CN111669663B - Program playing method, device and system - Google Patents

Program playing method, device and system Download PDF

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Publication number
CN111669663B
CN111669663B CN201910173463.0A CN201910173463A CN111669663B CN 111669663 B CN111669663 B CN 111669663B CN 201910173463 A CN201910173463 A CN 201910173463A CN 111669663 B CN111669663 B CN 111669663B
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program
display terminal
position area
programs
media
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CN111669663A (en
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韩丹
辛来
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Xian Novastar Electronic Technology Co Ltd
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Xian Novastar Electronic Technology Co Ltd
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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/482End-user interface for program selection
    • H04N21/4825End-user interface for program selection using a list of items to be played back in a given order, e.g. playlists
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/475End-user interface for inputting end-user data, e.g. personal identification number [PIN], preference data
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81Monomedia components thereof
    • H04N21/812Monomedia components thereof involving advertisement data
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04WWIRELESS COMMUNICATION NETWORKS
    • H04W4/00Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/02Services making use of location information
    • H04W4/021Services related to particular areas, e.g. point of interest [POI] services, venue services or geofences

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  • Engineering & Computer Science (AREA)
  • Signal Processing (AREA)
  • Multimedia (AREA)
  • Human Computer Interaction (AREA)
  • Business, Economics & Management (AREA)
  • Marketing (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

The embodiment of the invention relates to a program playing method, device and system. The method for example comprises: receiving at least one program with a location area tag, wherein each of the programs is associated with at least one media; analyzing each program to obtain the position area label of each program; acquiring display terminal position information, and determining a display terminal position area according to the display terminal position information; and screening out programs of which the position area labels are matched with the position area of the display terminal from the at least one program so as to update a program play list. The embodiment of the invention can realize the automation and the intellectualization of program playing, thereby reducing the labor cost.

Description

Program playing method, device and system
Technical Field
The present invention relates to the technical field of media playing control, and in particular, to a program playing method, a program playing apparatus, and a program playing system.
Background
In the LED display screen industry, customers often need to play different advertisement contents according to the geographical location and the difference between audience and people, so as to achieve the effect of effective advertisement. The current practice is to manually replace the playing content according to different geographical locations; therefore, the defects of no intelligence, low efficiency of replacing advertisement content, large investment of labor cost and the like exist.
Disclosure of Invention
Therefore, to overcome the defects and shortcomings of the prior art, embodiments of the present invention provide a program playing method, a program playing apparatus, and a program playing system.
On one hand, a program playing method provided by an embodiment of the present invention includes: receiving at least one program with location area tags, wherein each said program is associated with at least one media; analyzing each program to obtain the position area label of each program; acquiring display terminal position information, and determining a display terminal position area according to the display terminal position information; and screening out programs of which the position area labels are matched with the position area of the display terminal from the at least one program so as to update a program play list.
In one embodiment of the invention, each of the programs contains a program identifier, a location area tag, and media information; the step of analyzing each program to obtain the location area tag of each program specifically includes: and analyzing the position area label contained in the program.
In one embodiment of the present invention, each of the programs includes a program identifier and media information, and the media information includes a media identifier, a media playing parameter, and a media address; the step of analyzing each program to obtain the location area tag of each program specifically includes: and analyzing the media address in the media information contained in the program, and acquiring corresponding media from the media address to perform content analysis to obtain the position area tag.
In one embodiment of the present invention, the step of obtaining the position information of the display terminal and determining the position area of the display terminal according to the position information of the display terminal specifically includes: triggering a positioning function to acquire the position information of the display terminal due to program reception, and determining the position area of the display terminal according to the position information of the display terminal; and locally storing the position information of the display terminal and closing the positioning function.
In one embodiment of the present invention, the step of obtaining the position information of the display terminal and determining the position area of the display terminal according to the position information of the display terminal specifically includes: acquiring the position information of the display terminal at regular time or in real time through a positioning function, and determining the position area of the display terminal according to the position information of the display terminal; and the program playing method further comprises: and after the position area of the display terminal is changed, screening out a program of which the position area label is matched with the changed position area of the display terminal from the locally stored programs so as to update the program play list, wherein the locally stored program comprises the at least one program.
