CN110134410B - Personalized information association method and device for cold-start user and storage medium - Google Patents
Personalized information association method and device for cold-start user and storage medium Download PDFInfo
- Publication number
- CN110134410B CN110134410B CN201910413166.9A CN201910413166A CN110134410B CN 110134410 B CN110134410 B CN 110134410B CN 201910413166 A CN201910413166 A CN 201910413166A CN 110134410 B CN110134410 B CN 110134410B
- Authority
- CN
- China
- Prior art keywords
- information
- personalized
- application
- personalized information
- user
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Active
Links
Images
Classifications
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F8/00—Arrangements for software engineering
- G06F8/60—Software deployment
- G06F8/61—Installation
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F9/00—Arrangements for program control, e.g. control units
- G06F9/06—Arrangements for program control, e.g. control units using stored programs, i.e. using an internal store of processing equipment to receive or retain programs
- G06F9/44—Arrangements for executing specific programs
- G06F9/445—Program loading or initiating
- G06F9/44505—Configuring for program initiating, e.g. using registry, configuration files
Landscapes
- Engineering & Computer Science (AREA)
- Software Systems (AREA)
- Theoretical Computer Science (AREA)
- General Engineering & Computer Science (AREA)
- Physics & Mathematics (AREA)
- General Physics & Mathematics (AREA)
- Information Transfer Between Computers (AREA)
Abstract
The embodiment of the invention provides a method and a device for associating personalized information of a cold start user and a computer readable storage medium. The method for associating the personalized information of the cold start user comprises the following steps: responding to an installation instruction from a user terminal, and acquiring personalized information of an application page corresponding to the installation instruction; writing the personalized information into an application installation file corresponding to the installation instruction; and sending the application installation file to the user terminal, wherein the application installation file is used for indicating that the personalized information is used as the associated information of the cold-start user after the application corresponding to the installation instruction is installed. According to the embodiment of the invention, the personalized information is written into the application installation file corresponding to the installation instruction, so that the data association between the page before application installation and the application after installation is realized, and the application can acquire the personalized information of the cold start user according to the information carried in the application installation file, so that the corresponding personalized service is provided, and the user experience is improved.
Description
Technical Field
The present invention relates to the field of information technologies, and in particular, to a method and an apparatus for associating personalized information of a cold-boot user, and a computer-readable storage medium.
Background
As the number and variety of services in networks continue to increase, service recommendation techniques have evolved to help users find desired services among a large number of services. Most of the traditional service recommendation methods are to search neighbor users with similar behaviors to a target user according to the historical service usage records of the target user, and then recommend services used by the neighbor users, or search services similar to the services used by the target user for recommendation. These methods are not recommended for users without service usage records, i.e., cold start users. Therefore, personalized information of the cold start user is difficult to obtain, and personalized recommendation is difficult to achieve. Obtaining personalized information of a cold start user becomes one of the problems to be solved urgently in service recommendation.
For example, during an APK (android package) installation process, a Web (World Wide Web, also referred to as World Wide Web) page does not have information association with the downloaded APK. Therefore, a user who newly installs an APP (Application) needs to manually input an invitation code to associate with the user who initiated the sharing. Newly installed APP can not distinguish the downloading source of the installation package, and the association of accurate recommendation information of the downloaded APK can not be realized.
In summary, data association cannot be realized between the Web page before the APP is installed and the APP after the APP is installed, the APP cannot acquire personalized information of the cold start user, corresponding personalized service cannot be provided, and user experience is poor.
Disclosure of Invention
Embodiments of the present invention provide a method and an apparatus for associating personalized information of a cold-start user, and a computer-readable storage medium, so as to solve one or more technical problems in the prior art.
In a first aspect, an embodiment of the present invention provides a method for associating personalized information of a cold-start user, including:
responding to an installation instruction from a user terminal, and acquiring personalized information of an application page corresponding to the installation instruction;
writing the personalized information into an application installation file corresponding to the installation instruction;
and sending the application installation file to the user terminal, wherein the application installation file is used for indicating that the personalized information is used as the associated information of the cold-start user after the application corresponding to the installation instruction is installed.
In one embodiment, acquiring personalized information corresponding to the application page includes:
acquiring link information of the application page;
and acquiring personalized information corresponding to the link information.
In one embodiment, writing the personalized information into an application installation file corresponding to the installation instruction includes:
generating an application installation mother package comprising signature information;
and writing the personalized information into the application installation mother package in an annotation information mode, and generating an application installation file corresponding to the installation instruction.
In one embodiment, writing the personalized information into the application installation mother package in a manner of annotation information, and generating an application installation file corresponding to the installation instruction includes:
after the personalized information is written into the application installation mother package in an annotation information mode, judging whether the signature information comprises verification information of the annotation information;
and if the signature information comprises the verification information of the annotation information, re-signing the application installation parent packet written with the personalized information to generate an application installation file corresponding to the installation instruction.
In one embodiment, the personalized information includes at least one of sharing information, appointed jumping information and recommendation information; the sharing information comprises a user initiating sharing corresponding to the application page; the appointed jumping information comprises information of a page appointed to jump after a cold start user runs an application corresponding to the installation instruction; the recommendation information comprises information which is generated according to the display content of the application page and is recommended to the cold-start user;
under the condition that the personalized information comprises shared information, the method for using the personalized information as the associated information of the cold start user comprises the following steps: identifying the user initiating the sharing from the personalized information; establishing sharing association between the cold-start user and the user initiating sharing;
under the condition that the personalized information comprises appointed skip information, the personalized information is taken as the associated information of the cold start user, and the method comprises the following steps: identifying the appointed skip information from the personalized information; jumping to a page corresponding to the appointed jumping information;
when the personalized information comprises recommendation information, the method for using the personalized information as the associated information of the cold start user comprises the following steps: identifying the recommendation information from the personalized information; and displaying the recommendation information.
