CN106651399A - Internet enterprise user right variation and notification method based on network - Google Patents
Internet enterprise user right variation and notification method based on network Download PDFInfo
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- CN106651399A CN106651399A CN201611236199.3A CN201611236199A CN106651399A CN 106651399 A CN106651399 A CN 106651399A CN 201611236199 A CN201611236199 A CN 201611236199A CN 106651399 A CN106651399 A CN 106651399A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/01—Customer relationship services
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0253—During e-commerce, i.e. online transactions
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0263—Targeted advertisements based upon Internet or website rating
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/06—Buying, selling or leasing transactions
- G06Q30/0601—Electronic shopping [e-shopping]
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Abstract
The present invention discloses an internet enterprise user right variation and notification method based on a network. The method comprises: integrating a plurality of bottom data through combination screening to generate an alternative user list; screening the alternative user list according to a plurality of right rule set conditions to form a plurality of corresponding right target population set; filtering each right target population according to the corresponding right filtering condition to form corresponding right display user groups; and finally, distributing available privilege information to each user in each right display user group. The internet enterprise user right variation and notification method based on the network can solve the complexity and performance problems of real-time data calculation access, can perform comprehensive output and uniform management aiming at each formed right display user group, and can provide a plurality of channels to notify and display users' available right information.
Description
Technical field
The present invention relates to network membership promotion technical field, and in particular to network Internet enterprises user's right becomes
Dynamic and Notification Method.
Background technology
Member's classification has been that all kinds of Internet enterprises run an indispensable ring.According to different member's grade scales
(mainly according to dimensions such as the behavior of reservation, user activities) gives user different rank rights and interests, so as to improve user to itself
User's viscosity of website, reaches business objective.
Existing industry universal mode is as follows:
User actively accesses website, and member's level attribute is judged after login, and the proprietary page or specific webpage show at different levels
Grade service that other user can enjoy is franchise or preferential privilege.
Website notifies to show loving care for user, so as to allow user to feel by traditional approach such as notes for the timing such as birthday class scene
Know and access website and obtain and enjoy that some grade services are franchise or preferential privilege.
The major drawbacks of existing scheme are:
Being limited to before user the message channel equipment and message sending link funnel reserved, excessive (frequency is filtered, is ready
Receive message, network condition etc.), real to touch relatively low up to the ratio for allowing user to perceive, coverage goal crowd is few.User is only capable of leading to
The message for receiving or the specific entrance for actively accessing website are crossed, all kinds of rights and interests that oneself can be got can be just recognized.With
Family can currently enjoy the judgement of rights and interests and be logged in based on user's real time access.In the case that user does not come to visit, it is impossible to predict its ownership
Benefit change.In the case that user's perception is weak, reaching for rights and interests task is affected to purchase consumption again with subsequent user, disadvantageous inhabitant is to website
Viscosity.
The content of the invention
It is an object of the invention to user's right coverage goal crowd is few in order to solve prior art, user perceive it is weak
In the case of, affect the appearance for reaching the problems such as consuming again with subsequent user of rights and interests task;Network internet is provided
Enterprise customer's rights and interests change and Notification Method.
In order to achieve the above object, the present invention is achieved through the following technical solutions:
A kind of network Internet enterprises user's right changes and Notification Method, and methods described is included:
Various bottom datas are carried out integrating by combined sorting and generates alternative user inventory;Various bottom data bags
Contain:The user account information of all users in the Internet enterprises, all sequence informations of each user, described in each
The user behavior of user browses data;
The alternative user inventory is screened according to multiple rights and interests rule group condition, forms corresponding multiple rights and interests target persons
Group;
Rights and interests target person group each described is filtered according to corresponding rights and interests filter condition, corresponding rights and interests are formed
Showing user group;
Available privilege information is provided to each the described user belonged in each described rights and interests showing user group.
It is preferred that carrying out integrating in the step of generating alternative user inventory by combined sorting to various bottom datas:
It is user account information of the alternative user inventory comprising each user for meeting the combined sorting, all
Sequence information, user behavior browse data.
It is preferred that each described sequence information is included:User account information, Order Type, the order time, destination and
Order active states.
It is preferred that being screened to the alternative user inventory according to multiple rights and interests rule group condition, formed corresponding multiple
In the step of rights and interests target person group:
Each described rights and interests rule group condition includes various screening rules, when arbitrary described in the alternative user inventory
User meets all screening rules in the correspondence rights and interests rule group condition simultaneously when, the user is corresponding described
The group member of rights and interests target person group;The group member of each rights and interests target person group possesses corresponding privilege, the privilege and institute
The user account information for stating group member is interrelated;
When screening rule described at least one changes in rights and interests rule group condition, respectively to the alternative use
Family inventory, the established rights and interests target person group are screened again, update the rights and interests target person group.
