CN106888250A - For method, the method and apparatus for representing push content realizing pushing - Google Patents
For method, the method and apparatus for representing push content realizing pushing Download PDFInfo
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- CN106888250A CN106888250A CN201611265949.XA CN201611265949A CN106888250A CN 106888250 A CN106888250 A CN 106888250A CN 201611265949 A CN201611265949 A CN 201611265949A CN 106888250 A CN106888250 A CN 106888250A
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- Prior art keywords
- information
- notification message
- link
- link information
- push content
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/55—Push-based network services
Abstract
Embodiments of the present invention provide a kind of method for realizing pushing, including：Obtain the link information and link type information of the push content for needing to issue to applications client；Notification message is formed according to link information and link type information, and sends the notification message.Embodiments of the invention mode also provides a kind of for representing the method for pushing content, mainly includes：In the case where application prompting message is triggered, link type information is obtained from the corresponding notification message of prompting message；Determine link type information representation using the link information started during page represents notification message it is corresponding push content in the case of, by the link information in the notification message it is corresponding push content revealing the application startup page in.Embodiments of the present invention can quickly represent push content.Additionally, embodiments of the present invention also provide equipment, the equipment for representing push content and the computer-readable recording medium for realizing pushing.
Description
Technical field
Embodiments of the present invention are related to the communications field, more specifically, embodiments of the present invention are related to for realizing pushing away
The method sent, the method that content is pushed for representing, for the equipment for realizing pushing, the equipment for pushing for representing content and
Computer-readable recording medium.
Background technology
This part is it is intended that the embodiments of the present invention stated in claims provide background or context.Herein
Description not because being included in this part just recognize it is prior art.
Push (Push) typically refer to network laterally agree to receive push content APP (Application, application, for example
The third-party applications such as the wechat of Netease's news of information class, the Taobao of shopping class and social class) client sends a notification message,
So as to push content in applications client (APP installed such as in intelligent mobile phone) display.
At present, some push modes have been occurred in that, the example of a typical push mode is：Application service end need to
The announcement information to be sent and all terminal devices (such as intelligent mobile phone or panel computer) mark are packed into
Notification message, and be supplied to Push Service, such as to APNs (Apple Push Notification service, apple is pushed away
Notice is sent to service)；Terminal device mark of the Push Service in lookup notification message in the Push Service log-on message being locally stored
Know, and Terminal Equipment Identifier for each matching forms notification message and is sent to corresponding terminal device respectively, by terminal device
Operating system according to presetting display application prompting message, and the notification message that will be received passes to corresponding application visitor
Family end.
The content of the invention
But, see the application prompting message of display on its terminal device in user and check specifically pushing away for the prompting message
When sending content, if this is currently at the state of exiting using the corresponding applications client of prompting message, waiting out of need should
The reason for loading function with client terminal start-up, after prior art generally needs to wait several seconds for clock, could represent in push to user
Hold.
Therefore in the prior art, under many circumstances, some users are not waiting until that it is interior that applications client represents push
Rong Shi, has been shut off the applications client for starting, so that pushing content cannot be presented to user, this is to make us very much
Worried process.
Therefore, a kind of technical scheme that can quickly and easily show and push content is highly desirable to, to avoid due to needing
Wait and cause the applications client for starting to be closed and push the phenomenon that content can not be demonstrated, not only favorably
In raising Consumer's Experience, and, be conducive to being improved by pushing content the active degree of user.
In the present context, embodiment of the present invention expect to provide it is a kind of for realize pushing method, push away for representing
Send method, equipment and the computer-readable recording medium of content.
In the first aspect of embodiment of the present invention, there is provided a kind of method for realizing pushing, mainly include：Obtain
Take the link information and link type information of the push content for needing to issue to applications client；According to link information and chain
Type information is connect to form notification message and send the notification message；Wherein, the link type information is received for instruction
Whether the applications client of notification message represents the corresponding push content of link information in notification message using starting page.
In one embodiment of the invention, the link type information includes following at least one：The first kind is identified, table
The link information for levying the push content is the link information based on HTML HTML types, and the first kind
Identify and represent link information correspondence in notification message using page is started for indicating to receive the applications client of notification message
Push content；
Second Type is identified, and it is based in the primary page type of application and push to characterize the link information for pushing content
Appearance loads the link information of function onrelevant with application, and the Second Type is identified for indicating to receive answering for notification message
Represent the corresponding push content of link information in notification message using page is started with client；3rd type identification, characterizes institute
State push content link information be based on application primary page type and push content with apply the related chain of loading function
Information is connect, and the 3rd type identification is used to indicate the applications client for receiving notification message to represent logical using non-start up page
Know the corresponding push content of link information in message.
In one embodiment of the invention, the link type information also includes：4th type identification, characterizes the push
Content is without link information, and the applications client that the 4th type identification is used to indicate to receive notification message utilizes non-start up
Page represents the push content in notification message；And the link information of the push content in the acquisition is space-time, the acquisition
Link type information is the 4th type identification.
In the second aspect of embodiment of the present invention, there is provided a kind of method for representing push content, including：
In the case that the prompting message of application is triggered, link type information is obtained from the corresponding notification message of the prompting message；
Determining the link type information representation using the corresponding push content of the link information started during page represents notification message
In the case of, by the corresponding content revealing that pushes of the link information in the notification message in the startup page of the application.
In one embodiment of the invention, it is described by the corresponding push content exhibition of the link information in the notification message
Step in the startup page of the present application includes：The corresponding link information of startup page of the application is replaced with described logical
Know the link information in message, and perform the operation of the startup page of the display application.
In yet another embodiment of the present invention, the corresponding push content of link information by the notification message
The step being presented in the startup page of the application also includes：The startup page for setting the application represents duration, the application
Startup page in whether show and skip button and/or skip display official documents and correspondence on button.
In yet another embodiment of the present invention, methods described also includes：Determining the link type information representation
In the case of representing the corresponding push content of link information in notification message using non-start up page, in the application start-up loading
After function, by the corresponding content revealing that pushes of the link information in the notification message in the non-start up page of the application.
