CN106779832A - logistics marketing method, system and server - Google Patents
logistics marketing method, system and server Download PDFInfo
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- CN106779832A CN106779832A CN201611112809.9A CN201611112809A CN106779832A CN 106779832 A CN106779832 A CN 106779832A CN 201611112809 A CN201611112809 A CN 201611112809A CN 106779832 A CN106779832 A CN 106779832A
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- 238000000034 method Methods 0.000 title claims abstract description 31
- 230000000694 effects Effects 0.000 claims abstract description 103
- 230000015654 memory Effects 0.000 claims description 21
- 230000006870 function Effects 0.000 claims description 11
- 238000012216 screening Methods 0.000 claims description 8
- 238000004891 communication Methods 0.000 claims description 5
- 238000013515 script Methods 0.000 abstract description 10
- 230000008859 change Effects 0.000 abstract description 8
- 238000010586 diagram Methods 0.000 description 8
- 230000008569 process Effects 0.000 description 4
- 230000008676 import Effects 0.000 description 3
- 238000012545 processing Methods 0.000 description 3
- 230000004913 activation Effects 0.000 description 2
- 238000004590 computer program Methods 0.000 description 2
- 230000004069 differentiation Effects 0.000 description 2
- 230000000638 stimulation Effects 0.000 description 2
- 230000009471 action Effects 0.000 description 1
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- 230000005540 biological transmission Effects 0.000 description 1
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- G—PHYSICS
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- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
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- G06Q10/08—Logistics, e.g. warehousing, loading or distribution; Inventory or stock management
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- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
- G06Q30/0208—Trade or exchange of goods or services in exchange for incentives or rewards
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
- G06Q30/0219—Discounts or incentives, e.g. coupons or rebates based on funds or budget
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Abstract
The embodiment of the present invention provides a kind of logistics marketing method, system and server, is related to Internet of Things field.Logistics marketing system provided in an embodiment of the present invention includes：Activity creation module, rule set up module, information receiving module and present and provide module.By setting up marketing activity, and different rules are set up for different marketing activities, the different rule of correspondence provides different presents, as long as the owner of cargo or driver meet wherein one rule, corresponding present can be got, can so carry out marketing stimuli to the owner of cargo and driver.When activity scheme has change, it is only necessary to re-establish activity and rule, in this way, can simply and easily newly-built activity, it is convenient and swift without writing active script again, because each activity need not be deleted, be easy to the later stage animation effect follow the trail of and data check.
Description
Technical field
The present invention relates to Internet of Things field, in particular to logistics marketing method, system and server.
Background technology
Under normal conditions, the activity of marketing class is all based on some behaviors of user and carries out a kind of stimulation of particular bonus
Means, so that user reaches guiding purpose according to the development rhythm of product.Therefore each activity scheme is all based on product and works as
Preceding developing stage and migration efficiency and propose, marketing activity personalization level is very high, and developer need to be by marketing activity side
Case switch to form of scripts write-in code in so as to carry out marketing activity on line.When the scheme of marketing activity has any change, then need
Again active script is write, is wasted time and energy, the animation effect for being also not easy to the later stage is followed the trail of and data check.
The content of the invention
In view of this, the purpose of the embodiment of the present invention is to provide a kind of logistics marketing method, system and server, to change
When kind prior art creates marketing activity, when the scheme of marketing activity has any change, then need to write active script again, it is time-consuming
Arduously, the animation effect tracking in later stage and the problem of data check are also not easy to.
The embodiment of the present invention provides a kind of logistics marketing system, is applied to server, including：Activity creation module, is used for
Marketing activity is set up, the marketing activity includes activity name, active period, movable territorial scope and capital budgeting；Rule
Module is set up, for setting up at least one active rule to the marketing activity；Information receiving module, for receiving user data
Information, the user data information includes owner of cargo's data message and driver's data message；Present provides module, for when the use
When the user that user data information includes meets any active rule in active rule described at least one, to satisfaction extremely
The user of any described active rule in a few active rule provides present.
