CN107609890A - A kind of method and apparatus of order tracking - Google Patents

A kind of method and apparatus of order tracking Download PDF

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Publication number
CN107609890A
CN107609890A CN201710655997.8A CN201710655997A CN107609890A CN 107609890 A CN107609890 A CN 107609890A CN 201710655997 A CN201710655997 A CN 201710655997A CN 107609890 A CN107609890 A CN 107609890A
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China
Prior art keywords
page
path
information
order
imitative
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Inventor
施人铜
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Beijing Jingdong Century Trading Co Ltd
Beijing Jingdong Shangke Information Technology Co Ltd
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Beijing Jingdong Century Trading Co Ltd
Beijing Jingdong Shangke Information Technology Co Ltd
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Application filed by Beijing Jingdong Century Trading Co Ltd, Beijing Jingdong Shangke Information Technology Co Ltd filed Critical Beijing Jingdong Century Trading Co Ltd
Priority to CN201710655997.8A priority Critical patent/CN107609890A/en
Publication of CN107609890A publication Critical patent/CN107609890A/en
Priority to PCT/CN2018/095065 priority patent/WO2019024661A1/en
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions

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  • Accounting & Taxation (AREA)
  • Finance (AREA)
  • Strategic Management (AREA)
  • Development Economics (AREA)
  • Engineering & Computer Science (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Game Theory and Decision Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

The invention discloses the method and apparatus of order tracking, it is related to field of computer technology.One embodiment of this method includes:User behavior information is received, to record user behavior path in same imitative time;When the user behavior information of reception is settles accounts click event, the sequence information in clearing click event is obtained;According to the user behavior path and the sequence information, generation order path.The embodiment can will report technology to be tracked applied to order, and make the tracking of order more accurate, comprehensive.

Description

A kind of method and apparatus of order tracking
Technical field
The present invention relates to field of computer technology, more particularly to a kind of method and apparatus of order tracking.
Background technology
At present, in mobile client by burying point SDK (Software Development Kit) and mobile terminal browser Realize that the click of event reports by burying point JS (JavaScript) to report with browsing for the page, background server is able to record a little Hit the event id (page ID of (Identification) and accession page of event.In the prior art, client and mobile terminal are clear Device of looking at can obtain a certain operation that user performs, and judge action type with monitoring users operation behavior.Then, can obtain The relevant information of the operation, including user and the information of client.Finally, the operation range of information is integrated and be reported to Background server.
In process of the present invention is realized, inventor has found that at least there are the following problems in the prior art:It is based only on progress The reporting events and browsing for the page simply clicked on report, also no by this technology to be reported to be applied under shopping online During order.
The content of the invention
In view of this, the embodiment of the present invention provides a kind of method and apparatus of order tracking, can will report technology application Tracked in order, and make the tracking of order more accurate, comprehensive.
To achieve the above object, one side according to embodiments of the present invention, there is provided a kind of method of order tracking, bag Include and receive user behavior information, to record user behavior path in same imitative time;When the user behavior information of reception is clearing point When hitting event, the sequence information in clearing click event is obtained;According to the user behavior path and the sequence information, generation Order path.
Alternatively, it is described to record user behavior path in same imitative time, including:It is same to determine the user behavior information The page in one imitative time clicks on event;The page whether page for judging to click on clicks on event with upper the one of record is identical, if phase It is same then in default imitative page clicks table, increase the number of clicks of the page;By the page info if differing Added in default imitative page clicks table.
Alternatively, it is described to record user behavior path in same imitative time, in addition to:Determine the user behavior information be Addition shopping cart in same imitative time clicks on event;Obtain the shopping cart information of the user, judge be in the shopping cart The no commodity existed in the addition shopping cart click event, increase corresponding commodity number in the shopping cart if existing Amount;If the commodity are added into the shopping cart in the absence of if, extract stored in the imitative page clicks table successively in order Information, generate the virtual order path of the commodity and be stored in default virtual order routing table.
