CN108172145B - Directional rotating polarized light reflection advertisement device - Google Patents
Directional rotating polarized light reflection advertisement device Download PDFInfo
- Publication number
- CN108172145B CN108172145B CN201810066608.2A CN201810066608A CN108172145B CN 108172145 B CN108172145 B CN 108172145B CN 201810066608 A CN201810066608 A CN 201810066608A CN 108172145 B CN108172145 B CN 108172145B
- Authority
- CN
- China
- Prior art keywords
- polarized light
- rotating
- polarizer
- fixed
- directional
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Active
Links
Images
Classifications
-
- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F19/00—Advertising or display means not otherwise provided for
- G09F19/12—Advertising or display means not otherwise provided for using special optical effects
- G09F19/18—Advertising or display means not otherwise provided for using special optical effects involving the use of optical projection means, e.g. projection of images on clouds
Landscapes
- Business, Economics & Management (AREA)
- Accounting & Taxation (AREA)
- Marketing (AREA)
- Physics & Mathematics (AREA)
- General Physics & Mathematics (AREA)
- Engineering & Computer Science (AREA)
- Theoretical Computer Science (AREA)
- Polarising Elements (AREA)
- Illuminated Signs And Luminous Advertising (AREA)
Abstract
The directional rotating polarized light reflection advertising device forms a rotating polarized light device matrix through the uniform equidistant distribution of a plurality of rotating polarized light devices, each rotating polarized light device is equivalent to one pixel point, the plurality of rotating polarized light devices are combined together to display static state, dynamic pictures and text contents, an included angle between a first polarized light sheet and a second polarized light sheet in each pixel point in a display picture or text, namely the rotating polarized light device, is controlled, so that the static state, the dynamic pictures and the text contents are expressed and displayed through light rays with different illumination intensities, and the static state, the dynamic pictures and the text contents to be displayed are directionally reflected to a designated area of a shady wall body through the directional device. The invention provides a brand-new advertisement display mode, which is novel, can generate brand-new visual impact and is easy to realize and popularize.
Description
Technical Field
The invention relates to the technical field of outdoor advertisement projection devices, in particular to a directional rotating polarized light reflection advertisement device.
Background
The projection advertisement utilizes a high-power projection device, applies an optical projection principle, adopts a high-brightness light source, projects full-color advertisement content on a negative film onto an outer wall of a high-rise building, and forms outdoor advertisement with extremely rich visual impact at night.
Projection technology can be applied in outdoor environments: building facades, public buildings, stadiums (at night).
Due to the novelty of the projection advertisement, consumers can bet more attention on the projection advertisement, when watching exquisite and dynamic projection pictures, the products can unconsciously walk into the mind of the concerned, and for outdoor advertisements, the advantage of the dynamic projection advertisement is more obvious. The traditional outdoor advertisement can not attract the sight of consumers, a new advertisement which can be made on the wall, the ground, the window and the roof can firmly grasp the curiosity of the consumers, the projection advertisement can bring a brand new visual impact to the consumers, and the projection advertisement has incomparable advantages.
The projection advertisement can generate novel effects of animation, rotation, fluttering and the like, the advertisement expression method is flexible, novel and fashionable, the sight of audiences can be effectively attracted, and the return rate and the average browsing time are improved.
The projection advertising device has the advantages and the defects which cannot be avoided, when the projection advertising device works, a single lamp often cannot meet the requirement of high brightness, the problem of high-brightness projection is usually solved through a multi-lamp superposition technology, 2-10 superposed lamps are adopted, and the consumption of a large amount of power resources is increased while a giant advertisement with satisfactory brightness is played.
In daytime, due to the interference of external natural light, the projection advertisement device cannot project satisfactory effects, can only project advertisements at night, and has higher requirements on the environment.
Disclosure of Invention
Aiming at the defects in the prior art, the invention provides a brand-new advertisement display mode: the invention adjusts the brightness change of a pixel point by controlling the sunlight illumination intensity reflected by a plane mirror in the rotary polarizing device and controlling the included angle of the first polarizing plate and the second polarizing plate in the polarizing direction. Static and dynamic pictures and text contents are displayed by combining a plurality of rotating polarization devices together, and the static and dynamic pictures and the text contents to be displayed are directionally reflected to a designated area of the shadow wall body by the orientation device. The invention utilizes sunlight as a light source, avoids energy consumption and waste, and is energy-saving and environment-friendly; the advertisement display device can well display various static and dynamic advertisements in the daytime, is novel in mode, and can generate brand new visual impact.
