CN108540840A - Content outputting method and device, medium and computing device - Google Patents

Content outputting method and device, medium and computing device Download PDF

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Publication number
CN108540840A
CN108540840A CN201810370546.4A CN201810370546A CN108540840A CN 108540840 A CN108540840 A CN 108540840A CN 201810370546 A CN201810370546 A CN 201810370546A CN 108540840 A CN108540840 A CN 108540840A
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China
Prior art keywords
content
user
mentioned
present
advertisement video
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CN201810370546.4A
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Chinese (zh)
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CN108540840B (en
Inventor
刘佳
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Netease Media Technology Beijing Co Ltd
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Netease Media Technology Beijing Co Ltd
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Priority to CN201810370546.4A priority Critical patent/CN108540840B/en
Publication of CN108540840A publication Critical patent/CN108540840A/en
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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/478Supplemental services, e.g. displaying phone caller identification, shopping application
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/41Structure of client; Structure of client peripherals
    • H04N21/4104Peripherals receiving signals from specially adapted client devices
    • H04N21/4122Peripherals receiving signals from specially adapted client devices additional display device, e.g. video projector
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/41Structure of client; Structure of client peripherals
    • H04N21/4104Peripherals receiving signals from specially adapted client devices
    • H04N21/4126The peripheral being portable, e.g. PDAs or mobile phones
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/431Generation of visual interfaces for content selection or interaction; Content or additional data rendering
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/482End-user interface for program selection
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/485End-user interface for client configuration

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  • Engineering & Computer Science (AREA)
  • Multimedia (AREA)
  • Signal Processing (AREA)
  • Human Computer Interaction (AREA)
  • Information Transfer Between Computers (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

Embodiments of the present invention provide a kind of content outputting method, including:Obtain the sharing operation for sharing first content at least one other user, wherein first content has default output duration;In response to sharing operation, the second content is exported, wherein the second content is related to first content, and the default output duration of the second content is less than the default output duration of first content;And after exporting the second content, third content is exported.By sharing first content at least one other user so that the second content of output, since the default output duration of the second content is less than the default output duration of first content so that third content can be watched in advance, improve user experience.In addition, embodiments of the present invention additionally provide a kind of content output apparatus, medium and computing device.

Description

Content outputting method and device, medium and computing device
Technical field
Embodiments of the present invention are related to field of computer technology, more specifically, embodiments of the present invention are related to content Output method and device, medium and computing device.
Background technology
Background that this section is intended to provide an explanation of the embodiments of the present invention set forth in the claims or context.Herein Description recognizes it is the prior art not because not being included in this part.
With the continuous development of technology, user can be online by electronic equipment or watches various multimedia messages offline. Multimedia messages provider is in order to expand the spread scope of destination multimedia information, sometimes by the multimedia messages of different content It is integrated together and is watched to user.For example, video provider would generally integrate video ads before video playing, when user is online When watching video, video ads broadcasting is needed to wait under normal conditions and is fully completed and can just watch positive, or purchase member, is jumped It crosses video ads and directly plays positive.However being waited for for a long time before viewing video can allow user to lose patience, and in turn result in use Family is lost in, and purchase member, which skips advertisement, causes user cost too big.As it can be seen that when the multimedia messages of different content are integrated into one It rises, and it is bad to sometimes result in user experience in the case of broadcasting multimedia messages in order.
Invention content
In the prior art, it is integrated together when by the multimedia messages of different content, and plays multimedia letter in order It is bad that user experience is easy to cause in the case of breath.
Thus, it is also very desirable to a kind of improved content outputting method, so as to be integrated when by the multimedia messages of different content To when playing out together, user experience can be improved.
In the present context, embodiments of the present invention are intended to provide a kind of content outputting method and device, medium and meter Calculate equipment.
In the first aspect of embodiment of the present invention, a kind of content outputting method is provided, including obtain at least one A other users share the sharing operation of first content, wherein above-mentioned first content has default output duration;In response to above-mentioned Sharing operation exports the second content, wherein and above-mentioned second content is related to above-mentioned first content, and above-mentioned second content Default output duration is less than the default output duration of above-mentioned first content;And after exporting above-mentioned second content, output the Three contents.
In one embodiment of the invention, the above output method further includes that determining above-mentioned sharing operation is targeted The number of users of above-mentioned at least one other user;And above-mentioned second content is determined according to above-mentioned number of users.
In another embodiment of the present invention, the above output method further include in response to above-mentioned sharing operation, to Above-mentioned at least one other user exports above-mentioned first content.
In yet another embodiment of the present invention, above-mentioned first content includes advertisement video, to above-mentioned at least one other User exports above-mentioned first content:Obtain the multiframe picture in above-mentioned advertisement video;Based on the generation pair of above-mentioned multiframe picture The GIF cardons answered;And export above-mentioned GIF cardons to above-mentioned at least one other user.
In yet another embodiment of the present invention, above-mentioned first content is advertisement video, to above-mentioned at least one other use Family exports above-mentioned first content:Obtain the Target Photo in above-mentioned advertisement video;And to above-mentioned at least one other use Family exports above-mentioned Target Photo.
