CN111507741A - Commodity information display method, system, electronic equipment and computer readable medium - Google Patents
Commodity information display method, system, electronic equipment and computer readable medium Download PDFInfo
- Publication number
- CN111507741A CN111507741A CN201910093580.6A CN201910093580A CN111507741A CN 111507741 A CN111507741 A CN 111507741A CN 201910093580 A CN201910093580 A CN 201910093580A CN 111507741 A CN111507741 A CN 111507741A
- Authority
- CN
- China
- Prior art keywords
- information
- sensor
- commodity
- user
- display screen
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Pending
Links
Images
Classifications
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0269—Targeted advertisements based on user profile or attribute
- G06Q30/0271—Personalized advertisement
-
- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F9/00—Indicating arrangements for variable information in which the information is built-up on a support by selection or combination of individual elements
Abstract
The disclosure relates to a commodity information display method, a system, an electronic device and a computer readable medium. The method can be applied to the electronic display screen on the commodity shelf, and comprises the following steps: generating sensor information according to the user state information; generating the commodity information according to the sensor information, wherein the commodity information comprises advertisement information and/or price tag information; and displaying the commodity information through the electronic display screen installed on the commodity shelf. The commodity information display method, the commodity information display system, the electronic equipment and the computer readable medium can improve the marketing display effect of commodities on the goods shelf, reduce the operation cost of the goods shelf and improve the interaction experience between consumers and the commodities.
Description
Technical Field
The present disclosure relates to the field of computer information processing, and in particular, to a method, a system, an electronic device, and a computer-readable medium for displaying merchandise information.
Background
In the prior art, commodity information or promotion information related to goods on a shelf basically adopts the traditional forms of stickers, cards, roll-to-roll stickers and the like. The commodity information needs to be printed again when being updated, then is aligned and replaced in a manual mode, is relatively complex, has high material and manual input cost, and can only be discarded after being replaced, thereby wasting resources.
With the development of electronic technology, information related to the price of a commodity (electronic price tag) is presented through media such as an ink screen electronic price tag or a paper card. However, the electronic price tag technology using the ink screen is limited by the technical development of the ink screen, only has display modes of black, white, red and yellow colors, and has slow content updating rate, and frequent content updating can cause the power consumption of the product to be too fast, so that the service life is reduced, and the product can not be replaced by a battery and can only be replaced. Moreover, the electronic price tag realized by the ink screen has single related product attribute and display content, has little interaction with consumers, and cannot be used for customized recommendation and updating.
Therefore, a new merchandise information display method, system, electronic device, and computer readable medium are needed.
The above information disclosed in this background section is only for enhancement of understanding of the background of the disclosure and therefore it may contain information that does not constitute prior art that is already known to a person of ordinary skill in the art.
Disclosure of Invention
In view of this, the present disclosure provides a method, a system, an electronic device, and a computer readable medium for displaying commodity information, which can improve the marketing display effect of commodities on a shelf, reduce the operation cost of the commodity shelf, and improve the interaction experience between consumers and the commodities.
Additional features and advantages of the disclosure will be set forth in the detailed description which follows, or in part will be obvious from the description, or may be learned by practice of the disclosure.
According to an aspect of the present disclosure, a merchandise information display method is provided, which is applicable to an electronic display screen on a merchandise shelf, and the method includes: generating sensor information according to the user state information; generating the commodity information according to the sensor information, wherein the commodity information comprises advertisement information and/or price tag information; and displaying the commodity information through the electronic display screen installed on the commodity shelf.
In an exemplary embodiment of the present disclosure, generating the sensor information according to the user status information includes: acquiring the user state information through a camera to generate the sensor information; or acquiring the user state information through a distance sensor to generate the sensor information.
In an exemplary embodiment of the present disclosure, the user status information includes face image information; acquiring the user status information through a camera to generate the sensor information includes: acquiring facial image information of a user through a camera; determining gender information of the user through the facial image information; and generating the sensor information based on gender information of the user.
In an exemplary embodiment of the present disclosure, generating the goods information including advertisement information and/or price tag information according to the sensor information includes: and according to the gender information in the sensor information, determining the advertisement information corresponding to the gender information.
In an exemplary embodiment of the present disclosure, the user status information includes user location information; acquiring the user status information by a distance sensor to generate the sensor information comprises: acquiring user position information through a distance sensor; and generating the sensor information based on the user location information.
In an exemplary embodiment of the present disclosure, generating the goods information including advertisement information and/or price tag information according to the sensor information includes: and determining the advertisement information corresponding to the user position information according to the user position information in the sensor information.
In an exemplary embodiment of the present disclosure, the electronic display screen comprises a first light emitting diode display screen and/or a second light emitting diode display screen; the displaying of the commodity information through the electronic display screen installed on the commodity shelf includes: displaying the advertisement information through the first light emitting diode display screen installed on a goods shelf; and/or displaying the advertisement information and/or the price tag information through a plurality of second light emitting diode display screens installed on the goods shelf.
In an exemplary embodiment of the present disclosure, displaying the advertisement information through a plurality of second light emitting diode display screens installed on a goods shelf includes: dividing the advertisement information to generate a plurality of pieces of sub information; and displaying the sub information through a plurality of second light emitting diode display screens.
