CN108134951A - For recommending the method and apparatus of broadcasting content - Google Patents
For recommending the method and apparatus of broadcasting content Download PDFInfo
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- CN108134951A CN108134951A CN201810054263.9A CN201810054263A CN108134951A CN 108134951 A CN108134951 A CN 108134951A CN 201810054263 A CN201810054263 A CN 201810054263A CN 108134951 A CN108134951 A CN 108134951A
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/258—Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
- H04N21/25808—Management of client data
- H04N21/25841—Management of client data involving the geographical location of the client
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0269—Targeted advertisements based on user profile or attribute
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/52—Network services specially adapted for the location of the user terminal
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/251—Learning process for intelligent management, e.g. learning user preferences for recommending movies
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/45—Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
- H04N21/466—Learning process for intelligent management, e.g. learning user preferences for recommending movies
- H04N21/4668—Learning process for intelligent management, e.g. learning user preferences for recommending movies for recommending content, e.g. movies
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Abstract
The embodiment of the present application discloses the method and apparatus for recommending broadcasting content.One specific embodiment of this method includes：Obtain the position indication information of intelligent multimedia playback equipment；The associated target terminal equipment on geographical location is searched out with intelligent multimedia playback equipment according to the position indication information of the position indication information of intelligent multimedia playback equipment and the terminal device obtained in advance；Obtain the device-dependent user information of target terminal；The device-dependent user information of target terminal is matched with presetting the target object information of broadcasting content to be recommended, recommended according to matching result presetting broadcasting content to be recommended, wherein, it is preconfigured to preset the target object information of broadcasting content to be recommended.The embodiment improves the specific aim of broadcasting content recommendation.
Description
Technical field
The invention relates to field of computer technology, and in particular to information advancing technique field, more particularly, to
Recommend the method and apparatus of broadcasting content.
Background technology
With the development of computer technology, the function of intelligent multimedia playback equipment is increasingly abundanter, and it is more to serve intelligence
The content providers of apparatus for media playing are also more and more, produce more and more broadcasting contents.
Broadcasting content recommendation is to promote a kind of effective means for the efficiency that user obtains content.Existing intelligent multimedia is broadcast
The content recommendation method for putting equipment mainly carries out the ground by content providers region according to where intelligent multimedia playback equipment
The recommendation of domain customized content recommends Hot Contents according to statistic is played.
Invention content
The embodiment of the present application proposes the method and apparatus for recommending broadcasting content.
In a first aspect, the embodiment of the present application provides a kind of method for being used to recommend broadcasting content, including：It is more to obtain intelligence
The position indication information of apparatus for media playing；It obtains according to the position indication information of intelligent multimedia playback equipment and in advance
The position indication information of terminal device searches out that associated target terminal is set on geographical location with intelligent multimedia playback equipment
It is standby；Obtain the device-dependent user information of target terminal；By the device-dependent user information of target terminal with presetting to be recommended broadcast
The target object information for putting content is matched, and is recommended according to matching result presetting broadcasting content to be recommended, wherein, in advance
If the target object information of broadcasting content to be recommended is preconfigured.
In some embodiments, above-mentioned position indication information includes the network address of connected WLAN；And
It is above-mentioned according to the position indication information of intelligent multimedia playback equipment and the position indication information of the terminal device obtained in advance
The associated target terminal equipment on geographical location is searched out with intelligent multimedia playback equipment, including：According to intelligent multimedia
The WLAN that the network address for the WLAN that playback equipment is connected and the terminal device obtained in advance are connected
Network address, search out the target terminal equipment that same WLAN is connected to intelligent multimedia playback equipment.
In some embodiments, the device-dependent user information of above-mentioned target terminal includes：It is related to target terminal equipment
User equipment information and customer attribute information.
In some embodiments, it is above-mentioned by the device-dependent user information of target terminal and default broadcasting content to be recommended
Target object information is matched, and is recommended according to matching result presetting broadcasting content to be recommended, including：It determines and mesh
Mark the corresponding default broadcasting content to be recommended of the matched target object information of the relevant user information of terminal device；To the more matchmakers of intelligence
What the recommendation of body playback equipment was determined presets broadcasting content to be recommended.
In some embodiments, it is above-mentioned by the device-dependent user information of target terminal and default broadcasting content to be recommended
Target object information is matched, and is recommended according to matching result presetting broadcasting content to be recommended, including：It waits to push away by default
Broadcasting content is recommended as target recommendation, is determined and the matched user information pair of the target object information of target recommendation
The target terminal equipment answered；To the target terminal equipment with determining on geographical location associated intelligent multimedia playback equipment
Recommend target recommendation.
Second aspect.The embodiment of the present application provides a kind of device for being used to recommend broadcasting content, including：First obtains list
Member, for obtaining the position indication information of intelligent multimedia playback equipment；Search unit, for being set according to intelligent multimedia broadcasting
Standby position indication information and the position indication information of the terminal device obtained in advance are searched out to be set with intelligent multimedia broadcasting
Standby target terminal equipment associated on geographical location；Second acquisition unit, for obtaining the device-dependent user of target terminal
Information；Recommendation unit, for by the device-dependent user information of target terminal with preset broadcasting content to be recommended target object
Information is matched, and is recommended according to matching result presetting broadcasting content to be recommended, wherein, preset broadcasting content to be recommended
Target object information be preconfigured.
In some embodiments, above-mentioned position indication information includes the network address of connected WLAN；And
Above-mentioned search unit is further used for according to the position indication information of intelligent multimedia playback equipment and the terminal obtained in advance
The position indication information of equipment searches out as follows with intelligent multimedia playback equipment the associated mesh on geographical location
Mark terminal device：It the network address of the WLAN connected according to intelligent multimedia playback equipment and in advance obtains
The network address for the WLAN that terminal device is connected, search out be connected to intelligent multimedia playback equipment it is same wireless
The target terminal equipment of LAN.
In some embodiments, the device-dependent user information of above-mentioned target terminal includes：It is related to target terminal equipment
User equipment information and customer attribute information.
