CN109615434A - A kind of method, apparatus, electronic equipment and storage medium promoting user activity - Google Patents
A kind of method, apparatus, electronic equipment and storage medium promoting user activity Download PDFInfo
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- CN109615434A CN109615434A CN201811541128.3A CN201811541128A CN109615434A CN 109615434 A CN109615434 A CN 109615434A CN 201811541128 A CN201811541128 A CN 201811541128A CN 109615434 A CN109615434 A CN 109615434A
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- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
- G06Q30/0208—Trade or exchange of goods or services in exchange for incentives or rewards
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Abstract
The present invention relates to technical field of network information, more particularly to a kind of method, apparatus, electronic equipment and storage medium for promoting user activity, the method comprise the steps that recording the operation data of the user of current logging in network service platform in real time, the operation data includes: the information and its information that operation is executed in the function column of the function column where user；According to Integral Rule and the operation data presetting in each function column, user's integrated value in each function column is calculated；Newly-increased integrated value is obtained to Data-Statistics are integrated in each function column, and the newly-increased integrated value is added up with existing integrated value, obtains total mark value；The total mark value is for exchanging product for user.The present invention can effectively guide user to operate into corresponding function column, to improve liveness of the user on function column, be conducive to the development of network service platform.
Description
Technical field
The present invention relates to technical field of network information, and in particular to a kind of to promote the method for user activity, a kind of promotion
The electronic equipment of the device of user activity and a kind of method for being stored with above-mentioned promotion user activity and computer-readable
Storage medium.
Background technique
With the fast development of network technology, the utilization rate of network service platform is also higher and higher；Network service platform can
The services such as online social and progress online trading are provided for the network user, such as: in the network service platform of insurance company, user
The experiences such as purchase insurance or settlement of insurance claim can mutually be exchanged, insurance clothes can also be bought on the network service platform
Business；And the height of its registration the activity of the user will directly affect the value of the network service platform in network service platform.
Therefore in order to maintain the liveness of network service platform, existing some network service platforms use one kind side of registering
Method, i.e. user can register on network service platform daily, after number of registering is accumulated to certain amount, network
Service platform can provide corresponding reward to user；But user in the prior art, can only be increased on network service platform
Log in rate；And due to containing multiple function columns in network service platform；And in existing network service platform, when with
After family logs in, do not have the function that corresponding function column is operated in guidance user-to-network service platform；It uses part
Family can log in register after just have left network service platform, in this case, to promoted user in network service platform
In active degree there is no actual facilitations.
Summary of the invention
To overcome drawbacks described above, the purpose of the present invention is that a kind of be to provide on promotion network service platform user is active
Method, apparatus, electronic equipment and the storage medium of degree.
The purpose of the present invention is achieved through the following technical solutions:
The present invention is a kind of method for promoting user activity, comprising:
The operation data of the user of current logging in network service platform is recorded in real time, and the operation data includes: user institute
Function column information and user the information of operation is executed in the function column；
According to the Integral Rule and the operation data of each function column, user is calculated in each function
Integrated value in energy column；
Integral Data-Statistics of the counting user in each function column obtain newly-increased integrated value, and by the newly-increased product
The existing integrated value of score value and user add up, and obtain total mark value；The total mark value is used to carry out product for user
It exchanges.
In the present invention, the real-time packet before recording the operation data for currently logging in the user of the network service platform
It includes:
For function columns more than two in the network service platform, independent Integral Rule is set.
In the present invention, the total mark value that obtains includes: later
The display operation signal inputted according to user shows the total mark value and preset redemption information table
Show.
In the present invention, it is described the total mark value and preset redemption information table are shown after include:
The exchange operation signal inputted according to user, judges whether user needs to exchange integrated value, if desired
It is exchanged, then according to the total mark value and preset redemption information table, is shown to for the product information of exchange；
Detect any product information for exchange it is chosen after, provide chosen product and deduct with it is described selected
The corresponding integrated value of fixed output quota condition, and total mark value is updated.
