying ways for each particular application, but such implementation decisions should not be interpreted as causing a departure from the scope of the present invention.
The steps of a method or algorithm described in connection with the embodiments disclosed herein may be embodied directly in hardware, in a software module executed by a processor, or in a combination of the two. A software module may reside in Random Access Memory (RAM), memory, Read Only Memory (ROM), electrically programmable ROM, electrically erasable programmable ROM, registers, hard disk, a removable disk, a CD-ROM, or any other form of storage medium known in the art.
The above embodiments are merely illustrative of the technical ideas and features of the present invention, and are intended to enable those skilled in the art to understand the contents of the present invention and implement the present invention, and not to limit the scope of the present invention. All equivalent changes and modifications made within the scope of the claims of the present invention should be covered by the claims of the present invention.

Claims (16)

1. A recommendation method for service entrance of service entity in network platform, the network platform includes multiple service entities providing service, characterized in that, each service entity corresponds to a service entrance; the method comprises the following steps:
s1, sending the service key words of each service entity as word sources of the word segmentation device to the word segmentation device of the network platform;
s2, sending core linguistic data corresponding to each network content in the network platform to the word segmentation device, wherein the core linguistic data are the core content of the network content;
s3, the word segmentation device carries out word segmentation on the core corpus and matches the core corpus with the service keywords after word segmentation is finished;
s4, if the participles of the core corpus are matched with the service keywords, setting a service entrance of a service entity corresponding to the matched service keywords in the network content corresponding to the core corpus.
2. The method for recommending a service entry for a service entity inside a network platform according to claim 1, wherein said service keyword in step S1 carries a service entry for a corresponding service entity;
the core corpus in the step S2 carries address information of corresponding network content;
the step S4 of setting a service entry of a service entity corresponding to the matched service keyword in the network content corresponding to the core corpus includes: and setting a service entrance carried by the service keyword in the network content corresponding to the address information carried by the core corpus.
3. The method according to claim 2, wherein the setting of the service entry carried by the service keyword in the network content corresponding to the address information carried by the core corpus comprises:
and setting a service entrance carried by the service keyword at a matching position in the network content corresponding to the address information carried by the core corpus, wherein the matching position is the position of the participle of the core corpus matched with the service keyword in the network content.
4. The method for recommending service entry of service entity inside network platform according to claim 1, wherein in said step S4:
and if the service keywords matched with the participles of the core corpus belong to a plurality of service entities, setting a service entrance of the service entity with the highest matching degree in the network content corresponding to the core corpus.
5. The recommendation method for service entry of service entity in network platform according to claim 4, wherein the service entity with highest matching degree is the service entity with the largest number of matching service keywords; or
The service entity with the highest matching degree is the service entity with the largest weight value.
6. The method for recommending service entry of service entity inside network platform according to claim 1, wherein in said step S4:
and if the service keywords matched with the participles of the core corpus belong to a plurality of service entities, setting service entries of the service entities in the network content corresponding to the core corpus.
7. The method according to claim 6, wherein the setting of the service entries of the service entities in the network content corresponding to the core corpus comprises:
sequencing all the service entities according to the number of the matched service keywords, and setting a plurality of service entries of the service entities in the network content corresponding to the core corpus according to the sequencing result; or
And sequencing all the service entities according to the weight values of the service entities, and setting a plurality of service entries of the service entities in the network content corresponding to the core corpus according to the sequencing result.
8. The method for recommending service entry of service entity inside network platform according to claim 1, further comprising after said step S1:
if a certain service entity is deleted, deleting the service key word of the service entity in the word segmentation device, and deleting the service entry of the service entity in the network content.
9. The method for recommending service entry of service entity inside network platform according to claim 1, further comprising after said step S1:
if the service content is changed after a certain service entity sends the service keywords to the word segmentation device, the corresponding service keywords in the word segmentation device need to be changed.
10. The method of claim 9, wherein the step of changing the service keyword corresponding to the tokenizer comprises:
a1, if the service entity adds new service content, sending the service keywords and new instructions corresponding to the new service content to the word segmenter, and adding the new service keywords to the word segmenter source of the word segmenter;
a2, if the service entity reduces the existing service content, sending the service keywords and the reducing instruction corresponding to the reduced service content to the word segmentation device, and deleting the corresponding service keywords in the word source of the word segmentation device by the word segmentation device;
a3, if the existing service content sending part of the service entity is changed, sending the service key words and the modification instructions corresponding to the changed content to the word segmentation device, and the word segmentation device modifies the existing service key words in the word source of the word segmentation device.
11. The method for recommending service entry of service entity inside network platform according to claim 1, further comprising after said step S2:
and if a certain network content is deleted, deleting the core linguistic data of the network content in the word segmentation device.
12. The method for recommending service entry of service entity inside network platform according to claim 1, further comprising after said step S2:
if the core language material of a certain network content is changed after the core language material is sent to the word segmentation device, the corresponding core language material in the word segmentation device needs to be changed.
13. The method according to claim 12, wherein the step of changing the core corpus of the tokenizer comprises:
b1, if the new content is added to the network content, sending the added content as a core corpus to the word segmentation device;
b2, if the network content deleting part has content, the word segmenter deletes the core corpus corresponding to the deleted content;
b3, if the network content modifies partial content, the word segmenter modifies the core corpus corresponding to the modified content.
14. The recommendation method for service entry of service entity in network platform as claimed in claim 1, wherein the service keyword is the main service content of the service entity, and the service keyword comprises one or more of service range, service characteristics, and adaptive goods category.
15. The method as claimed in claim 1, wherein the core corpus comprises one or more of title, abstract, keyword, text, and content type of the network content.
16. The method as claimed in claim 1, wherein the network platform is an electronic device and electronic commerce platform.
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