CN106982375A - Information-pushing method, system and TV - Google Patents
Information-pushing method, system and TV Download PDFInfo
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- CN106982375A CN106982375A CN201610032573.1A CN201610032573A CN106982375A CN 106982375 A CN106982375 A CN 106982375A CN 201610032573 A CN201610032573 A CN 201610032573A CN 106982375 A CN106982375 A CN 106982375A
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/41—Structure of client; Structure of client peripherals
- H04N21/4104—Peripherals receiving signals from specially adapted client devices
- H04N21/4126—The peripheral being portable, e.g. PDAs or mobile phones
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/23—Processing of content or additional data; Elementary server operations; Server middleware
- H04N21/233—Processing of audio elementary streams
- H04N21/2335—Processing of audio elementary streams involving reformatting operations of audio signals, e.g. by converting from one coding standard to another
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/254—Management at additional data server, e.g. shopping server, rights management server
- H04N21/2542—Management at additional data server, e.g. shopping server, rights management server for selling goods, e.g. TV shopping
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/254—Management at additional data server, e.g. shopping server, rights management server
- H04N21/2543—Billing, e.g. for subscription services
- H04N21/25435—Billing, e.g. for subscription services involving characteristics of content or additional data, e.g. video resolution or the amount of advertising
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/439—Processing of audio elementary streams
- H04N21/4394—Processing of audio elementary streams involving operations for analysing the audio stream, e.g. detecting features or characteristics in audio streams
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/44—Processing of video elementary streams, e.g. splicing a video clip retrieved from local storage with an incoming video stream, rendering scenes according to MPEG-4 scene graphs
- H04N21/4402—Processing of video elementary streams, e.g. splicing a video clip retrieved from local storage with an incoming video stream, rendering scenes according to MPEG-4 scene graphs involving reformatting operations of video signals for household redistribution, storage or real-time display
- H04N21/440236—Processing of video elementary streams, e.g. splicing a video clip retrieved from local storage with an incoming video stream, rendering scenes according to MPEG-4 scene graphs involving reformatting operations of video signals for household redistribution, storage or real-time display by media transcoding, e.g. video is transformed into a slideshow of still pictures, audio is converted into text
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/478—Supplemental services, e.g. displaying phone caller identification, shopping application
- H04N21/47815—Electronic shopping
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
- H04N21/85—Assembly of content; Generation of multimedia applications
- H04N21/858—Linking data to content, e.g. by linking an URL to a video object, by creating a hotspot
- H04N21/8586—Linking data to content, e.g. by linking an URL to a video object, by creating a hotspot by using a URL
Abstract
The application proposes a kind of information-pushing method, system, TV and mobile terminal, wherein, this method comprises the following steps:Play content of multimedia;Judge whether content of multimedia reaches preset time point;And if reaching preset time point, then transmitting carries the sound wave of pushed information, so that user terminal extracts pushed information from sound wave, wherein, the wavelength of sound wave is more than preset wavelength.The information-pushing method of the application, on the premise of the overall picture and sound of content of multimedia is not influenceed, pushed information can be supplied to the user of user terminal, and without network or other communication means, applicability is wider, more convenient.
Description
Technical field
The application is related to technical field of information transmission, more particularly to a kind of information-pushing method, system and TV.
Background technology
With continuing to develop for terminal technology, increasing user watches content of multimedia by terminal.For example pass through intelligent electricity
Depending on viewing TV programme.In order to meet the different demands of user, one can be pushed for user when user watches content of multimedia
A little information.At present, the ways of presentation of pushed information mainly has:One new displaying showing interface pushed information, the displaying are provided
Interface portion or all covering content of multimedia broadcast interface;Or pushed information is intercutted broadcast between content of multimedia
Put.Know clearly broadcast interface as can be seen that aforesaid way is either blocked or interrupt playing process, influence the viewing experience of user.
Although can be sent pushed information to the other-end of user in some correlation techniques, so that user checks, this is needed
Want to set up communication connection between multimedia play equipment and the other-end of user, such as Bluetooth communication or network service, tool
There is certain limitation.
The content of the invention
The application is intended at least solve above-mentioned technical problem to a certain extent.
Therefore, first purpose of the application is to propose a kind of information-pushing method, the whole of content of multimedia can not influenceed
On the premise of body picture and sound, pushed information is supplied to the user of user terminal.
Second purpose of the application is to propose another information-pushing method.
The 3rd purpose of the application is to propose a kind of information transmission system.
The 4th purpose of the application is to propose a kind of TV.
The 5th purpose of the application is to propose a kind of mobile terminal.
Up to above-mentioned purpose, to propose a kind of information-pushing method according to the application first aspect embodiment, comprising the following steps:
Play content of multimedia;Judge whether the content of multimedia reaches preset time point;And if reaching the preset time point,
Then transmitting carries the sound wave of pushed information, so that user terminal extracts the pushed information from the sound wave, wherein, the sound
The wavelength of ripple is more than preset wavelength.
The information-pushing method of the embodiment of the present application, when content of multimedia is played to preset time point, can launch human ear can not know
Sound wave that is other, carrying pushed information, so that user terminal can receive the sound wave, and extracts pushed information from the sound wave,
So as to which on the premise of the overall picture and sound of content of multimedia is not influenceed, pushed information is supplied into user terminal, and
Without network or other communication means, applicability is wider, and simplifies user and set up between first terminal and user terminal and communicate
The operation of connection, it is more convenient.
The application second aspect embodiment provides a kind of information-pushing method, comprises the following steps:Receive and carry pushed information
Sound wave, wherein, the sound wave is launched by first terminal when its content of multimedia played reaches preset time point, and the sound
The wavelength of ripple is more than preset wavelength;The pushed information is extracted from the sound wave;The pushed information is sent to server,
To ask the corresponding page data of the pushed information to the server;By the corresponding page data of the pushed information provide to
User.
