Two, background technology
Anti-counterfeiting technology refers to the measure taked to reach false proof object, and it can accurately be discerned the false from the genuine within the specific limits, and the technology being not easily imitated and copying.Be exactly briefly prevent from copying, counterfeit technology.False proof is to for the purpose of deception, and the Prevention method carrying out activity that is imitated or that copy without owner permits and take.Anti-counterfeiting technology product is for the purpose of false proof, and have employed that anti-counterfeiting technology makes, and has anti-fraud functional product.
The existing conventional method for anti-counterfeit means such as normally adopt product false proof, technology false proof, or comprehensive above two kinds of modes, but these methods can be copied by lawless person equally completely, clone or forge the Antiforge system of a set of vacation, allow consumer cannot distinguish the true and false of Antiforge system, cause market occurring systemic fraud situation, increase the false proof cost of government regulation difficulty and enterprise.Nowadays along with the development of mechanics of communication, digital inquiry mode is widely used, as query site, the mode such as Help by Phone, message search, as being provided with a coating on product external packaging, scrape off this coating after buying product, obtain one group of false-proof digital, inquire about the true and false of product according to the mode of the upper prompting of packaging.
But this mode still has weak point.Inquiry mode is comparatively loaded down with trivial details, and user's participation is poor; Query web, phone and note number are easily forged, and consumer cannot distinguish the true and false of security code at all; It is high that each supervision department supervision method is different, enterprise runs separately anti-counterfeiting platform cost, outreach anti-sciosophy difficulty is large, the not intercommunication of each plateform system, antifalse effect has limitation, how to accomplish effectively false proofly to become government regulator, problem that business and consumer pays close attention to jointly.
Under comprehensive described background, easily qualification platform arises at the historic moment.It merges mobile Internet, Internet of Things, large data, cloud computing, the technology such as intelligent terminal, for third party inspection, certification authority provides quarantine, inspection, test, certification, prison dress, examination & verification, the IT application of service operating systems such as supervision, trace to the source for production and sales business provider product are false proof, logistics management, mobile marketing, the integrated information solutions such as customer relation management, for consumer provides merchandise news to check, certified products is screened, Product Experience exchanges, the interaction information services such as third-party institution's service evaluation, make and there is independent authority, just transparent, the interactive characteristic of crew trans-departmental, cross-cutting, cross-platform, the brand-new system authentication information service platform of cross-system.
Three, summary of the invention
Technical matters to be solved by this invention is: provide a kind of two two-dimension code product counterfeit method, and can conveniently more effectively help consumer to screen commodity be certified products or forgery.
In addition, the present invention also provides a kind of system anti-counterfeiting platform system based on two planar bar code technology, the convenient third-party institution, business and consumer can jointly participate in system anti-counterfeiting platform, be that Business Ecosystem forms social supervision strength, be convenient to government department's supervision simultaneously.
For solving the problems of the technologies described above, the present invention adopts following technical scheme:
A kind of based on two two-dimension code product counterfeit method, described method comprises the steps:
Step one: system platform generates two identification marking, and is placed in the packing of product by mark, is convenient to scan the first identification marking Query Information before consumer buys;
Step 2, enterprise uploads merchandise news by ERP system module, proposes examination & verification demand to the third-party institution;
Step 3, the third-party institution provides information to commence business examination & verification by third-party monitoring module based on enterprise;
Step 4, according to merchandise news, third-party institution's auditing result information etc. that auditing result application platform auto-associating mark is corresponding;
Step 5, by two-dimension code identification terminal reading tag, and sends parsing content to remote server and sends inquiry request;
Step 6, platform by information inquiry module, shows corresponding Query Result and information to consumer according to inquiry request;
Step 7, gives information feed back and evaluation etc. to the provider of Query Result and information;
Be that installation can identify the marks such as one-dimension code, Quick Response Code, RFID as identification recognition device of the present invention, or the mobile terminal device of the identification software of the former combination in any function, as mobile phone, panel computer pad, be with camera computing machine maybe can identify other equipment etc. of one-dimension code, Quick Response Code, RFID identification information.
