CN109165978B - Parking management method capable of intelligently and accurately delivering advertisements and parking equipment - Google Patents
Parking management method capable of intelligently and accurately delivering advertisements and parking equipment Download PDFInfo
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- CN109165978B CN109165978B CN201810948085.4A CN201810948085A CN109165978B CN 109165978 B CN109165978 B CN 109165978B CN 201810948085 A CN201810948085 A CN 201810948085A CN 109165978 B CN109165978 B CN 109165978B
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- 238000007726 management method Methods 0.000 title claims abstract description 46
- 238000000034 method Methods 0.000 claims description 13
- 238000000605 extraction Methods 0.000 claims description 5
- 238000012544 monitoring process Methods 0.000 claims description 3
- 230000000694 effects Effects 0.000 abstract description 13
- 230000001960 triggered effect Effects 0.000 abstract description 3
- 238000013461 design Methods 0.000 description 4
- 230000007547 defect Effects 0.000 description 1
- 238000012986 modification Methods 0.000 description 1
- 230000004048 modification Effects 0.000 description 1
- 230000003068 static effect Effects 0.000 description 1
- 238000012795 verification Methods 0.000 description 1
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0265—Vehicular advertisement
- G06Q30/0266—Vehicular advertisement based on the position of the vehicle
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0252—Targeted advertisements based on events or environment, e.g. weather or festivals
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- G—PHYSICS
- G08—SIGNALLING
- G08G—TRAFFIC CONTROL SYSTEMS
- G08G1/00—Traffic control systems for road vehicles
- G08G1/14—Traffic control systems for road vehicles indicating individual free spaces in parking areas
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Abstract
The invention discloses a parking management method capable of intelligently and accurately delivering advertisements, and simultaneously discloses parking equipment capable of intelligently and accurately delivering advertisements. According to the invention, the parking information is identified through the vehicle identifier, the advertisement dispenser is triggered at the same time, the real-time advertisement is put on the parking space, one-to-one advertisement putting is carried out within the limited time of parking of the vehicle, and the advertisement putting effect is improved; meanwhile, the accurate advertisement delivery is realized by utilizing a big data technology, the advertisement requirements of consumers with different grades of different crowds are met, the accurate advertisement delivery purpose is truly realized, and the advertisement effect is improved.
Description
Technical Field
The invention relates to the technical field of intelligent parking, in particular to a parking management method and parking equipment capable of intelligently and accurately delivering advertisements.
Background
In the modern life, the holding amount of automobiles is continuously increased, the parking lot is increasingly used, and advertisements are put in the parking lot, so that the method is a new advertisement putting mode, but how to improve the accuracy of putting advertisements in the parking lot and the advertisement effect is a technical problem which needs to be solved in the field. The traditional advertisement putting mode is to put advertisements at fences at the entrance and the exit of a parking lot or other fixed positions in the parking lot or put advertisements in an elevator of the parking lot, and the put advertisements are static advertisements or circularly played advertisements, so that the putting effect of the advertisements is poor; on the other hand, different advertisements can not be put on different consumer groups by people with different high-end grades, so that the aim of accurate advertisement putting is fulfilled, the advertisement effect is improved, people in a parking lot park for only a short period of time, if the advertisements corresponding to the life quality of the parkers are put in the period of time, the parkers can fully watch the advertisements in a short period of time, and the method is a direction researched and solved in the field.
Disclosure of Invention
The invention discloses a parking management method and parking equipment capable of intelligently and accurately delivering advertisements, and aims to overcome the defects and the shortcomings in the prior art.
The technical scheme adopted by the invention is as follows:
a parking management method capable of intelligently and accurately delivering advertisements comprises a vehicle with an unmanned driving mode and a parking management system for immediately monitoring parking spaces of a parking lot, wherein the parking management method comprises the following specific implementation steps:
(1) Entering a parking state: starting a to-be-parked vehicle in an unmanned mode, entering an idle parking space of a parking lot according to a parking route signal provided by a parking lot management system, sending a parking signal, and entering a parking state;
(2) Vehicle identification: the vehicle identification device on the free parking space identifies the parking signal of the coming vehicle, starts the lifting rod on the parking space, and the vehicle waits to enter the parking space;
(3) Parking space advertisement putting: triggering an advertisement putting device on a parking space when starting a lifting rod device, and putting advertisements on the parking space by the advertisement putting device so that passengers of a vehicle to be parked can watch the played advertisements;
(4) And (5) putting the front advertisement: the vehicle enters the parking space to finish parking, the advertisement put on the parking space is finished,
the advertisement putting device puts advertisements on the passageway in front of the parking space, so that passengers getting off can watch the advertisements, and the advertisement putting device finishes putting the advertisements in front of the vehicle in a set time.