In one embodiment of the present invention, the program playing method further includes: responding to a position area input by a user, and screening out programs of which the position area labels are matched with the input position area from the locally stored programs so as to update a program playing list; and after the programs in the updated program play list are played, screening out the programs with the position area labels matched with the position area of the display terminal from the programs stored locally again so as to restore the program play list.
On the other hand, a program playing apparatus provided in an embodiment of the present invention includes: a receiving module for receiving at least one program with location area tags, wherein each said program is associated with at least one media; the analysis module is used for analyzing each program to obtain the position area label of each program; the positioning module is used for acquiring the position information of the display terminal and determining the position area of the display terminal according to the position information of the display terminal; and the matching module is used for screening out programs of which the position area labels are matched with the position area of the display terminal from the at least one program so as to update the program play list.
In one embodiment of the invention, each of the programs contains a program identifier, a location area tag, and media information; the analysis module is specifically configured to: and analyzing the position area label contained in the program.
In one embodiment of the present invention, each of the programs includes a program identifier and media information, and the media information includes a media identifier, a media playing parameter, and a media address; the analysis module is specifically configured to: and analyzing the media address in the media information contained in the program, and acquiring corresponding media from the media address to perform content analysis to obtain the position area tag.
In one embodiment of the present invention, the positioning module is specifically configured to: triggering and starting a positioning function to acquire the position information of the display terminal due to program reception, and determining the position area of the display terminal according to the position information of the display terminal; and locally storing the position information of the display terminal and closing the positioning function.
In one embodiment of the present invention, the positioning module is specifically configured to: acquiring the position information of the display terminal at regular time or in real time through a positioning function, and determining the position area of the display terminal according to the position information of the display terminal; and the matching module is further configured to: and after the position area of the display terminal is changed, screening out programs of which the position area labels are matched with the changed position area of the display terminal from the locally stored programs so as to update the program play list, wherein the locally stored programs comprise the at least one program.
In one embodiment of the present invention, the matching module is further configured to: responding to a position area input by a user, and screening out programs of which the position area labels are matched with the input position area from the locally stored programs so as to update a program playing list; and after the programs in the updated program play list are played, screening out the programs with the position area labels matched with the position area of the display terminal from the locally stored programs again so as to restore the program play list.
In another aspect, a program playing system provided in an embodiment of the present invention includes: a processor and a memory coupled to the processor; wherein the memory stores instructions for execution by the processor, and the instructions cause the processor to perform operations to perform any one of the aforementioned methods of playing back a program.
As can be seen from the above, the above technical features of the present invention may have one or more of the following advantages: the method can accurately deliver programs such as advertisement programs according to different geographical positions of the display terminal, improve the advertisement value and bring benefits to customers; and the automation and the intellectualization of the program content updating can be realized, so that the labor cost is saved.
Drawings
In order to more clearly illustrate the technical solutions of the embodiments of the present invention, the drawings required to be used in the description of the embodiments are briefly introduced below, and it is obvious that the drawings in the description below are only some embodiments of the present invention, and it is obvious for those skilled in the art that other drawings can be obtained according to the drawings without creative efforts.
Fig. 1 is a flowchart of a program playing method according to a first embodiment of the present invention.
Fig. 2A is a schematic diagram of the substeps of step S13 shown in fig. 1.
Fig. 2B is a schematic diagram of another substep of step S13 shown in fig. 1.
Fig. 2C is a flowchart illustrating sub-steps of step S15 shown in fig. 1.
Fig. 2D is a flowchart illustrating a partial step of a program playing method according to another embodiment of the present invention.
Fig. 2E is a flowchart of a part of steps of a program playing method according to still another embodiment of the present invention.
Fig. 3 is a block diagram of a program playing apparatus according to a second embodiment of the present invention.
Fig. 4 is a schematic structural diagram of a program playing system according to a third embodiment of the present invention.
Detailed Description
The technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are only a part of the embodiments of the present invention, and not all of the embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.
[ first embodiment ] A method for manufacturing a semiconductor device
As shown in fig. 1, a program playing method according to a first embodiment of the present invention includes the steps of:
s11: receiving at least one program with a location area tag, wherein each of the programs is associated with at least one media;
s13: analyzing each program to obtain the position area label of each program;
s15: acquiring display terminal position information, and determining a display terminal position area according to the display terminal position information; and
s17: and screening out programs of which the position area labels are matched with the position area of the display terminal from the at least one program so as to update a program play list.