Alternatively, included according to the user behavior path and the sequence information, generation order path:Ordered according to described Single information, information is extracted in default virtual order routing table, generate actual order path.
Alternatively, the sequence information includes customer identification number and commodity sign number.
In addition, one side according to embodiments of the present invention, there is provided a kind of device of order tracking, including:Behavior is believed Receiving module is ceased, for receiving user behavior information;Behavior path logging modle, for recording user behavior road in same imitative time Footpath;Order path-generating module, for when the user behavior information of reception is settles accounts click event, obtaining clearing click event In sequence information;According to the user behavior path and the sequence information, generation order path.
Alternatively, when behavior path logging modle records user behavior path in same imitative time, including:It is it is determined that described User behavior information is that the page in same imitative time clicks on event;Judge click on the page whether with record it is upper one click on thing The page of part is identical, if identical in default imitative page clicks table, increases the number of clicks of the page;If differ Then the page info is imitated in time page clicks table added to default.
Alternatively, when behavior path logging modle records user behavior path in same imitative time, in addition to:Determine institute It is that the addition shopping cart in same imitative time clicks on event to state user behavior information;The shopping cart information of the user is obtained, is sentenced Break in the shopping cart with the presence or absence of the commodity in the addition shopping cart click event, increase the shopping if existing Corresponding commodity amount in car;If the commodity are added into the shopping cart in the absence of if, extract successively in order described imitative time The information stored in page clicks table, generate the virtual order path of the commodity and be stored in default virtual order routing table In.
Alternatively, during the order path-generating module generation order path, including:According to the sequence information, pre- If virtual order routing table in extract information, generate actual order path.
Alternatively, the sequence information includes customer identification number and commodity sign number.
Other side according to embodiments of the present invention, a kind of electronic equipment is additionally provided, including:
One or more processors;
Storage device, for storing one or more programs,
When one or more of programs are by one or more of computing devices so that one or more of processing Device realizes the method described in any of the above-described embodiment.
Other side according to embodiments of the present invention, a kind of computer-readable medium is additionally provided, be stored thereon with meter Calculation machine program, realizes the method described in any of the above-described embodiment when described program is executed by processor.
One embodiment in foregoing invention has the following advantages that or beneficial effect:Because gathered using based on user behavior The technological means of reporting events, and then the event reported can be combined, the same imitative operation of user is integrated out extremely by business Product add the path of shopping cart, and the final path (i.e. order path) after final statement.So as to, it is creative by path with Order is associated, and realizes the technique effect in the complete source of tracking user's order.
Further effect adds hereinafter in conjunction with embodiment possessed by above-mentioned non-usual optional mode With explanation.
Brief description of the drawings
Accompanying drawing is used to more fully understand the present invention, does not form inappropriate limitation of the present invention.Wherein:
Fig. 1 is the schematic diagram of the main flow of the method for order tracking according to embodiments of the present invention;
Fig. 2 is the schematic diagram of the main flow of the method for the order tracking that embodiment is referred to according to the present invention;
Fig. 3 is the schematic diagram of the main modular of the device of order tracking according to embodiments of the present invention;
Fig. 4 is that the embodiment of the present invention can apply to exemplary system architecture figure therein;
Fig. 5 is adapted for the structural representation for realizing the terminal device of the embodiment of the present invention or the computer system of server Figure.
Embodiment
The one exemplary embodiment of the present invention is explained below in conjunction with accompanying drawing, including the various of the embodiment of the present invention Details should think them only exemplary to help understanding.Therefore, those of ordinary skill in the art should recognize Arrive, various changes and modifications can be made to the embodiments described herein, without departing from scope and spirit of the present invention.Together Sample, for clarity and conciseness, the description to known function and structure is eliminated in following description.
Fig. 1 is the method for order tracking according to embodiments of the present invention, as shown in figure 1, the method bag of the Data Collection Include:
Step S101, user behavior information is received, to record user behavior path in same imitative time.
