CN108287891A - A kind of application information method for pushing and server - Google Patents

A kind of application information method for pushing and server Download PDF

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Publication number
CN108287891A
CN108287891A CN201810049170.7A CN201810049170A CN108287891A CN 108287891 A CN108287891 A CN 108287891A CN 201810049170 A CN201810049170 A CN 201810049170A CN 108287891 A CN108287891 A CN 108287891A
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CN
China
Prior art keywords
picture
information
application information
destination application
mobile terminal
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Pending
Application number
CN201810049170.7A
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Chinese (zh)
Inventor
王友卫
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Vivo Mobile Communication Co Ltd
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Vivo Mobile Communication Co Ltd
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Filing date
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Application filed by Vivo Mobile Communication Co Ltd filed Critical Vivo Mobile Communication Co Ltd
Priority to CN201810049170.7A priority Critical patent/CN108287891A/en
Publication of CN108287891A publication Critical patent/CN108287891A/en
Pending legal-status Critical Current

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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/953Querying, e.g. by the use of web search engines
    • G06F16/9535Search customisation based on user profiles and personalisation
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/50Information retrieval; Database structures therefor; File system structures therefor of still image data
    • G06F16/58Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually
    • G06F16/583Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually using metadata automatically derived from the content
    • G06F16/5838Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually using metadata automatically derived from the content using colour
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F8/00Arrangements for software engineering
    • G06F8/60Software deployment
    • G06F8/61Installation

Abstract

The present invention provides a kind of application information method for pushing and server, wherein the application information method for pushing includes:The first picture that mobile terminal is sent is received, and extracts the characteristic information of first picture;According to the characteristic information, the second picture with first picture match in image data base is determined;It obtains and the associated destination application information of the second picture;The destination application information is sent to the mobile terminal.Technical solution provided by the invention solves the problems, such as that the search of existing application information and push are restricted.

Description

A kind of application information method for pushing and server
Technical field
The present invention relates to field of communication technology more particularly to a kind of application information method for pushing and server.
Background technology
With the rapid development of information industry, the application program for being applied to mobile terminal is more and more.Currently, server is logical It is often to search corresponding application by modes such as search key, Quick Response Code or the advertisement links of acquisition mobile terminal transmission Corresponding application information is pushed to mobile terminal by program information.But such mode usually requires user's input The input information that keyword, Quick Response Code etc. determine, server could carry out relevant search, limit according to the input information of above-mentioned determination The search and push to application information have been made, the popularization and application of application program are also not easy to.
Invention content
A kind of application information method for pushing of offer of the embodiment of the present invention and server, to solve existing application program The problem of search and push of information are restricted.
In order to solve the above-mentioned technical problem, the invention is realized in this way:
In a first aspect, an embodiment of the present invention provides a kind of application information method for pushing, including:
The first picture that mobile terminal is sent is received, and extracts the characteristic information of first picture;
According to the characteristic information, the second picture with first picture match in image data base is determined;
It obtains and the associated destination application information of the second picture;
The destination application information is sent to the mobile terminal.
Second aspect, the embodiment of the present invention additionally provide a kind of server, including:
Extraction module, the first picture for receiving mobile terminal transmission, and extract the characteristic information of first picture;
Determining module determines the with first picture match in image data base for according to the characteristic information Two pictures;
Acquisition module, for obtaining and the associated destination application information of the second picture;
Sending module, for sending the destination application information to the mobile terminal.
The third aspect, the embodiment of the present invention additionally provide a kind of server, including:Processor, memory, and be stored in On memory and the computer program that can run on a processor, the processor realizes such as the when executing the computer program The step in application information method for pushing described in one side.
Fourth aspect, the embodiment of the present invention additionally provide a kind of computer readable storage medium, are stored thereon with computer Program, the application information method for pushing as described in first aspect is realized when the computer program is executed by processor Step.
In the embodiment of the present invention, the first picture sent by receiving mobile terminal, and extract the spy of first picture Reference ceases;Determine the second picture in image data base with first picture match according to the characteristic information, and obtain with The associated destination application information of second picture;The destination application information is sent to the mobile terminal.This Sample, the picture sent by mobile terminal can be achieved with the lookup to application information and push, be inputted without user crucial The input information that word, Quick Response Code etc. determine, facilitates the operation of user, is more favorable to the popularization and application of application program.
