CN107690086A - Video broadcasting method, playback terminal and computer-readable storage medium - Google Patents

Video broadcasting method, playback terminal and computer-readable storage medium Download PDF

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Publication number
CN107690086A
CN107690086A CN201710390259.5A CN201710390259A CN107690086A CN 107690086 A CN107690086 A CN 107690086A CN 201710390259 A CN201710390259 A CN 201710390259A CN 107690086 A CN107690086 A CN 107690086A
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China
Prior art keywords
video
image
display
play instruction
playback
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CN201710390259.5A
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Chinese (zh)
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CN107690086B (en
Inventor
周彬
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Tencent Technology Beijing Co Ltd
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Tencent Technology Beijing Co Ltd
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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/431Generation of visual interfaces for content selection or interaction; Content or additional data rendering
    • H04N21/4312Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/485End-user interface for client configuration
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81Monomedia components thereof
    • H04N21/8146Monomedia components thereof involving graphical data, e.g. 3D object, 2D graphics

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  • Engineering & Computer Science (AREA)
  • Multimedia (AREA)
  • Signal Processing (AREA)
  • Computer Graphics (AREA)
  • Human Computer Interaction (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
  • User Interface Of Digital Computer (AREA)

Abstract

The embodiment of the invention discloses a kind of video broadcasting method and playback terminal, methods described includes:Receive the first video;First video is played in broadcast window;When playing first video, the first image associated with the second video to be played is shown on the show layers of first video;After first video information is played, stop the display of described first image and second video is played in the broadcast window.So when the first video is played, pass through the display of the first image, can informs the relevant information of next the second video that user can play, continues to watch the second video so as to inform that user has been watched after first video, lifts the viewing retention ratio and Consumer's Experience of user.

Description

Video broadcasting method, playback terminal and computer-readable storage medium
Technical field
The present invention relates to areas of information technology, more particularly to a kind of video broadcasting method, playback terminal and computer storage Medium.
Background technology
With the development of electronic technology, people see video using electronic equipment, carry out the various operations such as reading.In some feelings Under condition, the server of server also actively can push some videos, or the push of the request based on playback terminal one to user terminal The video that a little non-user requests play, and the video is shown on the subscriber terminal.The video can be advertisement or government notice User's operation, the server active push electron equipment display information of server are not based on etc. various.This pushed information Play by force, it is probably a kind of interference substantially to watch user its video for wanting to see, when playing the video of push, is used Family may it is longer due to the stand-by period or more boring and cause be used for close broadcast window, so as to cause user specify play The problem of retention ratio of video is low.
The content of the invention
In view of this, the embodiment of the present invention it is expected to provide a kind of video broadcasting method and playback terminal, for solving to retain Rate is low and/or the problem of poor user experience.
To reach above-mentioned purpose, the technical proposal of the invention is realized in this way:
First aspect of the embodiment of the present invention provides a kind of video broadcasting method, including:
Receive the first video;
First video is played in broadcast window;
When playing first video, show on the show layers of first video and regarded with to be played second First image of frequency association;
After first video information is played, stop the display of described first image and in the broadcast window Play second video.
Second aspect of the embodiment of the present invention provides a kind of playback terminal, including:
Receiving unit, for receiving the first video;
Broadcast unit, for playing first video in broadcast window;When playing first video, described The first image associated with the second video to be played is shown on the show layers of first video;Regarded playing described first After frequency information, stop the display of described first image and second video is played in the broadcast window.
The third aspect of the embodiment of the present invention provides a kind of display terminal, including:
Communication interface, for carrying out information exchange with other equipment;
Memory, for storing computer program;
Display, for carrying out presentation of information;
Audio module, for exporting audio-frequency information;
Processor, it is connected respectively with the communication interface, the memory, the processor and the audio module, leads to Cross and perform the computer program, aforementioned video player method can be realized.
Fourth aspect of the embodiment of the present invention provides a kind of computer-readable storage medium, and the computer program medium storage calculates Machine program, after the calculation procedure is performed, aforementioned video player method can be realized.
Video broadcasting method and playback terminal provided in an embodiment of the present invention, can be the when the first video is played The first image of the second video is shown on the show layers of one video.On the one hand user is facilitated to wait the first video playback complete In complete process, described first image can be watched, so as to attract the notice of user, reduces the nothing of user's waiting process Merely sense and time very long sense, to lift satisfaction of users.On the other hand being also convenient for user checks that the first video playback finishes The relevant information of the second video afterwards, finished with determining whether to continue waiting for the first video playback, attracted by the first image User continues waiting for being switched to the broadcasting of the second video, and broadcast state is successfully entered after being opened so as to the second video of lifting Or the probability of long-time broadcast state, so as to improve the retention ratio of the second video and satisfaction of users.
Brief description of the drawings
Fig. 1 is the schematic flow sheet of the first video broadcasting method provided in an embodiment of the present invention;
Fig. 2 is the display effect schematic diagram of a kind of first video provided in an embodiment of the present invention and the first image;
Fig. 3 is the schematic flow sheet of the second video broadcasting method provided in an embodiment of the present invention;
Fig. 4 is the display effect schematic diagram of the first video provided in an embodiment of the present invention, the first image and prompt message;
Fig. 5 A and Fig. 5 B are a kind of Dynamic Announce effect diagram of prompt message provided in an embodiment of the present invention;
Fig. 6 is a kind of structural representation of playback terminal provided in an embodiment of the present invention;
Fig. 7 is a kind of display effect schematic diagram of first image provided in an embodiment of the present invention;
Fig. 8 is the schematic flow sheet of another video broadcasting method provided in an embodiment of the present invention;
Fig. 9 is the structural representation of another playback terminal provided in an embodiment of the present invention.
Embodiment
Technical scheme is further elaborated below in conjunction with Figure of description and specific embodiment.
