CN108765009A - Purchasing channel recognition methods, information uploading method, server and terminal - Google Patents

Purchasing channel recognition methods, information uploading method, server and terminal Download PDF

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Publication number
CN108765009A
CN108765009A CN201810532136.5A CN201810532136A CN108765009A CN 108765009 A CN108765009 A CN 108765009A CN 201810532136 A CN201810532136 A CN 201810532136A CN 108765009 A CN108765009 A CN 108765009A
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Prior art keywords
terminal
user
channel
information
purchasing
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张旭东
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Nubia Technology Co Ltd
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Nubia Technology Co Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0201Market modelling; Market analysis; Collecting market data
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0201Market modelling; Market analysis; Collecting market data
    • G06Q30/0202Market predictions or forecasting for commercial activities
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04WWIRELESS COMMUNICATION NETWORKS
    • H04W8/00Network data management
    • H04W8/18Processing of user or subscriber data, e.g. subscribed services, user preferences or user profiles; Transfer of user or subscriber data
    • H04W8/20Transfer of user or subscriber data
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04WWIRELESS COMMUNICATION NETWORKS
    • H04W8/00Network data management
    • H04W8/22Processing or transfer of terminal data, e.g. status or physical capabilities
    • H04W8/24Transfer of terminal data

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  • Business, Economics & Management (AREA)
  • Finance (AREA)
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  • Development Economics (AREA)
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  • Entrepreneurship & Innovation (AREA)
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  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Data Mining & Analysis (AREA)
  • Signal Processing (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Databases & Information Systems (AREA)
  • Game Theory and Decision Science (AREA)
  • Telephonic Communication Services (AREA)

Abstract

The invention discloses a kind of purchasing channel recognition methods, information uploading method, server and terminal, by the way that terminal is arranged after user's login user account, i.e. automatic crawl includes that the terminal characteristic information of terminal iidentification is reported to server or management terminal, and then server or management terminal are according to the terminal iidentification in the terminal characteristic information received, and the correspondence of the terminal iidentification and Sales Channel to prestore, determine the Sales Channel of the user terminal, and after determining Sales Channel, purchasing channel when user buys user terminal can be determined according to Sales Channel.Realize the identification of the purchasing channel to all users, limitation is small, the integrality that ensure that the statistics of purchasing channel when manufacturer terminal buys user product has laid solid Information base for manufacturer terminal for the popularization of terminal, formulation and the adjustment of migration efficiency.

Description

Purchasing channel recognition methods, information uploading method, server and terminal
Technical field
The present invention relates to field of terminal technology, more specifically to a kind of purchasing channel recognition methods, information reporting side Method, server and terminal.
Background technology
Continuous with terminal is popularized, and terminal has become the essential part of people's daily life.Terminal city at present Competition it is more and more fierce, major manufacturer terminal in order to cope with increasingly fierce market environment, in addition on terminal capabilities not Break other than increasing input, popularization, the operation of terminal are also increasingly paid attention to.And in order to reach preferably popularization, operational effect, Each manufacturer terminal often can all collect subscriber data, with the strategy realized more targetedly terminal popularization, runed.And terminal factory Quotient is in collecting subscriber data, it is important that it is to be counted when it buys product for the user for buying oneself product to have Purchasing channel.
But for now, the identifying schemes of purchasing channel of the manufacturer terminal for user when buying product are:It is logical The user information that leaves counts when crossing user's purchase.But such purchasing channel identifying schemes can only counting user exist After the self-operation official website of manufacturer terminal or user buy in the flagship store of official that manufacturer terminal opens up on shopping platform Purchasing channel, put up at an inn for line, and such as Jingdone district on one's own account, the terminal sold of Suning's third party's channel, manufacturer terminal is with regard to nothing Method learns the purchasing channel information of user.For example, user A manufacturer flagship store of Tian Mao officials purchase mobile phone B after, the day of manufacturer Flagship store of cat official is the purchaser record for having the user A, so that manufacturer terminal is able to know user A for mobile phone The purchasing channel of B is flagship store of Tian Mao officials.It is corresponding, if user A be put up at an inn online purchase mobile phone B or be Such as Jingdone district on one's own account, the mobile phone B of Suning third party's channel purchase, then manufacturer terminal have purchased mobile phone you can't get user A B, and then also it is even more impossible to learn the purchasing channel information of user A.Certainly, many manufacturer terminals are all adopted when producing terminal at present With self-designed system, user generally requires to register and log in corresponding system account.Manufacturer terminal can be noted by user Volume or the system account logged in know certain product for having purchased oneself of user, but user is if it is online purchase of putting up at an inn It buys, or being bought such as third parties' channels such as Jingdone district self-operation, Sunings, then manufacturer terminal can only also learn that the user buys Oneself certain product, and can not further learn the product where user specifically buys, i.e., it can not learn user's Purchasing channel.
Therefore, from above-mentioned analysis as it can be seen that existing purchasing channel identifying schemes limitation is very big, manufacturer terminal can not be effective The purchasing channel of all users is identified.This has just seriously affected manufacturer terminal for the popularization of terminal, migration efficiency It formulates and adjusts.
Invention content
The technical problem to be solved in the present invention is:Existing purchasing channel identifying schemes limitation is very big, manufacturer terminal Effectively the purchasing channel of all users can not be identified, to seriously affected manufacturer terminal for terminal popularization, fortune Seek the formulation and adjustment of strategy.For the technical problem, a kind of purchasing channel recognition methods of present invention offer, information reporting side Method, server and terminal.
In order to solve the above technical problems, the present invention provides a kind of purchasing channel recognition methods, the purchasing channel identification side Method includes:
Receive the terminal characteristic information that user terminal reports;The terminal characteristic information includes terminal iidentification;
According to the terminal iidentification, and the correspondence of terminal iidentification and Sales Channel that prestores, determine the user The Sales Channel of terminal;
The Sales Channel is determined as purchasing channel when user buys the user terminal.
