CN111859196B

CN111859196B - Information recommendation method and device, electronic equipment and storage medium

Info

Publication number: CN111859196B
Application number: CN202010744708.3A
Authority: CN
Inventors: 刘思艺
Original assignee: Beijing Dajia Internet Information Technology Co Ltd
Current assignee: Beijing Dajia Internet Information Technology Co Ltd
Priority date: 2020-07-29
Filing date: 2020-07-29
Publication date: 2023-11-28
Anticipated expiration: 2040-07-29
Also published as: CN111859196A

Abstract

The disclosure relates to an information recommendation method, an information recommendation device, electronic equipment and a storage medium. The method comprises the following steps: displaying a target page of an application program login account, and displaying the entry information of at least one recommendation tool in the target page if the login account is an account with the content information release quantity smaller than a preset threshold value; and the recommending tool corresponds to the login account and is used for issuing content information. According to the scheme, the entry information of the tools is displayed on the target page of the current login account, so that the information recommendation accuracy of the application program is improved.

Description

Information recommendation method and device, electronic equipment and storage medium

Technical Field

The disclosure relates to the technical field of internet, and in particular relates to an information recommendation method, an information recommendation device, electronic equipment and a storage medium.

Background

With the advent of community product class applications, such as short video community applications, people can become content creators, such as uploading short videos or image sets of individuals into short video community products.

The user group of such applications can be divided into zero work users and content creation users; a zero work user refers to a user who has not published a work in an application, and a content authoring user refers to a user who has published a work in an application. If a large number of zero work users can be converted into content creation users, better product content ecology can be achieved. In order to improve the conversion rate from zero work users to content creation users in an application program and further improve the number of content creation users and the diversity of product content information, the current practice is to tile and display the entry information of all content information release tools supported by the application program near a shooting entry in a user personal homepage so as to simplify the operation flow of the zero work users for searching a certain tool. However, the above method presents a problem that the recommendation of the information of the entry information of the publishing tool presented to the user is inaccurate.

Disclosure of Invention

The disclosure provides an information recommendation method, an information recommendation device, electronic equipment and a storage medium, which are used for at least solving the problem of inaccurate information recommendation in application programs in related technologies. The technical scheme of the present disclosure is as follows:

in a first aspect, an information recommendation method, applied to a terminal, includes:

displaying a target page of an application login account, wherein the target page is a page containing a function entry for releasing content information;

determining that the login account is an account with content information release quantity smaller than or equal to a preset threshold value;

displaying the entry information of at least one recommendation tool in the target page; the recommending tool is a tool for publishing content information, and corresponds to the login account.

In one embodiment, the recommendation tool determines according to operation information of the historical content information published by the target account corresponding to the login account; and the target account is an account with the content information release quantity in the application program being larger than the preset threshold value.

In one embodiment, the target account is an account with a content information release number greater than zero, and the target account further satisfies at least one of the following conditions:

The content information release quantity is smaller than the set quantity; the set number is greater than the preset threshold;

the account liveness is smaller than a set liveness threshold value;

the account description information is matched with the account description information of the login account.

In one embodiment, the target account is a plurality of accounts;

before the target page displays the entry information of at least one recommendation tool, the method further comprises:

acquiring the at least one recommendation tool; the at least one recommendation tool is determined according to candidate tools corresponding to the target accounts respectively; the candidate tools corresponding to the target accounts are at least one tool with the largest operation times by the target accounts among the tools used for issuing the content information in the application program.

In one embodiment, the recommendation tool is a plurality of recommendation tools; the target page of the login account is an account state page of the login account;

the displaying the entry information of at least one recommendation tool in the target page comprises the following steps:

tiling and displaying the entry information of the plurality of recommendation tools in a preset area of the account status page;

the preset area is located in an area outside the area where the account description information is located.

In one embodiment, in a preset area of the account status page, tiling and displaying the entry information of the plurality of recommendation tools includes:

acquiring priority orders of the plurality of recommendation tools; the priority of each recommendation tool and the operation times of each recommendation tool operated by the target account form a positive correlation relation;

and in the preset area, the entry information of the plurality of recommendation tools is tiled and displayed according to the priority order.

displaying a floating window containing the entry information of the plurality of recommendation tools in a preset area of the account status page; in the floating window, portal information of the plurality of recommendation tools is tiled.

In one embodiment, after displaying the floating window containing the entry information of the plurality of recommendation tools, the method further comprises:

and in the floating window, playing preview animations corresponding to the plurality of recommendation tools in turn.

In one embodiment, the method further comprises:

and when the preview animations corresponding to the plurality of recommendation tools are played in turn, displaying a function entry control corresponding to the recommendation tool corresponding to the current preview animation and/or displaying description information of the recommendation tool corresponding to the current preview animation in the floating window.

In one embodiment, the description information of the recommendation tool at least includes at least one of the following:

name information of the recommendation tool;

the recommendation tool is used by the use times information of the associated account; the associated account is an account in the application program, which has a social relationship with the login account.

In one embodiment, the method further comprises at least one of the following trigger response steps:

detecting first triggering operation information of a function entry control corresponding to the recommendation tool;

responding to the first triggering operation information, and jumping to a first page; the first page is a shooting page corresponding to a recommendation tool corresponding to the current preview animation;

detecting second trigger operation information aiming at the current preview animation;

responding to the second triggering operation information, and jumping to a second page, wherein the second page is a tool list page of a recommendation tool corresponding to the current preview animation;

detecting third trigger operation information for switching the recommendation tool;

responding to the third triggering operation information, and switching to play other recommendation tools;

detecting fourth trigger operation information for closing the floating window;

And closing the floating window in response to the fourth trigger operation information.

In one embodiment, in the preset area of the account status page, the floating window is displayed in at least one of the following display modes:

the floating window is displayed at the bottom of the account state page and shields the bottom navigation bar of the account state page;

the floating window is displayed at the bottom of the account status page and does not shade the bottom navigation bar.

In one embodiment, in the target page, portal information of at least one recommendation tool is displayed, including:

if it is determined that the entry information of the plurality of recommendation tools is displayed for the first time in the target page, displaying the entry information of the plurality of recommendation tools according to a first mode;

if it is determined that the entry information of the plurality of recommendation tools is displayed again in the target page, displaying the entry information of the plurality of recommendation tools according to a second mode;

the first mode exhibits a floating window size that is greater than the second mode exhibits a floating window size.

In one embodiment, after displaying the floating window containing the entry information of the plurality of recommendation tools in the preset area of the account status page, the method further includes:

Detecting target operation information of the login account, wherein the target operation information comprises trigger operation information of entry information of any recommended tool in the floating window;

and in the target page, the floating window is not displayed.