Description of the drawings
In order to illustrate the technical solution of the embodiments of the present invention more clearly, needed in being described below to the embodiment of the present invention Attached drawing to be used is briefly described, it should be apparent that, drawings in the following description are only some embodiments of the invention, For those of ordinary skill in the art, without having to pay creative labor, it can also obtain according to these attached drawings Obtain other attached drawings.
Fig. 1 is a kind of flow chart of application information method for pushing provided in an embodiment of the present invention;
Fig. 2 is the flow chart of another application information method for pushing provided in an embodiment of the present invention;
Fig. 3 is the flow chart of another application information method for pushing provided in an embodiment of the present invention;
Fig. 4 is a kind of structure chart of server provided in an embodiment of the present invention;
Fig. 5 is the structure chart of another server provided in an embodiment of the present invention;
Fig. 6 is the structure chart of another server provided in an embodiment of the present invention;
Fig. 7 is the structure chart of another server provided in an embodiment of the present invention;
Fig. 8 is the structure chart of another server provided in an embodiment of the present invention.
Specific implementation mode
Following will be combined with the drawings in the embodiments of the present invention, and technical solution in the embodiment of the present invention carries out clear, complete Site preparation describes, it is clear that described embodiments are some of the embodiments of the present invention, instead of all the embodiments.Based on this hair Embodiment in bright, the every other implementation that those of ordinary skill in the art are obtained without creative efforts Example, shall fall within the protection scope of the present invention.
Fig. 1 is referred to, Fig. 1 is a kind of flow chart of application information method for pushing provided in an embodiment of the present invention, such as Shown in Fig. 1, include the following steps:
Step 101 receives the first picture that mobile terminal is sent, and extracts the characteristic information of first picture.
In the embodiment of the present invention, the first picture that mobile terminal is sent can be the figure that user utilizes the interception of screenshotss function Piece can also be the picture that user downloads, or can also be the photo etc. by mobile terminal camera head shooting.It needs to illustrate The image content of the first picture of ground does not include application information.
Specifically, user is when browsing social software, it is seen that more interested relevant with other applications the One picture, without including application information in the image content of first picture.When user wishes to obtain first figure When the corresponding application information of piece, first picture is sent to server.
For example, user in communication application program APP1, has received being generated by application APP 2 for friend's transmission Personality test pictures, the personality test pictures do not include the related application information of application APP 2.User wishes to pass through The personality test pictures can send the personality test pictures come the application information for obtaining application APP 2, then user To server.
Server receives first picture that mobile terminal is sent, and extracts the characteristic information of first picture.
In the embodiment of the present invention, the characteristic information includes page header, page footing information and the page of first picture At least one of layout information.
It is to be appreciated that application program is generally included by unique page header, page footing information and page layout information.Institute State the information such as the color, number of icons, icon layout, control quantity, control layout that page header may include top margin;The page Tail information may include the information such as color, number of icons, icon layout, control quantity, the control layout of page footing;The page cloth Office's information may include the information such as number of icons, icon layout, control quantity, the control layout of the page.
The characteristic information for extracting first picture can be color, the number of icons for the top margin for extracting first picture With icon layout information;Can also be color, number of icons and the icon layout information for the top margin for extracting first picture with And color, number of icons and the icon layout information of the page footing of first picture.
Step 102, according to the characteristic information, determine the second figure with first picture match in image data base Piece.
In the embodiment of the present invention, described image database is pre-stored in server, is prestored in described image database more A picture that prestores.The picture that prestores can be with developer's platform cooperation, from the correlation of developer's platform synchronization applications Picture;It can also be the picture concerned of artificial addition application program.The picture concerned of the application program can be application program Operation interface sectional drawing, can also be application program generate picture.
Specifically, according at least one of the page header of first picture, page footing information and page layout information It is compared with the picture that prestores in image data base, whether there is and first picture with determining in described image database Matched second picture.
For example, when color, number of icons and the figure of the top margin that the characteristic information of first picture is first picture Mark layout information determines described image then according to the color, number of icons and icon layout information of the top margin of first picture With the presence or absence of the second figure of color, number of icons and icon layout information matches with the top margin of first picture in database Piece.
Step 103 obtains and the associated destination application information of the second picture.
Explanation pair is needed, each picture that prestores all is associated with corresponding destination application information.The intended application Program information may include the title of destination application, memory capacity, using introducing etc..When determining in described image database In the presence of the second picture with first picture match, according to the correspondence of prestore picture and destination application information, It can obtain and the associated destination application information of second picture.