Specifically, in one embodiment, each of the programs contains a program identifier, a location area tag, and media information; as shown in fig. 2A, step S13 specifically includes: s131a, analyzing the position area label contained in the program.
In another embodiment, each of the programs includes a program identifier and media information, and the media information includes a media identifier, a media playing parameter, and a media address; as shown in fig. 2B, step S13 specifically includes: s131b, analyzing the media address in the media information contained in the program, and obtaining the corresponding media from the media address to perform content analysis to obtain the position area tag.
In another embodiment, as shown in fig. 2C, step S15 specifically includes: s151, triggering and starting a positioning function to acquire the position information of the display terminal due to program reception, and determining the position area of the display terminal according to the position information of the display terminal; and S153, locally storing the position information of the display terminal and closing the positioning function.
In another embodiment, as shown in fig. 2D, step S15 specifically includes: s152, obtaining the position information of the display terminal in a timing or real-time mode through a positioning function, and determining the position area of the display terminal according to the position information of the display terminal; and the program playing method of the embodiment further includes step S18: and after the position area of the display terminal is changed, screening out a program of which the position area label is matched with the changed position area of the display terminal from the locally stored programs so as to update the program play list, wherein the locally stored program comprises the at least one program.
In yet another embodiment, as shown in fig. 2E, the program playing method of this embodiment further includes: s19a, responding to the position area input by the user, screening out programs of which the position area labels are matched with the input position area from the locally stored programs so as to update the program playing list; and S19b, after the programs in the updated program play list are played, programs with position area labels matched with the position area of the display terminal are screened out from the programs stored locally again, so that the program play list is recovered.
In order to more clearly understand the program playing method of the present embodiment, the following description is given by way of example.
[ first example ] A
The first example can solve the problem that how programs in different geographic positions are matched with display terminals in different geographic positions and then accurately put in. The display terminal is non-mobile, and can be set with a positioning function on or off; the location area label may be a country, a province, a city, an area in a city, or a product display area in a supermarket/store, etc., which is not limited by the present example.
Specifically, when the server side makes/distributes the program, the server side may mark the program with a location area tag. Specifically, there may be the following two implementation modes:
one is that when making the program, the position area label is directly marked on the media related to the program; in this case, the program contains, for example, a program identifier (such as a program name, a program ID) and media information, and the media information contains, for example, a media identifier (such as a media name, a media ID), media play parameters (a play time length, a play window position, an in special effect, an out special effect), and a media address (such as a picture link address, a streaming media link address, or a video storage address); the corresponding media can be found through the media address in the program, and then the media is subjected to content analysis to obtain the location area tag (corresponding to step S131 b). The method does not need the staff to specially determine the position area where the program is expected to be played at the server, and can simplify the operation.
The other is that the server actively marks the program with a position area label when the program is released; in this case, the program includes, for example, a program identifier, a position area tag, and media information, and the media information includes, for example, a media identifier (such as a media name, a media ID), a media play parameter (a play time length, a play window position, an entry special effect, an exit special effect), and a media address (such as a picture link address, a streaming media link address, or a video storage address); the location area tag of the program can be known by analyzing the location area tag included in the program (corresponding to step S131 a). The method is convenient for the staff to flexibly designate the playing position area of the media and simplifies the program production.
The server issues the prepared program to the display terminal, and the specific issuing mode can be a closed local area network composed of a wireless 4G/5G network, bluetooth and a Lora module. When receiving the program, the display terminal can start a positioning function, determine the current position information of the display terminal through a positioning chip, determine which position area the display terminal belongs to according to the position information (corresponding to step S151), and finally screen out the program with a matched position area label according to the position area so as to update a program play list; and then the program can be played according to the updated program playing list. Moreover, the display terminal stores the current position information, and is used for carrying out program matching again after the program is updated, and closing the positioning function (corresponding to step S153), thereby saving the flow cost.
