CN110351181A

CN110351181A - A kind of methods, devices and systems showing advertisement

Info

Publication number: CN110351181A
Application number: CN201810308596.XA
Authority: CN
Inventors: 王洁琳
Original assignee: Shenzhen Kathy Micro Technology Co Ltd
Current assignee: Shenzhen Kathy Micro Technology Co Ltd
Priority date: 2018-04-08
Filing date: 2018-04-08
Publication date: 2019-10-18

Abstract

The present invention discloses a kind of methods, devices and systems for showing advertisement, this method comprises: receiving one or more advertisement files sends request, it includes one or more target objects that one or more advertisement files to be sent and one or more of advertisement files are sent that one or more of advertisement files, which send request,；Obtain one or more target objects that interactive information is sent, one or more of advertisement files are responded when detecting that interactive information will be sent to one or more target objects of one or more of advertisement files transmissions and send request, and one or more of advertisement files are pushed to one or more or target complete object that the interactive information is sent together with the interactive information.The methods, devices and systems disclosed by the invention for showing advertisement, make sending and receiving full of entertaining for advertisement file, the social liveness for improving the network platform, making advertisement because promoting the social contacts of target customer becomes welcome, avoids repulsion of the target customer to advertisement.

Description

A kind of methods, devices and systems showing advertisement

Technical field

The present invention relates to network technique fields, more particularly to a kind of methods, devices and systems for showing advertisement.

Technical background

Advertisement, that is, the meaning publicized widely.Advertisement is to pass through the media of certain forms, disclosure for certain specific needs And the publicity measures of information are widely transmitted to the public.Advertisement includes non-economy advertisement and economic advertisement, and non-economy advertisement refers to not Advertisement for the purpose of getting a profit, such as government administration department, the various bulletins of social cause unit or even individual, notice, statement, Main purpose is to promote；Economic advertisement is also known as commercial advertisement, refer to by get a profit for the purpose of advertisement, usually commodity producers, Between operator and consumer link up information important means or enterprise dominate the market, promote the sale of products, the important shape of utility service Formula, main purpose are to expand economic benefit.

In the conventional technology, advertisement is shared in instant messaging or network application is all that advertisement is transmitted directly to target pair As the displaying of advertisement does not promote the social activity of target object, lacks interest, and the welcome degree of advertisement is not high.

Summary of the invention

Based on this, it is necessary in view of the above technical problems, provide a kind of energy promotion social activity, improve the displaying of advertisement interest The methods, devices and systems of advertisement.

The technical solution adopted by the present invention is that: it receives one or more advertisement files and sends request, it is one or more of It includes that one or more advertisement files to be sent and one or more of advertisement files are sent that advertisement file, which sends request, One or more target objects；One or more target objects that interactive information is sent are obtained, when having detected that interactive information wants One or more of advertisements are responded when being sent to one or more target objects that one or more of advertisement files are sent Archives send request, and one or more of advertisement files are pushed to the interactive information together with the interactive information and are sent One or more or target complete object.

It is further preferred that receiving one or more advertisement files sends request, one or more of advertisement file hairs Sending request includes the one or more that one or more advertisement files to be sent and one or more of advertisement files are sent Target object, further includes: write the ID for one or more target objects that one or more of advertisement files are sent or address Enter to send task list.One or more target objects of the transmission, that is, one or more of advertisement files will push to One or more objects namely one or more of advertisement files request one or more objects for being sent to, the transmission One or more target objects can be one or more personal users, group, enterprises and institutions user, various organization and group use Family is also possible to simultaneously include one or more personal users, group, enterprises and institutions user, various organization and corporate users.It is described One or more advertisement files send request, and it includes one or more advertisement files that each advertisement file, which sends request, and every A advertisement file has the target object of one or more transmissions.

Preferably, one or more advertisement files are received and send request, one or more of advertisement files send request The one or more targets pair sent including one or more advertisement files to be sent and one or more of advertisement files As the advertisement includes all kinds of non-economy advertisements and economic advertisement, including commercial advertisement, government administration department, social cause list Position, organizations, the various bulletins of individual, notice, statement etc., including resource advertising and non-resource advertisement；Resource advertising refers to It include resource in advertisement file, these resources include but is not limited to virtual red packet, integral, electronics coupons, electronic cash, participation Certain movable invitation certificate participates in certain movable admission ticket etc., resource advertising is shared to after instant messaging or network application, immediately The user that the resource advertising is received in communication or network application can request to share the resource.It is understood that the type of advertisement Have much with form, the present invention is not limited by types of adverstising and the different of form.

Preferably, one or more advertisement files are received and send request, one or more of advertisement files send request The one or more targets pair sent including one or more advertisement files to be sent and one or more of advertisement files As the advertisement file includes video archive, and audio file, text archives, Graphic Documentation, image file links archives, literary The comprehensive production archives of word, image and audio-video etc., multi-medium file etc.；The advertisement file further includes including all kinds of resources Resource advertising, the resource that resource advertising includes include virtual red packet, integral, electronics coupons, electronic cash, movable admission ticket It further include the advertisement file of the resource sharing having time limitation included Deng, the advertisement file, when the resource sharing included does not have Between the advertisement file that limits；The content of the advertisement file can be advertising, is also possible to the direct marketing of product, may be used also To be each class declaration, notice, informing, request, statement etc..It is understood that the content and form of advertisement file has very much, this Invention is not limited by the different of advertisement file content and form.

Preferably, further includes: counted simultaneously for one or more target objects that one or more of advertisement files are sent Show the advertisement file number for being sent to it such as current.Described is that advertisement file is counted including being advertisement file differential counting, One or more of target objects include personal user, group, enterprises and institutions user, various organization and corporate users, according to wide The ID for accusing one or more target objects that archives are sent is that one or more target objects are counted and shown current etc. to be sent To its advertisement file number, by etc. be sent to its advertisement file number and show information page in the target object On, be advertisement file count include be advertisement file differential counting, differential counting simultaneously shows of the advertisement file comprising resource Number, differential counting simultaneously show the number for not including the advertisement file of resource, differential counting and show the number of video archive, classification Count and show the number, etc. of plain text archives, it is to be appreciated that the point of penetration of classification has very much, and the present invention is not classified Different limitations and limitation.

It is further preferred that one or more target objects that interactive information is sent are obtained, when having detected interactive information It is responded when being sent to one or more target objects that one or more of advertisement files are sent one or more of wide It accuses archives and sends request, one or more of advertisement files are pushed to the interactive information hair together with the interactive information The one or more or target complete object sent, comprising: obtain one or more of advertisement files and the interactive information one The one or more target objects pushed to are acted, the one or more of advertisement files that will acquire are together with the interactive information The task list that the ID of the one or more of target objects pushed to or address write-in are sent, when having detected interactive information It is responded when being sent to one or more target objects that one or more of advertisement files are sent one or more of wide It accuses archives and sends request, one or more of advertisement files are pushed to described in the acquisition together with the interactive information One or more of target objects that one or more advertisement files push to together with the interactive information.It is one or The range for one or more target objects that multiple advertisement files push to together with the interactive information is no more than the interaction The target object of whole transmissions of information.It is pushed to together with the interactive information as one or more of advertisement files The one or more of this transmission of the interactive information all sends target object, and the scheme of push has very much, such as flat in S Platform, implementation is the one or more target objects for obtaining interactive information and sending, if detecting the target pair that interactive information is sent There is common target object in the target object that one or more of advertisement files are sent as neutralizing, responds one or more A advertisement file sends request, and one or more of advertisement files are pushed so far common mesh together with the interactive information Object is marked, then obtains one or more targets pair that one or more of advertisement files push to together with the interactive information As being to obtain one or more of advertisement files and the target object of the interactive information cooperatively；Such as in P platform, What is implemented is the one or more target objects for obtaining interactive information and sending, if detecting in the sending object of interactive information The target object that one or more advertisement files are sent is stated, one or more of advertisement files is responded and sends request, it will be described One or more advertisement files push to the transmission mesh of this whole sent of the interactive information together with the interactive information Object is marked, then obtains one or more targets pair that one or more of advertisement files push to together with the interactive information As being the whole target objects for obtaining the interactive information and sending；Such as in W platform, implementation is to obtain interactive information hair The one or more target objects sent, if detect interactive information send target object in and one or more of advertisement shelves There is common target object in the target object that case is sent, responds one or more of advertisement files and send request, it will be described One or more advertisement files push the additional interactive information hair of so far common target object together with the interactive information A random target object, then obtain one or more of advertisement files and the interactive information one in the target object sent Acting the one or more target objects pushed to is to obtain one or more of advertisement files together with the interactive information A random target object described in the target object that the additional interactive information of common target object is sent；It can manage Solution is that one or more of advertisement files are pushed to the interactive information sheet together with the interactive information for described The one or more of secondary transmission all sends target object, and the scheme of push has very much, and the present invention is not different by push scheme Limitation.

Preferably, when detecting that interactive information will be sent to one or more that one or more of advertisement files send Respond one or more of advertisement files when a target object and send request, by one or more of advertisement files with it is described Interactive information pushes to the one or more that the interactive information is sent together or target complete object, the interactive information include One or more below:

Whole interactive information of overall network platform: all interactive information including overall network platform or application, it is excellent Selection of land detects overall network platform or all interactive information of application, when having detected that interactive information will be sent to institute One or more of advertisement files are responded when stating one or more target objects that one or more advertisement files are sent to send Request, one that one or more of advertisement files push to the interactive information sends together with the interactive information or Multiple or target complete object；It is defaulted as being ready to receive to carry advertisement file for example, a platform implements all interactive information And meet carry advertisement file interactive information range be platform whole interactive information, then server is by all friendships to platform Mutual information is detected, when detecting that interactive information will be sent to one or more that one or more of advertisement files send Respond one or more of advertisement files when a target object and send request, by one or more of advertisement files with it is described Interactive information pushes to the one or more or target complete object that the interactive information is sent together；

Receive to carry one or more or target complete object that one or more advertisement files are sent to its transmission together Interactive information: preferably, comprising: to be ready carry advertisement file be sent to together its transmission one or more or whole mesh The interactive information for marking object marks label, and server receives or obtains interactive information and identify the label, when server detects To the one or more targets pair for thering is the interactive information for carrying this label to be sent to one or more of advertisement files transmissions As when respond one or more of advertisement files and send request, by one or more of advertisement files and the interactive information The one or more or target complete object that the interactive information is sent are pushed to together；

Contain transmission target pair identical as one or more of advertisement file one or more in the target object of transmission The interactive information of elephant: preferably, comprising: server receives or obtains interactive information and detect the target pair of interactive information transmission As, when server detect interactive information send target object in have with one or more of advertisement files send mesh When having common target object in mark object, responds one or more of advertisement files and send request, it will be one or more A advertisement file pushes to the one or more or target complete object that the interactive information is sent together with the interactive information； For example the sending object of S interactive information is A1, A2, A3 and A4, the sending objects of described two advertisement files is A1, B1 and B2, Then the corresponding advertisement file containing the two advertisement files is sent request by server, by described two advertisement files and S Interactive information pushes to A1 together, pushes to A1, A2 together, pushes to A1, A2, A3 together, or push to A1, A2, A3 together And A4, it is to push to A1 together, push to A1, A2 together, pushes to A1, A2, A3 together, still push to A1, A2, A3 together And A4, according to the setting specifically obtained；

Satisfactory interactive information: preferably, comprising: preset condition and requirement are set, interaction letter is received or obtain It ceases and the information element of resolved detection interactive information, when detecting that the interactive information for meeting preset condition and requirement will send To one or more of advertisement files send one or more target objects when respond one or more of advertisement files Request is sent, one or more of advertisement files are pushed to the interactive information is sent one together with the interactive information A or multiple or target complete object；Or obtain setting it is pre- set condition and requirement, receive or obtain interactive information and parse The information element for detecting interactive information, when detecting that the interactive information for meeting preset condition and requirement will be sent to described one One or more of advertisement files are responded when one or more target objects that a or multiple advertisement files are sent sends request, One or more of advertisement files are pushed to the one or more that the interactive information is sent together with the interactive information Or target complete object；Or label is marked to satisfactory interactive information, server receives or obtains interactive information and knows The not described label, when detecting that the interactive information for carrying the label will be sent to one or more of advertisement files and send One or more target objects when respond one or more of advertisement files and send request, by one or more of advertisements Archives push to the one or more or target complete object that the interactive information is sent together with the interactive information；It can manage Solution is the satisfactory interactive information, the limitation and setting of condition for peace can be it is various, and to each The setting detection that kind condition requires has been existing very mature technical method and means, and the present invention is not limited to the interaction The difference of information requirements, also not by being arranged and the interactive information different modes method that detects to meet the requirements is limited；Such as it is flat in S It is satisfactory interactive information that platform 2017, which is only the interactive information for being arranged and issuing between daily 20:00-21:00, then server One or more of advertisements will be sent in the S platform interactive information issued between 20:00-21:00 in 2017 by detecting Respond one or more of advertisement files when one or more target objects that archives are sent and send request, by one or Multiple advertisement files push to the one or more or target complete pair that the interactive information is sent together with the interactive information As；In another example all interactive information that S platform 2018 setting current years issued are satisfactory interactive information, then server Detect the interactive information issued at S platform 2018 to be sent to one that one or more of advertisement files send or One or more of advertisement files are responded when multiple target objects and send request, by one or more of advertisement files and institute It states interactive information and pushes to the one or more or target complete object that the interactive information is sent together.