Step 104 sends the destination application information to the mobile terminal.
Specifically, the second picture and first picture match, when acquisition and the associated target of the second picture Application information is also equivalent to the destination application information and first picture match with regard to case, then by the target Application information is sent to the mobile terminal.
In the embodiment of the present invention, the first picture sent by receiving mobile terminal, and extract the spy of first picture Reference ceases;The second picture in image data base with first picture match is determined according to the characteristic information;And obtain with The associated destination application information of second picture;The destination application information is sent to the mobile terminal.This Sample, the picture sent by mobile terminal can be achieved with the lookup to application information and push, be inputted without user crucial The input information that word, Quick Response Code etc. determine, facilitates the operation of user, is more favorable to the popularization and application of application program.
In the embodiment of the present invention, before the step 101, further include:
Pre-establish and store the correspondence of the second picture and the destination application information.
It should be understood that each picture that prestores all is associated with corresponding destination application information, second picture is to prestore In picture with the picture of the first picture match, that is to say, that second picture is also associated with corresponding destination application information.Institute It can be pre-stored in image data base to state second picture and the correspondence of the destination application information, can also It is stored in the terminal except image data base, by the way that the second picture is sent to terminal, and receives terminal transmission With the matched destination application information of second picture.
In the embodiment of the present invention, second picture be in the multiple pictures that prestore being stored in image data base with the first picture Matched picture, second picture are namely pre-stored in image data base.Each is pre-established in image data base to prestore The correspondence of picture and associated destination application information, that is, establish second picture and destination application information Correspondence.One second picture corresponds to a destination application information, and a destination application information can correspond to more A second picture.In this way, also can more rapidly realize the lookup to destination application information and determination.
Fig. 2 is referred to, Fig. 2 is the flow chart of another application information method for pushing provided in an embodiment of the present invention, As shown in Fig. 2, the application information method for pushing includes:
Step 201 receives the first picture that mobile terminal is sent, and extracts the characteristic information of first picture.
The step can refer to the step 101 in embodiment illustrated in fig. 1 and be implemented, to avoid repeating, the embodiment of the present invention In this is not repeated.
Step 202 encodes first picture according to the characteristic information, to obtain the volume of first picture Code value.
In the embodiment of the present invention, the step of being encoded to first picture according to the characteristic information can be, will The characteristic information of first picture is encoded, and the cryptographic Hash of first picture, the cryptographic Hash of first picture are calculated The encoded radio of namely described first picture.
It should be noted that when the resolution ratio of first picture is larger, it can be down-sampled to first picture progress, It reduces and feature information extraction and coding is carried out to first picture again after the sample rate of first picture, to prevent described the One picture is excessive and make the encoded radio of first picture there are large errors due to resolution ratio, it is ensured that the volume of first picture The accuracy rate of code value.
Step 203, the encoded radio for obtaining each picture that prestores in image data base.
It is to be appreciated that each picture that prestores in described image database includes corresponding encoded radio, it is described pre- Depositing the corresponding encoded radio of picture, there are mapping relations.
Step 204, judge described in prestore and whether there is Target Photo in picture.
In the embodiment of the present invention, the Target Photo is the coding of encoded radio and first picture in the picture that prestores The difference of value is located at the picture in preset range.
Specifically, by the encoded radio of each picture that prestores in the encoded radio of first picture and described image database into Row compares, and calculates the difference of each the prestore encoded radio of picture and the encoded radio of first picture, judges described pre- Whether the difference for depositing the encoded radio of picture and the encoded radio of first picture is located in the preset range.Need explanatorily institute It can be the range intervals manually set to state preset range.
Step 205, when in the picture that prestores there are when Target Photo, determine in described image database exist with it is described The second picture of first picture match.
The difference of the encoded radio of picture and the encoded radio of first picture of prestoring described in the judgement is located at the default model In enclosing, then the above-mentioned difference with the encoded radio of first picture is located at picture i.e. Target Photo in preset range, then Determine the second picture existed in described image database with first picture match.In the embodiment of the present invention, described second Picture is Target Photo with the difference minimum of the encoded radio of first picture, that is to say, that the second picture for institute State the encoded radio Target Photo the most similar of the first picture.
