CN106484744A - A kind of key word method for uploading and device - Google Patents
A kind of key word method for uploading and device Download PDFInfo
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- CN106484744A CN106484744A CN201510557086.2A CN201510557086A CN106484744A CN 106484744 A CN106484744 A CN 106484744A CN 201510557086 A CN201510557086 A CN 201510557086A CN 106484744 A CN106484744 A CN 106484744A
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- key word
- identification information
- media platform
- platform
- uploading
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/951—Indexing; Web crawling techniques
Abstract
The invention discloses a kind of key word method for uploading and device, it is related to areas of information technology, the efficiency of key word upload can be lifted.Methods described includes：Receive key word uploading instructions, described key word uploading instructions include the key word of needs upload and the identification information of the corresponding media platform of key word；Count the identification information corresponding key word respectively of each described media platform；By the identification information of each media platform described, corresponding key word uploads to each media platform described parallel respectively.The present invention is applied to the upload of key word.
Description
Technical field
The present invention relates to areas of information technology, more particularly to a kind of key word method for uploading and device.
Background technology
With the continuous development of Internet technology, search engine marketing has become as a kind of weight of the Internet marketing
Want means.Wherein, search engine marketing refers to the network marketing based on search engine platform, and search engine is wide
Accuse and be also referred to as AdWords, refer to that advertiser determines according to the content of oneself product or service, feature etc.
Key word, writes ad content independently price input advertisement on a search engine.When in user's search
When holding the Keywords matching with advertiser, corresponding advertisement may be demonstrated, and presses after user clicks on
According to advertiser, the bid of this key word is charged.Advertiser scan for engine marketing when, in order to expand battalion
Sell effect it will usually select to be promoted in multiple media platforms, the such as Search Engines of Baidu of domestic main flow,
Search dog, 360 etc., that is, need to upload on multiple media platforms in advance key word.
At present, by the way of media platform one by one uploads key word, generally carry out the upload of key word, will
After key word uploads to a media platform, then upload this key word in other media platforms, however, passing through
When the mode of media platform upload key word carries out the upload of key word one by one, need for each media platform
Upload operation to be carried out, so that could complete the upload procedure of key word through multiple upload operation, leads to
It is less efficient that key word uploads.
Content of the invention
In view of this, the present invention provides a kind of key word method for uploading and device, and main purpose is to carry
Rise the efficiency that key word uploads.
According to one aspect of the present invention, there is provided a kind of key word method for uploading：Including：
Receive key word uploading instructions, described key word uploading instructions include key word and the key of needs upload
The identification information of the corresponding media platform of word；
Count the identification information corresponding key word respectively of each described media platform；
By the identification information of each media platform described, corresponding key word uploads to each matchmaker described parallel respectively
Body platform.
According to another aspect of the present invention, a kind of key word is provided to upload device, including：
Receiving unit, for receiving key word uploading instructions, described key word uploading instructions include needing to upload
Key word and the corresponding media platform of key word identification information；
Statistic unit, the identification information for counting each described media platform that described receiving unit receives divides
Not corresponding key word；
Uploading unit, the identification information of each media platform for counting described statistic unit corresponds to respectively
Key word upload to each media platform described parallel.
By technique scheme, technical scheme provided in an embodiment of the present invention at least has following advantages：
The present invention provides a kind of key word method for uploading and device, after receiving key word uploading instructions, described
Key word uploading instructions include needing the key word uploading to multiple media platforms and the corresponding media of key word to put down
The identification information of platform；Count the identification information corresponding key word respectively of each described media platform；Then will
Corresponding key word uploads to each media described and puts down the identification information of each media platform described parallel respectively
Platform.With current compared with the upload carrying out key word by the way of media platform one by one uploads key word, this
The unified reception of bright embodiment needs to upload to the key word of multiple media platforms, then according to the mark of media platform
The key word needing to upload is divided by knowledge information, and the identification information finally according to each media platform will close
Keyword uploads to each media platform described parallel, and being capable of just can be by key word through a upload operation
Upload to multiple media platforms such that it is able to lift the efficiency that key word uploads.
Described above is only the general introduction of technical solution of the present invention, in order to better understand the technology of the present invention
Means, and being practiced according to the content of description, and in order to allow above and other mesh of the present invention
, feature and advantage can become apparent, below especially exemplified by the specific embodiment of the present invention.
Brief description
By reading the detailed description of hereafter preferred implementation, various other advantages and benefit are for ability
Domain those of ordinary skill will be clear from understanding.Accompanying drawing is only used for illustrating the purpose of preferred implementation, and simultaneously
It is not considered as limitation of the present invention.And in whole accompanying drawing, it is denoted by the same reference numerals identical
Part.In the accompanying drawings：
The flow chart that Fig. 1 shows a kind of key word method for uploading provided in an embodiment of the present invention；
The flow chart that Fig. 2 shows another kind key word method for uploading provided in an embodiment of the present invention；
Fig. 3 shows that a kind of key word provided in an embodiment of the present invention uploads the structural representation of device；
Fig. 4 shows that another kind key word provided in an embodiment of the present invention uploads the structural representation of device；
Fig. 5 is a kind of key word inputting interface schematic diagram provided in an embodiment of the present invention；
Fig. 6 is another kind key word inputting interface schematic diagram provided in an embodiment of the present invention.