In an exemplary embodiment of the present disclosure, displaying the price tag information through a plurality of second light emitting diode display screens installed on a goods shelf includes: determining a position label of each second light-emitting diode display screen; and determining price tag information corresponding to each light-emitting diode display screen according to the position tags.
In an exemplary embodiment of the present disclosure, the goods information includes audio information; the method further comprises the following steps: and playing the audio information.
According to an aspect of the present disclosure, there is provided a merchandise information display system, the system including: the commodity shelf is used for bearing the electronic display screen; the sensing device is used for acquiring user state information; a processor for generating sensor information according to the user status information; generating the commodity information according to the sensor information, wherein the commodity information comprises advertisement information and/or price tag information; the electronic display screen is used for displaying the commodity information; wherein the sensing device comprises a distance sensor and/or a camera.
In an exemplary embodiment of the present disclosure, further comprising: and the sound device is used for playing the audio information in the commodity information.
In an exemplary embodiment of the present disclosure, the distance sensor is configured to acquire the user status information to generate the sensor information.
In an exemplary embodiment of the present disclosure, the camera is configured to acquire the user status information to generate the sensor information.
In an exemplary embodiment of the present disclosure, the camera includes: the image module is used for acquiring facial image information of a user; an analysis module for determining gender information of the user from the facial image information; and an information module to generate the sensor information based on gender information of the user.
In an exemplary embodiment of the present disclosure, the distance sensor includes: and the advertising module is used for determining the advertising information corresponding to the gender information according to the gender information in the sensor information.
In an exemplary embodiment of the present disclosure, the electronic display screen includes: the first light emitting diode display screen and/or the second light emitting diode display screen.
According to an aspect of the present disclosure, an electronic device is provided, the electronic device including: one or more processors; storage means for storing one or more programs; when executed by one or more processors, cause the one or more processors to implement a method as above.
According to an aspect of the disclosure, a computer-readable medium is proposed, on which a computer program is stored, which program, when being executed by a processor, carries out the method as above.
According to the commodity information display method, the commodity information display system, the electronic equipment and the computer readable medium, the marketing display effect of commodities on the goods shelf can be improved, the operation cost of the goods shelf is reduced, and the interaction experience between consumers and the commodities is improved.
It is to be understood that both the foregoing general description and the following detailed description are exemplary and explanatory only and are not restrictive of the disclosure.
Drawings
The above and other objects, features and advantages of the present disclosure will become more apparent by describing in detail exemplary embodiments thereof with reference to the attached drawings. The drawings described below are merely some embodiments of the present disclosure, and other drawings may be derived from those drawings by those of ordinary skill in the art without inventive effort.
FIG. 1 is a schematic diagram illustrating a merchandise information display system according to an example embodiment.
FIG. 2 is a schematic diagram illustrating a merchandise information display system according to an example embodiment.
Fig. 3 is a flowchart illustrating a merchandise information presentation method according to an example embodiment.
Fig. 4 is a schematic diagram illustrating a second led display screen in a merchandise information display method according to an exemplary embodiment.
Fig. 5 is a diagram illustrating a second led display screen displaying price tag information in a merchandise information display method according to an exemplary embodiment.
Fig. 6 is a flowchart illustrating a merchandise information presentation method according to another exemplary embodiment.
FIG. 7 is a schematic diagram illustrating a second LED display screen in accordance with another exemplary embodiment.
FIG. 8 is a schematic diagram illustrating a second LED display screen in accordance with another exemplary embodiment.
FIG. 9 is a schematic diagram illustrating a back side of a second LED display screen in accordance with another exemplary embodiment.
FIG. 10 is a block diagram illustrating an electronic device in accordance with an example embodiment.
FIG. 11 is a schematic diagram illustrating a computer-readable storage medium according to an example embodiment.
Detailed Description
Example embodiments will now be described more fully with reference to the accompanying drawings. Example embodiments may, however, be embodied in many different forms and should not be construed as limited to the embodiments set forth herein; rather, these embodiments are provided so that this disclosure will be thorough and complete, and will fully convey the concept of example embodiments to those skilled in the art. The same reference numerals denote the same or similar parts in the drawings, and thus, a repetitive description thereof will be omitted.
Furthermore, the described features, structures, or characteristics may be combined in any suitable manner in one or more embodiments. In the following description, numerous specific details are provided to give a thorough understanding of embodiments of the disclosure. One skilled in the relevant art will recognize, however, that the subject matter of the present disclosure can be practiced without one or more of the specific details, or with other methods, components, devices, steps, and so forth. In other instances, well-known methods, devices, implementations, or operations have not been shown or described in detail to avoid obscuring aspects of the disclosure.
The block diagrams shown in the figures are functional entities only and do not necessarily correspond to physically separate entities. I.e. these functional entities may be implemented in the form of software, or in one or more hardware modules or integrated circuits, or in different networks and/or processor means and/or microcontroller means.
The flow charts shown in the drawings are merely illustrative and do not necessarily include all of the contents and operations/steps, nor do they necessarily have to be performed in the order described. For example, some operations/steps may be decomposed, and some operations/steps may be combined or partially combined, so that the actual execution sequence may be changed according to the actual situation.
It will be understood that, although the terms first, second, third, etc. may be used herein to describe various components, these components should not be limited by these terms. These terms are used to distinguish one element from another. Thus, a first component discussed below may be termed a second component without departing from the teachings of the disclosed concept. As used herein, the term "and/or" includes any and all combinations of one or more of the associated listed items.
