CN106162213A - A kind of merchandise display method and system based on net cast shopping - Google Patents

A kind of merchandise display method and system based on net cast shopping Download PDF

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Publication number
CN106162213A
CN106162213A CN201610542087.4A CN201610542087A CN106162213A CN 106162213 A CN106162213 A CN 106162213A CN 201610542087 A CN201610542087 A CN 201610542087A CN 106162213 A CN106162213 A CN 106162213A
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CN
China
Prior art keywords
commodity
local feature
feature code
net cast
module
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Granted
Application number
CN201610542087.4A
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Chinese (zh)
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CN106162213B (en
Inventor
杨小焰
林运成
陈福权
黄永陆
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Fujian Square Mdt Infotech Ltd
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Fujian Square Mdt Infotech Ltd
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Priority to CN201610542087.4A priority Critical patent/CN106162213B/en
Publication of CN106162213A publication Critical patent/CN106162213A/en
Application granted granted Critical
Publication of CN106162213B publication Critical patent/CN106162213B/en
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Classifications

    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/254Management at additional data server, e.g. shopping server, rights management server
    • H04N21/2542Management at additional data server, e.g. shopping server, rights management server for selling goods, e.g. TV shopping
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/21Server components or server architectures
    • H04N21/218Source of audio or video content, e.g. local disk arrays
    • H04N21/2187Live feed
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/251Learning process for intelligent management, e.g. learning user preferences for recommending movies
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/45Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
    • H04N21/466Learning process for intelligent management, e.g. learning user preferences for recommending movies
    • H04N21/4668Learning process for intelligent management, e.g. learning user preferences for recommending movies for recommending content, e.g. movies
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/478Supplemental services, e.g. displaying phone caller identification, shopping application
    • H04N21/47815Electronic shopping

Abstract

The technical problem to be solved is: provide a kind of merchandise display method and system based on net cast shopping, it is achieved identify commodity real-time display of commodity information in net cast shopping process.By obtaining merchandise news and each angle shot of commodity;Extract the local feature that angle shot each with described commodity is corresponding, it is thus achieved that fisrt feature code;The corresponding fisrt feature code of angle shot each with described commodity of packing is the first local feature database;Timing acquisition image to be identified, extracts image local feature, it is thus achieved that second feature code;The second feature code corresponding with described image to be identified of packing is the second local feature database;Described second local feature database mates in described first local feature database, if the match is successful, then obtains merchandise news;Show described merchandise news.Achieve in net cast shopping process, identify the commodity occurred in current live picture, and to video reception user's real-time exhibition merchandise news.