Specific embodiment
It is more fully described the exemplary embodiment of the disclosure below with reference to accompanying drawings.Although showing in accompanying drawing
The exemplary embodiment of the disclosure it being understood, however, that may be realized in various forms the disclosure and should be by
Embodiments set forth here is limited.On the contrary, these embodiments are provided to be able to be best understood from this
Open, and complete for the scope of the present disclosure can be conveyed to those skilled in the art.
Embodiments provide a kind of key word method for uploading, as shown in figure 1, methods described includes：
101st, key word uploading instructions are received.
Wherein, described key word uploading instructions include the key word of needs upload and the corresponding media of key word are put down
The identification information of platform.Advertiser is when scanning for engine marketing it will usually according to place Products or clothes
The content of business formulates marketing program.The described key word needing to upload is generally advertiser and is formulating marketing program
When, according to the key word that place company is selected to the content of product or service.Described selected after key word energy
The content of enough accurately reflection advertiser place Products or service.Wherein, when user is on media platform
During the Keywords matching of the content of search and advertiser, the content of advertiser place Products or service will
It is illustrated on searched page, thus user can enter the website of advertiser place company with clickthrough, facilitate
The generation of transaction.For example, when the service content that advertiser place company provides services for accommodation reservation, permissible
Choose key word " low price hotel ", " cheap lodging ", " cheap hotel ", " preferential hotel ", " cheap guest
Shop ", " reserving hotel " etc..When comprise in the content that user searches on media platform above-mentioned key word or
During with above-mentioned Keywords matching, the hotel reservation service content of advertiser place company will be illustrated in search page
On face, thus user can enter the website of advertiser place company with clickthrough and pre- in above-mentioned website
Order hotel or hotel.
Wherein, the described key word needing to upload can need to upload to the institute of multiple media platforms for advertiser
There is key word, because advertiser is when scanning for engine marketing, carry out product or clothes in multiple media platforms
The popularization of business, can expand the marketing effectiveness of product or service.Described media platform can be put down for search engine
Platform, is specifically as follows the search engine platform of external main flow, such as Google search platform, Yahoo's search platform,
Can also be the search engine platform Baidu search platform of domestic main flow, search dog search platform, 360, Tengxun searches
Suo Pingtai etc., the embodiment of the present invention does not limit.The identification information of described media platform can be media platform
Name information or media platform website information, the embodiment of the present invention do not limit.Media are put down
The name information of platform is specifically as follows Chinese information, such as " Google ", " Yahoo ", " Baidu ", " search dog ",
Can also be English name information, such as " google ", " yahoo ", " baidu ", " sogou ", the present invention
Embodiment does not limit.The website information of media platform is specifically as follows the domain name of media platform, such as
“https://www.google.com”、“https://www.yahoo.com”、
“https:URL (the Uniform Resource of //www.baidu.com " or media platform
Locator, URL), the embodiment of the present invention does not limit.
For the embodiment of the present invention, advertiser can be inputted on the inputting interface of device by uploading in key word
Need the identification information of the key word and corresponding media platform of key word uploading, and when clicking on confirming button,
Upload device to key word and send key word uploading instructions, thus key word uploads device and can receive key word
Uploading instructions.Wherein it is desired to the key word uploading can need to upload to multiple media platforms for advertiser
All key words, by integrating all key words of each media platform needing to upload, it is possible to achieve passes through
Key word just can be uploaded to multiple media platforms such that it is able to lift key word by input operation of user
The efficiency uploading, can lift the experience of user simultaneously.
102nd, count the identification information corresponding key word respectively of each described media platform.
For the embodiment of the present invention, because each key word corresponds to the identification information of a media platform, can
So that user input to be needed the key word uploading to be divided according to the identification information of media platform, will media
The identification information identical key word of platform counts on together, and step 102 is specifically as follows：Put down according to media
The identification information of platform, the identification information corresponding key word respectively of statistics each media platform described.
For example, advertiser uploads, in key word, key word and the pass that input on the inputting interface of device needs to upload
The identification information of the corresponding media platform of keyword is that " the low price accommodation reservation of baidu Macao, baidu Macao are
Cheap hotel price, the cheap accommodation reservation of sogou KUALA TRENGGANU, the cheap hotel reservation of sogou Hu Zhiming,
The generally the least expensive hotel reservation in 360 Souls, 360 Maldivian low price hotels are booked rooms, baidu KUALA TRENGGANU is cheap
Genting Highlands lodging, the cheap hotel of baidu Phan Thiet at a low price is subscribed in accommodation reservation, baidu ".Will be all of
Key word divides according to media platform, and that is, the identification information of statistics media platform is " baidu " corresponding key
Word is：Macao's low price accommodation reservation, generally the least expensive hotel of Macao price, KUALA TRENGGANU are cheaply stayed, are subscribed
Genting Highlands is stayed at a low price, the cheap hotel of Phan Thiet；The identification information of statistics media platform is that " sogou " is corresponding
Key word be：The cheap accommodation reservation of KUALA TRENGGANU, the cheap hotel reservation of Hu Zhiming；Statistics media platform
Identification information for " 360 " corresponding key word be：The generally the least expensive hotel reservation in Soul, Maldivian low price guest
Book rooms in shop.
