CN106127428B - Method for putting advertisement bill pasted on express - Google Patents
Method for putting advertisement bill pasted on express Download PDFInfo
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- CN106127428B CN106127428B CN201610445396.XA CN201610445396A CN106127428B CN 106127428 B CN106127428 B CN 106127428B CN 201610445396 A CN201610445396 A CN 201610445396A CN 106127428 B CN106127428 B CN 106127428B
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- G06Q30/0242—Determining effectiveness of advertisements
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- G06Q30/00—Commerce
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Abstract
The invention relates to the field of advertisement media, and discloses a method for putting an advertisement leaflet pasted on an express, which comprises the following steps of: (1) making an advertisement bill and setting a unique identification code on the advertisement bill, wherein the identification codes correspond to different effective threshold values; (2) pasting an advertisement sheet for quick delivery; (3) the mobile terminal scans the identification code and takes a picture of the real scene of the advertisement bill stuck on the express to form picture data; (4) data processing and effective threshold value analysis of the advertisement bill of the cloud server; (5) the recipient signs for express delivery and the advertisement bill is delivered to the recipient; (6) and inquiring, counting and monitoring the advertisement bill. According to the invention, the time limit of the express delivery advertisement leaflet implantation is realized through the system, the delivery place and the delivery time of the express delivery advertisement leaflet can be effectively controlled by combining the uniqueness of the express delivery leaflet, the statistics and the query of the delivery of the advertisement leaflet are facilitated, the supervision performance of the advertisement leaflet is improved, and the implementation of the express delivery advertisement leaflet is facilitated.
Description
Technical Field
The invention relates to the field of advertisement media, in particular to a method for putting an advertisement bill stuck on an express.
Background
Along with the popularization of the E-commerce and the continuous development of the internet technology, the frequency of people contacting and using the express in daily life is higher and higher, so that the express package gradually becomes a new advertisement carrier and appears in the market, but due to the characteristics of long express circulation time, complex process and cross-region, the following problems generally exist in the existing market:
1. the express bill cannot judge and control the specific time and geographical position displayed to the target client;
2. the real effectiveness can not be controlled, and the supervision on the advertisement bill is poor;
3. both express package receiving and sending parties are very scattered, and the traditional express advertisement bill and the application method are difficult to effectively put and manage the advertisement, so that the express advertisement cannot be effectively implemented and applied.
Therefore, an effective means is needed, the time and the geographic position of the express delivery advertisement leaflet displayed to the target customer can be effectively judged, the phenomena of damage, falling and repeated pasting caused in the circulation process of the express delivery advertisement leaflet can be avoided, the delivery records of the express delivery advertisement can be monitored, inquired and counted, the express delivery advertisement leaflet is more accurate and reasonable, and the application and the development of the express delivery advertisement leaflet are promoted.
Disclosure of Invention
The invention provides a method for putting an advertisement leaflet stuck on an express, aiming at the defects of poor supervision and practicability of the advertisement leaflet in the prior art.
In order to solve the above technical problems, the present invention is solved by the following technical solutions.
A method for putting an advertisement bill pasted on an express delivery comprises the advertisement bill, a mobile terminal and a cloud server, and comprises the following steps:
step S1: making an advertisement bill and setting a unique identification code on the advertisement bill, wherein the identification codes correspond to different effective threshold values;
step S2: pasting an advertisement sheet for quick delivery;
step S3: the mobile terminal scans the identification code and takes a picture of the real scene of the advertisement bill stuck on the express to form picture data;
step S4: data processing and effective threshold value analysis of the advertisement bill of the cloud server;
step S5: the recipient signs for express delivery and the advertisement bill is delivered to the recipient;
step S6: and inquiring, counting and monitoring the advertisement list.
Preferably, the mobile terminal and the cloud server communicate with each other through a network.
Preferably, in step S1, the identification code is a barcode or a two-dimensional code that is easily scanned and converted into data information by the mobile terminal.
Preferably, in step S1, the cloud server sets a valid threshold to the advertisement leaflet identification code, where the valid threshold is the delivery time and the delivery location of the advertisement leaflet within a specified range.
Preferably, in step S2, the advertisement leaflet is attached to the same view plane of the courier or to the opening of the courier.
Preferably, in step S3, the mobile terminal scans the courier note identification code and the advertisement note identification code on the courier note, converts the courier note identification code and the advertisement note identification code into data information, and transmits the data information to the cloud server through the network.
