CN109101162A - The method and apparatus that reader shows advertisement - Google Patents
The method and apparatus that reader shows advertisement Download PDFInfo
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- CN109101162A CN109101162A CN201710471130.7A CN201710471130A CN109101162A CN 109101162 A CN109101162 A CN 109101162A CN 201710471130 A CN201710471130 A CN 201710471130A CN 109101162 A CN109101162 A CN 109101162A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F3/00—Input arrangements for transferring data to be processed into a form capable of being handled by the computer; Output arrangements for transferring data from processing unit to output unit, e.g. interface arrangements
- G06F3/01—Input arrangements or combined input and output arrangements for interaction between user and computer
- G06F3/048—Interaction techniques based on graphical user interfaces [GUI]
- G06F3/0484—Interaction techniques based on graphical user interfaces [GUI] for the control of specific functions or operations, e.g. selecting or manipulating an object, an image or a displayed text element, setting a parameter value or selecting a range
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
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Abstract
The application provides a kind of method and apparatus that reader shows advertisement, by detecting page-turning instruction, it responds page-turning instruction and carries out page turn over operation the first preset condition of satisfaction, pause response page turn over operation, advertising information is being shown by the predeterminable area at the back side in page turning face, after advertising information shows the second preset time period, it proceeds to respond to page-turning instruction and completes page turn over operation, i.e. by during page turning, advertising information is shown by the predeterminable area at the back side in page turning face, to reduce the influence read to user, the reading experience of user is improved.
Description
Technical field
This application involves the method and apparatus that electronic device technology more particularly to a kind of reader show advertisement.
Background technique
It is a kind of common mode by the income that advertisement increases mobile Internet product in mobile Internet product.
Reader is as a kind of mobile Internet product, equally also by advertisement additional income, in the prior art, usually exists
The advertisement position of the bottom of reader or top suspension one in the width direction, for showing advertisement.
However, in the process of reading, advertisement is always showed in advertisement position user using the method for the prior art, influence to use
The reading experience at family.
Summary of the invention
The application provides a kind of method and apparatus that reader shows advertisement, to improve the reading experience of user.
In a first aspect, the application provides a kind of method that reader shows advertisement, comprising:
It detects page-turning instruction, responds the page-turning instruction and carry out page turn over operation the first preset condition of satisfaction；
Pause responds the page turn over operation, is showing advertising information by the predeterminable area at the back side in page turning face；
After the advertising information shows the second preset time period, proceeds to respond to the page-turning instruction and complete page turn over operation.
Optionally, the pause responds the page turn over operation, is showing advertisement letter by the predeterminable area at the back side in page turning face
Before breath, further includes:
Determine that described by page turning face is the default page.
Optionally, the pause responds the page turn over operation, is showing advertisement letter by the predeterminable area at the back side in page turning face
Before breath, further includes:
The advertising information is obtained from server end.
It optionally, further include the link of details page in the advertising information；
The method also includes:
The click commands for receiving the details page link, show that the details page links corresponding details page.
Optionally, first preset condition is that the back displays region by page turning face is more than or equal to pre-set dimension；
Alternatively, the page turn over operation time is more than or equal to the first preset time period.
Optionally, the default page is the last page of each chapters and sections.
Second aspect, the application provide a kind of device of reader display advertisement, comprising:
It is default to respond the page-turning instruction progress page turn over operation satisfaction first for detecting page-turning instruction for processing module
Condition；
Display module responds the page turn over operation for suspending, and is showing advertisement by the predeterminable area at the back side in page turning face
Information；
The processing module is also used to after the advertising information shows the second preset time period, is proceeded to respond to the page turning and is referred to
It enables and completes page turn over operation.
Optionally, it by page turning face is the default page that the processing module, which is also used to determine described,.
Optionally, the processing module is also used to obtain the advertising information from server end.