The information-pushing method of the embodiment of the present application, first terminal can be received by user terminal and is played in content of multimedia to default
Launching during time point, human ear None- identified, carrying pushed information sound wave, and pushed information is extracted from the sound wave,
Send to server, user is supplied to obtain corresponding page data, so as to not influence the total painting of content of multimedia
On the premise of face and sound, the corresponding page data of pushed information is supplied to the user of user terminal, and without network or its
His communication means, applicability is wider, and simplifies user and set up the operation communicated to connect between first terminal and user terminal, more
Plus it is convenient and swift.
The application third aspect embodiment provides a kind of information transmission system, including:First terminal, second terminal and server,
Wherein, the first terminal is used to play content of multimedia, and judges whether the content of multimedia reaches preset time point, with
And when reaching the preset time point, transmitting carries the sound wave of pushed information, wherein, the wavelength of the sound wave is more than default ripple
It is long;The user terminal is used to extract the pushed information from the sound wave, and the pushed information is sent to the service
Device, to ask the corresponding page data of the pushed information to the server, and by the corresponding page number of the pushed information
According to offer to user;The server is used to receive the pushed information, and obtains corresponding page number according to the pushed information
According to, and it is back to the user terminal.
The information transmission system of the embodiment of the present application, first terminal can be played in content of multimedia it is launching during to preset time point,
Human ear None- identified, carry the sound wave of pushed information, user terminal can receive the sound wave, and extract from the sound wave push
Information, sends to server, user is supplied to obtain corresponding page data, so as to not influence content of multimedia
On the premise of overall picture and sound, the corresponding page data of pushed information is supplied to the user of user terminal, and without network
Or other communication means, applicability is wider, and simplifies user and set up the behaviour communicated to connect between first terminal and user terminal
Make, it is more convenient.
The application fourth aspect embodiment provides a kind of TV, including:Playing module, for playing content of multimedia;Judge
Module, for judging whether the content of multimedia reaches preset time point;And transmitter module, for when in the multimedia
When appearance reaches the preset time point, transmitting carries the sound wave of pushed information, so that user terminal extracts described from the sound wave
Pushed information, wherein, the wavelength of the sound wave is more than preset wavelength.
The TV of the embodiment of the present application, when content of multimedia is played to preset time point, can launch human ear None- identified, take
Sound wave with pushed information, so that user terminal can receive the sound wave, and extracts pushed information from the sound wave, so as to
On the premise of the overall picture and sound of content of multimedia is not influenceed, pushed information is supplied to user terminal, and without network
Or other communication means, applicability is wider, and simplifies user and set up the behaviour communicated to connect between first terminal and user terminal
Make, it is more convenient.
The aspect embodiment of the application the 5th provides a kind of mobile terminal, including:First receiving module, letter is pushed for receiving to carry
The sound wave of breath, wherein, the sound wave is launched by first terminal when its content of multimedia played reaches preset time point, and institute
The wavelength for stating sound wave is more than preset wavelength;Extraction module, for extracting the pushed information from the sound wave;Sending module,
For the pushed information to be sent to server, to ask the corresponding page data of the pushed information to the server;The
One provides module, for the corresponding page data of the pushed information to be provided to user.
The mobile terminal of the embodiment of the present application, can receive it is that first terminal is launched when content of multimedia is played to preset time point,
Human ear None- identified, carrying pushed information sound wave, and pushed information is extracted from the sound wave, send to server, with
Obtain corresponding page data and be supplied to user, so as in the overall picture and the premise of sound for not influenceing content of multimedia
Under, the corresponding page data of pushed information is supplied to the user of user terminal, and without network or other communication means, fit
It is wider with property, and simplify user and set up the operation communicated to connect between first terminal and user terminal, it is more convenient.
The additional aspect and advantage of the application will be set forth in part in the description, and partly will become bright from the following description
It is aobvious, or recognized by the practice of the application.
Brief description of the drawings
The above-mentioned and/or additional aspect and advantage of the application will be apparent from description of the accompanying drawings below to embodiment is combined and
It is readily appreciated that, wherein:
Fig. 1 is the flow chart of the information-pushing method according to the application one embodiment;
Fig. 2 is the flow chart of the information-pushing method according to the application another embodiment;
Fig. 3 is the flow chart of the information-pushing method according to the application another embodiment;
Fig. 4 is the flow chart of the information-pushing method according to the application further embodiment;
Fig. 5 is the structural representation of the information transmission system according to the application one embodiment;
Fig. 6 is the structural representation of the TV according to the application one embodiment;
Fig. 7 is the structural representation of the TV according to the application another embodiment;
Fig. 8 is the structural representation of the mobile terminal according to the application one embodiment;
Fig. 9 is the structural representation of the mobile terminal according to the application another embodiment.
Embodiment
Embodiments herein is described below in detail, the example of the embodiment is shown in the drawings, wherein it is identical from beginning to end or
Similar label represents same or similar element or the element with same or like function.Described below with reference to accompanying drawing
Embodiment is exemplary, is only used for explaining the application, and it is not intended that limitation to the application.
Below with reference to the accompanying drawings describe according to the information-pushing method of the embodiment of the present application, system, TV and mobile terminal.
First, the application proposes a kind of information-pushing method.This method is applied to multimedia play equipment, for example, be applicable to intelligence
Energy TV, home theater, personal computer, notebook computer etc..
Fig. 1 is the flow chart of the information-pushing method according to the application one embodiment.
As shown in figure 1, according to the information-pushing method of the embodiment of the present application, comprising the following steps.