Preferably, in step S3, the mobile terminal records the scanning time and the positioning scanning position of the advertisement slip, and when transmitting the scanning information, the mobile terminal transmits the scanning time and the positioning scanning position information to the cloud server through the network, and the picture data is also transmitted to the cloud server through the network.
Preferably, step S4 includes:
1) and (3) data validity analysis:
the method comprises the steps that an express bill identification code acquired by a cloud server from a mobile terminal is in butt joint with a logistics tracking system through an Application Programming Interface (API), logistics tracking information is called, express detailed logistics information is further acquired, the system judges that the scanning information of an advertisement bill is invalid if normal logistics information does not exist, and judges that the scanning information of the advertisement bill is valid if the scanning information of the advertisement bill has correct logistics information and is in an express delivery state, and further judgment is carried out;
2) bill of advertisement uniqueness analysis:
comparing the scanned and obtained advertisement list identification code scanning information with advertisement list data information which is successfully stored in a database connected with a cloud server, judging whether the scanned and obtained advertisement list is repeated, judging that the repeated advertisement list scanning information is invalid, judging that the unrepeated advertisement list scanning information is valid, and further judging;
3) analyzing the advertisement bill putting position:
the cloud server system is connected with a logistics tracking system through an Application Programming Interface (API) through an express bill identification code acquired from a mobile terminal, logistics tracking information is called, a delivery area of express is further acquired, and the delivery position of an express delivery postman scanning advertisement bill identification code is obtained by combining scanning positioning information acquired from the mobile terminal;
4) and (3) analyzing the advertisement bill putting time:
the cloud server is connected with a logistics tracking system through an Application Programming Interface (API) through an express bill identification code acquired from a mobile terminal, logistics tracking information is called, delivery time of express is further acquired, and time for scanning the advertisement bill identification code is determined by combining time for scanning the identification code by an express deliverer acquired from the mobile terminal;
5) information feedback:
the cloud server determines that the advertisement list is successfully delivered according to the scanning information which accords with all the analyses, feeds the result back to the mobile terminal through the network, stores the scanning information of the successful delivery of the advertisement list in a database connected with the cloud server, determines that the advertisement list is failed to be delivered according to the scanning information which does not accord with the analyses, and feeds the failure result and the reason back to the mobile terminal through the network.
Preferably, in step 6, the database connected to the cloud server stores specific information of each successfully delivered advertisement leaflet, and the advertisement publisher can count the number of the successfully delivered advertisement leaflets and query the delivery time, the location, and the overall effect diagram of the advertisement leaflet pasted on the express delivery through the database.
Due to the adoption of the technical scheme, the invention has the remarkable technical effects that: the advertising bill with the unique identification code is manufactured, the effective threshold value of the delivery place and time is set for each advertising bill, the time limit of the delivery of the advertising bill is realized through the system, the uniqueness of the delivery bill is combined, the delivery place and the delivery time of the delivery advertising bill can be effectively controlled, the delivery of the advertising bill is more accurate and reasonable, the statistics and the query of the delivery of the advertising bill are facilitated, the supervision performance of the advertising bill is improved, and the implementation of the delivery of the advertising bill is facilitated.
Drawings
Fig. 1 is a schematic flow chart of a method for delivering an advertisement leaflet attached to a courier according to the present invention;
fig. 2 is a schematic diagram of an advertisement leaflet in the method for delivering an advertisement leaflet attached to an express delivery according to the present invention.
Detailed Description
The present invention will be described in further detail with reference to the accompanying drawings and examples.
As shown in fig. 1 to 2, a method for delivering an advertisement leaflet pasted on an express delivery includes an advertisement leaflet, a mobile terminal, and a cloud server, and includes the following steps:
step S1: making an advertisement list and setting a unique identification code on the advertisement list, wherein the identification code corresponds to different effective threshold values:
an express delivery advertisement bill easy to be pasted on an express delivery is manufactured, an identification code and advertisement content are arranged on the advertisement bill, and different identification codes are arranged on each advertisement bill, so that each advertisement bill is unique.
The cloud server sets corresponding effective threshold values of the delivery time and the delivery place for each advertisement list identification code according to the time and the place of the advertisement list to be delivered to the target user, and different effective threshold values can be set for different advertisement lists.
The identification code arranged on the advertisement bill is a bar code or a two-dimensional code which is easy to scan and acquire information by the mobile terminal;
step S2: pasting an advertisement sheet for quick delivery:
the express delivery postman pastes the bill of advertisement in the express delivery in-process, and the position of pasting can be near the bill of express delivery or the position of sealing is opened in the express delivery, is of value to more effective show bill of advertisement content when the addressee signs for the express delivery and unpacks the express delivery.
