CN110557684A - Information processing method, system, electronic device, and computer-readable medium - Google Patents
Information processing method, system, electronic device, and computer-readable medium Download PDFInfo
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- CN110557684A CN110557684A CN201810562481.3A CN201810562481A CN110557684A CN 110557684 A CN110557684 A CN 110557684A CN 201810562481 A CN201810562481 A CN 201810562481A CN 110557684 A CN110557684 A CN 110557684A
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/478—Supplemental services, e.g. displaying phone caller identification, shopping application
- H04N21/47815—Electronic shopping
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/478—Supplemental services, e.g. displaying phone caller identification, shopping application
- H04N21/4782—Web browsing, e.g. WebTV
Abstract
The present disclosure provides an information processing method, including receiving an acquisition request from a client, the acquisition request including operation information of a selection operation made by a user on at least one image in a video, determining an object selected by the user based on the operation information, acquiring object information of the object, and transmitting the object information to the client, wherein the determining the object selected by the user based on the operation information includes determining an image selected by the user based on time information at which the selection operation occurs, and determining the object selected by the user based on the image, and/or determining the object selected by the user based on position information at which the selection operation occurs. The present disclosure also provides another information processing method, an information processing system, another information processing system, an electronic device, and a computer-readable medium.
Description
Technical Field
the present disclosure relates to the field of internet technologies, and more particularly, to an information processing method, system, electronic device, and computer-readable medium.
Background
With the development of internet technology and multimedia technology, playing and browsing multimedia videos through a network has become a habit of thousands of users. However, in the process of playing the multimedia video, a user simply browses the content in the multimedia video, which cannot meet more requirements of the user, and the user experience is not high. For example, if a user wants to know or purchase a certain commodity appearing in a multimedia video, the user needs to remember the specific characteristics of the commodity and then search for the commodity on other websites, and this method of obtaining more commodity information in the multimedia video brings inconvenience to the user.
Disclosure of Invention
In view of the above, the present disclosure provides an information processing method, system, electronic device, and computer-readable medium.
An aspect of the present disclosure provides an information processing method including receiving an acquisition request from a client, the acquisition request including operation information of a selection operation made by a user on at least one image in a video, determining an object selected by the user based on the operation information, acquiring object information of the object, and transmitting the object information to the client, wherein the determining the object selected by the user based on the operation information includes determining an image selected by the user based on time information at which the selection operation occurs, and determining the object selected by the user based on the image, and/or determining the object selected by the user based on position information at which the selection operation occurs.
according to an embodiment of the present disclosure, the operation information includes operation information of an operation of a user selecting at least one image, or a request generated by an operation of a user selecting one or more specific objects included in at least one image.
According to an embodiment of the present disclosure, the sending of the object information to the client includes sending object information of a preset object in the at least one image selected by the user to the client, or sending object information of the one or more specific objects selected by the user to the client in response to the acquisition request.
According to an embodiment of the present disclosure, the method further includes acquiring at least one image in a video and time information of the image, identifying the at least one image, determining at least one object image in the image matching a pre-configured object category and position information of the object image, acquiring object information matching the object image based on the at least one object image, and generating at least one object data based on the object information, the time information of the image, and the position information of the object image.
according to an embodiment of the present disclosure, the method further includes obtaining user information, obtaining a browsing record and/or a purchasing record associated with the user information based on the user information, and determining the object data associated with the user information based on the browsing record and/or the purchasing record.
According to the embodiment of the disclosure, the method further comprises sending identification information to a client based on the position information and the time information in the object data associated with the user information, wherein the identification information is used for responding to the selection operation of the user and acquiring the object information.
According to an embodiment of the present disclosure, the sending the object information to the client includes sending address information of a page associated with the at least one object.
Another aspect of the present disclosure provides an information processing method including acquiring a selection operation made by a user with respect to at least one image in a video, transmitting an acquisition request based on operation information of the selection operation, wherein the operation information includes a time when the selection operation occurs and/or a location where the selection operation occurs, and receiving and presenting object information of at least one object included in the at least one image.
According to the embodiment of the disclosure, the operation of acquiring the selection made by the user for at least one image in the video comprises the operation of acquiring the selection of the at least one image by the user or the operation of acquiring the selection of one or more specific objects in the at least one image by the user.
According to an embodiment of the present disclosure, receiving and presenting object information of at least one object included in the at least one image includes receiving and presenting object information of a preset object in the at least one image selected by a user, or receiving and presenting object information of the one or more specific objects selected by the user.
according to an embodiment of the present disclosure, receiving and presenting object information of at least one object included in the at least one image includes receiving and presenting object information associated with the user of at least one object included in the at least one image.
According to the embodiment of the disclosure, the method further comprises receiving a selection operation of a user on identification information, wherein the identification information is used for responding to the selection operation of the user and acquiring the object information.
According to an embodiment of the present disclosure, the presenting object information of at least one object included in the at least one image includes jumping to a page associated with the at least one object.
Another aspect of the present disclosure provides an information processing system, including a first receiving module for receiving a get request from a client, the acquisition request comprises operation information of selection operation made by a user on at least one image in the video, a first determination module, for determining an object selected by a user based on the operation information, a first obtaining module for obtaining object information of the object, and a first sending module for sending the object information to the client, wherein the first determination module includes a first determination sub-module for determining an image selected by a user based on time information at which the selection operation occurs, and a second determination sub-module, for determining the object selected by the user on the basis of the image, and/or a third determination submodule for determining the object selected by the user on the basis of position information at which the selection operation takes place.
