CN105931066A - Transaction data processing method and device - Google Patents
Transaction data processing method and device Download PDFInfo
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- CN105931066A CN105931066A CN201510617766.9A CN201510617766A CN105931066A CN 105931066 A CN105931066 A CN 105931066A CN 201510617766 A CN201510617766 A CN 201510617766A CN 105931066 A CN105931066 A CN 105931066A
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Abstract
The invention discloses a transaction data processing method and device. The method includes that the history transaction information including transaction sum and transaction goods types of a user is acquired; the transaction sum average value of the user is determined based on the transaction sum, the weight transaction sum average value of the user is determined based on the transaction sum average value of the user and the transaction goods types, and the consumption level of the user is determined based on the weight transaction sum average value; the characteristic transaction goods type of the user is determined from the transaction goods types of the user, the characteristic transaction goods type is determined based on the condition that the transaction times of the transaction goods type is greater than the threshold value corresponding to the transaction goods type, and the transaction goods type is the preset transaction goods type in the consumption stage; the consumption stage of the user is determined based on the characteristic transaction goods type of the user; and the goods information matched with the user is determined based on the consumption level and the consumption stage of the user.
Description
Technical field
The present invention relates to technical field of data processing, particularly relate to a kind of transaction data processing method and dress thereof
Put.
Background technology
Along with the safety of network payment business is more and more higher, increasing consuming behavior is complete by network
Become.Some electricity business's platforms are just according to web search and the consuming behavior consumer foundation consumption row of consumer
For model, and push corresponding merchandise news for consumer.
But, due to the limitation of network environment, some commodity consumption person can't buy in a network, example
As, automobile, meanwhile, the consumption account of consumer can be used by many individuals simultaneously.Therefore, based on consumption
The consuming behavior model that person's consumption row in a network is set up is the real consumption that can not embody consumer
Behavior.
Therefore, according to consumer in a network consumption row set up consumption model go push merchandise news effect
Fruit is not fine.
Summary of the invention
The embodiment of the present invention provides a kind of transaction data processing method and device thereof, sets up accurately in order to realizing
Consuming behavior model.
The embodiment of the present invention provides a kind of transaction data processing method, including:
Obtaining the historical transactional information of user, described historical transactional information includes dealing money, trader's category
Type;
The dealing money meansigma methods of described user is determined according to described dealing money, and according to the friendship of described user
Easily amount of money meansigma methods and tradable commodity type determine the weighting dealing money meansigma methods of described user, and according to
Described weighting dealing money meansigma methods determines the consumption grade of described user;
The feature tradable commodity type of described user, described spy is determined from the tradable commodity type of described user
Levying tradable commodity type is that transaction count corresponding to this tradable commodity type is corresponding more than this tradable commodity type
Threshold value and this tradable commodity type belong in consumer phase preset tradable commodity type;
Feature tradable commodity type according to described user determines the consumer phase residing for described user;
Consumer phase residing for consumption grade according to described user and described user, determines and described user's phase
The merchandise news of coupling.
Preferably, the described historical transactional information obtaining user, including:
The database node of the historical transactional information storing described user is determined in distributed memory system;
Status indicator according to database node determines the number of the historical transactional information of the described user of described storage
According to the database node being in active state in the node of storehouse;
The historical transactional information of described user is obtained by the described database node being in active state.
Preferably, the status indicator of database node is determined in the following manner:
Detection messages is sent, if not receiving described database node in preset time period to database node
Response message, it is determined that described database node is in failure state, and by the shape of described database node
State mark is defined as failure state, otherwise the status indicator of described database node is defined as active state.
Preferably, after the described status indicator by described database node is defined as failure state, also include:
Determine and in the described database node being in failure state, the data of storage are identical and be in and enliven shape
The database node of state;
To in the described and described database node being in failure state, the data of storage are identical and are in active
The data backup stored in the database node of state is in the database node of active state to other.
Preferably, the described dealing money meansigma methods determining described user according to described dealing money, and according to
The dealing money meansigma methods of described user and tradable commodity type determine the weighting dealing money of described user
Meansigma methods, and the consumption grade of described user is determined according to described weighting dealing money meansigma methods, including:
The weighting dealing money meansigma methods of user is determined according to below equation:
Wherein, M represents the weighting dealing money meansigma methods of user, and D represents the dealing money meansigma methods of user,
CeRepresenting the weighted value of the tradable commodity type concluded the business the e time, e is more than or equal to 1 and less than or equal to N, N
Represent transaction count;
Grade corresponding for the weighting dealing money meansigma methods of described user is determined the consumption grade of described user.