It should be noted that in actual application, advertiser needs key word and the pass of upload except input
Outside the identification information of the corresponding media platform of keyword, also can input and need to upload the corresponding other information of key word,
As popularization plan title, popularization unit title, match pattern, bid, access URL, the embodiment of the present invention is not
It is specifically limited.Wherein, bid is when user's Key Words, and it is media that advertiser is directed to this key word
The price that platform pays.Need identification information, the pass of the key word and corresponding media platform of key word uploading
The corresponding other information of keyword can be collectively referred to as key word information.Specifically, user input needs to upload and closes
Keyword information format specifically can be as shown in figure 5, the every row information of in figure represents a key word information, in row
Can be separated using TAB key, user can knock in each key word in key word inputting interface and correspond to
Information it is also possible to replicate key word information from external file in key word inputting interface, the present invention is real
Apply example to be not specifically limited.
Now, except the identification information corresponding key word respectively of statistics each media platform described, also count
The corresponding other information of key word.I.e. the identification information of statistics media platform is " baidu " corresponding key word
Information is：The low price accommodation reservation of Macau_CheapMacue-E_21397 Macao, accurately, 2.75999999,
www.gridsum.com；Macau_CheapMacue-E_21397, generally the least expensive hotel of Macao price, accurately,
2.75999999、www.gridsum.com；Malaysia_Cheap Kurea Terenganu-E_15780、
KUALA TRENGGANU low price hotel reservation, accurately, 3.75999999, www.gridsum.com；
Cambodia_Cheap siem Reap-E_16917, cheap hotel in siem reap, accurately,
2.05999943、www.gridsum.com；Malaysia_Cheap Genting Highlands-E_4684、
Subscribe Genting Highlands stay at a low price, accurately, 3.140000105, www.gridsum.com；
The cheap hotel of Vietnam_CheapPhan Thie-E_16264, Phan Thiet, accurately, 2.019999981,
www.gridsum.com.Statistics media platform identification information for " sogou " corresponding key word information be：
Malaysia_Cheap Kurea Terenganu-E_15780, the cheap accommodation reservation of KUALA TRENGGANU, accurately,
3.75999999、www.gridsum.com；Vietnam_CheapHo_Chi Minh City-E_13170、
The cheap hotel reservation of Hu Zhiming, 14,43999958, www.gridsum.com；The mark of statistics media platform
Information for " 360 " corresponding key word information is：South Korea_Cheap Seoul-E_14690, head
Your generally the least expensive hotel reservation, accurately, 2.890000105, www.gridsum.com；Maldivers_Cheap
Maldivers-E_17759, Maldivian low price hotel book rooms, accurately, 3.609999895,
www.gridsum.com.
103rd, by the identification information of each media platform described respectively corresponding key word upload to parallel described
Each media platform.
For example, if the identification information of statistics media platform for " baidu " corresponding key word is：Macao is at a low price
Accommodation reservation, generally the least expensive hotel of Macao price, the cheap accommodation reservation of KUALA TRENGGANU, reservation Genting Highlands are low
Valency is stayed, the cheap hotel of Phan Thiet；Statistics media platform identification information for " sogou " corresponding key word be：
The cheap accommodation reservation of KUALA TRENGGANU, the cheap hotel reservation of Hu Zhiming；Statistics media platform identification information be
" 360 " corresponding key word is：Book rooms in the generally the least expensive hotel reservation in Soul, Maldivian low price hotel.Then will
Key word：Macao's low price accommodation reservation, generally the least expensive hotel of Macao price, the cheap accommodation reservation of KUALA TRENGGANU,
Subscribe Genting Highlands lodging, the cheap hotel of Phan Thiet at a low price；Key word：The cheap accommodation reservation of KUALA TRENGGANU,
The cheap hotel reservation of Hu Zhiming；Key word：Book rooms in the generally the least expensive hotel reservation in Soul, Maldivian low price hotel
Upload to Baidu search platform, search dog search platform, 360 search platforms parallel.
A kind of key word method for uploading provided in an embodiment of the present invention, after receiving key word uploading instructions, institute
State key word and the corresponding media of key word that key word uploading instructions include needing to upload to multiple media platforms
The identification information of platform；Count the identification information corresponding key word respectively of each described media platform；Then
By the identification information of each media platform described, corresponding key word uploads to each media described parallel and puts down respectively
Platform.With current compared with the upload carrying out key word by the way of media platform one by one uploads key word, this
The unified reception of bright embodiment needs to upload to the key word of multiple media platforms, then according to the mark of media platform
Knowledge information by need upload key word divided, finally by keyword root according to each media platform mark
Information uploads to each media platform described parallel, and being capable of just can be by key word through a upload operation
Upload to multiple media platforms such that it is able to lift the efficiency that key word uploads.
Embodiments provide another kind of key word method for uploading, below as shown in Fig. 2 methods described
Including：
201st, key word uploading instructions are received.