In the third aspect of embodiment of the present invention, there is provided a kind of equipment for realizing pushing, mainly include：The
One obtains information module, link information and the link type letter for obtaining the push content for needing to issue to applications client
Breath；Sending module is notified, is disappeared for forming notification message according to link information and link type information, and sending the notice
Breath；Wherein, the link type information is used to indicate whether the applications client for receiving notification message represents using starting page
The corresponding push content of link information in notification message.
In one embodiment of the invention, the link type information includes following at least one：The first kind is identified,
It is the link information based on HTML HTML types to characterize the link information for pushing content, and the first kind
Type is identified for the applications client for indicating to receive notification message using the link information pair started during page represents notification message
The push content answered；Second Type identify, characterize it is described push content link information be based on application primary page type and
The link information of content and application loading function onrelevant is pushed, and the Second Type identifies and receives notice for instruction and disappear
The applications client of breath represents the corresponding push content of link information in notification message using page is started；3rd type identification,
The link information for characterizing the push content is based on the primary page type of application and push content is relevant with application loading function
The link information of connection, and the 3rd type identification is used to indicate the applications client for receiving notification message using non-start up page
Represent the corresponding push content of link information in notification message.
In yet another embodiment of the present invention, the link type information also includes：4th type identification, characterizes described
Content is pushed without link information, and the 4th type identification is used to indicate the applications client for receiving notification message using non-
Start the push content that page represents in notification message；And in the described first link letter for obtaining the push content that information module is obtained
It is space-time to cease, and the described first link type information for obtaining information module acquisition is the 4th type identification.
In the fourth aspect of embodiment of the present invention, there is provided a kind of equipment for representing push content, including：The
Two obtain information module, in the case of being triggered in the prompting message of application, disappear from the corresponding notice of the prompting message
Link type information is obtained in breath；First displaying control module, for determining the link type information representation using opening
In the case that dynamic page represents the corresponding push content of link information in notification message, by the link information in the notification message
The corresponding content revealing that pushes is in the startup page of the application.
In one embodiment of the invention, it is described first displaying control module specifically for：By the startup of the application
The corresponding link information of page replaces with the link information in the notification message, and performs the behaviour of the startup page of the display application
Make.
In yet another embodiment of the present invention, it is described first displaying control module also particularly useful for：The application is set
Startup page the startup page for representing duration, the application in whether show skip button and/or skip on button display text
Case.
In yet another embodiment of the present invention, the equipment also includes：Second displaying control module, for determining
The link type information representation represents the corresponding push content of link information in the notification message using non-start up page
In the case of, after the application start-up loading function, by the corresponding push content revealing of link information in the notification message
In the non-start up page of the application.
In the 5th aspect of embodiment of the present invention, there is provided a kind of computer-readable recording medium, it is stored thereon with
Computer program, the program is when executed by realizing following step：Obtain in the push for needing to issue to applications client
The link information and link type information of appearance；Notification message is formed according to link information and link type information, and is sent
The notification message；Wherein, whether the applications client that the link type information is used to indicate to receive notification message utilizes
Start the corresponding push content of link information that page represents in notification message；Or the program be when executed by realizing it is following
Step：In the case where application prompting message is triggered, link type is obtained from the corresponding notification message of the prompting message
Information；Determining the link type information representation using the corresponding push of the link information started during page represents notification message
In the case of content, by the corresponding content revealing that pushes of the link information in the startup page of the application.
According to embodiment of the present invention for realize pushing method, for representing push the method for content, for reality
The equipment for now pushing, the equipment and computer-readable recording medium that content is pushed for representing, by the chain for push content
Connect information and link type information be set, make to depend on using loading function can normal presentation push content and be independent of
The push content for being just capable of normal presentation in application loading function can significantly be distinguished by link type information；
By carrying link type information in an announcement message, network side is set to indicate applications client pin by link type information
Push content corresponding to the link information of respective links type information is represented using page is started；Can be due to starting page
Represent before the loading function of applications client start-up course, therefore, embodiment of the present invention can be in applications client
In the state of exiting, the push corresponding to the link information of correspondence respective links type information is quickly represented using page is started
Content (do not rely on the push content that just can normally represent using loading function), it is to avoid applications client is due to needs
Delay displaying (waiting several seconds for clock if desired for user) caused by push content can be represented after the completion of start-up loading function
Phenomenon so that embodiment of the present invention can applications client be in exit in the state of, quickly and easily show and push away
Content is sent, is not only advantageous to improve Consumer's Experience, and be conducive to being improved by pushing content the active degree of user.
Brief description of the drawings
Detailed description below, above-mentioned and other mesh of exemplary embodiment of the invention are read by reference to accompanying drawing
, feature and advantage will become prone to understand.In the accompanying drawings, if showing by way of example, and not by way of limitation of the invention
Dry implementation method, wherein：
Fig. 1 schematically shows the application scenarios schematic diagram that can be realized wherein according to embodiment of the present invention；
Fig. 2 schematically shows the method flow schematic diagram for realizing pushing according to another embodiment of the present invention；
Fig. 3 schematically shows and is illustrated according to the method flow that content is pushed for representing of further embodiment of this invention
Figure；
Fig. 4 schematically shows the device structure schematic diagram for realizing push according to yet another embodiment of the invention；
The device structure that content is pushed for representing that Fig. 5 schematically shows according to yet another embodiment of the invention is illustrated
Figure；
Fig. 6 schematically shows the structural representation of computer according to yet another embodiment of the invention.
Fig. 7 schematically shows the schematic diagram of computer-readable recording medium according to yet another embodiment of the invention.
In the accompanying drawings, identical or corresponding label represents identical or corresponding part.
Specific embodiment
Principle of the invention and spirit are described below with reference to some illustrative embodiments.It should be appreciated that providing this
A little implementation methods are used for the purpose of better understood when those skilled in the art and then realizing the present invention, and not with any
Mode limits the scope of the present invention.Conversely, these embodiments are provided so that the disclosure is more thorough and complete, and energy
It is enough that the scope of the present disclosure is intactly conveyed into those skilled in the art.