According to an embodiment of the present disclosure, the operation information includes operation information of an operation of a user selecting at least one image, or a request generated by an operation of a user selecting one or more specific objects included in at least one image.
According to an embodiment of the present disclosure, the first sending module includes a first sending sub-module configured to send object information of a preset object in at least one image selected by a user to the client, or a second sending sub-module configured to send object information of the one or more specific objects selected by the user to the client in response to the obtaining request.
According to an embodiment of the present disclosure, the system further includes a second obtaining module configured to obtain at least one image in the video and time information of the image, an identifying module configured to identify the at least one image and determine at least one object image in the image matching a preconfigured object category and location information of the object image, and a third obtaining module configured to obtain object information matching the object image based on the at least one object image; and a generation module for generating at least one object data based on the object information, the time information of the image, and the position information of the object image.
According to an embodiment of the present disclosure, the system further includes a fourth obtaining module configured to obtain user information, a fifth obtaining module configured to obtain a browsing record and/or a purchasing record associated with the user information based on the user information, and a second determining module configured to determine the object data associated with the user information based on the browsing record and/or the purchasing record.
According to the embodiment of the disclosure, the system further includes a second sending module, configured to send identification information to the client based on the location information and the time information in the object data associated with the user information, where the identification information is used to obtain the object information in response to a selection operation of a user.
According to an embodiment of the disclosure, the first sending module includes a third sending submodule for sending address information of a page associated with the at least one object.
Another aspect of the present disclosure provides an information processing system including a sixth obtaining module configured to obtain a selection operation made by a user for at least one image in a video, a third sending module configured to send an obtaining request based on operation information of the selection operation, where the operation information includes a time when the selection operation occurs and/or a location where the selection operation occurs, and a receiving and presenting module configured to receive and present object information of at least one object included in the at least one image.
According to an embodiment of the present disclosure, the sixth obtaining module includes a first obtaining sub-module for obtaining an operation of a user selecting the at least one image, or a second obtaining sub-module for obtaining an operation of a user selecting one or more specific objects included in the at least one image.
According to an embodiment of the present disclosure, the receiving and presenting module includes a receiving sub-module for receiving and presenting object information associated with the user of at least one object included in the at least one image.
according to an embodiment of the present disclosure, the system further includes a receiving identification module configured to receive a selection operation for identifying information, where the identifying information is used to obtain the object information in response to the selection operation by the user.
According to an embodiment of the present disclosure, the receiving presentation module includes a jump module for jumping to a page associated with the at least one object.
another aspect of the disclosure provides an electronic device comprising one or more processors, storage for storing one or more programs, wherein the one or more programs, when executed by the one or more processors, cause the one or more processors to perform the method of any one of the above.
another aspect of the present disclosure provides a computer-readable medium storing computer-executable instructions for implementing the method as described above when executed.
According to the embodiment of the disclosure, the technical problem that the user is difficult to directly operate the video information in the playing and/or pause state to obtain the object information in the video information can be at least partially solved, and therefore, the user can directly obtain the object information in the video when watching the video, more requirements of the user are met, and the user experience is improved.
Drawings
the above and other objects, features and advantages of the present disclosure will become more apparent from the following description of embodiments of the present disclosure with reference to the accompanying drawings, in which:
fig. 1 schematically shows an application scenario diagram of an information processing method according to an embodiment of the present disclosure;
FIG. 2 schematically shows a flow chart of an information processing method according to an embodiment of the present disclosure;
FIG. 3 schematically shows a flow chart of an information processing method according to another embodiment of the present disclosure;
FIG. 4 schematically shows a flow chart of an information processing method according to another embodiment of the present disclosure;
FIG. 5 schematically shows a flow chart of an information processing method according to another embodiment of the present disclosure;
FIG. 6 schematically shows a flow chart of an information processing method according to another embodiment of the present disclosure;
FIG. 7 schematically shows a block diagram of an information handling system according to an embodiment of the present disclosure;
FIG. 8 schematically illustrates a block diagram of a first sending module according to an embodiment of the disclosure;
FIG. 9 schematically shows a block diagram of an information handling system according to another embodiment of the present disclosure;
FIG. 10 schematically shows a block diagram of an information handling system according to another embodiment of the present disclosure;
FIG. 11 schematically shows a block diagram of an information handling system according to another embodiment of the present disclosure;
FIG. 12 schematically shows a block diagram of an information handling system according to another embodiment of the present disclosure; and
Fig. 13 schematically shows a block diagram of an electronic device suitable for information processing according to an embodiment of the present disclosure.
Detailed Description
Hereinafter, embodiments of the present disclosure will be described with reference to the accompanying drawings. It should be understood that the description is illustrative only and is not intended to limit the scope of the present disclosure. Moreover, in the following description, descriptions of well-known structures and techniques are omitted so as to not unnecessarily obscure the concepts of the present disclosure.
the terminology used herein is for the purpose of describing particular embodiments only and is not intended to be limiting of the disclosure. The terms "comprises," "comprising," and the like, as used herein, specify the presence of stated features, steps, operations, and/or components, but do not preclude the presence or addition of one or more other features, steps, operations, or components.
