CN109062924A - Content displaying method, device, equipment and system - Google Patents
Content displaying method, device, equipment and system Download PDFInfo
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- CN109062924A CN109062924A CN201810570758.7A CN201810570758A CN109062924A CN 109062924 A CN109062924 A CN 109062924A CN 201810570758 A CN201810570758 A CN 201810570758A CN 109062924 A CN109062924 A CN 109062924A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F9/00—Arrangements for program control, e.g. control units
- G06F9/06—Arrangements for program control, e.g. control units using stored programs, i.e. using an internal store of processing equipment to receive or retain programs
- G06F9/44—Arrangements for executing specific programs
- G06F9/451—Execution arrangements for user interfaces
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- G—PHYSICS
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- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0277—Online advertisement
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Abstract
The present invention discloses a kind of content displaying method, device, equipment and system.Contents of the present invention methods of exhibiting, comprising: monitor the state switching time event of application program；When occurring in response to listening to the state switching time event, pre-loaded content is shown.Scheme provided by the invention can make content show that the selection on such as advertising display opportunity on opportunity is more suitable, can more take into account different demands.
Description
Technical field
The present invention relates to mobile internet technical fields, and in particular to a kind of content displaying method, device, equipment and is
System.
Background technique
At present on webpage other than web page contents, other various displaying contents, such as advertisement, video are generally also had
Deng.Application developer can obtain certain commercial interest by advertisement, which mainly can be according to ad conversion rates
It is calculated.So-called ad conversion rates, that is, refer to by click advertisement enter promote website, downloading promote and apply, purchase push away
The netizen of wide product forms the ratio of conversion.
Current general advertising display mode includes: that the full frame advertisement in mobile terminal, mobile terminal table plague advertisement, mobile terminal video are wide
Accuse etc..The so-called full frame advertisement in mobile terminal is a kind of advertisement type shown on the mobile terminal device, which, which occupies, entirely sets
Standby screen is usually demonstrated broadcasting in application starting, the broadcasting of advertisement can usually be automatically closed after countdown, also can
The movements such as enough normal response clicks.So-called mobile terminal table plague advertisement refers to a kind of commercial paper shown on the mobile terminal device
Type, the advertisement are usually played in screen center and show, can capture the focus of application, user is needed to be turned off manually, also can be just
The movements such as often response click.So-called mobile terminal video ads refer to a kind of advertisement type shown on the mobile terminal device, should
Advertisement can play one section of video in a manner of full frame or half screen, and video content is ad material, and duration is usually at 10 seconds to 1 minute
It differs, an advertisement page would generally be played after playing video, it is related to video content, it also being capable of normal response click
Deng movement.
But user for advertisement displaying there are different attitudes, some is liked seeing advertisement, and some, which does not like, sees advertisement,
In a way for the user of application, the presence of advertisement is possible to damage user experience, and application developer generally requires
Certain balance is done to the case where the two contradictions.Therefore, advertiser, flow commercial city are desirable to provide a kind of new proper shifting at present
The content displaying method of dynamic application can more take into account different demands so that the selection on the opportunity of displaying is more suitable.
Summary of the invention
In order to solve the above technical problems, the present invention provides a kind of content displaying method, device, equipment and system, can make
Content shows that the selection on opportunity is more suitable, can more take into account different demands.
According to an aspect of the present invention, a kind of content displaying method is provided, comprising:
Monitor the state switching time event of application program；
When occurring in response to listening to the state switching time event, pre-loaded content is shown.
Preferably, it is described in response to listen to the state switching time event occur when, by pre-loaded content into
Row is shown, comprising:
When being switched to foreground state from background state in response to listening to the application program, or after preceding mesa-shaped state
When page switching is to the preceding page, pre-loaded content is shown.
Preferably, described when being switched to foreground state from background state in response to listening to the application program, Huo Zhecong
When the rear page switching of foreground state is to the preceding page, before pre-loaded content is shown, further includes:
When being switched to background state from preceding mesa-shaped state in response to listening to the application program, or before preceding mesa-shaped state
When page switching is to the rear page, content requests are initiated to content server, and the content that content server is issued stores.
It is preferably, described to initiate content requests to server, comprising:
It is triggered when meeting and imposing a condition to the content server and initiates content requests.
Preferably, described triggered when meeting and imposing a condition to the content server initiates content requests, comprising:
It is triggered when meeting following one or more conditions to the content server and initiates content requests:
Open content show function, currently without other content show, not up to it is daily show maximum number of times, with it is upper
The when interval of secondary displaying meets the requirements.