Art technology technical staff knows, embodiments of the present invention can be implemented as a kind of system, device, equipment,
Method or computer program product.Therefore, the disclosure can be implemented as following form, i.e.,：It is complete hardware, complete soft
Part (including firmware, resident software, microcode etc.), or the form that hardware and software is combined.
According to the embodiment of the present invention, it is proposed that it is a kind of for realize pushing method, push content for representing
Method and apparatus.
Herein, it is to be understood that involved term application service end is represented positioned at network side and set with terminal
The applications client of standby middle installation is corresponding.Belong to applications client and represent and be installed in terminal device, and can with positioned at net
The application service end of network side carries out information exchange, so as to provide the user related service (such as information service or music service or
Person's entertainment service etc.).Term terminal device represent the intelligent mobile phone that can install applications client that user uses or
The intelligent subscriber terminals such as panel computer.The link information that term pushes content is represented for that can navigate to the issue of application service end
The location information such as the chained address of push content.Term notification message is the chain for pushing content to applications client issue
Connect the message of the information such as information.Additionally, any number of elements in accompanying drawing is used to example and unrestricted, and any name is all
It is only used for distinguishing, without any limitation.
Below with reference to some representative embodiments of the invention, principle of the invention and purport spirit are explained in detail.
Summary of the invention
The inventors discovered that, see the application prompting message of display on its terminal device in user and check the prompting message
During corresponding specific push content, if this is currently at the state of exiting using the corresponding applications client of prompting message, go out
In the reason for waiting applications client start-up loading function is needed, prior art generally needs to wait applications client normally to start
Push content could be represented to user (after such as waiting several seconds for clock) afterwards, however, under many circumstances, some users are not waiting until
When applications client represents push content, the applications client for starting has been shut off.
Therefore for it is of the prior art due to need wait and cause the applications client for starting be closed from
And the technical problem for pushing content can not be shown, there is provided it is a kind of for realize pushing method, push content for representing
Method and apparatus, it is possible to use start page (such as Splash Screen etc.) quickly to represent push content.Of the invention real
In applying mode, due to using link type information to depend on using loading function can normal presentation push content and
Do not rely on the push content for being just capable of normal presentation using loading function to make a distinction, and carried in the notification message for issuing
Link type information, enables network side to indicate applications client for respective links type information by link type information
Push content corresponding to link information is represented using page is started；Due to starting page it is not necessary to starting in applications client
Can just represent after the loading function of process, therefore, embodiment of the present invention can be currently at what is exited in applications client
Under state, represented using page is started easily and fast in the push corresponding to the link information of correspondence respective links type information
Hold (do not rely on the push content that just can normally represent using loading function), it is to avoid applications client is due to needing
Can represent after the completion of start-up loading function push content caused by postpone what is represented (wait several seconds for clock if desired for user)
Phenomenon, so that embodiment of the present invention can easily and fast show push in the state of applications client is in and exits
Content, is not only advantageous to improve Consumer's Experience, and, be conducive to being improved by pushing content the active degree of user.
After general principle of the invention is described, lower mask body introduces various non-limiting embodiment party of the invention
Formula.
Application scenarios overview
With reference first to Fig. 1, it is schematically shown that according to the applied field that can be realized wherein of embodiment of the present invention
Scape.
In Fig. 1, using (APP) service end 100, (such as Netease's press service end, and application service end is referred to as should
With server) announcement information and all terminal devices (such as intelligent mobile phone or panel computer) of transmission will be needed to identify
Packed, so as to form a notification message, and to (such as APNs, and Push Service is referred to as pushing away of Push Service 110
Send server) send the notification message；Push Service 110 after the notification message from application service end 100 is received, to this
Notification message is parsed, and obtains application identities and all Terminal Equipment Identifiers from notification message according to analysis result；
Afterwards, the application identities and all Terminal Equipment Identifiers that Push Service 110 is got using it take in the push being locally stored
Business log-on message is searched in (include and agree to receive the Terminal Equipment Identifier that respective application pushes content), to determine
There is the Terminal Equipment Identifier matched with the Terminal Equipment Identifier in Push Service log-on message in Terminal Equipment Identifier, it is determined that
The Terminal Equipment Identifier of the matching for going out is the Terminal Equipment Identifier of the push content for agreeing to receive the application；Afterwards, clothes are pushed
Business 110 forms corresponding notification message respectively for the Terminal Equipment Identifier of each matching, and is sent to corresponding terminal equipment 120；
After terminal device 120 receives the notification message from Push Service 110, the operating system 121 pairs of terminal device 120 this lead to
Know that message is parsed, and shown according to mode set in advance according to analysis result and apply prompting message, such as in the upper of screen
Square display alarm frame/prompting window ejects prompting frame/prompting window etc., at the same time, operating system in the centre position of screen
The notification message is passed to corresponding applications client 122 by 121.
It will be understood by those skilled in the art that the schematic diagram shown in Fig. 1 is only that embodiments of the present invention can be wherein
An example being achieved.The scope of application of embodiment of the present invention is not limited by any aspect of the framework, is such as being answered
In the application scenarios not sent a notification message to applications client by Push Service with service end, the use of embodiment of the present invention
The method that content is pushed in the method for realizing pushing and for representing also is fully able to be applicable.
Illustrative methods
With reference to the application scenarios of Fig. 1, described according to exemplary embodiment of the invention with reference to Fig. 2 and Fig. 3
For the method for realizing pushing and for representing the method for pushing content.It should be noted that above-mentioned application scenarios be only for
Readily appreciate spirit and principles of the present invention and show, embodiments of the present invention are unrestricted in this regard.Conversely,
Embodiments of the present invention can apply to applicable any scene.
Referring to Fig. 2, it is schematically shown that the method flow diagram for realizing pushing according to an embodiment of the invention, should
Method is generally performed at application service end, is such as performed in the application server, and the method can specifically include：
S200, the link information and link type information that obtain the push content for needing to issue to applications client.
As an example, the push content in embodiment of the present invention can be specially one or more of hot news, pin
The advertising campaign released to festivals or holidays introduces picture and certificate moving frame etc. of giving a present；The link information for pushing content can have
Body is that URL (Uniform Resoure Locator, URL) of push content etc. can be carried out to pushing content
It is accurately positioned, in order to be able to get the location information of the push content, and embodiment of the present invention does not limit push content
And push the specific manifestation form of the link information of content.
