CN113240488A - System and method for displaying commodity information by using electronic commerce - Google Patents

System and method for displaying commodity information by using electronic commerce Download PDF

Info

Publication number
CN113240488A
CN113240488A CN202110526417.1A CN202110526417A CN113240488A CN 113240488 A CN113240488 A CN 113240488A CN 202110526417 A CN202110526417 A CN 202110526417A CN 113240488 A CN113240488 A CN 113240488A
Authority
CN
China
Prior art keywords
commodity
picture
color
module
display
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Granted
Application number
CN202110526417.1A
Other languages
Chinese (zh)
Other versions
CN113240488B (en
Inventor
王冠鸿
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Shenzhen Fast Selling Polytron Technologies Inc
Original Assignee
Shenzhen Fast Selling Polytron Technologies Inc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Shenzhen Fast Selling Polytron Technologies Inc filed Critical Shenzhen Fast Selling Polytron Technologies Inc
Priority to CN202110526417.1A priority Critical patent/CN113240488B/en
Publication of CN113240488A publication Critical patent/CN113240488A/en
Application granted granted Critical
Publication of CN113240488B publication Critical patent/CN113240488B/en
Active legal-status Critical Current
Anticipated expiration legal-status Critical

Links

Images

Classifications

    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0641Shopping interfaces
    • G06Q30/0643Graphical representation of items or shoppers
    • YGENERAL TAGGING OF NEW TECHNOLOGICAL DEVELOPMENTS; GENERAL TAGGING OF CROSS-SECTIONAL TECHNOLOGIES SPANNING OVER SEVERAL SECTIONS OF THE IPC; TECHNICAL SUBJECTS COVERED BY FORMER USPC CROSS-REFERENCE ART COLLECTIONS [XRACs] AND DIGESTS
    • Y02TECHNOLOGIES OR APPLICATIONS FOR MITIGATION OR ADAPTATION AGAINST CLIMATE CHANGE
    • Y02DCLIMATE CHANGE MITIGATION TECHNOLOGIES IN INFORMATION AND COMMUNICATION TECHNOLOGIES [ICT], I.E. INFORMATION AND COMMUNICATION TECHNOLOGIES AIMING AT THE REDUCTION OF THEIR OWN ENERGY USE
    • Y02D10/00Energy efficient computing, e.g. low power processors, power management or thermal management

Landscapes

  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Finance (AREA)
  • Development Economics (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Strategic Management (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Engineering & Computer Science (AREA)
  • Theoretical Computer Science (AREA)
  • Image Analysis (AREA)
  • Processing Or Creating Images (AREA)
  • Controls And Circuits For Display Device (AREA)

Abstract

The invention relates to the technical field of electronic commerce, and discloses a method for displaying commodity information by utilizing electronic commerce, which comprises the following steps: scanning and identifying a video display object; matching corresponding pictures in the picture library; calculating a preset position of the picture, and meanwhile, placing the picture at the preset position; dynamically capturing video display commodities; dynamically adjusting the commodity picture state according to the commodity display state; when the commodity pictures are synchronously displayed, the description of the commodity parameters is synchronously carried out in time; and adjusting the color of the background plate at the preset position of the commodity picture. Through matching the word explanation, make the picture and text integrative, the characters complements each other with the live broadcast, improve live broadcast effect, convenience of customers knows the commodity details more directly perceivedly, and convenient follow-up user who gets into the live broadcast knows the commodity characteristic watching the in-process very first time of living broadcast, improves and watches interest, increases user's stickness to guarantee live broadcast effect, further improve commodity bandwagon effect.

