CN107967635A - A kind of information matching method and device - Google Patents
A kind of information matching method and device Download PDFInfo
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- CN107967635A CN107967635A CN201610913754.5A CN201610913754A CN107967635A CN 107967635 A CN107967635 A CN 107967635A CN 201610913754 A CN201610913754 A CN 201610913754A CN 107967635 A CN107967635 A CN 107967635A
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- 238000000034 method Methods 0.000 title claims abstract description 93
- 230000003542 behavioural effect Effects 0.000 claims description 85
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- 239000004744 fabric Substances 0.000 description 14
- 230000006399 behavior Effects 0.000 description 11
- 238000010586 diagram Methods 0.000 description 10
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- 235000005035 Panax pseudoginseng ssp. pseudoginseng Nutrition 0.000 description 1
- 235000003140 Panax quinquefolius Nutrition 0.000 description 1
- 238000013497 data interchange Methods 0.000 description 1
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- G—PHYSICS
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- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
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- G06F16/90—Details of database functions independent of the retrieved data types
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- G06F16/951—Indexing; Web crawling techniques
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q50/00—Information and communication technology [ICT] specially adapted for implementation of business processes of specific business sectors, e.g. utilities or tourism
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Abstract
The application, which provides a kind of information matching method and device, this method, to be included：Online object publishing platform receives the first attribute data from exhibition platform；Online object publishing platform obtains the second attribute data from the online object publishing platform；Online object publishing platform utilizes first attribute data and second attribute data, determines and the matched user of information publisher.Pass through the technical solution of the application, the matching efficiency between user and information publisher can be improved, trusting relationship is established between user and information publisher, realize the combination of exhibition resource under trade resource and line on line, realize the intercommunication of data, help user and information publisher to improve exhibition efficiency, and the resource of online and offline is effectively combined.
Description
Technical field
This application involves Internet technical field, more particularly to a kind of information matching method and device.
Background technology
Exhibition industry is an emerging service industry, influences wide, degree of association height.The information interchange means at exhibition scene are
The importance of exhibition and fair service, including：See the exhibition collection of user information, the issue of exhibition merchant information, see exhibition user with it is exhibition
Information interchange between trade company etc..The information interchange mode of exhibition at present is to fill in papery chest card and submit the modes such as business card, is believed
Breath issue be also in a manner of traditional mass media based on, for example, newspapers and periodicals, outdoor plane, video screen etc., belong to and passively push away
Send media；Part exhibition also by means of internet, be browsed in website orientation Tradeshows so that user actively accesses, but and exhibition
On-the-spot Interaction is weaker.
Existing Tradeshows exchange way and published method, the information content for show that information is single, including is less, without pin
To property.After seeing exhibition user, it is necessary to be investigated to each exhibit-trader, it can just be confirmed whether there is the ginseng to match with oneself actual demand
Exhibit-trader family, but exhibition place is larger under normal circumstances, and it is exhibition that sight exhibition user can not investigate each within the limited sight exhibition time
Trade company, therefore, the information acquisition efficiency of sight exhibition user are low, simultaneously because carry papery chest card and need to submit business card, can not
Ensure the security of personal information.
The content of the invention
The application provides a kind of information matching method, and applied to online object publishing platform, this method includes：
Receive the first attribute data from exhibition platform；
The second attribute data is obtained from the online object publishing platform；
Using first attribute data and second attribute data, determine and the matched user of information publisher.
The application provides a kind of information matching method, applied to exhibition platform, the described method includes：
The first attribute data is obtained from the exhibition platform；
Receive the second attribute data from online object publishing platform；
Using first attribute data and second attribute data, determine and the matched user of information publisher.
The application provides a kind of information matching method, and applied to online object publishing platform, this method includes：
Receive the first attribute data from exhibition platform；
The second attribute data is obtained from the online object publishing platform；
Using first attribute data and second attribute data, determine and the matched user of information publisher；
At least one into described information publisher and the user sends invitation message, and the invitation message is used to make
Described information publisher and the user carry out information exchange；
Transaction interface is provided for described information publisher and the user, the transaction interface is used to issue described information
Square and described user completes commodity transaction.
The application provides a kind of information matching method, applied to exhibition platform, the described method includes：
The first attribute data is obtained from the exhibition platform；
Receive the second attribute data from online object publishing platform；
Using first attribute data and second attribute data, determine and the matched user of information publisher；
At least one into described information publisher and the user sends invitation message, and the invitation message is used to make
Described information publisher and the user carry out information exchange；
Transaction interface is provided for described information publisher and the user, the transaction interface is used to issue described information
Square and described user completes commodity transaction.
The application provides a kind of information matches device, and applied to online object publishing platform, which includes：
First receiving module, for receiving the first attribute data from exhibition platform；
First acquisition module, for obtaining the second attribute data from the online object publishing platform；
First determining module, for utilizing first attribute data and second attribute data, determines to send out with information
The matched user in cloth side.
The application provides a kind of information matches device, and applied to exhibition platform, described device includes：
Second acquisition module, for obtaining the first attribute data from the exhibition platform；
Second receiving module, for receiving the second attribute data from online object publishing platform；
Second determining module, for utilizing first attribute data and second attribute data, determines to send out with information
The matched user in cloth side.
The application provides a kind of information matches device, and applied to online object publishing platform, which includes：
3rd receiving module, for receiving the first attribute data from exhibition platform；
3rd acquisition module, for obtaining the second attribute data from the online object publishing platform；
3rd determining module, for utilizing first attribute data and second attribute data, determines to send out with information
The matched user in cloth side；
First sending module, invitation message is sent at least one into described information publisher and the user,
The invitation message is used to make described information publisher and the user carry out information exchange；
First transaction modules, for providing transaction interface, the transaction interface for described information publisher and the user
For making described information publisher and the user complete commodity transaction.
