CN108230022A - Advertisement display management method and system - Google Patents

Advertisement display management method and system Download PDF

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Publication number
CN108230022A
CN108230022A CN201711471915.0A CN201711471915A CN108230022A CN 108230022 A CN108230022 A CN 108230022A CN 201711471915 A CN201711471915 A CN 201711471915A CN 108230022 A CN108230022 A CN 108230022A
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China
Prior art keywords
application
advertisement
management
level
applications
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CN201711471915.0A
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Chinese (zh)
Inventor
陈建辉
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Shenzhen Jiuzhou Electric Appliance Co Ltd
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Shenzhen Jiuzhou Electric Appliance Co Ltd
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Priority to CN201711471915.0A priority Critical patent/CN108230022A/en
Publication of CN108230022A publication Critical patent/CN108230022A/en
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0277Online advertisement
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements

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  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Economics (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

The present invention relates to a kind of advertisement display management method and system, partition of the level is carried out to application, different management strategies is provided for different ranks to select for user, so that application can be according to affiliated rank difference and with different advertisement display strategies, both ensured that user can carry out personal management to application advertisement, ensure that user can watch required advertising information, it can guarantee the equity of application again, it does not need to obtain equipment root authority, ensure smart machine and the safety of user, eliminate risk.

Description

Advertisement display management method and system
Technical field
The present invention relates to computer realm more particularly to a kind of advertisement display management method and system.
Background technology
At present, intelligence system (for example, Android Android systems, IOS systems) has been widely used in various intelligence and has set It is standby upper, such as smart mobile phone, tablet, set-top box.The application developer of intelligence system is in order to promote product, increase income, usually It can be inserted into advertisement in the application, launched by being inserted into advertisement, can be very good to promote product, user can also be allowed to understand more More products and information.
But advertisement often generates bigger puzzlement for user too much.If user is not desired to watch too much Advertisement then can intercept advertisement using the application of advertisement is gone.Going the application of advertisement has very much, such as ADSafe, AdAway etc., These applications can scan which application in equipment, and there are advertisements, and then advertisement is intercepted.
Present advertisement applications of going all are pure interception functions, i.e., when user setting needs to intercept extensively to some application It accuses, then this after advertisement using all no longer showing, although processing interception in this way shields advertisement, user can not obtain again Advertising information, it is impossible to understand more product informations, and user has certain product informations demand, to wide using all going Accuse the interests for also greatly compromising product manufacturer.In addition, advertisement applications is gone to intercept advertisement using third party, most of applications are all It needs to obtain root authority, this is all unsafe for smart machine and user, easily brings risk.
Invention content
In view of this, it is necessary to which spending advertising for above-mentioned correspondence prevents user from obtaining product information, to equipment The problem of bringing risk with user provides a kind of advertisement display management method and system.
A kind of advertisement display management method provided by the invention, includes the following steps:
S10:Obtain all applications in equipment, and all applications be classified, will apply be divided into high-level application, in Level applications and low level application;
S20:For high-level application, the management strategy shown immediately using advertisement;For middle level applications, using advertisement Display, message informing column show both management strategies immediately;For low level application, shown immediately using advertisement, message is led to Know that column is shown, Ad blocking does not show these three management strategies;
S30:Using when, affiliated rank and corresponding management strategy will be applied to be supplied to user, selected required Management strategy.
Further, the step S10 is specially:The normal display rate of statistics application advertisement, if normal display rate is more than in advance If high level, then it will apply and be divided into high-level application;If normal display rate is less than predetermined low level, it will apply and be divided into low level Using remaining application is divided into middle level applications.
Further, the step S10 is further included:A configuration is generated in device systems after the completion of being classified to application File, configuration file are preserved using classification results, and configuration file is stored in terminal and is uploaded to server.
Further, the message informing column, which is shown, is specially:Passing through Http request of loading advertisements using ad plug-in When, the ad data asked is intercepted and is not shown in the application, is directly sent to by way of message informing Message informing column.
A kind of advertisement display management system provided by the invention, including:
Using diversity module, all applications in equipment are obtained, and all applications are classified, it will be advanced using being divided into It does not apply, middle level applications and low level application;
Management strategy module, for high-level application, the management strategy shown immediately using advertisement;It should for middle rank With being shown immediately using advertisement, message informing column shows both management strategies;For low level application, using advertisement immediately Display, message informing column is shown, Ad blocking does not show these three management strategies;