Preferably, the consumer phase residing for the described consumption grade according to described user and described user, determine
The merchandise news matched with described user, including:
Determine other users consistent with the consumption grade of described user;
Determine the tradable commodity type in the historical transactional information of other users described;
In tradable commodity type in the historical transactional information of other users described, determine and described user institute
The tradable commodity type that the consumer phase at place matches, and will match with the consumer phase residing for described user
Tradable commodity information corresponding to tradable commodity type be defined as the merchandise news that matches with described user.
Preferably, the consumer phase residing for the described consumption grade according to described user and described user, determine
The merchandise news matched with described user, including:
Obtain businessman's attribute information and the historical transactional information of businessman of businessman, in described businessman attribute information
Including tradable commodity type, the historical transactional information of described businessman includes dealing money;
By the business that the dealing money meansigma methods of businessman is in same scope and the tradable commodity type of businessman is identical
Family is divided into businessman's cluster;
The consumption grade of the dealing money meansigma methods of businessman Yu described user is matched and the trader of businessman
Category type belongs to businessman's cluster of the consumer phase residing for described user, is defined as matching with described user
Businessman clusters;
The businessman described and described user matched clusters corresponding merchandise news and is defined as and described user
The merchandise news matched.
Preferably, the method also includes:
Obtain the real-time deal information of user;
In the tradable commodity type that the merchandise news that matches described user is corresponding, determine and described real-time friendship
The tradable commodity type of easy tradable commodity type matching, and by the trader's category with described real-time deal
Tradable commodity information pushing corresponding to tradable commodity type that type matches gives described user.
The embodiment of the present invention provides a kind of transaction data processing means, and this device includes:
Acquiring unit, for obtaining the historical transactional information of user, described historical transactional information includes trade gold
Volume, tradable commodity type;
Determine unit, for determining the dealing money meansigma methods of described user according to described dealing money, and root
The weighting trade gold of described user is determined according to the dealing money meansigma methods of described user and tradable commodity type
Volume meansigma methods, and the consumption grade of described user is determined according to described weighting dealing money meansigma methods;From described
The tradable commodity type of user determines the feature tradable commodity type of described user, described feature tradable commodity
Type is threshold value that transaction count corresponding to this tradable commodity type is corresponding more than this tradable commodity type and should
Tradable commodity type belongs to the tradable commodity type preset in consumer phase;Feature transaction according to described user
The type of merchandise determines the consumer phase residing for described user;
Matching unit, for the consumer phase residing for the consumption grade according to described user and described user, really
The fixed merchandise news matched with described user.
Preferably, described acquiring unit specifically for:
The database node of the historical transactional information storing described user is determined in distributed memory system;
Status indicator according to database node determines the number of the historical transactional information of the described user of described storage
According to the database node being in active state in the node of storehouse;
The historical transactional information of described user is obtained by the described database node being in active state.
Preferably, this device also includes that detector unit, described detector unit determine data base in the following manner
The status indicator of node:
Detection messages is sent, if not receiving described database node in preset time period to database node
Response message, it is determined that described database node is in failure state, and by the shape of described database node
State mark is defined as failure state, otherwise the status indicator of described database node is defined as active state.
Preferably, this device also includes that backup units, described backup units are used for:
Determine and in the described database node being in failure state, the data of storage are identical and be in and enliven shape
The database node of state;
To in the described and described database node being in failure state, the data of storage are identical and are in active
The data backup stored in the database node of state is in the database node of active state to other.
Preferably, described determine unit specifically for:
The weighting dealing money meansigma methods of user is determined according to below equation:
Wherein, M represents the weighting dealing money meansigma methods of user, and D represents the dealing money meansigma methods of user,
CeRepresenting the weighted value of the tradable commodity type concluded the business the e time, e is more than or equal to 1 and less than or equal to N, N
Represent transaction count;
Grade corresponding for the weighting dealing money meansigma methods of described user is determined the consumption grade of described user.
Preferably, described matching unit specifically for:
Determine other users consistent with the consumption grade of described user;
Determine the tradable commodity type in the historical transactional information of other users described;
In tradable commodity type in the historical transactional information of other users described, determine and described user institute
The tradable commodity type that the consumer phase at place matches, and will match with the consumer phase residing for described user
Tradable commodity information corresponding to tradable commodity type be defined as the merchandise news that matches with described user.
Preferably, described matching unit specifically for:
Obtain businessman's attribute information and the historical transactional information of businessman of businessman, in described businessman attribute information
Including tradable commodity type, the historical transactional information of described businessman includes dealing money;
By the business that the dealing money meansigma methods of businessman is in same scope and the tradable commodity type of businessman is identical
Family is divided into businessman's cluster;
The consumption grade of the dealing money meansigma methods of businessman Yu described user is matched and the trader of businessman
Category type belongs to businessman's cluster of the consumer phase residing for described user, is defined as matching with described user
Businessman clusters;
The businessman described and described user matched clusters corresponding merchandise news and is defined as and described user
The merchandise news matched.