Optionally, the terminal iidentification is international mobile equipment identification number.
Optionally, the terminal characteristic information further includes:The user account information of the user terminal;The user account Information is used for identity user;
After the terminal characteristic information that the reception user terminal reports, further include:By the user account information and institute State terminal iidentification association.
Optionally, it is described by the Sales Channel be determined as purchasing channel when user buys the user terminal it Afterwards, further include:;
The user account information is associated with preservation with the purchasing channel.
Optionally, before the terminal characteristic information that reports of reception user terminal, further include prestore terminal iidentification with The step of correspondence of Sales Channel;
The step of correspondence of prestore terminal iidentification and the Sales Channel includes:
After determining the Sales Channel of user terminal, by the terminal iidentification distributed for the user terminal and the user terminal Sales Channel association preserve.
Further, the present invention also provides a kind of information uploading method, described information report method includes:
After detecting that user account logs in, the automatic terminal characteristic information for capturing terminal;The terminal characteristic information packet Include terminal iidentification;
The terminal characteristic information is reported to server or management terminal.
Optionally, after detecting that user account logs in, before the terminal characteristic information of the automatic crawl terminal, also Including:
Determine that this login is the user account first logging into the terminal.
Further, the present invention also provides a kind of server, the server includes first processor, first memory And first communication bus;
First communication bus is for realizing the connection communication between the first processor and first memory;
The first processor is for executing one or more first program stored in the first memory, with reality The step of incumbent a kind of purchasing channel recognition methods.
Further, the present invention also provides a kind of terminal, the terminal include second processor, second memory and Second communication bus;
Second communication bus is for realizing the connection communication between the second processor and second memory;
The second processor is for executing one or more second program stored in the second memory, with reality The step of existing any of the above-described kind of purchasing channel recognition methods.
Further, the present invention also provides a kind of terminal, the terminal include third processor, third memory and Third communication bus;
The third communication bus is for realizing the connection communication between the third processor and third memory;
The third processor is for executing one or more third program stored in the third memory, with reality The step of existing any of the above-described kind of information uploading method.
Further, the present invention also provides a kind of computer readable storage medium, the computer readable storage mediums It is stored with one or more the 4th program, one or more of 4th programs can be held by one or more processor Row, the step of to realize any of the above-described kind of purchasing channel recognition methods;
And/or there are one either multiple 5th programs are one or more for the computer-readable recording medium storage A 5th program can be executed by one or more processor, the step of to realize any of the above-described kind of information uploading method.
Advantageous effect
The present invention provides a kind of purchasing channel recognition methods, information uploading method, server, terminal and computer-readable deposits Storage media, purchase that manufacturer terminal can not effectively to all users very big for existing purchasing channel identifying schemes limitation Channel is identified, to seriously affect the problem of manufacturer terminal is for the popularization of terminal, the formulation of migration efficiency and adjustment, By the way that terminal is arranged after user's login user account, i.e., automatic crawl includes that the terminal characteristic information of terminal iidentification is reported to clothes It is engaged in device or management terminal, and then server or management terminal be according to the terminal iidentification in the terminal characteristic information received, and The correspondence of the terminal iidentification and Sales Channel that prestore, determines the Sales Channel of the user terminal, and determines sale canal Behind road, you can purchasing channel when determining that user buys user terminal according to Sales Channel.Purchase canal provided by the invention Road recognition methods, information uploading method, server, terminal and computer readable storage medium, after user buys using terminal The identification for carrying out the purchasing channel of terminal, may be implemented the identification of the purchasing channel to all users, limitation is small, ensure that end The integrality of the statistics of the product of purchasing channel when manufacturer being held to buy to(for) user, the manufacturer terminal of popularization, fortune for to(for) terminal Solid Information base has been laid in the formulation and adjustment for seeking strategy.
Description of the drawings
Present invention will be further explained below with reference to the attached drawings and examples, in attached drawing:
The hardware architecture diagram of Fig. 1 optional terminal of each embodiment to realize the present invention;
Fig. 2 is a kind of communications network system Organization Chart provided in an embodiment of the present invention;
The structural schematic diagram of Fig. 3 optional server of each embodiment to realize the present invention;
Fig. 4 is a kind of purchasing channel recognition methods basic flow chart that first embodiment of the invention provides;
Fig. 5 is a kind of information uploading method basic flow chart that first embodiment of the invention provides;
Fig. 6 is that the information between a kind of user terminal that first embodiment of the invention provides and server or management terminal is handed over Mutual structure chart;
Fig. 7 is that the flow between a kind of user terminal that second embodiment of the invention provides and server or management terminal is handed over Mutual schematic diagram;
Fig. 8 is the example that a kind of association that second embodiment of the invention provides preserves user account information and purchasing channel Figure;
Fig. 9 is a kind of server architecture schematic diagram that third embodiment of the invention provides;
Figure 10 is a kind of terminal structure schematic diagram for realizing purchasing channel recognition methods that third embodiment of the invention provides;
Figure 11 is a kind of terminal structure schematic diagram for realizing information uploading method that third embodiment of the invention provides.
Specific implementation mode
It should be appreciated that the specific embodiments described herein are merely illustrative of the present invention, it is not intended to limit the present invention.
In subsequent description, using for indicating that the suffix of such as " module ", " component " or " unit " of element is only The explanation for being conducive to the present invention, itself does not have a specific meaning.Therefore, " module ", " component " or " unit " can mix Ground uses.