The application provides a kind of information matches device, and applied to exhibition platform, described device includes：
4th acquisition module, for obtaining the first attribute data from the exhibition platform；
4th receiving module, for receiving the second attribute data from online object publishing platform；
4th determining module, for utilizing first attribute data and second attribute data, determines to send out with information
The matched user in cloth side；
Second sending module, invitation message is sent at least one into described information publisher and the user,
The invitation message is used to make described information publisher and the user carry out information exchange；
Second transaction modules, for providing transaction interface, the transaction interface for described information publisher and the user
For making described information publisher and the user complete commodity transaction.
Based on above-mentioned technical proposal, in the embodiment of the present application, the flow on the line before exhibition, can obtain the first attribute
Data and the second attribute data, and the first attribute data and the second attribute data are utilized, determine and the matched use of information publisher
Family, improves the matching efficiency of both sides of supply and demand, can be provided to information publisher push with the user that its actual demand matches
By ensureing, fast positioning has the both sides of supply and demand for chance of cooperating with each other；Simultaneously as by papery chest card or it need not exchange visiting cards
Mode ensure that the security of personal information into row information transmission.Moreover, the flow under the line of exhibition process, can be information
Publisher and user provide communicating site, so that information publisher and user carry out information exchange.Flowed on the line after exhibition
Journey, can provide transaction interface, so that information publisher and user complete business by transaction interface for information publisher and user
Product are merchandised, and ensure the safety and reliability of transaction.
Under aforesaid way, the matching efficiency between user and information publisher can be improved, is issued in user and information
Trusting relationship is established between side, the combination of exhibition resource under trade resource and line on line is realized, realizes the intercommunication of data, help to use
Family and information publisher improve exhibition efficiency.Can make on a line-line under-line on transaction closed loop, by online and offline
Resource effectively combine.For a user, it is the accurate match information publisher of user, reaches efficient interview, there is provided hands over
Easily ensure, user is enjoyed value-added service, improve efficiency；When the information of information publisher is presented in platform in the form of data
When, user can first be screened on line, make to talk under the line of exhibition more purposive., can for information publisher
Think that information publisher recommends more professional users, reach efficient interview, facilitate commodity transaction, believed information publisher
Serviced with ensureing, lift degree of belief, enjoy value-added service；Help information publisher expands channel, and is helped by data mode
Information publisher shows oneself, such as sold which product, sell for which company, trading volume is how many, these data can be helped
User and information publisher is helped quickly to establish trusting relationship.
Brief description of the drawings
, below will be to the application in order to clearly illustrate the embodiment of the present application or technical solution of the prior art
Embodiment or attached drawing needed to be used in the description of the prior art are briefly described, it should be apparent that, in describing below
Attached drawing is only some embodiments described in the application, for those of ordinary skill in the art, can also be according to these
Attached drawing obtains other attached drawings.
Figure 1A-Fig. 1 C are the system structure diagrams in a kind of embodiment of the application；
Fig. 2 is the schematic diagram of the carry out information matches in a kind of embodiment of the application；
Fig. 3 is the schematic diagram for realizing O2O2O functions in a kind of embodiment of the application；
Fig. 4 is the flow chart of the information matching method in a kind of embodiment of the application；
Fig. 5 is the flow chart of the information matching method in the application another embodiment；
Fig. 6 is the effect diagram of the information matching method in a kind of embodiment of the application；
Fig. 7 is the flow chart of the information matching method in the application another embodiment；
Fig. 8 is the flow chart of the information matching method in the application another embodiment；
Fig. 9 is the hardware structure diagram of the online object publishing platform in a kind of embodiment of the application；
Figure 10 is the structure chart of the information matches device in a kind of embodiment of the application；
Figure 11 is the structure chart of the information matches device in the application another embodiment；
Figure 12 is the hardware structure diagram of the exhibition platform in a kind of embodiment of the application；
Figure 13 is the structure chart of the information matches device in the application another embodiment；
Figure 14 is the structure chart of the information matches device in the application another embodiment.
Embodiment
Purpose in term used in this application merely for the sake of description specific embodiment, and unrestricted the application.This Shen
Please " one kind " with the singulative used in claims, " described " and "the" are also intended to including most forms, unless
Context clearly shows that other implications.It is also understood that term "and/or" used herein refers to comprising one or more
Associated list items purpose any or all may combine.
It will be appreciated that though various information, but this may be described using term first, second, third, etc. in the application
A little information should not necessarily be limited by these terms.These terms are only used for same type of information being distinguished from each other out.For example, do not departing from
In the case of the application scope, the first information can also be referred to as the second information, and similarly, the second information can also be referred to as
One information.Depending on linguistic context, in addition, used word " if " can be construed to " ... when " or " when ... "
Or " in response to determining ".
A kind of information matching method is proposed in the embodiment of the present application, this method can be applied to be included in line object issue
In the system of platform and exhibition platform.Referring to shown in Figure 1A, for the structure diagram of the system.In one example, exhibition is flat
Information publisher data and user data can be sent to online object publishing platform by platform, be carried out by online object publishing platform
Information matches, to determine and the matched user of information publisher.In another example, online object publishing platform will can be used
User data is sent to exhibition platform, and information matches are carried out by exhibition platform, to determine and the matched user of information publisher.
In practical applications, in one example, the process of information matches is carried out for online object publishing platform, is such as schemed
Shown in 1B, online object publishing platform can be connected with multiple exhibition platforms, and multiple exhibition platforms send out the information of itself
Cloth number formulary evidence and user data are sent to online object publishing platform, information matches are carried out by online object publishing platform, with true
The fixed and matched user of information publisher.In another example, the process of information matches is carried out for exhibition platform, such as Fig. 1 C
Shown, exhibition platform can be connected with multiple online object publishing platforms, and multiple object publishing platforms online by itself
User data is sent to exhibition platform, and information matches are carried out by exhibition platform, to determine and the matched user of information publisher.