Preferably, this device also includes push unit;Described push unit specifically for:
Obtain the real-time deal information of user;
In the tradable commodity type that the merchandise news that matches described user is corresponding, determine and described real-time friendship
The tradable commodity type of easy tradable commodity type matching, and by the trader's category with described real-time deal
Tradable commodity information pushing corresponding to tradable commodity type that type matches gives described user.
The embodiment of the present invention has the advantages that
In the embodiment of the present invention, it it is the dealing money meansigma methods that determines user of the off-line transaction record by user
And tradable commodity type, so that it is determined that the consumption grade of user and consumer phase, finally determine user's
Consuming behavior model.More can reflect the real behavior of consumer due to off-line transaction record, therefore obtain disappears
Take behavior model more accurate.
Accompanying drawing explanation
For the technical scheme being illustrated more clearly that in the embodiment of the present invention, institute in embodiment being described below
The accompanying drawing used is needed to briefly introduce, it should be apparent that, the accompanying drawing in describing below is only the present invention's
Some embodiments, from the point of view of those of ordinary skill in the art, in the premise not paying creative work
Under, it is also possible to other accompanying drawing is obtained according to these accompanying drawings.
A kind of transaction data processing method schematic flow sheet that Fig. 1 provides for the embodiment of the present invention;
A kind of transaction data processing means structural representation that Fig. 2 provides for the embodiment of the present invention.
Detailed description of the invention
In order to make the object, technical solutions and advantages of the present invention clearer, below in conjunction with accompanying drawing to this
Bright it is described in further detail, it is clear that described embodiment is only some embodiments of the present invention,
Rather than whole embodiments.Based on the embodiment in the present invention, those of ordinary skill in the art are not doing
Go out all other embodiments obtained under creative work premise, broadly fall into the scope of protection of the invention.
As it is shown in figure 1, a kind of transaction data processing method schematic flow sheet that the embodiment of the present invention provides, should
Method includes:
Step 101: obtain user historical transactional information, described historical transactional information include dealing money,
Tradable commodity type;
Step 102: determine the dealing money meansigma methods of described user according to described dealing money, and according to institute
Dealing money meansigma methods and the tradable commodity type of stating user determine that the weighting dealing money of described user is put down
Average, and the consumption grade of described user is determined according to described weighting dealing money meansigma methods;
Step 103: determine feature trader's category of described user from the tradable commodity type of described user
Type, described feature tradable commodity type is that transaction count corresponding to this tradable commodity type is more than this tradable commodity
Threshold value and this tradable commodity type that type is corresponding belong to the tradable commodity type preset in consumer phase;
Step 104: determine the consumption rank residing for described user according to the feature tradable commodity type of described user
Section;
Step 105: according to the consumer phase residing for the consumption grade of described user and described user, determine with
The merchandise news that described user matches.
In step 101, the tradable commodity type in historical transactional information is specifically as follows food and drink, dress ornament, family
Electricity, consumer electronics etc., indicate the type of the commodity of transaction, or indicate type of transaction.
In the embodiment of the present invention, the historical transactional information of user can be stored in distributed memory system.Point
Cloth storage system, is data dispersion to be stored on the database node of many platform independent.Traditional network is deposited
Storage system uses the database node concentrated to deposit all data, and distributed network storage system uses expansible
System structure, utilize multiple stage database node to share storage load, it not only increase system reliability,
Availability and access efficiency, be also easy to extension.
In the embodiment of the present invention, distributed data-storage system has the following characteristics that
Data have the redundancy of more than 2 parts, can be configured to many points of redundancies;
When database node lost efficacy, the database node of failure state can be in automatism isolation;
When database node actual effect, can with automated back-up be in failure state database node data extremely
Other active database nodes;
Database node can be increased with dynamic realtime;
Database node can be reduced with dynamic realtime.
In order to quickly indicate the status indicator of database node, in the embodiment of the present invention, to described
The database node being in failure state is marked, and determines and the described data base's joint being in failure state
In point, the data of storage are identical and are in the database node of active state;It is in inefficacy to described and described
In the database node of state, the data of storage are identical and are in storage in the database node of active state
Data backup is in the database node of active state to other.
In sum, in the embodiment of the present invention, database node mainly comprises two class key messages: position is believed
Breath and status indicator.Positional information can by IP (between network interconnection agreement, Internet Protocol)
Location and port (port) number are constituted, and indicate position when accessing this database node.Status indicator represents
Going out database node is active state or failure state.
For example, when needs read data, it is determined that the IP address of database node and port numbers are just
May determine that the position of database node, and from the database node determined, read data.
When obtaining the historical transactional information of user, need first to determine the status indicator of database node, and lead to
Cross the database node that status indicator in distributed memory system is active state and obtain the historical trading of user
Information.Concrete, distributed memory system determines the data of the historical transactional information storing described user
Storehouse node;Status indicator according to database node determines the historical transactional information of the described user of described storage
Database node is in the database node of active state;Saved by the described data base being in active state
Point obtains the historical transactional information of described user.