S101, plays content of multimedia.
The playback equipment for playing content of multimedia can be regard as first terminal.For example, first terminal can be intelligent television,
Home theater, personal computer, notebook computer etc..
The content of multimedia that first terminal is played can include Online Video, local video or live television programming etc..
Can be set in embodiments herein, in content of multimedia has at least one preset time point, each preset time point tool
There is corresponding pushed information.Wherein, pushed information can be the identification information of the page related to content of multimedia, for example, can
Be the object that corresponding preset time point is shown purchase page (such as may include title, introduction, purchase link graph text information)
Identification information;Or, pushed information can also be page identification information of default advertisement etc..
For example, the identification information of the page can be URL (Uniform Resource Locator, URL)
Information, or other specific identification informations.
S102, judges whether content of multimedia reaches preset time point.
S103, if reaching preset time point, transmitting carries the sound wave of pushed information, so that user terminal is from the sound wave
Pushed information is extracted, wherein, the wavelength of the sound wave is more than preset wavelength.
In one embodiment of the application, preset wavelength may be configured as 20000 hertz.The sound that generally human ear can recognize that
Wave frequency range is 20-20000 hertz.Therefore, the sound wave that multimedia play equipment is sent in embodiments herein is people
The sound wave of ear None- identified.
Specifically, the sound wave of preset wavelength can be used to encode pushed information, the thus obtained sound wave for carrying pushed information
It will not be heard by the user, so as to will not be interfered to the content of multimedia that user is watching.
, can be in advance by pushed information by being compiled into sonic data in the specific embodiment of the application, and add in many matchmakers
Body is played in content at corresponding preset time point, when content of multimedia is played to the preset time point, the sound of first terminal
The sound wave of assigned frequency can be sent by ringing equipment.User terminal is received after the sound wave, can carry out noise reduction to sound wave, and after noise reduction
The sound wave of assigned frequency is identified, then the sound wave identified is decoded to restore corresponding pushed information.
Alternatively, sonic data is compiled as after pushed information can be encrypted again, user terminal can be used and AES phase
After the decoded data of sound wave are decrypted the decipherment algorithm matched somebody with somebody, pushed information is obtained.
Wherein, user terminal can be mobile terminal, such as mobile phone, tablet personal computer.
In embodiments herein, after content of multimedia reaches preset time point, first terminal can provide prompting frame, and
Pushed information is shown in prompting frame.So as to user can be in prompting frame pushed information decide whether to extract by user terminal
The pushed information.If user is interested in the pushed information, specified application in user terminal can be started, and pass through this
Application program receives sound wave, and sound wave is identified decoding, to obtain pushed information.It should be appreciated that in order to not influence user
Watch play content of multimedia, above-mentioned prompting frame can display location may be configured as the corner of broadcast interface or the small chi at edge
Very little region.
The information-pushing method of the embodiment of the present application, when content of multimedia is played to preset time point, can launch human ear can not know
Sound wave that is other, carrying pushed information, so that user terminal can receive the sound wave, and extracts pushed information from the sound wave,
So as to which on the premise of the overall picture and sound of content of multimedia is not influenceed, pushed information to be supplied to the use of user terminal
Family, and without network or other communication means, applicability is wider, and simplify user set up first terminal and user terminal it
Between the operation that communicates to connect, it is more convenient.
In another embodiment of the application, after pushed information is supplied to user by user terminal, user can be as needed
Pushed information is further operated.Fig. 2 is the flow chart of the information-pushing method according to the application another embodiment.
In the embodiment, pushed information is the identification information of the commodity page.
As shown in Fig. 2 according to the information-pushing method of another embodiment of the application, including S201-S202;Wherein,
S201-S202 is identical with the S101-S102 in embodiment illustrated in fig. 1.Wherein, pushed information is the identification information of the commodity page.
Further, the information-pushing method of another embodiment may also include the steps of:
S203, if reaching preset time point, first terminal transmitting carries the sound wave of the identification information of the commodity page, wherein,
The wavelength of the sound wave is more than preset wavelength.
In embodiments herein, the identification information of the commodity page can be the identification information for the page for specifying commodity, the mark
Knowing information is used to identify the commodity page.For example, the commodity page can be advertisement set in advance etc..The commodity page can also be
The related page of content of multimedia corresponding to above-mentioned preset time point, for example, what preset time selected correspondence broadcasting is a certain food
Picture, then the commodity page can be the purchase page of the food.
S204, user terminal extracts the identification information of the commodity page from the sound wave.
User terminal may recognize that the sound wave more than preset wavelength, and be decoded, and extract the mark letter of the wherein commodity page
Breath.
S205, user terminal sends the identification information to server, to ask corresponding commodity page data to server.
For example, corresponding commodity page data from server can be asked by URL information.
S206, user terminal provides commodity page data to user.
S207, user terminal receives trigger action of the user to commodity page data.
Wherein, trigger action can be to check operation, add shopping cart operation, purchase operation etc..
S208, user terminal provides a user the payment page according to trigger action.
After user inputs purchase operation in commodity page data, user terminal can provide the payment page, to complete to commodity
Purchase.
Commodity page is extracted in the information-pushing method of the embodiment of the present application, the sound wave that can launch by user terminal from first terminal
The identification information in face, and the corresponding commodity page is obtained, and payment is provided a user to the trigger action of the commodity page according to user
The page, so that, if user is interested in the commodity page info of push, it can be completed by user terminal for the commodity
Purchase, payment flow, follow-up process of purchase is just completed in mobile phone terminal, the online Consumer's Experience purchased when seeing is realized afterwards.