In a second aspect, an embodiment of the present invention provides a personalized information association apparatus for a cold-start user, including:
an acquisition unit configured to: responding to an installation instruction from a user terminal, and acquiring personalized information of an application page corresponding to the installation instruction;
a write unit to: writing the personalized information into an application installation file corresponding to the installation instruction;
a transmitting unit configured to: and sending the application installation file to the user terminal, wherein the application installation file is used for indicating that the personalized information is used as the associated information of the cold-start user after the application corresponding to the installation instruction is installed.
In one embodiment, the obtaining unit is configured to:
acquiring link information of the application page;
and acquiring personalized information corresponding to the link information.
In one embodiment, the writing unit includes:
the parent package generating subunit is used for generating an application installation parent package comprising signature information;
and the information writing subunit is used for writing the personalized information into the application installation parent package in an annotation information mode and generating an application installation file corresponding to the installation instruction.
In one embodiment, the information writing subunit is configured to:
after the personalized information is written into the application installation mother package in an annotation information mode, judging whether the signature information comprises verification information of the annotation information;
and if the signature information comprises the verification information of the annotation information, re-signing the application installation mother packet written in the personalized information to generate an application installation file corresponding to the installation instruction.
In one embodiment, the personalized information includes at least one of sharing information, appointed jumping information and recommendation information; the sharing information comprises a user initiating sharing corresponding to the application page; the appointed jumping information comprises information of a page appointed to jump after a cold start user runs an application corresponding to the installation instruction; the recommendation information comprises information which is generated according to the display content of the application page and is recommended to the cold-start user;
the apparatus further comprises an association unit configured to:
under the condition that the personalized information comprises sharing information, identifying the user initiating the sharing from the personalized information; establishing sharing association between the cold-start user and the user initiating sharing;
under the condition that the personalized information comprises appointed jumping information, identifying the appointed jumping information from the personalized information; jumping to a page corresponding to the appointed jumping information;
in the case that the personalized information includes recommendation information, identifying the recommendation information from the personalized information; and displaying the recommendation information.
In a third aspect, an embodiment of the present invention provides a device for associating personalized information of a cold-start user, where functions of the device may be implemented by hardware, or may be implemented by hardware executing corresponding software. The hardware or software includes one or more modules corresponding to the above-described functions.
In one possible design, the apparatus includes a processor and a memory, the memory is used for storing a program for supporting the apparatus to execute the personalized information association method of the cold start user, and the processor is configured to execute the program stored in the memory. The apparatus may also include a communication interface for communicating with other devices or a communication network.
In a fourth aspect, an embodiment of the present invention provides a computer-readable storage medium for storing computer software instructions for a personalized information association apparatus of a cold-start user, which includes a program for executing the personalized information association method of the cold-start user.
The technical scheme has the following advantages or beneficial effects: by writing the personalized information into the application installation file corresponding to the installation instruction, data association between a page before application installation and an installed application is realized, so that the application can acquire the personalized information of the cold start user according to the information carried in the application installation file, corresponding personalized service is provided, and user experience is improved.
The foregoing summary is provided for the purpose of description only and is not intended to be limiting in any way. In addition to the illustrative aspects, embodiments, and features described above, further aspects, embodiments, and features of the present invention will be readily apparent by reference to the drawings and following detailed description.
Drawings
In the drawings, like reference characters designate like or similar parts or elements throughout the several views unless otherwise specified. The figures are not necessarily to scale. It is appreciated that these drawings depict only some embodiments in accordance with the disclosure and are therefore not to be considered limiting of its scope.
Fig. 1 shows a flowchart of a personalized information association method of a cold-start user according to an embodiment of the present invention.
Fig. 2 is a flowchart illustrating a method for associating personalized information of a cold-start user according to an embodiment of the present invention.
Fig. 3 shows a flow chart of writing personalized information of a personalized information association method of a cold-start user according to an embodiment of the present invention.
Fig. 4 shows a flow chart of writing personalized information of a personalized information association method of a cold-start user according to an embodiment of the present invention.
Fig. 5a shows a flowchart of a personalized information association method of a cold start user according to an embodiment of the present invention.
Fig. 5b shows a flowchart of compiling APK of the personalized information association method of the cold-start user according to the embodiment of the present invention.
Fig. 5c is a channel platform processing flow chart of the personalized information association method of the cold start user according to the embodiment of the invention.
Fig. 5d shows an APP operation flowchart of a personalized information association method of a cold-start user according to an embodiment of the present invention.
Fig. 6 is a block diagram illustrating a personalized information associating apparatus of a cold start user according to an embodiment of the present invention.
Fig. 7 is a block diagram illustrating a structure of a writing unit of a personalized information associating apparatus of a cold-start user according to an embodiment of the present invention.
Fig. 8 is a block diagram illustrating a personalized information associating apparatus of a cold start user according to an embodiment of the present invention.
Detailed Description
In the following, only certain exemplary embodiments are briefly described. As those skilled in the art will recognize, the described embodiments may be modified in various different ways, all without departing from the spirit or scope of the present invention. Accordingly, the drawings and description are to be regarded as illustrative in nature, and not as restrictive.