In the first example, the display terminal is non-mobile, so that the programs can be screened and displayed only by judging the position area labels of the programs; and the display terminal may be set to display only the program of the designated location area. In addition, the display terminal in the first example may be an outdoor advertisement large screen fixed in a city, or may be a supermarket display screen, for example, the supermarket display screen may play commodity information in a location area (such as a meat area, a daily article area, or a fruit area) where the supermarket display screen is located. In addition, the supermarket display screen may be a touch display screen fixedly arranged in a certain area, the programs screened according to the position area of the supermarket display screen are played in an automatic mode, after the user inputs the position area, program matching can be performed according to the input position area to obtain a new program playlist for program playing (corresponding to step S19 a), and after all programs in the new program playlist are played, the programs are screened again according to the position area of the supermarket display screen to restore the program playlist (corresponding to step S19 b).
[ second example ] As a specific example
The second example can solve the problem of how to display different programs along with different broadcasts of the geographical position of the display terminal in the process of multiple programs. The display terminal here is mobile, for example, and also has a function of turning on or off the positioning, but is in most cases always on, such as a display screen on a taxi; the location area label may be an area in a city, or a merchandise display area in a supermarket/store, but the present example is not limited thereto.
Specifically, when the server side makes/issues a program, a position area label is marked by adopting any one of the above embodiments; and issuing the prepared program to a display terminal. The display terminal starts a positioning function, determines the current geographical position (such as longitude and latitude information) through the positioning chip, then determines which position area the display terminal belongs to according to the current geographical position information, and finally screens out programs with matched position area labels according to the position areas. In this example, the display terminal is mobile, and the positioning may also be in real time, if the positioned position information belongs to the same position area, the program play list is not updated, otherwise, the position area of the display terminal is changed, so that the program matching needs to be performed according to the updated position area to update the program play list (corresponding to step S18), and then the program playing can be performed according to the updated program play list.
It should be noted here that, since the display terminal is mobile, the display terminal needs to detect the location information of the display terminal itself and determine the location area at regular time or in real time, and screen out the program with the matching location area tag according to the location area, and when the location area tag of the program matches the location area of the display terminal, add the program into the current program playlist for display.
Moreover, the display terminal in the second example may be a display screen or a roof screen of a taxi, or may be a shopping display screen applied to a supermarket, for example, the shopping display screen may play commodity information of a current location area (such as a meat area, a daily article area, or a fruit area). For example, the shopping display screen is a flat panel display which is convenient for a user to hold, the user holds the shopping display screen, along with the movement of the user, the shopping display screen actively displays commodity information of a current position area according to the position where the user moves, and the displayed commodity information can include information of a commodity origin, components, logistics information, a recommended menu and the like.
In summary, the first embodiment of the present invention can improve the advertisement value and bring the profit to the client according to the precise delivery programs such as advertisement programs in different geographical locations of the display terminal; and the automation and the intellectualization of the program content updating can be realized, so that the labor cost is saved.
[ second embodiment ]
As shown in fig. 3, a program playing apparatus 30 according to a second embodiment of the present invention includes: a receiving module 31, a parsing module 33, a positioning module 35 and a matching module 37.
The receiving module 31 is configured to receive at least one program with a location area tag, where each program is associated with at least one media; the parsing module 33 is configured to parse each of the programs to obtain the location area tag of each of the programs; the positioning module 35 is, for example, configured to obtain position information of a display terminal, and determine a position area of the display terminal according to the position information of the display terminal; and the matching module 37 is configured to, for example, screen out a program whose location area tag matches the display terminal location area from the at least one program, so as to update the program playlist.
Further, in one embodiment, each of the programs contains a program identification, a location area tag, and media information; the parsing module 33 is specifically configured to: and analyzing the position area label contained in the program.
In another embodiment, each of the programs includes a program identifier and media information, and the media information includes a media identifier, a media playing parameter, and a media address; the parsing module 33 is specifically configured to: and analyzing the media address in the media information contained in the program, and acquiring corresponding media from the media address to perform content analysis to obtain the position area tag.
In another embodiment, the positioning module 35 is specifically configured to: triggering and starting a positioning function to acquire the position information of the display terminal due to program reception, and determining the position area of the display terminal according to the position information of the display terminal; and locally storing the position information of the display terminal and closing the positioning function.