Further, the identification method of the vehicle identification device in the step (2) includes the following specific steps:
(2.1) the vehicle identification device on the idle parking space identifies license plate information of the vehicle to be parked;
(2.2) sending the identified license plate information to a parking lot management system, wherein the parking lot management system is connected with a traffic police vehicle information big database, and performs data comparison and extraction to obtain the vehicle type and brand information of the vehicle;
and (2.3) judging by the parking lot management system according to the information obtained in the step (2.2), and sending the advertisement type advertisement release control information to the advertisement release device to complete the vehicle identification process.
And (2.2) the parking lot management system is further connected with a large database of the shopping system of the mall, and then the parking lot management system synthesizes shopping records of the vehicle owners in the mall, judges the type of the advertisement, and sends the advertisement type of the advertisement to the advertisement delivery device to deliver control information, so that the vehicle identification process is completed.
The utility model provides a parking equipment that can intelligent accurate delivery advertisement, includes installs at the anterior lifter in parking stall, installs the advertisement dispenser in the parking stall top and installs the vehicle identification ware on the lifter device, the advertisement dispenser is used for throwing in video audio-visual advertisement, the lifter includes pole cylinder and the drive arrangement that can go up and down to set up, drive arrangement's power take off end with the bottom of pole cylinder cooperatees fixed connection, this drive arrangement drive pole cylinder is along the movable lift setting of vertical direction, vehicle identification ware cooperation is installed the upper portion of pole cylinder, and this vehicle identification ware, drive arrangement and advertisement dispenser are respectively with parking area management system looks control connection setting.
Still further, the driving device is one of a hydraulic driver or a driving motor.
Furthermore, the advertisement dispenser is respectively provided with projection areas on the aisles in front of the parking spaces.
Furthermore, the projection sequence of the advertisement dispenser is that firstly, advertisements are placed in the projection area on the parking space, and secondly, advertisements are placed in the projection area of the passageway in front of the parking space.
Still further, the placement advertisement is in the form of a video advertisement, a picture advertisement, or a voice advertisement. Still further, the vehicle identifier is one of a video camera or a signal detector.
As can be seen from the above description of the present invention, the present invention has the following advantages compared with the prior art:
1. according to the invention, the parking information is identified through the vehicle identifier, the advertisement dispenser is triggered at the same time, the advertisement is put on the parking space in real time, one-to-one advertisement putting is carried out within the limited time of parking of the vehicle, and the advertisement putting effect is improved.
2. The invention is connected with the traffic police vehicle information big database through the parking lot management system, and performs data comparison and extraction to obtain the vehicle type and brand information of the vehicle, so that the advertisement putting content corresponding to the parking space can be intelligently selected, and the advertisement effect is improved.
3. The invention further utilizes the parking lot management system to be connected with the large database of the shopping system of the mall, then the parking lot management system synthesizes the shopping records of the vehicle owners in the mall, judges the type of the advertisement put, carries out advertisement put, realizes accurate advertisement put, meets the advertisement requirements of consumers with different grades of people, really realizes the accurate advertisement put purpose, and improves the advertisement effect.
4. The invention has novel and unique design, strong realizability and substantial advertisement accurate throwing effect, and solves the technical difficulty problem of advertisement throwing in a parking lot in the field.
Drawings
Fig. 1 is a schematic view of a parking apparatus according to the present invention.
Fig. 2 is a schematic view of the parking apparatus according to the present invention in use.
Detailed Description
Specific embodiments of the present invention will be further described with reference to the accompanying drawings.
A parking management method capable of intelligently and accurately delivering advertisements comprises a vehicle with an unmanned driving mode and a parking management system for immediately monitoring parking spaces of a parking lot, wherein the parking management method comprises the following specific implementation steps:
(1) Entering a parking state: starting a to-be-parked vehicle in an unmanned mode, entering an idle parking space of a parking lot according to a parking route signal provided by a parking lot management system, sending a parking signal, and entering a parking state;
(2) Vehicle identification: the vehicle identification device on the free parking space identifies the parking signal of the coming vehicle, starts the lifting rod on the parking space, and the vehicle waits to enter the parking space;
(3) Parking space advertisement putting: triggering an advertisement putting device on a parking space when starting a lifting rod device, and putting advertisements on the parking space by the advertisement putting device so that passengers of a vehicle to be parked can watch the played advertisements;
(4) And (5) putting the front advertisement: the vehicle enters the parking space to finish parking, the advertisement put on the parking space is finished,
the advertisement putting device puts advertisements on the passageway in front of the parking space, so that passengers getting off can watch the advertisements, and the advertisement putting device finishes putting the advertisements in front of the vehicle in a set time.
