CN109064234A - A kind of digital content propagation excitation system and method based on block chain - Google Patents
A kind of digital content propagation excitation system and method based on block chain Download PDFInfo
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- CN109064234A CN109064234A CN201810970447.XA CN201810970447A CN109064234A CN 109064234 A CN109064234 A CN 109064234A CN 201810970447 A CN201810970447 A CN 201810970447A CN 109064234 A CN109064234 A CN 109064234A
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- G06Q30/00—Commerce
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- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
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Abstract
The present invention discloses a kind of digital content propagation excitation system and method based on block chain, after publisher registers and supplements with money, editing digital contents simultaneously set propagation excited rules, including propagating master budget, browsing excitation and propagating excitation, it is issued after system audit, the html link of digital content is shared with viewer by disseminator, and it is more than acquisition browsing excitation after setting value that viewer person, which browses digital content duration, while propagating the digital content and obtaining propagation excitation to the disseminator of the viewer.The present invention completes the disbursement and sattlement between publisher, viewer and disseminator using block chain, and the browsing of digital content after encryption and propagation information are recorded in block chain, so that communication process information is transparent, safe, credible, viewer and disseminator can obtain reasonable benefit while creating and propagating value, improve the speed and range of digital content propagation.
Description
Technical field
The present invention relates to a kind of digital content propagation excitation system and method based on block chain technology, in particular to use
Block chain and the existing disbursement and sattlement between digital content publisher, viewer and disseminator of logical confirmation.
Background technique
The wide-scale distribution of digital content is the notable feature of information age, and a large amount of browsing, forwarding, splitting glass opaque make total
Word content is propagated rapidly on the internet, and browsing, forwarding and the participator of digital content are the important creation for propagating value
Person.However, existing digital content propagation expense is often collected by propagation platform, browses, forwards and participator can not benefit, benefit
Beneficial unreasonable distribution reduces the propagation motive force of digital content.
In addition, the clearing of digital content publication expense frequently rely on browsing, transfer amount, and browse general with forwarding information
Be recorded in the system of centralization, information is opaque, there is the possibility artificially modified, cause to lack reliable clearing according to
According to.
Wu Jinfeng proposes a kind of Internet advertising promotion method and dress in [patent of invention CN201610071971.4]
Set, propose advertising expense distributing to participator by a certain percentage, but to the viewer of one of propagation Value creation person into
Row energization, in addition the storage of communication process information depends on advertising platform, does not solve information transparency, Creditability Problems.
Block chain pass through distributed account book technology realize information it is open and clear, traceable, can not distort, non-repudiation,
It is the important way for establishing distributed trust data source.
Zhejiang China believes block chain science service Co., Ltd in [patent of invention CN201710812725.4], [patent of invention
CN201711000463.8] in propose based on block chain technology realize user's attention is motivated and disbursement and sattlement it is wide
Transmission method and system are accused, but the method proposed needs block chain to support intelligent contract function, and not to the valence of propagation
The disseminator of one of value creator motivates.In addition, the method proposed also needs to identify by advertisement display end to advertisement
Display end supplier excitation, is only applicable to towards the ad system for being particularly shown end resource.
Summary of the invention
In order to solve the problems, such as that distribution of interests is unreasonable in digital content propagation, information is opaque, incredible, the present invention is public
Open a kind of digital content propagation excitation system and method based on block chain.
To achieve the goals above, The technical solution adopted by the invention is as follows:
A kind of digital content propagation excitation system based on block chain, comprising:
1. digital content release module edits the digital content of html format for publisher, excited rules are propagated in setting, audit
With publication digital content；
2. digital content propagation module shares the digital content of publisher's publication for disseminator；
3. account management module, for publisher, viewer and disseminator's registration and managed fund；
4. disbursement and sattlement module, according to the propagation excited rules that publisher sets, automatically in block chain in publisher's account
Logical card transfer accounts into viewer and disseminator's account, realize the expense between digital content publisher, viewer and disseminator
Clearing.
Further, the excited rules in the system cost settlement module include propagating master budget, browsing excitation and passing
Broadcast excitation；Browsing excitation is for being more than setting value when viewer browses digital content duration, i.e., effectively after browsing, viewer is obtained
Logical card quantity；Each each viewer of digital content can only obtain 1 browsing excitation；Excitation is propagated for when disseminator shares
After digital content, and after effectively being browsed by other viewers, logical card quantity that disseminator obtains；Each digital content is each
Propagation excitation=single of disseminator's acquisition propagates excitation × effective viewer's number, i.e., effectively browses being somebody's turn to do for disseminator sharing
The number of digital content.