In embodiments herein, above-mentioned first terminal can be TV, and user terminal can be mobile terminal.Due on television
The operation such as it is not easy to be inputted, checks, buys, paying, and these operations need the currently playing progress of terminal, influence user
Viewing so that, relevant information can be pushed to by mobile terminal by sound wave, thus user can be inputted by mobile terminal,
The operation such as check, buy, paying, fully combining the playing function of television and the portability of mobile terminal and ease for operation,
While not influenceing to televise, the content on-line operation for being shown in TV is realized.
In order to realize above-described embodiment, the application also proposes another information-pushing method.This method is applied to user terminal, its
In, user terminal can be mobile terminal, such as mobile phone, tablet personal computer.
Fig. 3 is the flow chart of the information-pushing method according to the application another embodiment.
As shown in figure 3, according to the information-pushing method of the embodiment of the present application, comprising the following steps.
S301, receives the sound wave for carrying pushed information, wherein, the sound wave is reached by first terminal in its content of multimedia played
Launch during to preset time point, and the wavelength of the sound wave is more than preset wavelength.
Wherein, first terminal can be multimedia play equipment.For example, first terminal can be intelligent television, home theater,
Personal computer, notebook computer etc..
The content of multimedia that first terminal is played can include Online Video, local video or live television programming etc..
Can be set in embodiments herein, in content of multimedia has at least one preset time point, each preset time point tool
There is corresponding pushed information.Wherein, pushed information can be the identification information of the page related to content of multimedia, for example, can
Be the object that corresponding preset time point is shown purchase page (such as may include title, introduction, purchase link graph text information)
Identification information;Or, pushed information can also be page identification information of default advertisement etc..
For example, the identification information of the page can be URL (Uniform Resource Locator, URL)
Information, or other specific identification informations.
First terminal transmitting is carried after the sound wave of pushed information, and user terminal can receive the sound wave.
Further, first terminal can be after content of multimedia reaches preset time point there is provided prompting frame, and shows in prompting frame
Show pushed information, so that user can decide whether to receive first terminal by user terminal according to the pushed information shown in prompting frame
The sound wave of transmitting.
In one embodiment of the application, preset wavelength may be configured as 20000 hertz.The sound that generally human ear can recognize that
Wave frequency range is 20-20000 hertz.Therefore, the sound wave that multimedia play equipment is sent in embodiments herein is people
The sound wave of ear None- identified.
Specifically, the sound wave of preset wavelength can be used to encode pushed information, the thus obtained sound wave for carrying pushed information
It will not be heard by the user, so as to will not be interfered to the content of multimedia that user is watching.
S302, pushed information is extracted from the sound wave.
In the specific embodiment of the application, the sound wave of first terminal transmitting can be by being compiled into sound wave by pushed information
Data, then send the sound wave of assigned frequency by the stereo set of first terminal.Therefore, user terminal is received after the sound wave,
Noise reduction can be carried out to sound wave, and the sound wave of assigned frequency is identified after noise reduction, then the sound wave identified be decoded with also
Original goes out corresponding pushed information.
Alternatively, the sound wave of first terminal transmitting can be the sonic data obtained after being compiled again after pushed information is encrypted,
Therefore, after the decoded data of sound wave are decrypted the decipherment algorithm that user terminal can be used and AES matches, obtain
Pushed information.
S303, pushed information is sent to server, to ask the corresponding page data of pushed information to server.
S304, the corresponding page data of pushed information is provided to user.
The information-pushing method of the embodiment of the present application, first terminal can be received by user terminal and is played in content of multimedia to default
Launching during time point, human ear None- identified, carrying pushed information sound wave, and pushed information is extracted from the sound wave,
Send to server, user is supplied to obtain corresponding page data, so as to not influence the total painting of content of multimedia
On the premise of face and sound, the corresponding page data of pushed information is supplied to the user of user terminal, and without network or its
His communication means, applicability is wider, and simplifies user and set up the operation communicated to connect between first terminal and user terminal, more
Plus it is convenient and swift.
In another embodiment of the application, after pushed information is supplied to user by user terminal, user can be as needed
Pushed information is further operated.Fig. 4 is the flow chart of the information-pushing method according to the application further embodiment.
In the embodiment, pushed information is the identification information of the commodity page.
As shown in figure 4, according to the information-pushing method of the embodiment of the present application, comprising the following steps.
S401, user terminal receives the sound wave for carrying commodity page info, wherein, the sound wave is played by first terminal at it
Content of multimedia is launched when reaching preset time point, and the wavelength of the sound wave is more than preset wavelength.
In embodiments herein, the identification information of the commodity page can be the identification information for the page for specifying commodity, the mark
Knowing information is used to identify the commodity page.For example, the commodity page can be advertisement set in advance etc..The commodity page can also be
The related page of content of multimedia corresponding to above-mentioned preset time point, for example, what preset time selected correspondence broadcasting is a certain food
Picture, then the commodity page can be the purchase page of the food.
S402, user terminal extracts the identification information of the commodity page from the sound wave.
S403, user terminal sends the identification information to server, to ask corresponding commodity page data to server.
For example, corresponding commodity page data from server can be asked by URL information.
S404, user terminal provides commodity page data to user.
S405, user terminal receives trigger action of the user to commodity page data.
Wherein, trigger action can be to check operation, add shopping cart operation, purchase operation etc..
S406, user terminal provides a user the payment page according to trigger action.
After user inputs purchase operation in commodity page data, user terminal can provide the payment page, to complete to commodity
Purchase.
