CN109886723A - Obtain the method and device of regional information - Google Patents
Obtain the method and device of regional information Download PDFInfo
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- CN109886723A CN109886723A CN201811614837.XA CN201811614837A CN109886723A CN 109886723 A CN109886723 A CN 109886723A CN 201811614837 A CN201811614837 A CN 201811614837A CN 109886723 A CN109886723 A CN 109886723A
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- destination client
- regional information
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Abstract
This application discloses a kind of method and devices for obtaining regional information.This method comprises: obtaining the identification information of destination client, wherein destination client is the client for launching targeted advertisements；The regional information of destination client is searched in target database according to the identification information of destination client, wherein, the mapping relations being stored in target database between the identification information of client, the identification information of the regional information of client and client and the regional information of client；The regional information of the destination client found is determined as to the dispensing regional information of targeted advertisements.By the application, solving media in the related technology, after client launches advertisement, the advertisement of third party monitoring company monitoring launches region and launches the inconsistent problem in region with the advertisement that media provide.
Description
Technical field
This application involves regional information analysis technical field, in particular to a kind of method for obtaining regional information and
Device.
Background technique
After media, which launch region according to orientation, launches advertisement in the application program of client, advertiser passes through third party
Monitoring company monitors the region actually launched, and settles accounts putting expense with media.Media according to the region of setting themselves orient into
When row advertisement is launched, the region of the acquisition server of monitoring company can not be considered, due to the server and media of monitoring company
Server is in place region difference, and due to the complexity reason of network, such as domain name system problem, network line problem etc. causes
The IP client that is different, and then being parsed according to IP that media server takes the same client with monitoring corporate server
When the areal variation that the region difference at end, media and monitoring company parse is excessive, the report of company is monitored due to advertiser
As clearing foundation, it may appear that the case where advertiser does not check, and media then can be launched correctly to generate with advertiser with region and be striven
View.
For media in the related technology after client launches advertisement, region is launched in the advertisement of third party monitoring company monitoring
The inconsistent problem in region is launched with the advertisement that media provide, currently no effective solution has been proposed.
Summary of the invention
The main purpose of the application is to provide a kind of method and device for obtaining regional information, to solve in the related technology
Media are after client launches advertisement, and region is launched in the advertisement of third party monitoring company monitoring and the advertisement of media offer launches ground
The inconsistent problem in domain.
To achieve the goals above, according to the one aspect of the application, a kind of method for obtaining regional information is provided.It should
Method includes: the identification information for obtaining destination client, wherein destination client is the client for launching targeted advertisements；According to
The identification information of destination client searches the regional information of destination client in target database, wherein in target database
It is stored with the regional information of the identification information of client, the identification information of the regional information of client and client and client
Between mapping relations；The regional information of the destination client found is determined as to the dispensing regional information of targeted advertisements.
Further, identification information is client ip, is looked into target database according to the identification information of destination client
The regional information for looking for destination client includes: to send the IP of destination client to target interface and obtain destination client
The request of regional information, wherein target interface is the interface that third party monitoring end provides, and target interface is for obtaining client ip
The regional information of corresponding client；Receive the regional information for the destination client that target interface returns.
Further, the IP of destination client is being sent to target interface and is obtaining the regional information of destination client
Request before, this method further include: determine default region, wherein default region is that targeted advertisements are launched in the plan of media end
Region, after the regional information for receiving the destination client that target interface returns, this method further include: in destination client
Under regional information and default region unanimous circumstances, targeted advertisements are launched in default region.
Further, the identification information of destination client is latitude and longitude information, is existed according to the identification information of destination client
It includes: the latitude and longitude information according to destination client in longitude and latitude region that the regional information of destination client is searched in target database
The regional information of destination client is determined in table, wherein include latitude and longitude information and latitude and longitude information pair in the table of longitude and latitude region
The regional information answered.
Further, before the identification information for obtaining destination client, this method further include: disposed in destination client
Software Development Kit, wherein Software Development Kit is used to acquire the latitude and longitude information of destination client.