Terminal can be implemented in a variety of manners.For example, terminal described in the present invention may include such as with bending Mobile phone, tablet computer, laptop, palm PC, personal digital assistant (the Personal Digital of function Assistant, PDA), portable media player (Portable Media Player, PMP), navigation device, wearable set The fixed terminals such as the mobile terminals such as standby, Intelligent bracelet, pedometer, and number TV, desktop computer.
It will be illustrated by taking mobile terminal as an example in subsequent descriptions, it will be appreciated by those skilled in the art that in addition to special Except element for moving purpose, construction according to the embodiment of the present invention can also apply to the terminal of fixed type.
Referring to Fig. 1, a kind of hardware architecture diagram of its mobile terminal of each embodiment to realize the present invention, the shifting Moving terminal 100 may include:RF (Radio Frequency, radio frequency) unit 101, WiFi module 102, audio output unit 103, A/V (audio/video) input unit 104, sensor 105, display unit 106, user input unit 107, interface unit 108, the components such as memory 109, processor 110 and power supply 111.It will be understood by those skilled in the art that shown in Fig. 1 Mobile terminal structure does not constitute the restriction to mobile terminal, and mobile terminal may include components more more or fewer than diagram, Either combine certain components or different components arrangement.
The all parts of mobile terminal are specifically introduced with reference to Fig. 1:
Radio frequency unit 101 can be used for receiving and sending messages or communication process in, signal sends and receivees, specifically, by base station Downlink information receive after, to processor 110 handle;In addition, the data of uplink are sent to base station.In general, radio frequency unit 101 Including but not limited to antenna, at least one amplifier, transceiver, coupler, low-noise amplifier, duplexer etc..In addition, penetrating Frequency unit 101 can also be communicated with network and other equipment by radio communication.Above-mentioned wireless communication can use any communication Standard or agreement, including but not limited to GSM (Global System of Mobile communication, global system for mobile telecommunications System), GPRS (General Packet Radio Service, general packet radio service), CDMA2000 (Code Division Multiple Access 2000, CDMA 2000), WCDMA (Wideband Code Division Multiple Access, wideband code division multiple access), TD-SCDMA (Time Division-Synchronous Code Division Multiple Access, TD SDMA), FDD-LTE (Frequency Division Duplexing-Long Term Evolution, frequency division duplex long term evolution) and TDD-LTE (Time Division Duplexing-Long Term Evolution, time division duplex long term evolution) etc..
WiFi belongs to short range wireless transmission technology, and mobile terminal can help user to receive and dispatch electricity by WiFi module 102 Sub- mail, browsing webpage and access streaming video etc., it has provided wireless broadband internet to the user and has accessed.Although Fig. 1 shows Go out WiFi module 102, but it is understood that, and it is not belonging to must be configured into for mobile terminal, it completely can be according to need It to be omitted in the range for the essence for not changing invention.
Audio output unit 103 can be in call signal reception pattern, call mode, record mould in mobile terminal 100 When under the isotypes such as formula, speech recognition mode, broadcast reception mode, it is that radio frequency unit 101 or WiFi module 102 are received or The audio data stored in memory 109 is converted into audio signal and exports to be sound.Moreover, audio output unit 103 The relevant audio output of specific function executed with mobile terminal 100 can also be provided (for example, call signal receives sound, disappears Breath receives sound etc.).Audio output unit 103 may include loud speaker, buzzer etc..
A/V input units 104 are for receiving audio or video signal.A/V input units 104 may include graphics processor (Graphics Processing Unit, GPU) 1041 and microphone 1042, graphics processor 1041 is in video acquisition mode Or the image data of the static images or video obtained by image capture apparatus (such as camera) in image capture mode carries out Reason.Treated, and picture frame may be displayed on display unit 106.Through graphics processor 1041, treated that picture frame can be deposited Storage is sent in memory 109 (or other storage mediums) or via radio frequency unit 101 or WiFi module 102.Mike Wind 1042 can connect in telephone calling model, logging mode, speech recognition mode etc. operational mode via microphone 1042 Quiet down sound (audio data), and can be audio data by such acoustic processing.Audio that treated (voice) data can To be converted to the format output that can be sent to mobile communication base station via radio frequency unit 101 in the case of telephone calling model. Microphone 1042 can implement various types of noises elimination (or inhibition) algorithms and send and receive sound to eliminate (or inhibition) The noise generated during frequency signal or interference.
Mobile terminal 100 further includes at least one sensor 105, such as optical sensor, motion sensor and other biographies Sensor.Specifically, optical sensor includes ambient light sensor and proximity sensor, wherein ambient light sensor can be according to environment The light and shade of light adjusts the brightness of display panel 1061, and proximity sensor can close when mobile terminal 100 is moved in one's ear Display panel 1061 and/or backlight.As a kind of motion sensor, accelerometer sensor can detect in all directions (general For three axis) size of acceleration, size and the direction of gravity are can detect that when static, can be used to identify the application of mobile phone posture (such as horizontal/vertical screen switching, dependent game, magnetometer pose calibrating), Vibration identification correlation function (such as pedometer, percussion) etc.; The fingerprint sensor that can also configure as mobile phone, pressure sensor, iris sensor, molecule sensor, gyroscope, barometer, The other sensors such as hygrometer, thermometer, infrared sensor, details are not described herein.
Display unit 106 is for showing information input by user or being supplied to the information of user.Display unit 106 can wrap Display panel 1061 is included, liquid crystal display (Liquid Crystal Display, LCD), Organic Light Emitting Diode may be used Forms such as (Organic Light-Emitting Diode, OLED) configure display panel 1061.