It needs explanatorily, the difference of prestore described in the judgement encoded radio of picture and the encoded radio of first picture not position Target Photo is not present in the preset range, also deciding that in the picture that prestores, and then also determines that described image number According in library, there is no the second pictures with first picture match.That is, the picture that prestores in described image database Encoded radio differ larger with the encoded radio of first picture, it is believed that there is no with described the in described image database Prestore picture similar in the encoded radio of one picture.
Step 206 obtains and the associated destination application information of the second picture.
When the second picture with the first picture match is determined by comparing the encoded radio of picture, according in image data base The correspondence of the second picture and destination application information that prestore can also obtain and the associated target of the second picture Application information.
Step 207 sends the destination application information to the mobile terminal.
Specifically, when acquisition and the associated destination application information of the second picture, then by the intended application journey Sequence information is sent to the mobile terminal.
It is more each by obtaining the encoded radio of each picture that prestores in described image database in the embodiment of the present invention The difference of the encoded radio of picture and the encoded radio of first picture of prestoring judges to whether there is target in the picture that prestores Picture, when there are when Target Photo, also determine that in the described image database to exist and described first in the picture that prestores The second picture of picture match, so obtain with the associated destination application information of the second picture, and to the movement Terminal sends the destination application information.In this way, also just more accurately finding out with first picture match Two pictures improve the accuracy rate of the application information method for pushing, are more advantageous to the popularization and application of application program.
It is to be appreciated that when the mobile terminal receives the destination application information, if user couple with it is described The corresponding destination application of destination application information is interested, can be based on the intended application by the mobile terminal Program information sends corresponding destination application to server and downloads request.
Optionally, after the step 206, the application information method for pushing further includes:
Receive the download request that the mobile terminal is sent based on the destination application information;
The download request is responded, and the corresponding destination application installation kit of the destination application information is sent To the mobile terminal.
It needs explanatorily, may include corresponding destination application title, two dimension in the destination application information The information such as code, download link, to facilitate user to pass through destination application title described in long-press or long-press download link or scanning Quick Response Code to send corresponding destination application download request to server.In this way, when mobile terminal receives server hair The destination application information sent can obtain the download of corresponding destination application by the destination application information Mode, without still further searching the downloading mode of destination application so that the simpler convenience of operation of user.
It is asked based on the download that the destination application information is sent when receiving the mobile terminal, by the target The corresponding destination application installation kit of application information is sent to the mobile terminal, is asked with responding the download.
In this way, by the way that the first picture that mobile terminal is sent is identified, to be sent and described first to mobile terminal The corresponding destination application information of picture, and the download that can be sent based on the destination application information to mobile terminal is asked It asks and is responded, corresponding destination application installation kit is sent to mobile terminal, user clicks corresponding intended application Program installation kit can be realized and be installed and used to destination application.Technical solution provided in an embodiment of the present invention, cannot When determining the input information that application name, Quick Response Code etc. determine, user can be also realized by picture recognition to interested Application program lookup and installation, for user search and install application program provide a kind of new approach, be more favorable to The popularization and application of application program.
Fig. 3 is referred to, Fig. 3 is the flow chart of another application information method for pushing provided in an embodiment of the present invention, As shown in figure 3, the application information method for pushing includes:
Step 301 receives the first picture that mobile terminal is sent, and extracts the characteristic information of first picture.
Specifically, the first picture that mobile terminal is sent is received, and extracts the page header of first picture, page footing letter At least one of breath and page layout information.
Step 302, according to the characteristic information determine in image data base whether there is and first picture match Second picture.
In the embodiment of the present invention, first picture is encoded according to the characteristic information of extraction, to obtain The encoded radio of the first picture is stated, and obtains the encoded radio of each picture that prestores in image data base.Calculate described image database In each encoded radio to prestore and first picture encoded radio difference, and with described first in the picture that prestores described in determining It is Target Photo that the difference of the encoded radio of picture, which is located at the picture in preset range, when there are targets in the picture that prestores described in judgement Picture also determines that the second picture existed in described image database with first picture match.Wherein, second figure Piece is the Target Photo with the difference minimum of the encoded radio of first picture.
Step 303, if so, obtain with the associated destination application information of the second picture.
There is second picture with first picture match in described image database when determining, then obtains and described the The associated destination application information of two pictures.
Step 304 sends the destination application information to the mobile terminal.
Specifically, when acquisition and the associated destination application information of the second picture, then by the intended application journey Sequence information is sent to the mobile terminal.
Step 305, if it is not, display first picture.