Description

A kind of merchandise display method and system based on net cast shopping
Technical field
The present invention relates to field of picture communication, particularly relate to a kind of merchandise display method based on net cast shopping and be System.
Background technology
Along with the rise of internet, applications, user increasingly tends to select the mode promoter of Online Video real-time live broadcast Product.But, in traditional programme televised live, net cast user can only illustrate product to be publicized during live stiffly Product, video data is only played out by the client of video reception user, if video reception user is interested in certain product, it is impossible to Obtain details and the buying pattern of commodity in time.
Along with the development of net cast technology, the technology that there is now realizes during net cast, and net cast user can To video reception user's pushed information.Application number 201510092603.3 also discloses that a kind of information pushing based on video content System and method, including: carry out intercepting image by terminal acquisition system according to user instruction, and following operation is provided: share Operation, film review operation, sight spot operation, commodity operation, information code operation;User's request is sent to server by terminal acquisition system Processing system;The user's request sent is processed by server handles systems, returns to terminal acquisition system.By we Case, user can the image content be concerned about of captured in real time oneself, thus obtain information interested.
Above-mentioned a kind of based on video content information transmission system and method, need user actively to interested in video Commodity sectional drawing upload, merchandise news could be obtained, it is impossible in real time display of commodity information, user brings inconvenience to video reception.
Summary of the invention
The technical problem to be solved is: provides a kind of merchandise display method based on net cast shopping and is System, it is achieved identify commodity real-time display of commodity information in net cast shopping process.
In order to solve above-mentioned technical problem, the technical solution used in the present invention is:
The present invention provides a kind of merchandise display method based on net cast shopping, including step:
Obtain merchandise news and each angle shot of commodity;
Extract the local feature that angle shot each with described commodity is corresponding, it is thus achieved that fisrt feature code;
The corresponding fisrt feature code of angle shot each with described commodity of packing is the first local feature database;
Timing acquisition image to be identified, extracts image local feature, it is thus achieved that second feature code;
The second feature code corresponding with described image to be identified of packing is the second local feature database;
Described second local feature database mates in described first local feature database, if the match is successful, then obtains business Product information;
Show described merchandise news.
The present invention also provides for a kind of merchandise display system based on net cast shopping, including:
First acquisition module, is used for obtaining merchandise news and each angle shot of commodity;
Extraction module, for extracting the local feature that angle shot each with described commodity is corresponding, it is thus achieved that fisrt feature code;
First packetization module, is the first local for the fisrt feature code that angle shot each with described commodity of packing is corresponding Feature database;
Second acquisition module, for timing acquisition image to be identified, extracts image local feature, it is thus achieved that second feature code;
Second packetization module, for packing, the second feature code corresponding with described image to be identified is the second local feature Storehouse;
Matching module, mates in described first local feature database for described second local feature database, if coupling Success, then obtain merchandise news;
Display module, is used for showing described merchandise news.
Above-mentioned merchandise display method and system based on net cast shopping, it has the beneficial effects that: obtained by timing Take image to be identified, extract the local feature of image to be identified, compare with the local feature in local feature storehouse, recognizable Go out the commodity occurred in current live picture, and to video reception user's real-time exhibition merchandise news.
Accompanying drawing explanation
Fig. 1 is the FB(flow block) of a kind of merchandise display method based on net cast shopping of the present invention;
Fig. 2 is the system block diagram of a kind of merchandise display system based on net cast shopping of the present invention;
Fig. 3 is the FB(flow block) of a kind of merchandise display method specific embodiment based on net cast shopping of the present invention;
Fig. 4 is the front face mesh picture of commodity moisturiser;
Label declaration:
1, the first acquisition module;2, extraction module;3, the first packetization module;4, the second acquisition module;5, the second packing mould Block;6, matching module;7, display module.
Detailed description of the invention
By describing the technology contents of the present invention in detail, being realized purpose and effect, below in conjunction with embodiment and coordinate attached Figure is explained.
The design of most critical of the present invention is: by extract image to be identified local feature and with in local feature storehouse Existing local feature is compared, and may recognize that the commodity occurred in current live picture, and opens up in real time to video reception user Show merchandise news.
As it is shown in figure 1, the present invention provides a kind of merchandise display method based on net cast shopping, including step:
Obtain merchandise news and each angle shot of commodity;
Extract the local feature that angle shot each with described commodity is corresponding, it is thus achieved that fisrt feature code;