The embodiment of the present invention also provides a kind of server, and the server is connected with multiple terminal communications, the server
Including：Memory；Processor；And logistics marketing system, the logistics marketing be installed in the memory and including one or
Multiple software function modules by the computing device, the logistics marketing includes：Activity creation module, markets for setting up
Activity, the marketing activity includes activity name, active period, movable territorial scope and capital budgeting；Rule sets up module,
For setting up at least one active rule to the marketing activity；Information receiving module, it is described for receiving user data information
User data information includes owner of cargo's data message and driver's data message；Present provides module, for when the number of users it is believed that
When user that breath includes meets any active rule in active rule described at least one, to meeting at least one institute
The user for stating any described active rule in active rule provides present.
The embodiment of the present invention also provides a kind of logistics marketing method, is applied to logistics marketing system, and methods described includes：Build
Vertical marketing activity, the marketing activity includes activity name, active period, movable territorial scope and capital budgeting；To described
At least one active rule is set up in marketing activity；User data information is received, the user data information is believed including owner of cargo's data
Breath and driver's data message；Appointing in the user that the user data information includes meets active rule described at least one
Described in one during active rule, provided to the user for meeting any described active rule in active rule described at least one and given
Product.
Compared with prior art, logistics marketing method of the invention, system and server, logistics marketing system include activity
Creation module, rule set up module, information receiving module and present and provide module.By setting up marketing activity, and for not
Different rules are set up in same marketing activity, and the different rule of correspondence provides different presents, as long as the owner of cargo or driver meet it
In one rule, you can get corresponding present, can so carry out marketing stimuli to the owner of cargo and driver.There is change in activity scheme
When, it is only necessary to re-establish activity and rule, in this way, can simply and easily newly-built activity, without writing active script again,
It is convenient and swift, because each activity need not be deleted, it is easy to the animation effect in later stage to follow the trail of and data check.
To enable the above objects, features and advantages of the present invention to become apparent, preferred embodiment cited below particularly, and coordinate
Appended accompanying drawing, is described in detail below.
Brief description of the drawings
Technical scheme in order to illustrate more clearly the embodiments of the present invention, below will be attached to what is used needed for embodiment
Figure is briefly described, it will be appreciated that the following drawings illustrate only certain embodiments of the present invention, thus be not construed as it is right
The restriction of scope, for those of ordinary skill in the art, on the premise of not paying creative work, can also be according to this
A little accompanying drawings obtain other related accompanying drawings.
The signal that server, first terminal and the second terminal end that Fig. 1 is provided for present pre-ferred embodiments interact
Figure.
The structured flowchart of the server that Fig. 2 is provided for present pre-ferred embodiments.
The high-level schematic functional block diagram of the logistics marketing system that Fig. 3 is provided for present pre-ferred embodiments.
Fig. 4 sets up the structured flowchart of module for rule that present pre-ferred embodiments are provided.
The structured flowchart of the present granting module that Fig. 5 is provided for present pre-ferred embodiments.
The flow chart of the logistics marketing method that Fig. 6 is provided for present pre-ferred embodiments.
Icon：100- servers；101- memories；102- storage controls；103- processors；200- logistics marketings system
System；201- activity creation modules；202- rules set up module；2021- user's screening unit；2022- route screening units；
2023- terms of trade constraint elements；2024- script import units；203- information receiving modules；204- judge modules；205- gives
Product provide module；2051- presents limit unit；2052- present definition units；300- first terminals；400- second terminals.
Specific embodiment
Below in conjunction with accompanying drawing in the embodiment of the present invention, the technical scheme in the embodiment of the present invention is carried out clear, complete
Ground description, it is clear that described embodiment is only a part of embodiment of the invention, rather than whole embodiments.Generally exist
The component of the embodiment of the present invention described and illustrated in accompanying drawing can be arranged and designed with a variety of configurations herein.Cause
This, the detailed description of the embodiments of the invention to providing in the accompanying drawings is not intended to limit claimed invention below
Scope, but it is merely representative of selected embodiment of the invention.Based on embodiments of the invention, those skilled in the art are not doing
The every other embodiment obtained on the premise of going out creative work, belongs to the scope of protection of the invention.
It should be noted that：Similar label and letter represents similar terms in following accompanying drawing, therefore, once a certain Xiang Yi
It is defined in individual accompanying drawing, then it need not be further defined and explained in subsequent accompanying drawing.Meanwhile, of the invention
In description, term " first ", " second " etc. are only used for distinguishing description, and it is not intended that indicating or implying relative importance.