In the present invention, the integrated value that user is calculated in each function column includes:
According to the information of operation of user's current time in the function column, count current operation on the day of in
The number being performed, and integrated value corresponding to current operation is obtained according to the number being performed；And current operation institute is right
The integrated value the answered integrated value corresponding less than last time operation；
Integrated value corresponding to the operation all by the same day is added up to obtain user's integrated value in the function column；
And integrated value is not more than preset integrated value in the function column.
In the present invention, described that the newly-increased integrated value adds up with existing integrated value, obtaining total mark value includes:
After add up by the newly-increased integrated value and existing integrated value, judge whether the total mark value reaches default
Fixed daily maximum integral value, if reaching the daily maximum integral value, using the daily maximum integral value as total mark
Value.
In the present invention, it is described provide corresponding product and deduct integrated value corresponding with the product include:
The information of the allottee of the input according to user generates the product to match with the information of the allottee and button
Except integrated value corresponding with the product.
The present invention is a kind of device for promoting user activity comprising:
Operation data logging modle, the operation data logging modle for recording current logging in network service platform in real time
User operation data, the operation data include: the function column where user information and its in the function column
The middle information for executing operation；
Column integral calculation module, the column integral calculation module are connected with the operation data logging modle, use
According to Integral Rule and the operation data presetting in each function column, user is calculated each
Integrated value in the function column；
Total mark Data-Statistics module, the total mark Data-Statistics module are connected with the column integral calculation module, use
In obtaining newly-increased integrated value to integrating Data-Statistics in each function column, and by the newly-increased integrated value and existing integrated value
It adds up, obtains total mark value；The total mark value is for exchanging product for user.
The present invention is a kind of electronic equipment, and the electronic equipment includes:
Processor；
Memory is stored with computer-readable instruction on the memory, and the computer-readable instruction is by the processing
When device executes, the method as described above for promoting user activity is realized.
The present invention is a kind of computer readable storage medium, is stored thereon with computer program, the computer program quilt
When processor executes, the method as described above for promoting user activity is realized.
Different function column of the present invention in network service platform is provided with Integral Rule, and according to the Integral Rule and
User obtains corresponding integrated value in the operation of the function column；It can effectively guide user into corresponding function column
It is operated, to improve liveness of the user on function column, is conducive to the development of network service platform.
Detailed description of the invention
The present invention is described in detail by following preferred embodiments and attached drawing for ease of explanation,.
Fig. 1 is the workflow schematic diagram of method one embodiment that the present invention promotes user activity；
Fig. 2 is the workflow schematic diagram that the present invention promotes another embodiment of the method for user activity；
Fig. 3 is the logical construction schematic diagram of the one embodiment for the device that the present invention promotes user activity.
Specific embodiment
In order to make the objectives, technical solutions, and advantages of the present invention clearer, with reference to the accompanying drawings and embodiments, right
The present invention is further described.It should be appreciated that the specific embodiments described herein are merely illustrative of the present invention, and do not have to
It is of the invention in limiting.
In the description of the present invention, it is to be understood that, term " center ", " longitudinal direction ", " transverse direction ", " length ", " width ",
" thickness ", "upper", "lower", "front", "rear", "left", "right", "vertical", "horizontal", "top", "bottom", "inner", "outside", " up time
The orientation or positional relationship of the instructions such as needle ", " counterclockwise " is to be based on the orientation or positional relationship shown in the drawings, and is merely for convenience of
The description present invention and simplified description, rather than the device or element of indication or suggestion meaning must have a particular orientation, with spy
Fixed orientation construction and operation, therefore be not considered as limiting the invention.In addition, term " first ", " second " are only used for
Purpose is described, relative importance is not understood to indicate or imply or implicitly indicates the quantity of indicated technical characteristic.
" first " is defined as a result, the feature of " second " can explicitly or implicitly include one or more feature.?
In description of the invention, the meaning of " plurality " is two or more, unless otherwise specifically defined.