In one example, exhibition platform can safeguard information publisher data and user data, information issue number formulary
According to the exhibition behavioral data (i.e. behavioral data of the information publisher at exhibition scene) for referring to information publisher, the user's data are
Refer to the exhibition behavioral data (i.e. behavioral data of the user at exhibition scene) of user.Online object publishing platform can safeguard user
Data, the user's data refer to (the behavior number that i.e. user produces in online object publishing platform of behavioral data on the line of user
According to).Therefore, as shown in Fig. 2, when puting on display platform/online object publishing platform and carrying out information matches, it is necessary to be issued based on information
The exhibition behavioral data of side, the exhibition behavioral data of user, behavioral data carries out information matches on the line of user.
Under above application scene, the information matching method that is proposed in the embodiment of the present application, can be applied to exhibition platform/
Online object publishing platform, and it is used for realization O2O2O functions.Shown in Figure 3, first " O " is Online (on line), can be with
The matching of user and information publisher are completed, and the reservation for completing user and information publisher is met.Second " O " is
Offline (under line), the information exchange (i.e. aspectant communication) of user and information publisher are completed at exhibition scene.3rd
" O " is Online (on line), into online trading link, completes to merchandise on line by information publisher and user.Wherein, user
Refer to visit business, that is, buyer.Information publisher refers to exhibition trade company, that is, seller.
It is shown in Figure 4 under above application scene, it is the flow chart of the information matching method in the embodiment of the present application,
The information matching method can be applied on online object publishing platform, and this method can include：
Step 401, the first attribute data from exhibition platform is received.
Step 402, the second attribute data is obtained from this online object publishing platform.
Step 403, using the first attribute data and the second attribute data, determine and the matched user of information publisher.
In one example, above-mentioned execution sequence is intended merely to a given example of convenient description, in practical application
In, the execution sequence between each step can also be changed, this execution sequence is not limited.
In one example, first attribute data can include：The exhibition behavioral data of information publisher, user
Exhibition behavioral data.Second attribute data can include：Behavioral data on the line of user.
In one example, online object publishing platform utilizes the first attribute data and the second attribute data, determines and believes
The process of the matched user of publisher is ceased, can be included：Online object publishing platform extracts information from the first attribute data
Publisher's characteristic information；User's characteristic information is extracted from the first attribute data and the second attribute data；User characteristics is believed
Breath and information publisher characteristic information carry out characteristic matching；According to characteristic matching as a result, determining and the matched use of information publisher
Family.
It is shown in Figure 5 under above application scene, it is the flow chart of the information matching method in the embodiment of the present application,
The information matching method can be applied on exhibition platform, and this method can include：
Step 501, the first attribute data is obtained from this exhibition platform.
Step 502, the second attribute data from online object publishing platform is received.
Step 503, using the first attribute data and the second attribute data, determine and the matched user of information publisher.
In one example, above-mentioned execution sequence is intended merely to a given example of convenient description, in practical application
In, the execution sequence between each step can also be changed, this execution sequence is not limited.
In one example, first attribute data can include：The exhibition behavioral data of information publisher, user
Exhibition behavioral data.Second attribute data can include：Behavioral data on the line of user.
In one example, exhibition platform utilizes the first attribute data and the second attribute data, determines and information publisher
The process of matched user, can include：Exhibition platform extracts information publisher's characteristic information from the first attribute data；From
User's characteristic information is extracted in first attribute data and the second attribute data；To user's characteristic information and information publisher's feature
Information carries out characteristic matching；According to characteristic matching as a result, determining and the matched user of information publisher.
For the flow shown in Fig. 4 and the flow shown in Fig. 5, exhibition platform can safeguard the first attribute data, this first
Attribute data can include：The exhibition behavioral data of information publisher, the exhibition behavioral data of user.
Wherein, the exhibition behavioral data of user refers to：By the user behavior data of exhibition platform maintenance.User is conventional
Exhibition scene, it may occur that see exhibition behavior and trading activity, these behaviors can produce substantial amounts of data, and exhibition platform can store this
A little data, these data are exactly the exhibition behavioral data of user.For example, user property：It can include the institute that user pre-enters
The information such as category company, affiliated industry, position, gender and age.See exhibition preference：It can include some pre-set preferences of user
Selection, such as sees exhibition target, sees exhibition route.Conception of history exhibition record, the information issuer information checked such as user, friendship when seeing exhibition
Easy information, conception of history exhibition are stopped time etc..Exhibition platform can record and count the history that previous user sees exhibition, for example, can be with
Exhibition database is set for the user, by the relevant information of the sight exhibition target information publisher during each user's sight exhibition, is seen
Exhibition time, the conception of history are opened up the sights such as time exhibition record of stopping and are stored in the exhibition database.
The process of the exhibition behavioral data of user is obtained for exhibition platform, can be included：Exhibition platform receives user and leads to
Cross the exhibition behavioral data of terminal device submission；Alternatively, exhibition platform inquires about exhibition database by the user identifier of user, obtain
To exhibition behavioral data.Wherein, for the mistake of " exhibition platform receives the exhibition behavioral data that user is submitted by terminal device "
Journey, user can input user property in terminal device, see the exhibition behavioral datas such as exhibition preference, conception of history exhibition record；Terminal
Exhibition behavioral data actively can be sent to exhibition platform by equipment, and exhibition behavioral data is received by exhibition platform；Alternatively, exhibition
Platform sends request message to terminal device, and terminal device is sent to exhibition after request message is received, by exhibition behavioral data
Look at platform, exhibition behavioral data is received by exhibition platform.For " exhibition platform inquires about exhibition data by the user identifier of user
Storehouse, obtains exhibition behavioral data " process, the user identifier of multiple users and respective exhibition can be stored in exhibition database
Behavioral data, exhibition platform are looked into after the user identifier of user is got according to the user's mark in exhibition database
Ask, obtain the user and identify corresponding exhibition behavioral data.
Wherein, the exhibition behavioral data of information publisher refers to：By information publisher's behavioral data of exhibition platform maintenance.