In yet another embodiment of the present invention, above-mentioned first content is advertisement video, to above-mentioned at least one other use Family exports above-mentioned first content:Obtain the audio in above-mentioned advertisement video;And it is defeated to above-mentioned at least one other user Go out above-mentioned audio.
In yet another embodiment of the present invention, to above-mentioned at least one other user export above-mentioned first content it Afterwards, the above output method further includes user's output that above-mentioned first content is operated into above-mentioned at least one other user Four contents.
In yet another embodiment of the present invention, above-mentioned second content includes the following combination of any one or more:It is right Above-mentioned first content carries out the content obtained after frame-skipping broadcasting;The content that above-mentioned first content obtained after editing.
In the second aspect of embodiment of the present invention, a kind of content output apparatus, including acquisition module, first are provided Respond module and the first output module.Acquisition module be used to obtain share first content at least one other user share behaviour Make, wherein above-mentioned first content has default output duration;First respond module is used in response to above-mentioned sharing operation, output Second content, wherein above-mentioned second content is related to above-mentioned first content, and the default output duration of above-mentioned second content is small In the default output duration of above-mentioned first content;And first output module be used for after exporting above-mentioned second content, output Third content.
In one embodiment of the invention, the above output device further includes that the first determining module and second determine mould Block.First determining module is used to determine the number of users of the targeted above-mentioned at least one other user of above-mentioned sharing operation;With And second determining module be used to according to above-mentioned number of users determine above-mentioned second content.
In another embodiment of the present invention, the above output device further includes the second respond module, for responding In above-mentioned sharing operation, above-mentioned first content is exported to above-mentioned at least one other user.
In yet another embodiment of the present invention, above-mentioned first content includes advertisement video, above-mentioned second respond module packet Include first acquisition unit, generation unit and the first output unit.First acquisition unit is more in above-mentioned advertisement video for obtaining Frame picture;Generation unit is used to generate corresponding GIF cardons based on above-mentioned multiframe picture;And first output unit for upward It states at least one other user and exports above-mentioned GIF cardons.
In yet another embodiment of the present invention, above-mentioned first content is advertisement video, and above-mentioned second respond module includes Second acquisition unit and the second output unit.Second acquisition unit is used to obtain the Target Photo in above-mentioned advertisement video;And Second output unit is used to export above-mentioned Target Photo to above-mentioned at least one other user.
In yet another embodiment of the present invention, above-mentioned first content is advertisement video, and above-mentioned second respond module includes Third acquiring unit and third output unit.Third acquiring unit is used to obtain the audio in above-mentioned advertisement video;And third Output unit is used to export above-mentioned audio to above-mentioned at least one other user.
In yet another embodiment of the present invention, the above output device further includes the second output module, for After above-mentioned at least one other user exports above-mentioned first content, above-mentioned first is operated into above-mentioned at least one other user The user of content exports the 4th content.
In yet another embodiment of the present invention, above-mentioned second content includes the following combination of any one or more:It is right Above-mentioned first content carries out the content obtained after frame-skipping broadcasting;The content that above-mentioned first content obtained after editing.
In the third aspect of embodiment of the present invention, a kind of medium is provided, is stored with computer executable instructions, institute Instruction is stated when being executed by processing unit for realizing content outputting method as described above.
In the fourth aspect of embodiment of the present invention, a kind of computing device is provided, including:Processing unit;And it deposits Storage unit is stored with computer executable instructions, and described instruction by the processing unit when being executed for realizing as described above Content outputting method.
According to content outputting method and device, the medium and computing device of embodiment of the present invention, by least one Other users share the first content with default output duration, electronic equipment can be made to export the second content, due to second The default output duration of content is less than the default output duration of first content, so that watching third content in advance. In this case, first content can be expanded by sharing the first content with default output duration at least one other user Spread scope, electronic equipment export the second content can also avoid user waited for for a long time could watch third content, for Family brings better experience.
Description of the drawings
Detailed description below, above-mentioned and other mesh of exemplary embodiment of the invention are read by reference to attached drawing , feature and advantage will become prone to understand.In the accompanying drawings, if showing the present invention's by way of example rather than limitation Dry embodiment, wherein:
Fig. 1 schematically shows the application scenarios schematic diagram according to embodiment of the present invention;
Fig. 2 schematically shows the flow charts of content outputting method according to the ... of the embodiment of the present invention;
Content output when Fig. 3 schematically shows offer " sharing model " functional entrance according to the ... of the embodiment of the present invention Schematic diagram;
Fig. 4 diagrammatically illustrates the flow chart of content outputting method according to another embodiment of the present invention;
Fig. 5 schematically shows the schematic diagram according to the ... of the embodiment of the present invention that the second content is determined according to number of users;
Fig. 6 diagrammatically illustrates the flow according to the ... of the embodiment of the present invention that first content is exported at least one other user Figure;
Fig. 7 is diagrammatically illustrated according to another embodiment of the present invention exports first content at least one other user Flow chart;
Fig. 8 is diagrammatically illustrated according to another embodiment of the present invention exports first content at least one other user Flow chart;
Fig. 9 schematically shows the block diagram of content output apparatus according to the ... of the embodiment of the present invention;
Figure 10 schematically shows the block diagram of the second respond module according to the ... of the embodiment of the present invention;
Figure 11 schematically shows the block diagram of the second respond module according to another embodiment of the present invention;
Figure 12 schematically shows the block diagram of the second respond module according to another embodiment of the present invention;
Figure 13 schematically shows the program product for realizing content outputting method according to embodiment of the present invention Schematic diagram;And
Figure 14 schematically shows the computing device according to the ... of the embodiment of the present invention for realizing content outputting method Block diagram.