As an example, the link type information in embodiment of the present invention can be represented clearly corresponding to link information
Push content be belonging to depend on using loading function can normal presentation push content, still fall within not relying on and answer
Just it is capable of the push content of normal presentation with loading function；Just it is capable of pushing away for normal presentation using loading function due to not relying on
Sending content may not necessarily wait application success loading function and be represented using the startup page of application completely, therefore, link type
One important effect of information is to indicate whether the applications client for receiving notification message is opened up using application startup page
The corresponding push content of link information in existing notification message.
As an example, the link type information in embodiment of the present invention can include following four kinds：
The first kind identifies (such as 1), and the link information (link information i.e. in notification message) for characterizing push content is
Based on the link information of HTML (HyperText Markup Language, HTML) type, such as characterize in pushing
The link information of appearance is the link information based on types such as H5 (i.e. HTML5).First kind mark is mainly used in instruction and receives
The applications client of notification message is using the push content corresponding to the link information started during page represents notification message.
The correspondence H5 pages of the link information based on H5 types in embodiment of the present invention, the H5 pages are using use
HTML5 writes the page of setting, and the H5 pages are stored in application service end, although the H5 pages show in the application, but, in fact
Matter is using being conducted interviews to the H5 pages, and to imitate the effect of the Native pages and show.
Second Type identifies (such as 2), and the link information for characterizing push content is based on using Native (primary) page
Type and push content and the link information using loading function onrelevant, based on application Native page types and push content
The content that pushes corresponding with the link information of application loading function onrelevant can be a static images (such as advertising campaign introduction
Picture) etc..Second Type mark is mainly used in indicating the applications client for receiving notification message to represent notice using page is started
Push content corresponding to link information in message.The Native pages in embodiment of the present invention are the primary pages in applying
Face, the Native pages are generally stored inside applications client, that is, store local in terminal device.
3rd type identification (such as 3), characterize push content link information be based on application Native page types and
Push content and the application loading related link information of function, based on application Native page types and push content and application
Push content corresponding to the loading related link information of function can be to include payment function, thumb up function or comment
The page of function etc..3rd type identification is mainly used in indicating the applications client for receiving notification message using non-start up page exhibition
The push content corresponding to link information in existing notification message.
4th type identification (for example, empty), characterizes and pushes content without link information, now, the link letter in notification message
Breath can be sky；4th type identification is mainly used in indicating the applications client for receiving notification message to represent using non-start up page
Push content in notification message.
As an example, the notification message that the applications client in foregoing description is received can be application scenarios shown in Fig. 1
In the notification message from Push Service that receives of terminal device.
As an example, embodiment of the present invention can obtain needs to application visitor by way of receiving external input information
The link information and link type information of the push content that family end issues, a specific example：Set at application service end
There is the push page that information exchange can be carried out with application operation maintenance personnel, and it is defeated that push content is usually provided with the push page
Enter frame, link information input frame, link type choice box, applications client choice box and submission/confirming button etc., using fortune
Dimension personnel can set this push content using content input frame is pushed, and be set in this push using link information input frame
Hold corresponding link information, select this to push content using the link type information enumerated in link type choice box corresponding
Link type belonging to link information, the application visitor corresponding to this push content can be set using applications client choice box
Hu Duan groups (such as all applications client groups or certain applications client group), carry clicking using operation maintenance personnel
After friendship/confirming button, embodiment of the present invention get need the link information of push content that is issued to applications client with
And link type information.In the above example, link information input frame can be empty with default setting, the acquiescence choosing of link type choice box
The link type information selected could be arranged to the 4th type identification, if using operation maintenance personnel not in link information input frame
Corresponding link information is input into, then the link information that this gets is sky, and this link type information for getting is the
Four type identifications.
It should be noted that link type information includes that above-mentioned four type is identified by way of example only, art technology
Personnel can set link type and identify according to the actual agreement for being used completely, such as when there is a greater variety of agreements,
A link type mark can be respectively provided with for each agreement, and a kind of link type mark can only represent a kind of instruction,
Or represent the applications client for receiving notification message using corresponding to the link information started during page represents notification message
Push content, receive the link that the applications client of notification message is represented in notification message using non-start up page or representing
Push content corresponding to information；Certainly, embodiment of the present invention can also only set two for the actual various protocols for being used
Type is identified, and a kind of type identification is used to indicating receiving the applications client of notification message and is disappeared using starting page and represent notice
Push content corresponding to link information in breath, another type identification indicates to receive the applications client profit of notification message
Represent the push content corresponding to the link information in notification message, such as above-mentioned first kind mark and Equations of The Second Kind with non-start up page
Type mark can merge into a kind of type identification, and above-mentioned 3rd type identification and the 4th type identification can merge into a species
Type is identified.
It also should be noted that, there is more obvious distinguishing characteristics in the link information for belonging to different linking type
In the case of (link information for such as belonging to each link type all includes the alphabetic string of oneself uniqueness, and the uniqueness letter
String is specific to a link information for link type), embodiment of the present invention can apply operation maintenance personnel defeated receiving
After the link information of the push content for entering, the link type belonging to the link information is picked out automatically, and it is automatic from link type
Corresponding link type information is selected in the link type information that choice box is enumerated.Certainly, can be by hand using operation maintenance personnel
Flowing mode is modified to the link type information for recognizing automatically and selecting.
S210, notification message is formed according to link information and link type information, and send the notification message.
As an example, embodiment of the present invention can be to the announcement information for needing to send, the link information, the chain that push content
Connect type information and all Terminal Equipment Identifiers (are provided with the corresponding application in application service end (such as Netease news APP)
All Terminal Equipment Identifiers) packed, so as to form a notification message, and the notification message is sent, as shown in Fig. 1
It is sent to after Push Service in application scenarios sends the notification message, and the notification message can be processed via Push Service
Corresponding terminal device, such as Push Service is parsed to the notification message, and is obtained from notification message according to analysis result
Application identities and all Terminal Equipment Identifiers；Afterwards, Push Service is got using it application identities and all terminals
Device identification is searched in the Push Service log-on message being locally stored, to determine in the push for agreeing to receive the application
The Terminal Equipment Identifier of appearance, afterwards, Push Service forms corresponding notification message respectively for the Terminal Equipment Identifier of each matching,
And sent to corresponding terminal equipment.In addition formed notification message when, can also will push content brief description (such as new is new
Hear the title of information or the title of advertising campaign etc.) it is also packaged in notification message, such that it is able to be shown at terminal device
During prompting message, the brief description for pushing content can be shown to user, user is had gained some understanding in advance to pushing content.