In yet another embodiment, the positioning module 35 is specifically configured to: acquiring the position information of the display terminal at regular time or in real time through a positioning function, and determining the position area of the display terminal according to the position information of the display terminal; and the matching module 37 is also used for: and after the position area of the display terminal is changed, screening out programs of which the position area labels are matched with the changed position area of the display terminal from the locally stored programs so as to update the program play list, wherein the locally stored programs comprise the at least one program.
In yet another embodiment, the matching module 37 is further configured to: responding to a position area input by a user, and screening out programs of which the position area labels are matched with the input position area from the locally stored programs so as to update a program playing list; and after the programs in the updated program play list are played, screening out the programs with the position area labels matched with the position area of the display terminal from the locally stored programs again so as to restore the program play list.
For the specific functional details of the receiving module 31, the parsing module 33, the positioning module 35 and the matching module 37, reference may be made to the detailed description in the foregoing first embodiment, and no further description is provided here. Furthermore, it should be noted that the receiving module 31, the analyzing module 33, the positioning module 35 and the matching module 37 may be software modules, stored in a non-volatile memory and executed by a processor to perform the relevant operations to perform the steps of the first embodiment.
[ third embodiment ]
As shown in fig. 4, a program playing system 40 according to a third embodiment of the present invention includes: a processor 41 and a memory 43; the memory 43 stores instructions executed by the processor 41, and the instructions cause the processor 41 to perform operations to perform the program playing method according to the foregoing first embodiment, for example.
Furthermore, an embodiment of the present invention also provides, for example, a computer-readable storage medium which is a non-volatile memory and stores program code, and when the program code is executed by one or more processors, for example, the one or more processors are caused to execute the program playing method described in the foregoing first embodiment.
In addition, it should be understood that the foregoing embodiments are merely exemplary of the present invention, and the technical solutions of the embodiments may be arbitrarily combined and used without conflict between technical features and structures and without departing from the purpose of the present invention.
In the embodiments provided in the present invention, it should be understood that the disclosed system, apparatus and/or method may be implemented in other ways. For example, the above-described apparatus embodiments are merely illustrative, and for example, the division of the units/modules is only one logical division, and there may be other divisions in actual implementation, for example, multiple units or modules may be combined or integrated into another system, or some features may be omitted, or not executed. In addition, the shown or discussed mutual coupling or direct coupling or communication connection may be an indirect coupling or communication connection through some interfaces, devices or units, and may be in an electrical, mechanical or other form.
The units/modules described as separate parts may or may not be physically separate, and parts displayed as units/modules may or may not be physical units, may be located in one place, or may be distributed on multiple network units. Some or all of the units/modules can be selected according to actual needs to achieve the purpose of the solution of the embodiment.
In addition, each functional unit/module in the embodiments of the present invention may be integrated into one processing unit/module, or each unit/module may exist alone physically, or two or more units/modules may be integrated into one unit/module. The integrated units/modules may be implemented in the form of hardware, or may be implemented in the form of hardware plus software functional units/modules.
The integrated unit/module implemented in the form of software functional unit/module may be stored in a computer readable storage medium. The software functional unit is stored in a storage medium and includes several instructions for causing one or more processors of a computer device (which may be a personal computer, a server, or a network device) to execute some steps of the methods according to the embodiments of the present invention. And the aforementioned storage medium includes: a U-disk, a portable hard disk, a Read-Only Memory (ROM), a Random Access Memory (RAM), a magnetic disk or an optical disk, and other media capable of storing program codes.
Finally, it should be noted that: the above examples are only intended to illustrate the technical solution of the present invention, and not to limit it; although the present invention has been described in detail with reference to the foregoing embodiments, it should be understood by those of ordinary skill in the art that: the technical solutions described in the foregoing embodiments may still be modified, or some technical features may be equivalently replaced; and such modifications or substitutions do not depart from the spirit and scope of the corresponding technical solutions of the embodiments of the present invention.

Claims (13)

1. A method for playing back a program, comprising:
receiving at least one program with a location area tag, wherein each of the programs is associated with at least one media;
analyzing each program to obtain the position area label of each program;
acquiring display terminal position information, and determining a display terminal position area according to the display terminal position information; and
screening out programs with position area labels matched with the position area of the display terminal from the at least one program so as to update a program play list;
wherein, the program playing method further comprises: and in an automatic mode, playing the program play list screened according to the position area where the display terminal is located, responding to the position area input by the user after the user inputs the position area, and screening programs of which the position area labels are matched with the input position area from the locally stored programs so as to update the program play list, wherein the locally stored programs comprise at least one program.