To achieve the goals above, according to the another aspect of the application, a kind of device for obtaining regional information is provided.It should
Device includes: acquiring unit, for obtaining the identification information of destination client, wherein destination client is to launch targeted advertisements
Client；Searching unit searches destination client for the identification information according to destination client in target database
Regional information, wherein the identification information of client, the regional information of client and client are stored in target database
Mapping relations between identification information and the regional information of client；First determination unit, the target customer for will find
The regional information at end is determined as the dispensing regional information of targeted advertisements.
Further, identification information is client ip, and searching unit includes: sending module, for sending to target interface
The request of the regional information of the IP and acquisition destination client of destination client, wherein target interface is third party monitoring end
The interface of offer, target interface are used to obtain the regional information of the corresponding client of client ip；Receiving module, for receiving mesh
The regional information for the destination client that tag splice mouth returns.
Further, the device further include: the second determination unit, for sending destination client to target interface
Before the request of IP and the regional information of acquisition destination client, default region is determined, wherein default region is media end
The region of targeted advertisements is launched in plan；Unit is launched, in the regional information for receiving the destination client that target interface returns
Later, under the regional information of destination client and default region unanimous circumstances, targeted advertisements are launched in default region.
To achieve the goals above, according to the another aspect of the application, a kind of storage medium is provided, storage medium includes
The program of storage, wherein program executes the method that any one of the above obtains regional information.
To achieve the goals above, according to the another aspect of the application, a kind of processor is provided, processor is for running
Program, wherein program executes the method that any one of the above obtains regional information when running.
By the application, using following steps: obtaining the identification information of destination client, wherein destination client is to throw
Put the client of targeted advertisements；The region of destination client is searched in target database according to the identification information of destination client
Information, wherein the mark of the identification information of client, the regional information of client and client is stored in target database
Mapping relations between information and the regional information of client；The regional information of the destination client found is determined as target
The dispensing regional information of advertisement, solving media in the related technology, after client launches advertisement, third party monitoring company is monitored
Advertisement launch the advertisement that region and media provide and launch the inconsistent problem in region.By being believed according to the mark of destination client
The regional information that destination client is searched in target database is ceased, and then the advertisement for having reached the monitoring of third party monitoring company is thrown
The effect that region is consistent is launched in the advertisement for putting region and media offer.
Detailed description of the invention
The attached drawing constituted part of this application is used to provide further understanding of the present application, the schematic reality of the application
Example and its explanation are applied for explaining the application, is not constituted an undue limitation on the present application.In the accompanying drawings:
Fig. 1 is the flow chart according to the method provided by the embodiments of the present application for obtaining regional information；And
Fig. 2 is the schematic diagram according to the device provided by the embodiments of the present application for obtaining regional information.
Specific embodiment
It should be noted that in the absence of conflict, the features in the embodiments and the embodiments of the present application can phase
Mutually combination.The application is described in detail below with reference to the accompanying drawings and in conjunction with the embodiments.
In order to make those skilled in the art more fully understand application scheme, below in conjunction in the embodiment of the present application
Attached drawing, the technical scheme in the embodiment of the application is clearly and completely described, it is clear that described embodiment is only
The embodiment of the application a part, instead of all the embodiments.Based on the embodiment in the application, ordinary skill people
Member's every other embodiment obtained without making creative work, all should belong to the model of the application protection
It encloses.
It should be noted that the description and claims of this application and term " first " in above-mentioned attached drawing, "
Two " etc. be to be used to distinguish similar objects, without being used to describe a particular order or precedence order.It should be understood that using in this way
Data be interchangeable under appropriate circumstances, so as to embodiments herein described herein.In addition, term " includes " and " tool
Have " and their any deformation, it is intended that cover it is non-exclusive include, for example, containing a series of steps or units
Process, method, system, product or equipment those of are not necessarily limited to be clearly listed step or unit, but may include without clear
Other step or units listing to Chu or intrinsic for these process, methods, product or equipment.
For ease of description, below to the invention relates to part noun or term be illustrated:
API:Application Programming Interface, application programming interfaces are some letters predetermined
Number, and it is an object of the present invention to provide application program and developer are able to the ability of one group of routine of access based on predetermined software or hardware, and
It is not necessarily to access true form again, or understands the details of internal work mechanism.
SDK: full name be Software Development Kit, be software engineer be specific software package, software frame
Frame, hardware platform, operating system etc. establish developing instrument set when application software.
