CN111598595A - Information stream data display method and device and terminal equipment - Google Patents

Information stream data display method and device and terminal equipment Download PDF

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Publication number
CN111598595A
CN111598595A CN201910129603.4A CN201910129603A CN111598595A CN 111598595 A CN111598595 A CN 111598595A CN 201910129603 A CN201910129603 A CN 201910129603A CN 111598595 A CN111598595 A CN 111598595A
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China
Prior art keywords
search
target
data
information flow
keyword
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Granted
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CN201910129603.4A
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Chinese (zh)
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CN111598595B (en
Inventor
何勇
许东勃
刘华平
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Alibaba Group Holding Ltd
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Alibaba Group Holding Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0255Targeted advertisements based on user history
    • G06Q30/0256User search
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/953Querying, e.g. by the use of web search engines
    • G06F16/9535Search customisation based on user profiles and personalisation
    • YGENERAL TAGGING OF NEW TECHNOLOGICAL DEVELOPMENTS; GENERAL TAGGING OF CROSS-SECTIONAL TECHNOLOGIES SPANNING OVER SEVERAL SECTIONS OF THE IPC; TECHNICAL SUBJECTS COVERED BY FORMER USPC CROSS-REFERENCE ART COLLECTIONS [XRACs] AND DIGESTS
    • Y02TECHNOLOGIES OR APPLICATIONS FOR MITIGATION OR ADAPTATION AGAINST CLIMATE CHANGE
    • Y02DCLIMATE CHANGE MITIGATION TECHNOLOGIES IN INFORMATION AND COMMUNICATION TECHNOLOGIES [ICT], I.E. INFORMATION AND COMMUNICATION TECHNOLOGIES AIMING AT THE REDUCTION OF THEIR OWN ENERGY USE
    • Y02D10/00Energy efficient computing, e.g. low power processors, power management or thermal management

Abstract

The invention discloses a method and a device for displaying information stream data and terminal equipment, wherein the display method comprises the following steps: detecting whether an event for acquiring search data occurs; acquiring historical search data in a set time period under the condition that an event occurs; acquiring information flow data matched with historical search data as target information flow data; and displaying the target information flow data in the information flow page.

Description

Information stream data display method and device and terminal equipment
Technical Field
The present invention relates to the field of information flow technologies, and in particular, to a method and an apparatus for displaying information flow data, and a terminal device.
Background
With the rapid development of computer and internet technologies and the popularization of electronic device intelligence, people have been accustomed to running application programs (APP) through terminal devices such as smart phones and tablet computers, and interacting with applications through human-computer interaction operations to obtain application services provided by the APP.
Existing applications installed in terminal devices typically include display functionality. Advertisers may place corresponding advertisements in clients so that applications may present advertisements to users in a particular scenario.
The way that the advertiser puts the advertisement in the application program comprises the following steps: and the information flow advertisement is released in an information flow page through user keywords and interest tags and in a brand special area mode.
However, this delivery method cannot redirect the core user in the information stream, resulting in poor promotion effect of the advertiser. Also, the user experience is poor.
Disclosure of Invention
An object of the present invention is to provide a new technical solution for presenting information stream data.
According to a first aspect of the present invention, there is provided a method for displaying information stream data, including:
detecting whether an event for acquiring search data occurs;
acquiring historical search data in a set time period under the condition that the event occurs;
acquiring information flow data matched with the historical search data as target information flow data;
and displaying the target information flow data in an information flow page.
Optionally, the event includes:
receiving an operation of refreshing an information flow page; and/or the presence of a gas in the gas,
and receiving the operation of opening the application program to display the information flow page.
Optionally, before the detecting whether the event of acquiring the search data occurs, the method further includes:
responding to a search request aiming at a current search statement, and displaying a target search result matched with the current search statement;
and taking the current search statement as the historical search data.
Optionally, before the detecting whether the event of acquiring the search data occurs, the method further includes:
and responding to the request for viewing the target search result, and displaying a current data detail page corresponding to the target search result.
Optionally, after the target information stream data is displayed in the information stream page, the method further includes:
and responding to the request for viewing the target information flow data, and displaying the current data detail page.
Optionally, the step of presenting, in response to a search request for a search statement, a target search result matching the search statement includes:
determining a current search keyword contained in a current search sentence in response to a search request for the current search sentence;
determining whether the current search keywords contain preset target keywords or not;
determining a search result matched with the target keyword as the target search result under the condition that the current search keyword comprises the target keyword;
and displaying the target search result.