Wherein it is possible to determine the status indicator of database node in the following manner:
Detection messages is sent, if not receiving described database node in preset time period to database node
Response message, it is determined that described database node is in failure state, and by the shape of described database node
State mark is defined as failure state, otherwise the status indicator of described database node is defined as active state.
It is, of course, also possible to determined the status indicator of database node by other detection methods, the most superfluous at this
State.
After determining that database node is failure state, it is also possible to need the data base to this failure state to save
Data in point back up.Concrete, first determine and deposit in the described database node being in failure state
The data of storage are identical and are in the database node of active state;To the described and described failure state of being in
In database node, the data of storage are identical and to be in the data of storage in the database node of active state standby
Part is in the database node of active state to other.
In step 102, after obtaining the historical transactional information of described user, can hand over according to the history of user
Easily the dealing money in information determines the dealing money meansigma methods of described user, and according to the transaction of described user
Amount of money meansigma methods and tradable commodity type determine the consumption grade of described user.
The dealing money meansigma methods of described user is determined according to described dealing money, and according to the friendship of described user
Easily amount of money meansigma methods and tradable commodity type determine the weighting dealing money meansigma methods of described user, and according to
Described weighting dealing money meansigma methods determines the consumption grade of described user
Concrete, the weighting dealing money meansigma methods of user can be determined according to below equation:
Wherein, M represents the weighting dealing money meansigma methods of user, and D represents the dealing money meansigma methods of user,
CeRepresenting the weighted value of the tradable commodity type concluded the business the e time, e is more than or equal to 1 and less than or equal to N, N
Represent transaction count.
It should be noted that the weighted value of tradable commodity type can go to arrange according to practical situation.Trader
The weighted value of category type is the number more than 0.The value of the dealing money that type of transaction is corresponding is the biggest, this transaction class
The weighted value of type can be the biggest.
Then grade corresponding for the weighting dealing money meansigma methods of described user is determined the consumption of described user
Grade.
Concrete, determine the historical transaction record of all users got, and determine all use got
The weighting dealing money meansigma methods at family;
For a user, determine that the weighting dealing money average bits of this user all gets in described
Ranking in the weighting dealing money meansigma methods of user, according to the row of the weighting dealing money meansigma methods of this user
Name and the mapping relations of consumption grade, determine the consumption grade of described user.
For example, can will be located in the weighting dealing money meansigma methods of described all users got is arranged
The consumption grade of all users of name front 1% determines the first estate;Will be located in described all users got
Weighting dealing money meansigma methods in before ranking the consumption grade of all users of 1% determine the first estate;Will
In the weighting dealing money meansigma methods of described all users got before ranking between 3% to 1%
The consumption grade of all users determines the second grade;Will be located in the weighting transaction of described all users got
In amount of money meansigma methods, before ranking, the consumption grade of all users between 15% to 3% determines the tertiary gradient;Will
In the weighting dealing money meansigma methods of described all users got before ranking between 47% to 15%
The consumption grade of all users determine the fourth estate;The weighting that will be located in described all users got is handed over
Easily in amount of money meansigma methods, before ranking, the consumption grade of all users between 85% to 47% determines the 5th grade;
Will be located in the weighting dealing money meansigma methods of described all users got before ranking 94% to 85% it
Between the consumption grade of all users determine the 6th grade;Will be located in the weighting of described all users got
In dealing money meansigma methods, the consumption grade of all users of the last 6% determines the 7th grade.Certainly,
The ranking of weighting dealing money meansigma methods that can also have the user of other forms is closed with the mapping of consumption grade
System, does not repeats them here.
When after the weighting dealing money meansigma methods ranking determining a user, it is possible to close according to mapping above
System determines the consumption grade of user.
The consumption grade of user may indicate that the consuming capacity of user, or shows the social class of user.
Meanwhile, in step 103, the consumer phase of user can be determined by the historical transaction record of user.
The tradable commodity type preset in consumer phase can have multiple.
For example, the consumer phase of user can be divided into following several stages: unmarried stage, standby wedding
Stage, newly-married stage, the stage of nursing a baby, child-bearing stage, (refer to the most stage by stage: the child fostered the most stage by stage
Son has been grown up, but does not also marry), the empty-nest stage, the few stage.