Information publisher is live in conventional exhibition, can produce substantial amounts of data, and exhibition platform can store these data, these data
It is exactly the exhibition behavioral data of information publisher.For example, information publisher's attribute：It can include what information publisher pre-entered
The information such as company nature, affiliated industry, product type, company's qualification, targeted customer, typical case.Exhibition relevant information：Can be with
Including pre-configured information publisher positional information, pre-configured targeted customer's information etc..
The process of the exhibition behavioral data of information publisher is obtained for exhibition platform, can be included：Platform is puted on display to receive
The exhibition behavioral data that information publisher is submitted by terminal device；Alternatively, exhibition platform is sent out by the information of information publisher
Cloth side's mark inquiry exhibition database, obtains exhibition behavioral data.Wherein, for " exhibition platform receive information publisher passes through
The process of the exhibition behavioral data that terminal device is submitted ", information publisher can input information publisher category in terminal device
The exhibition behavioral data such as property, information publisher positional information, targeted customer's information；Terminal device can be actively by exhibition behavior number
According to exhibition platform is sent to, exhibition behavioral data is received by exhibition platform；Disappear alternatively, exhibition platform sends request to terminal device
Breath, terminal device are sent to exhibition platform after request message is received, by exhibition behavioral data, and exhibition is received by exhibition platform
Behavioral data.For " exhibition platform identifies inquiry exhibition database by the information publisher of information publisher, obtains exhibition row
For data " process, the information publisher mark of multiple information publishers and respective exhibition can be stored in exhibition database
Behavioral data, exhibition platform are being opened up after the information publisher for getting information publisher identifies according to information publisher mark
It can be inquired about in database, obtain information publisher and identify corresponding exhibition behavioral data.
For the flow shown in Fig. 4 and the flow shown in Fig. 5, online object publishing platform can safeguard the second attribute number
According to the second attribute data can include：Behavioral data on the line of user.Wherein, behavioral data refers on line：By being sent out in line object
The user behavior data that cloth platform provides.In online object publishing platform a large amount of navigation patterns and trading activity can occur for user,
These behaviors can produce substantial amounts of data, and online object publishing platform can store these data, these data are exactly line uplink
For data.For example, user property：User is in information, such as affiliated company, affiliated row caused by the registration of online object publishing platform
The information such as industry, position, gender and age.Historical viewings record：User is browsed caused by commodity in online object publishing platform
Information, such as merchandise news, browsing time information, Transaction Information, preference information.
The process of behavioral data on the line of user is obtained for online object publishing platform, can be included：Sent out in line object
Database on the user identifier information trunk that cloth platform passes through user, obtains behavioral data on corresponding line.Wherein, occur in user
, can record in database (database of i.e. online object publishing platform) on line during navigation patterns and trading activity
The data that these behaviors produce, and using user identifier as index.In this way, online object publishing platform can pass through the use of user
Database on the mark information trunk of family, obtains the user and identifies behavioral data on corresponding line.
For the flow shown in Fig. 4 and the flow shown in Fig. 5, exhibition platform/online object publishing platform can utilize the
One attribute data and the second attribute data, determine (for each information publisher to distinguish with the matched user of information publisher
Determine user to be recommended), the user is the user for needing to recommend information publisher.Moreover, the user can be based on
The user that exhibition behavioral data is determined or the user determined based on behavioral data on line.
In one example, for " exhibition platform/online object publishing platform can be extracted from the first attribute data
Exhibit-trader's information publisher's characteristic information, user's characteristic information is extracted from the first attribute data and the second attribute data, to
Family characteristic information and information publisher characteristic information carry out characteristic matching, according to characteristic matching as a result, determining and information publisher
The process of matched user ", can include：Put on display exhibition behavioral data of the platform/online object publishing platform to all users,
Behavioral data, the exhibition behavioral data of all information publishers carry out word segmentation processing respectively on the line of all users, and from participle
As a result characteristic key words are extracted in respectively, obtain user's characteristic information (characteristic key words i.e. in the exhibition behavioral data of user,
Characteristic key words on the line of user in behavioral data) and (the i.e. exhibition behavior of information publisher of information publisher characteristic information
Characteristic key words in data).Afterwards, for information publisher's characteristic information of each information publisher, which is issued
The user's characteristic information of square characteristic information and multiple users carry out characteristic matching, such as judge the characteristic key words of information publisher
With the keyword same number of the characteristic key words of any user, when keyword same number is more than predetermined threshold value, this is used
Family is determined as and the matched user of information publisher.By above-mentioned processing, it may be determined that matched one of information publisher
Or multiple users, these users need to recommend information publisher.
Certainly, above-mentioned example has been merely given as determining an example with the matched user of information publisher, actually should
It is not limited thereto in, it is all to determine between user and information publisher with the presence or absence of the tactful at this of matching relationship
Within the protection domain of application.For example, when the commodity (from line know in behavioral data) of the browsed type A of user, and information
When publisher just provides the commodity of type A, then it can determine that the user matches with information publisher.In another example work as user
During webpage (the knowing from line in behavioral data) of browsed certain information publisher, then it can determine that the user issues with the information
Side's matching.For it is determined that the strategy of matching relationship repeats no more.
Based on above-mentioned technical proposal, in the embodiment of the present application, the flow on the line before exhibition, can obtain the first attribute
Data and the second attribute data, and the first attribute data and the second attribute data are utilized, determine and the matched use of information publisher
Family, improves the matching efficiency of both sides of supply and demand, can be provided to information publisher push with the user that its actual demand matches
By ensureing, fast positioning has the both sides of supply and demand for chance of cooperating with each other；Simultaneously as by papery chest card or it need not exchange visiting cards
Mode ensure that the security of personal information into row information transmission.As shown in fig. 6, being the design sketch of such scheme, can improve
Matching efficiency between user and information publisher, establishes trusting relationship between user and information publisher, realizes trade on line
The combination of exhibition resource under resource and line, realizes data interchange, helps user and information publisher to improve exhibition efficiency.Make one
On a line-line under-line on transaction closed loop, the resource of online and offline is effectively combined.For a user, it is user
Accurate match information publisher, reaches efficient interview, there is provided transaction ensures, user is enjoyed value-added service, improves efficiency；Work as letter
When the information of breath publisher is presented in platform in the form of data, user can first be screened on line, be made under the line of exhibition
Talk is more purposive.For information publisher, recommend more professional users for information publisher, reach efficient face
Talk, facilitate commodity transaction, information publisher is obtained Credit Guarantee service, lift degree of belief, enjoy value-added service；Help information
Publisher expands channel, and by data mode, help information publisher shows oneself, such as sells which product, which public affairs sold for
Department, trading volume how much, these data can help user and information publisher quickly to establish trusting relationship.
