CN109146519A - Sign the technical support system of consumption - Google Patents

Sign the technical support system of consumption Download PDF

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Publication number
CN109146519A
CN109146519A CN201810921417.XA CN201810921417A CN109146519A CN 109146519 A CN109146519 A CN 109146519A CN 201810921417 A CN201810921417 A CN 201810921417A CN 109146519 A CN109146519 A CN 109146519A
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product
owner
ownership
transfer
signature
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CN109146519B (en
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向林
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Chen binfang
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向林
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/018Certifying business or products
    • G06Q30/0185Product, service or business identity fraud

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  • Accounting & Taxation (AREA)
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  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Engineering & Computer Science (AREA)
  • Theoretical Computer Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

The present invention provides the technical support systems of signature consumption, for confirming the ownership of product, it include: the product for signing consumption, the product is equipped with product ownership identification marking, the owner that the product ownership identification marking is used to that product to be enable to be identified product;Server, for store with the product ownership identification marking corresponding to signature content, the signature content includes indicating the content of product owner;User terminal, with the server communication, the product ownership identification marking on product for identification, the product ownership identification marking identified is sent to server, server is searched and signature content corresponding to the product ownership identification marking, and the signature content is sent to user terminal, the user terminal receives signature content corresponding to the product ownership identification marking for showing and being identified after the signature content.

Description

Sign the technical support system of consumption
Technical field
The present invention relates to consumption information process fields, in particular to sign the technical support system of consumption.
Background technique
Present consumption market, especially gift market, there is the hardships of 3 big selections for consumer:
1, the hardship of the authenticity of products selection of the fake and forged all-pervasive initiation that emerges one after another;
2, ecological environment seriously pollutes and the hardship of the product safety selection of the uneven initiation of business zoology Chinese pennisetum green bristlegrass;
3, homogeneity is seriously to the hardship of courtesy demands reciprocity this maximum domestic demand consumption rare product selection of bring;
To find out its cause, being exactly that consumer is difficult to recognize commodity on the market to be certified products or imitative product, trusts or worry. Around this three hardship, the present invention provides fundamentally solve the problems, such as this technical support system and be based on the technical support system Business model.
Summary of the invention
The present invention provides fundamentally solve the problems, such as this technical support system and based on the technical support system Business model, by binding all ownerships from source to each product, by being recorded simultaneously during consumption (transferred product) The circulation path of each product is visualized, so that the authenticity of product directly disappears, while reaches the rare attribute of product Ultimate attainment, the quality of product is endorsed by its undersigned.
This application provides a kind of technical support systems of signature consumption, for confirming the ownership of product, comprising:
For signing the product of consumption, the product is equipped with product ownership identification marking, and the product ownership is known It Biao Shi not be for enabling product to be identified the owner of product;
Server, for storing and signature content corresponding to the product ownership identification marking, the signature content Content including indicating product owner;
The content for indicating product owner is with one of picture, image, text, sound or various ways Represent the owner of product.
User terminal, with the server communication, the product ownership identification marking on product, will be known for identification Other product ownership identification marking is sent to server, server search with corresponding to the product ownership identification marking Content is signed, and the signature content is sent to user terminal, the user terminal is shown after receiving the signature content and institute Signature content corresponding to the product ownership identification marking of identification.
Preferably,
The user terminal, including identification module, communication module, display module, processing module, the user terminal, which is equipped with, to be used In the software of signature consumption, executed by the processing module, for transferring identification module identification product ownership identification marking, and Server is sent by communication module by the result of identification;It is also used to the signature content for obtaining communication module from server end It is sent to display module, is shown by display module.
The product ownership identification marking includes bar code, two dimensional code, and the identification module includes camera;
Or,
The product ownership identification marking includes non-contact IC card, and the identification module includes contactless IC card card reading Module;
Or,
The product ownership identification marking includes electronic tag, and the identification module includes RFID card reading module.
The display module includes one of display screen, VR glasses, AR glasses, loudspeaker or a variety of.
Preferably,
The server, be also used to store the current ownership people of product owner mark, the product it is current Owner's mark of owner corresponds to the product ownership identification marking that product is equipped with, current for indicating product Owner.
Preferably, owner's mark of the current ownership people, comprising:
The user terminal mark of the current ownership people of product is identified,
And/or
The identity of the software for signing consumption of the current ownership people of product is identified, it is described for signing consumption The identity of software include one of the account for identification, cell-phone number and social software account or a variety of.