Fig. 1 shows a flowchart of a personalized information association method of a cold-start user according to an embodiment of the present invention. As shown in fig. 1, the personalized information association method for a cold-start user includes:
step S110, responding to an installation instruction from a user terminal, and acquiring personalized information of an application page corresponding to the installation instruction;
step S120, writing the personalized information into an application installation file corresponding to the installation instruction;
step S130, sending the application installation file to the user terminal, where the application installation file is used to instruct that the personalized information is used as associated information of the cold start user after the application corresponding to the installation instruction is installed. And the application installation file is used for associating the personalized information to the cold-start user after the cold-start user installs the application corresponding to the installation instruction.
For a cold start user, personalized information association and personalized service recommendation are difficult to perform because no service use record exists. In the embodiment of the invention, the personalized information related to the user can be dynamically written into the application installation file of the client at the moment when the user clicks and downloads the application installation file, so that a strategy of bringing the personalized information into the application installation file is implemented, and a more accurate recommendation target is realized.
Specifically, in step S110, the user clicks on the download application installation file on a certain application page. And responding to an installation instruction received from an application page, and acquiring personalized information corresponding to the application page by a channel packaging platform of the application installation file. In step S120, the acquired personalized information is written into the application installation file, so that the application installation file carries the personalized information of the user when downloading. In step S130, the application installation file carrying the personalized information of the user is sent to the user terminal. After the user installs the application, the personalized information may be read while the application is running to associate the personalized information to the user.
In one example, a user clicks on the downloaded android installation package APK, and the APK is required to carry relevant information during downloading because the APK cannot directly identify a downloading source and a Web scene for downloading the APK after being installed. In the embodiment of the invention, the personalized information carried by the APK can be generated by utilizing a recommendation strategy according to the content browsed by the user on the Web page. Through the personalized information carried by the APK, the content displayed by the installed APP for the first time is associated with the web page browsing content, and the user experience is improved.
Fig. 2 is a flowchart illustrating a method for associating personalized information of a cold-start user according to an embodiment of the present invention. As shown in fig. 2, in an embodiment, in step S110 in fig. 1, the obtaining personalized information corresponding to the application page may specifically include:
step S210, acquiring link information of the application page;
step S220, obtaining personalized information corresponding to the link information.
Still taking the android installation package APK as an example, the user triggers the channel packaging platform to perform relevant processing by clicking the installation link of the application page. The channel packaging platform first obtains link information of the application page, such as a URL (Uniform Resource Locator). Wherein, the link information can be used as the unique identification of the application page. Each application page has personalized information corresponding to it. For example, personalized information corresponding to a shared Web page may include a user initiating the sharing and shared content. The corresponding personalized information can be obtained according to the link information of the application page, and the personalized information is written into the APK installation package to generate a new APK installation package with the personalized information. And the APP reads the information carried by the APK during running, so that the personalized information can be identified. For example, the APP may identify the shared information at runtime, thereby associating the cold-start user with the user initiating the sharing.
The personalized information in the embodiment of the invention can comprise at least one of shared information, appointed skip information and recommendation information. For example, the personalized information of the information sharing page may include sharing information; the personalized information of the topic activity page can include designated jump information; the personalization information of the video page may include recommendation information.
In one embodiment, the personalized information includes shared information, and the shared information includes a user initiating sharing corresponding to the application page;
the step of using the personalized information as the associated information of the cold start user comprises the following steps:
identifying the user initiating the sharing from the personalized information;
and establishing sharing association between the cold-start user and the sharing-initiated user.
For example, a user downloads an installation APP through a Web page that shares a video. The APP reads the personalized information carried by the APK during running, so that the shared information can be identified from the personalized information. The sharing information may include a user who initiates sharing and sharing content. After the APP is installed, the users initiating video sharing are identified, and sharing relations are correlated.
In the embodiment, the information association between the Web page for downloading and installing the APP and the downloaded APK is realized, so that the newly installed APP can distinguish the downloading source of the installation package. The user who newly installs the APP no longer needs to establish association with the user who initiates sharing by manually inputting an invitation code. After the cold-start user is associated with the user who initiates the sharing, sharing rewards, such as point rewards, red pack rewards and the like, can be issued to the user who initiates the sharing. In this way, the downloaded APK can be associated with accurate recommendation information.
In one embodiment, the personalized information includes designated jump information, and the designated jump information includes information of a page designated to jump after a cold-start user runs an application corresponding to the installation instruction;
the step of using the personalized information as the associated information of the cold start user comprises the following steps:
identifying the appointed skip information from the personalized information;
and jumping to a page corresponding to the appointed jumping information.
For example, a user downloads an installation APP through a Web page of a topic activity. And the APP reads the personalized information carried by the APK during running, so that the appointed jump information can be identified from the personalized information. In one example, specifying the jump information can include specifying a page address, such as a URL, of the jump page. When the APP is operated, jumping to a specified jumping page can be carried out according to the page address, for example, a page of topic activity is directly popped up. In another example, the specified skip information may include a topic ID (identification). When the APP runs, the topic activity content introduction can be acquired from the service platform through the topic ID. One way to present the introduction of the topic activity content may be to pop up a pop-up box of "enter topic", and in response to the user clicking the "enter topic" button in the pop-up box, enter the page of the introduction of the topic activity content. Through the mode, the APP can automatically display the topic page or the topic activity content, and therefore the user is guided to participate in the topic activity.