In a second aspect, an information recommendation method is applied to a server, and the method includes:

receiving a page display request; the page display request is used for requesting to display a target page of an application program login account, wherein the target page is a page containing a function entry for issuing content information;

determining the login account as an account with content information release quantity smaller than or equal to a preset threshold value, and acquiring at least one recommendation tool corresponding to the login account; the recommendation tool is a tool for issuing content information;

and sending the at least one recommendation tool to the login account so as to display the entry information of the at least one recommendation tool in a target page corresponding to the login account.

In one embodiment, the obtaining at least one recommendation tool corresponding to the login account includes:

obtaining a target account corresponding to the login account from accounts with the content information release quantity larger than the preset threshold value;

And acquiring at least one recommendation tool according to the operation information of the historical content information released by the target account.

In one embodiment, the content distribution number of the target account is greater than zero, and the target account further satisfies at least one of the following conditions:

the account liveness is smaller than a set liveness threshold value;

In a third aspect, an information recommendation apparatus, applied to a terminal, includes:

a page display unit configured to execute a target page displaying an application login account, the target page being a page containing a function entry for publishing content information;

an account determining unit configured to perform determining that the login account is an account whose content information release number is less than or equal to a preset threshold;

a tool recommending unit configured to execute, in the target page, entry information of at least one recommending tool; the recommending tool is a tool for publishing content information, and corresponds to the login account.

In one embodiment, the content creation account is an account with a content information release number greater than zero, and the target account further satisfies at least one of the following conditions:

the account liveness is smaller than a set liveness threshold value;

In one embodiment, the target account is a plurality of accounts;

the apparatus further comprises:

a recommendation tool acquisition module configured to perform acquisition of the at least one recommendation tool; the at least one recommendation tool is determined according to candidate tools corresponding to the target accounts respectively; the candidate tools corresponding to the target accounts are at least one tool with the largest operation times by the target accounts among the tools used for issuing the content information in the application program.

the tool recommendation unit is further configured to perform:

In one embodiment, the tool recommendation unit is further configured to perform:

name information of the recommendation tool;

In one embodiment, the device further comprises at least one of the following operation response units;

a first operation response unit configured to perform:

A second operation response unit configured to perform:

a third operation response unit configured to perform:

a fourth operation response unit configured to perform:

detecting fourth trigger operation information for closing the floating window;

In one embodiment, the tool recommending unit is further configured to execute displaying the floating window in a preset area of the account status page in at least one of the following displaying modes:

In one embodiment, the method further comprises a cancel recommendation unit configured to perform:

and in the target page, the floating window is not displayed.

In a fourth aspect, an information recommendation apparatus, applied to a server, includes:

a request receiving unit configured to perform receiving a page display request; the page display request displays a target page of an application program login account, wherein the target page is a page containing a function entry for issuing content information;

A recommendation tool determining unit configured to perform determining that the login account is an account with content information release number smaller than or equal to a preset threshold value, and obtain at least one recommendation tool corresponding to the login account; the recommendation tool is a tool for issuing content information;

and the recommendation tool sending unit is configured to send the at least one recommendation tool to the login account so as to display the entry information of the at least one recommendation tool in the target page corresponding to the login account.

In one embodiment, the recommendation tool determining unit is further configured to perform:

In one embodiment, the content information release number of the target account in the application program is greater than zero, and the target account further satisfies at least one of the following conditions:

the account liveness is smaller than a set liveness threshold value;

In a fifth aspect, there is provided an electronic device comprising:

a processor;

a memory for storing the processor-executable instructions;

wherein the processor is configured to execute the instructions to implement the information recommendation method of any of the above.

In a sixth aspect, there is provided a storage medium, which when executed by a processor of an electronic device, enables the electronic device to perform the information recommendation method as described in any of the preceding claims.

In a seventh aspect, a computer program product is provided, the program product comprising a computer program stored in a readable storage medium, from which at least one processor of the device reads and executes the computer program, causing the device to perform the information recommendation method as described in any of the embodiments of the first aspect.

The technical scheme provided by the embodiment of the disclosure at least brings the following beneficial effects:

for a login account of an application program, if the login account is determined to be an account with content information release quantity smaller than a preset threshold value, at least one recommendation tool corresponding to the login account is obtained, and the obtained at least one recommendation tool is tiled and displayed on a target page of the login account, so that a convenient content production inlet is provided for the login account.

It is to be understood that both the foregoing general description and the following detailed description are exemplary and explanatory only and are not restrictive of the disclosure.

Drawings

The accompanying drawings, which are incorporated in and constitute a part of this specification, illustrate embodiments consistent with the disclosure and together with the description, serve to explain the principles of the disclosure and do not constitute an undue limitation on the disclosure.

Fig. 1 is an application environment diagram illustrating an information recommendation method according to an exemplary embodiment.

Fig. 2 is a flowchart illustrating an information recommendation method according to an exemplary embodiment.

Fig. 3 is a schematic diagram showing an information recommendation effect according to an exemplary embodiment.

FIG. 4 is a recommendation tool acquisition flowchart shown in an exemplary embodiment.

FIG. 5 is a schematic diagram of floating window presentation page effects, as shown in an exemplary embodiment.

FIG. 6 is a diagram illustrating a banner presentation page effect in accordance with an exemplary embodiment.

Fig. 7 is a schematic view showing a floating window showing a partial effect according to an exemplary embodiment.

FIG. 8 is a schematic diagram illustrating a banner display partial effect in an exemplary embodiment.

Fig. 9 is a flowchart illustrating an information recommendation method according to another exemplary embodiment.

Fig. 10 is a block diagram illustrating an information recommendation apparatus according to an exemplary embodiment.

Fig. 11 is a block diagram illustrating an information recommendation apparatus according to an exemplary embodiment.

Fig. 12 is an internal structural diagram illustrating an apparatus for information recommendation according to an exemplary embodiment.

Fig. 13 is an internal structural diagram of an apparatus for information recommendation, according to another exemplary embodiment.

Detailed Description

In order to enable those skilled in the art to better understand the technical solutions of the present disclosure, the technical solutions of the embodiments of the present disclosure will be clearly and completely described below with reference to the accompanying drawings.

It should be noted that the terms "first," "second," and the like in the description and claims of the present disclosure and in the foregoing figures are used for distinguishing between similar objects and not necessarily for describing a particular sequential or chronological order. It is to be understood that the data so used may be interchanged where appropriate such that the embodiments of the disclosure described herein may be capable of operation in sequences other than those illustrated or described herein. The implementations described in the following exemplary examples are not representative of all implementations consistent with the present disclosure. Rather, they are merely examples of apparatus and methods consistent with some aspects of the present disclosure as detailed in the accompanying claims.

