CN106384255B - Method and device for creating information code popularization information - Google Patents
Method and device for creating information code popularization information Download PDFInfo
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- CN106384255B CN106384255B CN201610895408.9A CN201610895408A CN106384255B CN 106384255 B CN106384255 B CN 106384255B CN 201610895408 A CN201610895408 A CN 201610895408A CN 106384255 B CN106384255 B CN 106384255B
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06K—GRAPHICAL DATA READING; PRESENTATION OF DATA; RECORD CARRIERS; HANDLING RECORD CARRIERS
- G06K19/00—Record carriers for use with machines and with at least a part designed to carry digital markings
- G06K19/06—Record carriers for use with machines and with at least a part designed to carry digital markings characterised by the kind of the digital marking, e.g. shape, nature, code
- G06K19/06009—Record carriers for use with machines and with at least a part designed to carry digital markings characterised by the kind of the digital marking, e.g. shape, nature, code with optically detectable marking
- G06K19/06037—Record carriers for use with machines and with at least a part designed to carry digital markings characterised by the kind of the digital marking, e.g. shape, nature, code with optically detectable marking multi-dimensional coding
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06K—GRAPHICAL DATA READING; PRESENTATION OF DATA; RECORD CARRIERS; HANDLING RECORD CARRIERS
- G06K7/00—Methods or arrangements for sensing record carriers, e.g. for reading patterns
- G06K7/10—Methods or arrangements for sensing record carriers, e.g. for reading patterns by electromagnetic radiation, e.g. optical sensing; by corpuscular radiation
- G06K7/14—Methods or arrangements for sensing record carriers, e.g. for reading patterns by electromagnetic radiation, e.g. optical sensing; by corpuscular radiation using light without selection of wavelength, e.g. sensing reflected white light
- G06K7/1404—Methods for optical code recognition
- G06K7/1408—Methods for optical code recognition the method being specifically adapted for the type of code
- G06K7/1417—2D bar codes
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/55—Push-based network services
Abstract
The invention provides a method and a device for creating information code popularization information, wherein the method comprises the following steps: receiving a request for creating information code popularization information sent by information code display side equipment; acquiring promotion information to be created; and acquiring an information code identifier sent by the information code display side equipment; and recording the binding relationship between the promotion information and the information code identification. By the mode provided by the invention, the information code display party can flexibly create the popularization content of the information code without consuming a large amount of manpower, and the realization is simple and convenient. Therefore, the information code display party can accurately promote specific commodity information according to the self operation condition, and the promotion precision is improved.
Description
[ technical field ] A method for producing a semiconductor device
The invention relates to the technical field of computer application, in particular to a method and a device for creating information code popularization information.
[ background of the invention ]
With the development of O2O (Online to Offline), the intercommunication of Online and Offline data is important. Wherein, information codes such as one-dimensional codes and two-dimensional codes become main carriers for online and offline data intercommunication. For example, a business places a poster printed with a two-dimensional code in a physical store, issues a picture album printed with a two-dimensional code to a user, posts a table sticker printed with a two-dimensional code on a table, prints a two-dimensional code on a product such as a pop-top can, and the like. The above carriers of information codes such as posters, picture albums, table stickers, ring-pull cans, etc. are called materials. At present, when each enterprise customizes the information code and the material, the enterprise needs to provide the information code producer with the promotion information, so that the information code producer can store the binding relationship between the information code and the promotion information, and thus, after each enterprise displays the material printed with the information code, a user can access the bound promotion information in a mode of scanning the information code.
However, the information code presenter in the existing mode cannot flexibly create the promotion content of the information code according to the needs of the presenter, and the promotion content is difficult to change once bound. Each promotion information change needs to send a worker to communicate with the information code producer, then new promotion information is provided, and then the information code producer manually finds out the corresponding binding relationship and changes the binding relationship. Therefore, in order to avoid such trouble, many enterprises often provide promotion information in customizing the information code as the website homepage of the enterprise, which causes that the promotion content is too extensive, and specific commodities cannot be accurately promoted according to the own business conditions.
[ summary of the invention ]
In view of this, the present invention provides a method and an apparatus for creating information code promotion information, so as to implement flexible creation of information code promotion content and improve promotion accuracy.
The specific technical scheme is as follows:
the invention provides a method for creating information code popularization information, which comprises the following steps:
receiving a request for creating information code popularization information sent by information code display side equipment;
acquiring promotion information to be created; and acquiring an information code identifier sent by the information code display side equipment;
and recording the binding relationship between the promotion information and the information code identification.
According to a preferred embodiment of the present invention, after receiving the request for creating the information code popularization information sent by the information code presenter device, the method further includes: returning a prompt interface for inputting the promotion information to be created to the information code display side equipment;
the acquiring the promotion information to be created comprises: and acquiring the promotion information input by the information code display party on the prompt interface.