Further, the identification method of the vehicle identification device in the step (2) includes the following specific steps:
(2.1) the vehicle identification device on the idle parking space identifies license plate information of the vehicle to be parked;
(2.2) sending the identified license plate information to a parking lot management system, wherein the parking lot management system is connected with a traffic police vehicle information big database, and performs data comparison and extraction to obtain the vehicle type and brand information of the vehicle;
and (2.3) judging by the parking lot management system according to the information obtained in the step (2.2), and sending the advertisement type advertisement release control information to the advertisement release device to complete the vehicle identification process.
And (2.2) the parking lot management system is further connected with a large database of the shopping system of the mall, and then the parking lot management system synthesizes shopping records of the vehicle owners in the mall, judges the type of the advertisement, and sends the advertisement type of the advertisement to the advertisement delivery device to deliver control information, so that the vehicle identification process is completed.
As shown in fig. 1 and 2, a parking device capable of intelligently and accurately delivering advertisements comprises a lifting rod device arranged at the front part of a parking space, an advertisement dispenser 2 arranged above the parking space and a vehicle identifier 3 arranged on the lifting rod device, wherein the advertisement dispenser 2 is used for delivering video and audio advertisements, the lifting rod device comprises a rod column body 1 capable of being lifted up and down and a driving device (not shown in the figure due to view angle reasons), the power output end of the driving device is fixedly connected with the bottom of the rod column body 1 in a matched manner, the driving device drives the rod column body 1 to be lifted up and down in a movable manner along the vertical direction, the vehicle identifier 3 is matched with and arranged on the upper part of the rod column body 1, and the vehicle identifier 3, the driving device and the advertisement dispenser 2 are respectively connected with a parking lot management system in a controlled manner.
Still further, the driving device is one of a hydraulic driver or a driving motor.
Further, the advertisement dispenser 2 is provided with projection areas 21 on the parking space and the aisle in front of the parking space, respectively.
Further, the projection sequence of the advertisement dispenser 2 is to firstly put advertisements in the projection area on the parking space and secondly put advertisements in the projection area of the passageway in front of the parking space.
Still further, the placement advertisement is in the form of a video advertisement, a picture advertisement, or a voice advertisement. Still further, the vehicle identifier 3 is one of a video camera or a signal detector.
Still further, still include the parking recognition device that sets up in the parking stall top and install the response recognition piece on the automobile body, this parking recognition device respectively with this response recognition piece and the parking management system in parking area control connection setting, after the vehicle parks, through the response recognition piece to this parking recognition device conveying a parking completion verification signal, this parking recognition device conveys this signal in the parking management system, the vehicle begins the timing and parks, realize the intelligent management intelligent charging's in parking area function.
According to the invention, the parking information is identified through the vehicle identifier, the advertisement dispenser is triggered at the same time, the advertisement is put on the parking space in real time, one-to-one advertisement putting is carried out within the limited time of parking of the vehicle, and the advertisement putting effect is improved.
The invention is connected with the traffic police vehicle information big database through the parking lot management system, and performs data comparison and extraction to obtain the vehicle type and brand information of the vehicle, so that the advertisement putting content corresponding to the parking space can be intelligently selected, and the advertisement effect is improved.
The invention further utilizes the parking lot management system to be connected with the large database of the shopping system of the mall, then the parking lot management system synthesizes the shopping records of the vehicle owners in the mall, judges the type of the advertisement put, carries out advertisement put, realizes accurate advertisement put, meets the advertisement requirements of consumers with different grades of people, really realizes the accurate advertisement put purpose, and improves the advertisement effect.
The invention has novel and unique design, strong realizability and substantial advertisement accurate throwing effect, and solves the technical difficulty problem of advertisement throwing in a parking lot in the field.
The foregoing is merely illustrative of specific embodiments of the present invention, and the design concept of the present invention is not limited thereto, and any insubstantial modifications made by the design of the present invention fall within the scope of the present invention.
Claims (9)
1. A parking management method capable of intelligently and accurately delivering advertisements is characterized in that: the parking management system comprises a vehicle with an unmanned mode and a parking space of a real-time monitoring parking space, wherein the parking management method comprises the following specific implementation steps:
(1) Entering a parking state: starting a to-be-parked vehicle in an unmanned mode, entering an idle parking space of a parking lot according to a parking route signal provided by a parking lot management system, sending a parking signal, and entering a parking state;
(2) Vehicle identification: the vehicle identification device on the free parking space identifies the parking signal of the coming vehicle, starts the lifting rod on the parking space, and the vehicle waits to enter the parking space;
(3) Parking space advertisement putting: triggering an advertisement putting device on a parking space when starting a lifting rod device, and putting advertisements on the parking space by the advertisement putting device so that passengers of a vehicle to be parked can watch the played advertisements;
(4) And (5) putting the front advertisement: the vehicle enters the parking space to finish parking, the advertisement put on the parking space is finished,
the advertisement putting device puts advertisements on the passageway in front of the parking space, so that passengers getting off can watch the advertisements, and the advertisement putting device finishes putting the advertisements in front of the vehicle in a set time.