As shown in figure 1, the present embodiment provides a kind of video broadcasting method, including:
Step S110:The first video is received, for example, receiving the first video that video server automatic push are sent;
Step S120:First video is played in broadcast window;
Step S130:When playing first video, show and wait to broadcast on the show layers of first video First image of the second video association put;Here the first image can be various images, but be related to the second video The content of connection, for example, the generation of the frame of video based on the second video, or, the image associated with the video content of the second video.
Step S140:After first video information is played, stop the display of described first image and described Second video is played in broadcast window.
Video broadcasting method described in the present embodiment can be the information processing method applied to playback terminal.Here broadcasting Terminal may include:PC (PC, Personal Computer), mobile phone, tablet personal computer or wearable device etc., or Intelligent television based on set top box (OTT, Over The Top).
The step S110 can be that the server for receiving the servers such as video server is sent automatically in the present embodiment First video.First video can be that the users such as advertisement or the government notice that server pushes by force are current in the present embodiment It is not to feel like the video seen;First video can also be that the broadcasting in playback terminal is applied from the transmission of trend server Request, server side it is random or it is selective to playback terminal send video, the video is typically to be not based on user intention The video of transmission.
In a word, first video and second video generally can be different types of video.Second video can Can ask to determine based on user, be the target video for meeting the currently playing demand of user.And first video is generally simultaneously What non-user was ready to see is placed in before target video the advanced video played, it may be possible to which server or broadcasting application play by force Video.For example, the second video is probably then the video that user wants to see, for example, second video, which is user, specifies broadcasting The terminal video to be played.Second video can be that the various users such as various variety, TV play, film or live video want to see Multimedia messages.
First video can be advanced video in the present embodiment, and second video can be target video.At some First video described in embodiment can be currently playing advanced video, and the second video can be the advanced video of next broadcasting. The target video may include advertisement video in the present embodiment.
Described first image can be any image related to second video, for example, can be second video The content advance notice image of poster, the key frame of the second video or the second video.
In step S140 after the first video playback finishes, stop the display of described first image, stopping here First image, which is shown, may include:Close described first image.And second video is played in broadcast window.
The video broadcasting method provided using the present embodiment, then the first video that playback terminal Play Server pushes by force During, facilitate user to determine the first video playback can play after finishing first by the display of the first image The relevant information of video, so as to more attract the notice of user in the process for playing the first video, facilitate user according to institute The first image is stated to determine whether to continue waiting for the first video playback;User on the one hand can be so reduced to broadcast in the first video of viewing During putting, because the reproduction time of the first video is longer, and the second video can not be determined to right caused by the attraction of itself The closing phenomenon of second video playback, so as to improve the retention ratio of the second video.On the other hand, in the same of the first video playback When, the first image is shown, facilitates user to be timely made whether to continue waiting for determining for the second video playback according to the hobby of oneself Fixed, so as to add information channel of user's acquisition on the second video, improving the intelligent and user of playback terminal makes Use satisfaction.
Described first image is also obtained in the present embodiment, can be gone to obtain described first image automatically by playback terminal, and It is not based on the acquisition described first image of user's instruction.
During the mode of acquisition described first image has much in the present embodiment, two major classes are always divided into:
The first kind:Described first image, such as regarding from offer second video are received from other equipments such as servers Frequency server receives.
Second class:The playback terminal voluntarily generates or determined described first image.For example, parsing second video, Extract one or more key frames of second video;According to display parameters, the key frame is scaled, obtains the key frame Thumbnail as described first image, wherein, the display parameters comprise at least:Described first image is shown in described first Display size on the show layers of video, in some implementations the display parameters may also include:The information such as display location.
Such as, when playback terminal automatically generates described first image, methods described also includes:
The display parameters of described first image are received, or, described first is automatically determined according to the size of the broadcast window The display parameters of image;The display parameters comprise at least:Described first image is shown in the show layers of first video On display size;
Described first image is generated according to the display parameters.
Before second video is played, institute can be first played in the broadcast window of the second video by force in predetermined to play State the first video.The broadcast window originally generates the window for playing second video for playback terminal in the present embodiment Mouthful.The window can be full screen window or wicket.Here full screen window is equal to the display area of playback terminal for display area Window, the wicket for window display area be less than playback terminal display area window.
In step S130 in the present embodiment during the first video playback, the first video show layers it The first image of upper display, described first image are covered on the first video and shown, may be to the first video carry out portion Divide and block.Like this, described first image is shown in the broadcast window, and the first video described in meeting shield portions is aobvious Show.
The display area of first video is generally substantially equal to the display area of the broadcast window in the present embodiment Or it is slightly less than the display area of the broadcast window.In the present embodiment, the display area of the first image, regarded less than described first The display area of frequency.The display area of described first image can be the display area of first video of predetermined ratio.Here Predetermined ratio be positive number less than 1, the value can be 0.1 or 0.2 or smaller value.
Described first image can be the thumbnail of a certain two field picture of second video, for example, second image is believed Breath can be the thumbnail of the first frame frame of video of second video.Generally, first video and the second video are broadcast same When putting display in window, then the display area of the single frames of first video and the second video is identical, if then corresponding first figure The thumbnail of the second video as described in for single frames, it is clear that the display area of the first video single-frame images can be less than.
Described first image is shown in the precalculated position of the broadcast window.Shown in Fig. 2 for a kind of described first image The method being shown on the show layers of first video.It is described in the present embodiment to be shown as keeping described first image As the top of display content in the broadcast window, like this, the switching of the picture frame of the first video, institute is not interfered with State the display of the first image.It is an advertisement in the first video shown in Fig. 2, the second video is a sports video, described One image is the poster of sports video, is shown in the lower right position of broadcast window or the first video.
Described first image is the related information of the broadcasting content of first video in the present embodiment.It is for example, described First image shows the title and picture concerned of second video.First image can be the poster figure of second video Piece.Described first image may include the one or more image letter related to the content of second video in the present embodiment Breath.