Preferably, the state switching time event for monitoring application program, comprising:
In application program launching or when needing to open content displaying, initialization is executed, is registered to system interface and monitors shape
State switching time event；
Initiation parameter request is sent to system server, and receives the initialization for the dynamic configuration that system server issues
Parameter.
Preferably, the state switching time event for monitoring application program, comprising:
By way of being combined to default interface, the state switching time event of application program is monitored；Or,
By way of passing through the resident backstage of application program and cooperating screen printing, the state switching time thing of application program is monitored
Part.
Preferably, the content is advertisement.
According to another aspect of the present invention, a kind of content displaying device is provided, comprising:
Module is monitored, for monitoring the state switching time event of application program；
Display module will be pre- when occurring for listening to the state switching time event in response to the monitoring module
The content first loaded is shown.
Preferably, the display module includes:
First shows submodule, switches for listening to the application program in response to the monitoring module from background state
When for foreground state, pre-loaded content is shown；Or,
Second shows submodule, for listening to the application program after preceding mesa-shaped state in response to the monitoring module
When page switching is to the preceding page, pre-loaded content is shown.
Preferably, described device further include:
Request module is switched to backstage from preceding mesa-shaped state for listening to the application program in response to the monitoring module
When state, or when from the preceding page switching of preceding mesa-shaped state to the rear page, content requests are initiated to content server, and by content
The content that server issues is stored.
Preferably, the monitoring module includes:
Initialization submodule, for initialization being executed, to being in application program launching or when needing to open content and showing
Interface of uniting registers listening state switching time event；
Parameter request submodule for sending initiation parameter request to system server, and receives under system server
The initiation parameter of the dynamic configuration of hair.
According to another aspect of the present invention, a kind of mobile terminal device is provided, comprising:
Processor monitors the state switching time event of application program, in response to listening to the state switching time thing
When part occurs, pre-loaded content is shown；
Memory stores the pre-loaded content of the processor.
According to another aspect of the present invention, a kind of content presentation system is provided, comprising:
Client monitors the state switching time event of application program, in response to listening to the state switching time thing
When part occurs, it will be shown from the pre-loaded content of content server；
Content server, for issuing content in advance to the client.
Preferably, the system also includes:
System server issues after receiving the initiation parameter request that the client is sent to the client
The initiation parameter of dynamic configuration.
According to another aspect of the present invention, a kind of non-transitory machinable medium is provided, being stored thereon with can
Code is executed, when the executable code is executed by the processor of electronic equipment, the processor is made to execute above-mentioned method.
It can be found that the technical solution of the embodiment of the present invention, provided with the state switching time event for monitoring application program；
When listening to state switching time event generation, just pre-loaded content is shown.Because of the same application
For program when generating state switches, user is typically in the state for beginning to use the application program, selection in this state to
Family, which is released, shows content, shows opportunity compared to other, user can be allowed to have better user experience, while being able to ascend content by point
The probability checked is hit, i.e. promotion content transformation rate.In addition, being to use content to preload mode, in state switching time event
It has been ready for content material before generation, can quickly show content when state switching time event occurs, prevent content
Because postponing to impact due to appearance to user, is reducing the influence to user simultaneously, also increasing content transformation rate indirectly.
Further, the embodiment of the present invention can be switched to from background state in response to listening to the application program before
When mesa-shaped state, or when from the rear page switching of preceding mesa-shaped state to the preceding page, pre-loaded content is shown, therefore can
To be adapted to different application scene.
Further, the embodiment of the present invention can be switched to from preceding mesa-shaped state in response to listening to the application program after
When mesa-shaped state, or when from the preceding page switching of preceding mesa-shaped state to the rear page, initiate content requests to content server, and will in
Hold the content that server issues to be stored, to realize content preloading.
Further, the embodiment of the present invention can trigger to the content server when meeting and imposing a condition and initiate content
Request e.g. triggers to the content server when meeting following one or more conditions and initiates content requests: opening
Content shows function, is showing currently without other content, is being not up to the daily when interval for showing maximum number of times, showing with last time
It meets the requirements, so that content displaying more meets user demand, can be reduced in this way to caused by user security risk by various condition settings
It influences.
Further, the embodiment of the present invention can execute just in application program launching or when needing to open content displaying
Beginningization registers listening state switching time event to system interface；Initiation parameter request is sent to system server, and is received
The initiation parameter for the dynamic configuration that system server issues.That is, the embodiment of the present invention increases the dynamic of initialization
Configuration feature quickly can make interval time between configuration adjustment, such as adjustable content twice, every to the content on line
It, which shows, does not show the parameters such as content cooling time after the number of content, content type, starting.It is configured by these, Ke Yi
Dynamic is made between the user experience of application and the displaying amount of content to adjust, and reaches the balance of user experience and product income.