User input unit 107 can be used for receiving the number or character information of input, and generate the use with mobile terminal Family is arranged and the related key signals input of function control.Specifically, user input unit 107 may include touch panel 1071 with And other input equipments 1072.Touch panel 1071, also referred to as touch screen collect user on it or neighbouring touch operation (for example user uses any suitable objects or attachment such as finger, stylus on touch panel 1071 or in touch panel 1071 Neighbouring operation), and corresponding attachment device is driven according to preset formula.Touch panel 1071 may include touch detection Two parts of device and touch controller.Wherein, the touch orientation of touch detecting apparatus detection user, and detect touch operation band The signal come, transmits a signal to touch controller;Touch controller receives touch information from touch detecting apparatus, and by it It is converted into contact coordinate, then gives processor 110, and order that processor 110 is sent can be received and executed.In addition, can To realize touch panel 1071 using multiple types such as resistance-type, condenser type, infrared ray and surface acoustic waves.In addition to touch panel 1071, user input unit 107 can also include other input equipments 1072.Specifically, other input equipments 1072 can wrap It includes but is not limited in physical keyboard, function key (such as volume control button, switch key etc.), trace ball, mouse, operating lever etc. It is one or more, do not limit herein specifically.
Further, touch panel 1071 can cover display panel 1061, when touch panel 1071 detect on it or After neighbouring touch operation, processor 110 is sent to determine the type of touch event, is followed by subsequent processing device 110 according to touch thing The type of part provides corresponding visual output on display panel 1061.Although in Fig. 1, touch panel 1071 and display panel 1061 be to realize the function that outputs and inputs of mobile terminal as two independent components, but in certain embodiments, can The function that outputs and inputs of mobile terminal is realized so that touch panel 1071 and display panel 1061 is integrated, is not done herein specifically It limits.
Interface unit 108 be used as at least one external device (ED) connect with mobile terminal 100 can by interface.For example, External device (ED) may include wired or wireless headphone port, external power supply (or battery charger) port, wired or nothing Line data port, memory card port, the port for connecting the device with identification module, audio input/output (I/O) end Mouth, video i/o port, ear port etc..Interface unit 108 can be used for receiving the input from external device (ED) (for example, number It is believed that breath, electric power etc.) and the input received is transferred to one or more elements in mobile terminal 100 or can be with For the transmission data between mobile terminal 100 and external device (ED).
Memory 109 can be used for storing software program and various data.Memory 109 can include mainly storing program area And storage data field, wherein storing program area can storage program area, application program (such as the sound needed at least one function Sound playing function, image player function etc.) etc.;Storage data field can store according to mobile phone use created data (such as Audio data, phone directory etc.) etc..In addition, memory 109 may include high-speed random access memory, can also include non-easy The property lost memory, a for example, at least disk memory, flush memory device or other volatile solid-state parts.
Processor 110 is the control centre of mobile terminal, utilizes each of various interfaces and the entire mobile terminal of connection A part by running or execute the software program and/or module that are stored in memory 109, and calls and is stored in storage Data in device 109 execute the various functions and processing data of mobile terminal, to carry out integral monitoring to mobile terminal.Place Reason device 110 may include one or more processing units;Preferably, processor 110 can integrate application processor and modulatedemodulate is mediated Manage device, wherein the main processing operation system of application processor, user interface and application program etc., modem processor is main Processing wireless communication.It is understood that above-mentioned modem processor can not also be integrated into processor 110.
Mobile terminal 100 can also include the power supply 111 (such as battery) powered to all parts, it is preferred that power supply 111 Can be logically contiguous by power-supply management system and processor 110, to realize management charging by power-supply management system, put The functions such as electricity and power managed.
Although Fig. 1 is not shown, mobile terminal 100 can also be including bluetooth module etc., and details are not described herein.
Embodiment to facilitate the understanding of the present invention, below to the communications network system that is based on of mobile terminal of the present invention into Row description.
Referring to Fig. 2, Fig. 2 is a kind of communications network system Organization Chart provided in an embodiment of the present invention, the communication network system System is the LTE system of universal mobile communications technology, which includes communicating UE (User Equipment, the use of connection successively Family equipment) (the lands Evolved UMTS Terrestrial Radio Access Network, evolved UMTS 201, E-UTRAN Ground wireless access network) 202, EPC (Evolved Packet Core, evolved packet-based core networks) 203 and operator IP operation 204。
Specifically, UE201 can be above-mentioned terminal 100, and details are not described herein again.
E-UTRAN202 includes eNodeB2021 and other eNodeB2022 etc..Wherein, eNodeB2021 can be by returning Journey (backhaul) (such as X2 interface) is connect with other eNodeB2022, and eNodeB2021 is connected to EPC203, ENodeB2021 can provide the access of UE201 to EPC203.
EPC203 may include MME (Mobility Management Entity, mobility management entity) 2031, HSS (Home Subscriber Server, home subscriber server) 2032, other MME2033, SGW (Serving Gate Way, Gateway) 2034, PGW (PDN Gate Way, grouped data network gateway) 2035 and PCRF (Policy and Charging Rules Function, policy and rate functional entity) 2036 etc..Wherein, MME2031 be processing UE201 and The control node of signaling, provides carrying and connection management between EPC203.HSS2032 is all to manage for providing some registers Such as the function of home location register (not shown) etc, and some are preserved in relation to use such as service features, data rates The dedicated information in family.All customer data can be sent by SGW2034, and PGW2035 can provide the IP of UE 201 Address is distributed and other functions, and PCRF2036 is strategy and the charging control strategic decision-making of business data flow and IP bearing resources Point, it selects and provides available strategy and charging control decision with charge execution function unit (not shown) for strategy.
IP operation 204 may include internet, Intranet, IMS (IP Multimedia Subsystem, IP multimedia System) or other IP operations etc..
Although above-mentioned be described by taking LTE system as an example, those skilled in the art it is to be understood that the present invention not only Suitable for LTE system, be readily applicable to other wireless communication systems, such as GSM, CDMA2000, WCDMA, TD-SCDMA with And the following new network system etc., it does not limit herein.