Commodity page is extracted in the information-pushing method of the embodiment of the present application, the sound wave that can launch by user terminal from first terminal
The identification information in face, and the corresponding commodity page is obtained, and payment is provided a user to the trigger action of the commodity page according to user
The page, so that, if user is interested in the commodity page info of push, it can be completed by user terminal for the commodity
Purchase, payment flow, follow-up process of purchase is just completed in mobile phone terminal, the online Consumer's Experience purchased when seeing is realized afterwards.
In embodiments herein, above-mentioned first terminal can be TV, and user terminal can be mobile terminal.Due on television
The operation such as it is not easy to be inputted, checks, buys, paying, and these operations need the currently playing progress of terminal, influence user
Viewing so that, relevant information can be pushed to by mobile terminal by sound wave, thus user can be inputted by mobile terminal,
The operation such as check, buy, paying, fully combining the playing function of television and the portability of mobile terminal and ease for operation,
While not influenceing to televise, the content on-line operation for being shown in TV is realized.
In order to realize above-described embodiment, the application also proposes a kind of information transmission system.
Fig. 5 is the structural representation of the information transmission system according to the application one embodiment.
As shown in figure 5, according to the information transmission system of the embodiment of the present application, including:First terminal 10, the and of user terminal 20
Server 30.
Specifically, first terminal 10 is used to play content of multimedia, and judges whether content of multimedia reaches preset time point,
And when reaching preset time point, transmitting carries the sound wave of pushed information, wherein, the wavelength of the sound wave is more than preset wavelength.
User terminal 20 is used to extract pushed information from the sound wave, and pushed information is sent to server 30, with to clothes
The corresponding page data of the request of device 30 pushed information of being engaged in, and the corresponding page data of pushed information is provided to user.
Server 30 is used to receive pushed information, and obtains corresponding page data according to pushed information, and it is whole to be back to user
End 20.
Wherein, first terminal 10 can be multimedia play equipment.For example, first terminal 10 can be intelligent television, family
Front yard movie theatre, personal computer, notebook computer etc..User terminal 20 can be mobile terminal, such as mobile phone, tablet personal computer.
The content of multimedia that first terminal 10 is played can include Online Video, local video or live television programming etc..
Can be set in embodiments herein, in content of multimedia has at least one preset time point, each preset time point tool
There is corresponding pushed information.Wherein, pushed information can be the identification information of the page related to content of multimedia, for example, can
Be the object that corresponding preset time point is shown purchase page (such as may include title, introduction, purchase link graph text information)
Identification information;Or, pushed information can also be page identification information of default advertisement etc..
For example, the identification information of the page can be URL (Uniform Resource Locator, URL)
Information, or other specific identification informations.
The transmitting of first terminal 10 is carried after the sound wave of pushed information, and user terminal 20 can receive the sound wave.
, can be in advance by pushed information by being compiled into sonic data in the specific embodiment of the application, and add in many matchmakers
Body is played in content at corresponding preset time point, when content of multimedia is played to the preset time point, first terminal 10
Stereo set can send the sound wave of assigned frequency.User terminal 20 is received after the sound wave, and noise reduction can be carried out to sound wave, and
The sound wave of assigned frequency is identified after noise reduction, then the sound wave identified is decoded to restore corresponding pushed information.
Alternatively, sonic data is compiled as after pushed information can be encrypted again, user terminal 20 can be used and AES
After the decoded data of sound wave are decrypted the decipherment algorithm matched, pushed information is obtained.
In one embodiment of the application, preset wavelength may be configured as 20000 hertz.The sound that generally human ear can recognize that
Wave frequency range is 20-20000 hertz.Therefore, the sound wave that multimedia play equipment is sent in embodiments herein is people
The sound wave of ear None- identified.
Specifically, the sound wave of preset wavelength can be used to encode pushed information, the thus obtained sound wave for carrying pushed information
It will not be heard by the user, so as to will not be interfered to the content of multimedia that user is watching.
Further, in embodiments herein, first terminal 10 can be additionally used in when content of multimedia reaches preset time point
Afterwards there is provided prompting frame, and show in prompting frame pushed information.So as to user can be in prompting frame pushed information determine
Whether the pushed information is extracted by user terminal 20.If user is interested in the pushed information, user terminal can be started
Specified application in 20, and sound wave is received by the application program, and sound wave is identified decoding, to obtain pushing letter
Breath.It should be appreciated that in order to do not influence user viewing play content of multimedia, above-mentioned prompting frame can display location may be configured as
The corner of broadcast interface or the small size region at edge.
In one embodiment of the application, pushed information is the identification information of the commodity page.When user terminal 20 by commodity page
The commodity page data that the identification information in face is corresponding is supplied to after user, and user can enter to advance to commodity page data as needed
Single stepping.Specifically, user terminal 20 is additionally operable to:There is provided by the corresponding page data of pushed information to user,
Receive trigger action of the user to commodity page data;The payment page is provided a user according to trigger action.
In embodiments herein, the identification information of the commodity page can be the identification information for the page for specifying commodity, the mark
Knowing information is used to identify the commodity page.For example, the commodity page can be advertisement set in advance etc..The commodity page can also be
The related page of content of multimedia corresponding to above-mentioned preset time point, for example, what preset time selected correspondence broadcasting is a certain food
Picture, then the commodity page can be the purchase page of the food.
Wherein, trigger action can be to check operation, add shopping cart operation, purchase operation etc..
After user inputs purchase operation in the commodity page, user terminal 20 can provide the payment page, to complete to commodity
Purchase.
Thus, when user is interested in the commodity page data of push, then it can be completed by user terminal 20 for the commodity
Purchase, payment flow, follow-up process of purchase is just completed in mobile phone terminal, the online Consumer's Experience purchased when seeing is realized afterwards.
