CN107134238A - The accurate jettison system of outdoor advertising based on roof electrical screen - Google Patents
The accurate jettison system of outdoor advertising based on roof electrical screen Download PDFInfo
- Publication number
- CN107134238A CN107134238A CN201710548489.XA CN201710548489A CN107134238A CN 107134238 A CN107134238 A CN 107134238A CN 201710548489 A CN201710548489 A CN 201710548489A CN 107134238 A CN107134238 A CN 107134238A
- Authority
- CN
- China
- Prior art keywords
- car clothing
- advertisement
- information
- carrier
- platform end
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Pending
Links
Classifications
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0265—Vehicular advertisement
-
- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F21/00—Mobile visual advertising
- G09F21/04—Mobile visual advertising by land vehicles
-
- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F9/00—Indicating arrangements for variable information in which the information is built-up on a support by selection or combination of individual elements
Landscapes
- Engineering & Computer Science (AREA)
- Business, Economics & Management (AREA)
- Physics & Mathematics (AREA)
- Accounting & Taxation (AREA)
- Theoretical Computer Science (AREA)
- General Physics & Mathematics (AREA)
- Development Economics (AREA)
- Finance (AREA)
- Strategic Management (AREA)
- Marketing (AREA)
- Entrepreneurship & Innovation (AREA)
- General Business, Economics & Management (AREA)
- Economics (AREA)
- Game Theory and Decision Science (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
- Information Transfer Between Computers (AREA)
Abstract
The present invention provides the accurate jettison system of outdoor advertising based on roof electrical screen, including carrier end, platform end, and the carrier end car clothing box, the car clothing box is provided with electronic display, and the car clothing for being printed with advertisement is loaded in car clothing cassette interior；The present invention is that carrier carries out advertising display by car clothing and electrical screen, and detecting devices is installed in car clothing carrier end, it can detect and carry out cellphone subscriber's quantity of search coverage, apart from data such as carrier distances, be delivered for outdoor advertising and provide a kind of new mode, with great market promotion prospect.
Description
Technical field
Technical field is delivered the present invention relates to outdoor advertising, it particularly relates to the outdoor advertising based on roof electrical screen
Accurate jettison system.
Background technology
The jettison system of Current ad, its advertising efficiency is often only capable of the half produced a desired effect, so, often result in
Ample resources, money and waste of time, still, even if advertiser knows that his advertising expense at least wastes more than half, but
Due to no actual, more preferable solution, often have to continue current pattern.
Particularly outdoor advertising, is often realized wide using modes such as the significantly posters hung on billboard or building
Effect is accused, this advertising cost is high, and right effect is not good.
Car clothing is a kind of new-type outdoor advertising placement carrier, and car owner is using car by the specific car clothing of lease/purchase
Advertising display is carried out for advertiser while clothing, exhibition method includes being printed with advertisement on this clothing, and is installed on the band of roof
The car clothing box of electronic display, passes through electronic display relevant ads content.
The content of the invention
To solve the above problems, the present invention provides the accurate jettison system of outdoor advertising based on roof electrical screen, its is specific
Scheme it is as follows：
The accurate jettison system of outdoor advertising based on roof electrical screen, the system includes carrier end, platform end, operator, its
In：
The carrier end car clothing box, the car clothing box is provided with electronic display, and the car clothing for being printed with advertisement is loaded in car
Clothing cassette interior；Car clothing box is installed on roof, in use, car clothing is deployed by car clothing cassette interior spiral, covering body；Car clothing
Box and platform end network connection, and its geographical location information is uploaded in real time；The user includes car owner, agent, advertisement
Business, the user logs in account number by WEB page/MSN and logs in platform end；Advertiser sends car clothing to platform end
Want advertisement information is simultaneously paid, and the want advertisement information includes：When ad content, advertisement putting scope, advertisement putting start-stop
Between；Car owner is in platform end registered vehicle information, main parking area information；Operator makes corresponding car clothing according to ad content,
And distribute ID numberings；And determined to perform the agent or car owner of advertisement putting according to advertisement putting scope, advertisement putting scale；
The carrier end is provided with probe, and the probe calls the information data of the cellphone subscriber of bottom function pair search coverage to enter
The real-time sniff of row, described information data include MAC Address, into zone time, time departure, signal intensity, and by more than
Data are sent to platform end；
Platform end is according to the MAC Address quantity detected, it is determined that pedestrian's flow at that time, and when present period is divided into peak
Section, stable period, idle period, according to different periods, formulate the electronic display advertisement pushing strategy to carrier end；
Advertiser can send to platform end and electrical screen want advertisement information and pay, and the demand information includes ad content, wide
Accuse and deliver scope, advertisement putting period；
Positional information, pedestrian's flow and the progress of gray electrical screen want advertisement information that platform end is fed back according to carrier end
Match somebody with somebody, after fitting through, corresponding advertisement content is pushed to carrier end electronic display；
If having the gray demand information of many families, the match is successful, pushed to the circulation of carrier end electronic display in respective advertisement
Hold.
