CN111311343B - Commodity information processing method and device - Google Patents
Commodity information processing method and device Download PDFInfo
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- CN111311343B CN111311343B CN201811512120.4A CN201811512120A CN111311343B CN 111311343 B CN111311343 B CN 111311343B CN 201811512120 A CN201811512120 A CN 201811512120A CN 111311343 B CN111311343 B CN 111311343B
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- G06Q30/00—Commerce
- G06Q30/06—Buying, selling or leasing transactions
- G06Q30/0601—Electronic shopping [e-shopping]
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- G06Q30/00—Commerce
- G06Q30/06—Buying, selling or leasing transactions
- G06Q30/0601—Electronic shopping [e-shopping]
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- G06Q30/0643—Graphical representation of items or shoppers
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Abstract
The invention discloses a commodity information processing method and device. Wherein the method comprises the following steps: acquiring the commodity outline of the displayed commodity; determining commodities matched with the commodity contours through a camera of the terminal equipment; and give the purchase information of the determined commodity. The invention solves the technical problem that the mode of recommending commodities in the related technology can not attract the attention of customers.
Description
Technical Field
The invention relates to the field of information acquisition, in particular to a commodity information processing method and device.
Background
Offline small stores typically use some marketing means to attract traffic. However, commodity sales promotion prices, coupons and other drainage forms are too conventional to better attract the attention of customers. In a small shop scenario, a general customer searches for and purchases a required commodity by himself, and too many interactions with the small shop and other commodities in the shop are rarely generated, so that curiosity and consumption transformation of the specific commodity by the customer are difficult to excite. Further resulting in a failure to attract customer attention and thus failure to stimulate customer consumption.
In view of the above problems, no effective solution has been proposed at present.
Disclosure of Invention
The embodiment of the invention provides a commodity information processing method and device, which at least solve the technical problem that a commodity recommending mode in the related technology cannot attract attention of customers.
According to an aspect of an embodiment of the present invention, there is provided a commodity information processing method including: acquiring the commodity outline of the displayed commodity; determining a commodity matched with the commodity outline through a camera of the terminal equipment; and giving the determined purchase information of the commodity.
According to another aspect of the embodiment of the present invention, there is also provided a commodity information processing method, including: displaying the camera frame outline of the terminal equipment into the commodity outline of the displayed commodity; receiving the outline of the commodity shot by a camera of the terminal equipment; and displaying purchase information of the commodity under the condition that the contour of the commodity shot by the camera is matched with the contour of the camera frame.
According to another aspect of the embodiment of the present invention, there is also provided a commodity information processing apparatus including: the acquisition module is used for acquiring the commodity outline of the displayed commodity; the determining module is used for determining the commodity matched with the commodity outline through a camera of the terminal equipment; and the processing module is used for giving the determined purchase information of the commodity.
According to another aspect of the embodiment of the present invention, there is also provided a commodity information processing apparatus including: the display module is used for displaying the outline of the camera frame of the terminal equipment into the outline of the commodity of the displayed commodity; the receiving module is used for receiving the outline of the commodity shot by the camera of the terminal equipment; and the display module is used for displaying the purchase information of the commodity under the condition that the contour of the commodity shot by the camera is matched with the contour of the camera frame.
According to another aspect of the embodiment of the present invention, there is also provided a storage medium including a stored program, where the program, when executed, controls a device in which the storage medium is located to execute any one of the above-described commodity information processing methods.
According to another aspect of the embodiment of the present invention, there is also provided a processor for executing a program, wherein the program executes any one of the above commodity information processing methods.
According to another aspect of the embodiment of the present invention, there is also provided a terminal device, including: a memory and a processor, the memory storing a computer program; the processor is configured to execute a computer program stored in the memory, where the computer program executes the commodity information processing method according to any one of the above methods.
In the embodiment of the invention, the commodity outline of the displayed commodity is obtained; determining a commodity matched with the commodity outline through a camera of the terminal equipment; the method for determining the purchase information of the commodity is provided, and the commodity matched with the commodity outline is searched by a camera of the terminal equipment, so that the purposes of improving the participation of the user and the playability of the commodity activity are achieved, the interests of the user are effectively improved, the technical effect of attracting the attention of the user is achieved, and the technical problem that the attention of the customer cannot be attracted in the mode of recommending the commodity in the related art is solved.
Drawings
The accompanying drawings, which are included to provide a further understanding of the invention and are incorporated in and constitute a part of this application, illustrate embodiments of the invention and together with the description serve to explain the invention and do not constitute a limitation on the invention. In the drawings:
fig. 1 shows a hardware configuration block diagram of a computer terminal (or mobile device) for implementing a commodity information processing method;
fig. 2 is a flowchart of a commodity information processing method according to embodiment 1 of the present invention;
FIG. 3 is a flowchart of an alternative commodity information processing method according to embodiment 1 of the present invention;
FIG. 4 is a flowchart of an alternative commodity information processing method according to embodiment 1 of the present invention;
fig. 5 is a schematic diagram of a display interface of a terminal device according to an embodiment 1 of the present invention;
fig. 6 is a flowchart of another commodity information processing method according to embodiment 2 of the present invention;
fig. 7 is a schematic diagram of a commodity information processing apparatus according to embodiment 3 of the present invention;
fig. 8 is a schematic diagram of another commodity information processing apparatus according to embodiment 4 of the present invention;
fig. 9 is a block diagram of a computer terminal according to embodiment 5 of the present invention.
Detailed Description
In order that those skilled in the art will better understand the present invention, a technical solution in the embodiments of the present invention will be clearly and completely described below with reference to the accompanying drawings in which it is apparent that the described embodiments are only some embodiments of the present invention, not all embodiments. All other embodiments, which can be made by those skilled in the art based on the embodiments of the present invention without making any inventive effort, shall fall within the scope of the present invention.
It should be noted that the terms "first," "second," and the like in the description and the claims of the present invention and the above figures are used for distinguishing between similar objects and not necessarily for describing a particular sequential or chronological order. It is to be understood that the data so used may be interchanged where appropriate such that the embodiments of the invention described herein may be implemented in sequences other than those illustrated or otherwise described herein. Furthermore, the terms "comprises," "comprising," and "having," and any variations thereof, are intended to cover a non-exclusive inclusion, such that a process, method, system, article, or apparatus that comprises a list of steps or elements is not necessarily limited to those steps or elements expressly listed but may include other steps or elements not expressly listed or inherent to such process, method, article, or apparatus.