As shown in figure 1, being server 100, first terminal 300 and the second terminal 400 that present pre-ferred embodiments are provided
The schematic diagram for interacting.The server 100 is entered by network with one or more first terminals 300 and second terminal 400
Row communication connection, to enter row data communication or interaction.The server 100 of the present embodiment, first terminal 300 and second terminal 400
Driver and owner of cargo's conclusion of the business order are applied to, the order of 100 pairs of conclusions of the business of server is screened, and provides the process of present.The clothes
Business device 100 can be the webserver 100, database server 100 etc..The position of the first terminal 300 and the position of driver
Put consistent, can be the smart mobile phone that driver carries with, or panel computer, personal digital assistant (personal digital
Assistant, PDA) etc..The second terminal 400 can be the smart machine operated by the owner of cargo with driver's conclusion of the business order, can
Being PC (personal computer, PC), panel computer, smart mobile phone, personal digital assistant etc..
Fig. 2 is refer to, is the structured flowchart of the server 100 that present pre-ferred embodiments are provided.The server 100 is wrapped
Include logistics marketing system 200, memory 101, storage control 102, processor 103 and other.The memory 101, storage
Controller 102 and each element of processor 103 are directly or indirectly electrically connected with each other, to realize the transmission or friendship of data
Mutually.For example, these elements can be realized being electrically connected with by one or more communication bus or holding wire each other.The logistics
During marketing system 200 can be stored in the memory 101 including at least one in the form of software or firmware (firmware)
Software function module.The processor 103 is used to perform the executable module stored in memory 101, such as described logistics battalion
Software function module or computer program that pin system 200 includes.
Wherein, memory 101 may be, but not limited to, random access memory (Random Access Memory,
RAM), read-only storage (Read Only Memory, ROM), programmable read only memory (Programmable Read-Only
Memory, PROM), erasable read-only memory (Erasable Programmable Read-Only Memory, EPROM),
Electricallyerasable ROM (EEROM) (Electric Erasable Programmable Read-Only Memory, EEPROM) etc..
Wherein, memory 101 is used for storage program, and the processor 103 performs described program, this hair after execute instruction is received
Method performed by the computer of server 100/ of the flow definition that bright embodiment any embodiment is disclosed can apply to treatment
In device 103, or realized by processor 103.
Processor 103 is probably a kind of IC chip, the disposal ability with signal.Above-mentioned processor 103 can
Being general processor, including central processing unit (Central Processing Unit, abbreviation CPU), network processing unit
(Network Processor, abbreviation NP) etc.；Can also be digital signal processor (DSP), application specific integrated circuit (ASIC),
It is field programmable gate array (FPGA) or other PLDs, discrete gate or transistor logic, discrete hard
Part component.Can realize or perform disclosed each method in the embodiment of the present invention, step and logic diagram.Processor 103
Can be microprocessor or the processor 103 can also be any conventional processor etc..
Fig. 3 is refer to, is the high-level schematic functional block diagram of the logistics marketing system 200 that present pre-ferred embodiments are provided.Institute
State logistics marketing system 200 and set up module 202, information receiving module 203, judge module including activity creation module 201, rule
204 and present provide module 205.
The activity creation module 201, for setting up marketing activity, when the marketing activity includes activity name, activity
Between section, movable territorial scope and capital budgeting.
Due to each marketing activity because the territorial scope being related to is different with the activity time, and exist different budget and when
Between the cycle, therefore different marketing activity needs individually to set, and the activity creation module 201 of the present embodiment can be directed to different
Activity scheme creates different marketing activities.It is of course also possible to set up other activities, such as certification activity, register and live with lottery
Dynamic, delivery activity etc. with lottery, that is, be not limited to the activity after the owner of cargo and driver's conclusion of the business order.The active period can be default
Active period between value, such as August 10 days to August 20 days, the territorial scope can be in units of city, and capital budgeting can be with
Including consumption voucher budget and cash budget.For example, during 10 days-August of August 20 days, for District of Shanghai owner of cargo's delivery and
The transaction of conclusion of the business carries out reward stimulation, and active budget cash budget is 100 yuan, and consumption voucher budget is 200 yuan, altogether 300 yuan.