As shown in figure 3, the structural schematic diagram of the optional server of each embodiment one to realize the present invention, the server It includes at least:Input and output (IO) bus 31, processor 32, memory 33, memory 34 and communication device 35.Wherein,
Input and output (IO) bus 31 respectively with itself belonging to server other components (processor 32, memory 33, Memory 34 and communication device 35) connection, and provide transmission lines for other components.
Processor 32 usually controls the overall operation of the server belonging to itself.For example, processor 32 execute calculate and really The operations such as recognize.Wherein, processor 32 can be central processing unit (CPU).
Communication device 35, generally includes one or more components, allows the server belonging to itself and wireless communication system Radio communication between system or network.
Memory 33 stores the software code that processor is readable, processor is executable, and it includes for control processor 32 Execute the instruction of functions described herein (i.e. software executes function).
Based on above-mentioned mobile terminal hardware configuration and communications network system, each embodiment of the method for the present invention is proposed.
First embodiment
Very big, the purchase that manufacturer terminal can not effectively to all users for the existing purchasing channel identifying schemes limitation of solution It buys channel to be identified, to seriously affect popularization, the formulation of migration efficiency and the asking of adjustment of the manufacturer terminal for terminal Topic, present embodiments provides a kind of purchasing channel recognition methods.Referring to Fig. 4, Fig. 4 identifies for purchasing channel provided in this embodiment Method basic flow chart, including:
S401:Receive the terminal characteristic information that user terminal reports;
In the present embodiment, should include terminal iidentification in terminal characteristic information.Terminal iidentification is corresponded with terminal , i.e. a terminal only can be there are one terminal iidentification, and a terminal iidentification also only can correspond to a terminal.Terminal iidentification can be with Uniquely one terminal of characterization.
In the present embodiment, it is the unique mark of its distribution when producing the terminal that terminal iidentification, which can be manufacturer terminal,. It can be digital code, character string, image etc. that it, which identifies form,.End should be written for the unique mark of terminal distribution in the present embodiment In end, and it can be read out by code by terminal.
It should be understood that in fact for mobile terminal, GSMA (Global System for Mobile Communications assembly, global system for mobile communications) association's meeting unified planning, and authorize each department tissue distribution Give one IMEI of terminal (International Mobile Equipment Identity, international mobile equipment identification number).? China carries out the distribution of IMEI by telecommunication terminal measuring technology association of the Ministry of Industry and Information Technology.IMEI is made of 15 bit digitals, With uniqueness, read and write in terminal memory.It is equivalent to " identification card number " of terminal.Namely IMEI can one end of unique mark End.Therefore can terminal iidentification be directly used as using IMEI in the present embodiment so that manufacturer terminal need not again oneself It designs a locking terminal uniquely to mark, saves the cost of manufacturer terminal.
It should be noted that the purchasing channel recognition methods provided in the present embodiment can by server or management terminal Lai It realizes.
In the present embodiment, the user account information of user terminal can also be included in terminal characteristic information.The present embodiment In, user account information can be used for manufacturer terminal and carry out identity user.I.e. for manufacturer terminal, pass through user account To correspond to a user.
It should be understood that user account information can be user's registration user name registration mailbox or registration cell-phone number Deng.In the present embodiment, the user account information that user terminal is sent can be the user name, registration mailbox, note of user's registration At least one of volume cell-phone number.It is to be further understood that when the user account information of transmission only has user name, user's registration User name may have coincidence, to which preferable mark action be not achieved.Therefore in a kind of specific implementation mode of the present embodiment In, the user account information user name and registration mailbox that include user's registration of user terminal transmission can be set, or comprising with The user name and registration cell-phone number of family registration, or the user name comprising user's registration, registration mailbox and registration cell-phone number.
In the present embodiment, user terminal will include the terminal characteristic information hair of terminal iidentification and user account information After giving server or management terminal, user account information can be associated with by server or management terminal with terminal iidentification, to Realize being associated between account and equipment so that after determining purchasing channel according to terminal iidentification, will can effectively buy canal Road is associated with user account.
In the present embodiment, user account information can be associated with terminal iidentification and be stored in account system.This implementation institute The account system stated is for managing user account.Account system can be disposed on the software system in server or management terminal System, can also be set to it is other than server or management terminal, on server or the associated other equipment of management terminal Software systems.
It should be understood that after user account information is associated with terminal iidentification preservation, server or management terminal can be with An information is returned to inform user terminal, in reporting terminal characteristic information next time, only reporting terminal can identify or use Any one in the account information of family.
S402:According to terminal iidentification, and the correspondence of terminal iidentification and Sales Channel that prestores, determine the user The Sales Channel of terminal;
In the present embodiment, the purchasing channel recognition methods that the present embodiment is provided is executed in server or management terminal Before each step, the correspondence of should prestore terminal iidentification and Sales Channel.It should be noted that prestoring in the present embodiment Terminal iidentification and the correspondence of Sales Channel can prestore in server or management terminal, execute step at this time When S402, server or management terminal can directly obtain the correspondence of the terminal iidentification and Sales Channel that prestore from itself. The terminal iidentification to prestore and Sales Channel can also be other than server or management terminal, closed with server or management terminal It prestores in the other equipment of connection, when executing step S402 at this time, server or management terminal can be called from the other equipment The correspondence of the terminal iidentification and Sales Channel that prestore.That is, the correspondence for setting terminal iidentification and Sales Channel is stored in pin In deposit system, that is, the system in server or management terminal can be disposed on by selling deposit system, can also be to be set to server Or other than management terminal, with the system in server or the associated other equipment of management terminal.