Preferably, one or more target objects that interactive information is sent are obtained, when having detected that interactive information will send To one or more of advertisement files send one or more target objects when respond one or more of advertisement files Request is sent, one or more of advertisement files are pushed to the interactive information is sent one together with the interactive information A or multiple or target complete object, further includes: obtain priority assignation, it is one or more of to judge whether priority assignation allows Advertisement file pushed to together with the interactive information acquisition one or more of advertisement files and the interactive information one The one or more of target objects pushed to are acted, if otherwise stopped one or more of advertisement files and the friendship One or more of advertisement files that mutual information pushes to acquisition together pushed to together with the interactive information described one A or multiple target objects, separately deal with or do not deal with.There are many mode separately processed, the part that can only allow permission It is executed, the explanation of user right limitation can be notified with photos and sending messages, while the part that permission allows can be pushed Concurrent information notifies the explanation, etc. of user right limitation, it is to be appreciated that there are many mode separately processed, the present invention not office It is limited to the difference of mode separately processed.

Preferably, priority assignation is obtained, the priority assignation includes below one or more:

Blacklist setting: it preferably, including receives or obtains blacklist setting and receive or obtain blacklist revocation setting； It receiving or obtains by user setting into the ID of black list member, the information of the black list member not pushes to the user, The information of the user also not pushes to the black list member, receives or obtain the member id that blacklist is cancelled by user, The interactive information of the revocation black list member is normally pushed；

The limitation of number is received or obtained to advertisement file: preferably, including being received or is obtained in the unit time to same User advertising archives accession or the limitation for obtaining number, the user include personal user, group user, enterprises and institutions user and each Class loading corporate users etc.；It obtains setting advertisement file to receive or obtain the user of number limitation, the limitation can be platform The limitation of setting is also possible to the limitation of user setting, and setting timing judges label and counter, to the unit time in limitation The interior advertisement file more than setting number is not pushed to the user such as user one day of the S network platform one at most only permission Receive or obtain 4 advertisement files；

The limitation of number is sent to advertisement file: preferably, including being received or is obtained and is wide to same user in the unit time It accuses archives and carries the limitation for sending number, the user includes personal user, group user, enterprises and institutions user and various organization group Body user etc.；The user that setting advertisement file sends number limitation is obtained, the limitation that the limitation can be platform setting can also To be the limitation of user setting, setting timing judges label and counter, is more than setting number to the user in the unit time Advertisement file not push, such as one, T-network platform user one day at most be only allowed carry 4 advertisement files；

Shielding setting: preferably, including shielded user or User ID are obtained, is not pushed to when pushing interactive information Shielded user, that is, the interactive information sent are invisible to the shielded user or User ID；

Repeat limitation setting: preferably, the sender including obtaining interactive information limits the sender in unit or limit Other times are sent to the same target object in addition to the interactive information for being sent to same target object for the first time in timing section Interactive information not carries advertisement file；The ID of the sender of the information is obtained, setting timing judges label, the interactive information Sender ID other times in addition to the interactive information for being sent to same target object for the first time within the restriction period are sent to described same The interactive information of one target object will not carry advertisement file push together, such as in the W network platform in party A-subscriber one day to B User has sent 4 interactive information, in addition to first interactive information carries advertisement file, remaining 3 friendships in this 4 interactive information Mutual information not carries advertisement file.

It can be understood that all kinds of priority assignations of network application have very much, network or platform can carry out various as needed Setting, the setting to permission also include that the permission of all kinds of social users, commercial user, personal user, group or group user is set It sets and the priority assignation of the priority assignation of platform and other types of objects, and the setting of all kinds of permissions is to have existed and general All over common technology, the present invention is not limited to the difference of priority assignation, is also not limited to the difference of setting permission object.

Preferably, one or more target objects that interactive information is sent are obtained, when having detected that interactive information will send To one or more of advertisement files send one or more target objects when respond one or more of advertisement files Request is sent, one or more of advertisement files are pushed to the interactive information is sent one together with the interactive information A or multiple or target complete object, further includes: execute push.By the task list of transmission, by one or more of advertisements One or more of advertisement files that archives push to acquisition together with the interactive information push away together with the interactive information Send to one or more of target objects.

Preferably, one or more target objects that interactive information is sent are obtained, when having detected that interactive information will send To one or more of advertisement files send one or more target objects when respond one or more of advertisement files Request is sent, one or more of advertisement files are pushed to the interactive information is sent one together with the interactive information A or multiple or target complete object, further includes: it is wide to detect the whole that one or more of advertisement files transmission requests include It accuses whether archives have been sent to the target object all to be sent, if it is stops executing push, if otherwise continued to execute Push.

Preferably, further includes: receive request and share resource.To the advertisement file comprising resource, receives request and share resource； Preferably, server receives the sharing request of advertising resource, shares the corresponding resource of the resource identification of acquisition.

The present invention also provides a kind of devices for showing advertisement, comprising:

Receiving unit sends request, one or more of advertisement file hairs for receiving one or more advertisement files Sending request includes the one or more that one or more advertisement files to be sent and one or more of advertisement files are sent Target object；Push unit, for obtaining one or more target objects of interactive information transmission, when having detected interactive information It is responded when being sent to one or more target objects that one or more of advertisement files are sent one or more of wide It accuses archives and sends request, one or more of advertisement files are pushed to the interactive information hair together with the interactive information The one or more or target complete object sent.

It is further preferred that the receiving unit, sends request for receiving one or more advertisement files, it is one Or it includes one or more advertisement files and one or more of advertisement files to be sent that multiple advertisement files, which send request, One or more target objects of transmission, are also used to: one or more targets that one or more of advertisement files are sent The ID of object or address write-in send task list.One or more target objects of the transmission, that is, one or more of wide Accuse the one or more objects that will push to of archives namely the request of one or more of advertisement files is sent to one or Multiple objects, one or more target objects of the transmission can be one or more personal users, group, enterprises and institutions' use Family, various organization and corporate users, to be also possible to include one or more personal users simultaneously, group, enterprises and institutions user, all kinds of Tissue and corporate users.One or more of advertisement files send request, and it includes one that each advertisement file, which sends request, Or multiple advertisement files, and each advertisement file has the target object of one or more transmissions.

Preferably, the receiving unit sends request for receiving one or more advertisement files, one or more of It includes that one or more advertisement files to be sent and one or more of advertisement files are sent that advertisement file, which sends request, One or more target objects, the advertisement include all kinds of non-economy advertisements and economic advertisement, including commercial advertisement, government administration Department, social cause unit, organizations, the various bulletins of individual, notice, statement etc., including resource advertising and non-resource it is wide It accuses；Resource advertising refers to that these resources include but is not limited to virtual red packet, integral, electronics cash equivalent comprising resource in advertisement file Certificate, electronic cash participate in certain movable invitation certificate, participate in certain movable admission ticket etc., and resource advertising is shared to instant messaging Or after network application, the user that the resource advertising is received in instant messaging or network application can request to share the resource.It can manage Solution, the type and form of advertisement have very much, and the present invention is not limited by types of adverstising and the different of form.

Preferably, the receiving unit sends request for receiving one or more advertisement files, one or more of It includes that one or more advertisement files to be sent and one or more of advertisement files are sent that advertisement file, which sends request, One or more target objects, the advertisement file include video archive, audio file, text archives, Graphic Documentation, image shelves Case links archives, the comprehensive production archives of text, image and audio-video etc., multi-medium file etc.；The advertisement file further includes Include the resource advertising of all kinds of resources, the resource that resource advertising includes includes that virtual red packet, integral, electronics coupons, electronics are existing Gold, movable admission ticket etc., the advertisement file further include the advertisement file of the resource sharing having time limitation included, the money included Share the advertisement file of not time restriction in source；The content of the advertisement file can be advertising, be also possible to product Direct marketing can also be each class declaration, notice, informing, request, statement etc..It is understood that the content of advertisement file and Form has very much, and the present invention is not limited by the different of advertisement file content and form.

Preferably, the device for showing advertisement, further includes that counting unit is used for: for one or more of advertisement shelves One or more target objects that case is sent count and show the advertisement file number for being sent to it such as current.Described is advertisement Archives are counted including being advertisement file differential counting, and one or more of target objects include personal user, group, enterprises and institutions User, various organization and corporate users, the ID of the one or more target objects sent according to advertisement file are one or more Target object counts and shows the advertisement file number for being sent to it such as current, by etc. be sent to its advertisement file number It is shown on the information page of the target object, is that advertisement file is counted including being advertisement file differential counting, differential counting And show that number, differential counting and the display of the advertisement file comprising resource do not include the number of the advertisement file of resource, classification Count and show the number of video archive, differential counting and number for showing plain text archives, etc., it is to be appreciated that classification Point of penetration have very much, the present invention is not by different limited and limitation of classifying.

It is further preferred that the push unit, for obtaining one or more target objects of interactive information transmission, when Detect response when interactive information will be sent to one or more target objects that one or more of advertisement files are sent One or more of advertisement files send request, and one or more of advertisement files are pushed together with the interactive information The one or more or target complete object sent to the interactive information, comprising: obtain and push target object unit together, use In one or more target objects that the one or more of advertisement files of acquisition push to together with the interactive information, will obtain One or more of target objects that the one or more of advertisement files taken push to together with the interactive information The task list that ID or address write-in are sent, when having detected that interactive information will be sent to one or more of advertisement files hair One or more of advertisement files are responded when the one or more target objects sent sends request, it will be one or more of wide Accuse archives pushed to together with the interactive information acquisition one or more of advertisement files and the interactive information The one or more of target objects pushed to together.One or more of advertisement files push away together with the interactive information Send to one or more target objects range be no more than the interactive information whole transmissions target object.As for institute State the one or more that one or more advertisement files push to this transmission of the interactive information together with the interactive information Or target object is all sent, the scheme of push has very much, such as in S platform, implementation is one for obtaining interactive information and sending A or multiple target objects are sent if detecting in the target object of interactive information transmission with one or more of advertisement files Target object in have common target object, respond one or more of advertisement files and send request, by one or Multiple advertisement files push so far common target object together with the interactive information, then obtain one or more of advertisements One or more target objects that archives push to together with the interactive information are to obtain one or more of advertisement shelves Case and the target object of the interactive information cooperatively；Such as in P platform, implementation is one for obtaining interactive information and sending Or multiple target objects, if detecting the target for thering are one or more of advertisement files to send in the sending object of interactive information Object responds one or more of advertisement files and sends request, one or more of advertisement files are interacted letter with described Breath pushes to the transmission target objects of this whole sent of the interactive information together, then obtains one or more of advertisements One or more target objects that archives push to together with the interactive information are the complete of the acquisition interactive information transmission The target object in portion；Such as in W platform, implementation is the one or more target objects for obtaining interactive information and sending, if detection There is common mesh in the target object sent to interactive information and in the target object of one or more of advertisement files transmission Object is marked, one or more of advertisement files is responded and sends request, by one or more of advertisement files and the interaction Information pushes a target random in the target object that the additional interactive information of so far common target object is sent together Object then obtains one or more target objects that one or more of advertisement files push to together with the interactive information It is to obtain that one or more of advertisement files and the target object of the interactive information cooperatively are additional described to interact letter Cease a target object random described in the target object sent；It can be understood that for it is described will be one or more A advertisement file pushes to the one or more or all transmissions of this transmission of the interactive information together with the interactive information Target object, the scheme of push have very much, and by pushing, scheme is different not to be limited the present invention.