2. The program playing method of claim 1, wherein each of said programs contains a program identifier, a location area tag, and media information; the step of analyzing each program to obtain the location area tag of each program specifically includes: and analyzing the position area label contained in the program.
3. The program playing method according to claim 1, wherein each of said programs includes a program identifier and media information, and said media information includes a media identifier, a media playing parameter and a media address; the step of analyzing each program to obtain the location area tag of each program specifically includes: and analyzing the media address in the media information contained in the program, and acquiring corresponding media from the media address to perform content analysis to obtain the position area tag.
4. The method for playing back a program according to claim 1, wherein the step of obtaining the position information of the display terminal and determining the position area of the display terminal according to the position information of the display terminal specifically comprises:
triggering a positioning function to acquire the position information of the display terminal due to program reception, and determining the position area of the display terminal according to the position information of the display terminal; and
and locally storing the position information of the display terminal and closing the positioning function.
5. The method for playing back a program according to claim 1, wherein the step of obtaining the position information of the display terminal and determining the position area of the display terminal according to the position information of the display terminal specifically comprises: acquiring the position information of the display terminal at regular time or in real time through a positioning function, and determining the position area of the display terminal according to the position information of the display terminal; and
the program playing method further comprises the following steps: and after the position area of the display terminal is changed, screening out programs of which the position area labels are matched with the changed position area of the display terminal from the locally stored programs so as to update the program play list.
6. The program playing method of claim 1, further comprising:
and after the programs in the updated program play list are played, the programs with the position area labels matched with the position area of the display terminal are screened out from the locally stored programs again so as to restore the program play list.
7. A program playing apparatus, comprising:
a receiving module for receiving at least one program with a location area tag, wherein each of the programs is associated with at least one media;
the analysis module is used for analyzing each program to obtain the position area label of each program;
the positioning module is used for acquiring the position information of the display terminal and determining the position area of the display terminal according to the position information of the display terminal; and
the matching module is used for screening out programs of which the position area labels are matched with the position area of the display terminal from the at least one program so as to update a program play list;
wherein, the program playing method further comprises: and in an automatic mode, playing the program play list screened according to the position area where the display terminal is located, responding to the position area input by the user after the user inputs the position area, and screening programs of which the position area labels are matched with the input position area from the locally stored programs so as to update the program play list, wherein the locally stored programs comprise at least one program.
8. The program playback apparatus of claim 7, wherein each of said programs contains a program identifier, a location area tag, and media information; the analysis module is specifically configured to: and analyzing the position area label contained in the program.
9. The program playing apparatus according to claim 7, wherein each of the programs includes a program identifier and media information, and the media information includes a media identifier, a media playing parameter and a media address; the analysis module is specifically configured to: and analyzing the media address in the media information contained in the program, and acquiring corresponding media from the media address to perform content analysis to obtain the position area tag.
10. The program playback device of claim 7, wherein the positioning module is specifically configured to:
triggering and starting a positioning function to acquire the position information of the display terminal due to program reception, and determining the position area of the display terminal according to the position information of the display terminal; and
and locally storing the position information of the display terminal and closing the positioning function.
11. The program playback device of claim 7, wherein the positioning module is specifically configured to: the display terminal position information is obtained in a timing or real-time mode through a positioning function, and the display terminal position area is determined according to the display terminal position information; and
the matching module is further configured to: and after the position area of the display terminal is changed, screening out programs of which the position area labels are matched with the changed position area of the display terminal from the locally stored programs so as to update the program play list.
12. The program playback device of claim 7, wherein the matching module is further configured to:
and after the programs in the updated program play list are played, the programs with the position area labels matched with the position area of the display terminal are screened out from the locally stored programs again so as to restore the program play list.
13. A program playback system, comprising: a processor and a memory coupled to the processor; wherein the memory stores instructions for execution by the processor and the instructions cause the processor to perform operations to perform a method of playing back a program as claimed in any one of claims 1 to 6.
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