In embodiment, user can access store platform, then user there may be click on event (such as the page click on Event, add shopping cart click event, clearing click event etc. various click events), and by the click reporting events extremely Server, therefore the server just receives the click event of user behavior information, i.e. user.Further, in advance in visitor Realize that the click of event reports by burying point JS by burying point SDK and browser and reported with browsing for the page in family end.
In one preferably embodiment, when receiving user behavior information, the user behavior can be first determined whether The species of information.When it is determined that the user behavior information is the page click event in same imitative time, then judge what is clicked on The page whether page clicks on event with upper the one of record is identical.Wherein, described page click event refers to that user accesses business City platform, another page can be entered by the control clicked on the page.According to judged result, default imitative if identical In secondary page clicks table, increase the number of clicks of the page;The page info is imitated added to default if differing In secondary page clicks table.
What deserves to be explained is being pre-designed imitative page clicks table, it is stored with and holds in the imitative page clicks table Page coding and the mapping relations of number of clicks during row this imitative time, and according to click in the imitative page clicks table The page of the journal successively coding and the mapping relations of number of clicks of event.As can be seen that pass through imitative time described page point The path of behavior can be clicked on to obtain user during imitative time by hitting table.Preferably, pressed in the imitative page clicks table According to reporting timestamp storage information successively.
Further, imitate in time page clicks table and be provided with monitoring function, duration can be carried out to the information that it is stored Monitoring, when the information duration of storage is more than default duration threshold value, then this information is deleted.Preferably, the imitative time described page Default duration threshold value is 24 hours in clicks table.
In another preferably embodiment, when receiving user behavior information, the user behavior can also be determined Information is that the addition shopping cart in same imitative time clicks on event.It is then possible to obtain the shopping cart information of the user, judge With the presence or absence of the commodity in the addition shopping cart click event in the shopping cart.According to judged result, if existing Increase corresponding commodity amount in the shopping cart;If the commodity are added into the shopping cart in the absence of if, in order successively The information stored in the imitative page clicks table is extracted, the virtual order path of the commodity is generated and is stored in default void Work out in single path table.Wherein, described virtual order path refers to commodity adding shopping cart, but without what is settled accounts Order path.
It is possible to further extract the information stored in the imitative page clicks table successively in order, the business is generated The virtual order path of product is simultaneously stored in default virtual order routing table, while the imitative page clicks table deletes extraction Storage information.Wherein, customer identification number, commodity sign number and order path are stored with default virtual order routing table Mapping relations.Preferably, virtual order routing table can monitor the duration of every information of storage, when the duration of storage is more than in advance If duration threshold value when this information will be eliminated.Such as:The duration threshold value set in virtual order routing table is 7 days.
Step S102, when the user behavior information of reception is settles accounts click event, obtain ordering in clearing click event Single information.
As embodiment, when it is determined that user behavior information is settles accounts click event, then the clearing click event is obtained Customer identification number and commodity sign number in information.
Step S103, according to the user behavior path and the sequence information, generation order path.
, can be on default virtual order road according to the user behavior path and the sequence information as embodiment Information is extracted in the table of footpath, generates actual order path.Meet it is possible to further be extracted in default virtual order routing table The information of the customer identification number and the commodity sign number, generate actual order path.Wherein, actual order path is included extremely Information in a few virtual order routing table.It is preferred that virtual order routing table can delete the information being extracted.
According to various embodiments recited above, it can be seen that the present invention can be reported based on user behavior collection event, The event reported is combined, integrates out the same imitative operation of user to the path that commodity are added to shopping cart, and finally Final path after clearing.That is, the present invention is associated with order by path, the complete of user's order can be followed the trail of by realizing Whole source.Wherein, refer to the process of that user opens an application program to closing the application program for described imitative time, or it is described It may also mean that user opens an application program imitative time, be then considered as when there is no navigation patterns more than default period threshold value One imitative end.
Fig. 2 is the schematic diagram of the main flow of the method for the order tracking that embodiment is referred to according to the present invention, is applied to Server, the method for the Data Collection can include:
Step S201, receive user behavior information.