Further, content described in the embodiment of the present invention can be advertisement, and the embodiment of the present invention shows the opportunity of advertisement,
User can be allowed to have better user experience, while being able to ascend ad conversion rates.In addition, be to use advertisement to preload mode,
Advertisement can be quickly shown when state switching time event occurs, and reduced the influence to user simultaneously, also increased indirectly
Ad conversion rates.
Detailed description of the invention
Disclosure illustrative embodiments are described in more detail in conjunction with the accompanying drawings, the disclosure above-mentioned and its
Its purpose, feature and advantage will be apparent, wherein in disclosure illustrative embodiments, identical reference label
Typically represent same parts.
Fig. 1 is a kind of schematic flow chart of content displaying method according to an embodiment of the invention；
Fig. 2 is a kind of another schematic flow chart of content displaying method according to an embodiment of the invention；
Fig. 3 is a kind of another schematic flow chart of content displaying method according to an embodiment of the invention；
Fig. 4 is the schematic block diagram that a kind of content according to an embodiment of the invention shows device；
Fig. 5 is another schematic block diagram that a kind of content according to an embodiment of the invention shows device；
Fig. 6 is a kind of schematic block diagram of mobile terminal device according to an embodiment of the invention；
Fig. 7 is an a kind of schematic block diagram of content presentation system according to an embodiment of the invention.
Specific embodiment
The preferred embodiment of the disclosure is more fully described below with reference to accompanying drawings.Although showing the disclosure in attached drawing
Preferred embodiment, however, it is to be appreciated that may be realized in various forms the disclosure without the embodiment party that should be illustrated here
Formula is limited.On the contrary, these embodiments are provided so that this disclosure will be more thorough and complete, and can be by the disclosure
Range is completely communicated to those skilled in the art.
The present invention provides a kind of content displaying method, and content can be made to show that the selection on opportunity is more suitable, can more be taken into account not
Same demand.
Below in conjunction with the technical solution of attached drawing the present invention is described in detail embodiment.
Fig. 1 is a kind of schematic flow chart of content displaying method according to an embodiment of the invention.
This method can be applied to content and show in device, which shows that device can be located at mobile terminal.
Referring to Fig.1, which comprises
In a step 101, the state switching time event of application program is monitored.
Wherein it is possible to execute initialization in application program launching or when needing to open content displaying, infused to system interface
Volume listening state switching time event；Initiation parameter request is sent to system server, and receives what system server issued
The initiation parameter of dynamic configuration.
In a step 102, in response to listen to the state switching time event occur when, by pre-loaded content into
Row is shown.
Wherein it is possible to be in response to when listening to the application program and being switched to foreground state from background state, Huo Zhecong
When the rear page switching of foreground state is to the preceding page, pre-loaded content is shown.
It should be noted that it is described be switched to foreground state from background state in response to listening to the application program when,
Or when from the rear page switching of preceding mesa-shaped state to the preceding page, before pre-loaded content is shown, can also include:
When being switched to background state from preceding mesa-shaped state in response to listening to the application program, or from the preceding page switching of preceding mesa-shaped state
When to the rear page, content requests are initiated to content server, and the content that content server is issued stores.
Foreground state described in the embodiment of the present invention indicates that a application program is on device home screen, Ke Yihe
User generates directly interaction；Background state indicates that a application program is not on main screen, does not generate with user and directly interacts,
But still in the state of operation, including but not limited to equipment is in main screen state or other applications use application program
State, screen lock state etc..
It can be found that the technical solution of the embodiment of the present invention, provided with the state switching time event for monitoring application program；
When listening to state switching time event generation, just pre-loaded content is shown.Because of the same application
For program when generating state switches, user is typically in the state for beginning to use the application program, selection in this state to
Family, which is released, shows content, shows opportunity compared to other, user can be allowed to have better user experience, while being able to ascend content by point
The probability checked is hit, i.e. promotion content transformation rate.In addition, being to use content to preload mode, in state switching time event
It has been ready for content material before generation, can quickly show content when state switching time event occurs, prevent content
The influence to user is being reduced simultaneously because postponing to impact user due to appearance, also increases content transformation rate indirectly.
Fig. 2 is a kind of another schematic flow chart of content displaying method according to an embodiment of the invention.
This method can be applied to content and show in device, which shows that device can be located at mobile terminal.This method
In, using show content as advertisement, content server be Advertisement Server for illustrate but not limited to this.