Strategy selection module, using when, affiliated rank and corresponding management strategy will be applied to be supplied to user, selected Select required management strategy.
Further, the application normal display rate of diversity module statistics application advertisement, presets if normal display rate is more than High level will then be applied and be divided into high-level application;If normal display rate is less than predetermined low level, will be answered using low level is divided into With remaining application is divided into middle level applications.
Further, the application diversity module generates a configuration text after the completion of being classified to application in device systems Part, configuration file are preserved using classification results, and configuration file is stored in terminal and is uploaded to server.
Further, the management strategy module will be asked when application ad plug-in is by Http request of loading advertisements To ad data intercept and do not show in the application, message informing is directly sent to by way of message informing Column.
Advertisement display management method and system of the present invention carry out partition of the level to application, are provided not for different ranks Same management strategy is selected for user so that and application can have different advertisement display strategies according to affiliated rank difference, Both ensured that user can carry out personal management to application advertisement, and ensured that user can watch required advertising information, and can protect The equity of application is demonstrate,proved, does not need to obtain equipment root authority, ensures smart machine and the safety of user, eliminate risk.
Description of the drawings
Fig. 1 is the flow chart of the advertisement display management method in one embodiment;
Fig. 2 is the structure chart of the advertisement display management system in one embodiment.
Specific embodiment
In order to make the purpose , technical scheme and advantage of the present invention be clearer, with reference to the accompanying drawings and embodiments, it is right The present invention is further elaborated.It should be appreciated that specific embodiment described herein is only to explain the present invention, not For limiting the present invention.
To ensure the safety of equipment and user, advertisement display management method of the present invention is present in the form of system is applied to be set It is realized in standby system rather than in the form of third-party application.The method of the present invention to application by carrying out grade classification, to not at the same level Not Ying Yong in advertisement using different advertisement display management strategies, use different management plans hence for different applications Slightly, it had both avoided user that from cannot obtaining the situation of product information, and had also met the equity of different application, specifically, as shown in Figure 1, should Method includes the following steps:
S10:Obtain all applications in equipment, and all applications be classified, will apply be divided into high-level application, in Level applications and low level application.
S20:For high-level application, the management strategy shown immediately using advertisement;For middle level applications, using advertisement Display, message informing column show both management strategies immediately;For low level application, shown immediately using advertisement, message is led to Know that column is shown, Ad blocking does not show these three management strategies.
S30:Using when, affiliated rank and corresponding management strategy will be applied to be supplied to user, selected required Management strategy.
Many applications would generally be installed in equipment, these application in, some application in advertisement be user need or It is that equipment vendors need to be shown to user, and the advertisement in some applications can show intercept and not show, it should Step carries out different applications the setting of high, medium and low three ranks, and the application of different stage is shown using different advertisements Show management strategy.
In one of which mode, the method for carrying out partition of the level to application is:The normal display rate of statistics application advertisement, If normal display rate is more than default high level, it will apply and be divided into high-level application;If normal display rate is less than predetermined low level, It will apply and be divided into low level application, remaining application is divided into middle level applications.
Normal display rate refers to that advertisement can normally show the frequency finished using in use, if normal aobvious Show that rate height illustrates user for the advertisement acceptance level in the application is very high or what manufacturer carried cannot be blocked using advertisement It cuts, such as certain shopping applications, financing application.And normally display rate is low, illustrates that user is inconvenient for the advertisement in the application It watches, compare and lose interest in or dislike.Such as the game application of frequent garbage throwing advertisement.
In other modes, user also can voluntarily be divided according to hobby.
A configuration file is generated in device systems after the completion of being classified to application, configuration file preserves application classification knot Fruit.Configuration file is stored in terminal and is uploaded to server, convenient for more new management.
All having in smart machine system has message informing column, and message informing column can show that each application and system are sent To the various message of user.When each message item for clicking message informing column, the particular content of display message will be redirected.Therefore After the completion of partition of the level, different advertisement display management strategies is used to the application of different stage, three kinds are set in this method Advertisement display management strategy, respectively:Advertisement is shown immediately, message informing column is shown, Ad blocking is not shown.
Wherein, message informing column, which is shown, is specially:When application ad plug-in is by Http request of loading advertisements, will ask To ad data intercept and do not show in the application, message informing is directly sent to by way of message informing Column.User would not see advertisement again in the application in this way, but the message informing for receiving advertisement is reminded, and user can be The message item is clicked when an opportunity arises checks associated advertising content.