Step S202, judge whether the user behavior information is the page click event in same imitative time, if then Step S203 is carried out, otherwise carries out step S206.
In embodiment, user can access store platform, then user there may be the page click on event, and will described in Reporting events are clicked on to server, therefore the server just receives the page click event of user.Further, exist in advance Client is realized that the click of event reports by burying point JS by burying point SDK and browser and reported with browsing for the page.
Wherein, the described page clicks on event and refers to that user accesses store platform, can be with by clicking on control on the page Enter another page.
In addition, the user click event information received can include:Event id, customer identification number, imitative identification number of user, Click on the relevant informations such as time, page coding.Wherein, imitative identification number of described user represent that the user carries out this imitative time Mark.When the user opens an application program, imitative identification number of a user is just obtained.
Step S203, the page whether page for judging to click on clicks on event with upper the one of record is identical, enters if identical Row step S204, step S205 is carried out if differing.
In embodiment, it can be encoded by clicking on the page of event more twice, realize the page for judging this click The page that event whether is clicked on upper the one of record is identical.Further, identified by the page_num fields reported different The page.
Step S204, in default imitative page clicks table, increase the number of clicks of the page, return to step S201。
As embodiment, imitative page clicks table has been pre-designed, execution is stored with the imitative page clicks table Page coding and the mapping relations of number of clicks during this imitative time, and according to clicking on thing in the imitative page clicks table The page of the journal successively coding and the mapping relations of number of clicks of part.As can be seen that clicked on by the imitative time described page Table can click on the path of behavior to obtain user during imitative time.Further, pressed in the imitative page clicks table According to reporting timestamp storage information successively.
Also what deserves to be explained is, monitoring function is provided with imitative page clicks table, the information that it is stored can be carried out The monitoring of duration, when the information duration of storage is more than default duration threshold value, then this information is deleted.Preferably, it is described imitative Default duration threshold value is 24 hours in secondary page clicks table.
Step S205, the page info is imitated in time page clicks table added to default, return to step S201.Its In, number of clicks is designated as 1.
Step S206, judge whether the user behavior information is the addition shopping cart click event in same imitative time, If then carrying out step S207, step S210 is otherwise carried out.
Step S207, the shopping cart information of the user is obtained, judge to do shopping with the presence or absence of the addition in the shopping cart Commodity in car click event, step S208 is carried out if existing, otherwise carry out step S209.
Wherein, the addition shopping cart, which clicks on event information, includes commodity sign number, can be true according to commodity sign number It is scheduled in the shopping cart and whether there is the commodity.
Step S208, increase corresponding commodity amount in the shopping cart, do not generate the virtual order path of the commodity, Return to step S201.
In preferably embodiment, the commodity in the addition shopping cart click event, i.e. phase in the shopping cart be present With more addition shopping carts of SKU, record adds the click path of shopping cart, i.e. virtual order path for the first time.Wherein, SKU: The elementary cell of Stock Keeping Unit (keeper unit), i.e. stock disengaging metering, can be with part, box, pallet etc. For unit.SKU this be a necessary method for big chain store DC (home-delivery center) logistics management.Draw now Shen is the abbreviation of commodity Unified number, and every kind of commodity are corresponding with unique No. SKU.
Also what deserves to be explained is, described virtual order path refers to commodity adding shopping cart, but without being tied The order path of calculation.
Step S209, the commodity are added into the shopping cart, and generate the virtual order path of the commodity, return to step Rapid S201.
As embodiment, the information stored in the imitative page clicks table can be extracted successively in order, described in generation The virtual order path of commodity is simultaneously stored in default virtual order routing table, while the imitative page clicks table is deleted and carried The storage information taken.Wherein, customer identification number, commodity sign number and order path are stored with default virtual order routing table Mapping relations.It is preferred that virtual order routing table can monitor the duration of every information of storage, when the duration of storage is more than This information will be eliminated during default duration threshold value.Preferably, the duration threshold value set in virtual order routing table is 7 My god.