Referring to Fig. 2, which comprises
In step 201, the state switching time event of application program is monitored.
The step can refer to the description of step 101, and details are not described herein again.
It in step 202, will be preparatory when being switched to foreground state from background state in response to listening to the application program
The advertisement of load is shown.
It should be noted that it is described be switched to foreground state from background state in response to listening to the application program when,
Before pre-loaded advertisement is shown, further includes:
When being switched to background state from preceding mesa-shaped state in response to listening to the application program, initiated to Advertisement Server wide
Request is accused, and the content that Advertisement Server is issued stores.
It should be noted that above-mentioned show that advertisement is to listen to when application program is switched to foreground state from background state
Example explanation but not limited to this, when being also possible to application program from the rear page switching of preceding mesa-shaped state to the preceding page, it will add in advance
The advertisement of load is shown.
Fig. 3 is a kind of another schematic flow chart of content displaying method according to an embodiment of the invention.Fig. 3 phase
For Fig. 1 and Fig. 2 more detailed description scheme of the specific embodiment of the invention.
The embodiment by when listening to application program and being switched to foreground state from background state show advertisement for illustrate but
It is not limited to this.This method can be applied to content and show in device, which shows that device can be advertising device, position
In mobile terminal.
It is a discovery of the invention that have the user close to 70% that can turn again to the application program after application program switches backstage,
And the focus of this when of user is just in this application program.Therefore the embodiment of the present invention is by monitoring and identifying that this is cut
Opportunity is changed to show advertisement, is that application program brings more advertisement exposure chances using the application scenarios.The embodiment of the present invention
In the case where guaranteeing certain user experience, not reducing advertisement total quality, realize in mobile terminal Android (Android)
In system, increases the scene and chance of advertisement exposure, the advertisement access of reduction mobile terminal application program and transplanting cost, supports respectively
While the function of the displaying of kind advertisement type, cooperate service platform, additionally it is possible to relevant parameter be set dynamically, reinforce to user's body
Test the tradeoff control with advertisement exposure.
The embodiment of the present invention utilizes the technology of mobile terminal android system, monitors current application program and is switched to by foreground
From the background, again by switching back into the opportunity-event using foreground from the background, asking for advertisement is carried out in the opportunity-event handoff procedure of the two
It asks, prepare and shows.The embodiment of the present invention is combined collocation by the interface to android system, reaches accurate prison
Listen current application program life cycle.This kind of listening mode can be limited to current application program simultaneously, it is ensured that privacy of user.
Moreover, the cost of access of present invention method is very low for developer, and several to the logic of original application
Do not influence.In terms of monitoring application program life cycle, the system interface used includes: the present invention
ActivityLifecycleCallbacks, ComponentCallbacks2, BroadcastReceiver interface etc..Using journey
Sequence can will adjust back application program on corresponding opportunity to the above interface of system registry, system, then application program in initialization
It can use opportunity progress setting operation.
Wherein, ActivityLifecycleCallbacks interface can receive system about the every of current application program
The life cycle state of a page.For example, being in the A page or background state in current application program, pass through the triggering of setting
Condition starts the B page, then the system interface can adjust back following event: 1, A page pause activity；2, the B page is initial
Change；3, the A page is stopped action；4, the B page comes into play.The present invention can carry out state note mainly for the 2nd, 4 two event
Record achievees the purpose that monitor application program from being switched to foreground from the background.
Wherein, ComponentCallbacks2 interface can receive the change of the memory Policy Status of current application program
More.A possibility that state illustrates the EMS memory occupation state of current application program and is recovered in the system.It wherein simply can be big
Cause is divided into following state: 1, current application program is in the application queue end that is of little use, i.e., will be killed and recycle memory；
2, current application program is in the middle part of the application queue that is of little use；3, current application program enters the application queue that is of little use；4, current
Application program is in user interface invisible mode；5, system free memory amount is insufficient, and application program needs to discharge as far as possible not
Resource.The present invention can carry out application state record mainly for the 4th state, reach and monitor application program from foreground
It is switched to the purpose on backstage, while being also to monitor application program from the reference for being switched to foreground from the background.
Wherein, BroadcastReceiver interface is the receiver interface of system broadcasts, when application program is to system registry
When corresponding event, system can adjust back on corresponding opportunity.The present invention can be broadcasted mainly for the screen locking event of the interface,
Achieve the purpose that the screen locking event and Home key event of monitoring mobile terminal device.