Description

System and method for displaying commodity information by using electronic commerce
Technical Field
The invention relates to the technical field of electronic commerce, in particular to a system and a method for displaying commodity information by utilizing electronic commerce.
Background
Electronic commerce is a selling mode for selling commodities based on the internet, and mainly comprises television playing selling, video live broadcasting selling and E-commerce online shop selling, wherein in the video live broadcasting selling, the characteristics of internet video selling can be embodied, real-time interaction with a user can be realized, live broadcasting contents are attractive often, the detonating performance is strong, the actual condition of a product is highlighted more, and the authenticity and the stereoscopy of the product are improved.
However, in the process of live broadcast sale of electronic commerce, the user watches the show that the outward appearance of commodity mainly depends on live broadcast person, however, in order to guarantee live broadcast effect, live broadcast personnel need frequently and user interaction, thereby lead to the static show that can not fine keep commodity, make the specific outward appearance of understanding commodity that the user can not be better, and also mainly lean on live broadcast personnel's dictation to the parameter of live broadcast commodity simultaneously, lead to just getting into the user in live broadcast room can not know the product characteristic very clearly, the mode of dictation also not convenient to the user to the deep understanding of commodity performance simultaneously, thereby live broadcast effect has been reduced, lead to commodity show effect imperfect.
In order to solve the above problems, the inventor provides a system and a method for displaying commodity information by using electronic commerce, which have the advantages of more directly displaying the appearance characteristics of commodities, facilitating users to know the product appearance, simultaneously dynamically and synchronously displaying the appearance, increasing interactivity with live broadcast, enriching live broadcast content, matching text description, further facilitating users to know parameters of each part of the commodities, enabling the text and the live broadcast to complement each other, improving live broadcast effect and effectively ensuring commodity display effect.
Disclosure of Invention
In order to achieve the purpose, the invention provides the following technical scheme: a method for displaying commodity information by using electronic commerce comprises the following steps:
scanning and identifying a video display object;
matching corresponding video real object pictures in a picture library;
calculating a preset position of a picture, calculating the blank area of four corners of a live video region, selecting the optimal corner preset position, and simultaneously placing the picture at the preset position;
dynamically capturing a video display commodity, and determining commodity view visual angles in a video screen, wherein the visual angles are determined as an upper visual angle, a lower visual angle, a left visual angle, a right visual angle and eight direction axis mapping visual angles;
dynamically adjusting the commodity picture state according to the commodity display state, and correspondingly displaying the pictures of the upper, lower, left and right visual angles and the eight direction mapping visual angles;
when the commodity pictures are synchronously displayed, the description of the commodity parameters is timely and synchronously carried out, and the description data are the commodity sizes in the pictures correspondingly displaying the upper, lower, left and right visual angles and the eight-direction axis mapping visual angles and the names of the displayed parts;
and adjusting the color of the background plate at the preset position of the commodity picture according to the edge color number of the scanned commodity.
Preferably, the scanning and identifying the video display object specifically includes:
the method comprises the steps of carrying out modularized segmentation on commodities, identifying appearance shape characteristics of the commodities, identifying color characteristics of the commodities, identifying commodity characteristic marks and identifying commodity parameter marks.
Preferably, the matching of the corresponding video object picture in the gallery specifically includes:
and comparing and identifying in the image library according to the scanning identification characteristics until the matching accords with the characteristic commodity picture, and simultaneously extracting the character information.
Preferably, the calculating of the preset position of the picture, and the setting of the picture at the preset position, specifically are:
when the staff introduces the commodity, calculating the optimal blank area in the statistical playing screen, wherein the area is mainly selected at four corners of the screen;
and after the optimal display area is determined, the commodity picture is placed at the preset area position.
Preferably, the dynamic capturing of the video display commodity specifically includes:
dynamically scanning the state of the commodity according to the introduction process of the staff;
and dynamically identifying the scanned commodity, and determining a picture commodity display visual angle according to the commodity state in the video, wherein the visual angle is determined to be an upper visual angle, a lower visual angle, a left visual angle, a right visual angle and eight direction axis mapping visual angles.
Preferably, when the commodity pictures are displayed synchronously, the description of the commodity parameters is synchronized in time, specifically:
when the commodity is displayed, the data characteristics of the commodity are displayed simultaneously according to the display visual angle, wherein the data characteristics comprise the size characteristics of each part, the power parameters of the electric appliance commodity and part of the use description.
Preferably, the descriptive text of the commodity parameters is positioned at the bottom of the commodity display position.
Preferably, the color of the background plate at the preset position of the commodity picture is adjusted according to the edge color number of the scanned commodity, which specifically comprises:
according to the color of the edge of the commodity display position, the background color of the preset position is selected, so that a certain color difference exists between the edge color and the background color of the commodity picture, and the commodity color is prominent.
A system for the method of displaying merchandise information using electronic commerce according to claim 1, comprising:
the object commodity scanning and identifying module is used for identifying commodities;
the image library commodity image extraction module is used for matching display images;
the picture preset position calculation module is used for matching the optimal display position;
the object commodity dynamic capturing module is used for capturing the state of the object commodity and synchronizing the commodity picture display state;