According to a preferred embodiment of the present invention, the acquiring the promotion information to be created includes:
and acquiring the promotion information to be created from the request for creating the information code promotion information.
According to a preferred embodiment of the present invention, before acquiring the information code identifier sent by the information code presenter device, the method further includes:
verifying the promotion information to be created;
and if the verification is passed, opening a code scanning function to the information code display side equipment, and sending code scanning prompt information to the information code display side equipment.
According to a preferred embodiment of the present invention, verifying the promotion information to be created includes:
acquiring identity information of the information code display party;
judging whether the promotion information to be created exists in the promotion resources corresponding to the stored identity information, if so, passing the verification; otherwise, the verification fails.
According to a preferred embodiment of the present invention, before recording the binding relationship between the promotion information and the information code identifier, the method further includes:
acquiring identity information of the information code display party;
and judging whether a binding relationship between the information code identifier and the identity identifier of the information code display party is prestored, and if so, continuing to record the binding relationship between the promotion information and the information code identifier.
According to a preferred embodiment of the present invention, if it is determined that the binding relationship between the information code identifier and the identity identifier of the information code presenter is not stored in advance, a prompt message indicating that the information code is incorrect is returned to the information code presenter device.
According to a preferred embodiment of the present invention, recording the binding relationship between the promotion information and the information code identifier includes:
judging whether a binding relationship containing the information code identification is recorded or not, if not, continuing to record the binding relationship between the promotion information and the information code identification; and if so, updating the recorded binding relationship containing the information code identifier by using the binding relationship between the promotion information and the information code identifier.
According to a preferred embodiment of the invention, the method further comprises:
and when the user end equipment scans the information codes on the materials, returning promotion information bound by the identification of the scanned information codes to the user end equipment.
The invention provides a method for creating information code popularization information, which comprises the following steps:
sending a request for creating information code promotion information to information code producer equipment, and providing promotion information to be created;
and scanning an information code and sending the information code identifier to the information code producer device so that the information code producer device records the binding relationship between the promotion information and the information code identifier.
According to a preferred embodiment of the present invention, the providing the promotion information to be created includes:
receiving a prompt interface which is sent by the information code producer and used for inputting the promotion information to be created;
and sending the promotion information input by the information code display party on the prompt interface to the information code production party equipment.
According to a preferred embodiment of the present invention, the request for creating the information code promotion information includes promotion information to be created.
According to a preferred embodiment of the present invention, the step of scanning the information code is performed after receiving the prompt information of code scanning sent by the information code producer device.
The invention provides a device for creating information code popularization information, which is arranged on information code producer equipment, and comprises:
the receiving unit is used for receiving a request for creating the information code popularization information sent by the information code display side equipment; acquiring promotion information to be created; and acquiring an information code identifier sent by the information code display side equipment;
and the binding unit is used for recording the binding relationship between the promotion information and the information code identifier.
According to a preferred embodiment of the invention, the apparatus further comprises:
the sending unit is used for returning a prompt interface for inputting the promotion information to be created to the information code display side equipment after the receiving unit receives the request for creating the information code promotion information;
and the receiving unit acquires the promotion information input by the information code display party on the prompt interface.
According to a preferred embodiment of the present invention, the receiving unit is specifically configured to obtain the promotion information to be created from the request for creating the information code promotion information.
According to a preferred embodiment of the invention, the apparatus further comprises:
and the verification unit is used for verifying the promotion information to be created, if the verification is passed, the code scanning function is opened to the information code display side equipment, and the sending unit is triggered to send the prompt information of code scanning to the information code display side equipment.
According to a preferred embodiment of the present invention, when the verification unit verifies the promotion information to be created, the verification unit specifically performs:
acquiring identity information of the information code display party;
judging whether the promotion information to be created exists in the promotion resources corresponding to the stored identity information, if so, passing the verification; otherwise, the verification fails.
According to a preferred embodiment of the invention, the apparatus further comprises:
and the judging unit is used for acquiring the identity information of the information code display party, judging whether the binding relationship between the information code identifier and the identity identifier of the information code display party is prestored, and if so, triggering the binding unit to execute the recording of the binding relationship between the promotion information and the information code identifier.
According to a preferred embodiment of the invention, the apparatus further comprises:
and the sending unit is used for returning prompt information of information code errors to the information code display side equipment if the judgment result of the judging unit is negative.
According to a preferred embodiment of the present invention, the binding unit is specifically configured to: judging whether a binding relationship containing the information code identification is recorded or not, if not, continuing to record the binding relationship between the promotion information and the information code identification; and if so, updating the recorded binding relationship containing the information code identifier by using the binding relationship between the promotion information and the information code identifier.
