CN110706068A

CN110706068A - Information display method, device, terminal, server and storage medium

Info

Publication number: CN110706068A
Application number: CN201910911988.XA
Authority: CN
Inventors: 周倩; 程志儒; 沈崇玮
Original assignee: Beijing Sankuai Online Technology Co Ltd
Current assignee: Beijing Sankuai Online Technology Co Ltd
Priority date: 2019-09-25
Filing date: 2019-09-25
Publication date: 2020-01-17

Abstract

The disclosure discloses an information display method, an information display device, a terminal, a server and a storage medium, and belongs to the technical field of internet. The method comprises the following steps: displaying a first application interface of a target application; if the triggering operation of a first jump interface of first article information of any first article is received, acquiring first position information of the current position of the terminal, and sending a checking request to a server; receiving first item information of the first item and combined item information of the combined item returned by the server; and skipping the first application interface to a second application interface of the target application, wherein the second application interface comprises first article information, combined article information and a second skipping interface of a second article, the second skipping interface is used for skipping from the second application interface to a third application interface, the third application interface comprises second article information of the second article, and the exposure rate and the conversion rate of the combined article are improved by displaying the combined article information in the second application interface, so that a user can be attracted to obtain the combined article.

Description

Information display method, device, terminal, server and storage medium

Technical Field

The present disclosure relates to the field of internet technologies, and in particular, to an information display method, apparatus, terminal, server, and storage medium.

Background

In daily life, a user often browses articles on the internet through various applications on a mobile phone, for example, movie information is browsed through an application of purchasing movie tickets, after the user sees a favorite movie, the user clicks a ticket purchasing button below the movie to purchase a ticket, and after payment is completed, a terminal generates a ticket fetching code of the movie ticket. Before showing the movie, the user can go to a movie theater to take the ticket according to the ticket taking code and watch the movie.

Disclosure of Invention

The embodiment of the disclosure provides an information display method, an information display device, a terminal, a server and a storage medium, which can improve the exposure rate and the conversion rate of a combined article and attract a user to purchase the combined article. The technical scheme is as follows:

in one aspect, an information display method is provided, and the method includes:

displaying a first application interface of a target application, wherein the first application interface comprises a first skip interface of first item information of at least one first item; if the triggering operation of a first skip interface of first article information of any first article is received, acquiring first position information of the current position of the terminal, and sending a viewing request to a server, wherein the viewing request carries a first article identifier and the first position information of the first article; receiving first article information of the first article and combined article information of the combined article returned by the server, wherein the combined article comprises the first article and a second article, and the second article is an article corresponding to second position information from the first position information to a position where the first article is located; and jumping the first application interface to a second application interface of the target application, wherein the second application interface comprises the first item information, the combined item information and a second jumping interface of the second item, the second jumping interface is used for jumping to a third application interface from the second application interface, and the third application interface comprises second item information of the second item.

In one possible implementation manner, after the jumping the first application interface to the second application interface of the target application, the method further includes:

if the second skip interface is triggered, displaying the third application interface, wherein the third application interface further comprises a first payment interface and a second payment interface; if the first payment interface is triggered, sending a first transfer request to the server, wherein the first transfer request is used for requesting the server to perform resource transfer according to a first resource value in the combined article information, and adding a first order corresponding to the first article information into a first account in the target application; and if the second payment interface is triggered, sending a second transfer request to the server, wherein the second transfer request is used for requesting the server to perform resource transfer according to a second resource value in the second item information.

In another possible implementation manner, after the sending the first transfer request to the server, the method further includes:

and if a cancellation operation of the first order is received, sending a cancellation request to the server, wherein the cancellation request carries an order identifier of the first order and is used for requesting the server to cancel the first order. In another possible implementation manner, the second application interface further includes a third payment interface, and the third payment interface is used for acquiring the first item and the second item;

after the jumping the first application interface to the second application interface of the target application, the method further comprises:

if the third payment interface is triggered, sending a third transfer request to the server, wherein the third transfer request is used for requesting the server to transfer resources according to the first resource numerical value in the combined article information; adding a first order corresponding to the first item information into a first account of the terminal, and adding a second order corresponding to the second item information into a second account of the terminal.

In one aspect, another information presentation method is provided, and the method includes:

receiving a checking request sent by a terminal, wherein the checking request carries a first article identifier of a first article and first position information of the current position of the terminal; acquiring first article information according to the first article identifier, and acquiring second article information according to the first position information and second position information of the position of the first article; acquiring combined article information according to the first article information and the second article information; and returning the first article information and the combined article information to the terminal.

In a possible implementation manner, the obtaining second item information according to the first location information and the second location information of the location where the first item is located includes:

determining the distance from the current position of the terminal to the position of the first article according to the first position information and the second position information; determining a second resource numerical value corresponding to the distance according to the distance; and taking the second resource value as the second article information.

In another possible implementation manner, the obtaining combined article information according to the first article information and the second article information includes:

acquiring first offer information of the first article and acquiring second offer information of the second article;

and acquiring the combined article information according to the first discount information, the second discount information, the first article information and the second article information.

In another possible implementation manner, the obtaining first offer information of the first item includes:

determining a first discount coefficient corresponding to the first article, and determining first offer information of the first article according to the first discount coefficient; or acquiring first coupon information of the first article, and taking the first coupon information as the first coupon information.

In another possible implementation manner, the obtaining the second offer information of the second item includes:

determining a second buckling coefficient corresponding to the second article, and determining second discount information of the second article according to the second article information and the second buckling coefficient; or acquiring second coupon information of the second article, and taking the second coupon information as the second coupon information of the second article.

In another possible implementation manner, the second item information further includes a distance from the first location information to the second location information; the determining of the second buckling coefficient corresponding to the second article includes:

determining a navigation distance coefficient according to the distance; acquiring a first order quantity and a second order quantity of the target application within a preset time length before the current time, wherein the first order quantity is an order quantity received by the target application, and the second order quantity is a finished order quantity; determining an order response coefficient according to the first order quantity and the second order quantity; and determining a second buckling coefficient corresponding to the second item according to the navigation distance coefficient and the order response coefficient.

In another possible implementation manner, after the returning the first item information and the combined item information to the terminal, the method further includes:

if a first transfer request sent by the terminal is received, the first transfer request is used for requesting to acquire a combined article, and the combined article comprises a first article and a second article; resource transfer is carried out according to a first resource value in the combined article information, and a first order corresponding to the first article information is added into a first account in the target application; if a second transfer request sent by the terminal is received, the second transfer request is used for requesting to obtain a second article; and transferring the resource according to the second resource value in the second article information.

In another possible implementation manner, after the resource transfer is performed according to the first resource value in the combined item information and the first order corresponding to the first item information is added to the first account in the target application, the method further includes:

if a cancellation request sent by the terminal is received, wherein the cancellation request carries an order identifier of the first order, determining a difference value between the first resource value and the second resource value to obtain a third resource value; and according to the third resource value, resource transfer is carried out, and the first order is deleted from the first account.

In another possible implementation manner, before determining a difference between the first resource value and the second resource value to obtain a third resource value, the method further includes:

if the first resource value is larger than the second resource value, executing the step of determining the difference value between the first resource value and the second resource value to obtain a third resource value; and if the first resource value is not greater than the second resource value, returning prompt information to the terminal, wherein the prompt information is used for prompting that the first order is failed to be cancelled and maintaining the first order in the first account.

In another possible implementation manner, after the returning the first item information and the combined item information to the terminal, the method further includes: if a third transfer request sent by the terminal is received, transferring resources according to the first resource value in the combined article information; adding a first order corresponding to the first item information into a first account of the target application, and adding a second order corresponding to the second item information into a second account of the target application.

In another aspect, an information presentation apparatus is provided, the apparatus comprising:

a first display module configured to display a first application interface of a target application, the first application interface including a first jump interface of first item information of at least one first item;

the first sending module is configured to obtain first position information of the current position of the terminal and send a viewing request to a server if a triggering operation of a first skip interface of first item information of any first item is received, wherein the viewing request carries a first item identifier and the first position information of the first item;

a first receiving module, configured to receive first item information of the first item and combined item information of a combined item returned by the server, where the combined item includes the first item and a second item, and the second item is an item corresponding to second location information from the first location information to a location where the first item is located;

a jump module configured to jump the first application interface to a second application interface of the target application, the second application interface including the first item information, the combined item information, and a second jump interface of the second item, the second jump interface for jumping from the second application interface to a third application interface, the third application interface including second item information of the second item.

In one possible implementation, the apparatus further includes: a second display module configured to display the third application interface if the second skip interface is triggered, the third application interface further including a first payment interface and a second payment interface; the first sending module is further configured to send a first transfer request to the server if the first payment interface is triggered, where the first transfer request is used to request the server to perform resource transfer according to a first resource value in the combined article information, and add a first order corresponding to the first article information to a first account in the target application; and if the second payment interface is triggered, sending a second transfer request to the server, wherein the second transfer request is used for requesting the server to perform resource transfer according to a second resource value in the second item information.

In another possible implementation manner, the first sending module is further configured to send a cancellation request to the server if a cancellation operation for the first order is received, where the cancellation request carries an order identifier of the first order and is used to request the server to cancel the first order.

In another possible implementation manner, the second application interface further includes a third payment interface, and the third payment interface is used for acquiring the first item and the second item; the first sending module is further configured to send a third transfer request to the server if the third payment interface is triggered, where the third transfer request is used to request the server to perform resource transfer according to the first resource value in the combined article information; adding a first order corresponding to the first item information into a first account of the terminal, and adding a second order corresponding to the second item information into a second account of the terminal.

In another aspect, another information presentation apparatus is provided, the apparatus including:

the second receiving module is configured to receive a viewing request sent by a terminal, wherein the viewing request carries a first article identifier of a first article and first position information of a current position of the terminal;

the acquisition module is configured to acquire first article information according to the first article identifier and acquire second article information according to the first position information and second position information of the position of the first article; acquiring combined article information according to the first article information and the second article information;

a second sending module configured to return the first item information and the combined item information to the terminal.

In a possible implementation manner, the obtaining module is further configured to determine, according to the first location information and the second location information, a distance from the current location of the terminal to a location where the first item is located; determining a second resource numerical value corresponding to the distance according to the distance; and taking the second resource value as the second article information.

In another possible implementation manner, the obtaining module is further configured to obtain first offer information of the first item and obtain second offer information of the second item; and acquiring the combined article information according to the first discount information, the second discount information, the first article information and the second article information.