Further, it includes in number that the disbursement and sattlement information in block chain is recorded in the system cost settlement module
Hold publisher's account, excitation winner's account, transfer accounts logical card quantity, remarks of transferring accounts；Remarks of transferring accounts be publisher, viewer,
Disseminator, digital content, browsing time information carry out the information obtained after cryptographic calculation；Anyone can check in block chain
Information, but only publisher, viewer, disseminator can check the original letter of my relevant remarks of transferring accounts in systems
Breath.
The present invention provides a kind of digital content propagation motivational techniques based on block chain, include the following steps:
Step 1, publisher registers in account management module；
Step 2, publisher supplements with money in account management module；
Step 3, publisher passes through digital content release module editing digital contents and sets propagation excited rules, including propagates total
Budget, browsing excitation and propagation excitation, then submission system is audited；
Step 4, the digital content legitimacy of system audit publisher is issued after prompting publisher to edit again if you need to modify；
Step 5, system confirms publisher's account balance >=propagation master budget, and freezes the propagation master budget in publisher's account；
It prompts publisher first to supplement with money if account balance is less than and propagates master budget to issue again；
Step 6, disseminator browses digital content duration more than after setting value, and system judges whether disseminator is registration user, such as
It is not that registration user then prompts user's registration, motivates browsing from publisher's account in block chain if being registration user
It transfers accounts into disseminator's account；
Step 7, the html link of digital content is shared with viewer by digital content propagation module by disseminator；
Step 8, viewer clicks the html link that disseminator shares, and browses digital content duration more than after setting value, is
System judge viewer whether be registration user, as be not register user if prompt user's registration, as be register user if
Browsing is motivated from publisher's account transfer into viewer's account in block chain；Meanwhile it propagating the digital content and giving the browsing
The disseminator of person, which obtains, propagates excitation, i.e., system will propagate excitation from publisher's account transfer to disseminator's account in block chain
In；
Step 9, optionally, viewer can continue the html link of digital content to be shared with other viewers, become propagation
Person propagates excitation to obtain；
Step 10, after the propagation master budget of digital content is depleted, system modification digital content, mark activities of transmission has been tied
Beam.
The invention has the advantages that
1. the browsing and propagation information of digital content after encryption are recorded in block chain, realize information by block chain technology
It is transparent, safe, credible；
2. couple viewer and disseminator's motivates, enables and propagate Value creation person and obtain reasonable benefit, promoted and propagated
Speed and range；
3. realizing the disbursement and sattlement between digital content publisher, viewer and disseminator by block chain, guarantee settlement information
It is traceable, can not distort, non-repudiation；
4. the digital content in the present invention is not limited to advertisement, it can support that Domestic News, technical data, article etc. can be with
The digital content of html page form carrying；The display of digital content only depends on browser, does not limit the type of display equipment,
It can be shown in the various kinds of equipment such as computer, mobile phone；
5. system in the present invention independent of block chain intelligence contract, may operate in and any can recorde disbursement and sattlement information
Block chain on.
Detailed description of the invention
Fig. 1 is the digital content propagation excitation system composition figure provided by the invention based on block chain；
Fig. 2 is the digital content propagation motivational techniques flow chart provided by the invention based on block chain.
Specific embodiment
In order to make the objectives, technical solutions, and advantages of the present invention clearer, with reference to embodiments, to the present invention
It is further elaborated.Reply understands that described herein the specific embodiments are only for explaining the present invention, is not used to limit
The fixed present invention.
The present invention provides a kind of digital content propagation excitation systems based on block chain, as shown in Figure 1.
Digital content release module S11 edits the digital content of html format for publisher S2, excitation rule are propagated in setting
Then, audit and issue digital content；
Digital content propagation module S12 shares the digital content of publisher's publication for disseminator S4；
Account management module S13, for publisher S2, viewer S3 and disseminator S4 registration and managed fund；
Disbursement and sattlement module S14, according to the propagation excited rules that publisher S2 is set, automatically publisher's account in block chain S5
Logical card in family is transferred accounts into viewer and disseminator's account, realizes digital content publisher S2, viewer S3 and disseminator S4
Between disbursement and sattlement.
Further, swashing in the digital content propagation excitation system S1 disbursement and sattlement module S14 based on block chain
Encouraging rule includes propagating master budget, browsing excitation and propagating excitation；Browsing excitation is for when viewer S3 browses digital content
Long is more than setting value, i.e., effectively after browsing, the logical card quantity of viewer S3 acquisition；Each each viewer of digital content can only obtain
Obtain 1 browsing excitation；It propagates excitation to be used for after disseminator S4 shares digital content, and effectively clear by other viewer S3
After looking at, the logical card quantity of disseminator S4 acquisition；Propagation excitation=single that each each disseminator of digital content obtains propagates excitation
× effective viewer number, i.e., effectively browse the number of the digital content of disseminator S4 sharing.