Preferably, the push unit has detected that interactive information will be sent to one or more of advertisements for working as Respond one or more of advertisement files when one or more target objects that archives are sent and send request, by one or Multiple advertisement files push to the one or more or target complete pair that the interactive information is sent together with the interactive information As the interactive information includes one or more below:

Receive to carry one or more or target complete object that one or more advertisement files are sent to its transmission together Interactive information: preferably, comprising: to be ready carry advertisement file be sent to together its transmission one or more or whole mesh The interactive information for marking object marks label, and server receives or obtains interactive information and detects the identification label, works as server Detect that the interactive information for carrying this label will be sent to one or more mesh that one or more of advertisement files are sent One or more of advertisement files are responded when marking object and send request, by one or more of advertisement files and the interaction Information pushes to the one or more or target complete object that the interactive information is sent together；

Satisfactory interactive information: preferably, comprising: preset condition and requirement are set, interaction letter is received or obtain It ceases and the information element of resolved detection interactive information, when detecting that the interactive information for meeting preset condition and requirement will send To one or more of advertisement files send one or more target objects when respond one or more of advertisement files Request is sent, one or more of advertisement files are pushed to the interactive information is sent one together with the interactive information A or multiple or target complete object；Or it obtains and preset condition and requirement is set, receive or obtain interactive information and parse The information element for detecting interactive information, when detecting that the interactive information for meeting preset condition and requirement will be sent to described one One or more of advertisement files are responded when one or more target objects that a or multiple advertisement files are sent sends request, One or more of advertisement files are pushed to the one or more that the interactive information is sent together with the interactive information Or target complete object；Or label is marked to satisfactory interactive information, server receives or obtains interactive information and knows The label is not detected, when detecting that the interactive information for carrying the label will be sent to one or more of advertisement files One or more of advertisement files are responded when one or more target objects of transmission sends request, it will be one or more of Advertisement file pushes to the one or more or target complete object that the interactive information is sent together with the interactive information；It can What it is with understanding is the satisfactory interactive information, the limitation and setting of condition for peace can be it is various, and The setting detection required various conditions has been that existing very mature technical method and means, the present invention are not limited to described The difference that interactive information requires, also not by being arranged and the interactive information different modes method that detects to meet the requirements is limited；Such as Being only the interactive information for being arranged and issuing between daily 20:00-21:00 in S platform 2017 is satisfactory interactive information, then takes Business device detect to be sent in the S platform interactive information issued between 20:00-21:00 in 2017 it is one or more of One or more of advertisement files are responded when one or more target objects that advertisement file is sent and send request, by described one A or multiple advertisement files push to one or more or whole mesh that the interactive information is sent together with the interactive information Mark object；In another example all interactive information that S platform 2018 setting current years issued are satisfactory interactive information, then take Business device detects that the interactive information issued at S platform 2018 will be sent to one or more of advertisement files are sent one One or more of advertisement files are responded when a or multiple target objects and send request, by one or more of advertisement files The one or more or target complete object that the interactive information is sent are pushed to together with the interactive information.

Preferably, the push unit further includes obtaining priority assignation unit to judge permission for obtaining priority assignation Whether be arranged allows one or more of advertisement files to push to the one or more of acquisition together with the interactive information One or more of target objects that a advertisement file pushes to together with the interactive information, will be described if otherwise stopped One or more advertisement files pushed to together with the interactive information one or more of advertisement files of acquisition with it is described One or more of target objects that interactive information pushes to together, separately deal with or do not deal with.The mode separately processed Very much, only the part that permission allows can be executed, the explanation of user right limitation can be notified with photos and sending messages, can will be weighed The explanation, etc. that concurrent information notifies user right to limit while the part that limit allows is pushed, it is to be appreciated that another There are many mode processed, and the present invention is not limited to the difference of the mode separately processed.

Preferably, the acquisition priority assignation unit, for obtaining priority assignation, the priority assignation includes below one Kind is a variety of:

The limitation of number is received or obtained to advertisement file: preferably, including being received or is obtained in the unit time to same User advertising archives accession or the limitation for obtaining number, the user include personal user, group user, enterprises and institutions user and each Class loading corporate users etc.；It obtains setting advertisement file to receive or obtain the user of number limitation, the limitation can be platform The limitation of setting is also possible to the limitation of user setting, and setting timing judges label and counter, to the unit time in limitation Interior is more than that the advertisement file of setting number is not pushed to the user, such as the user one day of the S network platform one at most only permits Perhaps receive or obtain 4 advertisement files；

Preferably, the push unit further includes executing push unit, for executing push.By the task list of transmission, One or more of advertisement files are pushed to one or more of advertisement files of acquisition together with the interactive information The one or more of target objects pushed to together with the interactive information.

Preferably, the push unit, for obtaining one or more target objects of interactive information transmission, when detecting There is interactive information to respond described one when being sent to one or more target objects that one or more of advertisement files are sent A or multiple advertisement files send request, one or more of advertisement files are pushed to together with the interactive information described The one or more or target complete object that interactive information is sent, further includes: detection, which executes, completes unit, for detecting described one A or multiple advertisement files send whether whole advertisement files that request includes have been sent to the target object all to be sent, such as Fruit is to stop executing push, if otherwise continuing to execute push.

Preferably, the device for showing advertisement, further includes sharing resource unit, shares resource for receiving request.It is right Advertisement file comprising resource receives request and shares resource；Preferably, server receives the sharing request of advertising resource, shares The corresponding resource of the resource identification obtained.

The present invention also provides a kind of systems for showing advertisement, comprising: such as the device of above-mentioned displaying advertisement, and service Device.

By adopting the above technical scheme, the invention has the following beneficial effects:

The methods, devices and systems proposed by the present invention for showing advertisement, compared with the existing technology, due to have waited until meeting It is required that interactive information when being sent to the target object of advertisement file advertisement file be just pushed the target object sent to it, it is described The recipient of interactive information sees that the advertisement file that the sender of interactive information sends can compare the curious interactive information who sends out and take What advertisement of band, makes the transmission of advertisement file have entertaining, alleviates the repulsion to advertisement；If with interactive information together by The advertisement file for pushing to the target object of interactive information transmission includes resource, and the recipient of the interactive information sees interactive letter The sender of breath has sent resource, can generate gratitude to the interactive information sender, and the sender of interactive information sees and is The interactive information of oneself makes recipient obtain resource, can also feel oneself to be welcome, just make the reception of advertisement file in this way It is full of entertaining with sending, improves the social liveness of the network platform, and advertisement is also handed over because promoting the social of target customer Toward becoming welcome, repulsion of the target customer to advertisement is avoided.

Further, the present invention enables users to know that how many advertisement file is sent to oneself waiting, and advertisement shelves It is possible to include resource or all comprising resource at any time in case, user can wish more has other people to take earlier with oneself contact Resource may actively look for other people to help, while the present invention also allows users to know the advertisement that other people or tissue are waited File counts, because being possible in advertisement file includes resource or all comprising resource, the user may actively help it Advertisement file is served, just makes sending and receiving full of entertaining for advertisement file in this way, while the social activity for improving the network platform is living Jerk.

Detailed description of the invention

In order to illustrate the embodiments of the present invention more clearly, attached drawing to be used will be needed to make in describing below to embodiment simple Ground introduction, it should be apparent that, drawings in the following description are only some embodiments of the invention, for ordinary skill For personnel, without creative efforts, it is also possible to obtain other drawings based on these drawings.

Fig. 1 shows the applied environment figure of the method for the displaying advertisement of one embodiment of the invention；

Fig. 2 shows the flow charts of the method for the displaying advertisement of another embodiment of the present invention；

Fig. 3 shows the flow chart of the method for the displaying advertisement of another embodiment of the invention；

Fig. 4 shows the flow chart of the method for the displaying advertisement of further embodiment of the present invention；

Fig. 5 shows the structural block diagram of the device of the displaying advertisement of one embodiment of the invention；

Fig. 6 shows the structural block diagram of the device of the displaying advertisement of another embodiment of the present invention；

Fig. 7 shows the structural block diagram of the device of the displaying advertisement of another embodiment of the invention；

Specific embodiment

In order to make the objectives, technical solutions, and advantages of the present invention clearer, with reference to the accompanying drawings and embodiments, right The present invention is further elaborated.It should be appreciated that the specific embodiments described herein are merely illustrative of the present invention, and Do not limit the present invention.

Social platform: being used to help establish the connection of social networks between user, realize the communication exchange between user, including The social network sites or social category of instant messaging, SNS (Social Networking Services, social network services) etc. Using.

Instant messaging: (Instant Messaging, abbreviation IM) is a terminal service, and two people or more people is allowed to use The instant transmitting message language of network, archives, voice and video.

Information: refer to message, message, object communication system transmission and handled, refer to all contents of human society propagation. People is able to recognize and reforming world by obtaining, identify that nature and the different information of society distinguish different things.At all In communication and control system, information is a kind of form of universal relation.

Interactive information: connecting interactive content between middle finger user of the present invention, the interactive information includes various types of messages, all kinds of Call-up, all kinds of contact letters etc..

The target object that interactive information is sent: the recipient of middle finger interactive information of the present invention, namely refer to interactive information needs The object namely interactive information pushed to requests the object being sent to.

User: user is instigated, i.e., using product or the client of service；User both includes personal user in the present invention, Corporate users including enterprise, business, public institution, various organization or group etc..

Resource advertising refers to that these resources include but is not limited to virtual red packet, integral, electronics comprising resource in advertisement file Coupons, electronic cash participate in certain movable invitation certificate, participate in certain movable admission ticket or licensing etc..By resource advertising point After enjoying instant messaging or network application, the user that the resource advertising is received in instant messaging or network application can request to share and be somebody's turn to do Resource.Content part in resource advertising can be video, audio, text, figure, image, link or text, image and The archives of the comprehensive production such as audio-video；Resource advertising includes all kinds of resources, such as virtual red packet, integral, electronics coupons, electronics Cash, movable admission ticket etc.；Resource sharing in resource advertising can be having time limitation, be also possible to no time restriction 's；Content in resource advertising can be advertising, be also possible to the direct marketing of product.It is understood that resource is wide The content and form of announcement has very much, and the present invention is not limited by resource advertising content and form, also not by entrained resource Same limitation.

Advertisement file sender: a kind of user of the network platform, middle finger advertisement file sender of the present invention, i.e. advertisement file Send request sender.

Resource advertising sender: a kind of user of the network platform, middle finger resource advertising sender of the present invention, i.e. resource advertising Send request sender.

The methods, devices and systems of the present invention for showing advertisement, can be used for the network platform, immediate communication tool or society Hand over class method etc..

Referring to Figure 1, show that the method for advertisement can be applied in system shown in FIG. 1 provided by the embodiment of the present invention, The system can include: server and at least one terminal being connected with the server.Wherein, terminal may include but unlimited In: PC (Personal Computer, personal computer), PDA (tablet computer), smart phone, intelligent wearable device etc. Deng.Wherein, server refers to the server that the network platform (including social platform) includes.Server can refer to independent by one The server that service equipment is formed, can also refer to the distributed type assemblies server collectively formed by multiple independent service equipments. In the embodiment of the present invention, server can be using wired modes such as optical fiber, cables, or use such as Wifi (Wireless-Fidelity, Wireless Fidelity), GPRS (General Packet Radio Service, general grouped wireless clothes Business) etc. wireless modes and at least one terminal establish and communicate to connect.