It is described to generate described first image, including at least one of according to the display parameters:
Mode one:Second video is parsed, extracts a key frame of second video, and according to the display chi The key frame that very little scaling extracts, generates a described first image being adapted with the display size.Here key Frame can be the first key frame of the second video, and the frame of video of second video may include:Key frame and non-key frame.Usual institute The display for stating non-key frame is to rely on the image information of the key frame and shown, and the display of the key frame can not The information content can of other frames is needed independently to show.The playback terminal is regarded receiving described second in the present embodiment After frequency, from one key frame of extraction of second video, for example, random from the frame of video of currently received second video A key frame is extracted, then carries out the key frame that the scaling of display size extracts, one display size of generation is less than broadcast window Or first video display area the first image.Here the video of parsing second may include:Read frame of video in the second video Flag of frame, key frame and non-key frame are distinguished based on flag of frame, when determining a key frame, it is possible to extract the key Frame forms described first image by scaling.
Mode two:Second video is parsed, extracts N number of key frame of second video, and is scaled respectively described N number of Key frame, obtain N number of thumbnail;Splice N number of thumbnail, generate first figure being adapted with the display size Picture, wherein, the N is the positive integer not less than 2.
The key frame of 2 or more than 2 will will be extracted in the present embodiment, scale these key frames, and will scaling Key frame afterwards is spliced, and the display area for splicing the thumbnail formed afterwards is equal to display size.Can be two shown in Fig. 2 The display effect for the first image that the thumbnail of key frame is spliced to form.
Mode three:The second image is received, and second image is scaled according to the display size, is shown with obtaining with described Show the described first image that size is adapted, wherein, second image is the image associated with second video.In we In formula, the second image is received from server first, the second image is then scaled and obtains the first image.For example, connect from server Receive poster of the second video etc..
Playback terminal directly receives poster figure from server in the present embodiment, but the size of poster figure may be not suitable for The display size, the poster figure can be zoomed in or out according to the display parameters in the present embodiment, obtain and show with described Show the thumbnail that size is adapted, as described first image.
In certain embodiments, it is described to generate described first image according to the display parameters, in addition to:
Second video is parsed, extracts M key frame of second video, wherein, the M is not less than 2 just Integer;
The M key frame is scaled respectively, forms the M described first images being adapted respectively with the display size;
Methods described also includes:
Determine the order that M described first image is shown on first video respectively;Here order can be every The display sequential that one described first image is shown according to time order and function.
The step S140 may include:According to the order, M is shown successively on the show layers of first video Individual described first image.
Described first image is a variety of in the present embodiment, in the present embodiment the image of multiple described first images Content is different, then when the first video is shown, is generated according to the multiple key frames gone out from the second video extraction The display in turn of different first images, on the one hand can reduce blocking for display of first image to the first video, on the other hand By the switching of different first images, user can be caused to obtain the more information content on second video, so as to again The secondary intelligent and users' satisfaction degree for improving playback terminal.
In certain embodiments, methods described may also include:
Receive the content advance notice image of one or more second video.Content advance notice image is predicts described the The image of the purport content of the broadcasting of two videos.
Described first image may include multiple in the present embodiment, in the present embodiment described first image can be include it is more Open the cardon of image or noiseless video.And further in order to allow user is as much as possible to recognize described second Video, a frame or multiframe described first image, can be that the content of second video predicts image in the present embodiment.
In the present embodiment when described first image corresponds to more content frames advance notice image, then content described in multiframe is predicted Image can be shown on first video side by side.
In certain embodiments, more content frame advance notice images can be in a viewing area on the first video Switching display.
In certain embodiments, first video can be to intercut to play between manifold second video is cut into 's.In such a scenario, then possible playback terminal has played one or more of videos of part second, enters back into In the broadcasting of first video, when playing first video in the present embodiment, then display second regards on first video The first image of part is not played in frequency temporarily.For example, when this first video playback finishes, then it next can recover broadcasting The m parts of two videos, then described first image can be the information with the m partial associations.Here with the m parts The information of association, can be the subject information and/or key message of the video of m parts second, for example, m parts second regard The content schedule information of frequency.
In further embodiments, the content that second video can be received from server predicts image.
In certain embodiments, it is described to receive the of the second video to be played in local data library inquiry or from server One image, including:
According to the play instruction for indicating second video playback, described first image is obtained.
Indicate that the indicating mode that playback terminal plays second video has broadcasting corresponding to a variety of, different indicating modes Instruction is different.In the present embodiment can be according to the play instruction, to obtain corresponding first image.
Specifically, methods described also includes:
The manual play instruction of detection user's input reads the automatic play instruction being locally stored;Wherein, it is described manual Play instruction and the automatic play instruction are the play instruction for indicating second video playback;
According to the manual play instruction or automatic play instruction, described first image is selected.
For example, described first image can be to be obtained from video server, it is stored in advance in the caching of playback terminal, then When playing the first video, obtaining described first image can include reading described first image from local cache.Certainly, institute State that playback terminal is perhaps prior and uncached described first image, then need to ask described first image from video platform.
The species of described first image also divides many kinds in the present embodiment, and described first image can be second video Poster;When the poster of second video includes multiple, if the poster having of the second video Video Applications other Opening position showed that then the first image described in the present embodiment can be then the sea not shown at other positions temporarily Report.
In certain embodiments, it is described according to the manual play instruction or automatic play instruction, select first figure Picture, including:
When the play instruction for indicating second video playback is the automatic play instruction, the 3rd image conduct is selected Described first image, wherein, the 3rd image is shown in the video selection page, for detecting manual play instruction to refer to Show the image of second video playback.
Here the video selection page, can be:Detect the page of user's play instruction.The page show it is various can be by point The image for the video broadcast, user click on these images, equivalent to video corresponding to manual triggering playback terminal broadcasting.Here Three images are just shown in the image of the video selection page.If being currently the broadcasting of the second video of automatic play instruction triggering, Obvious user just may not see the image, therefore can directly take the image conduct to reduce the processing of data volume First image, or the image is based on to show as the first image after display size scaling processing.