For another example, the user downloads and installs the APP by pulling the Web page of the new promotional activity. And the APP reads the personalized information carried by the APK during running, so that the appointed jump information can be identified from the personalized information. In one example, specifying the jump information may include specifying a page address, such as a URL, of the jump page. When the APP is operated, jumping to a specified jumping page can be carried out according to the page address, for example, a page of a red packet is directly popped up. In another example, the specified jump information may include an activity ID (IDentity). When the APP is operated, the red envelope detail introduction of the pull-new promotion activity can be acquired from the service platform through the activity ID. One way to display the detailed description of the red envelope may be to pop up a pop-up box "get red envelope" in response to the user clicking a "get red envelope" button in the pop-up box to enter a page for getting red envelope. Through the mode, the APP can automatically guide the user to enter the page of drawing the new popularization activity collar red envelope.
In one embodiment, the personalized information includes recommendation information, and the recommendation information includes information recommended to the cold-start user and generated according to the display content of the application page;
the step of using the personalized information as the associated information of the cold start user comprises the following steps:
identifying the recommendation information from the personalized information;
and displaying the recommendation information.
For example, when a user views a video through a Web page, the user clicks a link on the Web page to download and install the APP. And responding to the installation instruction received from the Web page, and acquiring personalized information corresponding to the Web page by using the channel packaging platform of the installation file. In this example, the personalized information corresponding to the Web page is information recommended to the cold-start user by using a recommendation policy, which is generated in advance according to the display content of the Web page. After the personalized information corresponding to the Web page is obtained, the channel packaging platform writes the obtained personalized information into the APK, so that the APK carries the personalized information of the user during downloading. The APP reads the personalized information carried by the APK during running, so that the recommendation information can be identified from the personalized information. In one example, the recommendation information may include a page address of a Web page where the aforementioned user viewed the video, such as a URL of the Web page. When the newly installed APP operates for the first time, the newly installed APP can jump to the page according to the page address, and the video watched by the user before the APP is installed is directly played. In another example, the recommendation information may include a video recommendation list. The video recommendation list may include video information related to the video content viewed by the user. If a dance video is played in a Web page of a video watched by a user, video information on ballet, national standard dance, latin dance and the like can be included in the video recommendation list. When the APP operates, recommendation information can be displayed, so that a user can watch more favorite videos, and user experience is improved.
Fig. 3 shows a flow chart of writing personalized information of a personalized information association method of a cold-start user according to an embodiment of the present invention. As shown in fig. 3, in an embodiment, in step S120 in fig. 1, writing the personalized information into the application installation file corresponding to the installation instruction may specifically include:
step S310, generating an application installation mother package comprising signature information;
and step S320, writing the personalized information into the application installation mother package in a mode of annotation information, and generating an application installation file corresponding to the installation instruction.
Still taking the android installation package APK as an example, a data format and a security verification mode are firstly defined for the personalized information dynamically configured by the APK. And then, the APK file after signature generation is used as an application installation mother package for APK distribution. All android applications require developers to digitally sign with certificates before release, and android systems do not install applications that are not signed. And then the channel packaging platform writes different dynamically configured personalized information into the APK file in a comment mode according to the current service scene, so as to generate a new APK installation package with the personalized information. After the APK file is installed and operated at the mobile phone end, the APP can read the comment information of the APK file, and then the comment information is verified and used.
The compression mode of the APK installation package used by Android (Android) is Zip (compressed file format), and the APK installation package has the same file structure as a Zip file. At the end of the Zip File there is a Central Directory Record area, and at the end there is a File comment area, where some data can be stored. The File comment is a part of the Zip File that can be modified to quickly write the APK File with the desired data.
In one example, different users browse different page presentations in the same HTML (hypertext Markup Language) 5 page. For example, user a views the original frequency a and user B views the original frequency B. Wherein, the HTML5 page has a link address for prompting the user to download the installation APK. Two users click on the link address in the HTML5 page after viewing to download the installed APK. The content in the HTML5 page browsed by the user before the APK is installed is recorded in the process, and the content is written into the APK file as dynamically configured personalized information in a comment mode.
In one embodiment, the scheme information may be written in an APK file. The scheme information is a type of comment information, and the scheme information comprises a standard data format, and the data format is used for marking a page when the information needs to be jumped, such as a URL (uniform resource locator) of the page. Scheme in Android is a jump protocol in pages, and each page in APP can be conveniently jumped by defining the scheme protocol. Through the scheme protocol, the server can customize and tell the APP to jump to the APP internal page.
Fig. 4 shows a flow chart of writing personalized information of a personalized information association method of a cold-start user according to an embodiment of the present invention. As shown in fig. 4, in an embodiment, in step S320 in fig. 3, writing the personalized information into the application installation package in the form of annotation information, and generating an application installation file corresponding to the installation instruction may specifically include:
step S410, after the personalized information is written into the application installation mother package in a mode of annotation information, judging whether the signature information comprises verification information of the annotation information;
step S420, if the signature information includes the verification information for the annotation information, re-signing the application installation parent package written with the personalized information, and generating an application installation file corresponding to the installation instruction.
In one example, if the application installation parent package of the APK uses v2 signature, the new application installation file generated needs to be re-v 2 signed again. If the v1 signature is used by the application installation parent package of the APK, the generated new application installation file does not need to be re-signed.
The v1 signature is a data digest calculated separately for a protected uncompressed original file inside the APK. In this case, the signature information does not include the verification information for the comment information, and therefore the new application installation file generated does not need to be re-signed. The V2 signature is verified against the entire APK, so any modification to the APK, including the addition of annotation information, cannot pass the verification of the V2 signature. Therefore, if the application installation parent package of the APK uses the v2 signature, the generated new application installation file needs to be v2 signed again.