The user of terminal side can enjoy all kinds of services of the network platform by terminal, such as: user can be flat in network It carries out being registered as user in platform；Alternatively, the user of any registration at social interface can become with the user of other registrations Friend；Alternatively, user can issue all kinds of demands in social interface；Alternatively, user can issue text, sound view in social interface Frequency etc. it is original or comment etc..The various requests of the user of the terminal side received on server process social activity interface, and for eventually The user of end side provides corresponding social interaction server, such as: the registration request of response terminal side user；Such as: it uses response terminal side The demand at family, matching recommend the good friend of meet demand to user；Such as: the information for responding user sends demand, at social interface Middle input text, audio-video etc. are original or comment on；Etc..

The user of terminal side can enjoy all kinds of services of the network platform by terminal, such as: user can be flat in network It carries out being registered as user in platform；Alternatively, the user of any registration at social interface can become with the user of other registrations Friend；Alternatively, user can issue all kinds of demands in social interface；Alternatively, user can issue text, sound view in social interface Frequency etc. it is original or comment etc..The various requests of the user of the terminal side received on server process social activity interface, and for eventually The user of end side provides corresponding social interaction server, such as: the registration request of response terminal side user；Such as: it uses response terminal side The demand at family, matching recommend the good friend of meet demand to user；Such as: the information for responding user sends demand, at social interface Middle input text, audio-video etc. are original or comment on；For example, the transmission of resource response advertisement sender is requested, when having detected friendship Mutual information responds the resource advertising when being sent to the target object of resource advertising transmission and sends request, by the resource advertising The target object that the interactive information is sent is pushed to together with the interactive information；Etc..

In embodiments of the present invention, advertisement file is sended and received full of entertaining, and the social activity for improving the network platform is living Jerk avoids repulsion of the target customer to advertisement.

As shown in Fig. 2, in one embodiment, a kind of method for showing advertisement is provided, this method comprises:

Step S202 receives one or more advertisement files and sends request, and one or more of advertisement file transmissions are asked Seek one or more targets including one or more advertisement files to be sent and the transmission of one or more of advertisement files Object.

In the present embodiment, after the network platform is registered as advertisement file sender, advertisement file sender can will be made Good advertisement file, which is submitted, to be sent.Advertisement file sender can choose the template construct advertisement file provided using platform, Oneself can prepare advertising archives.

In the present embodiment, receives one or more advertisement files and send request, one or more of advertisement files are sent Request includes one or more mesh that one or more advertisement files to be sent and one or more of advertisement files are sent Object is marked, the advertisement includes all kinds of non-economy advertisements and economic advertisement, including commercial advertisement, including government administration department, society Meeting public institution, organizations, the various bulletins of individual, notice, statement etc., including resource advertising and non-resource advertisement；Resource Advertisement refers to that these resources include but is not limited to virtual red packet, integral, electronics coupons, electronics comprising resource in advertisement file Cash participates in certain movable invitation certificate, participates in certain movable admission ticket etc., and resource advertising is shared to instant messaging or network and is answered With rear, the user that the resource advertising is received in instant messaging or network application can request to share the resource.It is understood that wide The type and form of announcement have very much, and the present invention is not limited by types of adverstising and the different of form.

In the present embodiment, Shi Lizhong receives one or more advertisement files and sends request, one or more of advertisement shelves Case send one that request packet includes that one or more advertisement files to be sent and one or more of advertisement files send or Multiple target objects, the advertisement file include video archive, audio file, text archives, Graphic Documentation, image file, chain Connect archives, the comprehensive production archives of text, image and audio-video etc., multi-medium file etc.；The advertisement file further includes including The advertisement file of all kinds of resources, the resource included include virtual red packet, integral, electronics coupons, electronic cash, movable admission ticket It further include the resource advertising of the resource sharing having time limitation included, the resource that resource advertising includes point Deng, the advertisement file Enjoy the advertisement file of not time restriction；The content of the advertisement file can be advertising, be also possible to the direct of product Sale, can also be each class declaration, notice, informing, request, statement etc..It is understood that the content and form of advertisement file Have very much, the present invention is not limited by the different of advertisement file content and form.

In the present embodiment, receives one or more advertisement files and send request, one or more of advertisement files are sent Request includes one or more mesh that one or more advertisement files to be sent and one or more of advertisement files are sent Mark object.One or more advertisement file senders submit one or more advertisement files to send request, are submitting one or more The one or more target objects for submitting one or more of advertisement files to send while a advertisement file.Server receives One or more advertisement files send request, receive while receiving one or more advertisement files one or more of wide Accuse one or more target objects that archives are sent.One or more target objects of the transmission, that is, one or more of wide Accuse one or more object that archives will push to namely one that the request of one or more of advertisement files is sent to Or multiple objects, one or more target objects of the transmission can be one or more personal users, group, enterprises and institutions User and various organization corporate users are also possible to simultaneously include one or more personal users, group, enterprises and institutions user and each Class loading corporate users.One of one or more of advertisement files transmission that one or more advertisement file senders submit Or multiple target objects, what can be submitted is ID or the reception address of the one or more target objects sent, is also possible to send out IP the or IP list of the one or more target objects sent can be the feature tag of one or more target objects of transmission, The description that can also be one or more target objects of transmission is also possible to the title of the one or more target objects sent Or platform code name.It can be understood that receiving the content of the one or more target objects sent and mode has very much, the present invention It is not limited by the mode of one or more target objects of received transmission and the difference of content.Server by one of transmission or The ID of multiple target objects or address write-in send task list.For example the target object that an advertisement file is sent is social flat All female users in the Pekinese Tai Shang, server are that women registers city mark according to the registration information gripping distinguishing label of user Label are that the transmission list of the advertisement file is written in the ID of Pekinese's whole user.The target pair that a for another example advertisement file is sent As if all referring to the group of beverage class, server can for Beijing whole beverage class enterprise customer and Beijing in the social platform Grabbing business scope according to enterprise customer's registration information includes keyword " beverage " registered place for Pekinese's whole enterprise customer's ID, and according to the ID of group name group related to group characteristics label, description label crawl beverage class, these ID are written The transmission list of the advertisement file.The target object that a for another example advertisement file is sent is teacher group, Beijing No.4 Middle School and Beijing Teacher group, the Middle School Affiliated to Peking University can directly input the ID of teacher group, Beijing No.4 Middle School and teacher group, Beijing Middle School Affiliated to Peking University or search Rope chooses Beijing No.4 Middle School teacher group and teacher group, Beijing Middle School Affiliated to Peking University, and server is by the ID of teacher group, Beijing No.4 Middle School and north The transmission list of the advertisement file is written in the ID of teacher group, the capital Middle School Affiliated to Peking University.

It receives one or more advertisement files and sends request, it includes pending that one or more of advertisement files, which send request, One or more target objects that the one or more advertisement files sent and one or more of advertisement files are sent.Server Primary to receive one or more advertisement files transmission requests, it includes one or more advertisement shelves that each advertisement file, which sends request, Case, and each advertisement file has the target object of one or more transmissions.Such as A advertisement file sends request and carries one extensively Archives are accused, for another example B advertisement file sends request and carries three advertisement files B1, B2 and B3, the target that advertisement file B1 is sent Object is B1X1, and the target object that advertisement file B2 is sent is B2X1, B2X2, and the target object that advertisement file B3 is sent is B3X1, B3X2 and B3X3.

Step S204 obtains one or more target objects that interactive information is sent, when having detected that interactive information will send out Send to one or more of advertisement files send one or more target objects when respond one or more of advertisement shelves Case sends request, and one or more of advertisement files are pushed to what the interactive information was sent together with the interactive information One or more or target complete object.

In the present embodiment, one or more target objects that interactive information is sent are obtained, when having detected that interactive information wants One or more of advertisements are responded when being sent to one or more target objects that one or more of advertisement files are sent Archives send request, and one or more of advertisement files are pushed to the interactive information together with the interactive information and are sent One or more or target complete object, comprising: obtain one or more of advertisement files together with the interactive information The one or more target objects pushed to, the one or more of advertisement files that will acquire push away together with the interactive information Send to one or more of target objects ID or the task list that sends of address write-in, when having detected that interactive information wants One or more of advertisements are responded when being sent to one or more target objects that one or more of advertisement files are sent Archives send request, and one or more of advertisement files are pushed to described the one of the acquisition together with the interactive information One or more of target objects that a or multiple advertisement files push to together with the interactive information.It is one or more The range for one or more target objects that a advertisement file pushes to together with the interactive information is no more than the interaction letter The target object of whole transmissions of breath.Institute is pushed to together with the interactive information as one or more of advertisement files It states this one or more for sending of interactive information or all sends target object, the scheme of push has very much, such as puts down in S Platform, implementation is the one or more target objects for obtaining interactive information and sending, if server detects what interactive information was sent There are common target object, response described one in target object and in the target object of one or more of advertisement files transmission A or multiple advertisement files send request, one or more of advertisement files are pushed together with the interactive information so far altogether Same target object, then obtain the one or more that one or more of advertisement files push to together with the interactive information Target object is to obtain one or more of advertisement files and the target object of the interactive information cooperatively；Such as P platform, implementation is the one or more target objects for obtaining interactive information and sending, if server detects the hair of interactive information The target object for there are one or more of advertisement files to send in object is sent, one or more of advertisement files is responded and sends Request, one or more of advertisement files are pushed to together with the interactive information interactive information this send it is complete The transmission target object in portion, then one for obtaining that one or more of advertisement files push to together with the interactive information or Multiple target objects are the whole target objects for obtaining the interactive information and sending；Such as in W platform, implementation is to obtain One or more target objects that interactive information is sent, if server detects described in the target object neutralization of interactive information transmission There is common target object in the target object that one or more advertisement files are sent, responds one or more of advertisement files Request is sent, it is additional that one or more of advertisement files are pushed to so far common target object together with the interactive information A random target object in the target object that the interactive information is sent, then obtain one or more of advertisement files with One or more target objects that the interactive information pushes to together are to obtain one or more of advertisement files and institute State random described in the target object that the additional interactive information of the target object of interactive information cooperatively is sent one Target object；It can be understood that one or more of advertisement files are pushed to together with the interactive information for described The one or more of this transmission of the interactive information all sends target object, and the scheme of push has very much, and the present invention is not By pushing, scheme is different to be limited.

For example, in a platform, if detecting in target object that interactive information is sent and one or more of advertisement files There is common target object in the target object of transmission, responds one or more of advertisement files and send request, by described one A or multiple advertisement files push so far common target object together with the interactive information.For example it obtains and is handed in the network platform The ID for the target object that mutual information is sent, by the ID transmission list progress of this or these ID and advertisement file transmission target object Determination, if the ID of the target object sent in the ID for the target object that discovery interactive information is sent with advertisement file sends column There is common ID in table, this or those advertisement file is pushed so far or these common ID together with this interactive information.Such as There is ID1, ID2, ID3, ID4, IDi, IDii, IDiii, IDiv this 8 right in the target object ID list that advertisement file A is sent As having ID1, ID2, ID α, ID β, IDiii, IDiv, IDV, IDVI this 8 in the target object ID list that advertisement file B is sent Object, the target object ID that the interactive information of acquisition is sent have this 6 objects of ID1, ID2, IDiii, IDiv, IDA, IDB, then It is right that advertisement file A and advertisement file B can be pushed to ID1, ID2, IDiii, IDiv this 4 by server together with this interactive information As；The target object that for another example advertisement file C is sent is senior middle school, Shenzhen Chinese language teacher of a special classification group, what advertisement file D was sent Target object is also Chinese language teacher of a special classification group, senior middle school, Shenzhen, and the week obtained in senior middle school, Shenzhen Chinese language teacher of a special classification group is old Teacher will send in the Chinese language teacher of a special classification group, senior middle school, Shenzhen, group where interactive information to its, then server can be by advertisement shelves Case C and advertisement file D sends in so far senior middle school, Shenzhen Chinese language teacher of a special classification group and is shown together with the information of Zhou teacher Group chat interface in Chinese language teacher of a special classification group, this senior middle school, Shenzhen.

