CN106855985A - A kind of market administration and monitoring system - Google Patents
A kind of market administration and monitoring system Download PDFInfo
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- CN106855985A CN106855985A CN201710035402.9A CN201710035402A CN106855985A CN 106855985 A CN106855985 A CN 106855985A CN 201710035402 A CN201710035402 A CN 201710035402A CN 106855985 A CN106855985 A CN 106855985A
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- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0201—Market modelling; Market analysis; Collecting market data
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Abstract
The invention discloses a kind of market administration and monitoring system,Including information collecting platform,The information processing platform,Information application platform,Information source and information storage system,The output end of information collecting platform passes through internet wireless connection with the input of the information processing platform,The output end of the information processing platform passes through internet wireless connection with Information application platform input,This market administration is that one kind is planned with the information processing platform that monitoring system is set collects regularly,Classification,Analysis,Evaluate the program and method with processing information,So that enterprise marketing policymaker develops planning and strategy,The information processing platform is by personnel,Machine and computer program are constituted,The ageing height of processing information,Operational capability is powerful,Efficiency high,Speed is fast,This market administration integrates management with monitoring with monitoring system,Coherent treatment and arrangement can be carried out for huge data flow,System design is reasonable,Function is more perfect.
Description
Technical field
The present invention relates to mixing arrangement technical field, specially a kind of market administration and monitoring system.
Background technology
It is customer, client, affiliate and entire society in creation, communication, propagation and trade-to product that field marketing is
Activity, process and the system of value are brought, marketing personnel is primarily referred to as market access business activities, the mistake of sales behavior
Journey.Be related to substantial amounts of data and information in the management of the marketing, it is necessary to periodically, timing being managed and monitoring, ability
Ensure the normal development of the marketing.
The content of the invention
The technical problem to be solved in the present invention is to overcome existing defect, there is provided a kind of market administration and monitoring system
The information processing platform that system, this market administration and monitoring system are set is a kind of planned collection regularly, classification, divides
Analysis, evaluate with the program and method of processing information, effectively utilize useful information, develop planning for enterprise marketing policymaker and
Strategy, the information processing platform is made up of personnel, machine and computer program, and the ageing height of processing information, operational capability is strong
Greatly, efficiency high, speed is fast, and this market administration integrates management and monitoring with monitoring system, can be directed to huge data
Stream carries out coherent treatment and arrangement, and rationally, function is more perfect for system design, can effectively solve asking in background technology
Topic.
To achieve the above object, the present invention provides following technical scheme：A kind of market administration and monitoring system, including
Information collecting platform, the information processing platform, Information application platform, information source and information storage system, described information acquisition platform
Output end and the information processing platform input by internet wireless connection, the output end and information of the information processing platform
Application platform input is by internet wireless connection, and described information application platform is wirelessly double by internet with information source
To connection, the output end of information source is with the input of information collecting platform by internet wireless connection, described information treatment
Platform is connected with information storage system by internet wireless two-way, the output end of described information storage system respectively with information
The input for consulting platform and device for displaying information passes through internet wireless connection.
As a preferred technical solution of the present invention, the inside of described information processing platform include internal reporting system,
Marketing analysis systems, marketing intelligence and Marketing Research system, the internal reporting system, marketing analysis systems, marketing feelings
Reporting system and Marketing Research system four systemses are connected by internet wireless two-way between any two, the internal report
The input of system passes through internet wireless connection, the marketing intelligence and information with the output end of information collecting platform
Storage system is connected by internet wireless two-way.
Used as a preferred technical solution of the present invention, the inside of described information application platform includes planning system, performs
System and control system, the input of the planning system are wirelessly connected with the output end of marketing analysis systems by internet
Connect, the output end of planning system passes through internet wireless connection, execution system and control system with the input of execution system
Connected by internet wireless two-way.
