CN109214844A - Advertisement distribution method and device and electronic equipment - Google Patents
Advertisement distribution method and device and electronic equipment Download PDFInfo
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- CN109214844A CN109214844A CN201710531826.4A CN201710531826A CN109214844A CN 109214844 A CN109214844 A CN 109214844A CN 201710531826 A CN201710531826 A CN 201710531826A CN 109214844 A CN109214844 A CN 109214844A
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- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
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Abstract
The embodiment of the invention discloses an advertisement distribution method, an advertisement distribution device and electronic equipment, wherein the method is applied to a server and comprises the following steps: setting a retrieval module, a filtering module and a sequencing module with a general interface; the retrieval module is used for determining a second advertisement set A2 matched with the advertisement request in the first advertisement set A1 according to the advertisement request of the client and the first advertisement set A1 of the server; the filtering module is used for screening the advertisements in the second advertisement set A2 by using a filtering strategy; the sorting module is used for sorting the advertisements in the screened second advertisement set A2 according to a sorting rule to obtain a third advertisement set A3 to be distributed; receiving an advertisement request sent by a client, and sequentially calling a retrieval module, a filtering module and a sequencing module; a third set of advertisements a3 is sent to the client requesting the advertisement. The embodiment of the invention can reduce the coupling between the modules, is beneficial to shortening the development period and improving the development efficiency.
Description
Technical field
The present invention relates to ad distribution technical field, and in particular to a kind of advertisement distributing method, device and electronic equipment.
Background technique
When server is to client distributing advertisement, it is related to order ads three to generally include advertisement retrieval, advertisement screening
Associated logic unit.In the prior art, when each logic unit is developed, it will usually multiple branches occur, be patrolled with advertisement screening
For collecting unit, when being screened to advertisement, it is sometimes desirable to first classify to advertisement, for example be divided into exhibition according to the type of advertisement
Show the advertisement of charge type, click the advertisement and other kinds of advertisement etc. of charge type, when need to add some function and
When the multiple branches of the functional coverage, need to add code in multiple branches, and the function of adding is more, logic is more complicated.
Since advertisement screening logic unit function is more, and change also quickly, therefore be frequently necessary to add or update
Service logic.For existing method when carrying out function addition, since existing logic branch is more, Business Stream is according to different fields
Scape is related to multiple branches, if additional new function, it is necessary to see existing capability and data flow clear, could be superimposed new logic
Come in, if not knowing about existing business function, is difficult to carry out additional operation or delete operation on existing logical foundations.
Because the coupling of each subelement in Different Logic unit and each logic unit is stronger, modifies and delete and is any
The place that logic unit or subelement need to change is more, and the time of cost is longer, therefore existing advertisement distributing method
Development cycle is longer, and efficiency is lower.
Summary of the invention
The embodiment of the invention provides a kind of advertisement distributing method, device and electronic equipment, can shorten the development cycle and
Improve development efficiency.
First aspect of the embodiment of the present invention provides a kind of advertisement distributing method, is applied to server, comprising:
Retrieval module, filtering module and sorting module with general-purpose interface are set；Wherein, the retrieval module is used for
According to the first advertising aggregator A1 of the ad-request of client and the server end determine in the first advertising aggregator A1 with
The matched second advertising aggregator A2 of ad-request；The filtering module is used for using filtering policy to second set of advertisements
The advertisement closed in A2 is screened；The sorting module is used for according to ordering rule to the second advertising aggregator A2 after screening
In advertisement be ranked up, obtain third advertising aggregator A3 to be distributed；
Receive the ad-request that client is sent；
Successively call the retrieval module, filtering module and sorting module；
The third advertising aggregator A3 is sent to the client of request advertisement.
In conjunction with first aspect present invention, in first aspect present invention in the first possible implementation,
Any one module Mi in the retrieval module, filtering module and sorting module is according to the function of the module Mi
At least one subfunction, corresponding at least one the configurable submodule with general-purpose interface of each subfunction can be set；
Any one subfunction Gj of the module Mi calls the subfunction Gj corresponding with logical by configuration file
It is realized with the submodule of interface.
The first possible implementation in conjunction with first aspect present invention, in second of first aspect present invention possible reality
In existing mode, the method also includes:
When the module Mi increases new function, the configuration file of setting and the new function match.
In conjunction with second of first aspect present invention possible implementation, the third possible reality in first aspect present invention
In existing mode, the configuration file of the setting and the new function match, comprising:
Determine the submodule set of blocks M ' for realizing the new function；
Configuration file is set for successively calling each submodule in the submodule set of blocks M '.