The invention is realized by adopting the following technical scheme: the directional rotating polarized light reflection advertisement device designed according to the purpose comprises: the device comprises a rotary polarization device, a directional device, an illumination intensity detection unit, a wireless communication unit, a power management unit, a lithium battery, a storage unit, an advertisement database, a driving unit and a display unit.
The rotating polarization device includes: the device comprises a glass plate, a first polarized light sheet, a second polarized light sheet, a plane mirror, a motor and a shell.
The second polarized light sheet is fixed on the plane mirror, the first polarized light sheet is fixed on the rotating shaft of the motor, the motor is fixed at the central position of the shell, a certain gap is formed between the first polarized light sheet and the second polarized light sheet, and the glass sheet is fixed at the top of the shell.
The rotation of the motor is controlled to further control the included angle between the first polarized light sheet and the second polarized light sheet in the polarization direction, and further control the illumination intensity of the first polarized light sheet and the second polarized light sheet.
When the first polarizer and the second polarizer are parallel to each other in the polarization direction, the light can pass through the first polarizer and the second polarizer to the maximum extent, and the illumination intensity passing through the first polarizer and the second polarizer is the maximum at the moment; when the included angle between the first polarizer and the second polarizer in the polarization direction is gradually increased, the illumination intensity passing through the first polarizer and the second polarizer is gradually reduced; when the first polarizer and the second polarizer are crossed in the polarization direction, the light cannot pass through the first polarizer and the second polarizer, and the illumination intensity passing through the first polarizer and the second polarizer is minimum.
Each rotating polarization device is equivalent to a pixel point, and the light rays with different illumination intensities are obtained by adjusting the illumination intensity penetrating through the first polarizer and the second polarizer.
The sunlight is reflected to the shady wall body through the common combination of the plurality of rotating polarization devices so as to display static and dynamic pictures and text contents, and the included angle between the first polarization light sheet and the second polarization light sheet of each pixel point in the displayed pictures or the text, namely the rotating polarization devices, is controlled so as to express and display the static and dynamic pictures and the text contents through the light rays with different illumination intensities.
The orientation device comprises: the device comprises a supporting plate, a first stepping motor, a first angle sensor, a fixing block, a supporting arm, a second stepping motor, a second angle sensor and a base.
A plurality of rotatory polarisation devices are fixed in the backup pad, and the even equidistant distribution of rotatory polarisation device that is located the backup pad constitutes rotatory polarisation device matrix, and the top at the support arm is fixed to the shell of first step motor, and the pivot of first step motor is fixed on the fixed block, and the central point that the bottom surface was put under the backup pad is fixed to the fixed block, and the lower extreme of support arm is together fixed with the pivot of second step motor, and second step motor is fixed on the base.
Through the contained angle size between first step motor control backup pad and the support arm, the size of the angle of pitch promptly, detect the contained angle size between backup pad and the support arm through first angle sensor.
The angle size of the left deflection and the right deflection of the supporting plate is controlled through the second stepping motor, and the angle size of the left deflection and the right deflection of the supporting plate is detected through the second angle sensor.
The static and dynamic pictures and the text contents to be displayed are directionally reflected to the shady wall body through the directional device.
The illumination intensity detection unit is used for detecting the illumination intensity of sunlight, when the illumination intensity of the sunlight is larger than a preset value, the directional rotating polarized light reflection advertisement device starts to work, and when the illumination intensity of the sunlight is not larger than the preset value, the directional rotating polarized light reflection advertisement device stops working.
The wireless communication unit carries out wireless communication through infrared rays, Bluetooth, WiFI or Zigbee.
The power supply management unit is used for carrying out charging management on the lithium battery.
Drawings
FIG. 1 is a logic diagram of the present invention.
Fig. 2 is an exploded view of the rotating polarizer of the present invention.
Fig. 3 is a schematic view of the overall structure of the rotating polarization device of the present invention.
FIG. 4 is a schematic diagram of the operation of the rotating polarizer according to the present invention.
