CN108172145A - Directional-rotation polarisation reflects advertising device - Google Patents
Directional-rotation polarisation reflects advertising device Download PDFInfo
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- CN108172145A CN108172145A CN201810066608.2A CN201810066608A CN108172145A CN 108172145 A CN108172145 A CN 108172145A CN 201810066608 A CN201810066608 A CN 201810066608A CN 108172145 A CN108172145 A CN 108172145A
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- polarized light
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- light piece
- fixed
- rotating polarization
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- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F19/00—Advertising or display means not otherwise provided for
- G09F19/12—Advertising or display means not otherwise provided for using special optical effects
- G09F19/18—Advertising or display means not otherwise provided for using special optical effects involving the use of optical projection means, e.g. projection of images on clouds
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- Business, Economics & Management (AREA)
- Accounting & Taxation (AREA)
- Marketing (AREA)
- Physics & Mathematics (AREA)
- General Physics & Mathematics (AREA)
- Engineering & Computer Science (AREA)
- Theoretical Computer Science (AREA)
- Illuminated Signs And Luminous Advertising (AREA)
- Polarising Elements (AREA)
Abstract
Directional-rotation polarisation reflects advertising device and forms rotating polarization device matrix by the uniform equidistantly distributed of multiple rotating polarization devices, each rotating polarization device is equivalent to a pixel, multiple rotating polarization device common combination displays are static, dynamic picture and word content, it is controlled by the angle between the first polarized light piece and the second polarized light piece in pixel, that is, rotating polarization device each in display picture or word, display static state is expressed by the light of different illumination intensity with this, dynamic picture and word content, by orienting device by static state to be shown, dynamic picture and word content orienting reflex are to the specified region of in the shade wall.The present invention proposes a kind of completely new advertising display mode, and mode is novel, can generate completely new visual impact, it is easy to accomplish and promote.
Description
Technical field
The present invention relates to outdoor advertising projection arrangement technical fields, and in particular to a kind of directional-rotation polarisation reflection advertisement dress
It puts.
Background technology
Projection advertisement utilizes a kind of high-power projection device, with optical projection principle, using the light source of high brightness, the bottom of by
The full-color ad content of on piece is projected on the exterior wall of skyscraper, and the outdoor advertising for being rich in visual impact is formed at night.
Shadow casting technique can be applied to outdoor environment：External wall of building, public building, stadium（Night）.
Due to the novelty of projection advertisement, consumer can bet this more sight, and consumer is look at exquisite innervation
Projected picture when, product has unconsciously been entered into follower's brain, and for outdoor advertising, dynamic projection
The advantage of advertisement is with regard to more obvious.The outdoor advertising of traditional form can not attract the sight of consumer, Yi Zhongxin
The advertisement that can be done on wall, ground, window and roof will can be tightly the heart for catching consumer's curiosity, projection advertisement
One completely new visual impact of consumer will be brought, projection advertisement is with more the incomparable advantage of outdoor advertising.
Projection advertisement such as can generate animation, rotate, wave at the novel effect, advertisement performance gimmick flexibly, novel fashion, energy
Effectively attract the sight of audient, improve turn-head-rate and average browsing time.
There are, there are some unavoidable defects, projection advertisement device is in work while above-mentioned advantage for projection advertisement device
When making, single lamp tends not to meet high brightness requirement, usually solves high brightness projection problem, superposition by the technology that more lamps are superimposed
Lamp can be 2-10 platforms, the consumption of a large amount of electric power resources is increased while brightness satisfactory gigantic advertisement is got.
During the day, due to the interference of extraneous available light, projection advertisement device can not project satisfactory effect,
Advertisement projection can only be carried out in the time-division at night, it is higher to environmental requirement.