Example 1
In accordance with an embodiment of the present invention, there is also provided a method embodiment of a merchandise information processing method, it being noted that the steps shown in the flowchart of the drawings may be performed in a computer system such as a set of computer executable instructions, and although a logical order is shown in the flowchart, in some cases, the steps shown or described may be performed in an order other than that shown or described herein.
The method embodiment provided in the first embodiment of the present application may be executed in a mobile terminal, a computer terminal or a similar computing device. Fig. 1 shows a block diagram of a hardware configuration of a computer terminal (or mobile device) for implementing a commodity information processing method. As shown in fig. 1, the computer terminal 10 (or mobile device 10) may include one or more (shown as 102a, 102b, … …,102 n) processors 102 (the processors 102 may include, but are not limited to, a microprocessor MCU, a programmable logic device FPGA, etc. processing means), a memory 104 for storing data. In addition, the method may further include: a transmission module, a display, an input/output interface (I/O interface), a Universal Serial Bus (USB) port (which may be included as one of the ports of the I/O interface), a network interface, a power supply, and/or a camera. It will be appreciated by those of ordinary skill in the art that the configuration shown in fig. 1 is merely illustrative and is not intended to limit the configuration of the electronic device described above. For example, the computer terminal 10 may also include more or fewer components than shown in FIG. 1, or have a different configuration than shown in FIG. 1.
It should be noted that the one or more processors 102 and/or other data processing circuits described above may be referred to generally herein as "data processing circuits. The data processing circuit may be embodied in whole or in part in software, hardware, firmware, or any other combination. Furthermore, the data processing circuitry may be a single stand-alone processing module, or incorporated, in whole or in part, into any of the other elements in the computer terminal 10 (or mobile device). As referred to in the embodiments of the present application, the data processing circuit acts as a processor control (e.g., selection of the path of the variable resistor termination to interface).
The memory 104 may be used to store software programs and modules of application software, such as program instructions/data storage devices corresponding to the commodity information processing method according to the present embodiment, and the processor 102 executes the software programs and modules stored in the memory 104, thereby executing various functional applications and data processing, that is, implementing the commodity information processing method of the application program. Memory 104 may include high-speed random access memory, and may also include non-volatile memory, such as one or more magnetic storage devices, flash memory, or other non-volatile solid-state memory. In some examples, the memory 104 may further include memory located remotely from the processor 102, which may be connected to the computer terminal 10 via a network. Examples of such networks include, but are not limited to, the internet, intranets, local area networks, mobile communication networks, and combinations thereof.
The transmission module is used for receiving or transmitting data through a network. The specific examples of the network described above may include a wireless network provided by a communication provider of the computer terminal 10. In one example, the transmission module includes a network adapter (Network Interface Controller, NIC) that can connect to other network devices through the base station to communicate with the internet. In one example, the transmission module may be a Radio Frequency (RF) module, which is used to communicate with the internet wirelessly.
The display may be, for example, a touch screen type Liquid Crystal Display (LCD) that may enable a user to interact with a user interface of the computer terminal 10 (or mobile device).
The hardware block diagram shown in fig. 1 may be used not only as an exemplary block diagram of the computer terminal 10 (or mobile device) described above, but also as an exemplary block diagram of the server described above, and in an alternative embodiment, the computer terminal 10 (or mobile device) may be connected or electronically connected to one or more servers (e.g., security server, resource server, game server, etc.) via a data network connection. In an alternative embodiment, the computer terminal 10 (or mobile device) may be (any mobile computing device, etc.). The data network connection may be a local area network connection, a wide area network connection, an internet connection, or other type of data network connection. The computer terminal 10 (or mobile device) may execute to connect to a network service executed by a server (e.g., a security server) or a set of servers. Web servers are web-based user services such as social networks, cloud resources, email, online payment, or other online applications.
Merchants typically use commodity promotions such as commodity offers, coupons, etc. to stimulate consumption, but this approach has the following disadvantages: most off-line shops attract customers with offers and coupons, and because the modes are common, the customers cannot be surprised, and particularly, the customers who like novelty cannot attract more attention. Some merchants also adopt the mode of commodity promotion propaganda materials (posters, propaganda pages and the like) to promote consumption, but the method generally has the following defects: the general sales promotion activities can be displayed in the forms of a poster, a propaganda page, a television screen and the like in a small store on line, and a user looks for corresponding commodities in the store after looking for the preferential information, so that the preferential information and the commodities in the scene on line do not form strong association, the user cannot conveniently and rapidly find the preferential commodities, the purchasing probability of the user is reduced, and the user conversion cannot be stimulated well.
In the above-described operation environment, the present application provides a commodity information processing method as shown in fig. 2. Fig. 2 is a flowchart of a commodity information processing method according to an embodiment of the present invention. As shown in fig. 2, the method performs the steps of:
Step S202, acquiring the commodity outline of the displayed commodity.
As an alternative embodiment, the displayed commodity may be a product of a sales promotion required by a merchant to attract a passenger, and the commodity outline may be an outline of a certain view, an outline of a front view, or an outline of another view of the displayed commodity, and in this embodiment, the commodity outline may be an outline of a view angle of the commodity, which is most capable of expressing commodity information.
As an alternative embodiment, the specific method adopted for the commodity outline is different from commodity to commodity, and when the commodity is a commodity with an invariable shape or a small shape deformation, such as a plastic appliance, a ceramic vessel, a metal product, etc. The outline of the commodity can be determined by directly selecting a view angle from the commodity.
As an alternative embodiment, the article may be a shape-changeable article, such as a plush toy, a fabric article, or the like. For a merchandise like a plush toy and having a certain shape, the outline of the merchandise may be determined by first determining the view angle of the design drawing of the merchandise. For the design pattern which is the design pattern of the product, all products are manufactured according to the design pattern, and even the plush toy deformed due to manufacturing or transportation can be bent to the shape of the design pattern by external force, thereby adapting to the outline of the design pattern.