For example, when the playback terminal is in automatic play mode, then it is potentially based on automatic play instruction and plays automatically Some videos, then now the user may not see any one image information of second video before this in advance, therefore Can directly will be for the image information for the broadcasting instruction for detecting user's input, as being covered in first video in embodiment On the first image for showing shown.Now, described first image has been buffered in the playback terminal and suffered in advance, then Playback terminal is before playing and showing described first image, it is also necessary to extra to go to pull described first image from video platform.
In certain embodiments, it is described according to the manual play instruction or automatic play instruction, select first figure Picture, in addition to:
When the manual play instruction only indicates a video playback in preset time, described is selected differently from The described first image of three images.
In certain embodiments, the playback terminal may be introduced into automatic play mode, playback terminal played Two videos are all based on user's instruction.Now, then user may just see the correlation of the video of state second in the video selection page Information, which video what user was known that complete the second video that will be played afterwards of the first video playback in advance is.This In the case of, understand information on the second video to increase user, the first image obtained in the present embodiment is different In the first image for being shown in the video selection page.For example, in the acute poster of the entire TV that the video selection page is shown, and The first image shown in advertisement before into TV play, can be the poster of collection number to be played.Described first image can be with The image related to second video of machine selection, or, received by the way of foregoing from server, or, voluntarily The image of generation.For example, the 3rd image that the video selection page is used to detect the manual play instruction of user's input is image A, Then as user in preset time only manually play instruction, when indicating a video playback, be then selected differently from image A Image B be shown in as described first image on the figure layer of the first video.
In certain embodiments, it is described according to the manual play instruction or automatic play instruction, select first figure Picture, in addition to:
When the manual play instruction indicates multiple video playbacks simultaneously in preset time, the 3rd figure is selected As being used as described first image.
User control playback terminal carry out video playback when, multiple videos to be played may be clicked simultaneously, then this When be specifically into which the second video broadcasting, user be probably it is unclear, then now in order to reduce playback terminal with The information interaction amount of video platform, also for reduce again from video platform pull described first image caused by time delay, then may be used Directly to select how the image information of the video selection page is used as described first image using what is obtained in advance.
In certain embodiments, as shown in figure 3, methods described also includes:
Step S101:Obtain the prompt message for playing the second video;
Step S102:When playing first video, carried described in display on the show layers of first video Show information.
The prompt message can be the playback terminal automatically generates or server apparatus in the present embodiment What the play parameter based on the first video previously generated, thus the prompt message can also playback terminal receive from server.
As shown in figure 4, in the present embodiment when playing first video, also on the show layers of the first video The prompt message is shown, equivalent to being also the display prompt message, described the is specially shown in the broadcast window Surrounding's display reminding information of one image.
Prompt message may include text prompt information in the present embodiment, and the word prompt message may include:Time prompting, At least one of thematic prompt and key message prompting.
The time prompting in this embodiment, available for the broadcast start time or recovery for prompting second video playback Reproduction time, the time prompting can also be:The time for starting or recovering to play apart from second video.
The thematic prompt, available for the title and/or purport content for prompting the second video to be played.
The key message prompting, key content and/or climax content available for the second video of prompting.For example, some User is chasing after a TV play, then the key message prompting, available for the crucial story of a play or opera for prompting TV play to be played.
In the present embodiment the prompt message and described first image can static state display in first video On show layers, it can also be Dynamic Announce on the show layers of first video.
As shown in Fig. 5 A to Fig. 5 B, the one of display window that the prompt message can be shown from the first video is lateral another Side movement display.The lower right corner that broadcast window is shown in for t1 moment prompt messages that Fig. 5 A are shown, and Fig. 5 B are shown for t2 Moment prompt message is shown in the lower left corner of broadcast window, and the t2 moment is later than the t1 moment, it is clear that prompt message is in display window There is the movement that position occurs.
In certain embodiments, the step 101 may include:
According to total playing duration of the first video and played duration, the playing progress rate of the first video of calculating;
According to the playing progress rate, generation plays the time prompting information of second video;
The step S102 may also include:On the show layers of first video and in the phase of described first image Time prompting information described in adjacent position display.
The playing duration of first video can be:The duration needed for first video is played at a predetermined velocity;
The playing progress rate, can be the information such as the current played percentage of first video or progress, or distance The broadcasting of first video terminates also required playing duration etc..
In the present embodiment, the playback terminal can be according to its of the playing duration of first video and playing progress rate One of, the time prompting information when second video plays is prompted in generation.
For example, the playing duration of first video is 30 seconds, then carved at the beginning of first video playback, can be with Display reminding information " plays variety A " for you after 30 seconds in the top figure layer of the broadcast window.In the present embodiment The time prompting information comprises at least foregoing time prompting.
For example, when first video playing duration be 30 seconds, currently played 15 seconds, then can now broadcast Put display reminding information in the top of window " will play variety A " for you after 15 second.If when described in the present embodiment Between prompt message static state display when, be preferably displayed in the adjacent position of described first image, facilitate user to compare viewing.
The playback terminal in the present embodiment, can be during the first video be played, according to broadcasting for the first video At least one of duration and playing progress rate are put, is dynamically generated and shows one or more prompt message.
In certain embodiments, methods described also includes:
After the prompt message shows the first preset duration, stop the display of the prompt message.
In the present embodiment display reminding information for a period of time after, the display of the prompt message can be stopped, that is, closed Close the display of the prompt message.
The prompt message is effective property in some cases, for example, time prompting information or including time prompting Prompt message, with the change of the playing progress rate of the first video, then the second video of time prompting information and/or time prompting Starting reproduction time be can dynamic change, therefore in the present embodiment the prompt message show the first preset duration it Afterwards, the display of the prompt message is just closed automatically.Here the first preset duration can be 0.5 second, 1 second etc..