Optionally, the historical search data includes at least one historical search statement;
the step of determining information flow data matching the historical search data as target information flow data includes:
obtaining historical search keywords contained in the at least one historical search statement;
determining whether the historical search keywords contain preset target keywords or not;
and determining information flow data matched with the target keyword as the target information flow data under the condition that the target keyword is contained in the historical search keywords.
Optionally, the historical search keywords comprise a plurality of target keywords,
the step of determining information flow data matched with the target keyword as the target information flow data comprises the following steps:
determining one of the target keywords which is searched recently as a latest target keyword;
and determining information flow data matched with the latest target keyword as the target information flow data.
According to a second aspect of the present invention, there is provided an information stream data presentation apparatus, comprising:
the event detection module is used for detecting whether an event for acquiring the search data occurs or not;
the search data acquisition module is used for acquiring historical search data in a set time period under the condition that the event detection module detects the occurrence of the event;
the information flow matching module is used for acquiring information flow data matched with the historical search data as target information flow data;
and the information flow display module is used for displaying the target information flow data in an information flow page.
Optionally, the event includes:
receiving an operation of refreshing an information flow page; and/or the presence of a gas in the gas,
and receiving the operation of opening the application program to display the information flow page.
Optionally, the display device further includes:
the search response module is used for responding to a search request aiming at a current search statement and displaying a target search result matched with the current search statement; and using the current search statement as the historical search data.
Optionally, the display device further includes:
and the first page display module is used for responding to the request for viewing the target search result and displaying the current data detail page corresponding to the target search result.
Optionally, the display device further includes:
and the second page display module is used for responding to the request for viewing the target information flow data and displaying the current data detail page.
Optionally, the search response module is further configured to:
determining a current search keyword contained in a current search sentence in response to a search request for the current search sentence;
determining whether the current search keywords contain preset target keywords or not;
determining a search result matched with the target keyword as the target search result under the condition that the current search keyword comprises the target keyword;
and displaying the target search result.
Optionally, the historical search data includes at least one historical search statement;
the information flow matching module is further configured to:
obtaining historical search keywords contained in the at least one historical search statement;
determining whether the historical search keywords contain preset target keywords or not;
and determining information flow data matched with the target keyword as the target information flow data under the condition that the target keyword is contained in the historical search keywords.
Optionally, the historical search keywords comprise a plurality of target keywords,
the determining information flow data matched with the target keyword as the target information flow data comprises:
determining one of the target keywords which is searched recently as a latest target keyword;
and determining information flow data matched with the latest target keyword as the target information flow data.
According to a third aspect of the present invention, there is provided a terminal device comprising:
a display device according to the second aspect of the invention; alternatively, the first and second electrodes may be,
a processor and a memory for storing instructions for controlling the processor to perform the presentation method according to the first aspect of the present invention.
According to a fourth aspect of the present invention, there is provided a computer readable storage medium having stored thereon a computer program which, when executed by a processor, implements the presentation method as described in the first aspect of the present invention.
In the embodiment of the invention, the target information flow data matched with the historical search data is determined by acquiring the historical search data in a set period of time under the condition that the time for acquiring the search data is detected to occur, and the target information flow data is displayed in the information flow page. Therefore, after the user searches through the terminal device, the target information flow data matched with the historical search data can be displayed in the information flow page at the same time, and the user experience can be improved.
Other features of the present invention and advantages thereof will become apparent from the following detailed description of exemplary embodiments thereof, which proceeds with reference to the accompanying drawings.
Drawings
The accompanying drawings, which are incorporated in and constitute a part of this specification, illustrate embodiments of the invention and together with the description, serve to explain the principles of the invention.
Fig. 1 is a block diagram showing an example of a hardware configuration of a terminal device that can be used to implement an embodiment of the present invention.
Fig. 2 shows a flowchart of a presentation method of information stream data of an embodiment of the present invention.
Fig. 3 shows a flowchart of the steps of acquiring target information stream data of an embodiment of the present invention.
Fig. 4 shows a flowchart of a presentation method of information stream data of an embodiment of the present invention.
FIG. 5 shows a flowchart illustrating the steps of targeting search results, according to an embodiment of the present invention.
Fig. 6 is a diagram showing an example of a presentation method of information stream data according to an embodiment of the present invention.