With reference to first aspect, the first of first aspect is to the third any possible embodiment, in first party
In the 4th kind of possible embodiment in face, the method also includes:
When the module Mi deletes some known function, delete and the matched configuration text of the known function to be deleted
Part P or the setting configuration P file are unavailable.
Second aspect of the embodiment of the present invention discloses a kind of ad distribution device, is applied to server, comprising:
Setting unit, for retrieval module, filtering module and sorting module with general-purpose interface to be arranged；Wherein, described
Retrieval module is used to determine that described first is wide according to the ad-request of client and the first advertising aggregator A1 of the server end
Accuse set A1 in the matched second advertising aggregator A2 of the ad-request；The filtering module is used for using filtering policy to institute
The advertisement stated in the second advertising aggregator A2 is screened；The sorting module is used for according to ordering rule to described the after screening
Advertisement in two advertising aggregator A2 is ranked up, and obtains third advertising aggregator A3 to be distributed；
Receiving unit, for receiving the ad-request of client transmission；
Call unit, for successively calling the retrieval module, filtering module and sorting module；
Transmission unit, for the third advertising aggregator A3 to be sent to the client of request advertisement.
In conjunction with second aspect of the present invention, in second aspect of the present invention in the first possible implementation,
The setting unit is also used to, to any one module in the retrieval module, filtering module and sorting module
At least one subfunction, at least one corresponding with general-purpose interface of each subfunction is arranged according to the function of the module Mi in Mi
Configurable submodule；Any one subfunction Gj of the module Mi calls the subfunction Gj corresponding by configuration file
Submodule with general-purpose interface is realized.
The first possible implementation in conjunction with second aspect of the present invention, in second of second aspect of the present invention possible reality
In existing mode, the setting unit is also used to, when the module Mi increases new function, setting and the new function match
Configuration file.
In conjunction with second of second aspect of the present invention possible implementation, the third possible reality in second aspect of the present invention
In existing mode, in terms of the configuration file with the new function match is arranged, the setting unit is specifically used for,
Determine the submodule set of blocks M ' for realizing the new function；
Configuration file is set for successively calling each submodule in the submodule set of blocks M '.
In conjunction with second aspect, second aspect the first to the third any possible embodiment, in second party
In the 4th kind of possible embodiment in face, the setting unit is also used to, when the module Mi deletes some known function,
It then deletes unavailable with the matched configuration file P of the known function to be deleted or the setting configuration P file.
The third aspect of the embodiment of the present invention provides a kind of electronic equipment, comprising: processor, memory, communication interface and
Bus；
The processor, the memory are connected by the bus with the communication interface and complete mutual lead to
Letter；
The memory stores executable program code；
The processor is run by reading the executable program code stored in the memory can be performed with described
The corresponding program of program code, for executing a kind of advertisement distributing method；Wherein, the advertisement distributing method includes:
Retrieval module, filtering module and sorting module with general-purpose interface are set；Wherein, the retrieval module is used for
According to the first advertising aggregator A1 of the ad-request of client and the server end determine in the first advertising aggregator A1 with
The matched second advertising aggregator A2 of ad-request；The filtering module is used for using filtering policy to second set of advertisements
A2 is closed to be screened；The sorting module for being ranked up according to ordering rule to the second advertising aggregator A2, obtain to
The third advertising aggregator A3 of distribution；
Receive the ad-request that client is sent；
Successively call the retrieval module, filtering module and sorting module；
The third advertising aggregator A3 is sent to the client of request advertisement.
Fourth aspect of the embodiment of the present invention provides a kind of storage medium, wherein and the storage medium is used to store application program,
The application program for executing a kind of advertisement distributing method described in the embodiment of the present invention at runtime.
The 5th aspect of the embodiment of the present invention provides a kind of application program, wherein the application program for executing at runtime
A kind of advertisement distributing method described in the embodiment of the present invention.
The 6th aspect of the embodiment of the present invention provides a kind of non-transitorycomputer readable storage medium, is stored thereon with meter
Calculation machine program realizes any possible of first aspect of the embodiment of the present invention or first aspect when the program is executed by processor
Advertisement distributing method described in embodiment.
The 7th aspect of the embodiment of the present invention provides a kind of computer program product, when in the computer program product
When instruction processing unit executes, a kind of advertisement distributing method is executed, which comprises first aspect of the embodiment of the present invention or the
File scanning method described in any possible embodiment of one side.