In the present embodiment, the correspondence of prestore terminal iidentification and Sales Channel should determine production by manufacturer terminal After the Sales Channel of user terminal out, then by the Sales Channel of the terminal iidentification and the user terminal that are distributed for user terminal Association saves.For example, setting terminal iidentification as IMEI, manufacturer terminal distributes different pins according to different international mobile equipment identity number sections Sell channel, then when stored, record IMEI number sold by Xian Xia shops from how many numbers to how many numbers, from how many numbers to how many numbers by Jingdone district below the line promotional activity, how many numbers to how many numbers by Suning's sale etc..
It should be understood that Xian Xia shops has been divided into a Sales Channel in upper example, but the fact is reached the standard grade Xiamen shop reality There are many matter difference, including official's line is put up at an inn, Suning market, Guomei market, the business hall of three big operators, other agential doors Shop etc..Therefore it in the correspondence of prestore terminal iidentification and Sales Channel, can also further refine to different types of The corresponding international mobile equipment identity number section of Xian Xia shops.In the present embodiment, Sales Channel can be according to the practical operation demand of manufacturer terminal It is refined, and preserves Sales Channel and the corresponding terminal iidentification of each Sales Channel after refinement.
S403:Sales Channel is determined as purchasing channel when user buys the user terminal.
It should be understood that after determining Sales Channel, essence indicates that user is bought by the Sales Channel Terminal, thus determine that Sales Channel essence be exactly purchasing channel.
In the present embodiment, behind the purchasing channel when determining that user buys the user terminal, server or management are eventually User account information can be associated with preservation with purchasing channel by end.In the present embodiment, user account information and purchasing channel can It is stored in Subscriber Management System with association, to carry out management and subsequent popularization, the Operation Decision of user information.
A kind of information uploading method is additionally provided in the present embodiment, shown in Figure 5, Fig. 5 is letter provided in this embodiment Report method basic flow chart is ceased, including:
S501:After detecting that user account logs in, the automatic terminal characteristic information for capturing terminal;
With the continuous development of intelligent terminal, most of intelligent terminals currently on the market all provide corresponding system clothes Business, with provide to the user reported the loss including terminal, the functions such as data backup, terminal are given for change.And this requires users must register simultaneously Log in corresponding user account.Typically, terminal may require that user's registration or login user account when being used for the first time Number.
It should be understood, however, that other than the corresponding user account of system service, the user account in the present embodiment Can be the middle account for other platforms that user provides in the manufacturer of the user terminal, such as official's store account of manufacturer terminal Deng.
In the present embodiment, after user's login user account, terminal can capture the terminal characteristic information of terminal automatically. In the present embodiment, terminal characteristic information includes terminal iidentification.
Particularly, when terminal iidentification is international mobile equipment identification number, terminal can automatically be realized by following code Crawl to international mobile equipment identification number:
If it should be understood that terminal iidentification is not international mobile equipment identification number, but manufacturer terminal is producing the end It is the unique mark of terminal distribution when end, and is written in terminal.So terminal can be by similar code by manufacturer terminal It is crawled out for the unique mark of terminal distribution.It is no longer shown for specifically capturing code herein.
S502:Terminal characteristic information is reported to server or management terminal.
In the present embodiment, terminal can pass through communication network system as shown in Figure 2 after grabbing terminal characteristic information Terminal characteristic information is reported to server or management terminal by system.
It should be understood that in the present embodiment, can also be stepped on including user in the terminal characteristic information that terminal grabs Record the user account information of terminal.In the present embodiment, user account information can be used for manufacturer terminal and carry out identity user.I.e. for For manufacturer terminal, a user can be corresponded to by user account.User account information can be the user of user's registration Name or registration mailbox or registration cell-phone number etc..
It should be understood that in the present embodiment, being had received before server or management terminal together if already determining When the terminal characteristic information comprising user account information and terminal iidentification, and after the two is associated with, then terminal is later When reporting terminal characteristic information, the terminal characteristic information comprising terminal iidentification can be only reported.Server or management terminal are at it User account information is such as needed afterwards, then oneself can go to transfer to obtain the corresponding user of terminal iidentification from associated data before Account information.
It is to be further understood that for the purchasing channel of a terminal, it will not change over time and change. It is for for server or management terminal, it is only it needs to be determined that primary.Therefore, in a kind of specific reality of the present embodiment It applies in mode, whether for the first time terminal can also first judge the user account of user's login after detecting that user account logs in It is logged in this terminal, that is, judges whether this login is the user account first logging into this terminal.If so, again Automatic crawl includes the terminal characteristic information of terminal iidentification.Otherwise, only to server feedback log-on message.
It should be understood that user terminal is in reported data, can also by the type information of user terminal also on catch It goes.
In the present embodiment, the information exchange structure between user terminal 61 and server 62 or management terminal 63 can join As shown in Figure 6.
It should be understood that each step in purchasing channel recognition methods provided in this embodiment can be by such as Fig. 1 institutes The terminal 100 shown independently is realized, it should be appreciated that terminal 100 is as management terminal at this time.Specifically, can lead to One or more programs that each step in above-mentioned purchasing channel recognition methods is realized in the storage in memory 109 are crossed, by handling Device 110 executes the program, to realize each step of above-mentioned purchasing channel recognition methods.
Similarly, each step in purchasing channel recognition methods provided in this embodiment can also be by clothes as shown in Figure 3 Device be engaged in independently to realize.Specifically, can be by each in the above-mentioned purchasing channel recognition methods of storage realization in memory 33 One or more programs of step execute the program, to realize each of above-mentioned purchasing channel recognition methods by processor 110 Step.
In addition, each step in information uploading method provided in this embodiment can also be by terminal 100 as shown in Figure 1 Independently to realize, it should be appreciated that terminal 100 is as user terminal at this time.Specifically, can be by memory 109 One or more programs of each step in above- mentioned information report method are realized in interior storage, and the program is executed by processor 110, from And realize each step of above- mentioned information report method.