As an alternative embodiment, for a textile-like article that does not have a fixed three-dimensional morphology, such as a towel, the final exhibited shape is different depending on the manner in which it is folded and imitated. For the above-mentioned goods which are similar to the fabric and do not have a fixed three-dimensional form, the three-dimensional form of the goods may be determined first, and then the viewing angle may be determined according to the determined three-dimensional form, so as to determine the outline of the above-mentioned goods. For example, a towel requiring a preferential activity may be folded into a flower shape, and the contour of the product may be determined based on the perspective of the towel in the three-dimensional state of the flower shape.
Step S204, determining the commodity matched with the commodity outline through a camera of the terminal equipment.
As an optional embodiment, the terminal device may be a mobile terminal such as a mobile phone, a notebook computer, a tablet computer, or other terminals such as a computer. The terminal device has a shooting function, and the terminal device has a display interface or can display through a display device with the display interface. The camera of the terminal device is used for photographing or shooting.
As an alternative embodiment, a photo frame can be loaded on the display interface, the photo frame and the display interface are positioned on different layers, scenes, colors and the like of the photo frame are preset, the photo frame cannot be edited and changed, and different preset patterns can be replaced only by replacing the photo frame. The photo frame is used for combining the shot scenery to achieve the shooting effect wanted by the user.
As an alternative embodiment, when determining the commodity matching the commodity outline by the camera of the terminal device, the camera frame outline of the camera may be displayed as the commodity outline, and then, the commodity matching the camera frame outline is determined as the commodity matching the commodity outline. The shape of the camera frame outline and the commodity outline can be the same, a user can put different objects into the image pickup interface, and the terminal equipment determines whether the objects are commodities matched with the commodity outline or not through comparison of the camera frame.
That is, whether or not the contour of the commodity photographed by the camera matches the contour of the camera frame is compared to determine that the commodity whose contour matches the contour of the camera frame is a commodity matching the contour of the commodity.
As an alternative embodiment, when the contour of the photographed commodity matches the contour of the camera frame, it is generally impossible to ensure that the contour of the photographed commodity is identical to the contour of the camera frame. Therefore, a matching area may be set for the contour of the camera frame, and the contour of the photographed commodity is the matching area within a certain allowable error range, that is, the contour of the photographed commodity is considered to match the contour of the camera frame.
As an alternative embodiment, the matching area may be an area between an outer contour having a size larger than the contour of the camera frame and an inner contour having a size smaller than the contour of the camera frame. The matching area may not be displayed.
As an alternative embodiment, when the contour of the photographed commodity matches the contour of the camera frame, if the contour of the camera frame is relatively simple, there is a possibility that more than one contour of the physical object can match the contour of the camera frame may cause a recognition error. Therefore, when the outline of the physical object is matched with the outline of the camera frame, other recognition modes such as feature recognition and the like can be combined, so that the recognition accuracy is improved, and the user experience is improved.
As an alternative embodiment, after determining the contour of the commodity which is similar to the fabric and does not have a fixed three-dimensional form, the contour of the commodity can be combined with the contour to perform certain prompts, such as application prompts, color prompts, voice prompts and the like, so as to reduce the matching difficulty of the contour of the commodity photographed by the camera and the contour of the camera frame, and facilitate the searching of the user.
Step S206, the purchase information of the determined commodity is given.
As an alternative embodiment, the comparison result is a match, and it may be determined that the photographed commodity is the displayed commodity. After the commodity is determined, an image or animation which is successfully matched can be set on a display interface where the outline of the camera frame is positioned, so that the successful matching is reflected.
As an alternative embodiment, the purchase information may include a plurality of types, and for example, may be at least one of the following information: the preferential information of the commodity, the price information of the commodity, the function information of the commodity and the price information of the commodity. The coupon information may be discount information, or information of other coupons such as a coupon. The price information may be prices of various currencies, the function information may be a main function included in the commodity, and the price information may be information that is compared according to prices given by a plurality of sellers, or may be price information on-line and off-line.
In this embodiment, the above steps are adopted, and the commodity profile of the displayed commodity is obtained; determining commodities matched with the commodity contours through a camera of the terminal equipment; the method for providing the purchase information of the determined commodity is characterized in that the commodity matched with the commodity outline is searched by a camera of the terminal equipment, so that the purposes of improving the participation of the user and the playability of the sales promotion are achieved, the interests of the user are effectively improved, the technical effect of attracting the attention of the user is achieved, and the technical problem that the attention of the customer cannot be attracted in the mode of recommending the commodity in the related art is solved.
Fig. 3 is a flowchart of an alternative commodity information processing method according to an embodiment of the present invention, as shown in fig. 3, in this embodiment, the commodity profile of the displayed commodity is obtained by at least one of the following means:
step S302, a commodity outline of the displayed commodity is displayed in a mode of scanning a two-dimensional code;
and step S304, after the imaging processing is carried out on the images after the displayed commodities are photographed, the commodity outline of the displayed commodities is obtained.
As an optional embodiment, the commodity outline is obtained by scanning the two-dimensional code. The mode of scanning the two-dimension code is convenient and quick, so that a user can conveniently and quickly acquire the commodity outline of the commodity which is displayed by a merchant and needs to be promoted, the user can conveniently and quickly acquire the commodity outline of the commodity, and the method is suitable for young people.
As an optional embodiment, the two-dimensional code may be displayed on a sales promotion interface or a sales promotion poster together with a commodity outline and sales promotion information of a commodity corresponding to the commodity outline.
As an optional embodiment, the method includes taking a photograph of the displayed commodity, and performing a patterning process on the photograph to obtain a commodity profile of the displayed commodity. When the merchant determines the outline of the commodity, the merchant can also photograph the real commodity, the photographing visual angle of the commodity can be adjusted according to the requirements of the merchant, and then the photographed picture of the commodity is subjected to imaging processing to extract the outline of the commodity in the picture.
As an alternative embodiment, the merchandise whose contour matches the contour of the camera frame is determined to be the merchandise whose contour matches the contour of the merchandise by at least one of: matching the contour of the commodity in the photo shot by the camera with the contour of the camera frame; and matching the outline of the commodity in the video shot by the camera with the outline of the camera frame.
