CN109194726A - Mobile terminal and information-pushing method, device - Google Patents
Mobile terminal and information-pushing method, device Download PDFInfo
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- CN109194726A CN109194726A CN201810942760.2A CN201810942760A CN109194726A CN 109194726 A CN109194726 A CN 109194726A CN 201810942760 A CN201810942760 A CN 201810942760A CN 109194726 A CN109194726 A CN 109194726A
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/52—Network services specially adapted for the location of the user terminal
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/535—Tracking the activity of the user
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/55—Push-based network services
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
- H04W4/02—Services making use of location information
- H04W4/029—Location-based management or tracking services
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- Computer Networks & Wireless Communication (AREA)
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Abstract
This application discloses a kind of mobile terminals and information-pushing method, device, and wherein method includes: to obtain first position;Judge whether the first position is preset position area;If the first position is not preset position area, the first information based on the first position is pushed to user according to the first preset rules.The application passes through after having judged that user is not currently in resident residence city, the current location in conjunction with locating for user, the information based on current location intelligently is pushed to user according to preset rules, and the information of push has fully considered the interest of user, the demand of user or other factors, the intelligence of information push is improved, and reduces the blindness of information push.
Description
Technical field
This application involves the communications fields, and in particular to a kind of mobile terminal and information-pushing method, device.
Background technique
When user leaves place known to oneself, such as family, company, city of residence, and go to some unfamiliar places
When, since these unfamiliar places are nearly all the uncomprehending strange places of user, so user can have it should be understood that this
The urgent need of the local certain specific informations in a little strange places.Existing certain intelligent uses are obtaining the current geography of user
After location information, the various information on the current geographical location periphery of various push can be initiatively pushed for user.But intelligent use
Can not judge current geographic position whether be user need to obtain information push place, and push these information do not examine
The blindness of the interest of worry user, user current demand or other factors, information push is big, does not ensure that the information of push
It is the information that user wants to see, information-pushing method not smart enoughization is not able to satisfy user demand.
Summary of the invention
The main purpose of the application is to provide a kind of information-pushing method, it is intended to it is inadequate to solve existing information-pushing method
Intelligentized technical problem.
The application proposes a kind of information-pushing method, comprising:
Judge whether the first position is preset position area;
If the first position is not preset position area, described first is based on to user's push according to the first preset rules
The first information of position.
Preferably, it is described judge the step of whether first position is preset position area before, comprising:
Obtain historical trajectory data of the user in preset period of time;
User, which is obtained, according to the historical trajectory data positions the location information that number is greater than preset threshold;
According to the positional information, the preset position area is determined.
Preferably, described the step of pushing the first information based on the first position to user according to preset rules, packet
It includes:
The time of every day is divided into multiple designated time periods according to the second preset rules;
According to multiple designated time periods, the first position is based on to user push is corresponding correspondingly
The first information.
Preferably, described the step of pushing the first information based on the first position to user according to preset rules it
Afterwards, comprising:
The user is obtained for the feedback information of the first information;
The first information is updated according to the feedback information, and generates the second information;
Second information is pushed to the user.
Preferably, the step for pushing the first information based on the first position to the user according to preset rules
Suddenly, comprising:
Obtain the historical behavior information of the user;
The historical behavior information for meeting preset condition is determined as to the interest information of the user;
According to the interest information, to user push institute relevant to the interest information at the first position
State the first information.
The application also provides a kind of information push-delivery apparatus, and described device includes:
First obtains module, for obtaining first position;
First judgment module, for judging whether the first position is preset position area;
First pushing module, if not being preset position area for the first position, according to the first preset rules to
Family pushes the first information based on the first position;
The first acquisition module, the first judgment module are successively of coupled connections with first pushing module.
Preferably, described device further include:
Second obtains module, for obtaining historical trajectory data of the user in preset period of time;
Third obtains module, positions the position that number is greater than preset threshold for obtaining user according to the historical trajectory data
Confidence breath;
Determining module, for according to the positional information, determining the preset position area.
Preferably, first pushing module includes:
Division unit, for the time of every day to be divided into multiple designated time periods according to the second preset rules;
First push unit, for pushing correspond to the user correspondingly according to multiple designated time periods
The first information based on the first position.
Preferably, described device further include:
4th obtains module, for obtaining the user for the feedback information of the first information;
Update module for being updated according to the feedback information to the first information, and generates the second information;
Second pushing module, for pushing second information to the user.
Preferably, first pushing module includes:
Acquiring unit, for obtaining the historical behavior information of the user;
Determination unit, for the historical behavior information for meeting preset condition to be determined as to the interest information of the user;
Second push unit, for according to the interest information, to user push at the first position and institute
State the relevant first information of interest information.
The application also passes through a kind of mobile terminal, including processor and memory,
The memory is for storing the program that information push-delivery apparatus executes information-pushing method described in any of the above embodiments;
The processor is configured to for executing the program stored in the memory.
