CN106529993A - Intelligent advertisement delivery method and device - Google Patents
Intelligent advertisement delivery method and device Download PDFInfo
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- CN106529993A CN106529993A CN201610916987.0A CN201610916987A CN106529993A CN 106529993 A CN106529993 A CN 106529993A CN 201610916987 A CN201610916987 A CN 201610916987A CN 106529993 A CN106529993 A CN 106529993A
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- G—PHYSICS
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- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0276—Advertisement creation
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- G—PHYSICS
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- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
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- G—PHYSICS
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- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0277—Online advertisement
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Abstract
The present invention discloses an intelligent advertisement delivery method and device. The intelligent advertisement delivery method includes the following steps of: obtaining currently-deliverable advertisement information from an advertisement delivery system; generating a prompt box containing the currently-deliverable advertisement information according to the currently-deliverable advertisement information; skipping to an advertisement delivery interface after receiving a preset operation control instruction; and receiving input information of a user in the advertisement delivery interface and generating advertisement delivery information for execution in the advertisement delivery interface, and adding the advertisement delivery information into the advertisement delivery system. According to the intelligent advertisement delivery method and device of the invention, an advertisement deliverer can be prompted with the currently-deliverable advertisement information through a convenient mode, the advertisement deliverer can deliver an advertisement efficiently and easily according to the advertisement information, and therefore, user experience can be enhanced when the advertisement deliverer delivers the advertisement.
Description
Technical field
The present invention relates to ad system technical field, the method and device that more particularly to a kind of intelligent advertisement is thrown in.
Background technology
Various advertisements are full of in social life now.For advertisement putting person, by TV and net
The electronic communication such as network mode throwing in advertisement, is a kind of very efficient advertisement placement method.But in the face of the TV frequency of magnanimity
During road, the television channel for selecting suitable advertisement putting person is the thing for spending very much time and efforts, should not more be carried also
Need the broadcast region to each television channel and broadcast time section to make further selection, be not only related to advertisement putting person
Avoid the television channel being scheduled, in addition it is also necessary to when being scheduled broadcast region in avoiding each television channel and having broadcasted
Between section.Advertisement is thrown on network there is also similar puzzlement.How adequate solution the problems referred to above, just become industry urgently
The problem of solution.
The content of the invention
The present invention provides the method and device that a kind of intelligent advertisement is thrown in, to be worked as to user's prompting by easily mode
The front advertising message thrown in, user efficiently can easily throw in advertisement according to the advertising message, so as to substantially increase use
Throw in the Consumer's Experience of advertisement in family.
First aspect according to embodiments of the present invention, there is provided a kind of method that intelligent advertisement is thrown in, including：
The current advertising message thrown in acquisition advertisement delivery system；
According to the current advertising message thrown in, carrying comprising the current advertising message thrown in is generated
Show frame；
After receiving default manipulation instruction, advertisement putting interface is jumped to；
In advertisement putting interface, input information of the receive user in advertisement putting interface is generated wide for what is performed
Impression information is accused, and the advertisement putting information is added in advertisement delivery system.
In one embodiment, the current advertising message thrown in the acquisition advertisement delivery system, including：
The ad related information of the current user for logging in is obtained, the ad related information includes the place geographic region of user
Any one of history of advertising data that domain and user throw in or many persons；
In the ad related information of the user of the current login, according to default degree of association system, user is determined
Preference information；
According to the user preference information, gone out by advertising inquiry system queries in advertisement delivery system described current
The advertising message that can be thrown in.
In one embodiment, it is described according to the current advertising message thrown in, generate comprising described current
The prompting frame of the advertising message that can be thrown in, including：
The current advertising message thrown in of relative users is generated for different users；
According to the current advertising message thrown in, in the login interface of the current user for logging in, generate described in carry
Show frame.