In the description of the present invention, it should be noted that unless otherwise clearly defined and limited, term " installation ", " phase
Even ", " connection " shall be understood in a broad sense, for example, it may be being fixedly connected, may be a detachable connection, or be integrally connected.It can
To be mechanical connection, it is also possible to be electrically connected.It can be directly connected, can also can be indirectly connected through an intermediary
The interaction relationship of connection or two elements inside two elements.It for the ordinary skill in the art, can be with
The concrete meaning of above-mentioned term in the present invention is understood as the case may be.
It is specifically described, please refers in method of the one embodiment to a kind of promotion user activity of the invention below
Fig. 1 comprising:
S101. the current operation data of user is recorded in real time
The operation data of the user of current logging in network service platform is recorded in real time, and the operation data includes: user institute
Function column information and user the information of operation is executed in the function column；Its specifically: record the user
It is currently just being stopped in which function column, and is recording the operation that the user is carrying out in the function column,
In, it is described operation include: message, participation activity, participate in draw a lottery, read, forwarding, trading, get discount coupon, give discount coupon,
Share the operation behaviors such as discount coupon；Its obtained operation data can be such as: user a just leaves a message in A function column.
S102. integrated value of the user in each function column is calculated
According to Integral Rule and the operation data presetting in each function column, user is calculated
The integrated value in each function column；Integral Rule in each function column can be identical, can not also be identical,
And in a function column integrated value of different operation behavior corresponding to it can it is identical can not also be identical；
It is specifically as follows: tetra- function columns of A, B, C, D is equipped with such as in network service platform, due to D function column
It is new column, needs are promoted outward, therefore can set highest for the integrated value being forwarded in the function column,
It is denoted as 4 points；And the operation behaviors such as leave a message, read can be denoted as 2 points and 1 point respectively；And in A, B function column, due to needing to be
The liveness of this column, therefore the operation behavior of message can be denoted as 3 points by it, and forward, read and be then denoted as 1 point；And in C function
In energy column, since the function column will deactivate, therefore it can be counted without integral.
S103. statistics obtains existing total mark value
Integral Data-Statistics of the counting user in each function column obtain newly-increased integrated value, and by the newly-increased product
The existing integrated value of score value and user add up, and obtain total mark value；The total mark value is used to carry out product for user
It exchanges.Since the total mark value can be used to exchange product, thus its can effectively motivate user by it is various operation with
Obtain integrated value.Its specifically: if user is integrated obtained in A functional module as 6 points, the integral obtained in B module is 4
Point, the integral obtained in D-module is 5 points；And existing integrated value is 100 points, therefore above-mentioned integrated value is added up, it obtains total
Integrated value is 115 points；And the total mark value 115 is divided and is converted to newest existing integrated value；The integrated value is for user
Redemption products.
In the present embodiment, due to being each provided with its Integral Rule in each function column, can also using need into
Mode of the setting Integral Rule other function column without integral, can effectively guide user in the function column that row is promoted
Corresponding operation is executed to corresponding function column, if user only logs in network service platform, but not in function column
Operation behavior as defined in middle execution, therefore it will be unable to obtain integral, is guided, is had to the operation of user by integral
Effect ground reduces user and only logs in the behavior not operated in network service platform, to improve user on function column
Liveness.
For better understanding of the present invention, it is applied to the embodiment of insurance industry to one kind of the invention with one below
The method for promoting user activity is specifically described, referring to Fig. 2, comprising:
In the present embodiment, different function is divided into multiple function columns to network service platform on schedule, such as: insurance is known
Know exchange column, service handling column, Claims Resolution progress follow-up column etc., user can carry out information interchange and be handled in each column
Business etc., is not especially limited herein；
S201. independent Integral Rule is set for function column
For function columns more than two in the network service platform, independent Integral Rule is set；Network service platform
Different Integral Rules can be arranged in different function columns, so that in user one according to the needs of business development in manager
In the function column promoted a bit, it is easier to get high integrated value；
And its specific Integral Rule can be with are as follows: tetra- function columns of A, B, C, D are equipped with such as in network service platform, by
It is new column in D function column, needs the integrated value promoted, therefore can will be forwarded outward in the function column
It is set as highest, is denoted as 4 points；And the operation behaviors such as leave a message, read can be denoted as 2 points and 1 point respectively；And in A, B function column,
Due to needing the liveness of column thus, therefore the operation behavior of message can be denoted as 3 points by it, and is forwarded, read and be then denoted as 1
Point；And in C function column, since the function column will deactivate, therefore can be counted without integral.