FIG. 7a is a diagram illustrating a display interface of the present invention showing targeted search results.
Fig. 7b shows a schematic diagram of a display interface of the present invention showing target information flow data.
FIG. 7c is a schematic diagram of a display interface of the present invention showing a current data detail interface.
Fig. 8 shows a block diagram of a presentation apparatus of information stream data of an embodiment of the present invention.
Fig. 9 shows a block diagram of one example of a terminal device of an embodiment of the present invention.
Fig. 10 shows a block diagram of another example of the terminal device of the embodiment of the present invention.
Detailed Description
Various exemplary embodiments of the present invention will now be described in detail with reference to the accompanying drawings. It should be noted that: the relative arrangement of the components and steps, the numerical expressions and numerical values set forth in these embodiments do not limit the scope of the present invention unless specifically stated otherwise.
The following description of at least one exemplary embodiment is merely illustrative in nature and is in no way intended to limit the invention, its application, or uses.
Techniques, methods, and apparatus known to those of ordinary skill in the relevant art may not be discussed in detail but are intended to be part of the specification where appropriate.
In all examples shown and discussed herein, any particular value should be construed as merely illustrative, and not limiting. Thus, other examples of the exemplary embodiments may have different values.
It should be noted that: like reference numbers and letters refer to like items in the following figures, and thus, once an item is defined in one figure, further discussion thereof is not required in subsequent figures.
< hardware configuration >
Fig. 1 is a block diagram showing a hardware configuration of a terminal device 1000 that can implement an embodiment of the present invention.
The terminal device 1000 may be a laptop, a desktop computer, a mobile phone, a tablet computer, etc. As shown in fig. 1, the terminal apparatus 1000 may include a processor 1100, a memory 1200, an interface device 1300, a communication device 1400, a display device 1500, an input device 1600, a speaker 1700, a microphone 1800, and the like. The processor 1100 may be a central processing unit CPU, a microprocessor MCU, or the like. The memory 1200 includes, for example, a ROM (read only memory), a RAM (random access memory), a nonvolatile memory such as a hard disk, and the like. The interface device 1300 includes, for example, a USB interface, a headphone interface, and the like. The communication device 1400 is capable of wired or wireless communication, for example, and may specifically include Wifi communication, bluetooth communication, 2G/3G/4G/5G communication, and the like. The display device 1500 is, for example, a liquid crystal display panel, a touch panel, or the like. The input device 1600 may include, for example, a touch screen, a keyboard, a somatosensory input, and the like. A user can input/output voice information through the speaker 1700 and the microphone 1800.
The terminal equipment shown in fig. 1 is only illustrative and in no way implies any limitation of the invention, its application or use. In this embodiment of the present invention, the memory 1200 of the terminal device 1000 is configured to store instructions, where the instructions are used to control the processor 1100 to perform an operation to execute any method for displaying information stream data provided in this embodiment of the present invention. It will be appreciated by those skilled in the art that although a plurality of means are shown for terminal device 1000 in fig. 1, the present invention may relate to only some of the means therein, e.g. terminal device 1000 only relates to processor 1100 and memory means 1200. The skilled person can design the instructions according to the disclosed solution. How the instructions control the operation of the processor is well known in the art and will not be described in detail herein.
< method examples >
In this embodiment, a method for displaying information stream data is provided. The presentation method of the information stream data can be implemented by the terminal device. The terminal device may be the terminal device 1000 as shown in fig. 1.
As shown in fig. 2, the method for displaying information stream data of this embodiment may include the following steps S2100 to S2400:
in step S2100, it is detected whether an event of acquiring search data occurs.
The event of acquiring the search data may include receiving an operation of refreshing an information flow page, and/or receiving an operation of opening an application program to display the information flow page.
In the embodiment where the event of acquiring the search data includes receiving an operation of refreshing an information flow page, the operation of refreshing the information flow page may be an operation of a user clicking a button of the information flow page set in a display interface of the application program, or an operation of a user pulling down the information flow page in the display interface, or an operation of a user double-clicking a tag corresponding to the information flow page displayed in the display interface.
In the embodiment that the event of acquiring the search data includes receiving a display operation of opening an application program to perform an information flow page, the display operation of opening the application program to perform the information flow page may be automatically triggered when the application program is closed and a user starts the application program. Or under the condition that the application program is closed, the user starts the application program and then pulls up the display interface to trigger the application program to perform the display operation of the information flow page. Or under the condition that the application program runs in the background, when the user switches to the application program, the user automatically triggers the application program to open to display the information flow page.
