CN113722619A

CN113722619A - Content display method, device, equipment and computer readable storage medium

Info

Publication number: CN113722619A
Application number: CN202110963326.4A
Authority: CN
Inventors: 田真; 李斌; 欧华富
Original assignee: Beijing Sensetime Technology Development Co Ltd
Current assignee: Beijing Sensetime Technology Development Co Ltd
Priority date: 2021-08-20
Filing date: 2021-08-20
Publication date: 2021-11-30
Also published as: WO2023020619A1

Abstract

The embodiment of the disclosure discloses a content display method, a content display device, content display equipment and a computer readable storage medium. The method comprises the following steps: scanning a target information code on a target article; the target object corresponds to at least one information code; the category of the target information code is one of a plurality of preset categories; the information codes of different categories are respectively used for starting different content pages or the same content page of the target user side; acquiring an identity bound by a target user side; and determining the authority condition of the target content page started by the target information code according to the binding condition of the identity and the anti-counterfeiting mark corresponding to the target information code, and displaying the response content based on the authority condition. Through the method and the device, the diversity and the flexibility of the interaction modes provided by the target user side are improved.

Description

Content display method, device, equipment and computer readable storage medium

Technical Field

The present disclosure relates to terminal technologies, and in particular, to a content display method, device, and apparatus, and a computer-readable storage medium.

Background

Currently, some merchants of commodities set up corresponding exclusive rights for users to enjoy, for example, set up exclusive activities for users to participate in, so as to improve the shopping experience of users. Usually, some merchants will use the application program to issue exclusive rights and set some rights for the activity content of the exclusive activity corresponding to the exclusive rights, so as to be viewed or participated by the authorized users.

In the related art, the applications are usually accessed to view or participate in some activities by clicking the application identifiers of the applications or clicking the links of the applications, and the interaction mode is relatively single and not flexible enough.

Disclosure of Invention

The embodiment of the disclosure provides a content display method, a content display device, content display equipment and a computer-readable storage medium.

The technical scheme of the embodiment of the disclosure is realized as follows:

the embodiment of the disclosure provides a content display method, which includes:

scanning a target information code on a target article; the target object corresponds to at least one information code;

the category of the target information code is one of a plurality of preset categories; the information codes of different categories are respectively used for starting different content pages or the same content page of the target user side;

acquiring an identity bound by a target user side; and determining the authority condition of the target content page started by the target information code according to the binding condition of the identity and the anti-counterfeiting mark corresponding to the target information code, and displaying response content based on the authority condition.

In the method, the content page comprises a service page associated with the target object, and the different content pages respectively correspond to different service pages; or, the same content page includes at least one page entry, where the at least one page entry is used to enable at least one corresponding service page, and the information code of each category corresponds to one of the service pages.

By respectively using the different types of information codes for starting different service pages of the target user side, the user can directly start the service page corresponding to the target user side to obtain the corresponding service by scanning the corresponding types of information codes, so that the intelligence of the target client side in service provision is improved; and enabling the same content page containing at least one page entry of the target client side by using different types of information codes, enabling the corresponding at least one service page by using the at least one page entry, wherein the information code of each type corresponds to one of the service pages, so that a user can directly enable the same content page in the target client side by scanning any type of information codes, and enable the required service page to obtain the corresponding service according to the at least one page entry on the page, thereby improving the flexibility of the target client side in providing the service.

In the above method, the determining, according to the binding condition of the identity identifier and the anti-counterfeit identifier corresponding to the target information code, the permission condition of the target content page enabled by the target information code includes:

determining that the target content page enabled by the target information code is authorized under the condition that the identity is bound with the anti-counterfeiting mark corresponding to the target information code;

the displaying the response content based on the permission condition comprises:

and displaying the target content page used for starting the target information code in the target user side under the condition that the permission condition is authorized.

When the identity is bound with the corresponding anti-counterfeiting mark, the content page started by the user is determined to be authorized, and the started content page is displayed, so that the user bound with the anti-counterfeiting mark can obtain the content in the content page, and the security of the content in the target user side is improved.

under the condition that the identity identification is not bound with the anti-counterfeiting identification corresponding to the target information code, determining that the target content page started by the target information code is unauthorized;

displaying a binding prompt page in the target user side under the condition that the permission condition is unauthorized; the binding prompt page contains binding prompt content, and the binding prompt content is used for prompting the binding of the identity identifier and the anti-counterfeiting identifier.

When the identity of the user is not bound with the corresponding anti-counterfeiting mark, the content page started by the user is determined to be unauthorized, the started content page is not displayed, and the content page used for prompting the user to bind the identity with the corresponding anti-counterfeiting mark is displayed, so that the user bound with the anti-counterfeiting mark can obtain the content in the started content page, and the security of the content in the target user side is improved.

In the method, the type of the target information code is a universal service code; the method further comprises the following steps:

and scanning the universal service code on the target object to obtain the anti-counterfeiting mark.

In the above method, the category of the target information code is a service code of any service type, and the method further includes:

obtaining a service identifier corresponding to the service code by scanning the service code;

and determining the anti-counterfeiting mark associated with the service mark, and taking the anti-counterfeiting mark associated with the service mark as the anti-counterfeiting mark corresponding to the service code.

In the method, the type of the target information code is a service code of any service type, and the service code has a service identifier; the determining the permission condition of the target content page enabled by the target information code according to the binding condition of the identity and the anti-counterfeiting mark corresponding to the target information code comprises the following steps:

and determining the authority condition of the target content page started by the target information code according to the binding condition of the anti-counterfeiting identifier corresponding to the identity identifier and the service code and the binding condition of the identity identifier and the service identifier.

The permission condition of the target content page started by the user is determined according to the binding condition of the anti-counterfeiting identification and the service identification corresponding to the identity identification and the service code of the user, so that the target content page is displayed more specifically, and the safety of the content in the target content page started by the user is improved.

In the above method, the determining, according to the binding condition of the identity and the anti-counterfeit identifier corresponding to the service code and the binding condition of the identity and the service identifier, the permission condition of the target content page enabled by the target information code includes:

determining that the target content page enabled by the target information code is authorized under the condition that the anti-counterfeiting identifier corresponding to the identity identifier and the target information code and the service identifier are bound;

and under the condition that the identity mark is bound with the anti-counterfeiting mark corresponding to the target information code and the identity mark is not bound with the service mark, determining that the target content page started by the target information code is unauthorized.

In the above method, after scanning the target information code on the target item, the method further includes:

determining a target application platform associated with the identity;

receiving a service entrance sent by the target application platform;

the obtaining of the identity bound to the target application further includes:

and acquiring the identity bound by the target user side according to the detected confirmation operation on the service entrance.

In the above method, the determining the target application platform associated with the identity includes:

determining whether the identity is associated with the target application platform prior to scanning the target information code;

under the condition that the identity is not associated with the target application platform, associating the identity with the target application platform to obtain a target application platform associated with the identity;

and under the condition that the identity mark is associated with the target application platform, obtaining the target application platform associated with the identity mark.

In the above method, the service portal includes: a general service portal or a specific service portal; the universal service entrance is used for starting a universal service page of the target user side, and the universal service page is used for starting any content page in the different content pages; the specific service portal is used for enabling a specific content page in the different content pages; the obtaining the identity bound to the target user side according to the detected confirmation operation on the service entrance includes:

and acquiring the identity bound by the target user side according to the detected confirmation operation on the general service entrance or the detected confirmation operation on the specific service entrance.

The method comprises the steps of receiving a general service entrance and a specific service entrance which are sent by a target application platform and are associated with an identity of a user, wherein the general service page is used for starting any content page in different content pages, the specific service entrance is used for starting the specific content page in the different content pages, and the identity bound by a target user side is obtained under the condition that the confirmation operation of the user on the general service entrance or the specific service entrance is detected, so that the diversity of the mode of starting the different content pages in the target user side is increased.

In the above method, the method further comprises:

receiving a newly added service inlet sent by a target application platform corresponding to the target user side; the newly added service entrance is used for starting a newly added service page in the target user side;

and acquiring the identity bound by the target user side according to the detected confirmation operation on the newly added service entrance.