The advertisement of high-level application is shown immediately.Advertisement for middle level applications, can immediately be shown with advertisement or Message informing column shows, user can selection strategy according to demand, meet users ' individualized requirement.And for the wide of low level application It accuses, can immediately be shown with advertisement, message informing column show or Ad blocking is not shown, also the strategy as needed for selecting user, right Ad blocking can be selected not show using user in low level, so as to shield advertisement.
The advertisement display management method carries out partition of the level to application, different management plans is provided for different ranks It is slightly selected for user so that application can both ensure user according to affiliated rank difference and with different advertisement display strategies Personal management can be carried out to application advertisement, ensure that user can watch required advertising information, and can guarantee the power of application Benefit does not need to obtain equipment root authority, ensures smart machine and the safety of user, eliminate risk.
Meanwhile the present invention also provides a kind of advertisement display management system, as shown in Fig. 2, the system includes:
Using diversity module 100, all applications in equipment are obtained, and all applications are classified, will apply and be divided into High-level application, middle level applications and low level application.
Management strategy module 200, for high-level application, the management strategy shown immediately using advertisement;For middle rank Using being shown immediately using advertisement, message informing column shows both management strategies;For low level application, stood using advertisement It shows, message informing column is shown, Ad blocking does not show these three management strategies.
Strategy selection module 300, using when affiliated rank and corresponding management strategy will be applied to be supplied to user, Management strategy needed for selection.
Many applications would generally be installed in equipment, these application in, some application in advertisement be user need or It is that equipment vendors need to be shown to user, and the advertisement in some applications can show intercept and not show, it should The setting of high, medium and low three ranks is carried out for different applications with diversity module 100, the application of different stage is used not Same advertisement display management strategy.
In one of which mode, carrying out partition of the level to application using diversity module 100 is specially:Statistics application is wide Normal display rate is accused, if normal display rate is more than default high level, will apply and be divided into high-level application;If normal display rate is small In predetermined low level, then it will apply and be divided into low level application, remaining application is divided into middle level applications.
Normal display rate refers to that advertisement can normally show the frequency finished using in use, if normal aobvious Show that rate height illustrates user for the advertisement acceptance level in the application is very high or what manufacturer carried cannot be blocked using advertisement It cuts, such as certain shopping applications, financing application.And normally display rate is low, illustrates that user is inconvenient for the advertisement in the application It watches, compare and lose interest in or dislike.Such as the game application of frequent garbage throwing advertisement.
In other modes, user also can voluntarily be divided according to hobby.
A configuration file, configuration text are generated in device systems after the completion of being classified to application using diversity module 100 Part is preserved using classification results.Configuration file is stored in terminal and is uploaded to server, convenient for more new management.
All having in smart machine system has message informing column, and message informing column can show that each application and system are sent To the various message of user.When each message item for clicking message informing column, the particular content of display message will be redirected.Therefore After the completion of partition of the level, management strategy module 200 uses different advertisement display management strategies, pipe to the application of different stage It manages policy module 200 and three kinds of advertisement display management strategies is set, respectively:Advertisement is shown immediately, message informing column is shown, advertisement Interception is not shown.
Wherein, message informing column, which is shown, is specially:Management strategy module 200 is added in application ad plug-in by Http requests When carrying advertisement, the ad data asked is intercepted and is not shown in the application, directly by way of message informing It is sent to message informing column.User would not see advertisement again in the application in this way, but receive the message informing of an advertisement It reminds, user can at the convenient time click the message item and check associated advertising content.
Management strategy module 200 shows the advertisement of high-level application immediately.Management strategy module 200 is for middle rank The advertisement of application can immediately show with advertisement or message informing column is shown, user can selection strategy according to demand, meet user Property demand.And the advertisement that management strategy module 200 applies low level, it can immediately be shown with advertisement, message informing column is shown Show or Ad blocking is not shown, it is also tactful as needed for selecting user, Ad blocking can be selected using user for low level It does not show, so as to shield advertisement.
The advertisement display management system carries out partition of the level, management strategy module 200 using diversity module 100 to application Different management strategies is provided for different ranks to select for user so that application can have according to affiliated rank difference Different advertisement display strategies had both ensured that user can carry out personal management to application advertisement, and had ensured that user can watch Required advertising information, and can guarantee the equity of application does not need to obtain equipment root authority, ensures smart machine and user Safety, eliminates risk.
The foregoing is merely a prefered embodiment of the invention, is not intended to limit the invention, it is all the present invention spirit and All any modification, equivalent and improvement made within principle etc., should all be included in the protection scope of the present invention.