The information recommendation method provided by the disclosure can be applied to an application environment as shown in fig. 1. Wherein the terminal 110 interacts with the server 120 through a network. The terminal 110 has installed therein an application program, which may be a community-type application program, through which a user can issue personal content information, such as video information or image set information, after registering an account and logging in through the application program. The application provides a variety of tools for distributing content information, such as a main shooting portal, magic expressions, photo albums, flash videos, etc. A user can enter a default shooting page through a main shooting entrance, shoot real-time video as content information to be released, and can add magic expressions, filters and the like after entering the default shooting page, so that the user can switch to the shooting page corresponding to the magic expressions or the filters to optimize shot video content information; in addition, the user can enter an album page, and select an image or video shot in advance from the album as content information to be released, and similarly, the content information to be released can be edited, for example, magic expression, music, special effects and the like can be added for optimization. After the content information to be distributed is produced, the content information is sent to the server 120 through the terminal 110, and the server 120 is a server corresponding to the application program.

The terminal 110 may be, but is not limited to, a desktop terminal or a mobile terminal, and the mobile terminal may specifically be at least one of a mobile phone, a tablet computer, a notebook computer, and the like. The server 120 may be implemented as a server or a server cluster composed of a plurality of servers.

Fig. 2 is a flowchart illustrating an information recommendation method, as shown in fig. 2, for use in the terminal 110, according to an exemplary embodiment, including the following steps.

Step 210, displaying a target page of an application login account, wherein the target page is a page containing a function entry for releasing content information;

after the user logs in through the application program, the target page can be displayed by default; when the default presentation page is not the target page, the user may perform a page switching operation to switch to the target page in which a content information distribution portal (i.e., a function portal for distributing content information) such as a main photographing portal is presented.

In an embodiment, the target page may be an account status page of the login account (i.e. an account information homepage or a personal homepage of the login account), and in this disclosure, the page switching operation may be a trigger operation for an account header or an account profile of the login account.

Step 220, determining that the login account is an account with the content information release number smaller than or equal to a preset threshold value;

in the disclosure, the account with the content information release number smaller than or equal to the preset threshold value may be a zero work account, where the zero work account may be an account in which any content information is not released, and may also include an account in which only part of the content information visible by a person or visible by the person is released. The content creation account with the content information release number larger than the preset threshold value can be a non-zero work account, wherein the non-zero work account can be an account which has released any content information, and can also be an account which has at least released content information disclosed to all people.

In other embodiments, the preset threshold may also be set to other integers greater than 0, such as 1, 2, etc. The account with the content information release quantity smaller than the preset threshold mainly refers to a type of account with smaller release quantity (also called account to be booted) although the content information is released; the content creation account with the content information release quantity larger than the preset threshold mainly refers to a class of account with a slightly larger content information release quantity relative to the account to be guided.

In an exemplary embodiment, the recommendation tool determines according to operation information of the historical content information published by the target account corresponding to the login account; the target account can be an account with the content information release quantity in the application program being larger than a set threshold value. In other embodiments, the recommendation tool may further determine, according to the historical operation information of the login account, for example, based on a content information consumption record of the login account in an application program, obtain content information with a relatively high consumption frequency of the login account, and use a production tool corresponding to the content information as the recommendation tool corresponding to the login account.

In an exemplary embodiment, whether the login account is a zero work account may be determined through a local operation record of the login account, which does not require interaction with the server; the server can also be used for inquiring whether the login account is a zero work account or not, and the account type can be effectively determined even if a user logs in through different electronic equipment.

And step 230, displaying the entry information of at least one recommendation tool in the target page.

It will be appreciated that in the present disclosure, the at least one recommendation tool may be part of a tool provided by an application program for publishing content information, and the specific number may be set adaptively according to actual needs or the display size of the electronic device, for example 3 or 5. It will be appreciated that the main capture portal tool is the default displayed tool and the recommended tool is another tool than the main capture portal tool.

According to the information recommending method, for the login account of the application program, if the login account is determined to be the account with the content information release quantity smaller than the preset threshold value, at least one recommending tool corresponding to the login account is obtained, and the obtained at least one recommending tool is tiled on a target page of the login account, so that a convenient content production entrance is provided for the login account.

For example, for a login account of an application program, if the login account is determined to be a zero work account, at least one recommendation tool is obtained according to tool use preference information when content creation account corresponding to the login account issues historical content information, and the obtained at least one recommendation tool is tiled and displayed on a target page of the login account, so that a convenient content production inlet is provided for the login account.

In the following embodiments of the present disclosure, an account status page (i.e., an account information homepage) of a login account is taken as an example of a target page. After the user logs in through the application program, the default display page may not be an account status page, and the user may perform a page switching operation to switch to the account status page, where account description information such as an account ID, a nickname, an account profile, friend information, work information, private information and the like may be displayed in the account status page, and a main photographing entry for publishing content information may also be displayed. In addition, if the login account is an account with the content information release number smaller than the preset threshold, the target page further displays the entry information of at least one recommendation tool, and when the login account is a plurality of recommendation tools, the specific display mode may include: tiling and displaying the entry information of the plurality of recommendation tools in a preset area of the account status page; the preset area is located in an area other than the area where the account description information is located, for example, as shown in fig. 3, the account status page includes related account description information and a main shooting portal 1, and further includes a plurality of recommendation tools 2.

In an exemplary embodiment, if the recommendation tool is determined according to the operation information of the target account release history content information corresponding to the login account, before the entry information of the recommendation tools is displayed in the account status page of the login account, the method further includes: obtaining a target account corresponding to the login account from a content creation account of the application program; the content creation account is an account with content information release number greater than zero in the application program, and the obtained target account also needs to satisfy at least one of the following conditions:

The content information release quantity is smaller than the set quantity; the set number is larger than the preset threshold value;

the account liveness is smaller than a set liveness threshold value;

That is, for the current login account of the application program, if the current login account is determined to be a zero work account, an account with less content information release, an account with lower activity and/or an account with higher matching degree with the account description information of the current login account in the content creation account are determined, a content creation account similar to the current login account is determined, a plurality of tools with the most common use, highest release rate and maximum work occupation ratio of the content creation accounts are obtained, a plurality of recommendation tools are obtained, the entry information of the recommendation tools is tiled at the bottom of an account state page of the current login account, and a convenient content production entry is provided for the current account. As shown in FIG. 3, the plurality of recommendation tools may be, for example, tiled magic, flash video, photo album, etc. tools. The recommendation tools are tools commonly used for content creation accounts based on approximation of the current login account, are also tools which are used in a tendency of the current login account to a certain extent, and are beneficial to improving information recommendation accuracy of an application program by displaying inlet information of the tools on an account status page of the current login account, so that willingness of the current login account to issue content information is improved, and conversion rate from a zero work account of the application program to the content creation account is improved.