In the accompanying drawings, identical or corresponding label indicates identical or corresponding part.
Specific implementation mode
The principle and spirit of the invention are described below with reference to several illustrative embodiments.It should be appreciated that providing this A little embodiments are used for the purpose of making those skilled in the art can better understand that realizing the present invention in turn, and be not with any Mode limits the scope of the invention.On the contrary, these embodiments are provided so that the disclosure is more thorough and complete, and energy It is enough that the scope of the present disclosure is completely communicated to those skilled in the art.
One skilled in the art will appreciate that embodiments of the present invention can be implemented as a kind of system, device, equipment, method Or computer program product.Therefore, the disclosure can be with specific implementation is as follows, i.e.,:Complete hardware, complete software The form that (including firmware, resident software, microcode etc.) or hardware and software combine.
According to the embodiment of the present invention, it is proposed that a kind of content outputting method and device, medium and computing device.
Below with reference to several representative embodiments of the present invention, the principle and spirit of the invention are illustrated in detail.
Summary of the invention
The inventors discovered that user can be online by electronic equipment or watches various multimedia messages offline.Multimedia The multimedia messages of different content are integrated by information providing sometimes in order to expand the spread scope of destination multimedia information It is watched together to user.For example, video provider would generally integrate video ads before video playing, regarded when user watches online When frequency, video ads broadcasting is needed to wait under normal conditions and is fully completed and can just watch positive, or purchase member, skips video Advertisement directly plays positive.However being waited for for a long time before viewing video can allow user to lose patience, and in turn result in customer loss, Purchase member, which skips advertisement, causes user cost too big.For another example video provider can integrate display advertising before video playing, When user watches video, display advertising broadcasting is needed to wait under normal conditions and is fully completed and can just watch positive, or purchase Member skips display advertising and directly plays positive.As it can be seen that when being integrated together the multimedia messages of different content, and by suitable In the case that sequence plays multimedia messages, it is bad to sometimes result in user experience.
Based on the above analysis, inventor contemplates by sharing at least one other user with default output duration First content so that electronic equipment exports the second content, since the default output duration of the second content is less than the pre- of first content If exporting duration, so that watching third content in advance.In this case, share tool at least one other user There is the first content of default output duration that can expand the spread scope of first content, electronic equipment exports the second content can be with Third content could be watched for a long time by avoiding user from waiting for, and better experience is brought for user.
If other users operate the first content shared, illustrate that it is interested in first content, therefore can be to this Certain customers are precisely launched, at least one other user export first content after, can also to it is at least one its The user that first content is operated in his user exports the 4th content.
After the basic principle for describing the present invention, lower mask body introduces the various non-limiting embodiment party of the present invention Formula.
Application scenarios overview
The application scenarios of the embodiment of the present invention are elaborated referring initially to Fig. 1.
Fig. 1 schematically shows the application scenarios schematic diagram according to embodiment of the present invention.
As shown in Figure 1, system architecture 100 may include terminal device 101,102,103, network according to this embodiment 104 and server 105.Network 104 is to the offer communication link between terminal device 101,102,103 and server 105 Medium.Network 104 may include network of various connection types, such as wired and or wireless communications network etc..
User can be interacted by network 104 with server 105 with using terminal equipment 101,102,103, to receive or send out Send message etc..Various client applications can be installed on terminal device 101,102,103, such as Video Applications, have and play Platform software of multimedia file function etc. (merely illustrative).
Terminal device 101,102,103 can be the various electronic equipments for having display screen, including but not limited to intelligent hand Machine, tablet computer, pocket computer on knee and desktop computer etc..
Server 105 can be to provide the server of various services, such as utilize terminal device 101,102,103 to user It watches video and the back-stage management server (merely illustrative) supported is provided.Back-stage management server can grasp the user received Analyze etc. processing as data, and by handling result (such as according to the user's acquisition request or page of generation, information or number According to etc.) feed back to terminal device.
It should be noted that the content outputting method that is provided of the embodiment of the present invention can by terminal device 101,102, Or 103 execute, or can also by different from terminal device 101,102 or 103 other-end equipment execute.Correspondingly, originally The content output apparatus that the embodiment of invention is provided can also be set in terminal device 101,102 or 103, or be set to Different from the other-end equipment of terminal device 101,102 or 103.Alternatively, the content that the embodiment of the present invention is provided is defeated Going out method can also generally be executed by server 105.Correspondingly, the content output apparatus that the embodiment of the present invention is provided is general It can also be set in server 105.The content outputting method that the embodiment of the present invention is provided can also be by being different from servicing Device 105 and server or the server cluster execution that can be communicated with terminal device 101,102,103 and/or server 105.Phase Ying Di, the content output apparatus that the embodiment of the present invention is provided can also be set to different from server 105 and can be with end In server or server cluster that end equipment 101,102,103 and/or server 105 communicate.