The rule sets up module 202, for setting up at least one active rule to the marketing activity.Refer to figure
4, it is that the rule that present pre-ferred embodiments are provided sets up the structured flowchart of module 202.The rule sets up module 202 to be included using
Family screening unit 2021, route screening unit 2022, terms of trade constraint element 2023 and script import unit 2024.
User's screening unit 2021, for adding user's white list, user's white list includes meeting participation institute
State the user of marketing activity.User's white list can be pre-stored within memory 101, it is also possible to be obtained from other systems
Take, can such as be obtained from Data warehouse system, user's white list can be carried out to the user referring to the marketing activity
Limit, such as the user on user's white list is the user for having conclusion of the business order in nearly month daily, or is logged in for nearest two weeks
The number of times of the system of conclusion of the business cargo transport order is the driver of 1-100 times.
The route screening unit 2022, starting point and destination for limiting freight shipments limit shipping starting
City and shipping destination city, as only for from Shanghai be sent to the whole nation or the whole nation be sent to the source of goods in Shanghai belonging to transaction order
It is single.
The terms of trade constraint element 2023, for limiting dealing money, the friendship that user strikes a bargain within a predetermined period of time
Easy quantity.For example need to meet the dealing money in trading order form and be more than 50 yuan, it is also possible to the dealing money in trading order form
More than 250 yuan, and the stroke count of trading order form is more than or equal to 5 times.
The script import unit 2024, dynamic script is added for the drools by jboss.Jboss is one
The application server 100 of the open source code based on J2EE.In this way, new rule can be imported, to increase participation marketing activity
Condition.
Referring again to Fig. 3, described information receiver module 203, for receiving user data information, the number of users it is believed that
Breath includes owner of cargo's data message and driver's data message.After the owner of cargo and driver's conclusion of the business order, server 100 can preserve the owner of cargo with
The accounts information of driver and the information of conclusion of the business order etc., information receiving module 203 can receive the owner of cargo with department from server 100
The accounts information of machine and the information of conclusion of the business order etc..
Whether the judge module 204, the user included for judging the user data information meets at least one
Any described active rule in the active rule.Because information receiving module 203 has received user data information, mould is judged
Block 204 may determine that whether the various information in user data information meets the rule and set up the every living of the foundation of module 202
Dynamic rule.For example, active rule includes the first rule, Second Rule and three sigma rule, first rule is trading order form
Dealing money is more than 50 yuan；The Second Rule is more than 3 for the number of times of trading order form；The three sigma rule is trading order form
Number of times is more than or equal to 5, and dealing money is more than 250 yuan.It is any one in the first rule, Second Rule and three sigma rule is met
Xiang Shi, you can be judged as meeting active rule, naturally it is also possible to for different active rules, the judge module 204 can be with
The different decision instruction of output, so that present provides module 205 and provides different presents for different rules.
The present provides module 205, for any described activity rule met in active rule described at least one
User then provides present.Certainly, present provides the different decision instructions that module 205 can also be exported according to judge module 204
Different presents are provided, such as when the first rule is met, provides a 1 yuan of cash red packet, 2 yuan of consumption every time to driver
Certificate；When Second Rule is met, a 1 yuan of cash red packet, 1 yuan of consumption voucher are provided every time to driver；Advised when meeting the 3rd
When then, disposably reward, 5 yuan of cash red packet are provided, each user only limits once.
Fig. 5 is refer to, is the structured flowchart of the present granting module 205 that present pre-ferred embodiments are provided.The present
Providing module 205 includes that present limits unit 2051 and present definition unit 2052.
The present limits unit 2051, amount totals, the stroke count of the present, single use for limiting the present
The stroke count of the amount totals of the present at family and the present of unique user.For example, of that month (or when week or on the day of)
The accumulative present stroke count sum provided is less than or equal to 1000 for all users；Provide of that month (or when week or on the day of) is accumulative
The present amount of money amount to for all users be less than or equal to 5000 yuan；Only provided to same user of that month (or when week or on the day of)
50 yuan, at most provide 5.
The present definition unit 2052, for the user types, present species and the releasing mode that determine to provide.User
Species can be driver or owner of cargo etc., and present species can be including cash red packet or consumption voucher etc., and releasing mode can be direct
Granting or activation granting etc., the activation granting can be asked to send unloading after driver's completion cargo transport.
