CN108197998A - A kind of network marketing system based on advertisement pushing - Google Patents

A kind of network marketing system based on advertisement pushing Download PDF

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Publication number
CN108197998A
CN108197998A CN201810057698.9A CN201810057698A CN108197998A CN 108197998 A CN108197998 A CN 108197998A CN 201810057698 A CN201810057698 A CN 201810057698A CN 108197998 A CN108197998 A CN 108197998A
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CN
China
Prior art keywords
module
client
advertisement
signal
task
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
CN201810057698.9A
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Chinese (zh)
Inventor
阚宏伟
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Wenzhou Bo Ying Technology Co Ltd
Original Assignee
Wenzhou Bo Ying Technology Co Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Wenzhou Bo Ying Technology Co Ltd filed Critical Wenzhou Bo Ying Technology Co Ltd
Priority to CN201810057698.9A priority Critical patent/CN108197998A/en
Publication of CN108197998A publication Critical patent/CN108197998A/en
Pending legal-status Critical Current

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Classifications

    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0255Targeted advertisements based on user history
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0269Targeted advertisements based on user profile or attribute
    • G06Q30/0271Personalized advertisement
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0277Online advertisement
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F21/00Security arrangements for protecting computers, components thereof, programs or data against unauthorised activity
    • G06F21/60Protecting data
    • G06F21/62Protecting access to data via a platform, e.g. using keys or access control rules
    • G06F21/6218Protecting access to data via a platform, e.g. using keys or access control rules to a system of files or objects, e.g. local or distributed file system or database
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F2221/00Indexing scheme relating to security arrangements for protecting computers, components thereof, programs or data against unauthorised activity
    • G06F2221/21Indexing scheme relating to G06F21/00 and subgroups addressing additional information or applications relating to security arrangements for protecting computers, components thereof, programs or data against unauthorised activity
    • G06F2221/2141Access rights, e.g. capability lists, access control lists, access tables, access matrices

Abstract

The present invention relates to network marketing systems technology fields, especially a kind of network marketing system based on advertisement pushing, including network system management host, the network system management host signal is connected with task generation module, user registration module, Card read/write module, the task generation module signal is connected with task release module, described information module for reading and writing signal is connected with client server, client server and customer information library, the client server signal is connected with push client, customer information library signal is connected with client's classifying module, statistical analysis module, the statistical analysis module signal is connected with chart generating module.The present invention completes the push of advertisement by independent user, reduces the expense of platform maintenance, in addition by client segmentation, and there is provided retrieval module, so as to targetedly complete the push of advertisement.