An embodiment of the present disclosure provides a content display apparatus, including: the scanning unit is used for scanning the target information code on the target object; the target object corresponds to at least one information code; the category of the target information code is one of a plurality of preset categories; the information codes of different categories are respectively used for starting different content pages or the same content page of the target user side; the acquiring unit is used for acquiring the identity bound by the target user side; and the display unit is used for determining the permission condition of the target content page started by the target information code according to the binding condition of the identity and the anti-counterfeiting mark corresponding to the target information code, and displaying response content based on the permission condition.

An embodiment of the present disclosure provides an electronic device, including: a display screen; a memory for storing an executable computer program; and the processor is used for combining the display screen to realize the content display method when executing the executable computer program stored in the memory.

The disclosed embodiments provide a computer-readable storage medium having stored thereon a computer program for causing a processor to execute the method for displaying content described above.

The embodiment of the disclosure has the following beneficial technical effects:

scanning at least one information code corresponding to a target object, wherein the target information code belongs to one of multiple preset categories, acquiring an identity bound by a target user side, determining the permission condition of a target content page of the target user side started by the target information code according to the binding condition of the identity and the target information code, and displaying the response content of the target user side according to the obtained permission condition of the target content page; the different types of information codes are respectively used for starting different content pages or the same content page of the target user side. Therefore, the content pages of the corresponding services in the target user side can be accessed by scanning different types of information codes, the starting modes of the content pages corresponding to various services in the target user side are enriched, and the diversity and the flexibility of the interaction modes provided by the target guest user are increased.

It is to be understood that both the foregoing general description and the following detailed description are exemplary and explanatory only and are not restrictive of the disclosure.

Drawings

The accompanying drawings, which are incorporated in and constitute a part of this specification, illustrate embodiments consistent with the present disclosure and, together with the description, serve to explain the principles of the disclosure.

Fig. 1 is an alternative architecture diagram of a content display system provided by an embodiment of the present disclosure;

fig. 2 is an alternative flow chart of a content display method provided by the embodiment of the disclosure;

FIG. 3A is a schematic illustration of a home page of an exemplary calendar applet provided by an embodiment of the present disclosure;

FIG. 3B is a diagram illustrating a page including at least one page entry in an exemplary portlet provided by an embodiment of the present disclosure;

FIG. 3C is another illustration of a home page of an exemplary calendar applet provided by an embodiment of the present disclosure;

FIG. 3D is a schematic diagram of an exemplary calendar applet binding hint page provided by an embodiment of the present disclosure;

FIG. 3E is another diagram of a bind hint page for an exemplary calendar applet as provided by an embodiment of the present disclosure;

FIG. 4 is a schematic flow chart illustrating an alternative content display method provided by the embodiment of the present disclosure;

FIG. 5 is a schematic flow chart illustrating an alternative content display method provided by the embodiment of the present disclosure;

FIG. 6 is a schematic flow chart illustrating an alternative content display method according to an embodiment of the present disclosure;

FIG. 7 is an alternative flow chart of a content display method provided by an embodiment of the present disclosure;

FIG. 8 is a schematic flow chart diagram illustrating an alternative content display method provided by an embodiment of the present disclosure;

FIG. 9 is a schematic flow chart diagram illustrating an alternative content display method according to an embodiment of the disclosure;

FIG. 10 is a schematic flow chart diagram illustrating an alternative content display method provided by an embodiment of the present disclosure;

FIG. 11 is an alternative flow chart of a content display method provided by an embodiment of the present disclosure;

FIG. 12 is a schematic flow chart diagram illustrating an alternative content display method provided by an embodiment of the present disclosure;

fig. 13 is a schematic structural diagram of a content display device according to an embodiment of the present disclosure;

fig. 14 is a schematic structural diagram of an electronic device according to an embodiment of the present disclosure.

Detailed Description

For the purpose of making the purpose, technical solutions and advantages of the present disclosure clearer, the present disclosure will be described in further detail with reference to the accompanying drawings, the described embodiments should not be construed as limiting the present disclosure, and all other embodiments obtained by a person of ordinary skill in the art without making creative efforts shall fall within the protection scope of the present disclosure.

In the following description, reference is made to "some embodiments" which describe a subset of all possible embodiments, but it is understood that "some embodiments" may be the same subset or different subsets of all possible embodiments, and may be combined with each other without conflict.

Unless defined otherwise, all technical and scientific terms used herein have the same meaning as commonly understood by one of ordinary skill in the art to which this disclosure belongs. The terminology used herein is for the purpose of describing embodiments of the disclosure only and is not intended to be limiting of the disclosure.

Before further detailed description of the embodiments of the present disclosure, terms and expressions referred to in the embodiments of the present disclosure are explained, and the terms and expressions referred to in the embodiments of the present disclosure are applied to the following explanations.

1) A Mini Program (also called a Web Program) is a Program developed based on a front-end-oriented Language (e.g., JavaScript) and implementing a service in a hypertext Markup Language (HTML) page, and software downloaded by a client (e.g., a browser or any client embedded in a browser core) via a network (e.g., the internet) and interpreted and executed in a browser environment of the client saves steps installed in the client. For example, an applet for implementing a singing service may be downloaded and run in a social network client.

2) The target user side can be an applet client side or a webpage client side which runs on electronic equipment such as a mobile phone and a tablet computer. The applet client is also called an applet; a web Client (Client) is also called a web Client, and refers to a program corresponding to a server and providing local services to a Client. The web page client is usually installed on a common client machine and needs to cooperate with a server side to operate, and the more common web page client sides comprise a web page browser used by the world wide web, an email client side when receiving and sending emails, client side software for instant messaging and the like.

3) The web page (web), is a hypertext and HTTP based, global, dynamically interactive, cross-platform, distributed graphical information system. The network service is built on the Internet, and provides a graphical and easily-accessible visual interface for a browser to search and browse information on the Internet.

4) An Application (APP), which refers to a computer program for performing one or more specific tasks, may interact with a user and has a visual user interface.

5) The Identity of the user, namely the uneonID, short for the uneonIdentitydocument; if a developer owns multiple mobile applications, web applications, and public accounts (including applets), the uniqueness of the user can be distinguished by the unionID, because the unionID of the user can be unique if the mobile applications, web applications, and public accounts (including applets) under the same WeChat opening platform account are used; alternatively, the Identity of the user may also refer to a unique device identifier of the electronic device used by the user, for example, an International Mobile Equipment Identity (IMEI) of the electronic device.

6) Augmented Reality (AR), which is a relatively new technology content that promotes integration between real world information and virtual world information content, implements analog simulation processing on the basis of computer and other scientific technologies of entity information that is relatively difficult to experience in the spatial range of the real world, superimposes the virtual information content for effective application in the real world, and can be perceived by human senses in the process, thereby realizing sensory experience beyond Reality. After the real environment and the virtual object are overlapped, the real environment and the virtual object can exist in the same picture and space at the same time.

7) User Interfaces (UIs), including graphics, icons (icons), colors, text designs, etc., are commonly used for human-computer interaction. One object and one code are not simple code scanning sales promotion tools, and a cloud platform is used for connecting consumers, brand merchants and circulation, so that an enterprise-level Software as a Service (SaaS) technology which can provide comprehensive solutions of digital marketing, anti-counterfeiting tracing, warehouse logistics and the like is an effective technology for enterprise marketing digital transformation.

The brand merchant uses a 'one-object-one-code' technology to endow each commodity with an intelligent 'two-dimensional code' with a digital identity. After the code scanner (e.g., a consumer, a shopping guide, a channel dealer, etc.) has fulfilled requirements for anti-counterfeiting, tracing, etc., the brand dealer has also completed data collection. After the user scans the code, the "one-object-one-code" automatically establishes a personal account of the code scanner based on the third party tool and brand merchant used in scanning the code, helps the brand to count up the code scanner's native data (e.g., gender, age, etc.), behavioral data (e.g., what did do, and the data is deposited in a user data pool (DCRM), and analysis such as user portrait, code scanner requirements, marketing effect and the like is provided for enterprises through data analysis and mining, so that closed loop of data Management is completed, and omnibearing marketing digital upgrading of operation is realized.