Wherein, cash red packet can divide three kinds of Flat Amount, the random amount of money and percentage red packet, and Flat Amount is definite value, with
The machine amount of money is settable bound, so that system is provided at random, is provided when percentage is only for transaction rule-like, configures percentage
Afterwards the real hair amount of money is calculated by radix of dealing money.Consumption voucher class：User uses threshold, such as the term of validity, usage scenario, i.e.,
Platform is subsidized but has use premise.The type of consumption voucher includes：Quota consumption voucher, discount consumption voucher-for the differentiation of the amount of money,
Discount class carries out discount calculating according to the actually used order amount of money.The effect phase is also provided with, is set time (default starting
Time and end time), for the differentiation of term of validity time.The consumption voucher can also be set using requirement：Disappear including setting
Take the conditions such as project, consume-city, particular merchant.Consumption voucher also can be set the minimum charge amount of money, during for using consumption voucher
The limitation of the order amount of money.
Fig. 6 is refer to, is the flow chart of the logistics marketing method that present pre-ferred embodiments are provided.It should be noted that
Logistics marketing method of the present invention is not limitation with Fig. 6 and particular order as described below.It should be appreciated that at other
In embodiment, the order of logistics marketing method which part step of the present invention can be exchanged with each other according to actual needs,
Or part steps therein can also be omitted or deleted.The idiographic flow shown in Fig. 6 will be described in detail below.This reality
The logistics marketing method for applying example is applied to server 100.Fig. 4 is referred to, the logistics marketing method includes：
S101, sets up marketing activity.
In the embodiment of the present invention, step S101 can be performed by activity creation module 201.Due to each marketing activity because
The territorial scope being related to is different with the activity time, and there are different budget and the time cycles, therefore different marketing activities needs
Individually set, the activity creation module 201 of the present embodiment can be directed to different activity schemes and create different marketing activities.
The active period can be preset value, such as the active period between August 10 days to August 20 days, and the territorial scope can
In units of city, capital budgeting can include consumption voucher budget and cash budget.
Step S102, at least one active rule is set up to the marketing activity.
In the embodiment of the present invention, step S102 can set up module 202 and perform by rule.Set up the active rule bag
Include：Addition user's white list, user's white list includes meeting the user for participating in the marketing activity.User's white list
Memory 101 can be pre-stored within, it is also possible to obtained from other systems, can such as be obtained from Data warehouse system, institute
State user's white list to be defined the user referring to the marketing activity, such as the user on user's white list is nearly one
There is the user of conclusion of the business order in individual month daily.
The starting point and destination of freight shipments are limited, that is, limits shipping starting city and shipping destination city, such as only
Trading order form belonging to the source of goods in Shanghai is sent to for the whole nation or the whole nation is sent to from Shanghai.
Limit dealing money, number of transaction that user strikes a bargain within a predetermined period of time.For example need to meet in trading order form
Dealing money be more than 50 yuan, it is also possible to dealing money in trading order form is more than 250 yuan, and the stroke count of trading order form is more than
Or equal to 5 times.
Step S103, receives user data information.
In the embodiment of the present invention, step S103 can be performed by information receiving module 203.In the owner of cargo and driver's conclusion of the business order
Afterwards, server 100 can preserve the accounts information of the owner of cargo and driver and the information of conclusion of the business order etc., and information receiving module 203 can be with
Information of accounts information and conclusion of the business order of the reception owner of cargo and driver etc. from server 100.
Whether step S104, the user that judging the user data information includes meets active rule described at least one
In any described active rule
In the embodiment of the present invention, step S104 can be performed by judge module 204.Due to having received user in step S103
Data message, judge module 204 may determine that whether the various information in user data information meets the rule and set up module
The 202 Activities rules set up.If meeting any one rule in Activities rule, step S105 is performed；If no
Meet, then do not provide present.
Specifically, the rule that can set up the foundation of module 202 with rule is compared, as the freight shipments in cross-channel line
Starting point and destination meet the regulation of the route screening unit 2022, and the dealing money of conclusion of the business order is in the terms of trade
In the range of the regulation of constraint element 2023, at the appointed time section, number of transaction also meet terms of trade constraint element to exchange hour
During 2023 regulation, then step S105 is performed.