The information transmission system of the embodiment of the present application, first terminal can be played in content of multimedia it is launching during to preset time point,
Human ear None- identified, carry the sound wave of pushed information, user terminal can receive the sound wave, and extract from the sound wave push
Information, sends to server, user is supplied to obtain corresponding page data, so as to not influence content of multimedia
On the premise of overall picture and sound, the corresponding page data of pushed information is supplied to the user of user terminal, and without network
Or other communication means, applicability is wider, and simplifies user and set up the behaviour communicated to connect between first terminal and user terminal
Make, it is more convenient.
In embodiments herein, above-mentioned first terminal can be TV, and user terminal can be mobile terminal.Due on television
The operation such as it is not easy to be inputted, checks, buys, paying, and these operations need the currently playing progress of terminal, influence user
Viewing so that, relevant information can be pushed to by mobile terminal by sound wave, thus user can be inputted by mobile terminal,
The operation such as check, buy, paying, fully combining the playing function of television and the portability of mobile terminal and ease for operation,
While not influenceing to televise, the content on-line operation for being shown in TV is realized.
In order to realize above-described embodiment, the application also proposes a kind of TV.
Fig. 6 is the structural representation of the TV according to the application one embodiment.
As shown in fig. 6, according to the TV of the embodiment of the present application, including:Playing module 11, judge module 12 and transmitter module
13。
Specifically, playing module 11 is used to play content of multimedia.
Wherein, content of multimedia can include Online Video, local video or live television programming etc..
Can be set in embodiments herein, in content of multimedia has at least one preset time point, each preset time point tool
There is corresponding pushed information.
Wherein, pushed information can be the identification information of the page related to content of multimedia, for example, it may be when accordingly presetting
Between put display object purchase page (such as may include title, introduction, purchase link graph text information) identification information;Or
Person, pushed information can also be page identification information of default advertisement etc..
For example, the identification information of the page can be URL (Uniform Resource Locator, URL)
Information, or other specific identification informations.
Judge module 12 is used to judge whether content of multimedia reaches preset time point.
Transmitter module 13 is used for when content of multimedia reaches preset time point, and transmitting carries the sound wave of pushed information, to use
Family terminal extracts pushed information from the sound wave, wherein, the wavelength of the sound wave is the ripple of human ear None- identified.
In one embodiment of the application, preset wavelength may be configured as 20000 hertz.The sound that generally human ear can recognize that
Wave frequency range is 20-20000 hertz.Therefore, the sound wave that multimedia play equipment is sent in embodiments herein is people
The sound wave of ear None- identified.
Specifically, the sound wave of preset wavelength can be used to encode pushed information, the thus obtained sound wave for carrying pushed information
It will not be heard by the user, so as to will not be interfered to the content of multimedia that user is watching.
, can be in advance by pushed information by being compiled into sonic data in the specific embodiment of the application, and add in many matchmakers
Body is played in content at corresponding preset time point, when content of multimedia is played to the preset time point, transmitter module 13
The sound wave of assigned frequency can be sent.User terminal is received after the sound wave, can carry out noise reduction to sound wave, and identified after noise reduction
The sound wave of assigned frequency, is then decoded to restore corresponding pushed information to the sound wave identified.
Alternatively, sonic data is compiled as after pushed information can be encrypted again, user terminal can be used and AES phase
After the decoded data of sound wave are decrypted the decipherment algorithm matched somebody with somebody, pushed information is obtained.
Wherein, user terminal can be mobile terminal, such as mobile phone, tablet personal computer.
The TV of the embodiment of the present application, when content of multimedia is played to preset time point, can launch human ear None- identified, take
Sound wave with pushed information, so that user terminal can receive the sound wave, and extracts pushed information from the sound wave, so as to
On the premise of the overall picture and sound of content of multimedia is not influenceed, pushed information is supplied to the user of user terminal, and nothing
Need network or other communication means, applicability is wider, and simplify user to set up what is communicated to connect between TV and user terminal
Operation, it is more convenient.
Fig. 7 is the structural representation of the TV according to the application another embodiment.
As shown in fig. 7, according to the TV of the embodiment of the present application, including:Playing module 11, judge module 12, transmitter module
13 and provide module 14.
Wherein, playing module 11, judge module 12 and transmitter module 13 are identical with embodiment illustrated in fig. 6.
There is provided module 14 is used for after content of multimedia reaches preset time point, and first terminal provides prompting frame, and in prompting
Pushed information is shown in frame.
So as to user can be in prompting frame pushed information decide whether to extract the pushed information by user terminal.If user
It is interested in the pushed information, then it can start specified application in user terminal, and sound wave is received by the application program, and
Sound wave is identified decoding, to obtain pushed information.It should be appreciated that in order to not influence the content of multimedia that user's viewing is played,
Above-mentioned prompting frame can display location may be configured as the corner of broadcast interface or the small size region at edge.
In order to realize above-described embodiment, the application also proposes a kind of mobile terminal.
Fig. 8 is the structural representation of the mobile terminal according to the application one embodiment.
As shown in figure 8, according to the mobile terminal of the embodiment of the present application, including:First receiving module 21, extraction module 22,
Sending module 23 and first provides module 24.
Specifically, the first receiving module 21 is used to receive the sound wave for carrying pushed information, wherein, the sound wave is existed by first terminal
Its content of multimedia played is launched when reaching preset time point, and the wavelength of the sound wave is more than preset wavelength.
Wherein, first terminal can be multimedia play equipment.For example, first terminal can be intelligent television, home theater,
Personal computer, notebook computer etc..
The content of multimedia that first terminal is played can include Online Video, local video or live television programming etc..