The present invention achievees the purpose that accurately to monitor using front and back state by the above combination of interfaces.When application program is initial
After change, application program can receive the readjustment of above-mentioned interface.The present invention by combination ComponentCallbacks2,
Two interfaces of BroadcastReceiver, when receiving the event of one of interface, it can be determined that after being switched to for foreground
The state of platform, and it is recorded as " background state "；When application program is in " background state ", and have received
ActivityLifecycleCallbacks interface the page starting come into play event when, it can be determined that for backstage switch to before
Mesa-shaped state.
In addition, the monitoring of the embodiment of the present invention, can also cooperate the mode of screen printing by the resident backstage of application program
To realize.
For android system application program, the resident backstage of process is a common technological means, can be completed
Many functions are embodied in when mobile terminal device is in operating status, which remains operational shape as much as possible
State.Screen printing is another technological means of android system, can be obtained on currently running mobile terminal device screen
Content picture.In conjunction with both the above mode, also may be implemented to monitor the state that application program is in foreground or backstage.Such as
Cooperate the ability on resident backstage, application program periodically can use the function of screen printing at runtime, with regular hour threshold value
Can, the screen content of current mobile terminal is obtained, and content analysis is carried out according to the content picture on screen, it is known that currently
The application program that mobile terminal is currently running, to judge whether current application program is in foreground state.The advantage of which
It is in addition to that can judge whether the application program of itself is in foreground state, moreover it is possible to which the state for judging other applications makes
It is wider with range, advertising display opportunity can be preferably utilized, but generally requires user in system authorization.
Referring to Fig. 3, which comprises
In step 301, it is initialized in mobile terminal.
The step (is referred to as advertising device in application program launching, or when needing to open advertisement
Advertisement module) it initializes.Initialization mainly includes: registering listening state switching time event to system interface；To
System server sends initiation parameter request, and receives the initiation parameter for the dynamic configuration that system server issues.Specifically
, application program initializes advertising device, is monitored from advertising device to system interface registered events, monitors
Event respectively include: state switching time event, the page life cycle events of system, screen locking event etc. of spreading its tail.Then, to
System server initiates initiation parameter request, receives the initiation parameter that returns to client of system server, wherein can be with
It include: the advertisement type that can be shown, advertising space duration, advertising frequency etc..
In step 302, it when listening to application program and being switched to background state from preceding mesa-shaped state, is initiated to Advertisement Server
Ad-request, and the advertisement that Advertisement Server is issued stores.
After the completion of advertising device initialization, advertising device can wait application triggers event.Work as user
From actively or passively switching to current application program under non-foreground state such as background state, Home (homepage) key, lock are such as pressed
Shield key, other application actively covering etc., can trigger advertising device carry out condition inspection, wherein each condition including but not limited to
Below one or more: showing advertising function when (1) whether opening front and back switching；(2) whether there is other advertisement to be in show
Whether state (3), which reaches daily, shows maximum number of times；(4) whether meet configuration etc. with the time interval of last time advertising display.Example
Such as, can to show advertising function when it is first determined whether opening front and back switching, if not, do not request advertisement, if so, again into
One step judges whether there is other advertisement and is in display state, if so, advertisement is not requested, if not, further judging whether
Reach daily and show maximum number of times, if so, do not request advertisement, if not, further judge with last time advertising display when
Between be spaced whether meet configuration, if not, advertisement is not requested, if it is, trigger request advertisement.That is, if meeting
Will be triggered when following one or more conditions to Advertisement Server and initiate ad-request: open content show function, when
It is preceding to show without other content, not up to showing that maximum number of times, the when interval shown with last time meet the requirements daily.
After trigger condition reaches, advertising device initiates ad-request to Advertisement Server, wherein in ad-request
Carry in need and suitable advertisement parameters, such as the basic information of advertisement type, application message, mobile device etc..Advertisement clothes
Business device can find the ad material of most suitable current device and application program and be sent to according to the parameter current in ad-request
Advertising device；Advertising device can store advertising information to memory specific position, wait to be presented.If trigger condition
Do not meet, then will not initiate ad-request.
It in step 303, will be pre-loaded when being switched to foreground state from background state in response to listening to application program
Advertisement be shown.
When application program is actively or passively switched to foreground state from background state by user, advertising display can be triggered
Device carries out the displaying movement of advertisement.Advertising device can be checked whether memory specific position has been prepared for first
Ad material achieve the effect that advertisement exposure if it is present ad material to be drawn to and showed user.
It should be noted that the advertisement type that front and back is shown can be unrestricted, including but not limited to full frame advertisement is inserted
Shield advertisement, full screen video ad etc..