the commodity picture dynamic display module is used for displaying pictures;
the character extraction module is used for matching the optimal characters and performing character description on the displayed commodity;
the character display module is used for describing the display of characters;
the commodity picture color number identification module is used for identifying the picture color number and identifying the edge color of the product;
the color number calculation module is used for calculating the color number of the background plate to be compared with the edge color of the product and matching the most suitable color number of the background plate;
the background plate color changing module is used for changing the color number of the background plate;
comprises the following steps:
s1, the object commodity scanning and identifying module scans commodities, identifies the appearance shape characteristics of the commodities, identifies the color characteristics of the commodities, identifies the commodity characteristic marks, identifies the commodity parameter marks and determines the commodity types;
s2, the image extraction module of the gallery commodity carries out comparison and identification in the gallery according to the scanning identification characteristics until the images which accord with the characteristic commodity are matched;
s3, the picture preset position calculation module calculates the picture preset position, when the staff introduces the commodity, the optimal blank area in the statistical playing screen is calculated, the area is mainly selected at four corners of the screen, and the optimal display position is determined;
s4, the dynamic capturing module of the object commodity dynamically scans the state of the commodity in the process of introducing the staff, is used for capturing the state of the object commodity, synchronizes the display state of the commodity picture, and simultaneously transmits information to the dynamic displaying module of the commodity picture and the character extracting module;
s5, the dynamic commodity picture display module receives the picture display state information and synchronously displays the commodity on a video screen;
s6, the character extraction module receives the picture display state information and matches corresponding character descriptions according to the display state, wherein the character descriptions comprise various parameters of the commodity and the application fields;
s7, the text display module displays the text description at the bottom of the displayed commodity picture after the text extraction module determines the description text;
s8, the commodity picture color number identification module scans the color of the edge of the commodity display position, records the scanned color number and transmits the color number information to the color number calculation module;
s9, the color number calculation module receives the information transmitted by the commodity picture color number identification module, calculates the color number of the background plate and the edge color of the product to be compared, matches the most suitable color number of the background plate, and feeds the color number information back to the background plate color changing module;
and S10, the background plate color changing module receives the S9 feedback information and synchronously changes the color number of the background plate, so that the color difference exists between the color number of the background plate and the color number of the displayed commodity.
Advantageous effects
Compared with the prior art, the invention provides a system and a method for displaying commodity information by using electronic commerce, which have the following beneficial effects:
1. the system and the method for displaying commodity information by utilizing electronic commerce dynamically display pictures in the live broadcast process, and in the picture display process, different projection pictures of an upper visual angle, a lower visual angle, a left visual angle, a right visual angle and eight direction axis mapping visual angles are selected according to the actual conditions of commodities, so that the appearance characteristics of the commodities are more directly displayed, convenience is brought to users to specifically know the appearance of the products, interactivity with the live broadcast is also increased, live broadcast content is enriched, and the display effect of the commodities is guaranteed.
2. This utilize system and method of electronic commerce show commodity information, through matching the word explanation, the corresponding show of synchronous description article is upper and lower, left and right visual angle and eight direction axonometric visual angle pictures in the commodity size, with the part name that shows, make the picture and text an organic whole, the characters supplement with the live broadcast, improve the live broadcast effect, convenience of customers knows the commodity details more directly perceivedly, and make things convenient for follow-up user who gets into the live broadcast to know the commodity characteristic in the very first time of in-process of watching the live broadcast, improve and watch interest, increase user's stickness, thereby guarantee the effect of live broadcast, further improve the commodity show effect.
3. This utilize system and method of electronic commerce show commodity information, through background board intelligence trade look function, make background board colour and product colour have the colour difference all the time, and current background board trade look mechanism changes colour according to picture main part colour number usually, thereby lead to having the condition that partial edge colour is the same with the background colour, cause product edge fuzzification, influence the bandwagon effect, and through the contrast switching of edge colour and background colour, then can guarantee best article profile, guarantee best bandwagon effect, avoid influencing the live broadcast effect because of product colour number and background board colour number are synchronous, guarantee the bandwagon effect of polychrome product simultaneously, and conveniently pass through the colour contrast, more scientific outstanding product characteristic, the effect of commodity show is increased.
Drawings
FIG. 1 is a diagram of the overall operation of the present invention;
FIG. 2 is a diagram of a system for displaying pictures and texts according to the present invention;
fig. 3 is a diagram of the color number intelligent adjustment system of the invention.
In the figure: 1. a target commodity scanning and identifying module; 2. a picture library commodity picture extraction module; 3. a picture preset position calculation module; 4. a subject commodity dynamic capture module; 5. a dynamic display module for commodity pictures; 6. a character extraction module; 7. a text display module; 8. a commodity picture color number identification module; 9. a color number calculation module; 10. and the background plate color changing module.
Detailed Description
The technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are only a part of the embodiments of the present invention, and not all of the embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.
The first embodiment is as follows:
referring to fig. 2, a method for displaying merchandise information by using electronic commerce includes:
scanning and identifying a video display object;
matching corresponding video real object pictures in a picture library;
calculating a preset position of a picture, calculating the blank area of four corners of a live video region, selecting the optimal corner preset position, and simultaneously placing the picture at the preset position;
dynamically capturing a video display commodity, and determining commodity view visual angles in a video screen, wherein the visual angles are determined as an upper visual angle, a lower visual angle, a left visual angle, a right visual angle and eight direction axis mapping visual angles;
dynamically adjusting the commodity picture state according to the commodity display state, and correspondingly displaying the pictures of the upper, lower, left and right visual angles and the eight direction mapping visual angles;
when the commodity pictures are synchronously displayed, the description of the commodity parameters is timely and synchronously carried out, and the description data are the commodity size and the displayed part name in the pictures of the corresponding display upper, lower, left and right visual angles and the eight-direction axis mapping visual angles.
The method comprises the following steps of scanning and identifying a video display object, specifically:
the method comprises the steps of carrying out modularized segmentation on commodities, identifying appearance shape characteristics of the commodities, identifying color characteristics of the commodities, identifying commodity characteristic marks and identifying commodity parameter marks.
Wherein, match corresponding video real object picture in the gallery, specifically be:
and comparing and identifying in the image library according to the scanning identification characteristics until the matching accords with the characteristic commodity picture, and simultaneously extracting the character information.
The method comprises the following steps of calculating a preset position of a picture, and meanwhile, placing the picture at the preset position, wherein the method specifically comprises the following steps:
when the staff introduces the commodity, calculating the optimal blank area in the statistical playing screen, wherein the area is mainly selected at four corners of the screen;
and after the optimal display area is determined, the commodity picture is placed at the preset area position.
Wherein, carry out the dynamic seizure to video show commodity, specifically do:
dynamically scanning the state of the commodity according to the introduction process of the staff;
and dynamically identifying the scanned commodity, and determining a picture commodity display visual angle according to the commodity state in the video, wherein the visual angle is determined to be an upper visual angle, a lower visual angle, a left visual angle, a right visual angle and eight direction axis mapping visual angles.
Wherein, when the commodity picture is demonstrateed in step, in time synchronous description to the commodity parameter specifically is:
when the commodity is displayed, the data characteristics of the commodity are displayed simultaneously according to the display visual angle, wherein the data characteristics comprise the size characteristics of each part, the power parameters of the electric appliance commodity and part of the use description.
Wherein, the description characters of the commodity parameters are positioned at the bottom of the commodity display position.
A system as described above for a method for displaying merchandise information using electronic commerce, comprising:
the object commodity scanning and identifying module 1 is used for commodity identification;
the image library commodity image extraction module 2 is used for matching display images;
the picture preset position calculation module 3 is used for matching the optimal display position;
the object commodity dynamic capturing module 4 is used for capturing the state of the object commodity and synchronizing the commodity picture display state;
the commodity picture dynamic display module 5 is used for displaying pictures;
the character extraction module 6 is used for matching the optimal characters and performing character description on the displayed commodities;
the character display module 7 is used for describing the display of characters;
comprises the following steps:
s1, the object commodity scanning and identifying module 1 scans commodities, identifies the appearance shape characteristics of the commodities, identifies the color characteristics of the commodities, identifies the commodity characteristic marks, identifies the commodity parameter marks and determines the commodity types;
s2, the image library commodity image extraction module 2 carries out comparison and identification in the image library according to the scanning identification characteristics until the images which accord with the characteristic commodities are matched;
s3, the picture preset position calculating module 3 calculates the picture preset position, when the staff introduces the commodity, the optimal blank area in the statistical playing screen is calculated, the area is mainly selected at four corners of the screen, and the optimal display position is determined;
s4, the dynamic capturing module 4 of the object commodity dynamically scans the state of the commodity in the process of introducing the staff, is used for capturing the state of the object commodity, synchronizes the display state of the commodity picture, and simultaneously transmits the information to the dynamic displaying module 5 of the commodity picture and the character extracting module 6;
s5, the dynamic commodity picture display module 5 receives the picture display state information and synchronously displays the commodity on the video screen;
s6, the character extraction module 6 receives the picture display state information and matches corresponding character descriptions according to the display state, wherein the character descriptions comprise various parameters of the commodity and the application fields;
and S7, the character display module 7 displays the character description at the bottom of the displayed commodity picture after the character extraction module 6 determines the description characters.
Example two:
referring to fig. 3, a method for displaying commodity information using electronic commerce includes:
scanning and identifying a video display object;
matching corresponding video real object pictures in a picture library;
calculating a preset position of a picture, calculating the blank area of four corners of a live video region, selecting the optimal corner preset position, and simultaneously placing the picture at the preset position;
dynamically capturing a video display commodity, and determining commodity view visual angles in a video screen, wherein the visual angles are determined as an upper visual angle, a lower visual angle, a left visual angle, a right visual angle and eight direction axis mapping visual angles;