In one embodiment, it is described to receive after the default manipulation instruction in the region of the prompting frame, redirect
To advertisement putting interface, including：
In the region of the prompting frame, the operational order of receiving user's input；
Judge whether the operational order of user input meets default manipulation instruction, the default manipulation instruction includes Mus
The single key command of mark programmable button, the double mouse click instruction of mouse programmable button, mouse slip instruction, the slip instruction of touch screen
With any one of click commands of touch screen or many persons；
In the case where the operational order of user input meets default manipulation instruction, advertisement putting circle is jumped to
Face.
In one embodiment, it is described in advertisement putting interface, input letter of the receive user in advertisement putting interface
Breath, generates the advertisement putting information for performing, including：
In advertisement putting interface, generated according to the current advertisement putting information thrown in and can throw in advertisement putting
Content；
The operational order that real-time reception user is input at the advertisement putting interface；
According to the operational order, the advertisement putting information for performing is generated；
The advertisement putting information is added in advertisement delivery system.
A kind of second aspect according to embodiments of the present invention, there is provided the device that intelligent advertisement is thrown in, including：
Acquisition module, for obtaining the current advertising message thrown in advertisement delivery system；
Generation module, for according to the current advertising message thrown in, generating and throwing in comprising described current
Advertising message prompting frame；
Jump module, for receiving after default manipulation instruction, jumps to advertisement putting interface；
Receiver module, for, in advertisement putting interface, input information of the receive user in advertisement putting interface is generated
For the advertisement putting information for performing, and the advertisement putting information is added in advertisement delivery system.
In one embodiment, the acquisition module, including：
Acquisition submodule, for obtaining the ad related information of the user of current login, the ad related information includes
Any one of history of advertising data that the place geographic area of user and user throw in or many persons；
Determination sub-module, in the ad related information of the user of the current login, according to the default degree of association
System, determines the preference information of user；
Inquiry submodule, for according to the user preference information, passing through advertising inquiry system in advertisement delivery system
Inquire the current advertising message thrown in.
In one embodiment, the generation module, including：
First generates submodule, for generating the current advertisement letter thrown in of relative users for different users
Breath；
Second generates submodule, for according to the current advertising message thrown in, the current user's for logging in
Login interface, generates the prompting frame.
In one embodiment, the jump module, including：
First receiving submodule, in the region of the prompting frame, the operational order of receiving user's input；
Judging submodule, it is for judging whether the operational order of user input meets default manipulation instruction, described default
Manipulation instruction include the single key command of mouse programmable button, the double mouse click instruction of mouse programmable button, mouse slip instruction,
Any one of click commands of the slip instruction of touch screen and touch screen or many persons；
Submodule is redirected, in the case of meeting default manipulation instruction in the operational order of user input, is jumped to
The advertisement putting interface.
In one embodiment, the receiver module, including：
3rd generates submodule, in advertisement putting interface, according to the current advertisement putting letter thrown in
Breath generation can throw in advertisement putting content；
Second receiving submodule, for the operational order that real-time reception user is input at the advertisement putting interface；
4th generates submodule, for according to the operational order, generating the advertisement putting information for performing；
Addition submodule, for the advertisement putting information is added in advertisement delivery system.
Other features and advantages of the present invention will be illustrated in the following description, also, partly be become from description
Obtain it is clear that or being understood by implementing the present invention.The purpose of the present invention and other advantages can be by the explanations write
In book, claims and accompanying drawing, specifically noted structure is realizing and obtain.
Below by drawings and Examples, technical scheme is described in further detail.