According to a preferred embodiment of the invention, the apparatus further comprises:
and the promotion unit is used for returning promotion information bound by the identification information of the scanned information codes to the user end equipment when the user end equipment scans the information codes on the materials.
The invention also provides a device for creating the information code popularization information, which is arranged on the information code display side equipment, and the device comprises:
a sending unit configured to send a request for creating information code promotion information to the information code producer apparatus, and provide promotion information to be created; sending the information code identifier scanned by the scanning unit to the information code producer device so that the information code producer device records the binding relationship between the promotion information and the information code identifier;
and the scanning unit is used for scanning the information code.
According to a preferred embodiment of the invention, the apparatus further comprises:
the first receiving unit is used for receiving a prompt interface which is sent by the information code producer and used for inputting the promotion information to be created;
and the sending unit sends the promotion information input by the information code display party on the prompt interface to the information code production party equipment.
According to a preferred embodiment of the present invention, the request for creating the information code promotion information includes promotion information to be created.
According to a preferred embodiment of the invention, the apparatus further comprises:
and the second receiving unit is used for triggering the scanning unit to execute the operation of scanning the information code after receiving the prompt information of the code scanning sent by the information code producer equipment.
According to the technical scheme, the information code display party can flexibly create the popularization content of the information code in the mode provided by the invention, and the method does not need to consume a large amount of manpower and is simple and convenient to implement. Therefore, the information code display party can accurately promote specific commodity information according to the self operation condition, and the promotion precision is improved.
[ description of the drawings ]
FIG. 1 is a diagram of a system architecture according to an embodiment of the present invention;
FIG. 2 is a flow chart of a method provided by an embodiment of the present invention;
fig. 3 is a diagram of a structure of an apparatus installed in an information code producer apparatus according to an embodiment of the present invention;
fig. 4 is a diagram of a device structure installed in an information code display device according to an embodiment of the present invention;
fig. 5 is a block diagram of an apparatus according to an embodiment of the present invention.
[ detailed description ] embodiments
In order to make the objects, technical solutions and advantages of the present invention more apparent, the present invention will be described in detail with reference to the accompanying drawings and specific embodiments.
The terminology used in the embodiments of the invention is for the purpose of describing particular embodiments only and is not intended to be limiting of the invention. As used in the examples of the present invention and the appended claims, the singular forms "a," "an," and "the" are intended to include the plural forms as well, unless the context clearly indicates otherwise.
It should be understood that the term "and/or" as used herein is merely one type of association that describes an associated object, meaning that three relationships may exist, e.g., a and/or B may mean: a exists alone, A and B exist simultaneously, and B exists alone. In addition, the character "/" herein generally indicates that the former and latter related objects are in an "or" relationship.
The word "if" as used herein may be interpreted as "at … …" or "when … …" or "in response to a determination" or "in response to a detection", depending on the context. Similarly, the phrases "if determined" or "if detected (a stated condition or event)" may be interpreted as "when determined" or "in response to a determination" or "when detected (a stated condition or event)" or "in response to a detection (a stated condition or event)", depending on the context.
In order to facilitate an understanding of the present invention, a brief description of the system architecture on which the present invention is based will first be given. As shown in fig. 1, the system architecture mainly includes: information code producer's equipment, information code show side equipment and customer premises equipment. The information code producing device and the information code displaying device may be intelligent terminal devices such as a PC, a notebook computer, a mobile phone, a Personal Digital Assistant (PDA), etc., or server devices, or clusters formed by terminal devices and/or server devices, and the user side device is usually an intelligent terminal device such as a PC, a notebook computer, a mobile phone, a Personal Digital Assistant (PDA), etc.
The information code producer equipment belongs to an information code producer and is responsible for producing the information codes, and in the embodiment of the invention, the information code producer equipment is mainly responsible for maintaining the relationship between the information codes and an information code display party, promotion information and the like and returning the promotion information to the user side equipment.
Information code show side equipment belongs to information code show side, and information code show side can be the enterprise that finally shows the two-dimensional code, and its purpose utilizes the two-dimensional code of show to carry out information promotion to the user. In the embodiment of the invention, the information code display party can realize the establishment of the information code popularization information through the information code display equipment.
The user end equipment is mainly used for information promotion objects of the information code display party, and a user can scan the two-dimensional codes on the materials through the user end equipment so as to obtain corresponding promotion information.
The method provided by the present invention will be described in detail with reference to examples. The information code related to the present invention may be in the form of a barcode, a two-dimensional code, and the like, and in the following embodiments, the two-dimensional code is described as an example. Fig. 2 is a flowchart of a method provided in an embodiment of the present invention, and as shown in fig. 2, the method may include the following steps:
in 201, the information code exhibition side device sends a request for creating two-dimensional code promotion information to the information code production side device.
When the information code display side equipment needs to create or replace promotion information aiming at the two-dimensional code on a certain material, a request for creating the two-dimensional code promotion information can be sent to the information code production side equipment by triggering a certain component on application or by accessing a certain website.