Specifically, prestore described in described image database picture encoded radio and first picture encoded radio Difference not be located at preset range in, thus in the picture that prestores be not present Target Photo, also determine that described image data There is no the second pictures with first picture match in library.It is not stored in described image database and first picture Matched second picture, at this point, display first picture, to facilitate user that can manually be known according to first picture Not and search.
For example, user manually extracts the characteristic information of first picture based on the server, according to first figure The characteristic information of piece searches the immediate picture of characteristic information with first picture in preset network-side, will be with the figure The matched application information of piece is associated with first picture.
Step 306, receive with the application information of first picture match, and the application information is sent To the mobile terminal.
When user completes to be associated with to the manual identified of first picture and with first picture based on the server Application information acquisition, receive the application information input by user with first picture match, and will be described Application information is sent to the mobile terminal.
In this way, when that, there is no when the second picture with first picture match, can pass through in described image database Show the first picture, with facilitate user to the manual identified of first picture and with the associated application program of the first picture Seeking scope of the server to picture has been widened in the acquisition of information, avoids limiting to application program because picture cannot be identified The lookup and push of information are more advantageous to the popularization and application of application program.
Step 307 after being associated first picture and corresponding application information, is stored to described image number According in library.
It is input by user with first picture match application information when receiving, then by first picture and Corresponding application information is associated, and associated first picture and corresponding application information are stored to institute It states in image data base.
In the embodiment of the present invention, first picture can be compared as the picture that prestores in described image database and It searches, expands the picture amount of described image database, further improve the successful match of the picture sent to mobile terminal Rate has widened seeking scope of the server to picture.
Fig. 4 is referred to, Fig. 4 is a kind of structure chart of server provided in an embodiment of the present invention, as shown in figure 4, the clothes Business device 400 include:
Extraction module 401, the first picture for receiving mobile terminal transmission, and extract the feature letter of first picture Breath;
Determining module 402, for according to the characteristic information, determine in image data base with first picture match Second picture;
Acquisition module 403, for obtaining and the associated destination application information of the second picture;
Sending module 404, for sending the destination application information to the mobile terminal.
Optionally, as shown in figure 5, the determining module 402 includes:
Encoding submodule 4021, for being encoded to first picture according to the characteristic information, described in acquisition The encoded radio of first picture;
Acquisition submodule 4022, the encoded radio for obtaining each picture that prestores in image data base;
Judging submodule 4023 whether there is Target Photo for judging in the picture that prestores, and the Target Photo is The difference of encoded radio and the encoded radio of first picture is located at the picture in preset range in the picture that prestores.
Wherein, when there are when Target Photo, determine in described image database to exist and described the in the picture that prestores The second picture of one picture match, the second picture are the target figure with the difference minimum of the encoded radio of first picture Piece;
When Target Photo is not present in the picture that prestores, determines in described image database and be not present and described first The second picture of picture match.
Optionally, as shown in fig. 6, the server 400 further includes:
Display module 405 is used for if it is determined that there is no second with first picture match in described image database Picture shows first picture;
Control module 406, for receiving and the application information of first picture match, and by the application program Information is sent to the mobile terminal.
Optionally, as shown in fig. 6, the server 400 further includes:
Memory module 407 stores after being associated first picture and corresponding application information to institute It states in image data base.
Optionally, as shown in fig. 7, the server 400 further includes:
Receiving module 408 is asked for receiving the download that the mobile terminal is sent based on the destination application information It asks;
Respond module 409 for responding the download request, and the corresponding target of the destination application information is answered It is sent to the mobile terminal with program installation kit.
Optionally, the server 400 further includes:
Module is established, for pre-establishing and storing second picture pass corresponding with the destination application information System.
Optionally, the characteristic information includes page header, page footing information and the page layout information of first picture At least one of.
In the embodiment of the present invention, the first picture that server 400 is sent by receiving mobile terminal, extraction module 401 carries Take the characteristic information of first picture;Determining module 402, which is determined according to the characteristic information in image data base, whether there is With the second picture of first picture match;If so, acquisition module 403 obtains and the associated intended application of the second picture Program information;Sending module 404 sends the destination application information to the mobile terminal.In this way, passing through mobile terminal The picture of transmission can be achieved with the lookup to application information and push, be determined without user entered keyword, Quick Response Code etc. Input information, facilitate the operation of user, be more favorable to the popularization and application of application program.