It is preferred that being filtered according to corresponding rights and interests filter condition to rights and interests target person group each described, formed
In the step of corresponding rights and interests showing user group:
The corresponding rights and interests filter condition of each described rights and interests target person group is included:Franchise effective time, franchise storehouse
Deposit, county palatine capping, shunting display condition;
According to the corresponding rights and interests filter condition to rights and interests target person group group member filters each described after, meet
The all described user of the rights and interests filter condition forms the corresponding rights and interests showing user group.
It is preferred that providing available privilege information to each the described user belonged in each described rights and interests showing user group
The step of in:
When the User logs in accesses Internet enterprises, the user is obtained by the user account information of the user
Privilege information;
When the customer access network, according to the user account information of the access identities of the user and the user it
Between mapping relations, the advertisement of the corresponding privilege information is sent to into the user.
It is preferred that when when the customer access network, according to the user of the access identities of the user and the user
Mapping relations between accounts information, in leading to the step of advertisement of the corresponding privilege information is sent to into the user:
When the user is using the mobile terminal network visiting with the Internet enterprises function, according to the movement
Mapping relations between the user account information of terminal unique mark and the user, the advertisement of the corresponding privilege information is sent out
Deliver to the mobile terminal;
When the user accesses network using personal computer, the ID distributed automatically according to network with it is described
Mapping relations between the user account information of user, the advertisement of the corresponding privilege information is sent to the individual calculus
Machine.
On the basis of common sense in the field is met, above-mentioned each optimum condition can be combined, and obtain final product each preferable reality of the present invention
Example.
The present invention positive effect be:
Network Internet enterprises user's right disclosed by the invention changes and Notification Method, first, to various bottoms
Layer data is carried out integrating and generates alternative user inventory by combined sorting;Secondly, according to multiple rights and interests rule group condition to alternative
User's inventory is screened, and forms corresponding multiple rights and interests target person groups;Again, to each rights and interests target person group according to corresponding
Rights and interests filter condition is filtered, and forms corresponding rights and interests showing user group;Finally, to belonging in each rights and interests showing user group
Each user provide available privilege information.The present invention can solve the problem that complexity and the performance issue for accessing that real time data is calculated;
For each the rights and interests showing user group for being formed, comprehensive output, unified management, there is provided multiple support channels are notified, show that user can use
Benefits information.
Description of the drawings
Fig. 1 is that network Internet enterprises user's right of the invention changes and the overall flow of Notification Method is illustrated
Figure.
Specific embodiment
Below in conjunction with the accompanying drawing in the embodiment of the present invention, the technical scheme in the embodiment of the present invention is carried out clear, complete
Site preparation is described, it is clear that described embodiment is only a part of embodiment of the invention, rather than the embodiment of whole.It is based on
Embodiment in the present invention, it is every other that those of ordinary skill in the art are obtained under the premise of creative work is not made
Embodiment, belongs to the scope of protection of the invention.
As shown in figure 1, a kind of network Internet enterprises user's right changes and Notification Method, methods described bag
Contain:
Various bottom datas are carried out integrating generation alternative user inventory by S1 by combined sorting.
Various bottom datas are included:The user account information of all users, all of each user order in Internet enterprises
Single information, the user behavior of each user browse data.Wherein, each sequence information is included:User account information, order class
Type, order time, destination and order active states.
It is concrete it is actually used in, various bottom datas are also included:The ascribed characteristics of population of user, social property, position attribution,
User account information attribute, customer mobile terminal facility information, user preference information, user gradation information etc..
In the present embodiment, all sequence informations of each user include History Order, real time orders.
In the present invention, user account information of the alternative user inventory comprising each user for meeting combined sorting, all order
Single information, user behavior browse data.
S2, screens according to multiple rights and interests rule group condition to alternative user inventory, forms corresponding multiple rights and interests target persons
Group.
Each rights and interests rule group condition includes various screening rules, when simultaneously any user in alternative user inventory meets
When corresponding to all screening rules in rights and interests rule group condition, user is the group member of corresponding rights and interests target person group;Each
Group member possesses corresponding privilege, and privilege is interrelated with the user account information of group member.
Example 1:Include in a rights and interests rule group condition:
Rule 1.1:User gradation is gold user, platinum user, diamond user;
Rule 1.2:Order Type is admission ticket type, and admission ticket order status are non-cancellation;
The all users for meeting above-mentioned two rule are searched in alternative user inventory, the rights and interests target person group is formed.