It is to be understood by those skilled in the art that the drawings are merely schematic representations of exemplary embodiments, and that the blocks or processes shown in the drawings are not necessarily required to practice the present disclosure and are, therefore, not intended to limit the scope of the present disclosure.
FIG. 1 is a schematic diagram illustrating a merchandise information display system according to an example embodiment. The merchandise information display system 100 may include a shelf 102, a camera 104, a processor 106, a first LED display 108, a second LED display 110; the method can also comprise the following steps: an audio device 112.
The shelf 102 is used to carry an electronic display screen, which includes: the first light-emitting diode display screen and/or the second light-emitting diode display screen;
the camera 104 is used for acquiring user state information;
the processor 106 is configured to generate sensor information according to the user status information; generating the commodity information according to the sensor information, wherein the commodity information comprises advertisement information and/or price tag information; and
the first led display screen 108 and/or the second led display screen 110 are used for displaying the merchandise information.
The sound device 112 is used for playing the audio information in the commodity information.
The electronic shelf can be generated by simply modifying a common commodity shelf, a first light emitting diode (L ED) display screen 108 and/or a second light emitting diode display screen 110 can be installed on the common commodity shelf, the first L ED display screen 108 and/or the second L ED display screen 110 are used as carriers of price tags and advertisements, a display template of the first L ED display screen 108 and/or the second L ED display screen 110 and pictures and video media information such as advertisements and price tags to be displayed corresponding to different advertisement positions in the template are configured on the processor 106, and the client dynamically controls to obtain and display the information.
The first L ED display screen 108 and/or the second L ED display screen 110 on the shelf normally display different static advertisements or videos to attract the user to see near, when the user is close to the shelf, the camera 104 learns that the user is close to the shelf, the camera 104 identifies the information of people in front of the shelf 102 and transmits the information to the processor 106, the processor 106 can transmit the content to be delivered according to the identification result of the camera to the first L ED display screen 108 and/or the second L ED display screen 110 through a hidmi line, the display content of the first L ED display screen 108 and/or the second L ED display screen 110 can be correspondingly switched, and when the camera 104 detects that the user leaves, the screen can be switched back to the previous state.
For example, the sound device 112 may be connected to the processor 106 through a usb, and when the camera 104 detects that a person comes in or leaves, a voice prompt may be triggered to provide the sound device 112 with a voice prompt and play.
FIG. 2 is a schematic diagram illustrating a merchandise information display system according to an example embodiment. The merchandise information display system 200 may include a shelf 202, a distance sensor 204, a processor 206, a first LED display 208, a second LED display 210; the method can also comprise the following steps: an audio device 212.
The shelf 202 is used for bearing a first LED display screen and/or a second LED display screen;
the distance sensor 204 is used for acquiring information according to the state of the user;
the processor 206 is configured to generate sensor information according to the user status information; generating the commodity information according to the sensor information, wherein the commodity information comprises advertisement information and/or price tag information; and
the first led display 208 and/or the second led display 210 are used for displaying the merchandise information.
The sound device 212 is used for playing the audio information in the commodity information.
It should be noted that the sensor may also include, for example, infrared ray, ultrasonic detector, etc., and a sensor capable of sensing an object may be used, which is not limited in this application.
The electronic shelf can be generated by simply modifying a common goods shelf, a first light emitting diode (L ED) display screen 208 and/or a second light emitting diode display screen 210 can be installed on the common goods shelf, the first L ED display screen 208 and/or the second L ED display screen 210 can be used as a carrier of price tags and advertisements, a display template of the first L ED display screen 208 and/or the second L ED display screen 210 and pictures and video media information such as advertisements and price tags to be displayed corresponding to different advertisement positions in the template are configured on the processor 206, and the client dynamically controls to acquire and display the information.
For example, the sound device 212 may be connected to the processor 106 via usb, and when the camera 104 detects that a person comes in or leaves, it triggers a voice prompt to the sound device 112 for voice prompt and playing.
Fig. 3 is a flowchart illustrating a merchandise information presentation method according to an example embodiment. The merchandise information display method 30 includes at least steps S302 to S306.
As shown in fig. 3, in S302, sensor information is generated from the user state information.
In one embodiment, generating sensor information from user status information comprises: acquiring the user state information through a camera to generate the sensor information; or acquiring the user state information through a distance sensor to generate the sensor information.
Wherein the user status information includes a facial image;
acquiring the user status information through a camera to generate the sensor information includes: acquiring a facial image of a user through a camera; determining the gender of the user through a face detection algorithm and the facial image; and generating the sensor information based on the user gender.
Wherein the user status information comprises a user location; acquiring the user status information by a distance sensor to generate the sensor information comprises: acquiring the position of a user through a distance sensor; and generating the sensor information based on the user location.
In S304, the product information is generated according to the sensor information, and the product information includes advertisement information and/or price tag information.