In another possible implementation manner, the obtaining module is further configured to determine a first discount coefficient corresponding to the first item, and determine first offer information of the first item according to the first discount coefficient; or acquiring first coupon information of the first article, and taking the first coupon information as the first coupon information.

In another possible implementation manner, the obtaining module is further configured to determine a second discount coefficient corresponding to the second item, and determine second offer information of the second item according to the second item information and the second discount coefficient; or acquiring second coupon information of the second article, and taking the second coupon information as the second coupon information of the second article.

In another possible implementation manner, the second item information further includes a distance from the first location information to the second location information; the obtaining module is further configured to determine a navigation distance coefficient according to the distance;

acquiring a first order quantity and a second order quantity of the target application within a preset time length before the current time, wherein the first order quantity is an order quantity received by the target application, and the second order quantity is a finished order quantity; determining an order response coefficient according to the first order quantity and the second order quantity; and determining a second buckling coefficient corresponding to the second item according to the navigation distance coefficient and the order response coefficient.

In another possible implementation manner, the apparatus further includes: the resource transfer module is configured to, if a first transfer request sent by the terminal is received, request to acquire a combined article, where the combined article includes a first article and a second article; resource transfer is carried out according to a first resource value in the combined article information, and a first order corresponding to the first article information is added into a first account in the target application;

if a second transfer request sent by the terminal is received, the second transfer request is used for requesting to obtain a second article; and transferring the resource according to the second resource value in the second article information.

In another possible implementation manner, the resource transfer module is further configured to determine a difference between the first resource value and the second resource value to obtain a third resource value if a cancellation request sent by the terminal is received, where the cancellation request carries an order identifier of the first order; and according to the third resource value, resource transfer is carried out, and the first order is deleted from the first account.

In another possible implementation manner, the resource transfer module is further configured to, if the first resource value is greater than the second resource value, execute the step of determining a difference between the first resource value and the second resource value to obtain a third resource value; and if the first resource value is not greater than the second resource value, returning prompt information to the terminal, wherein the prompt information is used for prompting that the first order is failed to be cancelled and maintaining the first order in the first account.

In another possible implementation manner, the resource transfer module is further configured to perform resource transfer according to the first resource value in the combined article information if a third transfer request sent by the terminal is received; adding a first order corresponding to the first item information into a first account of the target application, and adding a second order corresponding to the second item information into a second account of the target application.

In another aspect, a terminal is provided, where the terminal includes a processor and a memory, where the memory stores at least one instruction, and the instruction is loaded and executed by the processor to implement the operation performed by the information presentation method according to any one of the above possible implementation manners.

In another aspect, a server is provided, where the server includes a processor and a memory, where the memory stores at least one instruction, and the instruction is loaded and executed by the processor to implement the operation in the information presentation method according to any one of the above possible implementation manners.

In another aspect, a computer-readable storage medium is provided, wherein at least one instruction is stored in the storage medium, and the instruction is loaded and executed by a processor to implement the operations performed by the information presentation method according to any one of the above possible implementation manners.

The technical scheme provided by the embodiment of the disclosure has the following beneficial effects:

in an embodiment of the present disclosure, a first application interface of a target application is displayed, the first application interface including a first jump interface of first item information of at least one first item; if the triggering operation of a first jump interface of first article information of any first article is received, acquiring first position information of the current position of the terminal, sending a checking request to a server, wherein the checking request carries a first article identifier and first position information of the first article; receiving first article information of a first article and combined article information of the combined article returned by a server, wherein the combined article comprises the first article and a second article, and the second article is an article corresponding to second position information from first position information to a position where the first article is located; and jumping the first application interface to a second application interface of the target application, wherein the second application interface comprises the first item information, the combined item information and a second jumping interface of the second item, the second jumping interface is used for jumping to a third application interface from the second application interface, and the third application interface comprises the second item information of the second item. According to the combined article information display method and device, combined article information is generated according to the first article information and the second article information, and the combined article information is displayed in the second application interface, so that the exposure rate and the conversion rate of the combined article are improved, and a user can be attracted to obtain the combined article.

Drawings

In order to more clearly illustrate the technical solutions in the embodiments of the present disclosure, the drawings needed to be used in the description of the embodiments are briefly introduced below, and it is obvious that the drawings in the following description are only some embodiments of the present disclosure, and it is obvious for those skilled in the art to obtain other drawings based on the drawings without creative efforts.

FIG. 1 is a schematic illustration of an implementation environment provided by embodiments of the present disclosure;

fig. 2 is a flowchart of an information displaying method provided by the embodiment of the present disclosure;

fig. 3 is a flowchart of an information displaying method provided by the embodiment of the present disclosure;

fig. 4 is a schematic structural diagram of an information display apparatus according to an embodiment of the disclosure;

fig. 5 is a schematic structural diagram of an information display apparatus according to an embodiment of the disclosure;

fig. 6 is a schematic structural diagram of a terminal according to an embodiment of the present disclosure;

fig. 7 is a schematic structural diagram of a server according to an embodiment of the present disclosure.

Detailed Description

To make the objects, technical solutions and advantages of the present disclosure more apparent, embodiments of the present disclosure will be described in detail with reference to the accompanying drawings.

FIG. 1 is a schematic diagram of an implementation environment provided by embodiments of the present disclosure. Referring to fig. 1, the implementation environment includes a terminal 101 and a server 102. The terminal 101 and the server 102 are connected via a wireless or wired network. In addition, a target application that the server 102 provides services may be installed on the terminal 101, and a user corresponding to the terminal 101 may implement functions such as data transmission and message interaction through the target application.

The terminal 101 may be a computer, a mobile phone, a tablet computer or other electronic devices. The target application may be an application for acquiring a first item and a second item; the target application may also be an application for acquiring the first item; correspondingly, the terminal 101 is also provided with an application for acquiring the second article. Wherein, the second article is the service of getting on the bus.

For example, when the target application is an application for acquiring a first item and a second item, the target application may be a shopping application, and the target application has a taxi-taking function; when the target application is an application for acquiring the first item, the target application may be a shopping application, and the terminal 101 further has a taxi-taking application installed thereon. The shopping application can be a food application, an application for purchasing movie tickets, an application for purchasing beauty services, an application for purchasing massage services, an application for purchasing photographing services, an application for purchasing hotel accommodation services, an application for purchasing roller skating services and the like. The server 102 may be a background server corresponding to the target application.

The information display method provided by the present disclosure can be widely applied to various practical application scenarios, wherein the consumption and payment sequence of the consumption scenario with instant property and the consumption scenario with prepaid property are different, and the information display method is also different, and the information display method provided by the present disclosure is explained in combination with two exemplary application scenarios as follows:

(1) application in consumption scenarios of the instant nature:

the consumption scene with the instant property refers to a consumption scene that when a user browses to an article with a store consumption property from a target application, the user generally goes to the store where the article is located to consume. Taking a target application as a food application as an example, the terminal 101 displays skip interfaces of a plurality of food stores on a first application interface of the food application, and when a trigger operation on a certain skip interface is received, sends a viewing request to the server 102 for requesting the server 101 to return food information and combined article information of the food store corresponding to the skip interface. The combined article information can be food information and preferential package information of a package of a taxi to a store. The viewing request carries the store identification of the gourmet store and the current position information of the terminal, and the server 102 acquires the gourmet information and the combined article information of the gourmet store according to the store identification and the current position information of the terminal and returns the gourmet information and the combined article information to the terminal 101. The terminal 101 receives the food information and the combined article information returned by the server 102, displays the food information and the combined article information on a second application interface of the food application, and displays a taxi-taking skip interface beside the food information.

And the terminal 101 receives a skip interface of the third application interface clicked by the user, the terminal 101 displays the third application interface, the getting-on point is the current position of the user, and the getting-off point is the position of the cate store corresponding to the cate information. The user can call the car to the gourmet shop based on the third application interface, and when the user arrives at the gourmet shop, the terminal 101 displays a second payment interface for paying the second resource value (i.e. the car-taxi fee) of the second item and a first payment interface for paying the first resource value (i.e. the package fee) of the combined item information on the third application interface. When the user selects the second payment interface and pays the second resource value (namely the taxi-taking fee) through the second payment interface, the payment is finished, when the user selects the first payment interface, the first resource value (namely the package fee) in the combined article information is paid through the first payment interface, and after the payment is finished, the server 102 generates the coupon of the food shop and puts the coupon into the account of the user. When the user arrives at the store for consumption, the user can choose to use the coupon deduction during payment, and when the user applies for refund, the server 102 determines the difference value between the first resource value and the second resource value to obtain a third resource value (namely, a difference price), and the third resource value is returned to the user in an original way.

(2) Application in consumption scenarios of the prepaid nature:

the consumption scene of prepaid property refers to a consumption scene in which a user purchases an item of store consumption property from a target application, and then generally goes to a store for consumption at a predetermined time without going to the store where the item is located immediately. Taking a target application as a movie application as an example, the terminal 101 displays a plurality of movie theater jump interfaces on a first application interface of the movie application, and when a trigger operation on a certain jump interface is received, sends a viewing request to the server 102 for requesting the server to return movie information and combined article information of a movie theater corresponding to the jump interface. The combined article information can be movie information and preferential package information of a package taken to a store.

The viewing request carries the store identification of the movie theater and the current position information of the terminal, and the server 102 acquires the movie information and the combined article information of the movie theater according to the store identification and the current position information of the terminal and returns the movie information and the combined article information to the terminal 101. The terminal 101 receives the movie information and the combined product information returned from the server 102. The terminal 101 displays movie theater information on a second application interface of the movie application, displays combined article information for taxi-taking and movie-watching and a taxi-taking skip interface beside the movie theater information, adds a 'taxi-taking and movie-watching' button beside a specific 'ticket-buying' button of each movie, and displays preferential package information below the button. When the terminal 101 receives that the user clicks an acquisition button (that is, a button for buying, taking a car and watching a movie package) of the information of the combined article, and the combined article payment is completed, the server 102 generates a movie ticket getting code and a ticket discount coupon, and puts the ticket coupon into a car-taking account of the user. Before the movie is shown, a user can click on a skip interface of a taxi taking interface beside movie theater information, the terminal 101 displays the taxi taking interface, the boarding point is the current position of the user, and the disembarking point is the position of the movie theater. The user calls the bus to go to the cinema, can use the discount coupon of getting the bus to deduct when paying the fare, arrive at the cinema and rely on the ticket code to get the ticket, watch the shadow.