FIG. 5 is a schematic view of the structure of the orientation device of the present invention.
In fig. 2, 101 is a glass plate, 102 is a first polarizer, 103 is a second polarizer, 104 is a plane mirror, 105 is a motor, and 106 is a housing.
In fig. 5, 201 is a support plate, 202 is a first stepping motor, 203 is a fixed block, 204 is a support arm, 205 is a second stepping motor, and 206 is a base.
Detailed Description
The plane mirror in the rotating polarization device can be replaced by a convex mirror or a concave mirror with a certain curvature, so that the pixel point can be enlarged or reduced.
The invention is further illustrated with reference to the accompanying drawings and specific examples.
First embodiment
As shown in fig. 2-4, when sunlight irradiates the rotating polarizer, light sequentially passes through the first polarizer 102 and the second polarizer 103 to reach the plane mirror 104, and then is reflected by the plane mirror 104, and the reflected light sequentially passes through the second polarizer 103 and the first polarizer 102 to reach the upper surface of the shady wall.
The rotation of the motor is controlled 105 to control the included angle between the polarization directions of the first polarizer 102 and the second polarizer 103, and further control the illumination intensity of the first polarizer 102 and the second polarizer 103.
When the polarization directions of the 102 first polarizer and the 103 second polarizer are parallel to each other, light can pass through the 102 first polarizer and the 103 second polarizer to the maximum extent, and the illumination intensity of the light passing through the 102 first polarizer and the 103 second polarizer is the maximum at the moment; when the included angle between the polarization directions of the first polarizer 102 and the second polarizer 103 is gradually increased, the illumination intensity passing through the first polarizer 102 and the second polarizer 103 is gradually decreased; when the 102 first polarizer and the 103 second polarizer intersect with each other in the polarization direction, the light cannot pass through the 102 first polarizer and the 103 second polarizer, and the illumination intensity passing through the 102 first polarizer and the 103 second polarizer is minimum.
Second embodiment
As shown in fig. 2-4, each rotating polarizer is equivalent to a pixel point, and the light beams with different illumination intensities are obtained by adjusting the illumination intensities of the first polarizer 102 and the second polarizer 103.
Due to the limitation of the equipment and the limitation of the resolution of human eyes, generally, one pixel is represented by 4 bits, that is, one pixel point can have 16 kinds of illumination intensity of 2 to the power of 4.
It is assumed that a pixel is represented by 2 bits, i.e. a pixel can have 2 powers of 2 and 4 illumination intensities.
As shown in the right side of fig. 4, when the polarization directions of the first polarizer 102 and the second polarizer 103 are parallel to each other, the illumination intensity is 4.
When the polarization directions of the first polarizer 102 and the second polarizer 103 are different by 30 degrees, the illumination intensity is 3.
When the polarization directions of the first polarizer 102 and the second polarizer 103 are different by 60 degrees, the illumination intensity is 2.
As shown in the left side of fig. 4, when the first polarizer 102 and the second polarizer 103 intersect each other in the polarization direction, the illumination intensity is 1.
Third embodiment
Referring to fig. 4 and 5, the rotating polarization devices on the 201 support plate are uniformly distributed at equal intervals to form a rotating polarization device matrix, each rotating polarization device is equivalent to one pixel, a plurality of rotating polarization devices are combined together to display static and dynamic pictures and text contents, and an included angle between a first polarization sheet 102 and a second polarization sheet 103 in the rotating polarization device is controlled to display each pixel in the pictures or the texts, so that the static and dynamic pictures and the text contents are displayed by the light rays with different illumination intensities.
Controlling the size of an included angle between the 201 supporting plate and the 204 supporting arm, namely the size of a pitch angle, by a 202 first stepping motor; the second stepper motor 205 controls the degree of left and right deflection of the support plate 201.
The pitch angle and the left-right deflection angle of the supporting plate 201 are adjusted at different times of the day, so that static and dynamic pictures and text contents to be displayed are directionally reflected to a designated area of the shadow wall.
The above description is only for the preferred embodiment of the present invention, and is not intended to limit the scope of the present invention; all equivalent changes and modifications made according to the present invention are covered by the scope of the claims of the present invention.