Fig. 5a shows a flowchart of a personalized information association method of a cold start user according to an embodiment of the present invention. As shown in fig. 5a, the dynamic packaging process for adding the dynamically configured personalized information includes: step S5.1: compiling APK, step S5.2: channel packaging platform processing and step S5.3: and (4) operating the APP.
In step S5.1, the APK is compiled to generate an application installation package of the APK, which is referred to as APK package for short, and the specific flow is shown in fig. 5 b. In step S5.2, the channel packaging platform performs a dynamic packaging process, and a specific flow thereof is shown in fig. 5 c. In step S5.3, the app runtime reads the personalized information, and the specific flow thereof is shown in fig. 5 d.
Fig. 5b shows a flowchart of compiling APK of the personalized information association method of the cold start user according to the embodiment of the present invention. As shown in fig. 5b, the project first generates an APK file and then performs APK signature. After signing, the APK file is submitted to a channel packaging platform.
Fig. 5c shows a channel platform processing flow chart of the personalized information association method of the cold-start user according to the embodiment of the invention. As shown in fig. 5c, a copy of APK is copied according to the APK master package, and then personalized information is written to the APK in comment. It is next determined whether the APK parent package uses the v2 signature. If the APK parent package uses the v2 signature, the new application installation file generated needs to be re-v 2 signed again. If the APK parent package uses a v2 signature instead of, for example, a v1 signature, the new application installation file generated does not need to be re-signed.
Fig. 5d shows an APP operation flowchart of a personalized information association method of a cold-start user according to an embodiment of the present invention. As shown in FIG. 5d, comment information in APK is read at APP runtime. And after the comment information passes the verification, analyzing the comment information and applying the configuration content in the comment information. For example, a shared Web page, a personalized recommendation showing an installation, a page calling a red envelope, a page calling a topic activity, etc. are automatically identified.
The technical scheme has the following advantages or beneficial effects: by writing the personalized information into the application installation file corresponding to the installation instruction, data association between a page before application installation and an installed application is realized, so that the application can acquire the personalized information of the cold start user according to the information carried in the application installation file, corresponding personalized service is provided, and user experience is improved.
Fig. 6 is a block diagram illustrating a personalized information associating apparatus for a cold start user according to an embodiment of the present invention. As shown in fig. 6, the personalized information association apparatus for a cold start user according to an embodiment of the present invention includes:
an acquisition unit 100 for: responding to an installation instruction from a user terminal, and acquiring personalized information of an application page corresponding to the installation instruction;
a write unit 200 for: writing the personalized information into an application installation file corresponding to the installation instruction;
a sending unit 300, configured to: and sending the application installation file to the user terminal, wherein the application installation file is used for indicating that the personalized information is used as the associated information of the cold-start user after the application corresponding to the installation instruction is installed.
In one embodiment, the obtaining unit 100 is configured to:
acquiring link information of the application page;
and acquiring personalized information corresponding to the link information.
Fig. 7 is a block diagram illustrating a structure of a writing unit of a personalized information associating apparatus of a cold-start user according to an embodiment of the present invention. As shown in fig. 7, in one embodiment, the writing unit 200 includes:
a parent package generating subunit 210 configured to generate an application installation parent package including signature information;
and an information writing subunit 220, configured to write the personalized information into the application installation package in a manner of annotation information, and generate an application installation file corresponding to the installation instruction.
In one embodiment, the information writing subunit 220 is configured to:
after the personalized information is written into the application installation mother package in an annotation information mode, judging whether the signature information comprises verification information of the annotation information;
and if the signature information comprises the verification information of the annotation information, re-signing the application installation parent packet written with the personalized information to generate an application installation file corresponding to the installation instruction.
In one embodiment, the personalized information includes at least one of sharing information, appointed jumping information and recommendation information; the sharing information comprises a user initiating sharing corresponding to the application page; the appointed jumping information comprises information of a page appointed to jump after a cold start user runs an application corresponding to the installation instruction; the recommendation information comprises information which is generated according to the display content of the application page and is recommended to the cold-start user;
the apparatus further comprises an association unit configured to:
under the condition that the personalized information comprises sharing information, identifying the user initiating the sharing from the personalized information; establishing sharing association between the cold-start user and the user initiating sharing;
in the case that the personalized information includes designated jump-to information, identifying the designated jump-to information from the personalized information; jumping to a page corresponding to the appointed jumping information;
in the case that the personalized information comprises recommendation information, identifying the recommendation information from the personalized information; and displaying the recommendation information.
The functions of each unit in the personalized information association apparatus of the cold start user in the embodiment of the present invention may refer to the corresponding description in the above method, and are not described again here.
Fig. 8 is a block diagram illustrating a personalized information associating apparatus for a cold start user according to an embodiment of the present invention. As shown in fig. 8, the apparatus includes: a memory 910 and a processor 920, the memory 910 having stored therein computer programs operable on the processor 920. The processor 920 implements the personalized information association method of the cold-start user in the above embodiment when executing the computer program. The number of the memory 910 and the processor 920 may be one or more.
The device also includes:
and a communication interface 930 for communicating with an external device to perform data interactive transmission.