Certainly have some prompt messages be will not with the first video playing progress rate change and occur it is invalid, for example, Thematic prompt and/or key content prompting, then these suggestion contents can be shown to the end of playing of the first video always.But This kind of prompt message can also close display after display a period of time in the present embodiment.For example, show 2 seconds or 5 Prompting is closed after second.It can be the first kind to be used to prompt the prompt message related to the starting broadcasting of the second video in the present embodiment Prompt message, the prompt message unrelated with the initial time of the second video playback can be the second class prompt message.Generally described the First preset duration corresponding to two class prompt messages, more than the first preset duration corresponding to the first kind prompt message.
In certain embodiments, the time prompting information, to prompt the countdown of second video playback time to carry Show information.Accordingly, methods described also includes:
Start the countdown of second video playback time, obtain countdown numerical value;
Renewal is shown in the countdown numerical value of the countdown prompt message on the show layers of first video.
So user's can is according to the countdown numerical value, it is determined that currently from commencing play out or recover broadcasting for the second video The time put, further to lift users' satisfaction degree, lift the intelligent of playback terminal.
As shown in fig. 6, the present embodiment provides a kind of playback terminal, including:
Receiving unit 110, for receiving the first video;
Broadcast unit 120, for playing first video in broadcast window;When playing first video, The first image associated with the second video to be played is shown on the show layers of first video;Playing described After one video information, stop the display of described first image and second video is played in the broadcast window.
The playback terminal that the present embodiment provides can be the terminal device with video playback capability, for example, PC, hand Machine, wearable device etc..
The receiving unit 110 may correspond to communication interface, can be downloaded from the advertising platform or government's platform of server strong First video of row push.First video can be the advertisement or government's public affairs played before the second video in the present embodiment The pushing video such as announcement or the advertisement intercutted in the second video display process or government notice.
The receiving unit 110 also corresponds to processor or process circuit, first video in certain embodiments Can be to be buffered in advance in the local storage medium of playback terminal, the processor or process circuit are locally stored by inquiry Medium, obtain first video.
The broadcast unit 120 may correspond to display module and audio module.The display module may correspond to various aobvious Display screen, for example, LCDs, electric ink display frequency should, projection display screen or organic light emitting diode OLED display screen, can For showing the picture frame and described first image of video.The audio module may correspond to the various output audios such as loudspeaker Device, available for the voice data exported in first video and the second video.
The broadcast unit 120, can be in the aobvious of the first video when first video is played in the present embodiment The first image is shown on diagram layer, the display of first image, which facilitates user to get, will commence play out or recover to play The second video relevant information, on the one hand remove boredom of the user when watching the first video, on the other hand pass through first Interest of image etc. attracts user to continue when the first video finishing, hence into second video commence play out or Recover to play, broadcasting is successfully entered after the second video is opened or playing duration reaches expected with opening second so as to be lifted The likelihood ratio of the broadcast window of video, the likelihood ratio are foregoing retention ratio.
In certain embodiments, the receiving unit 110, it is additionally operable to receive the display parameters of described first image.Here Display parameters comprise at least display size etc..In specific implementation, the display parameters may also include:Display location, display The display parameters such as background colour, display brightness.
In further embodiments, the playback terminal also includes:First acquisition unit;The first acquisition unit, use In the display parameters that described first image is automatically determined according to the size of the broadcast window.
The playback terminal also includes:
Second acquisition unit, for generating described first image according to the display size in display parameters.
The first acquisition unit may correspond to processor or process circuit, automatically true automatically according to the size of broadcast window Determine the display parameters of described first image.
The second acquisition unit, processor or process circuit are equally may correspond to, be automatically based upon display size generation etc. With the first image with the area size.
The playback terminal, in addition to:
Computing unit, for total playing duration according to the first video and played duration, calculate the broadcasting of the first video Progress;
Generation unit, for playing the time prompting information of second video according to the playing progress rate, generation;
The broadcast unit 120, it is additionally operable on the show layers of first video and in described first image Adjacent position shows the time prompting information.
The computing unit may correspond to calculator, can total playing duration based on the first video, it is and current played Playing duration, playing progress rate is calculated by ratio calculation, the playing progress rate can be institute on played playing duration ratio State total playing duration.
The generation unit, equally may correspond to processor or process circuit, and the processor can be central processing unit, micro- Processor, digital signal processor, application processor or programmable array etc..
The broadcast unit, it is additionally operable to show that the close position of the first image is shown on the show layers of the first video Time prompting information, to facilitate user by the time prompting information, know in when commencing play out second video.
Alternatively, the time prompting information, to prompt the countdown prompt message of second video playback time;Institute Playback terminal is stated, in addition to:
Timing unit, for starting the countdown of second video playback time, obtain countdown numerical value;
The broadcast unit 120, it is additionally operable to the meter that renewal is shown on the show layers of first video When prompt message countdown numerical value.
The timing unit, may correspond to timer, can be used for starting reproduction time or the recovery for carrying out the second video The countdown of reproduction time.
Broadcast unit 120 directly shown on the show layers of the first video for countdown numerical value.For example, currently from The second video is commenced play out, the also poor P seconds, then the broadcast unit 120, for being shown on the Video Layer for showing the first video Text prompt " plays the second video " after the P seconds, when as time go on, the second video being played to the also poor P-1 seconds at next moment, Then broadcast unit 120, for showing text prompt " the second video is played after the P-1 seconds " on the Video Layer of the first video.
The present embodiment also provides a kind of display terminal, it is characterised in that including:
Communication interface, for carrying out information exchange with other equipment;
Memory, for storing computer program;
Display, for carrying out presentation of information;
Audio module, for exporting audio-frequency information;
Processor, it is connected respectively with the communication interface, the memory, the processor and the audio module, leads to Cross and perform the computer program, the method that any one embodiment provides, the method as shown in Fig. 1 or Fig. 3 can be realized.
Communication interface described in the present embodiment, first video, first image etc. are downloaded available for from server.
The display, available for showing first video and the first image and the second video.
The audio module may include:The various audio output structures such as loudspeaker or earphone, can export audio-frequency information, can To collectively constitute video playback module with the display, corresponding to foregoing broadcast unit.