In step S2200, when the event occurs, history search data in a set period is acquired.
Specifically, the history search data acquired in step S2200 may be a set number of history search sentences closest to the current time at which step S2200 is executed. The set number may be any positive integer set according to an application scenario or specific requirements, and may be 10, for example. Then, 10 history search sentences most recently searched before the current time may be acquired as the history search data.
The history search data acquired in this step S2200 may also be a history search sentence searched by the terminal device within a set period of time before the current time. The set time period may be set according to an application scenario or a specific scenario requirement. For example, the set period may be 7 days. Then, all the history search sentences within 7 days before the current time may be acquired as the history search data.
In step S2300, information stream data matching the history search data is acquired as target information stream data.
In one embodiment, the historical search data includes at least one historical search statement, and then the step of acquiring information flow data matching the historical search data as the target information flow data may include steps S2310 to S2330 shown in fig. 3:
step S2310, a history search keyword included in the history search sentence is acquired.
Specifically, the keywords included in each historical search statement in the historical search data may be obtained through a preset model, and the keywords may be used as the historical search keywords. Or splitting each historical search statement in the historical search data respectively to obtain at least one word and/or character which are used as the historical search keywords.
Step S2320, determine whether the historical search keywords include preset target keywords.
At least one target keyword can be preset in advance according to merchant requirements, application scenes and the like.
In the case that a plurality of historical search keywords are obtained, determining whether the historical search keywords include a preset target keyword may be determining whether the plurality of historical search keywords include at least one target keyword. In the case of obtaining one historical search keyword, determining whether the historical search keyword includes a preset target keyword may be determining whether the historical search keyword is one of the at least one target keyword.
For example, when the preset target keywords include the target keyword 1, the target keyword 2, and the target keyword 3, if any one or any combination of the target keywords 1 to 3 is included in the historical search keywords, it can be determined that the target keywords are included in the historical search keywords.
In step S2330, in the case where the history search keyword includes a target keyword, information stream data matching the target keyword is determined as target information stream data.
Specifically, at least one information stream data matching each target keyword may be preset. Then, in the case where one target keyword is included in the history search keywords, it may be determined that information stream data matched with the target keyword included in the history search keywords is the target information stream data.
For example, in a case where it is previously set that the target keywords include the target keyword 1, the target keyword 2, and the target keyword 3, if only the target keyword 2 is included in the history search keywords, it may be determined that information stream data matching the target keyword 2 is included as the target information stream data.
In one example, if the historical search keyword includes a plurality of target keywords, determining information stream data matching the target keywords, as the target information stream data, may include:
in step S2331, a latest searched one of the plurality of target keywords included in the history search keyword is determined as a latest target keyword.
Specifically, one of the plurality of target keywords included in the history search keyword, which is closest to the current time in the search time, may be selected as the latest target keyword.
For example, in the case where the preset target keywords include target keyword 1, target keyword 2, and target keyword 3, if the historical search keywords include target keyword 1, target keyword 2, and target keyword 3, the search time of target keyword 1 is 2019, 1 month, 1 day, and 10: 00:00, the search time of the target keyword 2 is 2019, 1, 8: 00:00, search time of the target keyword 2 is 2019, 1 month, 1 day, 9: 00:00, it can be seen that the search time closest to the current time is the target keyword 1, and therefore the target keyword 1 can be regarded as the minimum target keyword.
In step S2332, information stream data matching the latest target keyword is determined as target information stream data.
Step S2400, displaying the target information stream data in the information stream page.
Specifically, on the basis of displaying the target information stream data in the information stream page, other information stream data can be displayed.
In the embodiment of the invention, the target information flow data matched with the historical search data is determined by acquiring the historical search data in a set period of time under the condition that the time for acquiring the search data is detected to occur, and the target information flow data is displayed in the information flow page. Therefore, after the user searches through the terminal device, the target information flow data matched with the historical search data can be displayed in the information flow page at the same time, and the user experience can be improved.
In an embodiment of the present invention, before performing step S2100, the presentation method may further include steps S4100 to S4200 as shown in fig. 4:
step S4100, in response to the search request for the current search sentence, presents a target search result matching the current search sentence.