As an alternative embodiment, when determining that the commodity with the contour matching the contour of the camera frame is the commodity with the contour matching the commodity, whether the contour of the commodity in the picture taken by the camera matches the contour of the camera frame may be determined. The operation is simple and convenient, and the implementation is easy. However, the real view angle of the commodity is difficult to control, which may result in a situation that the recognition result is changed due to the fact that the real view angle of the commodity is different from the view angle of the commodity outline set by the merchant when the user photographs, so that the user experience is poor.
As an optional embodiment, whether the contour of the commodity shot by the camera matches with the contour of the camera frame or not may be used, so that the problem of matching the contour in the photo with the contour of the camera frame can be effectively solved.
As an optional embodiment, the above commodity information processing method further includes at least one of: displaying position information of the determined position of the commodity on a screen of the terminal device; and broadcasting the position information of the position where the determined commodity is located.
As an alternative embodiment, the terminal device displays the commodity outline of the commodity, so that the user can search for the commodity, however, in the case of a large searching range of the commodity, for example, searching for a certain commodity in a department store supermarket, the difficulty is large, and the required time is too long, which can affect the enthusiasm of the user. Therefore, in order to facilitate the user to find the commodity, the position information of the commodity corresponding to the commodity may be displayed on the screen of the terminal device. Or broadcasting the position information of the position where the determined commodity is located.
As an alternative embodiment, in the case that the user searching enthusiasm is affected, the influence factors that can affect the user enthusiasm may be suppressed or eliminated. Similar to the display of the position information of the commodity corresponding to the commodity on the screen of the terminal device, the speaker of the terminal device can be adopted to carry out voice broadcasting on the terminal device, the position information of the physical object corresponding to the commodity can be broadcasted, and the effect of reminding the user can be achieved. The location information of the location where the commodity is located may be partition information (for example, a food area, a living user area, etc.) where the commodity is located, or may be a specific shelf or the like which is thin.
As an alternative embodiment, the displaying the position information of the commodity corresponding to the commodity on the screen of the terminal device and the broadcasting the position information of the physical object corresponding to the commodity may be adopted at the same time, so as to increase the prompting effect for the user.
Fig. 4 is a flowchart of an alternative commodity information processing method according to an embodiment of the present invention, and as shown in fig. 4, the commodity information processing method further includes:
step S402, positioning the position of the terminal equipment to obtain a positioning position;
step S404, displaying a navigation route from the positioning position to the position of the determined commodity on a screen of the terminal device; and/or broadcasting a navigation route from the location position to the determined position where the commodity is located.
As an optional embodiment, the above commodity information processing method is used to instruct a user to find a commodity. In a large-scale department store, sometimes, even if a user knows the position of the commodity, the user cannot easily find the commodity, so in order to solve the problem, in this embodiment, the user may navigate the route of searching for the commodity by combining the position of the user terminal device and the position information of the commodity.
As an optional embodiment, before navigating the route of the commodity searched by the user, positioning the terminal device of the user is needed to obtain the position information of the terminal device. And acquiring the position information of the terminal equipment, and then combining the position information of the commodity to generate a navigation route.
As an alternative embodiment, the generated navigation route may be displayed on a display screen of the terminal device, so as to facilitate viewing and querying by a user.
As an optional embodiment, positioning the position of the terminal device to obtain a positioning position; and broadcasting a navigation route from the positioning position to the determined position of the commodity corresponding to the commodity.
As an alternative embodiment, the generated navigation route may be also broadcasted by voice, similarly to the manner of displaying the generated navigation route on the display screen of the terminal device.
As an alternative embodiment, the above-mentioned manner of displaying the generated navigation route on the display screen of the terminal device and the manner of broadcasting the generated navigation route by voice may be adopted at the same time.
As an optional embodiment, the above commodity information processing method further includes: and broadcasting a result that the contour of the shot commodity is not matched with the contour of the camera frame under the condition that the contour of the commodity shot by the comparison camera is not matched with the contour of the camera frame.
As an optional embodiment, when the profile of the commodity shot by the comparison camera is matched with the profile of the camera frame, the matching result may be broadcasted to the user in a voice broadcast mode.
Fig. 5 is a schematic diagram of a display interface of a terminal device according to an embodiment of the present invention, as shown in fig. 5, the present embodiment provides a commodity information processing method for comparing video image technologies based on commodity shapes, the method including the steps of:
the method comprises the steps of 1, carrying out graphical processing on commodities to be promoted according to the shape, only displaying the outline of the commodities, providing keywords of the commodities, and attracting customers to enter stores to find the preferential commodities;
step 2, after the mobile two-dimensional code is scanned by a mobile phone, a camera is activated, and a view finding frame of the camera is the outline of the commodity;
step 3, the customer holds the mobile phone to search the commodity in the store, and simultaneously, key information of the commodity position is prompted in real time in the screen;
Step 4, photographing similar outlines of the commodities to perform real-time comparison after the commodities are found;
and step 5, if the comparison is successful, obtaining corresponding preferential rewards.
The embodiment has the following characteristics: setting a view finding frame of a mobile phone camera as the commodity outline; comparing the view finding frame of the camera with the commodity picture to judge whether the commodity outline is correct or not; and correlating the display position of the commodity on the goods shelf with the mobile phone, and synchronizing the position information of the commodity in time through the mobile phone.
The present embodiment has the following technical effects: 1. by abstracting the commodity shape, the mode of recommending preferential commodity only by utilizing the commodity outline is different from the traditional marketing means, the curiosity of the customer can be mobilized, the attention can be attracted, and the customer is promoted to further search the commodity. 2. The viewing frame of the mobile phone camera is set to be the commodity outline, so that customers can find preferential commodities from the mobile phone in the store conveniently, and interactivity between the users and the commodities in the store is improved. 3. Through the goods shelf display positioning of the goods, when the customers scan the codes to participate in the activities, the mobile phones of the customers are connected with the goods positions, so that corresponding position information is conveniently provided for the customers in real time, and the power for searching preferential products is improved. 4. After the customer holds the commodity in the store and successfully compares with the camera outline, the mobile phone automatically obtains corresponding preferential information, and the obtained commodity preferential information directly establishes strong association with the commodity held by the customer, so that the transaction conversion can be guided efficiently.