Further, in an embodiment, in order to reduce individual errors and improve reliability of screening of the recommendation tool, the target account corresponding to the current login account may be a plurality of accounts. As shown in fig. 4, in the step 203, before the entry information of the plurality of recommendation tools is displayed in the account status page, the method further includes: acquiring the at least one recommendation tool; the at least one recommendation tool is determined according to candidate tools corresponding to the target accounts respectively; the candidate tools corresponding to the target accounts are at least one tool with the largest operation times by the target accounts among the tools used for issuing the content information in the application program.

In an exemplary embodiment, the at least one recommendation tool may be obtained through a server, and the specific steps include:

step 401, operation information corresponding to the release history content information of each target account is obtained.

In the present disclosure, the historical content information refers to content information successfully issued by the target account before the current time, and the operation information corresponding to the historical content information may be understood as tool operation information involved in the process of issuing each historical content information.

As an example, operation information corresponding to release content information of each target account in a set history period may be acquired to reduce the information acquisition amount.

Step 402, determining candidate tools corresponding to each target account according to the operation information; the candidate tool is at least one tool with the largest operation times by each target account among a plurality of tools used for issuing content information in the application program.

According to tool operation information of each target account in the process of releasing each historical content information, a plurality of tools with the maximum using times by each target account can be determined to be candidate tools; in other embodiments, the candidate tools may also include tools that have been used more than a set number of times by the target account over a recent period of time.

Step 403, obtaining the plurality of recommendation tools according to the candidate tools corresponding to the plurality of target accounts.

The recommendation tool determined by the embodiment represents the common preference of a plurality of target accounts corresponding to the current login account when content information is released to a certain extent, so that the recommendation tool is also a tool which is used by the current login account in a tendency way, and the recommendation tool is beneficial to improving the content release willingness of the current login account.

Through the above embodiment, after the account status page of the application program displays the entry information of the plurality of recommendation tools, the user may quickly enter the content creation page corresponding to the recommendation tool by operating the entry information of the recommendation tool, and with continued reference to fig. 3, the recommendation tool includes a magic expression, an album, and a flash video, and the corresponding interactive operation includes:

1) Clicking the album by a user, which is equivalent to receiving an operation instruction of clicking an album page in a shooting page for an application program, so that the user directly jumps to the album page from an account state page;

after the album page is jumped, the materials in the album can be recommended according to the consumption history, account preference, account category and the like of the target account in a previous period, and the recommended materials are directly brought into the album after the current user clicks the album, so that the current user can select to perform video synthesis.

2) Clicking the magic expression by a user, which is equivalent to receiving an operation instruction of clicking the magic expression on a shooting page, for an application program, directly jumping to the shooting page from an account state page and pulling up a magic expression tab (list);

in addition, specific magic expressions can be recommended according to consumption history, preference, account category and the like of the target account in a period of time before, after the user clicks the magic expression, the user jumps to a shooting page and lifts up a magic expression tab (list), and the recommended magic expression is automatically brought into the user to select the magic expression shooting currently.

3) The user clicks the flash video, which corresponds to receiving an operation instruction of clicking the flash video on the shooting page, for the application program, and directly jumps to the flash video template page from the account status page.

Similarly, a specific flash video template can be recommended according to consumption history, preference, account category and the like of a target account in a previous period, and after a current user clicks the flash video, the user jumps to a flash video template page and automatically enters the recommended flash video template to perform video synthesis.

In addition, in addition to presenting the entry information of the plurality of recommendation tools on the account status page of the application, related guide documents may be set, such as: the first day after functional line-up, popup window: "no work yet, try on these fun function bars", every 7 days thereafter, if the number of accesses (i.e. guest access) PV of the account status page of the current login account by other accounts is more than or equal to 10, then pop up again: "n people see you, and work is easier to connect with friends. By setting the guide file, the content release will of the current user can be further improved.

Further, in an embodiment, the entry information of the plurality of recommendation tools may be tiled according to priority. Specifically, the method can be realized by the following steps: acquiring priority orders of the plurality of recommendation tools; the priority of each recommendation tool and the operation times of each recommendation tool operated by the target account form a positive correlation relation; and in a preset area of the target page, tiling and displaying the entry information of the plurality of recommendation tools according to the priority order.

The priority of each recommendation tool can be preset, for example, the priority of a magic expression, an album and a flash video is preset to be sequentially reduced, and when the account status page displays the entry information of a plurality of recommendation tools, the priority ordering of the plurality of recommendation tools can be rapidly acquired, so that the display efficiency of the page is improved.

In other embodiments, the priority of each recommending tool may be determined in real time by the server, where the server calculates the priority of each recommending tool in real time according to the operation information of the content creation account of the application program, or periodically calculates the priority of each recommending tool, and when the application client needs to display the entry information of a plurality of recommending tools, the application client requests the current priority of the plurality of recommending tools from the server, so as to obtain the priority ranking of the plurality of recommending tools. The prioritization of the plurality of recommendation tools obtained in this manner is more reference-suggested.

In the above embodiment, in the preset area of the target page, the entry information of the plurality of recommendation tools is tiled and displayed according to the priority order, so that the entry information of the recommendation tool with the highest priority is displayed at the most prominent position, for example, the entry information of the recommendation tool with the highest priority is displayed at the first position or the most middle position, which is beneficial to improving the content creation wish of the current login account.

In an exemplary embodiment, the entry information for the plurality of recommendation tools may be presented in a floating window form, independent of the account status page, for example, as shown in fig. 5 and 6, in a bottom area of the account status page, a floating window 3 containing the entry information for the plurality of recommendation tools is presented, and the plurality of recommendation tools are presented in the floating window 3 in a tiled manner.

Specifically, as the floating window has stronger visual influence, the floating window can be displayed at the bottom of the account status page and the bottom navigation bar 4 of the account status page is blocked, as shown in fig. 5 (a) and 6 (a); alternatively, the floating window is displayed at the bottom of the account status page, and does not cover the bottom navigation bar 4, and the display mode is also called a bottom guide mode, as shown in fig. 5 (b) and 6 (b).

Alternatively, referring to fig. 6 (a) and 6 (b), the floating window may specifically be in the form of a banner, in which the entry information of the recommended tool may be displayed in a thumbnail+description information manner, where the description information 8 may be displayed in a line form, that is, a first-action tool name, and other description information of a second-action tool, including, but not limited to, usage information of the tool used, social information of which friends the tool is frequently used, and so on.

Further, an operation item 5 for closing the floating window may be included in the floating window. The user can close the floating window through the operation item 5 without refreshing the account state page.

The entry information of a plurality of recommendation tools is displayed in a floating window mode, and only the floating window is needed to be generated, so that the performance load of the electronic equipment is reduced and the page display efficiency is improved because an account state page is not needed to be regenerated; and meanwhile, the user can conveniently adjust or cancel the entry information of a plurality of recommendation tools displayed on the account state page according to the needs, so that the interaction flexibility is improved.