It is shown in Figure 7, it is the flow chart of the information matching method in the embodiment of the present application, which can be with
Applied on online object publishing platform, this method can include：
Step 701, the first attribute data from exhibition platform is received.
Step 702, the second attribute data is obtained from this online object publishing platform.
Step 703, using the first attribute data and the second attribute data, determine and the matched user of information publisher.
Step 704, at least one into information publisher and the user sends invitation message.Wherein, which disappears
Breath is used to make information publisher and the user carry out information exchange.
Step 705, transaction interface is provided for information publisher and the user.Wherein, which is used to make the letter
Cease publisher and the user completes commodity transaction.
In one example, above-mentioned execution sequence is intended merely to a given example of convenient description, in practical application
In, the execution sequence between each step can also be changed, this execution sequence is not limited.
In one example, first attribute data can include：The exhibition behavioral data of information publisher, user
Exhibition behavioral data.Second attribute data can include：Behavioral data on the line of user.
In one example, online object publishing platform utilizes the first attribute data and the second attribute data, determines and believes
The process of the matched user of publisher is ceased, can be included：Online object publishing platform extracts information from the first attribute data
Publisher's characteristic information；User's characteristic information is extracted from the first attribute data and the second attribute data；User characteristics is believed
Breath and information publisher characteristic information carry out characteristic matching；According to characteristic matching as a result, determining and the matched use of information publisher
Family.
In one example, online object publishing platform for information publisher and the user provide transaction interface it
Afterwards, the stateful transaction of information publisher and the user can also be monitored；And/or collect information publisher and be somebody's turn to do
The transaction data of user；And/or goods marketing is carried out to information publisher and/or the user using the transaction data.
It is shown in Figure 8, it is the flow chart of the information matching method in the embodiment of the present application, which can be with
Applied on exhibition platform, this method can include：
Step 801, the first attribute data is obtained from this exhibition platform.
Step 802, the second attribute data from online object publishing platform is received.
Step 803, using the first attribute data and the second attribute data, determine and the matched user of information publisher.
Step 804, at least one into information publisher and the user sends invitation message.Wherein, which disappears
Breath is used to make information publisher and the user carry out information exchange.
Step 805, transaction interface is provided for information publisher and the user.Wherein, which is used to make the letter
Cease publisher and the user completes commodity transaction.
In one example, above-mentioned execution sequence is intended merely to a given example of convenient description, in practical application
In, the execution sequence between each step can also be changed, this execution sequence is not limited.
In one example, first attribute data can include：The exhibition behavioral data of information publisher, user
Exhibition behavioral data.Second attribute data can include：Behavioral data on the line of user.
In one example, exhibition platform utilizes the first attribute data and the second attribute data, determines and information publisher
The process of matched user, can include：Exhibition platform extracts information publisher's characteristic information from the first attribute data；From
User's characteristic information is extracted in first attribute data and the second attribute data；To user's characteristic information and information publisher's feature
Information carries out characteristic matching；According to characteristic matching as a result, determining and the matched user of information publisher.
In one example, platform is puted on display after transaction interface is provided for information publisher and the user, can be with
The stateful transaction of information publisher and the user are monitored；And/or collect the transaction of information publisher and the user
Data；And/or goods marketing is carried out to information publisher and/or the user using the transaction data.
Wherein, for the flow shown in Fig. 7, the processing procedure of step 701- steps 703, with step 401- steps 403
Processing procedure is similar, and details are not described herein.For the flow shown in Fig. 8, the processing procedure of step 801- steps 803, with step
The processing procedure of 501- steps 503 is similar, and details are not described herein.
For step 704 and step 804, online object publishing platform/exhibition platform is to information publisher and the user
In at least one send and be used to carry out the invitation message of information exchange, which can include face time and meet ground
Point, the face time be located at the beginning of exhibition between the end time, and the meeting place is some position at exhibition scene
Put.In this way, information publisher and user in the face time and can meet place, progress information exchange is (i.e. at exhibition scene
Carry out aspectant communication), so as to reach efficient interview, facilitate the transaction of commodity, and provide reliable ensure.
For step 705 and step 805, online object publishing platform/exhibition platform can be information publisher and should
User provides transaction interface, in this way, information publisher and the user may return on line, and information publisher and the use
Family can complete the transaction of commodity by the transaction interface.Further, transaction is being provided for information publisher and the user
After interface, the stateful transaction of information publisher and the user can also be monitored；And/or collect information issue
Side and the transaction data of the user；And/or commodity battalion is carried out to information publisher and/or the user using the transaction data
Pin.
Wherein, for the process of " being monitored to the stateful transaction of information publisher and the user ", sent out in the information
When cloth side and the user complete the transaction of commodity by the transaction interface, online object publishing platform/exhibition platform can monitor
Whether information publisher produces order, and whether the user completes the payment to order, after the payment that the user completes order,
Whether information publisher delivers, and the received cargo of the user whether there is quality problems, and whether the user issues the information
Fang Jinhang complaints etc..If information publisher and the user lead to divergence in process of exchange, online object publishing platform/exhibition
Platform of looking at can also hold consultation information publisher and the user.Online object publishing platform/exhibition platform can be with root
Information publisher or the user are carried out the service such as assuring according to the credit situation of information publisher either the user.