All terms (including technical and scientific terms) used herein have the same meaning as commonly understood by one of ordinary skill in the art unless otherwise defined. It is noted that the terms used herein should be interpreted as having a meaning that is consistent with the context of this specification and should not be interpreted in an idealized or overly formal sense.
where a convention analogous to "at least one of A, B and C, etc." is used, in general such a construction is intended in the sense one having skill in the art would understand the convention (e.g., "a system having at least one of A, B and C" would include but not be limited to systems that have a alone, B alone, C alone, a and B together, a and C together, B and C together, and/or A, B, C together, etc.). Where a convention analogous to "A, B or at least one of C, etc." is used, in general such a construction is intended in the sense one having skill in the art would understand the convention (e.g., "a system having at least one of A, B or C" would include but not be limited to systems that have a alone, B alone, C alone, a and B together, a and C together, B and C together, and/or A, B, C together, etc.). It will be further understood by those within the art that virtually any disjunctive word and/or phrase presenting two or more alternative terms, whether in the description, claims, or drawings, should be understood to contemplate the possibilities of including one of the terms, either of the terms, or both terms. For example, the phrase "a or B" should be understood to include the possibility of "a" or "B", or "a and B".
An embodiment of the present disclosure provides an information processing method, which receives an acquisition request from a client, the acquisition request including operation information of a selection operation made by a user on at least one image in a video, determines an object selected by the user based on the operation information, acquires object information of the object, and transmits the object information to the client, wherein the determining the object selected by the user based on the operation information includes determining an image selected by the user based on time information when the selection operation occurs, and determining the object selected by the user based on the image, and/or determining the object selected by the user based on position information when the selection operation occurs. The method can respond to the operation of the user for acquiring the object information in the video when the video is in a playing and/or pausing state, avoids the complex step that the user needs to search other webpages when the user wants to acquire more object information in the video, enables the video information to meet more requirements of the user, and improves the user experience.
fig. 1 schematically shows an application scenario diagram of an information processing method according to an embodiment of the present disclosure. It should be noted that fig. 1 is only an example of an application scenario in which the embodiments of the present disclosure may be applied to help those skilled in the art understand the technical content of the present disclosure, but does not mean that the embodiments of the present disclosure may not be applied to other devices, systems, environments or scenarios.
As shown in fig. 1, an electronic device 101, such as a touch screen mobile phone, is included in the scene. A user is watching a piece of video through the electronic device 101 and when the user watches an image as shown in fig. 1, the user wants to purchase the same cake as the style of cake in the image. In the prior art, users often need to remember the characteristics of the cake in the image, such as the number of layers, the brand, etc., and then search for the cake with the above characteristics on the corresponding website. The method for acquiring the commodity information in the video wastes time and labor, and brings bad experience to users.
According to the embodiment of the disclosure, the user may perform an operation on the image in which the cake appears in the video, for example, click on the position of the cake in the image, and the electronic device 101 may respond to the operation, for example, link to a website for purchasing the cake, after receiving the operation of the user. According to the method disclosed by the embodiment of the invention, when the video is played or paused, the operation of the user on the video information can be responded, so that more requirements of the user are met, and the user experience is improved.
It is to be understood that the electronic device 101 may be a variety of electronic devices having a display screen and supporting web browsing, including but not limited to smart phones, tablet computers, laptop portable computers, desktop computers, and the like. Various messaging client applications, such as shopping-like applications, web browser applications, video-like applications, instant messaging tools, mailbox clients, social platform software, etc. (by way of example only) may be installed on the electronic device 101.
fig. 2 schematically shows a flow chart of an information processing method according to an embodiment of the present disclosure.
As shown in fig. 2, the method includes operations S210 to S240.
In operation S210, an acquisition request including operation information of a selection operation made by a user on at least one image in a video is received from a client.
in operation S220, an object selected by the user is determined based on the operation information. The determining of the object selected by the user based on the operation information includes determining an image selected by the user based on time information when the selection operation occurs, and determining the object selected by the user based on the image, and/or determining the object selected by the user based on position information when the selection operation occurs.
In operation S230, object information of the object is acquired.
In operation S240, the object information is transmitted to the client.
The method can automatically identify the object information in the video according to the selection operation of the user, so that the object information in the video is displayed to the user through the client, and the method can automatically identify the object in the video and the object information of the object without manually configuring the object related to the video content and the link of the object, thereby saving labor and time.
According to an embodiment of the present disclosure, in operation S210, the operation information includes operation information of an operation of the user selecting at least one image, or a request generated by an operation of the user selecting one or more specific objects included in the at least one image. The acquisition request includes a request generated in response to an operation of a user selecting the at least one image or a request generated in response to an operation of a user selecting one or more specific objects included in the at least one image. For example, in the scenario shown in fig. 1, the request is generated in response to a user operation to select the image shown in fig. 1. For another example, the request is generated in response to an operation of the user selecting a cake in the image shown in fig. 1.
According to an embodiment of the present disclosure, determining the object selected by the user based on the operation information includes determining an image selected by the user based on time information at which the selection operation occurs and determining the object selected by the user based on the image in operation S220. For example, in the process of playing a video, the selection operation of the user occurs at the time when the video is played for 5 minutes, the image selected by the user is determined to be the image corresponding to the video played for 5 minutes, and based on the image, the object selected by the user is determined to be, for example, any object in the image, or a specific object.
According to an embodiment of the present disclosure, in operation S220, determining the object selected by the user based on the operation information includes determining the object selected by the user based on the position information where the selection operation occurs. For example, the selection operation of the user occurs when the position is a preset position, and when the user clicks the preset position, the object selected by the user is determined to be the commodity with the highest sales volume in the video.
According to an embodiment of the present disclosure, in operation S220, the object selected by the user is determined based on the operation information, including determining the object selected by the user based on the time information and the position information at which the selection operation occurs. For example, in the scenario shown in fig. 1, when a video is played to the image shown in fig. 1, the user makes a selection operation at the position of the cake, and the object selected by the user is the cake.