Example 2:Include in another rights and interests rule group condition:
Rule 2.1:Order Type is internal ticket;
Rule 2.2:Destination is given city:Chengdu, Sanya;
Rule 2.3:Order status are " striking a bargain ";
The all users for meeting above-mentioned two rule are searched in alternative user inventory, the rights and interests target person group is formed.
When at least one screening rule changes in rights and interests rule group condition, respectively to alternative user inventory, shape
Into rights and interests target person group screened again, update the rights and interests target person group.
S3, filters to each rights and interests target person group according to corresponding rights and interests filter condition, forms corresponding rights and interests
Showing user group.
In the present invention, each corresponding rights and interests filter condition of rights and interests target person group is included:Franchise effective time, franchise storehouse
Deposit, county palatine capping, shunting display condition.
In the present embodiment, franchise effective time refers to that privilege is available for the time for showing and getting.The non-effective time, even if symbol
Franchise targeted customer is closed, is not notified and is shown.
Franchise stock refers to the number that the entity or virtual objects of user's granting are given in any one rights and interests target person group
Amount.Not in stock or stock are remaining not enough, then do not notify and show.
County palatine capping:If in a rights and interests showing user group group, any one user does not then do more than restriction is got
Notify and show.
Shunting shows:In a rights and interests showing user group group, a part of user only does the notice of A classes privilege product and exhibition
Show, another part user only do B classes privilege product notice and displaying, or another part user do not do franchise product notice and
Show.
After filtering to each rights and interests target person group group member according to corresponding rights and interests filter condition, meet rights and interests filtration
All users of condition form corresponding rights and interests showing user group.
S4, to each user belonged in each rights and interests showing user group available privilege information is provided.
S4.1, when User logs in accesses Internet enterprises, by the user account information of user the privilege of user is obtained
Information;
S4.2, when customer access network, according to reflecting between the access identities of user and the user account information of user
Relation is penetrated, the advertisement of corresponding privilege information is sent to into user.
Step S4.2 is specifically included:
When user is using the mobile terminal network visiting with Internet enterprises function, according to mobile terminal unique mark
The mapping relations and user account information of user between, the advertisement of corresponding privilege information is sent to mobile terminal.For example, band
There is the mobile terminal of the application software of the Internet enterprises.
For example, when user accesses network using the Android system equipment with Internet enterprises function, automatically generate dynamic whole
End unique mark IMEI, according to the mapping relations between user account information and IMEI, the advertisement of the privilege information of user sends
To mobile terminal.
For example, when user accesses network using the IOS system equipments with Internet enterprises function, dynamic terminal is automatically generated
Unique ID FA, according to the mapping relations between user account information and IDFA, the advertisement of the privilege information of user send to
Mobile terminal.
In the present embodiment, using the message informing (application comprising letter, the Internet enterprises in note, Internet enterprises station
Software PUSH message etc.) send for reference to mobile terminal.
When user accesses network using personal computer, the use of the ID distributed automatically according to network and user
Mapping relations between the accounts information of family, the advertisement of corresponding privilege information is sent to personal computer.
The present invention can segment all types of user and give specific power according to different scenes by above-mentioned technical proposal
Benefit, meets the needs of Internet enterprises service operation.Various bottom datas are integrated, when in arbitrary rights and interests rule group condition
One or more rules when changing, can upgrade in time corresponding rights and interests target person group.Can be multi-faceted by all kinds of means
Touch rights and interests or privilege that user perceives Internet enterprises.When user secures the privilege, increase and pay a return visit returning for the Internet enterprises
Visit amount, lifts contribution of the Internet enterprises member to the Internet enterprises.
Although the foregoing describing the specific embodiment of the present invention, it will be appreciated by those of skill in the art that these
It is merely illustrative of, protection scope of the present invention is defined by the appended claims.Those skilled in the art is not carrying on the back
On the premise of the principle and essence of the present invention, various changes or modifications can be made to these embodiments, but these are changed
Protection scope of the present invention is each fallen within modification.
Claims (7)
1. a kind of network Internet enterprises user's right changes and Notification Method, it is characterised in that methods described is included:
Various bottom datas are carried out integrating by combined sorting and generates alternative user inventory;Various bottom datas are included:
The user account information of all users, all sequence informations of each user, each described use in the Internet enterprises
The user behavior at family browses data;
The alternative user inventory is screened according to multiple rights and interests rule group condition, forms corresponding multiple rights and interests target groups
Group;
Rights and interests target person group each described is filtered according to corresponding rights and interests filter condition, the corresponding rights and interests are formed
Showing user group;
Available privilege information is provided to each the described user belonged in each described rights and interests showing user group.