Further, in an exemplary embodiment, preview animations corresponding to the plurality of recommendation tools in the floating window may also be played in turn. Optionally, to improve the interaction effect, in the floating window, a preview animation that is currently played is highlighted, for example: the preview animation currently played is centrally displayed, for example, as shown in fig. 5 (a) and 5 (b). For example, the preview animation currently being played is enlarged, and other recommendation tools are displayed in a thumbnail manner, for example, as shown in fig. 6 (a) and 6 (b).

As an example, when the previews corresponding to the plurality of recommendation tools in the floating window are played in turn, the playing of the previews corresponding to the next recommendation tool may be automatically switched according to a set time period, for example, 5 seconds, that is, no matter whether the previews corresponding to the current recommendation tool are played, or not, when the set time period is reached. Or playing according to the duration of the preview animation corresponding to each recommending tool, namely, after the preview animation corresponding to the current recommending tool is played from the first frame to the last frame, automatically switching to playing the first frame of the preview animation corresponding to the next recommending tool.

Further, the objective of alternately playing the preview animations corresponding to the plurality of recommendation tools in the floating window is to improve the content release wish of the current login account, so when playing the preview animation, the function entry control of the corresponding recommendation tool may also be simultaneously displayed in the floating window, which may specifically include, as an example:

superposing and displaying a function entry control 6 corresponding to the recommendation tool in the current preview animation, as shown in fig. 5 (a); the recommendation tool corresponding to the currently played preview animation is a magic table, and when the user triggers the function entry control 6, the user can directly jump to a shooting page corresponding to the magic table.

Or, in the area outside the plurality of recommendation tools in the floating window, displaying a function entry control 7 corresponding to the recommendation tool corresponding to the current preview animation, as shown in fig. 6 (a), the recommendation tool corresponding to the current preview animation is a magic table, and the user triggers the function entry control 7 to directly jump to a shooting page corresponding to the magic table.

Further, in addition to the foregoing playing preview animations corresponding to the plurality of recommendation tools in turn in the floating window, the user may adjust the positions or the playing orders of the entry information of the plurality of recommendation tools according to the needs, and the specific implementation steps may include: detecting switching operation information for switching an entry information presentation position of a recommendation tool, for example, sliding operation information for a recommendation tool area; and responding to the switching operation information, and correspondingly switching the positions of the entry information of the plurality of recommendation tools which are tiled in the floating window.

According to the embodiment, not only the positions of the entry information of the plurality of recommendation tools or the preview animation playing sequence of the plurality of recommendation tools can be flexibly adjusted according to the needs of the user, but also the entry information of other recommendation tools which are not displayed can be displayed through adjustment under the condition that the entry information of the plurality of recommendation tools is not displayed completely.

In an exemplary embodiment, after playing preview animations corresponding to the plurality of recommendation tools in turn in the floating window and displaying the function entry controls corresponding to the recommendation tools corresponding to the current preview animations, the method further includes:

detecting first trigger operation information aiming at the function entry control; responding to the first triggering operation information, and jumping to a first page; the first page is a shooting page corresponding to a recommendation tool corresponding to the current preview animation;

detecting second trigger operation information aiming at the current preview animation; responding to the second triggering operation information, and jumping to a second page, wherein the second page is a tool list page of a recommendation tool corresponding to the current preview animation;

detecting third trigger operation information for switching the recommendation tool; responding to the third triggering operation information, and switching to play other recommendation tools;

And/or detecting fourth trigger operation information for the closing operation item; and closing the floating window in response to the fourth trigger operation information.

As an example, referring to fig. 7, after presenting entry information of a plurality of recommendation tools through a floating window in an account status page, the user's interaction includes:

if triggering operation information (1) aiming at the functional entrance control 6 in fig. 7 is detected, the shooting page corresponding to the current preview tool can be jumped, for example, if the current preview tool is a magic table tool, the shooting page corresponding to the current magic table can be jumped;

if the trigger operation information (2) for previewing the animation by the current tool in fig. 7 is detected, the user can jump to a detailed page of the current tool, for example, the current preview tool is a magic table tool, the user jumps to a detailed page of the current magic table, and in the detailed page, the user can browse works corresponding to the current magic table, and the user can further switch to a large screen mode and switch the works corresponding to the current magic table by sliding up and down;

if the sliding operation information (3) of the plurality of recommended tool areas in fig. 7 is detected, switching to playing preview animation corresponding to other recommended tools, and correspondingly, when the playing content is switched, switching the tool text information corresponding to the floating window synchronously, so that the tool text information is suitable for the recommended tool corresponding to the current preview animation;

If closing operation information (4) aiming at the closing operation item in fig. 7 is detected, closing the floating window, and displaying a main shooting page and an empty state in the current account state page.

As another example, referring to fig. 8, after presenting entry information of a plurality of recommendation tools through a floating window in an account status page, the user's interaction includes:

if triggering operation information (1) aiming at the functional entrance control 7 in fig. 8 is detected, the shooting page corresponding to the current preview tool can be jumped, for example, if the current preview tool is a magic table tool, the shooting page corresponding to the current magic table can be jumped;

if the sliding operation information (2) of the plurality of recommended tool areas in fig. 8 is detected, switching to playing preview animation corresponding to other recommended tools, and correspondingly, when the playing content is switched, switching the tool text information corresponding to the floating window synchronously, so that the tool text information is suitable for the recommended tool corresponding to the current preview animation;

if closing operation information (3) aiming at the closing operation item in fig. 8 is detected, closing the floating window, and displaying a main shooting page and an empty state in the current account state page.

In an exemplary embodiment, the position of the carousel bar 9 in the floating window may be adjusted according to the positions of the entry information of the recommendation tools corresponding to the current preview animation in the entry information of the recommendation tools, so that the position of the carousel bar 9 is adapted to the alternate playing progress of the recommendation tools, and the page effect thereof may be shown in fig. 6.

In an exemplary embodiment, the presentation mode of presenting the entry information of the plurality of recommendation tools in the account status page may also be different for different scenarios, for example:

if it is determined that the entry information of the plurality of recommendation tools is displayed for the first time in the account status page, displaying the entry information of the plurality of recommendation tools according to a first mode, referring to fig. 5; if it is determined that the entry information of the plurality of recommendation tools is displayed again in the account status page, displaying the entry information of the plurality of recommendation tools according to a second mode, as shown in fig. 6; the first mode exhibits a floating window size that is greater than the second mode exhibits a floating window size.

