CN110298703A - A kind of numerical medium art advertising platform - Google Patents
A kind of numerical medium art advertising platform Download PDFInfo
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- CN110298703A CN110298703A CN201910585174.1A CN201910585174A CN110298703A CN 110298703 A CN110298703 A CN 110298703A CN 201910585174 A CN201910585174 A CN 201910585174A CN 110298703 A CN110298703 A CN 110298703A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0253—During e-commerce, i.e. online transactions
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0255—Targeted advertisements based on user history
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0267—Wireless devices
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0277—Online advertisement
Abstract
The invention discloses a kind of numerical medium art advertising platform, which includes: Advertisement Server and smart phone；Advertisement Server includes: advertisement browsing module, advertisement switch module and Shopping directery；Advertisement link APP is embedded in smart phone, advertisement link APP includes: reward on total mark module.The present invention can targetedly carry out advertisement browsing by inputting advertisement browsing parameter in advertisement browser interface, and the two dimensional code by being playing advertisement on the display of scanning Advertisement Server, it is linked into advertisement and browses web sites and carry out depth detailed extension advertisement browsing, family can be used and more fully understand ad content；Pass through the Shopping directery code on scanning online advertisement browsing pages or extension advertisement browsing pages, it can select that common shopping platform can be waited into existing Taobao/Jingdone district/only product in smart phone by advertisement link APP when seeing advertisement, it can quickly do shopping, without the official website for installing corresponding goods.
Description
Technical field
The present invention relates to advertising platform technical fields, more particularly relate to a kind of numerical medium art advertising platform.
Background technique
Numerical medium art advertisement be based on digital technology, based on media industry, with the advertisement of artistic creation, mesh
Be for better merchandising.But range is only focused in current advertisement, cannot carry out depth for the demand of user
Ad content understands, and the advertisement for causing user to be emerged one after another is bothered, and generates dislike；And existing advertising platform and shopping are flat
Platform be it is independent, cannot by watch advertisement quickly do shopping.
Summary of the invention
The embodiment of the present invention provides a kind of numerical medium art advertising platform, to solve present in above-mentioned background technique
Problem.
The embodiment of the present invention provides a kind of numerical medium art advertising platform, comprising: Advertisement Server and smart phone；
The Advertisement Server includes: advertisement browsing module, advertisement switch module and Shopping directery；In the smart phone
It is embedded with advertisement link APP, the advertisement link APP includes: reward on total mark module；
The advertisement browsing module carries out online or extension advertisement browsing for browsing parameter by selection advertisement；Wherein,
The advertisement browsing parameter includes: advertisement type, advertising time, advertisement temperature；
The advertisement switch module, it is clear that the local area network for linking the Advertisement Server by smart phone opens advertisement
It lookes at, and the MAC Address of the smart phone by monitoring link, is closed when the smart phone of link is not within the scope of local area network wide
Accuse browsing；
The Shopping directery module, for passing through the purchase on scanning online advertisement browsing pages or extension advertisement browsing pages
Object concatenation code, and common shopping platform is entered by advertisement link APP selection；Wherein, the common shopping platform includes:
Taobao, Jingdone district, only product meeting；
The reward on total mark module is used for according to extension advertisement browsing time, extension advertisement browsing time and shopping number,
Reward on total mark is obtained according to respective weights；Wherein, the reward on total mark, for commonly using shopping platform.
Further, the Advertisement Server is arranged in elevator, bus station's waiting space, subway station waiting space, railway station
Waiting space.
Further, the advertisement browsing module includes: online browse unit and extension browse unit；
The online browse unit, after browsing parameter to advertisement browsing parameter interface input advertisement, in the advertisement
Online advertisement browsing is carried out on the display of server；
The extension browse unit is playing on the display for scanning the Advertisement Server by smart phone
The two dimensional code of advertisement, is linked into advertisement and browses web sites and carry out detailed extension advertisement browsing.
Further, the advertisement switch module includes: local area network link unit, advertisement opening unit, MAC Address monitoring
Unit and advertisement closing unit；
The local area network link unit, for linking the advertising service by the local area network link interface of smart phone
Device, and obtain the MAC Address of smart phone；Wherein, the Advertisement Server is once only capable of one smart phone of link；
The advertisement opening unit, for being switched in advertisement when smart phone successfully links to the Advertisement Server
Open advertisement browsing in interface；
The MAC Address monitoring unit, whether the smart phone for being linked by MAC Address real-time monitoring is in local area network
In range；
The advertisement closing unit, for when the smart phone of link is not within the scope of local area network, auto-returned advertisement
Switch interface can not open advertisement browsing.