The one of the definition of link information and link type information in the notification message that embodiment of the present invention is formed
Individual specific example is as described in Table 1：
Table 1
In table 1 above, the Native pages and without operation represent push content be based on apply Native page types, and
Content is pushed with application loading function onrelevant, such as Native pages do not include payment function, thumb up function or comment
Function etc., so that user cannot perform corresponding operating by the Native pages.The Native pages and have operation represent push in
Appearance is that based on applying Native page types, and it is relevant with application loading function to push content, includes such as the Native pages
Payment function, thumb up function or comment function etc., so that user can perform corresponding operating by the Native pages.
Referring to Fig. 3, it is schematically shown that the method flow that content is pushed for representing according to an embodiment of the invention
Figure, the method is generally performed in applications client, is performed such as in the terminal device of corresponding applications client is provided with, and should
Method can specifically include：
S300, application prompting message be triggered in the case of (for example monitor application prompting message be triggered
In the case of), link type information is obtained from the corresponding notification message of prompting message.
As an example, terminal device is after the notification message from network side (as from Push Service) is received, its behaviour
Making system can parse to notification message, and is shown according to mode set in advance according to analysis result and apply prompting message,
Such as prompting frame/promptings window, and prompting are ejected in the top display alarm frame/prompting window of screen or in the centre position of screen
Content in frame/prompting window can not in an announcement message include and push content including the brief description for pushing content etc.
In the case of brief description, the content in prompting frame/prompting window may indicate that using have it is new push content (as you have one it is new
Domestic News etc.)；At the same time, the notification message is passed to corresponding applications client by operating system.It is uncommon in user
When prestige checks push content and carries out trigger action to application prompting message by the mode such as click or slip, believe using reminding
Breath is triggered, and operating system should notify that corresponding applications client displaying pushes content；And be currently in applications client and moved back
When doing well, the notice of operating system can trigger applications client and perform start-up operation, so that embodiment of the present invention can be
While applications client performs start-up operation, link type information is obtained from the corresponding notification message of prompting message；Certainly,
Embodiment of the present invention can also simultaneously obtain link information and link type information from notification message.
S310, determining that link type information representation is corresponding using the link information started during page represents notification message
In the case of pushing content, by the corresponding content revealing that pushes of the link information in notification message in the startup page of application.
As an example, link type information representation of the embodiment of the present invention in notification message is determined is utilized and starts page
When representing that link information in notification message is corresponding to push content, the startup page that can be applied corresponding link information originally
The link information in notification message is replaced with, and the startup page applied according to existing display after it substituted for link information
Mode performs corresponding operation；One specific example is：Link type information in notification message is determined is above-mentioned the
When one type identification or Second Type are identified, the corresponding link information of the startup of application page script should be replaced with notification message
In link information, and call pre-set display application startup page interface, and calling display apply startup page
Interface when, should set display application startup page interface needed for parameter, such as set application startup page represent duration,
Whether shown in the startup page of application and skip button and skip the parameters such as display official documents and correspondence on button；The startup page of above-mentioned application
Represent duration, application startups page in whether show skip button and skip on button show official documents and correspondence a concrete example
Son is as described in Table 2：
Table 2
S320, determine link type information representation using non-start up page represent notification message in link information correspondence
Push content in the case of, after application start-up loading function, by the corresponding push content of link information in notification message
It is presented in the non-start up of application page.
As an example, link type information representation of the embodiment of the present invention in notification message is determined utilizes non-start up
When page represents that link information in notification message is corresponding to push content, push content can be represented according to existing mode,
One specific example, link type information in an announcement message is corresponding using normal start-up loading in the case of " 3 "
After function, the link information in notification message is obtained and pushes content, and represents what is got using the non-start up page applied
Push content.The process that specifically represents for pushing content refers to existing implementation, no longer describes in detail herein.
In addition, link type information in an announcement message be empty and notification message in link information be also empty situation
Under, embodiment of the present invention can represent push content according to existing mode, such as apply the corresponding work(of normal start-up loading
After energy, the related respective page indicated in displaying application in notification message.Push specifically representing process and please joining for content
See existing implementation, no longer describe in detail herein.
Example devices
After the method for describing exemplary embodiment of the invention, next, with reference to Fig. 4 to exemplary reality of the invention
The equipment for realizing pushing for applying mode is illustrated.
In Fig. 4, the equipment pushed for realization of an embodiment of the present invention can be arranged at application service end, such as set
In application server, and the equipment mainly includes：First obtains information module 400 and notifies sending module 410.
First acquisition information module 400 is mainly used in obtaining the link letter of the push content for needing to issue to applications client
Breath and link type information.
As an example, the first link information for obtaining the push content acquired in information module 400 can be specially and push
URL of content etc. can be accurately positioned to pushing content, in order to be able to get the location information of the push content, and
Embodiment of the present invention does not limit the specific manifestation of the link information of the push content accessed by the first acquisition information module 400
Form.
As an example, the link type information acquired in the first acquisition information module 400 can clearly represent link
Push content corresponding to information be belonging to depend on using loading function can normal presentation push content, still fall within
The push content for being just capable of normal presentation using loading function is not relied on；Just can be just using loading function due to not relying on
Often the push content of displaying may not necessarily wait application success loading function and be represented using the startup page of application completely, because
This, a first important effect for obtaining the link type information acquired in information module 400 is that instruction receives notice
Whether the applications client of message represents the corresponding push content of the link information in notification message using application startup page.
As an example, the link type information acquired in the first acquisition information module 400 can include four kinds, the i.e. first kind
Type mark (such as 1), Second Type mark (such as 2), the 3rd type identification (such as 3) and the 4th type identification (as empty), specifically please
Referring to the description stated in embodiment of the method, it is not repeated.