The application advantageous effects: the application judges whether the first position is pre- after obtaining first position
If the band of position, after determining the first position is not preset position area, can be just based on according to preset rules to user's push
The first information of the first position.The application is by that can tie after determining that the first position obtained is not at preset position area
The location information for closing the first position intelligently pushes the information based on first position to user according to preset rules, and pushes away
The information sent has fully considered the interest of user, the demand of user or other factors, improves the intelligence of information push, and drops
The blindness of low information push.
Detailed description of the invention
Fig. 1 is the flow diagram of the information-pushing method of one embodiment of the application;
Fig. 2 is the structural schematic diagram of the information push-delivery apparatus of one embodiment of the application;
Fig. 3 is the structural schematic diagram of the mobile terminal of another embodiment of the application.
The embodiments will be further described with reference to the accompanying drawings for realization, functional characteristics and the advantage of the application purpose.
Specific embodiment
It should be appreciated that specific embodiment described herein is used only for explaining the application, it is not used to limit the application.
Referring to Fig.1, the information-pushing method of one embodiment of the application;Include:
S1: first position is obtained.
S2: judge whether the first position is preset position area.
S3: if the first position is not preset position area, according to the first preset rules to user's push based on described
The first information of first position.
As described in above-mentioned steps S1, first position includes but is not limited to that the current geographic position of user or user input
Some accurate location, for example, above-mentioned first position is specifically as follows some province, some prefecture-level city, some counties and districts, some street
Deng, wherein the current geographic position of user can be come by global positioning system (Global Positioning System, GPS)
The current location of user is obtained, global positioning system can provide a coordinate value for mobile terminal, which can be used for table
Show the current location of user;For some accurate location of user's input, input form can be the form of voice input, such as
User says the voice of this vocabulary of Shenzhen, is converted into the text in Shenzhen after then will carrying out speech recognition to the voice
Hold, or be the form of text input, or user arbitrarily selects wherein on the electronic map provided by the mobile terminal
Some place the form input.
As described in above-mentioned steps S2 and S3, when due to being not that user is currently at any position, it can all be pushed to user
Information.Only when judging that first position is not preset position area, just the first information can be pushed to user according to preset rules,
In, preset position area can be user resident residence city, can also for user resident residential area (user's
Family) or resident working region (place of user's working office), only when user is not at resident residence city, resident residence
When settlement domain or resident working region, the first information about first position, such as Weather information, wine can be just pushed to user
Shop information, sight spot information, cuisines information, with vehicle planning information, traffic information etc..And if first position is the resident residence of user
Residence city or resident residential area or resident working region, as user for locating for oneself resident residence city,
The resident preset position areas such as residential area and resident working region are familiar, do not need to understand preset position area
Certain information, so the relevant information about preset position area will not be pushed to user, it is unnecessary to avoid user from receiving
Information pushes and causes the interference to user, reduces the usage experience of user.In addition, the setting of preset rules, is intended that
The information of push is just to be pushed to user after having followed and specifying, which specifies with this
The period corresponding first information, or to be pushed and interest habit corresponding first according to the interest of user habit
Information, it is contemplated that the usage experience sense of user, the case where without to user's random pushed information.According to preset rules to
User's pushed information, section, pushes the different information about first position to user, or according to user's in different times
Interest, to push the information about first position of suitable user, the first information pushed to user has fully considered user's
Interest, the demand of user or other factors, improve the intelligence of information push, and reduce the blindness of information push.
Further, in one embodiment of the application, before step S2, comprising:
S200: historical trajectory data of the user in preset period of time is obtained.
S201: user is obtained according to the historical trajectory data and positions the location information that number is greater than preset threshold.
S202: according to the positional information, the preset position area is determined.
As described in above-mentioned steps S200 to S202, historical trajectory data may include multiple anchor points (coordinate information) and determine
Precedence number, multiple anchor points indicate user in the different location where different moments, and mobile terminal can be in prefixed time interval pair
The anchor point of user obtains, and the time of the anchor point that will acquire and the anchor point of the acquisition carries out corresponding preservation, it
The time of the anchor point of the anchor point of acquisition and the acquisition is analyzed afterwards, if the positioning number of the anchor point is greater than in advance
If threshold value, then set preset position area for the anchor point, wherein preset position area may include resident resident residential area,
Resident working region and resident residence city.Citing ground, resides the determination process in residence city are as follows: obtains user pre-
If the historical trajectory data in the time cycle (the previous moon at such as current time), if user is at certain in the preset period of time
The positioning number in one city is greater than preset threshold (setting of preset threshold and the setting of preset period of time are corresponding), then should
City is determined as preset position area, i.e., resident residence city, and preset period of time is one month corresponding pre- by citing ground
If threshold value is 25 times, if positioning number of the user in a certain city is 28 times in one month, that is, be greater than 25 times, then it can should
City is determined as the resident residence city of user.In addition, the determination process of resident working region are as follows: set through preset period of time
For a week (only including 5 day working day, do not include weekend), preset threshold is set as 30 times, it is (every according to prefixed time interval
Hour) obtain user at work between section (such as 9:00-12:00,13:00-18:00) anchor point, in 9:00-12:00 and
Using a hour as time interval in the working time section of 13:00-18:00, to be acquired to the anchor point of user, then one
40 anchor points can be collected a week, if user in the positioning number of some identical anchor point is within a week
32 times, that is, it is greater than 30 times, then the anchor point that the positioning number is 32 times is determined as resident working region, alternatively, with the positioning
The anchor point that number is 32 times is the center of circle, with pre-determined distance (such as 2 kilometers) for radius, to determine resident working region.It is resident to occupy
The method of determination in settlement domain can refer to the determination process of resident working region, and details are not described herein.