In some embodiments, above-mentioned recommendation unit is further used for as follows that target terminal is device-dependent
User information is matched with presetting the target object information of broadcasting content to be recommended, and according to matching result to default to be recommended
Broadcasting content is recommended：It determines corresponding pre- with the matched target object information of the device-dependent user information of target terminal
If broadcasting content to be recommended；Broadcasting content to be recommended is preset to what the recommendation of intelligent multimedia playback equipment was determined.
In some embodiments, above-mentioned recommendation unit is further used for as follows that target terminal is device-dependent
User information is matched with presetting the target object information of broadcasting content to be recommended, and according to matching result to default to be recommended
Broadcasting content is recommended：Broadcasting content to be recommended will be preset as target recommendation, determined and target recommendation
The corresponding target terminal equipment of the matched user information of target object information；To the target terminal equipment with determining in geographical position
It puts associated intelligent multimedia playback equipment and recommends target recommendation.
The third aspect, the embodiment of the present application provide a kind of server, including：One or more processors；Storage device,
For storing one or more programs, when one or more programs are executed by one or more processors so that one or more
Processor realizes the method for being used to recommend broadcasting content provided such as first aspect.
Fourth aspect, the embodiment of the present application provide a kind of computer readable storage medium, are stored thereon with computer journey
Sequence, wherein, the method for being used to recommend broadcasting content that first aspect provides is realized when program is executed by processor.
The method and apparatus for being used to recommend broadcasting content of the above embodiments of the present application, are played by obtaining intelligent multimedia
The position indication information of equipment, then according to the position indication information of intelligent multimedia playback equipment and the terminal obtained in advance
The position indication information of equipment searches out with intelligent multimedia playback equipment the associated target terminal equipment on geographical location, and
The device-dependent user information of target terminal is obtained afterwards, it is finally that the device-dependent user information of target terminal is to be recommended with presetting
The target object information of broadcasting content is matched, and is recommended according to matching result presetting broadcasting content to be recommended, wherein,
It is preconfigured to preset the target object information of broadcasting content to be recommended, realizes and recommends rich in targetedly broadcasting content,
Improve the content obtaining efficiency of intelligent multimedia playback equipment user.
Description of the drawings
By reading the detailed description made to non-limiting example made with reference to the following drawings, the application's is other
Feature, objects and advantages will become more apparent upon：
Fig. 1 is that this application can be applied to exemplary system architecture figures therein；
Fig. 2 is the flow chart for being used to recommend one embodiment of the method for broadcasting content according to the application；
Fig. 3 is the schematic diagram for being used to recommend an application scenarios of the method for broadcasting content according to the application；
Fig. 4 is the schematic diagram for being used to recommend another application scenarios of the method for broadcasting content according to the application；
Fig. 5 is the structure diagram for being used to recommend the device of broadcasting content according to the embodiment of the present application；
Fig. 6 is adapted for the structure diagram of the computer system of the server for realizing the embodiment of the present application.
Specific embodiment
The application is described in further detail with reference to the accompanying drawings and examples.It is understood that this place is retouched
The specific embodiment stated is used only for explaining related invention rather than the restriction to the invention.It also should be noted that in order to
Convenient for description, illustrated only in attached drawing and invent relevant part with related.
It should be noted that in the absence of conflict, the feature in embodiment and embodiment in the application can phase
Mutually combination.The application is described in detail below with reference to the accompanying drawings and in conjunction with the embodiments.
Fig. 1 shows the method for being used to recommend broadcasting content that can apply the application or the dress for recommending broadcasting content
The exemplary system architecture 100 put.
As shown in Figure 1, system architecture 100 can include intelligent multimedia playback equipment 101,102, terminal device 103,
104, network 105 and server 106.Network 105 is between intelligent multimedia playback equipment 101,102 and server 106
The medium of communication link is provided and the medium of communication link is provided between terminal device 103,104 and server 106.Net
Network 105 can include various connection types, such as wired, wireless communication link or fiber optic cables etc..
User 110 can use the content that intelligent multimedia playback equipment 101,102 Play Servers 106 provide.Intelligence
The application to communicate with server 106 can be installed, such as multimedia resource broadcast message class should on multimedia play equipment 101,102
With, searching class application etc..
Intelligent multimedia playback equipment 101,102 can be with display screen and/or loud speaker and support internet connection
Various playback equipments, including but not limited to smart television, intelligent sound box, there is chat feature and/or video playback capability
Intelligent refrigerator etc..
User 110 can be interacted with using terminal equipment 103,104 by network 105 with server 106, to receive or send
Message etc..Various telecommunication customer end applications, such as the application of social software class, life can be installed on terminal device 103,104
Service class application, searching class application, the application of multimedia class etc..
Terminal device 103,104 can be supported web page browsing various electronic equipments, including but not limited to smart mobile phone,
Tablet computer, smartwatch, pocket computer on knee and desktop computer etc..
Server 106 can be to provide the server of various services, such as the use to the upload of terminal device 101,102,103
The background server that family daily record is analyzed.Background server can carry out the processing such as analyzing to the user journal received.Clothes
Business device 106 can also be, for example, the video handled the multimedia resource playing request that intelligent multimedia playback equipment is sent
Server.Video server can parse the playing request received, then search relevant multimedia resource, and will find
Multimedia resource feed back to intelligent multimedia playback equipment 101,102.
It should be noted that the embodiment of the present application provided for recommending the method for broadcasting content can be by server
106 perform, and correspondingly, the device for recommending broadcasting content can be set in server 106.
It should be understood that the number of the intelligent multimedia playback equipment, terminal device, network and server in Fig. 1 is only
Schematically.According to needs are realized, can have any number of intelligent multimedia playback equipment, terminal device, network kimonos
Business device.Such as server can be for the server of concentrating type, the multiple servers including deploying different processes.
With continued reference to Fig. 2, it illustrates one embodiment for being used to recommend the method for broadcasting content according to the application
Flow 200.This is used for the method for recommending broadcasting content, includes the following steps：
Step 201, the position indication information of intelligent multimedia playback equipment is obtained.