For example, when an information code presenter opens an application on an information code presenter device and clicks a "create promotion information" component on an application interface, the information code presenter device sends a request for creating two-dimensional code promotion information to an information code producer device.
At 202, the information code producer device returns a prompt interface to the information code presenter device for inputting promotional information to be created.
After receiving the request for creating the two-dimensional code popularization information, the information code producer device can return a prompt interface, and the information code display party can input the popularization information to be created on the prompt interface. The promotion information to be created may be advertisement information, web page link address, business card information, shopping information, payment information, and the like. It can point to the web page, also can point to the multimedia resources such as the concrete video, audio frequency, etc..
In 203, the information code exhibition side device acquires promotion information input by the information code exhibition side on the prompt interface, and sends the promotion information to the information code production side device.
Besides the manners described in the above steps 201 to 203, the promotion information to be created may be sent in other manners. For example, after a user directly accesses a page address for inputting promotion information and inputs promotion information to be created on the page, the user triggers the information code exhibition side device to send a request for creating two-dimensional code promotion information by clicking a component such as "confirmation", wherein the request contains the promotion information to be created. In this way, after the information code producer device receives the request for creating the two-dimensional code promotion information, the promotion information to be created can be directly acquired from the request.
In 204, the information code producer device verifies the received promotion information, if the verification is passed, the code scanning function is opened to the information code presenter device, and 205 is executed. If the verification fails, prompt information of the verification failure can be returned to the information code display side equipment.
The step is an optional step, and verification of the promotion information in the embodiment of the invention can prevent an information code display party from creating any promotion information so as to perform standard management on the promotion information.
Wherein the process of verifying may include: after the identity information of the information code display party is acquired, whether promotion information to be created exists in promotion resources corresponding to the stored identity information is judged, if yes, the verification is passed, and if not, the verification fails. It can be understood that the information code producer device performs unified management on the promotion resources available for each information code presenter, and the promotion information to be created by the information code presenter is allowed to be created only if the promotion information belongs to the locally managed available promotion resources. For the identity information of the information code exhibition party, information such as an account number and a name of the information code exhibition party can be adopted. If the information code display party is in the login state, the identity information of the information code display party is easily acquired, and the detailed description is omitted.
For the case of failure in verification, the code scanning function cannot be opened to the information code display side device, and the information code display side device cannot upload the identifier of the two-dimensional code, so that popularization information creation for the two-dimensional code cannot be realized.
In 205, a prompt message for code scanning is sent to the information code presenter device.
The prompt information sent in this step may only prompt the information code presenter to start scanning, and then the information code presenter opens a code scanning interface of the information code presenter device to start scanning the two-dimensional code to be bound. Or, the prompt information sent in this step may also directly push a code scanning interface to the information code presenter device, and the information code presenter may directly scan the two-dimensional code to be bound through the code scanning interface.
In 206, the information code presenter device scans the two-dimensional code.
And the information code display party starts to scan the two-dimensional code to be bound by using a code scanning interface of the information code display party equipment. After scanning the two-dimensional code, the information exhibition side device executes 207, that is, the scanned two-dimensional code identifier is sent to the information code production side device.
In 208, the information code producer device judges whether a binding relationship between the two-dimensional code identifier and the identity identifier of the information code presenter is stored in advance, if so, 209 is executed to record the binding relationship between the promotion information and the two-dimensional code identifier; otherwise, the prompt information of the error of the two-dimensional code can be returned to the information code display side equipment.
In fact, the step is to authenticate the identity of the information code producer, and generally, the information code producer cannot create popularization information for any two-dimensional code. Therefore, the information code producer device can pre-store the identity information of the information code producer and the binding relationship between the customized two-dimensional code identifiers, and the information code producer can only build the promotion information aiming at the customized two-dimensional code. And if the promotion information to be created by the information code producer is not the two-dimensional code customized for the information code producer, the creation of the promotion information is rejected. Of course, 208 may not be performed if the information code producer does not make such a limitation.
When recording the binding relationship between the promotion information and the two-dimensional code identifier, there may be two situations:
one situation is that the information code display party has not created promotion information for the two-dimensional code, and then the information code production party device has not recorded the binding relationship between the two-dimensional code identifier and the promotion information, and the binding relationship containing the two-dimensional code identifier does not exist. For such a case, the binding relationship between the two-dimensional code identifier and the promotion information to be created may be directly recorded.
In another case, the information code display party creates promotion information for the two-dimensional code before, and the promotion information is replaced for the two-dimensional code at this time. The information code producing side device has recorded the binding relationship containing the two-dimensional code information. For the situation, the recorded binding relationship containing the two-dimension code identifier is updated by adopting the binding relationship between the promotion information to be created at this time and the two-dimension code identifier.