The corresponding fisrt feature code of angle shot each with described commodity of packing is the first local feature database;
Timing acquisition image to be identified, extracts image local feature, it is thus achieved that second feature code;
The second feature code corresponding with described image to be identified of packing is the second local feature database;
Described second local feature database mates in described first local feature database, if the match is successful, then obtains business Product information;
Show described merchandise news.
Having the beneficial effects that of a kind of above-mentioned merchandise display method based on net cast shopping: wait to know by timing acquisition Other image, extracts the local feature of image to be identified, compares with the local feature in local feature storehouse, may recognize that current The commodity occurred in live picture, and to video reception user's real-time exhibition merchandise news.
Further, the local feature that described extraction angle shot each with described commodity is corresponding, it is thus achieved that fisrt feature code, Particularly as follows:
Angle shot each to commodity carries out gridding cutting, obtains grid picture;
Described grid picture is carried out gray processing process, obtains gray scale picture;
Use SURF algorithm to process described gray scale picture, obtain fisrt feature code.
Seen from the above description, a local feature can uniquely be identified by fisrt feature code.
Further, described second local feature database mates in described first local feature database, particularly as follows:
Filter out second feature code same with the fisrt feature code-phase in the first local feature database in the second local feature database, Obtain third feature code;
The position relationship of comparison third feature code and corresponding fisrt feature code, if it is adjacent 3rd special to there are several Levy code and its relative position relation identical with the relative position relation of corresponding fisrt feature code, then the match is successful.
Usually, special with corresponding first if there is more than 50% adjacent third feature code and its relative position relation The relative position relation levying code is identical, then it is assumed that the match is successful.
Seen from the above description, by the local feature in the local feature of current live picture and feature database being carried out Join, may recognize that the commodity in current live picture.
Further, described merchandise news, including:
Commodity essential information, commodity details and commodity purchasing link.
Seen from the above description, the important information of commodity can be understood by commodity essential information, including business visual and clearly The name of an article claims, commodity picture and commodity brief introduction etc.;The details of commodity can be checked by commodity details, use including commodity On the way, commercial specification, the information such as commodity producer;User can be guided to jump to the webpage of commercially available commodity by commodity purchasing link.
Further, the described merchandise news of described displaying, particularly as follows:
Display of commodity essential information;
Display of commodity details further;
Jump to the purchase page of commodity.
Seen from the above description, video clip can the essential information of display of commodity in real time;If video reception user is to commodity Interested, can be by mouse being moved the details launching display of commodity to described commodity essential information position;Video Receive user and jump to the purchase page purchase commodity of commodity also by click commodity purchasing link, improve video reception and use The convenience admiring commodity is bought at family in watching video live broadcast shopping program.
Further, described commodity essential information position, particularly as follows:
Below video player.
Seen from the above description, commodity essential information is shown below video player, do not affect video reception user Watching video live broadcast shopping program.
Further, including:
In the other display of commodity title of commodity.
Seen from the above description, more conspicuous in the other display of commodity title of commodity, make video reception user with deep impression.
As in figure 2 it is shown, the present invention also provides for a kind of merchandise display system based on net cast shopping, including:
First acquisition module 1, is used for obtaining merchandise news and each angle shot of commodity;
Extraction module 2, for extracting the local feature that angle shot each with described commodity is corresponding, it is thus achieved that fisrt feature Code;
First packetization module 3, the fisrt feature code corresponding for angle shot each with described commodity of packing is first game Portion's feature database;
Second acquisition module 4, for timing acquisition image to be identified, extracts image local feature, it is thus achieved that second feature code;
Second packetization module 5, is that the second local is special for the second feature code corresponding with described image to be identified of packing Levy storehouse;
Matching module 6, mates in described first local feature database for described second local feature database, if coupling Success, then obtain merchandise news;
Display module 7, is used for showing described merchandise news.
As it is shown on figure 3, embodiments of the invention one are:
Obtain merchandise news and each angle shot of commodity;
Angle shot each to commodity carries out Grid Sampling analysis, and colour difference and pixel characteristic according to each lattice are calculated Fisrt feature code;
The corresponding fisrt feature code of angle shot each with described commodity of packing is the first local feature database;
Timing acquisition image to be identified, extracts image local feature, it is thus achieved that second feature code;