Further, the reward on total mark module includes: recording unit, integral calculation unit and credits using unit；
The recording unit, for by the advertisement link APP enter advertisement browse web sites extend advertisement browsing time
Number, extension advertisement browsing time are recorded, and the shopping to common shopping platform is entered by the advertisement link APP (21)
Number is recorded；
The integral calculation unit is used for according to weight to extension advertisement browsing time, extension advertisement browsing time and purchase
Object number carries out integral calculation；Wherein, the extension advertisement browsing time is the extension advertisement greater than the threshold value advertisement browsing time
Browsing time；
The credits using unit for being general coupon by accumulated point exchanging, and is transferred to common shopping platform.
Further, the advertisement link APP includes: the link ends that a variety of advertisements browsed web sites and commonly used shopping platform
Mouthful.
The embodiment of the present invention provides a kind of numerical medium art advertising platform, and compared with prior art, its advantages are such as
Under:
The present invention can targetedly carry out advertisement browsing by inputting advertisement browsing parameter in advertisement browser interface, and
It is playing the two dimensional code of advertisement on display by scanning Advertisement Server, advertisement is linked into and browses web sites and carry out depth
Detailed extension advertisement browsing, can be used family and more fully understands ad content；Further, it is linked by smart phone wide
Advertisement browsing, and the MAC Address of the smart phone by monitoring link are opened in the local area network control for accusing server, when the intelligence of link
Advertisement browsing is closed in control when energy mobile phone is not within the scope of local area network, i.e., plays opening and closing to the advertisement of public situation and carry out
Controllable setting, when unmanned link, Advertisement Server is closed, to save resource.
The present invention is passed through by the Shopping directery code on scanning online advertisement browsing pages or extension advertisement browsing pages
Advertisement link APP selection enters common shopping platform, can select to enter intelligence by advertisement link APP when seeing advertisement
Existing Taobao/Jingdone district/only product can wait common shopping platform in energy mobile phone, can quickly do shopping, and not have to install corresponding quotient
The official website of product；Further, by advertisement link APP record extension advertisement browsing time, the extension advertisement browsing time and
Shopping number, it is hereby achieved that the coupon that common shopping platform is general, and then the certain excitation of advertisement browsing user has been given,
Improve user advertising browsing initiative.
Detailed description of the invention
Fig. 1 is a kind of numerical medium art advertising platform entirety functional block diagram provided in an embodiment of the present invention；
Fig. 2 is functional block diagram inside Advertisement Server provided in an embodiment of the present invention；
Fig. 3 is functional block diagram inside advertisement link APP provided in an embodiment of the present invention.
Specific embodiment
Following will be combined with the drawings in the embodiments of the present invention, and technical solution in the embodiment of the present invention carries out clear, complete
Site preparation description, it is clear that described embodiments are only a part of the embodiments of the present invention, instead of all the embodiments.It is based on
Embodiment in the present invention, it is obtained by those of ordinary skill in the art without making creative efforts every other
Embodiment shall fall within the protection scope of the present invention.
Referring to Fig. 1~3, the embodiment of the present invention provides a kind of numerical medium art advertising platform, which includes: advertisement clothes
Business device 1 and smart phone 2.
Specifically, Advertisement Server 1 includes: advertisement browsing module 11, advertisement switch module 12 and Shopping directery 13；Intelligence
Advertisement link APP-21 is embedded in mobile phone 2, advertisement link APP-21 includes: reward on total mark module 211.
Wherein, advertisement browsing module 11 carries out online or extension advertisement browsing for browsing parameter by selection advertisement；Its
In, it includes: advertisement type, advertising time, advertisement temperature that advertisement, which browses parameter,.
Wherein, advertisement switch module 12, for opening advertisement by the local area network of 2 link advertisement server 1 of smart phone
Browsing, and the MAC Address of the smart phone 2 by monitoring link, are closed when the smart phone 2 of link is not within the scope of local area network
Close advertisement browsing.
Wherein, Shopping directery module 13, for passing through scanning online advertisement browsing pages or extension advertisement browsing pages
Shopping directery code, and common shopping platform is entered by advertisement link APP-21 selection；Wherein, the common shopping platform packet
It includes: Taobao, Jingdone district, only product meeting.
Wherein, reward on total mark module 211, for according to extension advertisement browsing time, extension advertisement browsing time and shopping
Number obtains reward on total mark according to respective weights；Wherein, reward on total mark, for commonly using shopping platform.