Used as a preferred technical solution of the present invention, the inside in described information source includes warehouse storage system, transport system
System, marketing system and after-sale service platform, the warehouse storage system, transportation system, marketing system and after-sale service platform
Input passes through internet wireless connection, marketing system, after-sale service platform, transportation system with the output end of execution system
Output end with warehouse storage system passes through internet wireless connection with the input of information collecting platform.
As a preferred technical solution of the present invention, the output end of described information storage system and the input of printer
Electrical connection.
Compared with prior art, the beneficial effects of the invention are as follows：The information that this market administration is set with monitoring system
Processing platform is the program and method of a kind of planned collection regularly, classification, analysis, evaluation and processing information, effectively
Using useful information, so that enterprise marketing policymaker develops planning and strategy, the information processing platform is by personnel, machine and computer
Program is constituted, and the ageing height of processing information, operational capability is powerful, efficiency high, and speed is fast, this market administration and monitoring
System integrates management and monitoring, can carry out coherent treatment and arrangement for huge data flow, and system design is reasonable,
Function is more perfect.
Brief description of the drawings
Fig. 1 is schematic structural view of the invention；
Fig. 2 is internal structure schematic diagram of the present invention.
Specific embodiment
Below in conjunction with the accompanying drawing in the embodiment of the present invention, the technical scheme in the embodiment of the present invention is carried out clear, complete
Site preparation is described, it is clear that described embodiment is only a part of embodiment of the invention, rather than whole embodiments.It is based on
Embodiment in the present invention, it is every other that those of ordinary skill in the art are obtained under the premise of creative work is not made
Embodiment, belongs to the scope of protection of the invention.
Fig. 1-2 is referred to, the present invention provides a kind of technical scheme：A kind of market administration and monitoring system, including letter
Breath acquisition platform, the information processing platform, Information application platform, information source and information storage system, the output of information collecting platform
End passes through internet wireless connection with the input of the information processing platform, and output end and the Information application of the information processing platform are put down
Platform input by internet wireless connection, the inside of the information processing platform include internal reporting system, marketing analysis systems,
Marketing intelligence and Marketing Research system, internal reporting system, marketing analysis systems, marketing intelligence and Marketing Research system
System four systemses are between any two connected by internet wireless two-way, the input of internal reporting system and information gathering
The output end of platform is directed to the Marketing Problems receipts of determination by internet wireless connection, the task of Marketing Research system
Collect, analyze and evaluate relevant information material, and formal report is proposed to result of study, be pointedly used to solve for policymaker
Particular problem, to reduce the incorrect decision being likely to result in by subjective judgement, the main task of internal reporting system is by enterprise
The departments such as finance, the producing and selling in portion periodically provide the information needed for controlling enterprise's whole marketing activities, including order goods, sale,
The information of the aspects such as stock, manufacturing schedule, cost, cash flow, receivables and payables funds on account and profit and loss, enterprise marketing administrative staff are led to
Cross these information of analyzing, the plan of relatively more various indexs and actual implementation status, can find in time the market opportunity of enterprise with
The problem of presence, marketing intelligence and information storage system are connected by internet wireless two-way, and marketing intelligence is
Refer to that enterprise marketing personnel obtain program or the source of the relevant information in exterior market Marketing Environment.The task of the system is to provide
The relevant dynamic information that extraneous market environment occurs, marketing analysis systems refer to one group for analyzing marketing texts and solution
The technology and skill of the complicated question of market, this system are made up of two parts of Statistic analysis models and marketing model,
Part I is the statistics storehouse that the market information by various statistical methods to being input into is analyzed, and Part II is special using
In the model library for assisting corporate decision maker to select the optimal marketing strategy, output end and the printer of information storage system
Input is electrically connected, and data needed for the convenient printing of printer, Information application platform passes through internet wireless two-way with information source
Connection, the inside of Information application platform includes planning system, execution system and control system, input and the marketing of planning system
The output end of analysis system by internet wireless connection, the task of planning system be to be processed through the information processing platform after
Information is foundation, makes the marketing program of correlation, and the output end of planning system passes through internet with the input of execution system
Wireless connection, execution system performs for being intended to the decision-making that system is made, and execution system is with control system by interconnection
Network wireless is bi-directionally connected, and control system is used for the feedback information in receive information source, while being determined to the execution that execution system is made
Plan is modified, and the output end of information source passes through internet wireless connection with the input of information collecting platform, information source
Inside includes warehouse storage system, transportation system, marketing system and after-sale service platform, warehouse storage system, transportation system, pin
The input of sale system and after-sale service platform passes through internet wireless connection, sale system with the output end of execution system
The output end of system, after-sale service platform, transportation system and warehouse storage system passes through mutual with the input of information collecting platform
Networking network wireless connection, marketing system, after-sale service platform, transportation system and warehouse storage system are by sales data, after sale feelings
Condition transit information and inventory information feed back to information collecting platform, so that the information processing platform is processed the information, information
Processing platform is connected with information storage system by internet wireless two-way, the output end of information storage system respectively with information
The input for consulting platform and device for displaying information passes through internet wireless connection.