Preferably,
The signature content further includes the content of the ownership transfer of product;
The content of the ownership transfer of the product includes the path of owner's transfer and adding for owner's transfer Information;
The path of owner's transfer and the additional information of owner's transfer are obtained by following methods:
The current ownership people of product is carried out by the user terminal and server identified with corresponding owner Communication carries out the transfer of ownership to product, specifically includes the new owner's information and setting ownership of setting product The additional information of people's transfer;New owner's information of the setting product includes setting the institute of the new owner of product Have the right people mark;The additional information of the setting owner transfer include by one of voice, text, image, image or The form of multiple combinations is set as the additional information of owner's transfer;
After the completion of new owner's information of setting product and the additional information of setting owner's transfer:
Owner's mark of the current ownership people of product is replaced with all of the new owner by server Weigh people's mark;
The change information of owner is increased in the path that existing owner shifts and forms new institute by server Have the right people transfer path, when there is no existing owner transfer path when, using the change information of owner as The path of owner's transfer;
The additional information that set owner shifts is increased to the additional of existing owner's transfer by server The additional information that new owner's transfer is formed in information will be set when there is no the additional information of owner's transfer The additional information that the additional information of fixed owner's transfer is shifted as owner.
Preferably,
New owner's information of the setting product further includes the name for setting the new owner of product, shines One of piece, cell-phone number and social software account are a variety of.
Preferably,
The product does not set the trade mark of product thereon;
The product ownership identification marking, different product corresponding to product ownership corresponding with each product Identification marking is different.
Preferably,
The signature content further includes owner's self-defined information;
The user terminal is also used to edit the corresponding owner of the owner's mark being equipped with the user terminal Owner's self-defined information of the product possessed.
It is communicated after the product ownership identification marking that user terminal passes through identification module reading product with server;
Whether the current ownership of the product is equipped on the user terminal that server inspection is currently communicated with server The owner of people identifies;
When the user terminal do not have the current ownership people of the product owner identify when, server will with it is described Signature content corresponding to product ownership identification marking is sent to the user terminal, is shown by the user terminal;
When the user terminal has the owner of the current ownership people of the product to identify, server will be with the production Signature content corresponding to product ownership identification marking is sent to the user terminal, is shown by the user terminal, and to institute It states user terminal and editing authority is provided, the editing authority is right for the user terminal pair and the product ownership identification marking institute The signature content answered is edited, and edited result is saved on server, and the editor includes to the institute in signature content Have the right people's self-defined information edit and to product carry out ownership transfer.
A kind of signature consumption business model, the technical support system based on signature consumption, comprising:
User carries out product customization, the signature content of product attribute and setting product including customed product, the setting The signature content of product includes the content set for indicating product owner;
Production manufacturer produces product according to customized product attribute;
Product ownership identification marking is set on product produced;
Server stores user sets the signature content of product, and the signature content is corresponded to and is arranged on product Ownership identification marking;
The product for being provided with product ownership identification marking is sent to user;
User or other people the product ownership identification marking identified by user terminal, and with the server communication, To obtain signature content corresponding to for display and product ownership identification marking, and show the signature content;
By selling the product and/or provided customization service acquisition commercial profit.
A kind of signature consumption business model, the technical support system based on signature consumption, comprising:
User carries out product customization, and the signature content of product attribute, setting product including customed product and setting are used It is identified in the owner that the owner for indicating product is the user, the signature content of the setting product includes setting For indicating the content of product owner;
Production manufacturer produces product according to customized product attribute;
Product ownership identification marking is set on product produced;
Server stores user sets the signature content of product and owner's mark of the current ownership people of product, and The signature content is corresponded into the ownership identification marking being arranged on product, wherein the current ownership of product is artificially fixed The user of product processed;
The product for being provided with product ownership identification marking is sent to user;
User is by the user terminal and server communication that identify with owner, to carry out the ownership transfer of product, Additional information including setting owner's transfer in the form of one of voice, text, image, image or multiple combinations;
User or other people the product ownership identification marking identified by user terminal, and with the server communication, To obtain signature content corresponding to for display and product ownership identification marking, and show the signature content, it is described Signature content include in the form of one of voice, text, image, image or multiple combinations set by owner transfer Additional information;
By selling the product and/or provided customization service acquisition commercial profit.
A kind of technical support system of signature consumption provided by the invention, can be all by assigning product to each product Ownership so that the quality of product is endorsed by its owner, while making the transfer of product be directed to the ownership of product People.When the owner's difference identified on the source people of product and product, it is possible to determine that product is fake products, goes back band in this way The advantages of easily identifying counterfeit product is carried out.
Other features and advantages of the present invention will be illustrated in the following description, also, partly becomes from specification It obtains it is clear that understand through the implementation of the invention.The objectives and other advantages of the invention can be by written explanation Specifically noted structure is achieved and obtained in book, claims and attached drawing.
Below by drawings and examples, technical scheme of the present invention will be described in further detail.