Currently, some merchants of commodities set up corresponding exclusive rights for users to enjoy, for example, set up exclusive activities for users to participate in, so as to improve the shopping experience of users. Usually, some merchants will use the application program to issue exclusive rights and set some rights for the activity content of the exclusive activity corresponding to the exclusive rights, so as to be viewed or participated by the authorized users. In the related art, the applications are usually accessed to view or participate in some activities by clicking the application identifiers of the applications or clicking the links of the applications, and the interaction mode is relatively single and not flexible enough.

The embodiment of the disclosure provides a content display method, which can increase the diversity and flexibility of an interaction mode provided by a target user side. The content display method provided by the embodiment of the disclosure is applied to electronic equipment.

An exemplary application of the electronic device provided by the embodiment of the present disclosure is described below, and the electronic device provided by the embodiment of the present disclosure may be implemented as various types of user terminals such as Augmented Reality (AR) glasses, a notebook computer, a tablet computer, a desktop computer, a set-top box, a mobile device (e.g., a mobile phone, a portable music player, a smart watch, a personal digital assistant, a dedicated information device, and a portable game device).

Referring to fig. 1, fig. 1 is an alternative architecture diagram of a content display system provided by an embodiment of the present disclosure, in order to support a target user end operating in an electronic device, in the content display system 100, an electronic device 400 (an electronic device 400 is exemplarily shown) is connected to a server 200 through a network 300, and the network 300 may be a wide area network or a local area network, or a combination of the two. The electronic device 400 is configured to scan a target item, for example, a target information code 501 on the paper calendar 500 in fig. 1, through its own collection device 402, and obtain an identity that a user is bound to a target user side; and sending the obtained identity to the server 200; the paper calendar 500 corresponds to at least one information code, the category of the information code comprises a plurality of preset categories, the information codes of different categories are used for entering different content pages or the same content page of a target user side respectively, and the category of the target information code is one of the preset categories; the server 200 is configured to detect whether the identity is bound to the anti-counterfeit identifier corresponding to the target information code, and return a detection result indicating whether the identity is bound to the anti-counterfeit identifier corresponding to the target information code to the electronic device 400. The electronic device 400 is configured to determine, according to the binding condition of the identity and the anti-counterfeit identifier corresponding to the target information code, the permission condition of the target content page enabled by the target information code, enter the target user side according to the permission condition of the target content page, and display corresponding response content on the graphical interface 401.

In some embodiments, the server 200 may be an independent physical server, may also be a server cluster or a distributed system formed by a plurality of physical servers, and may also be a cloud server providing basic cloud computing services such as a cloud service, a cloud database, cloud computing, a cloud function, cloud storage, a network service, cloud communication, a middleware service, a domain name service, a security service, a CDN, and a big data and artificial intelligence platform. The terminal and the server may be directly or indirectly connected through wired or wireless communication, and the embodiment of the present disclosure is not limited thereto. Next, an exemplary application in the case where the electronic device is implemented as a terminal will be explained.

In some embodiments of the present disclosure, the electronic device 400 may also detect whether the identity is bound to the anti-counterfeit identifier corresponding to the target information code without using the server 200.

Fig. 2 is an alternative flow chart of a content display method provided by the embodiment of the present disclosure, which will be described with reference to the steps shown in fig. 2.

S101, scanning a target information code on a target article; the target object corresponds to at least one information code; the category of the target information code is one of a plurality of preset categories; the different categories of information codes are respectively used for starting different content pages or the same content page of the target user terminal.

In the embodiment of the disclosure, a target user side is preset, the target user side has service content related to a target article, and the service content related to the target article can be acquired after entering the target user side; alternatively, the target user side has service contents unrelated to the target object, but some service contents in the target application side can be started by scanning the target information code on the target object. The target user side may be a lightweight user side such as an applet or a web application side, or may be an application APP, which is not limited in this disclosure. At least one information code (such as a two-dimensional code, a bar code and the like) is arranged on each target object, and the information codes on different target objects are different. In some embodiments of the present disclosure, the target item may be an item for sale or for display or the like. For example, cultural related items are possible, and embodiments of the present disclosure are not limiting.

For example, the target item may be a cultural related defined good, such as a paper calendar or an electronic calendar; each calendar is provided with at least one information code, and the information codes on different calendars are different; the target user terminal may be an applet or web client or third party application associated with the calendar and having calendar related content exposed thereon.

In some embodiments of the present disclosure, the information codes may be classified into multiple preset categories of information codes, one target article may correspond to multiple preset categories of information codes, and the multiple preset categories of information codes may all be located on the target article, and the different categories of information codes may be located at different positions or the same position of the target article; and different types of information codes can be used for enabling different content pages or the same content page of the target user side. In other embodiments of the present disclosure, none of the information codes of the plurality of preset categories may be set on the target article, or some of the information codes of the categories may be set on the target article, and another part of the information codes of the categories is not set on the target article.

In some embodiments, the content pages include service pages associated with the target item, and the different content pages respectively correspond to different service pages; or, the same content page comprises at least one page entry, the at least one page entry is used for enabling at least one corresponding service page, and the information code of each category corresponds to one of the service pages.

For example, different service pages may belong to different service types, and each category of information code may correspond to a service page of a service type. The electronic equipment can start a content page corresponding to the information code of one type of the preset types on the target user side by scanning the information code of one type of the preset types on the target object.

In some embodiments, the electronic device may display a scan prompt page including a scan entry, perform scan recognition on a target information code through its own image acquisition device (e.g., a camera) when receiving a trigger operation for triggering the scan entry by a user, and send a request for enabling a content page corresponding to the information code of the category to a target user terminal when the scan is successful.

Illustratively, the target information code may be a general service code or a service code of any service type, the target object corresponds to one general service code, and the service codes of at least one service type, and each service code of the service type may provide one type of service. For example, when the target object is a paper calendar, the target user side is a calendar applet, and a general service code and service codes (service code 1, service code 2, and service code 3) of 3 different service types (service 1, service 2, and service 3) are preset in the paper calendar, the general service code may be located on a cover of the paper calendar, and the 3 service codes may be located on different pages in the paper calendar; and the 1 st service code is used for starting a service page of a service 1 in the calendar applet, the 2 nd service code is used for starting a service page of a service 2 in the calendar applet, the 3 rd service code is used for starting a service page of a service 3 in the calendar applet, and the general service code is used for starting a general service page of the calendar applet, wherein any one of the service pages corresponding to the 3 service codes can be accessed through the general service page.

Here, the universal service code has an anti-counterfeit mark, and the service code has a service mark; the anti-counterfeiting mark can be obtained under the condition that the scanning and the identification of the general service code are successful, and the service mark can be obtained under the condition that the scanning and the identification of the service code are successful.

In some embodiments, when different types of information codes are respectively used for enabling different content pages of a target ue, a universal service page in the target ue can be enabled through the universal service code, wherein any one of service pages corresponding to the service code of each service type can be accessed through the universal service page; and the corresponding service page in the target user side can be started through the service code of each service type. For example, in the case that the target object is a paper calendar, the target user side is a calendar applet, and the calendar applet has 14 service codes corresponding to 14 service types one to one, the first page of the calendar applet can be accessed through the universal service code, as shown in fig. 3A, the current date is displayed on the first page, as shown in a portion 3-1 marked by a dotted line in fig. 3A, and an "AR" control 3-2 is also displayed. In the event that the user clicks on control 3-2, a page may be displayed containing the corresponding 14 entries for entering a service page of 14 service types, as shown illustratively in FIG. 3B; wherein 14 service types include: "cover" service, "january" service, "february" service, "march" service, "april" service, "may" service, "june" service, "july" service, "august" service, "september" service, "october" service, "november" service, "december" service, and "commemorative" service; these 14 service types may be 14 different types of interactive activities in a calendar applet. The entry into the service page of each service may be an image identifier corresponding to the service; for example, by clicking the image identifier 31 corresponding to the "cover" service, the cover event display page corresponding to the "cover" service can be entered to display the introduction content of the paper calendar through the page.