When in use：The Marketing Problems that the task of Marketing Research system is directed to determination are collected, analysis and evaluation have
The information material of pass, and formal report is proposed to result of study, pointedly it is used to solve particular problem for policymaker, to reduce
The incorrect decision being likely to result in by subjective judgement, the main task of internal reporting system is by finance, production, the pin of enterprises
Shou Deng departments periodically provide control enterprise whole marketing activities needed for information, including order goods, sale, stock, manufacturing schedule, into
The information of the aspects such as sheet, cash flow, receivables and payables funds on account and profit and loss.Enterprise marketing administrative staff by analyzing these information,
Compare the plan of various indexs and actual implementation status, can in time find the market opportunity of enterprise and the problem of presence, market
Intelligence channel refers to program or the source of the relevant information in enterprise marketing personnel acquirement exterior market Marketing Environment, the system
Task is to provide the relevant dynamic information that extraneous market environment occurs, and marketing analysis systems refer to one group for analyzing market
The technology and skill of data and the complicated question of market of solution, this system is by Statistic analysis models and marketing model two
Part constitutes, and Part I is the statistics storehouse that the market information by various statistical methods to being input into is analyzed, second
Divide the model library for being used exclusively for assisting corporate decision maker to select the optimal marketing strategy.
This market administration and the information processing platform that monitoring system is set are a kind of planned collections regularly, divide
Class, analysis, evaluation and the program and method of processing information, effectively utilize useful information, so that enterprise marketing policymaker formulates
Planning and strategy, the information processing platform are made up of personnel, machine and computer program, the ageing height of processing information, computing
Ability is powerful, efficiency high, and speed is fast, and this market administration integrates management and monitoring with monitoring system, can be directed to huge
Data flow carry out coherent treatment and arrangement, rationally, function is more perfect for system design.
Although an embodiment of the present invention has been shown and described, for the ordinary skill in the art, can be with
Understanding can carry out various changes, modification, replacement to these embodiments without departing from the principles and spirit of the present invention
And modification, the scope of the present invention be defined by the appended.
Claims (5)
1. a kind of market administration and monitoring system, including information collecting platform, the information processing platform, Information application platform,
Information source and information storage system, it is characterised in that：The output end of described information acquisition platform and the input of the information processing platform
End by internet wireless connection, the output end of the information processing platform and Information application platform input by internet without
Line is connected, and described information application platform is connected with information source by internet wireless two-way, the output end and information of information source
The input of acquisition platform passes through internet by internet wireless connection, described information processing platform with information storage system
Network wireless two-way is connected, and the output end of described information storage system consults the input of platform and device for displaying information with information respectively
End passes through internet wireless connection.