Wherein, described key word uploading instructions include the key word of needs upload and the corresponding media of key word are put down
The identification information of platform.Advertiser is when scanning for engine marketing it will usually according to place Products or clothes
The content of business formulates marketing program.The described key word needing to upload is generally advertiser and is formulating marketing program
When, according to the key word that place company is selected to the content of product or service.The described key word needing to upload
Can need to upload to all key words of multiple media platforms for advertiser, because advertiser is scanning for
During engine marketing, carry out the popularization of product or service in multiple media platforms, product or service can be expanded
Marketing effectiveness.Described media platform can be search engine platform, and the search being specifically as follows external main flow is drawn
Hold up platform, such as the search engine platform of Google search platform, Yahoo's search platform or domestic main flow
Baidu search platform, search dog search platform, 360 search platforms etc., the embodiment of the present invention does not limit.Described
The identification information of media platform can be the name information of media platform or the network address letter of media platform
Breath, the embodiment of the present invention does not limit.
202nd, judge in the described key word needing and uploading with the presence or absence of the key word not meeting prerequisite.
Wherein, prerequisite can be configured it is also possible to according to system default pattern according to the demand of user
It is configured, the embodiment of the present invention does not limit.Prerequisite is specifically as follows in the key word of input and does not wrap
There is not the key word unrelated with advertiser in key word containing space, forbidden character etc. or input,
Or cannot there is the same key word of the identification information of the same media platform of multiple correspondences.For example, user
Input need upload key word in exist " Hong Kong low price accommodation reservation ", " Hong Kong@low price accommodation reservation ",
" Hong Kong low price stay reservation ", " low price accommodation reservation google Hong Kong, google Hong Kong is stayed pre- at a low price
Order " etc. key word.Due to including space in key word " Hong Kong low price accommodation reservation ", key word is " fragrant
Forbidden character is comprised, key word " Hong Kong low price stay reservation " is with advertiser no in port@low price accommodation reservation "
Close, it is right to exist in key word " the low price accommodation reservation google Hong Kong low price accommodation reservation of google Hong Kong "
Answer the same key word of the identification information of same media platform, then " Hong Kong is stayed pre- at a low price to judge key word
Order ", key word " Hong Kong@low price accommodation reservation ", key word " Hong Kong low price stay reservation ", key word " google
Hong Kong low price accommodation reservation google Hong Kong low price accommodation reservation " does not all meet prerequisite.
203rd, there is, in the key word if desired uploading, the key word not meeting prerequisite, then according to preset tune
Whole strategy is adjusted to the described key word not meeting prerequisite.
Wherein, preset adjustable strategies can be configured it is also possible to according to system default according to the demand of user
Pattern is configured, and the embodiment of the present invention does not limit.Preset adjustable strategies specifically can be with prerequisite phase
Adapt to, do not meet prerequisite and " in the key word of input, do not comprise sky when existing in the key word needing to upload
During the key word of lattice, forbidden character etc. ", preset adjustable strategies can be will to include space, forbidden character
Deng key word in space, forbidden character etc. deleted.For example, when need upload key word in deposit
In key word " Hong Kong low price accommodation reservation ", key word " Hong Kong@low price accommodation reservation ", can be by
Space in key word " Hong Kong low price accommodation reservation " is deleted, and by key word, " Hong Kong@stays pre- at a low price
Order " in forbidden character@delete, the key word after adjustment is " Hong Kong low price accommodation reservation ".Logical
Cross and space, forbidden character etc. are deleted, it can be avoided that None- identified key word, thus ensureing key word
Success uploads.Do not meet prerequisite and " do not deposit in the key word of input when existing in the key word needing to upload
In the key word unrelated with advertiser " key word when, preset adjustable strategies can be will be unrelated with advertiser
Key word deleted or changed, due to advertiser input key word when, can there is input
The situation of mistake, thus leading to the key word inputting different from the actual pre-entered of advertiser, or even and advertisement
Main product or service are uncorrelated.For example, when there is key word in the key word needing to upload, " Hong Kong is low
Valency is stayed reservation " when, can be key word " Hong Kong low price stay reservation " to be modified, after adjustment
Key word be " Hong Kong low price accommodation reservation ".By being deleted to the key word unrelated with advertiser or
Person changes, and can avoid the unnecessary advertising expenditure of advertiser's loss.When presence in the key word needing to upload
Do not meet prerequisite and " cannot there is the same key of the identification information of the same media platform of multiple correspondences
During the key word of word ", preset adjustable strategies can be only one key word of reservation, and the corresponding matchmaker of key word
Body identification information, deletes the key word of remaining repetition.For example, crucial when existing in the key word needing to upload
During word " the low price accommodation reservation google Hong Kong low price accommodation reservation of google Hong Kong ", one can be deleted
Key word after individual " the low price accommodation reservation of google Hong Kong " adjustment is that " google Hong Kong is stayed pre- at a low price
Order ".By deleting the identification information of the key word media platform corresponding with key word repeating, can save
Pass the resource that key word is consumed.
204th, according to the identification information of each described media platform respectively corresponding key word and described at least
Correspondence between the identification information of one account key word corresponding with the identification information of described media platform respectively
Relation, counts the identification information corresponding key word respectively of each described account.