Further, the disbursement and sattlement information being recorded in the system cost settlement module S14 in block chain includes number
Word content publisher account, excitation winner's account, transfer accounts logical card quantity, remarks of transferring accounts；Remarks of transferring accounts are publisher S2, clear
The person of looking at S3, disseminator S4, digital content, browsing time information carry out the information obtained after cryptographic calculation；Anyone can look into
See information in block chain S5, but only publisher S2, viewer S3, disseminator S4 can check that I am relevant in systems
It transfers accounts the raw information of remarks.
The present invention provides a kind of digital content propagation motivational techniques based on block chain, as shown in Fig. 2, including following step
It is rapid:
Step 1, publisher S2 is registered in account management module S13；
Step 2, publisher S2 is supplemented with money in account management module S13；
Step 3, publisher S2 passes through digital content release module S11 editing digital contents and sets propagation excited rules, including
It propagates master budget, browsing excitation and propagates excitation, then submission system is audited；
Step 4, the digital content legitimacy of system audit publisher S2 is sent out after prompting publisher S2 to edit again if you need to modify
Cloth；
Step 5, system by account management module S13 inquire publisher S2 account balance, confirmation publisher S2 account balance >=
Master budget is propagated, and freezes the propagation master budget in publisher's S2 account；It prompts to send out if account balance is less than and propagates master budget
Cloth person S2 is first supplemented with money to be issued again；
Step 6, disseminator S4 browses digital content duration more than after setting value, and system judges whether disseminator S4 is that registration is used
Family prompts user's registration if not being registration user, motivates browsing from publication in block chain if being registration user
Person S2 account transfer is into disseminator's S4 account；
Step 7, the html link of digital content is shared with viewer S3 by digital content propagation module by disseminator S4；
Step 8, viewer S3 clicks the html link that disseminator shares, and browses digital content duration more than after setting value,
System judges whether viewer S3 is registration user, prompts user's registration if not being registration user, has such as been registration user
Then browsing is motivated from publisher S2 account transfer into viewer's S3 account in block chain；Meanwhile propagating the digital content
It is obtained to the disseminator S4 of the viewer and propagates excitation, i.e., system will propagate excitation from publisher's S2 account transfer in block chain
Into disseminator's S4 account；
Step 9, optionally, viewer S3 can continue the html link of digital content to be shared with other viewers, become biography
The person of broadcasting propagates excitation to obtain；
Step 10, after the propagation master budget of digital content is depleted, system modification digital content, mark activities of transmission has been tied
Beam.
The foregoing is merely illustrative of the preferred embodiments of the present invention, is not intended to limit the invention, all in essence of the invention
Made any modifications, equivalent replacements, and improvements etc., should all be included in the protection scope of the present invention within mind and principle.
Claims (4)
1. a kind of digital content propagation excitation system based on block chain characterized by comprising
Digital content release module, for publisher edit html format digital content, setting propagate excited rules, audit and
Issue digital content；
Digital content propagation module shares the digital content of publisher's publication for disseminator；
Account management module, for publisher, viewer and disseminator's registration and managed fund；
Disbursement and sattlement module, according to the propagation excited rules that publisher sets, automatically in block chain in publisher's account
Logical card is transferred accounts into viewer and disseminator's account, realizes the expense knot between digital content publisher, viewer and disseminator
It calculates.
2. a kind of digital content propagation excitation system based on block chain according to claim 1, which is characterized in that expense
Excited rules in settlement module include propagating master budget, browsing excitation and propagating excitation；Browsing excitation is clear for working as viewer
Digital content duration of looking at is more than the logical card quantity of viewer's acquisition after setting value (i.e. effectively browsing)；Each digital content is each
Viewer can only obtain 1 browsing excitation；It propagates excitation to be used for after disseminator shares digital content, and is browsed by other
After person effectively browses, the logical card quantity of disseminator's acquisition；Propagation excitation=single that each each disseminator of digital content obtains passes
Excitation × effective viewer's number is broadcast, i.e., effectively browses the number of the digital content of disseminator sharing.
3. a kind of digital content propagation excitation system based on block chain according to claim 1, which is characterized in that expense
The disbursement and sattlement information being recorded in settlement module in block chain include digital content publisher account, excitation winner's account,
It transfers accounts and leads to card quantity, remarks of transferring accounts；Remarks of transferring accounts are publisher, viewer, disseminator, digital content, browsing time information
Carry out the information obtained after cryptographic calculation；Anyone can check information in block chain, but only publisher, viewer,
Disseminator can check the raw information of my relevant remarks of transferring accounts in systems.