And at this time, the establishment of the promotion information aiming at the two-dimensional code is finished. If the two-dimensional code is scanned by a user in the display process of the materials of the two-dimensional code, the following steps are executed:
in 210, the customer premise equipment scans the two-dimensional code on the material and sends the two-dimensional code identifier to the information code producer equipment.
In 211, the information code producer device returns promotion information bound with the identifier of the scanned two-dimensional code to the user end device.
Thus, the user can see the promotion information created by the information code presenter.
In the method flow, the operations executed by each device may be executed by apparatuses installed in each device, and these apparatuses may be applications located in each device, or may be functional units such as a Software Development Kit (SDK) or a plug-in located in the applications of each device, which is not particularly limited in this embodiment of the present invention.
Fig. 3 is a structural diagram of an apparatus provided in an information code producer device according to an embodiment of the present invention, and as shown in fig. 3, the apparatus may include: the receiving unit 01 and the binding unit 02 may further include a sending unit 03, an authentication unit 04, and a judgment unit 05. The main functions of each component unit are as follows:
the receiving unit 01 is responsible for receiving a request for creating information code popularization information sent by information code display side equipment; acquiring promotion information to be created; and acquiring the information code identifier sent by the information code display side equipment.
The binding unit 02 is responsible for recording the binding relationship between the promotion information and the information code identifier.
The acquisition of the promotion information to be created may include, but is not limited to, the following two ways:
in the first mode, after the receiving unit 01 receives a request for creating information code promotion information, the sending unit 03 returns a prompt interface for inputting promotion information to be created to the information code presenter device. Then, the receiving unit 01 obtains the promotion information input by the information code presenter on the prompt interface.
For example, when an information code presenter opens an application on an information code presenter device and clicks a "create promotion information" component on an application interface, the information code presenter device sends a request for creating two-dimensional code promotion information to an information code producer device. After receiving the request for creating the two-dimensional code popularization information, the information code producer device can return a prompt interface, and the information code display party can input the popularization information to be created on the prompt interface. The promotion information to be created may be advertisement information, web page link address, business card information, shopping information, payment information, and the like. It can point to the web page, also can point to the multimedia resources such as the concrete video, audio frequency, etc..
In the second way, the receiving unit 01 acquires promotion information to be created from a request for creating information code promotion information.
For example, after a user directly accesses a page address for inputting promotion information and inputs promotion information to be created on the page, the user triggers the information code exhibition side device to send a request for creating two-dimensional code promotion information by clicking a component such as "confirmation", wherein the request contains the promotion information to be created. In this way, after the information code producer device receives the request for creating the two-dimensional code promotion information, the promotion information to be created can be directly acquired from the request.
In order to prevent an information code display party from creating any promotion information, the promotion information is subjected to standard management. The verification unit 04 verifies the promotion information to be created, and if the verification is passed, the code scanning function is opened to the information code exhibition side device, and the sending unit 03 is triggered to send the prompt information of code scanning to the information code exhibition side device.
The verification unit 04 can obtain the identity information of the information code display party when verifying the promotion information to be created; for the identity information of the information code exhibition party, information such as an account number and a name of the information code exhibition party can be adopted. Then judging whether promotion information to be created exists in promotion resources corresponding to the stored identity information, and if so, passing the verification; otherwise, the verification fails.
It can be understood that the information code producer device performs unified management on the promotion resources available for each information code presenter, and the promotion information to be created by the information code presenter is allowed to be created only if the promotion information belongs to the locally managed available promotion resources. For the case of failure in verification, the code scanning function cannot be opened to the information code display side device, and the information code display side device cannot upload the identifier of the two-dimensional code, so that popularization information creation for the two-dimensional code cannot be realized.
Generally, an information code producer cannot create promotion information for any two-dimensional code. Therefore, the judging unit 05 is responsible for acquiring the identity information of the information code displaying party, judging whether the binding relationship between the information code identifier and the identity identifier of the information code displaying party is stored in advance, and if so, triggering the binding unit 02 to record the binding relationship between the promotion information and the information code identifier.
If the judgment result of the judgment unit is no, the sending unit 03 returns the prompt information of the information code error to the information code exhibition side equipment.
In addition, when recording the binding relationship between the promotion information and the information code identifier, the binding unit 03 may first determine whether the binding relationship including the information code identifier is recorded, and if not, it indicates that the information code presenter has not created promotion information for the two-dimensional code, and may continue to record the binding relationship between the promotion information and the information code identifier. If the two-dimensional code identifier is the same as the information code identifier, the binding unit 03 can update the recorded binding relationship containing the information code identifier by using the binding relationship between the promotion information and the information code identifier.