Further, in one embodiment of the application, step S3, comprising:
S300: the time of every day is divided into multiple designated time periods according to the second preset rules.
S301: corresponding based on described the to user push correspondingly according to multiple designated time periods
The first information of one position.
As described in above-mentioned steps S300 and S301, the time of every day can be divided into according to the second preset rules multiple
Designated time period, multiple designated time period can be isometric, be also possible to be set according to the general custom or others of user
The length for carrying out any setting designated time period is set, and in multiple and different designated time periods, it can be to user's push and different fingers
The corresponding different first information of section of fixing time, the designated time period include time of having a rest section, period of going out, date for dinner
Section is with playtime section etc., citing ground, and 00:00 to 08:00 is set as time of having a rest section, can be pushed to user hotel information, from
Current location reaches route and the traffic congestion information in each hotel etc.;08:00 to 12:00 is set as the period of going out, can to
The Weather information on the family push same day, sight spot information, the route and the traffic congestion information that reach from current location each sight spot etc.;It will
12:00 to 18:00 is set as date for dinner section, can push cuisines information to user, the signboard menu including neighbouring hot topic dining room with
And menu pricing information etc.;18:00 to 00:00 is set as playtime section, KTV information, bar information, electricity can be pushed to user
Movie theatre information etc..It, can intelligently by the way that one day time was divided into multiple designated time periods, and in different designated time periods
The information for meeting the currently assigned period to user's push, improves the specific aim of the information of push, also improves making for user
Use Experience Degree.
Further, in one embodiment of the application, after step S3, comprising:
S310: the user is obtained for the feedback information of the first information.
S311: being updated the first information according to the feedback information, and generates the second information.
S312: second information is pushed to the user.
As described in above-mentioned steps S310 to S312, after having pushed the first information to user, user can be to the first information
Feedback is made in the form of feedback information, wherein feedback information can not like certain contents in the first information for user, or
User needs to know certain new contents etc., and in addition user can be fed back by way of voice or text.Specifically, when
After the feedback information for getting the speech form of user's return, server can be sent by the feedback information, so as to server tune
It is parsed into machine language to by the feedback information with specified speech engine, and semantic analysis is carried out to the machine language and is come
The user obtained corresponding to the feedback information is intended to, and is intended to be updated the above-mentioned first information further according to user later, such as
User is not liked certain contents in the first information in the first information to delete, or user is added in the first information and needs to obtain
Know certain new contents, after updating, generates the second information for being different from the first information.The present embodiment is by having received use
After family is for the feedback information of the first information, the first information is updated according to feedback information in time, intelligently to generate symbol
The second information for closing user intention enables a user to receive the information for wanting to understand, improves the usage experience of user.
Further, in one embodiment of the application, step S3, comprising:
S320: the historical behavior information of the user is obtained.
S321: the historical behavior information for meeting preset condition is determined as to the interest information of the user.
S322: according to the interest information, to user push at the first position with the interest information phase
The first information closed.
As described in above-mentioned steps S320 and S321, user interest can be met to family push according to the interest information of user
Information.Wherein, user can be intelligently determined according to the historical behavior information (i.e. some use habits or using operation) of user
Interest information, specifically, which may include application information, the Yong Hutong of user installation on mobile terminals
Any combination of letter record information, user's history query information or above- mentioned information.These interest informations reflect the emerging of user
Interest, if mentioning certain keywords (such as Great Wall) in the short message of user, and the number mentioned is relatively more, then user may be to trip
It swims interested;User communication recording information include short message of mobile telephone of user information, message registration information, immediate communication tool information with
And e-mail messages etc., if user communication recording information mentions certain keywords (such as cray), user may be to beauty
Sense of food interest;User's history query information includes user's historical search record in a browser, the search note in navigation software
Record etc., if user's history query information mentions certain keywords (as sung), user may be emerging to amusement and recreation sense
Interest.Further, the interest information of user can also automatically enter interest information by way of user is by voice or text
Mode obtained.
As described in above-mentioned steps S322, when it is the first position of preset position area that user, which is in not, pushed away to user
It is not blindly to push when sending the first information about the first position, and according to the interest information of user, to the user
Push first information relevant to the interest information at the first position.Due to having fully considered the interest of user
Information, intelligently to push information corresponding with the interest information to user according to the interest information of user, so that user
It can receive oneself interested information, improve the Experience Degree of user.
Further, in one embodiment of the application, after step S3, comprising:
S330: whether judgement receives the user for the operation information of the first information within a preset period of time.
S331: it if being not received by the user for the operation information of the first information, closes to first letter
The push of breath.