2. network Internet enterprises user's right as claimed in claim 1 changes and Notification Method, it is characterised in that
Various bottom datas are being carried out by combined sorting to integrate in the step of generating alternative user inventory:
User account information, all order of the alternative user inventory comprising each user for meeting the combined sorting
Information, user behavior browse data.
3. network Internet enterprises user's right as claimed in claim 1 or 2 changes and Notification Method, and its feature exists
In each described sequence information is included:User account information, Order Type, order time, destination and order come into force shape
State.
4. network Internet enterprises user's right as claimed in claim 2 changes and Notification Method, it is characterised in that
The alternative user inventory is being screened according to multiple rights and interests rule group condition, is forming corresponding multiple rights and interests target person groups
In step:
Each described rights and interests rule group condition includes various screening rules, the arbitrary described user in the alternative user inventory
When meeting all screening rules in the correspondence rights and interests rule group condition simultaneously, the user is the corresponding rights and interests
The group member of target person group;The group member of each rights and interests target person group possesses corresponding privilege, it is described it is franchise with described group
The user account information of member is interrelated;
It is clear to the alternative user respectively when screening rule described at least one changes in rights and interests rule group condition
Single, the established rights and interests target person group is screened again, updates the rights and interests target person group.
5. network Internet enterprises user's right as claimed in claim 1 changes and Notification Method, it is characterised in that
Rights and interests target person group each described is being filtered according to corresponding rights and interests filter condition, corresponding rights and interests is being formed and is shown use
In the step of family group:
The corresponding rights and interests filter condition of each described rights and interests target person group is included:Franchise effective time, franchise stock, spy
Power gets the upper limit, shunting display condition;
According to the corresponding rights and interests filter condition to rights and interests target person group group member filters each described after, meet described
The all described user of rights and interests filter condition forms the corresponding rights and interests showing user group.
6. network Internet enterprises user's right as claimed in claim 4 changes and Notification Method, it is characterised in that
In the step of providing available privilege information to each the described user belonged in each described rights and interests showing user group:
When the User logs in accesses the Internet enterprises, the user is obtained by the user account information of the user
Privilege information;
When the customer access network, according between the access identities of the user and the user account information of the user
Mapping relations, by the advertisement of the corresponding privilege information user is sent to.
7. network Internet enterprises user's right as claimed in claim 6 changes and Notification Method, it is characterised in that
When the customer access network, according to reflecting between the access identities of the user and the user account information of the user
Relation is penetrated, in leading to the step of advertisement of the corresponding privilege information is sent to into the user:
When the user is using the mobile terminal network visiting with the Internet enterprises function, according to the mobile terminal
Mapping relations between the user account information of unique mark and the user, by the advertisement of the corresponding privilege information send to
The mobile terminal;
When the user accesses network using personal computer, the ID distributed automatically according to network and the user
User account information between mapping relations, the advertisement of the corresponding privilege information is sent to the personal computer.
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CN201611236199.3A CN106651399A (en) | 2016-12-28 | 2016-12-28 | Internet enterprise user right variation and notification method based on network |
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CN201611236199.3A CN106651399A (en) | 2016-12-28 | 2016-12-28 | Internet enterprise user right variation and notification method based on network |
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Cited By (7)
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CN107818479A (en) * | 2017-10-27 | 2018-03-20 | 携程旅游网络技术(上海)有限公司 | Favor information method for pushing, system, storage medium and electronic equipment |
CN109064280A (en) * | 2018-07-27 | 2018-12-21 | 北京优酷科技有限公司 | The methods of exhibiting and device of user's right |
CN109949093A (en) * | 2019-03-20 | 2019-06-28 | 携程旅游网络技术(上海)有限公司 | Favor information method for pushing, system, electronic equipment and storage medium |
CN111091439A (en) * | 2019-11-08 | 2020-05-01 | 泰康保险集团股份有限公司 | Order association marketing campaign implementation method, system, equipment and storage medium |
CN111415179A (en) * | 2019-01-04 | 2020-07-14 | 阿里巴巴集团控股有限公司 | User rights information processing method and device and electronic equipment |
CN113764096A (en) * | 2021-04-02 | 2021-12-07 | 北京京东拓先科技有限公司 | Rights management method, rights management device, electronic equipment and computer storage medium |
CN114969710A (en) * | 2021-06-03 | 2022-08-30 | 中移互联网有限公司 | Rights and interests sharing method, device and equipment |
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CN114969710A (en) * | 2021-06-03 | 2022-08-30 | 中移互联网有限公司 | Rights and interests sharing method, device and equipment |
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