S202. the current operation data of user is recorded in real time
The operation data of the user of current logging in network service platform is recorded in real time, and the operation data includes: user institute
Function column information and its information that operation is executed in the function column；Its specifically: it records the user and works as
It is preceding just to be stopped in which function column, and record the operation that the user is carrying out in the function column, wherein
The operation includes: message, participation activity, participates in drawing a lottery, reading, forwarding, trading, get discount coupon, give discount coupon, share
The operation behaviors such as discount coupon；Its obtained operation data can be such as: user a just leaves a message in A function column.
S203. integrated value of the user in each function column is calculated
According to Integral Rule and the operation data presetting in each function column, user is calculated
The integrated value in each function column；Integral Rule in each function column can be identical, can not also be identical,
And in a function column integrated value of different operation behavior corresponding to it can it is identical can not also be identical；
Wherein, it includes: according to user's current time in institute that user's integrated value in each function column, which is calculated,
State the information of the operation in function column, and count current operation on the day of in the number that is performed, and according to the quilt
The number of execution obtains integrated value corresponding to current operation；And integrated value corresponding to current operation is right less than last time operation institute
The integrated value answered；
Integrated value corresponding to the operation all by the same day is added up to obtain user's integrated value in the function column；
And integrated value is not more than preset integrated value in the function column.
The calculation in the present embodiment is illustrated with a specific example below, specifically: such as in A function version
In block, first the upper limit of integral of various actions is set, such as: the upper limit of integral value of message is 2 points, the upper limit of integral value of forwarding
It is 4 points, the upper limit of integral value of transaction is 10 points；In a function column, every kind of behavior is in daily operation for the first time, institute
The integrated value highest of acquisition；By taking message operation as an example, when the daily integrated value left a message for the first time in A function column is 1 point, and
The integrated value of second of message is then only 0.5 point, and the integrated value of third time message is then only 0.2 point, i.e., stays three times in one day
Total mark after speech is 1.7 points；Its integral formula is specific as follows:
xiFor daily number of clicks, purchase number, participate in number of activities
ajFor the daily upper limit of integral of each module
B is the degree-of-difficulty factor that each module of control is integrated, and b value is more difficult to more greatly
cjFor the integral coefficient of each module, ∑ ejValue be 1；
According to above-mentioned formula as can be seen that as the number for operation of leaving a message below is more, acquired product of leaving a message every time
Score value is fewer, and repeatedly its total mark value can ad infinitum level off to the upper limit of integral value after message；Similarly, forwarding and transaction
Integral Rule and message Integral Rule it is also similar；Above-mentioned Integral Rule is used in the present embodiment, so that user exists
Single, duplicate operation behavior in one column is lower and lower for its brought integral efficiency, and in order to obtain more
More integrals will drive user in same column more to carry out a variety of different operations, and no longer be only limitted to single operation
Behavior；And in B function column, the rule of integral is similar in A function column, but on the integral of every kind of operation behavior
Limit can be configured according to actual needs, such as: in B function column, the upper limit of integral value of message is 1 point, the integral of forwarding
Upper limit value is 2 points, and the upper limit of integral value of transaction is 10 points etc.；Integrated value between each column is by independent clearing, each other
It does not influence each other.
S204. the integrated value in each function column is adjusted
In calculating each function column after integrated value, needed further according to specific promoting service, for each institute
It states integrated value in function column and is multiplied by an integral coefficient, its integrated value is adjusted；Such as needed at this stage to A function version
Block is promoted, then its integral coefficient can be turned up to 0.6, and the integral coefficient of B column is then 0.4；Such as: same day A function version
The integrated value of block is 10 points, and the integrated value of B function column is also 10 points, and after coefficient adjustment, A function column
Integrated value is adjusted to 6 points, and the integrated value of B function column is adjusted to 4 points.