The present invention is that carrier carries out advertising display by car clothing and electrical screen, and is set installing detection in car clothing carrier end
It is standby, it can detect and carry out cellphone subscriber's quantity of search coverage, apart from data such as carrier distances, deliver and provide for outdoor advertising
A kind of new mode, with great market promotion prospect.
Brief description of the drawings
Fig. 1 is the structural representation of the present invention.
Embodiment
Below in conjunction with the embodiment of the present invention, the technical scheme in the embodiment of the present invention is clearly and completely described,
Obviously, described embodiment is only a part of embodiment of the invention, rather than whole embodiments.Based in the present invention
Embodiment, the every other embodiment that those of ordinary skill in the art are obtained under the premise of creative work is not made, all
Belong to the scope of protection of the invention.
The accurate jettison system of outdoor advertising based on roof electrical screen, the system includes carrier end, platform end, operation
Business, wherein：
The carrier end car clothing box, the car clothing box is provided with electronic display, and the car clothing for being printed with advertisement is loaded in car
Clothing cassette interior；Car clothing box is installed on roof, in use, car clothing is deployed by car clothing cassette interior spiral, covering body；Car clothing
Box and platform end network connection, and its geographical location information is uploaded in real time；The user includes car owner, agent, advertisement
Business, the user logs in account number by WEB page/MSN and logs in platform end；Advertiser sends car clothing to platform end
Want advertisement information is simultaneously paid, and the want advertisement information includes：When ad content, advertisement putting scope, advertisement putting start-stop
Between；Car owner is in platform end registered vehicle information, main parking area information；Operator makes corresponding car clothing according to ad content,
And distribute ID numberings；And determined to perform the agent or car owner of advertisement putting according to advertisement putting scope, advertisement putting scale；
The carrier end is provided with probe, and the probe calls the information data of the cellphone subscriber of bottom function pair search coverage to enter
The real-time sniff of row, described information data include MAC Address, into zone time, time departure, signal intensity, and by more than
Data are sent to platform end；
Platform end is according to the MAC Address quantity detected, it is determined that pedestrian's flow at that time, and when present period is divided into peak
Section, stable period, idle period, according to different periods, formulate the electronic display advertisement pushing strategy to carrier end；
Advertiser can send to platform end and electrical screen want advertisement information and pay, and the demand information includes ad content, wide
Accuse and deliver scope, advertisement putting period；
Positional information, pedestrian's flow and the progress of gray electrical screen want advertisement information that platform end is fed back according to carrier end
Match somebody with somebody, after fitting through, corresponding advertisement content is pushed to carrier end electronic display；
If having the gray demand information of many families, the match is successful, pushed to the circulation of carrier end electronic display in respective advertisement
Hold.
Although an embodiment of the present invention has been shown and described, for the ordinary skill in the art, can be with
A variety of changes, modification can be carried out to these embodiments, replace without departing from the principles and spirit of the present invention by understanding
And modification, the scope of the present invention is defined by the appended.
Claims (1)
1. the accurate jettison system of outdoor advertising based on roof electrical screen, it is characterised in that：
The system includes carrier end, platform end, operator, wherein：
The carrier end car clothing box, the car clothing box is provided with electronic display, and the car clothing for being printed with advertisement is loaded in car
Clothing cassette interior；Car clothing box is installed on roof, in use, car clothing is deployed by car clothing cassette interior spiral, covering body；Car clothing
Box and platform end network connection, and its geographical location information is uploaded in real time；The user includes car owner, agent, advertisement
Business, the user logs in account number by WEB page/MSN and logs in platform end；Advertiser sends car clothing to platform end
Want advertisement information is simultaneously paid, and the want advertisement information includes：When ad content, advertisement putting scope, advertisement putting start-stop
Between；Car owner is in platform end registered vehicle information, main parking area information；Operator makes corresponding car clothing according to ad content,
And distribute ID numberings；And determined to perform the agent or car owner of advertisement putting according to advertisement putting scope, advertisement putting scale；
The carrier end is provided with probe, and the probe calls the information data of the cellphone subscriber of bottom function pair search coverage to enter
The real-time sniff of row, described information data include MAC Address, into zone time, time departure, signal intensity, and by more than
Data are sent to platform end；
Platform end is according to the MAC Address quantity detected, it is determined that pedestrian's flow at that time, and when present period is divided into peak