In the embodiment of the present invention, when carrying out ad distribution, by setting ad distribution framework to general-purpose interface
Retrieval module, filtering module and sorting module, it is convenient that Development of Modular is carried out to ad distribution, due between each module
Interface is general-purpose interface, so reducing the coupling between module, is conducive to shorten the development cycle in this way, improves development efficiency.
Detailed description of the invention
To describe the technical solutions in the embodiments of the present invention more clearly, below to attached drawing used in embodiment description
It is briefly described.
Fig. 1 is a kind of advertisement distributing method flow diagram disclosed by the embodiments of the present invention；
Fig. 2 is a kind of structural schematic diagram of ad distribution device disclosed by the embodiments of the present invention；
Fig. 3 is the structural schematic diagram of a kind of electronic equipment disclosed by the embodiments of the present invention.
Specific embodiment
Following will be combined with the drawings in the embodiments of the present invention, and technical solution in the embodiment of the present invention carries out clear, complete
Site preparation description, it is clear that the described embodiment is only a part of the embodiment of the present invention, instead of all the embodiments.Base
Embodiment in the present invention, it is obtained by those of ordinary skill in the art without making creative efforts it is all its
His embodiment, should fall within the scope of the present invention.
The embodiment of the invention provides a kind of advertisement distributing methods, are applied to server, by setting between different modules
General-purpose interface is set, the coupling between module is reduced, is conducive to shorten the development cycle, improves development efficiency.
Refering to fig. 1, Fig. 1 is a kind of flow diagram of advertisement distributing method disclosed in one embodiment of the invention, this is wide
Accuse distribution method be applied to server, as shown in Figure 1, the advertisement distributing method specifically includes the following steps:
S101, setting have retrieval module, filtering module and the sorting module of general-purpose interface；
Wherein, the retrieval module is used for according to the ad-request of client and the first advertising aggregator of the server end
A1 determine in the first advertising aggregator A1 with the matched second advertising aggregator A2 of the ad-request；
The filtering module is for screening the advertisement in the second advertising aggregator A2 using filtering policy；
The sorting module is used to carry out the advertisement in the second advertising aggregator A2 after screening according to ordering rule
Sequence, obtains third advertising aggregator A3 to be distributed.
It should be understood that third advertising aggregator A3 can be to the advertisement in the second advertising aggregator A2 after screening into
Near at least one preceding advertisement after row sequence.For example the advertisement in third advertising aggregator A3 can be second advertising aggregator
In be ordered as first advertisement, or be ordered as the advertisement etc. of first three.
Any one in some possible embodiments of the present invention in retrieval module, filtering module and sorting module
At least one subfunction is arranged according to the function of the module Mi in module Mi, and each subfunction is corresponding to have general-purpose interface at least
One configurable submodule；Any one subfunction Gj of the module Mi calls Gj pairs of the subfunction by configuration file
The submodule with general-purpose interface answered is realized.
For example, multiple filtering policies can be used in filtering module, and the first filtering policy may is that industry blacklist mistake
Application version filtering policy in filter strategy and terminal；Second filtering policy can be budget filtering policy and cardon filtering plan
Slightly.
In the present embodiment, industry blacklist filtering policy refers to that the client for issuing ad-request is specified and does not receive certain class
The advertisement of type such as Medical Advertisement, then Medical Advertisement is exactly the black list member in industry blacklist.Application version number in terminal
Filtering policy refers to that server according to the difference for the version number for being used for the application that advertisement obtains in terminal, is sent and whole to terminal
The advertisement at end obtains the advertisement of the version numbers match of application.Then filtering module can be set first corresponding to the first filtering policy and match
File is set, includes application version filter submodule in industry blacklist filter submodule and terminal in the first configuration file, respectively
Submodule has general interface.
Wherein, budget filtering policy is that server is provided with budget to some advertisement, and the budget is used for client branch
The expense that client shows advertisement is paid, if the budget of some advertisement is also not run out, can pass budgets filtering policy.Cardon mistake
Filter strategy refers to, the application of advertisement is requested not support cardon (such as dynamic GIF figure) in some clients, then server not to
The client sends cardon.Then filtering module, which corresponds to the second filtering policy, can be set the second configuration file, the second configuration text
It include budget filter submodule and cardon filter submodule in part, each submodule has general interface.
S102, the ad-request that client is sent is received.
S103, the retrieval module, filtering module and sorting module are successively called.
When calling specific module, configuration file is determined as needed, by including in configuration file calling configuration file
Submodule.Such as when calling filtering module, if specified use the first filtering policy, the industry in the first configuration file is called
Application version filter submodule in blacklist filter submodule and terminal.