And at this time, the establishment of the promotion information aiming at the two-dimensional code is finished. If the material of the two-dimensional code is displayed, when the user end device scans the information code on the material, the promotion unit (not shown in the figure) in the information code producer device can return promotion information bound by the identification information of the scanned information code to the user end device.
Fig. 4 is a structural diagram of an apparatus disposed in an information code display device according to an embodiment of the present invention, and as shown in fig. 4, the apparatus may include: the transmitting unit 11 and the scanning unit 12 may further include a first receiving unit 13 and a second receiving unit 14. Wherein each constituent unit may include:
the transmitting unit 11 is responsible for transmitting a request for creating information code promotion information to the information code producer device and providing promotion information to be created; and sending the information code identification scanned by the scanning unit to the information code producer device so that the information code producer device records the binding relationship between the promotion information and the information code identification.
The scanning unit 12 is responsible for scanning information codes.
The method for providing the promotion information to be created may include the following two ways:
the first mode is as follows: the first receiving unit 13 receives a prompt interface for inputting promotion information to be created, which is transmitted by the information code producer apparatus. The sending unit 11 sends the promotion information input by the information code display party on the prompt interface to the information code production party equipment.
For example, when an information code presenter opens an application on an information code presenter device and clicks a "create promotion information" component on an application interface, the information code presenter device sends a request for creating two-dimensional code promotion information to an information code producer device. After receiving the request for creating the two-dimensional code popularization information, the information code producer device can return a prompt interface, and the information code display party can input the popularization information to be created on the prompt interface. The promotion information to be created may be advertisement information, web page link address, business card information, shopping information, payment information, and the like. It can point to the web page, also can point to the multimedia resources such as the concrete video, audio frequency, etc..
The second mode is as follows: the request for creating the information code popularization information comprises the popularization information to be created.
For example, after a user directly accesses a page address for inputting promotion information and inputs promotion information to be created on the page, the user triggers the information code exhibition side device to send a request for creating two-dimensional code promotion information by clicking a component such as "confirmation", wherein the request contains the promotion information to be created. In this way, after the information code producer device receives the request for creating the two-dimensional code promotion information, the promotion information to be created can be directly acquired from the request.
In addition, the second receiving unit 14 is responsible for triggering the scanning unit 12 to execute the operation of scanning the information code after receiving the prompt information of scanning the information code sent by the information code producer device.
The following is a specific application scenario example:
the merchant needs to promote his or her own goods on the group purchase platform, and therefore, the merchant has customized various two-dimensional codes to the group purchase platform, for example, has customized two-dimensional codes on a poster, a table sticker and an X display board, respectively. If the merchant creates promotion information for the two-dimensional code on the poster, for example, the merchant promotes the group purchase information of the commodity A by means of the poster. Then the following procedure can be used:
after the merchant can log in the group purchase platform through the application provided by the group purchase platform, a request for creating the information code popularization information is sent to the server side of the group purchase platform by clicking the 'create popularization information' component.
And after receiving the request, the server side of the group purchase platform returns a prompt interface for inputting the promotion information to be created to the application client side of the merchant. The merchant can uplink the group order ID of the promoted commodity a to the prompt interface, and the application client of the merchant sends the group order ID to the server of the group purchase platform.
And the server side of the group purchase platform verifies whether the group ID is the group corresponding to the account number of the merchant, if so, the verification is passed, a scanning function is opened to the application client side of the merchant, and code scanning prompt information is sent to the application client side of the merchant.
At this time, the application client of the merchant can scan the two-dimensional code on the poster through the code scanning interface, and the identifier of the two-dimensional code is sent to the server of the group purchase platform.
And the server side of the group purchase platform judges whether a binding relationship corresponding to the identifier containing the two-dimensional code exists locally. If the two-dimensional code does not exist, the merchant creates promotion information for the two-dimensional code for the first time, and therefore the binding relationship between the identifier of the two-dimensional code and the bill ID of the commodity A is recorded. If the two-dimensional code exists, it is indicated that the merchant updates the promotion information for the two-dimensional code, and the existing binding relationship can be updated by using the binding relationship between the identifier of the two-dimensional code and the bill ID of the commodity a.
Thus, the promotion information for the two-dimensional code on the poster, namely the bill of the article a, is already created. If a user scans the two-dimensional code on the poster through a mobile phone in a store of the merchant, the server of the group purchase platform returns the group menu page of the commodity A to the mobile phone of the user according to the identification of the two-dimensional code.
The above-described methods and apparatus provided by embodiments of the present invention may be embodied in a computer program that is configured and operable to be executed by a device. The apparatus may include one or more processors, and further include memory and one or more programs, as shown in fig. 5. Where the one or more programs are stored in memory and executed by the one or more processors to implement the method flows and/or device operations illustrated in the above-described embodiments of the invention. For example, the method flows executed by the one or more processors may include:
receiving a request for creating information code popularization information sent by information code display side equipment;
acquiring promotion information to be created; and acquiring an information code identifier sent by the information code display side equipment;
and recording the binding relationship between the promotion information and the information code identification.