The current search sentence may be input by the user into the terminal device executing the presentation method of the embodiment, and may include at least one character and/or text.
Specifically, after the user inputs the current search statement in a search box in the display interface of the application program, the search button is clicked, and a search request for the current search statement is triggered.
In one example, in response to a search request for a current search statement, presenting a target search result matching the current search statement may further include steps S4110 to S4140 as shown in fig. 5:
step S4110, in response to the search request for the current search statement, determining a current search keyword included in the current search statement.
Specifically, the keywords included in the current search sentence may be screened out through a pre-trained model, and the keywords may be used as the current search keywords. Or splitting the current search sentence to obtain at least one word and/or character which are used as the current search keyword.
Step S4120, determining whether the current search keyword includes a preset target keyword.
Here, the target keyword in step S4120 and the target keyword in step S2320 may be the same.
In the case that a plurality of current search keywords are obtained, determining whether the current search keywords include a preset target keyword may be determining whether the plurality of current search keywords include at least one target keyword. In the case of obtaining a current search keyword, determining whether the current search keyword includes a preset target keyword may be determining whether the current search keyword is one of the at least one target keyword.
For example, in the case where the preset target keywords include the target keyword 1, the target keyword 2, and the target keyword 3, if the current search keyword includes any one or any combination of the target keywords 1 to 3, it can be determined that the current search keyword includes the target keyword.
Step S4130, in a case where the current search keyword includes the target keyword, determines a search result matching the target keyword as a target search result.
Specifically, at least one search result matching each target keyword may be preset. Then, in the case where the target keyword is included in the current search keyword, a search result that matches the target keyword included in the current search keyword may be determined as the target search result.
For example, in a case where it is preset that the target keywords include the target keyword 1, the target keyword 2, and the target keyword 3, if only the target keyword 2 is included in the current search keyword, it may be determined that a search result matching the target keyword 2 is used as the target search result. If the current search keyword includes the target keyword 2 and the target keyword 3, the search result matching the target keyword 2 and the search result matching the target keyword 3 may be determined to be both the target search result.
And step S4140, displaying the target search result.
Specifically, in the display interface of the application program, in addition to the target search result, other search results matching the current search statement may be displayed.
In step S4200, the current search sentence is used as the history search data.
After a user triggers a search request for a current search statement, the terminal device may take the current search statement as historical search data; or the current search keyword obtained according to the current search statement is used as historical search data; it is also possible to use a target keyword included in the current search keyword as the historical search data.
Further, before performing step S2100, after performing step S4140, the demonstration method may further include step S4300 shown in fig. 4: and responding to the request for viewing the target search result, and displaying the current data detail page corresponding to the target search result.
Specifically, after the target search result is displayed in the display interface of the application program, the user may trigger a request for viewing the target search result by clicking the target search result. The terminal device may display a current data detail page corresponding to the target search result in response to the request to view the target search result. Each search result displayed in the display interface only has one corresponding data detail page, and when a user clicks any search result in the display interface, the terminal device is triggered to display the corresponding data detail page.
On this basis, after step S2400 is executed, the method may further include: and displaying the current data detail page in response to the request for viewing the target information flow data.
< example >
In one example, at least one target keyword may be preset according to an application scenario or specific requirements, and a search result and information stream data that match each target keyword may be set.
Fig. 6 is a flowchart of an example of a method for displaying information stream data according to an embodiment of the present invention.
As shown in fig. 6, the presentation method may include:
in step S6110, in response to the search request for the current search statement, the current search keyword included in the current search statement is determined.
Step S6120, determine whether the current search keyword includes a preset target keyword.
Step S6130, when the current search keyword includes the target keyword, determining a search result matching the target keyword as a target search result.
Step S6140, displaying the target search result.
After step S6140 is executed, the display interface of the terminal device may be as shown in fig. 7 a. The target search result and other search results may be included in the display interface.
In step S6200, the current search sentence is taken as the history search data.
And S6300, responding to the request for viewing the target search result, and displaying the current data detail page corresponding to the target search result.
After step S6300 is performed, the display interface of the terminal device may be as shown in fig. 7 c.
Step S6400, whether an event for acquiring the search data occurs is detected.
In step S6500, in the case where the event occurs, the history search data is acquired.
In step S6600, information stream data matching the history search data is acquired as target information stream data.
Specifically, the target information stream data may be information stream data corresponding to a target keyword included in the history search data.