It should be understood that the number of the terminal device, network and server in Fig. 1 is only schematical.According to realization need It wants, can have any number of terminal device, network and server.
Illustrative methods
With reference to the application scenarios of Fig. 1, it is described with reference to Figure 2 and is exported according to the content of exemplary embodiment of the invention Method.It should be noted that above application scene is merely for convenience of understanding spirit and principles of the present invention and showing, the present invention Embodiment it is unrestricted in this regard.On the contrary, embodiments of the present invention can be applied to applicable any scene.
Fig. 2 schematically shows the flow charts of content outputting method according to the ... of the embodiment of the present invention.
As shown in Fig. 2, content outputting method according to the ... of the embodiment of the present invention includes operation S210~operation S230.
In operation S210, the sharing operation for sharing first content at least one other user is obtained, wherein first content With default output duration.
In accordance with an embodiment of the present disclosure, the type of first content is not construed as limiting, and may include one or more of, such as Can be video, picture or audio.First content has corresponding default output duration, for example, can be 90 seconds, 60 seconds or Other default output durations of person.
In operation S220 the second content is exported in response to sharing operation, wherein the second content is related to first content, and And second content default output duration be less than first content default output duration.
In operation S230, after exporting the second content, third content is exported.
In accordance with an embodiment of the present disclosure, the case where getting the sharing operation for sharing first content to other users Under, it can be in response to the sharing operation, output and relevant second content of first content, and after exporting the second content, Export third content.Wherein, the second content can be the partial content of first content, or can be and first content type phase Same content.
In accordance with an embodiment of the present disclosure, for example, in the case that first content is video, the second content can be the video A part of content.Or second content can be other video contents associated with the video content.But it needs to illustrate , the default output duration of the second content is less than the default output duration of first content, so that reducing user because of viewing the One content cannot watch the time of third content in advance, to improve user's viewing experience.
In accordance with an embodiment of the present disclosure, for example, first content is advertisement video, the second content is one of advertisement video Point, third content is film.User can watch its film for wanting to see by electronic equipment, but under normal circumstances, Yong Huxu Advertisement video is first watched, ability played in order film can also buy member and skip advertisement, but cause to use in the related technology Family cost is too big.In accordance with an embodiment of the present disclosure, user can operate the advertisement video on an electronic device, by the advertisement video It is shared at least one other user so that electronic equipment does not have to play first content, and it is shorter to play default output time Second content.
Content output when Fig. 3 schematically shows offer " sharing model " functional entrance according to the ... of the embodiment of the present invention Schematic diagram.
As shown in figure 3, for example, " sharing model " functional entrance can be provided on display interface, user, which can operate, " to be divided Enjoy pattern " share button accordingly, after receiving the sharing operation of user, thus it is possible to vary the output time of advertisement video or Person exports content, for example, after user's triggering " sharing model " shares button accordingly, advertisement reproduction time was become by 90 seconds It it is 10 seconds so that the part that advertisement video is only exported before user watches film allows user that need to only watch advertisement video A part, and without look at entire advertisement video.
Embodiment through the invention, by sharing first with default output duration at least one other user Content can make electronic equipment export the second content, since the default output duration of the second content is less than the pre- of first content If exporting duration, so that watching third content in advance.In this case, share tool at least one other user There is the first content of default output duration that can expand the spread scope of first content, the second content of output can also avoid user Third content could be watched for a long time by waiting for, and better experience is brought for user.
Below with reference to Fig. 4~Fig. 8, method shown in Fig. 2 is described further in conjunction with specific embodiments.
Fig. 4 diagrammatically illustrates the flow chart of content outputting method according to another embodiment of the present invention.In the embodiment In, further include operation S240~S250 other than including the operation S210~S230 described above with reference to Fig. 2.In order to describe For purpose of brevity, the description to operating S210~S230 is omitted here.
As shown in figure 4, content outputting method further includes operation S240~S250.
In operation S240, the number of users of the targeted at least one other user of sharing operation is determined.
In operation S250, the second content is determined according to number of users.
In accordance with an embodiment of the present disclosure, first content can be shared with to one or more other users, according to the disclosure Embodiment, can determine the second content according to the number of users of the targeted one or more other users of sharing operation.Example Such as, when number of users is 10, the second content can be that first content is foreshortened to the content of half, and number of users is 20 When, the second content can be that first content is foreshortened to the content of one third.
Fig. 5 schematically shows the schematic diagram according to the ... of the embodiment of the present invention that the second content is determined according to number of users.