Step S3: the mobile terminal scans the identification code and photographs the real scene pasted on the express delivery by the advertisement leaflet to form picture data:
after the express delivery postman pastes the bill of advertisement to the express delivery, scan the bill of advertisement identification code and the bill of advertisement identification code on the express delivery bill respectively through mobile terminal to turn into data information with the two and transmit to the high in the clouds server through the network, the postman pastes the whole effect on the express delivery with the bill of advertisement through mobile terminal and shoots, and transmit to the high in the clouds server through the network.
The mobile terminal has the functions of recording scanning time and positioning scanning positions, and transmits the scanning time and the positioning information to the cloud server when transmitting scanning information.
In order to protect the individual privacy of express addressees, the system requires that an express deliverer should shield address information of the express addressees when shooting an advertisement list and pasting an overall effect picture.
Step S4: data processing and effective threshold value analysis of the advertisement bill of the cloud server;
the cloud server obtains the data that mobile terminal transmitted, carries out contrastive analysis to the data and handles, makes the validity judgement that the bill of advertisement was put in, through application programming interface API (logistics interface), includes:
1. and (3) data validity analysis:
the cloud server is used for obtaining an express bill identification code from the mobile terminal, the logistics tracking system is connected in a butt joint mode through an application programming interface API, logistics tracking information is called, express detailed logistics information is further obtained, the system judges that the scanning information of the advertisement bill is invalid if normal logistics information does not exist, and judges that the scanning information of the advertisement bill is valid if the scanning information of the advertisement bill is correct and in an express delivery state, and further judgment is carried out.
The cloud server sets the scanning information that the express is in the delivery state as effective, so that the time for implanting the advertisement bill into the express is standardized, the fact that the advertisement bill is not bound before the express is delivered by a courier is guaranteed, and the situation that the advertisement bill is too early stuck to the express and the advertisement bill is damaged in the circulation process and falls off can be avoided.
2. Bill of advertisement uniqueness analysis:
and comparing the scanned and obtained advertisement list identification code information with advertisement list data information which is stored and successfully delivered in a database connected with the cloud server, judging whether the scanned and obtained advertisement list is repeatedly delivered, judging whether the repeated advertisement list identification code information is invalid, judging whether the advertisement list identification code information which is not repeatedly delivered is valid, and further judging.
The uniqueness of the advertisement list is judged, so that each advertisement list can only be used by one express delivery list, and the situation that express delivery postmen repeatedly stick the advertisement lists to different express deliveries can be effectively avoided.
3. Analyzing the advertisement bill putting position:
the cloud server system is connected with the logistics tracking system through an application programming interface API through an express bill identification code acquired from a mobile terminal, logistics tracking information is called, a delivery area of express is further acquired, the delivery position of an express delivery postman scanning advertisement bill identification code is obtained by combining scanning positioning information acquired from the mobile terminal, an effective threshold value is set for the delivery position of each advertisement bill by the cloud server, the delivery position of the scanning advertisement bill and the effective threshold value set by the cloud server are compared, the scanning information which does not accord with the effective threshold value of the delivery position set by the cloud server to the advertisement bill is judged to be invalid, the scanning information which accords with the effective threshold value of the delivery position set by the cloud server to the advertisement bill is judged to be valid, and further judgment is carried out.
4. And (3) analyzing the advertisement bill putting time:
the cloud server is connected with a logistics tracking system through an Application Programming Interface (API) through an express bill identification code acquired from a mobile terminal, logistics tracking information is called, delivery time of express is further acquired, and time for scanning the advertisement bill identification code is determined by combining time for scanning the identification code by an express deliverer acquired from the mobile terminal;
5. information feedback:
the cloud server determines that the advertisement list is successfully delivered according to the scanning information which accords with all the analyses, feeds the result back to the mobile terminal through the network, stores the scanning information of the successful delivery of the advertisement list in a database connected with the cloud server, determines that the advertisement list is failed to be delivered according to the scanning information which does not accord with the analyses, and feeds the failure result and the reason back to the mobile terminal through the network;
step S5: the addressee signs for express delivery, and the advertisement bill is delivered to the addressee:
the express deliverer signs the express delivery to the addressee, and the advertisement is put in the advertisement list, and because the system judges the uniqueness, the place and the time of the advertisement list, the addressee signs the express delivery equivalently to the advertisement list;
step S6: inquiring, counting and supervising the advertisement bill:
the database connected with the cloud server stores the specific information of each successfully delivered bill, and an advertisement publisher can inquire the delivery time, the delivery place and the overall effect chart of each bill pasted on the express delivery through the identification code, so that the advertisement publisher can inquire, count and monitor the delivery condition of the bill conveniently.