S205. statistics obtains existing total mark value
Counting user integrates Data-Statistics in each function column and obtains newly-increased integrated value, and by the newly-increased integral
Value adds up with existing integrated value, judges whether the total mark value reaches presetting daily maximum integral value, if reaching
The daily maximum integral value obtains total mark value then using the daily maximum integral value as total mark value.Its specifically:
It is 6 points as user integrates obtained in A functional module, the integral obtained in B module is 4 points, the product obtained in D-module
It is divided into 5 points；And existing integrated value is 100 points, therefore above-mentioned integrated value is added up, obtaining total mark value is 115 points；And by institute
It states total mark value 115 and divides and be converted to newest existing integrated value；The integrated value is for user's redemption products.
S206. total mark value and redemption information table are shown
The display operation signal inputted according to user shows the total mark value and preset redemption information table
Show.Active user institute can be shown when user is in network service platform, needs inquire redemption information, on the page
The total mark value and redemption information table possessed records the information and its needs of all redemption products in the redemption information table
The integrated value of exchange.
S207. judge whether user needs to exchange integrated value
The exchange operation signal inputted according to user, judges whether user needs to exchange integrated value, if desired
It is exchanged, then according to the total mark value and preset redemption information table, is shown to for the product information of exchange；
S208. it provides product and updates total mark value
Detect any product information for exchange it is chosen after, provide chosen product and deduct with it is described selected
The corresponding integrated value of fixed output quota condition, and total mark value is updated.And in insurance industry, convertible product can be
Various business insurances, such as: life insurance, property insurance, travel accident insurance, different insurance kinds, corresponding exchange integrated value are different；
User needs first to input the personally identifiable information of allottee when exchanging, and the personally identifiable information can be for I
Identity information, or other people identity information；After user has inputted the personally identifiable information of allottee, system is given birth to automatically
At declaration form, exchanges and complete, then deduct corresponding integrated value.
The device that the present invention is a kind of promotion user activity is described with one embodiment below, please refers to Fig. 3,
Comprising:
Operation data logging modle 301, the operation data logging modle 301 for recording current logging in network clothes in real time
Be engaged in platform user operation data, the operation data include: the function column where user information and its in the function
The information of operation is executed in energy column；It is currently just being stopped in which function column specifically for recording the user, and
Record the operation that the user is carrying out in the function column, wherein the operation includes: message, participation activity, ginseng
With prize drawing, reading, forwarding, trade, get discount coupon, give discount coupon, share the operation behaviors such as discount coupon；Its obtained behaviour
Making data can be such as: user a just leaves a message in A function column；
Column integral calculation module 302, the column integral calculation module 302 and the operation data logging modle 301
It is connected, for being calculated according to Integral Rule and the operation data presetting in each function column
User's integrated value in each function column；Integral Rule in each function column can be identical, can also not
It is identical, and integrated value of the different operation behaviors in a function column corresponding to it can it is identical can not also be identical；It has
Body can be with are as follows: is equipped with tetra- function columns of A, B, C, D such as in network service platform, since D function column is new column, needs
It is promoted outward, therefore highest can be set by the integrated value being forwarded in the function column, be denoted as 4 points；And it stays
The operation behaviors such as speech, reading can be denoted as 2 points and 1 point respectively；And in A, B function column, due to need thus column enliven
Degree, therefore the operation behavior of message can be denoted as 3 points by it, and is forwarded, read and be then denoted as 1 point；And in C function column, by
It will deactivate, therefore can be counted without integral in the function column；
Total mark Data-Statistics module 303, the total mark Data-Statistics module 303 and the column integral calculation module 302
Be connected, for obtaining newly-increased integrated value to integrating Data-Statistics in each function column, and will the newly-increased integrated value and
Existing integrated value adds up, and obtains total mark value.Its specifically: is if user is integrated obtained in A functional module as 6 points,
The integral obtained in B module is 4 points, and the integral obtained in D-module is 5 points；And existing integrated value is 100 points, therefore will be upper
It states integrated value to add up, obtaining total mark value is 115 points；And the total mark value 115 is divided and is converted to newest existing product
Score value；The total mark value is for exchanging product for user.