In practical application, can by Advertisement Server 1 be arranged in elevator, bus station's waiting space, subway station waiting space,
Railway station waiting space etc..
Further, advertisement browsing module 11 includes: online browse unit 111 and extension browse unit 112.
Wherein, online browse unit 111, after browsing parameter to advertisement browsing parameter interface input advertisement, in advertisement
Online advertisement browsing is carried out on the display of server 1；Extension browse unit 112, for scanning advertisement clothes by smart phone 2
It is engaged in being playing the two dimensional code of advertisement on the display of device 1, is linked into advertisement and browses web sites that carry out detailed extension advertisement clear
It lookes at.
Further, advertisement switch module 12 includes: local area network link unit 121, advertisement opening unit 122, MAC Address
Monitoring unit 123 and advertisement closing unit 124.
Wherein, local area network link unit 121, for passing through the local area network link interface link advertisement service of smart phone 2
Device 1, and obtain the MAC Address of smart phone 2；Wherein, Advertisement Server 1 is once only capable of one smart phone 2 of link；Advertisement is opened
Unit 122 is opened, for opening advertisement browsing at advertisement switch interface when smart phone 2 successfully links to Advertisement Server 1；
MAC Address monitoring unit 123, whether the smart phone 2 for being linked by MAC Address real-time monitoring is within the scope of local area network；
Advertisement closing unit 124, for when the smart phone 2 of link is not within the scope of local area network, auto-returned advertisement to switch interface
Advertisement browsing can not be opened.
Further, reward on total mark module 211 includes: that recording unit 2111, integral calculation unit 2112 and integral use
Unit 2113.
Wherein, recording unit 2111, for by advertisement link APP21 enter advertisement browse web sites extend advertisement browsing
Number, extension advertisement browsing time are recorded, and to the shopping number for entering common shopping platform by advertisement link APP21
It is recorded；Integral calculation unit 2112 is used for according to weight to extension advertisement browsing time, extension advertisement browsing time and purchase
Object number carries out integral calculation；Wherein, the extension advertisement browsing time is that the extension advertisement greater than the threshold value advertisement browsing time browses
Time；Credits using unit 2113 for being general coupon by accumulated point exchanging, and is transferred to common shopping platform.
It should be noted that advertisement link APP-21 includes: the link that a variety of advertisements browsed web sites and commonly used shopping platform
Port, when smart phone 2 links to Advertisement Server 1, by advertisement link APP-21 barcode scanning from advertisement link APP-21 into
Enter each advertisement and browses web sites and commonly use shopping platform.
In conclusion the present invention can be carried out targetedly extensively by inputting advertisement browsing parameter in advertisement browser interface
Browsing, and the two dimensional code by being playing advertisement on the display of scanning Advertisement Server are accused, advertisement browsing net is linked into
It stands and carries out the detailed extension advertisement browsing of depth, family can be used and more fully understand ad content；Further, pass through intelligence
Advertisement browsing, and the MAC Address of the smart phone by monitoring link are opened in the local area network control that mobile phone links Advertisement Server,
When the smart phone of link is not within the scope of local area network, advertisement browsing is closed in control, i.e., plays and open to the advertisement of public situation
Controllable setting is carried out with closing, when unmanned link, Advertisement Server is closed, to save resource.
Meanwhile the present invention passes through the Shopping directery code on scanning online advertisement browsing pages or extension advertisement browsing pages,
And common shopping platform is entered by advertisement link APP selection, it can be selected by advertisement link APP when seeing advertisement
Common shopping platform can be waited into Taobao/Jingdone district existing in smart phone/only product, can quickly be done shopping, installation is not had to
The official website of corresponding goods；Further, extension advertisement browsing time is recorded by advertisement link APP, extension advertisement browses
Time and shopping number, it is hereby achieved that the coupon that common shopping platform is general, and then given advertisement browsing user certain
Excitation, improve user advertising browsing initiative.
Disclosed above is only several specific embodiments of the invention, and those skilled in the art can carry out the present invention
Various modification and variations without departing from the spirit and scope of the present invention, if these modifications and changes of the present invention belongs to the present invention
Within the scope of claim and its equivalent technologies, then the present invention is also intended to include these modifications and variations.