Description

A kind of network marketing system based on advertisement pushing
Technical field
The present invention relates to network marketing systems technology field more particularly to a kind of network marketing systems based on advertisement pushing System.
Background technology
Advertisement refers to, by some form of media, the publicity measures of information be transmitted to the public publicly extensively, with this To meet certain specific needs.From the point of view of the development of advertising media, newspapers and magazines is most to start the communication media of forming, because Scientific and technical at that time limited, printed matter is the principal mode that people contact information, and broadcast and TV media grow up later, The lively form of expression has greatly attracted the sight of public audience, and television network broadcast possesses wide covering surface, therefore very Multiple enterprises are selected as advertisement and launch media, so far form four great tradition media, i.e. newspaper, magazine, broadcast, TV, mesh It is preceding still to occupy sizable proportion.Advertisement push system of the prior art typically relies on system platform, maintenance cost compared with Greatly, and life can not be incorporated, can not be targetedly pushed according to customer group, cause advertisement pushing effect not It is good.
Invention content
The purpose of the present invention is to solve shortcoming in the prior art, and propose a kind of based on advertisement pushing Network marketing system.
To achieve these goals, present invention employs following technical solutions:
Design a kind of network marketing system based on advertisement pushing, including network system management host, the network system management host signal Task generation module, user registration module, Card read/write module are connected with, the task generation module signal is connected with task hair Cloth module, task release module push task for businessman's releasing advertisements, and generating server by task later generates advertisement hair Cloth task, user registration module are connected with for the registration of new user and the certification of qualification, described information module for reading and writing signal Client server, client server and customer information library, the client server signal are connected with push client, and user passes through Client logs in, and receives and releasing advertisements task, customer service host are used for custom service-orientated, customer information library is used to store Customer information, customer information library signal are connected with client's classifying module, statistical analysis module, client's classifying module for pair Client classifies, such as is sorted out according to age, enterprise, gender, wage level, when facilitating advertisement pushing more added with for Property, the statistical analysis module signal are connected with chart generating module, and statistical analysis module unites to the consumption of user Meter, and chart is generated by chart generating module, system user is contributed to be pushed according to the demand of client.
Preferably, the network system management host signal is connected with system setup module, and system setup module is for completion The setting for permission of uniting.
Preferably, customer information library signal is connected with Backup and Restore module, is realized by Backup and Restore module to visitor Family information base data backup and recovery, increase the safety of data.
Preferably, the network system management host signal is connected with emolument settlement module, and emolument settlement module is used for according to being The push situation of user provides emolument reward in system.
Preferably, the network system management host signal is connected with notice bulletin module, and notice bulletin module is used for system Message is issued.
Preferably, the statistical analysis module includes forwarding statistical module, acess control module, passes through the access to advertisement Amount and transfer amount are counted, and facilitate the effect for understanding advertisement pushing.
Preferably, it is described push client include central processing unit, the central processing unit conducting wire be connected with mobile power, Radio receiving transmitting module, advertisement generation module, the radio receiving transmitting module are connect with user service host signal, the advertisement generation Module is connected with advertisement publication module by conducting wire, and the advertisement publication module is connected with client by conducting wire and retrieves module and disappear Cease pushing module, by advertisement generation module generate advertisement after using client retrieve module to need carry out message push visitor Family is retrieved, and the push of advertisement is then completed by message pushing module.
Preferably, the central processing unit is connected with authentication module, Security Encryption module by conducting wire, passes through identity Authentication module verifies the identity for the person of logining, and the important information in client is encrypted by Security Encryption module, The safety of information can be effectively improved.
A kind of network marketing system based on advertisement pushing proposed by the present invention, advantageous effect are:The present invention passes through only Vertical user completes the push of advertisement, reduces the expense of platform maintenance, in addition by client segmentation, and is provided with retrieval module, So as to targetedly complete the push of advertisement.
Description of the drawings
Fig. 1 is a kind of system block diagram of the network marketing system based on advertisement pushing proposed by the present invention;
Fig. 2 is a kind of system block diagram of the push client of the network marketing system based on advertisement pushing proposed by the present invention;
Fig. 3 is a kind of system block diagram of the statistical analysis module of the network marketing system based on advertisement pushing proposed by the present invention.
Specific embodiment
Below in conjunction with the attached drawing in the embodiment of the present invention, the technical solution in the embodiment of the present invention is carried out clear, complete Site preparation describes, it is clear that described embodiment is only part of the embodiment of the present invention, instead of all the embodiments.
With reference to Fig. 1-3, a kind of network marketing system based on advertisement pushing, including network system management host, system administration master Machine signal is connected with task generation module, user registration module, Card read/write module, and task generation module signal is connected with task Release module, task release module push task for businessman's releasing advertisements, and generating server by task later generates advertisement Release tasks, user registration module connect useful for the registration of new user and the certification of qualification, Card read/write module by signal Family server, client server and customer information library, client server signal are connected with push client, and user passes through client It logs in, receives and releasing advertisements task, customer service host are used for custom service-orientated, customer information library is used to store client's letter Breath, customer information library signal are connected with client's classifying module, statistical analysis module, and client's classifying module is used to divide client Class, such as sorted out according to age, enterprise, gender, wage level, more targeted, statistical when facilitating advertisement pushing Analysis module by signal is connected with chart generating module, and statistical analysis module counts the consumption of user, and passes through figure Table generation module generates chart, and system user is contributed to be pushed according to the demand of client.
Network system management host signal is connected with system setup module, and system setup module is used to complete setting for system permission It puts.
Customer information library signal is connected with Backup and Restore module, is realized by Backup and Restore module to customer information library data Backup and recovery, increase the safety of data.
Network system management host signal is connected with emolument settlement module, and emolument settlement module is used to be pushed away according to user in system Situation is sent to provide emolument reward.
Network system management host signal is connected with notice bulletin module, and notice bulletin module is used to send out system message Cloth.
Statistical analysis module includes forwarding statistical module, acess control module, passes through the visit capacity and transfer amount to advertisement It is counted, facilitates the effect for understanding advertisement pushing.
It pushes client and includes central processing unit, central processing unit conducting wire is connected with mobile power, radio receiving transmitting module, wide Generation module is accused, radio receiving transmitting module is connect with user service host signal, and advertisement generation module is connected with advertisement by conducting wire Release module, advertisement publication module are connected with client by conducting wire and retrieve module and message pushing module, and mould is generated by advertisement Module is retrieved using client to retrieve the client for needing to carry out message push, then pushed away by message after block generation advertisement Module is sent to complete the push of advertisement.
Central processing unit is connected with authentication module, Security Encryption module by conducting wire, passes through authentication module pair The identity for the person of logining is verified, the important information in client is encrypted by Security Encryption module, can effectively be carried The safety of high information.
The foregoing is only a preferred embodiment of the present invention, but protection scope of the present invention be not limited thereto, Any one skilled in the art in the technical scope disclosed by the present invention, according to the technique and scheme of the present invention and its Inventive concept is subject to equivalent substitution or change, should be covered by the protection scope of the present invention.