The playback terminal can be various types of electronic equipments in the present embodiment, for example, mobile phone, tablet personal computer, pen Remember this computer or desktop computer.
The present embodiment also provides a kind of computer-readable storage medium, and the computer program medium stores computer program, institute State after calculation procedure is performed, being capable of any one foregoing embodiment provides in fact method.
The computer-readable storage medium can be random storage medium, read-only storage medium, CD, hard disk in the present embodiment Or tape etc., it is chosen as non-moment storage medium.
Several specific examples are provided below in conjunction with above-described embodiment:
Example one:
This example provides a kind of video broadcasting method based on user's instruction, including:
Step 1:In the video playback application of playback terminal, the point that user selects oneself screen interested to play is detected Broadcast operation;For example, user clicks the play control of some video of the video selection page;
Step 2:The preceding bumper advertisements of certain time length (such as 15 seconds) are played before video playback;
Step 3:When playing advertisement, prompt message is shown in the advertisement lower right corner, the prompt message content can be:" video Video A " official documents and correspondence will be played after advertisement terminates, while mix video A scaled down version poster figure.Fig. 7 show a kind of poster The display effect schematic diagram being covered in broadcast window on the first video.Here poster figure is one kind of foregoing first image.
Step 4:After duration (such as 5 seconds or 10 seconds) occurs specifying in prompt message, the display of prompt message is closed, that is, is stopped The only display of official documents and correspondence, retain the display of scaled down version poster figure.Here scaled down version poster figure is the one of the first foregoing image Kind.
Example two:
This example provides a kind of video broadcasting method, including:
Step 1:The video (VID A) of advertisement is launched onto Advertisement Server;
Step 2:Order video material is launched onto video (VID B) platform, and uploads the poster figure (poster of the video Scheme P) etc. the various image informations related to the video;
Step 3:Poster figure P is handed down to playback terminal, such user's can regards in the Video Applications of playback terminal Frequency is broadcast sees poster figure P on the page (the i.e. foregoing video selection page).
Step 3:When detecting that user clicks on poster figure P operation, playback terminal thinks user's program request VID B, broadcasts Put terminal on the one hand to video platform ask VID B, another aspect playback terminal ad ware developing instrument (SDK, Software Development Kit) module, it is notified that advertising platform can issue or push VID A.
Step 4:The video jukebox software of playback terminal, loading VID B, VID A and poster figure P.
Step 5:Playback terminal first plays VID A in predetermined to play in VID B broadcast window, while is playing VID While A, poster figure P is shown on VID A.The size of the poster figure P is larger in certain embodiments, in this example The playback terminal is needed according to broadcast strategy, the poster figure P is zoomed in and out so that poster figure P size is pre- scale It is very little;The size is less than the display area of broadcast window, will not all block VID A broadcasting;
Step 6:Playback terminal simultaneously, generates a play cuing, and the play cuing can be text prompt message, should Text prompt message can also be referred to as official documents and correspondence.The official documents and correspondence can be:" will be played after advertisement terminates ... ";
Step 7:Display reminding message, after prompting message is continuously display 5 seconds, the display of prompting message is closed, is only protected Stay displays of the poster figure P on VID A.
Step 8:After VID A are finished, VID B broadcasting is entered.
Under some scenes, video platform is when playback terminal asks video, by the video (VID B) and the poster Figure (such as poster figure P) image information is together issued to playback terminal;Then now, the playback terminal sends playing request;Depending on After frequency platform receives the playing request, VID B and poster figure P are together handed down to playback terminal.Like this, broadcasting is worked as Terminal to video platform when asking video, the advertisement SDK modules in playback terminal, and the VID A of advertisement are asked to advertising platform; After the video material of advertisement of advertising platform return is received, VID A are returned in broadcasting and played by advertisement SDK modules, are led to Know that playback terminal first plays the advertisement before the video received from video platform is played.
Example three:
As shown in figure 8, this example provides a kind of video broadcasting method, including:Video editing stage, advertisement execution and regard The stages such as frequency broadcasting.
The video editing stage, including:
Step S11:The poster figure of uploaded videos and introductory video;
Step S12:Based on video and poster figure, the video labeling of video being identified as VID2 and the poster figure is determined PNG1;
Step S13:Video and poster figure are all stored in video server.
The advertisement execution stage, including:
Step S21:Advertisement is created, paster material before uploaded videos, for example, uploading the HD video material of the preceding paster;
Step S22:The advertisement and identifier for determining the advertisement is VID1;
Step S23:The advertisement is stored in Advertisement Server.
The broadcasting stage, including:
Step S31:Playback terminal have received poster figure from video server and show the poster figure, and the poster figure can be PNG1, it may also be distinct from that the PNG2 of the PNG1.
Step S32:Detect the operation of user's order video, it may include:Such as detect the click of the program request video playback;
Step S33:Playback terminal request advertisement SDK at least asks VID2 after detecting click, if playback terminal before PNG1 is have received from video platform, then the VID2 of net side request simultaneously;If playback terminal does not receive from video platform before PNG1, then ask VID2 and PNG1 to video platform simultaneously.
Step S34:Video playback application loading VID1, VID2 and PNG1;
Step S35:Video Applications generation plays VID2 broadcast window, first plays VID1 in the broadcast window, and Covering displaying official documents and correspondence prompting message and PNG1 on VID1.
Step S36:After VID1 broadcastings terminate, VID2 is commenced play out.