Wherein, during the unmarried stage, default tradable commodity type is mainly the amusements such as food, books, film
Project;During the standby wedding stage, default tradable commodity type is mainly the project such as high fashion, marriage articles for use;
During the newly-married stage, default tradable commodity type is mainly the projects such as amusement, tourism;Nurse a baby the stage time, in advance
If tradable commodity type be mainly the project such as milk powder, diaper;During the child-bearing stage, default tradable commodity
Type is mainly the projects such as spending for education;Time the most stage by stage, the predominantly social activity of default tradable commodity type is used
The projects such as product;During the empty-nest stage, default tradable commodity type is mainly the projects such as health product;The few stage
Time, the projects such as default tradable commodity type is the most medical.
In step 104, can determine that user can be in different people according to the different feature of life different phase
There is the tradable commodity type of difference preference in the raw stage.
For example, if user often buys the articles for babies such as milk powder and diaper, it may be determined that user's
Feature tradable commodity type is child-bearing product, so that it is determined that the consumer phase residing for described user is rank of nursing a baby
Section.
The most in step 105, consumption grade and consumer phase according to user determine the business that user is mated
Product information, and push these merchandise news for user when needed.
A kind of possible implementation determining the merchandise news that user mates is:
Determine other users consistent with the consumption grade of described user;
Determine the tradable commodity type in the historical transactional information of other users described;
In tradable commodity type in the historical transactional information of other users described, determine and described user institute
The tradable commodity type that the consumer phase at place matches, and will match with the consumer phase residing for described user
Tradable commodity information corresponding to tradable commodity type be defined as the merchandise news that matches with described user.
For example, user A and user B belongs to same consumption grade, and user A likes the first product
The Sichuan cuisine shop consumption of board, user B likes the Sichuan cuisine shop of the second brand to consume.At this point it is possible to by user B
The merchandise news in the Sichuan cuisine shop of the second brand liked is mated with user A.Accordingly, it is also possible to will use
The merchandise news in the Sichuan cuisine shop of the second brand that family A likes is mated with user B.When user A is
When the Sichuan cuisine shop of one brand is consumed, the merchandise news in the Sichuan cuisine shop of the second brand can be pushed to user A,
Thus realize precision marketing.
The alternatively possible implementation determining the merchandise news that user mates is:
Obtain businessman's attribute information and the historical transactional information of businessman of businessman, in described businessman attribute information
Including tradable commodity type, the historical transactional information of described businessman includes dealing money;
By the business that the dealing money meansigma methods of businessman is in same scope and the tradable commodity type of businessman is identical
Family is divided into businessman's cluster;
The consumption grade of the dealing money meansigma methods of businessman Yu described user is matched and the trader of businessman
Category type belongs to businessman's cluster of the consumer phase residing for described user, is defined as matching with described user
Businessman clusters;
The businessman described and described user matched clusters corresponding merchandise news and is defined as and described user
The merchandise news matched.
For example, user A belongs to the 3rd consumption grade, and user A is in the unmarried stage, now may be used
With by the businessman cluster corresponding with user A coupling.When user A buys certain high-grade mobile phone, can be to use
Family A pushes and belongs to, with this top grade mobile phone, the high-grade digital camera that same businessman clusters, thus realizes precisely battalion
Pin.
Finally, when user's real-time deal, can be that user pushes and trader's category of user's real-time deal
The merchandise news that type matches.
Concrete, obtain the real-time deal information of user;
In the tradable commodity type that the merchandise news that matches described user is corresponding, determine and described real-time friendship
The tradable commodity type of easy tradable commodity type matching, and by the trader's category with described real-time deal
Tradable commodity information pushing corresponding to tradable commodity type that type matches gives described user.
When customer transaction, the tradable commodity information being pushed to described user can be printed upon described user's
In bill, or in electronic bill, thus obtain the concern of user.
The commodity that the consumer phase with user matches can also be pushed to user.
Concrete, obtain the real-time deal information of user;
Determine real-time tradable commodity type according to described real-time deal information, and push and institute to described user
State the tradable commodity information that the consumer phase of user matches.
In the tradable commodity type that the merchandise news that matches described user is corresponding, determine and described real-time friendship
The tradable commodity type of easy tradable commodity type matching, and by the trader's category with described real-time deal
Tradable commodity information pushing corresponding to tradable commodity type that type matches gives described user.
Based on identical technology design, the embodiment of the present invention also provides for a kind of transaction data processing means, this dress
Put and can perform said method embodiment.The device that the embodiment of the present invention provides is as shown in Figure 2.
As in figure 2 it is shown, a kind of transaction data processing means provided for the embodiment of the present invention, this device includes:
Acquiring unit 201, for obtaining the historical transactional information of user, described historical transactional information includes handing over
The easily amount of money, tradable commodity type;
Determine unit 202, for determining the dealing money meansigma methods of described user according to described dealing money,
And the dealing money meansigma methods and tradable commodity type according to described user determines that the weighting of described user is handed over
Easily amount of money meansigma methods, and the consumption grade of described user is determined according to described weighting dealing money meansigma methods;From
Determining the feature tradable commodity type of described user in the tradable commodity type of described user, described feature is concluded the business
The type of merchandise be threshold value that transaction count corresponding to this tradable commodity type is corresponding more than this tradable commodity type,
And this tradable commodity type belongs to the tradable commodity type preset in consumer phase;Feature according to described user
Tradable commodity type determines the consumer phase residing for described user;
Matching unit 203, for the consumer phase residing for the consumption grade according to described user and described user,
Determine the merchandise news matched with described user.