Step S210, determine that the user behavior information for clearing click event, obtains the clearing and clicks on event information In customer identification number and commodity sign number.
Step S211, extracted in default virtual order routing table and meet the customer identification number and the commodity sign Number information, generate actual order path.
In embodiment, actual order path includes the information at least one virtual order routing table.It is it is preferred that virtual Order routing table can delete the information being extracted.Further, the present embodiment can be to virtual order path and actual order road Footpath is compared, and can obtain which order path is easier to obtain accreditation (the order path of the commodity of user's clearing of user For the order path of customer acceptance).
It should be noted that in the embodiment referred to, during step S201 to step S211 is performed, having can User behavior information can be received to terminate imitative time (namely the closing application program).Further, when receive terminate During the information of described imitative time, then directly extract and delete the information in the imitative page clicks table, then generate virtual order Path is simultaneously stored in default virtual order routing table.
Embodiment is referred to according to recited above, described order tracking can follow the trail of order path, obtain every The individual order data clicked on position (described click position refers to that by clicking on commodity details page can be entered) and brought.Also, can To obtain the distance apart from lower single act by complete order path, while help to understand the water conservancy diversion of each page and draw single-action Fruit.Further, user behavior information is classified in embodiment and (page click event, adds shopping cart time, clearing thing Part), non-user real event (virtually reporting) is excluded outside order path.
In addition, the specific implementation content of the method for the tracking of order described in embodiment is referred in the present invention, in institute above State and be described in detail in the method for order tracking, therefore no longer illustrate in this duplicate contents.
Fig. 3 is the device of order tracking according to embodiments of the present invention, as shown in figure 3, the device 300 of order tracking Including behavioural information receiving module 301, behavior path logging modle 302 and order path-generating module 303.Wherein, behavior Information receiving module 301 receives user behavior information, and behavior path logging modle 302 records user behavior road in same imitative time Footpath.Then, order path-generating module 303 obtains clearing when the user behavior information of reception is settles accounts click event and clicks on thing Sequence information in part, according to the user behavior path and the sequence information, generation order path.
In one preferably embodiment, behavior path logging modle 302 may determine that behavioural information receiving module The species of the 301 user behavior information received.When it is determined that the user behavior information is the page click thing in same imitative time During part, then judge whether the page of click is identical with the page of the upper click event of record.Wherein, the described page clicks on thing Part refers to that user accesses store platform, and another page can be entered by the control clicked on the page.According to judged result, if It is identical then in default imitative page clicks table, increase the number of clicks of the page;The page is believed if differing Breath is imitated in time page clicks table added to default.
What deserves to be explained is being pre-designed imitative page clicks table, it is stored with and holds in the imitative page clicks table Page coding and the mapping relations of number of clicks during row this imitative time, and according to click in the imitative page clicks table The page of the journal successively coding and the mapping relations of number of clicks of event.As can be seen that pass through imitative time described page point The path of behavior can be clicked on to obtain user during imitative time by hitting table.Preferably, pressed in the imitative page clicks table According to reporting timestamp storage information successively.
Further, imitate in time page clicks table and be provided with monitoring function, duration can be carried out to the information that it is stored Monitoring, when the information duration of storage is more than default duration threshold value, then this information is deleted.Preferably, the imitative time described page Default duration threshold value is 24 hours in clicks table.
In another preferably embodiment, behavior path logging modle 302 can also determine the user behavior Information is that the addition shopping cart in same imitative time clicks on event.It is then possible to obtain the shopping cart information of the user, judge With the presence or absence of the commodity in the addition shopping cart click event in the shopping cart.According to judged result, if existing Increase corresponding commodity amount in the shopping cart;If the commodity are added into the shopping cart in the absence of if, in order successively The information stored in the imitative page clicks table is extracted, the virtual order path of the commodity is generated and is stored in default void Work out in single path table.Wherein, described virtual order path refers to commodity adding shopping cart, but without what is settled accounts Order path.