According to an embodiment of the present disclosure, in operation S230, object information of the object is acquired. For example, the information of the price, the making materials and the like of the cake can be obtained, or the website for purchasing the cake can be used.
According to an embodiment of the present disclosure, in operation S240, sending the object information to the client includes sending object information of a preset object in at least one image selected by a user to the client, for example, the image selected by the user is the image shown in fig. 1, and sending information that the preset object in the image includes a cake and a balloon to the client. Sending the object information to the client includes sending object information of the one or more specific objects selected by the user to the client, for example, sending information of a cake selected by the user to the client, in response to the acquisition request.
According to an embodiment of the present disclosure, in operation S240, sending the object information to the client includes sending address information of a page associated with the at least one object. For example, in the scenario shown in fig. 1, when the user performs a selection operation at the location of the cake, a website for purchasing the cake is sent to the client, so that the page of the client jumps to the website for purchasing the cake.
fig. 3 schematically shows a flow chart of an information processing method according to another embodiment of the present disclosure.
As shown in fig. 3, the method includes operations S310 to S340.
in operation S310, at least one image in a video and time information of the image are acquired.
In operation S320, the at least one image is recognized, and at least one object image matching a pre-configured object class in the image and position information of the object image are determined.
in operation S330, based on the at least one object image, object information matching the object image is acquired.
In operation S340, at least one object data is generated based on the object information, the time information of the image, and the position information of the object image.
according to the embodiment of the disclosure, the method can be applied to a server side of the video, and at the server side of the video, the video in a video website or an application program can be preprocessed to generate a mapping relation between the video and an object in the video, so that a user can conveniently obtain object information. According to an embodiment of the present disclosure, the method of preprocessing may be operations S310 to S340.
At operation S310, at least one image in a video, for example, a key frame in each video on the video website, which may be an unprocessed image. At least one image in the video and time information of the image are acquired, for example, all key frames in the video and playing time of each key frame are acquired.
In operation S320, the pre-configured object category may be, for example, fast food, puffed food, cosmetics. Identifying at least one image, determining at least one image of the image that matches a preconfigured class of objects, for example, applying an image recognition algorithm to at least one image of the video, identifying objects in the image that include, for example, instant noodles, facial cream, and automobiles, and facial cream that matches a preconfigured class of cosmetics. According to an embodiment of the present disclosure, it is necessary to determine position information of at least one object image in the image that matches a pre-configured object class, for example, to determine the position of frost in the image.
In operation S330, based on the at least one object image, object information matching the object image is acquired. For example, object information is obtained from a website associated with an object, for example, the object is a cake, and information on materials, prices, etc. of the cake is obtained from a web page of a merchant selling the cake.
In operation S340, at least one object data is generated based on the object information, the time information of the image, and the position information of the object image. For example, information such as object information, time information of an image, and position information of an object image is packaged to generate a mapping relationship between a video and an object in the video.
Fig. 4 schematically shows a flow chart of an information processing method according to another embodiment of the present disclosure.
as shown in fig. 4, the method includes operations S410 to S430.
In operation S410, user information is acquired.
in operation S420, a browsing record and/or a purchasing record associated with the user information is acquired based on the user information.
in operation S430, the object data associated with the user information is determined based on the browsing record and/or the purchase record.
The method can recommend the objects in the video, such as the commodities in the video, to the user according to the browsing record and/or the purchasing record of the user, so that the purchasing conversion rate of the commodities is improved, and the user experience is improved.
According to the embodiment of the present disclosure, in operation S410, the user information may be, for example, a user account, a device code of a mobile phone used by the user, and the like. In operation S410, user information is acquired for associating the video website with other websites, such as e-commerce websites, so as to acquire a browsing record and/or a purchase record of the user. The account information can be directly determined through the information carried in the request when the user logs in the video website and the e-commerce website, and the account information can be determined through the information of the equipment used when the user sends the request through the client side when the user does not log in the video website and/or the e-commerce website. For example, the user accesses by using a mobile phone APP, and may use the device code of the mobile phone as the device information, and for example, the user accesses a website by using a browser, and may determine the account information by combining a plurality of information such as the version number of the browser, the resolution of the screen, and a locally installed plug-in list.
according to an embodiment of the present disclosure, in operation S420, based on the user information, a browsing record and/or a purchasing record associated with the user information is acquired. For example, the account number of the user on the e-commerce website is determined based on the account number of the user on the video website, and the cake and the sweater are included in the user browsing record obtained from a server of the e-commerce website.
According to an embodiment of the present disclosure, in operation S430, the object data associated with the user information is determined based on the browsing record and/or the purchase record. For example, the user is watching a video including the image shown in fig. 1, the user's browsing record includes cakes of a plurality of businesses, and the object data determined to be associated with the user information may be information of the cake in the image, time information of the image, and location information of the cake. If no balloon is present in the user's browsing records and/or purchase records, the balloon is an object unrelated to the user information.
Fig. 5 schematically shows a flow chart of an information processing method according to another embodiment of the present disclosure.
As shown in fig. 5, the method further includes operation S510 based on the foregoing embodiment.
In operation S510, identification information is sent to a client based on the location information and the time information in the object data associated with the user information, where the identification information is used to obtain the object information in response to a selection operation of a user.