In the present embodiment, it is above-mentioned for the method for broadcasting content to be recommended to run electronic equipment (such as Fig. 1 institutes thereon
The server 106 shown) can obtain multimedia resource to be played intelligent multimedia playback equipment position indication information.Specifically
For, the above-mentioned electronic equipment for the method for broadcasting content to be recommended to run thereon can be sent out to intelligent multimedia playback equipment
Out position indicates information acquisition request, and receives the position instruction letter that intelligent multimedia playback equipment is sent in response to the request
Breath.Herein, position indication information can be indicated for the information in the geographical location of intelligent multimedia playback equipment, can example
Such as it is the geographical position coordinates of intelligent multimedia playback equipment.
A variety of methods may be used and obtain the position indication information of above-mentioned intelligent multimedia playback equipment, such as can pass through
The positioning devices such as GPS (Global Positioning System, global positioning system), bluetooth obtain intelligent multimedia and play
The geographical position coordinates data of equipment are set in another example the user of intelligent multimedia playback equipment can set intelligent multimedia broadcasting
The information of standby geographic location information point, it is above-mentioned can be with for the method for broadcasting content to be recommended to run electronic equipment thereon
Go out the geographical position coordinates of intelligent multimedia playback equipment according to Information locating set by user, such as user can set intelligence
Geographical location information point where multimedia play equipment is " XX areas XX streets XX XX cell XX buildings XX " or " XX hotels
Hall " at this moment can find position indication information of the coordinate of geographical location information point as intelligent multimedia playback equipment.
Above-mentioned position indication information can also be that other can serve to indicate that the information in geographical location, the one of the present embodiment
In a little optional realization methods, above-mentioned position indication information can be the network address of the WLAN of connection, i.e. IP address
(Internet Protocol, network interconnection protocol address).Usual IP address and geographic location association, different geographical locations
The IP address of electronic equipment differ.The above-mentioned electronic equipment for the method for broadcasting content to be recommended to run thereon can obtain
Take the address of network that intelligent multimedia playback equipment is connected, the position indication information as intelligent multimedia playback equipment.
Specifically, the above-mentioned electronic equipment for being used to that the method for broadcasting content to be recommended to run thereon can be with intelligent multimedia
Playback equipment establishes connection, and sends out IP address inquiry request, receives intelligent multimedia playback equipment later in response to receiving
The inquiry request and the IP address provided.
Usual intelligent multimedia playback equipment is applied in fixed scene, for example, family, office, hotel, in automobile
Deng the target user of intelligent multimedia playback equipment is the user in these scenes, such as kinsfolk, clerk, is disappeared
Fei Zhe, motorist etc..Intelligent multimedia playback equipment can be connected to the Wireless LAN in scene, and above-mentioned electronic equipment can
To obtain the network address of the Wireless LAN in the scene that intelligent multimedia equipment connected.
In some embodiments, it is above-mentioned to be used to push away before the position indication information for obtaining intelligent multimedia playback equipment
The authentication information of intelligent multimedia playback equipment can be obtained in advance by recommending the electronic equipment of the method operation of broadcasting content thereon,
It, can be first with the authentication information then when sending out request to intelligent multimedia playback equipment to obtain its position indication information
It is authenticated, after the authentication is passed, the position indication informations such as IP address can be sent to above-mentioned by intelligent multimedia playback equipment
Electronic equipment.
Step 202, according to the position indication information of intelligent multimedia playback equipment and the terminal device obtained in advance
Position indication information searches out with intelligent multimedia playback equipment the associated target terminal equipment on geographical location.
The position indication information of each terminal device, Ran Houli can be extracted in pre-stored terminal device information library
With the position indication information of intelligent multimedia playback equipment and the position indication information of the terminal device in terminal device information library
It is matched, finds out the geographical location model indicated by position indication information of the position indication information in intelligent multimedia playback equipment
Enclose interior terminal device, as with intelligent multimedia playback equipment on geographical location associated target terminal equipment.Herein,
Terminal device can be that can acquire the various mobile terminal devices of user information or immobile terminal equipment, including but not limited to：
Mobile phone, tablet computer, wearable smart machine (such as smartwatch, Intelligent bracelet), desktop computer, above-knee pocket computer.
When user accesses network by terminal device, providing the background server of network service and can recording user is made
The position indication information of terminal device and other relevant informations (browsing record etc.), it is above-mentioned to be used to recommend broadcasting content
Method operation electronic equipment thereon can establish and connect, and obtain these with each background server for providing network service
The position indication information of the terminal device of background server record.In this way, above-mentioned be used to that the method for broadcasting content to be recommended to run on
Electronic equipment thereon can build the terminal device information library of the position indication information comprising great amount of terminals equipment, in the terminal
The identification information of terminal device and its position indication information are associatedly stored in facility information library.Herein, position instruction is believed
Breath can also be the letter that geographical position coordinates or the network address of the WLAN connected etc. are used to indicate geographical location
Breath.With the position indication information of intelligent multimedia playback equipment similarly, the position indication information of terminal device can also be based on
The devices such as GPS, bluetooth are obtained and are recorded, so that the above-mentioned electronics for the method for broadcasting content to be recommended to run thereon is set
The standby position indication information that can obtain record.
Above-mentioned and intelligent multimedia playback equipment associated target terminal equipment on geographical location can be more with intelligence
The consistent terminal device of the position indication information of apparatus for media playing.When judging whether position indication information is consistent, Ke Yizhi
Connect and two position indication informations be compared, can also compare geographical location indicated by two position indication informations whether one
It causes.In concrete implementation, if the intelligent multimedia broadcasting indicated by the position indication information of intelligent multimedia playback equipment is set
The distance between position of terminal device indicated by standby position and the position indication information of terminal device be less than it is preset away from
From threshold value (such as 10 meters).It can then determine that the position indication information of intelligent multimedia playback equipment and the position of terminal device refer to
Show that information is consistent.