LBS: being to obtain mobile terminal by the radio communication network or external positioning method of telecommunications mobile operator to use
The location information at family provides a kind of value-added service of respective service under the support of GIS platform for user.
According to an embodiment of the present application, a kind of method for obtaining regional information is provided.
Fig. 1 is the flow chart according to the method for the acquisition regional information of the embodiment of the present application.As shown in Figure 1, this method packet
Include following steps:
Step S101 obtains the identification information of destination client, wherein destination client is the client for launching targeted advertisements
End.
It should be noted that destination client can be the mobile terminals such as mobile phone, computer, destination client is to launch mesh
Advertisement is marked, specifically, targeted advertisements are launched in the application program installed on destination client to realize advertisement in client
On dispensing.The identification information of destination client is the information for characterizing the client, can be client ip.
Step S102 searches the region letter of destination client according to the identification information of destination client in target database
Breath, wherein the mark letter of the identification information of client, the regional information of client and client is stored in target database
Mapping relations between breath and the regional information of client.
It should be noted that target database is the media for launching advertisement and third party's prison of monitoring advertisement dispensing region
The database that survey company is unanimously approved searches the client mark with the identification information match of destination client in target database
Know information, the identification information further according to client and the mapping relations between the regional information of client obtain destination client
Regional information.
The regional information of the destination client found is determined as the dispensing regional information of targeted advertisements by step S103.
Specifically, using the regional information found as the practical dispensing region of targeted advertisements, that is, according to the region into
Row advertisement clearing.
The method provided by the embodiments of the present application for obtaining regional information, by obtaining the identification information of destination client,
In, destination client is the client for launching targeted advertisements；It is looked into target database according to the identification information of destination client
Look for the regional information of destination client, wherein the identification information of client, the region letter of client are stored in target database
Mapping relations between the regional information of the identification information and client of breath and client；By the destination client found
Regional information is determined as the dispensing regional information of targeted advertisements, solve in the related technology media client launch advertisement after,
Region is launched in the advertisement of third party monitoring company monitoring and the inconsistent problem in region is launched in the advertisement of media offer.Pass through basis
The identification information of destination client searches the regional information of destination client in target database, and then has reached third party's prison
Region is launched in the advertisement of survey company monitoring and the effect that region is consistent is launched in the advertisement of media offer.
There are many types of identification information, optionally, in the method provided by the embodiments of the present application for obtaining regional information,
Identification information is client ip, searches the region of destination client in target database according to the identification information of destination client
Information includes: to send the IP of destination client to target interface and obtain the request of the regional information of destination client,
In, target interface is the interface that third party monitoring end provides, and target interface is used to obtain the ground of the corresponding client of client ip
Domain information；Receive the regional information for the destination client that target interface returns.
Specifically, third party monitoring company provides target database, is stored with client ip and visitor in target database
The regional information of the corresponding client of family end IP, third party monitoring company also provide the ground for obtaining the corresponding client of client ip
The application programming interface of domain information, media are by application programming interface transfer destination client ip and obtain client
The request of regional information is held, application programming interface returns to the corresponding regional information in destination client.
Through this embodiment, media and third party monitoring company is avoided to parse using respective region analytic method respectively
Region, the problem of causing identical client to parse different regional informations.
In order to further ensure that the client regional information inquired in target database and practical progress advertisement dispensing
Client region it is consistent, optionally, in the method provided by the embodiments of the present application for obtaining regional information, to target interface
Before the request for sending the IP of destination client and the regional information of acquisition destination client, this method further include: determine pre-
If region, wherein default region is the region that targeted advertisements are launched in the plan of media end, in the target visitor that reception target interface returns
After the regional information at family end, this method further include: under the regional information of destination client and default region unanimous circumstances,
Targeted advertisements are launched in default region.
It should be noted that media need to launch advertisement according to the demand orientation of advertiser, for example, advertiser is by A advertisement
Target group be positioned as Pekinese personnel, A advertisement is launched to the client of Beijing area and is thrown by plan, and presetting region is Beijing
Area, media are when launching A advertisement to destination client, first to the IP of application programming interface transfer destination client, if
The corresponding region IP that interface returns to the destination client is Beijing area, then media launch A advertisement to destination client, if
The region that interface returns is the area other than Beijing area, then media are not launched A advertisement to destination client.