Example 2
According to an embodiment of the present invention, there is also provided a method embodiment of another commodity information processing method, and fig. 6 is a flowchart of another commodity information processing method according to embodiment 2 of the present invention, which performs the following steps, as shown in fig. 6:
step S602, displaying the outline of the camera frame of the terminal equipment as the outline of the commodity of the displayed commodity.
As an optional embodiment, the terminal device may be a mobile terminal such as a mobile phone, a notebook computer, a tablet computer, or other terminals such as a computer. The terminal device has a shooting function, and the terminal device has a display interface or can display through a display device with the display interface.
As an alternative embodiment, a photo frame can be loaded on the display interface, the photo frame and the display interface are positioned on different layers, scenes, colors and the like of the photo frame are preset, the photo frame cannot be edited and changed, and different preset patterns can be replaced only by replacing the photo frame. The photo frame is used for combining the shot scenery to achieve the shooting effect wanted by the user.
As an alternative embodiment, the shape of the outline of the camera frame and the shape of the outline of the commodity may be the same, the user may put a different object into the image capturing interface, and the terminal device determines whether the object is a commodity matching the outline of the commodity by comparing the camera frames.
Step S604, receiving the contour of the commodity photographed by the camera of the terminal device.
As an alternative embodiment, the contour of the commodity photographed by the camera of the terminal device may be a contour in a photo or a contour in a video.
As an alternative embodiment, after receiving the contour captured by the camera, it is compared whether the contour of the commodity captured by the camera matches the contour of the camera frame.
As an alternative embodiment, when comparing whether the contour of the commodity photographed by the camera matches the contour of the camera frame, it may be determined whether the contour of the commodity in the photograph photographed by the camera matches the contour of the camera frame. The operation is simple and convenient, and the implementation is easy. However, the real view angle of the commodity is difficult to control, which may result in a situation that the recognition result is changed due to the fact that the real view angle of the commodity is different from the view angle of the commodity outline set by the merchant when the user photographs, so that the user experience is poor.
As an optional embodiment, the comparing whether the contour of the physical object shot by the camera matches the contour of the camera frame may also use whether the contour of the commodity in the video shot by the camera matches the contour of the camera frame, which can effectively solve the problem of matching the contour in the photo with the contour of the camera frame.
In step S606, when the contour of the commodity photographed by the camera matches the contour of the camera frame, purchase information of the commodity is displayed.
As an optional embodiment, in the case that the contour of the commodity photographed by the camera is matched with the contour of the camera frame, after determining the commodity, an image or animation with successful matching may be set on the display interface where the contour of the camera frame is located, so as to show that the matching is successful.
As an alternative embodiment, after the commodity is determined, the user can be informed by means of voice broadcasting, and the matching success can be also embodied.
In this embodiment, the above steps are adopted to display the outline of the camera frame of the terminal device as the outline of the commodity of the displayed commodity; receiving the outline of the commodity shot by a camera of the terminal equipment; under the condition that the contour of the commodity shot by the camera is matched with the contour of the camera frame, the purchasing information of the commodity is displayed, and the commodity matched with the contour of the commodity is searched by the camera of the terminal equipment, so that the purposes of improving the participation of the user and the playability of the sales promotion are achieved, the interests of the user are effectively improved, the technical effect of attracting the attention of the user is achieved, and the technical problem that the attention of the customer cannot be attracted in the mode of recommending the commodity in the related art is solved.
As an optional embodiment, the above commodity information processing method further includes: and scanning a two-dimensional code corresponding to the commodity outline of the commodity, and activating the camera.
As an optional embodiment, when a user wants to acquire the outline of the camera frame by scanning the two-dimensional code, the camera can be activated by scanning the two-dimensional code corresponding to the commodity outline of the commodity, so that the camera is convenient and quick to activate automatically, the user is prevented from specially opening the camera to scan, the user operation program is saved, and the user experience is effectively improved.
As an optional embodiment, the above commodity information processing method further includes at least one of: displaying position information of a commodity to be photographed on a screen of a terminal device; broadcasting the position information of the commodity to be shot; displaying a navigation route from a positioning position of the terminal device to a position where a commodity to be photographed is located on a screen of the terminal device; and broadcasting a navigation route from the positioning position of the terminal equipment to the position of the commodity to be shot.
As an optional embodiment, the setting of the position information of the commodity is to facilitate the user to find the commodity, so that the influence of the difficulty of finding the commodity due to the overlarge finding range of the user and the influence on the experience interest of the user can be avoided.
It should be noted that, for simplicity of description, the foregoing method embodiments are all described as a series of acts, but it should be understood by those skilled in the art that the present invention is not limited by the order of acts described, as some steps may be performed in other orders or concurrently in accordance with the present invention. Further, those skilled in the art will also appreciate that the embodiments described in the specification are all preferred embodiments, and that the acts and modules referred to are not necessarily required for the present invention.
From the description of the above embodiments, it will be clear to a person skilled in the art that the method according to the above embodiments may be implemented by means of software plus the necessary general hardware platform, but of course also by means of hardware, but in many cases the former is a preferred embodiment. Based on such understanding, the technical solution of the present invention may be embodied essentially or in a part contributing to the prior art in the form of a software product stored in a storage medium (e.g. ROM/RAM, magnetic disk, optical disk) comprising several instructions for causing a terminal device (which may be a mobile phone, a computer, a server, or a network device, etc.) to perform the method of the various embodiments of the present invention.
Example 3
According to an embodiment of the present invention, there is also provided an apparatus for implementing the commodity information processing method of embodiment 1 described above, fig. 7 being a schematic diagram of a commodity information processing apparatus according to embodiment 3 of the present invention, as shown in fig. 7, the apparatus including: the acquisition module 702, the determination module 704 and the processing module 706 are described in detail below.
An acquisition module 702, configured to acquire a commodity profile of a displayed commodity; a determining module 704, connected to the acquiring module 702, configured to determine, by using a camera of the terminal device, a commodity matching with the commodity contour; the processing module 706 is connected to the determining module 704, and is configured to give purchase information of the determined commodity.
It should be noted that, the acquiring module 702, the determining module 704 and the processing module 706 correspond to steps S202 to S206 in embodiment 1, and the two modules are the same as the examples and application scenarios implemented by the corresponding steps, but are not limited to the disclosure of the first embodiment. It should be noted that the above-described module may be operated as a part of the apparatus in the computer terminal 10 provided in the first embodiment.