For another example, the method flows executed by the one or more processors may include:
sending a request for creating information code promotion information to information code producer equipment, and providing promotion information to be created;
and scanning an information code and sending the information code identifier to the information code producer device so that the information code producer device records the binding relationship between the promotion information and the information code identifier.
In the embodiments provided in the present invention, it should be understood that the disclosed system, apparatus and method may be implemented in other ways. For example, the above-described device embodiments are merely illustrative, and for example, the division of the units is only one logical functional division, and other divisions may be realized in practice.
The units described as separate parts may or may not be physically separate, and parts displayed as units may or may not be physical units, may be located in one place, or may be distributed on a plurality of network units. Some or all of the units can be selected according to actual needs to achieve the purpose of the solution of the embodiment.
In addition, functional units in the embodiments of the present invention may be integrated into one processing unit, or each unit may exist alone physically, or two or more units are integrated into one unit. The integrated unit can be realized in a form of hardware, or in a form of hardware plus a software functional unit.
The integrated unit implemented in the form of a software functional unit may be stored in a computer readable storage medium. The software functional unit is stored in a storage medium and includes several instructions to enable a computer device (which may be a personal computer, a server, or a network device) or a processor (processor) to execute some steps of the methods according to the embodiments of the present invention. And the aforementioned storage medium includes: various media capable of storing program codes, such as a usb disk, a removable hard disk, a Read-Only Memory (ROM), a Random Access Memory (RAM), a magnetic disk, or an optical disk.
The above description is only for the purpose of illustrating the preferred embodiments of the present invention and is not to be construed as limiting the invention, and any modifications, equivalents, improvements and the like made within the spirit and principle of the present invention should be included in the scope of the present invention.
Claims (24)
1. A method for creating information code promotion information, the method being used for an information code producer apparatus, the method comprising:
receiving a request sent by information code display side equipment, wherein the request is sent when the information code display side equipment needs to establish or replace promotion information aiming at information codes on materials;
acquiring requested popularization information, wherein the requested popularization information comprises popularization information to be created or popularization information to be replaced; and acquiring the identifier of the information code sent by the information code display side equipment;
recording the binding relationship between the promotion information and the identification of the information code;
and when the user end equipment scans the information codes on the materials, returning promotion information bound by the identification of the scanned information codes to the user end equipment.
2. The method according to claim 1, further comprising, after the receiving the request sent by the information code presenter device: returning a prompt interface for inputting the requested popularization information to the information code display side equipment;
the obtaining the requested promotional information comprises: and acquiring the promotion information input by the information code display party on the prompt interface.
3. The method of claim 1, wherein obtaining the requested promotional information comprises:
and obtaining the requested promotion information from the request.
4. The method according to claim 1, 2 or 3, wherein before obtaining the identification of the information code sent by the information code presenter device, the method further comprises:
verifying the requested promotional information;
and if the verification is passed, opening a code scanning function to the information code display side equipment, and sending code scanning prompt information to the information code display side equipment.
5. The method of claim 4, wherein verifying the requested promotional information comprises:
acquiring identity information of the information code display party;
judging whether the requested popularization information exists in the popularization resource corresponding to the stored identity information, and if so, passing the verification; otherwise, the verification fails.
6. The method according to claim 1, before recording the binding relationship between the promotion information and the identification of the information code, further comprising:
acquiring identity information of the information code display party;
and judging whether a binding relationship between the identification of the information code and the identity identification of the information code display party is prestored, and if so, continuing to record the binding relationship between the promotion information and the identification of the information code.
7. The method according to claim 6, wherein if it is determined that the binding relationship between the identifier of the information code and the identity identifier of the information code presenter is not stored in advance, a message indicating that the information code is incorrect is returned to the information code presenter device.
8. The method according to claim 1 or 6, wherein recording the binding relationship between the promotion information and the identification of the information code comprises:
judging whether a binding relationship containing the identification of the information code is recorded or not, if not, continuing to execute the binding relationship between the recorded promotion information and the identification of the information code; and if so, updating the recorded binding relationship containing the identification of the information code by using the binding relationship between the promotion information and the identification of the information code.
9. A method for creating information code promotion information is applied to information code exhibition side equipment, and the method comprises the following steps:
if the promotion information needs to be created or replaced aiming at the information code on the material, sending a request to information code producer equipment and providing the requested promotion information, wherein the requested promotion information comprises the promotion information to be created or the promotion information to be replaced;
and scanning the information code and sending the identifier of the information code to the information code producer device so that the information code producer device records the binding relationship between the promotion information and the identifier of the information code, and when the user end device scans the information code on the material, returning the promotion information bound by the identifier of the scanned information code to the user end device by the information code producer device.