Description of the drawings
Accompanying drawing is used for providing a further understanding of the present invention, and constitutes a part for description, the reality with the present invention
Applying example is used for explaining the present invention together, is not construed as limiting the invention.In the accompanying drawings：
Fig. 1 is the flow chart of the method that a kind of intelligent advertisement shown in an exemplary embodiment of the invention is thrown in；
The flow process of the step of Fig. 2 is a kind of method of the intelligent advertisement input shown in an exemplary embodiment of the invention S11
Figure；
The flow process of the step of Fig. 3 is a kind of method of the intelligent advertisement input shown in an exemplary embodiment of the invention S12
Figure；
The flow process of the step of Fig. 4 is a kind of method of the intelligent advertisement input shown in an exemplary embodiment of the invention S13
Figure；
The flow process of the step of Fig. 5 is a kind of method of the intelligent advertisement input shown in an exemplary embodiment of the invention S14
Figure；
Fig. 6 is the block diagram of the device that a kind of intelligent advertisement shown in an exemplary embodiment of the invention is thrown in；
Fig. 7 is the frame of the acquisition module 61 of the device that a kind of intelligent advertisement shown in an exemplary embodiment of the invention is thrown in
Figure；
Fig. 8 is the frame of the generation module 62 of the device that a kind of intelligent advertisement shown in an exemplary embodiment of the invention is thrown in
Figure；
Fig. 9 is the frame of the jump module 63 of the device that a kind of intelligent advertisement shown in an exemplary embodiment of the invention is thrown in
Figure；
Figure 10 is the receiver module 64 of the device that a kind of intelligent advertisement shown in an exemplary embodiment of the invention is thrown in
Block diagram.
Specific embodiment
The preferred embodiments of the present invention are illustrated below in conjunction with accompanying drawing, it will be appreciated that preferred reality described herein
Apply example and be merely to illustrate and explain the present invention, be not intended to limit the present invention.
Fig. 1 is the method flow diagram that a kind of intelligent advertisement according to an exemplary embodiment is thrown in, as shown in figure 1,
The method that the intelligent advertisement is thrown in, comprises the following steps S11-S14：
In step s 11, the current advertising message thrown in acquisition advertisement delivery system；
In step s 12, according to the current advertising message thrown in, generate and current throw in comprising described
The prompting frame of advertising message；
In step s 13, after receiving default manipulation instruction, jump to advertisement putting interface；
In step S14, in advertisement putting interface, input information of the receive user in advertisement putting interface is generated
For the advertisement putting information for performing, and the advertisement putting information is added in advertisement delivery system.
In one embodiment, obtain the current advertising message thrown in advertisement delivery system first in real time.Also
Need to obtain the ad related information of the current user for logging in, the ad related information includes the place geographic area of user and use
Any one of history of advertising data that family is thrown in or many persons.In the ad related information of the user for logging in this prior, according to
Default degree of association system, determines the preference information of user.According to the user preference information, pass through in advertisement delivery system
Advertising inquiry system queries go out the current advertising message thrown in.According to the current advertising message thrown in, generate
Prompting frame comprising the current advertising message thrown in.The current of relative users is generated for different users to throw in
Advertising message.When advertisement delivery system is logged in, the interface for first logging into is advertisement putting to user, current according to this
The advertising message that can be thrown in, in the login interface of the current user for logging in, generates the prompting frame.
After the login receives default manipulation instruction, advertisement putting interface is jumped to.In the region of the prompting frame,
The operational order of receiving user's input.Judge whether the operational order of user input meets default manipulation instruction, this is default
Manipulation instruction include the single key command of mouse programmable button, the double mouse click instruction of mouse programmable button, mouse slip instruction, touch
Touch any one of the slip instruction of screen and the click commands of touch screen or many persons.Meet default in the operational order of user input
Manipulation instruction in the case of, jump to the advertisement putting interface.In advertisement putting interface, receive user is in advertisement putting circle
Input information in face, generates the advertisement putting information for performing, and the advertisement putting information is added to advertisement putting system
In system.In advertisement putting interface, generated according to the current advertisement putting information thrown in and can throw in advertisement putting content.
Operational order of the real-time reception user in the advertisement putting interface input, according to the operational order, generates the advertisement for performing
Impression information, and the advertisement putting information is added in advertisement delivery system.
The advertising message that the present invention can be currently thrown in user's prompting by easily mode, user can be according to the advertisement
Efficient information easily throws in advertisement, throws in the Consumer's Experience of advertisement so as to substantially increase user.