It should be noted that the embodiment is shown extensively when application program is switched to foreground state from background state with listening to
Illustrate for announcement but not limited to this, it, will be pre- when being also possible to application program from the rear page switching of preceding mesa-shaped state to the preceding page
The advertisement first loaded is shown.Namely the embodiment of the present invention can use the opportunity of application program page switching itself to request
With show advertisement, such as when the page of application program is into setting page or opportunity when logining successfully into homepage etc..
Through overtesting, access and using effect of the technical solution of the embodiment of the present invention in each game and application program are aobvious
It writes.Such as under certain game, it is configured with full frame advertisement, after clicking Home key, when the re-enter game, then will pop up
Full frame advertisement.Similarly, game and application after the advertisement of pop-up table plague or video ads are configured, it also can normal presentation respective advertisement.
The beneficial effect of technical solution of the embodiment of the present invention includes: (1) in the front and back switching of application program, Yong Huyi
As in the state of the application program is begun to use, selection of the embodiment of the present invention shows advertisement in this state, when comparing other
Machine is more suitable, shows that advertisement has relatively good user experience at this time, while being able to ascend the conversion ratio of advertisement.(2) of the invention
Embodiment is provided with advertisement and preloads mode, gets out ad material when application program foreground switches backstage, on application backstage
Playing display advertisement again when switching to foreground, realizes the effect that advertisement is quickly shown, reduces influence to user simultaneously, indirectly
Increase ad conversion rates.(3) embodiment of the present invention increases the dynamic configuration function of initialization, can be quickly to wide on line
Announcement makes configuration adjustment.Such as interval time between adjustable advertisement twice, the number for showing advertisement daily, advertisement type,
The parameters such as advertisement cooling time are not shown after starting.It, can be in the user experience of application program and wide by these dynamic configurations
Dynamic is made between the displaying amount of announcement to adjust, and can quickly be changed advertising display strategy and type, be reached user experience and advertisement
The balance of income.(4) have cost for the access of application program at present, especially in application program some determine when
Machine requests advertisement, it is also necessary to consider current environment etc., and selection of the embodiment of the present invention shows advertisement in front and back switching time
This cost is then reduced, in application program access, it is only necessary to initialize, can achieve the effect that seamless access, improve
Whole efficiency.
Above-mentioned to describe a kind of content displaying method of the invention in detail, the corresponding content of the present invention introduced below shows dress
It sets, equipment and system.
Fig. 4 is the schematic block diagram that a kind of content according to an embodiment of the invention shows device.The content exhibition
Showing device can be located at mobile terminal.
Referring to Fig. 4, a kind of content displaying device 40, comprising: monitor module 41, display module 42.
Module 41 is monitored, for monitoring the state switching time event of application program.
Wherein, initialization can be executed in application program launching or when needing to open content displaying by monitoring module 41, to
System interface registers listening state switching time event；Initiation parameter request is sent to system server, and receives system clothes
The initiation parameter for the dynamic configuration that business device issues.
Display module 42 will when occurring for listening to the state switching time event in response to the monitoring module
Pre-loaded content is shown.
Wherein, display module 42, which can be, is switched to foreground state from background state in response to listening to the application program
When, or when from the rear page switching of preceding mesa-shaped state to the preceding page, pre-loaded content is shown.
It can be found that the technical solution of the embodiment of the present invention, provided with the state switching time event for monitoring application program；
When listening to state switching time event generation, just pre-loaded content is shown.Because of the same application
For program when generating state switches, user is typically in the state for beginning to use the application program, selection in this state to
Family, which is released, shows content, shows opportunity compared to other, user can be allowed to have better user experience, while being able to ascend content by point
The probability checked is hit, i.e. promotion content transformation rate.In addition, being to use content to preload mode, in state switching time event
It has been ready for content material before generation, can quickly show content when state switching time event occurs, prevent content
Because postponing to impact due to appearance to user, is reducing the influence to user simultaneously, also increasing content transformation rate indirectly.
Fig. 5 is another schematic block diagram that a kind of content according to an embodiment of the invention shows device.This is interior
Hold and shows that device can be located at mobile terminal.
Referring to Fig. 5, a kind of content displaying device 50, comprising: monitor module 41, display module 42, request module 43.
Wherein monitoring module 41, the function of display module 42 may refer to Fig. 4 description, and details are not described herein again.
Wherein, the display module 42 may include: that the first displaying submodule 421 or second shows submodule 422.
First shows submodule 421, for listening to the application program from rear mesa-shaped in response to the monitoring module 41
When state is switched to foreground state, pre-loaded content is shown.