S104, the client that the third advertising aggregator A3 is sent to request advertisement.
In the embodiment of the present invention, when carrying out ad distribution, by setting ad distribution framework to general-purpose interface
Retrieval module, filtering module and sorting module, it is convenient that Development of Modular is carried out to ad distribution, due between each module
Interface is general-purpose interface, so reducing the coupling between module, is conducive to shorten the development cycle in this way, improves development efficiency.
Meanwhile each module, by the way that big function is refined as at least one subfunction, each subfunction is corresponding to have general-purpose interface at least
One configurable submodule；The reusability of submodule can be improved in this framework, improves development efficiency.
In some possible embodiments of the present invention, when needing to increase new function to some module, it can pass through
It is arranged with the matched configuration file of new function and realizes, specifically, can first determines the submodule set of blocks for realizing new function
Configuration file is then arranged for successively calling each submodule in submodule set of blocks M ' in M '.If using son than new function
Module m1, m2 and m3, then can be set a new configuration file, and configuration file successively calls submodule m1, m2 and m3.
In some possible embodiments of the present invention, when needing to delete some known function of some module, only need
It deletes with the matched configuration file P of known function to be deleted or sets unavailable for configuration file P.Pass through
Change the mode of configuration file, the submodule for being deleted function is not deleted, and can remain to use when subsequent need, have
Conducive to the multiplexing of software, when being needed again in use, being added into configuration file can continue to call.
It should be understood that being if desired updated to one of submodule such as m1, it is only necessary to modify in submodule m1
Content, the modification of submodule m1 do not influence other modules.Therefore embodiment provided by the invention may be implemented
The flexible configuration of module.
Referring to Fig. 2, Fig. 2 is a kind of ad distribution device 200 that one embodiment of the present of invention provides, it is applied to service
Device, comprising: setting unit 201, receiving unit 202, call unit 203 and transmission unit 204；Wherein,
Setting unit 201, for retrieval module, filtering module and sorting module with general-purpose interface to be arranged；Wherein,
The retrieval module is used to determine described the according to the ad-request of client and the first advertising aggregator A1 of the server end
In one advertising aggregator A1 with the matched second advertising aggregator A2 of the ad-request；The filtering module is used to use filtering policy
Advertisement in the second advertising aggregator A2 is screened；The sorting module is used for according to ordering rule to the institute after screening
The advertisement stated in the second advertising aggregator A2 is ranked up, and obtains third advertising aggregator A3 to be distributed.The implementation of device 201 is set
Mode can refer to description of the embodiment of the present invention method to S101 in Fig. 1, and details are not described herein.
Receiving unit 202, for receiving the ad-request of client transmission.The embodiment of receiving unit 202 can join
Description of the embodiment of the present invention method to S102 in Fig. 1 is examined, details are not described herein.
Call unit 203, for successively calling the retrieval module, filtering module and sorting module.
The embodiment of call unit 203 can refer to description of the embodiment of the present invention method to S103 in Fig. 1, herein not
It repeats again.
Transmission unit 204, for the third advertising aggregator A3 to be sent to the client of request advertisement.It sends single
The embodiment of member 204 can refer to description of the embodiment of the present invention method to S104 in Fig. 1, and details are not described herein.
In some possible embodiments of the present invention, setting unit 201 be can be also used for, to retrieval module, filter module
At least one subfunction, every height is arranged according to the function of the module Mi in any one module Mi in block and sorting module
Corresponding at least one the configurable submodule with general-purpose interface of function；Any one subfunction Gj of the module Mi passes through
Configuration file calls the corresponding submodule with general-purpose interface of the subfunction Gj to realize.
In some possible embodiments of the present invention, setting unit 201 be can be also used for, when module Mi increases new function
When energy, the configuration file of setting and the new function match.
In some possible embodiments of the present invention, in terms of the configuration file with the new function match is set,
Setting unit 201 is specifically used for, and determines the submodule set of blocks M ' for realizing the new function；Be arranged configuration file be used for according to
The secondary each submodule called in the submodule set of blocks M '.
In some possible embodiments of the present invention, setting unit 201 be can be also used for, when module Mi has deleted some
When knowing function, then delete with the matched configuration file P of the known function to be deleted or the setting configuration P file not
It can use.
It should be understood that being if desired updated to one of submodule such as m1, it is only necessary to modify in submodule m1
Content, the modification of submodule m1 do not influence other modules.Therefore embodiment provided by the invention may be implemented
The flexible configuration of module.