Identification information can also be the information other than client ip, optionally, on acquisition ground provided by the embodiments of the present application
In the method for domain information, the identification information of destination client is latitude and longitude information, according to the identification information of destination client in mesh
Marking and searching the regional information of destination client in database includes: the latitude and longitude information according to destination client in longitude and latitude region table
The regional information of middle determining destination client, wherein corresponding comprising latitude and longitude information and latitude and longitude information in the table of longitude and latitude region
Regional information.
For example, latitude and longitude information is LBS latitude and longitude information, the longitude and latitude region region Biao YouLBS library is provided, and the region LBS library can
It to be provided by third party monitoring company, can also be provided by media, get the LBS latitude and longitude information where destination client
Afterwards, the regional information that destination client is determined in the library of the region LBS, to obtain the accurate regional information of destination client.
Through this embodiment, under longitude and latitude region table unanimous circumstances, media and third party monitoring company can obtain standard
True client regional information.
In order to obtain the latitude and longitude information of destination client, optionally, believe in acquisition region provided by the embodiments of the present application
In the method for breath, before the identification information for obtaining destination client, this method further include: deployment software is opened in destination client
Send out kit, wherein Software Development Kit is used to acquire the latitude and longitude information of destination client.
Specifically, SDK is disposed on destination client, after user enables destination client, the SDK automatic collection of deployment
LBS latitude and longitude information where destination client is simultaneously saved, and is called when analyzing the regional information of destination client.
It should be noted that step shown in the flowchart of the accompanying drawings can be in such as a group of computer-executable instructions
It is executed in computer system, although also, logical order is shown in flow charts, and it in some cases, can be with not
The sequence being same as herein executes shown or described step.
The embodiment of the present application also provides a kind of devices for obtaining regional information, it should be noted that the embodiment of the present application
The device of acquisition regional information can be used for executing the method provided by the embodiment of the present application for obtaining regional information.With
Under to it is provided by the embodiments of the present application obtain regional information device be introduced.
Fig. 2 is the schematic diagram according to the device of the acquisition regional information of the embodiment of the present application.As shown in Fig. 2, the device packet
It includes: acquiring unit 10, searching unit 20 and the first determination unit 30.
Specifically, acquiring unit 10, for obtaining the identification information of destination client, wherein destination client is to launch
The client of targeted advertisements；
Searching unit 20 searches destination client for the identification information according to destination client in target database
Regional information, wherein the identification information of client, the regional information of client and client are stored in target database
Mapping relations between identification information and the regional information of client；
First determination unit 30, for the regional information of the destination client found to be determined as to the dispensing of targeted advertisements
Regional information.
Optionally, in the device provided by the embodiments of the present application for obtaining regional information, identification information is client ip, is looked into
Looking for unit 20 includes: sending module, for sending the IP of destination client to target interface and obtaining the ground of destination client
The request of domain information, wherein target interface is the interface that third party monitoring end provides, and target interface is for obtaining client ip pair
The regional information for the client answered；Receiving module, the regional information of the destination client for receiving target interface return.
Optionally, in the device provided by the embodiments of the present application for obtaining regional information, the device further include: second determines
Unit, for target interface send destination client IP and obtain destination client regional information request it
Before, determine default region, wherein default region is the region that targeted advertisements are launched in the plan of media end；Unit is launched, for connecing
After the regional information for receiving the destination client that target interface returns, the regional information in destination client is consistent with default region
In the case where, targeted advertisements are launched in default region.
Optionally, in the device provided by the embodiments of the present application for obtaining regional information, the identification information of destination client
For latitude and longitude information, searching unit 20 comprises determining that module, for the latitude and longitude information according to destination client in longitude and latitude region
The regional information of destination client is determined in table, wherein include latitude and longitude information and latitude and longitude information pair in the table of longitude and latitude region
The regional information answered.
Optionally, in the device provided by the embodiments of the present application for obtaining regional information, the device further include: deployment is single
Member, for obtain destination client identification information before, in destination client deployment software development kit, wherein soft
Part development kit is used to acquire the latitude and longitude information of destination client.