Preferably, described acquiring unit 201 specifically for:
The database node of the historical transactional information storing described user is determined in distributed memory system;
Status indicator according to database node determines the number of the historical transactional information of the described user of described storage
According to the database node being in active state in the node of storehouse;
The historical transactional information of described user is obtained by the described database node being in active state.
Preferably, this device also includes detector unit 204, and described detector unit 204 is the most true
The status indicator of given data storehouse node:
Detection messages is sent, if not receiving described database node in preset time period to database node
Response message, it is determined that described database node is in failure state, and by the shape of described database node
State mark is defined as failure state, otherwise the status indicator of described database node is defined as active state.
Preferably, this device also includes that backup units 205, described backup units 205 are used for:
Determine and in the described database node being in failure state, the data of storage are identical and be in and enliven shape
The database node of state;
To in the described and described database node being in failure state, the data of storage are identical and are in active
The data backup stored in the database node of state is in the database node of active state to other.
Preferably, described determine unit 202 specifically for:
The weighting dealing money meansigma methods of user is determined according to below equation:
Wherein, M represents the weighting dealing money meansigma methods of user, and D represents the dealing money meansigma methods of user,
CeRepresenting the weighted value of the tradable commodity type concluded the business the e time, e is more than or equal to 1 and less than or equal to N, N
Represent transaction count;
Grade corresponding for the weighting dealing money meansigma methods of described user is determined the consumption grade of described user.
Preferably, described matching unit 203 specifically for:
Determine other users consistent with the consumption grade of described user;
Determine the tradable commodity type in the historical transactional information of other users described;
In tradable commodity type in the historical transactional information of other users described, determine and described user institute
The tradable commodity type that the consumer phase at place matches, and will match with the consumer phase residing for described user
Tradable commodity information corresponding to tradable commodity type be defined as the merchandise news that matches with described user.
Preferably, described matching unit 203 specifically for:
Obtain businessman's attribute information and the historical transactional information of businessman of businessman, in described businessman attribute information
Including tradable commodity type, the historical transactional information of described businessman includes dealing money;
By the business that the dealing money meansigma methods of businessman is in same scope and the tradable commodity type of businessman is identical
Family is divided into businessman's cluster;
The consumption grade of the dealing money meansigma methods of businessman Yu described user is matched and the trader of businessman
Category type belongs to businessman's cluster of the consumer phase residing for described user, is defined as matching with described user
Businessman clusters;
The businessman described and described user matched clusters corresponding merchandise news and is defined as and described user
The merchandise news matched.
Preferably, this device also includes push unit;Described push unit 206 specifically for:
Obtain the real-time deal information of user;
In the tradable commodity type that the merchandise news that matches described user is corresponding, determine and described real-time friendship
The tradable commodity type of easy tradable commodity type matching, and by the trader's category with described real-time deal
Tradable commodity information pushing corresponding to tradable commodity type that type matches gives described user.
In the embodiment of the present invention, it it is the dealing money meansigma methods that determines user of the off-line transaction record by user
And tradable commodity type, so that it is determined that the consumption grade of user and consumer phase, finally determine user's
Consuming behavior model.More can reflect the real behavior of consumer due to off-line transaction record, therefore obtain disappears
Take behavior model more accurate.
The present invention is with reference to method, equipment (system) and computer program product according to embodiments of the present invention
The flow chart of product and/or block diagram describe.It should be understood that can by computer program instructions flowchart and
/ or block diagram in each flow process and/or flow process in square frame and flow chart and/or block diagram and/
Or the combination of square frame.These computer program instructions can be provided to general purpose computer, special-purpose computer, embedding
The processor of formula datatron or other programmable data processing device is to produce a machine instruction so that pass through
The instruction that the processor of computer or other programmable data processing device performs produces for realizing in flow process
The dress of the function specified in one flow process of figure or multiple flow process and/or one square frame of block diagram or multiple square frame
Put.
These computer program instructions may be alternatively stored in and computer or the process of other programmable datas can be guided to set
In the standby computer-readable memory worked in a specific way so that be stored in this computer-readable memory
Instruction produce and include the manufacture of command device, this command device realizes in one flow process or multiple of flow chart
The function specified in flow process and/or one square frame of block diagram or multiple square frame.