Example four:
Fig. 9 show the present embodiment offer a kind of playback terminal 200, should terminal 200 can include one or more Following part:For performing computer program instructions to complete the processor of various flows and method, for information and deposit Programmed instruction random access memory (RAM) and read-only storage (ROM) are stored up, for the memory of data storage and information, I/O Equipment, interface, antenna etc..Specifically:
Terminal 200 can include radio frequency (RF, Radio Frequency) circuit 210, memory 220, input block 230, Display unit 240, sensor 250, voicefrequency circuit 260, Wireless Fidelity (WiFi, wireless fidelity) module 270, place Manage the parts such as device 280, power supply 282, camera 290.Display unit 240 includes display panel 241, available for showing foregoing first Video, the second video, the first image and prompt message etc..Input block 230 includes:Contact panel 231 and other input equipments 232, other input equipments can be button or voice-output device.The voicefrequency circuit 260 includes:Acquisition Circuit 262 and output Circuit 261;Acquisition Circuit 262 can be microphone etc., and available for audio is gathered, output circuit 261 can be loudspeaker etc. for defeated Go out audio.
It will be understood by those skilled in the art that the restriction of the terminal structure shown in Fig. 9 not structure paired terminal, can be wrapped Include than illustrating more or less parts, either combine some parts or different parts arrangement.
Each component parts of terminal 200 is specifically introduced with reference to Fig. 9:
RF circuits 210 can be used for receive and send messages or communication process in, the reception and transmission of signal, especially, by base station After downlink information receives, handled to processor 280;In addition, it is sent to base station by up data are designed.Generally, RF circuits bag Include but be not limited to antenna, at least one amplifier, transceiver, coupler, low-noise amplifier (LNA, Low Noise Amplifier), duplexer etc..In addition, RF circuits 210 can also be communicated by radio communication with network and other equipment.It is described Radio communication can use any communication standard or agreement, including but not limited to global system for mobile communications (GSM, Global System of Mobile communication), general packet radio service (GPRS General Packet Radio Service), CDMA (CDMA, Code Division Multiple Access), WCDMA (WCDMA, Wideband Code Division Multiple Access), Long Term Evolution (LTE, Long Term Evolution), electricity Sub- mail, Short Message Service (SMS, Short Messaging Service) etc..
Memory 220 can be used for storage software program and module, and processor 280 is stored in memory 220 by operation Software program and module, so as to perform the various function application of terminal 200 and data processing.Memory 220 can be main Including storing program area and storage data field, wherein, storing program area can storage program area, needed at least one function should With program (such as sound-playing function, image player function etc.) etc.;Storage data field can store uses institute according to terminal 200 Data (such as voice data, phone directory etc.) of establishment etc..In addition, memory 220 can include high-speed random access memory, Nonvolatile memory can also be included, a for example, at least disk memory, flush memory device or other volatile solid-states are deposited Memory device.
The playback terminal that this example provides, it can be used for the video broadcasting method that foregoing any technical scheme provides, It at least can be used for performing one or more of video broadcasting method shown in Fig. 1, Fig. 3 and Fig. 8.
In several embodiments provided herein, it should be understood that disclosed apparatus and method, it can be passed through Its mode is realized.Apparatus embodiments described above are only schematical, for example, the division of the unit, is only A kind of division of logic function, there can be other dividing mode when actually realizing, such as:Multiple units or component can combine, or Another system is desirably integrated into, or some features can be ignored, or do not perform.In addition, shown or discussed each composition portion Point mutual coupling or direct-coupling or communication connection can be the INDIRECT COUPLINGs by some interfaces, equipment or unit Or communication connection, can be electrical, mechanical or other forms.
The above-mentioned unit illustrated as separating component can be or may not be physically separate, show as unit The part shown can be or may not be physical location, you can positioned at a place, can also be distributed to multiple network lists In member;Partly or entirely unit therein can be selected to realize the purpose of this embodiment scheme according to the actual needs.
In addition, each functional unit in various embodiments of the present invention can be fully integrated into a processing module, also may be used To be each unit individually as a unit, can also two or more units it is integrated in a unit;It is above-mentioned Integrated unit can both be realized in the form of hardware, can also be realized in the form of hardware adds SFU software functional unit.
One of ordinary skill in the art will appreciate that:Realizing all or part of step of above method embodiment can pass through Programmed instruction related hardware is completed, and foregoing program can be stored in a computer read/write memory medium, the program Upon execution, the step of execution includes above method embodiment;And foregoing storage medium includes:Movable storage device, ROM, RAM, magnetic disc or CD etc. are various can be with the medium of store program codes.
The foregoing is only a specific embodiment of the invention, but protection scope of the present invention is not limited thereto, any Those familiar with the art the invention discloses technical scope in, change or replacement can be readily occurred in, should all be contained Cover within protection scope of the present invention.Therefore, protection scope of the present invention should be based on the protection scope of the described claims.

Claims (18)

  1. A kind of 1. video broadcasting method, it is characterised in that including:
    Receive the first video;
    First video is played in broadcast window;
    When playing first video, display and the second video pass to be played on the show layers of first video First image of connection;
    After first video information is played, stop the display of described first image and played in the broadcast window Second video.
  2. 2. according to the method for claim 1, it is characterised in that methods described, in addition to:
    The display parameters of described first image are received, or, described first image is automatically determined according to the size of the broadcast window Display parameters;The display parameters comprise at least:Described first image is shown on the show layers of first video Display size;
    Described first image is generated according to the display parameters.
  3. 3. according to the method for claim 2, it is characterised in that
    It is described to generate described first image, including at least one of according to the display parameters:
    Second video is parsed, extracts a key frame of second video, and scale and extract according to the display size The key frame, generate a described first image being adapted with the display size;
    Second video is parsed, extracts N number of key frame of second video, and scales N number of key frame respectively, is obtained N number of thumbnail;Splice N number of thumbnail, generate the described first image being adapted with the display size, wherein, the N For the positive integer not less than 2;
    The second image is received, and second image is scaled according to the display size, is mutually fitted with the display size with obtaining The described first image matched somebody with somebody, wherein, second image is the image associated with second video.
  4. 4. according to the method for claim 2, it is characterised in that
    It is described to generate described first image according to the display parameters, including:
    Second video is parsed, extracts M key frame of second video, wherein, the M is the positive integer not less than 2; The M key frame is scaled respectively, forms the M described first images being adapted respectively with the display size;
    Methods described also includes:Determine the order that M described first image is shown on first video respectively;
    It is described when playing first video, the second video to be played is shown on the show layers of first video The first image, including:According to the order, M described first is shown successively on the show layers of first video Image.