dynamically adjusting the commodity picture state according to the commodity display state, and correspondingly displaying the pictures of the upper, lower, left and right visual angles and the eight direction mapping visual angles;
and adjusting the color of the background plate at the preset position of the commodity picture according to the edge color number of the scanned commodity.
The method comprises the following steps of scanning and identifying a video display object, specifically:
the method comprises the steps of carrying out modularized segmentation on commodities, identifying appearance shape characteristics of the commodities, identifying color characteristics of the commodities, identifying commodity characteristic marks and identifying commodity parameter marks.
Wherein, match corresponding video real object picture in the gallery, specifically be:
and comparing and identifying in the image library according to the scanning identification characteristics until the matching accords with the characteristic commodity picture, and simultaneously extracting the character information.
The method comprises the following steps of calculating a preset position of a picture, and meanwhile, placing the picture at the preset position, wherein the method specifically comprises the following steps:
when the staff introduces the commodity, calculating the optimal blank area in the statistical playing screen, wherein the area is mainly selected at four corners of the screen;
and after the optimal display area is determined, the commodity picture is placed at the preset area position.
Wherein, carry out the dynamic seizure to video show commodity, specifically do:
dynamically scanning the state of the commodity according to the introduction process of the staff;
and dynamically identifying the scanned commodity, and determining a picture commodity display visual angle according to the commodity state in the video, wherein the visual angle is determined to be an upper visual angle, a lower visual angle, a left visual angle, a right visual angle and eight direction axis mapping visual angles.
The color of the background plate at the preset position of the commodity picture is adjusted according to the edge color number of the scanned commodity, and the method specifically comprises the following steps:
according to the color of the edge of the commodity display position, the background color of the preset position is selected, so that a certain color difference exists between the edge color and the background color of the commodity picture, and the commodity color is prominent.
A system as described above for a method for displaying merchandise information using electronic commerce, comprising:
the object commodity scanning and identifying module 1 is used for commodity identification;
the image library commodity image extraction module 2 is used for matching display images;
the picture preset position calculation module 3 is used for matching the optimal display position;
the object commodity dynamic capturing module 4 is used for capturing the state of the object commodity and synchronizing the commodity picture display state;
the commodity picture color number identification module 8 is used for identifying the picture color number and identifying the edge color of the product;
the color number calculating module 9 is used for calculating the color number of the background plate to be compared with the edge color of the product, and matching the most suitable color number of the background plate;
the background plate color changing module 10 is used for changing the color number of the background plate;
comprises the following steps:
s1, the object commodity scanning and identifying module 1 scans commodities, identifies the appearance shape characteristics of the commodities, identifies the color characteristics of the commodities, identifies the commodity characteristic marks, identifies the commodity parameter marks and determines the commodity types;
s2, the image library commodity image extraction module 2 carries out comparison and identification in the image library according to the scanning identification characteristics until the images which accord with the characteristic commodities are matched;
s3, the picture preset position calculating module 3 calculates the picture preset position, when the staff introduces the commodity, the optimal blank area in the statistical playing screen is calculated, the area is mainly selected at four corners of the screen, and the optimal display position is determined;
s4, the dynamic capturing module 4 of the object commodity dynamically scans the commodity state in the process of introducing the staff, and is used for capturing the commodity state of the object and synchronizing the commodity picture display state;
s5, the commodity picture color number identification module 8 scans the color of the edge of the commodity display position, records the scanned color number and transmits the color number information to the color number calculation module 9;
s6, the color number calculation module 9 receives the information transmitted by the commodity picture color number identification module 8, calculates the color number of the background plate to be compared with the edge color of the product, matches the most suitable color number of the background plate, and feeds the color number information back to the background plate color changing module 10;
and S7, the background plate color changing module 10 receives the S9 feedback information and synchronously changes the background plate color number, so that the color difference exists between the background plate color number and the color number of the displayed commodity.
Example three:
referring to fig. 1, a method for displaying merchandise information using electronic commerce includes:
scanning and identifying a video display object;
matching corresponding video real object pictures in a picture library;
calculating a preset position of a picture, calculating the blank area of four corners of a live video region, selecting the optimal corner preset position, and simultaneously placing the picture at the preset position;
dynamically capturing a video display commodity, and determining commodity view visual angles in a video screen, wherein the visual angles are determined as an upper visual angle, a lower visual angle, a left visual angle, a right visual angle and eight direction axis mapping visual angles;
dynamically adjusting the commodity picture state according to the commodity display state, and correspondingly displaying the pictures of the upper, lower, left and right visual angles and the eight direction mapping visual angles;
when the commodity pictures are synchronously displayed, the description of the commodity parameters is timely and synchronously carried out, and the description data are the commodity sizes in the pictures correspondingly displaying the upper, lower, left and right visual angles and the eight-direction axis mapping visual angles and the names of the displayed parts;
and adjusting the color of the background plate at the preset position of the commodity picture according to the edge color number of the scanned commodity.