Section, stable period, idle period, according to different periods, formulate the electronic display advertisement pushing strategy to carrier end；
Advertiser can send to platform end and electrical screen want advertisement information and pay, and the demand information includes ad content, wide
Accuse and deliver scope, advertisement putting period；
Positional information, pedestrian's flow and the progress of gray electrical screen want advertisement information that platform end is fed back according to carrier end
Match somebody with somebody, after fitting through, corresponding advertisement content is pushed to carrier end electronic display；
If having the gray demand information of many families, the match is successful, pushed to the circulation of carrier end electronic display in respective advertisement
Hold.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201710548489.XA CN107134238A (en) | 2017-07-07 | 2017-07-07 | The accurate jettison system of outdoor advertising based on roof electrical screen |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201710548489.XA CN107134238A (en) | 2017-07-07 | 2017-07-07 | The accurate jettison system of outdoor advertising based on roof electrical screen |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN107134238A true CN107134238A (en) | 2017-09-05 |
Family
ID=59737500
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201710548489.XA Pending CN107134238A (en) | 2017-07-07 | 2017-07-07 | The accurate jettison system of outdoor advertising based on roof electrical screen |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN107134238A (en) |
Cited By (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN109598537A (en) * | 2018-11-06 | 2019-04-09 | 阿里巴巴集团控股有限公司 | Outdoor advertising put-on method and device |
| CN109872644A (en) * | 2019-03-09 | 2019-06-11 | 深圳市恒立通能源技术有限公司 | A kind of automobile-used billboard and its control mode |
| CN110009411A (en) * | 2019-03-29 | 2019-07-12 | 广东邮电职业技术学院 | Ads on Vehicles control method, device, equipment and system based on area attribute |
-
2017
- 2017-07-07 CN CN201710548489.XA patent/CN107134238A/en active Pending
Cited By (6)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN109598537A (en) * | 2018-11-06 | 2019-04-09 | 阿里巴巴集团控股有限公司 | Outdoor advertising put-on method and device |
| CN109598537B (en) * | 2018-11-06 | 2020-07-31 | 阿里巴巴集团控股有限公司 | Outdoor advertisement putting method and device |
| US11334917B2 (en) | 2018-11-06 | 2022-05-17 | Advanced New Technologies Co., Ltd. | Method and apparatus for delivering advertisements |
| CN109872644A (en) * | 2019-03-09 | 2019-06-11 | 深圳市恒立通能源技术有限公司 | A kind of automobile-used billboard and its control mode |
| CN110009411A (en) * | 2019-03-29 | 2019-07-12 | 广东邮电职业技术学院 | Ads on Vehicles control method, device, equipment and system based on area attribute |
| CN110009411B (en) * | 2019-03-29 | 2021-09-07 | 广东邮电职业技术学院 | Vehicle-mounted advertisement control method, device, equipment and system based on regional attributes |
Similar Documents
| Publication | Publication Date | Title |
|---|---|---|
| CN107169808A (en) | The accurate jettison system of outdoor advertising based on car clothing | |
| CN106447796B (en) | A kind of method of payment of Parking Fee, server and system | |
| CN107134238A (en) | The accurate jettison system of outdoor advertising based on roof electrical screen | |
| CN103886775B (en) | A kind of parking stall intelligent inquire reservation system and method | |
| JP5482884B1 (en) | Advertising system | |
| CN109747461A (en) | A kind of Intellectualized electric automobile charging pile recommended method | |
| ATE326747T1 (en) | SYSTEM AND METHOD FOR MANAGING ADVERTISING AND INFORMATION DISPLAYS ON VEHICLES BASED ON AN E-COMMERCE WEBSITE | |
| CN107423966A (en) | A kind of image information shared system and its application method | |
| CN107316214A (en) | A kind of system and method delivered in networking vehicle mounted equipment in mobile terminal browse advertisements | |
| CN107230111A (en) | Car clothing advertisement putting car owner's management system | |
| CN108764965A (en) | A kind of advertisement placement method based on vehicle-mounted external display screen | |
| CN109785663A (en) | A kind of curb parking management system | |
| US11321739B2 (en) | Mobile advertisement systems and mobile advertisement platforms using the same | |
| CN105279953A (en) | Internet method and system for vehicles to pick up passengers at appointed stops | |
| CN102595363A (en) | Advertisement charging settlement method and apparatus thereof | |
| CN103929715B (en) | Broadcast scheduling method and car-mounted terminal | |
| CN113971591A (en) | Monitoring system and method for advertisement delivery equipment | |
| CN117745346A (en) | Marketing method based on user portrait | |
| CN207148911U (en) | The accurate jettison system of outdoor advertising based on car clothing | |
| CN104412570A (en) | 411 telephone number directory assistance system providing associated company information, and information service method of same | |
| CN102710775B (en) | Intelligent information interaction system | |
| CN110189183A (en) | Invoice allocator and device based on robot | |
| CN107147747A (en) | A kind of remote control takes down the exhibits, detects periphery, provides the wifi intelligent vehicle clothing systems of service | |
| CN106097935B (en) | A kind of wall advertisement transmission method and device | |
| CN105045118A (en) | Information processing method and intelligent household controller |
Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| PB01 | Publication | ||
| PB01 | Publication | ||
| WD01 | Invention patent application deemed withdrawn after publication | ||
| WD01 | Invention patent application deemed withdrawn after publication |
Application publication date: 20170905 |