Wherein, the identification information that described key word uploading instructions also include each described media platform corresponds to respectively
The identification information of at least one account and at least one account described identification information respectively with described media
Corresponding relation between key word corresponding to the identification information of platform.In actual application, advertiser is usual
Multiple accounts can be registered on same media platform, carry out different product or service by different accounts
Promote.The identification information of described account can be the name information of account, such as account 001 or account
ID (Identity, identity) information, such as SRCheap2100309, the embodiment of the present invention does not limit
Fixed.
For example, advertiser uploads the key word of input, media platform on the inputting interface of device in key word
The identification information of multiple accounts corresponding to identification information, the identification information corresponding key word respectively of each account
For " the low price accommodation reservation of baidu-SRCheap2100309 Macao, baidu-SRCheap2100309 Macao
Generally the least expensive hotel price, the cheap accommodation reservation of sogou-SRCheap2100309 KUALA TRENGGANU,
The cheap hotel reservation of sogou agodaSRCheap2100309 Hu Zhiming, 360-agodaSRCheap2100309
The generally the least expensive hotel reservation in Soul, 360-agpdaSRCheap2100309 Maldives low price hotel book rooms,
The cheap dining room of baidu-VCheap2100309 KUALA TRENGGANU is subscribed, baidu-VCheap2100309 subscribes cloud
Rise former low price restaurant, baidu-VCheap2100309 Phan Thiet cheap eating ".All of key word is pressed
After dividing according to media platform, divided according still further to account, that is, counted Baidu search platform account identification information
For " baidu-SRCheap2100309 " corresponding key word it is：Macao's low price accommodation reservation, Macao are the most just
Preferably hotel's price；Baidu search platform account identification information is " baidu-VCheap2100309 " corresponding pass
Keyword is：The cheap dining room of KUALA TRENGGANU is subscribed, is subscribed Genting Highlands low price restaurant, Phan Thiet cheap eating.
Counting search dog search platform account identification information for " sogou-SRCheap2100309 " corresponding key word is：
The cheap accommodation reservation of KUALA TRENGGANU；Account identification information is " sogou agodaSRCheap2100309 "
Corresponding key word is：The cheap hotel reservation of Hu Zhiming.The 360 search platform account identification information that count are
" 360-agodaSRCheap2100309 " corresponding key word is：The generally the least expensive hotel reservation in Soul, Ma Erdai
Book rooms in husband's low price hotel.
205th, by the identification information of each account described respectively corresponding key word upload to parallel corresponding each
Media platform.
For example, if statistics Baidu search platform account identification information is that " baidu-SRCheap2100309 " is right
The key word answered is：Macao's low price accommodation reservation, generally the least expensive hotel of Macao price；Baidu search platform account
Identification information for " baidu-VCheap2100309 " corresponding key word is：The cheap dining room of KUALA TRENGGANU is pre-
Order, subscribe Genting Highlands low price restaurant, Phan Thiet cheap eating；Statistics search dog search platform account identification information
For " sogou-SRCheap2100309 " corresponding key word it is：The cheap accommodation reservation of KUALA TRENGGANU；Account
Family identification information for " sogou agodaSRCheap2100309 " corresponding key word is：Hu Zhiming is cheap
Hotel reservation.The 360 search platform account identification information that count are that " 360-agodaSRCheap2100309 " is right
The key word answered is：Book rooms in the generally the least expensive hotel reservation in Soul, Maldivian low price hotel.Then by key word：
Macao's low price accommodation reservation, generally the least expensive hotel of Macao price, Baidu search platform account；Key word：Melon draws
The cheap dining room of Trengganu is subscribed, is subscribed Genting Highlands low price restaurant, Phan Thiet cheap eating；Key word：Melon draws
The cheap accommodation reservation of Trengganu；Key word：The cheap hotel reservation of Hu Zhiming；Key word is：Soul is generally the least expensive
Hotel reservation, Maldivian low price hotel are booked rooms and are passed through account " baidu-SRCheap2100309 " respectively
“baidu-VCheap2100309”、“sogou-SRCheap2100309”、
" sogou agodaSRCheap2100309 ", " 360-agodaSRCheap2100309 " upload to Baidu
Search platform, search dog search platform, 360 search platforms.
For the embodiment of the present invention, step 205 is specifically as follows：By calling the API of each media platform
(Application Programming Interface, application programming interface), by each account described
Corresponding key word uploads to each media platform corresponding to the identification information at family parallel respectively.Each by calling
After the API of individual media platform successfully uploads key word, the upload interface that key word uploads device can show key
Word uploads to the situation of each media platform, meanwhile, after described key word successfully uploads to each media platform,
The result that key word uploads is checked on the backstage that advertiser can also log in each media platform.
206th, export information.
Wherein, described information is used for pointing out described key word successfully to upload to each media platform.Institute
Stating information can be picture prompting information, text prompt information or audio prompt information.For example, institute
State information to be specifically as follows for pointing out described key word successfully to upload to the picture of each media platform
Information, can be for pointing out described key word successfully to upload to the text prompt of each media platform
Information or the audio prompt letter for pointing out described key word successfully to upload to each media platform
Breath.By output for pointing out the information that described key word has successfully uploaded to each media platform can
Preferably show that key word uploads situation such that it is able to lift Consumer's Experience.