Example 1
A certain company carries out January product market promotion in Shanghai through express delivery advertisement sheets:
step S1: the advertisement bill designed and manufactured by the company is characterized by having an identification code, the cloud server sets the advertisement bill designed and manufactured by the company to a place and a time effective threshold value, and stores the place and the time effective threshold value into a database, and the place and the time effective threshold value of the embodiment are set as the place: shanghai; time: january; and the advertisement bill with the manufactured and set effective threshold value is issued to an express delivery postman;
step S2: the express deliverer pastes the advertisement bill on the express delivery on the way that the express delivery is in a delivery state;
step S3: an express delivery postman scans an express bill identification code and an advertisement bill identification code through a mobile terminal before the express delivery is signed for receiving, shoots an overall effect picture of the advertisement bill pasted on the express delivery, records the scanned place and time by the mobile terminal, and transmits all data to a cloud server;
step S4: the cloud server receives data transmitted by the mobile terminal, obtains detailed express logistics tracking information, determines the time and the place displayed by an advertisement bill by combining the scanned place and time of the advertisement bill, compares the place and the time effectiveness set by the advertisement bill, inquires the successfully-delivered advertisement bill record of the company to determine that no repeated delivery condition occurs in the advertisement bill, judges that the advertisement bill is successfully delivered according to the effectiveness valve set by the advertisement bill and the scanning information without repeated delivery, and reversely imports the result to the mobile terminal, stores the record in a database of the cloud server, judges that the advertisement bill is failed to be delivered in other cities outside Shanghai or other time places which do not accord with the effectiveness valve, and reversely imports the result and the reason to the mobile terminal;
step S5: the express deliverer sends the express delivery successful in delivering the advertisement bill to a receiver for signing, and the delivery of the advertisement bill is completed;
step S6: the company can conveniently check and count the advertisement bill putting effect through the cloud server, can inquire the time and the place of each advertisement bill shown to a target client through the advertisement bill identification code, can check the advertisement bill pasting effect picture, and effectively improves the accuracy and the monitorability of the advertisement. In summary, the above-mentioned embodiments are only preferred embodiments of the present invention, and all equivalent changes and modifications made in the claims of the present invention should be covered by the claims of the present invention.
Claims (5)
1. A method for putting an advertisement bill pasted on an express delivery comprises the advertisement bill, a mobile terminal and a cloud server, and is characterized by comprising the following steps:
step S1: making an advertisement bill and setting a unique identification code on the advertisement bill, wherein the identification codes correspond to different effective threshold values;
step S2: pasting an advertisement sheet for quick delivery;
step S3: the mobile terminal scans the identification code and takes a picture of the real scene of the advertisement bill stuck on the express to form picture data;
step S4: data processing and effective threshold value analysis of the advertisement bill of the cloud server;
step S5: the recipient signs for express delivery and the advertisement bill is delivered to the recipient;
step S6: inquiring, counting and monitoring the advertisement list; the mobile terminal and the cloud server are communicated with each other through a network; in step S1, the identification code is a barcode or a two-dimensional code that is easily scanned and converted into data information by the mobile terminal; in step S1, the cloud server sets an effective threshold for the advertisement leaflet identification code, where the effective threshold is the placement time and placement location of the advertisement leaflet within a specified range;
1) and (3) data validity analysis:
the method comprises the steps that an express bill identification code acquired by a cloud server from a mobile terminal is in butt joint with a logistics tracking system through an Application Programming Interface (API), logistics tracking information is called, express detailed logistics information is further acquired, the system judges that the scanning information of an advertisement bill is invalid if normal logistics information does not exist, and judges that the scanning information of the advertisement bill is valid if the scanning information of the advertisement bill has correct logistics information and is in an express delivery state, and further judgment is carried out;
2) bill of advertisement uniqueness analysis:
comparing the scanned and obtained advertisement list identification code scanning information with advertisement list data information which is successfully stored in a database connected with a cloud server, judging whether the scanned and obtained advertisement list is repeated, judging that the repeated advertisement list scanning information is invalid, judging that the unrepeated advertisement list scanning information is valid, and further judging;
3) analyzing the advertisement bill putting position:
the cloud server system is connected with a logistics tracking system through an Application Programming Interface (API) through an express bill identification code acquired from a mobile terminal, logistics tracking information is called, a delivery area of express is further acquired, and the delivery position of an express delivery postman scanning advertisement bill identification code is obtained by combining scanning positioning information acquired from the mobile terminal;
4) and (3) analyzing the advertisement bill putting time:
the cloud server is connected with a logistics tracking system through an Application Programming Interface (API) through an express bill identification code acquired from a mobile terminal, logistics tracking information is called, delivery time of express is further acquired, and time for scanning the advertisement bill identification code is determined by combining time for scanning the identification code by an express deliverer acquired from the mobile terminal;
5) information feedback:
the cloud server determines that the advertisement list is successfully delivered according to the scanning information which accords with all the analyses, feeds the result back to the mobile terminal through the network, stores the scanning information of the successful delivery of the advertisement list in a database connected with the cloud server, determines that the advertisement list is failed to be delivered according to the scanning information which does not accord with the analyses, and feeds the failure result and the reason back to the mobile terminal through the network.