According to the embodiment, as the account state page of the login account is a page with higher user access volume ratio, when the recommendation tool is displayed for the first time through the page, a floating window with a larger size can be adopted for displaying, so that the display effect is improved; but the login account is not finally converted into the content creation account, which means that he may be curious to come in or the content release will is not so strong, so that the login account is not suitable for being subjected to visual strong interference, and therefore, when the recommended recommendation tool is displayed again later, a floating window with a smaller size can be used for displaying, and negative feedback of the login account is avoided.

In an exemplary embodiment, after the entry information of the plurality of recommendation tools is displayed through the floating window in the account status page, the method further includes: detecting target operation information of the login account, wherein the target operation information comprises trigger operation information of entry information of at least one recommendation tool in the floating window, and cancelling display of the floating window in an account state page.

The detection of the target operation information of the login account may be the case that the login account triggers the entry information of the recommendation tool, and the recommendation tool successfully issues the publicly visible content information, or the case that the login account issues part of the content information visible to the account through the recommendation tool, or even the case that the login account edits the content information to be issued through the recommendation tool, but does not issue the content information finally.

In this embodiment, for any of the above cases, the floating window in the account status page needs to be canceled for display. Because the account state page of the login account is a page with higher access volume of the user and has very strong visual effect in the form of a card, if the login account has clicked a recommendation tool, the visual conversion purpose of the floating window is achieved, and no matter whether the login account is finally converted into a content creation account or not, the visual strong interference is not suitable for any more, and negative feedback of the login account is avoided.

In another exemplary embodiment, after the entry information of the plurality of recommendation tools is displayed through the floating window in the account status page, the method further includes: when the user closes the floating window and the login account is always in the zero content information release state, the floating window is not displayed in the account state page of the login account on the same day, and the display of the floating window is resumed in the account state page of the login account when a plurality of days can be separated or the number of times of access to the account state page by the main state of the login account exceeds the set number of times. For example: and after the floating window is closed by the user, recovering the display of the floating window in the account state page of the user when the interval is 3 days or the number of times of accessing the account state page by the main state of the login account exceeds 10 times. And upon re-presentation may be presented in a small pattern, as shown in fig. 6, to reduce interference to the user. The number of times that the main state accesses the account state page refers to the number of times that the login account accesses the account state page.

Fig. 9 is a flowchart illustrating an information recommendation method, as shown in fig. 9, for use in a server, according to an exemplary embodiment, including the following steps.

Step 901, receiving a page display request of an application program login account; the page display request displays a target page for requesting an application program to log in an account, wherein the target page is a page comprising a function entry for issuing content information;

step 902, determining that the login account is an account with content information release number smaller than or equal to a preset threshold value, and acquiring at least one recommendation tool corresponding to the login account; the recommendation tool is a tool for issuing content information;

in an exemplary embodiment, the step may obtain, from the accounts with the content information release number greater than the preset threshold, a target account corresponding to the login account; and acquiring at least one recommendation tool according to the operation information of the historical content information released by the target account.

Step 903, sending the at least one recommendation tool to the application login account, so as to display entry information of the at least one recommendation tool in a target page corresponding to the application login account.

In this embodiment, after receiving a page display request of a login account of an application program, a server determines whether the login account is an account with content information release number smaller than a preset threshold, if so, at least one recommendation tool corresponding to the login account is obtained, for example, a target account corresponding to the login account is obtained from a content creation account of the application program; according to tool use preference information when the target account issues historical content information, a plurality of recommendation tools are obtained, the obtained recommendation tools are sent to the login account, and portal information of the recommendation tools is displayed in a tiled mode on a target page of the login account, so that a convenient content production portal is provided for the login account.

It should be understood that, although the steps in the flowcharts of fig. 2, 4, and 9 are shown in order as indicated by the arrows, these steps are not necessarily performed in order as indicated by the arrows. The steps are not strictly limited to the order of execution unless explicitly recited herein, and the steps may be executed in other orders. Moreover, at least some of the steps in fig. 2, 4, and 9 may include a plurality of steps or stages that are not necessarily performed at the same time, but may be performed at different times, or the order of execution of the steps or stages is not necessarily sequential, but may be performed in rotation or alternatively with at least a portion of the steps or stages in other steps or steps.

Fig. 10 is a block diagram of an information recommendation apparatus, which is applied to a terminal, according to an exemplary embodiment. Referring to fig. 10, the apparatus 800 includes:

a page display unit 801 configured to execute a target page displaying an application login account, the target page being a page containing a function entry for publishing content information;

An account determining unit 802 configured to perform determining that the login account is an account whose content information release number is smaller than a preset threshold;

a tool recommendation unit 803 configured to execute, in the target page, presentation of entry information of at least one recommendation tool; the recommending tool is a tool for publishing content information, and corresponds to the login account.

In one exemplary embodiment, the recommendation tool determines according to operation information of the historical content information published by the target account corresponding to the login account; and the target account is an account with the content information release quantity larger than a set threshold value in the application program.

In one exemplary embodiment, the content authoring account is an account with a content information distribution number greater than zero, and the target account further satisfies at least one of the following conditions:

the account liveness is smaller than a set liveness threshold value;

In one exemplary embodiment, the target account is a plurality of accounts;

The apparatus further comprises: a recommendation tool acquisition module configured to perform acquisition of the at least one recommendation tool; the at least one recommendation tool is determined according to candidate tools corresponding to the target accounts respectively; the candidate tools corresponding to the target accounts are at least one tool with the largest operation times by the target accounts among the tools used for issuing the content information in the application program.

In one exemplary embodiment, the recommendation tool is a plurality of recommendation tools; the target page of the login account is an account state page of the login account;

the tool recommendation unit is further configured to perform:

In one exemplary embodiment, the tool recommendation unit is further configured to perform:

In one exemplary embodiment, the description information of the recommendation tool includes at least one of the following:

name information of the recommendation tool;

In one exemplary embodiment, at least one of the following operation response units is further included;

a first operation response unit configured to perform:

a second operation response unit configured to perform:

a third operation response unit configured to perform:

a fourth operation response unit configured to perform:

detecting fourth trigger operation information for closing the floating window;

In one exemplary embodiment, the tool recommending unit is further configured to execute displaying the floating window in a preset area of the account status page in at least one of the following manners:

In one exemplary embodiment, the method further includes a cancel recommendation unit configured to perform:

and in the target page, the floating window is not displayed.

Fig. 11 is a block diagram of an information recommendation apparatus 900 according to an exemplary embodiment, the apparatus 900 being applied to a server, and referring to fig. 11, the apparatus 900 includes:

A request receiving unit 901 configured to perform receiving a page display request; the page display request is used for requesting a target page of an application program, wherein the target page is a page containing a function entry for issuing content information;

a recommendation tool determining unit 902 configured to perform determining that the login account is an account with content information release number smaller than or equal to a preset threshold value, and obtain at least one recommendation tool corresponding to the login account; the recommendation tool is a tool for issuing content information;

the recommendation tool sending unit 903 is configured to send the at least one recommendation tool to the login account, so as to display entry information of the at least one recommendation tool in a target page corresponding to the login account.