It is possible to further extract the information stored in the imitative page clicks table successively in order, the business is generated The virtual order path of product is simultaneously stored in default virtual order routing table, while the imitative page clicks table deletes extraction Storage information.Wherein, customer identification number, commodity sign number and order path are stored with default virtual order routing table Mapping relations.Preferably, virtual order routing table can monitor the duration of every information of storage, when the duration of storage is more than in advance If duration threshold value when this information will be eliminated.
In addition, when the order path-generating module 303 generates order path, obtain the clearing and click in event information Customer identification number and commodity sign number, in default virtual order routing table extraction meet the customer identification number and described The information of commodity sign number, generate actual order path.
It should be noted that the specific implementation content of the device in order of the present invention tracking, order described above It has been described in detail in the method for tracking, therefore has no longer illustrated in this duplicate contents.
Fig. 4 shows the exemplary of the device of the method that the order of the embodiment of the present invention can be applied to track or order tracking System architecture 400.
As shown in figure 4, system architecture 400 can include terminal device 401,402,403, network 404 and server 405. Network 404 between terminal device 401,402,403 and server 405 provide communication link medium.Network 404 can be with Including various connection types, such as wired, wireless communication link or fiber optic cables etc..
User can be interacted with using terminal equipment 401,402,403 by network 404 with server 405, to receive or send out Send message etc..Various telecommunication customer end applications, such as the application of shopping class, net can be installed on terminal device 401,402,403 (merely illustrative) such as the application of page browsing device, searching class application, JICQ, mailbox client, social platform softwares.
Terminal device 401,402,403 can have a display screen and a various electronic equipments that supported web page browses, bag Include but be not limited to smart mobile phone, tablet personal computer, pocket computer on knee and desktop computer etc..
Server 405 can be to provide the server of various services, such as utilize terminal device 401,402,403 to user The shopping class website browsed provides the back-stage management server (merely illustrative) supported.Back-stage management server can be to receiving To the data such as information query request analyze etc. processing, and by result (such as target push information, product letter Breath -- merely illustrative) feed back to terminal device.
It should be noted that the method for the order tracking that the embodiment of the present invention is provided typically is performed by server 405, phase Ying Di, the device of order tracking are generally positioned in server 405.
It should be understood that the number of the terminal device, network and server in Fig. 4 is only schematical.According to realizing need Will, can have any number of terminal device, network and server.
Below with reference to Fig. 5, it illustrates suitable for for realizing the computer system 500 of the terminal device of the embodiment of the present invention Structural representation.Terminal device shown in Fig. 5 is only an example, to the function of the embodiment of the present invention and should not use model Shroud carrys out any restrictions.
As shown in figure 5, computer system 500 includes CPU (CPU) 501, it can be read-only according to being stored in Program in memory (ROM) 502 or be loaded into program in random access storage device (RAM) 503 from storage part 508 and Perform various appropriate actions and processing.In RAM 503, also it is stored with system 500 and operates required various programs and data. CPU 501, ROM 502 and RAM503 are connected with each other by bus 504.Input/output (I/O) interface 505 is also connected to always Line 504.
I/O interfaces 505 are connected to lower component:Importation 506 including keyboard, mouse etc.;Penetrated including such as negative electrode The output par, c 507 of spool (CRT), liquid crystal display (LCD) etc. and loudspeaker etc.;Storage part 508 including hard disk etc.; And the communications portion 509 of the NIC including LAN card, modem etc..Communications portion 509 via such as because The network of spy's net performs communication process.Driver 510 is also according to needing to be connected to I/O interfaces 505.Detachable media 511, such as Disk, CD, magneto-optic disk, semiconductor memory etc., it is arranged on as needed on driver 510, in order to read from it Computer program be mounted into as needed storage part 508.