Can be set in embodiments herein, in content of multimedia has at least one preset time point, each preset time point tool
There is corresponding pushed information.Wherein, pushed information can be the identification information of the page related to content of multimedia, for example, can
Be the object that corresponding preset time point is shown purchase page (such as may include title, introduction, purchase link graph text information)
Identification information;Or, pushed information can also be page identification information of default advertisement etc..
For example, the identification information of the page can be URL (Uniform Resource Locator, URL)
Information, or other specific identification informations.
First terminal transmitting is carried after the sound wave of pushed information, and the first receiving module 21 can receive the sound wave.
Further, first terminal can be after content of multimedia reaches preset time point there is provided prompting frame, and shows in prompting frame
Show pushed information, so that user can decide whether to receive first terminal by user terminal according to the pushed information shown in prompting frame
The sound wave of transmitting.
In one embodiment of the application, preset wavelength may be configured as 20000 hertz.The sound that generally human ear can recognize that
Wave frequency range is 20-20000 hertz.Therefore, the sound wave that multimedia play equipment is sent in embodiments herein is people
The sound wave of ear None- identified.
Specifically, the sound wave of preset wavelength can be used to encode pushed information, the thus obtained sound wave for carrying pushed information
It will not be heard by the user, so as to will not be interfered to the content of multimedia that user is watching.
Extraction module 22 is used to extract pushed information from the sound wave.
In the specific embodiment of the application, the sound wave of first terminal transmitting can be by being compiled into sound wave by pushed information
Data, then send the sound wave of assigned frequency by the stereo set of first terminal.Therefore, the first receiving module 21 is received
After the sound wave, extraction module 22 can carry out noise reduction to sound wave, and identify the sound wave of assigned frequency after noise reduction, then to knowing
The sound wave not gone out is decoded to restore corresponding pushed information.
Alternatively, the sound wave of first terminal transmitting can be the sonic data obtained after being compiled again after pushed information is encrypted,
Therefore, after the decoded data of sound wave are decrypted the decipherment algorithm that extraction module 22 can be used and AES matches,
Obtain pushed information.
Sending module 23 is used to send pushed information to server, to ask the corresponding page data of pushed information to server.
First offer module 24 is used to provide the corresponding page data of pushed information to user.
The mobile terminal of the embodiment of the present application, can receive it is that first terminal is launched when content of multimedia is played to preset time point,
Human ear None- identified, carrying pushed information sound wave, and pushed information is extracted from the sound wave, send to server, with
Obtain corresponding page data and be supplied to user, so as in the overall picture and the premise of sound for not influenceing content of multimedia
Under, the corresponding page data of pushed information is supplied to the user of user terminal, and without network or other communication means, fit
It is wider with property, and simplify user and set up the operation communicated to connect between first terminal and user terminal, it is more convenient.
In another embodiment of the application, after pushed information is supplied to user by mobile terminal, user can be as needed
Pushed information is further operated.Fig. 9 is the structural representation of the mobile terminal according to the application another embodiment.
In the embodiment, pushed information is the identification information of the commodity page.
As shown in figure 9, according to the mobile terminal of the embodiment of the present application, including:First receiving module 21, extraction module 22,
Sending module 23, first provides module 24, the second receiving module 25 and second and provides module 26.
Wherein, the first receiving module 21, extraction module 22, sending module 23 and first provide real shown in module 24 and Fig. 8
Apply example identical.
Second receiving module 25 is used to provide to user by page data corresponding to the identification information of the commodity page, receives
Trigger action of the user to commodity page data.
Wherein, trigger action can be to check operation, add shopping cart operation, purchase operation etc..
Second offer module 26 is used to provide a user the payment page according to the trigger action.
After user inputs purchase operation in the commodity page, the second offer module 26 can provide the payment page, with completion pair
The purchase of commodity.
The commodity page is extracted in the mobile terminal of the embodiment of the present application, the sound wave that can launch by user terminal from first terminal
Identification information, and the corresponding commodity page is obtained, and the payment page is provided a user to the trigger action of the commodity page according to user,
So as to, if user is interested in the commodity page info of push, can by mobile terminal complete for the commodity purchase,
Payment flow, follow-up process of purchase is just completed in mobile phone terminal, the online Consumer's Experience purchased when seeing is realized afterwards.
In flow chart or herein any process described otherwise above or method description be construed as, expression include one or
Module, fragment or the part of the code of the executable instruction for the step of more are used to realize specific logical function or process, and
The scope of the preferred embodiment of the application includes other realization, wherein can not be by order that is shown or discussing, including root
According to involved function by it is basic simultaneously in the way of or in the opposite order, carry out perform function, this should be by embodiments herein institute
Category those skilled in the art are understood.
Represent in flow charts or logic and/or step described otherwise above herein, for example, being considered for real
The order list of the executable instruction of existing logic function, may be embodied in any computer-readable medium, so that instruction is held
Row system, device or equipment (such as computer based system including the system of processor or other can from instruction execution system,
The system of device or equipment instruction fetch and execute instruction) use, or combine these instruction execution systems, device or equipment and use.
For the purpose of this specification, " computer-readable medium " can be it is any can include, store, communicating, propagating or transmission procedure with
For instruction execution system, device or equipment or the device for combining these instruction execution systems, device or equipment and using.Computer
The more specifically example (non-exhaustive list) of computer-readable recording medium includes following:Electrical connection section (electricity with one or more wirings
Sub-device), portable computer diskette box (magnetic device), random access memory (RAM), read-only storage (ROM),
Erasable edit read-only storage (EPROM or flash memory), fiber device, and the read-only storage of portable optic disk
Device (CDROM).In addition, can even is that can be in the paper of printing described program thereon or other are suitable for computer-readable medium
Medium, because can then enter edlin, interpretation or if necessary with it for example by carrying out optical scanner to paper or other media
His suitable method is handled electronically to obtain described program, is then stored in computer storage.