Step S6700, the target information flow data is displayed in the information flow page.
After step S6700 is performed, the display interface of the terminal device may be as shown in fig. 7 b. Target information flow data and other information flow data can be included in the display interface.
And step S6800, responding to the request for viewing the target information flow data, and displaying the current data detail page.
After step S6800 is performed, the display interface of the terminal device may be as shown in fig. 7 c.
In one example, the targeted search results may be search advertisements and the targeted information stream data may be information stream advertisements. The search ads and the information stream ads corresponding to the same target keyword may be delivered by the same advertiser. Therefore, by the information stream data display method, the popularization effect of advertising by advertisers can be improved.
< apparatus embodiment >
In this embodiment, an information stream data presentation apparatus 8000 is provided, as shown in fig. 8, including an event detection module 8100, a search data acquisition module 8200, an information stream matching module 8300, and an information stream presentation module 8400. The event detection module 8100 is configured to detect whether an event for acquiring search data occurs; the search data acquisition module 8200 is used for acquiring historical search data in a set time period under the condition that the event detection module detects the occurrence of an event; the information flow matching module 8300 is used for acquiring information flow data matched with the historical search data as target information flow data; the information flow presentation module 8400 is configured to present the target information flow data in an information flow page.
In one embodiment, the event path for obtaining search data includes: receiving an operation of refreshing an information flow page; and/or receiving an operation of opening an application program to display the information flow page.
In one embodiment, the presentation device 8000 of the information flow data may further include a search response module (not shown in the figure) for presenting a target search result matching the current search statement in response to a search request for the current search statement; and takes the current search statement as historical search data.
In one embodiment, the presentation device 8000 of the information flow data may further include a first page presentation module (not shown in the figure) for presenting a current data detail page corresponding to the target search result in response to a request to view the target search result.
In one embodiment, the presentation device 8000 of the information flow data may further include a second page presentation module (not shown) for presenting the current data detail page in response to a request to view the target information flow data.
In one embodiment, the search response module may be further operable to:
determining a current search keyword contained in a current search sentence in response to a search request for the current search sentence;
determining whether the current search keywords contain preset target keywords or not;
determining a search result matched with the target keyword as a target search result under the condition that the current search keyword comprises the target keyword;
and displaying the target search result.
In one embodiment, the historical search data includes at least one historical search statement; then, the information flow matching module 8300 can be further configured to:
obtaining historical search keywords contained in at least one historical search statement;
determining whether the historical search keywords contain preset target keywords or not;
in the case where the target keyword is included in the history search keywords, information stream data matching the target keyword is determined as target information stream data.
In one embodiment, the historical search keyword includes a plurality of target keywords, and determining information flow data matching the target keywords, as the target information flow data, may include:
determining one of the target keywords which is searched recently as a latest target keyword;
and determining information stream data matched with the latest target keyword as target information stream data.
It will be appreciated by those skilled in the art that presentation means 8000 of the information stream data may be implemented in various ways. For example, presentation device 8000 of the information flow data may be implemented by an instruction configuration processor. For example, the instructions may be stored in ROM and read from ROM into a programmable device when the device is started to implement the presentation apparatus 8000 of the information flow data. For example, the display 8000 of the information flow data may be solidified into a dedicated device (e.g., an ASIC). The presentation means 8000 of the information stream data may be divided into units independent of each other or they may be combined together for implementation. The presentation means 8000 of the information stream data may be implemented by one of the various implementations described above, or may be implemented by a combination of two or more of the various implementations described above.
In this embodiment, the information stream data presentation apparatus 8000 may have various implementation forms, for example, the information stream data presentation apparatus 8000 may be any functional module running in a software product or an application providing a network access service, or a peripheral insert, a plug-in, a patch, etc. of the software product or the application, or the software product or the application itself.
< terminal device >
In this embodiment, a terminal device 9000 is also provided. The terminal 9000 may be the terminal 1000 shown in fig. 1.
In one aspect, as shown in fig. 9, the terminal device 9000 may include the aforementioned information stream data presentation apparatus 8000, for implementing the information stream data presentation method according to any embodiment of the present invention.
In another aspect, as shown in fig. 10, terminal device 9000 can further comprise a processor 9100 and a memory 9200, the memory 9200 for storing executable instructions; the processor 9100 is configured to operate the terminal device 9000 to execute the presentation method of the information stream data according to any embodiment of the present invention according to the control of instructions.