Example 4
According to an embodiment of the present invention, there is also provided an apparatus for implementing the commodity information processing method of embodiment 2 described above, and fig. 8 is a schematic diagram of another commodity information processing apparatus according to embodiment 4 of the present invention, as shown in fig. 8, including: the first display module 802, the receiving module 804 and the second display module 806 are described in detail below.
A first display module 802, configured to display a camera frame outline of the terminal device as an outline of a commodity of the displayed commodity; the receiving module 804 is connected to the first display module 802, and is configured to receive an outline of a commodity photographed by a camera of the terminal device; and a second display module 806, connected to the receiving module 804, for displaying purchase information of the commodity when the contour of the commodity photographed by the camera matches the contour of the camera frame.
It should be noted that, the first display module 802, the receiving module 804 and the second display module 806 correspond to steps S602 to S606 in embodiment 2, and the two modules are the same as the corresponding steps in implementation examples and application scenarios, but are not limited to the disclosure in the first embodiment. It should be noted that the above-described module may be operated as a part of the apparatus in the computer terminal 10 provided in the first embodiment.
Example 5
Embodiments of the present invention may provide a computer terminal, which may be any one of a group of computer terminals. Alternatively, in the present embodiment, the above-described computer terminal may be replaced with a terminal device such as a mobile terminal.
Alternatively, in this embodiment, the above-mentioned computer terminal may be located in at least one network device among a plurality of network devices of the computer network.
In this embodiment, the computer terminal may execute the program code of the following steps in the commodity information processing method of the application program: acquiring the commodity outline of the displayed commodity; determining commodities matched with the commodity contours through a camera of the terminal equipment; and giving the determined purchase information of the commodity.
Alternatively, fig. 9 is a block diagram of a computer terminal according to an embodiment of the present invention. As shown in fig. 9, the computer terminal 10 may include: one or more (only one is shown) processors 92, memory 94, and peripheral interfaces.
The memory may be used to store software programs and modules, such as program instructions/modules corresponding to the method and apparatus for processing commodity information in the embodiments of the present invention, and the processor executes the software programs and modules stored in the memory, thereby executing various functional applications and data processing, that is, implementing the method for processing commodity information. The memory may include high-speed random access memory, and may also include non-volatile memory, such as one or more magnetic storage devices, flash memory, or other non-volatile solid-state memory. In some examples, the memory may further include memory located remotely from the processor, which may be connected to the terminal 10 via a network. Examples of such networks include, but are not limited to, the internet, intranets, local area networks, mobile communication networks, and combinations thereof.
The processor may call the information and the application program stored in the memory through the transmission device to perform the following steps: acquiring the commodity outline of the displayed commodity; determining commodities matched with the commodity contours through a camera of the terminal equipment; and giving the determined purchase information of the commodity.
Optionally, the above processor may further execute program code for: acquiring a commodity profile of the displayed commodity by at least one of the following means: acquiring the commodity outline of the displayed commodity by scanning the two-dimensional code; and obtaining the commodity outline of the displayed commodity after performing imaging processing on the photo after photographing the displayed commodity.
Optionally, the above processor may further execute program code for: determining, by a camera of the terminal device, a commodity matching the commodity profile includes: displaying the outline of a camera frame of the video camera as the outline of the commodity; and determining the commodity with the contour matched with the contour of the camera frame as the commodity with the contour matched with the commodity.
Optionally, the above processor may further execute program code for: determining that the merchandise having the contour matching the contour of the camera frame is a merchandise having a contour matching the contour of the merchandise by at least one of: matching the contour of the commodity in the photo shot by the camera with the contour of the camera frame; and matching the outline of the commodity in the video shot by the camera with the outline of the camera frame.
Optionally, the above processor may further execute program code for: displaying position information of the determined position of the commodity on a screen of the terminal device; and broadcasting the position information of the position where the determined commodity is located.
Optionally, the above processor may further execute program code for: positioning the position of the terminal equipment to obtain a positioning position; displaying a navigation route from the positioning position to the determined commodity position on a screen of the terminal device; and/or broadcasting a navigation route from the location position to the determined position where the commodity is located.
Optionally, the above processor may further execute program code for: the determined purchase information of the commodity includes at least one of: the preferential information of the commodity, the price information of the commodity, the function information of the commodity and the price information of the commodity.
The above-described processor may also execute program code of the following steps included in another commodity information processing method: comprising the following steps: displaying the camera frame outline of the terminal equipment into the commodity outline of the displayed commodity; receiving the outline of the commodity shot by a camera of the terminal equipment; and displaying purchasing information of the commodity when the contour of the commodity shot by the camera is matched with the contour of the camera frame.
Optionally, the above processor may further execute program code for: scanning a two-dimensional code corresponding to the commodity outline of the displayed commodity, and activating the camera.
Optionally, the above processor may further execute program code for: at least one of the following is performed: displaying position information of a commodity to be photographed on a screen of a terminal device; broadcasting the position information of the commodity to be shot; displaying a navigation route from a positioning position of the terminal device to a position where a commodity to be photographed is located on a screen of the terminal device; and broadcasting a navigation route from the positioning position of the terminal equipment to the position of the commodity to be shot.
The embodiment of the invention provides a commodity information processing method. Acquiring the commodity outline of the displayed commodity; determining commodities matched with the commodity contours through a camera of the terminal equipment; the method for providing the purchase information of the determined commodity is characterized in that the commodity matched with the commodity outline is searched by a camera of the terminal equipment, so that the purposes of improving the participation of the user and the playability of the sales promotion are achieved, the interests of the user are effectively improved, the technical effect of attracting the attention of the user is achieved, and the technical problem that the attention of the customer cannot be attracted in the mode of recommending the commodity in the related art is solved.
It will be appreciated by those skilled in the art that the configuration shown in fig. 9 is only illustrative, and the computer terminal may be a smart phone (such as an Android phone, an iOS phone, etc.), a tablet computer, a palm computer, a mobile internet device (Mobile Internet Devices, MID), a PAD, etc. Fig. 9 is not limited to the structure of the electronic device. For example, the computer terminal 10 may also include more or fewer components (e.g., network interfaces, display devices, etc.) than shown in FIG. 9, or have a different configuration than shown in FIG. 9.