4. a kind of digital content propagation motivational techniques based on block chain, which comprises the steps of:
Step 1, publisher registers in account management module；
Step 2, publisher supplements with money in account management module；
Step 3, publisher passes through digital content release module editing digital contents and sets propagation excited rules, including propagates total
Budget, browsing excitation and propagation excitation, then submission system is audited；
Step 4, the digital content legitimacy of system audit publisher is issued after prompting publisher to edit again if you need to modify；
Step 5, system confirms publisher's account balance >=propagation master budget, and freezes the propagation master budget in publisher's account；
It prompts publisher first to supplement with money if account balance is less than and propagates master budget to issue again；
Step 6, disseminator browses digital content duration more than after setting value, and system judges whether disseminator is registration user, such as
It is not that registration user then prompts user's registration, motivates browsing from publisher's account in block chain if being registration user
It transfers accounts into disseminator's account；
Step 7, the html link of digital content is shared with viewer by digital content propagation module by disseminator；
Step 8, viewer clicks the html link that disseminator shares, and browses digital content duration more than after setting value, is
System judge viewer whether be registration user, as be not register user if prompt user's registration, as be register user if
Browsing is motivated from publisher's account transfer into viewer's account in block chain；Meanwhile it propagating the digital content and giving the browsing
The disseminator of person, which obtains, propagates excitation, i.e., system will propagate excitation from publisher's account transfer to disseminator's account in block chain
In；
Step 9, optionally, viewer can continue the html link of digital content to be shared with other viewers, become propagation
Person propagates excitation to obtain；
Step 10, after the propagation master budget of digital content is depleted, system modification digital content, mark activities of transmission has been tied
Beam.
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Cited By (6)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN109598562A (en) * | 2019-01-15 | 2019-04-09 | 深圳市云歌人工智能技术有限公司 | The method, apparatus and electronic equipment of information publication |
| CN109615443A (en) * | 2019-01-30 | 2019-04-12 | 百度在线网络技术（北京）有限公司 | User's processing method, device, server and storage medium based on block chain |
| CN110148014A (en) * | 2019-04-24 | 2019-08-20 | 深圳市元征科技股份有限公司 | Information processing method, device, block chain node device and storage medium |
| CN110175316A (en) * | 2019-05-27 | 2019-08-27 | 北京亿生生网络科技有限公司 | A kind of media exchange method, system and storage medium based on block chain |
| CN112232883A (en) * | 2020-10-26 | 2021-01-15 | 上海优扬新媒信息技术有限公司 | Service behavior incentive method and device based on block chain and storage medium |
| CN113034139A (en) * | 2021-03-15 | 2021-06-25 | 中国人民大学 | Block chain multi-currency wallet based on living body biological feature authentication and implementation method thereof |
-
2018
- 2018-08-24 CN CN201810970447.XA patent/CN109064234A/en active Pending
Cited By (9)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN109598562A (en) * | 2019-01-15 | 2019-04-09 | 深圳市云歌人工智能技术有限公司 | The method, apparatus and electronic equipment of information publication |
| CN109615443A (en) * | 2019-01-30 | 2019-04-12 | 百度在线网络技术（北京）有限公司 | User's processing method, device, server and storage medium based on block chain |
| CN110148014A (en) * | 2019-04-24 | 2019-08-20 | 深圳市元征科技股份有限公司 | Information processing method, device, block chain node device and storage medium |
| CN110148014B (en) * | 2019-04-24 | 2023-12-05 | 深圳市元征科技股份有限公司 | Information processing method, information processing device, blockchain node equipment and storage medium |
| CN110175316A (en) * | 2019-05-27 | 2019-08-27 | 北京亿生生网络科技有限公司 | A kind of media exchange method, system and storage medium based on block chain |
| CN110175316B (en) * | 2019-05-27 | 2023-11-28 | 朱志文 | Media number interaction method, system and storage medium based on blockchain |
| CN112232883A (en) * | 2020-10-26 | 2021-01-15 | 上海优扬新媒信息技术有限公司 | Service behavior incentive method and device based on block chain and storage medium |
| CN113034139A (en) * | 2021-03-15 | 2021-06-25 | 中国人民大学 | Block chain multi-currency wallet based on living body biological feature authentication and implementation method thereof |
| CN113034139B (en) * | 2021-03-15 | 2023-12-26 | 中国人民大学 | Block chain multi-coin wallet based on living organism biological characteristic authentication and implementation method thereof |
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