In the present embodiment, user terminal can by communications network system as shown in Figure 2 come realize with server or Information exchange between management terminal, such as user terminal can be by communications network systems shown in Fig. 2 come reporting terminal spy Reference is ceased to server or management terminal, and server or management terminal can also be by Fig. 2 to user terminal returned data.
Purchasing channel recognition methods provided in this embodiment and information uploading method log in use by the way that terminal is arranged in user After the account of family, i.e., automatic crawl includes that the terminal characteristic information of terminal iidentification is reported to server or management terminal, and then services Device or management terminal are according to the terminal iidentification in the terminal characteristic information received, and the terminal iidentification and Sales Channel that prestore Correspondence, determine the Sales Channel of the user terminal, and after determining Sales Channel, you can determine according to Sales Channel Go out purchasing channel when user buys user terminal.In this way, after user's registration terminal, terminal can be reported automatically comprising eventually The terminal characteristic information server or management terminal for holding mark, so that server or management terminal can be according to terminal iidentifications Purchasing channel when user terminal is determined with the correspondence of Sales Channel, and then is realized to realizing the purchase to all users The limitation of existing purchasing channel identifying schemes has been broken in the identification of channel, ensure that manufacturer terminal buys product for user When purchasing channel statistics integrality, the popularization of terminal, the formulation of migration efficiency and adjustment are laid for manufacturer terminal Solid Information base.
Second embodiment
The present embodiment is on the basis of first embodiment, in a kind of more specific purchasing channel identification process and information For report process, present invention work is further illustrated.
Shown in Figure 7, Fig. 7 is by the flow between the present embodiment user terminal provided and server or management terminal Interaction schematic diagram, including:
Server or management terminal side:
S701:After determining the Sales Channel of user terminal, by the sale of the IMEI number of user terminal and the user terminal Channel association is stored in pin deposit system;
In the present embodiment, the mobile phone of some batch, can typing JXC System after plant produced comes out.Typing into During selling deposit system, the international mobile equipment identity number section of the clear different Sales Channels of record is needed.Such as IMEI number is from how many numbers to more Few number is put up at an inn sale by line, from how many numbers to how many numbers by Jingdone district below the line promotional activity etc..
In the present embodiment, pin deposit system can be disposed on the system in server or management terminal, can also be to set Be placed in it is other than server or management terminal, with the system on server or the associated other equipment of management terminal.
Subscriber terminal side:
S702:After detecting that user account logs in, obtains user account information and capture the IMEI number of itself automatically;
In the present embodiment, user terminal can capture the IMEI number of itself automatically by following code:
S703:The IMEI number grabbed and user account information are reported to server or management terminal;
Server or management terminal side:
S704:The IMEI number received and user account information are transferred to account system to be associated;
In the present embodiment, account system can be disposed on the system in server or management terminal, can also be to set Be placed in it is other than server or management terminal, with the system on server or the associated other equipment of management terminal.
S705:Call pin deposit system, the corresponding Sales Channel of IMEI number that inquire-receive arrives;
In the present embodiment, server or management terminal can be by each IMEI numbers in the IMEI number received and pin deposit system Code section is compared, so that it is determined which number segment it falls in, and then determines its correspondence according to the number segment that it falls into Sales Channel.
S706:The Sales Channel is determined as to the purchasing channel of the corresponding user terminal of the IMEI number, and by purchasing channel User account information corresponding with the IMEI number is associated with preservation.
In the present embodiment, when association preserves user account information and purchasing channel, it can also be associated with preservation purchase simultaneously The terminal models etc. bought.Shown in Fig. 8, in Fig. 8 i.e. by user account information (user name, mail address, cell-phone number, The user account registration date) it is associated together with mobile phone model (Z17) and purchasing channel.
The purchasing channel identifying schemes provided through this embodiment can quickly, comprehensively identify the purchase of user Channel.For example, user puts up at an inn online has purchased a Z17 mobile phone in Nubia, after Nubia store logs in, Z17 mobile phones are Automatically the IMEI number of user's current phone is uploaded.Server or management terminal are compared by backstage it can be learnt that the IMEI number pair The mobile phone answered is that line is put up at an inn purchase, and then updates user information, records the user and puts up at an inn online and has purchased Z17 mobile phones.
A kind of purchasing channel recognition methods and information uploading method are present embodiments provided, prestore IMEI number and sale are passed through The correspondence of channel, and user terminal is set after user's login user account, i.e., crawl IMEI number is reported to service automatically Device or management terminal, and then server or management terminal be according to the IMEI number received, and the IMEI number and sale canal that prestore The correspondence in road determines the purchasing channel of the user terminal.In this way, after user's registration terminal, in terminal i.e. meeting automatically Report includes the terminal characteristic information server or management terminal of terminal iidentification, so that server or management terminal can bases The correspondence of IMEI number and Sales Channel determines purchasing channel when user terminal, and then realizes to realizing to all users Purchasing channel identification, broken the limitation of existing purchasing channel identifying schemes, ensure that manufacturer terminal for user purchase The integrality of the statistics of purchasing channel when buying product, further perfect user information, is manufacturer terminal pushing away for terminal Extensively, solid Information base has been laid in the formulation Yu adjustment of migration efficiency.For example, manufacturer terminal is according to the user information after improving Formulation, adjustment and the implementation of the strategies such as precision marketing, classification popularization, purchasing channel conversion can be realized.
3rd embodiment
Present embodiments provide a kind of server, it is shown in Figure 9, including first processor 91, first memory 92 with And first communication bus 93;
First communication bus 93 is for realizing the connection communication between first processor 91 and first memory 92;
First processor 91 is for executing one or more first program stored in first memory 92, in realization State each step of the purchasing channel recognition methods described in first embodiment and/or second embodiment.