Detailed description of the invention
Attached drawing is used to provide further understanding of the present invention, and constitutes part of specification, with reality of the invention It applies example to be used to explain the present invention together, not be construed as limiting the invention.In the accompanying drawings:
Fig. 1 is the structural schematic diagram of the technical support system based on signature consumption in the embodiment of the present invention;
Fig. 2 is the schematic diagram that content is signed in the embodiment of the present invention.
Specific embodiment
Hereinafter, preferred embodiments of the present invention will be described with reference to the accompanying drawings, it should be understood that preferred reality described herein Apply example only for the purpose of illustrating and explaining the present invention and is not intended to limit the present invention.
Referring to Fig. 1, the application provides a kind of technical support system of signature consumption, comprising:
This application provides a kind of technical support systems of signature consumption, for confirming the ownership of product, comprising:
For signing the product of consumption, the product is equipped with product ownership identification marking, and the product ownership is known It Biao Shi not be for enabling product to be identified the owner of product;
Server, for storing and signature content corresponding to the product ownership identification marking, the signature content Content including indicating product owner;
The content for indicating product owner is with one of picture, image, text, sound or various ways Represent the owner of product.
User terminal, with the server communication, the product ownership identification marking on product, will be known for identification Other product ownership identification marking is sent to server, server search with corresponding to the product ownership identification marking Content is signed, and the signature content is sent to user terminal, the user terminal is shown after receiving the signature content and institute Signature content corresponding to the product ownership identification marking of identification.
A kind of technical support system of signature consumption provided by the invention, can be all by assigning product to each product Ownership so that the quality of product is endorsed by its owner, while making the transfer of product be directed to the ownership of product People.When the owner's difference identified on the source people of product and product, it is possible to determine that product is fake products, goes back band in this way The advantages of easily identifying counterfeit product is carried out.
The owning product by ustomer premises access equipment (such as smart phone, tablet computer, palm PC etc.) for convenience Power is shown (broadcasting), in one embodiment of the invention,
The user terminal, including identification module, communication module, display module, processing module, the user terminal, which is equipped with, to be used In the software of signature consumption, executed by the processing module, for transferring identification module identification product ownership identification marking, and Server is sent by communication module by the result of identification;It is also used to the signature content for obtaining communication module from server end It is sent to display module, is shown by display module.
Since product has various different shapes to pack, it is therefore desirable to which different product ownership identification markings adapts to these Packaging, in one embodiment of the invention, the product ownership identification marking includes bar code, two dimensional code, the identification Module includes camera;
Or,
The product ownership identification marking includes non-contact IC card, and the identification module includes contactless IC card card reading Module;
Or,
The product ownership identification marking includes electronic tag, and the identification module includes RFID card reading module.
The display module includes one of display screen, VR glasses, AR glasses, loudspeaker or a variety of.
Since product may be taken as present to give, thus the ownership of product can have some change, in order at this The displaying to the owner of product is completed in the case of kind, in one embodiment of the invention, the server is also used to deposit Owner's mark of the current ownership people of product is stored up, owner's mark of the current ownership people of the product corresponds to The product ownership identification marking that product is equipped with, for indicating the current owner of product, current when product owns Power human hair is when changing more (such as occur product give when), and server stores owner's mark of new current ownership people Know, and its (owner of new current ownership people identifies) is carried out with the product ownership identification marking that product is equipped with It corresponds.In general, the mark of owner is identified with the combination of set of number, letter or letter and number, can also use Text is identified.The ownership relationship of each signature product is established by this method and can be changed at any time, is assigned The right that owner controls each signature product is given.
Since under normal conditions, user tends not to using specialized hardware, mobile phone can generally be selected to pass through wechat, QQ, micro- The rich operation for waiting third-party platforms to carry out the identification and processing such as barcode scanning, in order to be suitable for such case, in a reality of the invention It applies in example, owner's mark of the current ownership people, comprising:
The user terminal mark of the current ownership people of product is identified,
And/or
The identity of the software for signing consumption of the current ownership people of product is identified, it is described for signing consumption The identity of software include one of the account for identification, cell-phone number and social software account or a variety of.