Referring to Fig. 3, being a kind of electronic equipment 300 provided in an embodiment of the present invention, comprising: processor 301, memory
302, communication interface 303 and bus 304；
Wherein, communication interface 303 is used to be communicated with client, for example receives the ad-request that client is sent, with
And advertisement etc. is sent to client.
Processor 301, memory 302 and communication interface 303 are of coupled connections by bus 304.Wherein, the memory
302 for storing computer executable program code, and the executable program code includes instruction；When the processor 301 is held
When row described instruction, the method that described instruction executes embodiment of the present invention method can refer to S101 to S104 in Fig. 1, and
The corresponding description of each step implementation procedure in above method embodiment, details are not described herein.
Based on the same inventive concept, the principle and side of the present invention that the electronic equipment provided in the embodiment of the present invention solves the problems, such as
Advertisement distributing method in method embodiment is similar, therefore the implementation of the electronic equipment may refer to the implementation of the above method, for letter
Clean description, repeats no more herein.
Using technical solution provided in an embodiment of the present invention, when carrying out ad distribution, by the way that ad distribution framework is set
It is set to retrieval module, filtering module and sorting module with general-purpose interface, it is convenient that Development of Modular is carried out to ad distribution,
Since the interface between each module is general-purpose interface, so reducing the coupling between module, be conducive to shorten exploitation week in this way
Phase improves development efficiency.Meanwhile each module is by being refined as at least one subfunction, the corresponding tool of each subfunction for big function
There is at least one configurable submodule of general-purpose interface；The reusability of submodule can be improved in this framework, improves exploitation
Efficiency.
The embodiment of the invention also provides a kind of non-transitorycomputer readable storage mediums, are stored thereon with computer journey
Sequence, described program include some or all of any one advertisement distributing method recorded in above method embodiment step when executing
Suddenly.
The embodiment of the invention also provides a kind of computer program products, at the instruction in the computer program product
When managing device execution, a kind of advertisement distributing method described in embodiment of the present invention method is executed.
In the above-described embodiments, it all emphasizes particularly on different fields to the description of each embodiment, there is no the portion being described in detail in some embodiment
Point, reference can be made to the related descriptions of other embodiments.
It should be noted that for the various method embodiments described above, for simple description, therefore, it is stated as a series of
Combination of actions, but those skilled in the art should understand that, the present invention is not limited by the sequence of acts described because
According to the present invention, certain steps may can be performed in other orders or simultaneously.Secondly, those skilled in the art also should
Know, the embodiments described in the specification are all preferred embodiments, related actions and modules not necessarily this hair
Necessary to bright.
In several embodiments provided herein, it should be understood that disclosed device, it can be by another way
It realizes.For example, the apparatus embodiments described above are merely exemplary, such as the division of said units, it is only a kind of
Logical function partition, there may be another division manner in actual implementation, such as multiple units or components can combine or can
To be integrated into another system, or some features can be ignored or not executed.Another point, shown or discussed is mutual
Coupling, direct-coupling or communication connection can be through some interfaces, the indirect coupling or communication connection of device or unit,
It can be electrical or other forms.
Above-mentioned unit as illustrated by the separation member may or may not be physically separated, aobvious as unit
The component shown may or may not be physical unit, it can and it is in one place, or may be distributed over multiple
In network unit.It can select some or all of unit therein according to the actual needs to realize the mesh of this embodiment scheme
's.
In addition, each functional unit in various embodiments of the present invention can integrate in one processing unit, it is also possible to
Each unit physically exists alone, and can also be integrated in one unit with two or more units.Above-mentioned integrated unit
Both it can take the form of hardware realization, can also realize in the form of software functional units.
If above-mentioned integrated unit is realized in the form of SFU software functional unit and sells or use as independent product
When, it can store in a computer readable storage medium.Based on this understanding, technical solution of the present invention is substantially
The all or part of the part that contributes to existing technology or the technical solution can be in the form of software products in other words
It embodies, which is stored in a storage medium, including some instructions are used so that a computer
Equipment (can be personal computer, server or network equipment etc., specifically can be the processor in computer equipment) is held
The all or part of the steps of each embodiment above method of the row present invention.Wherein, storage medium above-mentioned can include: USB flash disk, shifting
Dynamic hard disk, magnetic disk, CD, read-only memory (ROM, Read-Only Memory) or random access memory (RAM,
Random Access Memory) etc. the various media that can store program code.