Referring to Fig. 8, Fig. 8 is the structure chart of server provided in an embodiment of the present invention, above application program can be realized Details in information-pushing method embodiment, and reach identical effect.As shown in figure 8, server 800 includes:Processor 801, transceiver 802, memory 803, user interface 804, bus interface and storage be on a memory and can be on a processor The computer program of operation, wherein:
Processor 801 executes following process for reading the computer program in memory 803:
The first picture that mobile terminal is sent is received, and extracts the characteristic information of first picture;
According to the characteristic information, the second picture with first picture match in image data base is determined;
It obtains and the associated destination application information of the second picture;
The destination application information is sent to the mobile terminal.
In fig. 8, bus architecture may include the bus and bridge of any number of interconnection, specifically be represented by processor 801 One or more processors and the various circuits of memory that represent of memory 803 link together.Bus architecture can be with Various other circuits of such as peripheral equipment, voltage-stablizer and management circuit or the like are linked together, these are all these Well known to field, therefore, it will not be further described herein.Bus interface provides interface.Transceiver 802 can be Multiple element includes transmitter and receiver, provides the unit for being communicated over a transmission medium with various other devices.Needle To different user equipmenies, user interface 804, which can also be, external the interface for needing equipment is inscribed, and the equipment of connection includes But be not limited to keypad, display, loud speaker, microphone, control stick etc..
Processor 801 is responsible for bus architecture and common processing, and memory 803 can store processor 801 and hold Used data when row operation.
Optionally, following steps be can also be achieved when program is executed by processor 801:
First picture is encoded according to the characteristic information, to obtain the encoded radio of first picture;
Obtain the encoded radio of each picture that prestores in image data base;
It prestores described in judgement and whether there is Target Photo in picture, the Target Photo is encoded radio in the picture that prestores The picture being located at the difference of the encoded radio of first picture in preset range.
Wherein, when there are when Target Photo, determine in described image database to exist and described the in the picture that prestores The second picture of one picture match, the second picture are the target figure with the difference minimum of the encoded radio of first picture Piece;
When Target Photo is not present in the picture that prestores, determines in described image database and be not present and described first The second picture of picture match.
Optionally, following steps be can also be achieved when program is executed by processor 801:
Pre-establish and store the correspondence of the second picture and the destination application information.
Optionally, following steps be can also be achieved when program is executed by processor 801:
If it is determined that there is no the second picture with first picture match, displays described first in described image database Picture;
The application information with first picture match is received, and the application information is sent to the shifting Dynamic terminal.
Optionally, following steps be can also be achieved when program is executed by processor 801:
After first picture and corresponding application information are associated, store into described image database.
Optionally, following steps be can also be achieved when program is executed by processor 801:
Receive the download request that the mobile terminal is sent based on the destination application information;
The download request is responded, and the corresponding destination application installation kit of the destination application information is sent To the mobile terminal.
Optionally, the characteristic information includes page header, page footing information and the page layout information of first picture At least one of.
In the embodiment of the present invention, the first picture that server is sent by receiving mobile terminal, and extract first figure The characteristic information of piece;It is determined in image data base with the presence or absence of second with first picture match according to the characteristic information Picture;If so, obtaining and the associated destination application information of the second picture;The mesh is sent to the mobile terminal Mark application information.In this way, the lookup to application information and push can be achieved with by the picture that mobile terminal is sent, Without the input information that user entered keyword, Quick Response Code etc. determine, the operation of user is facilitated, application program is more favorable to Popularization and application.
The embodiment of the present invention also provides a kind of computer readable storage medium, and meter is stored on computer readable storage medium Calculation machine program realizes each mistake of above application program information method for pushing embodiment when the computer program is executed by processor Journey, and identical technique effect can be reached, to avoid repeating, which is not described herein again.Wherein, the computer-readable storage medium Matter, such as read-only memory (Read-Only Memory, abbreviation ROM), random access memory (Random Access Memory, abbreviation RAM), magnetic disc or CD etc..
It needs explanatorily herein, the terms "include", "comprise" or its any other variant are intended to non-exclusive Property include so that including a series of elements process, method, article or device not only include those elements, but also Further include other elements that are not explicitly listed, or further include for this process, method, article or device it is intrinsic Element.In the absence of more restrictions, the element limited by sentence "including a ...", it is not excluded that wanted including this There is also other identical elements in the process of element, method, article or device.