It optionally, further include the link of details page in the advertising information；
The display module is also used to receive the click commands of the details page link, shows that the details page link corresponds to
Details page.
Optionally, first preset condition is that the back displays region by page turning face is more than or equal to pre-set dimension；
Alternatively, the page turn over operation time is more than or equal to the first preset time period.
Optionally, the default page is the last page of each chapters and sections.
The method and apparatus that reader provided by the present application shows advertisement, by detecting page-turning instruction, response page turning refers to
It enables and carries out page turn over operation the first preset condition of satisfaction, pause response page turn over operation is shown by the predeterminable area at the back side in page turning face
After showing that advertising information, advertising information show the second preset time period, proceed to respond to page-turning instruction complete page turn over operation, i.e., by
During page turning, advertising information is shown and is being mentioned by the predeterminable area at the back side in page turning face with reducing the influence read to user
The reading experience of high user.
Detailed description of the invention
In order to illustrate the technical solutions in the embodiments of the present application or in the prior art more clearly, to embodiment or will show below
There is attached drawing needed in technical description to be briefly described, it should be apparent that, the accompanying drawings in the following description is only this
Some embodiments of application without any creative labor, may be used also for those of ordinary skill in the art
To obtain other drawings based on these drawings.
Fig. 1 is the flow diagram for the embodiment of the method one that the application reader shows advertisement；
Fig. 2 is a kind of schematic diagram of the application page turn over operation；
Fig. 3 is another schematic diagram of the application page turn over operation；
Fig. 4 is another schematic diagram of the application page turn over operation；
Fig. 5 is a kind of schematic diagram that the application shows advertisement；
Fig. 6 is another schematic diagram that the application shows advertisement；
Fig. 7 is the flow diagram for the embodiment of the method two that the application reader shows advertisement；
Fig. 8 is the flow diagram for the embodiment of the method three that the application reader shows advertisement；
Fig. 9 is the flow diagram for the embodiment of the method four that the application reader shows advertisement；
Figure 10 is another schematic diagram that the application advertising information is shown；
Figure 11 is the structural schematic diagram for the Installation practice that the application reader shows advertisement.
Specific embodiment
Below in conjunction with the attached drawing in the embodiment of the present application, technical solutions in the embodiments of the present application carries out clear, complete
Site preparation description, it is clear that described embodiments are only a part of embodiments of the present application, instead of all the embodiments.It is based on
Embodiment in the application, it is obtained by those of ordinary skill in the art without making creative efforts every other
Embodiment shall fall in the protection scope of this application.
The description and claims of this application and term " first ", " second ", " third " " in above-mentioned attached drawing
The (if present)s such as four " are to be used to distinguish similar objects, without being used to describe a particular order or precedence order.It should manage
The data that solution uses in this way are interchangeable under appropriate circumstances, so that embodiments herein described herein for example can be to remove
Sequence other than those of illustrating or describe herein is implemented.In addition, term " includes " and " having " and theirs is any
Deformation, it is intended that cover it is non-exclusive include, for example, containing the process, method of a series of steps or units, system, production
Product or equipment those of are not necessarily limited to be clearly listed step or unit, but may include be not clearly listed or for this
A little process, methods, the other step or units of product or equipment inherently.
The application shows advertising information by the predeterminable area at the back side in page turning face, to subtract by during page turning
The small influence read to user, improves the reading experience of user.
It is described in detail below with technical solution of the specifically embodiment to the application.These specific implementations below
Example can be combined with each other, and the same or similar concept or process may be repeated no more in some embodiments.
Fig. 1 is the flow diagram for the embodiment of the method one that the application reader shows advertisement, and the method for the present embodiment is such as
Shown in lower:
S101: detecting page-turning instruction, responds the page-turning instruction and carries out page turn over operation the first preset condition of satisfaction.