The application coding, bar code, Quick Response Code or the former combination in any that are generated by system platform is referred to, the identification marking of formation as identification marking of the present invention;
A kind of based on two-dimension code anti-counterfeit system platform system, described feature comprises:
Tag control module, in order to generate the first identification marking and the second identification marking, and the information attribute value, feedback query result, record queries information etc. corresponding according to system platform instruction setting; First identification marking is formed by applying coding, bar code, Quick Response Code or the former combination in any, is placed on product external packaging, can be consulted when selling; Second identification marking generates according to cryptographic algorithm in conjunction with the first identification marking, and having uniqueness, is one_to_one corresponding with product, is placed in product external packaging, can not be queried during sale;
Company ERP system module, in order to management platform operation flow, information attribute value and the function relevant to third-party monitoring module; Enterprise is according to the false proof requirement of the system of System platform design, system platform inputs the attribute information that commodity are corresponding, includes but not limited to: commodity essential information, company information, examination and test of products inspection report, customs information, product certification information, corporate authentication information, prison dress authentication information etc.;
Third-party monitoring module, in order to guarantee that the third-party institution is according to false proof architecture system Platform Designing standard, the business demand that enterprise proposes is audited according to specification flow process, ensure the information truth that enterprise provides, data are effective, can the results of work information authenticity and endorsing for this reason of the sufficient proof third-party institution;
Information inquiry module, in order to according to the recognition result of described two-dimension code identification terminal to the first identification marking, sends inquiry request, obtain the first identification marking corresponding product attribute information; Two-dimension code identification terminal is to the recognition result of the second identification marking, and judging product whether as certified products, is still very likely fake product; If the inquiry request that in remote server, this second identification marking is corresponding is first time, then judge that this product is as certified products, the product that described in database simultaneously in amendment remote server, the first identification marking is corresponding whether by the mark opening the mark of activation first, whether described second identification marking has been issued inquiry request, and records the time, place, number information etc. of initial activation; If information inquiry module judges the inquiry request that this second identification marking is corresponding and non-first time in remote server, then can judge this product very likely as counterfeit products;
Social supervision module, be intended to collect by two-dimension code identification terminal the rear experience of product and third-party institution's business demand and the content such as service evaluation, user's request information that consumer provides for enterprise, for enterprise ERR administration module and third-party monitoring module provide data message, form the independence supervision strength of architecture system;
Be that installation can identify the marks such as one-dimension code, Quick Response Code, RFID as identification recognition device of the present invention, or the mobile terminal device of the identification software of the former combination in any function, as mobile phone, panel computer pad, be with camera computing machine maybe can identify other equipment etc. of one-dimension code, Quick Response Code, RFID identification information.
The application coding, bar code, Quick Response Code or the former combination in any that are generated by system platform is referred to, the identification marking of formation as identification marking of the present invention;
Beneficial effect of the present invention is: two identification marking antifake method for products that the present invention proposes, in the exterior and interior packing of product, different identification markings is set, can be consulted from remote server by identification terminal equipment, through the information attribute value that third-party institution's quarantine, inspection, test, certification, prison dress, examination & verification, supervision etc. are genuine and believable, as: commodity production company-information, the place of production, production permit prove, logistics information, qualification that dealer is credible, product using method, product composition information etc., and whether this product is taken apart or forges.Simultaneously, time that this product is queried, place, number of times can be obtained from server by arranging identification marking on the packaging, and consumer can participate in platform interdynamic by inquiry active mode, effective social supervision is formed to third-party institution's service and production and sales enterprise, also for it collects consumer's potential demand and service improvement idea, for the third-party institution expands new business model.
The present invention helps consumer query to verify merchandise news; effective solution product information authenticity questions; eliminate the mutual trust obstacle in consumer and enterprise's exhibition business activity; strengthen consumer's purchase confidence, protection enterprise Brand is worth, and promotes the market share; simultaneously by mobile Internet advantage; form social supervision strength, assist government's regulation work, the healthy and orderly development of protection Business Ecosystem.
Five, embodiment
Preferred case study on implementation of the present invention is described in detail below in conjunction with accompanying drawing.
Case study on implementation one
Refer to Fig. 1, present invention is disclosed a kind of product false proof system based on two identification marking, described method comprises the steps:
[step S1] is by system platform tag control CMOS macro cell first identification marking and the second identification marking.
[step S2] enterprise uploads merchandise news by ERP system module, proposes examination & verification demand to the third-party institution;
[step S3] third-party institution provides information to commence business examination & verification by third-party monitoring module based on enterprise;
[step S4] is manual or be automatically attached on commodity by the label of carrying first identification marking and the second identification marking, and according to the corresponding merchandise news, third-party institution's auditing result information etc. of auditing result application platform auto-associating mark;
[step 5] by the first cog region of identification terminal reading tag, and sends parsing content to remote server and sends inquiry request;
[step 6] remote server by information inquiry module, shows corresponding Query Result and information to consumer according to inquiry request;
[step 7] provider to Query Result and information give information feed back and evaluation etc.; After buying commodity, the content being read the second cog region by identification terminal carries out activation manipulation.
Although previous description and drawings describe the preferred embodiments of the present invention, being understood that when not departing from spirit of the present invention, various additional, amendment can being produced at this and replacing.It will be apparent to those of skill in the art that when not departing from spirit of the present invention or intrinsic propesties, and other elements, material and parts can be utilized to realize the present invention with other special shapes, structure, layout, ratio.Those skilled in the art will recognize: the present invention can use structure, layout, ratio, material and the parts and other many amendments that use in invention reality, and these are modified in when not departing from principle of the present invention and are adapted to particular surroundings and operational requirements especially.Therefore, current disclosed embodiment should be understood to illustrative in all respects but not it be asked to the restriction of the scope of protection.