Concrete application scene for the embodiment of the present invention can be as follows, but not limited to this, including：Extensively
Accuse main upload in key word and input, on the inputting interface of device, the key word information needing to upload, and click on determination
During button, upload device to key word and send key word uploading instructions, thus key word uploads device and can connect
Receive key word uploading instructions.The key word information that key word uploads the needs upload that device receives includes：Need
The identification information of key word to be uploaded and the corresponding media platform of key word, the identification information pair of media platform
The identification information of multiple accounts answered, the identification information of each account distinguish corresponding key word, key word pair
The other information answered, wherein, the corresponding other information of key word, for example can include popularization plan title,
Promote unit title, match pattern, bid, access URL, specifically can be as shown in fig. 6, needing upload
Key word can include advertiser needs to upload to all key words of multiple media platforms, is needed by integrating
All key words of each media platform uploading, it is possible to achieve through input operation of user, just can be by
Key word uploads to multiple media platforms such that it is able to the efficiency of lifting key word upload, can be lifted simultaneously
The experience of user.
For the embodiment of the present invention, " Phan Thiet is honest and clean for the key word being judged in the key word that user uploads by Fig. 6
Comprise in valency hotel " space, now " the cheap hotel of Phan Thiet " to be adjusted to " the cheap hotel of Phan Thiet ".Logical
Cross and space is deleted, it can be avoided that None- identified key word, thus avoiding ensureing that key word is successfully gone up
Pass.
Then, statistics Baidu search platform account identification information is that " baidu-SRCheap2100309 " is corresponding
Key word information be：The low price accommodation reservation of Macau_CheapMacue-E_21397 Macao, accurately,
2.75999999、www.gridsum.com；Macau_CheapMacue-E_21397, generally the least expensive hotel of Macao
Price, accurately, 2.75999999, www.gridsum.com；Baidu search platform account identification information is
" baidu-VCheap2100309 " corresponding key word information is：Malaysia_Cheap Kurea
Terenganu-E_15780, KUALA TRENGGANU low price hotel reservation, accurately, 3.25999999,
www.gridsum.com；Macau_Cheap Genting Highlands-E_4684, reservation Genting Highlands are low
Valency stays, accurately, 3.140000105, www.gridsum.com；Vietnam_CheapPhan
The cheap hotel of Thie-E_16264, Phan Thiet, accurately, 2.019999981, www.gridsum.com.Statistics
Search dog search platform account identification information for " sogou-SRCheap2100309 " corresponding key word information is：
Malaysia_Cheap Kurea Terenganu-E_15780, the cheap accommodation reservation of KUALA TRENGGANU, accurately,
3.25999999、www.gridsum.com；Account identification information is
" sogou agodaSRCheap2100309 " corresponding key word is：Vietnam_CheapHo_Chi Minh
City-E_13170, the cheap hotel reservation of Hu Zhiming, 14,43999958, www.gridsum.com；Statistics
360 search platform account identification information are " 360-agodaSRCheap2100309 " corresponding key word information
For：South Korea_Cheap Seoul-E_14690, the generally the least expensive hotel reservation in Soul, accurately,
2.890000105、www.gridsum.com；Maldivers_Cheap Maldivers-E_17759, Ma Er
Book rooms for husband's low price hotel, accurately, 3.609999895, www.gridsum.com.
Finally, by above-mentioned key word information respectively pass through account " baidu-SRCheap2100309 ",
“baidu-VCheap2100309”、“sogou-SRCheap2100309”、
" sogou agodaSRCheap2100309 ", " 360-agodaSRCheap2100309 " upload to Baidu
Search platform, search dog search platform, 360 search platforms.After key word uploads success, prompting institute can be exported
State the text prompt information that key word has successfully uploaded to each media platform, be used for pointing out by output described
The information that key word has successfully uploaded to each media platform can preferably be shown and conveyed feelings on key word
Condition is such that it is able to lift Consumer's Experience.
Another kind key word method for uploading provided in an embodiment of the present invention, after receiving key word uploading instructions,
Described key word uploading instructions include key word and the corresponding matchmaker of key word needing to upload to multiple media platforms
The identification information of body platform；Count the identification information corresponding key word respectively of each described media platform；So
By the identification information of each media platform described, corresponding key word uploads to each media described parallel respectively afterwards
Platform.With current compared with the upload carrying out key word by the way of media platform one by one uploads key word, this
The unified reception of inventive embodiments needs to upload to the key word of multiple media platforms, then according to media platform
Identification information by need upload key word divided, finally by keyword root according to each media platform mark
Knowledge information uploads to each media platform described parallel, and being capable of just can be by key through a upload operation
Word uploads to multiple media platforms such that it is able to lift the efficiency that key word uploads.
Further, implementing as method shown in Fig. 1, embodiments provides a kind of key
Word uploads device, as shown in figure 3, described device includes：Receiving unit 31, statistic unit 32, upper leaflet
Unit 33.
Receiving unit 31, can be used for receiving key word uploading instructions, and described key word uploading instructions include needing
Key word to be uploaded and the identification information of the corresponding media platform of key word.