The device provided by the embodiments of the present application for obtaining regional information obtains destination client by acquiring unit 10
Identification information, wherein destination client is the client for launching targeted advertisements；Searching unit 20, according to the mark of destination client
Know the regional information that information searches destination client in target database, wherein client is stored in target database
Mapping between identification information, the identification information of the regional information of client and client and the regional information of client is closed
System；The regional information of the destination client found is determined as the dispensing regional information of targeted advertisements by the first determination unit 30,
Solving media in the related technology, after client launches advertisement, region and media are launched in the advertisement of third party monitoring company monitoring
The inconsistent problem in region is launched in the advertisement of offer, by being searched in target database according to the identification information of destination client
The regional information of destination client, so reached third party monitoring company monitoring advertisement launch region provided with media it is wide
It accuses and launches the effect that region is consistent.
The device for obtaining regional information includes processor and memory, above-mentioned acquiring unit 10,20 and of searching unit
First determination units 30 etc. store in memory as program unit, are executed by processor stored in memory above-mentioned
Program unit realizes corresponding function.
Include kernel in processor, is gone in memory to transfer corresponding program unit by kernel.Kernel can be set one
Or more, by adjusting kernel parameter come solve in the related technology media client launch advertisement after, third party monitoring company
Region is launched in the advertisement of monitoring and the inconsistent problem in region is launched in the advertisement of media offer.
Memory may include the non-volatile memory in computer-readable medium, random access memory (RAM) and/
Or the forms such as Nonvolatile memory, if read-only memory (ROM) or flash memory (flash RAM), memory include that at least one is deposited
Store up chip.
The embodiment of the invention provides a kind of storage mediums, are stored thereon with program, real when which is executed by processor
The existing method for obtaining regional information.
The embodiment of the invention provides a kind of processor, the processor is for running program, wherein described program operation
The method of regional information is obtained described in Shi Zhihang.
The embodiment of the invention provides a kind of equipment, equipment include processor, memory and storage on a memory and can
The program run on a processor, processor perform the steps of the identification information for obtaining destination client when executing program,
In, destination client is the client for launching targeted advertisements；It is looked into target database according to the identification information of destination client
Look for the regional information of destination client, wherein the identification information of client, the region letter of client are stored in target database
Mapping relations between the regional information of the identification information and client of breath and client；By the destination client found
Regional information is determined as the dispensing regional information of targeted advertisements.
Identification information is client ip, and target customer is searched in target database according to the identification information of destination client
The regional information at end includes: to send the IP of destination client to target interface and obtain the regional information of destination client
Request, wherein target interface is the interface that third party monitoring end provides, and target interface is for obtaining the corresponding client of client ip
The regional information at end；Receive the regional information for the destination client that target interface returns.
To target interface send destination client IP and obtain destination client regional information request it
Before, this method further include: determine default region, wherein default region is the region that targeted advertisements are launched in the plan of media end, is being connect
After the regional information for receiving the destination client that target interface returns, this method further include: the regional information in destination client
Under default region unanimous circumstances, targeted advertisements are launched in default region.
The identification information of destination client is latitude and longitude information, according to the identification information of destination client in target database
The middle regional information for searching destination client includes: to determine mesh in the table of longitude and latitude region according to the latitude and longitude information of destination client
Mark the regional information of client, wherein include latitude and longitude information and the corresponding region letter of latitude and longitude information in the table of longitude and latitude region
Breath.
Before the identification information for obtaining destination client, this method further include: developed in destination client deployment software
Kit, wherein Software Development Kit is used to acquire the latitude and longitude information of destination client.Equipment herein can be clothes
Business device, PC, PAD, mobile phone etc..
Present invention also provides a kind of computer program products, when executing on data processing equipment, are adapted for carrying out just
The program of beginningization there are as below methods step: the identification information of destination client is obtained, wherein destination client is that launch target wide
The client of announcement；The regional information of destination client is searched in target database according to the identification information of destination client,
In, be stored in target database the identification information of client, the regional information of client and client identification information and
Mapping relations between the regional information of client；The regional information of the destination client found is determined as targeted advertisements
Launch regional information.
Identification information is client ip, and target customer is searched in target database according to the identification information of destination client
The regional information at end includes: to send the IP of destination client to target interface and obtain the regional information of destination client
Request, wherein target interface is the interface that third party monitoring end provides, and target interface is for obtaining the corresponding client of client ip
The regional information at end；Receive the regional information for the destination client that target interface returns.