These computer program instructions also can be loaded in computer or other programmable data processing device, makes
Sequence of operations step must be performed to produce computer implemented place on computer or other programmable devices
Reason, thus the instruction performed on computer or other programmable devices provides for realizing flow chart one
The step of the function specified in flow process or multiple flow process and/or one square frame of block diagram or multiple square frame.
Although preferred embodiments of the present invention have been described, but those skilled in the art once know base
This creativeness concept, then can make other change and amendment to these embodiments.So, appended right is wanted
Ask and be intended to be construed to include preferred embodiment and fall into all changes and the amendment of the scope of the invention.
Obviously, those skilled in the art can carry out various change and modification without deviating from this to the present invention
Bright scope.So, if the present invention these amendment and modification belong to the claims in the present invention scope it
In, then the present invention is also intended to comprise these change and modification.
Claims (16)
1. a transaction data processing method, it is characterised in that the method includes:
Obtaining the historical transactional information of user, described historical transactional information includes dealing money, trader's category
Type;
The dealing money meansigma methods of described user is determined according to described dealing money, and according to the friendship of described user
Easily amount of money meansigma methods and tradable commodity type determine the weighting dealing money meansigma methods of described user, and according to
Described weighting dealing money meansigma methods determines the consumption grade of described user;
The feature tradable commodity type of described user, described spy is determined from the tradable commodity type of described user
Levying tradable commodity type is that transaction count corresponding to this tradable commodity type is corresponding more than this tradable commodity type
Threshold value and this tradable commodity type belong in consumer phase preset tradable commodity type;
Feature tradable commodity type according to described user determines the consumer phase residing for described user;
Consumer phase residing for consumption grade according to described user and described user, determines and described user's phase
The merchandise news of coupling.
2. the method for claim 1, it is characterised in that the historical trading letter of described acquisition user
Breath, including:
The database node of the historical transactional information storing described user is determined in distributed memory system;
Status indicator according to database node determines the number of the historical transactional information of the described user of described storage
According to the database node being in active state in the node of storehouse;
The historical transactional information of described user is obtained by the described database node being in active state.
3. method as claimed in claim 2, it is characterised in that determine that data base saves in the following manner
The status indicator of point:
Detection messages is sent, if not receiving described database node in preset time period to database node
Response message, it is determined that described database node is in failure state, and by the shape of described database node
State mark is defined as failure state, otherwise the status indicator of described database node is defined as active state.
4. method as claimed in claim 3, it is characterised in that the described shape by described database node
After state mark is defined as failure state, also include:
Determine and in the described database node being in failure state, the data of storage are identical and be in and enliven shape
The database node of state;
To in the described and described database node being in failure state, the data of storage are identical and are in active
The data backup stored in the database node of state is in the database node of active state to other.
5. the method as described in any one of Claims 1-4, it is characterised in that described according to described friendship
Easily the amount of money determines the dealing money meansigma methods of described user, and according to the dealing money meansigma methods of described user with
And tradable commodity type determines the weighting dealing money meansigma methods of described user, and according to described weighting trade gold
Volume meansigma methods determines the consumption grade of described user, including:
The weighting dealing money meansigma methods of user is determined according to below equation:
Wherein, M represents the weighting dealing money meansigma methods of user, and D represents the dealing money meansigma methods of user,
CeRepresenting the weighted value of the tradable commodity type concluded the business the e time, e is more than or equal to 1 and less than or equal to N, N
Represent transaction count;
Grade corresponding for the weighting dealing money meansigma methods of described user is determined the consumption grade of described user.
6. the method for claim 1, it is characterised in that the described consumption etc. according to described user
Level and the consumer phase residing for described user, determine the merchandise news matched with described user, including:
Determine other users consistent with the consumption grade of described user;
Determine the tradable commodity type in the historical transactional information of other users described;
In tradable commodity type in the historical transactional information of other users described, determine and described user institute
The tradable commodity type that the consumer phase at place matches, and will match with the consumer phase residing for described user
Tradable commodity information corresponding to tradable commodity type be defined as the merchandise news that matches with described user.
7. the method for claim 1, it is characterised in that the described consumption etc. according to described user
Level and the consumer phase residing for described user, determine the merchandise news matched with described user, including:
Obtain businessman's attribute information and the historical transactional information of businessman of businessman, in described businessman attribute information
Including tradable commodity type, the historical transactional information of described businessman includes dealing money;
By the business that the dealing money meansigma methods of businessman is in same scope and the tradable commodity type of businessman is identical
Family is divided into businessman's cluster;
The consumption grade of the dealing money meansigma methods of businessman Yu described user is matched and the trader of businessman
Category type belongs to businessman's cluster of the consumer phase residing for described user, is defined as matching with described user
Businessman clusters;
The businessman described and described user matched clusters corresponding merchandise news and is defined as and described user
The merchandise news matched.