Usually when the distance between position of terminal device and intelligent multimedia playback equipment in a certain range when, can recognize
In the range of user for using terminal equipment progress network access is located at the viewing range of intelligent multimedia playback equipment or listens to,
Namely using terminal equipment carry out the user of network access can be by the target user as intelligent multimedia playback equipment, by searching
Rope goes out with intelligent multimedia playback equipment the associated target terminal equipment on geographical location, can orient using target terminal
Equipment carries out the user of network access.
In some optional realization methods of the present embodiment, the intelligent multimedia playback equipment of the acquisition of above-mentioned steps 201
Position indication information be intelligent multimedia playback equipment connection WLAN network address, then can pass through such as lower section
Formula determines target terminal equipment：The network address of the WLAN connected according to intelligent multimedia playback equipment and
The network address for the WLAN that the terminal device obtained in advance is connected is searched out and is connect with intelligent multimedia playback equipment
To the target terminal equipment of same WLAN.Herein, the terminal device information library built in advance can include each terminal
The network address of WLAN that equipment is connected in each period.It can be found out from terminal device information library more with intelligence
Apparatus for media playing is connected to the terminal device of same WLAN as target terminal equipment.It optionally, can also be into one
Step judges that terminal device is connected to whether the duration of WLAN that the intelligent multimedia playback equipment is connected is more than default
Duration judges that terminal device is connected to whether the frequency of WLAN that the intelligent multimedia playback equipment is connected surpasses
Predeterminated frequency is crossed, if so, determining that the terminal device is target terminal equipment, otherwise determines that the terminal device is not that target terminal is set
It is standby.This way it is possible to avoid the terminal device for being accidentally connected to same WLAN is associated with intelligent multimedia playback equipment
Get up, promote the relevance between target terminal equipment and intelligent multimedia playback equipment.
It it should be noted that can be to multiple intelligent multimedia equipment recommendation broadcasting contents, in step in the embodiment of the present application
Each intelligent multimedia playback equipment associated target terminal equipment on geographical location can be determined in rapid 202 respectively.
Step 203, the device-dependent user information of target terminal is obtained.
In the present embodiment, can relevant user information, the target terminal equipment phase be obtained by target terminal equipment
The user information of pass can include with the relevant information such as the hobby, custom, point of interest of user, can be including the use of target end
End equipment carries out the relevant information of various operations, can for example be extracted from the journal file of target terminal equipment.
Specifically, after target terminal equipment is determined, the matching analysis can be carried out from network large database concept, is searched
To the device-dependent network data of target terminal, as above-mentioned relevant user information.Such as target terminal equipment can be obtained
Identification information, then the identification information of target terminal equipment is utilized to search relevant network behavior data etc.；It can also be first sharp
Associated User ID is found with the identification information of target terminal equipment, then inquires the relevant information of associated User ID.
In some optional realization methods of the present embodiment, the above-mentioned device-dependent user information of target terminal can wrap
It includes but is not limited to：User equipment information device-dependent with target terminal and customer attribute information.Wherein, user equipment information
It can include the model of equipment, the information such as operating system that user uses；Customer attribute information can include but is not limited to：User
Crowd's attribute, the position attribution of user, the interest attribute of user, the network behavior attribute of user etc..Crowd's attribute of user
It can include gender, age, occupation, income level, education background etc., the position attribution of user can often occur including user
Place (such as the business address of user, the home address of user, user's regular visit dining room etc.), the interest of user
Attribute can include the topic type paid close attention to according to user when accessing network data, the interest point information being manually entered etc., use
The search record, the browsing record of user, user that the network behavior attribute at family can include user deliver word, figure in a network
The contents such as piece, video or comment.The operation note thumbed up and the relevant information of the application software of user installation.
Step 204, the device-dependent user information of target terminal is believed with presetting the target object of broadcasting content to be recommended
Breath is matched, and is recommended according to matching result presetting broadcasting content to be recommended.
Default broadcasting content to be recommended can be obtained and preset the target object information of broadcasting content to be recommended.At this
In, preset the group that content to be recommended can be the various forms such as audio, video, picture or word or at least two form therein
The multimedia content of conjunction, the target object information for presetting broadcasting content to be recommended can be that default broadcasting content to be recommended is targeted
Target user information, can be preconfigured.The device-dependent user's letter of target terminal that step 203 can be obtained
It ceases and is matched with presetting the target object information of broadcasting content to be recommended, if successful match, existed to target terminal equipment
Associated intelligent multimedia playback equipment pushes the default broadcasting content to be recommended of the successful match on geographical location.
In matching, the accurately method of matching or fuzzy matching may be used.In a kind of optional fine matching method,
It may determine that the target object information that default broadcasting content to be recommended whether is included in the relevant user information of target terminal equipment,
If so, determine successful match.
In a kind of optional Method of Fuzzy Matching, the relevant user information of target terminal equipment can be calculated and preset and treated
Recommend the degree of correlation between the target object information of broadcasting content, the degree of correlation is then determined as matching more than default relevance threshold
Success.Specific relatedness computation method can include：By the relevant user information of target terminal equipment and preset to be recommended broadcast
The target object information vectorization of content is put, calculates similarity, Euclidean distance of the two etc. as the degree of correlation.
In actual scene, the provider of broadcasting content to be recommended (can be the above-mentioned method for being used to recommend broadcasting content
The electronic equipment of operation thereon) every target object information for presetting broadcasting content to be recommended, the target object can be configured
Information can be the relevant information of the targeted user of broadcasting content to be recommended.Such as its automobile product can be configured in automobile brand
The target object information of video includes：Male is 25-40 Sui, interested in outdoor travel.Then find meet the target object letter
During the associated smart television of the terminal device of the user of breath, its automobile product video can be pushed to the smart television.