In one embodiment, the advertising information may be determined from an advertising database based on the gender of the user in the sensor information. Wherein, for example, in a normal state, the screen plays advertisement or commodity related information to achieve the function of marketing appeasing, when a person approaches, the camera captures the face characteristics, and feeds the information back to the application program in the edge processor, the application program calls the model and the interface of the algorithm, the face algorithm model can analyze the face characteristics captured by the camera (whether the face characteristics are the same person before, male and female, beard, glasses and emotion) and feed the identified result back to the application program, the program can display customized recommended content (the content is configured by a background) on the screen according to the result, at the moment, the screen content is switched from the previous ordinary display state to the customized content, for example, the female displays the advertisement and commodity related to the female, the male displays the advertisement and commodity related to the male, and plays the happy content when the emotion of the opposite party is not good, and when the customized recommended content is played, switching back to the previous ordinary display state again, continuously broadcasting advertisement and commodity information in turn, continuously capturing the human face features by the camera, when the person is detected to appear in the nearest N persons, not triggering the customized content recommendation, and if the person is different, triggering the customized content recommendation. The program can feed back the feature data of the human face, the number and the duration of people staying in front of the shelf, the triggered purchasing behavior and the like to the background for data storage, analysis and screening.
When a person approaches, the camera transmits the detected face information to the app, then the program transmits a voice playing instruction to the sound box, the sound box is triggered to play a welcome prompt, a friendly voice file, promotion information and other voice prompts, when the person leaves, the program can be triggered to play a welcome next time or other friendly voice prompts, and the program can also set the sound box to play a certain voice file in a certain time period.
In one embodiment, the advertising information may be determined from an advertising database based on the user location in the sensor information.
In one embodiment, the merchandise information includes audio information; the method further comprises the following steps: and playing the audio information.
In S306, the commodity information is displayed through the electronic display screen installed on the commodity shelf.
The advertisement information may be displayed through the first light emitting diode display screen installed on a goods shelf.
Fig. 4 is a schematic diagram illustrating a second led display screen in a merchandise information display method according to an exemplary embodiment. In one embodiment, the advertising information and/or the price label information may be displayed through a plurality of second led displays mounted on the goods shelf, as shown in fig. 4. More specifically, the advertisement information is divided to generate a plurality of sub information; and displaying the sub information through a plurality of second light emitting diode display screens.
Fig. 5 is a diagram illustrating a second led display screen displaying price tag information in a merchandise information display method according to an exemplary embodiment. As shown in fig. 5, a location tag for each second led display screen may be determined, for example; and determining price tag information corresponding to each light-emitting diode display screen according to the position tags. The content in each second light emitting diode can be correspondingly displayed through different numbers of the second light emitting diodes which are arranged in the processor, the template is developed for the purpose that the screen can display more different contents, one screen has different partitions, each area can be provided with a plurality of contents, the contents can be pictures and videos, the contents can be played according to rules, different templates can be switched, the contents in each template partition can also be switched, and the template used on the screen and the displayed contents can be configured through the background and the application.
Price tag information can be configured with different templates (through background configuration), each price tag template can be composed of a background picture, different partitions and corresponding display contents, as shown in the price tag template of the following picture, the contents of each area in the price tag template can be independently configured and changed through a background, and after being changed through the background, the contents can be transmitted to a program in a box through a network and then are thrown onto a display screen. The address of each screen consists of a public address and a private address, and the program can control the display of all the screens through the public address and can also control the display of a single screen through the private address.
In one embodiment, a shelf has N layers, each layer has N screens, the led display screen of each layer is fixed and moved by a slide way, and power supply communication is performed by a metal slide way behind the slide way, and the layers are connected in series by a serial port line or a serial port usb line, and finally collected into a bus to be connected to a box and connected to the box by the serial port line or the serial port usb line.
The second light emitting diode display screen has corresponding shelf numbers when being installed, each price label also has own ID (namely, an independent address of each screen), and the second L ED display screen can correspond to the shelf numbers, the number of the affiliated layers, the ID of the screen and the position of each layer when being recorded (in a small program, PDA, manual mode and the like) to the background, so that the background can accurately release the contents when the contents are configured and issued.
According to the commodity information display method, the marketing display effect of commodities on the goods shelf can be improved, the operation cost of the goods shelf is reduced, and the interaction experience between consumers and the commodities is improved.
According to the commodity information display method disclosed by the invention, the L ED electronic screen can also achieve the effects of registering and renewing, winning rewards, acquiring coupons, selling off-line order discounts, marketing buyers, introducing the buyers into stores and the like through interaction with the user.
It should be clearly understood that this disclosure describes how to make and use particular examples, but the principles of this disclosure are not limited to any details of these examples. Rather, these principles can be applied to many other embodiments based on the teachings of the present disclosure.
Fig. 6 is a flowchart illustrating a merchandise information presentation method according to an example embodiment. The merchandise information display method 60 at least includes steps S602 to S606. The flow shown in fig. 4 is a detailed description of "acquiring the user status information by a camera to generate the sensor information".
In the goods shelf, the visual analysis module mainly provides the functions of face detection, attributes and recognition, and can extract a face frame in an image in real time aiming at the image collected by the camera; the recognition module can output 128/256/512 dimensional features through a feature extraction network based on a Facenet frame aiming at specific human faces, and is used for distinguishing different human faces and determining the faceID of the current user; the attribute module extracts features through a neural network aiming at a specific face, and obtains attributes such as gender, age, user emotion and the like which are interesting to the current service scene.