Invention content
In view of the above defects of the prior art, the present invention proposes a kind of completely new advertising display mode：This hair
It is bright by rotating polarization device plane mirror reflect sunlight intensity of illumination control, by the first polarized light piece with
Angle of second polarized light piece in polarization direction is controlled, and brightness change of pixel is adjusted with this.Pass through
Multiple rotating polarization device common combination display static state, dynamic picture and word content, will be to be shown quiet by orienting device
State, dynamic picture and word content orienting reflex are to the specified region of in the shade wall.The present invention utilizes sunlight as light source, keeps away
The consumption and waste of the energy, energy conservation and environmental protection are exempted from；It can be good at showing that various static and dynamic advertising, modes are new during the day
Grain husk can generate completely new visual impact.
The present invention is realized by using following technical scheme：Advertisement is reflected by the directional-rotation polarisation of this purpose design
Device includes：Rotating polarization device, orienting device, intensity of illumination detection unit, wireless communication unit, Power Management Unit, lithium
Battery, storage unit, advertising database, driving unit and display unit.
Rotating polarization device includes：Glass plate, the first polarized light piece, the second polarized light piece, plane mirror, motor and outer
Shell.
Second polarized light piece is fixed on above plane mirror, and the first polarized light piece is fixed on above the shaft of motor, electronic
Machine is fixed on the center of shell, and there are certain gap between the first polarized light piece and the second polarized light piece, sheet glass is solid
It is scheduled on the top of shell.
The first polarized light piece and the second polarized light piece are controlled between polarization direction by controlling the rotation of motor
Angle, and then control the intensity of illumination by the first polarized light piece and the second polarized light piece.
When the first polarized light piece and the second polarized light piece are when polarization direction is parallel to each other, light can utmostly pass through
First polarized light piece and the second polarized light piece pass through the intensity of illumination of the first polarized light piece and the second polarized light piece maximum at this time；
When the angle of the first polarized light piece and the second polarized light piece between polarization direction becomes larger, by the first polarized light piece and
The intensity of illumination of second polarized light piece is gradually reduced；When the first polarized light piece is intersecting each other in polarization direction with the second polarized light piece
When, light cannot pass through the first polarized light piece and the second polarized light piece at this time by the first polarized light piece and the second polarized light piece
Intensity of illumination it is minimum.
Each rotating polarization device is equivalent to a pixel, by penetrating the first polarized light piece and the second polarized light piece
Intensity of illumination be adjusted, the light of different illumination intensity is obtained with this.
Sunlight is reflected into above in the shade wall by multiple rotating polarization device common combinations, is shown with this quiet
State, dynamic picture and word content, by the in each pixel, that is, rotating polarization device in display picture or word
Angle between one polarized light piece and the second polarized light piece is controlled, and is expressed with this by the light of different illumination intensity aobvious
Show static, dynamic picture and word content.
Orienting device includes：Support plate, the first stepper motor, first angle sensor, fixed block, support arm, second step
Stepper motor, second angle sensor and pedestal.
Multiple rotating polarization devices are fixed on above support plate, between the rotating polarization device above support plate uniformly waits
Away from distribution, rotating polarization device matrix is formed, the shell of the first stepper motor is fixed on the top of support arm, the first stepper motor
Shaft be fixed on above fixed block, fixed block is fixed on the center of support plate bottom surface, the lower end of support arm and second
The shaft of stepper motor is fixed together, and the second stepper motor is fixed on submounts.
By the size of corner dimension, i.e. pitch angle between the first step motor control support plate and support arm, pass through
First angle sensor detects the corner dimension between support plate and support arm.
By the angular dimension of the second step motor control support plate deflection, branch is detected by second angle sensor
The angular dimension of fagging deflection.
It will be on static, dynamic picture to be shown and word content orienting reflex in the shade wall by orienting device
Face.
Intensity of illumination detection unit is used for detecting sunlight intensity of illumination, when sunlight intensity of illumination is more than preset value
When, directional-rotation polarisation reflection advertising device is started to work, when sunlight intensity of illumination is not more than preset value, directional-rotation
Polarisation reflection advertising device is stopped.
Wireless communication unit is carried out wireless communication by infrared, bluetooth, WiFI or Zigbee.
Power Management Unit is used to carry out Charge Management to lithium battery.
Description of the drawings
Fig. 1 is the logic diagram of the present invention.
Fig. 2 is the structural decomposition diagram of rotating polarization device in the present invention.