The method for being used to recommend broadcasting content of the above embodiments of the present application, by obtaining intelligent multimedia playback equipment
Position indication information, then according to the position indication information of intelligent multimedia playback equipment and the terminal device obtained in advance
Position indication information searches out with intelligent multimedia playback equipment the associated target terminal equipment on geographical location, then obtains
The device-dependent user information of target terminal, finally by the device-dependent user information of target terminal with presetting in broadcasting to be recommended
The target object information of appearance is matched, and is recommended according to matching result presetting broadcasting content to be recommended, wherein, it is default to treat
It is preconfigured to recommend the target object information of broadcasting content, realizes and recommends rich in targetedly broadcasting content, improves
The content obtaining efficiency of intelligent multimedia playback equipment user.
It is above-mentioned by the device-dependent user information of target terminal and pre- in some optional realization methods of the present embodiment
If the target object information of broadcasting content to be recommended is matched, pushed away according to matching result to presetting broadcasting content to be recommended
The step 204 recommended can perform as follows：It determines and the matched target of the device-dependent user information of target terminal
Object information is corresponding to preset broadcasting content to be recommended, and to be recommended broadcast is preset to what the recommendation of intelligent multimedia playback equipment was determined
Put content.
In this implementation, can using one or more intelligent multimedia playback equipments as commending contents target,
The user for searching the intelligent multimedia playback equipment interested may preset broadcasting content to be recommended.Specifically lookup mode is
It, will using associated target terminal equipment determines relevant user information on geographical location with intelligent multimedia playback equipment
The relevant user information determined presets the target pair of broadcasting content to be recommended with every in broadcasting content set to be recommended
Image information is matched, and the broadcasting content to be recommended of presetting corresponding to the target object information of successful match is to the more matchmakers of intelligence
The broadcasting content that body playback equipment is recommended.
Fig. 3 shows the schematic diagram for being used to recommend an application scenarios of the method for broadcasting content according to the application.Such as
Shown in Fig. 3, intelligent multimedia playback equipment A asks to play multimedia content to server B, and server B can then obtain intelligence
The IP address of energy multimedia play equipment A connected networks, then finds the target for being connected to consolidated network according to IP address
Terminal device (such as mobile phone, desktop computer etc.) obtains target terminal device-dependent user information (such as user's property later
Not, age, occupation, hobby etc.), then server B can comprising a plurality of default broadcasting content C0, C1 to be recommended, C2,
C3 ... preset broadcasting content library C to be recommended in search with the matched broadcasting content to be recommended of user information, will finally find
Be pushed to intelligent multimedia playback equipment A with presetting broadcasting content C0 to be recommended and play out.
From figure 3, it can be seen that the method for being used to recommend broadcasting content of the present embodiment, can be based on terminal device and intelligence
Association of the multimedia play equipment on geographical location, the user information based on terminal device are oriented intelligent multimedia broadcasting and are set
Standby target user, so as to the interested broadcasting content of push target user of intelligent multimedia playback equipment, improve interior
Hold the specific aim recommended, help to promote the efficiency that user obtains information.
In the optional realization method of another kind of the present embodiment, it is above-mentioned by the device-dependent user information of target terminal with
The target object information for presetting broadcasting content to be recommended is matched, and default broadcasting content to be recommended is carried out according to matching result
The step 204 of recommendation can perform as follows：Broadcasting content to be recommended will be preset as target recommendation, determined
Target terminal equipment corresponding with the matched user information of the target object information of target recommendation；To the target with determining
Terminal device associated intelligent multimedia playback equipment on geographical location recommends target recommendation.
In this implementation, default broadcasting content to be recommended can be used as and recommends target, lookup may be to default
The interested intelligent multimedia playback equipment used by a user of broadcasting content to be recommended.Specific lookup mode can be utilized
It is broadcast with the relevant user information structure intelligent multimedia of intelligent multimedia playback equipment associated terminal device on geographical location
The user information of equipment is put, then by the user information of each intelligent multimedia playback equipment and the mesh for presetting broadcasting content to be recommended
Mark object information is matched, and the intelligent multimedia playback equipment corresponding to the user information of successful match is to wait to push away to default
Recommend the interested intelligent multimedia equipment used by a user of broadcasting content.It can be played later to the intelligent multimedia determined
Equipment push is above-mentioned to preset broadcasting content to be recommended.
It please refers to Fig.4, it illustrates the application scenarios for being used to recommend the method for broadcasting content according to the application
Schematic diagram.As shown in figure 4, video content provider (such as certain brand automobile) is specified using video content D0 as recommendation target,
Recommendation video content D0 is asked to server by electronic equipment D.Server E can obtain intelligent multimedia playback equipment library F
In each intelligent multimedia equipment F0, F1, F2, F3 ... IP address, then to each intelligent multimedia playback equipment, according to IP
Address search, with the associated target terminal equipment of the intelligent multimedia playback equipment, obtains target terminal later on geographical location
User information of the user information of equipment as corresponding intelligent multimedia playback equipment, then searches video content D0 to be recommended
Matched user information, and determine the corresponding intelligent multimedia playback equipment F0 of matched user information, most backward intelligence is more
Apparatus for media playing F0 pushing video contents D0.
From fig. 4, it can be seen that the present embodiment for the method for broadcasting content to be recommended to be played by using intelligent multimedia
Relevance between equipment and terminal device on geographical location is associated with user's letter for each intelligent multimedia playback equipment
Breath, so as to be accurately located out the target user of broadcasting content to be recommended, realizes the accurate recommendation of broadcasting content, is promoted
Recommendation efficiency.
With further reference to Fig. 5, as the realization to method shown in above-mentioned each figure, this application provides one kind for recommending to broadcast
One embodiment of the device of content is put, the device embodiment is corresponding with embodiment of the method shown in Fig. 2, which specifically may be used
To be applied in various electronic equipments.