In one embodiment, as shown in Fig. 2 step S11 comprises the steps S21-S23：
In the step s 21, the ad related information of the current user for logging in is obtained, the ad related information includes user
Place geographic area and any one of the history of advertising data thrown in of user or many persons；
In step S22, in the ad related information of the user of the current login, according to default degree of association system
System, determines the preference information of user；
In step S23, according to the user preference information, pass through advertising inquiry system queries in advertisement delivery system
Go out the current advertising message thrown in.
In one embodiment, the ad related information of the current user for logging in is obtained, the ad related information includes using
Any one of history of advertising data that the place geographic area at family and user throw in or many persons.For example, advertisement delivery system leads to
The corresponding relation of ip addresses and actual address is crossed, the geographic area residing for user A is found, or is passed through certain in advertisement delivery system
The geographic area that user A oneself is filled in.
In the ad related information of the user of the current login, according to default degree of association system, user is determined
Preference information.For example, the geographic area that certain user B is located is Beijing, then according to the degree of association system of default volume, user
The preference information of B is circum Bohai economic area.Again for example, usually advertisement is thrown in Guangdong language in the history of advertising data of user C, then
According to the degree of association system of default volume, the preference information of user C is Pearl River Delta economic zone.Again for example, user D is liked in variety section
Advertisement is thrown in certain television channel first based on mesh, then according to the degree of association system of default volume, the preference information of user D is comprehensive
The higher television channel of skill program audience rating.
Ad system goes out to meet the current advertisement letter thrown in of user preference information by advertising inquiry system queries
Breath.
In one embodiment, as shown in figure 3, step S12 comprises the steps S31-S32：
In step S31, the current advertising message thrown in of relative users is generated for different users；
In step s 32, according to the current advertising message thrown in, in login circle of the current user for logging in
Face, generates the prompting frame.
In one embodiment, thrown according to the user preference information of different users and the current of advertisement delivery system
The advertising message put, so that generate the current advertising message thrown in for different users accordingly.It is current according to this
The advertising message that can be thrown in, in the login interface of the user of different current logins, generates and current throws in comprising described this
Advertising message prompting frame, the prompting frame is covered on login interface, and the prompting frame can be dragged, with avoid affect the use
Other operations of family on login interface.
In one embodiment, as shown in figure 4, step S13 comprises the steps S41-S43：
In step S41, in the region of the prompting frame, the operational order of receiving user's input；
In step S42, judge whether the operational order of user input meets default manipulation instruction, the default behaviour
Control is instructed includes the single key command of mouse programmable button, the double mouse click instruction of mouse programmable button, mouse slip instruction, touch
Any one of click commands of the slip instruction of screen and touch screen or many persons；
In step S43, in the case where the operational order of user input meets default manipulation instruction, jump to described
Advertisement putting interface.
In one embodiment, the prompting frame is covered on login interface.What user was made on login interface
Operational order may be not the operational order for jumping to advertisement putting interface, it is also possible to realize some behaviour in login interface
The operational order that work is intended to.Only advertisement putting circle can be just jumped to when the operational order of user meets default operational order
Face.Further, the operational order that user sends is must take place in the region of prompting frame.Also need to judge the behaviour of user input
Instruct and whether meet the default operational order.In terms of the type of operational order, user may be by mouse in computer
End is operated, and can also directly be operated by touch interface.For the difference of the terminal unit of user operation, this is default
Operational order includes that the single key command of default mouse programmable button, the double mouse click instruction of mouse programmable button, mouse slide
Any one of click commands of instruction, the slip instruction of touch screen and touch screen or many persons.
In one embodiment, as shown in figure 5, step S14 comprises the steps S51-S54：
In step s 51, in advertisement putting interface, being generated according to the current advertisement putting information thrown in can
Throw in advertisement putting content；
In step S52, the operational order that real-time reception user is input at the advertisement putting interface；
In step S53, according to the operational order, the advertisement putting information for performing is generated；
In step S54, the advertisement putting information is added in advertisement delivery system.