Fig. 3 is the overall structure diagram of rotating polarization device in the present invention.
Fig. 4 is the operating diagram of rotating polarization device in the present invention.
Fig. 5 is the structure diagram of orienting device in the present invention.
In Fig. 2,101 it is glass plate, 102 is the first polarized light piece, 103 is the second polarized light piece, 104 is plane mirror, 105
It is shell for motor, 106.
In Fig. 5,201 it is support plate, 202 is the first stepper motor, 203 is fixed block, 204 is support arm, 205 is second
Stepper motor, 206 are pedestal.
Specific embodiment
Plane mirror in rotating polarization device could alternatively be convex mirror or concave mirror with certain curvature, with this reality
Now zoom in or out to pixel.
The present invention is further elaborated in the following with reference to the drawings and specific embodiments.
First embodiment
Such as Fig. 2-Fig. 4, when solar irradiation is mapped to above rotating polarization device, light successively by 102 first polarized light pieces,
103 second polarized light pieces reach 104 plane mirrors, are then reflected away by 104 plane mirrors, and reflected light line passes through 103 successively
Second polarized light piece, 102 first polarized light pieces are reached above in the shade wall.
102 first polarized light pieces is controlled to be polarized with 103 second polarized light pieces by controlling the rotation of 105 motor
Angle between direction, and then control the intensity of illumination by 102 first polarized light pieces and 103 second polarized light pieces.
When 102 first polarized light pieces and 103 second polarized light pieces are when polarization direction is parallel to each other, light being capable of maximum journey
Degree passes through 102 first polarized light pieces and 103 second polarised lights at this time by 102 first polarized light pieces and 103 second polarized light pieces
The intensity of illumination of piece is maximum；When the angle of 102 first polarized light pieces and 103 second polarized light pieces between polarization direction gradually becomes
When big, it is gradually reduced by the intensity of illumination of 102 first polarized light pieces and 103 second polarized light pieces；When 102 first polarized light pieces
With 103 second polarized light pieces when polarization direction is intersecting each other, light cannot be by 102 first polarized light pieces and 103 second partially
Shake mating plate, passes through the intensity of illumination of 102 first polarized light pieces and 103 second polarized light pieces minimum at this time.
Second embodiment
Such as Fig. 2-Fig. 4, each rotating polarization device is equivalent to a pixel, by penetrating 102 first polarized light pieces and 103
The intensity of illumination of second polarized light piece is adjusted, and the light of different illumination intensity is obtained with this.
Due to the limitation of equipment, in addition the limitation of resolution of eye, under normal circumstances, a pixel are represented with 4, i.e., one
A pixel can have 24 powers totally 16 kinds of intensities of illumination.
It is assumed that a pixel is represented with 2, i.e. a pixel can have 22 powers totally 4 kinds of intensities of illumination.
As on the right side of Fig. 4, when 102 first polarized light pieces and 103 second polarized light pieces are when polarization direction is parallel to each other, illumination
Intensity is 4.
When 102 first polarized light pieces differ 30 degree with 103 second polarized light pieces in polarization direction, intensity of illumination 3.
When 102 first polarized light pieces differ 60 degree with 103 second polarized light pieces in polarization direction, intensity of illumination 2.
As on the left of Fig. 4, when 102 first polarized light pieces and 103 second polarized light pieces are when polarization direction is intersecting each other, illumination
Intensity is 1.
3rd embodiment
Such as Fig. 4 and Fig. 5, the uniform equidistantly distributed of rotating polarization device above 201 support plates forms rotating polarization device
Matrix, each rotating polarization device are equivalent to a pixel, and multiple rotating polarization device common combination displays are static, Dynamic Graph
Piece and word content, by 102 first polarizations in pixel, that is, rotating polarization device each in display picture or word
Angle between mating plate and 103 second polarized light pieces is controlled, and display is expressed by the light of different illumination intensity with this
Static, dynamic picture and word content.
By the corner dimension between 202 first step motor control, 201 support plate and 204 support arms, i.e. pitch angle
Size；Pass through the angular dimension of 205 second step motor control, 201 support plate deflection.