2. The method for delivering the advertisement leaflet pasted on the courier according to claim 1, wherein: in step S2, the advertisement leaflet is pasted on the same view plane of the express note or the express opening.
3. The method for delivering the advertisement leaflet pasted on the courier according to claim 1, wherein: in step S3, the mobile terminal scans the express bill identification code and the advertisement bill identification code on the express bill respectively, converts the two into data information, and transmits the data information to the cloud server through the network.
4. The method for delivering the advertisement leaflet pasted on the courier according to claim 1, wherein: in step S3, the mobile terminal records the scanning time and the positioning scanning position of the advertisement slip, and when transmitting the scanning information, the mobile terminal transmits the scanning time and the positioning scanning position information to the cloud server through the network, and the picture data is also transmitted to the cloud server through the network.
5. The method for delivering the advertisement leaflet pasted on the courier according to claim 1, wherein: in step S6, the database connected to the cloud server stores the specific information of each successfully delivered advertisement leaflet, and the advertisement publisher counts the number of successfully delivered advertisement leaflets through the database and can query the delivery time and location of each advertisement leaflet and the overall effect diagram of the advertisement leaflet stuck to the express delivery.
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| CN106651262A (en) * | 2016-12-23 | 2017-05-10 | 四川百思创想科技有限公司 | Express-based advertisement delivery system |
| CN106600339A (en) * | 2016-12-23 | 2017-04-26 | 四川百思创想科技有限公司 | Advertisement putting method applied to logistics |
| CN106651447A (en) * | 2016-12-23 | 2017-05-10 | 四川百思创想科技有限公司 | Advertisement putting system applied to logistics |
| CN106600338A (en) * | 2016-12-23 | 2017-04-26 | 四川百思创想科技有限公司 | Express-based advertising method |
| CN107274210A (en) * | 2017-04-21 | 2017-10-20 | 杨克宁 | A kind of advertisement management method, storage medium, server and system |
| CN109359911B (en) * | 2018-10-09 | 2021-05-11 | 广东聚宝屋传媒有限公司 | Information management method and device based on parcel mediatization |
| CN109165987B (en) * | 2018-10-09 | 2022-04-01 | 广东聚宝屋传媒有限公司 | Advertisement content display method and device |
| CN109409942A (en) * | 2018-10-11 | 2019-03-01 | 广东聚宝屋传媒有限公司 | A kind of advertisement dispensing management method and management platform based on package |
| CN111178919B (en) * | 2018-11-09 | 2023-12-08 | 北京沃东天骏信息技术有限公司 | Information delivery method, device, equipment and computer readable storage medium |
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| US20100306083A1 (en) * | 2009-05-26 | 2010-12-02 | Neurotic Media Llc | Systems and methods for the confirmation of download delivery and its use within a clearinghouse service |
| CN101996371A (en) * | 2009-08-17 | 2011-03-30 | 华为技术有限公司 | Advertisement putting method, device and system |
| CN103455900A (en) * | 2013-09-03 | 2013-12-18 | 万森 | Method and device for express delivery management based on two-dimension code |
| CA3075326C (en) * | 2014-09-12 | 2021-05-25 | 10353744 Canada Ltd. | Logistics verification system and method |
| CN104669821A (en) * | 2015-01-15 | 2015-06-03 | 张�杰 | Novel logistics sheet and method |
| CN105007502B (en) * | 2015-07-27 | 2017-03-29 | 合一网络技术(北京)有限公司 | Advertisement delivery system and its method |
| CN105512916B (en) * | 2015-12-18 | 2016-10-12 | 北京微播易科技股份有限公司 | Method for delivering advertisement accurately and system |
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