In one embodiment, it is after advertisement putting interface is jumped to by prompting frame, interior in the advertisement putting interface
Appearance generated according to the current advertisement putting information thrown in for the user, and the current of the user is thrown in
Advertisement putting information is equivalent to the advertisement putting information in the prompting frame.User can be in the advertisement putting interface to throwing in
Advertisement putting information the operation such as carry out selecting, delete, add, changing.The real-time receiving user's input of the advertisement delivery system
Operational order.And, user can be added on the advertisement outside the advertisement putting information in the prompting frame by addition instruction
Impression information.After user confirms to submit to, advertisement delivery system generates the advertisement putting information for performing, and by the user
The advertisement putting information of execution is added in advertisement delivery system.
In one embodiment, Fig. 6 is the device frame that a kind of intelligent advertisement according to an exemplary embodiment is thrown in
Figure.As Fig. 6 shows that the device includes acquisition module 61, generation module 62, jump module 63 and receiver module 64.
The acquisition module 61, for obtaining the current advertising message thrown in advertisement delivery system；
The generation module 62, for according to the current advertising message thrown in, generate comprising it is described it is current can
The prompting frame of the advertising message of input；
The jump module 63, for receiving after default manipulation instruction, jumps to advertisement putting interface；
The receiver module 64, in advertisement putting interface, input information of the receive user in advertisement putting interface,
The advertisement putting information for performing is generated, and the advertisement putting information is added in advertisement delivery system.
As shown in fig. 7, the acquisition module 61 includes acquisition submodule 71, determination sub-module 72 and inquiry submodule 73.
The acquisition submodule 71, for obtaining the ad related information of the user of current login, the ad related information
Any one of history of advertising data that place geographic area including user and user throw in or many persons；
The determination sub-module 72, in the ad related information of the user of the current login, according to default pass
Connection degree system, determines the preference information of user；
The inquiry submodule 73, for according to the user preference information, passing through advertising inquiry in advertisement delivery system
System queries go out the current advertising message thrown in.
As shown in figure 8, the generation module 62 includes that the first generation submodule 81 and second generates submodule 82.
The first generation submodule 81, for generating the current advertisement thrown in of relative users for different users
Information；
The second generation submodule 82, for according to the current advertising message thrown in, in the current use for logging in
The login interface at family, generates the prompting frame.As shown in figure 9, the jump module 63 includes.
As shown in figure 9, the jump module 63 includes the first receiving submodule 91, judging submodule 92 and redirects submodule
93。
First receiving submodule 91, in the region of the prompting frame, the operational order of receiving user's input；
The judging submodule 92, it is for judging whether the operational order of user input meets default manipulation instruction, described
Default manipulation instruction includes that the single key command of mouse programmable button, the double mouse click instruction of mouse programmable button, mouse slide
Any one of click commands of instruction, the slip instruction of touch screen and touch screen or many persons；
This redirects submodule 93, in the case of meeting default manipulation instruction in the operational order of user input, jumps
Go to the advertisement putting interface.
As shown in Figure 10, the receiver module 64 includes the 3rd generation submodule 101, the second receiving submodule 102, the 4th life
Into submodule 103 and addition submodule 104.
3rd generates submodule 101, for, in advertisement putting interface, being thrown according to the current advertisement thrown in
Put information generation and can throw in advertisement putting content；
Second receiving submodule 102, for the operational order that real-time reception user is input at the advertisement putting interface；
4th generates submodule 103, for according to the operational order, generating the advertisement putting information for performing；
The addition submodule 104, for the advertisement putting information is added in advertisement delivery system.
Those skilled in the art are it should be appreciated that embodiments of the invention can be provided as method, system or computer program
Product.Therefore, the present invention can adopt complete hardware embodiment, complete software embodiment or with reference to the reality in terms of software and hardware
Apply the form of example.And, the present invention can be using the computer for wherein including computer usable program code at one or more
The shape of the computer program implemented in usable storage medium (including but not limited to disk memory and optical memory etc.)
Formula.