  5. 5. according to the method for claim 1, it is characterised in that
    Methods described also includes:
    The manual play instruction of detection user's input reads the automatic play instruction being locally stored;Wherein, it is described to play manually Instruction and the automatic play instruction are the play instruction for indicating second video playback;
    According to the manual play instruction or automatic play instruction, described first image is selected.
  6. 6. according to the method for claim 5, it is characterised in that
    It is described that described first image is selected according to the manual play instruction or automatic play instruction, including:
    When the play instruction for indicating second video playback is the automatic play instruction, select described in the conduct of the 3rd image First image, wherein, the 3rd image is shown in the video selection page, for detecting manual play instruction to indicate State the image of the second video playback;
    When the manual play instruction only indicates a video playback in preset time, the 3rd figure is selected differently from The described first image of picture;
    When the manual play instruction indicates multiple video playbacks simultaneously in preset time, the 3rd image is selected to make For described first image.
  7. 7. according to the method for claim 1, it is characterised in that
    Methods described also includes:
    According to total playing duration of the first video and played duration, the playing progress rate of the first video of calculating;
    According to the playing progress rate, generation plays the time prompting information of second video;
    The time prompting letter is shown on the show layers of first video and in the adjacent position of described first image Breath.
  8. 8. according to the method for claim 7, it is characterised in that
    The time prompting information, to prompt the countdown prompt message of second video playback time;
    Methods described also includes:
    Start the countdown of second video playback time, obtain countdown numerical value;
    Renewal is shown in the countdown numerical value of the countdown prompt message on the show layers of first video.
  9. A kind of 9. playback terminal, it is characterised in that including:
    Receiving unit, for receiving the first video;
    Broadcast unit, for playing first video in broadcast window;When playing first video, described first The first image associated with the second video to be played is shown on the show layers of video;Playing the first video letter After breath, stop the display of described first image and second video is played in the broadcast window.
  10. 10. playback terminal according to claim 9, it is characterised in that
    The playback terminal, in addition to:First acquisition unit and second acquisition unit;
    The receiving unit, it is additionally operable to receive the display parameters of described first image;The display parameters comprise at least:Described One image is shown in the display size on the show layers of first video;Or, the first acquisition unit, for basis The size of the broadcast window automatically determines the display parameters of described first image;
    The second acquisition unit, for generating described first image according to the display parameters.
  11. 11. the playback terminal according to claim 9 or 10, it is characterised in that
    The second acquisition unit, specifically for performing at least one of:
    Second video is parsed, extracts a key frame of second video, and scale and extract according to the display size The key frame, generate a described first image being adapted with the display size;
    Second video is parsed, extracts N number of key frame of second video, and scales N number of key frame respectively, is obtained N number of thumbnail;Splice N number of thumbnail, generate the described first image being adapted with the display size, wherein, the N For the positive integer not less than 2;
    The second image is received, and second image is scaled according to the display size, is mutually fitted with the display size with obtaining The described first image matched somebody with somebody, wherein, second image is the image associated with second video.
  12. 12. playback terminal according to claim 10, it is characterised in that
    The second acquisition unit, it is additionally operable to parse second video, extracts M key frame of second video, wherein, The M is the positive integer not less than 2;The M key frame is scaled respectively, is formed M and is adapted respectively with the display size Described first image;
    The playback terminal, in addition to:
    Determining unit, the order shown respectively on first video for determining M described first image;
    The broadcast unit, specifically for according to the order, showing M successively on the show layers of first video Described first image.
  13. 13. playback terminal according to claim 9, it is characterised in that
    The playback terminal, in addition to:
    3rd acquiring unit, for detecting the manual play instruction of user's input or reading the automatic play instruction being locally stored; Wherein, the manual play instruction and the automatic play instruction are the play instruction for indicating second video playback;
    Selecting unit, for according to the manual play instruction or automatic play instruction, selecting described first image.
  14. 14. playback terminal according to claim 13, it is characterised in that
    The selecting unit, specifically for being the automatic play instruction when the play instruction for indicating second video playback When, the 3rd image is selected as described first image, wherein, the 3rd image is shown in the video selection page, is used for Manual play instruction is detected to indicate the image of second video playback when the manual play instruction is only in preset time When indicating a video playback, the described first image of the 3rd image is selected differently from;When described in preset time When manual play instruction indicates multiple video playbacks simultaneously, the 3rd image is selected as described first image.
  15. 15. playback terminal according to claim 13, it is characterised in that
    The playback terminal, in addition to:
    Computing unit, for total playing duration according to the first video and played duration, the playing progress rate of the first video of calculating;
    Generation unit, for playing the time prompting information of second video according to the playing progress rate, generation;
    The broadcast unit, it is additionally operable on the show layers of first video and in the adjacent position of described first image Show the time prompting information.
  16. 16. playback terminal according to claim 15, it is characterised in that
    The time prompting information, to prompt the countdown prompt message of second video playback time;
    The playback terminal, in addition to:
    Timing unit, for starting the countdown of second video playback time, obtain countdown numerical value;
    The broadcast unit, it is additionally operable to the countdown prompting letter that renewal is shown on the show layers of first video The countdown numerical value of breath.
  17. A kind of 17. display terminal, it is characterised in that including:
    Communication interface, for carrying out information exchange with other equipment;
    Memory, for storing computer program;
    Display, for carrying out presentation of information;
    Audio module, for exporting audio-frequency information;
    Processor, it is connected respectively with the communication interface, the memory, the processor and the audio module, by holding The row computer program, can realize the method described in any one of claim 1 to 8.
  18. 18. a kind of computer-readable storage medium, the computer program medium stores computer program, and the calculation procedure is performed Afterwards, the method described in any one of claim 1 to 8 can be realized.
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