The present embodiment additionally provides a kind of terminal, shown in Figure 10 comprising second processor 1001, second memory 1002 and second communication bus 1003.Wherein:
Second communication bus 1003 is for realizing the connection communication between second processor 1001 and second memory 1002.
Second processor 1001 is for executing the second program of one or more stored in second memory 1002, to realize Each step of purchasing channel recognition methods described in above-mentioned first embodiment and/or second embodiment.
The present embodiment additionally provides a kind of terminal, shown in Figure 11 comprising third processor 1101, third memory 1102 and third communication bus 1103.Wherein:
Third communication bus 1103 is for realizing the connection communication between third processor 1101 and third memory 1102.
Third processor 1101 is for executing the one or more third programs stored in third memory 1102, to realize Each step of information uploading method described in above-mentioned first embodiment and/or second embodiment.
Meanwhile the present embodiment also provides a kind of computer readable storage medium, as floppy disk, CD, hard disk, flash memory, USB flash disk, CF cards, SD card, mmc card etc. are stored with realize above-mentioned each step one or more in the computer readable storage medium A quadruple pass prologue, this one or more quadruple pass prologue can be executed by one or more processor, in realization State each step of the purchasing channel recognition methods described in first embodiment and/or second embodiment.And/or in the computer Readable storage medium storing program for executing is stored with one or more the 5th program, this one or more the 5th program can be by one or more Processor executes, to realize each step of the information uploading method described in above-mentioned first embodiment and/or second embodiment.? This is repeated no more.
It should be noted that herein, the terms "include", "comprise" or its any other variant are intended to non-row His property includes, so that process, method, article or device including a series of elements include not only those elements, and And further include other elements that are not explicitly listed, or further include for this process, method, article or device institute it is intrinsic Element.In the absence of more restrictions, the element limited by sentence "including a ...", it is not excluded that including this There is also other identical elements in the process of element, method, article or device.
The embodiments of the present invention are for illustration only, can not represent the quality of embodiment.
Through the above description of the embodiments, those skilled in the art can be understood that above-described embodiment side Method can add the mode of required general hardware platform to realize by software, naturally it is also possible to by hardware, but in many cases The former is more preferably embodiment.Based on this understanding, technical scheme of the present invention substantially in other words does the prior art Going out the part of contribution can be expressed in the form of software products, which is stored in a storage medium In (such as ROM/RAM, magnetic disc, CD), including some instructions are used so that a station terminal (can be mobile phone, computer, service Device, air conditioner or network equipment etc.) execute method described in each embodiment of the present invention.
The embodiment of the present invention is described with above attached drawing, but the invention is not limited in above-mentioned specific Embodiment, the above mentioned embodiment is only schematical, rather than restrictive, those skilled in the art Under the inspiration of the present invention, without breaking away from the scope protected by the purposes and claims of the present invention, it can also make very much Form, all of these belong to the protection of the present invention.

Claims (10)

1. a kind of purchasing channel recognition methods, which is characterized in that the purchasing channel recognition methods includes:
Receive the terminal characteristic information that user terminal reports;The terminal characteristic information includes terminal iidentification;
According to the terminal iidentification, and the correspondence of terminal iidentification and Sales Channel that prestores, determine that the user is whole The Sales Channel at end;
The Sales Channel is determined as purchasing channel when user buys the user terminal.
2. purchasing channel recognition methods as described in claim 1, which is characterized in that the terminal iidentification is international mobile device Identification code.
3. purchasing channel recognition methods as described in claim 1, which is characterized in that the terminal characteristic information further includes:Institute State the user account information of user terminal;The user account information is used for identity user;
After the terminal characteristic information that the reception user terminal reports, further include:By the user account information and the end End mark association.
4. purchasing channel recognition methods as claimed in claim 3, which is characterized in that be determined as the Sales Channel described After purchasing channel when user buys the user terminal, further include:;
The user account information is associated with preservation with the purchasing channel.
5. purchasing channel recognition methods according to any one of claims 1-4, which is characterized in that in the reception user terminal Further include the steps that the correspondence of terminal iidentification and Sales Channel of prestoring before the terminal characteristic information reported;
The step of correspondence of prestore terminal iidentification and the Sales Channel includes:
After determining the Sales Channel of user terminal, by the pin of the terminal iidentification and the user terminal that are distributed for the user terminal Channel association is sold to preserve.
6. a kind of information uploading method, which is characterized in that described information report method includes:
After detecting that user account logs in, the automatic terminal characteristic information for capturing terminal;The terminal characteristic information includes eventually End mark;
The terminal characteristic information is reported to server or management terminal.
7. information uploading method as claimed in claim 6, which is characterized in that after detecting that user account logs in, described Before the terminal characteristic information of automatic crawl terminal, further include:
Determine that this login is the user account first logging into the terminal.
8. a kind of server, which is characterized in that the server includes that first processor, first memory and the first communication are total Line;
First communication bus is for realizing the connection communication between the first processor and first memory;
The first processor is for executing one or more first program stored in the first memory, to realize such as The step of claim 1-5 any one of them purchasing channel recognition methods.
9. a kind of terminal, which is characterized in that the management terminal includes that second processor, second memory and the second communication are total Line;
Second communication bus is for realizing the connection communication between the second processor and second memory;
The second processor is for executing one or more second program stored in the second memory, to realize such as The step of claim 1-5 any one of them purchasing channel recognition methods.
10. a kind of terminal, which is characterized in that the management terminal includes third processor, third memory and the third communication Bus;
The third communication bus is for realizing the connection communication between the third processor and third memory;
The third processor is for executing one or more third program stored in the third memory, to realize such as The step of information uploading method described in claim 6 or 7.
CN201810532136.5A 2018-05-29 2018-05-29 Purchasing channel recognition methods, information uploading method, server and terminal Pending CN108765009A (en)

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