The above, the above embodiments are merely illustrative of the technical solutions of the present invention, rather than its limitations；Although referring to before
Stating embodiment, invention is explained in detail, those skilled in the art should understand that: it still can be to preceding
Technical solution documented by each embodiment is stated to modify or equivalent replacement of some of the technical features；And these
It modifies or replaces, the spirit and scope for technical solution of various embodiments of the present invention that it does not separate the essence of the corresponding technical solution.
Claims (10)
1. a kind of advertisement distributing method is applied to server characterized by comprising
Retrieval module, filtering module and sorting module with general-purpose interface are set；
Wherein, the retrieval module is used for true according to the ad-request of client and the first advertising aggregator A1 of the server end
In the fixed first advertising aggregator A1 with the matched second advertising aggregator A2 of the ad-request；
The filtering module is for screening the advertisement in the second advertising aggregator A2 using filtering policy；
The sorting module is used to be ranked up the advertisement in the second advertising aggregator A2 after screening according to ordering rule,
Obtain third advertising aggregator A3 to be distributed；
Receive the ad-request that client is sent；
Successively call the retrieval module, filtering module and sorting module；
The third advertising aggregator A3 is sent to the client of request advertisement.
2. the method according to claim 1, wherein
Any one module Mi in the retrieval module, filtering module and sorting module is set according to the function of the module Mi
Set at least one subfunction, corresponding at least one the configurable submodule with general-purpose interface of each subfunction；
Any one subfunction Gj of the module Mi calls the subfunction Gj is corresponding to have general connect by configuration file
The submodule of mouth is realized.
3. according to the method described in claim 2, it is characterized by further comprising:
When the module Mi increases new function, the configuration file of setting and the new function match.
4. according to the method described in claim 3, it is characterized in that, the configuration text of the setting and the new function match
Part, comprising:
Determine the submodule set of blocks M ' for realizing the new function；
Configuration file is set for successively calling each submodule in the submodule set of blocks M '.
5. the method according to claim 1, which is characterized in that further include:
When the module Mi deletes some known function, delete with the matched configuration file P of the known function to be deleted,
Or the setting configuration P file is unavailable.
6. a kind of ad distribution device is applied to server characterized by comprising
Setting unit, for retrieval module, filtering module and sorting module with general-purpose interface to be arranged；Wherein, the retrieval
Module is used to determine first set of advertisements according to the ad-request of client and the first advertising aggregator A1 of the server end
Close A1 in the matched second advertising aggregator A2 of the ad-request；The filtering module is used for using filtering policy to described the
Advertisement in two advertising aggregator A2 is screened；The sorting module is used for wide to described second after screening according to ordering rule
The advertisement accused in set A2 is ranked up, and obtains third advertising aggregator A3 to be distributed；
Receiving unit, for receiving the ad-request of client transmission；
Call unit, for successively calling the retrieval module, filtering module and sorting module；
Transmission unit, for the third advertising aggregator A3 to be sent to the client of request advertisement.
7. device according to claim 6, which is characterized in that
The setting unit is also used to, to any one module Mi root in the retrieval module, filtering module and sorting module
At least one subfunction is set according to the function of the module Mi, at least one corresponding with general-purpose interface of each subfunction can match
The submodule set；Any one subfunction Gj of the module Mi calls the subfunction Gj is corresponding to have by configuration file
The submodule of general-purpose interface is realized.
8. device according to claim 7, which is characterized in that
The setting unit is also used to, and when the module Mi increases new function, setting is matched with the new function match
Set file.
9. device according to claim 8, which is characterized in that
In terms of the configuration file with the new function match is arranged, the setting unit is specifically used for,
Determine the submodule set of blocks M ' for realizing the new function；
Configuration file is set for successively calling each submodule in the submodule set of blocks M '.
10. according to device described in claim 7 to 9 any one, which is characterized in that
The setting unit is also used to, when the module Mi deletes some known function, then delete with it is described it is to be deleted
Know that configuration file P or the setting configuration P file of function match are unavailable.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
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| CN201710531826.4A CN109214844A (en) | 2017-06-30 | 2017-06-30 | Advertisement distribution method and device and electronic equipment |
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| Application Number | Priority Date | Filing Date | Title |
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| CN201710531826.4A CN109214844A (en) | 2017-06-30 | 2017-06-30 | Advertisement distribution method and device and electronic equipment |
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Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN112488759A (en) * | 2020-11-30 | 2021-03-12 | 上海酷量信息技术有限公司 | Advertisement sorting system and method |
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