Fig. 2 is a flowchart of an information displaying method according to an embodiment of the present disclosure. In the embodiment of the present disclosure, a consumption scenario of an instant nature is taken as an example for explanation. The execution subject of the embodiment of the present disclosure may be a terminal, and may also be a target application, and when the execution subject is the target application, the target application may call an implementation environment in the terminal to execute the information presentation method in the present disclosure. In the embodiments of the present disclosure, the description will be made taking an execution subject as an example. Referring to fig. 2, the embodiment includes:

step 201: the terminal displays a first application interface of the target application, wherein the first application interface comprises a first skip interface of first item information of at least one first item.

The first application interface may be a main interface of the target application or an interface corresponding to the first item in the target application. The first skip interface may be displayed next to the first item information, and the first skip interface may be displayed as a name of the first item or an icon of the first item, etc. The first skip interface is used for displaying a second application interface of the target application by the terminal when the terminal receives the first skip interface clicked by the user.

In one possible implementation, the target application is an application that obtains the first item to a target location. The destination location may be various to-store consumption locations, such as a massage shop, a roller skating park, a bar, a KTV (Karaok TV, singing location), and the like. There are two categories that can be classified according to consumption scenarios: one is a consumption scene with prepayment property, such as the scene of buying movie tickets, traveling in hotel, roller skating and the like, which needs prepayment before arriving at store for consumption, and the other is a consumption scene with instant property, such as the scene of buying food, massaging, taking photos, hairdressing and the like, which arrives at store for consumption before paying.

In the embodiment of the present disclosure, determining a consumption scenario with an instant property, taking a target application as a food application and a specific taxi taking function, and taking a target place as a food store as an example, the step of displaying, by the terminal, a first application interface of the target application may be: the terminal displays a first application interface of the food application, the name of at least one food store is displayed on the first application interface, pictures of the food store are displayed beside the name of the food store, the name of the food store or the area where the pictures are located is a triggerable area, and the name and the pictures of the food store are a first skip interface.

In the embodiment of the disclosure, the terminal displays the first application interface of the target application, the first application interface comprises the first skip interface of the first item information of at least one first item, and a user can directly click the first skip interface to enter the interface where the first item information is located, so that the utilization efficiency of the terminal is improved.

Step 202: and if the terminal receives the trigger operation of the first jump interface of the first article information of any first article, acquiring the first position information of the current position of the terminal, and sending a viewing request to the server.

Wherein the viewing request carries a first item identifier and first location information of the first item.

Taking the first item as the food as an example, the step of sending the viewing request to the server by the terminal may be: the terminal sends a viewing request to the food application server, wherein the viewing request carries the identification of the food and the first position information of the current position of the terminal.

Step 203: the server receives a checking request sent by the terminal, wherein the checking request carries a first article identifier of a first article and first position information of the current position of the terminal.

Step 204: the server acquires first article information according to the first article identification, and acquires second article information according to the first position information and second position information of the position of the first article.

Wherein the first item information may include one or more of a name of the first item, picture information, location information, usage information, price information, brand information, service information. The service information may include service duration, service type, and the like. Taking the first item as the food as an example, the first item information may include a name of the food store, a location of the food, a picture of the food, a price of the food, a taste of the food, and the like.

The position of the first article is the position of the target place. The step of acquiring, by the server, the second item information according to the first position information and the second position information of the position where the first item is located may be implemented by the following steps (1) to (4), including:

(1) and the server determines second position information of the target place where the first article is located according to the first article identifier.

The server stores the article identification of each article and the position information of the place where the article is located. Correspondingly, the steps can be as follows: and the server determines second position information of the target place where the first article is located from the corresponding relation between the article identification and the position information according to the first article identification. Taking the target place as a food shop as an example, the implementation manner of the step is as follows: the server acquires the position information of the gourmet shop as second position information.

(2) And the server determines the distance from the current position to the position of the first article according to the first position information and the second position information.

Wherein the distance may be a navigation distance from the first location information to the second location information. Taking the target place of the position of the first article as a food shop as an example, the implementation manner of the step is as follows: the server determines the distance from the current position to the food store according to the current first position information of the terminal and the second position information of the food store.

(3) And the server determines a second resource value corresponding to the distance according to the distance.

And storing the charging rule in the server, and determining a second resource value corresponding to the distance according to the distance and the charging rule. The second resource value may be a virtual gold coin, an integral, a taxi fee, etc. corresponding to the distance.

(4) And the server takes the second resource value as second article information.

The second item information at least comprises a second resource value, and the second item information also comprises at least one of the distance, the time from the first position information to the second position information, the first position information, the second position information and the navigation route information.

In the embodiment of the disclosure, the server acquires the second item information of the second item, and then the second item can be combined with other items to be pushed out in a preferential package form, so that the user can be attracted to purchase the preferential package, and the traffic of taxi taking business and store consumption business is promoted to be increased.

Step 205: the server acquires first coupon information of a first article, and takes the first coupon information as the first coupon information of the first article.

The step of acquiring the first coupon information of the first item by the server is that the server acquires the coupon information of the first item according to the first item identifier of the first item.

The server is a background server corresponding to the target application, a merchant corresponding to the first item can configure a coupon generation rule of the first item in the server, and the coupon generation rule is used for generating coupon information. Correspondingly, the step of acquiring, by the server, the first coupon information of the first item according to the first item identifier of the first item may be: the server determines the generation rule of the coupon of the first item according to the first item identification of the first item, and determines the first coupon information of the first item according to the generation rule of the coupon of the first item.

Taking the first item as the food as an example, the step of acquiring, by the server, the first coupon information of the first item according to the item identifier of the first item may be: and the food application server determines the generation rule of the coupon of the food according to the identification of the food, and determines the coupon information of the food according to the generation rule of the coupon of the food.

It should be noted that, the merchant may configure the generation rule of the coupon according to the market condition, and may also change the generation rule of the coupon according to the actual need. For example, the merchant may adjust the form and strength of the coupon according to the market conditions, and may set the validity period of the coupon, for example, the validity period of the coupon is set to one week, one day, and the like. Taking a food store as an example, the food store can properly improve the preferential strength of the coupon on a working day according to the sales condition and reduce the preferential strength of the coupon at the peak time of dinning on holidays. The delicatessen store may also be configured with specific coupons for specific festivals, for example, during a lover's day, a coupon for "lovers' meals, buy one and send one".

In the embodiment of the disclosure, the server acquires the first coupon information of the first article, and takes the first coupon information as the first coupon information of the first article. By using the first coupon information as the coupon information of the first article, and changing the coupon strength of the merchant according to the article sales condition, the method and the system realize that the coupon with different coupon strengths attract customers to purchase the first article and then reach the store for consumption, and promote the flow of the store consumption business to increase.

In a possible implementation manner, the server determines a first discount coefficient corresponding to the first article, and determines first offer information of the first article according to the first discount coefficient. The first discount coefficient is a numerical value between 0 and 1 corresponding to the discount of the first article. The method for determining the first discount coefficient corresponding to the first item by the server is the same as the method for obtaining the first coupon information of the first item by the server, and details are not repeated here. The server determines the first offer information of the first article according to the first discount coefficient in the following mode: the server takes the first discount coefficient as first preferential information of the first article.

It should be noted that, the merchant may configure the generating rule of the discount coefficient according to the market condition, and may also change the generating rule of the discount coefficient according to the need. Taking a cinema as an example, the cinema can set the discount coefficient of the cold movie to be lower and the discount coefficient of the hot movie to be higher according to the reaction condition of the market, so that the consumer is attracted to the cinema for consumption.

Step 206: and the server determines a second buckling coefficient corresponding to the second article, and determines second preferential information of the second article according to the second article information and the second buckling coefficient.

The server determines a second buckling coefficient corresponding to the second article, which can be achieved through the following steps (1) to (4), and includes:

(1) and the server determines a navigation distance coefficient according to the distance.

When the distance is not larger than the first distance threshold, the server determines that the navigation distance coefficient is a first numerical value; and when the distance is greater than a first distance threshold and less than a second distance threshold, the server determines the navigation distance coefficient according to the distance and the first distance threshold. And when the distance is not less than the second distance threshold, the server determines the navigation distance coefficient according to the first distance threshold and the second distance threshold.

Wherein the first value may be 1, 0.95, etc. In the embodiments of the present disclosure, the first numerical value is 1 as an example. The navigation distance coefficient is positively correlated with the first distance threshold and negatively correlated with the distance. The server can determine the navigation distance coefficient according to the distance and the first distance threshold value through any algorithm which is positively correlated with the first distance threshold value and negatively correlated with the distance; for example, the server determines the navigation distance coefficient according to the distance and the first distance threshold value by the following formula one.

The formula I is as follows:

the first distance threshold and the second distance threshold may be set as needed, for example, the first distance threshold is set to be 2 kilometers, and the second distance threshold is set to be 10 kilometers. The navigation distance coefficient is related to the second buckling coefficient, and the smaller the navigation distance coefficient is, the smaller the second buckling coefficient is, and the larger the discount strength is.

(2) The server obtains a first order quantity and a second order quantity of the target application within a preset time length before the current time, wherein the first order quantity is an order quantity received by the target application, and the second order quantity is a finished order quantity.

The preset time period may be set as required, for example, set to 5 minutes.

In the embodiment of the present disclosure, the server is a background server corresponding to the taxi taking program, the first order amount is an order receiving amount, that is, an order amount of a user received by the taxi taking program, and the second order amount is an order taking amount, that is, an amount of orders taken by a driver in an order of the user.

(3) The server determines an order response factor based on the first order quantity and the second order quantity.

The server divides the second order quantity by the first order quantity to obtain an order response factor. In the disclosed embodiment, the order response factor is the quotient of the pick-up amount divided by the pick-up amount. For example, if the preset time period is 5 minutes, the order receiving amount in 5 minutes is 1000, and the order drawing amount is 800, the order response coefficient is 0.8. The order response factor can be determined by the following formula two.

The formula II is as follows:

in the embodiment of the present disclosure, the second order amount is a pick-up amount, and the first order amount is a pick-up amount.

(4) And the server determines a second buckling coefficient corresponding to the second article according to the navigation distance coefficient and the order response coefficient.