It should be appreciated that each several part of the application can be realized with hardware, software, firmware or combinations thereof.In above-mentioned implementation
In mode, software or firmware that multiple steps or method can in memory and by suitable instruction execution system be performed with storage
To realize.If for example, being realized with hardware, with another embodiment, following technology well known in the art can be used
Any one of or their combination realize:Discrete with the logic gates for realizing logic function to data-signal is patrolled
Collect circuit, the application specific integrated circuit with suitable combinational logic gate circuit, programmable gate array (PGA), field-programmable
Gate array (FPGA) etc..
Those skilled in the art be appreciated that to realize all or part of step that above-described embodiment method is carried is can
To instruct the hardware of correlation to complete by program, described program can be stored in a kind of computer-readable recording medium, should
Program upon execution, including one or a combination set of the step of embodiment of the method.
In addition, each functional unit in the application each embodiment can be integrated in a processing module or each
Unit is individually physically present, can also two or more units be integrated in a module.Above-mentioned integrated module both can be with
Realized in the form of hardware, it would however also be possible to employ the form of software function module is realized.If the integrated module is with software work(
The form of energy module is realized and is situated between as independent production marketing or in use, an embodied on computer readable storage can also be stored in
In matter.
Storage medium mentioned above can be read-only storage, disk or CD etc..
In the description of this specification, reference term " one embodiment ", " some embodiments ", " example ", " specific example ",
Or the description of " some examples " etc. means to combine specific features, structure, material or feature that the embodiment or example describe and included
In at least one embodiment or example of the application.In this manual, the schematic representation of above-mentioned term is not necessarily referred to
It is identical embodiment or example.Moreover, specific features, structure, material or the feature of description can in any one or
Combined in an appropriate manner in multiple embodiments or example.
While there has been shown and described that embodiments herein, it will be understood by those skilled in the art that:This is not being departed from
In the case of the principle and objective of application a variety of change, modification, replacement and modification can be carried out to these embodiments, the application's
Scope is by claim and its equivalent limits.
Claims (12)
1. a kind of information-pushing method, it is characterised in that comprise the following steps:
Play content of multimedia;
Judge whether the content of multimedia reaches preset time point;And
If reaching the preset time point, transmitting carries the sound wave of pushed information, so that user terminal is carried from the sound wave
The pushed information is taken, wherein, the wavelength of the sound wave is more than preset wavelength.
2. information-pushing method as claimed in claim 1, it is characterised in that it is described reach the preset time point after,
Also include:
Prompting frame is provided, and shows in the prompting frame pushed information.
3. information-pushing method as claimed in claim 1, it is characterised in that the pushed information is the mark of the commodity page
Information, after the user terminal extracts the pushed information from the sound wave, in addition to:
The user terminal sends the identification information to server, to ask corresponding commodity page number to the server
According to;
The user terminal provides the commodity page data to user;
The user terminal receives trigger action of the user to the commodity page data;
The user terminal provides to the user according to the trigger action and pays the page.
4. the information-pushing method as described in claim any one of 1-3, it is characterised in that the user terminal is mobile whole
End.
5. a kind of information-pushing method, it is characterised in that comprise the following steps:
The sound wave for carrying pushed information is received, wherein, the sound wave is reached default by first terminal in its content of multimedia played
Launch during time point, and the wavelength of the sound wave is more than preset wavelength;
The pushed information is extracted from the sound wave;
The pushed information is sent to server, to ask the corresponding page data of the pushed information to the server;
The corresponding page data of the pushed information is provided to user.
6. information-pushing method as claimed in claim 5, it is characterised in that the pushed information is the mark of the commodity page
Information, provides the corresponding page data of the pushed information to user described, in addition to:
Receive trigger action of the user to the page data;
There is provided according to the trigger action to the user and pay the page.
7. the information-pushing method as described in claim 5 or 6, it is characterised in that the first terminal is TV.
8. a kind of information transmission system, it is characterised in that including:First terminal, second terminal and server, wherein,
The first terminal is used to play content of multimedia, and judges whether the content of multimedia reaches preset time point, and
When reaching the preset time point, transmitting carries the sound wave of pushed information, wherein, the wavelength of the sound wave is more than preset wavelength;
The user terminal is used to extract the pushed information from the sound wave, and the pushed information is sent to the service
Device, to ask the corresponding page data of the pushed information to the server, and by the corresponding page number of the pushed information
According to offer to user;
The server is used to receive the pushed information, and obtains corresponding page data according to the pushed information, and returns
To the user terminal.
9. information transmission system as claimed in claim 8, it is characterised in that the first terminal is additionally operable in many matchmakers
Hold in vivo and reach after the preset time point there is provided prompting frame, and show in the prompting frame pushed information.
10. information transmission system as claimed in claim 8, it is characterised in that the pushed information is the mark of the commodity page
Information, the user terminal is additionally operable to:
There is provided by the corresponding page data of the pushed information to user, receive the user and the page data is touched
Hair operation;
There is provided according to the trigger action to the user and pay the page.
11. the information transmission system as described in claim any one of 8-10, it is characterised in that the first terminal is TV,
The user terminal is mobile terminal.
12. a kind of TV, it is characterised in that including:
Playing module, for playing content of multimedia;
Judge module, for judging whether the content of multimedia reaches preset time point;And
Transmitter module, for when the content of multimedia reaches the preset time point, launching the sound wave for carrying pushed information,
So that user terminal extracts the pushed information from the sound wave, wherein, the wavelength of the sound wave is more than preset wavelength.
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CN201610032573.1A CN106982375A (en) | 2016-01-18 | 2016-01-18 | Information-pushing method, system and TV |
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