In another example in b platform, if detecting in the sending object of interactive information has one or more of advertisement files to send out The one or more target objects sent respond one or more of advertisement files and send request, will be one or more of wide Accuse whole sending objects that archives push to this transmission of the interactive information together with the interactive information.For example obtain network The ID for the target object that interactive information is sent in platform arranges the ID transmission of this or these ID and advertisement file transmission target object Detection is compared in table, if the ID of the target object sent in the ID for the target object that discovery interactive information is sent with advertisement file There is common ID in transmission list, this or those advertisement file is pushed into so far this hair of interactive information together with this interactive information The whole sending objects sent.For example there are this 2 objects of ID1, ID4, advertisement file in the target object list of advertisement file α transmission Have this 2 objects of ID2, IDVI in the target object list that β is sent, the target object ID that the interactive information of acquisition is sent have ID1, ID2, ID iii, IDiv, IDA, IDB this 6 objects, then server can transfer advertisement file α and advertisement file β is interacted with this Information pushes to this 6 objects of ID1, ID2, IDiii, IDiv, IDA, IDB together；The target that for another example advertisement file δ is sent Object is Shenzhen's high school mathematics teacher of a special classification group, and the target object that advertisement file θ is sent is also that Shenzhen's high school mathematics are special Grade teacher group, teacher Li obtained in Shenzhen's high school mathematics teacher of a special classification group will send interactive information A to Guangdong Province's height Middle mathematics teacher of a special classification group is in the high school mathematics teacher of a special classification group, Shenzhen, group where it, then server can be transferred extensively Accuse archives δ and advertisement file θ sent together with the information A of teacher Li so far Shenzhen's high school mathematics teacher of a special classification group and extensively Eastern province high school mathematics teacher of a special classification group.

In the present embodiment, when detecting that interactive information will be sent to one that one or more of advertisement files send One or more of advertisement files are responded when a or multiple target objects and send request, by one or more of advertisement files The one or more or target complete object that the interactive information is sent, the interaction letter are pushed to together with the interactive information Breath includes one or more below:

Whole interactive information of overall network platform；

All interactive information including overall network platform detect all interactive information of overall network platform, It is rung when detecting that interactive information will be sent to one or more target objects of one or more of advertisement files transmissions It answers one or more of advertisement files to send request, one or more of advertisement files is pushed away together with the interactive information Send the one or more sent to the interactive information or target complete object；For example, to implement all interactive information equal for S platform It is defaulted as being ready to receive to carry one or more advertisement files and meets the interactive information model for carrying one or more advertisement files It encloses for the interactive information of platform whole, then server will detect all interactive information of platform, when having detected interaction Information responds one or more when being sent to one or more target objects that one or more of advertisement files are sent A advertisement file sends request, and one or more of advertisement files are pushed to the interaction letter together with the interactive information Cease the one or more sent or target complete object；

Receive to carry one or more or target complete object that one or more advertisement files are sent to its transmission together Interactive information；

In the present embodiment, to the one or more be ready to carry one or more advertisement files and be sent to its transmission together Or the interactive information of target complete object marks label, server receives or obtains interactive information and identify the label, works as clothes Business device detects that the interactive information for carrying this label will be sent to one that one or more of advertisement files are sent Or respond one or more of advertisement files when multiple target objects and send request, by one or more of advertisement files with The interactive information pushes to the one or more or target complete object that the interactive information is sent together；Obtain interactive information Whether receiving carries one or more advertisement files is sent to the one or more of its transmission or the side of target complete object together There are many methods: for example, pop-up dialog box inquires whether the interactive information is agreed to carry advertisement before user sends interactive information Archives, user selects " agreement ", and then the one or more advertisement files of interactive information receiving carrying are sent to the one of its transmission together A or multiple or target complete object；For another example, one or more advertisement files are carried to receiving and is sent to its transmission together One or more or target complete object interactive information and does not receive to carry one or more advertisement files and be sent to it together Different editor's fields is arranged in the one or more of transmission or the interactive information of target complete object, carries one or more from receiving A advertisement file is sent to the interaction of the one or more of its transmission or the interactive information field editor of target complete object together Information is to receive to carry one or more or target complete object that one or more advertisement files are sent to its transmission together Interactive information；Also for example, the interactive information that whole network platform editor sends is to carry advertisement file to be sent to its hair together The interactive information of the one or more or target complete object sent, user are ready to send interactive information in this platform, are then defaulted as The interactive information edited is ready that one or more advertisement files are therewith sent to the one or more or whole of its transmission Target object, etc..It is understood that whether judgement and acquisition interactive information receive to carry one or more advertisement files one Acting the method and mode for being sent to one or more or target complete object that it sends has very much, and the present invention is not judged and sent out Whether existing interactive information receives to carry one or more or whole mesh that one or more advertisement files are sent to its transmission together Mark the limitation of the method and mode of object；

Containing sending object identical as one or more of advertisement file one or more in the target object of transmission Interactive information；

In the present embodiment, server receives or obtains interactive information and detect the target object of interactive information transmission, works as clothes It is engaged in having the target object sent with one or more of advertisement files in the target object that device detects that interactive information is sent In when having common target object, respond one or more of advertisement files and send request, by one or more of advertisements Archives push to the one or more or target complete object that the interactive information is sent together with the interactive information；Such as S The sending object of interactive information is A1, A2, A3 and A4, and the sending object of described two advertisement files is A1, B1 and B2, then services The corresponding advertisement file containing the two advertisement files is sent request by device, and described two advertisement files are interacted letter with S Breath pushes to A1 together, pushes to A1, A2 together, pushes to A1, A2, A3 together, or push to A1, A2, A3 and A4 together, Be to push to A1 together, push to A1, A2 together, push to A1, A2, A3 together, still push to together A1, A2, A3 and A4, according to the setting specifically obtained；

Satisfactory interactive information；

In the present embodiment, preset condition and requirement are set, receive or obtain interactive information and resolved detection interactive information Information element, when detecting that the interactive information for meeting preset condition and requirement will be sent to one or more of advertisements Respond one or more of advertisement files when one or more target objects that archives are sent and send request, by one or Multiple advertisement files push to the one or more or target complete pair that the interactive information is sent together with the interactive information As；Or obtain and preset condition and requirement are set, it receives or obtains interactive information and the information of resolved detection interactive information is wanted Element, when detecting that the interactive information for meeting preset condition and requirement will be sent to one or more of advertisement files and send One or more target objects when respond one or more of advertisement files and send request, by one or more of advertisements Archives push to the one or more or target complete object that the interactive information is sent together with the interactive information；Or it is right Satisfactory interactive information marks label, and server receives or obtains interactive information and identify the label, when having detected The interactive information for carrying the label will be sent to one or more target objects that one or more of advertisement files are sent When respond one or more of advertisement files and send request, by one or more of advertisement files and the interactive information one Act the one or more or target complete object for pushing to that the interactive information is sent；It can be understood that described satisfactory Interactive information, the limitation and setting of condition for peace can be it is various, and to various conditions require setting detect It has been existing very mature technical method and means, the present invention is not limited to the difference required the interactive information, also not By being arranged and the interactive information different modes method that detects to meet the requirements is limited；Such as it is only setting daily in S platform 2017 The interactive information issued between 20:00-21:00 is satisfactory interactive information, then server has been detected in S platform 2017 The interactive information issued between year 20:00-21:00 will be sent to the one or more that one or more of advertisement files are sent One or more of advertisement files are responded when target object and send request, by one or more of advertisement files and the friendship Mutual information pushes to the one or more or target complete object that the interactive information is sent together；In another example S platform 2018 It is satisfactory interactive information that all interactive information that current year issues, which are arranged, then server has been detected in S platform 2018 The response when interactive information that year issues will be sent to one or more target objects that one or more of advertisement files are sent One or more of advertisement files send request, and one or more of advertisement files are pushed together with the interactive information The one or more or target complete object sent to the interactive information；For another example Y stage is only arranged video interactive information and is The interactive information of subscriber membership is only classified as satisfactory interactive information by satisfactory interactive information, for another example Z platform, etc. Deng；It is understood which type of interactive information is classified as satisfactory interactive information, the point of penetration of selection has very much, The present invention is not limited by selection the different of point of penetration.

In the present embodiment, one or more target objects that interactive information is sent are obtained, when having detected interactive information It is responded when being sent to one or more target objects that one or more of advertisement files are sent one or more of wide It accuses archives and sends request, one or more of advertisement files are pushed to the interactive information hair together with the interactive information The one or more or target complete object sent, further includes: obtain priority assignation, it is one to judge whether priority assignation allows Or multiple advertisement files pushed to together with the interactive information acquisition one or more of advertisement files and the interaction One or more of target objects that information pushes to together, if otherwise stop by one or more of advertisement files with What one or more of advertisement files that the interactive information pushes to acquisition together pushed to together with the interactive information One or more of target objects, separately deal with or do not deal with.There are many mode separately processed, can only allow permission Part executed, can with photos and sending messages notify user right limitation explanation, can by permission allow part be pushed While concurrent information notice user right limitation explanation, etc., it is to be appreciated that there are many mode separately processed, this hair The difference of the bright mode for being not limited to separately process.

Effective utilization of advertisement file can be improved in priority assignation, avoids the invalid of advertisement file from repeating to send, is network Social activity provides preferably convenient and service.By establishing priority assignation, advertisement file is preferably served, advertisement file is improved It effectively uses, avoids the invalid of advertisement file from repeating to send, while also preferably serving the network user, avoid user to advertisement The repulsion of archives, making advertisement file, really the society of the network platform is really associated and improve to material benefit to validated user between promotion user Turn over a finished item jerk.In the present embodiment, the priority assignation of foundation includes below a variety of:

Blacklist setting: receiving or obtains blacklist setting and receives or obtain blacklist revocation setting；It receives or obtains By user setting at the ID of black list member, the information of the black list member not pushes to the user, the user's Information also not pushes to the black list member, receives or obtains the member id for being cancelled blacklist by user, to the revocation The interactive information of black list member normally pushes；

Advertisement file is received or obtains the limitation of number: being received or is obtained in the unit time to same user advertising archives The limitation of number is received or obtains, the user includes that personal user, group user, enterprises and institutions user and various organization group use Family etc.；It obtains setting advertisement file and receives or obtain the user of number limitation, the limitation can be the limitation of platform setting It can be the limitation of user setting, setting timing judge label and counter, to being more than to set number within the unit time of limitation Purpose advertisement file is not pushed to the user, such as the user one day of the S network platform one at most only allows to receive or obtain 4 A advertisement file；

The limitation of number is sent to advertisement file: being received or obtains to carry same user advertising archives in the unit time sends out The limitation of number is sent, the user includes personal user, group user, enterprises and institutions user and various organization corporate users etc.；It obtains Setting advertisement file is taken to send the user of number limitation, the limitation that the limitation can be platform setting is also possible to user setting Limitation, setting timing judge label and counter, is more than to set the advertisement file of number not to the user in the unit time Push is given, such as one, T-network platform user one day is at most only allowed and carries 4 advertisement files；

Shielding setting: obtaining shielded user or User ID, and shielded use is not pushed to when pushing interactive information Family, that is, the interactive information sent are invisible to the shielded user or User ID；

It repeats limitation setting: obtaining the sender of interactive information, limit the sender in unit or removed in the restriction period Other outer times of interactive information for being sent to same target object for the first time are sent to the interactive information of the same target object not Give carrying advertisement file；The ID of the sender of the information is obtained, setting timing judges that label, the interactive information sender ID exist It limits period interior other times in addition to the interactive information for being sent to same target object for the first time and is sent to the same target object Interactive information will not carry advertisement file and push together, such as A user had sent party B-subscriber in one day in the W network platform 4 interactive information, in addition to first interactive information carries advertisement file in this 4 interactive information, remaining 3 interactive information is equal Not carry advertisement file.