Preferably, the scanning and identifying the video display object specifically includes:
the method comprises the steps of carrying out modularized segmentation on commodities, identifying appearance shape characteristics of the commodities, identifying color characteristics of the commodities, identifying commodity characteristic marks and identifying commodity parameter marks.
Preferably, the matching of the corresponding video object picture in the gallery specifically includes:
and comparing and identifying in the image library according to the scanning identification characteristics until the matching accords with the characteristic commodity picture, and simultaneously extracting the character information.
Preferably, the calculating of the preset position of the picture, and the setting of the picture at the preset position, specifically are:
when the staff introduces the commodity, calculating the optimal blank area in the statistical playing screen, wherein the area is mainly selected at four corners of the screen;
and after the optimal display area is determined, the commodity picture is placed at the preset area position.
Preferably, the dynamic capturing of the video display commodity specifically includes:
dynamically scanning the state of the commodity according to the introduction process of the staff;
and dynamically identifying the scanned commodity, and determining a picture commodity display visual angle according to the commodity state in the video, wherein the visual angle is determined to be an upper visual angle, a lower visual angle, a left visual angle, a right visual angle and eight direction axis mapping visual angles.
Preferably, when the commodity pictures are displayed synchronously, the description of the commodity parameters is synchronized in time, specifically:
when the commodity is displayed, the data characteristics of the commodity are displayed simultaneously according to the display visual angle, wherein the data characteristics comprise the size characteristics of each part, the power parameters of the electric appliance commodity and part of the use description.
Preferably, the descriptive text of the commodity parameters is positioned at the bottom of the commodity display position.
Preferably, the color of the background plate at the preset position of the commodity picture is adjusted according to the edge color number of the scanned commodity, which specifically comprises:
according to the color of the edge of the commodity display position, the background color of the preset position is selected, so that a certain color difference exists between the edge color and the background color of the commodity picture, and the commodity color is prominent.
A system for the method of displaying merchandise information using electronic commerce according to claim 1, comprising:
the object commodity scanning and identifying module is used for identifying commodities;
the image library commodity image extraction module is used for matching display images;
the picture preset position calculation module is used for matching the optimal display position;
the object commodity dynamic capturing module is used for capturing the state of the object commodity and synchronizing the commodity picture display state;
the commodity picture dynamic display module is used for displaying pictures;
the character extraction module is used for matching the optimal characters and performing character description on the displayed commodity;
the character display module is used for describing the display of characters;
the commodity picture color number identification module is used for identifying the picture color number and identifying the edge color of the product;
the color number calculation module is used for calculating the color number of the background plate to be compared with the edge color of the product and matching the most suitable color number of the background plate;
the background plate color changing module is used for changing the color number of the background plate;
comprises the following steps:
s1, the object commodity scanning and identifying module scans commodities, identifies the appearance shape characteristics of the commodities, identifies the color characteristics of the commodities, identifies the commodity characteristic marks, identifies the commodity parameter marks and determines the commodity types;
s2, the image extraction module of the gallery commodity carries out comparison and identification in the gallery according to the scanning identification characteristics until the images which accord with the characteristic commodity are matched;
s3, the picture preset position calculation module calculates the picture preset position, when the staff introduces the commodity, the optimal blank area in the statistical playing screen is calculated, the area is mainly selected at four corners of the screen, and the optimal display position is determined;
s4, the dynamic capturing module of the object commodity dynamically scans the state of the commodity in the process of introducing the staff, is used for capturing the state of the object commodity, synchronizes the display state of the commodity picture, and simultaneously transmits information to the dynamic displaying module of the commodity picture and the character extracting module;
s5, the dynamic commodity picture display module receives the picture display state information and synchronously displays the commodity on a video screen;
s6, the character extraction module receives the picture display state information and matches corresponding character descriptions according to the display state, wherein the character descriptions comprise various parameters of the commodity and the application fields;
s7, the text display module displays the text description at the bottom of the displayed commodity picture after the text extraction module determines the description text;
s8, the commodity picture color number identification module scans the color of the edge of the commodity display position, records the scanned color number and transmits the color number information to the color number calculation module;
s9, the color number calculation module receives the information transmitted by the commodity picture color number identification module, calculates the color number of the background plate and the edge color of the product to be compared, matches the most suitable color number of the background plate, and feeds the color number information back to the background plate color changing module;
and S10, the background plate color changing module receives the S9 feedback information and synchronously changes the color number of the background plate, so that the color difference exists between the color number of the background plate and the color number of the displayed commodity.
Although embodiments of the present invention have been shown and described, it will be appreciated by those skilled in the art that changes, modifications, substitutions and alterations can be made in these embodiments without departing from the principles and spirit of the invention, the scope of which is defined in the appended claims and their equivalents.