As shown in fig. 6, in S602, facial image information of the user is acquired by the camera. The face detection part can adopt an MTCNN (Multi-task masked connected computational Networks), and compared with a traditional face detection network based on features, the face detection part has higher robustness (better adaptability to pitch and illumination) and real-time performance. Meanwhile, the detection network can be flexibly replaced by other networks according to the specific service scene requirements, such as Mobilenet + SSD, Yolo, Mobilenet + fast RCNN and the like.
Facial recognition may be performed using a FaceNet network, the loss functions may be triplet loss and ArcFace loss functions, and the model may have an accuracy of greater than 99.5% in the L FW data set.
The multitask attribute network is generated based on the feature extraction network mobilenet, and emotion, age, gender and the like can be output aiming at the input face.
Meanwhile, in a scene with low power consumption and limited calculation capacity, the face detection network outputs a face position frame, calculates the intersection-parallel ratio (IOU) between a plurality of face frames of two adjacent frames, judges that one face exists when the coincidence degree of the two face frames of the two next frames is greater than 0.6, does not perform recognition and attribute tasks any more, and can greatly save calculation capacity.
In S606, the sensor information is generated based on the gender information of the user.
When a client enters a supermarket, the client controls an L ED large-screen display on a shelf to broadcast different price tags and advertisement contents in turn to attract a user to look up the price tags and the advertisement contents, when the user approaches the shelf, the APP detects face information through a camera and obtains information characteristics of the gender, the age, the emotion and the like of the user, commodity information is recommended to the user according to a certain strategy, if a male recommends a male related commodity, a female recommends a female related commodity, the recommended commodity resides for a certain time and then returns to a first screen advertisement page, face detection is carried out again, and the interaction scheme for accurately pushing the shelf advertisements is provided in the form.
Under the normal state, the first light-emitting diode display screen and the second light-emitting diode display screen display normal materials which can be pictures, videos, gif and the like, the materials are transmitted to the processor from the background configuration through the network, the processor issues the materials into the storage of the screen through the program and displays and plays the materials according to a certain rule, and the program can control the time, the form and the effect of playing the materials through the rule issued by the background. When someone approaches to a certain distance from the shelf, a sensor (a camera or a distance sensor) is triggered, the sensor transmits a signal of a detected object to the processor, and the processor changes the display content of the screen (the content can be configured through a background) through a program, for example, the display content is changed into commodity price information corresponding to the positions of the first light-emitting diode display screen and the second light-emitting diode display screen, and sales promotion content is realized.
At the moment, the sensor detects that an object is always in front of the shelf, the state of the valuable label and the commodity information is always displayed, after the object leaves, the sensor cannot detect the object in front of the shelf, the information is transmitted to the processor, the processor switches the display of the screen back to the previous display state through a program, and materials such as advertisement marketing and the like are continuously played. The switching of different contents of the screen is realized by reciprocating in this way, and good experience effects of advertisement broadcasting, man-machine interaction and customized recommendation are achieved. Meanwhile, the processor feeds back data such as the switching times triggered by the sensor, the switching time interval and the like to the background for data storage, analysis and screening.
Those skilled in the art will appreciate that all or part of the steps implementing the above embodiments are implemented as computer programs executed by a CPU. When executed by the CPU, performs the functions defined by the above-described methods provided by the present disclosure. The program may be stored in a computer readable storage medium, which may be a read-only memory, a magnetic or optical disk, or the like.
Furthermore, it should be noted that the above-mentioned figures are only schematic illustrations of the processes involved in the methods according to exemplary embodiments of the present disclosure, and are not intended to be limiting. It will be readily understood that the processes shown in the above figures are not intended to indicate or limit the chronological order of the processes. In addition, it is also readily understood that these processes may be performed synchronously or asynchronously, e.g., in multiple modules.
In one embodiment, each second L ED display screen is an independent product to display material content, and each screen has certain storage, operation and display capabilities, so that the requirement on the master control performance can be reduced, and the cost of the whole scheme can be reduced.
Fig. 7 is a schematic diagram of a second led display according to another exemplary embodiment, where as shown in fig. 7, the second L ED display has 4 interfaces, i.e., a positive and a negative power supply, and two terminals of a serial bus, i.e., ch +, ch-are serial lines for communication transmission, vcc is a positive power supply, and GND is a negative power supply, for supplying power to the screen, as shown in fig. 7, the second L ED display can be made into a separate product, and then a housing is provided, and the four interfaces are exposed from the back of the housing by way of contacts or elastic pieces for communication transmission and power supply.
As shown in fig. 8, the metal slide is used for moving a single screen in the slide and supplying power for communication, four wires inside the slide are in contact with a metal elastic sheet contact behind a single second L ED display screen, and four corresponding wires are finally led out from the guide to be linked with a processor for power supply and communication.
The second L ED display screen has certain storage capacity, so that the required display pictures can be stored at specific positions in the main control board memory according to certain numbering formats.
The processor issue instruction format may be:
| address code | Operation instruction code | End check code |
Each second L ED display screen has a public address and a private address, when the public address is filled in the instruction address code, all screens in the bus can be operated, and when the private address is filled in the instruction address code, a certain specific screen can be operated, that is, the address of each screen is independent and different.
The operation instruction code can realize the functions of inquiring the state of the screen, inquiring the private address of the screen, switching the display picture of the screen, modifying the display information in the screen, updating the stored content in the screen and the like.