As shown in figure 5, the present embodiment for the device 500 of broadcasting content to be recommended to include：First acquisition unit 501 is searched
Cable elements 502, second acquisition unit 503 and recommendation unit 504.Wherein first acquisition unit 501 can be used for obtaining intelligence
The position indication information of multimedia play equipment；Search unit 502 can be used for the position according to intelligent multimedia playback equipment
Indicate that the position indication information of information and the terminal device obtained in advance is searched out with intelligent multimedia playback equipment in geography
Associated target terminal equipment on position；Second acquisition unit 503 can be used for obtaining the device-dependent user's letter of target terminal
Breath；Recommendation unit 504 can be used for the device-dependent user information of target terminal and the target for presetting broadcasting content to be recommended
Object information is matched, and is recommended according to matching result presetting broadcasting content to be recommended, wherein, preset broadcasting to be recommended
The target object information of content is preconfigured.
In the present embodiment, first acquisition unit 501 can obtain the identification information of intelligent multimedia playback equipment, according to
The position indication information of identification information-enquiry intelligent multimedia playback equipment.Herein, position indication information can be for referring to
Show the information in the geographical location of intelligent multimedia playback equipment, can be, for example, the geographical location seat of intelligent multimedia playback equipment
Mark.Position indication information can be acquired and recorded using positioning devices such as GPS, bluetooths by intelligent multimedia playback equipment, also may be used
It is configured and stores with the user by intelligent multimedia playback equipment, first acquisition unit 501 can obtain these records or deposit
The position indication information of storage.Optionally, position indication information can include the network address of connected WLAN, i.e. IP
Address, at this moment, the position instruction that first acquisition unit 501 can obtain intelligent multimedia playback equipment by inquiring IP address are believed
Breath.
Search unit 502 can extract the position instruction of each terminal device in pre-stored terminal device information library
Then information utilizes the position of the terminal device in the position indication information of intelligent multimedia playback equipment and terminal device information library
It puts instruction information to be matched, find out indicated by position indication information of the position indication information in intelligent multimedia playback equipment
Terminal device in geographical position range, as associated target terminal is set on geographical location with intelligent multimedia playback equipment
It is standby.
Second acquisition unit 503 can match the device-dependent user's letter of target terminal from the network data of collection
Breath, the device-dependent user information of the target terminal can include hobby, custom, the interest with the relevant user of the target terminal
The relevant information such as point can carry out the relevant information of various operations including the use of the target terminal equipment, can be for example from mesh
It marks and is extracted in the operation log of terminal device.
Recommendation unit 504 can obtain default broadcasting content to be recommended and preconfigured default broadcasting content to be recommended
Target object information, then utilize second acquisition unit 503 obtain user information with preset broadcasting content to be recommended mesh
Mark object information is matched, and the method for accurate matching or various fuzzy matching may be used in matching, such as can calculate
Similarity, correlation etc., the corresponding intelligent multimedia terminal device of user information of backward successful match recommend default to wait to push away
Recommend content.
In some embodiments, above-mentioned position indication information includes the network address of connected WLAN；And
Above-mentioned search unit 502 can be further used for position indication information and acquisition in advance according to intelligent multimedia playback equipment
Terminal device position indication information, search out closed on geographical location with intelligent multimedia playback equipment as follows
The target terminal equipment of connection：The network address of the WLAN connected according to intelligent multimedia playback equipment and in advance
The network address for the WLAN that the terminal device of acquisition is connected is searched out and is connected to intelligent multimedia playback equipment
The target terminal equipment of one WLAN.
In some embodiments, the device-dependent user information of above-mentioned target terminal can include but is not limited to：With target
The relevant user equipment information of terminal device and customer attribute information.Wherein, user equipment information includes used by a user
Model, operating system, the equipment of terminal device use the information such as duration, age of the customer attribute information including user, gender, duty
The information such as industry, hobby, interest, focus, social relationships, search record.
In some embodiments, above-mentioned recommendation unit 504 can be further used for as follows setting target terminal
Standby relevant user information is matched, and with presetting the target object information of broadcasting content to be recommended according to matching result to pre-
If broadcasting content to be recommended is recommended：It determines and the matched target object information of the device-dependent user information of target terminal
It is corresponding to preset broadcasting content to be recommended；Broadcasting content to be recommended is preset to what the recommendation of intelligent multimedia playback equipment was determined.
In some embodiments, above-mentioned recommendation unit 504 can be further used for as follows setting target terminal
Standby relevant user information is matched, and with presetting the target object information of broadcasting content to be recommended according to matching result to pre-
If broadcasting content to be recommended is recommended：Broadcasting content to be recommended will be preset as target recommendation, determine to push away with target
Recommend the corresponding target terminal equipment of the matched user information of target object information of content；To the target terminal equipment with determining
Associated intelligent multimedia playback equipment recommends target recommendation on geographical location.
All units described in device 500 are corresponding with each step in the method described with reference to figure 2.As a result, above
Operation and feature for method description are equally applicable to device 500 and unit wherein included, and details are not described herein.
The device 500 for being used to recommend broadcasting content of the above embodiments of the present application, passes through first acquisition unit and obtains intelligence
The position indication information of multimedia play equipment, subsequent search unit is according to the position indication information of intelligent multimedia playback equipment
And the position indication information of the terminal device obtained in advance is searched out and is closed on geographical location with intelligent multimedia playback equipment
The target terminal equipment of connection, the then second acquisition unit acquisition device-dependent user information of target terminal, last recommendation unit
By the device-dependent user information of target terminal with preset broadcasting content to be recommended target object information match, according to
Recommend with result presetting broadcasting content to be recommended, wherein, it is pre- to preset the target object information of broadcasting content to be recommended
It is first configured, realizes and recommend rich in targetedly broadcasting content, the content for improving intelligent multimedia playback equipment user obtains
Take efficiency.
Below with reference to Fig. 6, it illustrates suitable for being used for realizing the computer system 600 of the electronic equipment of the embodiment of the present application
Structure diagram.Electronic equipment shown in Fig. 6 is only an example, to the function of the embodiment of the present application and should not use model
Shroud carrys out any restrictions.
As shown in fig. 6, computer system 600 includes central processing unit (CPU) 601, it can be read-only according to being stored in
Program in memory (ROM) 602 or be loaded into program in random access storage device (RAM) 603 from storage section 608 and
Perform various appropriate actions and processing.In RAM 603, also it is stored with system 600 and operates required various programs and data.