In the present embodiment, due to being each provided with its Integral Rule in each function column, can also using need into
Mode of the setting Integral Rule other function column without integral, can effectively guide user in the function column that row is promoted
Corresponding operation is executed to corresponding function column, if user only logs in network service platform, but not in function column
Operation behavior as defined in middle execution, therefore it will be unable to obtain integral, is guided, is had to the operation of user by integral
Effect ground reduces user and only logs in the behavior not operated in network service platform, to improve user on function column
Liveness.
Involved module can be realized by way of software in the present embodiment, can also by way of hardware come
It realizes, described module also can be set in the processor.Wherein, the title of these modules is not constituted under certain conditions
Restriction to the unit itself.
The present invention can be a kind of electronic equipment, and the electronic equipment includes:
Processor；
Memory is stored with computer-readable instruction on the memory, and the computer-readable instruction is by the processing
When device executes, the method as described above for promoting user activity is realized.
As on the other hand, present invention also provides a kind of computer-readable medium, which be can be
Included in electronic equipment described in above-described embodiment；It is also possible to individualism, and without in the supplying electronic equipment.
Above-mentioned computer-readable medium carries one or more program, when the electronics is set by one for said one or multiple programs
When standby execution, so that the electronic equipment is realized such as the above-mentioned method as described in the examples for promoting user activity.
The present invention can also be a kind of computer readable storage medium, be stored thereon with computer program, the computer
When program is executed by processor, the method as described above for promoting user activity is realized.For example, the present embodiment includes a kind of meter
Calculation machine program product comprising carry computer program on a computer-readable medium, which includes for holding
The program code of method shown in row above method process.
It should be noted that computer-readable medium shown in the present invention can be computer-readable signal media or meter
Calculation machine readable storage medium storing program for executing either the two any combination.Computer readable storage medium for example can be --- but not
Be limited to --- electricity, magnetic, optical, electromagnetic, infrared ray or semiconductor system, device or device, or any above combination.Meter
The more specific example of calculation machine readable storage medium storing program for executing can include but is not limited to: have the electrical connection, just of one or more conducting wires
Taking formula computer disk, hard disk, random access storage device (RAM), read-only memory (ROM), erasable type may be programmed read-only storage
Device (EPROM or flash memory), optical fiber, portable compact disc read-only memory (CD-ROM), light storage device, magnetic memory device,
Or above-mentioned any appropriate combination.In the present invention, computer readable storage medium can be it is any include or storage journey
The tangible medium of sequence, the program can be commanded execution system, device or device use or in connection.And at this
In invention, computer-readable signal media may include in a base band or as carrier wave a part propagate data-signal,
Wherein carry computer-readable program code.The data-signal of this propagation can take various forms, including but unlimited
In electromagnetic signal, optical signal or above-mentioned any appropriate combination.Computer-readable signal media can also be that computer can
Any computer-readable medium other than storage medium is read, which can send, propagates or transmit and be used for
By the use of instruction execution system, device or device or program in connection.Include on computer-readable medium
Program code can transmit with any suitable medium, including but not limited to: wireless, electric wire, optical cable, RF etc. are above-mentioned
Any appropriate combination.
In the description of this specification, reference term " embodiment ", " some embodiments ", " schematically implementation
The description of mode ", " example ", " specific example " or " some examples " etc. means embodiment or example is combined to describe specific
Feature, structure, material or feature are contained at least one embodiment or example of the invention.In the present specification, right
The schematic representation of above-mentioned term is not necessarily referring to identical embodiment or example.Moreover, the specific features of description, knot
Structure, material or feature can be combined in any suitable manner in any one or more embodiments or example.