In order to realize that the ownership (ownership) of product in product comp process can be transferred normally, meanwhile, in the mistake given Increase the additional contents such as advice in journey, and in order to avoid product especially gift is misidentified as imitating in the case where being represented Product is emitted, or is needed to track in the case that product represents path, in one embodiment of the invention,
In one embodiment of the invention,
The signature content further includes the content of the ownership transfer of product;
The content of the ownership transfer of the product includes the path of owner's transfer and adding for owner's transfer Information;
The path of owner's transfer and the additional information of owner's transfer are obtained by following methods:
The current ownership people of product is carried out by the user terminal and server identified with corresponding owner Communication carries out the transfer of ownership to product, specifically includes the new owner's information and setting ownership of setting product The additional information of people's transfer;New owner's information of the setting product includes setting the institute of the new owner of product Have the right people mark;The additional information of the setting owner transfer include by one of voice, text, image, image or The form of multiple combinations is set as the additional information of owner's transfer;
After the completion of new owner's information of setting product and the additional information of setting owner's transfer:
Owner's mark of the current ownership people of product is replaced with all of the new owner by server Weigh people's mark;
The change information of owner is increased in the path that existing owner shifts and forms new institute by server Have the right people transfer path, when there is no existing owner transfer path when, using the change information of owner as The path of owner's transfer;
The additional information that set owner shifts is increased to the additional of existing owner's transfer by server The additional information that new owner's transfer is formed in information will be set when there is no the additional information of owner's transfer The additional information that the additional information of fixed owner's transfer is shifted as owner.The path for signing the transfer of product passes through User terminal (and software on user terminal) is visualized, and specifies the transfer of product ownership.This owner's transfer The additional information of path and owner's transfer includes the path of the secondary owner's transfer represented and represented more than two times With the additional information of owner's transfer.
Path is represented by active designs, moreover it is possible to increase the gift of product, such as by representing to a certain star or famous person Afterwards, transfer additional information, such as one section of video recording or language advice are set by the star or famous person, increases the gift of product, makes This signature consumption in gift field be it is revolutionary, make gift as sociable gift, the effect of gift has reached pole It causes.Pervious to give gifts, only both parties could understand the meaning of gift, now by signature consumption, can allow the back given gifts Scape, mood etc. can be understood by obtaining transfer additional information (such as directly display or barcode scanning mode).Be in the past letter and Gift is sent together, but believes that with gift be separation, is easily lost, the two is combined into one by the system provided through the invention Body.Signature consumption can also the variation given feasts and presented gifts of bring, be the highest morphology of gift, be special thing in the special time Special people is given, so that gift: having story, gain face (caused by unique), creative, having regard, (regard mainly passes through Ownership transfer information and transfer additional information give you with regard to entirely different to show, such as after famous person or star).From And product can be made to become the consumer appliance trusted the most in the market, in the market individual character gift most ingenious and most have in the market The consumption pattern of story.
In order to avoid choose mistake be given away people, avoid neglecting caused misunderstanding, can by setting be given away people Name, photo, social account etc. identified, in one embodiment of the invention,
New owner's information of the setting product further includes the name for setting the new owner of product, shines One of piece, cell-phone number and social software account are a variety of.
For the personal attribute of enhanced products, the place of production, the manufacturer, brand generic of product are weakened, in a reality of the invention It applies in example,
The product does not set the trade mark of product thereon;
The product ownership identification marking, different product corresponding to product ownership corresponding with each product Identification marking is different.
By not setting trade mark, and product ownership identification marking is only used, so that the value of product is only protected by owner Card guarantees the mass property of product by interpersonal trusting relationship, both avoids the trouble of identification authenticity of products, also increases The gift characteristic of product is added.By not setting trade mark separately, so that the quality of product, value are guaranteed by the undersigned entirely;By not another If trade mark, strengthens oneself, weakens brand, the personalization of product, scarcity are shown;By not setting trade mark separately, strengthen " I just Be brand, my signature it is exactly the guarantee of quality ", the growth of power-assisted one consumption new model is evolved;By not setting trade mark separately, affix one's name to The Lower level logical of name consumption: personal, social (representing) emerges from, so that fake and forged problem is automatic on signature consumption ecological chain It disappears.
It edits and inquires in order to facilitate signature content of the user to product, simplify the step of showing signature information, In one embodiment of the present of invention,
The signature content further includes owner's self-defined information;
The user terminal is also used to edit the corresponding owner of the owner's mark being equipped with the user terminal Owner's self-defined information of the product possessed.
It is communicated after the product ownership identification marking that user terminal passes through identification module reading product with server;
Whether the current ownership of the product is equipped on the user terminal that server inspection is currently communicated with server The owner of people identifies;
When the user terminal do not have the current ownership people of the product owner identify when, server will with it is described Signature content corresponding to product ownership identification marking is sent to the user terminal, is shown by the user terminal;
When the user terminal has the owner of the current ownership people of the product to identify, server will be with the production Signature content corresponding to product ownership identification marking is sent to the user terminal, is shown by the user terminal, and to institute It states user terminal and editing authority is provided, the editing authority is right for the user terminal pair and the product ownership identification marking institute The signature content answered is edited, and edited result is saved on server, and the editor includes to the institute in signature content Have the right people's self-defined information edit and to product carry out ownership transfer.