Claims (8)

1. a kind of network marketing system based on advertisement pushing, including network system management host, it is characterised in that:The system administration Host signal is connected with task generation module, user registration module, Card read/write module, the task generation module signal connection There is task release module, task release module pushes task for businessman's releasing advertisements, and generating server by task later gives birth to Into ad distribution task, user registration module is for the registration of new user and the certification of qualification, described information module for reading and writing letter Number client server, client server and customer information library being connected with, the client server signal is connected with push client, User is logged in by client, receives and releasing advertisements task, customer service host are used for custom service-orientated, customer information library For storing customer information, customer information library signal is connected with client's classifying module, statistical analysis module, and client sorts out mould Block is for classifying to client, such as sorted out according to age, enterprise, gender, wage level, when facilitating advertisement pushing more Added with specific aim, the statistical analysis module signal is connected with chart generating module, and statistical analysis module is to the consumption feelings of user Condition is counted, and generates chart by chart generating module, and system user is contributed to be pushed according to the demand of client.
2. a kind of network marketing system based on advertisement pushing according to claim 1, it is characterised in that:The system pipes Reason host signal is connected with system setup module, and system setup module is used to complete the setting of system permission.
3. a kind of network marketing system based on advertisement pushing according to claim 1, it is characterised in that:Client's letter Breath library signal is connected with Backup and Restore module, is realized to customer information library data backup and resume, increased by Backup and Restore module The safety of addend evidence.
4. a kind of network marketing system based on advertisement pushing according to claim 1, it is characterised in that:The system pipes Reason host signal is connected with emolument settlement module, and emolument settlement module is used to provide emolument according to the push situation of user in system Reward.
5. a kind of network marketing system based on advertisement pushing according to claim 1, it is characterised in that:The system pipes Reason host signal is connected with notice bulletin module, and notice announces module for being issued to system message.
6. a kind of network marketing system based on advertisement pushing according to claim 1, it is characterised in that:The statistical It analyses module and includes forwarding statistical module, acess control module, counted, facilitated by the visit capacity to advertisement and transfer amount Solve the effect of advertisement pushing.
7. a kind of network marketing system based on advertisement pushing according to claim 1, it is characterised in that:The push visitor Family end includes central processing unit, and the central processing unit conducting wire is connected with mobile power, radio receiving transmitting module, advertisement generation mould Block, the radio receiving transmitting module are connect with user service host signal, and the advertisement generation module is connected with advertisement by conducting wire Release module, the advertisement publication module are connected with client by conducting wire and retrieve module and message pushing module, given birth to by advertisement Module is retrieved after generating advertisement into module using client to retrieve the client for needing to carry out message push, then by disappearing Cease the push that pushing module completes advertisement.
8. a kind of network marketing system based on advertisement pushing according to claim 7, it is characterised in that:The centre Reason device is connected with authentication module, Security Encryption module by conducting wire, by authentication module to the identity of the person of logining into Row verification, is encrypted the important information in client by Security Encryption module, can effectively improve the safety of information.
CN201810057698.9A 2018-01-22 2018-01-22 A kind of network marketing system based on advertisement pushing Pending CN108197998A (en)

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Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CN201810057698.9A CN108197998A (en) 2018-01-22 2018-01-22 A kind of network marketing system based on advertisement pushing

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Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN111882348A (en) * 2020-07-09 2020-11-03 上海闲猫资产管理有限公司 Intelligent popularization comprehensive processing system based on electronic commerce information
CN113051466A (en) * 2019-12-27 2021-06-29 南京知物有格信息科技有限公司 User behavior analysis system

Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN103136685A (en) * 2011-11-25 2013-06-05 北京百分通联传媒技术有限公司 Method and system for directionally advertising user attribute based on mobile terminal
CN103679495A (en) * 2012-09-18 2014-03-26 陨石科技有限公司 Stamp distributing method and system
CN104915857A (en) * 2015-05-27 2015-09-16 裴峤 Interactive mobile advertisement putting system base on user personalization and return mechanism
US20160148239A1 (en) * 2014-11-25 2016-05-26 Samsung Electronics Co., Ltd. Electronic apparatus and item information providing method thereof
CN106504021A (en) * 2016-11-01 2017-03-15 合肥华贝信息科技有限公司 A kind of network marketing flat based on advertisement pushing

Patent Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN103136685A (en) * 2011-11-25 2013-06-05 北京百分通联传媒技术有限公司 Method and system for directionally advertising user attribute based on mobile terminal
CN103679495A (en) * 2012-09-18 2014-03-26 陨石科技有限公司 Stamp distributing method and system
US20160148239A1 (en) * 2014-11-25 2016-05-26 Samsung Electronics Co., Ltd. Electronic apparatus and item information providing method thereof
CN104915857A (en) * 2015-05-27 2015-09-16 裴峤 Interactive mobile advertisement putting system base on user personalization and return mechanism
CN106504021A (en) * 2016-11-01 2017-03-15 合肥华贝信息科技有限公司 A kind of network marketing flat based on advertisement pushing

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN113051466A (en) * 2019-12-27 2021-06-29 南京知物有格信息科技有限公司 User behavior analysis system
CN111882348A (en) * 2020-07-09 2020-11-03 上海闲猫资产管理有限公司 Intelligent popularization comprehensive processing system based on electronic commerce information

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Application publication date: 20180622

RJ01 Rejection of invention patent application after publication