2. a kind of market administration according to claim 1 and monitoring system, it is characterised in that：Patted at described information
The inside of platform includes internal reporting system, marketing analysis systems, marketing intelligence and Marketing Research system, the internal report
System, marketing analysis systems, marketing intelligence and Marketing Research system four systemses between any two pass through internet
Wireless two-way is connected, and the input of the internal reporting system is wirelessly connected with the output end of information collecting platform by internet
Connect, the marketing intelligence and information storage system are connected by internet wireless two-way.
3. a kind of market administration according to claim 1 and 2 and monitoring system, it is characterised in that：Described information should
Include planning system, execution system and control system, input and the marketing analysis system of the planning system with the inside of platform
The output end of system passes through internet by internet wireless connection, the output end of planning system with the input of execution system
Wireless connection, execution system is connected with control system by internet wireless two-way.
4. a kind of market administration according to claim 1 or 3 and monitoring system, it is characterised in that：Described information source
Inside include warehouse storage system, transportation system, marketing system and after-sale service platform, the warehouse storage system, transport
The input of system, marketing system and after-sale service platform passes through internet wireless connection with the output end of execution system,
The output end of marketing system, after-sale service platform, transportation system and warehouse storage system with the input of information collecting platform
By internet wireless connection.
5. a kind of market administration according to claim 1 and monitoring system, it is characterised in that：Described information storage system
The output end of system is electrically connected with the input of printer.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201710035402.9A CN106855985A (en) | 2017-01-18 | 2017-01-18 | A kind of market administration and monitoring system |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201710035402.9A CN106855985A (en) | 2017-01-18 | 2017-01-18 | A kind of market administration and monitoring system |
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| CN106855985A true CN106855985A (en) | 2017-06-16 |
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| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201710035402.9A Pending CN106855985A (en) | 2017-01-18 | 2017-01-18 | A kind of market administration and monitoring system |
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Cited By (5)
| Publication number | Priority date | Publication date | Assignee | Title |
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| CN107818422A (en) * | 2017-11-14 | 2018-03-20 | 淄博职业学院 | A kind of market administration and monitoring system |
| CN108256899A (en) * | 2017-12-28 | 2018-07-06 | 广州瀚丰信息科技有限公司 | A kind of efficient operation management and automation marketing system |
| CN108765026A (en) * | 2018-06-05 | 2018-11-06 | 日照职业技术学院 | A kind of market administration information acquisition system |
| CN109886757A (en) * | 2019-03-05 | 2019-06-14 | 谢鑫 | A kind of market administration platform |
| CN110276629A (en) * | 2018-03-15 | 2019-09-24 | 青岛农业大学 | A kind of marketing automated collection systems and its application method |
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| CN202870883U (en) * | 2012-04-10 | 2013-04-10 | 东莞市科达计算机系统工程有限公司 | Remote clothing distribution device |
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| WO2012153351A2 (en) * | 2011-05-12 | 2012-11-15 | Dulipati V Satish | A system for distribution and retailing |
| CN202870883U (en) * | 2012-04-10 | 2013-04-10 | 东莞市科达计算机系统工程有限公司 | Remote clothing distribution device |
| CN205581605U (en) * | 2016-04-07 | 2016-09-14 | 南昌工学院 | Market administration and monitored control system |
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Cited By (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN107818422A (en) * | 2017-11-14 | 2018-03-20 | 淄博职业学院 | A kind of market administration and monitoring system |
| CN108256899A (en) * | 2017-12-28 | 2018-07-06 | 广州瀚丰信息科技有限公司 | A kind of efficient operation management and automation marketing system |
| CN110276629A (en) * | 2018-03-15 | 2019-09-24 | 青岛农业大学 | A kind of marketing automated collection systems and its application method |
| CN108765026A (en) * | 2018-06-05 | 2018-11-06 | 日照职业技术学院 | A kind of market administration information acquisition system |
| CN109886757A (en) * | 2019-03-05 | 2019-06-14 | 谢鑫 | A kind of market administration platform |
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Application publication date: 20170616 |