In some embodiments, as shown in FIG. 3C, an "all" control 3-3 and an anti-counterfeiting control 3-4 may also be displayed on the calendar home page. In the event that the user clicks on control 3-3, the content, such as pictures, presented each day in the calendar may be presented. When the user clicks the control 3-4 and the acquired user identity is bound with the anti-counterfeiting mark, the user can jump to a binding prompt page shown in fig. 3D, and the page prompts that the user identity is bound with the anti-counterfeiting mark, and whether the binding relationship between the identity and the anti-counterfeiting mark needs to be removed; and under the condition that the user clicks the 'unbinding' entrance 3-5 in the figure 3D, the binding relationship between the identity mark of the user and the anti-counterfeiting mark is released. When the user clicks the control 3-4 and the obtained user identification is not bound with the anti-counterfeit label, jumping to a binding prompt page shown in fig. 3E, prompting that the user identification is not bound with any anti-counterfeit label through the page, and prompting that the identification and the anti-counterfeit label can be bound by scanning a two-dimensional code (for example, a general service code or a service code of any service type); and executing the relevant flow of binding the identity and the anti-counterfeiting mark under the condition that the user clicks the code scanning binding inlet 3-6 in the figure 3E.

In some embodiments, in the case that different types of information codes are respectively used for enabling the same content page on the target ue, the intermediate service page on the target ue can be enabled by the generic service code or any service code of any service type, and the intermediate service page includes one or more page entries, and each page entry is used for entering a service page of a corresponding service type. For example, continuing to take the example that the target object is a paper calendar, the target user side is a calendar applet, the calendar applet has 14 service codes corresponding to 14 service types one by one, and the intermediate service page may be the page shown in fig. 3B, where for the service page of each service type, the page entry may be an image identifier corresponding to the service, for example, for the service page of the "cover" service, the image identifier 31 corresponding to the "cover" service is a page entry of a cover activity presentation page (service page) corresponding to the "cover" service; for a general service page of a general service, the page entry for entering the general service page may be the control 32 marked with a dashed line in fig. 3B.

In some embodiments, the universal service code may be used to verify the identity of the user, and whether the identity is legal or not with respect to the target user side, for example, in a case where the identity of a certain user is not bound to the identity of the universal service code, it indicates that the identity of the user is an illegal identity, and in a case where the identity of a certain user is bound to the identity of the universal service code, it indicates that the identity of the user is a legal identity; the service code of any service type can be used to enable a service page of a corresponding service type in the target ue.

In embodiments of the present disclosure, a "portal" may represent a triggerable virtual button such as a link or control, for example, a "page portal" may be a UI control.

S102, acquiring the identity bound by the target user side.

In the embodiment of the present disclosure, the electronic device may further obtain an identity bound between the user and the target user side, so as to determine a binding condition between the identity and the anti-counterfeit identifier corresponding to the scanned information code in a subsequent process.

In some embodiments, the electronic device may obtain the identity of the user bound to the target user side by scanning the target information code on the target article and in case that the identification of the scanned target information code is successful. In other embodiments, the electronic device may further obtain the identity of the user bound to the target user side while scanning the target information code, which is not limited in this disclosure.

S103, determining the permission condition of the target content page started by the target information code according to the binding condition of the identity and the anti-counterfeiting mark corresponding to the target information code, and displaying the response content based on the permission condition.

In the embodiment of the disclosure, when the electronic device acquires the identity and scans the target information code successfully, it may detect whether the identity is bound with the anti-counterfeit identifier corresponding to the target information code, to obtain a detection result, determine, according to the detection result, the permission of the target content page enabled by the scanned target information code, and determine and display the content in the target user side to be displayed according to the determined permission of the target content page, so as to respond to the operation of scanning the target information code and the operation of acquiring the identity.

In the embodiment of the present disclosure, the permission conditions of the content page in the target user side can be divided into two types: authorized and unauthorized. The permission case is that authorized content pages allow access, while the permission case is that unauthorized content pages prohibit access.

In some embodiments, each target information code may correspond to a plurality of anti-counterfeit identifiers, and the electronic device may detect whether the identity is bound to the anti-counterfeit identifier corresponding to the target information code by detecting whether the identity is bound to any anti-counterfeit identifier. For example, for the target information code M1 on the target article a, the target information code M1 corresponds to not only the anti-counterfeit identifier of the target article a but also the anti-counterfeit identifiers of other target articles, the electronic device may first detect whether the identity is bound to the anti-counterfeit identifier of the target article a, and when detecting that the identity is not bound to the anti-counterfeit identifier of the target article a, look up whether the identity is bound to the anti-counterfeit identifiers of other target articles from a bound record table stored in the electronic device, and when the identity is not bound to the anti-counterfeit identifiers of other target articles, determine that the identity is not bound to the anti-counterfeit identifier corresponding to the target information code M1; under the condition that the identity mark is bound with the anti-counterfeiting mark of any other target article, determining the anti-counterfeiting mark corresponding to the target information code M1 bound by the identity mark; the anti-counterfeiting mark of the target article A can be the anti-counterfeiting mark possessed by the universal service code of the target article A.

In some embodiments, for an electronic device, when the user's id has bound the anti-counterfeit identifier corresponding to the target information code, the permission of the target content page enabled by the target information code is authorized after the target information code is scanned by the electronic device, and when the user's id has not bound the anti-counterfeit identifier corresponding to the target information code, the permission of the enabled target content page is unauthorized after the target information code is scanned by the electronic device.

In some embodiments, the category of the target information code is a generic service code, based on which the method further comprises: and scanning the universal service code on the target object to obtain the anti-counterfeiting mark. Here, in the case where the category of the target information code is a general service code, the above-described S101 may implement this step.

The electronic equipment can obtain the anti-counterfeiting mark of the universal service code under the condition that the scanned target information code is the universal service code, so as to detect whether the obtained identity mark is bound with the anti-counterfeiting mark or not, thereby obtaining the binding condition.

Here, the anti-counterfeit mark may be a code obtained by identifying a universal service code, and codes corresponding to the universal service codes on any two target objects are different.

In some embodiments, fig. 4 is an optional flowchart of the content display method provided by the embodiments of the disclosure, and as shown in fig. 4, before the above S103, S001-S002 may also be executed, and the steps shown in fig. 4 will be described as an example in which S001-S002 is executed before the above S102.

S001, acquiring a service identifier corresponding to the service code by scanning the service code; the category of the target information code is a service code of any service type.

In the embodiment of the present disclosure, when the scanned target information code is a service code of any service type, the electronic device may obtain the service identifier of the service code by scanning the service code. Here, S101 in fig. 2 may be implemented by S001 in fig. 4 in the case where the category of the target information code is a service code of any service type.

Here, the service identifier may be a code (code) obtained by identifying the service code, where the codes corresponding to the service codes of different service types are different.

And S002, determining the anti-counterfeiting mark associated with the service mark, and taking the anti-counterfeiting mark associated with the service mark as the anti-counterfeiting mark corresponding to the service code.

In the embodiment of the disclosure, when the electronic device obtains the service identifier of the service code, the electronic device may find out the anti-counterfeit identifier associated with the service identifier from the preset identifier association record according to the service identifier, and use the found anti-counterfeit identifier as the scanned anti-counterfeit identifier corresponding to the service code, so as to detect whether the obtained identity identifier is bound with the anti-counterfeit identifier; and the preset identifier association record stores the anti-counterfeiting identifier associated with each service identifier.

In some embodiments, the above S001-S002 may also be performed synchronously with the above S102, which is not limited by the embodiments of the present disclosure.

In some embodiments, fig. 5 is an optional flowchart schematic diagram of the content display method provided by the embodiment of the present disclosure, as shown in fig. 5, S103 may also be implemented by S1031 or S1032, and S103 in fig. 2 may be implemented by S1031 or S1032 as an example, which is described with reference to the steps shown in fig. 5.

And S1031, under the condition that the identity mark is bound with the anti-counterfeiting mark corresponding to the target information code, determining that the target content page started by the target information code is authorized, and under the condition that the authority condition is authorized, displaying the target content page started by the target information code in the target user side.