For the process of " transaction data for collecting information publisher and the user ", in information publisher and the user
When completing the transaction of commodity by the transaction interface, online object publishing platform/exhibition platform can also be collected into information hair
The transaction data of cloth side, and the transaction data of the user.Further, online object publishing platform/exhibition platform can be with
Goods marketing is carried out to information publisher and/or the user using these transaction data, this is repeated no more.
In one example, it is above-mentioned " to utilize the first attribute data and the second attribute data, determine to match with information publisher
User, at least one into information publisher and the user send invitation message " process, be the of O2O2O functions
One process, i.e., process on line, in the process, can complete the matching of user and information publisher, and complete user and information
The reservation of publisher is met.Moreover, in the process, online object publishing platform/exhibition platform can be by information publisher's
Information is presented to user in the form of data, such as sell which product, sell for which company, trading volume is how many, so use
Family can first be screened on line, make to talk under the line of exhibition more purposive.It is above-mentioned that " information publisher and user carry out letter
The process of breath interaction ", is the second process of O2O2O functions, i.e. process under line, in the process, user and information publisher can
To complete aspectant communication at exhibition scene, details related with commodity etc. is linked up.It is above-mentioned " to be carried for information publisher and user
For transaction interface " process, be O2O2O functions the 3rd process, i.e., process on line, in the process, information publisher and use
Complete to merchandise on line in family.
In conclusion in the embodiment of the present application, there is provided integrate buying, service, the O2O2O commerce and trade platforms of commodity,
Exhibition sponsor can be helped to facilitate the matching of dealing man, interview, online trading is eventually returned to, precipitates on-line off-line full number of links
According to the covering of colony of expansion dealing man, is preferably user service.
Moreover, in the embodiment of the present application, the flow on the line before exhibition, can obtain the first attribute data and second and belong to
Property data, and utilize the first attribute data and the second attribute data, determine with the matched user of information publisher, it is double to improve supply and demand
The matching efficiency of side, it is quick fixed to provide reliable guarantee with the user that its actual demand matches to information publisher push
There are the both sides of supply and demand for chance of cooperating with each other in position；Due to without by papery chest card or the mode such as exchange visiting cards into row information transmission,
It ensure that the security of personal information.The flow under the line of exhibition process, communicating site is provided for information publisher and user, with
Information publisher and user is set to carry out information exchange at exhibition scene.The flow on the line after exhibition, be information publisher and
User provides transaction interface, so that information publisher and user complete the transaction of commodity in exhibition scene by transaction interface.
Under aforesaid way, the matching efficiency between user and information publisher can be improved, is issued in user and information
Trusting relationship is established between side, the combination of exhibition resource under trade resource and line on line is realized, realizes the intercommunication of data, help to use
Family and information publisher improve exhibition efficiency.Can make on a line-line under-line on transaction closed loop, by online and offline
Resource effectively combine.For a user, it is the accurate match information publisher of user, reaches efficient interview, there is provided hands over
Easily ensure, user is enjoyed value-added service, improve efficiency；When the information of information publisher is presented in platform in the form of data
When, user can first be screened on line, make to talk under the line of exhibition more purposive., can for information publisher
Think that information publisher recommends more professional users, reach efficient interview, facilitate commodity transaction, believed information publisher
Serviced with ensureing, lift degree of belief, enjoy value-added service；Help information publisher expands channel, and is helped by data mode
Information publisher shows oneself, such as sold which product, sell for which company, trading volume is how many, these data can be helped
User and information publisher is helped quickly to establish trusting relationship.
Conceived based on the application same with the above method, the embodiment of the present application also provides a kind of information matches device 120, should
With on online object publishing platform 10.The information matches device 120 can be realized by software, can also by hardware or
The mode of software and hardware combining is realized.Exemplified by implemented in software, as the device on a logical meaning, be by where it
The processor 11 of line object distribution platform 10, corresponding computer program instructions are formed in reading non-volatile storage 12.
For hardware view, as shown in figure 9, the online object publishing platform where the information matches device 120 proposed for the application
A kind of 10 hardware structure diagram, in addition to the processor 11 shown in Fig. 9, nonvolatile memory 12, online object publishing platform 10
It can also include other hardware, such as be responsible for forwarding chip, network interface, the memory of processing message；From hardware configuration,
Online object publishing platform 10 is also possible to be distributed apparatus, may include multiple interface cards, to be reported in hardware view
The extension of text processing.
In one example, as shown in Figure 10, it is the structure chart of the information matches device 120 in the application, the device bag
Include：First receiving module 1201, for receiving the first attribute data from exhibition platform；First acquisition module 1202, is used for
The second attribute data is obtained from the online object publishing platform；First determining module 1203, for utilizing first attribute
Data and second attribute data, determine and the matched user of information publisher.Wherein, first attribute data can wrap
Include：The exhibition behavioral data of information publisher, the exhibition behavioral data of user；Second attribute data can include：User
Line on behavioral data.
Wherein, first determining module 1203, specifically for belonging to using first attribute data and described second
Property data, determine with the matched user of information publisher during, extracted from first attribute data information issue
Square characteristic information；User's characteristic information is extracted from first attribute data and second attribute data；To the use
Family characteristic information and described information publisher characteristic information carry out characteristic matching；According to characteristic matching as a result, determining to send out with information
The matched user in cloth side.
In another example, as shown in figure 11, for the structure chart of the information matches device 120 in the application, the dress
Putting to include：3rd receiving module 1204, for receiving the first attribute data from exhibition platform；3rd acquisition module
1205, for obtaining the second attribute data from the online object publishing platform；3rd determining module 1206, for described in utilization
First attribute data and second attribute data, determine and the matched user of information publisher；First sending module 1207, is used
Invitation message is sent at least one into described information publisher and the user, the invitation message is used to make the letter
Cease publisher and the user carries out information exchange；First transaction modules 1208, for for described information publisher and the use
Family provides transaction interface, and the transaction interface is used to make described information publisher and the user complete commodity transaction.
Wherein, first attribute data can include：The exhibition behavioral data of information publisher, the exhibition behavior of user
Data；Second attribute data can include：Behavioral data on the line of user.