The implementation for triggering page-turning instruction includes but is not limited to following implementation:
Wherein, a kind of possible implementation are as follows: when user reads the content of one page, by user's finger in screen
Upper sliding carries out page turning, such as: it turns left and slides page from the right side, as shown in Fig. 2, Fig. 2 is a kind of signal of the application page turn over operation
Figure；It slides page from the bottom up, as shown in figure 3, Fig. 3 is another schematic diagram of the application page turn over operation；From bottom right toward upper left
It slides page, as shown in figure 4, Fig. 4 is another schematic diagram of the application page turn over operation.
Alternatively possible implementation are as follows: automatic page turning, i.e., after duration is fixed in every page display, triggering page-turning instruction is carried out
Page turn over operation, such as: the page-turning instruction of triggering in every 5 minutes carries out page turn over operation.
Wherein, the first preset condition can be to be more than or equal to pre-set dimension by the back displays region in page turning face；Or institute
The page turn over operation time is stated more than or equal to the first preset time period.In this regard, the application is with no restriction.
First preset condition is to be more than or equal to pre-set dimension by the back displays region in page turning face, and pre-set dimension can be solid
Fixed, such as pre-set dimension is the 1/3 of page size；Pre-set dimension can also according to the content of advertising information to be shown how much
It being dynamically determined, when the content of advertising information is more, pre-set dimension is larger, and when the content of advertising information is less, pre-set dimension is smaller,
In this regard, the application is with no restriction.
First preset condition may be the page turn over operation time to be more than or equal to the first preset time period.Such as: response
The time that entire page turn over operation needs is 6 seconds, and the first preset time can be 3 seconds, at 3 seconds, by 1/2 back side quilt in page turning face
It has been shown that, in this regard, the application is with no restriction.
S103: pause responds the page turn over operation, is showing advertising information by the predeterminable area at the back side in page turning face.
Wherein, predeterminable area can be by some or all of of the back side in page turning face, in this regard, the application is with no restriction.
As shown in Figure 5 and Figure 6, Fig. 5 is a kind of schematic diagram that the application shows advertisement, and Fig. 6 is that the application shows that the another kind of advertisement shows
It is intended to.
S105: it after advertising information shows the second preset time period, proceeds to respond to the page-turning instruction and completes page turn over operation.
Wherein, the second preset time period can in conjunction with the average reading rate of user, according to how much settings of advertising information,
Such as: advertising information is more, then the second preset time period is longer, and advertising information is less, then the second preset time period is shorter.Second
The display for the time that preset time period can also be bought according to advertiser, such as: the advertisement display time of A advertiser purchase is 10
Second, then it shows 10 seconds, the advertisement display time of B advertiser purchase is 5 seconds, then shows 5 seconds.For setting for the second preset time period
Fixed, the application is with no restriction.
After advertising information shows the second preset time period, proceeds to respond to page-turning instruction and complete page turn over operation.
The present embodiment, by detecting that page-turning instruction, response page-turning instruction carry out page turn over operation and meet the first preset condition,
Pause response page turn over operation is showing that advertising information, advertising information show that second is default by the predeterminable area at the back side in page turning face
After period, proceeds to respond to page-turning instruction and complete page turn over operation, i.e., by advertising information being shown and is being turned over during page turning
The predeterminable area at the back side of the page improves the reading experience of user to reduce the influence read to user.
Fig. 7 is the flow diagram for the embodiment of the method two that the application reader shows advertisement, and Fig. 7 is side shown in Fig. 1
On the basis of method embodiment, before S103, further can also include:
S102a: determine that by page turning face be the default page.
Wherein, the default page can be the last page of each chapters and sections, be also possible to the specific page number, such as: 10 times
Several pages, page 10, page 20 ... page 100 etc., in this regard, the application is with no restriction, can be set according to the reading habit of user
It is fixed, it after usually reading several pages such as user, needs to adjust, the reading content of user can be adjusted by ad content, increases and uses
The interest that family is read.
The present embodiment, by avoiding the continuity read to user from interfering in default page display advertising information, and
Increase the interest that user reads.