In one embodiment of the invention, as shown in Fig. 2, to sign the schematic diagram of content, comprising: owner makes by oneself Adopted information 21, the transfer road for indicating the content 22 of product (first) owner, identifying owner's transfer for the first time Diameter and additional (text) information 23 of owner's transfer identify second of transfer path shifted of owner and ownership Additional (text and language) information 24 of people's transfer, further comprises the other content 25 as set by server, described in other Appearance can be advertising or other kinds of multimedia content.
In order to directly display signature content on product, produced so that remaining to show in the case where user terminal inconvenient to carry The signature information of product, it is in one embodiment of the invention, described for signing the product of consumption, it is additionally provided with flexible display screen Curtain, handles chip, communication unit, and the not revisable unique identification of processing built-in chip type handles chip for unique mark Know and server is sent to by communication unit as product ownership identification marking, server is retrieved according to the unique identification Signature content corresponding to the product, and the signature content is sent to processing chip by communication unit, by processing core It is shown after piece processing by flexible display screen.
In order to avoid the loss of user terminal, the leakage of the account number cipher of user cause the ownership of product maliciously to be shifted It happens, in another embodiment of the present invention, the owner of the current ownership people identifies, including currently owns Weigh the biometric identification of people.
In a preferred embodiment, the biometric identification include: the first identity, the second identity and Tiers e'tat mark, first identity are to characterize the mark of user's vocal print feature, and second identity is characterization The mark of user fingerprints feature, the tiers e'tat are identified as the mark of characterization client iris feature;
The user terminal is also used to identify the first identity, the second identity and third of the operator of user terminal Identity.
Server obtains and stores the first identity, the second identity and third body of the current ownership people of product Part mark;
When server is received from the product ownership identification marking that user terminal is sent, server is to client request The biometric identification of operator;
After server receives the biometric identification for the operator that client is fed back, it is all that server inquires product The biometric identification of the current ownership people of product corresponding to identification marking is weighed, and judges the biological characteristic mark of operator Whether knowledge is consistent with the biometric identification of the current ownership people of the product, when judgement is the result is that the biology of operator When signature identification is consistent with the biometric identification of current ownership people of the product: server will be with the product ownership Signature content corresponding to identification marking is sent to the user terminal, is shown by the user terminal, and to the user terminal Editing authority is provided, the editing authority is used for the user terminal pair and signature corresponding to the product ownership identification marking Content is edited, and edited result is saved on server, it is described editor include to signature content in owner from The transfer that information carries out editor and carries out ownership to product is defined, otherwise, server will only be identified with the product ownership The corresponding signature content of mark is sent to the user terminal, is shown by the user terminal.
The biometric identification of the current ownership people of the biometric identification and product of the judgement operator It is whether consistent, implement are as follows:
First identity and second identity of the server to client request operator;
After server receives the first identity and the second identity of the operator that client is fed back, service Device receives the first identity and the second identity of the operator that client is fed back, and is respectively compared operator With the first identity and the second identity of the current ownership people of product corresponding to product ownership identification marking, when When first identity and the second identity mismatch, judging result is the biometric identification and the production of operator The biometric identification of the current ownership people of product is inconsistent;When the first identity and the second identity match, sentence Disconnected result is that the biometric identification of operator is consistent with the biometric identification of current ownership people of the product;When When only having a matching in one identity and the second identity: tiers e'tat of the server to client request operator Mark, and compare the tiers e'tat mark of the current ownership people of product corresponding to operator and product ownership identification marking Know, when tiers e'tat is identified and matched, judging result is the biometric identification of operator and the current institute of the product Have the right people biometric identification it is consistent, otherwise judging result is the current of biometric identification and the product of operator The biometric identification of owner is inconsistent.
Server obtains the first identity, the second identity and the tiers e'tat mark of the current ownership people of product Know, obtained by following methods:
When user's progress product is customized, server passes through user terminal and obtains subscriber (i.e. first owner of product) The first identity, the second identity and tiers e'tat mark;When carrying out the transfer of ownership to product, by ownership Transfer object (i.e. next owner of product) provides the first identity of ownership transfer object, second by user terminal Identity and tiers e'tat mark, and user terminal is passed through (in the operation of acknowledged user terminal by the current ownership people of product After personnel identity) confirmed, complete the transfer of the ownership of product, ownership transfer object becomes the current ownership of product People, the first identity, the second identity and tiers e'tat mark become the first identity of the current ownership people of product Mark, the second identity and tiers e'tat mark.