As described in above-mentioned steps S330 and S331, by judgement whether receive within a preset period of time the user for
The operation information of the first information, to determine whether user is browsing the first information.Citing ground, preset time period are set as 3
Minute, operation information can be the click action or speech action for the first information, if user is not to the in 3 minutes
Voice is clicked or issued to one information, then shows that user loses interest in the first information, can close at this time to this first
The push of information, to avoid causing interference or user to user not to pay attention to due to the push uninterested information of user
To the first information, the push to the first information can be closed at this time to achieve the effect that power saving.
Further, in one embodiment of the application, after step S3, comprising:
S340: whether judgement receives the behaviour that the user pushes the first information for closing within a preset period of time
Make.
S341: it if receiving the operation that the user pushes the first information for closing, closes to described first
The push of information.
As described in above-mentioned steps S340 and S341, by judgement whether receive within a preset period of time the user for
The operation for pushing the first information is closed, to determine user to the satisfaction of the first information of push.Citing ground, when presetting
Between section be set as 5 minutes, operation information can for for the first information click action or speech action, if in 5 minutes, user
The clicking operation or sending closed for the first information of push turn off the voice of information push, then show user couple
The first information is lost interest in, and then can intelligently close the push to the first information at this time, or default next second
Not to user's pushed information in period (may be, for example, 2 hours), to avoid causing due to the push uninterested information of user
Interference to user.
The information-pushing method of the application judges whether the first position is default position after obtaining first position
Set region, after determining the first position is not preset position area, just can according to preset rules to user's push based on this
The first information of one position.The application was by the way that after determining that the first position obtained is not at preset position area, can combine should
The location information of first position intelligently pushes the information based on first position to user according to preset rules, and push
Information has fully considered the interest of user, the demand of user or other factors, improves the intelligence of information push, and reduces
The blindness of information push.
Reference Fig. 2, the information push-delivery apparatus of one embodiment of the application, described device include:
First obtains module 1, for obtaining first position.
First judgment module 2, for judging whether the first position is preset position area.
First pushing module 3, if not being preset position area for the first position, according to the first preset rules to
Family pushes the first information based on the first position.
The first acquisition module, the first judgment module are successively of coupled connections with first pushing module.
It is above-mentioned first obtain module in, first position include but is not limited to user current geographic position or user it is defeated
Some accurate location entered, for example, above-mentioned first position be specifically as follows some province, some prefecture-level city, some counties and districts, some
Street etc., wherein the current geographic position of user can by global positioning system (Global Positioning System,
GPS the current location of user) is obtained, global positioning system can provide a coordinate value for mobile terminal, which can
For indicating the current location of user;For some accurate location of user's input, input form can be the shape of voice input
Formula, such as user say the voice of this vocabulary of Shenzhen, are converted into Shenzhen after then will carrying out speech recognition to the voice
Word content, or the form for text input, or user arbitrarily selects on the electronic map provided by the mobile terminal
Select the form input in some place therein.
In above-mentioned first judgment module and the first pushing module, when due to being not that user is currently at any position,
It will be to user's pushed information.It, just can be according to preset rules to user only when judging that first position is not preset position area
Push the first information, wherein preset position area can be the resident residence city of user, can also be the resident residence of user
Settlement domain (family of user) or resident working region (place of user's working office), only when user is not at resident inhabitation
When ground city, resident residential area or resident working region, the first information about first position, example can be just pushed to user
Such as Weather information, hotel information, sight spot information, cuisines information, with vehicle planning information, traffic information.And if first position
It is the resident residence city or resident residential area or resident working region of user, since user is for normal locating for oneself
City in residence, the resident preset position areas such as residential area and resident working region are familiar, do not need to understand
Certain information of preset position area, so the relevant information about preset position area will not be pushed to user, to avoid using
Family receives unnecessary information push and causes the interference to user, reduces the usage experience of user.In addition, preset rules are set
It sets, is intended that the information of push is just to be pushed to user after having followed and specifying, it can be at the appointed time that this is specified
Section pushes corresponding with the designated time period first information, or to be accustomed to pushing and interest habit according to the interest of user
It is used to the corresponding first information, it is contemplated that the usage experience sense of user, the case where without to user's random pushed information.
According to preset rules to user's pushed information, section, pushes the different information about first position to user in different times,
Or the interest according to user, to push the information about first position of suitable user, the first information pushed to user fills
Divide and consider the interest of user, the demand of user or other factors, improve the intelligence of information push, and reduces information and push away
The blindness sent.Further, in one embodiment of the application, described device further include:
Second obtains module, for obtaining historical trajectory data of the user in preset period of time.
Third obtains module, positions the position that number is greater than preset threshold for obtaining user according to the historical trajectory data
Confidence breath.
Determining module, for according to the positional information, determining the preset position area.