Fig. 8 is the flow diagram for the embodiment of the method three that the application reader shows advertisement, and Fig. 8 is in Fig. 1 or Fig. 7 institute
On the basis of showing embodiment of the method, before S103, further, can also include:
S102b: advertising information is obtained from server end.
Wherein, S102b and S101 execution sequence with no restriction.The execution sequence of S102b and S102a is also with no restriction.
It is managed collectively advertising information by server, has saved the memory space of reader.When user opens reader,
Alternatively, obtaining advertising information from server, advertising information is managed collectively and is distributed by server in page turning.
Advertising information is stored in advance without reader by obtaining advertising information online from server in the present embodiment, saves
The memory space of reader, also, by server advertising information is managed and is distributed, the load of reader is alleviated,
Improve the efficiency that advertisement is shown.
Fig. 9 is the flow diagram for the embodiment of the method four that the application reader shows advertisement, Fig. 9 be in Fig. 1, Fig. 7 or
It further, in the advertising information further include the link of details page on the basis of any illustrated embodiment of person Fig. 8.The method
Further include:
S104: receiving the click commands of details page link, and display details page links corresponding details page.
The link of details page can be set in the advertising information of display, and as shown in Figure 10, Figure 10 is the application advertising information
Another schematic diagram of display then shows that details page links corresponding details page when the click commands for receiving user.Details page
The a part of the time of display as the display time of advertising information proceeds to respond to described after showing the second preset time period
Page-turning instruction completes page turn over operation.Details page show the time can also individually set display the time, such as: set show the time as
Third preset time period, after details page shows third preset time period, the page before returning, in this regard, the application is with no restriction.
The present embodiment is linked by the way that details page is arranged in the advertising information of display, by the point for receiving the link of details page
Instruction is hit, display details page links corresponding details page.So that user can obtain more detailed advertising information according to demand, into
Improve user experience to one step.
Figure 11 is the structural schematic diagram for the Installation practice that the application reader shows advertisement, and the device of the present embodiment includes
Processing module 1101 and display module 1102, wherein processing module 1101 responds the page turning and refer to for detecting page-turning instruction
It enables and carries out page turn over operation the first preset condition of satisfaction；Display module 1102 responds the page turn over operation for suspending, by page turning
The predeterminable area at the back side in face shows advertising information；The processing module 1101 is also used to the advertising information and shows that second is default
After period, proceeds to respond to the page-turning instruction and complete page turn over operation.
Wherein, first preset condition is that the back displays region by page turning face is more than or equal to pre-set dimension；Or
Person, the page turn over operation time are more than or equal to the first preset time period.
The device of the present embodiment accordingly can be used for executing the technical solution of embodiment of the method shown in Fig. 1, realization principle
Similar with technical effect, details are not described herein again.
In Figure 11, optionally, it by page turning face is the default page that the processing module 1101, which is also used to determine described,.
Wherein, the default page is the last page of each chapters and sections.
The device of the present embodiment accordingly can be used for executing the technical solution of embodiment of the method shown in Fig. 7, realization principle
Similar with technical effect, details are not described herein again.
In Figure 11, optionally, the processing module 1101 is also used to obtain the advertising information from server end.
The device of the present embodiment accordingly can be used for executing the technical solution of embodiment of the method shown in Fig. 8, realization principle
Similar with technical effect, details are not described herein again.
It optionally, in the advertising information further include the link of details page in Figure 11；
The display module 1102 is also used to receive the click commands of the details page link, shows the details page link
Corresponding details page.
The device of the present embodiment accordingly can be used for executing the technical solution of embodiment of the method shown in Fig. 9, realization principle
Similar with technical effect, details are not described herein again.