The inquiry screen state can enable the processor to know the working state of the screen in the bus and timely maintain the screen which is abnormally worked; the private address of the screen is inquired, so that the processor can conveniently operate a specific screen in the bus; the display picture is switched, so that the processor can present personalized recommendation to the customer in front of the shelf according to the signal of the sensor; display information in the screen is modified, and stored content in the screen is updated, so that remote content updating is facilitated, and labor consumption is reduced.
The second L ED display screen has corresponding shelf number when installing, and every price tag also has own ID (the independent address of every screen) yet, and second L ED display screen can correspond the serial number of goods shelves when entering (entering accessible applet, PDA, manual mode etc.) to the backstage, the number of the affiliated layer, the ID of screen oneself and the position that every layer is located, and the backstage just can put in by accurate when carrying out the content configuration and issuing like this.
The commodity information corresponding to the goods shelves is stored in the cloud, an operator can scan an ID number (the number is pasted at a visible position on the front side of the second L ED display screen) on the second L ED display screen through a mobile phone end applet, a PDA and other devices, then the bar code on the commodity is scanned to perform binding matching between the price screen and the commodity, then an updating matching request is sent to the cloud, the information of the commodity called from the cloud is sent to the screen through the processor to be displayed, and meanwhile, the commodity information updated by the current second L ED display screen can be synchronously backed up in the background.
Fig. 9 is a schematic diagram of a back side of a second led display screen according to another exemplary embodiment, where two sets of dial switches are provided on the back side of a second L ED display screen, shelf numbers and layer numbers are provided, the shelf numbers are independent or combined from 0-9 or a-Z and are used to define shelf numbers, the shelf numbers are assigned by a code library, and are not repeated when numbering the shelves, and when the second L ED display screen is installed, the shelf numbers are set in a number area according to the assigned numbers.
The processor background can configure corresponding commodity information according to the corresponding shelf screen number and transmit the commodity information to the processor through a network to issue resources and display the commodity information on a second L ED display screen, and the background can synchronize the commodity information and the corresponding shelf number, and the layer number and the position of the second L ED display screen to a management system of a store or a small program or a pad for store personnel to visually check information, manage commodities, issue confirmation of resources, request for commodity change and the like.
FIG. 10 is a block diagram illustrating an electronic device in accordance with an example embodiment.
An electronic device 200 according to this embodiment of the present disclosure is described below with reference to fig. 10. The electronic device 200 shown in fig. 10 is only an example, and should not bring any limitation to the functions and the scope of use of the embodiments of the present disclosure.
As shown in fig. 10, the electronic device 200 is embodied in the form of a general purpose computing device. The components of the electronic device 200 may include, but are not limited to: at least one processing unit 210, at least one memory unit 220, a bus 230 connecting different system components (including the memory unit 220 and the processing unit 210), a display unit 240, and the like.
Wherein the storage unit stores program code executable by the processing unit 210 to cause the processing unit 210 to perform the steps according to various exemplary embodiments of the present disclosure described in the above-mentioned electronic prescription flow processing method section of the present specification. For example, the processing unit 210 may perform the steps shown in fig. 3 and 6.
The memory unit 220 may include readable media in the form of volatile memory units, such as a random access memory unit (RAM)2201 and/or a cache memory unit 2202, and may further include a read only memory unit (ROM) 2203.
The storage unit 220 may also include a program/utility 2204 having a set (at least one) of program modules 2205, such program modules 2205 including, but not limited to: an operating system, one or more application programs, other program modules, and program data, each of which, or some combination thereof, may comprise an implementation of a network environment.
Through the above description of the embodiments, those skilled in the art will readily understand that the exemplary embodiments described herein may be implemented by software, or by software in combination with necessary hardware. Therefore, the technical solution according to the embodiments of the present disclosure may be embodied in the form of a software product, which may be stored in a non-volatile storage medium (which may be a CD-ROM, a usb disk, a removable hard disk, etc.) or on a network, and includes several instructions to enable a computing device (which may be a personal computer, a server, or a network device, etc.) to execute the above method according to the embodiments of the present disclosure.
FIG. 11 schematically illustrates a computer-readable storage medium in an exemplary embodiment of the disclosure.
Referring to fig. 11, a program product 400 for implementing the above method according to an embodiment of the present disclosure is described, which may employ a portable compact disc read only memory (CD-ROM) and include program code, and may be run on a terminal device, such as a personal computer. However, the program product of the present disclosure is not limited thereto, and in this document, a readable storage medium may be any tangible medium that can contain, or store a program for use by or in connection with an instruction execution system, apparatus, or device.
The program product may employ any combination of one or more readable media. The readable medium may be a readable signal medium or a readable storage medium. A readable storage medium may be, for example, but not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination of the foregoing. More specific examples (a non-exhaustive list) of the readable storage medium include: an electrical connection having one or more wires, a portable disk, a hard disk, a Random Access Memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disc read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing.
The computer readable storage medium may include a propagated data signal with readable program code embodied therein, for example, in baseband or as part of a carrier wave. Such a propagated data signal may take many forms, including, but not limited to, electro-magnetic, optical, or any suitable combination thereof. A readable storage medium may also be any readable medium that is not a readable storage medium and that can communicate, propagate, or transport a program for use by or in connection with an instruction execution system, apparatus, or device. Program code embodied on a readable storage medium may be transmitted using any appropriate medium, including but not limited to wireless, wireline, optical fiber cable, RF, etc., or any suitable combination of the foregoing.