In the present embodiment, one or more target objects that interactive information is sent are obtained, when having detected interactive information It is responded when being sent to one or more target objects that one or more of advertisement files are sent one or more of wide It accuses archives and sends request, one or more of advertisement files are pushed to the interactive information hair together with the interactive information The one or more or target complete object sent, further includes: execute push.It, will be one or more by the task list of transmission A advertisement file pushed to together with the interactive information acquisition one or more of advertisement files and the interactive information The one or more of target objects pushed to together.

The interactive information and one or more of advertisement files are pushed to the interactive information one or more together A or target complete object can be by interactive information and advertisement file according to the target object that interactive information and advertisement file are sent It display together in the respective interface of the network platform.For example, the target object sent is the good friend of interactive information sender, interaction Information transmitter is interactive information to be sent to good friend and shown in the chat interface with good friend, then interactive information and advertisement Archives are shown in the interactive information sender of the network platform and the chat interface of the good friend；The target object of transmission is group, Interactive information sender is group group member, and interactive information sender is the group where interactive information being sent to oneself The inside group chat interface of group and the group being shown in where oneself, then interactive information and advertisement file are shown in the network platform In the group chat interface of the group internal.

In the present embodiment, one or more target objects that interactive information is sent are obtained, when having detected interactive information It is responded when being sent to one or more target objects that one or more of advertisement files are sent one or more of wide It accuses archives and sends request, one or more of advertisement files are pushed to the interactive information hair together with the interactive information The one or more or target complete object sent, further includes: detecting one or more of advertisement files transmission requests includes Whether whole advertisement files have been sent to the target object all to be sent, if it is stop execute push, if otherwise after It is continuous to execute push.

After advertisement file is sent to target object, to the advertisement file comprising resource, receives request and share resource.Server The sharing request for receiving advertising resource, shares the corresponding resource of the resource identification of acquisition.Server receives advertising resource Sharing request shares the corresponding resource of the resource identification of acquisition.For example, the resource in some advertisement files allows the friendship The sender of mutual information shares resource, and the resource in some advertisement files does not allow the sender of the interactive information to share money Source, the cash certificate of the resource sharing in some advertisement files, the integral of the resource sharing in some advertisement files, some advertisement shelves Resource in case, which needs participator to complete a specific action, can just share resource, for example answer to a problem, input one Password etc., the resource in some advertisement files are fixed sharing volume, and the resource in some advertisement files is that server divides at random With sharing volume, etc..It is understood that the sharing mode of the resource in advertisement file has very much, the present invention is not by advertisement shelves The different limitations of the sharing mode of resource in case, are also not limited to certain specific resources that can share.

The target object that the present embodiment is sent by obtaining advertisement file, when server has detected that interactive information will be sent To advertisement file target object when, which is pushed into so far target object together with this interactive information, makes advertisement shelves Case advertisement file will be just pushed to its target customer until the target customer for having interactive information to be sent to advertisement file, make advertisement Archives are sended and received full of entertaining, improve the social liveness of the network platform, alleviate target customer to the row of advertisement Reprimand.

As shown in figure 3, in one embodiment, a kind of method for showing advertisement is provided, be described one in the embodiment One or more target objects that a or multiple advertisement files are sent count and show the advertisement file for being sent to it such as current Number, the target object oneself and other users sent so as to advertisement file know that how many current advertisement file is waiting It is sent to the target object, while also facilitating advertisement file sender knows how many current other advertisement files etc. It is sent to the target object.The step identical as Fig. 2 function having the same in Fig. 3 is omitted to these for simplicity The detailed description of step.As shown in figure 3, detailed process is as follows for this method:

Step S301 receives one or more advertisement files and sends request, and one or more of advertisement file transmissions are asked Seek one or more targets including one or more advertisement files to be sent and the transmission of one or more of advertisement files Object.

Step S302 is counted and is shown for one or more target objects that one or more of advertisement files are sent and works as The advertisement file number for being sent to it such as preceding.

It counts and shows current etc. pending for one or more target objects that one or more of advertisement files are sent Give its advertisement file number.Described is that advertisement file is counted including being advertisement file differential counting, the target object packet Personal user, group, enterprises and institutions user, various organization and corporate users are included, the one or more mesh sent according to advertisement file The ID of mark object is that target object is counted and shown and currently etc. is sent to its advertisement file number, by etc. be sent to its Advertisement file number is shown on the information page of the target object, is that advertisement file is counted including being advertisement file classification meter Number, differential counting simultaneously show the number differential counting of the advertisement file comprising resource and show the advertisement file for not including resource Number, differential counting simultaneously show the number of video archive, differential counting and the number that shows plain text archives, etc., Ke Yili Solution is that the point of penetration of classification has very much, and the present invention is not limited and limitation by classification is different.In the present embodiment, according to advertisement The ID for one or more target objects that archives are sent is that target object counts and shows the advertisement shelves for being sent to it such as current Case number, by etc. be sent to its advertisement file number and show on the information page of the target object, so as to the hair The target object sent oneself and other users know that how many current advertisement file etc. is being sent to the target object, This target object oneself and other users are known that if at this moment there is information to send whether so far object has advertisement file one It rises and is sent to this object.The ID of the one or more target objects sent according to advertisement file is that target object is counted and shown The advertisement file number for being sent to it such as current is when transmission list is written in the ID for the target object for having advertisement file to send ID etc. in list is sent to its advertisement file counting number+1, when there is advertisement file to have the ID of target object to be sent At being sent to its advertisement file counting number -1 for this ID in the advertisement file transmission list etc..For example, a new reception To the target object that sends of advertisement file include A, B, C, D target objects, the ID of this four target objects is written into this extensively Accuse archives transmission list, while for this four objects of A, B, C, D etc. be sent to the counting+1 of its advertisement file number simultaneously It is shown in the information display page of this four objects of A, B, C, D, for example A there are 3 advertisement files before this advertisement file It is sent to A waiting, after server receives this advertisement file, the information of A shows that the page shows 4 advertisement files and waiting It is sent to it.

Step S303 obtains one or more target objects that interactive information is sent, when having detected that interactive information will send out Send to one or more of advertisement files send one or more target objects when respond one or more of advertisement shelves Case sends request, and one or more of advertisement files are pushed to what the interactive information was sent together with the interactive information One or more or target complete object.

Step S304 receives request and shares resource.

After advertisement file is sent to target object, to the advertisement file comprising resource, receives request and share resource: server The sharing request for receiving advertising resource, shares the corresponding resource of the resource identification of acquisition.Server receives advertising resource Sharing request shares the corresponding resource of the resource identification of acquisition.For example, the resource in some advertisement files allows the friendship The sender of mutual information shares resource, and the resource in some advertisement files does not allow the sender of the interactive information to share money Source, the cash certificate of the resource sharing in some advertisement files, the integral of the resource sharing in some advertisement files, some advertisement shelves Resource in case, which needs participator to complete a specific action, can just share resource, for example answer to a problem, input one Password etc., the resource in some advertisement files are fixed sharing volume, and the resource in some advertisement files is that server divides at random With sharing volume, etc..It is understood that the sharing mode of the resource in advertisement file has very much, the present invention is not by advertisement shelves The different limitations of the sharing mode of resource in case, are also not limited to certain specific resources that can share.

The target object that the present embodiment is sent by obtaining advertisement file is counted for target object and is shown current etc. pending The advertisement file number for giving it is wide by this when server detects that information will be sent to the target object of advertisement file It accuses archives and pushes so far target object together with this information, the target object oneself and other users for sending advertisement file are known How many advertisement file etc. is being sent to this described target object at present, can with regard to this target object oneself and other users To know if at this moment having whether interactive information has advertisement file and which kind of advertisement file when sending the so far object It is sent to this object together, and is possible to include resource or all comprising resource at any time in advertisement file, just makes so wide Announcement archives are sended and received full of entertaining, while improving the liveness of instant messaging or network application.

Fig. 4 shows the flow diagram of the method for the displaying advertisement of another embodiment of the present invention.In Fig. 4 with Fig. 2 and Fig. 3 Identical step function having the same omits the detailed description to these steps for simplicity.As shown in figure 4, the displaying The method of advertisement includes:

Step S401 receives one or more advertisement files and sends request, one or more of advertisement files are sent One or more target objects ID or address write-in send task list.

Step S402 executes the task list that one or more of advertisement files are sent.

Step S403 obtains one or more target objects that interactive information is sent.

Step S404 judges to send in the target object of the interactive information transmission with one or more of advertisement files One or more target objects in whether have common target object.If being judged as YES, S405 is thened follow the steps, if judgement knot Fruit be it is no, then follow the steps S403.

Step S405 obtains one or more that one or more of advertisement files push to together with the interactive information A target object, pushed to together with the interactive information one of the one or more of advertisement files that will acquire or The task list that the ID of multiple target objects or address write-in are sent.

Step S406 obtains priority assignation, judges whether priority assignation allows one or more of advertisement files and institute It states interactive information and pushes to the institute that one or more of advertisement files of acquisition push to together with the interactive information together State one or more target objects.If being judged as YES, then follow the steps S407, if judging result be it is no, then follow the steps S403.

Step S407, executes push.By the task list of transmission, by one or more of advertisement files and the interaction One or more of advertisement files that information pushes to acquisition together push to one together with the interactive information Or multiple target objects.

Step S408, judges whether the target object that one or more of advertisement files are sent all has sent, i.e., It detects one or more of advertisement files and sends whether whole advertisement files that request includes have been sent to all to be sent Target object.If being judged as YES, terminate, if judging result be it is no, then follow the steps S402.

The target object that the present embodiment is sent by obtaining advertisement file, when server has detected that interactive information will be sent To advertisement file target object when, which is pushed into so far target object together with this interactive information, makes advertisement shelves Case advertisement file will be just pushed to its target customer until the target customer for having interactive information to be sent to advertisement file, be promoted The social contacts of target customer, avoid repulsion of the target customer to advertisement.

Fig. 5 shows the structural block diagram of the device of the displaying advertisement of one embodiment of the invention.As shown in figure 5, the displaying is wide Device 500 is accused to specifically include that

Receiving unit 502 sends request, one or more of advertisement files for receiving one or more advertisement files Sending request includes one or more that one or more advertisement files to be sent and one or more of advertisement files are sent A target object.

Push unit 504 is connected with receiving unit 502, for obtaining one or more targets of interactive information transmission Object, when detecting that interactive information will be sent to one or more target objects that one or more of advertisement files are sent When respond one or more of advertisement files and send request, by one or more of advertisement files and the interactive information one Act the one or more or target complete object for pushing to that the interactive information is sent.

The device of the displaying advertisement of the embodiment of the present invention, improves the social liveness of the network platform, makes advertisement because promoting Social contacts into target customer become welcome, avoid repulsion of the target customer to advertisement.

As shown in fig. 6, in one embodiment, additionally providing a kind of device for showing advertisement, which includes:

Receiving unit 601 sends request, one or more of advertisement files for receiving one or more advertisement files Sending request includes one or more that one or more advertisement files to be sent and one or more of advertisement files are sent A target object.

In the present embodiment, receives one or more advertisement files and send request, one or more of advertisement files are sent Request includes one or more mesh that one or more advertisement files to be sent and one or more of advertisement files are sent Object is marked, the advertisement includes all kinds of non-economy advertisements and economic advertisement, including commercial advertisement, including government administration department, society Meeting public institution, organizations, the various bulletins of individual, notice, statement etc., including resource advertising and non-resource advertisement；Resource Advertisement refers to that these resources include but is not limited to virtual red packet, integral, electronics coupons, electronics comprising resource in advertisement file Cash participates in certain movable invitation certificate, participates in certain movable admission ticket etc., and resource advertising is shared to instant messaging or network and is answered With rear, the user that the resource advertising is received in instant messaging or network application can request to share the resource.It is understood that wide The type and form of announcement have very much, the different limitations of types of adverstising and form of the present invention.