It is answered as shown in figure 5, first content can be shared to broadcasting associated other of the application program of first content With in program, for example, the application program for playing first content is youku.com's video, other applications associated with youku.com's video Can be one or more of wechat, QQ or microblogging.It, can be to wechat, QQ or micro- when user shares first content The good friend in friend group in rich shares first content.It in accordance with an embodiment of the present disclosure, can be according to the number of good friend in friend group Amount determines the second content.For example, friend group 1 includes 30 good friends, friend group 2 includes 50 good friends, if user becomes better 30 good friends in friendly group 1 share first content, then the second content of user's viewing can be the first content of a quarter.Such as 50 good friends of the fruit user into friend group 2 share first content, then the second content of user's viewing can be 1/5th First content.It in accordance with an embodiment of the present disclosure, can also be according to the quantity of good friend in friend group in the pre- of displaying friend group head portrait The duration that displaying needs the second content exported is set in positioning.For example, when the second content is the first content of a quarter, if first A length of 20 seconds when the default output of content, the default output duration of the second content can be the default output duration of first content A quarter, then a length of 5 seconds when the default output of the second content, can displaying friend group head portrait precalculated position show this 5 Second, to prompt user's sharing operation that can watch 5 seconds the second contents.
In accordance with an embodiment of the present disclosure, user number can also be set in more than in the case of certain amount, directly terminated The broadcasting of second content plays link into third content, that is, is arranged a length of 0 when the default output of the second content.
In accordance with an embodiment of the present disclosure, the targeted number of users of sharing operation is more, and the duration of shortening can be more, no The spread scope that first content can only be expanded can also reduce the time to be watched such as user, and body is watched to improve user It tests.
In accordance with an embodiment of the present disclosure, content outputting method further includes in response to sharing operation, at least one other use Family exports first content.In accordance with an embodiment of the present disclosure, viewing user such as encounters uninterested first content, as advertisement regards Frequently, it can select to share first content, to export first content at least one other user.
Fig. 6 diagrammatically illustrates the flow according to the ... of the embodiment of the present invention that first content is exported at least one other user Figure.
In accordance with an embodiment of the present disclosure, first content includes advertisement video, as shown in fig. 6, at least one other user It includes operation S261~S263 to export first content.
In operation S261, the multiframe picture in advertisement video is obtained.
In operation S262, corresponding GIF cardons are generated based on multiframe picture.
In operation S263, GIF cardons are exported at least one other user.
In accordance with an embodiment of the present disclosure, advertisement video may include many frame pictures, and multiframe figure is obtained from advertisement video Piece simultaneously generates corresponding GIF cardons.Specifically, as shown in figure 5, can be generated on the display interface of electronic equipment corresponding GIF cardons, user, which can click in GIF cardons, shares button, to which the GIF cardons are shared at least one other use Family, wherein at least one other user can be the user in user group, can also be single user.
In accordance with an embodiment of the present disclosure, the GIF cardons of generation are for advertisement video, data volume very little, Ke Yi In the case of smaller flow cost, expand marketing communication range.
Fig. 7 is diagrammatically illustrated according to another embodiment of the present invention exports first content at least one other user Flow chart.
In accordance with an embodiment of the present disclosure, first content includes advertisement video, as shown in fig. 7, at least one other user It includes operation S264~S265 to export first content.
In operation S264, the Target Photo in advertisement video is obtained.
In operation S265, Target Photo is exported at least one other user.
In accordance with an embodiment of the present disclosure, advertisement video may include many frame pictures, and wherein one is obtained from advertisement video Open Target Photo.Specifically, Target Photo can be that advertisement video most wants the information conveyed, for example, about one when advertisement video The advertisement of shampoo is then publicized, then Target Photo can be the picture about the shampoo, in the display interface of electronic equipment The upper picture for showing the shampoo, user, which can click in the picture of the shampoo, shares button, thus by the shampoo Picture is shared at least one other user, wherein at least one other user can be the user in user group, can also be Single user.
In accordance with an embodiment of the present disclosure, the Target Photo of acquisition is for advertisement video, data volume very little, Ke Yi In the case of smaller flow cost, expand marketing communication range.
Fig. 8 is diagrammatically illustrated according to another embodiment of the present invention exports first content at least one other user Flow chart.
In accordance with an embodiment of the present disclosure, first content includes advertisement video, as shown in figure 8, at least one other user It includes operation S266~S267 to export first content.
In operation S266, the audio in advertisement video is obtained.
In operation S267, audio is exported at least one other user.
In accordance with an embodiment of the present disclosure, may include audio in advertisement video, fetching portion or whole from advertisement video Audio content.The audio content can be shared at least one other user by user, wherein at least one other user can be with It is the user in user group, can also be single user.
In accordance with an embodiment of the present disclosure, for audio for advertisement video, data volume is relatively small, can be in smaller stream In the case of measuring cost, expand marketing communication range, meanwhile, the interest of user can be caused by playing audio, improve advertisement a surname Pass effect.
In accordance with an embodiment of the present disclosure, after exporting first content at least one other user, content outputting method It further include user's the 4th content of output that first content is operated at least one other user.
In accordance with an embodiment of the present disclosure, can to operate first content user be marked, such as to share advertisement and The user of advertisement is marked in browsing group, and the 4th content is exported to the certain customers.4th content can be and first content Relevant content, for example, first content is the advertisement about a game, the 4th content can be about the another of this game Branch advertisement.