Especially, according to embodiment disclosed by the invention, may be implemented as counting above with reference to the process of flow chart description Calculation machine software program.For example, embodiment disclosed by the invention includes a kind of computer program product, it includes being carried on computer Computer program on computer-readable recording medium, the computer program include the program code for being used for the method shown in execution flow chart. In such embodiment, the computer program can be downloaded and installed by communications portion 509 from network, and/or from can Medium 511 is dismantled to be mounted.When the computer program is performed by CPU (CPU) 501, system of the invention is performed The above-mentioned function of middle restriction.
It should be noted that the computer-readable medium shown in the present invention can be computer-readable signal media or meter Calculation machine readable storage medium storing program for executing either the two any combination.Computer-readable recording medium for example can be --- but not Be limited to --- electricity, magnetic, optical, electromagnetic, system, device or the device of infrared ray or semiconductor, or it is any more than combination.Meter The more specifically example of calculation machine readable storage medium storing program for executing can include but is not limited to:Electrical connection with one or more wires, just Take formula computer disk, hard disk, random access storage device (RAM), read-only storage (ROM), erasable type and may be programmed read-only storage Device (EPROM or flash memory), optical fiber, portable compact disc read-only storage (CD-ROM), light storage device, magnetic memory device, Or above-mentioned any appropriate combination.In the present invention, computer-readable recording medium can any include or store journey The tangible medium of sequence, the program can be commanded the either device use or in connection of execution system, device.And at this In invention, computer-readable signal media can include in a base band or as carrier wave a part propagation data-signal, Wherein carry computer-readable program code.The data-signal of this propagation can take various forms, including but unlimited In electromagnetic signal, optical signal or above-mentioned any appropriate combination.Computer-readable signal media can also be that computer can Any computer-readable medium beyond storage medium is read, the computer-readable medium, which can send, propagates or transmit, to be used for By instruction execution system, device either device use or program in connection.Included on computer-readable medium Program code can be transmitted with any appropriate medium, be included but is not limited to:Wirelessly, electric wire, optical cable, RF etc., or it is above-mentioned Any appropriate combination.
Flow chart and block diagram in accompanying drawing, it is illustrated that according to the system of various embodiments of the invention, method and computer journey Architectural framework in the cards, function and the operation of sequence product.At this point, each square frame in flow chart or block diagram can generation The part of one module of table, program segment or code, a part for above-mentioned module, program segment or code include one or more For realizing the executable instruction of defined logic function.It should also be noted that some as replace realization in, institute in square frame The function of mark can also be with different from the order marked in accompanying drawing generation.For example, two square frames succeedingly represented are actual On can perform substantially in parallel, they can also be performed in the opposite order sometimes, and this is depending on involved function.Also It is noted that the combination of each square frame and block diagram in block diagram or flow chart or the square frame in flow chart, can use and perform rule Fixed function or the special hardware based system of operation are realized, or can use the group of specialized hardware and computer instruction Close to realize.
Being described in module involved in the embodiment of the present invention can be realized by way of software, can also be by hard The mode of part is realized.Described module can also be set within a processor, for example, can be described as:A kind of processor bag Behavioural information receiving module, behavior path logging modle and order path-generating module are included, wherein, the title of these modules is at certain The restriction to the module in itself is not formed in the case of kind.
As on the other hand, present invention also offers a kind of computer-readable medium, the computer-readable medium can be Included in equipment described in above-described embodiment;Can also be individualism, and without be incorporated the equipment in.Above-mentioned calculating Machine computer-readable recording medium carries one or more program, when said one or multiple programs are performed by the equipment, makes Obtaining the equipment includes:User behavior information is received, to record user behavior path in same imitative time;When the user behavior of reception is believed Cease for clearing event when, obtain clearing event in sequence information;It is raw according to the user behavior path and the sequence information Into order path.
Technical scheme according to embodiments of the present invention, it can be reported based on user behavior collection event, the event that will be reported It is combined, integrates out the same imitative operation of user to the fullpath that commodity are added to shopping cart.That is, the present invention will Path is associated with order, realizes the technique effect that can follow the trail of the complete source of user's order.