Step S105, provides to the user for meeting any described active rule in active rule described at least one and gives
Product.
In the embodiment of the present invention, step S105 can provide module 205 and perform by present.Also wrapped when present is sent out to user
Include step：Limit the amount totals of the present, the stroke count of the present, the amount totals of the present of unique user and
The stroke count of the present of unique user.And step：It is determined that the user types provided, present species and releasing mode.
In sum, the embodiment of the present invention provides a kind of logistics marketing method, system and server, logistics marketing system bag
Include activity creation module, rule and set up module, information receiving module, judge module and present granting module.Sought by setting up
Pin activity, and different rules are set up for different marketing activities, the different rule of correspondence provides different presents, an enquiry
Main or driver meets wherein one rule, you can gets corresponding present, so can carry out marketing stimuli to the owner of cargo and driver.
When activity scheme has change, it is only necessary to re-establish activity and rule, in this way, can simply and easily newly-built activity, without weight
Active script newly is write, it is convenient and swift, because each activity need not be deleted, it is easy to the animation effect in later stage to follow the trail of and data core
Look into.
In several embodiments provided herein, it should be understood that disclosed apparatus and method, it is also possible to pass through
Other modes are realized.Device embodiment described above is only schematical, for example, flow chart and block diagram in accompanying drawing
Show the device of multiple embodiments of the invention, the architectural framework in the cards of method and computer program product,
Function and operation.At this point, each square frame in flow chart or block diagram can represent one the one of module, program segment or code
Part a, part for the module, program segment or code is used to realize holding for the logic function for specifying comprising one or more
Row instruction.It should also be noted that at some as in the implementation replaced, the function of being marked in square frame can also be being different from
The order marked in accompanying drawing occurs.For example, two continuous square frames can essentially be performed substantially in parallel, they are sometimes
Can perform in the opposite order, this is depending on involved function.It is also noted that every in block diagram and/or flow chart
The combination of the square frame in individual square frame and block diagram and/or flow chart, can use the function or the special base of action for performing regulation
Realized in the system of hardware, or can be realized with the combination of computer instruction with specialized hardware.
In addition, each functional module in each embodiment of the invention can integrate to form an independent portion
Divide, or modules individualism, it is also possible to which two or more modules are integrated to form an independent part.
If the function is to realize in the form of software function module and as independent production marketing or when using, can be with
Storage is in a computer read/write memory medium.Based on such understanding, technical scheme is substantially in other words
The part contributed to prior art or the part of the technical scheme can be embodied in the form of software product, the meter
Calculation machine software product is stored in a storage medium, including some instructions are used to so that a computer equipment (can be individual
People's computer, server, or network equipment etc.) perform all or part of step of each embodiment methods described of the invention.
And foregoing storage medium includes：USB flash disk, mobile hard disk, read-only storage (ROM, Read-Only Memory), arbitrary access are deposited
Reservoir (RAM, Random Access Memory), magnetic disc or CD etc. are various can be with the medium of store program codes.Need
Illustrate, herein, such as first and second or the like relational terms be used merely to by an entity or operation with
Another entity or operation make a distinction, and not necessarily require or imply these entities or there is any this reality between operating
The relation or order on border.And, term " including ", "comprising" or its any other variant be intended to the bag of nonexcludability
Contain, so that process, method, article or equipment including a series of key elements are not only including those key elements, but also including
Other key elements being not expressly set out, or it is this process, method, article or the intrinsic key element of equipment also to include.
In the absence of more restrictions, the key element limited by sentence "including a ...", it is not excluded that including the key element
Process, method, article or equipment in also there is other identical element.
The preferred embodiments of the present invention are the foregoing is only, is not intended to limit the invention, for the skill of this area
For art personnel, the present invention can have various modifications and variations.It is all within the spirit and principles in the present invention, made any repair
Change, equivalent, improvement etc., should be included within the scope of the present invention.It should be noted that：Similar label and letter exists
Similar terms is represented in following accompanying drawing, therefore, once being defined in a certain Xiang Yi accompanying drawing, then it is not required in subsequent accompanying drawing
It is further defined and is explained.