The electronic device may determine that the electronic device has a right to access a target content page for enabling the target information code when detecting that the acquired identity bound to the target user side is bound to the anti-counterfeit identifier corresponding to the scanned target information code, and may set the target content as authorized for the electronic device, and display the target content page to allow the electronic device to access the target content page.

S1032, under the condition that the identity identification and the anti-counterfeiting identification corresponding to the target information code are not bound, determining that a target content page started by the target information code is not authorized, and under the condition that the authority condition is not authorized, displaying a binding prompt page in a target user side; the binding prompt page contains binding prompt content, and the binding prompt content is used for prompting the binding of the identity identifier and the anti-counterfeiting identifier.

The electronic equipment can determine that the electronic equipment does not have the authority to access the target content page used for starting the target information code under the condition that the acquired identity bound with the target user side and the anti-counterfeiting mark corresponding to the scanned target information code are not bound, so that a binding prompt page can be displayed, and a user corresponding to the electronic equipment is prompted to bind the identity and the anti-counterfeiting mark through the binding prompt content contained in the binding prompt page. Continuing with the above description of the target information code M1 on the target item a, the binding prompt content included in the binding prompt page may be used to prompt the user to bind the id with the anti-counterfeit identifier of the universal service code of the target item a.

In the embodiment of the disclosure, under the condition that the identity is bound with the anti-counterfeiting mark corresponding to the target information code, determining that the target content page enabled by the target information code is authorized, and displaying the target content page used for enabling by the target information code, and under the condition that the identity is not bound with the anti-counterfeiting mark corresponding to the target information code, determining that the target content page enabled by the target information code is unauthorized, and displaying a binding prompt page for prompting to bind the identity with the anti-counterfeiting mark; the user bound with the anti-counterfeiting mark can browse the content in the target content page, and the security of the content in the target user side is improved.

In some embodiments, for step S1032, the electronic device may display a binding prompt page including binding prompt content such as a display binding entry and prompt information to be bound, to prompt the user to bind the identity identifier and the anti-counterfeit identifier, when it is determined that the target content page enabled by the target information code is not authorized. Illustratively, the to-be-bound hint information may be "do you not yet bind xx, whether it is bound? The binding entry may be a UI control, and a user may display an information code when clicking the UI control, and may enter the binding process by scanning the information code, and the displayed information code may be a target information code, or may be another type of information code different from the type of the target information code.

In some embodiments, when the service code corresponds to a plurality of anti-counterfeit identifiers, and the electronic device detects that the obtained identity identifier is not bound to any one of the plurality of anti-counterfeit identifiers corresponding to the scanned service code, the electronic device may prompt the user to bind the identity identifier with a certain anti-counterfeit identifier of the plurality of anti-counterfeit identifiers corresponding to the service code by displaying a binding prompt page including binding prompt content, where the certain anti-counterfeit identifier may be an anti-counterfeit identifier possessed by a general service code of a target article corresponding to the scanned service code.

In some embodiments, fig. 6 is an optional flowchart schematic diagram of a content display method provided by an embodiment of the present disclosure, as shown in fig. 6, S103 may also be implemented through S1033, and S103 in fig. 2 may be implemented through S1033 as an example, and is described with reference to the steps shown in fig. 6.

S1033, determining the permission condition of the target content page started by the target information code according to the binding condition of the anti-counterfeiting identifier corresponding to the identity identifier and the service code and the binding condition of the identity identifier and the service identifier, and displaying the response content based on the permission condition; the category of the target information code is a service code of any service type, and the service code has a service identifier.

In the embodiment of the disclosure, when the category of the scanned target information code is a service code of any service type, the service code corresponds to not only the anti-counterfeit identifier but also the service identifier, and the electronic device has obtained the identity of the user bound to the target user side, the electronic device may determine the permission condition of the target content page enabled by the scanned target information code according to the binding condition of the anti-counterfeit identifier and the service identifier corresponding to the identity and the service code.

In some embodiments, fig. 7 is an optional flowchart of a content display method provided by an embodiment of the disclosure, as shown in fig. 7, S1033 may be implemented by S201 or S202, and will be described with reference to the steps shown in fig. 7.

S201, under the condition that the identity identification, the anti-counterfeiting identification corresponding to the target information code and the service identification are bound, determining that a target content page started by the target information code is authorized, and under the condition that the authority condition is authorized, displaying the target content page started by the target information code in the target user side.

When the electronic device detects that the acquired identity identifier, the anti-counterfeiting identifier corresponding to the scanned target information code and the service identifier are bound, the electronic device can set the authority of the target content page enabled by the target information code as authorized, so that the target content page can be displayed to allow the electronic device to access the target content page.

S202, under the condition that the identity mark and the anti-counterfeiting mark corresponding to the target information code are bound and the identity mark and the service mark are not bound, determining that a target content page started by the target information code is unauthorized, and under the condition that the authority condition is unauthorized, displaying a binding prompt page in a target user side; the binding prompt page contains binding prompt content, and the binding prompt content is used for prompting the binding of the identity identifier and the service identifier.

When the electronic equipment detects that the acquired user identity is bound with the anti-counterfeiting identifier corresponding to the scanned target information code, but the identity is not bound with the service identifier, the authority of the target information code for enabling the target content page can be set as unauthorized, so that the electronic equipment is prohibited from accessing the target content page, and a binding prompt page in a target user side can be displayed, so that the user is prompted to bind the identity with the service identifier corresponding to the service code through the binding prompt content on the binding prompt page.

In the embodiment of the disclosure, the permission condition of the scanned service code for enabling the target content page is determined according to the binding condition between the anti-counterfeiting identifier and the service identifier corresponding to the identity identifier and the scanned service code, so that the target content page is displayed more specifically, and the security of the content in the target content page can be improved.

In some embodiments, as for the above S202, in a case that it is determined that the target content page for enabling the target information code is not authorized, the electronic device may also display a binding prompt page including binding prompt content such as a binding entry and prompt information to be bound, so as to prompt the user to bind the identity identifier and the service identifier. Illustratively, the to-bind hint information may be "do you not yet bind xx service identifications, whether to bind? "the binding entry may also be a UI control, and in the case that the user clicks the UI control, the binding entry may be bound with the service identifier of the service code.

In some embodiments, fig. 8 is an optional flowchart of the content display method provided by the embodiment of the disclosure, as shown in fig. 8, S301 to S302 may be further performed after S101, and S102 may be implemented by S303, which will be described with reference to the steps shown in fig. 8.

S301, determining a target application platform associated with the identity.

S302, receiving a service entrance sent by the target application platform.

In this embodiment of the disclosure, after scanning the target information code and before acquiring the identifier bound to the target user side, the electronic device may determine a target application platform associated with the identifier of the user, and receive the service entry sent by the target application platform.

The target application platform may be a third-party service platform or a public platform, and the like, which is not limited in the embodiment of the disclosure. For example, in a case that the target application platform is a certain public platform, the electronic device may determine a target public number on the public platform concerned by the identity of the user, so as to determine the target application platform associated with the identity.

In some embodiments, S301 in fig. 8 may be implemented by S3011-S3013:

s3011, determining whether the identity is associated with the target application platform before the target information code is scanned.

In the embodiment of the present disclosure, the electronic device may determine whether the identity of the user is associated with the target application platform before scanning the target information code, so as to determine whether the target application platform needs to be associated.

In some embodiments, the electronic device may trigger a determination of whether the user's identity is associated with the target application platform before scanning the target information code, thereby obtaining a corresponding determination result, by scanning the target information code.

In some embodiments, in the case of obtaining the determination result, the electronic device may further display corresponding prompt information according to the determination result for the user to read; when the electronic equipment determines that the identity is not associated with the target application platform before scanning the target information code, unassociated prompt information can be displayed on the electronic equipment, wherein the unassociated prompt information represents that the identity is not associated with the target application platform; and in the case that the electronic device determines that the identity is associated with the target application platform before scanning the target information code, associated prompt information can be displayed on the electronic device, wherein the associated prompt information indicates that the identity is associated with the target application platform.

S3012, under the condition that the identity is not associated with the target application platform, associating the identity with the target application platform to obtain the target application platform associated with the identity.