According to an embodiment of the present disclosure, the identification information may be, for example, a floating layer of the object information in operation S510. And sending identification information to the client based on the position information and the time information in the object data associated with the user information, wherein the object associated with the user is a cake, and the identification information is sent to the client according to the position information and the time information of the cake. After the user sees the identification information, the user can definitely acquire the object information of the object through a selection operation.
Fig. 6 schematically shows a flow chart of an information processing method according to another embodiment of the present disclosure.
As shown in fig. 6, the method includes operations S610 to S630.
In operation S610, a selection operation made by a user for at least one image in a video is obtained.
In operation S620, an acquisition request is sent based on operation information of the selection operation, where the operation information includes a time when the selection operation occurs and/or a location where the selection operation occurs.
In operation S630, object information of at least one object included in the at least one image is received and presented.
The method enables the user to directly carry out simple operation on the video information in the playing and/or pause state, thereby obtaining the object information associated with the video information and avoiding the complicated step that the user can find the object information in the video only by searching other webpages.
According to an embodiment of the present disclosure, in operation S610, at least one image in the video may be an image without any processing, such as compressing the image, adding a logo, and the like. According to the embodiment of the disclosure, the operation of acquiring the selection made by the user for at least one image in the video comprises an operation of acquiring the selection of the at least one image by the user or an operation of selecting one or more specific objects included in the at least one image by the user. For example, in the scenario shown in fig. 1, the user may select the image in fig. 1, or the user may select one or more particular objects in the image in fig. 1, such as a cake. The method can provide corresponding information according to the needs of the user, and improves the user experience.
According to an embodiment of the present disclosure, in operation S620, for example, an acquisition request including time information is transmitted according to time information at which a selection operation occurs, or an acquisition request including location information is transmitted according to location information at which a selection operation occurs, or an acquisition request including time information and location information is transmitted according to time information and location information at which a selection operation occurs.
According to an embodiment of the present disclosure, the receiving and presenting object information of at least one object included in the at least one image includes receiving and presenting object information of a preset object in the at least one image selected by a user in operation S630. For example, in the scene shown in fig. 1, information of a preset cake or balloon in the image selected by the user is shown. Receiving and presenting object information of at least one object included in the at least one image includes presenting object information of the one or more specific objects selected by the user. For example, in the scenario shown in fig. 1, information of a specific object cake selected by the user is presented.
According to an embodiment of the present disclosure, receiving and presenting object information of at least one object included in the at least one image includes jumping to a page associated with the at least one object. The method reduces user operation and further improves user experience. For example, in the scenario shown in fig. 1, after the user selects and clicks the cake in the image, the page directly jumps to the page for purchasing the same cake.
According to an embodiment of the present disclosure, receiving and presenting object information of at least one object included in the at least one image may be receiving and presenting object information associated with the user of the at least one object included in the at least one image. For example, object information associated with the user's preferences in the image is presented to the user. And finding that the user likes to buy cosmetics commodities by acquiring the browsing record and/or the purchasing record of the user, and displaying the information of the cosmetics in the at least one image. The method further improves the user experience and improves the purchase conversion rate of the commodities.
According to the embodiment of the disclosure, in the process of playing the video, at least one image in the video may include identification information, and the method further includes receiving a selection operation of a user on the identification information, where the identification information is used to obtain the object information in response to the selection operation of the user. For example, the identification information may be a floating layer of object information in the image, the server of the video website sends the identification information to the client based on the position information and the time information in the object data associated with the user information, and after the user sees the identification information, the user may perform a selection operation at the position of the identification information to obtain the object information of the object.
FIG. 7 schematically shows a block diagram of an information handling system 700 according to an embodiment of the disclosure.
As shown in fig. 7, the information processing system 700 includes a first receiving module 710, a first determining module 720, a first obtaining module 730, and a first transmitting module 740.
The first receiving module 710, for example, performs operation S210 described above with reference to fig. 2, for receiving an obtaining request from a client, where the obtaining request includes operation information of a selection operation made by a user on at least one image in a video. According to an embodiment of the present disclosure, the operation information includes operation information of an operation of a user selecting at least one image, or a request generated by an operation of a user selecting one or more specific objects included in at least one image.
The first determining module 720, for example, performs operation S220 described above with reference to fig. 2, for determining the object selected by the user based on the operation information. According to an embodiment of the present disclosure, the first determination module 720 includes a first determination sub-module for determining an image selected by the user based on time information at which the selection operation occurs, and a second determination sub-module for determining an object selected by the user based on the image. Or the first determination module 720 includes a third determination sub-module for determining the object selected by the user based on the position information where the selection operation occurs. Alternatively, the first determination module 720 includes a first determination submodule, a second determination submodule, and a third determination submodule.
The first obtaining module 730, for example, performs the operation S230 described above with reference to fig. 2, for obtaining the object information of the object.
The first sending module 740, for example, performs the operation S240 described above with reference to fig. 2, for sending the object information to the client. According to an embodiment of the disclosure, the first sending module comprises a third sending submodule for sending address information of a page associated with the at least one object.
Fig. 8 schematically illustrates a block diagram of the first sending module 740 according to an embodiment of the present disclosure.
As shown in fig. 8, the first sending submodule 740 includes a first sending submodule 741 and a first sending submodule 742.
the first sending submodule is used for sending the object information of the preset object in the at least one image selected by the user to the client.
and the second sending submodule is used for responding to the acquisition request and sending the object information of the one or more specific objects selected by the user to the client.
FIG. 9 schematically shows a block diagram of an information handling system 900 according to another embodiment of the present disclosure.