As an example, first acquisition information module 400 can be obtained by way of receiving external input information need to
The link information and link type information of the push content that applications client is issued, a specific example：First obtains letter
Breath module 400 is provided and carries out the push page of information exchange with application operation maintenance personnel, and is usually provided with the push page and is pushed away
Send content input frame, link information input frame, link type choice box, applications client choice box and submission/confirming button
Deng, this push content can be set using content input frame is pushed using operation maintenance personnel, set using link information input frame
This pushes the corresponding link information of content, selects this to push using the link type information enumerated in link type choice box
Link type belonging to the corresponding link information of content, can set this push content institute right using applications client choice box
The applications client group (such as all applications client groups or certain applications client group) answered, using operation maintenance personnel
After submission/confirming button is clicked, the first acquisition information module 400 is got in the push for needing to issue to applications client
The link information and link type information of appearance.In the above example, the first acquisition information module 400 can be by the push page
In link information input frame default setting be sky, the link type information that link type choice box gives tacit consent to selection is set to the
Four type identifications, if not being input into corresponding link information in link information input frame using operation maintenance personnel, first obtains
It is sky to take information module 400 this link information for getting, and the first acquisition information module 400 this links category for getting
Type information is the 4th type identification.
It should be noted that link type information includes that above-mentioned four type is identified by way of example only, art technology
Personnel can set link type and identify according to the actual agreement for being used completely, such as when there is a greater variety of agreements,
First acquisition information module 400 can be identified for each agreement is respectively provided with a link type, and a kind of link type mark
Knowledge can only represent a kind of instruction, otherwise represent that the applications client for receiving notification message represents notification message using page is started
In link information corresponding to push content, receive the applications client of notification message using non-start up page exhibition or representing
The push content corresponding to link information in existing notification message；Certainly, the first acquisition information module 400 can also be actual institute
The various protocols of use only set two types mark, and a kind of type identification is used for the application client for indicating to receive notification message
Using the push content corresponding to the link information started during page represents notification message, another type identification indicates to receive at end
The applications client of notification message represents the push content corresponding to the link information in notification message using non-start up page, as above
State first kind mark and Second Type is identified and can merge into a kind of type identification, and above-mentioned 3rd type identification and the 4th class
Type mark can merge into a kind of type identification.
It also should be noted that, there is more obvious distinguishing characteristics in the link information for belonging to different linking type
In the case of (link information for such as belonging to each link type all includes the alphabetic string of oneself uniqueness, and the uniqueness letter
String is specific to a link information for link type), the first acquisition information module 400 can be being received using O＆M people
After the link information of the push content of member's input, the link type belonging to the link information is picked out automatically, and it is automatic from link
Corresponding link type information is selected in the link type information that type selecting frame is enumerated.Certainly, can lead to using operation maintenance personnel
Manual mode is crossed to modify the first automatic link type information for recognizing and selecting of acquisition information module 400.
Notify that sending module 410 is mainly used in forming notification message according to link information and link type information, concurrently
Give the notification message.
As an example, notify sending module 410 can to need send announcement information, push content link information,
Link type information and all Terminal Equipment Identifiers (are provided with the corresponding application in application service end (such as Netease's news APP
Deng) all Terminal Equipment Identifiers) packed, so as to form a notification message, and send the notification message, such as notify send out
Module 410 is sent to send the notification message to the Push Service in application scenarios shown in Fig. 1, and the notification message can take via pushing
Business is sent to corresponding terminal device after being processed, and such as Push Service is parsed to the notification message, and is tied according to parsing
Fruit obtains application identities and all Terminal Equipment Identifiers from notification message；Afterwards, Push Service is using answering that it gets
Searched in the Push Service log-on message being locally stored with mark and all Terminal Equipment Identifiers, to determine agreement
The Terminal Equipment Identifier of the push content of the application is received, afterwards, Push Service is distinguished for the Terminal Equipment Identifier of each matching
Corresponding notification message is formed, and is sent to corresponding terminal equipment.In addition when notification message is formed, content can also will be pushed
Brief description (title of such as new Domestic News or the title of advertising campaign) be also packaged in notification message so that can
During display alarm information, the brief description for pushing content can be shown to user with terminal device, make user to pushing
Content is had gained some understanding in advance.
The one of the definition of link information and link type information in the notification message that notice sending module 410 is formed
Individual specific example as shown in Table 1 above, is not repeated.
Below with reference to Fig. 5 to exemplary embodiment of the invention for realizing that the equipment of push is illustrated.In Fig. 5,
The equipment that content is pushed for representing of an embodiment of the present invention can be arranged at applications client, be such as arranged at and be provided with phase
The intelligent subscriber terminals such as the intelligent mobile phone or panel computer that should apply, and the equipment mainly includes：Second obtains information
Module 500 and first shows control module 510, and optionally, the equipment for being used to represent push content can also include：Second
Displaying control module 520.
Second acquisition information module 500 is mainly used in the case where the prompting message of application is triggered (such as in monitoring
In the case of being triggered to the prompting message applied), link type information is obtained from the corresponding notification message of the prompting message.
As an example, terminal device is after the notification message from network side (as from Push Service) is received, its behaviour
Making system can parse to notification message, and is shown according to mode set in advance according to analysis result and apply prompting message,
Such as prompting frame/promptings window, and prompting are ejected in the top display alarm frame/prompting window of screen or in the centre position of screen
Content in frame/prompting window can not in an announcement message include and push content including the brief description for pushing content etc.
In the case of brief description, the content in prompting frame/prompting window may indicate that using have it is new push content (as you have one it is new
Domestic News etc.)；At the same time, the notification message is passed to corresponding applications client by operating system.It is uncommon in user
When prestige checks push content and carries out trigger action to application prompting message by the mode such as click or slip, believe using reminding
Breath is triggered, and operating system should notify that corresponding applications client displaying pushes content；And be currently in applications client and moved back
When doing well, the notice of operating system can trigger applications client and perform start-up operation, so that the second acquisition information module 500 can
While applications client performs start-up operation, link type information is obtained from the corresponding notification message of prompting message；
Certainly, the second acquisition information module 500 can also simultaneously obtain link information and link type information from notification message.