In this disclosure, the step of determining, by the server, the second buckling coefficient corresponding to the second item according to the navigation distance coefficient and the order response coefficient may be:

and the server compares the order response coefficient with the configured lowest supply and demand coefficient, takes the maximum value as the supply and demand coefficient, and the terminal determines a second discount coefficient according to the navigation distance coefficient and the supply and demand coefficient. Wherein the supply and demand coefficient can be determined by the following formula three.

The formula III is as follows: supply and demand coefficient max (order response coefficient, b)

Wherein b is the lowest configured supply and demand coefficient.

The second discount coefficient is positively correlated with the navigation distance coefficient and positively correlated with the supply and demand coefficient, and the server can determine the second discount coefficient according to the navigation distance coefficient and the supply and demand coefficient through any algorithm which is positively correlated with the navigation distance coefficient and positively correlated with the supply and demand coefficient; for example, the server determines the second buckling factor according to the navigation distance factor and the supply and demand factor by the following formula four.

The formula four is as follows: the second buckling coefficient is a multiplied by the navigation distance coefficient multiplied by the supply and demand coefficient

In the embodiment of the present disclosure, the second discount coefficient is a taxi fee discount coefficient.

In the embodiment of the disclosure, the server determines the second discount coefficient according to the navigation distance coefficient and the supply and demand coefficient by calculating the navigation distance coefficient and the supply and demand coefficient, so that the second discount coefficient is changed along with the change of the navigation distance and the supply and demand coefficient, the farther the navigation distance is, the fewer taxi-taking users are, the smaller the second discount coefficient is, the greater the discount degree is, and therefore the taxi-taking users are attracted to take the taxi, and taxi-taking consumption is stimulated.

In a possible implementation manner, the server may further obtain second coupon information of the second item, and use the second coupon information as the second coupon information of the second item. In the disclosed embodiment, the second coupon may be a coupon in various forms such as "10 against 20 coupon", "full 20 minus 10", and so on. The manner in which the server obtains the second coupon information of the second item is the same as the manner in which the server obtains the first coupon information of the first item in step 305, and is not described herein again.

Step 207: and the server generates combined article information according to the first discount information, the second discount information, the first article information and the second article information.

It should be noted that the first benefit information and the second benefit information are both special benefit information of the combined article, and only a user who orders the combined article can enjoy the benefit content included in the first benefit information and the benefit content included in the second benefit information. In the embodiment of the disclosure, the first benefit information is benefit information of a food store, the second benefit information is taxi taking benefit information, and the combined article information is taxi-to-store preferential package information. The special discount of the cate store and the taxi taking discount are both special discount of the taxi-to-store preferential package, and only the user who orders the taxi-to-store preferential package can enjoy the discount. The user who ordered the taxi-to-store preferential package enjoys the favor of both the food store and the taxi-taking preferential package, and only the user who takes a taxi to the food store but does not consume in the food store cannot enjoy the taxi-taking preferential package. Only the customers who are scheduled to consume in the shop and do not go to the car cannot enjoy the preference of the cate shop.

In the embodiment of the disclosure, the server determines the taxi-to-store preferential package information according to the preference information and the taxi-taking preference information of the gourmet store, the store consumption and the taxi-taking consumption are combined in the form of the preferential package, and when a user needs to reserve the consumption of the store, the user can enjoy the exclusive preference of the store and the taxi-taking preference due to ordering the taxi-to-store preferential package, so that the user can be attracted to carry out taxi-taking consumption. Likewise, when a user needs to take a car to a location near the store, the taxi-to-store premium package may attract the user to the store for consumption. The two frequent consumption modes of taxi taking and store arrival consumption of the user are bound in the form of the preferential package, so that the user is attracted to buy the preferential package of taxi taking and store arrival consumption, and the traffic of taxi taking and store arrival consumption can be increased.

Step 208: the server transmits the first item information and the combined item information of the first item to the terminal.

Step 209: and the terminal receives the first item information and the combined item information of the first item returned by the server and jumps the first application interface to a second application interface of the target application.

The second application interface is a detailed interface of the first item information, the second application interface comprises a second jump interface of the first item information, the combined item information and the second item, the second jump interface is used for jumping to a third application interface from the second application interface, and the third application interface comprises second item information of the second item. The third application interface may be a third application interface of the target application, and may also be an application interface of the taxi taking application.

The second skip interface of the second article can be an icon of the second article or a name of the second article. For example, the second item is a second resource numerical value corresponding to a distance from the current position of the terminal to the position of the first item, and the second skip interface of the second item may be an icon of the taxi-taking program or a name of the taxi-taking program. The second jump-interface of the second item may be displayed next to the first item information, for example next to the name of the first item, next to the location information, etc.

The terminal may display the combined item information beside the first item information in the second application interface or beside the second jump interface, the terminal may further display a first button for purchasing the first item and a second button for purchasing the combined item on the second application interface, the first button may be displayed under the first item information, the second button may be displayed under the combined item information, and the first button and the second button may also be displayed at other positions of the second application interface, which is not limited by the present disclosure.

In this disclosure, taking the second application interface as a food detail interface of the food application, and taking the combined article information as the taxi-to-store preferential package information as an example, the step of the terminal jumping the first application interface to the second application interface of the target application may be: the terminal displays a food detail interface of a food application, food information is displayed on the food detail interface, the food information at least comprises the name of a food store corresponding to food, the terminal displays taxi-to-store coupon information beside the name of the food store, for example, "taxi-to-store coupon is 80 to 100 food coupon +8 taxi-away coupon", the terminal displays a second skip interface as an icon of a taxi-taking program, and the distance between the terminal and the food store and a second resource value corresponding to the distance are displayed beside the icon.

In the embodiment of the disclosure, the terminal displays the taxi-to-store preferential package information on the food detail interface of the food application, so that a user can be attracted to purchase the taxi-to-store preferential package, and the traffic of taxi-to-store consumption business is increased.

Step 210: and if the second skip interface is triggered, the terminal displays a third application interface, and the third application interface also comprises a first payment interface and a second payment interface.

The first payment interface is used for paying a first resource numerical value corresponding to the combined article information, and the second payment interface is used for paying a second resource numerical value corresponding to the second article information. The first payment interface may be clicked when the user wants to order the combined item, and the second payment interface may be clicked when the user wants to order only the second item. When the user clicks the second payment interface, the terminal performs step 211, and when the user clicks the first payment interface, the terminal performs step 213.

When the first benefit information and the second benefit information are discount coefficients, the second resource value can be obtained through the following formula five.

The formula five is as follows: p_{Combination of}＝P_{First of all}×C_{First of all}+P_{Second one}×C_{Second one}

Wherein, P_{Combination of}Is a first resource value, P_{First of all}A resource value corresponding to the first item, C_{First of all}A discount coefficient, P, corresponding to the first item_{Second one}Is the resource value corresponding to the second article, C_{Second one}The discount coefficient corresponding to the second article.

When the first offer information and the second offer information are coupons, the second resource value can be obtained through the following formula six.

Formula six: p_{Combination of}＝P_{First of all}+P_{Second one}

When the first coupon information is a coupon and the second coupon information is a discount coefficient, the second resource value can be obtained through the following formula seven.

The formula seven: p_{Combination of}＝P_{First of all}+P_{Second one}×C_{Second one}

In the embodiment of the disclosure, a consumption scene with an instant property is determined, when a user browses first item information and taxi-to-store preferential package information on a second application interface, the user may be attracted and wants to directly taxi to a store corresponding to a first item for consumption, and at the moment, the user can directly click a second skip interface.

Taking the third application interface as the payment interface of the taxi taking program as an example, when the second skip interface is triggered, the step of displaying the third application interface by the terminal may be: and when the terminal receives the operation of clicking the second skip interface by the user, the terminal displays the main interface of the taxi taking program. The terminal displays the current position of the terminal as the getting-on point on the main interface of the taxi taking program, the position of the shop corresponding to the first article as the getting-off point, the main interface can also display the distance between the current position of the terminal and the shop and a second resource value corresponding to the distance, the terminal can display a button for 'calling car immediately' below the distance or at other positions of the main interface, when the terminal receives the button clicked by the user, the terminal generates a taxi taking order, the user can take a bus to the shop according to the taxi taking order, when the user arrives at the store accessory, the terminal displays a payment interface of the taxi taking application, the terminal displays a first payment interface and a second payment interface on the payment interface of the taxi taking application, and displaying the combined article information and a corresponding first resource value by the first payment interface, and displaying the second article information and a corresponding second resource value by the second payment interface.

The first payment interface may be displayed above the second payment interface, and the combined article information and the corresponding first resource value and the second article information and the corresponding second resource value thereof may be displayed above the first payment interface and the second payment interface, respectively, of course, the first payment interface and the second payment interface may also display other positions, for example, the first payment interface may be displayed on the right side of the combined article information and the corresponding first resource value thereof, and the second payment interface may be displayed on the right side of the second article information and the corresponding second resource value thereof.

In the embodiment of the disclosure, when the second skip interface is triggered, the terminal displays the first payment interface and the second payment interface on the payment interface of the taxi taking program, when a user wants to order a combined article, the first payment interface can be clicked, when the user only wants to order a second article, the second payment interface is clicked, the user can select according to needs, the application scene of the scheme is expanded, and better user experience is provided.

Step 211: and if the second payment interface is triggered, the terminal sends a second transfer request to the server.

The second transfer request carries the article identifier of the second article, and the second transfer request is used for requesting the server to transfer resources according to a second resource value in the second article information.

Step 212: and the server receives a second transfer request sent by the terminal, the second transfer request is used for requesting to acquire a second article, and the server transfers resources according to a second resource value in the second article information.

In a possible implementation manner, the step of the server performing resource transfer according to the second resource value in the second item information may be: and the background server of the target application takes the second resource value from the user account and stores the second resource value, and after the second article is successfully transacted, the background server of the target application transfers the second resource value to the merchant account corresponding to the second article. Wherein, the identification mode of the successful transaction of the second article is as follows: when the time for trading the second article reaches the preset time, the second article is determined to be successfully traded, or a button of 'trading success' can be displayed on the payment interface, and when the terminal receives the button triggered by the user, the second article is determined to be successfully traded.

For example, when the second resource value is the time spent on taxi taking, the step of transferring the resource by the server according to the second resource value in the second item information includes: and the background server of the taxi taking program takes the taxi taking fee from the taxi taking account of the user, stores the taxi taking fee, and transfers the taxi taking fee to the account of the driver after the successful transaction of the taxi taking. Wherein, the affirmation mode of the successful transaction of the taxi taking can be as follows: when a predetermined time (for example, one week) elapses from the time of the present taxi taking, the present taxi taking transaction is considered to be successful.