In a preferred embodiment, the server is also used to determine the other content in signature content, specifically ,
For each user, the product customized in it is obtained, and, the user is located at the road of owner's transfer of product Product on diameter;
The quantity of product customized in counting user and the user are located at the product on the path of owner's transfer The sum of quantity, when the sum of described quantity is less than the first preset value, using preset content as it is described signature content in other in Hold;When the sum of described quantity be not less than the first preset value when, according to it is described obtain its customized in product and the user be located at Product on the path of owner's transfer obtains the user to the preference of product;
Server will meet user and be determined as signing the other content in content to the product of the preference of product;
Or,
Server, which is located on the path that owner shifts according to statistics, is located at the latter position of user corresponding to current production User frequency of occurrence, the user for choosing the most latter position of user corresponding to the current production of frequency of occurrence makees For the target association user of user corresponding to current production;
Server obtains preference of the target association user to product of user corresponding to the current production;
Server will meet the target association user and be determined as in the signature of current production to the product of the preference of product Other content in appearance.
It is described according to it is described obtain its customized in product and the user be located at owner shift path on production Product obtain the user to the preference of product, specifically:
Obtain type, the price of the product customized in it;
According to the type of product customized in each user, price and each product for being used to sign consumption The path of owner's transfer, constructs the consumption feature vector of user, specifically:
The dimension of the consumption feature vector of user is set, such as respectively using tobacco and wine, food, cosmetics, ornaments as consumption feature The dimension of vector;
Type, price and each owner for being used to sign the product consumed of product customized in each user The path of transfer determines the value of each dimension of the consumption feature vector of user, the value of dimension as described in being determined with the first formula, First formula are as follows:
Wherein, d is the value of some dimension of the consumption feature vector of user;I is the integer since 1, indicates user's In the path of owner's transfer of product corresponding to some dimension of consumption feature vector, the position where the user;wi The weight of the user of i-th of position in the path for the owner's transfer for corresponding to product is indicated, for the positive reality of i monotone decreasing Number, it is preferred thatOr,OrniIndicate the user in some dimension of the consumption feature vector of user The number that i-th of position occurs in the path of owner's transfer of the corresponding product of degree;miIt indicates involved in the user The average price of product corresponding to some dimension of the consumption feature vector of user, m indicate user involved in all users Consumption feature vector some dimension corresponding to product average price;Due to increasing with the number represented, turned The people given be the product initial target represent people probability it is smaller, therefore it gets over the preference of product and the difference of product Greatly, in order to indicate this species diversity, the consumption feature of user is conveniently more accurately determined, with i monotone decreasing in the first formula Positive real number weight illustrate the initial degree of closeness for giving purpose of the user and product represented.
Server is described by coordinating filter algorithm to user's recommended products according to the consumption feature vector of the user It is recommended as showing the product to be recommended by the other content part as set by server in signature content.
The present invention also provides a kind of signatures to consume business model, the technical support system based on signature consumption, comprising:
User carries out product customization, the signature content of product attribute and setting product including customed product, the setting The signature content of product includes the content set for indicating product owner;
Production manufacturer produces product according to customized product attribute;
Product ownership identification marking is set on product produced;
Server stores user sets the signature content of product, and the signature content is corresponded to and is arranged on product Ownership identification marking;
The product for being provided with product ownership identification marking is sent to user;
User or other people the product ownership identification marking identified by user terminal, and with the server communication, To obtain signature content corresponding to for display and product ownership identification marking, and show the signature content;
By selling the product and/or provided customization service acquisition commercial profit.
Business model provided by the invention, it is all from source binding to each product by providing ownership feature to commodity Ownership inquire the ownership of product can, the quality of product further made to be endorsed by its undersigned, avoid going out for fake products It is existing, the confidence level of product is increased, while increasing the scarcity of product, is more suitable for present and is given.
The present invention also provides a kind of signatures to consume business model, the technical support system based on signature consumption, comprising:
User carries out product customization, and the signature content of product attribute, setting product including customed product and setting are used It is identified in the owner that the owner for indicating product is the user, the signature content of the setting product includes setting For indicating the content of product owner;
Production manufacturer produces product according to customized product attribute;
Product ownership identification marking is set on product produced;
Server stores user sets the signature content of product and owner's mark of the current ownership people of product, and The signature content is corresponded into the ownership identification marking being arranged on product, wherein the current ownership of product is artificially fixed The user of product processed;
The product for being provided with product ownership identification marking is sent to user;
User is by the user terminal and server communication that identify with owner, to carry out the ownership transfer of product, Additional information including setting owner's transfer in the form of one of voice, text, image, image or multiple combinations;
User or other people the product ownership identification marking identified by user terminal, and with the server communication, To obtain signature content corresponding to for display and product ownership identification marking, and show the signature content, it is described Signature content include in the form of one of voice, text, image, image or multiple combinations set by owner transfer Additional information;
By selling the product and/or provided customization service acquisition commercial profit.
The product undersigned (first undersigned, that is, product owner of product, the form body identified with owner Existing, it is the customization people of product, is customized to avoid falsely using with other people identity) attribute of customed product, factory Family produces product according to customized attribute, and ownership identification marking is arranged on product produced, and server is to production (i.e. the owner of product, is identified product (identifying the ownership identification marking of product) with owner with the product undersigned Form embody) matched, matching is completed and the product that activates on the server is only and completely signs product.