In accordance with an embodiment of the present disclosure, the 4th is exported by operating the user of first content at least one other user Content can enhance the specific aim of advertisement dispensing, promote advertisement entirety the effect of publicity.
In accordance with an embodiment of the present disclosure, the second content includes the following combination of any one or more:To first content into The content that row frame-skipping obtains after playing;The content that first content obtained after editing.
In accordance with an embodiment of the present disclosure, the second content can be with the relevant content of first content, for example, it may be to One content carries out the content that fast-forward play obtains, i.e., first content is carried out the content obtained after frame-skipping broadcasting.Alternatively, in second Appearance can also be the partial content of first content, such as can be the content for by first content obtain after editing.According to this Disclosed embodiment, the second content can also be first content is subjected to editing after, and carry out the content obtained after frame-skipping broadcasting. In accordance with an embodiment of the present disclosure, the second content can be obtained after server end is to first content processing, and the second content is sent out Client is given, can also be to obtain the second content after client is directly handled first content, finally show user.
Embodiment through the invention, since the default output duration of the second content is less than the default output of first content Duration, so that watching third content in advance.In this case, the second content of output can wait for avoid user Third content could be watched for a long time, better experience is brought for user.
Exemplary means
After describing the method for exemplary embodiment of the invention, next, with reference to figure 9 to the exemplary reality of the present invention The content output apparatus for applying mode is described.
Fig. 9 schematically shows the block diagram of content output apparatus according to the ... of the embodiment of the present invention.
As shown in figure 9, content output apparatus 300 includes acquisition module 310, the first respond module 320 and first output mould Block 330.
Acquisition module 310 is for obtaining the sharing operation for sharing first content at least one other user, wherein first Content has default output duration.
First respond module 320 is used to, in response to sharing operation, export the second content, wherein in the second content and first Hold correlation, and the default output duration of the second content is less than the default output duration of first content.
First output module 330 is used for after exporting the second content, exports third content.
Embodiment through the invention, by sharing first with default output duration at least one other user Content can make electronic equipment export the second content, since the default output duration of the second content is less than the pre- of first content If exporting duration, so that watching third content in advance.In this case, share tool at least one other user There is the first content of default output duration that can expand the spread scope of first content, the second content of output can also avoid user Third content could be watched for a long time by waiting for, and better experience is brought for user.
In accordance with an embodiment of the present disclosure, content output apparatus 300 is in addition to including acquisition module 310, the first respond module 320 Further include the first determining module 340 and the second determining module 350 except the first output module 330.
First determining module 340 is used to determine the number of users of the targeted at least one other user of sharing operation.
Second determining module 350 is used to determine the second content according to number of users.
In accordance with an embodiment of the present disclosure, the targeted number of users of sharing operation is more, and the duration of shortening can be more, no The spread scope that first content can only be expanded can also reduce the time to be watched such as user, and body is watched to improve user It tests.
In accordance with an embodiment of the present disclosure, content output apparatus 300 further includes the second respond module 360, in response to dividing Operation is enjoyed, first content is exported at least one other user.
In accordance with an embodiment of the present disclosure, viewing user such as encounters uninterested first content, such as advertisement video, Ke Yixuan It selects and shares first content, to export first content at least one other user.
Figure 10 schematically shows the block diagram of the second respond module according to the ... of the embodiment of the present invention.
As shown in Figure 10, first content includes advertisement video, and the second respond module 360 includes first acquisition unit 361, life At unit 362 and the first output unit 363.
First acquisition unit 361 is used to obtain the multiframe picture in advertisement video.
Generation unit 362 is used to generate corresponding GIF cardons based on multiframe picture.
First output unit 363 is used to export GIF cardons at least one other user.
In accordance with an embodiment of the present disclosure, the GIF cardons of generation are for advertisement video, data volume very little, Ke Yi In the case of smaller flow cost, expand marketing communication range.
Figure 11 schematically shows the block diagram of the second respond module according to another embodiment of the present invention.
As shown in figure 11, first content is advertisement video, and the second respond module 360 includes second acquisition unit 364 and the Two output units 365.
Second acquisition unit 364 is used to obtain the Target Photo in advertisement video.
Second output unit 365 is used to export Target Photo at least one other user.
In accordance with an embodiment of the present disclosure, the Target Photo of acquisition is for advertisement video, data volume very little, Ke Yi In the case of smaller flow cost, expand marketing communication range.
Figure 12 schematically shows the block diagram of the second respond module according to another embodiment of the present invention.
As shown in figure 12, first content is advertisement video, and the second respond module 360 includes third acquiring unit 366 and the Three output units 367.
Third acquiring unit 366 is used to obtain the audio in advertisement video.
Third output unit 367 is used to export audio at least one other user.
In accordance with an embodiment of the present disclosure, for audio for advertisement video, data volume is relatively small, can be in smaller stream In the case of measuring cost, expand marketing communication range, meanwhile, the interest of user can be caused by playing audio, improve advertisement a surname Pass effect.
In accordance with an embodiment of the present disclosure, content output apparatus 300 further includes the second output module 370, for at least After one other users output first content, operated at least one other user in user's output the 4th of first content Hold.