Above-mentioned embodiment, does not form limiting the scope of the invention.Those skilled in the art should be bright It is white, depending on design requirement and other factors, various modifications, combination, sub-portfolio and replacement can occur.It is any Modifications, equivalent substitutions and improvements made within the spirit and principles in the present invention etc., should be included in the scope of the present invention Within.

Claims (12)

  1. A kind of 1. method of order tracking, it is characterised in that including:
    User behavior information is received, to record user behavior path in same imitative time;
    When the user behavior information of reception is settles accounts click event, the sequence information in clearing click event is obtained;
    According to the user behavior path and the sequence information, generation order path.
  2. 2. according to the method for claim 1, it is characterised in that it is described to record user behavior path in same imitative time, including:
    It is the page click event in same imitative time to determine the user behavior information;
    The page whether page for judging to click on clicks on event with upper the one of record is identical, in the default imitative page if identical In clicks table, increase the number of clicks of the page;The page info is imitated into time page added to default if differing In clicks table.
  3. 3. method according to claim 1 or 2, it is characterised in that it is described to record user behavior path in same imitative time, also Including:
    It is the addition shopping cart click event in same imitative time to determine the user behavior information;
    The shopping cart information of the user is obtained, judges to click on event with the presence or absence of the addition shopping cart in the shopping cart In commodity, increase corresponding commodity amount in the shopping cart if existing;The commodity are added into institute if being not present Shopping cart is stated, extracts the information stored in the imitative page clicks table successively in order, generates the virtual order of the commodity Path is simultaneously stored in default virtual order routing table.
  4. 4. according to the method for claim 3, it is characterised in that according to the user behavior path and the sequence information, Generation order path includes:
    According to the sequence information, information is extracted in default virtual order routing table, generates actual order path.
  5. 5. according to any described methods of claim 1-4, it is characterised in that the sequence information includes customer identification number and business Product identification number.
  6. A kind of 6. device of order tracking, it is characterised in that including:
    Behavioural information receiving module, for receiving user behavior information;
    Behavior path logging modle, for recording user behavior path in same imitative time;
    Order path-generating module, for when the user behavior information of reception is settles accounts click event, obtaining clearing and clicking on thing Sequence information in part;According to the user behavior path and the sequence information, generation order path.
  7. 7. device according to claim 6, it is characterised in that behavior path logging modle records to be used in same imitative time During the behavior path of family, including:
    It is the page click event in same imitative time to determine the user behavior information;
    The page whether page for judging to click on clicks on event with upper the one of record is identical, in the default imitative page if identical In clicks table, increase the number of clicks of the page;The page info is imitated into time page added to default if differing In clicks table.
  8. 8. the device according to claim 6 or 7, it is characterised in that behavior path logging modle records same imitative time During middle user behavior path, in addition to:
    It is the addition shopping cart click event in same imitative time to determine the user behavior information;
    The shopping cart information of the user is obtained, judges to click on event with the presence or absence of the addition shopping cart in the shopping cart In commodity, increase corresponding commodity amount in the shopping cart if existing;The commodity are added into institute if being not present Shopping cart is stated, extracts the information stored in the imitative page clicks table successively in order, generates the virtual order of the commodity Path is simultaneously stored in default virtual order routing table.
  9. 9. device according to claim 8, it is characterised in that during the order path-generating module generation order path, Including:
    According to the sequence information, information is extracted in default virtual order routing table, generates actual order path.
  10. 10. according to any described devices of claim 6-9, it is characterised in that the sequence information include customer identification number and Commodity sign number.
  11. 11. a kind of electronic equipment, it is characterised in that including:
    One or more processors;
    Storage device, for storing one or more programs,
    When one or more of programs are by one or more of computing devices so that one or more of processors are real The now method as described in any in claim 1-5.
  12. 12. a kind of computer-readable medium, is stored thereon with computer program, it is characterised in that described program is held by processor The method as described in any in claim 1-5 is realized during row.
CN201710655997.8A 2017-08-03 2017-08-03 A kind of method and apparatus of order tracking Pending CN107609890A (en)

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