Claims (8)

  1. A kind of 1. advertisement display management method, which is characterized in that include the following steps:
    S10:All applications in equipment are obtained, and all applications are classified, will apply and be divided into high-level application, middle rank Using with low level application;
    S20:For high-level application, the management strategy shown immediately using advertisement;For middle level applications, using advertisement immediately Display, message informing column show both management strategies;For low level application, shown immediately using advertisement, message informing column Display, Ad blocking do not show these three management strategies;
    S30:Using when, affiliated rank and corresponding management strategy will be applied to be supplied to user, and select required management Strategy.
  2. 2. advertisement display management method according to claim 1, which is characterized in that the step S10 is specially:Statistics should With the normal display rate of advertisement, if normal display rate is more than default high level, it will apply and be divided into high-level application;If normal display Rate is less than predetermined low level, then will apply and be divided into low level application, remaining application is divided into middle level applications.
  3. 3. advertisement display management method according to claim 1, which is characterized in that the step S10 is further included:In correspondence With a configuration file is generated after the completion of classification in device systems, configuration file is preserved using classification results, and configuration file is protected There are terminal and it is uploaded to server.
  4. 4. advertisement display management method according to claim 1, which is characterized in that the message informing column is shown specifically For:When application ad plug-in is by Http request of loading advertisements, the ad data asked is intercepted and is not being answered With middle display, message informing column is directly sent to by way of message informing.
  5. 5. a kind of advertisement display management system, which is characterized in that including:
    Using diversity module, all applications in equipment are obtained, and all applications are classified, will apply and be divided into high-level answer With, middle level applications and low level application;
    Management strategy module, for high-level application, the management strategy shown immediately using advertisement;For middle level applications, adopt It is shown immediately with advertisement, message informing column shows both management strategies;For low level application, shown immediately using advertisement, Message informing column is shown, Ad blocking does not show these three management strategies;
    Strategy selection module, using when, affiliated rank and corresponding management strategy will be applied to be supplied to user, and select institute The management strategy needed.
  6. 6. advertisement display management system according to claim 5, which is characterized in that the application diversity module statistics application The normal display rate of advertisement if normal display rate is more than default high level, will be applied and be divided into high-level application;If normal display rate Less than predetermined low level, then it will apply and be divided into low level application, remaining application is divided into middle level applications.
  7. 7. advertisement display management system according to claim 5, which is characterized in that the application diversity module is to application A configuration file is generated after the completion of classification in device systems, configuration file is preserved using classification results, and configuration file preserves In terminal and it is uploaded to server.
  8. 8. advertisement display management system according to claim 5, which is characterized in that the management strategy module is wide in application When accusing plug-in unit by Http request of loading advertisements, the ad data asked is intercepted and is not shown in the application, directly The mode for connecting message informing is sent to message informing column.
CN201711471915.0A 2017-12-29 2017-12-29 Advertisement display management method and system Pending CN108230022A (en)

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Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN116089930A (en) * 2022-08-19 2023-05-09 荣耀终端有限公司 Application management and control method, device and storage medium

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Publication number Priority date Publication date Assignee Title
CN103703484A (en) * 2013-07-26 2014-04-02 华为技术有限公司 Advertising display control method and apparatus
CN103793838A (en) * 2014-01-26 2014-05-14 宇龙计算机通信科技(深圳)有限公司 Advertisement intercepting method and device
CN104065672A (en) * 2013-03-18 2014-09-24 华为技术有限公司 Advertisement pushing method, client and advertisement pushing system
CN105453118A (en) * 2013-04-30 2016-03-30 博斯比股份有限公司 Advertising system and method therefor using advertising module included in application
US20160285987A1 (en) * 2014-03-13 2016-09-29 Tencent Technology (Shenzhen) Company Limited Method, client, and server for message pushing of webpage application
CN106775805A (en) * 2016-11-18 2017-05-31 三星电子(中国)研发中心 The application process and system of a kind of application program launching blank time

Patent Citations (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN104065672A (en) * 2013-03-18 2014-09-24 华为技术有限公司 Advertisement pushing method, client and advertisement pushing system
CN105453118A (en) * 2013-04-30 2016-03-30 博斯比股份有限公司 Advertising system and method therefor using advertising module included in application
CN103703484A (en) * 2013-07-26 2014-04-02 华为技术有限公司 Advertising display control method and apparatus
CN103793838A (en) * 2014-01-26 2014-05-14 宇龙计算机通信科技(深圳)有限公司 Advertisement intercepting method and device
US20160285987A1 (en) * 2014-03-13 2016-09-29 Tencent Technology (Shenzhen) Company Limited Method, client, and server for message pushing of webpage application
CN106775805A (en) * 2016-11-18 2017-05-31 三星电子(中国)研发中心 The application process and system of a kind of application program launching blank time

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN116089930A (en) * 2022-08-19 2023-05-09 荣耀终端有限公司 Application management and control method, device and storage medium

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