In accordance with an embodiment of the present disclosure, the 4th is exported by operating the user of first content at least one other user Content can enhance the specific aim of advertisement dispensing, promote advertisement entirety the effect of publicity.
In accordance with an embodiment of the present disclosure, the second content includes the following combination of any one or more:To first content into The content that row frame-skipping obtains after playing;The content that first content obtained after editing.
Embodiment through the invention, since the default output duration of the second content is less than the default output of first content Duration, so that watching third content in advance.In this case, the second content of output can wait for avoid user Third content could be watched for a long time, better experience is brought for user.
Exemplary media
After describing the device of exemplary embodiment of the invention, next, exemplary to the present invention with reference to figure 13 Embodiment, for being stored with computer executable instructions, the instruction when being executed by processing unit for realizing Fig. 2 to scheme The medium of content outputting method in 8 is described.
In some possible embodiments, various aspects of the invention are also implemented as a kind of shape of program product Formula comprising program code, when described program product is run on the computing device, said program code is for making the calculating Equipment execute described in above-mentioned " illustrative methods " part of this specification according in the various illustrative embodiments of the present invention Hold the operation in output method, for example, the computing device can execute operation S210 as shown in Figure 2, obtains at least One other users shares the sharing operation of first content, wherein first content has default output duration;S220 is operated, is rung The second content should be exported in sharing operation, wherein the second content is related to first content, and the default output of the second content Duration is less than the default output duration of first content;S230 is operated, after exporting the second content, exports third content.
The arbitrary combination of one or more readable mediums may be used in described program product.Readable medium can be readable letter Number medium or readable storage medium storing program for executing.Readable storage medium storing program for executing for example may be-but not limited to-electricity, magnetic, optical, electromagnetic, red The system of outside line or semiconductor, device or device, or the arbitrary above combination.The more specific example of readable storage medium storing program for executing (non exhaustive list) includes:Electrical connection, portable disc with one or more conducting wires, hard disk, random access memory (RAM), read-only memory (ROM), erasable programmable read only memory (EPROM or flash memory), optical fiber, portable compact disc Read memory (CD-ROM), light storage device, magnetic memory device or above-mentioned any appropriate combination.
Figure 13 schematically shows the program product for realizing content outputting method according to embodiment of the present invention Schematic diagram.
As shown in figure 13, the program product for realizing content outputting method according to the embodiment of the present invention is described 40, portable compact disc read only memory (CD-ROM) may be used and include program code, and can be in computing device, example As run on PC.However, the program product of the present invention is without being limited thereto, in this document, readable storage medium storing program for executing can be It is any include or storage program tangible medium, the program can be commanded execution system, device either device using or with It is used in combination.
Readable signal medium may include in a base band or as the data-signal that a carrier wave part is propagated, wherein carrying Readable program code.Diversified forms may be used in the data-signal of this propagation, including --- but being not limited to --- electromagnetism letter Number, optical signal or above-mentioned any appropriate combination.Readable signal medium can also be other than readable storage medium storing program for executing it is any can Read medium, which can send, propagate either transmission for being used by instruction execution system, device or device or Program in connection.
The program code for including on readable medium can transmit with any suitable medium, including --- but being not limited to --- Wirelessly, wired, optical cable, RF etc. or above-mentioned any appropriate combination.
It can be write with any combination of one or more programming languages for executing the program that operates of the present invention Code, described program design language include object oriented program language --- and such as Java, C++ etc. further include routine Procedural programming language --- such as " C ", language or similar programming language.Program code can fully exist It is executed in user calculating equipment, partly execution part executes or exists completely on a remote computing on a user device It is executed on remote computing device or server.In the situation for being related to remote computing device, remote computing device can be by appointing The network for type of anticipating --- it is connected to user calculating equipment including LAN (LAN) or wide area network (WAN) one, alternatively, can connect It is connected to external computing device (such as being connected by internet using ISP).
Exemplary computer device
After method, medium and the device for describing exemplary embodiment of the invention, next, with reference to figure 14 to this The computing device of invention illustrative embodiments, the computing device include processing unit and storage unit, and storage unit is stored with Computer executable instructions, above-metioned instruction by above-mentioned processing unit when being executed for realizing the content output side in Fig. 2 to Fig. 8 Method is described.
The embodiment of the present invention additionally provides a kind of computing device.Person of ordinary skill in the field is it is understood that this hair Bright various aspects can be implemented as system, method or program product.Therefore, various aspects of the invention can be implemented as Following form, i.e.,:Complete hardware embodiment, complete Software Implementation (including firmware, microcode etc.) or hardware and The embodiment that software aspects combine, may be collectively referred to as circuit, " module " or " system " here.
In some possible embodiments, it is single can to include at least at least one processing for computing device according to the present invention Member and at least one storage unit.Wherein, the storage unit has program stored therein code, when said program code is described Processing unit execute when so that the processing unit execute described in above-mentioned " illustrative methods " part of this specification according to this Invent the step in the content outputting method of various illustrative embodiments.For example, the processing unit can be executed as in Fig. 2 Shown in operate S210, obtain the sharing operation for sharing first content at least one other user, wherein first content has Default output duration;S220 is operated, in response to sharing operation, exports the second content, wherein the second content and first content phase It closes, and the default output duration of the second content is less than the default output duration of first content;S230 is operated, in output second After appearance, third content is exported.