As shown in fig. 9, the information processing system 900 further includes a second obtaining module 910, a recognition module 920, a third obtaining module 930, and a generating module 940 based on the foregoing embodiments.
The second obtaining module 910, for example, performs operation S310 described above with reference to fig. 3, for obtaining at least one image in the video and time information of the image.
The identifying module 920, for example performing operation S320 described above with reference to fig. 3, is configured to identify the at least one image, determine at least one object image in the image matching the preconfigured object class and position information of the object image.
the third obtaining module 930, for example, performs operation S330 described above with reference to fig. 3, to obtain object information matching the object image based on the at least one object image.
The generating module 940, for example, performs operation S340 described above with reference to fig. 3, for generating at least one object data based on the object information, the time information of the image, and the position information of the object image.
Fig. 10 schematically shows a block diagram of an information processing system 1000 according to another embodiment of the present disclosure.
As shown in fig. 10, the information processing system 1000 further includes a fourth obtaining module 1010, a fifth obtaining module 1020, and a second determining module 1030 on the basis of the foregoing embodiments.
The fourth obtaining module 1010, for example, performs the operation S410 described above with reference to fig. 4, for obtaining the user information.
The fifth obtaining module 1020, for example, performs the operation S420 described above with reference to fig. 4, for obtaining the browsing record and/or the purchasing record associated with the user information based on the user information.
a second determining module 1030, for example performing operation S430 described above with reference to fig. 4, is configured to determine the object data associated with the user information based on the browsing record and/or the purchase record.
FIG. 11 schematically shows a block diagram of an information handling system 1100 according to another embodiment of the disclosure.
As shown in fig. 11, the information processing system 1100 further includes a second sending module 1110 on the basis of the foregoing embodiment.
The second sending module 1110, for example, performs operation S510 described above with reference to fig. 5, and is configured to send, to the client, identification information based on the location information and the time information in the object data associated with the user information, where the identification information is used to obtain the object information in response to a selection operation of a user.
fig. 12 schematically shows a block diagram of an information processing system 1200 according to another embodiment of the present disclosure.
As shown in fig. 12, the information processing system 1200 includes a sixth obtaining module 1210, a third sending module 1220, and a receiving and presenting module 1230.
The sixth obtaining module 1210, for example, performs the operation S610 described above with reference to fig. 6, for obtaining the selection operation made by the user for at least one image in the video. According to an embodiment of the present disclosure, the sixth obtaining module 1210 includes a first obtaining sub-module for obtaining an operation of selecting the at least one image by a user. Alternatively, the sixth acquiring module 1210 includes a second acquiring sub-module for acquiring an operation of a user selecting one or more specific objects included in the at least one image.
the third sending module 1220, for example, executes the operation S620 described above with reference to fig. 6, and is configured to send the obtaining request based on the operation information of the selection operation, where the operation information includes a time when the selection operation occurs and/or a location where the selection operation occurs.
The receiving and presenting module 1230, for example, performs the operation S630 described above with reference to fig. 6, for receiving and presenting object information of at least one object included in the at least one image. According to an embodiment of the present disclosure, the receiving and presenting module 1230 includes a receiving sub-module for receiving and presenting object information associated with the user of at least one object included in the at least one image. According to an embodiment of the present disclosure, the receiving and presenting module 1230 includes a jumping module for jumping to a page associated with the at least one object.
according to an embodiment of the present disclosure, the system further includes a receiving identification module configured to receive a selection operation for identifying information, where the identifying information is used to obtain the object information in response to the selection operation by the user.
It is understood that the modules described above may be combined into one module, or any one of the modules may be split into a plurality of modules. Alternatively, at least part of the functionality of one or more of these modules may be combined with at least part of the functionality of the other modules and implemented in one module. According to an embodiment of the present invention, at least one of the above modules may be implemented at least partially as a hardware circuit, such as a Field Programmable Gate Array (FPGA), a Programmable Logic Array (PLA), a system on a chip, a system on a substrate, a system on a package, an Application Specific Integrated Circuit (ASIC), or may be implemented in hardware or firmware in any other reasonable manner of integrating or packaging a circuit, or in a suitable combination of three implementations of software, hardware, and firmware. Alternatively, at least one of the above modules may be implemented at least partly as a computer program module, which, when executed by a computer, may perform the functions of the respective module.
FIG. 13 schematically shows a block diagram of an electronic device suitable for implementing information processing in accordance with an embodiment of the present disclosure. The electronic device shown in fig. 13 is only an example, and should not bring any limitation to the functions and the scope of use of the embodiments of the present disclosure.
as shown in fig. 13, a computer system 1300 according to an embodiment of the present disclosure includes a processor 1301 that can perform various appropriate actions and processes according to a program stored in a Read Only Memory (ROM)1302 or a program loaded from a storage section 1308 into a Random Access Memory (RAM) 1303. The processor 1301 may include, for example, a general purpose microprocessor (e.g., a CPU), an instruction set processor and/or associated chipset, and/or a special purpose microprocessor (e.g., an Application Specific Integrated Circuit (ASIC)), among others. The processor 1301 may also include onboard memory for caching purposes. Processor 1301 may include a single processing unit or multiple processing units for performing the different actions of the method flows described with reference to fig. 2-6 in accordance with embodiments of the present disclosure.