Those of ordinary skill in the art will appreciate that: realize that all or part of the steps of above-mentioned each method embodiment can lead to
The relevant hardware of program instruction is crossed to complete.Program above-mentioned can be stored in a computer readable storage medium.The journey
When being executed, execution includes the steps that above-mentioned each method embodiment to sequence；And storage medium above-mentioned include: ROM, RAM, magnetic disk or
The various media that can store program code such as person's CD.
Finally, it should be noted that the above various embodiments is only to illustrate the technical solution of the application, rather than its limitations；To the greatest extent
Pipe is described in detail the application referring to foregoing embodiments, those skilled in the art should understand that: its according to
So be possible to modify the technical solutions described in the foregoing embodiments, or to some or all of the technical features into
Row equivalent replacement；And these are modified or replaceed, each embodiment technology of the application that it does not separate the essence of the corresponding technical solution
The range of scheme.
Claims (12)
1. a kind of method that reader shows advertisement characterized by comprising
It detects page-turning instruction, responds the page-turning instruction and carry out page turn over operation the first preset condition of satisfaction；
Pause responds the page turn over operation, is showing advertising information by the predeterminable area at the back side in page turning face；
After the advertising information shows the second preset time period, proceeds to respond to the page-turning instruction and complete page turn over operation.
2. the method according to claim 1, wherein the pause responds the page turn over operation, by page turning face
The back side predeterminable area show advertising information before, further includes:
Determine that described by page turning face is the default page.
3. according to the method described in claim 2, it is characterized in that, the pause responds the page turn over operation, by page turning face
The back side predeterminable area show advertising information before, further includes:
The advertising information is obtained from server end.
4. method according to claim 1-3, which is characterized in that further include details page chain in the advertising information
It connects；
The method also includes:
The click commands for receiving the details page link, show that the details page links corresponding details page.
5. method according to claim 1-3, which is characterized in that first preset condition is described by page turning
The back displays region in face is more than or equal to pre-set dimension；Alternatively, the page turn over operation time is more than or equal to the first preset time period.
6. according to the method described in claim 2, it is characterized in that, the default page is the last page of each chapters and sections.
7. the device that a kind of reader shows advertisement characterized by comprising
Processing module responds the page-turning instruction and carries out page turn over operation the first preset condition of satisfaction for detecting page-turning instruction；
Display module responds the page turn over operation for suspending, and is showing advertising information by the predeterminable area at the back side in page turning face；
The processing module is also used to after the advertising information shows the second preset time period, and it is complete to proceed to respond to the page-turning instruction
At page turn over operation.
8. device according to claim 7, which is characterized in that the processing module is also used to determine described is by page turning face
The default page.
9. device according to claim 8, which is characterized in that described in the processing module is also used to obtain from server end
Advertising information.
10. according to the described in any item devices of claim 7-9, which is characterized in that further include details page in the advertising information
Link；
The display module is also used to receive the click commands of the details page link, shows that the details page link is corresponding in detail
Feelings page.
11. according to the described in any item devices of claim 7-9, which is characterized in that first preset condition is described turned over
The back displays region of the page is more than or equal to pre-set dimension；Alternatively, the page turn over operation time is more than or equal to the first preset time
Section.
12. device according to claim 8, which is characterized in that the default page is the last page of each chapters and sections.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201710471130.7A CN109101162B (en) | 2017-06-20 | 2017-06-20 | Method and device for displaying advertisement by reader |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201710471130.7A CN109101162B (en) | 2017-06-20 | 2017-06-20 | Method and device for displaying advertisement by reader |
Publications (2)
| Publication Number | Publication Date |
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| CN109101162A true CN109101162A (en) | 2018-12-28 |
| CN109101162B CN109101162B (en) | 2020-07-24 |
Family
ID=64795767
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201710471130.7A Active CN109101162B (en) | 2017-06-20 | 2017-06-20 | Method and device for displaying advertisement by reader |
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| Country | Link |
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| CN (1) | CN109101162B (en) |
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| CN109101162B (en) | 2020-07-24 |
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