The present invention be with reference to method according to embodiments of the present invention, equipment (system), and computer program flow process
Figure and/or block diagram are describing.It should be understood that can be by computer program instructions flowchart and/or each stream in block diagram
The combination of journey and/or square frame and flow chart and/or the flow process in block diagram and/or square frame.These computer programs can be provided
The processor of general purpose computer, special-purpose computer, Embedded Processor or other programmable data processing devices is instructed to produce
A raw machine so that produced for reality by the instruction of computer or the computing device of other programmable data processing devices
The device of the function of specifying in present one flow process of flow chart or one square frame of multiple flow processs and/or block diagram or multiple square frames.
These computer program instructions may be alternatively stored in and can guide computer or other programmable data processing devices with spy
Determine in the computer-readable memory that mode works so that the instruction being stored in the computer-readable memory is produced to be included referring to
Make the manufacture of device, the command device realize in one flow process of flow chart or one square frame of multiple flow processs and/or block diagram or
The function of specifying in multiple square frames.
These computer program instructions can be also loaded in computer or other programmable data processing devices so that in meter
Series of operation steps is performed on calculation machine or other programmable devices to produce computer implemented process, so as in computer or
The instruction performed on other programmable devices is provided for realizing in one flow process of flow chart or multiple flow processs and/or block diagram one
The step of function of specifying in individual square frame or multiple square frames.
Obviously, those skilled in the art can carry out the essence of various changes and modification without deviating from the present invention to the present invention
God and scope.So, if these modifications of the present invention and modification belong to the scope of the claims in the present invention and its equivalent technologies
Within, then the present invention is also intended to comprising these changes and modification.
Claims (10)
1. a kind of method that intelligent advertisement is thrown in, it is characterised in that include：
The current advertising message thrown in acquisition advertisement delivery system；
According to the current advertising message thrown in, the prompting comprising the current advertising message thrown in is generated
Frame；
After receiving default manipulation instruction, advertisement putting interface is jumped to；
In advertisement putting interface, input information of the receive user in advertisement putting interface generates the advertisement for performing and throws
Information is put, and the advertisement putting information is added in advertisement delivery system.
2. the method for claim 1, it is characterised in that in the acquisition advertisement delivery system it is current throw in it is wide
Announcement information, including：
Obtain the ad related information of the current user for logging in, the ad related information include the place geographic area of user and
Any one of history of advertising data that user throws in or many persons；
In the ad related information of the user of the current login, according to default degree of association system, determine that user's is inclined
Good information；
According to the user preference information, go out described current throwing by advertising inquiry system queries in advertisement delivery system
The advertising message put.
3. method as claimed in claim 2, it is characterised in that described according to the current advertising message thrown in, it is raw
Into the prompting frame comprising the current advertising message thrown in, including：
The current advertising message thrown in of relative users is generated for different users；
According to the current advertising message thrown in, in the login interface of the current user for logging in, the prompting frame is generated.
4. method as claimed in claim 3, it is characterised in that it is described receive in the region of the prompting frame it is default
After manipulation instruction, advertisement putting interface is jumped to, including：
In the region of the prompting frame, the operational order of receiving user's input；
Judge whether the operational order of user input meets default manipulation instruction, the default manipulation instruction includes that mouse is pre-
If the double mouse click instruction of the single key command of button, mouse programmable button, mouse slip instruction, the slip instruction of touch screen and touch
Any one of click commands of control screen or many persons；
In the case where the operational order of user input meets default manipulation instruction, the advertisement putting interface is jumped to.
5. the method for claim 1, it is characterised in that described in advertisement putting interface, receive user are thrown in advertisement
The input information in interface is put, the advertisement putting information for performing is generated, including：
In advertisement putting interface, generated according to the current advertisement putting information thrown in and can be thrown in advertisement putting
Hold；
The operational order that real-time reception user is input at the advertisement putting interface；
According to the operational order, the advertisement putting information for performing is generated；
The advertisement putting information is added in advertisement delivery system.