In the present embodiment, historical trajectory data may include multiple anchor points (coordinate information) and positioning number, Duo Geding
Site indicates user in the different location where different moments, and mobile terminal can click through the positioning of user in prefixed time interval
Row obtains, and the time of the anchor point that will acquire and the anchor point of the acquisition carries out corresponding preservation, later to the positioning of acquisition
The time of point and the anchor point of the acquisition is analyzed, should if the positioning number of the anchor point is greater than preset threshold
Anchor point is set as preset position area, and wherein preset position area may include resident residential area, resident working region
And resident residence city.Citing ground, resides the determination process in residence city are as follows: obtains user in preset period of time
Historical trajectory data in (the previous moon at such as current time), if user determines in a certain city in the preset period of time
Precedence number is greater than preset threshold (setting of preset threshold and the setting of preset period of time are corresponding), then is determined as the city
Preset position area, i.e., resident residence city, it is 25 that preset period of time is a month corresponding preset threshold by citing ground
It is secondary, if positioning number of the user in a certain city is 28 times in one month, that is, it is greater than 25 times, then the city can be determined as
The resident residence city of user.In addition, the determination process of resident working region are as follows: be set as a week through preset period of time
(only including 5 day working day, do not include weekend), preset threshold is set as 30 times, is obtained according to prefixed time interval (per hour)
User at work between section (such as 9:00-12:00,13:00-18:00) anchor point, in 9:00-12:00 and 13:00-18:
Using a hour as time interval in 00 working time section, to be acquired to the anchor point of user, then a week can
To collect 40 anchor points, if within a week user some identical anchor point positioning number be 32 times, i.e.,
Greater than 30 times, then the anchor point that the positioning number is 32 times is determined as resident working region, alternatively, with the positioning number for 32
Secondary anchor point is the center of circle, with pre-determined distance (such as 2 kilometers) for radius, to determine resident working region.Resident residential area
Method of determination can refer to the determination process of resident working region, and details are not described herein.
Further, in one embodiment of the application, first pushing module includes:
Division unit, for the time of every day to be divided into multiple designated time periods according to the second preset rules.
First push unit, for pushing correspond to the user correspondingly according to multiple designated time periods
The first information based on the first position.
In the present embodiment, the time of every day can be divided into multiple designated time periods according to the second preset rules, it should
Multiple designated time periods can be isometric, be also possible to carry out any be arranged according to the general custom of user or other settings to refer to
The length for section of fixing time, and in multiple and different designated time periods, it can be pushed to user corresponding from different designated time periods
The different first information, the designated time period include time of having a rest section, period of going out, date for dinner section and playtime section
Deng, citing, 00:00 to 08:00 is set as time of having a rest section, hotel information can be pushed to user, be reached respectively from current location
The route and traffic congestion information in hotel etc.;08:00 to 12:00 is set as the period of going out, the day on the same day can be pushed to user
Gas information, sight spot information, the route and the traffic congestion information that reach from current location each sight spot etc.;12:00 to 18:00 is set as
Date for dinner section can push cuisines information to user, signboard menu and menu pricing information including neighbouring popular dining room etc.;
18:00 to 00:00 is set as playtime section, KTV information, bar information, cinema's information etc. can be pushed to user.Passing through will
One day time was divided into multiple designated time periods, and in different designated time periods, can intelligently meet to user's push and work as
The information of preceding designated time period, improves the specific aim of the information of push, also improves the using experience degree of user.
Further, in one embodiment of the application, described device further include:
4th obtains module, for obtaining the user for the feedback information of the first information.
Update module for being updated according to the feedback information to the first information, and generates the second information.
Second pushing module, for pushing second information to the user.
In the present embodiment, after having pushed the first information to user, user can be to the first information with the shape of feedback information
Formula makes feedback, wherein feedback information certain contents in the first information can not be liked for user or user needs to know certain
A little new contents etc., in addition user can be fed back by way of voice or text.Specifically, when get user return
Speech form feedback information after, server can be sent by the feedback information, so as to server calls specify voice draw
It holds up to be parsed into machine language to by the feedback information, and semantic analysis is carried out to the machine language to obtain corresponding to this instead
The user of feedforward information is intended to, and is intended to be updated the above-mentioned first information further according to user later, such as will in the first information
User does not like certain contents in the first information and deletes, or the first information be added user need to know it is certain it is new in
Hold, after updating, generates the second information for being different from the first information.The present embodiment is by having received user for the first letter
After the feedback information of breath, the first information is updated according to feedback information in time, meets user intention intelligently to generate
Second information enables a user to receive the information for wanting to understand, improves the usage experience of user.
Further, in one embodiment of the application, first pushing module includes:
Acquiring unit, for obtaining the historical behavior information of the user.
Determination unit, for the historical behavior information for meeting preset condition to be determined as to the interest information of the user.
Second push unit, for according to the interest information, to user push at the first position and institute
State the relevant first information of interest information.
In above-mentioned acquiring unit and determination unit, user interest can be met to family push according to the interest information of user
Information.Wherein, use can be intelligently determined according to the historical behavior information (i.e. some use habits or using operation) of user
The interest information at family, specifically, the interest information may include user installation application information on mobile terminals, user
Any combination of communications records information, user's history query information or above- mentioned information.These interest informations reflect the emerging of user
Interest, if mentioning certain keywords (such as Great Wall) in the short message of user, and the number mentioned is relatively more, then user may be to trip
It swims interested;User communication recording information include short message of mobile telephone of user information, message registration information, immediate communication tool information with
And e-mail messages etc., if user communication recording information mentions certain keywords (such as cray), user may be to beauty
Sense of food interest;User's history query information includes user's historical search record in a browser, the search note in navigation software
Record etc., if user's history query information mentions certain keywords (as sung), user may be emerging to amusement and recreation sense
Interest.Further, the interest information of user can also automatically enter interest information by way of user is by voice or text
Mode obtained.