Method the most as claimed in claims 6 or 7, it is characterised in that the method also includes:
Obtain the real-time deal information of user;
In the tradable commodity type that the merchandise news that matches described user is corresponding, determine and described real-time friendship
The tradable commodity type of easy tradable commodity type matching, and by the trader's category with described real-time deal
Tradable commodity information pushing corresponding to tradable commodity type that type matches gives described user.
9. a transaction data processing means, it is characterised in that this device includes:
Acquiring unit, for obtaining the historical transactional information of user, described historical transactional information includes trade gold
Volume, tradable commodity type;
Determine unit, for determining the dealing money meansigma methods of described user according to described dealing money, and root
The weighting trade gold of described user is determined according to the dealing money meansigma methods of described user and tradable commodity type
Volume meansigma methods, and the consumption grade of described user is determined according to described weighting dealing money meansigma methods;From described
The tradable commodity type of user determines the feature tradable commodity type of described user, described feature tradable commodity
Type is threshold value that transaction count corresponding to this tradable commodity type is corresponding more than this tradable commodity type and should
Tradable commodity type belongs to the tradable commodity type preset in consumer phase;Feature transaction according to described user
The type of merchandise determines the consumer phase residing for described user;
Matching unit, for the consumer phase residing for the consumption grade according to described user and described user, really
The fixed merchandise news matched with described user.
10. device as claimed in claim 9, it is characterised in that described acquiring unit specifically for:
The database node of the historical transactional information storing described user is determined in distributed memory system;
Status indicator according to database node determines the number of the historical transactional information of the described user of described storage
According to the database node being in active state in the node of storehouse;
The historical transactional information of described user is obtained by the described database node being in active state.
11. devices as claimed in claim 10, it is characterised in that this device also includes detector unit,
Described detector unit determines the status indicator of database node in the following manner:
Detection messages is sent, if not receiving described database node in preset time period to database node
Response message, it is determined that described database node is in failure state, and by the shape of described database node
State mark is defined as failure state, otherwise the status indicator of described database node is defined as active state.
12. devices as claimed in claim 11, it is characterised in that this device also includes backup units,
Described backup units is used for:
Determine and in the described database node being in failure state, the data of storage are identical and be in and enliven shape
The database node of state;
To in the described and described database node being in failure state, the data of storage are identical and are in active
The data backup stored in the database node of state is in the database node of active state to other.
13. devices as described in any one of claim 9 to 12, it is characterised in that described determine unit
Specifically for:
The weighting dealing money meansigma methods of user is determined according to below equation:
Wherein, M represents the weighting dealing money meansigma methods of user, and D represents the dealing money meansigma methods of user,
CeRepresenting the weighted value of the tradable commodity type concluded the business the e time, e is more than or equal to 1 and less than or equal to N, N
Represent transaction count;
Grade corresponding for the weighting dealing money meansigma methods of described user is determined the consumption grade of described user.
14. devices as claimed in claim 9, it is characterised in that described matching unit specifically for:
Determine other users consistent with the consumption grade of described user;
Determine the tradable commodity type in the historical transactional information of other users described;
In tradable commodity type in the historical transactional information of other users described, determine and described user institute
The tradable commodity type that the consumer phase at place matches, and will match with the consumer phase residing for described user
Tradable commodity information corresponding to tradable commodity type be defined as the merchandise news that matches with described user.
15. devices as claimed in claim 9, it is characterised in that described matching unit specifically for:
Obtain businessman's attribute information and the historical transactional information of businessman of businessman, in described businessman attribute information
Including tradable commodity type, the historical transactional information of described businessman includes dealing money;
By the business that the dealing money meansigma methods of businessman is in same scope and the tradable commodity type of businessman is identical
Family is divided into businessman's cluster;
The consumption grade of the dealing money meansigma methods of businessman Yu described user is matched and the trader of businessman
Category type belongs to businessman's cluster of the consumer phase residing for described user, is defined as matching with described user
Businessman clusters;
The businessman described and described user matched clusters corresponding merchandise news and is defined as and described user
The merchandise news matched.
16. devices as described in claims 14 or 15, it is characterised in that this device also includes pushing list
Unit;Described push unit specifically for:
Obtain the real-time deal information of user;
In the tradable commodity type that the merchandise news that matches described user is corresponding, determine and described real-time friendship
The tradable commodity type of easy tradable commodity type matching, and by the trader's category with described real-time deal
Tradable commodity information pushing corresponding to tradable commodity type that type matches gives described user.
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CN201510617766.9A CN105931066A (en) | 2015-09-24 | 2015-09-24 | Transaction data processing method and device |
PCT/CN2016/099224 WO2017050188A1 (en) | 2015-09-24 | 2016-09-18 | Transaction data processing method and device |
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CN201510617766.9A CN105931066A (en) | 2015-09-24 | 2015-09-24 | Transaction data processing method and device |
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