CPU 601, ROM 602 and RAM 603 are connected with each other by bus 604.Input/output (I/O) interface 605 is also connected to always
Line 604.
I/O interfaces 605 are connected to lower component：Importation 606 including keyboard, mouse etc.；It is penetrated including such as cathode
The output par, c 607 of spool (CRT), liquid crystal display (LCD) etc. and loud speaker etc.；Storage section 608 including hard disk etc.；
And the communications portion 609 of the network interface card including LAN card, modem etc..Communications portion 609 via such as because
The network of spy's net performs communication process.Driver 610 is also according to needing to be connected to I/O interfaces 605.Detachable media 611, such as
Disk, CD, magneto-optic disk, semiconductor memory etc. are mounted on driver 610, as needed in order to be read from thereon
Computer program be mounted into storage section 608 as needed.
Particularly, in accordance with an embodiment of the present disclosure, it may be implemented as computer above with reference to the process of flow chart description
Software program.For example, embodiment of the disclosure includes a kind of computer program product, including being carried on computer-readable medium
On computer program, which includes for the program code of the method shown in execution flow chart.In such reality
It applies in example, which can be downloaded and installed from network by communications portion 609 and/or from detachable media
611 are mounted.When the computer program is performed by central processing unit (CPU) 601, perform what is limited in the present processes
Above-mentioned function.It should be noted that the computer-readable medium of the application can be computer-readable signal media or calculating
Machine readable storage medium storing program for executing either the two arbitrarily combines.Computer readable storage medium for example can be --- but it is unlimited
In --- electricity, magnetic, optical, electromagnetic, infrared ray or semiconductor system, device or device or it is arbitrary more than combination.It calculates
The more specific example of machine readable storage medium storing program for executing can include but is not limited to：Being electrically connected, be portable with one or more conducting wires
Formula computer disk, hard disk, random access storage device (RAM), read-only memory (ROM), erasable programmable read only memory
(EPROM or flash memory), optical fiber, portable compact disc read-only memory (CD-ROM), light storage device, magnetic memory device or
The above-mentioned any appropriate combination of person.In this application, computer readable storage medium can any include or store program
Tangible medium, the program can be commanded execution system, device either device use or it is in connection.And in this Shen
Please in, computer-readable signal media can include in a base band or as a carrier wave part propagation data-signal,
In carry computer-readable program code.Diversified forms may be used in the data-signal of this propagation, including but not limited to
Electromagnetic signal, optical signal or above-mentioned any appropriate combination.Computer-readable signal media can also be computer-readable
Any computer-readable medium other than storage medium, the computer-readable medium can send, propagate or transmit for by
Instruction execution system, device either device use or program in connection.The journey included on computer-readable medium
Sequence code can be transmitted with any appropriate medium, including but not limited to：Wirelessly, electric wire, optical cable, RF etc. or above-mentioned
Any appropriate combination.
Can with one or more programming language or combinations come write for perform the application operation calculating
Machine program code, programming language include object oriented program language-such as Java, Smalltalk, C++, also
Including conventional procedural programming language-such as " C " language or similar programming language.Program code can be complete
It performs, partly performed on the user computer on the user computer entirely, the software package independent as one performs, part
Part performs or performs on a remote computer or server completely on the remote computer on the user computer.It is relating to
And in the situation of remote computer, remote computer can pass through the network of any kind --- including LAN (LAN) or extensively
Domain net (WAN)-be connected to subscriber computer or, it may be connected to outer computer (such as is provided using Internet service
Quotient passes through Internet connection).
Flow chart and block diagram in attached drawing, it is illustrated that according to the system of the various embodiments of the application, method and computer journey
Architectural framework in the cards, function and the operation of sequence product.In this regard, each box in flow chart or block diagram can generation
The part of one module of table, program segment or code, the part of the module, program segment or code include one or more use
In the executable instruction of logic function as defined in realization.It should also be noted that it in some implementations as replacements, is marked in box
The function of note can also be occurred with being different from the sequence marked in attached drawing.For example, two boxes succeedingly represented are actually
It can perform substantially in parallel, they can also be performed in the opposite order sometimes, this is depended on the functions involved.Also it to note
Meaning, the combination of each box in block diagram and/or flow chart and the box in block diagram and/or flow chart can be with holding
The dedicated hardware based system of functions or operations as defined in row is realized or can use specialized hardware and computer instruction
Combination realize.
Being described in unit involved in the embodiment of the present application can be realized by way of software, can also be by hard
The mode of part is realized.Described unit can also be set in the processor, for example, can be described as：A kind of processor packet
Include first acquisition unit, search unit, second acquisition unit and recommendation unit.Wherein, the title of these units is in certain situation
Under do not form restriction to the unit in itself, for example, first acquisition unit is also described as " obtaining intelligent multimedia to broadcast
Put the unit of the position indication information of equipment ".
As on the other hand, present invention also provides a kind of computer-readable medium, which can be
Included in device described in above-described embodiment；Can also be individualism, and without be incorporated the device in.Above-mentioned calculating
Machine readable medium carries one or more program, when said one or multiple programs are performed by the device so that should
Device：The position indication information of intelligent multimedia playback equipment is obtained, is believed according to the position instruction of intelligent multimedia playback equipment
Breath and the position indication information of terminal device obtained in advance are searched out with intelligent multimedia playback equipment on geographical location
Associated target terminal equipment obtains the device-dependent user information of target terminal, and the device-dependent user of target terminal is believed
It ceases and is matched with presetting the target object information of broadcasting content to be recommended, according to matching result to presetting broadcasting content to be recommended
Recommended, wherein, it is preconfigured to preset the target object information of broadcasting content to be recommended.