In the embodiment of the disclosure, the server transfers the second resource value in the user account to the server first, and the server does not transfer the second resource value to the merchant account until the transaction is successful, so that transaction disputes can be prevented, and better user experience is provided.

Step 213: and if the first payment interface is triggered, the terminal sends a first transfer request to the server.

The first transfer request carries the article identification of the combined article, and is used for requesting the server to transfer resources according to a first resource value in the combined article information, and adding a first order corresponding to the first article information into a first account in the target application.

Step 214: the server receives a first transfer request sent by the terminal, the first transfer request is used for requesting to acquire the combined article, and the server transfers resources according to a first resource value in the combined article information.

Wherein the combination item comprises a first item and a second item. The manner of resource transfer by the server according to the first resource value in the combined item information is the same as that in step 212, and is not described herein again.

And after the server transfers resources according to the first resource numerical value in the combined article information, the server adds a first order corresponding to the first article information into a first account in the target application.

The first order corresponding to the first item information may include any one or more of a payment code, a coupon, a voucher, and a ticket fetching code corresponding to the first item. The present disclosure is described taking coupons as an example.

The first account is an account of the user in the target application, for example, the account may be a gourmet account, a movie account, a hotel accommodation account, a beauty account, and the like.

In a possible implementation manner, after the server adds the first order corresponding to the first item information to the first account in the target application, the step further includes: the terminal generates a first order detail page, wherein the first order detail page comprises first order information and can also comprise a refund button, and the refund button is used for canceling the first order when a user clicks the button.

In this embodiment of the disclosure, taking the first item information as the food information, the first order as the coupon corresponding to the food information, and the target application as the food application corresponding to the food information as an example, the step of adding, by the server, the first order corresponding to the first item information to the first account in the target application is: and the server puts the food coupon corresponding to the food information into a food account of the user in the food application. And when the user arrives at the food shop corresponding to the food information for eating, the coupon can be selected for deduction during payment.

In the embodiment of the disclosure, after the server performs resource transfer according to the first resource value in the combined article information, the server adds the coupon corresponding to the food information to the food account of the user in the food application. And subsequently, when the user arrives at the gourmet shop corresponding to the gourmet information for eating, the coupon can be selected for deduction during payment, so that convenience is brought to the user, and better user experience is provided.

Step 215: and if the terminal receives a cancellation operation of the first order, sending a cancellation request to the server, wherein the cancellation request carries an order identifier of the first order and is used for requesting the server to cancel the first order.

The corresponding scenes of this step may be: when the user may have a change in the trip to get to the vicinity of the gourmet shop, does not want to go to the gourmet shop for consumption, wants to refund the paid coupon of the gourmet shop, and the user can select refund from the first order detail page.

The user can cancel the first order by clicking a "refund" button in the details of the first order, and when the terminal receives a trigger operation on the "refund" button, the terminal sends a cancel request to the server.

The terminal can also output confirmation prompt information when receiving the condition that a user triggers the refund button, wherein the confirmation prompt information can comprise a confirmation button and a prompt language of 'whether to confirm refund', and correspondingly, when the terminal receives the triggering operation of the confirmation button, the terminal sends a cancellation request to the server.

Step 216: the server receives a cancellation request sent by the terminal, the cancellation request carries an order identification of the first order, and the server deletes the first order from the first account.

The step that the server deletes the first order from the first account is as follows: the server deletes the first order from the first account according to the order identification of the first order.

In a possible implementation manner, when the server receives a cancellation request sent by the terminal, the server determines the sizes of the first resource value and the second resource value. And when the second resource value is larger than the first resource value, determining the difference value between the second resource value and the first resource value to obtain a third resource value. For example, when the first resource value is a taxi-taking fee, the second resource value is a taxi-taking in-store preferential package fee, and the third resource value is determined as a difference value between the taxi-taking in-store preferential package fee and the taxi-taking fee.

And the server transfers the resources according to the third resource value and deletes the first order from the first account.

In the embodiment of the present disclosure, taking the third resource value as the difference between the preferential taxi-to-store catering fee and the taxi-taking fee as an example, the server transfers the resource according to the third resource value, and the step of deleting the first order from the first account includes: the server returns the difference value between the taxi-to-store preferential set meal fee and the taxi fee in the merchant account corresponding to the food information to the food account of the user, and deletes the coupon corresponding to the food information from the food account of the user.

In the embodiment of the disclosure, when receiving a cancel request sent by a terminal, a server subtracts a taxi-to-store preferential package fee according to the taxi-to-store preferential package fee actually paid by a user, and returns the remaining fee to a user account in the original way, so that worries of the user after buying the taxi-to-store preferential package are solved, the user can be attracted to buy the taxi-to-store preferential package, the flow of taxi-to-store consumption services and taxi-to-store services is increased, and meanwhile, the application scenario of the disclosure is expanded.

In a possible implementation manner, when the second resource value is not greater than the first resource value, the server returns a prompt message to the terminal, where the prompt message is used to prompt that the cancellation of the first order fails, and the server maintains the first order in the first account.

When the terminal receives the prompt message returned by the server, the terminal outputs the user prompt message, and the user prompt message is used for prompting that the user fails to cancel the first order and maintaining the first order in the first account. The user prompt message may include a statement of "order cancellation failed" and a statement describing a reason for the order cancellation failure, for example, the statement describing the reason for the order cancellation failure may be "the food coupon cannot be refunded and please continue to be used because the package fee is not greater than the taxi-taking fee".

Fig. 3 is a flowchart of an information displaying method according to an embodiment of the present disclosure. In the embodiment of the present disclosure, a consumption scenario of prepaid nature is taken as an example for explanation. The execution subject of the embodiment of the present disclosure may be a terminal, and may also be a target application, and when the execution subject is the target application, the target application may call an implementation environment in the terminal to execute the information presentation method in the present disclosure. In the embodiments of the present disclosure, the description will be made taking an execution subject as an example. Referring to fig. 3, the embodiment includes:

step 301: the terminal displays a first application interface of the target application, wherein the first application interface comprises a first skip interface of first item information of at least one first item.

In the embodiment of the present disclosure, the first article is a movie ticket, the destination location is a movie theater, and the destination application is a movie application. The step of displaying the first application interface of the target application by the terminal is the same as the step 201, and is not described herein again.

Step 302: and if the terminal receives the trigger operation of the first jump interface of the first article information of any first article, acquiring the first position information of the current position of the terminal, and sending a viewing request to the server.

Taking the first article as a movie ticket as an example, the step of sending the viewing request to the server by the terminal may be: and the terminal sends a viewing request to the movie application server, wherein the viewing request carries the identifier of the movie ticket and the first position information of the current position of the terminal.

Step 303: the server receives a checking request sent by the terminal, wherein the checking request carries a first article identifier of a first article and first position information of the current position of the terminal.

Step 304: the server acquires first article information according to the first article identification, and acquires second article information according to the first position information and second position information of the position of the first article.

In this disclosure, taking the first article as a movie ticket as an example, the first article information may include a name of a movie theater where the movie ticket is located, a location of the movie theater, a picture of the movie theater, a price of the movie ticket, a type of a movie corresponding to the movie ticket, and the like.

The step of obtaining the second item information by the server according to the first position information and the second position information of the position of the first item is similar to the step 204, and only the target place is replaced by the movie theater, which is not described herein again. Through the step, the server can obtain the distance from the current position of the terminal to the movie theater and a second resource value corresponding to the distance, and the second article information comprises the second resource value.

Step 305: the server determines a first discount coefficient corresponding to the first article information, and determines first discount information of the first article information according to the first discount coefficient.

The server determines a first discount coefficient corresponding to the first item information, and the step of determining the first benefit information of the first item information according to the first discount coefficient is the same as the step 205, which is not described herein again.

Step 306: and the server acquires second coupon information of the second item information, and takes the second coupon information as the second coupon information of the second item information.

The step of the terminal obtaining the second coupon information of the second item information is the same as the way of the terminal obtaining the first coupon information of the first item in step 205, and details are not repeated here.

It should be noted that, the generation rule of the taxi-taking coupon is configured to the background server corresponding to the taxi-taking program by the merchant, and the merchant can configure the coupons with different preferential strengths according to different times, for example, the preferential strength of the coupon at the trip peak period is set higher, and the preferential strength of the coupon at the trip peak period is set lower, so as to attract the user to take the taxi.

Step 307: and the server generates combined article information according to the first discount information, the second discount information, the first article information and the second article information.

In the embodiment of the disclosure, when the first benefit information is a discount coefficient of a movie theater, the second benefit information is coupon information of a taxi-taking program, the first article information is movie ticket information, and the second article information includes a distance and a second resource value corresponding to the distance, the combined article information is taxi-taking movie-watching preference package information.

Step 308: the server transmits the first item information and the combined item information of the first item to the terminal.

Step 309: the terminal receives the first article information and the combined article information returned by the server, and jumps to a second application interface of the target application from the first application interface, wherein the second application interface further comprises a third payment interface, and the third payment interface is used for acquiring the first article and the second article.

In the embodiment of the present disclosure, the second application interface is a movie detail interface of the movie application, and the third payment interface is a "buy and buy cars to see movie packages" button. Accordingly, the step may include: the terminal displays movie theater information on a movie detail interface of the movie application, the movie theater information at least comprises a name of the movie theater, and the terminal displays the taxi-taking movie coupon information beside the name of the movie theater, for example, displaying "taxi-taking movie package is 8-fold movie ticket + 10-20 ticket" beside the name of the movie theater. The terminal is additionally provided with a 'buying car and watching movie package' button beside a specific 'buying ticket' button of each movie, and preferential package information of buying car and watching movie is displayed beside the button, for example, the preferential package information of "buying car and watching movie package is displayed beside the button, namely 5-volume movie tickets + 10-20 tickets are displayed beside the button.

When the user wants to order a car-buying and movie-watching package, the "car-buying and movie-watching package" button may be clicked, and when the terminal receives a user trigger, step 310 is executed. In the embodiment of the disclosure, the terminal displays the preferential package information of taxi taking and movie watching on the movie detail interface of the movie application, the button of taxi taking and movie watching is newly added beside the specific button of ticket buying of each movie, and the preferential package information is displayed beside the button, so that a user can be attracted to buy the preferential package of taxi taking and movie watching, and the traffic of taxi taking business and store consuming business is promoted to be increased.