6. the device that a kind of intelligent advertisement is thrown in, it is characterised in that include：
Acquisition module, for obtaining the current advertising message thrown in advertisement delivery system；
Generation module, for according to the current advertising message thrown in, generate comprising it is described it is current throw in it is wide
The prompting frame of announcement information；
Jump module, for receiving after default manipulation instruction, jumps to advertisement putting interface；
Receiver module, in advertisement putting interface, input information of the receive user in advertisement putting interface, generating is used for
The advertisement putting information of execution, and the advertisement putting information is added in advertisement delivery system.
7. device according to claim 6, it is characterised in that the acquisition module, including：
Acquisition submodule, for obtaining the ad related information of the user of current login, the ad related information includes user
Place geographic area and any one of the history of advertising data thrown in of user or many persons；
Determination sub-module, in the ad related information of the user of the current login, according to default degree of association system,
Determine the preference information of user；
Inquiry submodule, for according to the user preference information, passing through advertising inquiry system queries in advertisement delivery system
Go out the current advertising message thrown in.
8. device according to claim 7, it is characterised in that the generation module, including：
First generates submodule, for generating the current advertising message thrown in of relative users for different users；
Second generates submodule, for according to the current advertising message thrown in, in the login of the current user for logging in
Interface, generates the prompting frame.
9. device according to claim 8, it is characterised in that the jump module, including：
First receiving submodule, in the region of the prompting frame, the operational order of receiving user's input；
Judging submodule, for judging whether the operational order of user input meets default manipulation instruction, the default behaviour
Control is instructed includes the single key command of mouse programmable button, the double mouse click instruction of mouse programmable button, mouse slip instruction, touch
Any one of click commands of the slip instruction of screen and touch screen or many persons；
Submodule is redirected, in the case of meeting default manipulation instruction in the operational order of user input, is jumped to described
Advertisement putting interface.
10. device according to claim 6, it is characterised in that the receiver module, including：
3rd generates submodule, in advertisement putting interface, according to the current advertisement putting information life thrown in
Into advertisement putting content can be thrown in；
Second receiving submodule, for the operational order that real-time reception user is input at the advertisement putting interface；
4th generates submodule, for according to the operational order, generating the advertisement putting information for performing；
Addition submodule, for the advertisement putting information is added in advertisement delivery system.
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| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201610916987.0A CN106529993A (en) | 2016-10-20 | 2016-10-20 | Intelligent advertisement delivery method and device |
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| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201610916987.0A CN106529993A (en) | 2016-10-20 | 2016-10-20 | Intelligent advertisement delivery method and device |
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| CN106529993A true CN106529993A (en) | 2017-03-22 |
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| CN201610916987.0A Pending CN106529993A (en) | 2016-10-20 | 2016-10-20 | Intelligent advertisement delivery method and device |
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Cited By (3)
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| CN107491984A (en) * | 2017-07-31 | 2017-12-19 | 天脉聚源（北京）科技有限公司 | A kind of advertisement placement method and device |
| CN107609899A (en) * | 2017-08-24 | 2018-01-19 | 天脉聚源（北京）科技有限公司 | A kind of intelligence sends the method and device of advertisement |
| CN111105269A (en) * | 2019-11-29 | 2020-05-05 | 北京云测信息技术有限公司 | Advertisement putting processing method, device, equipment and storage medium |
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| Publication number | Priority date | Publication date | Assignee | Title |
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| CN107491984A (en) * | 2017-07-31 | 2017-12-19 | 天脉聚源（北京）科技有限公司 | A kind of advertisement placement method and device |
| CN107609899A (en) * | 2017-08-24 | 2018-01-19 | 天脉聚源（北京）科技有限公司 | A kind of intelligence sends the method and device of advertisement |
| CN111105269A (en) * | 2019-11-29 | 2020-05-05 | 北京云测信息技术有限公司 | Advertisement putting processing method, device, equipment and storage medium |
| CN111105269B (en) * | 2019-11-29 | 2023-05-26 | 北京云测信息技术有限公司 | Advertisement delivery processing method, device, equipment and storage medium |
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