Figure 14 schematically shows the computing device according to the ... of the embodiment of the present invention for realizing content outputting method Block diagram.
The meter for realizing content outputting method of this embodiment according to the present invention is described referring to Figure 14 Calculate equipment 50.Computing device 50 as shown in figure 14 is only an example, function that should not be to the embodiment of the present invention and use Range band carrys out any restrictions.
As shown in figure 14, computing device 50 is showed in the form of universal computing device.The component of computing device 50 can wrap It includes but is not limited to:Above-mentioned at least one processing unit 501, above-mentioned at least one storage unit 502, connection different system component The bus 503 of (including storage unit 502 and processing unit 501).
Bus 503 includes data/address bus, address bus and controlling bus.
Storage unit 502 may include volatile memory, such as random access memory (RAM) 5021 and/or high speed Buffer memory 5022 can further include read-only memory (ROM) 5023.
Storage unit 502 can also include program/utility with one group of (at least one) program module 5024 5025, such program module 5024 includes but not limited to:Operating system, one or more application program, other program moulds Block and program data may include the realization of network environment in each or certain combination in these examples.
Computing device 50 can also be with one or more external equipments 504 (such as keyboard, sensing equipment, bluetooth equipment etc.) Communication, this communication can be carried out by input/output (I/0) interface 505.Also, computing device 50 can also pass through network Adapter 506 and one or more network (such as LAN (LAN), wide area network (WAN) and/or public network, such as because of spy Net) communication.As shown, network adapter 506 is communicated by bus 503 with other modules of computing device 50.It should be understood that Although not shown in the drawings, other hardware and/or software module can be used in conjunction with computing device 50, including but not limited to:Micro- generation Code, device driver, redundant processing unit, external disk drive array, RAID system, tape drive and data backup are deposited Storage system etc..
It should be noted that although being referred to several units/modules or subelement/submodule of device in above-detailed Block, but it is this division be only exemplary it is not enforceable.In fact, according to the embodiment of the present invention, retouching above The feature and function for two or more units/modules stated can embody in a units/modules.Conversely, above description The feature and function of a units/modules can be further divided into and embodied by multiple units/modules.
In addition, although the operation of the method for the present invention is described with particular order in the accompanying drawings, this do not require that or Hint must execute these operations according to the particular order, or have to carry out shown in whole operation could realize it is desired As a result.Additionally or alternatively, it is convenient to omit multiple steps are merged into a step and executed by certain steps, and/or by one Step is decomposed into execution of multiple steps.
Although by reference to several spirit and principle that detailed description of the preferred embodimentsthe present invention has been described, it should be appreciated that, this It is not limited to the specific embodiments disclosed for invention, does not also mean that the feature in these aspects cannot to the division of various aspects Combination is this to divide the convenience merely to statement to be benefited.The present invention is directed to cover appended claims spirit and Included various modifications and equivalent arrangements in range.

Claims (10)

1. a kind of content outputting method, including:
Obtain the sharing operation for sharing first content at least one other user, wherein the first content has default defeated Go out duration;
In response to the sharing operation, the second content is exported, wherein second content is related to the first content, and The default output duration of second content is less than the default output duration of the first content;And
After exporting second content, third content is exported.
2. according to the method described in claim 1, wherein, the method further includes:
Determine the number of users of the targeted at least one other user of the sharing operation;And
Second content is determined according to the number of users.
3. according to the method described in claim 1, wherein, the method further includes:
In response to the sharing operation, the first content is exported at least one other user.
4. according to the method described in claim 3, wherein, the first content includes advertisement video, to it is described it is at least one its His user exports the first content:
Obtain the multiframe picture in the advertisement video;
Corresponding GIF cardons are generated based on the multiframe picture;And
The GIF cardons are exported at least one other user.
5. according to the method described in claim 3, wherein, the first content is advertisement video, to described at least one other User exports the first content:
Obtain the Target Photo in the advertisement video;And
The Target Photo is exported at least one other user.
6. according to the method described in claim 3, wherein, the first content is advertisement video, to described at least one other User exports the first content:
Obtain the audio in the advertisement video;And
The audio is exported at least one other user.
7. according to the method described in claim 3, wherein, at least one other user export the first content it Afterwards, the method further includes:
The user that the first content is operated at least one other user exports the 4th content.
8. a kind of content output apparatus, including:
Acquisition module, for obtaining the sharing operation for sharing first content at least one other user, wherein in described first Container has default output duration;
First respond module, in response to the sharing operation, exporting the second content, wherein second content with it is described First content is related, and the default output duration of second content is less than the default output duration of the first content;With And
First output module, for after exporting second content, exporting third content.
9. a kind of medium is stored with computer executable instructions, described instruction by processing unit when being executed for realizing right It is required that the content outputting method described in any one of 1 to 7.
10. a kind of computing device, including:
Processing unit;And
Storage unit is stored with computer executable instructions, and described instruction by the processing unit when being executed for realizing power Profit requires the content outputting method described in any one of 1 to 7.
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