Different moments in one day are adjusted the pitch angle of 201 support plates and the angle of deflection, will with this
Static, dynamic picture and word content orienting reflex to be shown are to the specified region of in the shade wall.
The foregoing is merely presently preferred embodiments of the present invention, is not used for limiting the practical range of the present invention；It is every according to this
The made equivalence changes of invention and modification, are all covered by the range of claims of the present invention.
Claims (10)
1. a kind of directional-rotation polarisation reflects advertising device, which is characterized in that directional-rotation polarisation reflection advertising device includes：Rotation
Turn polarizing appliance, orienting device, intensity of illumination detection unit, wireless communication unit, Power Management Unit, lithium battery, storage list
Member, advertising database, driving unit and display unit；Directional-rotation polarisation reflection advertising device passes through multiple rotating polarization devices
Common combination display static state, dynamic picture and word content, by being rotated to pixel each in display picture or word
The angle between the first polarized light piece and the second polarized light piece in polarizing appliance is controlled, and passes through different illumination intensity with this
Light express display static, dynamic picture and word content, by orienting device by static, dynamic picture to be shown and
Word content orienting reflex is to the specified region of in the shade wall.
2. advertising device is reflected according to the directional-rotation polarisation described in claim 1, which is characterized in that the rotating polarization dress
Put including：Glass plate, the first polarized light piece, the second polarized light piece, plane mirror, motor and shell；Second polarized light piece is fixed
On plane mirror, the first polarized light piece is fixed on above the shaft of motor, and motor is fixed on the center of shell, the
There are certain gap between one polarized light piece and the second polarized light piece, sheet glass is fixed on the top of shell.
3. advertising device is reflected according to the directional-rotation polarisation described in claim 1, it is characterised in that：The rotating polarization dress
It puts and controls the angle of the first polarized light piece and the second polarized light piece between polarization direction by controlling the rotation of motor,
And then control the intensity of illumination for passing through the first polarized light piece and the second polarized light piece.
4. advertising device is reflected according to the directional-rotation polarisation described in claim 1, it is characterised in that：It is inclined by multiple rotations
Sunlight is reflected into above in the shade wall by electro-optical device common combination, and static, dynamic picture and word content are shown with this.
5. advertising device is reflected according to the directional-rotation polarisation described in claim 1, which is characterized in that the orienting device packet
It includes：Support plate, the first stepper motor, first angle sensor, fixed block, support arm, the second stepper motor, second angle sensing
Device and pedestal；The shell of first stepper motor is fixed on the top of support arm, and the shaft of the first stepper motor is fixed on fixed block
Above, fixed block is fixed on the center of support plate bottom surface, and the lower end of support arm and the shaft of the second stepper motor are fixed
Together, the second stepper motor is fixed on submounts.
6. advertising device is reflected according to the directional-rotation polarisation described in claim 1, it is characterised in that：The orienting device is used
Above by static, dynamic picture to be shown and word content orienting reflex in the shade wall.
7. according to the orienting device described in claim 5, it is characterised in that：First stepper motor is used to control support plate
The size of corner dimension between support arm, i.e. pitch angle；First angle sensor for detect support plate and support arm it
Between corner dimension；Second stepper motor is used to control the angular dimension of support plate deflection；Second angle sensor is used for
Detect the angular dimension of support plate deflection.
8. advertising device is reflected according to the directional-rotation polarisation described in claim 1, it is characterised in that：Multiple rotating polarization dresses
It puts above the support plate for being fixed on orienting device, the uniform equidistantly distributed of rotating polarization device above support plate, forms
Rotating polarization device matrix.
9. advertising device is reflected according to the directional-rotation polarisation described in claim 1, it is characterised in that：The intensity of illumination inspection
Unit is surveyed for detecting sunlight intensity of illumination, when sunlight intensity of illumination is more than preset value, the reflection of directional-rotation polarisation
Advertising device is started to work；When sunlight intensity of illumination is not more than preset value, directional-rotation polarisation reflection advertising device stops
Only work.