The above, specific embodiment only of the invention, but protection scope of the present invention is not limited thereto, and it is any
Those familiar with the art the invention discloses technical scope in, change or replacement can be readily occurred in, should all contain
Cover within protection scope of the present invention.Therefore, protection scope of the present invention described should be defined by scope of the claims.
Claims (10)
1. a kind of logistics marketing system, is applied to server, it is characterised in that including：
Activity creation module, for setting up marketing activity, the marketing activity includes activity name, active period, actively
Domain scope and capital budgeting；
Rule sets up module, for setting up at least one active rule to the marketing activity；
Information receiving module, for receiving user data information, the user data information includes owner of cargo's data message and driver
Data message；
Present provides module, in meeting active rule described at least one as the user that the user data information includes
Any active rule when, provided to the user for meeting any described active rule described at least one in active rule
Present.
2. logistics marketing system according to claim 1, it is characterised in that the rule sets up module includes user's screening
Unit, for adding user's white list, user's white list includes meeting the user for participating in the marketing activity.
3. logistics marketing system according to claim 2, it is characterised in that the rule is set up module and also sieved including route
Menu unit, starting point and destination for limiting freight shipments.
4. logistics marketing system according to claim 3, it is characterised in that the rule sets up module also includes transaction bar
Part constraint element, for limiting dealing money, the number of transaction that user strikes a bargain within a predetermined period of time.
5. logistics marketing system according to claim 1, it is characterised in that the present provides module includes that present is limited
Unit, for limit the amount totals of the present, the stroke count of the present, the present of unique user amount totals with
And the stroke count of the present of unique user.
6. logistics marketing system according to claim 1, it is characterised in that the present provides module includes present definition
Unit, for the user types, present species and the releasing mode that determine to provide.
7. a kind of server, the server is connected with multiple terminal communications, it is characterised in that the server includes：
Memory；
Processor；And
Logistics marketing system, the logistics marketing is installed in the memory and is held by the processor including one or more
Capable software function module, the logistics marketing includes：
Activity creation module, for setting up marketing activity, the marketing activity includes activity name, active period, actively
Domain scope and capital budgeting；
Rule sets up module, for setting up at least one active rule to the marketing activity；
Information receiving module, for receiving user data information, the user data information includes owner of cargo's data message and driver
Data message；
Present provides module, in meeting active rule described at least one as the user that the user data information includes
Any active rule when, provided to the user for meeting any described active rule described at least one in active rule
Present.
8. a kind of logistics marketing method, is applied to logistics marketing system, it is characterised in that methods described includes：
Marketing activity is set up, the marketing activity includes activity name, active period, movable territorial scope and capital budgeting；
At least one active rule is set up to the marketing activity；
User data information is received, the user data information includes owner of cargo's data message and driver's data message；
Any described activity rule in the user that the user data information includes meets active rule described at least one
When then, present is provided to the user for meeting any described active rule in active rule described at least one.
9. logistics marketing method according to claim 8, it is characterised in that the foundation to the marketing activity is at least
One active rule includes：
Addition user's white list, user's white list includes meeting the user for participating in the marketing activity；
Limit the starting point and destination of freight shipments；
Limit dealing money, number of transaction that user strikes a bargain within a predetermined period of time.
10. logistics marketing method according to claim 8, it is characterised in that described to meeting activity described at least one
The user of any described active rule in rule provides present to be included：Limit the amount totals of the present, the present
The stroke count of the present of stroke count, the amount totals of the present of unique user and unique user；It is determined that the user for providing
Species, present species and releasing mode.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201611112809.9A CN106779832A (en) | 2016-12-07 | 2016-12-07 | logistics marketing method, system and server |
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| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201611112809.9A CN106779832A (en) | 2016-12-07 | 2016-12-07 | logistics marketing method, system and server |
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| CN106779832A true CN106779832A (en) | 2017-05-31 |
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| CN201611112809.9A Pending CN106779832A (en) | 2016-12-07 | 2016-12-07 | logistics marketing method, system and server |
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| CN (1) | CN106779832A (en) |
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| CN110443575A (en) * | 2019-07-29 | 2019-11-12 | 苏州共创方程式企业管理有限公司 | A kind of customized conferring system and presentation method |
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Application publication date: 20170531 |