In the embodiment of the present disclosure, when the electronic device determines that the identity is not associated with the target application platform, the electronic device may associate the identity with the target application platform, and use the target application platform as the target application platform with which the identity is associated, so as to subsequently receive the service entry sent by the target application platform, thereby entering the target user side through the service entry.

In some embodiments, the electronic device may automatically associate the identity with the target application platform upon determining that the identity is not associated with the target application platform; thus, the intelligence of the electronic equipment can be improved. In other embodiments, the electronic device may display an association entry when determining that the identity is not associated with the target application platform, and associate the identity with the target application platform when detecting a confirmation operation of the user for the association entry; in this way, interactivity between the electronic device and the user may be increased.

S3013, obtaining the target application platform associated with the identity under the condition that the identity is associated with the target application platform.

In the embodiment of the present disclosure, when it is determined that the identity is associated with the target application platform, the electronic device may directly use the target application platform as the target application platform associated with the identity, so as to subsequently receive the service entry sent by the target application platform, and thus enter the target user side through the service entry.

The following description continues with reference to S303 in fig. 8: s303, acquiring the identity bound by the target user side according to the detected confirmation operation on the service entrance.

In the embodiment of the present disclosure, after determining the target application platform associated with the identity, the electronic device may receive a service entry for enabling the target user side, which is sent by the target application platform, and acquire the identity bound between the user and the target user side when a confirmation operation for the service entry is detected.

In the embodiment of the present disclosure, the service portal may be a UI control, a network link, or the like, which is not limited in the embodiment of the present disclosure.

In the embodiment of the present disclosure, the confirmation operation, the trigger operation, and the like may be a touch operation of a user, such as a click operation, or a key operation of the user, and the present disclosure does not limit this.

For the above S301 to S303, here, the target user side is taken as the target applet, and the above public number is taken as an example to illustrate continuously, when the target information code of the target article is scanned, the electronic device determines whether the identity of its user pays attention to the target public number corresponding to the target applet, and when the identity does not pay attention to the target public number, automatically makes the identity pay attention to the target public number, and when the identity pays attention to the target public number automatically, receives a program entry for enabling the target applet, to which the target public number is automatically replied; under the condition that the identity label pays attention to the target public number, the electronic equipment directly receives a program entry which is automatically replied by the target public number and is used for starting the target applet; and the electronic equipment can acquire the identity label bound between the user and the target user side under the condition of detecting the clicking operation of the user for the program entrance so as to detect whether the identity label is bound with the scanned target information code to obtain the binding condition, determine the authority condition of the target information code for starting the target content page according to the obtained binding condition, and display the corresponding content page in the target user side according to the authority condition so as to respond to the operation of clicking the program entrance and the operation of acquiring the identity label.

In some embodiments, fig. 9 is an optional flowchart of a content display method provided in an embodiment of the present disclosure, as shown in fig. 9, the above S303 may also be implemented by S3031 or S3032, which will be described with reference to the steps shown in fig. 9.

S3031, acquiring the identity bound by the target user side according to the detected confirmation operation on the universal service entrance; the service portal includes: a general service entry; the universal service entry is used for enabling a universal service page of the target user side, and the universal service page is used for enabling any content page in different content pages.

In the embodiment of the present disclosure, the service portal may specifically be a general service portal, the general service portal is used to enable a general service page of the target user side, and the service channel may be used to enable any content page of different content pages; the electronic device can acquire the identity bound between the user and the target user side when detecting the confirmation operation of the user for the universal service entrance, so as to determine whether the acquired identity is bound with the anti-counterfeiting mark corresponding to the target information code.

Illustratively, the universal service portal may be an image identifier of the target user terminal, and the user enables the universal service page of the target user terminal by clicking the image identifier. For example, in the case that the target user side is a calendar applet and the general service page is a home page of the calendar applet, the general service entry may be an image identifier of the calendar applet, and the user may enable the home page of the calendar applet by clicking the image identifier, for example, the home page of the calendar applet may be as shown in fig. 3A or fig. 3C.

In some embodiments, an intermediate entry (e.g., control 3-2 in fig. 3A) may be included on the general service page, and the intermediate entry may be used to enter the intermediate service page (e.g., shown in fig. 3B) including a plurality of page entries, and the different content pages may be enabled through the plurality of page entries; the different content pages respectively correspond to different service pages, and each service page corresponds to one service type and one service code.

In some embodiments, the electronic device may display the general service page when detecting a confirmation operation of the user for the general service entry, and acquire an identifier bound between the user of the electronic device and the target user side when detecting a confirmation operation for a middle entry in the general service page, so as to determine whether the acquired identifier binds to the anti-counterfeit identifier corresponding to the scanned target information code.

In some embodiments, the electronic device may obtain, when it is detected that the user confirms the general service entry, an identifier bound between the user and the target user side, and display the general service page when it is determined that the obtained identifier is bound with the anti-counterfeit identifier corresponding to the target information code.

Illustratively, the generic service page may be a home page of the target user side, and the generic service portal may be a portal for the home page of the target user side. Continuing to take the target user side as the target applet and the target application platform as the target public number for example, the electronic device can obtain the target public number concerned by the identity of the user of the electronic device under the condition of scanning the target information code of the target object, and receive a program entry (a general service entry) which is automatically replied by the target public number and is used for starting the target applet; the method comprises the steps that when the electronic equipment detects that a user clicks the program inlet, the identity label bound between the user and a target small program is obtained, whether the identity label is bound with an anti-counterfeiting label corresponding to a scanned target information code or not is detected, and the home page of the target small program is displayed when the identity label is bound with the anti-counterfeiting label corresponding to the scanned target information code; and under the condition that the identity identification is not bound with the anti-counterfeiting identification corresponding to the scanned target information code, directly entering a binding prompt page of the target applet, and prompting to bind the identity identification with the anti-counterfeiting identification corresponding to the scanned target information code through binding prompt contents displayed on the binding prompt page.

S3032, acquiring the identity bound by the target user side according to the detected confirmation operation on the specific service entrance; the service portal includes: a specific service portal; the specific service portal is used to enable a specific content page of the different content pages.

In the embodiment of the disclosure, the electronic device may acquire the identity bound between the user and the target user side when detecting the confirmation operation of the user on the specific service entry, so as to determine whether the acquired identity is bound to the anti-counterfeit identifier corresponding to the scanned target information code; the specific content page may be any one of preset different content pages.

In some embodiments, the electronic device may obtain, when it is detected that the user performs the confirmation operation on the specific service entry, the identity bound between the user and the target user side, and display the specific content page when it is determined that the obtained identity is bound to the anti-counterfeit identifier corresponding to the target information code.

Continuing to take the target user side as a target applet and the target application platform as a target public number for example, when a specific content page is a service page of a certain service type in the target applet, the electronic equipment obtains the target public number concerned by the identity of the user by scanning a target information code of a target object, and receives a specific service entrance which is automatically replied by the target public number and is used for starting the service page; the electronic equipment acquires an identity label bound between the user and the target applet under the condition that the click operation of the user for the specific service entrance is detected, so as to detect whether the identity label is bound with an anti-counterfeiting label corresponding to the scanned target information code, and displays the service page under the condition that the identity label is bound with the anti-counterfeiting label corresponding to the scanned target information code; and under the condition that the identity identification is not bound with the anti-counterfeiting identification corresponding to the scanned target information code, directly entering a binding prompt page of the target applet, and prompting a user to bind the identity identification with the anti-counterfeiting identification corresponding to the scanned target information code through binding prompt contents displayed on the binding prompt page.

In some embodiments, fig. 10 is an optional schematic flow chart of a content display method provided in the embodiments of the present disclosure, and as shown in fig. 10, the method further includes S401 to S402, which will be described with reference to the steps shown in fig. 10 by taking S401 to S402 as an example after S301 in fig. 8.

S401, receiving a newly added service inlet sent by a target application platform corresponding to a target user side; the newly added service entrance is used for starting a newly added service page in the target user side.

The electronic device can receive a new service entry which is sent by the target application platform and used for starting a new service page in the target user side under the condition that the target application platform is concerned by the identity of the user.