Statistic unit 32, can be used for counting the mark of each described media platform that described receiving unit 31 receives
Knowledge information corresponding key word respectively.
Uploading unit 33, can be used for the identification information of each media platform counting described statistic unit 32
Corresponding key word uploads to each media platform described parallel respectively.
It should be noted that a kind of key word provided in an embodiment of the present invention uploads each function list involved by device
Other of unit accordingly describe, and may be referred to the corresponding description of Fig. 1, will not be described here.
A kind of key word provided in an embodiment of the present invention uploads device, after receiving key word uploading instructions, institute
State key word and the corresponding media of key word that key word uploading instructions include needing to upload to multiple media platforms
The identification information of platform；Count the identification information corresponding key word respectively of each described media platform；Then
By the identification information of each media platform described, corresponding key word uploads to each media described parallel and puts down respectively
Platform.With current compared with the upload carrying out key word by the way of media platform one by one uploads key word, this
The unified reception of bright embodiment needs to upload to the key word of multiple media platforms, then according to the mark of media platform
Knowledge information by need upload key word divided, finally by keyword root according to each media platform mark
Information uploads to each media platform described parallel, and being capable of just can be by key word through a upload operation
Upload to multiple media platforms such that it is able to lift the efficiency that key word uploads.
Further, implementing as method shown in Fig. 2, embodiments provides another kind of pass
Keyword uploads device, as shown in figure 4, receiving unit 41, statistic unit 42, uploading unit 43.
Receiving unit 41, can be used for receiving key word uploading instructions, and described key word uploading instructions include needing
Key word to be uploaded and the identification information of the corresponding media platform of key word.
Statistic unit 42, can be used for counting the mark of each described media platform that described receiving unit 41 receives
Knowledge information corresponding key word respectively.
Uploading unit 43, can be used for the identification information of each media platform counting described statistic unit 42
Corresponding key word uploads to each media platform described parallel respectively.
Described device also includes：Judging unit 44 and adjustment unit 45.
Judging unit 44, can be used for judging in the key word of needs upload that described receiving unit 41 receives be
No presence does not meet the key word of prerequisite.
Adjustment unit 45, if can be used for described judging unit 44 to judge exist not in the key word that needs upload
Meet the key word of prerequisite, then according to preset adjustable strategies to the described key word not meeting prerequisite
It is adjusted.
Described uploading unit 43, specifically can be used for the application programming interfaces by calling each media platform
API, by the identification information of each media platform described, corresponding key word uploads to each matchmaker described parallel respectively
Body platform.
Described device also includes：Output unit 46.
Output unit 46, can be used for exporting information, described information is used for pointing out described key word
Successfully upload to each media platform.
The identification information difference that described key word uploading instructions also include each described media platform is corresponding at least
The identification information of the identification information of one account and at least one account described respectively with described media platform
Corresponding relation between key word corresponding to identification information.
Described statistic unit 42, the identification information that specifically can be used for according to each described media platform is right respectively
The key word answered and the identification information of at least one account described identification information with described media platform respectively
Corresponding relation between corresponding key word, counts the identification information corresponding key respectively of each described account
Word.
Described uploading unit 43, specifically can be also used for the mark of each account counting described statistic unit 42
Corresponding key word uploads to each media platform corresponding to knowledge information parallel respectively.
It should be noted that another kind key word provided in an embodiment of the present invention uploads each function involved by device
Other of unit accordingly describe, and may be referred to the corresponding description of Fig. 2, will not be described here.
Another kind key word provided in an embodiment of the present invention uploads device, after receiving key word uploading instructions,
Described key word uploading instructions include key word and the corresponding matchmaker of key word needing to upload to multiple media platforms
The identification information of body platform；Count the identification information corresponding key word respectively of each described media platform；So
By the identification information of each media platform described, corresponding key word uploads to each media described parallel respectively afterwards
Platform.With current compared with the upload carrying out key word by the way of media platform one by one uploads key word, this
The unified reception of inventive embodiments needs to upload to the key word of multiple media platforms, then according to media platform
Identification information by need upload key word divided, finally by keyword root according to each media platform mark
Knowledge information uploads to each media platform described parallel, and being capable of just can be by key through a upload operation
Word uploads to multiple media platforms such that it is able to lift the efficiency that key word uploads.
Through the above description of the embodiments, those skilled in the art can be understood that this
Bright can realize by the mode of software plus necessary common hardware naturally it is also possible to pass through hardware, but a lot
In the case of the former is more preferably embodiment.Based on such understanding, technical scheme substantially or
Person says that what prior art was contributed partly can be embodied in the form of software product, and this computer is soft
Part product is stored in the storage medium that can read, such as the floppy disk of computer, hard disk or CD etc., if including
Dry instruction is with so that a computer equipment (can be personal computer, server, or the network equipment
Deng) execution each embodiment of the present invention described in method.
The above, the only specific embodiment of the present invention, but protection scope of the present invention is not limited to
This, any those familiar with the art the invention discloses technical scope in, can readily occur in
Change or replacement, all should be included within the scope of the present invention.Therefore, protection scope of the present invention should
It is defined by described scope of the claims.