Those of ordinary skill in the art will appreciate that all or part of the steps in the various methods of the above embodiments may be implemented by a program for instructing a terminal device to execute in association with hardware, the program may be stored in a computer readable storage medium, and the storage medium may include: flash disk, read-Only Memory (ROM), random-access Memory (Random Access Memory, RAM), magnetic or optical disk, and the like.
Example 6
The embodiment of the invention also provides a storage medium. Alternatively, in the present embodiment, the storage medium may be used to store the program code executed by the commodity information processing method provided in the first embodiment.
Alternatively, in this embodiment, the storage medium may be located in any one of the computer terminals in the computer terminal group in the computer network, or in any one of the mobile terminals in the mobile terminal group.
Alternatively, in the present embodiment, the storage medium is configured to store program code for performing the steps of: acquiring the commodity outline of the displayed commodity; determining commodities matched with the commodity contours through a camera of the terminal equipment; and giving the determined purchase information of the commodity.
Alternatively, in the present embodiment, the storage medium is configured to store program code for performing the steps of: acquiring a commodity profile of the displayed commodity by at least one of the following means: acquiring the commodity outline of the displayed commodity by scanning the two-dimensional code; and obtaining the commodity outline of the displayed commodity after performing imaging processing on the photo after photographing the displayed commodity.
Alternatively, in the present embodiment, the storage medium is configured to store program code for performing the steps of: determining, by a camera of the terminal device, a commodity matching the commodity profile includes: displaying the outline of a camera frame of the video camera as the outline of the commodity; and determining the commodity with the contour matched with the contour of the camera frame as the commodity with the contour matched with the commodity.
Alternatively, in the present embodiment, the storage medium is configured to store program code for performing the steps of: determining that the merchandise having the contour matching the contour of the camera frame is a merchandise having a contour matching the contour of the merchandise by at least one of: matching the contour of the commodity in the photo shot by the camera with the contour of the camera frame; and matching the outline of the commodity in the video shot by the camera with the outline of the camera frame.
Alternatively, in the present embodiment, the storage medium is configured to store program code for performing the steps of: displaying position information of the determined position of the commodity on a screen of the terminal device; and broadcasting the position information of the position where the determined commodity is located.
Alternatively, in the present embodiment, the storage medium is configured to store program code for performing the steps of: positioning the position of the terminal equipment to obtain a positioning position; displaying a navigation route from the positioning position to the determined commodity position on a screen of the terminal device; and/or broadcasting a navigation route from the location position to the determined position where the commodity is located.
Alternatively, in the present embodiment, the storage medium is configured to store program code for performing the steps of: the determined purchase information of the commodity includes at least one of: the preferential information of the commodity, the price information of the commodity, the function information of the commodity and the price information of the commodity.
As an alternative embodiment, the above-mentioned storage medium may be further configured to store program code for performing the steps of: displaying the camera frame outline of the terminal equipment into the commodity outline of the displayed commodity; receiving the outline of the commodity shot by a camera of the terminal equipment; and displaying purchasing information of the commodity when the contour of the commodity shot by the camera is matched with the contour of the camera frame.
Alternatively, in the present embodiment, the storage medium is configured to store program code for performing the steps of: scanning a two-dimensional code corresponding to the commodity outline of the displayed commodity, and activating the camera.
Alternatively, in the present embodiment, the storage medium is configured to store program code for performing the steps of: at least one of the following is performed: displaying position information of a commodity to be photographed on a screen of a terminal device; broadcasting the position information of the commodity to be shot; displaying a navigation route from a positioning position of the terminal device to a position where a commodity to be photographed is located on a screen of the terminal device; and broadcasting a navigation route from the positioning position of the terminal equipment to the position of the commodity to be shot.
Example 7
The embodiment of the invention also provides the terminal equipment. The terminal device includes: a memory and a processor, the memory storing a computer program; a processor for executing a computer program stored in the memory, the computer program executing program code for: acquiring the commodity outline of the displayed commodity; determining commodities matched with the commodity contours through a camera of the terminal equipment; and giving the determined purchase information of the commodity.
Optionally, the above processor may further execute program code for: acquiring a commodity profile of the displayed commodity by at least one of the following means: acquiring the commodity outline of the displayed commodity by scanning the two-dimensional code; and obtaining the commodity outline of the displayed commodity after performing imaging processing on the photo after photographing the displayed commodity.
Optionally, the above processor may further execute program code for: determining, by a camera of the terminal device, a commodity matching the commodity profile includes: displaying the outline of a camera frame of the video camera as the outline of the commodity; and determining the commodity with the contour matched with the contour of the camera frame as the commodity with the contour matched with the commodity.
Optionally, the above processor may further execute program code for: determining that the merchandise having the contour matching the contour of the camera frame is a merchandise having a contour matching the contour of the merchandise by at least one of: matching the contour of the commodity in the photo shot by the camera with the contour of the camera frame; and matching the outline of the commodity in the video shot by the camera with the outline of the camera frame.
Optionally, the above processor may further execute program code for: displaying position information of the determined position of the commodity on a screen of the terminal device; and broadcasting the position information of the position where the determined commodity is located.
Optionally, the above processor may further execute program code for: positioning the position of the terminal equipment to obtain a positioning position; displaying a navigation route from the positioning position to the determined commodity position on a screen of the terminal device; and/or broadcasting a navigation route from the location position to the determined position where the commodity is located.
Optionally, the above processor may further execute program code for: the determined purchase information of the commodity includes at least one of: the preferential information of the commodity, the price information of the commodity, the function information of the commodity and the price information of the commodity.
The above-described processor may also execute program code of the following steps included in another commodity information processing method: comprising the following steps: displaying the camera frame outline of the terminal equipment into the commodity outline of the displayed commodity; receiving the outline of the commodity shot by a camera of the terminal equipment; and displaying purchasing information of the commodity when the contour of the commodity shot by the camera is matched with the contour of the camera frame.
Optionally, the above processor may further execute program code for: scanning a two-dimensional code corresponding to the commodity outline of the displayed commodity, and activating the camera.