Claims (6)
1. a kind of numerical medium art advertising platform characterized by comprising Advertisement Server (1) and smart phone (2)；
The Advertisement Server (1) includes: advertisement browsing module (11), advertisement switch module (12) and Shopping directery (13)；Institute
It states and is embedded with advertisement link APP (21) in smart phone (2), the advertisement link APP (21) includes: reward on total mark module
(211)；
The advertisement browsing module (11) carries out online or extension advertisement browsing for browsing parameter by selection advertisement；Wherein,
The advertisement browsing parameter includes: advertisement type, advertising time, advertisement temperature；
The advertisement switch module (12), the local area network for linking the Advertisement Server (1) by smart phone (2) are opened
Advertisement browsing, and the MAC Address of the smart phone (2) by monitoring link, when the smart phone (2) of link is not in local area network model
Advertisement browsing is closed when enclosing interior；
The Shopping directery module (13), for passing through the purchase on scanning online advertisement browsing pages or extension advertisement browsing pages
Object concatenation code, and common shopping platform is entered by the advertisement link APP (21) selection；Wherein, the common shopping platform
It include: Taobao, Jingdone district, only product meeting；
The reward on total mark module (211), for according to extension advertisement browsing time, extension advertisement browsing time and shopping time
Number obtains reward on total mark according to respective weights；Wherein, the reward on total mark, for commonly using shopping platform.
2. numerical medium art advertising platform as described in claim 1, which is characterized in that Advertisement Server (1) setting
In elevator, bus station's waiting space, subway station waiting space, railway station waiting space.
3. numerical medium art advertising platform as described in claim 1, which is characterized in that advertisement browsing module (11) packet
It includes: online browse unit (111) and extension browse unit (112)；
The online browse unit (111), after browsing parameter to advertisement browsing parameter interface input advertisement, in the advertisement
Online advertisement browsing is carried out on the display of server (1)；
The extension browse unit (112), for scanning the display of the Advertisement Server (1) by smart phone (2)
It is playing the two dimensional code of advertisement, advertisement is linked into and browses web sites and carry out detailed extension advertisement browsing.
4. numerical medium art advertising platform as described in claim 1, which is characterized in that advertisement switch module (12) packet
It includes: local area network link unit (121), advertisement opening unit (122), MAC Address monitoring unit (123) and advertisement closing unit
(124)；
The local area network link unit (121), for linking the advertisement clothes by the local area network link interface of smart phone (2)
It is engaged in device (1), and obtains the MAC Address of smart phone (2)；Wherein, the Advertisement Server (1) is once only capable of one intelligence of link
Mobile phone (2)；
The advertisement opening unit (122) is used for when smart phone (2) successfully links to the Advertisement Server (1), wide
It accuses switch interface and opens advertisement browsing；
The MAC Address monitoring unit (123), whether the smart phone (2) for being linked by MAC Address real-time monitoring is in office
Within the scope of the net of domain；
The advertisement closing unit (124), for when link smart phone (2) not within the scope of local area network when, auto-returned
Advertisement switch interface can not open advertisement browsing.
5. numerical medium art advertising platform as described in claim 1, which is characterized in that the reward on total mark module (211)
It include: recording unit (2111), integral calculation unit (2112) and credits using unit (2113)；
The recording unit (2111), for wide to the extension that advertisement browses web sites is entered by the advertisement link APP (21)
Announcement browsing time, extension advertisement browsing time are recorded, and flat to common shopping is entered by the advertisement link APP (21)
The shopping number of platform is recorded；
The integral calculation unit (2112), for according to weight to extension advertisement browsing time, the extension advertisement browsing time and
Number of doing shopping carries out integral calculation；Wherein, the extension advertisement browsing time is wide greater than the extension of threshold value advertisement browsing time
Accuse the browsing time；
The credits using unit (2113) for being general coupon by accumulated point exchanging, and is transferred to common shopping platform.
6. numerical medium art advertising platform as described in claim 1, which is characterized in that advertisement link APP (21) packet
Include: a variety of advertisements browse web sites and commonly use the link port of shopping platform.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201910585174.1A CN110298703A (en) | 2019-07-01 | 2019-07-01 | A kind of numerical medium art advertising platform |
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| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201910585174.1A CN110298703A (en) | 2019-07-01 | 2019-07-01 | A kind of numerical medium art advertising platform |
Publications (1)
| Publication Number | Publication Date |
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| CN110298703A true CN110298703A (en) | 2019-10-01 |
Family
ID=68029715
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| CN201910585174.1A Pending CN110298703A (en) | 2019-07-01 | 2019-07-01 | A kind of numerical medium art advertising platform |
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Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
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| CN113657928A (en) * | 2021-08-02 | 2021-11-16 | 深圳喜悦机器人有限公司 | Advertisement display method and device, storage medium and terminal equipment |
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