Claims (4)
1. A directional rotating polarized light reflection advertisement device is characterized in that the directional rotating polarized light reflection advertisement device comprises: the system comprises a rotary polarizing device, a directional device, an illumination intensity detection unit, a wireless communication unit, a power management unit, a lithium battery, a storage unit, an advertisement database, a driving unit and a display unit;
the rotating polarization device includes: the device comprises a glass plate, a first polarized light sheet, a second polarized light sheet, a plane mirror, a motor and a shell; the second polarized light sheet is fixed on the plane mirror, the first polarized light sheet is fixed on a rotating shaft of the motor, the motor is fixed at the central position of the shell, a certain gap is formed between the first polarized light sheet and the second polarized light sheet, and the glass plate is fixed at the top of the shell;
the orientation device comprises: the device comprises a supporting plate, a first stepping motor, a first angle sensor, a fixing block, a supporting arm, a second stepping motor, a second angle sensor and a base; the shell of the first stepping motor is fixed at the top end of the supporting arm, the rotating shaft of the first stepping motor is fixed on the fixing block, the fixing block is fixed at the central position of the lower bottom surface of the supporting plate, the lower end of the supporting arm is fixed with the rotating shaft of the second stepping motor, and the second stepping motor is fixed on the base; the first stepping motor is used for controlling the size of an included angle between the supporting plate and the supporting arm, namely the size of a pitch angle; the first angle sensor is used for detecting the size of an included angle between the supporting plate and the supporting arm; the second stepping motor is used for controlling the left and right deflection angles of the supporting plate; the second angle sensor is used for detecting the left-right deflection angle of the supporting plate;
the plurality of rotating polarization devices are fixed on the supporting plate of the orienting device, and the rotating polarization devices positioned on the supporting plate are uniformly distributed at equal intervals to form a rotating polarization device matrix;
the directional rotation polarized light reflection advertising device displays static and dynamic pictures and text contents through the common combination of a plurality of rotation polarized light devices, controls the included angle between a first polarized light sheet and a second polarized light sheet of each pixel point in the displayed pictures or the text, namely the rotation polarized light devices, so that the static and dynamic pictures and the text contents are displayed through the expression of light rays with different illumination intensities, and reflects sunlight onto a shady wall body through the common combination of the plurality of rotation polarized light devices, so that the static and dynamic pictures and the text contents are displayed.
2. A directionally rotating, polarized, reflective advertising device according to claim 1, wherein: the rotating polarization device controls the rotation of the motor to further control the included angle between the first polarizer and the second polarizer in the polarization direction, and further controls the illumination intensity passing through the first polarizer and the second polarizer.
3. A directionally rotating, polarized, reflective advertising device according to claim 1, wherein: the illumination intensity detection unit is used for detecting the illumination intensity of sunlight, and when the illumination intensity of the sunlight is greater than a preset value, the directional rotating polarized light reflection advertising device starts to work; and when the sunlight illumination intensity is not greater than a preset value, the directional rotating polarized light reflection advertisement device stops working.
4. A directionally rotating, polarized, reflective advertising device according to claim 1, wherein: the plane mirror in the rotating polarization device can be replaced by a convex mirror or a concave mirror with a certain curvature.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201810066608.2A CN108172145B (en) | 2018-01-24 | 2018-01-24 | Directional rotating polarized light reflection advertisement device |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201810066608.2A CN108172145B (en) | 2018-01-24 | 2018-01-24 | Directional rotating polarized light reflection advertisement device |
Publications (2)
| Publication Number | Publication Date |
|---|---|
| CN108172145A CN108172145A (en) | 2018-06-15 |
| CN108172145B true CN108172145B (en) | 2020-10-02 |