Optionally, the above processor may further execute program code for: at least one of the following is performed: displaying position information of a commodity to be photographed on a screen of a terminal device; broadcasting the position information of the commodity to be shot; displaying a navigation route from a positioning position of the terminal device to a position where a commodity to be photographed is located on a screen of the terminal device; and broadcasting a navigation route from the positioning position of the terminal equipment to the position of the commodity to be shot.
The foregoing embodiment numbers of the present invention are merely for the purpose of description, and do not represent the advantages or disadvantages of the embodiments.
In the foregoing embodiments of the present invention, the descriptions of the embodiments are emphasized, and for a portion of this disclosure that is not described in detail in this embodiment, reference is made to the related descriptions of other embodiments.
In the several embodiments provided in the present application, it should be understood that the disclosed technology content may be implemented in other manners. The above-described embodiments of the apparatus are merely exemplary, and the division of the units, such as the division of the units, is merely a logical function division, and may be implemented in another manner, for example, multiple units or components may be combined or may be integrated into another system, or some features may be omitted, or not performed. Alternatively, the coupling or direct coupling or communication connection shown or discussed with each other may be through some interfaces, units or modules, or may be in electrical or other forms.
The units described as separate units may or may not be physically separate, and units shown as units may or may not be physical units, may be located in one place, or may be distributed on a plurality of network units. Some or all of the units may be selected according to actual needs to achieve the purpose of the solution of this embodiment.
In addition, each functional unit in the embodiments of the present invention may be integrated in one processing unit, or each unit may exist alone physically, or two or more units may be integrated in one unit. The integrated units may be implemented in hardware or in software functional units.
The integrated units, if implemented in the form of software functional units and sold or used as stand-alone products, may be stored in a computer readable storage medium. Based on such understanding, the technical solution of the present invention may be embodied essentially or in part or all of the technical solution or in part in the form of a software product stored in a storage medium, including instructions for causing a computer device (which may be a personal computer, a server, or a network device, etc.) to perform all or part of the steps of the method according to the embodiments of the present invention. And the aforementioned storage medium includes: a U-disk, a Read-Only Memory (ROM), a random access Memory (RAM, random Access Memory), a removable hard disk, a magnetic disk, or an optical disk, or other various media capable of storing program codes.
The foregoing is merely a preferred embodiment of the present invention and it should be noted that modifications and adaptations to those skilled in the art may be made without departing from the principles of the present invention, which are intended to be comprehended within the scope of the present invention.
Claims (14)
1. A commodity information processing method, comprising:
acquiring the commodity outline of the displayed commodity;
determining a commodity matched with the commodity outline through a camera of the terminal equipment;
giving the determined purchase information of the commodity;
wherein determining, by the camera of the terminal device, a commodity matching the commodity profile comprises:
displaying a camera frame outline of the video camera as the commodity outline;
and determining that the commodity with the contour matched with the contour of the camera frame is the commodity matched with the contour of the commodity.
2. The method of claim 1, wherein the merchandise outline of the displayed merchandise is obtained by at least one of:
acquiring the commodity outline of the displayed commodity by scanning the two-dimensional code;
and obtaining the commodity outline of the displayed commodity after performing imaging processing on the photo after photographing the displayed commodity.
3. The method of claim 1, wherein the merchandise whose contour matches the camera frame contour is determined to be merchandise that matches the merchandise contour by at least one of:
matching the contour of the commodity in the photo shot by the camera with the contour of the camera frame;
and matching the outline of the commodity in the video shot by the camera with the outline of the camera frame.
4. The method of claim 1, further comprising at least one of:
displaying the determined position information of the commodity on a screen of the terminal equipment;
and broadcasting the determined position information of the position where the commodity is located.
5. The method of claim 4, further comprising:
positioning the position of the terminal equipment to obtain a positioning position;
displaying a navigation route from the positioning position to the determined position of the commodity on a screen of the terminal device; and/or broadcasting a navigation route from the positioning position to the determined position of the commodity.
6. The method of any of claims 1-5, wherein the determined purchase information for the good comprises at least one of:
The commodity price information, the commodity function information and the commodity price ratio information.
7. A commodity information processing method, comprising:
displaying the camera frame outline of the terminal equipment into the commodity outline of the displayed commodity;
receiving the outline of the commodity shot by a camera of the terminal equipment;
and displaying purchase information of the commodity under the condition that the contour of the commodity shot by the camera is matched with the contour of the camera frame.
8. The method of claim 7, further comprising:
and scanning a two-dimensional code corresponding to the commodity outline of the displayed commodity, and activating the camera.
9. The method of claim 7, further comprising at least one of:
displaying position information of the commodity to be photographed on a screen of the terminal device;
broadcasting the position information of the commodity to be shot;
displaying a navigation route from a positioning position of the terminal device to a position where the commodity to be photographed is located on a screen of the terminal device;
broadcasting a navigation route from the positioning position of the terminal equipment to the position of the commodity to be shot.
10. A commodity information processing apparatus comprising:
the acquisition module is used for acquiring the commodity outline of the displayed commodity;
the determining module is used for determining the commodity matched with the commodity outline through a camera of the terminal equipment;
the processing module is used for giving the determined purchase information of the commodity;
wherein the determining module is further configured to:
displaying a camera frame outline of the video camera as the commodity outline;
and determining that the commodity with the contour matched with the contour of the camera frame is the commodity matched with the contour of the commodity.
11. A commodity information processing apparatus comprising:
the first display module is used for displaying the outline of the camera frame of the terminal equipment into the outline of the commodity of the displayed commodity;
the receiving module is used for receiving the outline of the commodity shot by the camera of the terminal equipment;
and the second display module is used for displaying the purchase information of the commodity under the condition that the contour of the commodity shot by the camera is matched with the contour of the camera frame.
12. A storage medium comprising a stored program, wherein the program, when run, controls a device in which the storage medium is located to execute the commodity information processing method according to any one of claims 1 to 9.
13. A processor for executing a program, wherein the program executes the commodity information processing method according to any one of claims 1 to 9 when executed.
14. A terminal device, comprising: a memory and a processor, wherein the memory is configured to store,
the memory stores a computer program;
the processor configured to execute a computer program stored in the memory, the computer program executing the commodity information processing method according to any one of claims 1 to 9 when executed.
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