Claims (10)
1. a kind of key word method for uploading is it is characterised in that include：
Receive key word uploading instructions, described key word uploading instructions include key word and the key of needs upload
The identification information of the corresponding media platform of word；
Count the identification information corresponding key word respectively of each described media platform；
By the identification information of each media platform described, corresponding key word uploads to each matchmaker described parallel respectively
Body platform.
2. key word method for uploading according to claim 1 is it is characterised in that each matchmaker of described statistics
The identification information of body platform before corresponding key word, also includes respectively：
Judge in the described key word needing and uploading with the presence or absence of the key word not meeting prerequisite；
If existing, according to preset adjustable strategies, the described key word not meeting prerequisite is adjusted.
3. key word method for uploading according to claim 1 it is characterised in that described by described each
Corresponding key word uploads to each media platform described and includes the identification information of media platform parallel respectively：
By calling the application programming interfaces API of each media platform, by the mark of each media platform described
Corresponding key word uploads to each media platform described to information parallel respectively.
4. key word method for uploading according to claim 1 it is characterised in that described by described each
The identification information of media platform is after corresponding key word uploads to each media platform described parallel respectively, also
Including：
Output information, described information is used for pointing out described key word successfully to upload to each media
Platform.
5. key word method for uploading according to claim 1 is it is characterised in that described key word uploads
Instruction also includes the identification information of identification information difference at least one account corresponding of each described media platform
And corresponding with the identification information of the described media platform respectively key of identification information of described at least one account
Corresponding relation between word；
Corresponding key word includes the identification information of described each described media platform of statistics respectively：
Identification information according to each described media platform corresponding key word and at least one account described respectively
Corresponding relation between the identification information at family key word corresponding with the identification information of described media platform respectively,
Count the identification information corresponding key word respectively of each described account；
The described identification information by each media platform described respectively corresponding key word upload to parallel described each
Individual media platform includes：
By the identification information of each account described, corresponding key word uploads to corresponding media parallel and puts down respectively
Platform.
6. a kind of key word uploads device it is characterised in that including：
Receiving unit, for receiving key word uploading instructions, described key word uploading instructions include needing to upload
Key word and the corresponding media platform of key word identification information；
Statistic unit, the identification information for counting each described media platform that described receiving unit receives divides
Not corresponding key word；
Uploading unit, the identification information of each media platform for counting described statistic unit corresponds to respectively
Key word upload to each media platform described parallel.
7. key word according to claim 6 uploads device it is characterised in that described device also includes：
Judging unit, for judging in the key word needing to upload that described receiving unit receives with the presence or absence of not
Meet the key word of prerequisite；
Adjustment unit, if it is preset to need presence in the key word uploading not meet for the judgement of described judging unit
The key word of condition, then be adjusted to the described key word not meeting prerequisite according to preset adjustable strategies.
8. key word according to claim 6 upload device it is characterised in that
Described uploading unit, specifically for the application programming interfaces API by calling each media platform, will
Corresponding key word uploads to each media described and puts down the identification information of each media platform described parallel respectively
Platform.
9. key word according to claim 6 uploads device it is characterised in that described device also includes：
Output unit, for exporting information, described information is used for pointing out described key word successful
Upload to each media platform.
10. key word according to claim 6 uploads device it is characterised in that on described key word
Teletype command also includes the mark letter of identification information difference at least one account corresponding of each described media platform
Corresponding with the identification information of the described media platform respectively pass of identification information of breath and at least one account described
Corresponding relation between keyword；
Described statistic unit, specifically for the corresponding pass respectively of the identification information according to each described media platform
The identification information of keyword and at least one account described is corresponding with the identification information of described media platform respectively
Corresponding relation between key word, counts the identification information corresponding key word respectively of each described account；
Described uploading unit, is specifically additionally operable to divide the identification information of each account of described statistic unit statistics
Not corresponding key word uploads to each media platform corresponding parallel.
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| CN201510557086.2A CN106484744B (en) | 2015-09-02 | 2015-09-02 | Keyword uploading method and device |
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| CN103377439A (en) * | 2013-05-28 | 2013-10-30 | 北京喜宝动力网络技术有限公司 | Popularizing method and device based on automatic network platform |
| CN103745380A (en) * | 2013-12-24 | 2014-04-23 | 亿赞普(北京)科技有限公司 | Advertisement delivery method and apparatus |
| CN104036008A (en) * | 2014-06-24 | 2014-09-10 | 北京博雅立方科技有限公司 | Keyword competitiveness analyzing method and device |
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2015
- 2015-09-02 CN CN201510557086.2A patent/CN106484744B/en active Active
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| CN101324890A (en) * | 2008-07-25 | 2008-12-17 | 上海群视信息科技有限公司 | Method for generating and delivering keyword advertisement in internet text |
| CN102215207A (en) * | 2010-04-02 | 2011-10-12 | 杨宁 | Wireless outdoor media and advertisement broadcasting system based on GPRS (general packet radio service) communication network |
| CN103377439A (en) * | 2013-05-28 | 2013-10-30 | 北京喜宝动力网络技术有限公司 | Popularizing method and device based on automatic network platform |
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