In above-mentioned second push unit, when it is the first position of preset position area that user, which is in not, to user
It is not blindly to push when pushing the first information about the first position, and according to the interest information of user, to the use
Family push first information relevant to the interest information at the first position.Due to having fully considered that user's is emerging
Interesting information, intelligently to push information corresponding with the interest information to user according to the interest information of user, so that with
Family can receive oneself interested information, improve the Experience Degree of user.
Further, in one embodiment of the application, described device further include:
Second judgment module, for judging whether receive the user within a preset period of time for the first information
Operation information.
First closedown module, if being closed for being not received by the user for the operation information of the first information
Push to the first information.
In the present embodiment, whether the user is received for the first information by judgement within a preset period of time
Operation information, to determine whether user is browsing the first information.Citing ground, preset time period are set as 5 minutes, and operation information can
For the click action or speech action for the first information, if in 5 minutes, user the first information is not clicked or
Person issues voice, then surface user loses interest in the first information, can close the push to the first information, at this time to avoid
Since the push uninterested information of user causes interference or user to user not to notice the first information, at this time
The push to the first information can be closed to achieve the effect that power saving.
Further, in one embodiment of the application, described device further include:
Third judgment module: for judging whether to receive the user within a preset period of time for closing described in push
The operation of the first information.
Second closedown module: it if pushing the operation of the first information for closing for receiving the user, closes
Close the push to the first information.
In the present embodiment, whether the user is received for closing push described the by judgement within a preset period of time
The operation of one information, to determine user to the satisfaction of the first information of push.Citing ground, preset time period are set as 5 minutes,
Operation information can for for the first information click action or speech action, if in 5 minutes, user for push first
The clicking operation or sending that information is closed turn off the voice of information push, then show that user does not feel the first information
Interest then can intelligently close the push to the first information at this time, or (may be, for example, in next second preset time period
2 hours) it is interior not to user's pushed information, to avoid causing the interference to user due to the push uninterested information of user.
The information push-delivery apparatus of the application judges whether the first position is default position after obtaining first position
Set region, after determining the first position is not preset position area, just can according to preset rules to user's push based on this
The first information of one position.The application was by the way that after determining that the first position obtained is not at preset position area, can combine should
The location information of first position intelligently pushes the information based on first position to user according to preset rules, and push
Information has fully considered the interest of user, the demand of user or other factors, improves the intelligence of information push, and reduces
The blindness of information push.
Referring to Fig. 3, the mobile terminal of one embodiment of the application includes processor 1080 and memory 1020, the memory
1020 for storing the program that information push-delivery apparatus executes above-mentioned information-pushing method;The processor 1080 is configured as using
The program stored in the execution memory.
For ease of description, part relevant to the embodiment of the present application is illustrated only, it is disclosed by specific technical details, it asks
Referring to the embodiment of the present application method part.The mobile terminal can be include mobile phone, tablet computer, PDA (Personal
Digital Assistant, personal digital assistant), POS (Point of Sales, point-of-sale terminal), vehicle-mounted computer etc. is any moves
Dynamic terminal, by taking mobile terminal is mobile phone as an example:
Fig. 3 shows the block diagram of the part-structure of mobile phone relevant to mobile terminal provided by the embodiments of the present application.Ginseng
Fig. 3 is examined, mobile phone includes: radio frequency (Radio Frequency, RF) circuit 1010, memory 1020, input unit 1030, display
Unit 1040, sensor 1050, voicefrequency circuit 1060, Wireless Fidelity (wireless fidelity, WiFi) module 1070, place
Manage the components such as device 1080 and power supply 1090.It will be understood by those skilled in the art that the not structure of handset structure shown in Fig. 3
The restriction of pairs of mobile phone may include perhaps combining certain components or different components than illustrating more or fewer components
Arrangement.
It is specifically introduced below with reference to each component parts of the Fig. 3 to mobile phone:
RF circuit 1010 can be used for receiving and sending messages or communication process in, signal sends and receivees, particularly, by base station
After downlink information receives, handled to processor 1080;In addition, the data for designing uplink are sent to base station.In general, RF circuit
1010 include but is not limited to antenna, at least one amplifier, transceiver, coupler, low-noise amplifier (Low Noise
Amplifier, LNA), duplexer etc..In addition, RF circuit 1010 can also be logical with network and other equipment by wireless communication
Letter.Any communication standard or agreement, including but not limited to global system for mobile communications (Global can be used in above-mentioned wireless communication
System of Mobile communication, GSM), general packet radio service (General Packet Radio
Service, GPRS), CDMA (Code Division Multiple Access, CDMA), wideband code division multiple access
(Wideband Code Division Multiple Access, WCDMA), long term evolution (Long Term Evolution,
LTE), Email, short message service (Short Messaging Service, SMS) etc..