In the RAM 1303, various programs and data necessary for the operation of the system 1300 are stored. The processor 1301, the ROM 1302, and the RAM 1303 are connected to each other via a bus 1304. The processor 1301 performs various operations according to the embodiments of the present disclosure described above with reference to fig. 2 to 6 by executing programs in the ROM 1302 and/or the RAM 1303. Note that the programs may also be stored in one or more memories other than the ROM 1302 and RAM 1303. The processor 1301 may also perform various operations according to the embodiments of the present disclosure described above with reference to fig. 2 to 6 by executing the programs stored in the one or more memories.
in accordance with an embodiment of the present disclosure, system 1300 may also include an input/output (I/O) interface 1305, which is also connected to bus 1304. The system 1300 may also include one or more of the following components connected to the I/O interface 1305: an input portion 1306 including a keyboard, a mouse, and the like; an output section 1307 including a display such as a Cathode Ray Tube (CRT), a Liquid Crystal Display (LCD), and the like, and a speaker; a storage portion 1308 including a hard disk and the like; and a communication section 1309 including a network interface card such as a LAN card, a modem, or the like. The communication section 1309 performs communication processing via a network such as the internet. A drive 1310 is also connected to the I/O interface 1305 as needed. A removable medium 1311 such as a magnetic disk, an optical disk, a magneto-optical disk, a semiconductor memory, or the like is mounted on the drive 1310 as necessary, so that a computer program read out therefrom is mounted into the storage portion 1308 as necessary.
According to an embodiment of the present disclosure, the method described above with reference to the flow chart may be implemented as a computer software program. For example, embodiments of the present disclosure include a computer program product comprising a computer program embodied on a computer readable medium, the computer program comprising program code for performing the method illustrated in the flow chart. In such embodiments, the computer program may be downloaded and installed from a network via communications component 1309 and/or installed from removable media 1311. The computer program, when executed by the processor 1301, performs the functions defined in the system of the embodiments of the present disclosure. The systems, devices, apparatuses, modules, units, etc. described above may be implemented by computer program modules according to embodiments of the present disclosure.
It should be noted that the computer readable media shown in the present disclosure may be computer readable signal media or computer readable storage media or any combination of the two. A computer readable storage medium may be, for example, but not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination of the foregoing. More specific examples of the computer readable storage medium may include, but are not limited to: an electrical connection having one or more wires, a portable computer diskette, a hard disk, a Random Access Memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disc read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing. In the present disclosure, a computer readable storage medium may be any tangible medium that can contain, or store a program for use by or in connection with an instruction execution system, apparatus, or device. In contrast, in the present disclosure, a computer-readable signal medium may include a propagated data signal with computer-readable program code embodied therein, for example, in baseband or as part of a carrier wave. Such a propagated data signal may take many forms, including, but not limited to, electro-magnetic, optical, or any suitable combination thereof. A computer readable signal medium may also be any computer readable medium that is not a computer readable storage medium and that can communicate, propagate, or transport a program for use by or in connection with an instruction execution system, apparatus, or device. Program code embodied on a computer readable medium may be transmitted using any appropriate medium, including but not limited to: wireless, wire, fiber optic cable, RF, etc., or any suitable combination of the foregoing. According to embodiments of the present disclosure, a computer-readable medium may include one or more memories other than the ROM 1302 and/or the RAM 1303 and/or the ROM 1302 and the RAM 1303 described above.
The flowchart and block diagrams in the figures illustrate the architecture, functionality, and operation of possible implementations of systems, methods and computer program products according to various embodiments of the present disclosure. In this regard, each block in the flowchart or block diagrams may represent a module, segment, or portion of code, which comprises one or more executable instructions for implementing the specified logical function(s). It should also be noted that, in some alternative implementations, the functions noted in the block may occur out of the order noted in the figures. For example, two blocks shown in succession may, in fact, be executed substantially concurrently, or the blocks may sometimes be executed in the reverse order, depending upon the functionality involved. It will also be noted that each block of the block diagrams or flowchart illustration, and combinations of blocks in the block diagrams or flowchart illustration, can be implemented by special purpose hardware-based systems which perform the specified functions or acts, or combinations of special purpose hardware and computer instructions.
As another aspect, the present disclosure also provides a computer-readable medium, which may be contained in the apparatus described in the above embodiments; or may be separate and not incorporated into the device. The computer-readable medium carries one or more programs which, when executed by an apparatus, cause the apparatus to perform the information processing method.
the embodiments of the present disclosure have been described above. However, these examples are for illustrative purposes only and are not intended to limit the scope of the present disclosure. Although the embodiments are described separately above, this does not mean that the measures in the embodiments cannot be used in advantageous combination. The scope of the disclosure is defined by the appended claims and equivalents thereof. Various alternatives and modifications can be devised by those skilled in the art without departing from the scope of the present disclosure, and such alternatives and modifications are intended to be within the scope of the present disclosure.
Claims (27)
1. An information processing method comprising:
Receiving an acquisition request from a client, wherein the acquisition request comprises operation information of selection operation of a user on at least one image in a video;
Determining an object selected by a user based on the operation information;
acquiring object information of the object; and
sending the object information to the client side,
Wherein the determining of the object selected by the user based on the operation information includes:
Determining an image selected by a user based on time information of occurrence of the selection operation, and determining an object selected by the user based on the image; and/or
And determining the object selected by the user based on the position information of the selection operation.
2. The method of claim 1, wherein the operational information comprises:
Operation information of an operation of a user selecting at least one image; or
A request generated by an operation of a user selecting one or more specific objects included in at least one image.
3. The method of claim 1, wherein sending the object information to the client comprises:
sending object information of preset objects in at least one image selected by a user to the client; or
And sending the object information of the one or more specific objects selected by the user to the client in response to the acquisition request.