In this embodiment, the terminal 9000 may be a mobile phone, a tablet computer, a palm computer, a desktop computer, a notebook computer, a workstation, a game console, or the like. For example, the terminal device 9000 may be a smartphone in which an application providing a display service is installed.
< computer-readable storage Medium >
In this embodiment, there is also provided a computer-readable storage medium on which a computer program is stored, the computer program, when executed by a processor, implementing the presentation method of information flow data according to any embodiment of the present invention.
The present invention may be a system, method and/or computer program product. The computer program product may include a computer-readable storage medium having computer-readable program instructions embodied therewith for causing a processor to implement various aspects of the present invention.
The computer readable storage medium may be a tangible device that can hold and store the instructions for use by the instruction execution device. The computer readable storage medium may be, for example, but not limited to, an electronic memory device, a magnetic memory device, an optical memory device, an electromagnetic memory device, a semiconductor memory device, or any suitable combination of the foregoing. More specific examples (a non-exhaustive list) of the computer readable storage medium would include the following: a portable computer diskette, a hard disk, a Random Access Memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), a Static Random Access Memory (SRAM), a portable compact disc read-only memory (CD-ROM), a Digital Versatile Disc (DVD), a memory stick, a floppy disk, a mechanical coding device, such as punch cards or in-groove projection structures having instructions stored thereon, and any suitable combination of the foregoing. Computer-readable storage media as used herein is not to be construed as transitory signals per se, such as radio waves or other freely propagating electromagnetic waves, electromagnetic waves propagating through a waveguide or other transmission medium (e.g., optical pulses through a fiber optic cable), or electrical signals transmitted through electrical wires.
The computer-readable program instructions described herein may be downloaded from a computer-readable storage medium to a respective computing/processing device, or to an external computer or external storage device via a network, such as the internet, a local area network, a wide area network, and/or a wireless network. The network may include copper transmission cables, fiber optic transmission, wireless transmission, routers, firewalls, switches, gateway computers and/or edge servers. The network adapter card or network interface in each computing/processing device receives computer-readable program instructions from the network and forwards the computer-readable program instructions for storage in a computer-readable storage medium in the respective computing/processing device.
The computer program instructions for carrying out operations of the present invention may be assembler instructions, Instruction Set Architecture (ISA) instructions, machine-related instructions, microcode, firmware instructions, state setting data, or source or object code written in any combination of one or more programming languages, including an object oriented programming language such as Smalltalk, C + + or the like and conventional procedural programming languages, such as the "C" programming language or similar programming languages. The computer-readable program instructions may execute entirely on the user's computer, partly on the user's computer, as a stand-alone software package, partly on the user's computer and partly on a remote computer or entirely on the remote computer or server. In the case of a remote computer, the remote computer may be connected to the user's computer through any type of network, including a Local Area Network (LAN) or a Wide Area Network (WAN), or the connection may be made to an external computer (for example, through the Internet using an Internet service provider). In some embodiments, aspects of the present invention are implemented by personalizing an electronic circuit, such as a programmable logic circuit, a Field Programmable Gate Array (FPGA), or a Programmable Logic Array (PLA), with state information of computer-readable program instructions, which can execute the computer-readable program instructions.
Aspects of the present invention are described herein with reference to flowchart illustrations and/or block diagrams of methods, apparatus (systems) and computer program products according to embodiments of the invention. It will be understood that each block of the flowchart illustrations and/or block diagrams, and combinations of blocks in the flowchart illustrations and/or block diagrams, can be implemented by computer-readable program instructions.
These computer-readable program instructions may be provided to a processor of a general purpose computer, special purpose computer, or other programmable data processing apparatus to produce a machine, such that the instructions, which execute via the processor of the computer or other programmable data processing apparatus, create means for implementing the functions/acts specified in the flowchart and/or block diagram block or blocks. These computer-readable program instructions may also be stored in a computer-readable storage medium that can direct a computer, programmable data processing apparatus, and/or other devices to function in a particular manner, such that the computer-readable medium storing the instructions comprises an article of manufacture including instructions which implement the function/act specified in the flowchart and/or block diagram block or blocks.
The computer readable program instructions may also be loaded onto a computer, other programmable data processing apparatus, or other devices to cause a series of operational steps to be performed on the computer, other programmable apparatus or other devices to produce a computer implemented process such that the instructions which execute on the computer, other programmable apparatus or other devices implement the functions/acts specified in the flowchart and/or block diagram block or blocks.