If the memory 910, the processor 920 and the communication interface 930 are implemented independently, the memory 910, the processor 920 and the communication interface 930 may be connected to each other through a bus and perform communication with each other. The bus may be an Industry Standard Architecture (ISA) bus, a Peripheral Component Interconnect (PCI) bus, an Extended ISA (Extended Industry Standard Architecture) bus, or the like. The bus may be divided into an address bus, a data bus, a control bus, etc. For ease of illustration, only one thick line is shown in FIG. 8, but that does not indicate only one bus or one type of bus.
Optionally, in an implementation, if the memory 910, the processor 920 and the communication interface 930 are integrated on a chip, the memory 910, the processor 920 and the communication interface 930 may complete communication with each other through an internal interface.
An embodiment of the present invention provides a computer-readable storage medium, which stores a computer program, and the computer program is used for implementing the method of any one of the above embodiments when being executed by a processor.
In the description herein, references to the description of the term "one embodiment," "some embodiments," "an example," "a specific example," or "some examples," etc., mean that a particular feature, structure, material, or characteristic described in connection with the embodiment or example is included in at least one embodiment or example of the invention. Furthermore, the particular features, structures, materials, or characteristics described may be combined in any suitable manner in any one or more embodiments or examples. Furthermore, various embodiments or examples and features of different embodiments or examples described in this specification can be combined and combined by one skilled in the art without contradiction.
Furthermore, the terms "first", "second" and "first" are used for descriptive purposes only and are not to be construed as indicating or implying relative importance or implicitly indicating the number of technical features indicated. Thus, a feature defined as "first" or "second" may explicitly or implicitly include at least one such feature. In the description of the present invention, "a plurality" means two or more unless specifically defined otherwise.
Any process or method descriptions in flow charts or otherwise described herein may be understood as representing modules, segments, or portions of code which include one or more executable instructions for implementing specific logical functions or steps of the process, and alternate implementations are included within the scope of the preferred embodiment of the present invention in which functions may be executed out of order from that shown or discussed, including substantially concurrently or in reverse order, depending on the functionality involved, as would be understood by those reasonably skilled in the art of the present invention.
The logic and/or steps represented in the flowcharts or otherwise described herein, e.g., an ordered listing of executable instructions that can be considered to implement logical functions, can be embodied in any computer-readable medium for use by or in connection with an instruction execution system, apparatus, or device, such as a computer-based system, processor-containing system, or other system that can fetch the instructions from the instruction execution system, apparatus, or device and execute the instructions. For the purposes of this description, a "computer-readable medium" can be any means that can contain, store, communicate, propagate, or transport the program for use by or in connection with the instruction execution system, apparatus, or device. More specific examples (a non-exhaustive list) of the computer-readable medium would include the following: an electrical connection (electronic device) having one or more wires, a portable computer diskette (magnetic device), a Random Access Memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber device, and a portable read-only memory (CDROM). Further, the computer-readable medium could even be paper or another suitable medium upon which the program is printed, as the program can be electronically captured, via for instance optical scanning of the paper or other medium, then compiled, interpreted or otherwise processed in a suitable manner if necessary, and then stored in a computer memory.
It should be understood that portions of the present invention may be implemented in hardware, software, firmware, or a combination thereof. In the above embodiments, various steps or methods may be implemented in software or firmware stored in a memory and executed by a suitable instruction execution system. For example, if implemented in hardware, as in another embodiment, any one or combination of the following techniques, which are known in the art, may be used: a discrete logic circuit having a logic gate circuit for implementing a logic function on a data signal, an application specific integrated circuit having an appropriate combinational logic gate circuit, a Programmable Gate Array (PGA), a Field Programmable Gate Array (FPGA), or the like.
It will be understood by those skilled in the art that all or part of the steps carried by the method for implementing the above embodiments may be implemented by hardware related to instructions of a program, which may be stored in a computer readable storage medium, and when the program is executed, the program includes one or a combination of the steps of the method embodiments.
In addition, functional units in the embodiments of the present invention may be integrated into one processing module, or each unit may exist alone physically, or two or more units are integrated into one module. The integrated module can be realized in a hardware mode, and can also be realized in a software functional module mode. The integrated module, if implemented in the form of a software functional module and sold or used as a separate product, may also be stored in a computer readable storage medium. The storage medium may be a read-only memory, a magnetic or optical disk, or the like.
The above description is only for the specific embodiment of the present invention, but the scope of the present invention is not limited thereto, and any person skilled in the art can easily conceive various changes or substitutions within the technical scope of the present invention, and these should be covered by the scope of the present invention. Therefore, the protection scope of the present invention shall be subject to the protection scope of the claims.
Claims (12)
1. A personalized information association method for a cold-start user is characterized by comprising the following steps:
responding to an installation instruction from a user terminal, and acquiring personalized information of an application page corresponding to the installation instruction;
writing the personalized information into an application installation file corresponding to the installation instruction;
sending the application installation file to the user terminal, wherein the application installation file is used for indicating that the personalized information is used as the associated information of the cold start user after the application corresponding to the installation instruction is installed; the cold start user is a user without service use records;
the personalized information comprises sharing information, and the sharing information comprises users initiating sharing corresponding to the application pages;
the step of using the personalized information as the associated information of the cold start user comprises the following steps: identifying the user initiating the sharing from the personalized information; establishing sharing association between the cold-start user and the sharing initiating user, and recommending the service for the cold-start user through the sharing initiating user.
2. The method of claim 1, wherein obtaining the personalized information corresponding to the application page comprises:
acquiring link information of the application page;
and acquiring personalized information corresponding to the link information.