Memory 1020 can be used for storing software program and module, and processor 1080 is stored in memory by operation
1020 software program and module, thereby executing the various function application and data processing of mobile phone.Memory 1020 can be led
It to include storing program area and storage data area, wherein storing program area can be needed for storage program area, at least one function
Application program (such as sound-playing function, image player function etc.) etc.;Storage data area, which can be stored, uses institute according to mobile phone
Data (such as audio data, phone directory etc.) of creation etc..In addition, memory 1020 may include high random access storage
Device, can also include nonvolatile memory, and a for example, at least disk memory, flush memory device or other volatibility are solid
State memory device.
Input unit 1030 can be used for receiving the number or character information of input, and generate with the user setting of mobile phone with
And the related key signals input of function control.Specifically, input unit 1030 may include touch panel 1031 and other inputs
Equipment 1032.Touch panel 1031, also referred to as touch screen collect touch operation (such as the user of user on it or nearby
Use the behaviour of any suitable object or attachment such as finger, stylus on touch panel 1031 or near touch panel 1031
Make), and corresponding attachment device is driven according to preset formula.Optionally, touch panel 1031 may include touch detection
Two parts of device and touch controller.Wherein, the touch orientation of touch detecting apparatus detection user, and detect touch operation band
The signal come, transmits a signal to touch controller;Touch controller receives touch information from touch detecting apparatus, and by it
It is converted into contact coordinate, then gives processor 1080, and order that processor 1080 is sent can be received and executed.In addition,
Touch panel 1031 can be realized using multiple types such as resistance-type, condenser type, infrared ray and surface acoustic waves.In addition to touch surface
Plate 1031, input unit 1030 can also include other input equipments 1032.Specifically, other input equipments 1032 may include
But in being not limited to physical keyboard, function key (such as volume control button, switch key etc.), trace ball, mouse, operating stick etc.
It is one or more.
Display unit 1040 can be used for showing information input by user or be supplied to user information and mobile phone it is each
Kind menu.Display unit 1040 may include display panel 1041, optionally, can use liquid crystal display (Liquid
Crystal Display, LCD), the forms such as Organic Light Emitting Diode (Organic Light-Emitting Diode, OLED)
To configure display panel 1041.Further, touch panel 1031 can cover display panel 1041, when touch panel 1031 detects
After arriving touch operation on it or nearby, processor 1080 is sent to determine the type of touch event, is followed by subsequent processing device
1080 provide corresponding visual output according to the type of touch event on display panel 1041.Although in Fig. 3, touch panel
1031 and display panel 1041 are the input and input function for realizing mobile phone as two independent components, but in certain realities
Apply in example, can be integrated by touch panel 1031 and display panel 1041 and that realizes mobile phone output and input function.
Mobile phone may also include at least one sensor 1050, such as optical sensor, motion sensor and other sensors.
Specifically, optical sensor may include ambient light sensor and proximity sensor, wherein ambient light sensor can be according to ambient light
Light and shade adjust the brightness of display panel 1041, proximity sensor can close display panel when mobile phone is moved in one's ear
1041 and/or backlight.As a kind of motion sensor, accelerometer sensor can detect in all directions (generally three axis) and add
The size of speed can detect that size and the direction of gravity when static, can be used to identify application (such as the horizontal/vertical screen of mobile phone posture
Switching, dependent game, magnetometer pose calibrating), Vibration identification correlation function (such as pedometer, tap) etc.;Also as mobile phone
The other sensors such as configurable gyroscope, barometer, hygrometer, thermometer, infrared sensor, details are not described herein.
Voicefrequency circuit 1060, loudspeaker 1061, microphone 1062 can provide the audio interface between user and mobile phone.Audio
Electric signal after the audio data received conversion can be transferred to loudspeaker 1061, be converted by loudspeaker 1061 by circuit 1060
For voice signal output;On the other hand, the voice signal of collection is converted to electric signal by microphone 1062, by voicefrequency circuit 1060
Audio data is converted to after reception, then by after the processing of audio data output processor 1080, through RF circuit 1010 to be sent to ratio
Such as another mobile phone, or audio data is exported to memory 1020 to be further processed.
WiFi belongs to short range wireless transmission technology, and mobile phone can help user's transceiver electronics postal by WiFi module 1070
Part, browsing webpage and access streaming video etc., it provides wireless broadband internet access for user.Although Fig. 3 is shown
WiFi module 1070, but it is understood that, and it is not belonging to must be configured into for mobile phone, it can according to need do not changing completely
Become in the range of the essence of application and omits.
Processor 1080 is the control centre of mobile phone, using the various pieces of various interfaces and connection whole mobile phone,
By running or execute the software program and/or module that are stored in memory 1020, and calls and be stored in memory 1020
Interior data execute the various functions and processing data of mobile phone, to carry out integral monitoring to mobile phone.Optionally, processor
1080 may include one or more processing units;Preferably, processor 1080 can integrate application processor and modulation /demodulation processing
Device, wherein the main processing operation system of application processor, user interface and application program etc., modem processor is mainly located
Reason wireless communication.It is understood that above-mentioned modem processor can not also be integrated into processor 1080.