Program code for carrying out operations of the present disclosure may be written in any combination of one or more programming languages, including AN object oriented programming language such as Java, C + +, or the like, as well as conventional procedural programming languages, such as the "C" language or similar programming languages.
The computer readable medium carries one or more programs which, when executed by a device, cause the computer readable medium to perform the functions of: generating sensor information according to the user state information; generating the commodity information according to the sensor information, wherein the commodity information comprises advertisement information and/or price tag information; and displaying the commodity information through the electronic display screen installed on the commodity shelf.
Those skilled in the art will appreciate that the modules described above may be distributed in the apparatus according to the description of the embodiments, or may be modified accordingly in one or more apparatuses unique from the embodiments. The modules of the above embodiments may be combined into one module, or further split into multiple sub-modules.
Through the above description of the embodiments, those skilled in the art will readily understand that the exemplary embodiments described herein may be implemented by software, or by software in combination with necessary hardware. Therefore, the technical solution according to the embodiments of the present disclosure may be embodied in the form of a software product, which may be stored in a non-volatile storage medium (which may be a CD-ROM, a usb disk, a removable hard disk, etc.) or on a network, and includes several instructions to enable a computing device (which may be a personal computer, a server, a mobile terminal, or a network device, etc.) to execute the method according to the embodiments of the present disclosure.
Exemplary embodiments of the present disclosure are specifically illustrated and described above. It is to be understood that the present disclosure is not limited to the precise arrangements, instrumentalities, or instrumentalities described herein; on the contrary, the disclosure is intended to cover various modifications and equivalent arrangements included within the spirit and scope of the appended claims.
In addition, the structures, the proportions, the sizes, and the like shown in the drawings of the present specification are only used for matching with the contents disclosed in the specification, so as to be understood and read by those skilled in the art, and are not used for limiting the limit conditions which the present disclosure can implement, so that the present disclosure has no technical essence, and any modification of the structures, the change of the proportion relation, or the adjustment of the sizes, should still fall within the scope which the technical contents disclosed in the present disclosure can cover without affecting the technical effects which the present disclosure can produce and the purposes which can be achieved. In addition, the terms "above", "first", "second" and "a" as used in the present specification are for the sake of clarity only, and are not intended to limit the scope of the present disclosure, and changes or modifications of the relative relationship may be made without substantial changes in the technical content.
Claims (19)
1. A commodity information display method can be applied to an electronic display screen on a commodity shelf, and is characterized by comprising the following steps:
generating sensor information according to the user state information;
generating the commodity information according to the sensor information, wherein the commodity information comprises advertisement information and/or price tag information; and
and displaying the commodity information through the electronic display screen arranged on the commodity shelf.
2. The method of claim 1, wherein generating sensor information from user status information comprises:
acquiring the user state information through a camera to generate the sensor information; or
The user status information is acquired by a distance sensor to generate the sensor information.
3. The method of claim 2, wherein the user status information includes facial image information;
acquiring the user status information through a camera to generate the sensor information includes:
acquiring facial image information of a user through a camera;
determining gender information of the user through the facial image information; and
generating the sensor information based on gender information of the user.
4. The method of claim 3, wherein generating the merchandise information from the sensor information, the merchandise information including advertising information and/or price tag information comprises:
and according to the gender information in the sensor information, determining the advertisement information corresponding to the gender information.
5. The method of claim 2, wherein the user status information comprises user location information;
acquiring the user status information by a distance sensor to generate the sensor information comprises:
acquiring user position information through a distance sensor; and
generating the sensor information based on the user location information.
6. The method of claim 5, wherein generating the merchandise information from the sensor information, the merchandise information including advertising information and/or price tag information comprises:
and determining the advertisement information corresponding to the user position information according to the user position information in the sensor information.
7. The method of claim 1, wherein the electronic display screen comprises a first light emitting diode display screen and/or a plurality of second light emitting diode display screens;
the displaying of the commodity information through the electronic display screen installed on the commodity shelf includes:
displaying the advertisement information through the first light emitting diode display screen installed on a goods shelf; and/or
Displaying the advertisement information and/or the price tag information through the plurality of second light emitting diode display screens installed on the goods shelf.
8. The method of claim 7, wherein presenting the advertising information via the second plurality of led displays mounted on the merchandise racks comprises:
dividing the advertisement information to generate a plurality of pieces of sub information; and
and displaying the sub information through a plurality of second light-emitting diode display screens.
9. The method of claim 7, wherein displaying the price tag information via the second plurality of light emitting diode display screens mounted on the merchandise rack comprises:
determining a position label of each second light-emitting diode display screen; and
and determining price tag information corresponding to each light-emitting diode display screen according to the position tags.
10. The method of claim 1, wherein the merchandise information comprises audio information; the method further comprises the following steps:
and playing the audio information.
11. A merchandise information display system, comprising:
the commodity shelf is used for bearing the electronic display screen;
the sensing device is used for acquiring user state information;
a processor for generating sensor information according to the user status information; generating the commodity information according to the sensor information, wherein the commodity information comprises advertisement information and/or price tag information; and
the electronic display screen is used for displaying the commodity information;
wherein the sensing device comprises a distance sensor and/or a camera.