Family
ID=62515855
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201810066608.2A Active CN108172145B (en) | 2018-01-24 | 2018-01-24 | Directional rotating polarized light reflection advertisement device |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN108172145B (en) |
Family Cites Families (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| WO2012015220A2 (en) * | 2010-07-27 | 2012-02-02 | Choi Uk | Polarized display device |
| CN201867579U (en) * | 2010-11-09 | 2011-06-15 | 刘亚军 | Projection device provided with reflecting mirror |
| CN102590982A (en) * | 2012-02-14 | 2012-07-18 | 合肥工业大学 | Dynamic sunlight reflection system for providing sunlight for outdoor shady area |
| KR101517672B1 (en) * | 2013-05-15 | 2015-05-06 | 최욱 | Color-generation apparatus by means of polarization generating color having high chroma or darked saturation |
| CN204390677U (en) * | 2014-12-30 | 2015-06-10 | 吴建伟 | A kind of outdoor projection formula billboard |
-
2018
- 2018-01-24 CN CN201810066608.2A patent/CN108172145B/en active Active
Also Published As
| Publication number | Publication date |
|---|---|
| CN108172145A (en) | 2018-06-15 |
Similar Documents
| Publication | Publication Date | Title |
|---|---|---|
| US8839536B2 (en) | Solar power generation display assembly and method for providing same | |
| NL1024865C2 (en) | Device provided with an engagement surface for wind. | |
| US9299758B2 (en) | Dual display device with vertical structure | |
| CN101578585B (en) | Lenticular image display | |
| JP2001051624A (en) | Display device | |
| US20100001933A1 (en) | Display Device | |
| TWM526704U (en) | Projection device capable of adjusting projection screen transparency | |
| CN102542978A (en) | Display manner formed through rotation | |
| CN108172145B (en) | Directional rotating polarized light reflection advertisement device | |
| CN105023517A (en) | Intelligent LED advertisement window with solar tracker | |
| CN203465514U (en) | Environmental light resistance projection screen and billboard | |
| CN108074509B (en) | Directional rotating polarized light reflection advertisement improvement device and control method thereof | |
| TW201303835A (en) | Display apparatus | |
| CN201867579U (en) | Projection device provided with reflecting mirror | |
| CN208861112U (en) | A kind of display | |
| WO2023101572A1 (en) | Reflective displays including reflectors | |
| AU2011101081A4 (en) | Solar Array Sign | |
| CN103994389A (en) | LED spotlight used for artwork exhibition | |
| CN203490901U (en) | Advertisement window display device | |
| CN203480793U (en) | Advanced type projection advertisement window | |
| CN213545794U (en) | Bidirectional advertisement display screen | |
| NL1029655C2 (en) | Information device assembly e.g. for flag, has display partially formed with wind surface, for displaying dynamic/moving images | |
| CN211974499U (en) | Mondiey module capable of being adjusted in height | |
| CN202647422U (en) | Lighting module, backlight device and image display system | |
| CN206163087U (en) | Projection lamp for advertisement |
Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| PB01 | Publication | ||
| SE01 | Entry into force of request for substantive examination | ||
| SE01 | Entry into force of request for substantive examination | ||
| TA01 | Transfer of patent application right | ||
| TA01 | Transfer of patent application right |
Effective date of registration: 20200909 Address after: No. 88, Longxiang community, Taozhu Town, Linhai City, Taizhou City, Zhejiang Province Applicant after: Chen Bitong Address before: 065201 College of Electronic Information Engineering, North China Institute of Science and Technology, Yanjiao Economic and Technological Development Zone, Sanhe City, Langfang City, Hebei Province Applicant before: Song Yanzhen |
|
| GR01 | Patent grant | ||
| GR01 | Patent grant | ||
| TR01 | Transfer of patent right | ||
| TR01 | Transfer of patent right |
Effective date of registration: 20211223 Address after: 276000 Room A510, Innovation Building, Linyi High-tech Zone, Shandong Province Patentee after: SHANDONG KUNZHONG INFORMATION TECHNOLOGY CO.,LTD. Address before: 317000 No.88 Longxiang community, Taozhu Town, Linhai City, Taizhou City, Zhejiang Province Patentee before: Chen Bitong |
|
| TR01 | Transfer of patent right | ||
| TR01 | Transfer of patent right |
Effective date of registration: 20221227 Address after: Room 503-4, Block B, Northeast Science and Technology Pioneer Park, the intersection of Longteng Road and Shuangyueyuan Road, Luoxi Street, Linyi Hi tech Industrial Development Zone, Shandong 276000 Patentee after: Shandong Siyizhisheng Media Co.,Ltd. Address before: 276000 Room A510, Innovation Building, Linyi High-tech Zone, Shandong Province Patentee before: SHANDONG KUNZHONG INFORMATION TECHNOLOGY CO.,LTD. |