The newly added service page may be a service page corresponding to the newly added service type, or may be a content page newly added for some existing service types, which is not limited in the embodiment of the present disclosure. For example, in a case that three service types, namely service 1, service 2, and service 3, currently exist in the target user side, the newly added content page may be a newly added service type, that is, a service page corresponding to service 4, or a service page newly added for any one or more service types of service 1, service 2, and service 3.

In some embodiments, before scanning the target information code, the electronic device may receive a new service entry sent by the target application platform in a case where the user's identity has been associated with the target application platform; before scanning the target information code, under the condition that the identity of the user is not associated with the target application platform, after the electronic device is associated with the target application platform, the service entry sent by the target application platform can be received.

S402, acquiring the identity bound by the target user side according to the detected confirmation operation of the newly added service entrance.

The electronic device can acquire the identity bound between the user and the target user side under the condition that the confirmation operation of the user on the newly added service entrance is detected, so as to determine whether the acquired identity is bound with the anti-counterfeiting mark corresponding to the scanned target information code.

In some embodiments, the electronic device may obtain an identifier bound between the user and the target user side when a confirmation operation on the newly added service entry is detected, and display the newly added service page when it is determined that the obtained identifier is bound to the anti-counterfeit identifier corresponding to the target information code.

Fig. 11 is an alternative flow chart of a content display method provided by the embodiment of the disclosure. The target object is taken as a paper calendar, the target user side is taken as a calendar applet, the identity is taken as a user unionID, the target application platform is taken as a calendar public number, the universal service code is located on a paper calendar cover, the service code of any service type is located on different inner pages of the paper calendar, the universal service code is used for starting a home page of the calendar applet (the home page of the calendar applet, which is a service page corresponding to the universal service of the service type in the calendar applet), and the service code of each service type is used for starting a corresponding service page in the calendar applet as an example, and the steps shown in fig. 11 are combined for explanation.

S1, under the condition that the electronic equipment receives the code scanning operation, scanning the general service code of the calendar cover to obtain the anti-counterfeiting mark of the general service code, and determining whether the unioniD of the user pays attention to the calendar public number before scanning the general service code.

And S2, when the electronic equipment determines that the unioniD of the user is not paying attention to the calendar public number before scanning the universal service code, automatically making the unioniD of the user pay attention to the calendar public number, or displaying an associated entry, and when a confirmation operation of the user for the associated entry is detected, making the unioniD of the user pay attention to the calendar public number.

And S3, the electronic equipment determines that the unioniD of the user pays attention to the calendar public number under the condition that the unioniD of the user pays attention to the calendar public number before scanning the universal service code.

And S4, the electronic equipment receives the link of the calendar applet automatically replied to the calendar public number after determining that the unioniD of the user pays attention to the calendar public number.

And S5, after detecting the click operation of the user on the calendar applet, the electronic device acquires the unioniD bound by the user and the target applet.

And S6, the electronic equipment determines that the home page of the calendar applet enabled by the universal service code is authorized and displays the home page of the calendar applet under the condition that the unioniD is determined to be bound with the anti-counterfeiting identifier. Illustratively, the home page of the calendar applet is as described above in FIG. 3A.

And S7, under the condition that the unioniD is not bound with the anti-counterfeiting identifier, the electronic equipment determines that the home page of the calendar applet started by the universal service code is unauthorized, and displays a binding prompt page of the calendar applet, wherein the binding prompt page contains binding prompt content. Illustratively, the bind hint page may be as described above in FIG. 3E.

Fig. 12 is an optional flowchart of the content display method according to the embodiment of the disclosure, and the target item is continuously used as a paper calendar, the target user side is a calendar applet, the id is a user unionID, the target application platform is a calendar public number, the universal service code is located in a paper calendar cover, the service code of any service type is located in different inner pages of the paper calendar, the universal service code is used to enable a home page of the calendar applet (the home page of the calendar applet is a service page corresponding to a service type in the calendar applet), the service code of each service type is used to enable a corresponding service page in the calendar applet, and the scanned service code is a service code corresponding to a service of which the service type in the calendar applet is "august" service, and the enabled service page is an august activity presentation page of the "august" service, which is described with reference to the steps shown in fig. 12.

S11, under the condition that the code scanning operation is received, the electronic equipment scans the service code corresponding to the 'August' service in the inner page of the calendar cover to obtain the service identification of the service code.

S12, determining the anti-counterfeiting mark associated with the service mark, and taking the anti-counterfeiting mark associated with the service mark as the anti-counterfeiting mark corresponding to the service code; wherein, the anti-counterfeiting mark is an anti-counterfeiting mark of a universal service code.

And S13, acquiring the unioniD bound by the user and the target applet.

S14, the electronic device determines that the August activity display page started by the service code is authorized and displays the August activity display page under the condition that the unioniD is determined to be bound with the anti-counterfeiting identifier.

S15, the electronic equipment determines that the August activity display page used for starting the service code is unauthorized under the condition that the unioniD is not bound with the anti-counterfeiting identifier, and displays a binding prompt page of the calendar applet, wherein the binding prompt page contains binding prompt content. Illustratively, the bind hint page may be as described above in FIG. 3E.

Fig. 13 is a schematic structural diagram of a display device provided in an embodiment of the present disclosure; as shown in fig. 13, the content display apparatus 1 includes: a scanning unit 10 for scanning a target information code on a target article; the target object corresponds to at least one information code; the category of the target information code is one of a plurality of preset categories; the information codes of different categories are respectively used for starting different content pages or the same content page of the target user side; an obtaining unit 20, configured to obtain an identity bound to a target user end; and the display unit 30 is configured to determine, according to the binding condition of the identity and the anti-counterfeit identifier corresponding to the target information code, an authority condition of a target content page enabled by the target information code, and display response content based on the authority condition.

In some embodiments of the present disclosure, the content page includes a service page associated with the target item, and the different content pages respectively correspond to different service pages; or, the same content page includes at least one page entry, where the at least one page entry is used to enable at least one corresponding service page, and the information code of each category corresponds to one of the service pages.

In some embodiments of the present disclosure, the display unit 30 is further configured to determine that the target content page enabled by the target information code is authorized when the identity is bound to the anti-counterfeit identifier corresponding to the target information code; and displaying the target content page used for starting the target information code in the target user side under the condition that the permission condition is authorized.

In some embodiments of the present disclosure, the display unit 30 is further configured to determine that the target content page enabled by the target information code is unauthorized when the identity identifier is not bound to the anti-counterfeit identifier corresponding to the target information code; displaying a binding prompt page in the target user side under the condition that the permission condition is unauthorized; the binding prompt page contains binding prompt content, and the binding prompt content is used for prompting the binding of the identity identifier and the anti-counterfeiting identifier.

In some embodiments of the present disclosure, the category of the target information code is a general service code; the scanning unit 10 is further configured to obtain the anti-counterfeit mark by scanning the universal service code on the target object.

In some embodiments of the present disclosure, the category of the target information code is a service code of any service type, and the scanning unit 10 is further configured to obtain a service identifier corresponding to the service code by scanning the service code; and determining the anti-counterfeiting mark associated with the service mark, and taking the anti-counterfeiting mark associated with the service mark as the anti-counterfeiting mark corresponding to the service code.

In some embodiments of the present disclosure, the category of the target information code is a service code of any service type, and the service code has a service identifier; the display unit 30 is further configured to determine, according to a binding condition of the anti-counterfeit identifier corresponding to the identity identifier and the service code and a binding condition of the identity identifier and the service identifier, an authority condition of the target content page enabled by the target information code.

In some embodiments of the present disclosure, the display unit 30 is further configured to determine that the target content page enabled by the target information code is authorized when the identity identifier is bound to the anti-counterfeit identifier corresponding to the target information code and the service identifier are bound; and under the condition that the identity mark is bound with the anti-counterfeiting mark corresponding to the target information code and the identity mark is not bound with the service mark, determining that the target content page started by the target information code is unauthorized.

In some embodiments of the present disclosure, the obtaining unit 20 is further configured to determine, after scanning the target information code on the target item, a target application platform associated with the identity; receiving a service entrance sent by the target application platform; and acquiring the identity bound by the target user side according to the detected confirmation operation on the service entrance.