The foregoing is merely illustrative of the preferred embodiments of the present invention, is not intended to limit the invention, all in essence of the invention
Made any modifications, equivalent replacements, and improvements etc., should all be included in the protection scope of the present invention within mind and principle.
Claims (10)
1. a kind of method for promoting user activity characterized by comprising
The operation data of the user of current logging in network service platform is recorded in real time, where the operation data includes: user
The information of function column and user execute the information of operation in the function column；
According to the Integral Rule and the operation data of each function column, user is calculated in each function version
Integrated value in block；
Integral Data-Statistics of the counting user in each function column obtain newly-increased integrated value, and by the newly-increased integrated value
It adds up with the existing integrated value of user, obtains total mark value；The total mark value is for exchanging product for user.
2. the method according to claim 1 for promoting user activity, which is characterized in that the real-time record is current to be logged in
Include: before the operation data of the user of the network service platform
For function columns more than two in the network service platform, independent Integral Rule is set.
3. the method according to claim 2 for promoting user activity, which is characterized in that it is described obtain total mark value after
Include:
The display operation signal inputted according to user shows the total mark value and preset redemption information table.
4. the method according to claim 3 for promoting user activity, which is characterized in that it is described to the total mark value and
Preset redemption information table includes: after being shown
The exchange operation signal inputted according to user, judges whether user needs to exchange integrated value, if desired carries out
It exchanges, then according to the total mark value and preset redemption information table, is shown to for the product information of exchange；
Detect any product information for exchange it is chosen after, provide chosen product and deduct and the selected fixed output quota
The corresponding integrated value of condition, and total mark value is updated.
5. the method according to claim 4 for promoting user activity, which is characterized in that described that user is calculated every
Integrated value in a function column includes:
According to the information of operation of user's current time in the function column, count current operation on the day of in held
Capable number, and integrated value corresponding to current operation is obtained according to the number being performed；And corresponding to current operation
The integrated value integrated value corresponding less than last time operation；
Integrated value corresponding to the operation all by the same day is added up to obtain user's integrated value in the function column；And institute
It states integrated value in function column and is not more than preset integrated value.
6. the method according to claim 5 for promoting user activity, which is characterized in that described by the newly-increased integrated value
It adds up with existing integrated value, obtaining total mark value includes:
After add up by the newly-increased integrated value and existing integrated value, judge whether the total mark value reaches presetting
Daily maximum integral value, if reaching the daily maximum integral value, using the daily maximum integral value as total mark value.
7. the method according to claim 6 for promoting user activity, which is characterized in that described to provide corresponding product simultaneously
Deducting integrated value corresponding with the product includes:
The information of the allottee of the input according to user, generate the product to match with the information of the allottee and deduct with
The corresponding integrated value of the product.
8. a kind of device for promoting user activity characterized by comprising
Operation data logging modle, the operation data logging modle are used to record the use of current logging in network service platform in real time
The operation data at family, the operation data include: that the information of the function column where user is held in the function column with it
The information of row operation；
Column integral calculation module, the column integral calculation module are connected with the operation data logging modle, are used for root
According to Integral Rule and the operation data presetting in each function column, user is calculated each described
Integrated value in function column；
Total mark Data-Statistics module, the total mark Data-Statistics module are connected with the column integral calculation module, for pair
Data-Statistics are integrated in each function column and obtain newly-increased integrated value, and the newly-increased integrated value and existing integrated value are carried out
It is cumulative, obtain total mark value；The total mark value is for exchanging product for user.
9. a kind of electronic equipment, which is characterized in that the electronic equipment includes:
Processor；
Memory is stored with computer-readable instruction on the memory, and the computer-readable instruction is held by the processor
When row, the method as described in any one of claim 1 to 7 for promoting user activity is realized.
10. a kind of computer readable storage medium, which is characterized in that be stored thereon with computer program, the computer program
When being executed by processor, the method as described in any one of claim 1 to 7 for promoting user activity is realized.
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| CN111462348A (en) * | 2020-03-26 | 2020-07-28 | 支付宝(杭州)信息技术有限公司 | Resource allocation method, device and equipment based on sign-in behavior |
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