First displaying control module 510 is mainly used in determining that link type information representation represents notice using page is started
In the case of the corresponding push content of link information in message, by the corresponding push content exhibition of the link information in notification message
In the startup page of application now.
As an example, link type information representation of the first displaying control module 510 in notification message is determined is utilized
When starting page and representing that link information in notification message is corresponding to push content, the startup page that can be applied corresponding chain originally
The information of connecing replaces with the link information in notification message, and the opening according to existing display application after it substituted for link information
The mode of dynamic page performs corresponding operation；One specific example is：First displaying control module 510 is determining notification message
In link type information for the above-mentioned first kind identify or Second Type identify when, should will apply startup page originally correspondence
Link information replace with link information in notification message, and call the interface of the startup page of the display application for pre-setting,
And in the interface of the startup page for calling display to apply, the first displaying control module 510 should set the startup page of display application
Parameter needed for interface, such as the first displaying control module 510 are set in the startup page for representing duration, application of the startup page of application
Whether display is skipped button and skips the parameters such as display official documents and correspondence on button；The startup page of above-mentioned application represent duration, should
Start page in whether show skip button and skip on button display official documents and correspondence for example above-mentioned institute of table 2 of a specific example
Show, be not repeated.
Second displaying control module 520 be mainly used in determine link type information representation using non-start up page represent logical
In the case of knowing the corresponding push content of link information in message, after application start-up loading function, by notification message
The corresponding content revealing that pushes of link information is in the non-start up page of application.
As an example, link type information representation of the second displaying control module 520 in notification message is determined is utilized
When non-start up page represents that link information in notification message is corresponding to push content, the second displaying control module 520 can be according to
Existing mode represents push content, a specific example, and link type information in an announcement message is the situation of " 3 "
Under, the second displaying control module 520 after application normal start-up loading corresponding function, link information in notification message
Obtain and push content, and represent the push content for getting using the non-start up page applied.Second displaying control module 520 represents
The detailed process for pushing content refers to existing implementation, no longer describes in detail herein.
In addition, link type information in an announcement message be empty and notification message in link information be also empty situation
Under, the second displaying control module 520 can equally represent push content according to existing mode, such as apply normal start-up loading
After corresponding function, the related respective page that indicates in displaying application of the second displaying control module 520 in notification message.
The detailed process that second displaying control module 520 represents push content refers to existing implementation, herein no longer specifically
It is bright.
Fig. 6 shows the block diagram for being suitable to the exemplary computer system/server 60 for realizing embodiment of the present invention.
The computer system/server 60 that Fig. 6 shows is only an example, to the function of the embodiment of the present invention and should not use scope
Bring any limitation.
As shown in fig. 6, computer system/server 60 is showed in the form of universal computing device.Computer system/service
The component of device 60 can be included but is not limited to：One or more processor or processing unit 601, system storage 602, even
Connect the bus 603 of different system component (including system storage 602 and processing unit 601).
Bus 603 represents one or more in a few class bus structures, including memory bus or Memory Controller,
Peripheral bus, AGP, processor or the local bus using any bus structures in various bus structures.Lift
For example, these architectures include but is not limited to industry standard architecture (ISA) bus, MCA (MAC)
Bus, enhanced isa bus, VESA's (VESA) local bus and periphery component interconnection (PCI) bus.
Computer system/server 60 typically comprises various computing systems computer-readable recording medium.These media can be appointed
What usable medium that can be accessed by computer system/server 60, including volatibility and non-volatile media, it is moveable and
Immovable medium.
System storage 602 can include the computer system readable media of form of volatile memory, for example, deposit at random
Access to memory (RAM) 6021 and/or cache memory 6022.Computer system/server 60 may further include it
It is removable/nonremovable, volatile/non-volatile computer system storage medium.Only as an example, ROM6023 can be with
For reading and writing immovable, non-volatile magnetic media (not shown in Fig. 6, commonly referred to " hard disk drive ").Although not existing
Being shown in Fig. 6, can provided for the disc driver to may move non-volatile magnetic disk (such as " floppy disk ") read-write, and it is right
The CD drive of removable anonvolatile optical disk (such as CD-ROM, DVD-ROM or other optical mediums) read-write.In these feelings
Under condition, each driver can be connected by one or more data media interfaces with bus 603.In system storage 602
At least one program product can be included, the program product has one group of (for example, at least one) program module, these program moulds
Block is configured to perform the function of various embodiments of the present invention.
With one group of program/utility 6025 of (at least one) program module 6024, can store in such as system
In memory 602, and such program module 6024 include but is not limited to operating system, one or more application program, its
Its program module and routine data, potentially include the realization of network environment in each or certain combination in these examples.
Program module 6024 generally performs the function and/or method in embodiment described in the invention.
Computer system/server 60 can also be with one or more (such as keyboard, sensing equipment, displays of external equipment 604
Device etc.) communication, also the equipment communication that is interacted with the computer system/server 60 can be enabled a user to one or more,
And/or with any equipment that the computer system/server 60 is communicated with one or more of the other computing device
(such as network interface card, modem etc.) communicates.This communication can be carried out by input/output (I/O) interface 605.Also,
Computer system/server 60 can also by network adapter 606 and one or more network (such as LAN (LAN),
Wide area network (WAN) and/or public network, such as internet) communication.As shown in fig. 6, network adapter 606 by bus 603 with
Other modules (such as processing unit 601) communication of computer system/server 60.Although it should be understood that not shown in Fig. 6,
Computer system/server 60 can be combined and use other hardware and/or software module, including but not limited to：Microcode, equipment
Driver, redundant processing unit, external disk drive array, RAID system, tape drive and data backup storage system
Deng.
Processing unit 601 by running program of the storage in system storage 602 so that perform various function application with
And data processing, for example perform and realize the method for realizing pushing or for representing the method for pushing content.
One specific example of computer-readable recording medium of embodiment of the present invention is as shown in Figure 7.