Second shows submodule 422, for listening to the application program from preceding mesa-shaped in response to the monitoring module 41
When the rear page switching of state is to the preceding page, pre-loaded content is shown.
Request module 43 is switched to for listening to the application program in response to the monitoring module 41 from preceding mesa-shaped state
When background state, or when from the preceding page switching of preceding mesa-shaped state to the rear page, content requests are initiated to content server, and will
The content that content server issues is stored.
Wherein, content requests are initiated to server, may include: to trigger when meeting and imposing a condition to the content service
Device initiates content requests, such as triggers when meeting following one or more conditions and ask to content server initiation content
It asks: opening content displaying function, showing currently without other content, not up to showing maximum number of times and last time exhibition daily
The when interval shown meets the requirements.
Wherein, the monitoring module 41 may include: initialization submodule 411, parameter request submodule 412.
Initialization submodule 411, for executing initialization in application program launching or when needing to open content displaying,
Listening state switching time event is registered to system interface.
Parameter request submodule 412 for sending initiation parameter request to system server, and receives system server
The initiation parameter of the dynamic configuration issued.
It can also include: to pass through it should be noted that monitoring the state switching time event that module 41 monitors application program
To the mode that default interface is combined, the state switching time event of application program is monitored；Or, normal by application program
In backstage and cooperate the mode of screen printing, monitors the state switching time event of application program.
Fig. 6 is a kind of schematic block diagram of mobile terminal device according to an embodiment of the invention.
Referring to Fig. 6, a kind of mobile terminal device 60, comprising: processor 61, memory 62.
Processor 61 monitors the state switching time event of application program, in response to listening to the state switching time
When event occurs, pre-loaded content is shown.
Memory 62 stores the pre-loaded content of the processor 61.
Processor 61 can be when being switched to foreground state from background state in response to listening to the application program, or
When from the rear page switching of preceding mesa-shaped state to the preceding page, pre-loaded content is shown.
Fig. 7 is an a kind of schematic block diagram of content presentation system according to an embodiment of the invention.
Referring to Fig. 7, a kind of content presentation system 70, comprising: client 71, content server 72, system server 73.
Client 71 monitors the state switching time event of application program, in response to listening to the state switching time
When event occurs, it will be shown from the pre-loaded content of content server 72.
Content server 72, for issuing content in advance to the client 71.The content server 72 can be advertisement
Server.
System server 73, after receiving the initiation parameter request that the client 71 is sent, to the client
71 issue the initiation parameter of dynamic configuration.
The embodiment of the present invention also provides a kind of non-transitory machinable medium, is stored thereon with executable code,
When the executable code is executed by the processor of electronic equipment, the processor is made to execute method described below:
Monitor the state switching time event of application program；
When occurring in response to listening to the state switching time event, pre-loaded content is shown.
Above it is described in detail according to the technique and scheme of the present invention by reference to attached drawing.
In addition, being also implemented as a kind of computer program or computer program product, the meter according to the method for the present invention
Calculation machine program or computer program product include the calculating for executing the above steps limited in the above method of the invention
Machine program code instruction.
Alternatively, the present invention can also be embodied as a kind of (or the computer-readable storage of non-transitory machinable medium
Medium or machine readable storage medium), it is stored thereon with executable code (or computer program or computer instruction code),
When the executable code (or computer program or computer instruction code) by electronic equipment (or calculate equipment, server
Deng) processor execute when, so that the processor is executed each step according to the above method of the present invention.
Those skilled in the art will also understand is that, various illustrative logical blocks, mould in conjunction with described in disclosure herein
Block, circuit and algorithm steps may be implemented as the combination of electronic hardware, computer software or both.
The flow chart and block diagram in the drawings show the possibility of the system and method for multiple embodiments according to the present invention realities
Existing architecture, function and operation.In this regard, each box in flowchart or block diagram can represent module, a journey
A part of sequence section or code, a part of the module, section or code include one or more for realizing defined
The executable instruction of logic function.It should also be noted that in some implementations as replacements, the function of being marked in box can also
To be occurred with being different from the sequence marked in attached drawing.For example, two continuous boxes can actually be basically executed in parallel,
They can also be executed in the opposite order sometimes, and this depends on the function involved.It is also noted that block diagram and/or stream
The combination of each box in journey figure and the box in block diagram and or flow chart, can the functions or operations as defined in executing
Dedicated hardware based system realize, or can realize using a combination of dedicated hardware and computer instructions.