In the present embodiment, receives one or more advertisement files and send request, one or more of advertisement files are sent Request includes one or more mesh that one or more advertisement files to be sent and one or more of advertisement files are sent Object is marked, the advertisement file includes video archive, audio file, text archives, Graphic Documentation, image file, archives are linked, The comprehensive production archives of text, image and audio-video etc., multi-medium file etc.；The advertisement file further includes including all kinds of resources Advertisement file, the resource included includes virtual red packet, integral, electronics coupons, electronic cash, movable admission ticket etc., described Advertisement file further includes the resource advertising of the resource sharing having time limitation included, when the resource sharing that resource advertising includes does not have Between the advertisement file that limits；The content of the advertisement file can be advertising, is also possible to the direct marketing of product, may be used also To be each class declaration, notice, informing, request, statement etc..It is understood that the content and form of advertisement file has very much, this Invention is not limited by the different of advertisement file content and form.

Counting unit 602, is used for: counting for one or more target objects that one or more of advertisement files are sent And show the advertisement file number for being sent to it such as current.Described is that advertisement file is counted including being advertisement file classification meter Number, the target object includes personal user, group, enterprises and institutions user, various organization and corporate users, is sent out according to advertisement file The ID of the one or more target objects sent is that target object counts and show the advertisement file number for being sent to it such as current, By etc. be sent to its advertisement file number and show on the information page of the target object, include for advertisement file counting For advertisement file differential counting, the number differential counting and display of the advertisement file of differential counting and display comprising resource do not include The number of the advertisement file of resource, differential counting simultaneously show the number of video archive, differential counting and show plain text archives Number, etc., it is to be appreciated that the point of penetration of classification has very much, and the present invention is not by different limited and limitation of classifying.

The ID of the one or more target objects sent according to advertisement file is that target object counts and shows current waiting Be sent to its advertisement file number, by etc. be sent to its advertisement file number and show information page in the target object On face, so that the target object oneself and other users of the transmission know that how many current advertisement file is etc. to be sent To the target object, this target object oneself and other users are known that if at this moment having information to send so far object is It is no to there is advertisement file to be sent to this object together.The ID of the one or more target objects sent according to advertisement file is target Object count simultaneously shows the advertisement file number for being sent to it such as current, when the ID for the target object for having advertisement file to send writes Enter transmission list, its advertisement file counting number+1 is sent to for the ID etc. in list, when there is advertisement file to have target pair The ID of elephant is sent completely, its advertisement file counting number -1 is sent to for this ID in the advertisement file transmission list etc.. For example, the target object that an advertisement file newly received is sent includes A, B, C, D target objects, this four target objects ID be written into the transmission list of the advertisement file, while for this four objects of A, B, C, D etc. be sent to its advertisement file The counting+1 of number and the information for being shown in A, B, C, D this four objects show the page, for example, A before this advertisement file There are 3 advertisement files to be sent to A waiting, after server receives this advertisement file, the information of A shows that the page shows 4 A advertisement file is sent to it waiting.

Push unit 603, for obtaining one or more target objects of interactive information transmission, when having detected interactive letter Breath responds one or more of when being sent to one or more target objects that one or more of advertisement files are sent Advertisement file sends request, and one or more of advertisement files are pushed to the interactive information together with the interactive information The one or more or target complete object of transmission.

Whole interactive information of overall network platform；

Satisfactory interactive information；

The push unit 603, for obtaining one or more target objects of interactive information transmission, when having detected friendship Mutual information responded when being sent to one or more target objects that one or more of advertisement files are sent it is one or Multiple advertisement files send request, and one or more of advertisement files are pushed to the interaction together with the interactive information The one or more or target complete object that information is sent.Further include:

Obtain together push target object unit 6031, for for obtain one or more of advertisement files with it is described One or more target objects that interactive information pushes to together, the one or more of advertisement files that will acquire and the friendship The task list that the ID for one or more of target objects that mutual information pushes to together or address write-in are sent, when detecting There is interactive information to respond described one when being sent to one or more target objects that one or more of advertisement files are sent A or multiple advertisement files send request, one or more of advertisement files are pushed to together with the interactive information described One or more of target objects that the one or more of advertisement files obtained push to together with the interactive information. The range for one or more target objects that one or more of advertisement files push to together with the interactive information does not surpass Cross the target object of whole transmissions of the interactive information.As for one or more of advertisement files and the interactive information This one or more for sending of the interactive information is pushed to together or all sends target object, and the scheme of push has very It is more, such as in S platform, implementation is the one or more target objects for obtaining interactive information and sending, if detecting interactive information There is common target object in the target object of transmission and in the target object of one or more of advertisement files transmission, responds One or more of advertisement files send request, and one or more of advertisement files are pushed together with the interactive information So far common target object then obtains one that one or more of advertisement files push to together with the interactive information Or multiple target objects are to obtain one or more of advertisement files and the target object of the interactive information cooperatively； Such as in P platform, implementation is the one or more target objects for obtaining interactive information and sending, if detecting the hair of interactive information The target object for there are one or more of advertisement files to send in object is sent, one or more of advertisement files is responded and sends Request, one or more of advertisement files are pushed to together with the interactive information interactive information this send it is complete The transmission target object in portion, then one for obtaining that one or more of advertisement files push to together with the interactive information or Multiple target objects are the whole target objects for obtaining the interactive information and sending；Such as in W platform, implementation is to obtain Interactive information send one or more target objects, if detect interactive information send target object in and it is one or There is common target object in the target object that multiple advertisement files are sent, responds one or more of advertisement file transmissions and ask It asks, one or more of advertisement files is pushed to the additional friendship of so far common target object together with the interactive information A random target object, then obtain one or more of advertisement files and the friendship in the target object that mutual information is sent One or more target objects that mutual information pushes to together are to obtain one or more of advertisement files and the interaction A random target pair described in the target object that the additional interactive information of the target object of information cooperatively is sent As；It can be understood that one or more of advertisement files are pushed to the friendship together with the interactive information for described The one or more of this transmission of mutual information all sends target object, and the scheme of push has very much, and the present invention is not pushed The different limitation of scheme.

For example, in a platform, if detecting in target object that interactive information is sent and one or more of advertisement files There is common target object in the target object of transmission, responds one or more of advertisement files and send request, by described one A or multiple advertisement files push so far common target object together with the interactive information.For example it obtains and is handed in the network platform The ID for the target object that mutual information is sent, by the ID transmission list progress of this or these ID and advertisement file transmission target object Determination, if the ID of the target object sent in the ID for the target object that discovery interactive information is sent with advertisement file sends column There is common ID in table, this or those advertisement file is pushed so far or these common ID together with this interactive information.Such as There is ID1, ID2, ID3, ID4, IDi, IDii, IDiii, IDiv this 8 right in the target object ID list that advertisement file A is sent As having ID1, ID2, ID α, ID β, IDiii, IDiv, IDV, IDVI this 8 in the target object ID list that advertisement file B is sent Object, the target object ID that the interactive information of acquisition is sent have this 6 objects of ID1, ID2, IDiii, IDiv, IDA, IDB, then It is right that advertisement file A and advertisement file B can be pushed to ID1, ID2, IDiii, IDiv this 4 by server together with this interactive information As；The target object that for another example advertisement file C is sent is senior middle school, Shenzhen Chinese language teacher of a special classification group, what advertisement file D was sent Target object is also Chinese language teacher of a special classification group, senior middle school, Shenzhen, and the week obtained in senior middle school, Shenzhen Chinese language teacher of a special classification group is old Teacher will send in the Chinese language teacher of a special classification group, senior middle school, Shenzhen, group where interactive information to its, then server can be by advertisement shelves Case C and advertisement file D sends so far senior middle school, Shenzhen Chinese language teacher of a special classification group together with the information of Zhou teacher.

Obtain priority assignation unit 6032, for obtaining priority assignation, judge priority assignation whether allow it is one or One or more of advertisement files that multiple advertisement files push to acquisition together with the interactive information interact letter with described The one or more of target objects pushed to together are ceased, if otherwise stopped one or more of advertisement files and institute It states interactive information and pushes to the institute that one or more of advertisement files of acquisition push to together with the interactive information together One or more target objects are stated, separately deals with or does not deal with.There are many mode separately processed, can only allow permission Part is executed, and the explanation of user right limitation can be notified with photos and sending messages, the part that permission allows can be pushed The explanation, etc. of concurrent information notice user right limitation simultaneously, it is to be appreciated that there are many mode separately processed, the present invention It is not limited to the difference of mode separately processed.

Push unit 6033 is executed, for executing push.By the task list of transmission, by one or more of advertisement shelves One or more of advertisement files that case pushes to acquisition together with the interactive information push together with the interactive information One or more of target objects extremely.

Detection, which executes, completes unit 6034, sends the whole that request includes for detecting one or more of advertisement files Whether advertisement file has been sent to the target object all to be sent, and if it is stops executing push, if otherwise continuing to hold Row push.

Share resource unit 604, shares resource for receiving request.To the advertisement file comprising resource, request point is received Enjoy resource；Preferably, server receives the sharing request of advertising resource, shares the corresponding resource of the resource identification of acquisition.

Fig. 7 shows the structural block diagram of the device of the displaying advertisement of another embodiment of the present invention.

It will be understood by those skilled in the art that the restriction of the not structure twin installation of device structure shown in Fig. 7, can wrap It includes than illustrating more or fewer components, perhaps combines certain components or different component layouts.

It is specifically introduced below with reference to each component parts of the Fig. 7 to device:

The device 700 for showing advertisement includes processor (processor) 710, communication interface (communications Interface) 720, memory (memory) 730 and bus 740.Wherein, processor 710, communication interface 720 and storage Device 730 completes mutual communication by bus 740.

Communication interface 720 is used for and network device communications, and wherein the network equipment includes such as Virtual Machine Manager center, shares Storage etc..

Memory 730 is stored in memory 730 by operation for storing software program and module, processor 710 Software program and module, the various functions thereby executing equipment are used and data processing.Memory 730 mainly includes storage Program area and storage data area, wherein storing program area can application program needed for storage program area, at least one function (such as sound-playing function etc.) etc.；Storage data area, which can be stored, uses created data (such as audio number according to equipment According to etc.) etc..In addition, memory 730 may include high-speed random access memory, it can also include nonvolatile memory, example Such as at least one disk memory, flush memory device or other volatile solid-state parts.

Processor 710 is the control centre of device, using the various pieces of various interfaces and connection whole equipment, is led to It crosses operation or executes the software program and/or module being stored in memory 730, and call and be stored in memory 730 Data execute the various functions and processing data of equipment, to carry out integral monitoring to equipment.Optionally, processor 710 can wrap Include one or more processing units；Preferably, processor 710 can integrate application processor and modem processor, wherein answer With the main processing operation system of processor, user interface and application program etc., modem processor mainly handles wireless communication. It is understood that above-mentioned modem processor can not also be integrated into processor 710.

In an embodiment of the present invention, processor 710 included by the device is also with the following functions: executing and shows advertisement Method, specifically include:

It receives one or more advertisement files and sends request, it includes pending that one or more of advertisement files, which send request, One or more target objects that the one or more advertisement files sent and one or more of advertisement files are sent；

One or more target objects that interactive information is sent are obtained, when having detected that interactive information will be sent to described one One or more of advertisement files are responded when one or more target objects that a or multiple advertisement files are sent sends request, One or more of advertisement files are pushed to the one or more that the interactive information is sent together with the interactive information Or target complete object.

The method proposed by the present invention for showing advertisement, compared with the existing technology, due to have waited until satisfactory interaction Advertisement file is just pushed the target object sent to it when information is sent to the target object of advertisement file, the interactive information Recipient see that the advertisement file that the sender of interactive information sends can compare the interactive information of whose curious hair carries what is wide It accuses, so that the transmission of advertisement file is had entertaining, alleviate the repulsion to advertisement；If be pushed together with interactive information to interaction The advertisement file for the target object that information is sent includes resource, and the recipient of the interactive information sees the sender of interactive information Resource has been sent, gratitude can be generated to the interactive information sender, and the sender of interactive information sees it being oneself interaction Information makes recipient obtain resource, can also feel oneself to be welcome, just be full of sending and receiving for advertisement file in this way Entertaining improves the social liveness of the network platform, and advertisement also becomes because promoting the social contacts of target customer by joyous It meets, avoids repulsion of the target customer to advertisement.Meanwhile further, the present invention enables users to that how many advertisement shelves known Case is sent to oneself waiting, and being possible at any time in advertisement file includes resource or all comprising resource, and user can wish Having other people to take resource earlier with oneself contact may actively look for other people to help more, while the present invention also allows users to The advertisement file number that other people or tissue are waited is known, because being possible to include resource or whole includes in advertisement file Resource, the user may actively help it to serve advertisement file, just make sending and receiving full of entertaining for advertisement file in this way, The social liveness of the network platform is improved simultaneously.