Mobile phone further includes the power supply 1090 (such as battery) powered to all parts, it is preferred that power supply can pass through power supply
Management system and processor 1080 are logically contiguous, to realize management charging, electric discharge and power consumption pipe by power-supply management system
The functions such as reason.
Although being not shown, mobile phone can also include camera, bluetooth module etc., and details are not described herein.
Referring to Fig. 3, in the embodiment of the present application, processor 1080 included by the mobile terminal is also with the following functions:
Obtain first position.
Judge whether the first position is preset position area.
If the first position is not preset position area, described first is based on to user's push according to the first preset rules
The first information of position.
It is apparent to those skilled in the art that for convenience and simplicity of description, the system of foregoing description,
The specific work process of device and unit, can refer to corresponding processes in the foregoing method embodiment, and details are not described herein.
In several embodiments provided herein, it should be understood that disclosed system, device and method can be with
It realizes by another way.For example, the apparatus embodiments described above are merely exemplary, for example, the unit
It divides, only a kind of logical function partition, there may be another division manner in actual implementation, such as multiple units or components
It can be combined or can be integrated into another system, or some features can be ignored or not executed.Another point, it is shown or
The mutual coupling, direct-coupling or communication connection discussed can be through some interfaces, the indirect coupling of device or unit
It closes or communicates to connect, can be electrical property, mechanical or other forms.
It, can also be in addition, each functional unit in each embodiment of the application can integrate in one processing unit
It is that each unit physically exists alone, can also be integrated in one unit with two or more units.Above-mentioned integrated list
Member both can take the form of hardware realization, can also realize in the form of software functional units.
Those of ordinary skill in the art will appreciate that implement the method for the above embodiments be can be with
Relevant hardware is instructed to complete by program, the program can store in a kind of computer readable storage medium, on
Stating the storage medium mentioned can be read-only memory, disk or CD etc..
The foregoing is merely preferred embodiment of the present application, are not intended to limit the scope of the patents of the application, all utilizations
Equivalent structure or equivalent flow shift made by present specification and accompanying drawing content is applied directly or indirectly in other correlations
Technical field, similarly include in the scope of patent protection of the application.
Claims (10)
1. a kind of information-pushing method characterized by comprising
Obtain first position;
Judge whether the first position is preset position area;
If the first position is not preset position area, the first position is based on to user's push according to the first preset rules
The first information.
2. information-pushing method according to claim 1, which is characterized in that described to judge whether the first position is pre-
If before the step of band of position, comprising:
Obtain historical trajectory data of the user in preset period of time;
User, which is obtained, according to the historical trajectory data positions the location information that number is greater than preset threshold;
According to the positional information, the preset position area is determined.
3. information-pushing method according to claim 1, which is characterized in that described to push base to user according to preset rules
In the first information of the first position the step of, comprising:
The time of every day is divided into multiple designated time periods according to the second preset rules;
According to multiple designated time periods, the corresponding institute based on the first position is pushed to the user correspondingly
State the first information.
4. information-pushing method according to claim 1, which is characterized in that described to push base to user according to preset rules
After in the first information of the first position the step of, comprising:
The user is obtained for the feedback information of the first information;
The first information is updated according to the feedback information, and generates the second information;
Second information is pushed to the user.
5. information-pushing method according to claim 1, which is characterized in that described to be pushed away according to preset rules to the user
The step of sending the first information based on the first position, comprising:
Obtain the historical behavior information of the user;
The historical behavior information for meeting preset condition is determined as to the interest information of the user;
According to the interest information, to user push relevant to the interest information described the at the first position
One information.
6. a kind of information push-delivery apparatus, which is characterized in that described device includes:
First obtains module, for obtaining first position;
First judgment module, for judging whether the first position is preset position area;
First pushing module is pushed away according to the first preset rules to user if not being preset position area for the first position
Send the first information based on the first position;
The first acquisition module, the first judgment module are successively of coupled connections with first pushing module.
7. information push-delivery apparatus according to claim 6, which is characterized in that described device further include:
Second obtains module, for obtaining historical trajectory data of the user in preset period of time;
Third obtains module, positions the position letter that number is greater than preset threshold for obtaining user according to the historical trajectory data
Breath;
Determining module, for according to the positional information, determining the preset position area.
8. information push-delivery apparatus according to claim 6, which is characterized in that first pushing module includes:
Division unit, for the time of every day to be divided into multiple designated time periods according to the second preset rules;
First push unit, for pushing corresponding base to the user correspondingly according to multiple designated time periods
The first information in the first position.
9. information push-delivery apparatus according to claim 6, which is characterized in that described device further include:
4th obtains module, for obtaining the user for the feedback information of the first information;
Update module for being updated according to the feedback information to the first information, and generates the second information;
Second pushing module, for pushing second information to the user.
10. a kind of mobile terminal, which is characterized in that including processor and memory,
The memory is used to store the journey of information push-delivery apparatus right of execution 1 to information-pushing method described in power any one of 5
Sequence;
The processor is configured to for executing the program stored in the memory.
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