The flowchart and block diagrams in the figures illustrate the architecture, functionality, and operation of possible implementations of systems, methods and computer program products according to various embodiments of the present invention. In this regard, each block in the flowchart or block diagrams may represent a module, segment, or portion of instructions, which comprises one or more executable instructions for implementing the specified logical function(s). In some alternative implementations, the functions noted in the block may occur out of the order noted in the figures. For example, two blocks shown in succession may, in fact, be executed substantially concurrently, or the blocks may sometimes be executed in the reverse order, depending upon the functionality involved. It will also be noted that each block of the block diagrams and/or flowchart illustration, and combinations of blocks in the block diagrams and/or flowchart illustration, can be implemented by special purpose hardware-based systems which perform the specified functions or acts, or combinations of special purpose hardware and computer instructions. It is well known to those skilled in the art that implementation by hardware, by software, and by a combination of software and hardware are equivalent.
Having described embodiments of the present invention, the foregoing description is intended to be exemplary, not exhaustive, and not limited to the embodiments disclosed. Many modifications and variations will be apparent to those of ordinary skill in the art without departing from the scope and spirit of the described embodiments. The terminology used herein is chosen in order to best explain the principles of the embodiments, the practical application, or improvements made to the technology in the marketplace, or to enable others of ordinary skill in the art to understand the embodiments disclosed herein. The scope of the invention is defined by the appended claims.

Claims (11)

1. A method for displaying information stream data comprises the following steps:
detecting whether an event for acquiring search data occurs;
acquiring historical search data in a set time period under the condition that the event occurs;
acquiring information flow data matched with the historical search data as target information flow data;
and displaying the target information flow data in an information flow page.
2. The presentation method of claim 1, wherein the event comprises:
receiving an operation of refreshing an information flow page; and/or the presence of a gas in the gas,
and receiving the operation of opening the application program to display the information flow page.
3. The presentation method of claim 1, wherein the detecting whether the event of acquiring the search data occurs further comprises:
responding to a search request aiming at a current search statement, and displaying a target search result matched with the current search statement;
and taking the current search statement as the historical search data.
4. The presentation method of claim 3, wherein the detecting whether the event of acquiring the search data occurs further comprises:
and responding to the request for viewing the target search result, and displaying a current data detail page corresponding to the target search result.
5. The presentation method of claim 4, wherein the presenting the target information flow data in an information flow page further comprises:
and responding to the request for viewing the target information flow data, and displaying the current data detail page.
6. The presentation method of claim 3, wherein the step of presenting, in response to a search request for a search statement, a target search result matching the search statement comprises:
determining a current search keyword contained in a current search sentence in response to a search request for the current search sentence;
determining whether the current search keywords contain preset target keywords or not;
determining a search result matched with the target keyword as the target search result under the condition that the current search keyword comprises the target keyword;
and displaying the target search result.
7. The presentation method of claim 1, wherein the historical search data comprises at least one historical search statement;
the step of determining information flow data matching the historical search data as target information flow data includes:
obtaining historical search keywords contained in the at least one historical search statement;
determining whether the historical search keywords contain preset target keywords or not;
and determining information flow data matched with the target keyword as the target information flow data under the condition that the target keyword is contained in the historical search keywords.
8. The presentation method of claim 7, wherein the historical search keywords comprise a plurality of target keywords,
the step of determining information flow data matched with the target keyword as the target information flow data comprises the following steps:
determining one of the target keywords which is searched recently as a latest target keyword;
and determining information flow data matched with the latest target keyword as the target information flow data.
9. A presentation apparatus of information stream data, comprising:
the event detection module is used for detecting whether an event for acquiring the search data occurs or not;
the search data acquisition module is used for acquiring historical search data in a set time period under the condition that the event detection module detects the occurrence of the event;
the information flow matching module is used for acquiring information flow data matched with the historical search data as target information flow data;
and the information flow display module is used for displaying the target information flow data in an information flow page.
10. A terminal device, comprising:
a display device according to claim 9; alternatively, the first and second electrodes may be,
a processor and a memory for storing instructions for controlling the processor to perform the presentation method of any one of claims 1 to 8.
11. A computer-readable storage medium, on which a computer program is stored which, when being executed by a processor, carries out the presentation method as claimed in any one of claims 1 to 8.
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