The computer-readable recording medium of Fig. 7 is CD 70, is stored thereon with computer program (i.e. program product), the journey
Sequence is when executed by, and can realize described each step in above method implementation method, is not repeated.
Although it should be noted that being referred to the equipment pushed for realization in above-detailed or for representing push
If the equipment for drying or sub-device of the equipment of content, but this division is only not enforceable.In fact, of the invention
Implementation method, the feature and function of above-described two or more devices can embody in one apparatus.Conversely, above
The feature and function of one device of description can be further divided into being embodied by multiple devices.
Additionally, although the operation of the inventive method is described with particular order in the accompanying drawings, this do not require that or
Hint must be performed according to the particular order these operation, or the operation having to carry out shown in whole could realize it is desired
As a result.Additionally or alternatively, it is convenient to omit some steps, multiple steps are merged into a step to perform, and/or by one
Step is decomposed into execution of multiple steps.
Although describing spirit and principles of the present invention by reference to some specific embodiments, it should be appreciated that, this
Invention is not limited to disclosed specific embodiment, and the division to each side does not mean that the feature in these aspects can not yet
Combination is this to divide merely to the convenience of statement to be benefited.It is contemplated that cover appended claims spirit and
In the range of included various modifications and equivalent arrangements.
Claims (10)
1. a kind of method, performs at application service end, and methods described includes：
Obtain the link information and link type information of the push content for needing to issue to applications client；
Notification message is formed according to link information and link type information, and sends the notification message；
Wherein, the link type information is used to indicate whether the applications client for receiving notification message represents using starting page
The corresponding push content of link information in notification message.
2. the method for claim 1, the link type information includes following at least one：
The first kind is identified, and it is the link based on HTML HTML types to characterize the link information for pushing content
Information, and the first kind identifies and disappeared using starting page and represent notice for indicating to receive the applications client of notification message
The corresponding push content of link information in breath；
Second Type identify, characterize it is described push content link information be based on application primary page type and push content with
Identified for indicating the application for receiving notification message objective using the link information of loading function onrelevant, and the Second Type
Family end represents the corresponding push content of link information in notification message using page is started；
3rd type identification, characterize it is described push content link information be based on application primary page type and push content with
It is used to indicate the application visitor for receiving notification message using the loading related link information of function, and the 3rd type identification
Family end represents the corresponding push content of link information in notification message using non-start up page.
3. method as claimed in claim 2, the link type information also includes：
4th type identification, characterizes the push content and is received for instruction without link information, and the 4th type identification
The applications client of notification message represents the push content in notification message using non-start up page；
And the link information of the push content in the acquisition is space-time, the link type information of the acquisition is the 4th type mark
Know.
4. a kind of method, performs in applications client, and methods described includes：
In the case where the prompting message of application is triggered, link type is obtained from the corresponding notification message of the prompting message
Information；
Determining the link type information representation using the corresponding push of the link information started during page represents notification message
In the case of content, by the corresponding startup page for pushing content revealing in the application of the link information in the notification message
In.
5. method as claimed in claim 4, the corresponding push content revealing of link information by the notification message
Step in the startup page of the application includes：
The startup corresponding link information of page of the application is replaced with the link information in the notification message, and performs display
The operation of the startup page of the application.
6. method as claimed in claim 5, the corresponding push content revealing of link information by the notification message
Step in the startup page of the application also includes：
Whether shown in the startup page for representing duration, the application of the startup page that the application is set and skip button and/or jump
The display official documents and correspondence crossed on button.
7. the method as described in claim 4 or 5 or 6, methods described also includes：
Determining that the link information during the link type information representation represents notification message using non-start up page corresponding pushes away
In the case of sending content, after the application start-up loading function, by the corresponding push of link information in the notification message
Content revealing is in the non-start up page of the application.
8. a kind of equipment, is arranged at application service end, and the equipment includes：
First obtains information module, link information and link for obtaining the push content for needing to issue to applications client
Type information；
Sending module is notified, for forming notification message according to link information and link type information, and the notice is sent
Message；
Wherein, the link type information is used to indicate whether the applications client for receiving notification message represents using starting page
The corresponding push content of link information in notification message.
9. equipment as claimed in claim 8, the link type information includes following at least one：
The first kind is identified, and it is the link based on HTML HTML types to characterize the link information for pushing content
Information, and the first kind identifies and disappeared using starting page and represent notice for indicating to receive the applications client of notification message
The corresponding push content of link information in breath；
Second Type identify, characterize it is described push content link information be based on application primary page type and push content with
Identified for indicating the application for receiving notification message objective using the link information of loading function onrelevant, and the Second Type
Family end represents the corresponding push content of link information in notification message using page is started；
3rd type identification, characterize it is described push content link information be based on application primary page type and push content with
It is used to indicate the application visitor for receiving notification message using the loading related link information of function, and the 3rd type identification
Family end represents the corresponding push content of link information in notification message using non-start up page.
10. equipment as claimed in claim 9, the link type information also includes：
4th type identification, characterizes the push content and is received for instruction without link information, and the 4th type identification
The applications client of notification message represents the push content in notification message using non-start up page；
And the link information of the push content obtained in the described first acquisition information module is space-time, described first obtains information mould
The link type information that block is obtained is the 4th type identification.
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| CN201611265949.XA CN106888250B (en) | 2016-12-30 | 2016-12-30 | Method for realizing push, the method and apparatus for showing push content |
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| CN201611265949.XA CN106888250B (en) | 2016-12-30 | 2016-12-30 | Method for realizing push, the method and apparatus for showing push content |
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| Application Number | Title | Priority Date | Filing Date |
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| CN108009034A (en) * | 2017-12-27 | 2018-05-08 | 掌阅科技股份有限公司 | Notification Method, server, electronic equipment and the storage medium of application message |
| CN110048940A (en) * | 2019-05-30 | 2019-07-23 | 深圳前海微众银行股份有限公司 | Sending method, device, server and the readable storage medium storing program for executing of instant communication message |
| WO2019242166A1 (en) * | 2018-06-22 | 2019-12-26 | 平安科技（深圳）有限公司 | Application update method and system, and computer device and storage medium |
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| CN106888250B (en) | 2019-10-01 |
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