Claims (9)

1. A method for displaying commodity information by using electronic commerce is characterized by comprising the following steps:
scanning and identifying a video display object;
matching corresponding video real object pictures in a picture library;
calculating a preset position of a picture, calculating the blank area of four corners of a live video region, selecting the optimal corner preset position, and simultaneously placing the picture at the preset position;
dynamically capturing a video display commodity, and determining commodity view visual angles in a video screen, wherein the visual angles are determined as an upper visual angle, a lower visual angle, a left visual angle, a right visual angle and eight direction axis mapping visual angles;
dynamically adjusting the commodity picture state according to the commodity display state, and correspondingly displaying the pictures of the upper, lower, left and right visual angles and the eight direction mapping visual angles;
when the commodity pictures are synchronously displayed, the description of the commodity parameters is timely and synchronously carried out, and the description data are the commodity sizes in the pictures correspondingly displaying the upper, lower, left and right visual angles and the eight-direction axis mapping visual angles and the names of the displayed parts;
and adjusting the color of the background plate at the preset position of the commodity picture according to the edge color number of the scanned commodity.
2. The method as claimed in claim 1, wherein the method further comprises: the scanning and identifying of the video display object specifically comprises the following steps:
the method comprises the steps of carrying out modularized segmentation on commodities, identifying appearance shape characteristics of the commodities, identifying color characteristics of the commodities, identifying commodity characteristic marks and identifying commodity parameter marks.
3. The method as claimed in claim 1, wherein the method further comprises: the matching of the corresponding video real object picture in the gallery specifically includes:
and comparing and identifying in the image library according to the scanning identification characteristics until the matching accords with the characteristic commodity picture, and simultaneously extracting the character information.
4. The method as claimed in claim 1, wherein the method further comprises: the method for calculating the preset position of the picture and simultaneously placing the picture at the preset position specifically comprises the following steps:
when the staff introduces the commodity, calculating the optimal blank area in the statistical playing screen, wherein the area is mainly selected at four corners of the screen;
and after the optimal display area is determined, the commodity picture is placed at the preset area position.
5. The method as claimed in claim 1, wherein the method further comprises: the dynamic capture of the video display commodity is specifically as follows:
dynamically scanning the state of the commodity according to the introduction process of the staff;
and dynamically identifying the scanned commodity, and determining a picture commodity display visual angle according to the commodity state in the video, wherein the visual angle is determined to be an upper visual angle, a lower visual angle, a left visual angle, a right visual angle and eight direction axis mapping visual angles.
6. The method as claimed in claim 1, wherein the method further comprises: when the commodity pictures are synchronously displayed, the description of the commodity parameters is timely and synchronously, and the method specifically comprises the following steps:
when the commodity is displayed, the data characteristics of the commodity are displayed simultaneously according to the display visual angle, wherein the data characteristics comprise the size characteristics of each part, the power parameters of the electric appliance commodity and part of the use description.
7. The method as claimed in claim 5 or 6, wherein the method comprises the steps of: the descriptive text of the commodity parameters is positioned at the bottom of the commodity display position.
8. The method as claimed in claim 1, wherein the method further comprises: the color adjustment of the background plate color at the preset position of the commodity picture according to the edge color number of the scanned commodity is as follows:
according to the color of the edge of the commodity display position, the background color of the preset position is selected, so that a certain color difference exists between the edge color and the background color of the commodity picture, and the commodity color is prominent.
9. A system for the method of displaying merchandise information using electronic commerce according to claim 1, comprising:
the object commodity scanning and identifying module (1) is used for commodity identification;
the image library commodity image extraction module (2) is used for matching display images;
the picture preset position calculation module (3) is used for matching the optimal display position;
the object commodity dynamic capturing module (4) is used for capturing the state of the object commodity and synchronizing the commodity picture display state;
the commodity picture dynamic display module (5) is used for displaying pictures;
the character extraction module (6) is used for matching the optimal characters and performing character description on the displayed commodity;
the character display module (7) is used for describing the display of characters;
the commodity picture color number identification module (8) is used for identifying the picture color number and identifying the edge color of the product;
the color number calculating module (9) is used for calculating the color number of the background plate to be compared with the edge color of the product and matching the most suitable color number of the background plate;
the background plate color changing module (10) is used for changing the color number of the background plate;
comprises the following steps:
s1, the object commodity scanning and identifying module (1) scans commodities, identifies the appearance shape characteristics of the commodities, identifies the color characteristics of the commodities, identifies the commodity characteristic marks, identifies the commodity parameter marks and determines the commodity types;
s2, the image library commodity image extraction module (2) carries out comparison and identification in the image library according to the scanning identification characteristics until the images which accord with the characteristic commodities are matched;
s3, a picture preset position calculation module (3) calculates the picture preset position, when the staff introduces the commodity, the optimal blank area in the statistical playing screen is calculated, the area is mainly selected at four corners of the screen, and the optimal display position is determined;
s4, the object commodity dynamic capturing module (4) dynamically scans the commodity state in the introduction process of the staff, is used for capturing the object commodity state, synchronizes the commodity picture display state, and simultaneously transmits information to the commodity picture dynamic display module (5) and the character extracting module (6);
s5, the dynamic commodity picture display module (5) receives the picture display state information and synchronously displays the commodity on a video screen;
s6, the character extraction module (6) receives the picture display state information and matches corresponding character descriptions according to the display state, wherein the character descriptions comprise various parameters of commodities and application fields;
s7, the text display module (7) displays the text description at the bottom of the displayed commodity picture after the text extraction module (6) determines the description text;
s8, the commodity picture color number identification module (8) scans the color of the edge of the commodity display position, records the scanned color number, and transmits the color number information to the color number calculation module (9);
s9, a color number calculation module (9) receives the information transmitted by the commodity picture color number identification module (8), calculates the color number of the background plate to be compared with the edge color of the product, matches the most suitable color number of the background plate, and feeds the color number information back to the background plate color changing module (10);
and S10, the background plate color changing module (10) receives the S9 feedback information and synchronously changes the color number of the background plate, so that the color difference exists between the color number of the background plate and the color number of the displayed commodity.
CN202110526417.1A 2021-05-14 2021-05-14 System and method for displaying commodity information by utilizing electronic commerce Active CN113240488B (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CN202110526417.1A CN113240488B (en) 2021-05-14 2021-05-14 System and method for displaying commodity information by utilizing electronic commerce