Wherein, the 3rd determining module 1206, specifically for belonging to using first attribute data and described second
Property data, determine with the matched user of information publisher during, extracted from first attribute data information issue
Square characteristic information；User's characteristic information is extracted from first attribute data and second attribute data；To the use
Family characteristic information and described information publisher characteristic information carry out characteristic matching；According to characteristic matching as a result, determining to send out with information
The matched user in cloth side.
Wherein, first transaction modules 1208, are additionally operable to providing transaction for described information publisher and the user
After interface, the stateful transaction of described information publisher and the user are monitored；And/or collect described information issue
The transaction data of square and described user；And/or using the transaction data to described information publisher and/or the user into
Row goods marketing.
Conceived based on the application same with the above method, the embodiment of the present application also provides a kind of information matches device 220, should
With on exhibition platform 20.Information matches device 220 can be realized by software, can also pass through hardware or software and hardware combining
Mode realize.It is by the exhibition platform 20 where it as the device on a logical meaning exemplified by implemented in software
Processor 21, corresponding computer program instructions are formed in reading non-volatile storage 22.For hardware view, such as scheme
Shown in 12, a kind of hardware structure diagram of the exhibition platform 20 where the information matches device 220 proposed for the application, except Figure 12 institutes
Outside the processor 21 that shows, nonvolatile memory 22, exhibition platform 20 can also include other hardware, as it is responsible handle message
Forwarding chip, network interface, memory etc.；From hardware configuration, exhibition platform 20 is also possible to be distributed apparatus, may bag
Multiple interface cards are included, to carry out the extension of Message processing in hardware view.
In one example, as shown in figure 13, it is the structure chart of the information matches device 220 in the application, the device bag
Include：Second acquisition module 2201, for obtaining the first attribute data from the exhibition platform；Second receiving module 2202, is used for
Receive the second attribute data from online object publishing platform；Second determining module 2203, for utilizing first attribute
Data and second attribute data, determine and the matched user of information publisher.Wherein, first attribute data can wrap
Include：The exhibition behavioral data of information publisher, the exhibition behavioral data of user；Second attribute data can include：User
Line on behavioral data.
Wherein, second determining module 2203, specifically for belonging to using first attribute data and described second
Property data, determine with the matched user of information publisher during, extracted from first attribute data information issue
Square characteristic information；User's characteristic information is extracted from first attribute data and second attribute data；To the use
Family characteristic information and described information publisher characteristic information carry out characteristic matching；According to characteristic matching as a result, determining to send out with information
The matched user in cloth side.
In another example, as shown in figure 14, for the structure chart of the information matches device 220 in the application, the dress
Putting to include：4th acquisition module 2204, for obtaining the first attribute data from the exhibition platform；4th receiving module
2205, for receiving the second attribute data from online object publishing platform；4th determining module 2206, for described in utilization
First attribute data and second attribute data, determine and the matched user of information publisher；Second sending module 2207, is used
Invitation message is sent at least one into described information publisher and the user, the invitation message is used to make the letter
Cease publisher and the user carries out information exchange；Second transaction modules 2208, for for described information publisher and the use
Family provides transaction interface, and the transaction interface is used to make described information publisher and the user complete commodity transaction.
Wherein, first attribute data can include：The exhibition behavioral data of information publisher, the exhibition behavior of user
Data；Second attribute data can include：Behavioral data on the line of user.
Wherein, the 4th determining module 2206, specifically for belonging to using first attribute data and described second
Property data, determine with the matched user of information publisher during, extracted from first attribute data information issue
Square characteristic information；User's characteristic information is extracted from first attribute data and second attribute data；To the use
Family characteristic information and described information publisher characteristic information carry out characteristic matching；According to characteristic matching as a result, determining to send out with information
The matched user in cloth side.
Wherein, second transaction modules 2208, are additionally operable to providing transaction for described information publisher and the user
After interface, the stateful transaction of described information publisher and the user are monitored；And/or collect described information issue
The transaction data of square and described user；And/or using the transaction data to described information publisher and/or the user into
Row goods marketing.
Through the above description of the embodiments, those skilled in the art can be understood that the application can be by
Software adds the mode of required general hardware platform to realize, naturally it is also possible to which by hardware, but the former is more in many cases
Good embodiment.Based on such understanding, what the technical solution of the application substantially in other words contributed the prior art
Part can be embodied in the form of software product, which is stored in a storage medium, if including
Dry instruction is used so that a computer equipment (can be personal computer, server, or network equipment etc.) performs this Shen
Method that please be described in each embodiment.It will be appreciated by those skilled in the art that attached drawing is the schematic diagram of a preferred embodiment,
Module or flow in attached drawing are not necessarily implemented necessary to the application.
It will be appreciated by those skilled in the art that the module in device in embodiment can describe be divided according to embodiment
It is distributed in the device of embodiment, respective change can also be carried out and be disposed other than in one or more devices of the present embodiment.On
The module for stating embodiment can be merged into a module, can also be further split into multiple submodule.Above-mentioned the embodiment of the present application
Sequence number is for illustration only, does not represent the quality of embodiment.
Disclosed above is only several specific embodiments of the application, and still, the application is not limited to this, any ability
What the technical staff in domain can think change should all fall into the protection domain of the application.
Claims (18)
- A kind of 1. information matching method, it is characterised in that applied to online object publishing platform, the described method includes：Receive the first attribute data from exhibition platform；The second attribute data is obtained from the online object publishing platform；Using first attribute data and second attribute data, determine and the matched user of information publisher.
- 2. according to the method described in claim 1, it is characterized in that, first attribute data includes：The exhibition of information publisher Can behavioral data, the exhibition behavioral data of user；Second attribute data includes：Behavioral data on the line of user.
- 3. method according to claim 1 or 2, it is characterised in that described using first attribute data and described the Two attribute datas, determine the process with the matched user of information publisher, specifically include：Information publisher's characteristic information is extracted from first attribute data；User's characteristic information is extracted from first attribute data and second attribute data；Characteristic matching is carried out to the user's characteristic information and described information publisher characteristic information；According to characteristic matching as a result, determining and the matched user of information publisher.