3. The method according to claim 1 or 2, wherein writing the personalized information to an application installation file corresponding to the installation instruction comprises:
generating an application installation mother package comprising signature information;
and writing the personalized information into the application installation mother package in an annotation information mode, and generating an application installation file corresponding to the installation instruction.
4. The method according to claim 3, wherein writing the personalized information into the application installation mother package in a manner of annotation information, and generating an application installation file corresponding to the installation instruction comprises:
after the personalized information is written into the application installation mother package in an annotation information mode, judging whether the signature information comprises verification information of the annotation information;
and if the signature information comprises the verification information of the annotation information, re-signing the application installation parent packet written with the personalized information to generate an application installation file corresponding to the installation instruction.
5. The method according to claim 1 or 2, wherein the personalized information further includes at least one of specified skip information, recommendation information; the appointed jumping information comprises information of a page appointed to jump after a cold start user runs an application corresponding to the installation instruction; the recommendation information comprises information which is generated according to the display content of the application page and is recommended to the cold-start user;
under the condition that the personalized information comprises appointed skip information, the personalized information is taken as the associated information of the cold start user, and the method comprises the following steps: identifying the appointed skip information from the personalized information; jumping to a page corresponding to the appointed jumping information;
when the personalized information comprises recommendation information, the personalized information is taken as the associated information of the cold start user, and the method comprises the following steps: identifying the recommendation information from the personalized information; and displaying the recommendation information.
6. A personalized information association apparatus for a cold-start user, comprising:
an acquisition unit configured to: responding to an installation instruction from a user terminal, and acquiring personalized information of an application page corresponding to the installation instruction;
a write unit to: writing the personalized information into an application installation file corresponding to the installation instruction;
a transmitting unit configured to: sending the application installation file to the user terminal, wherein the application installation file is used for indicating that the personalized information is used as the associated information of the cold start user after the application corresponding to the installation instruction is installed; the cold start user is a user without service use records;
the personalized information comprises sharing information, and the sharing information comprises a user initiating sharing corresponding to the application page;
the apparatus further comprises an association unit for:
under the condition that the personalized information comprises sharing information, identifying the user initiating the sharing from the personalized information; establishing sharing association between the cold-start user and the sharing initiating user, and recommending the service for the cold-start user through the sharing initiating user.
7. The apparatus of claim 6, wherein the obtaining unit is configured to:
acquiring link information of the application page;
and acquiring personalized information corresponding to the link information.
8. The apparatus according to claim 6 or 7, wherein the writing unit comprises:
the parent package generating subunit is used for generating an application installation parent package comprising signature information;
and the information writing subunit is used for writing the personalized information into the application installation parent package in an annotation information mode and generating an application installation file corresponding to the installation instruction.
9. The apparatus of claim 8, wherein the information writing subunit is configured to:
after the personalized information is written into the application installation mother package in an annotation information mode, judging whether the signature information comprises verification information of the annotation information;
and if the signature information comprises the verification information of the annotation information, re-signing the application installation parent packet written with the personalized information to generate an application installation file corresponding to the installation instruction.
10. The apparatus according to claim 6 or 7, wherein the personalized information further comprises at least one of specified skip information, recommendation information; the appointed jumping information comprises information of a page appointed to jump after a cold start user runs an application corresponding to the installation instruction; the recommendation information comprises information which is generated according to the display content of the application page and is recommended to the cold-start user;
the association unit is further configured to:
under the condition that the personalized information comprises appointed jumping information, identifying the appointed jumping information from the personalized information; jumping to a page corresponding to the appointed jumping information;
in the case that the personalized information comprises recommendation information, identifying the recommendation information from the personalized information; and displaying the recommendation information.
11. A personalized information association apparatus for a cold start user, comprising:
one or more processors;
storage means for storing one or more programs;
the one or more programs, when executed by the one or more processors, cause the one or more processors to implement the method of any of claims 1-5.
12. A computer-readable storage medium, in which a computer program is stored which, when being executed by a processor, carries out the method according to any one of claims 1 to 5.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201910413166.9A CN110134410B (en) | 2019-05-17 | 2019-05-17 | Personalized information association method and device for cold-start user and storage medium |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201910413166.9A CN110134410B (en) | 2019-05-17 | 2019-05-17 | Personalized information association method and device for cold-start user and storage medium |