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CN202110526417.1A CN113240488B (en) 2021-05-14 2021-05-14 System and method for displaying commodity information by utilizing electronic commerce

Publications (2)

Publication Number Publication Date
CN113240488A true CN113240488A (en) 2021-08-10
CN113240488B CN113240488B (en) 2024-04-05

Family

ID=77134312

Family Applications (1)

Application Number Title Priority Date Filing Date
CN202110526417.1A Active CN113240488B (en) 2021-05-14 2021-05-14 System and method for displaying commodity information by utilizing electronic commerce

Country Status (1)

Country Link
CN (1) CN113240488B (en)

Citations (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN103593666A (en) * 2012-08-13 2014-02-19 阿里巴巴集团控股有限公司 An image identification method, a filtering method and relative apparatuses
CN106162213A (en) * 2016-07-11 2016-11-23 福建方维信息科技有限公司 A kind of merchandise display method and system based on net cast shopping
CN106610785A (en) * 2015-10-22 2017-05-03 阿里巴巴集团控股有限公司 Commodity object list information processing method and apparatus
CN108124184A (en) * 2016-11-28 2018-06-05 广州华多网络科技有限公司 A kind of method and device of living broadcast interactive
CN108876936A (en) * 2018-07-27 2018-11-23 京东方科技集团股份有限公司 Virtual display methods, device, electronic equipment and computer readable storage medium
CN112565805A (en) * 2020-12-01 2021-03-26 盐城志娟网络科技有限公司 Multi-interface video live broadcast e-commerce platform based on big data

Patent Citations (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN103593666A (en) * 2012-08-13 2014-02-19 阿里巴巴集团控股有限公司 An image identification method, a filtering method and relative apparatuses
CN106610785A (en) * 2015-10-22 2017-05-03 阿里巴巴集团控股有限公司 Commodity object list information processing method and apparatus
CN106162213A (en) * 2016-07-11 2016-11-23 福建方维信息科技有限公司 A kind of merchandise display method and system based on net cast shopping
CN108124184A (en) * 2016-11-28 2018-06-05 广州华多网络科技有限公司 A kind of method and device of living broadcast interactive
CN108876936A (en) * 2018-07-27 2018-11-23 京东方科技集团股份有限公司 Virtual display methods, device, electronic equipment and computer readable storage medium
CN112565805A (en) * 2020-12-01 2021-03-26 盐城志娟网络科技有限公司 Multi-interface video live broadcast e-commerce platform based on big data

Also Published As

Publication number Publication date
CN113240488B (en) 2024-04-05

Similar Documents

Publication Publication Date Title
US10134441B2 (en) Method and system for overlaying image in video stream
KR100355382B1 (en) Apparatus and method for generating object label images in video sequence
CN108322788B (en) Advertisement display method and device in live video
WO2018095142A1 (en) Livestream interaction method and apparatus
CN102074040B (en) Image processing apparatus and image processing method
EP1520401A1 (en) System for processing video signals
JP2001319217A (en) Image display method
EP3223272A1 (en) Information processing device, information processing method, and information processing program
KR20100040236A (en) Two dimensional image to three dimensional image converter and conversion method using visual attention analysis
CN113129045A (en) Video data processing method, video data display method, video data processing device, video data display device, electronic equipment and storage medium
CN110881134A (en) Data processing method and device, electronic equipment and storage medium
CN115272570A (en) Virtual expression generation method and device, electronic equipment and storage medium
CN107393018A (en) A kind of method that the superposition of real-time virtual image is realized using Kinect
CN112233049B (en) Image fusion method for improving image definition
CN107205172A (en) A kind of method and device that search is initiated based on video content
CN115830278A (en) Meta-universe conference information display method
CN113240488A (en) System and method for displaying commodity information by using electronic commerce
CN112804516B (en) Video playing method and device, readable storage medium and electronic equipment
CN112698906A (en) Information display method and device, electronic equipment and storage medium
CN111048016B (en) Product display method, device and system
CN115209193B (en) Display processing equipment and method and display system
WO2023069047A1 (en) A face recognition system to identify the person on the screen
CN114282031A (en) Information labeling method and device, computer equipment and storage medium
CN110969155A (en) Food propaganda system based on intelligence AR product album of paintings
CN109005470B (en) Method, system and device for synthesizing subtitles on line

Legal Events

Date Code Title Description
PB01 Publication
PB01 Publication
SE01 Entry into force of request for substantive examination
SE01 Entry into force of request for substantive examination
GR01 Patent grant
GR01 Patent grant