10. advertising device is reflected according to the directional-rotation polarisation described in claim 1, it is characterised in that：The rotating polarization
Plane mirror in device can be replaced convex mirror or concave mirror with certain curvature.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201810066608.2A CN108172145B (en) | 2018-01-24 | 2018-01-24 | Directional rotating polarized light reflection advertisement device |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201810066608.2A CN108172145B (en) | 2018-01-24 | 2018-01-24 | Directional rotating polarized light reflection advertisement device |
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| Publication Number | Publication Date |
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| CN108172145A true CN108172145A (en) | 2018-06-15 |
| CN108172145B CN108172145B (en) | 2020-10-02 |
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ID=62515855
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| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201810066608.2A Active CN108172145B (en) | 2018-01-24 | 2018-01-24 | Directional rotating polarized light reflection advertisement device |
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Citations (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN201867579U (en) * | 2010-11-09 | 2011-06-15 | 刘亚军 | Projection device provided with reflecting mirror |
| CN102590982A (en) * | 2012-02-14 | 2012-07-18 | 合肥工业大学 | Dynamic sunlight reflection system for providing sunlight for outdoor shady area |
| CN103038806A (en) * | 2010-07-27 | 2013-04-10 | 崔旭 | Polarized display device |
| KR20140134939A (en) * | 2013-05-15 | 2014-11-25 | 최욱 | Color-generation apparatus by means of polarization generating color having high chroma or darked saturation |
| CN204390677U (en) * | 2014-12-30 | 2015-06-10 | 吴建伟 | A kind of outdoor projection formula billboard |
-
2018
- 2018-01-24 CN CN201810066608.2A patent/CN108172145B/en active Active
Patent Citations (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN103038806A (en) * | 2010-07-27 | 2013-04-10 | 崔旭 | Polarized display device |
| CN201867579U (en) * | 2010-11-09 | 2011-06-15 | 刘亚军 | Projection device provided with reflecting mirror |
| CN102590982A (en) * | 2012-02-14 | 2012-07-18 | 合肥工业大学 | Dynamic sunlight reflection system for providing sunlight for outdoor shady area |
| KR20140134939A (en) * | 2013-05-15 | 2014-11-25 | 최욱 | Color-generation apparatus by means of polarization generating color having high chroma or darked saturation |
| CN204390677U (en) * | 2014-12-30 | 2015-06-10 | 吴建伟 | A kind of outdoor projection formula billboard |
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| Publication number | Publication date |
|---|---|
| CN108172145B (en) | 2020-10-02 |
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| PB01 | Publication | ||
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| TA01 | Transfer of patent application right |
Effective date of registration: 20200909 Address after: No. 88, Longxiang community, Taozhu Town, Linhai City, Taizhou City, Zhejiang Province Applicant after: Chen Bitong Address before: 065201 College of Electronic Information Engineering, North China Institute of Science and Technology, Yanjiao Economic and Technological Development Zone, Sanhe City, Langfang City, Hebei Province Applicant before: Song Yanzhen |
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| GR01 | Patent grant | ||
| GR01 | Patent grant | ||
| TR01 | Transfer of patent right |
Effective date of registration: 20211223 Address after: 276000 Room A510, Innovation Building, Linyi High-tech Zone, Shandong Province Patentee after: SHANDONG KUNZHONG INFORMATION TECHNOLOGY CO.,LTD. Address before: 317000 No.88 Longxiang community, Taozhu Town, Linhai City, Taizhou City, Zhejiang Province Patentee before: Chen Bitong |
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Effective date of registration: 20221227 Address after: Room 503-4, Block B, Northeast Science and Technology Pioneer Park, the intersection of Longteng Road and Shuangyueyuan Road, Luoxi Street, Linyi Hi tech Industrial Development Zone, Shandong 276000 Patentee after: Shandong Siyizhisheng Media Co.,Ltd. Address before: 276000 Room A510, Innovation Building, Linyi High-tech Zone, Shandong Province Patentee before: SHANDONG KUNZHONG INFORMATION TECHNOLOGY CO.,LTD. |
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| TR01 | Transfer of patent right |