- A kind of 4. information matching method, it is characterised in that applied to exhibition platform, the described method includes：The first attribute data is obtained from the exhibition platform；Receive the second attribute data from online object publishing platform；Using first attribute data and second attribute data, determine and the matched user of information publisher.
- 5. according to the method described in claim 4, it is characterized in that, first attribute data includes：The exhibition of information publisher Can behavioral data, the exhibition behavioral data of user；Second attribute data includes：Behavioral data on the line of user.
- 6. method according to claim 4 or 5, it is characterised in that described using first attribute data and described the Two attribute datas, determine the process with the matched user of information publisher, specifically include：Information publisher's characteristic information is extracted from first attribute data；User's characteristic information is extracted from first attribute data and second attribute data；Characteristic matching is carried out to the user's characteristic information and described information publisher characteristic information；According to characteristic matching as a result, determining and the matched user of information publisher.
- A kind of 7. information matching method, it is characterised in that applied to online object publishing platform, the described method includes：Receive the first attribute data from exhibition platform；The second attribute data is obtained from the online object publishing platform；Using first attribute data and second attribute data, determine and the matched user of information publisher；At least one into described information publisher and the user sends invitation message, and the invitation message is used to make described Information publisher and the user carry out information exchange；There is provided transaction interface for described information publisher and the user, the transaction interface be used to making described information publisher and The user completes commodity transaction.
- 8. the method according to the description of claim 7 is characterized in that first attribute data includes：The exhibition of information publisher Can behavioral data, the exhibition behavioral data of user；Second attribute data includes：Behavioral data on the line of user.
- 9. the method according to claim 7 or 8, it is characterised in that described using first attribute data and described the Two attribute datas, determine the process with the matched user of information publisher, specifically include：Information publisher's characteristic information is extracted from first attribute data；User's characteristic information is extracted from first attribute data and second attribute data；Characteristic matching is carried out to the user's characteristic information and described information publisher characteristic information；According to characteristic matching as a result, determining and the matched user of information publisher.
- 10. the method according to the description of claim 7 is characterized in that described provide for described information publisher and the user After transaction interface, the method is further included：The stateful transaction of described information publisher and the user are monitored；And/orCollect the transaction data of described information publisher and the user；And/orGoods marketing is carried out to described information publisher and/or the user using the transaction data.
- A kind of 11. information matching method, it is characterised in that applied to exhibition platform, the described method includes：The first attribute data is obtained from the exhibition platform；Receive the second attribute data from online object publishing platform；Using first attribute data and second attribute data, determine and the matched user of information publisher；At least one into described information publisher and the user sends invitation message, and the invitation message is used to make described Information publisher and the user carry out information exchange；There is provided transaction interface for described information publisher and the user, the transaction interface be used to making described information publisher and The user completes commodity transaction.
- 12. according to the method for claim 11, it is characterised in that first attribute data includes：Information publisher's Exhibition behavioral data, the exhibition behavioral data of user；Second attribute data includes：Behavioral data on the line of user.
- 13. the method according to claim 11 or 12, it is characterised in that described using first attribute data and described Second attribute data, the definite and matched user of information publisher, specifically includes：Information publisher's characteristic information is extracted from first attribute data；User's characteristic information is extracted from first attribute data and second attribute data；Characteristic matching is carried out to the user's characteristic information and described information publisher characteristic information；According to characteristic matching as a result, determining and the matched user of information publisher.
- 14. according to the method for claim 11, it is characterised in that described to be provided for described information publisher and the user After transaction interface, the method is further included：The stateful transaction of described information publisher and the user are monitored；And/orCollect the transaction data of described information publisher and the user；And/orGoods marketing is carried out to described information publisher and/or the user using the transaction data.
- 15. a kind of information matches device, it is characterised in that applied to online object publishing platform, described device includes：First receiving module, for receiving the first attribute data from exhibition platform；First acquisition module, for obtaining the second attribute data from the online object publishing platform；First determining module, for utilizing first attribute data and second attribute data, determines and information publisher Matched user.
- 16. a kind of information matches device, it is characterised in that applied to exhibition platform, described device includes：Second acquisition module, for obtaining the first attribute data from the exhibition platform；Second receiving module, for receiving the second attribute data from online object publishing platform；Second determining module, for utilizing first attribute data and second attribute data, determines and information publisher Matched user.
- 17. a kind of information matches device, it is characterised in that applied to online object publishing platform, described device includes：3rd receiving module, for receiving the first attribute data from exhibition platform；3rd acquisition module, for obtaining the second attribute data from the online object publishing platform；3rd determining module, for utilizing first attribute data and second attribute data, determines and information publisher Matched user；First sending module, invitation message is sent at least one into described information publisher and the user, described Invitation message is used to make described information publisher and the user carry out information exchange；First transaction modules, for providing transaction interface for described information publisher and the user, the transaction interface is used for Described information publisher and the user is set to complete commodity transaction.
- 18. a kind of information matches device, it is characterised in that applied to exhibition platform, described device includes：4th acquisition module, for obtaining the first attribute data from the exhibition platform；4th receiving module, for receiving the second attribute data from online object publishing platform；4th determining module, for utilizing first attribute data and second attribute data, determines and information publisher Matched user；Second sending module, invitation message is sent at least one into described information publisher and the user, described Invitation message is used to make described information publisher and the user carry out information exchange；Second transaction modules, for providing transaction interface for described information publisher and the user, the transaction interface is used for Described information publisher and the user is set to complete commodity transaction.
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| CN201610913754.5A CN107967635A (en) | 2016-10-19 | 2016-10-19 | A kind of information matching method and device |
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| CN201610913754.5A CN107967635A (en) | 2016-10-19 | 2016-10-19 | A kind of information matching method and device |
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| CN201610913754.5A Pending CN107967635A (en) | 2016-10-19 | 2016-10-19 | A kind of information matching method and device |
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