Those of ordinary skill in the art will appreciate that realizing all or part of the process in above-described embodiment method, being can be with Relevant hardware is instructed to complete by computer program, the program can be stored in a computer-readable storage medium In, the program is when being executed, it may include such as the process of the embodiment of above-mentioned each method.Wherein, the storage medium can be magnetic Disk, CD, read-only memory (Read-Only Memory, ROM) or random access memory (Random Access Memory, RAM) etc..

The foregoing is merely presently preferred embodiments of the present invention, is not intended to limit the invention.It should be pointed out that for this For the those of ordinary skill in field, without departing from the inventive concept of the premise, various modifications and improvements can be made, this Belong to protection scope of the present invention, any modification for being made all within the spirits and principles of the present invention, equivalent replacement and Improve etc., it should all be included in the protection scope of the present invention.

Claims

1. a kind of method of network display advertisement characterized by comprising

It receives one or more advertisement files and sends request, it includes to be sent that one or more of advertisement files, which send request, One or more target objects that one or more advertisement files and one or more of advertisement files are sent；

Obtain interactive information send one or more target objects, when detected interactive information to be sent to it is one or One or more of advertisement files are responded when one or more target objects that multiple advertisement files are sent and send request, by institute It states one or more advertisement files and pushes to the one or more or complete that the interactive information is sent together with the interactive information Portion's target object.

2. it is requested the method according to claim 1, wherein receiving one or more advertisement files and sending, it is described It includes one or more advertisement files to be sent and one or more of advertisements that one or more advertisement files, which send request, One or more target objects that archives are sent, comprising:

The ID for one or more target objects that one or more of advertisement files are sent or address write-in transmission task column Table；

One or more target objects of the transmission include one or more personal users, group, enterprises and institutions user and all kinds of Organizations, or simultaneously include one or more personal users, group, enterprises and institutions user and various organization group.

3. according to the method described in claim 2, it is characterized in that, the one or more advertisement files transmission requests of reception, described It includes one or more advertisement files to be sent and one or more of advertisements that one or more advertisement files, which send request, One or more target objects that archives are sent, the advertisement file include:

Non-economy advertisement file and economic advertisement archives；

Commercial advertisement archives, government administration department, social cause unit, organizations, the various bulletins of individual, notice, statement, Notice, statement class noncommercial advertising archives；

Resource advertising archives and non-resource advertisement file；

Text, image, audio-video and multimedia advertising archives.

4. according to the method described in claim 3, it is characterized in that, the one or more advertisement files transmission requests of reception, described It includes one or more advertisement files to be sent and one or more of advertisements that one or more advertisement files, which send request, One or more target objects that archives are sent, further includes:

It is counted for one or more target objects that one or more of advertisement files are sent and shows current etc. be sent to Its advertisement file number；

Described is that advertisement file is counted including being advertisement file differential counting.

5. method according to any of claims 1-4, which is characterized in that obtain one or more that interactive information is sent A target object, when detecting that interactive information will be sent to one or more mesh that one or more of advertisement files are sent One or more of advertisement files are responded when marking object and send request, by one or more of advertisement files and the interaction Information pushes to the one or more that the interactive information is sent together or target complete object, the interactive information include following One or more:

Whole interactive information of overall network platform；

Receive to carry the friendship that one or more advertisement files are sent to one or more or target complete object that it sends together Mutual information；

Contain transmission target object identical as one or more of advertisement file one or more in the target object of transmission Interactive information；

Satisfactory interactive information.

6. according to the method described in claim 5, it is characterized in that, obtaining one or more targets pair that interactive information is sent As when detecting that interactive information will be sent to one or more target objects that one or more of advertisement files are sent It responds one or more of advertisement files and sends request, by one or more of advertisement files together with the interactive information Push to the one or more or target complete object that the interactive information is sent, further includes:

One or more target objects that one or more of advertisement files push to together with the interactive information are obtained, it will One or more of target objects that the one or more of advertisement files obtained push to together with the interactive information The task list that ID or address write-in are sent.

7. according to the method described in claim 6, it is characterized in that, obtaining one or more targets pair that interactive information is sent As when detecting that interactive information will be sent to one or more target objects that one or more of advertisement files are sent It responds one or more of advertisement files and sends request, by one or more of advertisement files together with the interactive information Push to the one or more or target complete object that the interactive information is sent, further includes:

Priority assignation is obtained, judges whether priority assignation setting allows one or more of advertisement files and the interactive information Push to together acquisition one or more of advertisement files pushed to together with the interactive information it is one or more A target object, if otherwise stopping one or more of advertisement files pushing to acquisition together with the interactive information One or more of target objects that one or more of advertisement files push to together with the interactive information, separately make to locate Reason is not dealt with；

Priority assignation is obtained, the priority assignation includes below one or more:

Blacklist setting；

The limitation of number is received to advertisement file；

The limitation of number is sent to advertisement file；

Shielding setting；

Repeat limitation setting.

8. the method according to the description of claim 7 is characterized in that obtaining one or more targets pair that interactive information is sent As when detecting that interactive information will be sent to one or more target objects that one or more of advertisement files are sent It responds one or more of advertisement files and sends request, by one or more of advertisement files together with the interactive information Push to the one or more or target complete object that the interactive information is sent, further includes:

Execute push.By the task list of transmission, one or more of advertisement files are pushed together with the interactive information The one or more of targets pair pushed to together with the interactive information to one or more of advertisement files of acquisition As.

9. according to the method described in claim 8, it is characterized in that, obtaining one or more targets pair that interactive information is sent As when detecting that interactive information will be sent to one or more target objects that one or more of advertisement files are sent It responds one or more of advertisement files and sends request, by one or more of advertisement files together with the interactive information Push to the one or more or target complete object that the interactive information is sent, further includes:

Whether detect one or more of advertisement files and send whole advertisement files that request includes and be sent to will all send out The target object sent if it is stops executing push, if otherwise continuing to execute push.

10. according to the method described in claim 9, it is characterized in that, obtaining one or more targets pair that interactive information is sent As when detecting that interactive information will be sent to one or more target objects that one or more of advertisement files are sent It responds one or more of advertisement files and sends request, by one or more of advertisement files together with the interactive information Push to the one or more or target complete object that the interactive information is sent, further includes:

It receives request and shares resource.To the advertisement file comprising resource, server receives the sharing request of advertising resource, and sharing obtains The corresponding resource of the resource identification taken.

11. a kind of device of network display advertisement characterized by comprising

Receiving unit sends request for receiving one or more advertisement files, and one or more of advertisement file transmissions are asked Seek one or more targets including one or more advertisement files to be sent and the transmission of one or more of advertisement files Object；

Push unit, for obtaining one or more target objects of interactive information transmission, when having detected that interactive information will send out Send to one or more of advertisement files send one or more target objects when respond one or more of advertisement shelves Case sends request, and one or more of advertisement files are pushed to what the interactive information was sent together with the interactive information One or more or target complete object.

12. device according to claim 11, which is characterized in that the receiving unit, it is one or more wide for receiving Accuse archives and send request, one or more of advertisement files send request include one or more advertisement files to be sent and One or more target objects that one or more of advertisement files are sent, are also used to:

13. device according to claim 12, which is characterized in that the receiving unit, it is one or more wide for receiving Accuse archives and send request, one or more of advertisement files send request include one or more advertisement files to be sent and One or more target objects that one or more of advertisement files are sent, the advertisement file include:

Non-economy advertisement file and economic advertisement archives；

Resource advertising archives and non-resource advertisement file；

Text, image, audio-video and multimedia advertising archives.

14. device according to claim 13, which is characterized in that the receiving unit, it is one or more wide for receiving Accuse archives and send request, one or more of advertisement files send request include one or more advertisement files to be sent and One or more target objects that one or more of advertisement files are sent, further includes:

Counting unit, one or more target objects for sending for one or more of advertisement files, which are counted and shown, works as The advertisement file number for being sent to it such as preceding, described is that advertisement file is counted including being advertisement file differential counting.

15. any device in 1-14 according to claim 1, which is characterized in that the push unit, for obtaining interaction One or more target objects that information is sent, when having detected that interactive information will be sent to one or more of advertisement files One or more of advertisement files are responded when one or more target objects of transmission sends request, it will be one or more of Advertisement file pushes to the one or more or target complete object that the interactive information is sent, institute together with the interactive information Stating interactive information includes one or more below:

Whole interactive information of overall network platform；

Satisfactory interactive information.

16. device according to claim 15, which is characterized in that the push unit is sent for obtaining interactive information One or more target objects, when detecting that interactive information will be sent to one that one or more of advertisement files send One or more of advertisement files are responded when a or multiple target objects and send request, by one or more of advertisement files The one or more or target complete object that the interactive information is sent are pushed to together with the interactive information, further includes:

It obtains and pushes target object unit together, for obtaining one or more of advertisement files together with the interactive information The one or more target objects pushed to, the one or more of advertisement files that will acquire push away together with the interactive information Send to one or more of target objects ID or address write-in send task list.

17. device according to claim 16, which is characterized in that the push unit is sent for obtaining interactive information One or more target objects, when detecting that interactive information will be sent to one that one or more of advertisement files send One or more of advertisement files are responded when a or multiple target objects and send request, by one or more of advertisement files The one or more or target complete object that the interactive information is sent are pushed to together with the interactive information, further includes:

Priority assignation unit is obtained, for obtaining priority assignation, it is one or more of to judge whether priority assignation setting allows Advertisement file pushed to together with the interactive information acquisition one or more of advertisement files and the interactive information one The one or more of target objects pushed to are acted, if otherwise stopped one or more of advertisement files and the friendship One or more of advertisement files that mutual information pushes to acquisition together pushed to together with the interactive information described one A or multiple target objects, separately deal with or do not deal with；

Blacklist setting；

The limitation of number is received to advertisement file；

The limitation of number is sent to advertisement file；

Shielding setting；

Repeat limitation setting.

18. device according to claim 17, which is characterized in that the push unit is sent for obtaining interactive information One or more target objects, when detecting that interactive information will be sent to one that one or more of advertisement files send One or more of advertisement files are responded when a or multiple target objects and send request, by one or more of advertisement files The one or more or target complete object that the interactive information is sent are pushed to together with the interactive information, further includes:

Push unit is executed, for executing push.By the task list of transmission, by one or more of advertisement files with it is described Described in one or more of advertisement files that interactive information pushes to acquisition together push to together with the interactive information One or more target objects.

19. device according to claim 18, which is characterized in that the push unit is sent for obtaining interactive information One or more target objects, when detecting that interactive information will be sent to one that one or more of advertisement files send One or more of advertisement files are responded when a or multiple target objects and send request, by one or more of advertisement files The one or more or target complete object that the interactive information is sent are pushed to together with the interactive information, further includes:

Detection, which executes, completes unit, sends whole advertisement files that request includes for detecting one or more of advertisement files It whether has been sent to the target object all to be sent, has if it is stopped executing push, if otherwise continuing to execute push.

20. device according to claim 19, which is characterized in that the push unit is sent for obtaining interactive information One or more target objects, when detecting that interactive information will be sent to one that one or more of advertisement files send One or more of advertisement files are responded when a or multiple target objects and send request, by one or more of advertisement files The one or more or target complete object that the interactive information is sent are pushed to together with the interactive information, further includes:

Share resource unit, shares resource for receiving request.To the advertisement file comprising resource, server receives advertising resource Sharing request, share the corresponding resource of the resource identification of acquisition.

21. a kind of system of network display advertisement, which is characterized in that including the displaying as described in any in claim 11-20 The device of advertisement.