The second feature code corresponding with described image to be identified of packing is the second local feature database;
Filter out second feature code same with the fisrt feature code-phase in the first local feature database in the second local feature database, Obtain third feature code;
The position relationship of comparison third feature code and corresponding fisrt feature code, if it is adjacent 3rd special to there are several Levy code and its relative position relation identical with the relative position relation of corresponding fisrt feature code, then the match is successful, it is thus achieved that business Product information;
Display of commodity essential information below video player;
The other display of commodity title of commodity in video pictures;
Display of commodity details further;
Jump to the purchase page of commodity.
Embodiments of the invention two are:
This net cast shopping program introduces commodity moisturiser, lipstick and makeup remover, by their essential information, in detail In the items list of information and extremely based on net cast shopping the merchandise display system of purchase link input;Use live photographic head Taking pictures eight angles of commodity moisturiser, lipstick and makeup remover, input is to merchandise display based on net cast shopping System, and by commodity moisturiser, the photo of eight angles of lipstick and makeup remover associates with its merchandise news respectively;To commodity moisturizing Eight angle shots of frost, lipstick and makeup remover carry out Grid Sampling analysis, as a example by commodity moisturiser, and commodity moisturiser front Grid picture as shown in Figure 4, system carries out gridding and cuts into the picture of 25 pixel * 25 pixels the image of camera collection Block also carries out gray processing process, and system is calculated fisrt feature code to the picture block SURF algorithm of gray processing, and right The condition code of these topography's blocks carries out arrangement storage packing according to the relevant position of image;Commodity moisturiser, lipstick and unloading The corresponding fisrt feature code of eight angle shots of adornment water is the first local feature database;During net cast, based on video The merchandise display system of live shopping automatically intercepted current picture every 0.5 second, wherein the scope one interval time of capturing picture As be between 0.1 to 1 second, smooth to ensure picture;System carries out gridding to the image of camera collection and cuts into 25 pixels * The picture block of 25 pixels also carries out gray processing process, and system is calculated second to the picture block SURF algorithm of gray processing Condition code, utilizes picture block algorithm to compare to having obtained picture block condition code, and once characteristic point is higher than set Threshold value 56%, then judge that article occur in picture, it is believed that the match is successful, identifies current picture and there is commodity moisturiser, obtains Obtaining the information of commodity moisturiser, below video player, the essential information of display of commodity moisturiser includes title, introduction, commodity Picture and price;The other display of commodity title of commodity in video pictures: moisturiser;Mouse is moved to described commodity and substantially believe Breath position, " deep layer doubles Glycerin to deployable display of commodity details, and the natural moisture of skin can be kept to put down Weighing apparatus.Silk profit formula contains Prunus dulcis and Flos Inulae elite, easily absorbs, degree of depth water profit skin, effectively solves scaly dry skin problem, Make skin lasting tender smooth.”;Click encapsulates commodity purchasing link " http://item.XXX.com/2xxxx5.html " Buy button and can jump to the purchase page of commodity.
Knowable to foregoing description, by the merchandise display method and system done shopping based on net cast, it is achieved straight at video Broadcast the commodity that can recognize that in shopping process that the live picture of current institute is presented, the essential information of real-time display of commodity, and use Family according to the interest of oneself, can further appreciate that details and the buying pattern of commodity.
In sum, the present invention provides a kind of merchandise display method and system based on net cast shopping, by timing Obtain image to be identified, extract the local feature of image to be identified, compare with the local feature in local feature storehouse, can know Do not go out the commodity occurred in current live picture, and to video reception user's real-time exhibition merchandise news;Further, by One condition code can uniquely identify a local feature;Further, by by the local feature of current live picture and feature database Local feature mate, may recognize that the commodity in current live picture;Further, video clip can show business in real time The essential information of product;If video reception user is interested in commodity, can be by mouse being moved to described commodity essential information institute The details of display of commodity are launched in position;Video reception user jumps to commodity also by clicking on commodity purchasing link Buy the page and buy commodity, improve video reception user in watching video live broadcast shopping program, buy the facility admiring commodity Property;Further, commodity essential information is shown below video player, do not affect video reception user's watching video live broadcast Shopping program;Further, more conspicuous in the other display of commodity title of commodity, make video reception user with deep impression.
The foregoing is only embodiments of the invention, not thereby limit the scope of the claims of the present invention, every utilize this The equivalents that bright description and accompanying drawing content are made, or directly or indirectly it is used in relevant technical field, the most in like manner include In the scope of patent protection of the present invention.