To target interface send destination client IP and obtain destination client regional information request it
Before, this method further include: determine default region, wherein default region is the region that targeted advertisements are launched in the plan of media end, is being connect
After the regional information for receiving the destination client that target interface returns, this method further include: the regional information in destination client
Under default region unanimous circumstances, targeted advertisements are launched in default region.
The identification information of destination client is latitude and longitude information, according to the identification information of destination client in target database
The middle regional information for searching destination client includes: to determine mesh in the table of longitude and latitude region according to the latitude and longitude information of destination client
Mark the regional information of client, wherein include latitude and longitude information and the corresponding region letter of latitude and longitude information in the table of longitude and latitude region
Breath.
Before the identification information for obtaining destination client, this method further include: developed in destination client deployment software
Kit, wherein Software Development Kit is used to acquire the latitude and longitude information of destination client.
It should be understood by those skilled in the art that, embodiments herein can provide as method, system or computer program
Product.Therefore, complete hardware embodiment, complete software embodiment or reality combining software and hardware aspects can be used in the application
Apply the form of example.Moreover, it wherein includes the computer of computer usable program code that the application, which can be used in one or more,
The computer program implemented in usable storage medium (including but not limited to magnetic disk storage, CD-ROM, optical memory etc.) produces
The form of product.
The application is referring to method, the process of equipment (system) and computer program product according to the embodiment of the present application
Figure and/or block diagram describe.It should be understood that every one stream in flowchart and/or the block diagram can be realized by computer program instructions
The combination of process and/or box in journey and/or box and flowchart and/or the block diagram.It can provide these computer programs
Instruct the processor of general purpose computer, special purpose computer, Embedded Processor or other programmable data processing devices to produce
A raw machine, so that being generated by the instruction that computer or the processor of other programmable data processing devices execute for real
The device for the function of being specified in present one or more flows of the flowchart and/or one or more blocks of the block diagram.
These computer program instructions, which may also be stored in, is able to guide computer or other programmable data processing devices with spy
Determine in the computer-readable memory that mode works, so that it includes referring to that instruction stored in the computer readable memory, which generates,
Enable the manufacture of device, the command device realize in one box of one or more flows of the flowchart and/or block diagram or
The function of being specified in multiple boxes.
These computer program instructions also can be loaded onto a computer or other programmable data processing device, so that counting
Series of operation steps are executed on calculation machine or other programmable devices to generate computer implemented processing, thus in computer or
The instruction executed on other programmable devices is provided for realizing in one or more flows of the flowchart and/or block diagram one
The step of function of being specified in a box or multiple boxes.
In a typical configuration, calculating equipment includes one or more processors (CPU), input/output interface, net
Network interface and memory.
Memory may include the non-volatile memory in computer-readable medium, random access memory (RAM) and/
Or the forms such as Nonvolatile memory, such as read-only memory (ROM) or flash memory (flash RAM).Memory is computer-readable Jie
The example of matter.
Computer-readable medium includes permanent and non-permanent, removable and non-removable media can be by any method
Or technology come realize information store.Information can be computer readable instructions, data structure, the module of program or other data.
The example of the storage medium of computer includes, but are not limited to phase change memory (PRAM), static random access memory (SRAM), moves
State random access memory (DRAM), other kinds of random access memory (RAM), read-only memory (ROM), electric erasable
Programmable read only memory (EEPROM), flash memory or other memory techniques, read-only disc read only memory (CD-ROM) (CD-ROM),
Digital versatile disc (DVD) or other optical storage, magnetic cassettes, tape magnetic disk storage or other magnetic storage devices
Or any other non-transmission medium, can be used for storage can be accessed by a computing device information.As defined in this article, it calculates
Machine readable medium does not include temporary computer readable media (transitory media), such as the data-signal and carrier wave of modulation.
It should also be noted that, the terms "include", "comprise" or its any other variant are intended to nonexcludability
It include so that the process, method, commodity or the equipment that include a series of elements not only include those elements, but also to wrap
Include other elements that are not explicitly listed, or further include for this process, method, commodity or equipment intrinsic want
Element.In the absence of more restrictions, the element limited by sentence "including a ...", it is not excluded that including element
There is also other identical elements in process, method, commodity or equipment.