Through the above description of the embodiments, those skilled in the art can be understood that above-described embodiment side Method can add the mode of required general hardware platform to realize by software, naturally it is also possible to by hardware, but in many cases The former is more preferably embodiment.Based on this understanding, technical scheme of the present invention substantially in other words does the prior art Going out the part of contribution can be expressed in the form of software products, which is stored in a storage medium In (such as ROM/RAM, magnetic disc, CD), including some instructions are used so that a station terminal (can be mobile phone, computer, service Device, air conditioner or network equipment etc.) execute method described in each embodiment of the present invention.
The above description is merely a specific embodiment, but scope of protection of the present invention is not limited thereto, any Those familiar with the art in the technical scope disclosed by the present invention, can easily think of the change or the replacement, and should all contain Lid is within protection scope of the present invention.Therefore, protection scope of the present invention should be subject to the protection scope in claims.

Claims (11)

1. a kind of application information method for pushing, which is characterized in that including:
The first picture that mobile terminal is sent is received, and extracts the characteristic information of first picture;
According to the characteristic information, the second picture with first picture match in image data base is determined;
It obtains and the associated destination application information of the second picture;
The destination application information is sent to the mobile terminal.
2. according to the method described in claim 1, it is characterized in that, described according to the characteristic information, image data base is determined In second picture with first picture match the step of, including:
First picture is encoded according to the characteristic information, to obtain the encoded radio of first picture;
Obtain the encoded radio of each picture that prestores in image data base;
It prestores described in judgement and whether there is Target Photo in picture, the Target Photo prestores encoded radio and institute in picture for described in The difference for stating the encoded radio of the first picture is located at picture in preset range;
Wherein, when there are when Target Photo, determine in described image database to exist and first figure in the picture that prestores The matched second picture of piece, the second picture are the Target Photo with the difference minimum of the encoded radio of first picture.
3. according to the method described in claim 1, it is characterized in that, it is described reception mobile terminal send the first picture, and Before the step of extracting the characteristic information of first picture, further include:
Pre-establish and store the correspondence of the second picture and the destination application information.
4. according to the method in any one of claims 1 to 3, which is characterized in that sent to the mobile terminal described After the step of destination application information, further include:
Receive the download request that the mobile terminal is sent based on the destination application information;
The download request is responded, and the corresponding destination application installation kit of the destination application information is sent to institute State mobile terminal.
5. according to the method in any one of claims 1 to 3, which is characterized in that the characteristic information includes described first At least one of page header, page footing information and page layout information of picture.
6. a kind of server, which is characterized in that including:
Extraction module, the first picture for receiving mobile terminal transmission, and extract the characteristic information of first picture;
Determining module, for according to the characteristic information, determining the second figure with first picture match in image data base Piece;
Acquisition module, for obtaining and the associated destination application information of the second picture;
Sending module, for sending the destination application information to the mobile terminal.
7. server according to claim 6, which is characterized in that the determining module includes:
Encoding submodule, for being encoded to first picture according to the characteristic information, to obtain first picture Encoded radio;
Acquisition submodule, the encoded radio for obtaining each picture that prestores in image data base;
Judging submodule whether there is Target Photo for judging in the picture that prestores, the Target Photo is described prestores The difference of encoded radio and the encoded radio of first picture is located at the picture in preset range in picture;
Wherein, when there are when Target Photo, determine in described image database to exist and first figure in the picture that prestores The matched second picture of piece, the second picture are the Target Photo with the difference minimum of the encoded radio of first picture.
8. server according to claim 6, which is characterized in that further include:
Module is established, the correspondence for pre-establishing and storing the second picture and the destination application information.
9. the server according to any one of claim 6 to 8, which is characterized in that further include:
Receiving module, the download request sent based on the destination application information for receiving the mobile terminal;
Respond module, for responding download request, and by the corresponding destination application of the destination application information Installation kit is sent to the mobile terminal.
10. the server according to any one of claim 6 to 8, which is characterized in that the characteristic information includes described At least one of page header, page footing information and page layout information of one picture.
11. a kind of server, which is characterized in that including:Processor, memory, and store on a memory and can handle The computer program run on device, the processor are realized when executing the computer program such as any one of claim 1 to 5 Step in the application information method for pushing.
CN201810049170.7A 2018-01-18 2018-01-18 A kind of application information method for pushing and server Pending CN108287891A (en)

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Application publication date: 20180717