Claims (10)

1. a merchandise display method based on net cast shopping, it is characterised in that including:
Obtain merchandise news and each angle shot of commodity;
Extract the local feature that angle shot each with described commodity is corresponding, it is thus achieved that fisrt feature code;
The corresponding fisrt feature code of angle shot each with described commodity of packing is the first local feature database;
Timing acquisition image to be identified, extracts image local feature, it is thus achieved that second feature code;
The second feature code corresponding with described image to be identified of packing is the second local feature database;
Described second local feature database mates in described first local feature database, if the match is successful, then obtains commodity letter Breath;
Show described merchandise news.
The most according to claim 1 a kind of based on net cast shopping merchandise display method, it is characterised in that described in carry Take the local feature that angle shot each with described commodity is corresponding, it is thus achieved that fisrt feature code, particularly as follows:
Angle shot each to commodity carries out gridding cutting, obtains grid picture;
Described grid picture is carried out gray processing process, obtains gray scale picture;
Use SURF algorithm to process described gray scale picture, obtain fisrt feature code.
A kind of merchandise display method based on net cast shopping the most according to claim 1, it is characterised in that described the Two local feature storehouses are mated in described first local feature database, particularly as follows:
Filter out second feature code same with the fisrt feature code-phase in the first local feature database in the second local feature database, it is thus achieved that Third feature code;
, if there is several adjacent third feature codes in the position relationship of comparison third feature code and corresponding fisrt feature code And its relative position relation is identical with the relative position relation of corresponding fisrt feature code, then the match is successful.
A kind of merchandise display method based on net cast shopping the most according to claim 1, it is characterised in that described business Product information, including:
Commodity essential information, commodity details and commodity purchasing link.
A kind of merchandise display method based on net cast shopping the most according to claim 1, it is characterised in that described exhibition Show described merchandise news, particularly as follows:
Display of commodity essential information;
Display of commodity details further;
Jump to the purchase page of commodity.
A kind of merchandise display method based on net cast shopping the most according to claim 5, it is characterised in that described business Product essential information position, particularly as follows:
Below video player.
A kind of merchandise display method based on net cast shopping the most according to claim 5, it is characterised in that including:
In the other display of commodity title of commodity.
8. a merchandise display system based on net cast shopping, it is characterised in that include
First acquisition module, is used for obtaining merchandise news and each angle shot of commodity;
Extraction module, for extracting the local feature that angle shot each with described commodity is corresponding, it is thus achieved that fisrt feature code;
First packetization module, the fisrt feature code corresponding for angle shot each with described commodity of packing is the first local feature Storehouse;
Second acquisition module, for timing acquisition image to be identified, extracts image local feature, it is thus achieved that second feature code;
Second packetization module, is the second local feature database for the second feature code corresponding with described image to be identified of packing;
Matching module, mates in described first local feature database for described second local feature database, if the match is successful, Then obtain merchandise news;
Display module, is used for showing described merchandise news.
A kind of merchandise display system based on net cast shopping the most according to claim 8, it is characterised in that described Join module to include:
Screening module, for filter out in the second local feature database with the fisrt feature code-phase in the first local feature database with the Two condition codes, it is thus achieved that third feature code;
Comparing module, for the position relationship of comparison third feature code with corresponding fisrt feature code.
A kind of merchandise display system based on net cast shopping the most according to claim 8, it is characterised in that described Display module includes:
Display module, for display of commodity essential information;
Launch module, for further display of commodity details;
Buy module, for jumping to the purchase page of commodity.
CN201610542087.4A 2016-07-11 2016-07-11 A kind of merchandise display method and system based on net cast shopping Active CN106162213B (en)

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