In one exemplary embodiment, the recommendation tool determining unit is further configured to perform: obtaining a target account corresponding to the login account from accounts with the content information release quantity larger than the preset threshold value; and acquiring at least one recommendation tool according to the operation information of the historical content information released by the target account.

In one exemplary embodiment, the content information release amount of the target account in the application program is greater than zero, and the target account further satisfies at least one of the following conditions:

The content information release quantity is smaller than the set quantity; the set number is smaller than the preset threshold value;

the account liveness is smaller than a set liveness threshold value;

The specific manner in which the various modules perform the operations in the apparatus of the above embodiments have been described in detail in connection with the embodiments of the method, and will not be described in detail herein.

FIG. 12 is a block diagram illustrating an apparatus 1200 for information recommendation, according to an example embodiment. For example, device 1200 may be a mobile phone, computer, digital broadcast terminal, messaging device, game console, tablet device, medical device, exercise device, personal digital assistant, or the like.

Referring to fig. 12, device 1200 may include one or more of the following components: a processing component 1202, a memory 1204, a power component 1206, a multimedia component 1208, an audio component 1210, an input/output (I/O) interface 1212, a sensor component 1214, and a communications component 1216.

The processing component 1202 generally controls overall operation of the device 1200, such as operations associated with display, telephone calls, data communications, camera operations, and recording operations. The processing component 1202 may include one or more processors 1220 to execute instructions to perform all or part of the steps of the methods described above. Further, the processing component 1202 may include one or more modules that facilitate interactions between the processing component 1202 and other components. For example, the processing component 1202 may include a multimedia module to facilitate interaction between the multimedia component 1208 and the processing component 1202.

Memory 1204 is configured to store various types of data to support operations at device 1200. Examples of such data include instructions for any application or method operating on device 1200, contact data, phonebook data, messages, pictures, video, and the like. The memory 1204 may be implemented by any type or combination of volatile or non-volatile memory devices, such as Static Random Access Memory (SRAM), electrically Erasable Programmable Read Only Memory (EEPROM), erasable Programmable Read Only Memory (EPROM), programmable Read Only Memory (PROM), read Only Memory (ROM), magnetic memory, flash video memory, magnetic or optical disk.

The power supply assembly 1206 provides power to the various components of the apparatus 1200. The power supply components 1206 may include a power management system, one or more power supplies, and other components associated with generating, managing, and distributing power for the device 1200.

The multimedia component 1208 includes a screen between the device 1200 and the user that provides an output interface. In some embodiments, the screen may include a Liquid Crystal Display (LCD) and a Touch Panel (TP). If the screen includes a touch panel, the screen may be implemented as a touch screen to receive input signals from a user. The touch panel includes one or more touch sensors to sense touches, swipes, and gestures on the touch panel. The touch sensor may sense not only the boundary of a touch or slide action, but also the duration and pressure associated with the touch or slide operation. In some embodiments, the multimedia component 1208 includes a front camera and/or a rear camera. The front camera and/or the rear camera may receive external multimedia data when the device 1200 is in an operational mode, such as a shooting mode or a video mode. Each front camera and rear camera may be a fixed optical lens system or have focal length and optical zoom capabilities.

The audio component 1210 is configured to output and/or input audio signals. For example, the audio component 1210 includes a Microphone (MIC) configured to receive external audio signals when the device 1200 is in an operational mode, such as a call mode, a recording mode, and a speech recognition mode. The received audio signals may be further stored in the memory 1204 or transmitted via the communications component 1216. In some embodiments, audio assembly 1210 further includes a speaker for outputting audio signals.

The I/O interface 1212 provides an interface between the processing component 1202 and peripheral interface modules, which may be a keyboard, click wheel, buttons, etc. These buttons may include, but are not limited to: homepage button, volume button, start button, and lock button.

The sensor assembly 1214 includes one or more sensors for providing status assessment of various aspects of the device 1200. For example, the sensor assembly 1214 may detect an on/off state of the device 1200, a relative positioning of the components, such as a display and keypad of the device 1200, a change in position of the device 1200 or a component of the device 1200, the presence or absence of user contact with the device 1200, an orientation or acceleration/deceleration of the device 1200, and a change in temperature of the device 1200. The sensor assembly 1214 may include a proximity sensor configured to detect the presence of nearby objects without any physical contact. The sensor assembly 1214 may also include a light sensor, such as a CMOS or CCD image sensor, for use in imaging applications. In some embodiments, the sensor assembly 1214 may also include an acceleration sensor, a gyroscopic sensor, a magnetic sensor, a pressure sensor, or a temperature sensor.

The communications component 1216 is configured to facilitate communication between the device 1200 and other devices, either wired or wireless. The device 1200 may access a wireless network based on a communication standard, such as WiFi, an operator network (e.g., 213, 313, 413, or 513), or a combination thereof. In one exemplary embodiment, the communication component 1216 receives broadcast signals or broadcast-related information from an external broadcast management system via a broadcast channel. In one exemplary embodiment, the communications component 1216 further includes a Near Field Communication (NFC) module to facilitate short range communications. For example, the NFC module may be implemented based on Radio Frequency Identification (RFID) technology, infrared data association (IrDA) technology, ultra Wideband (UWB) technology, bluetooth (BT) technology, and other technologies.

In an exemplary embodiment, the apparatus 1200 may be implemented by one or more Application Specific Integrated Circuits (ASICs), digital Signal Processors (DSPs), digital Signal Processing Devices (DSPDs), programmable Logic Devices (PLDs), field programmable gate arrays (FP 13A), controllers, microcontrollers, microprocessors, or other electronic elements for executing the methods described above.

In an exemplary embodiment, a non-transitory computer-readable storage medium is also provided, such as memory 1204, comprising instructions executable by processor 1220 of device 1200 to perform the above-described method. For example, the non-transitory computer readable storage medium may be ROM, random Access Memory (RAM), CD-ROM, magnetic tape, floppy disk, optical data storage device, etc.

FIG. 13 is a block diagram illustrating an apparatus 1300 for information recommendation, according to an example embodiment. For example, device 1300 may be a server. Referring to fig. 13, device 1300 includes a processing component 1320 that further includes one or more processors and memory resources represented by memory 1322 for storing instructions, such as application programs, that can be executed by processing component 1320. The application programs stored in memory 1322 may include one or more modules each corresponding to a set of instructions. Further, the processing component 1320 is configured to execute instructions to perform the information recommendation method described above.