Step 310: and if the third payment interface is triggered, the terminal sends a third transfer request to the server.

The third transfer request is used for requesting the server to transfer resources according to the first resource value in the combined article information, adding the first order corresponding to the first article information to the first account of the terminal, and adding the second order corresponding to the second article information to the second account of the terminal.

Step 311: and if the server receives a third transfer request sent by the terminal, performing resource transfer according to the first resource value in the combined article information.

In a possible implementation manner, if the server receives the third transfer request sent by the terminal, the step of performing, by the server, resource transfer according to the first resource value in the combined article information may be: the server takes the first resource numerical value from the user account, transfers a fourth resource numerical value corresponding to the first article in the first resource numerical value to a merchant account corresponding to the first article, and transfers a fifth resource numerical value corresponding to the second article in the first resource numerical value to a merchant account corresponding to the second article.

And the fourth resource value is determined according to the first article information and the first offer information, and the fifth resource value is determined according to the second article information and the second offer information. For example, when the first item information is the fare of the movie ticket, the first benefit information is the discount coefficient of the movie ticket, the fourth resource value is the discounted fare of the movie ticket, and when the second item information is the taxi fee, the second benefit information is the discount coefficient of the taxi fee, the fifth resource value is the discounted fare of the taxi fee.

In this disclosure, taking the combined article information as the taxi-taking movie-watching preferential package information and the first resource value as the taxi-taking movie-watching preferential package fee as an example, the step of the server performing resource transfer according to the first resource value in the combined article information may be: the server takes away the discount package meal fee of the taxi-taking movie-watching discount from the user account, determines the discount price of the movie ticket according to the ticket price of the movie ticket and the discount coefficient of the movie ticket, transfers the discount price of the movie ticket in the discount package meal fee of the taxi-taking movie-watching discount to the account of the movie theater, determines the discount price of the taxi-taking fee according to the taxi-taking fee and the discount coefficient of the taxi-taking fee, and transfers the discount price of the taxi-taking movie-watching discount package meal fee to the account of the taxi-taking program.

In a possible implementation manner, if the server receives a third transfer request sent by the terminal, after the server performs resource transfer according to the first resource value in the combined article information, the method further includes: the server adds a first order corresponding to the first item information to a first account of the target application, and adds a second order corresponding to the second item information to a second account of the target application. The second order corresponding to the second item information may include any one or more of a payment code, a coupon, a voucher, and a ticket fetching code corresponding to the second item.

In this disclosure, taking the first order as the ticket picking code of the movie ticket and the second order as the coupon of the taxi-taking program as an example, the step of adding the first order corresponding to the first item information to the first account of the target application by the server, and adding the second order corresponding to the second item information to the second account of the target application by the server is: the server puts the ticket picking-up code of the movie ticket into the movie account of the user, and puts the taxi-taking discount coupon of the taxi-taking program into the taxi-taking account of the user. When a subsequent user takes a car to go to the cinema, the taxi-taking coupon of the taxi-taking program can be used for deducting the taxi-taking fee, and when the user arrives at the cinema, the user can take a ticket according to the ticket-taking code and watch the movie.

In the embodiment of the disclosure, after the server performs resource transfer according to the first resource value in the combined article information, the server generates the taxi-taking coupon, and places the taxi-taking coupon into the taxi-taking account of the user, so that a traffic entrance is added to the taxi-taking application, a new travel demand is stimulated, a channel for issuing the coupon by the taxi-taking application is widened, and traffic increase of taxi-taking services can be promoted.

In another possible implementation manner, if the server receives a third transfer request sent by the terminal, after the server performs resource transfer according to the first resource value in the combined article information, the step further includes: the server adds a first order corresponding to the first article information into a first account of the target application, the server returns transfer completion prompt information to the terminal, the terminal displays a second order detail page when receiving the transfer completion prompt information, and the user can set a use mode of a second article on the second order detail page. The method for adding the first order corresponding to the first item information to the first account of the target application by the server is the same as the scheme, and details are not repeated here.

In a possible implementation manner, the step of displaying, by the terminal, the second order detail page includes: and when the terminal receives a button that the user triggers the ' I ' taxi taking ', the terminal generates a taxi taking coupon with the same amount as the taxi taking fee and puts the taxi taking coupon into an account of the user. When the terminal receives a button that a user triggers 'send car to receive me', the terminal generates a taxi-taking reservation sheet.

Wherein, when the terminal receives a button that the user triggers ' i ' get a car by oneself ', the step that the terminal generates a ticket of getting a car with a fare equal to the fare of getting a car to be put into the account of the user may include: when the terminal receives a button that the user triggers ' i ' get a car by oneself ', the terminal outputs prompt information, the prompt information is used for prompting the user terminal to put a car-taking coupon with the amount equal to the car-taking fee into the account of the user, the prompt information also comprises a ' confirmation ' button, and when the terminal receives the button that the user triggers the ' confirmation ' button, the terminal generates the car-taking coupon with the amount equal to the car-taking fee and puts the car-taking coupon into the car-taking account of the user.

In the embodiment of the disclosure, taking the first order as the ticket picking code of the movie ticket as an example, after the terminal puts the ticket picking coupon with the same amount as the ticket picking fee into the user's ticket picking account, the user can click the second skip interface beside the movie name on the movie application interface before movie showing, when the terminal receives the operation that the user clicks the second skip interface, the terminal displays the main interface of the ticket picking program, the terminal displays the current position of the terminal as the last car point on the main interface of the ticket picking program, the movie theater as the next car point, the user can click the ' call right car ' button on the main interface, the user can take the car to go to the movie theater, the coupon can be used for deduction when paying the car fee, and the movie theater can pick up the ticket by using the ticket picking code and watch the movie.

It should be noted that if the user wants to unsubscribe from the car coupon, the user may select a refund from the second order details page. The step is implemented in the same way as step 216, and will not be described herein again.

When the terminal receives a button that the user triggers 'send car to receive me', the step that the terminal generates the taxi-taking reservation sheet can comprise the following steps: when the terminal receives a button that a user triggers 'send and receive me', the terminal displays a trip setting interface, the setting interface is used for a section that the user sets trip time on the setting interface, the setting interface also comprises a 'confirm' button, the terminal outputs prompt information, the prompt information is used for prompting the user that the trip time can be set, the user can set the trip time on the setting interface, the user can click the 'confirm' button to submit the trip time, and when the terminal receives the button that the user triggers the 'confirm' button, the terminal generates a taxi taking reservation sheet according to second article information and the trip time.

After the terminal generates the taxi taking reservation sheet according to the second item information and the travel time, the step of displaying the second order detail page by the terminal further comprises the following steps: the terminal sends the booking sheet for taxi taking, after the booking sheet is accepted by a driver, the terminal displays the booking progress as 'the driver accepts the booking' on a second booking detail page, the terminal pushes a first message which is used for prompting the user that the booking sheet is accepted by the driver, and the terminal displays the information of the driver on the second booking detail page, wherein the information of the driver at least comprises the license plate number of the driver and the contact way of the driver, and can also comprise the information of the score of the driver, the driving age of the driver and the like.

The user can travel to the movie theater in a reserved vehicle at the specified travel time according to the information in the second order detail page.

In the embodiment of the disclosure, when the terminal receives a button that the user triggers ' i ' take a car by oneself ', the terminal automatically generates a car-taking reservation sheet and sends the sheet according to the second article information and the travel time set by the user, and after the driver takes the sheet, the driver information is synchronized to the second order detail page. Follow-up driver can be in the trip time of setting up to receive the user and go to the cinema, very big the trip of having made things convenient for the user, the time of taking a car when having saved the user trip, has improved user experience to attract the user to purchase the discount package of taking a car and watching the movie.

In a possible implementation manner, the second order detail page further comprises a 'cancel reservation order' button, and when the terminal receives that the user triggers the button, the terminal generates a taxi taking coupon according to the taxi taking fee and the preset discount coefficient, and places the coupon into a taxi taking account of the user.

When the terminal receives a button of 'canceling reservation order' triggered by a user, the step that the terminal generates a taxi-taking coupon according to the taxi-taking fee and the preset discount coefficient comprises the following steps: when the terminal receives a button for canceling the reservation order triggered by the user, the terminal outputs prompt information, the prompt information is used for prompting the user terminal to generate an equal-amount taxi-taking coupon after the taxi-taking fee is subjected to scheduled discount and to place the equal-amount taxi-taking coupon into a taxi-taking account of the user, the prompt information also comprises a confirmation button, and when the terminal receives the button for triggering the confirmation button by the user, the terminal generates the equal-amount taxi-taking coupon after the taxi-taking fee is subjected to scheduled discount and to place the equal-amount taxi-taking coupon into the taxi-taking account of the user.

All the above optional technical solutions can be combined arbitrarily to form the optional embodiments of the present disclosure, and are not described herein again.

Fig. 4 is a block diagram of an information presentation apparatus according to an exemplary embodiment, as shown in fig. 4, the information presentation apparatus including:

a first display module 401 configured to display a first application interface of a target application, the first application interface including a first skip interface of first item information of at least one first item;

a first sending module 402, configured to, if a trigger operation of a first skip interface of first item information of any first item is received, obtain first location information of a current location of a terminal, send a check request to a server, where the check request carries a first item identifier and first location information of the first item;

a first receiving module 403, configured to receive first item information of a first item and combined item information of a combined item returned by a server, where the combined item includes the first item and a second item, and the second item is an item corresponding to second position information from first position information to a position where the first item is located;

a jump module 404 configured to jump the first application interface to a second application interface of the target application, the second application interface including the first item information, the combined item information, and a second jump interface of the second item, the second jump interface being used to jump from the second application interface to a third application interface, the third application interface including the second item information of the second item.

In one possible implementation, the apparatus further includes:

the second display module is configured to display a third application interface if the second skip interface is triggered, wherein the third application interface further comprises a first payment interface and a second payment interface; the first sending module 402 is further configured to send a first transfer request to the server if the first payment interface is triggered, where the first transfer request is used to request the server to perform resource transfer according to a first resource value in the combined article information, and add a first order corresponding to the first article information to a first account in the target application; and if the second payment interface is triggered, sending a second transfer request to the server, wherein the second transfer request is used for requesting the server to transfer resources according to a second resource value in the second item information.