4. The method of claim 1, further comprising:
acquiring at least one image in a video and time information of the image;
Identifying the at least one image, and determining at least one object image matched with a preset object category in the image and position information of the object image;
Acquiring object information matched with the object image based on the at least one object image; and
generating at least one object data based on the object information, the time information of the image, and the position information of the object image.
5. The method of claim 4, further comprising:
acquiring user information;
Acquiring a browsing record and/or a purchasing record associated with the user information based on the user information;
Determining the object data associated with the user information based on the browsing record and/or purchase record.
6. The method of claim 5, further comprising:
and sending identification information to a client based on the position information and the time information in the object data associated with the user information, wherein the identification information is used for responding to the selection operation of the user and acquiring the object information.
7. The method of claim 1, wherein the sending the object information to the client comprises:
Sending address information of a page associated with the at least one object.
8. An information processing method comprising:
acquiring selection operation of a user on at least one image in a video;
sending an acquisition request based on operation information of the selection operation, wherein the operation information comprises the time and/or the position of the selection operation; and
Object information of at least one object included in the at least one image is received and presented.
9. The method of claim 8, wherein the obtaining of the selection made by the user for at least one image in the video comprises:
Acquiring an operation of selecting the at least one image by a user; or
an operation of a user selecting one or more specific objects included in the at least one image is acquired.
10. The method of claim 8, wherein the receiving and presenting object information of at least one object included in the at least one image comprises:
Receiving and displaying object information of a preset object in at least one image selected by a user; or
Receiving and presenting object information of the one or more specific objects selected by the user.
11. The method of claim 8, wherein the receiving and presenting object information of at least one object included in the at least one image comprises:
object information associated with the user of at least one object included in the at least one image is received and presented.
12. the method of claim 8, further comprising:
and receiving the selection operation of the user on the identification information, wherein the identification information is used for responding to the selection operation of the user and acquiring the object information.
13. The method of claim 8, wherein the presenting object information of at least one object included in the at least one image comprises:
Jumping to a page associated with the at least one object.
14. An information processing system comprising:
The first receiving module is used for receiving an obtaining request from a client, wherein the obtaining request comprises operation information of selection operation of a user on at least one image in a video;
A first determination module for determining an object selected by a user based on the operation information;
The first acquisition module is used for acquiring the object information of the object; and
A first sending module, configured to send the object information to the client,
wherein the first determining module comprises:
a first determination sub-module for determining an image selected by the user based on time information at which the selection operation occurs, and a second determination sub-module for determining an object selected by the user based on the image; and/or
and the third determining submodule is used for determining the object selected by the user based on the position information of the selection operation.
15. The system of claim 14, wherein the operational information comprises:
Operation information of an operation of a user selecting at least one image; or
A request generated by an operation of a user selecting one or more specific objects included in at least one image.
16. The system of claim 14, wherein the first transmitting module comprises:
The first sending submodule is used for sending object information of preset objects in at least one image selected by a user to the client; or
And the second sending submodule is used for responding to the acquisition request and sending the object information of the one or more specific objects selected by the user to the client.
17. The system of claim 14, further comprising:
The second acquisition module is used for acquiring at least one image in a video and time information of the image;
the identification module is used for identifying the at least one image, and determining at least one object image matched with a preset object category in the image and the position information of the object image;
The third acquisition module is used for acquiring object information matched with the object image based on the at least one object image; and
A generating module for generating at least one object data based on the object information, the time information of the image, and the position information of the object image.
18. The system of claim 14, further comprising:
The fourth acquisition module is used for acquiring the user information;
A fifth obtaining module, configured to obtain, based on the user information, a browsing record and/or a purchasing record associated with the user information;
a second determination module to determine the object data associated with the user information based on the browsing record and/or the purchase record.
19. the system of claim 18, further comprising:
and the second sending module is used for sending identification information to the client based on the position information and the time information in the object data associated with the user information, wherein the identification information is used for responding to the selection operation of the user and acquiring the object information.
20. The system of claim 14, wherein the first transmitting module comprises:
And the third sending submodule is used for sending the address information of the page associated with the at least one object.
21. An information processing system comprising:
The sixth acquisition module is used for acquiring the selection operation of the user on at least one image in the video;
A third sending module, configured to send an acquisition request based on operation information of the selection operation, where the operation information includes a time when the selection operation occurs and/or a location where the selection operation occurs; and
and the receiving and displaying module is used for receiving and displaying the object information of at least one object in the at least one image.
22. The system of claim 21, wherein the sixth acquisition module comprises:
The first obtaining sub-module is used for obtaining the operation of selecting the at least one image by a user; or
And the second acquisition sub-module is used for acquiring an operation of selecting one or more specific objects included in the at least one image by a user.
23. The system of claim 21, wherein the receiving presentation module comprises:
A receiving sub-module for receiving and presenting object information associated with the user of at least one object included in the at least one image.
24. The system of claim 21, further comprising:
And the receiving identification module is used for receiving selection operation of identification information, and the identification information is used for responding to the selection operation of a user and acquiring the object information.
25. The system of claim 21, wherein the receive presentation module comprises:
A jump module to jump to a page associated with the at least one object.
26. an electronic device, comprising:
one or more processors;
a storage device for storing one or more programs,
Wherein the one or more programs, when executed by the one or more processors, cause the one or more processors to perform the method of any of claims 1-7 or 8-13.
27. a computer readable medium having stored thereon executable instructions which, when executed by a processor, cause the processor to perform the method of any one of claims 1 to 7 or 8 to 13.
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