It will be understood by those skilled in the art that embodiments herein can provide as method, system or computer program product.
Therefore, complete hardware embodiment, complete software embodiment or embodiment combining software and hardware aspects can be used in the application
Form.It is deposited moreover, the application can be used to can be used in the computer that one or more wherein includes computer usable program code
The shape for the computer program product implemented on storage media (including but not limited to magnetic disk storage, CD-ROM, optical memory etc.)
Formula.
The above is only embodiments herein, are not intended to limit this application.To those skilled in the art,
Various changes and changes are possible in this application.It is all within the spirit and principles of the present application made by any modification, equivalent replacement,
Improve etc., it should be included within the scope of the claims of this application.
Claims (10)
1. a kind of method for obtaining regional information characterized by comprising
Obtain the identification information of destination client, wherein the destination client is the client for launching targeted advertisements；
The regional information of the destination client is searched in target database according to the identification information of the destination client,
In, the mark letter of the identification information of client, the regional information of client and client is stored in the target database
Mapping relations between breath and the regional information of client；
The regional information of the destination client found is determined as to the dispensing regional information of the targeted advertisements.
2. the method according to claim 1, wherein the identification information is client ip, according to the target
The regional information that the identification information of client searches the destination client in target database includes:
The IP of the destination client is sent to target interface and obtains the request of the regional information of the destination client,
Wherein, the target interface is the interface that third party monitoring end provides, and the target interface is corresponding for obtaining client ip
The regional information of client；
Receive the regional information for the destination client that the target interface returns.
3. according to the method described in claim 2, it is characterized in that, the IP that the destination client is sent to target interface,
And before obtaining the request of regional information of the destination client, the method also includes: determine default region, wherein
The default region is the region that the targeted advertisements are launched in the plan of media end, in the mesh for receiving the target interface return
After the regional information for marking client, the method also includes:
Under the regional information of the destination client and the default region unanimous circumstances, the targeted advertisements are launched
The default region.
4. the method according to claim 1, wherein the identification information of the destination client is longitude and latitude letter
Breath, the regional information packet of the destination client is searched according to the identification information of the destination client in target database
It includes:
The regional information of the destination client is determined in the table of longitude and latitude region according to the latitude and longitude information of the destination client,
It wherein, include latitude and longitude information and the corresponding regional information of latitude and longitude information in the table of the longitude and latitude region.
5. according to the method described in claim 4, it is characterized in that, obtain destination client identification information before, it is described
Method further include:
In destination client deployment software development kit, wherein the Software Development Kit is for acquiring the target visitor
The latitude and longitude information at family end.
6. a kind of device for obtaining regional information characterized by comprising
Acquiring unit, for obtaining the identification information of destination client, wherein the destination client is to launch targeted advertisements
Client；
Searching unit, for searching the destination client in target database according to the identification information of the destination client
Regional information, wherein the identification information of client, the regional information of client and visitor are stored in the target database
Mapping relations between the identification information at family end and the regional information of client；
First determination unit, for the regional information of the destination client found to be determined as to the throwing of the targeted advertisements
Put regional information.
7. device according to claim 6, which is characterized in that the identification information is client ip, the searching unit
Include:
Sending module, for sending the IP of the destination client to target interface and obtaining the ground of the destination client
The request of domain information, wherein the target interface is the interface that third party monitoring end provides, and the target interface is for obtaining visitor
The regional information of the corresponding client of family end IP；
Receiving module, for receiving the regional information for the destination client that the target interface returns.
8. device according to claim 7, which is characterized in that described device further include:
Second determination unit, in the IP and the acquisition target customer for sending the destination client to target interface
Before the request of the regional information at end, default region is determined, wherein the default region is that the target is launched in the plan of media end
The region of advertisement；
Unit is launched, for after the regional information for receiving the destination client that the target interface returns, described
Under the regional information of destination client and the default region unanimous circumstances, by the targeted advertisements launch it is described defaultly
Domain.
9. a kind of storage medium, which is characterized in that the storage medium includes the program of storage, wherein described program right of execution
Benefit require any one of 1 to 5 described in obtain regional information method.
10. a kind of processor, which is characterized in that the processor is for running program, wherein right of execution when described program is run
Benefit require any one of 1 to 5 described in obtain regional information method.
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