In another possible implementation manner, the first sending module 402 is further configured to send a cancellation request to the server if a cancellation operation for the first order is received, where the cancellation request carries an order identifier of the first order, and is used to request the server to cancel the first order.

In another possible implementation manner, the second application interface further includes a third payment interface, and the third payment interface is used for acquiring the first item and the second item; the first sending module 402 is further configured to send a third transfer request to the server if the third payment interface is triggered, where the third transfer request is used to request the server to perform resource transfer according to the first resource value in the combined article information; and adding a first order corresponding to the first item information into a first account of the terminal, and adding a second order corresponding to the second item information into a second account of the terminal.

Fig. 5 is a block diagram of an information presentation apparatus according to an exemplary embodiment, as shown in fig. 5, the information presentation apparatus including:

a second receiving module 501, configured to receive a viewing request sent by a terminal, where the viewing request carries a first item identifier of a first item and first location information of a current location of the terminal;

an obtaining module 502 configured to obtain first item information according to the first item identifier, and obtain second item information according to the first position information and second position information of the position where the first item is located; acquiring combined article information according to the first article information and the second article information;

a second sending module 503 configured to return the first item information and the combined item information to the terminal.

In a possible implementation manner, the obtaining module is further configured to determine, according to the first location information and the second location information, a distance from a current location of the terminal to a location of the first article; determining a second resource value corresponding to the distance according to the distance; and taking the second resource value as second article information.

In another possible implementation manner, the obtaining module 502 is further configured to obtain first offer information of a first item, and obtain second offer information of a second item; and acquiring the combined article information according to the first discount information, the second discount information, the first article information and the second article information.

In another possible implementation manner, the obtaining module 502 is further configured to determine a first discount coefficient corresponding to the first article, and determine first offer information of the first article according to the first discount coefficient; or acquiring first coupon information of the first article, and taking the first coupon information as the first coupon information.

In another possible implementation manner, the obtaining module 502 is further configured to determine a second buckling coefficient corresponding to the second item, and determine second offer information of the second item according to the second item information and the second buckling coefficient; or acquiring second coupon information of the second article, and taking the second coupon information as the second coupon information of the second article.

In another possible implementation, the second item information further includes a distance from the first location information to the second location information; an obtaining module 502, further configured to determine a navigation distance coefficient according to the distance;

acquiring a first order quantity and a second order quantity of a target application within a preset time length before the current time, wherein the first order quantity is an order quantity received by the target application, and the second order quantity is a finished order quantity; determining an order response coefficient according to the first order quantity and the second order quantity; and determining a second buckling coefficient corresponding to the second article according to the navigation distance coefficient and the order response coefficient.

In another possible implementation manner, the apparatus further includes: the resource transfer module is configured to receive a first transfer request sent by a terminal, wherein the first transfer request is used for requesting to acquire a combined article, and the combined article comprises a first article and a second article; resource transfer is carried out according to a first resource value in the combined article information, and a first order corresponding to the first article information is added into a first account in the target application; if a second transfer request sent by the terminal is received, the second transfer request is used for requesting to acquire a second article; then the resource transfer is performed according to the second resource value in the second item information.

In another possible implementation manner, the resource transfer module is further configured to, if the first resource value is greater than the second resource value, execute a step of determining a difference between the first resource value and the second resource value to obtain a third resource value;

and if the first resource value is not greater than the second resource value, returning prompt information to the terminal, wherein the prompt information is used for prompting that the first order is unsuccessfully cancelled and maintaining the first order in the first account.

In another possible implementation manner, the resource transfer module is further configured to perform resource transfer according to the first resource value in the combined article information if a third transfer request sent by the terminal is received; and adding a first order corresponding to the first item information into a first account of the target application, and adding a second order corresponding to the second item information into a second account of the target application.

It should be noted that: in the information display device provided in the above embodiment, only the division of the functional modules is illustrated when displaying information, and in practical applications, the function distribution may be completed by different functional modules according to needs, that is, the internal structure of the device is divided into different functional modules to complete all or part of the functions described above. In addition, the information display apparatus and the information display method provided by the above embodiments belong to the same concept, and specific implementation processes thereof are detailed in the method embodiments and are not described herein again.

Fig. 6 shows a block diagram of a terminal 600 according to an exemplary embodiment of the present disclosure. The terminal 600 may be: a smart phone, a tablet computer, an MP3 player (Moving Picture Experts Group Audio Layer III, motion video Experts compression standard Audio Layer 3), an MP4 player (Moving Picture Experts Group Audio Layer iv, motion video Experts compression standard Audio Layer 4), a notebook computer, or a desktop computer. The terminal 600 may also be referred to by other names such as user equipment, portable terminal, laptop terminal, desktop terminal, etc.

In general, the terminal 600 includes: a processor 601 and a memory 602.

The processor 601 may include one or more processing cores, such as a 4-core processor, an 8-core processor, and so on. The processor 601 may be implemented in at least one hardware form of a DSP (Digital Signal Processing), an FPGA (Field-Programmable Gate Array), and a PLA (Programmable Logic Array). The processor 601 may also include a main processor and a coprocessor, where the main processor is a processor for processing data in an awake state, and is also called a Central Processing Unit (CPU); a coprocessor is a low power processor for processing data in a standby state. In some embodiments, the processor 601 may be integrated with a GPU (Graphics Processing Unit), which is responsible for rendering and drawing the content required to be displayed on the display screen. In some embodiments, processor 601 may also include an AI (Artificial Intelligence) processor for processing computational operations related to machine learning.

The memory 602 may include one or more computer-readable storage media, which may be non-transitory. The memory 602 may also include high-speed random access memory, as well as non-volatile memory, such as one or more magnetic disk storage devices, flash memory storage devices. In some embodiments, a non-transitory computer readable storage medium in memory 602 is used to store at least one instruction for execution by processor 601 to implement the information presentation methods provided by the method embodiments of the present application.

In some embodiments, the terminal 600 may further optionally include: a peripheral interface 603 and at least one peripheral. The processor 601, memory 602, and peripheral interface 603 may be connected by buses or signal lines. Various peripheral devices may be connected to the peripheral interface 603 via a bus, signal line, or circuit board. Specifically, the peripheral device includes: at least one of a radio frequency circuit 604, a touch screen display 605, a camera assembly 606, an audio circuit 607, a positioning component 608, and a power supply 609.

The peripheral interface 603 may be used to connect at least one peripheral related to I/O (Input/Output) to the processor 601 and the memory 602. In some embodiments, the processor 601, memory 602, and peripheral interface 603 are integrated on the same chip or circuit board; in some other embodiments, any one or two of the processor 601, the memory 602, and the peripheral interface 603 may be implemented on a separate chip or circuit board, which is not limited in this embodiment.

The Radio Frequency circuit 604 is used for receiving and transmitting RF (Radio Frequency) signals, also called electromagnetic signals. The radio frequency circuitry 604 communicates with communication networks and other communication devices via electromagnetic signals. The rf circuit 604 converts an electrical signal into an electromagnetic signal to transmit, or converts a received electromagnetic signal into an electrical signal. Optionally, the radio frequency circuit 604 comprises: an antenna system, an RF transceiver, one or more amplifiers, a tuner, an oscillator, a digital signal processor, a codec chipset, a subscriber identity module card, and so forth. The radio frequency circuitry 604 may communicate with other terminals via at least one wireless communication protocol. The wireless communication protocols include, but are not limited to: metropolitan area networks, various generation mobile communication networks (2G, 3G, 4G, and 5G), Wireless local area networks, and/or WiFi (Wireless Fidelity) networks. In some embodiments, the rf circuit 604 may further include NFC (Near Field Communication) related circuits, which are not limited in this application.

The display 605 is used to display a UI (User Interface). The UI may include graphics, text, icons, video, and any combination thereof. When the display screen 605 is a touch display screen, the display screen 605 also has the ability to capture touch signals on or over the surface of the display screen 605. The touch signal may be input to the processor 601 as a control signal for processing. At this point, the display 605 may also be used to provide virtual buttons and/or a virtual keyboard, also referred to as soft buttons and/or a soft keyboard. In some embodiments, the display 605 may be one, providing the front panel of the terminal 600; in other embodiments, the display 605 may be at least two, respectively disposed on different surfaces of the terminal 600 or in a folded design; in still other embodiments, the display 605 may be a flexible display disposed on a curved surface or on a folded surface of the terminal 600. Even more, the display 605 may be arranged in a non-rectangular irregular pattern, i.e., a shaped screen. The Display 605 may be made of LCD (liquid crystal Display), OLED (Organic Light-Emitting Diode), and the like.

The camera assembly 606 is used to capture images or video. Optionally, camera assembly 606 includes a front camera and a rear camera. Generally, a front camera is disposed at a front panel of the terminal, and a rear camera is disposed at a rear surface of the terminal. In some embodiments, the number of the rear cameras is at least two, and each rear camera is any one of a main camera, a depth-of-field camera, a wide-angle camera and a telephoto camera, so that the main camera and the depth-of-field camera are fused to realize a background blurring function, and the main camera and the wide-angle camera are fused to realize panoramic shooting and VR (Virtual Reality) shooting functions or other fusion shooting functions. In some embodiments, camera assembly 606 may also include a flash. The flash lamp can be a monochrome temperature flash lamp or a bicolor temperature flash lamp. The double-color-temperature flash lamp is a combination of a warm-light flash lamp and a cold-light flash lamp, and can be used for light compensation at different color temperatures.

Audio circuitry 607 may include a microphone and a speaker. The microphone is used for collecting sound waves of a user and the environment, converting the sound waves into electric signals, and inputting the electric signals to the processor 601 for processing or inputting the electric signals to the radio frequency circuit 604 to realize voice communication. For the purpose of stereo sound collection or noise reduction, a plurality of microphones may be provided at different portions of the terminal 600. The microphone may also be an array microphone or an omni-directional pick-up microphone. The speaker is used to convert electrical signals from the processor 601 or the radio frequency circuit 604 into sound waves. The loudspeaker can be a traditional film loudspeaker or a piezoelectric ceramic loudspeaker. When the speaker is a piezoelectric ceramic speaker, the speaker can be used for purposes such as converting an electric signal into a sound wave audible to a human being, or converting an electric signal into a sound wave inaudible to a human being to measure a distance. In some embodiments, audio circuitry 607 may also include a headphone jack.