In some embodiments of the present disclosure, the obtaining unit 20 is further configured to determine whether the identity is associated with the target application platform before scanning the target information code; under the condition that the identity is not associated with the target application platform, associating the identity with the target application platform to obtain a target application platform associated with the identity; and under the condition that the identity mark is associated with the target application platform, obtaining the target application platform associated with the identity mark.

In some embodiments of the present disclosure, the service portal comprises: a general service portal or a specific service portal; the universal service entrance is used for starting a universal service page of the target user side, and the universal service page is used for starting any content page in the different content pages; the specific service portal is used for enabling a specific content page in the different content pages; the obtaining unit 20 is further configured to obtain the identity bound to the target user side according to the detected confirmation operation on the general service entry or according to the detected confirmation operation on the specific service entry.

In some embodiments of the present disclosure, the obtaining unit 20 is further configured to receive a new service entry sent by a target application platform corresponding to the target user end; the newly added service entrance is used for starting a newly added service page in the target user side; and acquiring the identity bound by the target user side according to the detected confirmation operation on the newly added service entrance.

An embodiment of the present disclosure further provides an electronic device, and fig. 14 is a schematic structural diagram of the electronic device 2 provided in the embodiment of the present disclosure, as shown in fig. 14, including: the display screen 201, the memory 202 and the processor 203, wherein the display screen 201, the memory 202 and the processor 203 are connected through a communication bus 204; a memory 202 for storing an executable computer program; the processor 203, when executing the executable computer program stored in the memory 202, is used to implement the method provided by the embodiment of the present disclosure, for example, the content display method provided by the embodiment of the present disclosure, in conjunction with the display screen 201.

The embodiment of the present disclosure provides a computer-readable storage medium, on which a computer program is stored, for causing the processor 203 to execute the method provided by the embodiment of the present disclosure, for example, the content display method provided by the embodiment of the present disclosure.

In some embodiments of the present disclosure, the storage medium may be memory such as FRAM, ROM, PROM, EPROM, EEPROM, flash memory, magnetic surface memory, optical disk, or CD-ROM; or may be various devices including one or any combination of the above memories.

In some embodiments of the disclosure, executable instructions may be written in any form of programming language (including compiled or interpreted languages), in the form of programs, software modules, scripts, or code, and may be deployed in any form, including as a stand-alone program or as a module, component, subroutine, or other unit suitable for use in a computing environment.

By way of example, executable instructions may correspond, but do not necessarily have to correspond, to files in a file system, and may be stored in a portion of a file that holds other programs or data, such as in one or more scripts in a hypertext Markup Language (HTML) document, in a single file dedicated to the program in question, or in multiple coordinated files (e.g., files that store one or more modules, sub-programs, or portions of code).

By way of example, executable instructions may be deployed to be executed on one computing device or on multiple computing devices at one site or distributed across multiple sites and interconnected by a communication network.

The disclosure relates to the field of augmented reality, and aims to detect or identify relevant features, states and attributes of a target object by means of various visual correlation algorithms by acquiring image information of the target object in a real environment, so as to obtain an AR effect combining virtual and reality matched with specific applications. For example, the target object may relate to a face, a limb, a gesture, an action, etc. associated with a human body, or a marker, a marker associated with an object, or a sand table, a display area, a display item, etc. associated with a venue or a place. The vision-related algorithms may involve visual localization, SLAM, three-dimensional reconstruction, image registration, background segmentation, key point extraction and tracking of objects, pose or depth detection of objects, and the like. The specific application can not only relate to interactive scenes such as navigation, explanation, reconstruction, virtual effect superposition display and the like related to real scenes or articles, but also relate to special effect treatment related to people, such as interactive scenes such as makeup beautification, limb beautification, special effect display, virtual model display and the like. The detection or identification processing of the relevant characteristics, states and attributes of the target object can be realized through the convolutional neural network. The convolutional neural network is a network model obtained by performing model training based on a deep learning framework.

In summary, scanning at least one information code corresponding to a target article, wherein the target information code belongs to one of multiple preset categories, acquiring an identity bound by a target user side, determining the permission condition of a target content page of the target user side enabled by the target information code according to the binding condition of the identity and the target information code, and displaying the response content of the target user side according to the obtained permission condition of the target content page; the different types of information codes are respectively used for starting different content pages or the same content page of the target user side. Therefore, the content pages of the corresponding services in the target user side can be accessed by scanning different types of information codes, the starting modes of the content pages corresponding to various services in the target user side are enriched, and the diversity and the flexibility of the interaction modes provided by the target user side are increased.

The above description is only an example of the present disclosure, and is not intended to limit the scope of the present disclosure. Any modification, equivalent replacement, and improvement made within the spirit and scope of the present disclosure are included in the protection scope of the present disclosure.

Claims

1. A content display method, comprising:

scanning a target information code on a target article; the target object corresponds to at least one information code; the category of the target information code is one of a plurality of preset categories; the information codes of different categories are respectively used for starting different content pages or the same content page of the target user side;

acquiring an identity bound by a target user side;

and determining the authority condition of the target content page started by the target information code according to the binding condition of the identity and the anti-counterfeiting mark corresponding to the target information code, and displaying response content based on the authority condition.

2. The method of claim 1, wherein the content page comprises a service page associated with the target item, and the different content pages respectively correspond to different service pages; or, the same content page includes at least one page entry, where the at least one page entry is used to enable at least one corresponding service page, and the information code of each category corresponds to one of the service pages.

3. The method according to claim 1 or 2, wherein the determining the permission of the target content page enabled by the target information code according to the binding condition of the identity and the anti-counterfeit label corresponding to the target information code comprises:

4. The method according to any one of claims 1 to 3, wherein the determining the permission of the target content page enabled by the target information code according to the binding condition of the identity and the anti-counterfeit label corresponding to the target information code comprises:

5. The method according to any one of claims 1-4, wherein the category of the target information code is a generic service code; the method further comprises the following steps:

6. The method according to any of claims 1-4, wherein the category of the target information code is a service code of any service type, the method further comprising:

7. The method according to any one of claims 1-4, wherein the category of the target information code is a service code of any service type, and the service code has a service identifier; the determining the permission condition of the target content page enabled by the target information code according to the binding condition of the identity and the anti-counterfeiting mark corresponding to the target information code comprises the following steps:

8. The method according to claim 7, wherein the determining the permission of the target content page enabled by the target information code according to the binding between the identity and the anti-counterfeit identifier corresponding to the service code and the binding between the identity and the service identifier comprises:

9. The method of any one of claims 1-4, wherein after scanning the target information code on the target item, the method further comprises:

determining a target application platform associated with the identity;

receiving a service entrance sent by the target application platform;

the obtaining of the identity bound to the target application further includes:

10. The method of claim 9, wherein determining the target application platform associated with the identity comprises:

11. The method according to claim 9 or 10, wherein the service portal comprises: a general service portal or a specific service portal; the universal service entrance is used for starting a universal service page of the target user side, and the universal service page is used for starting any content page in the different content pages; the specific service portal is used for enabling a specific content page in the different content pages; the obtaining the identity bound to the target user side according to the detected confirmation operation on the service entrance includes:

12. The method according to any one of claims 1-11, further comprising:

13. A content display apparatus, comprising:

the scanning unit is used for scanning the target information code on the target object; the target object corresponds to at least one information code; the category of the target information code is one of a plurality of preset categories; the information codes of different categories are respectively used for starting different content pages or the same content page of the target user side;

the acquiring unit is used for acquiring the identity bound by the target user side;

and the display unit is used for determining the permission condition of the target content page started by the target information code according to the binding condition of the identity and the anti-counterfeiting mark corresponding to the target information code, and displaying response content based on the permission condition.

14. An electronic device, comprising:

a display screen; a memory for storing an executable computer program;

a processor for implementing the method of any one of claims 1 to 12 in conjunction with the display screen when executing an executable computer program stored in the memory.

15. A computer-readable storage medium, having stored thereon a computer program for causing a processor, when executed, to carry out the method of any one of claims 1 to 12.