The device 1300 may also include a power supply component 1324 configured to perform power management of the device 1300, a wired or wireless network interface 1326 configured to connect the device 1300 to a network, and an input output (I/O) interface 1328. The device 1300 may operate based on an operating system stored in the memory 1322, such as Windows Server, mac OS XTM, unixTM, linuxTM, freeBSDTM, or the like.

In an exemplary embodiment, a storage medium is also provided that includes instructions, such as memory 1322 including instructions, that are executable by a processor of device 1300 to perform the above-described method. The storage medium may be a non-transitory computer readable storage medium, which may be, for example, ROM, random Access Memory (RAM), CD-ROM, magnetic tape, floppy disk, optical data storage device, etc.

Other embodiments of the disclosure will be apparent to those skilled in the art from consideration of the specification and practice of the disclosure disclosed herein. This application is intended to cover any adaptations, uses, or adaptations of the disclosure following, in general, the principles of the disclosure and including such departures from the present disclosure as come within known or customary practice within the art to which the disclosure pertains. It is intended that the specification and examples be considered as exemplary only, with a true scope and spirit of the disclosure being indicated by the following claims.

It is to be understood that the present disclosure is not limited to the precise arrangements and instrumentalities shown in the drawings, and that various modifications and changes may be effected without departing from the scope thereof. The scope of the present disclosure is limited only by the appended claims.

Claims

1. An information recommendation method, which is applied to a terminal, comprises the following steps:

displaying the entry information of at least one recommendation tool and a guide document for each recommendation tool in the target page; the recommending tool is a tool for releasing content information and corresponds to the login account;

The guiding document is used for guiding the login account to trigger the recommendation tool, and the entrance information is used for jumping to display an application page corresponding to the recommendation tool or canceling to display the entrance information under the condition that triggering operation information of the login account for the recommendation tool is detected.

2. The method of claim 1, wherein the recommendation tool is determined according to operation information of the historical content information published by the target account corresponding to the login account; and the target account is an account with the content information release quantity in the application program being larger than the preset threshold value.

3. The method of claim 2, wherein the target account is an account with a content information publication number greater than zero, the target account further satisfying at least one of the following conditions:

the account liveness is smaller than a set liveness threshold value;

4. The method of claim 2, wherein the target account is a plurality of accounts;

5. The method of claim 1, wherein the recommendation tool is a plurality of; the target page of the login account is an account state page of the login account;

6. The method of claim 5, wherein tiling the entry information for the plurality of recommendation tools in the preset area of the account status page comprises:

7. The method of claim 5, wherein tiling the entry information for the plurality of recommendation tools in the preset area of the account status page comprises:

8. The method of claim 7, further comprising, after displaying the floating window containing the entry information for the plurality of recommendation tools:

9. The method as recited in claim 8, further comprising:

10. The method of claim 9, wherein the description information of the recommendation tool includes at least one of:

Name information of the recommendation tool;

11. The method of claim 9, further comprising at least one of the following trigger-response steps:

detecting fourth trigger operation information for closing the floating window;

12. The method according to any one of claims 7 to 11, wherein the floating window is displayed in a preset area of the account status page by using at least one of the following display modes:

13. The method according to any one of claims 7 to 11, wherein presenting the entry information of at least one recommendation tool in the target page comprises:

14. The method according to any one of claims 7 to 11, further comprising, after displaying a floating window containing entry information of the plurality of recommendation tools in a preset area of the account status page:

and in the target page, the floating window is not displayed.

15. An information recommendation method, applied to a server, comprising:

sending the at least one recommendation tool to the login account so as to display the entry information of the at least one recommendation tool and the guide document for each recommendation tool in a target page corresponding to the login account;

16. The method of claim 15, wherein the obtaining at least one recommendation tool corresponding to the login account comprises:

17. The method of claim 16, wherein the target account has a content publication number greater than zero, and the target account further satisfies at least one of:

the account liveness is smaller than a set liveness threshold value;

18. An information recommendation device, applied to a terminal, comprising:

A tool recommending unit configured to execute, in the target page, presentation of entry information of at least one recommending tool and a guide document for each of the recommending tools; the recommending tool is a tool for releasing content information and corresponds to the login account;

19. The apparatus of claim 18, wherein the device comprises a plurality of sensors,

the recommendation tool determines according to the operation information of the historical content information published by the target account corresponding to the login account; and the target account is an account with the content information release quantity in the application program being larger than the set threshold value.

20. The apparatus of claim 19, wherein the content authoring account is an account with a content information publication number greater than zero, the target account further satisfying at least one of:

The account liveness is smaller than a set liveness threshold value;

21. The apparatus of claim 20, wherein the target account is a plurality of accounts;

the apparatus further comprises:

22. The apparatus of claim 19, wherein the recommendation tool is a plurality; the target page of the login account is an account state page of the login account;

the tool recommendation unit is further configured to perform:

23. The apparatus of claim 22, wherein the tool recommendation unit is further configured to perform:

24. The apparatus of claim 22, wherein the tool recommendation unit is further configured to perform:

25. The apparatus of claim 24, wherein the tool recommendation unit is further configured to perform:

26. The apparatus of claim 25, wherein the tool recommendation unit is further configured to perform:

27. The apparatus of claim 26, wherein the description information of the recommendation tool includes at least one of:

name information of the recommendation tool;

28. The apparatus of claim 26, further comprising at least one of the following operation response units;

a first operation response unit configured to perform:

a second operation response unit configured to perform:

a third operation response unit configured to perform:

a fourth operation response unit configured to perform:

detecting fourth trigger operation information for closing the floating window;

29. The apparatus according to any one of claims 24 to 28, wherein the tool recommendation unit is further configured to execute displaying the floating window in a preset area of the account status page by at least one of the following manners:

30. The apparatus according to any one of claims 24 to 28, wherein the tool recommendation unit is further configured to perform:

31. The apparatus according to any one of claims 24 to 28, further comprising a cancel recommendation unit configured to perform:

and in the target page, the floating window is not displayed.

32. An information recommendation device, applied to a server, comprising:

A recommendation tool sending unit configured to send the at least one recommendation tool to the login account so as to display entry information of the at least one recommendation tool and a guide document for each recommendation tool in a target page corresponding to the login account;

33. The apparatus of claim 32, wherein the recommendation tool determining unit is further configured to perform:

34. The apparatus of claim 32, wherein a content information publication number of a target account in the application is greater than zero, and the target account further satisfies at least one of:

the account liveness is smaller than a set liveness threshold value;

35. An electronic device, comprising:

a processor;

a memory for storing the processor-executable instructions;

wherein the processor is configured to execute the instructions to implement the information recommendation method of any one of claims 1 to 17.

36. A storage medium, which when executed by a processor of an electronic device, causes the electronic device to perform the information recommendation method of any of claims 1 to 17.