The positioning component 608 is used to locate the current geographic location of the terminal 600 to implement navigation or LBS (location based Service). The positioning component 608 can be a positioning component based on the GPS (global positioning System) in the united states, the beidou System in china, the graves System in russia, or the galileo System in the european union.

Power supply 609 is used to provide power to the various components in terminal 600. The power supply 609 may be ac, dc, disposable or rechargeable. When the power supply 609 includes a rechargeable battery, the rechargeable battery may support wired or wireless charging. The rechargeable battery may also be used to support fast charge technology.

In some embodiments, the terminal 600 also includes one or more sensors 610. The one or more sensors 610 include, but are not limited to: acceleration sensor 611, gyro sensor 612, pressure sensor 613, fingerprint sensor 614, optical sensor 615, and proximity sensor 616.

The acceleration sensor 611 may detect the magnitude of acceleration in three coordinate axes of the coordinate system established with the terminal 600. For example, the acceleration sensor 611 may be used to detect components of the gravitational acceleration in three coordinate axes. The processor 601 may control the touch screen display 605 to display the user interface in a landscape view or a portrait view according to the gravitational acceleration signal collected by the acceleration sensor 611. The acceleration sensor 611 may also be used for acquisition of motion data of a game or a user.

The gyro sensor 612 may detect a body direction and a rotation angle of the terminal 600, and the gyro sensor 612 and the acceleration sensor 611 may cooperate to acquire a 3D motion of the user on the terminal 600. The processor 601 may implement the following functions according to the data collected by the gyro sensor 612: motion sensing (such as changing the UI according to a user's tilting operation), image stabilization at the time of photographing, game control, and inertial navigation.

The pressure sensor 613 may be disposed on a side frame of the terminal 600 and/or on a lower layer of the touch display screen 605. When the pressure sensor 613 is disposed on the side frame of the terminal 600, a user's holding signal of the terminal 600 can be detected, and the processor 601 performs left-right hand recognition or shortcut operation according to the holding signal collected by the pressure sensor 613. When the pressure sensor 613 is disposed at the lower layer of the touch display screen 605, the processor 601 controls the operability control on the UI interface according to the pressure operation of the user on the touch display screen 605. The operability control comprises at least one of a button control, a scroll bar control, an icon control and a menu control.

The fingerprint sensor 614 is used for collecting a fingerprint of a user, and the processor 601 identifies the identity of the user according to the fingerprint collected by the fingerprint sensor 614, or the fingerprint sensor 614 identifies the identity of the user according to the collected fingerprint. Upon identifying that the user's identity is a trusted identity, the processor 601 authorizes the user to perform relevant sensitive operations including unlocking the screen, viewing encrypted information, downloading software, paying, and changing settings, etc. The fingerprint sensor 614 may be disposed on the front, back, or side of the terminal 600. When a physical button or vendor Logo is provided on the terminal 600, the fingerprint sensor 614 may be integrated with the physical button or vendor Logo.

The optical sensor 615 is used to collect the ambient light intensity. In one embodiment, processor 601 may control the display brightness of touch display 605 based on the ambient light intensity collected by optical sensor 615. Specifically, when the ambient light intensity is high, the display brightness of the touch display screen 605 is increased; when the ambient light intensity is low, the display brightness of the touch display screen 605 is turned down. In another embodiment, the processor 601 may also dynamically adjust the shooting parameters of the camera assembly 606 according to the ambient light intensity collected by the optical sensor 615.

A proximity sensor 616, also known as a distance sensor, is typically disposed on the front panel of the terminal 600. The proximity sensor 616 is used to collect the distance between the user and the front surface of the terminal 600. In one embodiment, when the proximity sensor 616 detects that the distance between the user and the front surface of the terminal 600 gradually decreases, the processor 601 controls the touch display 605 to switch from the bright screen state to the dark screen state; when the proximity sensor 616 detects that the distance between the user and the front surface of the terminal 600 gradually becomes larger, the processor 601 controls the touch display 605 to switch from the breath screen state to the bright screen state.

Those skilled in the art will appreciate that the configuration shown in fig. 6 is not intended to be limiting of terminal 600 and may include more or fewer components than those shown, or some components may be combined, or a different arrangement of components may be used.

Fig. 7 is a schematic structural diagram of a server 700 according to an embodiment of the present disclosure, where the server 700 may generate a relatively large difference due to a difference in configuration or performance, and may include one or more processors (CPUs) 701 and one or more memories 702, where at least one instruction is stored in the memory 702, and the at least one instruction is loaded and executed by the processor 701 to implement the information presentation method provided in each of the information presentation method embodiments. Of course, the server may also have components such as a wired or wireless network interface, a keyboard, and an input/output interface, so as to perform input/output, and the server may also include other components for implementing the functions of the device, which are not described herein again.

In an exemplary embodiment, a computer-readable storage medium, such as a memory including instructions executable by a processor in a terminal, is also provided to perform the information presentation method in the following embodiments. For example, the computer readable storage medium may be a ROM, a Random Access Memory (RAM), a CD-ROM, a magnetic tape, a floppy disk, an optical data storage device, and the like.

It will be understood by those skilled in the art that all or part of the steps for implementing the above embodiments may be implemented by hardware, or may be implemented by a program instructing relevant hardware, where the program may be stored in a computer-readable storage medium, and the above-mentioned storage medium may be a read-only memory, a magnetic disk or an optical disk, etc.

The above description is only exemplary of the present disclosure and is not intended to limit the present disclosure, so that any modification, equivalent replacement, or improvement made within the spirit and principle of the present disclosure should be included in the scope of the present disclosure.

Claims

1. An information presentation method, the method comprising:

displaying a first application interface of a target application, wherein the first application interface comprises a first skip interface of first item information of at least one first item;

if the triggering operation of a first skip interface of first article information of any first article is received, acquiring first position information of the current position of the terminal, and sending a viewing request to a server, wherein the viewing request carries a first article identifier and the first position information of the first article;

receiving first article information of the first article and combined article information of the combined article returned by the server, wherein the combined article comprises the first article and a second article, and the second article is an article corresponding to second position information from the first position information to a position where the first article is located;

and jumping the first application interface to a second application interface of the target application, wherein the second application interface comprises the first item information, the combined item information and a second jumping interface of the second item, the second jumping interface is used for jumping to a third application interface from the second application interface, and the third application interface comprises second item information of the second item.

2. The method of claim 1, wherein after the jumping the first application interface to the second application interface of the target application, the method further comprises:

if the second skip interface is triggered, displaying the third application interface, wherein the third application interface further comprises a first payment interface and a second payment interface; if the first payment interface is triggered, sending a first transfer request to the server, wherein the first transfer request is used for requesting the server to perform resource transfer according to a first resource value in the combined article information, and adding a first order corresponding to the first article information into a first account in the target application;

and if the second payment interface is triggered, sending a second transfer request to the server, wherein the second transfer request is used for requesting the server to perform resource transfer according to a second resource value in the second item information.

3. The method of claim 2, wherein after sending the first transfer request to the server, the method further comprises: and if a cancellation operation of the first order is received, sending a cancellation request to the server, wherein the cancellation request carries an order identifier of the first order and is used for requesting the server to cancel the first order.

4. The method of claim 1, wherein the second application interface further comprises a third payment interface for obtaining the first item and the second item;

5. An information presentation method, the method comprising:

receiving a checking request sent by a terminal, wherein the checking request carries a first article identifier of a first article and first position information of the current position of the terminal;

acquiring first article information according to the first article identifier, and acquiring second article information according to the first position information and second position information of the position of the first article;

acquiring combined article information according to the first article information and the second article information;

and returning the first article information and the combined article information to the terminal.

6. The method according to claim 5, wherein the obtaining second item information according to the first location information and second location information of the location of the first item comprises:

7. The method according to claim 5, wherein the obtaining combined item information from the first item information and the second item information comprises:

8. The method of claim 7, wherein obtaining first offer information for the first item comprises:

9. The method of claim 7, wherein the obtaining second offer information of the second item comprises:

10. The method of claim 9, wherein the second item information further comprises a distance from the first location information to the second location information; the determining of the second buckling coefficient corresponding to the second article includes:

determining a navigation distance coefficient according to the distance; acquiring a first order quantity and a second order quantity of the target application within a preset time length before the current time, wherein the first order quantity is an order quantity received by the target application, and the second order quantity is a finished order quantity; determining an order response coefficient according to the first order quantity and the second order quantity;

and determining a second buckling coefficient corresponding to the second item according to the navigation distance coefficient and the order response coefficient.

11. The method of claim 5, wherein after returning the first item information and the combined item information to the terminal, the method further comprises:

if a first transfer request sent by the terminal is received, the first transfer request is used for requesting to acquire a combined article, and the combined article comprises a first article and a second article; resource transfer is carried out according to a first resource value in the combined article information, and a first order corresponding to the first article information is added into a first account in the target application;

12. The method according to claim 11, wherein after the resource transfer is performed according to the first resource value in the combined item information and the first order corresponding to the first item information is added to the first account in the target application, the method further comprises:

13. The method of claim 12, wherein before determining the difference between the first resource value and the second resource value and obtaining a third resource value, the method further comprises:

if the first resource value is larger than the second resource value, executing the step of determining the difference value between the first resource value and the second resource value to obtain a third resource value;

and if the first resource value is not greater than the second resource value, returning prompt information to the terminal, wherein the prompt information is used for prompting that the first order is failed to be cancelled and maintaining the first order in the first account.

14. The method of claim 5, wherein after returning the first item information and the combined item information to the terminal, the method further comprises:

if a third transfer request sent by the terminal is received, transferring resources according to the first resource value in the combined article information; adding a first order corresponding to the first item information into a first account of the target application, and adding a second order corresponding to the second item information into a second account of the target application.

15. An information presentation device, the device comprising:

16. An information presentation device, the device comprising:

17. A terminal, comprising a processor and a memory, wherein the memory stores at least one instruction, and the instruction is loaded and executed by the processor to implement the operations performed by the information presentation method according to any one of claims 1 to 4.

18. A server, characterized in that the server comprises:

a processor and a memory, the memory having stored therein at least one instruction, the instruction being loaded and executed by the processor to implement the operations in the information presentation method of any one of claims 5 to 14.

19. A computer-readable storage medium, wherein at least one instruction is stored in the storage medium, and the instruction is loaded and executed by a processor to implement the operation performed by the information presentation method according to any one of claims 1 to 4 or 5 to 14.