Unlike common customization, product is signed other than the attributes such as product specification, it is necessary to it further include ownership mark, To make product be provided with specific personal attribute, while produces the quality of product and the undersigned oneself and mutually energizing really Recognize relationship, so that so that product is provided with owner can be provided the quality ensured, while making customized product last The attribute of people is stronger, is bundled with the identity of owner, therefore is also provided with very strong gift attribute.With common customized second A difference is, common customized only customized outer packing, and it is of the invention it is customized be the customized of product attribute, generally require connecing It could start the production of progress product after to order.
Dramatically different with another is commonly customized, common customization is often the common change of product external packaging, is not had There is the support of IT technological system, ownership relationship is weak forced and easily replicates, and the signature product of the present invention is in IT technology, moves The condition that the multinomial elements such as dynamic interconnection technique, smart phone (intelligent mobile user terminal) popularization degree are supported as basic facility resultant force The completely new customization of lower generation, what it changed is not only product external packaging.Entire form of production, consumption status, process of consumption are all Upgrading will be brought to evolve because of the present invention, thus a completely new consumption new model is born.
Since product is usually represented as gift in daily life, the signature product of the present invention is as gift purposes Represent during, bring revolutionary variation to the existing gift behavior of representing, be in particular in:
1, the visualization characteristic for signing product allows present to become sociable gift, and only both parties just will appreciate that gift Even one side of product meaning directly forgets whom, what static gift culture era for mutually sending will be gradually at history from this.
2, signing the mobile interchange gene of product, (special present is special by the advanced property " three spies four have " of gift Time gives special people, and story of gaining face has regard creative) breach space-time limitation, from this can multilayer expression wave heartily It spills, it is like the shadow following the person whenever and wherever possible.
3, the natural function of communicating views of signature product greatly enhances the personalized of gift and exists, and is greatly improved The popularity and satisfaction of gift.
4, the path record display characteristic of representing for signing product allows the value of gift intuitively to accumulate in circulation.
5, sign product above-mentioned 1234 function allow gift product carry story carry topic, gift give behavior from this Become more have temperature interesting added with intension.
Business model provided by the invention, by binding all ownerships from source to each product, by process of consumption Middle record and the circulation path for visualizing each product, so that the authenticity of product directly disappears, the rare attribute of product reaches To ultimate attainment, the quality of product is endorsed by its undersigned, it will usually make the higher (name that common people can be sparing of oneself of the quality of product Sound).
Obviously, various changes and modifications can be made to the invention without departing from essence of the invention by those skilled in the art Mind and range.In this way, if these modifications and changes of the present invention belongs to the range of the claims in the present invention and its equivalent technologies Within, then the present invention is also intended to include these modifications and variations.

Claims (10)

1. the technical support system of consumption is signed, for confirming the ownership of product characterized by comprising
For signing the product of consumption, the product is equipped with product ownership identification marking, the product ownership identification mark Know for enabling product to be identified the owner of product;
Server, for store with signature content corresponding to the product ownership identification marking, the signature content includes Indicate the content of product owner;
User terminal, and the server communication, the product ownership identification marking on product for identification, by what is identified Product ownership identification marking is sent to server, and server is searched and signature corresponding to the product ownership identification marking Content, and the signature content is sent to user terminal, the user terminal shows and is identified after receiving the signature content Product ownership identification marking corresponding to signature content.
2. system according to claim 1, which is characterized in that
The user terminal, including identification module, communication module, display module, processing module, the user terminal are equipped with for affixing one's name to The software of name consumption, is executed by the processing module, for transferring identification module identification product ownership identification marking, and will be known Other result is sent to server by communication module;The signature content for being also used to obtain communication module from server end is sent To display module, it is shown by display module.
3. system according to claim 2, which is characterized in that
The server, is also used to store owner's mark of the current ownership people of product, and the current of the product owns Owner's mark of power people corresponds to the product ownership identification marking that product is equipped with, for indicating the current institute of product Have the right people.
4. system according to claim 3, which is characterized in that the owner of the current ownership people identifies, comprising:
The user terminal mark of the current ownership people of product is identified,
And/or
The identity of the software for signing consumption of the current ownership people of product is identified, it is described for signing the soft of consumption The identity of part includes one of the account for identification, cell-phone number and social software account or a variety of.