Publications (2)
| Publication Number | Publication Date |
|---|---|
| CN110134410A CN110134410A (en) | 2019-08-16 |
| CN110134410B true CN110134410B (en) | 2022-11-15 |
Family
ID=67574987
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201910413166.9A Active CN110134410B (en) | 2019-05-17 | 2019-05-17 | Personalized information association method and device for cold-start user and storage medium |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN110134410B (en) |
Families Citing this family (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN110659189B (en) * | 2019-08-15 | 2021-02-23 | 华为技术有限公司 | Application program generation method and device, cloud server and readable storage medium |
| CN110990029A (en) * | 2019-11-27 | 2020-04-10 | 维沃移动通信有限公司 | Application processing method and electronic equipment |
| CN114448973A (en) * | 2022-01-11 | 2022-05-06 | 贵阳朗玛视讯科技有限公司 | Method and device for obtaining recommendation source of application program |
Citations (7)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN102662679A (en) * | 2012-04-18 | 2012-09-12 | 奇智软件（北京）有限公司 | Method and device for implementing personalized user interface |
| KR20130084146A (en) * | 2012-01-16 | 2013-07-24 | 주식회사 퓨전소프트 | Method for making an application in smartphone |
| CN104915856A (en) * | 2015-04-14 | 2015-09-16 | 北京瑞思明科技有限公司 | Personalized application downloading method of custom manufacturer and personalized application downloading system |
| CN106846094A (en) * | 2016-12-29 | 2017-06-13 | 广州优视网络科技有限公司 | A kind of method and apparatus for recommending application message based on application has been installed |
| CN107346239A (en) * | 2016-05-06 | 2017-11-14 | 天津时逸欣奇科技有限公司 | A kind of applicating and exploitation based on APP |
| CN107589949A (en) * | 2016-07-07 | 2018-01-16 | 北京京东尚科信息技术有限公司 | The distribution of application program installation kit and installation method and corresponding intrument |
| CN109240715A (en) * | 2018-09-06 | 2019-01-18 | 北京奇元科技有限公司 | The providing method and device of application |
Family Cites Families (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US20160110830A1 (en) * | 2014-10-21 | 2016-04-21 | Escapemusic Limited | System and method for facilitating cross-application functionality among artist specific client applications |
| CN104966211B (en) * | 2015-06-04 | 2019-03-29 | 有米科技股份有限公司 | A kind of method and system of automatic identification Channel Relationship |
| CN108491148B (en) * | 2018-03-12 | 2021-06-08 | 维沃移动通信有限公司 | Application sharing method and terminal |
| CN108551419A (en) * | 2018-03-19 | 2018-09-18 | 联想(北京)有限公司 | A kind of information processing method and device |
| CN109669785A (en) * | 2018-09-26 | 2019-04-23 | 深圳壹账通智能科技有限公司 | Page sharing method, device, server and the storage medium of terminal applies |
-
2019
- 2019-05-17 CN CN201910413166.9A patent/CN110134410B/en active Active
Patent Citations (7)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| KR20130084146A (en) * | 2012-01-16 | 2013-07-24 | 주식회사 퓨전소프트 | Method for making an application in smartphone |
| CN102662679A (en) * | 2012-04-18 | 2012-09-12 | 奇智软件（北京）有限公司 | Method and device for implementing personalized user interface |
| CN104915856A (en) * | 2015-04-14 | 2015-09-16 | 北京瑞思明科技有限公司 | Personalized application downloading method of custom manufacturer and personalized application downloading system |
| CN107346239A (en) * | 2016-05-06 | 2017-11-14 | 天津时逸欣奇科技有限公司 | A kind of applicating and exploitation based on APP |
| CN107589949A (en) * | 2016-07-07 | 2018-01-16 | 北京京东尚科信息技术有限公司 | The distribution of application program installation kit and installation method and corresponding intrument |
| CN106846094A (en) * | 2016-12-29 | 2017-06-13 | 广州优视网络科技有限公司 | A kind of method and apparatus for recommending application message based on application has been installed |
| CN109240715A (en) * | 2018-09-06 | 2019-01-18 | 北京奇元科技有限公司 | The providing method and device of application |
Also Published As
| Publication number | Publication date |
|---|---|
| CN110134410A (en) | 2019-08-16 |
Similar Documents
| Publication | Publication Date | Title |
|---|---|---|
| CN110366041B (en) | Media data sharing method, device and equipment | |
| CN110134410B (en) | Personalized information association method and device for cold-start user and storage medium | |
| CN107943547B (en) | Multi-service integration method and device, intelligent terminal, server and operating system | |
| CN110688232B (en) | Application program calling method, terminal equipment and computer readable storage medium | |
| CN110134880B (en) | Comment data providing method, comment data displaying method, comment data providing device, comment data displaying device, electronic equipment and storage medium | |
| CN108132814A (en) | Page loading method, device, computer equipment and the storage medium of application program | |
| JP6665200B2 (en) | Multimedia information processing method, apparatus and system, and computer storage medium | |
| CN110020329B (en) | Method, device and system for generating webpage | |
| CN111930973B (en) | Multimedia data playing method and device, electronic equipment and storage medium | |
| TW201032131A (en) | Device, method and computer program product for automatically selecting internet browser and providing web page service | |
| CN110442815B (en) | Page generation method, system, device and computer readable storage medium | |
| US20170192941A1 (en) | Computer-Automated Generation of Application Deep Links | |
| CN113656721B (en) | Page loading method, device and system | |
| CN110958462A (en) | Live broadcast activity page display method and device, storage medium and live broadcast system | |
| CN110795353B (en) | Quick application debugging method, device, equipment and storage medium | |
| US20130054760A1 (en) | Data upload method using shortcut | |
| CN113781115B (en) | Advertisement display method, system, equipment and storage medium | |
| US20200128287A1 (en) | Captured content sharing interface | |
| CN115543409B (en) | Application installation source determining method and device, readable medium and electronic equipment | |
| JP2007310596A (en) | Service providing device, computer program and recording medium | |
| EP3125541A1 (en) | Data acquisition and interaction method, set top box, server and multimedia system | |
| CN105704562A (en) | Multi-version compatible method and multi-version compatible device for Internet protocol television cloud service platform | |
| CN108319474B (en) | Page information generation method, device and equipment | |
| CN108738362A (en) | The deep linking of application is generated based on multi-layer reference data | |
| EP2804406A1 (en) | Real Time Bidding System For Applications |
Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| PB01 | Publication | ||
| PB01 | Publication | ||
| SE01 | Entry into force of request for substantive examination | ||
| SE01 | Entry into force of request for substantive examination | ||
| GR01 | Patent grant | ||
| GR01 | Patent grant |