12. The system of claim 11, further comprising:
and the sound device is used for playing the audio information in the commodity information.
13. The system of claim 11, wherein the distance sensor is to acquire the user status information to generate the sensor information.
14. The system of claim 11, wherein the camera is to obtain the user status information to generate the sensor information.
15. The system of claim 11, wherein the camera comprises:
the image module is used for acquiring facial image information of a user;
an analysis module for determining gender information of the user from the facial image information; and
an information module to generate the sensor information based on gender information of the user.
16. The system of claim 11, wherein the distance sensor comprises:
and the advertising module is used for determining the advertising information corresponding to the gender information according to the gender information in the sensor information.
17. The system of claim 11, wherein the electronic display screen comprises: a first LED display screen and/or a plurality of second LED display screens.
18. An electronic device, comprising:
one or more processors;
storage means for storing one or more programs;
when executed by the one or more processors, cause the one or more processors to implement the method of any one of claims 1-10.
19. A computer-readable medium, on which a computer program is stored, which, when being executed by a processor, carries out the method according to any one of claims 1-10.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201910093580.6A CN111507741A (en) | 2019-01-30 | 2019-01-30 | Commodity information display method, system, electronic equipment and computer readable medium |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201910093580.6A CN111507741A (en) | 2019-01-30 | 2019-01-30 | Commodity information display method, system, electronic equipment and computer readable medium |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN111507741A true CN111507741A (en) | 2020-08-07 |
Family
ID=71875706
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201910093580.6A Pending CN111507741A (en) | 2019-01-30 | 2019-01-30 | Commodity information display method, system, electronic equipment and computer readable medium |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN111507741A (en) |
Cited By (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN112348562A (en) * | 2020-09-27 | 2021-02-09 | 北京淇瑀信息科技有限公司 | Routing cost consumption-based computer-aided resource delivery management method and platform |
| CN114446226A (en) * | 2022-03-07 | 2022-05-06 | 广西维合丰光电科技有限公司 | LED display screen dynamic display remote monitoring system |
| CN116704877A (en) * | 2022-10-31 | 2023-09-05 | 荣耀终端有限公司 | Information display method and product display system |
-
2019
- 2019-01-30 CN CN201910093580.6A patent/CN111507741A/en active Pending
Cited By (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN112348562A (en) * | 2020-09-27 | 2021-02-09 | 北京淇瑀信息科技有限公司 | Routing cost consumption-based computer-aided resource delivery management method and platform |
| CN112348562B (en) * | 2020-09-27 | 2024-03-26 | 北京淇瑀信息科技有限公司 | Computer-aided resource release management method and platform based on route cost consumption |
| CN114446226A (en) * | 2022-03-07 | 2022-05-06 | 广西维合丰光电科技有限公司 | LED display screen dynamic display remote monitoring system |
| CN116704877A (en) * | 2022-10-31 | 2023-09-05 | 荣耀终端有限公司 | Information display method and product display system |
Similar Documents
| Publication | Publication Date | Title |
|---|---|---|
| US10599379B2 (en) | Method and system for presenting information | |
| CN202948697U (en) | Advertisement machine | |
| CN111507741A (en) | Commodity information display method, system, electronic equipment and computer readable medium | |
| CN103137046A (en) | Usage measurent techniques and systems for interactive advertising | |
| CN103456254A (en) | Multi-touch interactive multimedia digital signage system | |
| JP6781906B2 (en) | Sales information usage device, sales information usage method, and program | |
| US20200402112A1 (en) | Method and system for gesture-based cross channel commerce and marketing | |
| CN111507740B (en) | Commodity information display method, device, system, electronic equipment and readable medium | |
| WO2020119566A1 (en) | Store system and data processing method | |
| CN111813986A (en) | Intelligent advertisement pushing method, device, system, medium and electronic terminal | |
| CN110021062A (en) | A kind of acquisition methods and terminal, storage medium of product feature | |
| CN104464518A (en) | Transparent advertising board and intelligent display method thereof | |
| WO2016033033A1 (en) | Method and system for presenting information | |
| CN104298426B (en) | Method and device for displaying terminal application program APP information and mobile terminal | |
| CN110348925A (en) | Shops's system, article matching method, device and electronic equipment | |
| CN111639705B (en) | Batch picture marking method, system, machine readable medium and equipment | |
| JP2021185551A (en) | Marketing information use device, marketing information use method and program | |
| CN108596673B (en) | Commodity sales auxiliary system based on visual identification technology | |
| CN208654911U (en) | The control system of automatic vending equipment and automatic vending equipment | |
| CN109222511A (en) | A kind of self-identifying multimedia showcase | |
| TW202026989A (en) | Sales promotion method, sales promotion device, computer device and storage medium | |
| CN107481068A (en) | Item Information interactive exhibition system | |
| CN104778581A (en) | Multimedia interactive advertisement device | |
| KR20200042232A (en) | Method for providing advertisement solution | |
| CN111445348B (en) | Commodity manufacturing processing method and device and electronic equipment |
Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| PB01 | Publication | ||
| PB01 | Publication | ||
| SE01 | Entry into force of request for substantive examination | ||
| SE01 | Entry into force of request for substantive examination |