Various embodiments of the present invention are described above, above description is exemplary, and non-exclusive, and
It is not limited to disclosed each embodiment.Without departing from the scope and spirit of illustrated each embodiment, for this skill
Many modifications and changes are obvious for the those of ordinary skill in art field.The selection of term used herein, purport
In the principle, practical application or improvement to the technology in market for best explaining each embodiment, or make the art
Other those of ordinary skill can understand each embodiment disclosed herein.
Claims (16)
1. a kind of content displaying method characterized by comprising
Monitor the state switching time event of application program；
When occurring in response to listening to the state switching time event, pre-loaded content is shown.
2. the method according to claim 1, wherein described in response to listening to the state switching time event
When generation, pre-loaded content is shown, comprising:
When being switched to foreground state from background state in response to listening to the application program, or from the rear page of preceding mesa-shaped state
Before being switched to when the page, pre-loaded content is shown.
3. according to the method described in claim 2, it is characterized in that, described in response to listening to the application program from rear mesa-shaped
When state is switched to foreground state, or when from the rear page switching of preceding mesa-shaped state to the preceding page, pre-loaded content is carried out
Before displaying, further includes:
When being switched to background state from preceding mesa-shaped state in response to listening to the application program, or from the preceding page of preceding mesa-shaped state
When being switched to the rear page, content requests are initiated to content server, and the content that content server is issued stores.
4. according to the method described in claim 3, it is characterized in that, described initiate content requests to server, comprising:
It is triggered when meeting and imposing a condition to the content server and initiates content requests.
5. according to the method described in claim 4, it is characterized in that, described trigger when meeting and imposing a condition takes to the content
Business device initiates content requests, comprising:
It is triggered when meeting following one or more conditions to the content server and initiates content requests:
Content displaying function is opened, showing currently without other content, not up to showing maximum number of times and last time exhibition daily
The when interval shown meets the requirements.
6. the method according to claim 1, wherein it is described monitor application program state switching time event,
Include:
In application program launching or when needing to open content displaying, initialization is executed, is cut to system interface registration listening state
Change opportunity-event；
Initiation parameter request is sent to system server, and receives the initialization ginseng for the dynamic configuration that system server issues
Number.
7. method according to any one of claims 1 to 6, which is characterized in that the state switching for monitoring application program
Opportunity-event, comprising:
By way of being combined to default interface, the state switching time event of application program is monitored；Or,
By way of passing through the resident backstage of application program and cooperating screen printing, the state switching time event of application program is monitored.
8. method according to any one of claims 1 to 6, it is characterised in that:
The content is advertisement.
9. a kind of content shows device characterized by comprising
Module is monitored, for monitoring the state switching time event of application program；
Display module will add in advance when occurring for listening to the state switching time event in response to the monitoring module
The content of load is shown.
10. device according to claim 9, which is characterized in that the display module includes:
First shows submodule, for listening to before the application program is switched to from background state in response to the monitoring module
When mesa-shaped state, pre-loaded content is shown；Or,
Second shows submodule, the rear page for listening to the application program from preceding mesa-shaped state in response to the monitoring module
Before being switched to when the page, pre-loaded content is shown.
11. device according to claim 9, which is characterized in that described device further include:
Request module is switched to background state from preceding mesa-shaped state for listening to the application program in response to the monitoring module
When, or when from the preceding page switching of preceding mesa-shaped state to the rear page, content requests are initiated to content server, and by content service
The content that device issues is stored.
12. according to any one of claim 9 to 11 to the device, which is characterized in that the monitoring module includes:
Initialization submodule, for executing initialization, being connect to system in application program launching or when needing to open content displaying
Mouth registration listening state switching time event；
Parameter request submodule for sending initiation parameter request to system server, and receives what system server issued
The initiation parameter of dynamic configuration.
13. a kind of mobile terminal device characterized by comprising
Processor monitors the state switching time event of application program, sends out in response to listening to the state switching time event
When raw, pre-loaded content is shown；
Memory stores the pre-loaded content of the processor.
14. a kind of content presentation system characterized by comprising
Client monitors the state switching time event of application program, sends out in response to listening to the state switching time event
When raw, it will be shown from the pre-loaded content of content server；
Content server, for issuing content in advance to the client.
15. system according to claim 14, which is characterized in that the system also includes:
System server issues dynamic to the client after receiving the initiation parameter request that the client is sent
The initiation parameter of configuration.
16. a kind of non-transitory machinable medium, is stored thereon with executable code, when the executable code is electric
When the processor of sub- equipment executes, the processor is made to execute such as method described in any item of the claim 1 to 8.
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| CN201810570758.7A CN109062924A (en) | 2018-06-05 | 2018-06-05 | Content displaying method, device, equipment and system |
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