2. The parking management method capable of intelligently and accurately delivering advertisements according to claim 1, wherein the method comprises the following steps: the identification method of the vehicle identification device in the step (2) comprises the following specific steps:
(2.1) the vehicle identification device on the idle parking space identifies license plate information of the vehicle to be parked;
(2.2) sending the identified license plate information to a parking lot management system, wherein the parking lot management system is connected with a traffic police vehicle information big database, and performs data comparison and extraction to obtain the vehicle type and brand information of the vehicle;
and (2.3) judging by the parking lot management system according to the information obtained in the step (2.2), and sending the advertisement type advertisement release control information to the advertisement release device to complete the vehicle identification process.
3. The parking management method capable of intelligently and accurately delivering advertisements according to claim 2, wherein the method comprises the following steps: the parking lot management system in the step (2.2) is further connected with a large database of a shopping system of a mall, then the parking lot management system synthesizes shopping records of a vehicle owner in the mall, judges the type of the advertisement, sends the advertisement type of the advertisement to an advertisement delivery device, and completes the vehicle identification process.
4. Parking equipment that can intelligent accurate delivery advertisement, its characterized in that: including installing at the anterior lifter device in parking stall, installing the advertisement dispenser in the parking stall top and installing the vehicle identification ware on the lifter device, the advertisement dispenser is used for putting in video audio-visual advertisement, lifter device is including pole cylinder and the drive arrangement that can go up and down to set up, drive arrangement's power take off end with the bottom of pole cylinder cooperatees fixed connection, this drive arrangement drive pole cylinder is along the movable lift setting of vertical direction, vehicle identification ware cooperation is installed the upper portion of pole cylinder, and this vehicle identification ware, drive arrangement and advertisement dispenser are connected with parking area management system respectively and are connected the setting.
5. The parking equipment capable of intelligently and accurately delivering advertisements according to claim 4, wherein: the driving device is one of a hydraulic driver and a driving motor.
6. The parking equipment capable of intelligently and accurately delivering advertisements according to claim 4, wherein: the advertisement dispenser is provided with projection areas on the aisles in front of the parking spaces respectively.
7. The parking apparatus for intelligent accurate advertisement delivery according to claim 6, wherein: the projection sequence of the advertisement dispenser is that firstly, advertisements are placed in a projection area on a parking space, and secondly, advertisements are placed in a projection area of a passageway in front of the parking space.
8. The parking apparatus for intelligent accurate advertisement delivery according to claim 7, wherein: the advertisement is in the form of a video advertisement, a picture advertisement or a voice advertisement.
9. The parking equipment capable of intelligently and accurately delivering advertisements according to claim 4, wherein: the vehicle identifier is one of a video camera or a signal detector.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201810948085.4A CN109165978B (en) | 2018-08-20 | 2018-08-20 | Parking management method capable of intelligently and accurately delivering advertisements and parking equipment |
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| Application Number | Priority Date | Filing Date | Title |
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| CN201810948085.4A CN109165978B (en) | 2018-08-20 | 2018-08-20 | Parking management method capable of intelligently and accurately delivering advertisements and parking equipment |
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| CN109165978A CN109165978A (en) | 2019-01-08 |
| CN109165978B true CN109165978B (en) | 2023-11-07 |
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| CN201810948085.4A Active CN109165978B (en) | 2018-08-20 | 2018-08-20 | Parking management method capable of intelligently and accurately delivering advertisements and parking equipment |
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Families Citing this family (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN109637191B (en) * | 2019-02-02 | 2021-10-01 | 泊圣智慧停车管理有限公司 | Parking space management control device with projection function and method |
| CN110185306A (en) * | 2019-05-25 | 2019-08-30 | 北京东方星月传媒广告有限公司 | A kind of projection device |
| CN110766479B (en) * | 2019-10-31 | 2020-11-17 | 北京微瑞思创信息科技股份有限公司 | Method for evaluating advertisement putting by adopting video logo analysis |
| CN114299836B (en) * | 2022-01-24 | 2024-02-09 | 广州万城万充新能源科技有限公司 | Advertisement projection system capable of being carried on charging pile and charging pile |
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| US20050229451A1 (en) * | 2003-09-22 | 2005-10-20 | Stephen Mullens | Method and apparatus for parking space advertising |
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| JP2005242701A (en) * | 2004-02-26 | 2005-09-08 | Fuji Photo Film Co Ltd | Parking management system |
| CN103680199A (en) * | 2013-11-20 | 2014-03-26 | 苏州翊高科技有限公司 | Method and system for accurately advertising in parking spaces of parking lot |
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