5. system according to claim 4, which is characterized in that
The signature content further includes the content of the ownership transfer of product;
The content of the ownership transfer of the product includes the path of owner's transfer and the additional information of owner's transfer;
The path of owner's transfer and the additional information of owner's transfer are obtained by following methods:
The current ownership people of product is communicated by the user terminal identified with corresponding owner with server, The transfer that ownership is carried out to product specifically includes the new owner's information and setting owner's transfer of setting product Additional information;New owner's information of the setting product includes setting the owner of the new owner of product Mark;The additional information of the setting owner transfer includes by one of voice, text, image, image or a variety of groups The form of conjunction is set as the additional information of owner's transfer;
After the completion of new owner's information of setting product and the additional information of setting owner's transfer:
Owner's mark of the current ownership people of product is replaced with the owner of the new owner by server Mark;
The change information of owner is increased in the path that existing owner shifts and forms new ownership by server The path of people's transfer, when there is no the path of existing owner transfer, using the change information of owner as all Weigh the path of people's transfer;
The additional information that set owner shifts is increased to the additional information of existing owner's transfer by server The middle additional information for forming new owner's transfer will be set when there is no the additional information of owner's transfer The additional information that the additional information of owner's transfer is shifted as owner.
6. system according to claim 5, which is characterized in that
New owner's information of the setting product further includes name, photo, the hand for setting the new owner of product One of machine number and social software account are a variety of.
7. system according to claim 1, which is characterized in that
The product does not set the trade mark of product thereon;
The product ownership identification marking, different product corresponding to product ownership identification corresponding with each product Mark is different.
8. system according to claim 6, which is characterized in that
The signature content further includes owner's self-defined information;
The user terminal is also used to edit the corresponding owner of the owner's mark being equipped with the user terminal and is gathered around Owner's self-defined information of some products.
9. business model is consumed in a kind of signature, based on the technical support system of signature consumption as described in claim 1, feature It is, comprising:
User carries out product customization, the signature content of product attribute and setting product including customed product, the setting product Signature content include the content set for indicating product owner;
Production manufacturer produces product according to customized product attribute;
Product ownership identification marking is set on product produced;
Server stores user sets the signature content of product, and the signature content is corresponded to, owning on product is arranged in Weigh identification marking;
The product for being provided with product ownership identification marking is sent to user;
User or other people the product ownership identification marking identified by user terminal, and with the server communication, to obtain Signature content corresponding to for display and product ownership identification marking is taken, and shows the signature content;
By selling the product and/or provided customization service acquisition commercial profit.
10. business model is consumed in a kind of signature, special based on the technical support system of signature consumption as claimed in claim 8 Sign is, comprising:
User carries out product customization, and the signature content of product attribute, setting product including customed product and setting are for marking The owner for showing product is owner's mark of the user, and the signature content of the setting product includes that setting is used for Indicate the content of product owner;
Production manufacturer produces product according to customized product attribute;
Product ownership identification marking is set on product produced;
Server stores user sets the signature content of product and the owner of the current ownership people of product identifies, and by institute It states signature content and corresponds to the ownership identification marking being arranged on product, wherein the current ownership of product artificially customizes production The user of product;
The product for being provided with product ownership identification marking is sent to user;
User is by the user terminal and server communication that identify with owner, to carry out the ownership transfer of product, including The additional information of owner's transfer is set in the form of one of voice, text, image, image or multiple combinations;
User or other people the product ownership identification marking identified by user terminal, and with the server communication, to obtain Signature content corresponding to for display and product ownership identification marking is taken, and shows the signature content, the signature Content include in the form of one of voice, text, image, image or multiple combinations set by owner transfer it is attached Add information;
By selling the product and/or provided customization service acquisition commercial profit.
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Publication number Priority date Publication date Assignee Title
WO2007059105A2 (en) * 2005-11-14 2007-05-24 Kin Kwok Lee Systems and methods for anti-counterfeit authentication
CN102915427A (en) * 2012-10-12 2013-02-06 深圳市华阳信通科技发展有限公司 Two-dimensional code-based bidirectional dynamic authentication method
CN104252677A (en) * 2014-06-27 2014-12-31 北京信祥源科技有限公司 Two-dimension code anti-counterfeiting technology and two-dimension code anti-counterfeiting system-based platform system
CN106447343A (en) * 2016-08-22 2017-02-22 璧垫尝 Data interaction and maintenance methods and apparatuses based on commodity information

Patent Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO2007059105A2 (en) * 2005-11-14 2007-05-24 Kin Kwok Lee Systems and methods for anti-counterfeit authentication
CN102915427A (en) * 2012-10-12 2013-02-06 深圳市华阳信通科技发展有限公司 Two-dimensional code-based bidirectional dynamic authentication method
CN104252677A (en) * 2014-06-27 2014-12-31 北京信祥源科技有限公司 Two-dimension code anti-counterfeiting technology and two-dimension code anti-counterfeiting system-based platform system
CN106447343A (en) * 2016-08-22 2017-02-22 璧垫尝 Data interaction and maintenance methods and apparatuses based on commodity information

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