The preferred embodiment and the explanation to institute's application technology principle that above description is only the application.People in the art
Member should be appreciated that invention scope involved in the application, however it is not limited to the technology that the specific combination of above-mentioned technical characteristic forms
Scheme, while should also cover in the case where not departing from foregoing invention design, it is carried out by above-mentioned technical characteristic or its equivalent feature
The other technical solutions for arbitrarily combining and being formed.Such as features described above has similar work(with (but not limited to) disclosed herein
The technical solution that the technical characteristic of energy is replaced mutually and formed.
Claims (12)
1. it is a kind of for recommending the method for broadcasting content, including：
Obtain the position indication information of intelligent multimedia playback equipment；
According to the position indication information of the intelligent multimedia playback equipment and the position instruction of the terminal device obtained in advance
Information search goes out with the intelligent multimedia playback equipment the associated target terminal equipment on geographical location；
Obtain the device-dependent user information of the target terminal；
By the device-dependent user information of the target terminal and the target object information progress for presetting broadcasting content to be recommended
Match, the default broadcasting content to be recommended is recommended according to matching result, wherein, the default broadcasting content to be recommended
Target object information is preconfigured.
2. according to the method described in claim 1, wherein, the position indication information includes the net of connected WLAN
Network address；And
It is described according to the position indication information of the intelligent multimedia playback equipment and the position of the terminal device obtained in advance
Instruction information search goes out with the intelligent multimedia playback equipment the associated target terminal equipment on geographical location, including：
The network address of the WLAN connected according to the intelligent multimedia playback equipment and the terminal obtained in advance
The network address for the WLAN that equipment is connected, search out be connected to the intelligent multimedia playback equipment it is same wireless
The target terminal equipment of LAN.
3. according to the method described in claim 1, wherein, the device-dependent user information of target terminal includes：With it is described
The device-dependent user equipment information of target terminal and customer attribute information.
4. according to claim 1-3 any one of them methods, wherein, it is described to believe the device-dependent user of the target terminal
It ceases and is matched with presetting the target object information of broadcasting content to be recommended, broadcasting to be recommended is preset to described according to matching result
Content is recommended, including：
It determines corresponding with the matched target object information of the device-dependent user information of the target terminal default to be recommended
Broadcasting content；
Broadcasting content to be recommended is preset to what intelligent multimedia playback equipment recommendation was determined.
5. according to claim 1-3 any one of them methods, wherein, it is described to believe the device-dependent user of the target terminal
It ceases and is matched with presetting the target object information of broadcasting content to be recommended, broadcasting to be recommended is preset to described according to matching result
Content is recommended, including：
Broadcasting content to be recommended is preset as target recommendation using described, determines the target pair with the target recommendation
The corresponding target terminal equipment of the matched user information of image information；
To the target terminal equipment with determining, associated intelligent multimedia playback equipment recommends the target on geographical location
Recommendation.
6. it is a kind of for recommending the device of broadcasting content, including：
First acquisition unit, for obtaining the position indication information of intelligent multimedia playback equipment；
Search unit sets for the position indication information according to the intelligent multimedia playback equipment and the terminal obtained in advance
Standby position indication information searches out with the intelligent multimedia playback equipment the associated target terminal equipment on geographical location；
Second acquisition unit, for obtaining the device-dependent user information of the target terminal；
Recommendation unit, for by the device-dependent user information of the target terminal with preset broadcasting content to be recommended target pair
Image information is matched, and the default broadcasting content to be recommended is recommended according to matching result, wherein, described preset waits to push away
The target object information for recommending broadcasting content is preconfigured.
7. device according to claim 6, wherein, the position indication information includes the net of connected WLAN
Network address；And
Described search unit is further used for according to the position indication information of the intelligent multimedia playback equipment and obtains in advance
The position indication information of the terminal device taken is searched out as follows with the intelligent multimedia playback equipment in geographical position
Put associated target terminal equipment：
The network address of the WLAN connected according to the intelligent multimedia playback equipment and the terminal obtained in advance
The network address for the WLAN that equipment is connected, search out be connected to the intelligent multimedia playback equipment it is same wireless
The target terminal equipment of LAN.
8. device according to claim 6, wherein, the device-dependent user information of target terminal includes：With it is described
The device-dependent user equipment information of target terminal and customer attribute information.
9. according to claim 6-8 any one of them devices, wherein, the recommendation unit is further used for as follows
The device-dependent user information of the target terminal is matched with presetting the target object information of broadcasting content to be recommended, and
The default broadcasting content to be recommended is recommended according to matching result：
It determines corresponding with the matched target object information of the device-dependent user information of the target terminal default to be recommended
Broadcasting content；
Broadcasting content to be recommended is preset to what intelligent multimedia playback equipment recommendation was determined.
10. according to claim 6-8 any one of them devices, wherein, the recommendation unit is further used for according to such as lower section
Formula matches the device-dependent user information of the target terminal with presetting the target object information of broadcasting content to be recommended,
And the default broadcasting content to be recommended is recommended according to matching result：
Broadcasting content to be recommended is preset as target recommendation using described, determines the target pair with the target recommendation
The corresponding target terminal equipment of the matched user information of image information；
To the target terminal equipment with determining, associated intelligent multimedia playback equipment recommends the target on geographical location
Recommendation.
11. a kind of server, including：
One or more processors；
Storage device, for storing one or more programs,
When one or more of programs are performed by one or more of processors so that one or more of processors are real
The now method as described in any in claim 1-5.
12. a kind of computer readable storage medium, is stored thereon with computer program, wherein, described program is executed by processor
Methods of the Shi Shixian as described in any in claim 1-5.
Priority Applications (1)
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|---|---|---|---|
| CN201810054263.9A CN108134951A (en) | 2018-01-19 | 2018-01-19 | For recommending the method and apparatus of broadcasting content |
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| CN201810054263.9A CN108134951A (en) | 2018-01-19 | 2018-01-19 | For recommending the method and apparatus of broadcasting content |
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| CN112153091A (en) * | 2019-06-27 | 2020-12-29 | 北京百度网讯科技有限公司 | Method and device for determining relevance of equipment |
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Application publication date: 20180608 |