10. The method of claim 9, wherein providing the requested promotional information comprises:
receiving a prompt interface which is sent by the information code producer and used for inputting the requested popularization information;
and sending the promotion information input by the information code display party on the prompt interface to the information code production party equipment.
11. The method of claim 9, wherein the request includes the requested promotional information.
12. The method according to claim 9, 10 or 11, wherein the step of scanning the information code is performed after receiving a prompt message of scanning the code sent by the information code producer apparatus.
13. The utility model provides a device for establishing information code popularization information sets up in information code producer equipment, its characterized in that, the device includes:
the receiving unit is used for receiving a request sent by information code display side equipment, wherein the request is sent when the information code display side equipment needs to establish or replace promotion information aiming at information codes on materials; acquiring requested popularization information, wherein the requested popularization information comprises popularization information to be created or popularization information to be replaced; and acquiring the identifier of the information code sent by the information code display side equipment;
the binding unit is used for recording the binding relationship between the promotion information and the identification of the information code;
and the promotion unit is used for returning promotion information bound by the identification information of the scanned information codes to the user end equipment when the user end equipment scans the information codes on the materials.
14. The apparatus of claim 13, further comprising:
the sending unit is used for returning a prompt interface for inputting the requested popularization information to the information code display side equipment after the receiving unit receives the request;
and the receiving unit acquires the promotion information input by the information code display party on the prompt interface.
15. The apparatus according to claim 13, wherein the receiving unit is specifically configured to obtain the requested promotional information from the request.
16. The apparatus of claim 14, further comprising:
and the verification unit is used for verifying the requested popularization information, and if the verification is passed, the code scanning function is opened to the information code display side equipment, and the sending unit is triggered to send the prompt information of code scanning to the information code display side equipment.
17. The apparatus according to claim 16, wherein the verifying unit, when verifying the requested promotional information, specifically performs:
acquiring identity information of the information code display party;
judging whether the requested popularization information exists in the popularization resource corresponding to the stored identity information, and if so, passing the verification; otherwise, the verification fails.
18. The apparatus of claim 13, further comprising:
and the judging unit is used for acquiring the identity information of the information code display party, judging whether the binding relationship between the identifier of the information code and the identity identifier of the information code display party is prestored, and if so, triggering the binding unit to execute the recording of the binding relationship between the promotion information and the identifier of the information code.
19. The apparatus of claim 18, further comprising:
and the sending unit is used for returning prompt information of information code errors to the information code display side equipment if the judgment result of the judging unit is negative.
20. The apparatus according to claim 13 or 18, wherein the binding unit is specifically configured to: judging whether a binding relationship containing the identification of the information code is recorded or not, if not, continuing to execute the binding relationship between the recorded promotion information and the identification of the information code; and if so, updating the recorded binding relationship containing the identification of the information code by using the binding relationship between the promotion information and the identification of the information code.
21. The utility model provides a device for establishing information code popularization information sets up in information code show side equipment, its characterized in that, the device includes:
the device comprises a sending unit, a receiving unit and a processing unit, wherein the sending unit is used for sending a request to information code producer equipment and providing requested popularization information when the popularization information needs to be created or replaced aiming at the information codes on the materials; sending the identification of the information code scanned by the scanning unit to the information code producer device so that the information code producer device can record the binding relationship between the promotion information and the identification of the information code, and when the user end device scans the information code on the material, returning the promotion information bound by the identification of the scanned information code to the user end device by the information code producer device;
and the scanning unit is used for scanning the information code.
22. The apparatus of claim 21, further comprising:
the first receiving unit is used for receiving a prompt interface which is sent by the information code producer and used for inputting the requested popularization information;
and the sending unit sends the promotion information input by the information code display party on the prompt interface to the information code production party equipment.
23. The apparatus of claim 21, wherein the request includes the requested promotional information.
24. The apparatus of claim 21, 22 or 23, further comprising:
and the second receiving unit is used for triggering the scanning unit to execute the operation of scanning the information code after receiving the prompt information of the code scanning sent by the information code producer equipment.
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| CN115034708A (en) * | 2017-11-17 | 2022-09-09 | 创新先进技术有限公司 | Method and device for checking movable material and electronic equipment |
| CN110519392B (en) * | 2019-09-09 | 2022-05-31 | 浙江大搜车软件技术有限公司 | Resource allocation method, device, equipment, readable storage medium and system |
| CN111061984B (en) * | 2019-12-23 | 2020-10-27 | 康美包（苏州）有限公司 | Information pushing method, information associating method, information pushing equipment, information associating equipment and computer storage medium |
| CN113722619A (en) * | 2021-08-20 | 2021-11-30 | 北京市商汤科技开发有限公司 | Content display method, device, equipment and computer readable storage medium |
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